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On this episode of the Scouting For Growth podcast, Sabine VdL talks to Colin Hirdman, the antidote to automated mediocrity. As a lifelong entrepreneur and co-founder of Monkey Island Ventures, he has spent two decades scaling SaaS tools, digital agencies, and now Rainmaker – a ‘white-glove’ service that ethically automates LinkedIn outreach to turn connections into revenue. Colin discusses Rainmaker’s ‘Authentic Engine’ framework: 10-30% connection rates, campaigns tailored to micro-audiences, and why human-driven strategies still dominate AI in B2B growth. As well as why he targets 25 people/day — and how even solo founders can replicate this, the ‘criminal justice grad’ who turned entrepreneur, accidently and sold his first startup days after college, and LinkedIn’s automation guardrails: What’s ‘ethical’ vs. what gets you banned. KEY TAKEAWAYS I’ve done a lot of growth hacking through email and LinkedIn, but I got better results through LinkedIn and ended up building out a software and process for myself. Rainmaker was born through me making it available to other businesses. But, you don’t need me or rainmaker to do any of the things we discuss on this podcast, you can do it manually. You have to be authentic on LinkedIn, both as yourself as well as the brands you represent. You should also have an educational mindset – no one wants to be sold to on LinkedIn, but almost everyone is willing to be educated – and an experimentation mindset, trying different features and functions of LinkedIn, stack the things that work and set aside the things that don’t. Understand the pains an barriers that you prospects are trying to overcome and know what it is that you can teach them. Growth hacks: LinkedIn Events – if you have a direct competitor, industry or organisation putting on a LinkedIn Event that your business solves for, if you attend that event you can see everyone else who attended that event and create a prospects list. Use people who are big in your area as proxies – use people’s open connections to see all first connections to her, second connections to you and is in your area, and begin connecting to them Building out your first connections is critical. I reach out to 15 people per day Monday-Friday during normal working hours. That gives you 500 people per month, which is below LinkedIn’s limits. Typically, you’ll get a 20% connection rate. Within 30 days of sending an invite, and they haven’t connected, withdraw the invite. It’s good hygiene, but after 3 weeks you can reach out to them again. Everything you do after that only gets better and has bigger possibilities as your audience grows. BEST MOMENTS ‘There’s lots of opportunity to engage with you prospects on LinkedIn in ways that are valuable for relationship building and set you up as a thought leader.’‘People undervalue the value of being a first connection, when you’re a first connection you can see all kids of information about them, direct message them, and use other features and functions to engage with them.’‘I typically build my audience through Sales Navigator – a tool within LinkedIn that allows you to hone in on audiences..’‘If you’re using automation that is in any way inauthentic it won’t work, you wouldn’t immediately set up a meeting with someone you just met, I wish people would stop, it’s lazy.’ ABOUT THE GUEST Colin Hirdman is a lifelong entrepreneur, startup advocate, and visionary behind Rainmaker, a platform revolutionizing LinkedIn’s growth strategies through its "Authentic Engine." As co-founder of Monkey Island Ventures, a venture studio launched in 2007 with childhood friends, Colin has spent nearly two decades fostering tech innovation and scaling ventures like SaaS tools, digital marketing agencies, and software development firms. His passion lies in unlocking the power of authentic relationship-building—evidenced by Rainmaker’s mission to help founders, coaches, and sales teams expand their networks, generate leads, and close deals ethically on LinkedIn. A Minnesota native, Colin’s journey began with selling his first startup (launched just days after college) and evolved into mentoring entrepreneurs through actionable strategies like LinkedIn automation, audience targeting via Sales Navigator, and educational outreach. His philosophy blends authenticity, experimentation, and a focus on solving audience pain points—principles he shares as a board member of MNblockchain and a sought-after voice in B2B growth. When not advising startups or hosting LinkedIn livestreams, Colin champions the entrepreneurial spirit, proving that even a criminal justice graduate-turned-accidental-founder can redefine 21st-century scaling. Catch his insights on turning connections into revenue—no bots or spam required. LinkedIn ABOUT THE HOST Sabine is a corporate strategist turned entrepreneur. She is the CEO and Managing Partner of Alchemy Crew a venture lab that accelerates the curation, validation, & commercialization of new tech business models. Sabine is renowned within the insurance sector for building some of the most renowned tech startup accelerators around the world working with over 30 corporate insurers, accelerated over 100 startup ventures. Sabine is the co-editor of the bestseller The INSURTECH Book, a top 50 Women in Tech, a FinTech and InsurTech Influencer, an investor & multi-award winner. Twitter LinkedIn Instagram Facebook TikTok Email Website This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
Curious how LinkedIn can actually help you build real business relationships—not just rack up connections? In this episode, LinkedIn expert Bill McCormick shares his journey from traditional sales to becoming a trusted advisor on the platform. Bill reveals why authenticity, curiosity, and genuine engagement are the keys to standing out and building trust, whether you're networking, recruiting, or growing your business. We dive into practical tips for optimizing your profile, engaging with others in a meaningful way, and using LinkedIn's premium features (like Sales Navigator) to your advantage. Bill also shares his thoughts on AI and automation, and why the human touch still matters most. If you want to make LinkedIn work for you—without feeling salesy or inauthentic—this episode is packed with actionable advice you can use right away. Bill is the Founder of Digi-Sales, a Digital Selling training company, and Digi-Sales Academy, an online video training platform where he shares his passion for helping professionals leverage the power of LinkedIn. Bill first started using digital sales techniques after he and his wife, Sue, started their own promotional product business. By using social platforms, especially LinkedIn, they were able to build a very successful business. Bill then began to help other business owners, entrepreneurs and sales professionals learn how to use LinkedIn to increase sales.Bill has conducted training for companies worldwide and specializes in helping to ‘make LinkedIn Human' - explaining the platform in easy-to-understand ways, and recently launched the All Selling Is Social Podcast. You'll discover: How to create a value-driven LinkedIn profileThe right way to connect and engageWhy curiosity builds trust on LinkedInTips for using Sales Navigator effectivelyThe pitfalls of AI and automation on LinkedInCheck out all the episodesLeave a review on Apple PodcastsConnect with Meredith on LinkedInFollow Meredith on TwitterDownload the free ebook Listen Like a Pro
LinkedIn is a powerful tool for your business–but only if you use it properly. Today's guest will show you how to make the most of this platform with authentic, non-spammy connection strategies. Colin Hirdman started his first business a week after graduating from college with no background in business or marketing. He's the co-founder of Monkey Island Ventures, along with two of his childhood best friends. Over the last 18 years, they've built over a dozen software and service businesses. Their newest venture, Rainmaker, helps people in sales roles build their network, leads, and sales through LinkedIn. The LinkedIn Philosophy There are three components for success on LinkedIn. The first piece is philosophy. You need to be authentic and genuine. Speak to people with a conversational tone. The second aspect is approaching it with an educational mindset, because no one wants to be sold on LinkedIn. Jumping right into sales tactics doesn't work. Focus on building relationships, not pitching meetings. Lastly, try to understand the pain points your prospects are experiencing. What do they want to be educated on, and what can you teach? Grow Your Audience The easiest way to build an audience on LinkedIn is to identify your ideal client profile and use Sales Navigator to find people who meet that criteria. Another option is to attend LinkedIn events in your industry. Start building a prospect list of people who are participating in those events. You can also use influencers as a proxy: if there's someone in your niche with a large following, reach out to them for a connection. If their connections are open, you'll be able to see them in Sales Navigator. The final step is to create proactive connection campaigns. In Colin's business, they connect with 25 people a day, Monday through Friday, which works out to 500 connections per month. Out of those, around 20-25% will connect back. If a prospect doesn't connect within 30 days, they withdraw the invite and then re-invite those people at a later date. Enjoy this episode with Colin Hirdman… Soundbytes 9:30-10:01 “We came up with the five F's, which are freedom, finances, friendship, family, and fun. And those are the five F's that the three of us live by. I would highly recommend, if you have someone as a business partner that you can just innately trust and rely on to go through the ups and downs of what it's like being in business…I highly encourage you to do that, because when you're doing it all yourself, it can be lonely at the top.” 13:27-13:46 “LinkedIn is incredibly powerful because it's the only business social network out there. It's growing like crazy. Everyone's trying to crack the nut of how you leverage LinkedIn, but you have to approach it still in wanting to build relationships, and having that educational mindset is absolutely paramount.” Quotes “Nobody wants to be sold on LinkedIn.” “Everyone is trying to crack the nut of how you leverage LinkedIn, but you have to approach it still in wanting to build relationships.” “If you approach LinkedIn the right way, that's where you can have a lot of success.” “The messages that you are sending should not be salesy in any way. It should be providing value. It should establish you as a thought leader.” Links mentioned in this episode: From Our Guest Website: https://www.rainmakergrows.com/ Connect with Colin Hirdman on LinkedIn: https://www.linkedin.com/in/colinhirdman/ Connect with brandiD Download our free guide to learn 16 crucial website updates that attract more leads and convert visitors into clients: https://thebrandid.com/website-tweaks/ Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/
Sales Navigator expert Stan Robinson Jr. explores five essential tools to enhance your sales funnel in this insightful episode. The podcast covers strategies like building targeted lists, leveraging alerts, and utilizing advanced search filters on Sales Navigator. Additionally, premium users will learn about Account IQ, Lead IQ, and the powerful Smart Links feature, providing deep insights and streamlined content sharing. Discover how these tools can transform your approach, offering actionable intelligence and opportunities in virtual and social selling. Don't miss these valuable insights from Social Sales Link.
Mitch Slater is a dynamic force in the business world, blending a sharp business mind with creative flair that elevates every project he touches. He spent 35 years as a financial advisor and decades working in TV, including working with Larry King and Howard Stern.He's also a social media mastermind and has had clients including Gary Vaynerchuck and Dan Swift, who started Sales Navigator at LinkedIn then launched a global training empire. Mitch has spent his life rubbing shoulders with incredibly high performers and he shares what he's learned in this conversation.In this conversation, he dives into the power of LinkedIn for personal branding, engagement, and relationship-building. He shares practical strategies for standing out on the platform, including the use of video and consistent interaction. Mitch also explores the traits of high performers, the value of curiosity and humility, and the importance of staying honest and human in an increasingly digital world.Connect with Mitch on LinkedIn: https://www.linkedin.com/in/mitchslater/Listen to Mitch's podcast on Spotify: https://open.spotify.com/show/5RRYy7WN2jaHuqA9LcRXXzListen to Mitch's podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/financially-speaking-with-mitch-slater/id1623422893See Mitch's YouTube videos (especially if you love Bruce Springsteen): https://www.youtube.com/@mitchslater191/videosTimestamps0:00 Intro: Mitch Slater1:18 Using LinkedIn for Growth2:30 LinkedIn Engagement Tips14:29 Power of Personal Branding16:49 ROR: Return on Relationships20:47 Curiosity & Listening26:24 Moments That Matter31:33 Traits of Top Performers37:02 Lessons from Failure46:56 Leading Through Hard Times52:08 Staying Human in Tech58:41 Final ThoughtsClearBrand Social & WebsiteWebsite: https://clearbrand.com/X (Twitter): /clearbrand_LinkedIn: /clearbrand-co/Instagram: /clearbrand_Facebook: /clearbrandcoNewsletter: https://clearbrand.com/subscribe/
Is your team still using Sales Navigator like it's just another contact database?Watch Mandy McEwen as she shared her screen and walked through advanced strategies that most sales teams miss.Learn how to leverage first-degree connections, set up effective alerts, use buyer intent data, and create targeted prospect lists that easily convert to more booked meetings.She gave a practical demonstration of Sales Nav features that transform your prospecting from basic searches to strategic engagement.You'll Learn:How to build targeted lists that drive higher acceptance ratesWays to leverage signals and alerts for timely outreachStrategies for using intent data to identify ready-to-buy prospectsThe Speakers: James Buckley and Mandy McEwenIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelLooking to up your sales skills?Sales Training for YOU: Use code SELLBETTER to save $200 off your yearly membershipSales Training for your TEAM
Did you know that 80% of LinkedIn's BILLION-plus members want to give back to organizations?Today I'm joined by a repeat guest: Ariana Younai, Head of LinkedIn for Nonprofits! And we're here to cover how you can strategically use LinkedIn's most powerful (and often overlooked) tool: Sales Navigator. Ariana shares exactly how it can help fuel your fundraising efforts, build warm donor relationships, and unlock corporate partnerships. And she's giving us allll the data, examples, and a time-sensitive offer to boot!Ariana also breaks down how to use LinkedIn's advanced filters, buyer intent signals, and relationship insights to identify top prospects, reactivate lapsed donors, and connect with hidden champions within their existing networks. You'll even learn how ONE second-degree connection led to a grant that fed over 5,700 essential workers during the pandemic.Resources & LinksConnect with Ariana on LinkedIn and apply for FREE access to Sales Navigator (limited to 2,000 nonprofits through April 30, 2025).Check out Ariana on Episode 99: Unlocking the Power of LinkedIn for Your Nonprofit. This show is presented by LinkedIn for Nonprofits. We're so grateful for their partnership. Explore their incredible suite of resources and discounts for nonprofit teams here.My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good.Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!
Welcome to the Ed Parcaut Show! In this episode, Ed sits down with Colin Hirdman, a seasoned entrepreneur with a keen expertise in leveraging LinkedIn for business growth. They dive into Colin's unexpected journey into entrepreneurship that started at a birthday party, and his early days in the data processing business during the mid-90s. Colin shares his insights on transitioning from direct mail to digital marketing, selling his first business in 2006, and co-founding Monkey Island Ventures. Listen in as they explore the art of building authentic connections on LinkedIn, Colin's philosophy on audience building, and the detailed process of using LinkedIn Live Streams to engage with potential clients. Whether you're an aspiring entrepreneur or a business professional looking to sharpen your LinkedIn game, this episode is packed with valuable tips and strategies to help you succeed. Tune in now to learn how to create meaningful interactions and establish thought leadership on the platform. **Contact Ed Parcaut:** -
Sam McKenna, has spent her 15+ year career in Enterprise sales doing two things: breaking over 13 sales records and doing so by leading with a manners-first and buyers-first approach to sales that shuns the status quo of the profession.In addition to sharing her practical and actionable sales, leadership, and entrepreneurial tips, Sam holds an unparalleled amount of distinctions as a LinkedIn expert, including being one of few people to be a LinkedIn brand ambassador and LinkedIn Sales [In]sider. Further, she has been creating content since 2011, been an influencer on the platform since 2016, is a former Enterprise sales executive leader for LinkedIn's Sales Navigator division, and was awarded the coveted Top Voice on LinkedIn award in 2024.Sam has also been named a Top 100 Global Sales Leader 2023, Top 50 Women in Revenue, Top 25 Women in Revenue, Top 20 Women in Sales Leadership, repeated recognition as both a 100 Best LinkedIn Influencers and a Top Ten LinkedIn Sales Star, amongst dozens of awards, and is frequently sourced as a keynote speaker for global brands.She has also been a featured speaker at top business schools across the U.S. including Harvard Business School, Kelley Business School, and The Kellogg School of Management.Since its inception in 2019, #samsales has scaled to multi-millions in revenue, having achieved 312% of their first year's annual revenue goal and continued to have significant double-digit growth ever since.To date, #samsales has built itself into a powerhouse all-women team, served over 250 clients, raised over $110K for charity, been featured in global publications like the Wall Street Journal's print edition, Fortune, USA Today, Newsweek, and Business Insider, and has donated hundreds of training subscriptions to veterans, active-duty military and their spouses, and teachers transitioning to new roles.To know more about Samantha visit her website:www.samsalesconsulting.com
Join the 30MPC Discovery Course waitlist TODAY and get first dibs + $25 off your first TWO months of Club Pass: https://clubpass.30mpc.com/discovery-course. FOUR ACTIONABLE TAKEAWAYS Establish a Clear Reference Policy: Without a structured reference policy, reference calls become chaotic, frustrating customers and reps alike. Set clear guidelines to manage them effectively. Optimize the Time Between Meetings: Sales doesn't just happen in meetings. Define clear steps for reps to take between meetings to maintain momentum and advance deals. Leverage Your Network for Referrals: Take a list of active discovery calls, cross-reference with Sales Navigator, and identify referral opportunities from leadership, investors, and past customers. Strategically Introduce Connections: If a referral is strong, facilitate an immediate intro. If weaker, have the AE use it as a warm door opener to build rapport before making the ask. KELVIN'S PATH TO PRESIDENT'S CLUB Sr Sales Manager @ Vitally.io Sales Manager @ Vitally.io Sales Manager @ Drift Manager, Renewals & Account Management @ Drift RESOURCES DISCUSSED Read: Join our weekly newsletter Steal: Templates, drips, scripts
Want to grow your cleaning business and land high-value clients? In this episode, industry expert Ron Segura shares proven strategies to help cleaning business owners scale successfully.From leveraging LinkedIn and Sales Navigator to understanding the difference between consulting and coaching, Ron breaks down what it takes to reach the next level. Plus, he shares insights on the future of the cleaning industry and what business owners must do to stay ahead.Whether you're just starting out or looking to expand nationwide, this episode is packed with valuable advice you can't afford to miss!
Everywhere you turn, there's a new AI tool being developed, and you may be hesitant to try them out. AI technology is here to advance how we do things, especially within the sales industry. However, people tend to use them the wrong way. Luckily, my guest, Stan Robinson, is here to share three AI techniques you can integrate into your workflow.Meet Stan RobinsonStan is the CEO of Social Sales Link, which teaches revenue-driven professionals to create more trust-based sales conversations using LinkedIn, Sales Navigator, and AI. Having coached over 1,000 business development professionals on social selling, Stan, who studied Psychology at Harvard and international affairs at Princeton, continues to expand his expertise through ongoing courses on sales, leadership, and AI.AI for Sales Reps: How to Work SmarterAI tools shouldn't replace your work ethic; instead, you should be using them to enhance your sales skills. Stan shares how sales reps should be using AI: Messaging that connects: Don't use AI tools to create generic outreach messages. Instead, use them to tailor your messages based on a prospect's industry, role, and unique challenges. Role-playing: Sales leaders can use AI-powered role-playing tools to help their reps prepare for real objections on calls. You can train it to act as a tough prospect with a price concern and refine responses in a low-pressure environment.Faster research: The best thing about AI technology is that it cuts down on time spent doing research. Use AI to scan industry trends, analyze competitors, and summarize prospects' pain points. This can help you quickly understand your buyers and craft a personalized message that feels more natural.AI Should Enhance the Human Touch—Not Replace ItSales is all about building relationships, so use AI to make your efforts more effective. Stan shares these tips to keep the human touch when using AI tools:Build trust: Buyers connect with people, not bots. Use AI for support: Let AI assist in research and messaging—but keep conversations personal. Stay in control: The best sales reps use AI strategically while focusing on building genuine connections.“AI tools are not going to take your jobs. It's the individuals who are learning how to converse with the tools who will take away the jobs. So, start using AI tools to make them work for you.” - Stan RobinsonResourcesBook a call with Stan by going to askSSL.ai. Connect with Stan on LinkedIn.Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.2. This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at
In this episode, Bob Woods and Stan Robinson Jr. break down five powerful ways to use LinkedIn Sales Navigator for smarter prospecting. From optimizing personas and leveraging social proximity to utilizing the Sales Navigator newsfeed, buyer mapping, and smart links—this episode is packed with insights to help you build better relationships and close more deals. Tune in to learn how to make the most of Sales Navigator and turn data into sales success!
Neste episódio do Fala LinkedIn, Pedro Caramez partilha estratégias essenciais para transformar o LinkedIn num canal eficaz de vendas. Desde a otimização do perfil e a escolha criteriosa de palavras-chave até à criação de conteúdo relevante e ao uso estratégico das páginas corporativas e programas de embaixadores, cada detalhe pode fazer a diferença.Pedro aprofunda ainda o impacto de conteúdos valiosos e direcionados, a importância de construir relações de confiança e o papel dos anúncios segmentados na captação de oportunidades. Além disso, explica como as métricas podem guiar ajustes estratégicos e como ferramentas premium, como o Sales Navigator, ajudam a organizar leads e maximizar conexões.No final, fica o convite para explorar o curso Vender com o LinkedIn, um guia detalhado para quem deseja obter resultados concretos na plataforma.Se quer impulsionar as suas vendas de forma estratégica e consistente, este episódio é para si!Não perca os próximos episódios! Siga o Fala LinkedIn na sua plataforma favorita e esteja sempre atualizado com as melhores estratégias para potenciar a sua presença no LinkedIn. Se este episódio lhe trouxe valor, deixe a sua avaliação! A sua opinião ajuda-nos a chegar a mais pessoas e a continuar a criar conteúdos relevantes para si. Conhece alguém que pode beneficiar destas estratégias? Partilhe este episódio com a sua rede e ajude mais profissionais a vender melhor no LinkedIn!
"Don't be afraid to give out your knowledge, to share your knowledge freely." Perry van Beek (Connect on LinkedIn) Want to prepare your sales team to become top performers in 2025? Event Organisers: Paul M. Caffrey | Sales Keynote Speaker: Check Paul's availability to speak at your event. Founder Sellers: Prepared Selling OS for AI Founders: Learn how to build your first sales team here. Ambitious Account Executives: Coaching with Paul FULL: Join Waitlist Get the Book: "The Work before the Work, The Hidden Habits Elite Sales Professionals Use to Outperform the Competition" here or listen free on Spotify premium Connect with Paul M. Caffrey on LinkedIn. Episode Overview:In this episode, Paul M. Caffrey sits down with Perry Van Beek – best-selling author of LinkedIn Sales Navigator for Dummies, with 30 years of sales expertise and over 150 LinkedIn recommendations. Perry dives into his top tips for prospecting, sales, and using LinkedIn Sales Navigator to transform your approach. Learn how helping people, going the extra mile, and setting healthy boundaries can turn prospects into long-term clients. Key Discussion Points: Prospecting Through Value:Perry explains how shifting from sending generic pitches to offering free advice on LinkedIn helped him secure his first clients. His approach is simple – share your knowledge freely and help potential customers before asking for business. Sales Strategy – The Extra Mile:Discover why Perry believes that going that extra mile not only deepens client relationships but often eliminates the need for traditional prospecting. As he puts it, “You will never ever have to prospect again” when you consistently add value. Promotion & Boundaries:Learn the importance of saying “no” and setting boundaries. Perry shares how learning to prioritize and even decline certain tasks can be key to avoiding burnout and even earning a promotion. Recommended Reading for Sales Success:Perry cites the inspiration behind his journey – including Screw It, Let's Do It by Richard Branson and The One Thing by Greg McKeown – as essential reads for anyone looking to elevate their sales game. Optimizing Your LinkedIn Presence:From refining your LinkedIn profile to clearly defining your ideal client profile, Perry underscores why a customer-centric approach is critical for leveraging Sales Navigator effectively. Connecting with Perry:Find Perry on LinkedIn (linkedin.com/in/perryvanbeek) and take advantage of his free 10-minute consultation call to fine-tune your Sales Navigator strategy. Episode Chapters & Timestamps: 00:00 – Introduction & Perry's Sales JourneyMeet Perry Van Beek and learn about his extensive sales background. 02:40 – Going the Extra MilePerry reveals how contributing to the buying journey can transform your prospecting efforts. 04:33 – The Power of Saying “No”Discover why setting boundaries is crucial for success and sustainable growth. 06:38 – Must-Read Sales BooksPerry discusses the inspirational books that influenced his career. 09:22 – Crafting a Customer-Centric LinkedIn ProfileTips on making your profile resonate with potential clients. 09:31 – Mastering Sales NavigatorPractical strategies to leverage this essential tool for better sales outcomes. 13:04 – How to Connect & Get StartedLearn how to book a free consultation with Perry and access his wealth of free resources. Call-to-Action: Connect with Perry: Visit his LinkedIn profile at linkedin.com/in/perryvanbeek. Book a Free Consultation: Check the top link in the show notes to schedule your 10-minute call and kickstart your Sales Navigator strategy. Subscribe & Share: Don't miss out on more actionable sales tips—subscribe and share this episode with your network.
In this episode of Making Sales Social, we explore the power of LinkedIn's networking tools to unlock hidden connections. Join our hosts as they discuss strategies for using filters and Sales Navigator to identify second-degree connections, build your ideal client profile, and secure warm introductions. Learn how to leverage your network to access key prospects and transform your sales approach—because knowing who knows your prospects is the first step to turning connections into conversions.
LinkedIn Sales Navigator is a handy tool to help you find prospects, but if you're not using it right, you won't be able to target the ones who have the say in closing a deal. How can you learn to use it to get in touch with C-suite executives? Find out in this episode with my guests Mike and John Murphy, the father-and-son duo of Text Tonality, and learn their three-step strategy for using LinkedIn. Where Did Their Passion for LinkedIn Come From? After struggling to find new clients, John turned to his son Mike for help. Mike had a unique strategy that helped his father find high-stakes clients in no time. Thanks to Mike's method, he and his father are now the proud owners of Text Tonality. Understanding What Filters Are When you first use LinkedIn Sales Navigator, you'll notice the many different filters within the tool. Mike noticed that people usually use the filters incorrectly in two different ways: either using too many or not enough filters. There are a certain number of filters you can use to help you find the right clients. If you DM Mike, he gives you the code to his free training to help you learn this trick. What To Say to C-Suite Executives When You Find Them John shares that to get your message out correctly, you first have to position yourself in front of them. They have to see how you can help them with their problem. If you can't get them to see this, then they're not going to spend 30 minutes on the phone with you. Start with the big problem they have to intrigue them with a solution. Sending LinkedIn Messages Without Spamming John and Mike share that it's best not to send messages within LinkedIn connections. They share how sending Text Tonality messages works better after waiting a day after sending a connection request. Mike also shares how probing can help get prospects to speak to you more after they say no thank you to your first message. If you're struggling with LinkedIn Sales Navigator, consider working with John and Mike at Text Tonality to learn more of their secrets. “Don't be afraid to follow up. People won't get mad at you. They don't mind as long as you do it right." - John Murphy. "You want to think about how there is an element of numbers to this. A key performance indicator that we look for is a 25% acceptance rate, which means I'm targeting the right people and my profile is resonating." - Mike Murphy. Resources Learn more LinkedIn secrets at Text Tonality Connect with John and Mike on LinkedIn Don't forget about the Sales Navigator Secrets Code: wealth24 Sponsorship Offers This episode is brought to you in part by Hubspot. With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales. 2. This episode is brought to you in part by LinkedIn. Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse. 3. This episode is brought to you in part by the TSE Sales Foundation. Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin. Credits As one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.
In this episode of the Scale Up Show, host Ryan Staley interviews Glenn Sandifer, a seasoned executive in the security industry and author. They discuss the importance of relationships in achieving professional success, the insights from Glenn's book on dating outcomes, and how to leverage LinkedIn for business growth. Glenn shares his experiences in building sales pipelines and offers practical advice on using Sales Navigator effectively. The conversation emphasizes the significance of personal development and strategic networking in both personal and professional realms. TakeawaysYou are 100% in control of your own dating outcomes.
Neste episódio eletrizante do podcast "Dicas de Negociação e Vendas", Márcio Miranda e Denis Miranda discutem estratégias eficazes para prospectar e conectar-se com decisores importantes através do LinkedIn. Aproveite insights sobre como utilizar o LinkedIn para fortalecer relações de negócios e converter conexões em clientes efetivos. Pontos Principais Discutidos: Importância do LinkedIn em 2025: Concorrência crescente e a necessidade de adaptação rápida. A inteligência artificial transformando profissões e competitividade. Usando o LinkedIn para Negócios: Diferenciação do LinkedIn de outras redes sociais. Estratégias para construir um perfil magnético e atrair decisões de compras. Utilização do Sales Navigator para segmentar e atingir prospects ideais. Otimizando o Perfil do LinkedIn: Importância de uma foto profissional e um resumo que destaque como você resolve problemas dos clientes. O papel do conteúdo e da interação regular para aumentar a visibilidade e engajamento. Mentoria e Oportunidades de Networking: Detalhes sobre a mentoria online oferecida por Márcio e Dennis para transformar perfis do LinkedIn em ferramentas poderosas de geração de negócios.Visite marciomiranda.com.br para mais informações. Interessados na mentoria podem entrar em contato pelo WhatsApp: 11 99109-7186. Não se esqueça de deixar uma avaliação na Apple Podcasts e compartilhar o episódio com colegas e familiares. Acesse o blog de Márcio Miranda para mais dicas diárias sobre vendas e negociação: www.marciomiranda.com.br/blog.
LinkedIn Sales Navigator is an essential tool for an outbound sales rep's strategy. But chances are, you're not using some of its best capabilities.Alex Newmann joined us to reveal the hidden potential of Sales Nav. He walked us through the most effective ways to search for leads that others are missing, prospect strategically within the right channels, and implement Sales Nav filters for cold emailing and calls.Watch and walk away with the foundational tools you need for faster, more reliable prospecting results.You'll Learn:How to use Sales Nav to find leads that nobody else canWays to engage with prospects using the information you findStrategies to use Sales Nav for the best results that will book you more meetingsThe Speakers: Will Aitken and Alex NewmannIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: Aligned
Welcome to Season 2 of The Prepared Seller Podcast! In this exciting season opener, Paul M. Caffrey kicks things off with a preview of what's to come in 2025. The focus is on helping individuals level up their sales game by building pipelines, outperforming the competition, and tackling the key challenges of the year. ____ Prepare yourself & your sales team to become top sales performers in 2025. Event Organisers: Paul M. Caffrey | Sales Keynote Speaker: Check Paul's availability to speak at your event. Sales Leaders: Sales Preparation Masterclasses: Book LIVE! Virtual Sales Team Masterclass Here. Ambitious Account Executives: Custom Sales Coaching: Book a 1:1 Strategy session here. Founder Sellers: Prepared Selling OS for AI Founders: Learn how to build your first sales team here. Get the Book: "The Work before the Work, The Hidden Habits Elite Sales Professionals Use to Outperform the Competition" here or listen free on Spotify premium Connect with Paul M. Caffrey on LinkedIn. ____ Highlights of Season 2: LinkedIn Success:Harris Halkic shares his journey from zero to 30,000 followers in no time and reveals his strategies for building a meaningful following.Colin Gallaher discusses how he generates leads every day on LinkedIn.Richard Van der Blom, a LinkedIn thought leader, offers expert insights on using LinkedIn to grow your business effectively.Perry Van Beek teaches how to make the most out of your Sales Navigator license to generate leads and move deals forward. High-Velocity Selling:AJ Maher dives into the high-velocity selling process and how you can close deals quickly in just a few meetings—especially in the SMB space. Futurist Insights:Ant Morse, a futurist who predicted the rise of ChatGPT, shares his bold predictions for the future of sales and technology. Financial Freedom:Sjoerd Bak aims to help a thousand people achieve financial freedom and shares invaluable advice on how to invest your sales commissions to build wealth for the future. B2B Sales Strategies:James Muir talks about un-sticking deals that are stuck in your pipeline.Will Barron, based in the UK, shares essential advice for navigating the entire sales cycle, particularly in the UK and Ireland markets.Ricky Pearl provides actionable tips on prospecting with practical, tactical advice for success. Returning Expert Guests:Prepare for more wisdom from past podcast guests, including Todd Caponi, Justin Michael, Scott Lease, Simon Hares, Guy Rubin, Johnny Quinn, Cait Kennedy, Mark Hunter, and Larry Levine. In this season, we focus on equipping individuals with the tools they need to excel in 2025, whether that's leveraging LinkedIn for lead generation or learning cutting-edge techniques for closing deals. Stay tuned for more episodes packed with expert advice to help you perform at your best. Subscribe, Listen, and Stay Ready!Don't forget to leave us your feedback and let us know how you're applying these strategies in your own sales career.
In this episode of the CRO Spotlight Podcast, host Warren Zenna is joined by LinkedIn expert Brynne Tillman to explore how AI and LinkedIn Sales Navigator are revolutionizing the sales process. Brynne shares insights into using these tools to foster trust-based conversations, create tailored outreach, and enhance relationship-building strategies for CROs and revenue-driven professionals. Together, they discuss how modern technology can accelerate first connections while maintaining the authenticity required to build lasting professional relationships.The conversation delves into the balance between AI and human interaction, emphasizing the importance of using AI as a tool to support—not replace—genuine engagement. Brynne explains how Sales Navigator's advanced features, like Account IQ and Lead IQ, have streamlined pre-call planning, saving valuable time while delivering targeted insights. The duo also tackles the potential downsides of automation tools, offering actionable advice for CROs and their teams to avoid coming across as impersonal or spammy in their outreach.Brynne also introduces her eight-step framework for implementing scalable and repeatable social selling strategies. From defining KPIs to integrating AI into daily workflows, she outlines a roadmap for achieving measurable success. Tune in to learn how to slow down your outreach to speed up outcomes, and discover the tools and techniques that can help you stay ahead in today's fast-paced sales environment.
Austin LaRoche joins us this week to encourage shifting out of neutral to embrace business growth. Austin shares his M2S framework and why sales and marketing teams struggle to get traction. Austin and Dave also talk about SMART goals, strategies for intentional growth and making it to the “Promised Land.”
LinkedIn is a powerful platform, but many people misuse it with long, salesy message or straight out pitch before even building a connection. This approach is a huge turn off because clearly they didn't even take two seconds to look at your profile. However, when used effectively, learning how to attract clients using LinkedIn can be a game-changer for growing your business and forming profitable partnerships.That is why we are talking to Hailey Rowe today. Hailey is a Marketing & Sales Coach and Strategist who has been named as one of the Top 25 Coaches in Chicago (Chicago Entrepreneur Magazine) & one of the Top 6 business podcasts for health coaches (Primal Health Coach Institute). In this episode, we'll explore how to attract clients using LinkedIn without jumping into a sales pitch right away so that you can actually build genuine relationships. We're talking about how to open the door for meaningful conversations and potentially future collaboration. 0:03:30 - How to attract clients on LinkedIn without being salesy and building genuine relationships.0:05:25 - LinkedIn's strengths for business owners, service providers, and those seeking partnerships.0:07:55 - Using LinkedIn's search features and filters to find ideal clients and partners.0:11:05 - Benefits of using Sales Navigator for precise targeting.0:14:45 - Importance of having a clear messaging guide for lead generation.0:16:25 - Tips for sending personalized, non-salesy connection requests.0:18:45 - Following up with open-ended, intentional questions after connections accept.0:22:30 - Avoid assuming someone has a problem you can solve.0:27:50 - LinkedIn as a business-specific platform versus other social networks.➡️ Grab all the links and resources mentioned in this episode on the blog here!https://www.megankachigan.com/how-to-attract-clients-using-linkedin-with-hailey-roweCONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comFacebook → https://www.facebook.com/megan.kachiganLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganAsk a question for the podcast → https://forms.gle/9rPT7dtAKQCErzUg6WORK WITH ME: Download the Services GuideBook a Power Hour (and get my Starter Gdoc too!)Join Copy Critique ClubIf you are enjoying these episodes, please rate and review so that I can continue to provide you top-quality free content. Simply scroll to “Copywriting For Coaches” on Apple Podcasts, select a 5-star rating, and tap “write a review.” Thank you!
What does it take to go from seeking sales door-to-door to helping $100 million industrial companies achieve 10x growth? Caxy CEO Mike LaVista has done all that and more in his 23-year journey scaling a tech consulting firm, and he shares many of his secrets for success here today. Starting with an 80's cover band background, Mike's transition to tech was accidental but fueled by a focus on client needs. Caxy's key pivot, he reveals, was niching down to serve industrial companies scaling to $1 billion. Noting that this specialization dramatically increased project value, Mike highlights Caxy's innovative "Game Changer Assessment" which has become a cornerstone, positioned as an investment, not a cost. He details how client acquisition has evolved from cold calls to referrals, partnerships, and content marketing - including his own podcast - and that scaling the team has required standardized processes and objective hiring assessments. Mike finishes up today by describing his transformation from tech expert to strategic CEO, embracing coaching and a growth mindset, and propelling Caxy toward exponential growth as it aims to make today's top line tomorrow's bottom line in three years.In this episode, you'll learn:How to niche down your consulting services for maximum impactHow to position a high-value discovery offerClient acquisition strategies beyond cold outreach: the power of referrals, partnerships, and contentKey steps to effectively scale your team and avoid delegation pitfallsThe role of objective assessments in hiring A-playersStrategies for transitioning from a technical expert to a strategic CEO focused on exponential growth.Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/growMentioned in this episode:Black Friday DealTired of chasing leads on LinkedIn? This Black Friday, unlock the secrets to attracting high-paying clients with our exclusive LinkedIn Lead Generation Masterclass. We'll show you how to position yourself as an authority, connect with your ideal clients using Sales Navigator, and build an automated system that delivers leads right to your inbox - all without spammy tactics. Normally $1000, grab it now for just $297! www.consultingsuccess.com/friday
In this episode of Game Changers for Government Contractors, host Michael LeJeune shares valuable strategies for optimizing LinkedIn to grow your government contracting business. With over 20 years in the industry and extensive experience coaching contractors, Michael emphasizes the importance of a well-crafted LinkedIn profile, showcasing thought leadership, engaging with relevant groups, and leveraging tools like Sales Navigator. Learn how to connect effectively with contracting officers, primes, and industry leaders, highlight your past performance, and use LinkedIn to expand your professional network. These actionable tips can help you build your reputation and boost your business in the GovCon space. ----- Frustrated with your government contracting journey? Join our group coaching community here: https://federal-access.com/gamechangers Grab my #1 bestselling book, "I'm New to Government Contract. Where Should I Start?" Here: https://amzn.to/4c5Vb0d
to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary Brett Ingram interviews Nate Morse, a LinkedIn strategy consultant, about leveraging LinkedIn for entrepreneurship. They discuss Nate's journey from traditional sales methods to utilizing LinkedIn for lead generation and client engagement. The conversation covers effective strategies for optimizing LinkedIn profiles, the importance of human connection in online sales, and the tools available on LinkedIn, such as Sales Navigator and newsletters. They emphasize the significance of persistence in sales and the need for a structured approach to the sales process. In this conversation, Nate Morse and Brett Ingram explore the nuances of sales, emphasizing the importance of building relationships over merely closing deals. They discuss strategies for salvaging difficult interactions, the power of asking questions, and the future of sales in a technology-driven world. The dialogue also touches on the significance of passion in entrepreneurship and the current era's unique opportunities for business owners. Visit https://keys.natemorse.com/book to get Nate Morse's Amazon Best-Seller for free: "The LinkedIn High-Ticket Handbook" and learn how to bridge the gap between you and high-ticket clients using strategies, frameworks, and even AI. Chapters 00:00 Introduction to LinkedIn Marketing for Entrepreneurs 06:11 Effective LinkedIn Strategies for Sales and Relationships 11:49 Leveraging LinkedIn Tools: Sales Navigator and Newsletters 18:07 Identifying Suitable Industries for LinkedIn Marketing 23:57 The Importance of Persistence in Sales 29:35 Building Relationships Over Sales 36:00 The Power of Questions in Communication 42:14 Navigating the Best Time in Human History 50:09 Identifying Key Priorities for Success #personaldevelopment #linkedinmarketing #optyoumize #brettingram #entrepreneurpodcast #podmatch
Podcast Episode 224 of the Make Each Click Count Podcast features Indrek Põldvee, often hailed as Estonia's LinkedIn guru. As the founder of B2B Growth, a Microsoft partner agency, Indrek has revolutionized how businesses harness LinkedIn to expand their networks and generate leads.In this episode, we uncover Indrek's invaluable insights on LinkedIn optimization, the importance of a strategic presence, and the creation of quality, audience-tailored content. We'll also explore common LinkedIn mistakes, the true power of effective headlines, and how to utilize overlooked features like the "Featured" section and Sales Navigator for maximum impact.Get ready to learn how Indrek and his team achieve remarkable organic growth for their clients through consistent posting and genuine engagement. Whether you're a LinkedIn newbie or a seasoned user, this episode is packed with tips that can transform your approach to professional networking and lead generation. Stay tuned!Learn more:Indrek's LinkedInABOUT THE HOST:Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.
Going smaller to go bigger might sound counter-intuitive, but this mindset helped Tyler Rossi transform his newly launched recruitment business from zero to $250k revenue! In this episode, you will hear Tyler's approach to niching down and the strategies that helped him win the majority of inbound clients and establish himself as one of the leading authorities in the metals and steel recruitment industry. Tyler is the President of American Dream Search and Host of The Recruiter of Steel podcast. He's one of the top headhunters in America for sales talent in the Steel and Metals Industry. Tyler's story is one of determination and success in the face of adversity, and I'm excited to dive into his experiences and insights today. Episode Outline and Highlights [01:55] How Tyler got into recruitment and why he chose metals as a niche. [08:07] Tyler's story of resilience - getting laid off from a six-digit sales job while his wife was 32 weeks pregnant. [12:44] Difficulties of the first six months of a recruitment business and how niching down became a game-changer. [17:37] Getting the first client via LinkedIn Automation - Tyler shares his tech stack. [20:17] Turning it around from zero to $250k - discussion on business development. [23:53] How to establish yourself as the go-to authority in your niche. [30:57] Podcasting is an effective engagement tool to go above and beyond. [38:39] A creative way of using videos to promote your client and strengthen relationships. [43:55] Work and life integration: How many hours does Tyler work a day to take care of their daughter? [46:01] What is next for Tyler and American Dream Search? Go Smaller to Go Bigger - Top Benefits of Niching Down to a Specific Industry When Tyler attempted to broaden his scope as a sales recruiter - he felt overwhelmed and things did not work out. He recalled how he already established his network in the steel industry and decided to focus on this niche. It was indeed a game-changer for Tyler! His conclusion is “The riches are in the niches!” He highlighted below benefits and how niching down worked for him: Reduced Competition: By focusing on the steel industry, he reduced his competition from 26,000 recruiters in the US to only around five competitors in the same industry in his domain. Authority Building: It was easier for Tyler to add value to the industry and be an established figure in the steel industry through continuous sharing of content and podcasting. Higher Demand: Targeting a specialized industry can lead clients to view you as a high-value resource, as you bring industry-specific knowledge and connections. Even if you only place 10 candidates in a year with an average of $25k fee, you already have substantial revenue. Efficient Networking: Focusing on a niche simplifies networking efforts. Tyler concentrates on key decision-makers and candidates via targeted marketing and MPC. How to Establish Yourself as the Go-To Expert in Your Niche Tyler's reputation grew as he focused on the metal and steel sector, allowing him to generate trust and recognition in the metals industry. He started his podcast, The Recruiter of Steel, to bring added value to the industry. He also utilized LinkedIn by consistently posting content related to the industry which has gained traction, especially to decision-makers. Out of his 7000 connections, around 75% are in the metal and steel industry. Consistency in these actions made Tyler a recognizable authority in his niche. As he shared, “As far as an ROI … I would say the majority of my business now, I would say is inbound. Most of it is coming inbound to me. I haven't run an MPC campaign in probably three, or four months because all of this is coming to me and I have enough business with it. It's because I've established myself as that authority. It's brought in multiple six figures for me just doing posting and just interacting on LinkedIn.” Other Action Items That Turned Around His Business The first six months of Tyler's business brought in no revenue. However, he had a breakthrough that transformed it from zero to a $250k profit. That is niching down, and establishing himself as an authority. However, there are also other action items he shared that helped him, which I am sure a lot of listeners can relate to: Full Commitment and Resilience: When Tyler was laid off, he committed entirely to his recruitment business, even though it took six months of effort without income to gain traction. Mentorship and Continuous Learning: Seeking guidance, Tyler connected with Scott Tuttle, a successful recruiter who provided critical advice on areas like contract terms and marketing strategies. This mentorship helped Tyler refine his approach, close deals, and streamline his operations. Effective Use of Technology: Tyler used a tailored tech stack, including LinkedIn automation through Skylead, Sales Navigator, Apollo for marketing, and Crelate for CRM management. These tools allowed him to be targeted and efficient in his outreach, helping him reach the right clients and candidates without resorting to mass emails. Tyler Rossi Bio and Contact Info Tyler Rossi is the President of American Dream Search and Host of the Let's Talk Talent podcast (now rebranded as The Recruiter of Steel podcast). He is one of the top headhunters in America for sales talent in the Steel/Metals Industry. But it wasn't always this way. For the longest time, Tyler put off going into business full-time. While he had his LLC on the side, Tyler never had the guts to go all in. He had the six-figure tech sales job and the job security and benefits that came with it. He had the house, and the marriage, and his daughter was soon on the way. Fast forward to September of 2023, Tyler was forced to take the leap of faith he was putting off for so long. He was abruptly laid off from his job. There was no warning, no severance…nothing. Six-figure paycheck? Poof
The Healthtech Marketing Podcast presented by HIMSS and healthlaunchpad
In this episode of The HealthTech Marketing Show, I will detail my personal LinkedIn routine, which has been instrumental in the success of my marketing consultancy. Learn how I leverage LinkedIn as a core marketing tool to grow my personal and company brand, attract prospective clients, and maintain meaningful connections within the health tech industry. This systematic approach to LinkedIn includes daily posts, consistent networking, and using Sales Navigator for targeted outreach. I also discuss the importance of creating valuable, thought-provoking content while avoiding aggressive sales tactics. This routine has helped quadruple my LinkedIn connections to over 12,000, significantly contributing to Health Launchpad's business growth. Key Topics: [1:20] Intro to using LinkedIn to grow a network and drive business success [7:34] Building a targeted network using Sales Navigator [11:10] Avoiding the "connect and pitch" approach and nurturing trust within your network [12:11] Daily posting routine and the importance of long-term relationship building [16:50] The balance between personal posts, business content, and thought leadership [17:51] Using LinkedIn newsletters [19:36] Using company pages for additional content distribution [22:06] The results and how LinkedIn has contributed to Health Launchpad's 10X business growth [26:54] People I follow that you should too [27:51] Actionable advice and next steps You can connect with me on LinkedIn or email me at adam@healthlaunchpad.com People I follow that you should too: Adam Franklin Tim Hughes Richard Van Der Blom Previous episode with Adam Franklin: Transforming Your Organization for Social Selling
Business etiquette and LinkedIn guru Adrienne Barker joins us this week to share some business etiquette tips and strategies to promote yourself and your business on LinkedIn. Her and Dave also talk about networking events and how effective communication can create new opportunities. Listen for her “no excuses” challenge and try it today!
LinkedIn can be a game-changer for anyone looking to increase their sales and network in the industrial sector. In this episode, Alex and I are breaking down eight powerful steps to make LinkedIn your secret weapon for sales without being overly aggressive. We cover everything from building a targeted network, optimizing your profile to avoid the "salesman" look, engaging with connections to boost your reach, and leveraging LinkedIn messaging for effective outreach. We also dive into advanced strategies like using Sales Navigator for research and lead generation, posting valuable content to build thought leadership, and even measuring what's working on your LinkedIn for continuous improvement. If you're looking to grow your network, generate more leads, and establish authority in your industry, this episode is packed with actionable steps to make it happen. __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:MFG Tribe: https://mfgtribe.comMFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/Technical Sales University: https://training.technicalsalesu.com/enroll
One of the most powerful tools today in B2B sales, LinkedIn Sales Navigator, has so much more to offer than you may realize. Perhaps even 400%+ more.In this Daily Sales Show episode, our sales pro guests will show you why LinkedIn Sales Navigator is an excellent tool for finding your ideal clients, identifying leads, and building strong relationships. But even better, they also share how to stay top of mind with your key connections. Join us and find out how you can increase your LinkedIn impressions by as much as 400%+ in no time! You'll Learn:Key functionalities of Sales Navigator that you may be missingSales Nav strategies to reach new levels of social selling powerHow to effectively engage with prospectsThe Speakers: James Buckley, Mandy McEwen and Immanuel WardIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: Gong and Aligned
LinkedIn Sales Navigator is a powerful tool for growing your business and gaining clients. However, using the marketing tool can be a bit complicated. If you're unsure how to use Sales Navigator, tune into this episode. I chat with Josh Shirley, a seasoned sales professional from Sandler, on the most effective ways to use the tool to help grow a sales pipeline. Josh Shirley's Background Josh Shirley is a representative of Sandler, a renowned sales training organization. He highlights that his relevance arises when sales leaders seek an institutionalized system offering predictable outcomes based on set inputs. Sandler's methodical approach provides sales professionals with the structured support similar to those in other professions with established educational backgrounds, enabling them to perform effectively right from the start. Referrals: The Gold Standard of Leads Referrals are the golden component of receiving sales leads. Josh shares personal experiences about how structured approaches to request referrals can significantly enhance lead generation. The LinkedIn Rule of Seven Josh shares explains that for every seven LinkedIn connections, there's typically one person willing and able to refer you. He outlines three practical applications of this rule to improve your referral tactics. One to Many Referrals: This is suitable for territory managers who need leads from various potential clients. Many-to-One Referrals: Useful for targeting named accounts where multiple mutual connections might lead you to a high-value prospect. One-to-One Referrals: This involves asking one referrer about one specific prospect and repeating the process. Practical Execution with LinkedIn Sales Navigator Josh explains how LinkedIn Sales Navigator simplifies the process of finding mutual connections who can act as referrers. He provides detailed steps on how to filter through profiles using Sales Navigator's advanced search functionalities to make this task more efficient. Overcoming Psychological Barriers One of the barriers salespeople face when asking for referrals is the fear of appearing needy or intrusive. Josh advises on shifting this mindset and adopting the belief that people generally want to help you succeed. "It's not that you don't know how to ask for referrals. It's that there's something in you stopping you from asking because You're afraid you're going to come across as needy." - Josh Shirley. Resources Josh Shirley on LinkedIn Sales Tales Podcast https://thesalesevangelist.com/opener Sponsorship Offers This episode is brought to you in part by Hubspot. With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales. 2. This episode is brought to you in part by LinkedIn. Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse. 3. This episode is brought to you in part by the TSE Sales Foundation. Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin. Credits As one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.
What are some practical ways entrepreneurs to authentically use Linkedin for business growth? Colin Hirdman is an expert on growth marketing who has started numerous companies, and now focuses on helping people succeed on LinkedIn. Join Scott and Colin as they explore: * Colin talks about starting a company despite having no business background, building software, and embracing a high failure rate. * The importance of LinkedIn for B2B businesses for building relationships and driving leads.* Using LinkedIn's Sales Navigator for audience building and identifying prospects.* Being authentic in messages and providing value in messages.* Common mistakes on LinkedIn, such as being lazy in audience building and not providing enough value.* Leveraging LinkedIn live streams as an easy way to identify and engage with audiences.* Colin's philosophy of prioritizing relationships over financial success and the benefits of having a peer group.* Colin's recommendations for aspiring entrepreneurs to consider bringing in a partner they trust and to join a peer group for support.* Colins plans for Monkey Island Ventures, focusing on productized services and leveraging AI tools.* Adopting a growth-oriented mindset.Chapters for this episode: 6:04 Colin's Entrepreneurial Journey 15:22 LinkedIn as a Business Tool 23:28 Building and Engaging with LinkedIn Audiences 24:57 Common Mistakes and Best Practices on LinkedIn 45:09 Balancing Business and Personal Relationships Thanks to Colin Hirdman for being on Business, Bourbon & Cigars. Connect with Colin on LinkedIn: https://www.linkedin.com/in/colinhirdman/ Learn more about how Rainmaker can help you network on LinkedIn and drive more leads and revenue: https://www.rainmakergrows.com/ As mentioned in this episode, remember to reach out to Colin via LinkedIn or Rainmaker to get his one-pager about leveraging LinkedIn livestreams. BUSINESS, BOURBON & CIGARSBe sure to subscribe so you don't miss any episodes. Apple Podcasts: https://apple.co/3SN2fHn Spotify: https://spoti.fi/49EwtTo YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They'll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.ME PLUS ULTRA Transform your business and redefine your world with Me Plus Ultra virtual...
In this episode of the How to Succeed Podcast, social selling expert Richard Bliss from BlissPoint Consulting shares valuable insights on succeeding at social selling on LinkedIn. The discussion covers the evolution of LinkedIn as the go-to platform, emphasizing its ubiquity compared to other social media platforms. Listeners will gain practical tips on leveraging LinkedIn to generate leads, enhance their pipeline, and optimize social selling strategies. Bliss explains that the algorithm on LinkedIn is designed to trigger conversations between members, unlike other social media platforms like Facebook or Instagram, which are more focused on entertainment. He points out that the algorithm on LinkedIn rewards meaningful interactions that lead to conversations rather than simply garnering likes or views. This shift in mindset is crucial for salespeople looking to succeed on the platform. Tune in to learn how to navigate the changing landscape of social selling and maximize your results on LinkedIn. Timestamps: 00:02:47 The upside-down world of social selling. 00:06:03 LinkedIn content engagement strategies. 00:08:37 LinkedIn sales strategies. 00:11:15 Commenting for Sales Success. 00:14:33 LinkedIn networking strategies. 00:19:14 Underrated sales prospecting techniques. 00:22:27 Cold email techniques. 00:27:28 Engaging sales team strategy. 00:31:13 Overcoming career setback. 00:34:21 Leadership and communication skills. Key Highlights: LinkedIn has become the go-to platform for social selling, with widespread adoption among professionals. The purpose of LinkedIn is to connect with prospects and customers and build relationships, rather than entertain or distract. The algorithm on LinkedIn is designed to trigger conversations between members, unlike other social media platforms. Posting text-only content on LinkedIn generates more reach and engagement compared to videos or graphics. Engaging in conversations by leaving comments on prospects' posts is more effective than sending direct messages or connection requests. Leveraging the mentioned feature on LinkedIn can grab the attention of prospects without directly reaching out to them. Sales Navigator can be a valuable tool for tracking and finding prospects, but it should be used in conjunction with understanding the fundamentals of LinkedIn. Using AI tools like ChatGPT can help generate ideas for comments and responses to prospects' posts. Authentic engagement and conversations with prospects are more important than trying to cheat the algorithm or use specific posting techniques. Success in social selling on LinkedIn is measured by the number of people you can help and the level of enjoyment you derive from your work. ========================================= SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment! ========================================= Follow Us: Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr =========================================
In this episode of the How to Succeed Podcast, social selling expert Richard Bliss from BlissPoint Consulting shares valuable insights on succeeding at social selling on LinkedIn. The discussion covers the evolution of LinkedIn as the go-to platform, emphasizing its ubiquity compared to other social media platforms. Listeners will gain practical tips on leveraging LinkedIn to generate leads, enhance their pipeline, and optimize social selling strategies. Bliss explains that the algorithm on LinkedIn is designed to trigger conversations between members, unlike other social media platforms like Facebook or Instagram, which are more focused on entertainment. He points out that the algorithm on LinkedIn rewards meaningful interactions that lead to conversations rather than simply garnering likes or views. This shift in mindset is crucial for salespeople looking to succeed on the platform. Tune in to learn how to navigate the changing landscape of social selling and maximize your results on LinkedIn. Timestamps: 00:02:47 The upside-down world of social selling. 00:06:03 LinkedIn content engagement strategies. 00:08:37 LinkedIn sales strategies. 00:11:15 Commenting for Sales Success. 00:14:33 LinkedIn networking strategies. 00:19:14 Underrated sales prospecting techniques. 00:22:27 Cold email techniques. 00:27:28 Engaging sales team strategy. 00:31:13 Overcoming career setback. 00:34:21 Leadership and communication skills. Key Highlights: LinkedIn has become the go-to platform for social selling, with widespread adoption among professionals. The purpose of LinkedIn is to connect with prospects and customers and build relationships, rather than entertain or distract. The algorithm on LinkedIn is designed to trigger conversations between members, unlike other social media platforms. Posting text-only content on LinkedIn generates more reach and engagement compared to videos or graphics. Engaging in conversations by leaving comments on prospects' posts is more effective than sending direct messages or connection requests. Leveraging the mentioned feature on LinkedIn can grab the attention of prospects without directly reaching out to them. Sales Navigator can be a valuable tool for tracking and finding prospects, but it should be used in conjunction with understanding the fundamentals of LinkedIn. Using AI tools like ChatGPT can help generate ideas for comments and responses to prospects' posts. Authentic engagement and conversations with prospects are more important than trying to cheat the algorithm or use specific posting techniques. Success in social selling on LinkedIn is measured by the number of people you can help and the level of enjoyment you derive from your work. ========================================= SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment! ========================================= Follow Us: Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr =========================================
In this episode of the How to Succeed Podcast, social selling expert Richard Bliss from BlissPoint Consulting shares valuable insights on succeeding at social selling on LinkedIn. The discussion covers the evolution of LinkedIn as the go-to platform, emphasizing its ubiquity compared to other social media platforms. Listeners will gain practical tips on leveraging LinkedIn to generate leads, enhance their pipeline, and optimize social selling strategies. Bliss explains that the algorithm on LinkedIn is designed to trigger conversations between members, unlike other social media platforms like Facebook or Instagram, which are more focused on entertainment. He points out that the algorithm on LinkedIn rewards meaningful interactions that lead to conversations rather than simply garnering likes or views. This shift in mindset is crucial for salespeople looking to succeed on the platform. Tune in to learn how to navigate the changing landscape of social selling and maximize your results on LinkedIn. Timestamps: 00:02:47 The upside-down world of social selling. 00:06:03 LinkedIn content engagement strategies. 00:08:37 LinkedIn sales strategies. 00:11:15 Commenting for Sales Success. 00:14:33 LinkedIn networking strategies. 00:19:14 Underrated sales prospecting techniques. 00:22:27 Cold email techniques. 00:27:28 Engaging sales team strategy. 00:31:13 Overcoming career setback. 00:34:21 Leadership and communication skills. Key Highlights: LinkedIn has become the go-to platform for social selling, with widespread adoption among professionals. The purpose of LinkedIn is to connect with prospects and customers and build relationships, rather than entertain or distract. The algorithm on LinkedIn is designed to trigger conversations between members, unlike other social media platforms. Posting text-only content on LinkedIn generates more reach and engagement compared to videos or graphics. Engaging in conversations by leaving comments on prospects' posts is more effective than sending direct messages or connection requests. Leveraging the mentioned feature on LinkedIn can grab the attention of prospects without directly reaching out to them. Sales Navigator can be a valuable tool for tracking and finding prospects, but it should be used in conjunction with understanding the fundamentals of LinkedIn. Using AI tools like ChatGPT can help generate ideas for comments and responses to prospects' posts. Authentic engagement and conversations with prospects are more important than trying to cheat the algorithm or use specific posting techniques. Success in social selling on LinkedIn is measured by the number of people you can help and the level of enjoyment you derive from your work. ========================================= SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment! ========================================= Follow Us: Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr =========================================
Welcome to another insightful episode of "Accelerate Your Business Growth"! Today, host Diane Helbig sits down with Colin Hirdman, a seasoned entrepreneur who started his first company just a week after graduating college. Colin co-founded Monkey Island Ventures with his two best friends, named after a childhood playground, and is now focused on his latest venture, Rainmaker. Through Rainmaker, Colin helps founders and sales teams enhance their LinkedIn network, generate leads, and boost sales using what he calls the "authentic engine." In this episode, Colin dives deep into his LinkedIn philosophy, emphasizing the importance of authenticity and education over pure sales tactics. He also shares insightful strategies on building and targeting the right audience, leveraging LinkedIn events, and using Sales Navigator effectively. Additionally, Colin discusses some innovative campaign types that have yielded significant results, including the powerful potential of LinkedIn live streams. Whether you're a LinkedIn novice or a seasoned user, this episode is packed with actionable insights and practical advice that can help you optimize your LinkedIn presence for business growth. Tune in to learn from Colin's expertise and discover how Rainmaker's automation can streamline your LinkedIn activities. Don't miss this opportunity to accelerate your business growth using LinkedIn's powerful networking tools. At rainmakergrows.com, there is a page called campaigns, and you can learn about all the different kinds of campaigns on LinkedIn. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious. Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it's sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. "The benefit of doing a LinkedIn live stream is that you're able to test audiences and topics really easily, but then it also allows you to deepen relationships incredibly fast." — Colin Hirdman 00:15:28 Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, Sachin interviews Joshua B. Lee on all things about developing your connections on LinkedIn and why LinkedIn delivers the audience you want better than any other social media platform. Josh opens with vulnerability and builds on his strengths as he teaches principles for human connection online. Listen to learn more about H2H relationships on LinkedIn and how you can grow your authority there. Key Takeaways: [1:00] Sachin introduces today's guest, Joshua B. Lee, the Dopamine Dealer on LinkedIn. He's one of the most positive, caring, compassionate human beings. He will talk to us about making our interactions and marketing more human. Sachin welcomes Josh to Perfect Practice. [2:20] Sachin met Josh at a variety of masterminds, including Archangel with Giovanni Marsico, Amber Spear's Mimosa mastermind, and Genius Network with Joe Polish. [2:43] Josh and Sachin were introduced by Kevin Thompson. Josh talks about Sachin taking time to show up for so many. We change the world for the better through enriching, transparent conversations about what's going on. [4:00] Josh is the Dopamine Dealer on LinkedIn. His approach online is to treat other humans how his mother taught him to treat them. That allows him to start conversations that turn into relationships that open massive opportunities. [5:24] Josh says when he acknowledges someone for something they take for granted, compliments them, or asks about them, they get a little dopamine hit. This puts them into a flow state, allowing them to have a conversation. It's like going from the door to sitting on the couch. [5:48] With the dopamine bond, it's two friends having a conversation. It's not about sales, it's about coming together to create opportunity, allowing the byproduct to be whatever it might be. [6:34] Josh and Sachin were part of the mastermind and Kevin Thompson brought them together. In recent years, Josh has built many ventures; now he focuses on LinkedIn. [7:11] LinkedIn has been going for 20 years, longer than any other social media platform! It made a shift when Microsoft bought it. People are on it to add value and get value. [8:21] It's a platform to add value to other educated individuals who are business decision-makers, who generate a revenue scale that's a lot higher than that on any other social media platform. On LinkedIn, you can create a massive change. [8:39] Josh adds that he's not competing against half-naked influencers selling sunglasses. He calls the people he works with thought leaders with influence. They put information out there. [9:01] Josh gets massive reach on LinkedIn. There are a billion people on LinkedIn. Four million of them are active. Those four million get access to 10 billion content impressions weekly. [9:17] Josh says there's no other platform he can win on with the right people who are ready to take action with people that he wants to be able to talk to. [9:29] Josh sees OpenAI as the future of business and search in the next year or two. [10:13] Josh designed one of the first MySpace ads that a lot of social media ads are based on today. There's a conditioning on social media to like, comment, share, post, and be caught up in a pattern we don't even think about. [10:57] We take these things for granted. There's so much in this world that we take for granted and don't pay attention to. How do we connect humanly on a platform like LinkedIn? [11:43] Use messages like, “Hey Sachin, I saw you looked at my profile. I just want to reach out and say thank you. Too often we don't appreciate that. I'd love to find out what pushed you to look me up.” [11:55] Or, “I saw you liked my recent post. I just want to reach out and say thank you. Too often we don't appreciate that. I'd love to find out what pushed you to engage with my content.” You're trying to start a conversation by thanking them for something they take for granted. [12:07] It's a stop-gap in the pattern. It allows them to be able to hear you now and be able to have that true conversation. Josh hates cold calling and cold emailing, but these people looked at his profile or his content. It's an opportunity, let's explore. [12:26] People like Sachin post amazing content on LinkedIn. If you like a post, comment on it, thank the poster for it, and compliment it. Start with “Thank you.” Don't make it about you. [13:28] Josh points out how it feels when there's a warm reaction to something you post on LinkedIn. It opens up the opportunity to engage. [14:09] Josh's advice for a practitioner to be in service on LinkedIn: Start with your profile. Build the right profile, fully fleshed out, not just with your resume but with your career journey. Most people don't look past your banner and title. [14:36] Titles don't attract. Use a headline with an XYZ statement: “I help (support) X to do Y so they can have (achieve) Z.” X is your ideal client or tribe. It starts there. Use your profile to tell people where you've been, where you are, and where you're going. It's a storyboard of your life. [16:01] The more you talk about where you've been, the gap between you and your audience gets smaller. “You worked at Chili's? Me too!” Now you have commonality and connection. [16:50] The next step is to share content that backs up that you're the authority in your space. Better to be an authority than an expert. In the world of AI, everyone's an expert. Be the authority that people go to every day. [17:40] Use the 10-20-70 rule of content. Ten percent personal, showing you're human. Twenty percent, stories of what your company has done for people. Seventy percent, educate and aggregate value for your audience. Become a destination site as the authority in your field. [19:10] If you say, “Hey, here's 50 pages, and here are the 10 lines of it you need to pay attention to now,” that's how you need to show up on LinkedIn every day. Educate them enough that if they have a problem or issue, they're going to come to you for the solution. [19:45] After profile and content, what next? You have to be active about drawing in your audience. Josh uses LinkedIn's CRM system, Sales Navigator to identify his audience better than any other social media platform. [20:18] It costs $100 U.S. per month. With the relationship you can build with one person, it should give you, if not 10X, at least $100 in value every month. You can only reach out and connect with 400 people a month. Monday through Friday, that's 20 people per day. [20:47] Use Sales Navigator to identify your exact audience, click on the button, “Active on LinkedIn the last 30 days,” to get a pretty tight audience. Engage on their content, reach out, connect with them, and draw your ideal audience in to look at your profile and content. [21:09] When you're having that conversation with them in the DMs, you create that opportunity and make that relationship deeper. [21:24] It takes Josh's clients 30 to 45 days to get in the human algorithm, rebuild their LinkedIn profile, get content going, and have that in place, to start messaging. Josh helped a client have a relationship conversation within seven days of engaging with someone's content. [22:20] Most people fail here by talking about themselves. Josh's Mom taught him when you meet someone new, compliment them. It's nice to be nice. Do that on LinkedIn. Give endorsements. You'll get thanks. Get their mindset, to know them better. [24:01] Ask if they consider themselves an entrepreneur, or a business owner with an entrepreneurial mindset. Entrepreneurs are early in their careers. Being an entrepreneur is exhausting. Business owners are more established with a team and a growth mindset. [24:40] They might answer they work for someone else. However they answer, it allows you to provide value. If the answer isn't what you're looking for, you can still leave them with value. [24:59] Josh shares an example. He helped Dan Sullivan and Benjamin Hardy relaunch the book, Who Not How with a free plus shipping book offer, even though they weren't aligned. [25:14] Josh has done it in seven days, but it can take longer, depending on a person's LinkedIn profile and content. As you continue to have 400 conversations a month, it keeps growing, creating more opportunities. [25:59] Sachin's updating his LinkedIn profile during this call. Josh says Giovanni Marsico did, too. Josh was also on Evan Carmichael's podcast and Evan did it, too. Make your profile human. There are people who do things similar to you but they're not you. [27:34] Josh points out that he is sharing his knowledge with Sachin and influencing him to take action. It's essential to be a thought leader with influence. The power is yours. You can do it straight from LinkedIn better than from any other platform out there. [28:12] Josh has a book, Balance is Bullsh*t. He was very successful but he didn't feel it. He was miserable, and money was his driver when it should have been a byproduct. He reset his life at age 36 and wrote about it. He was going to be a life coach! [30:40] Josh realized quickly that he wasn't a life coach. Instead, he realized he had to humanize the way he was online and be able to shift and change his marketing. He paired his marketing background with where he was trying to go. [31:16] He didn't write the book for anyone else but himself, to see where he had messed up. He changed his life for himself and his family and kids. He hopes it will inspire someone else. [31:35] Josh is the Dopamine Dealer of LinkedIn because he took the time to share his story and change for the better. [32:21] On average, Josh posts on LinkedIn three times a week. He doesn't have to create tons of overwhelming content. Each post is 200 to 400 words. Each post is from him. No matter how many companies he has, the commonality is him, so they are all one profile. [33:10] Start with that humanity and make a human connection, not a B2B or B2C connection, because a human being runs every company, so it's all H2H. Josh's content is about entrepreneurship, LinkedIn, and how to use AI as a tool to empower us, not as a replacement. [34:00] In Josh's content, he'll do one picture with some content, with the picture being real and raw, not overproduced, a PDF as a carousel, each page being a cell, and a 30-to-60-second video. LinkedIn is diving deeper into video to draw people in. Write for fifth graders. [36:44] Josh summarizes: Be you, using 10;20;70, think about the three pillars of content that make up you, and create content that is relevant today, that someone can take in and process. [37:17] Another tip: Watch the LinkedIn news feed. Josh looks for the top news. If you can add value to a news story, use the story to create new content, and do it every week. You'll get more visibility and be highlighted by the LinkedIn editorial team, which will get you more opportunities. [38:58] Everyone's human. They're not all talking about business and they all have health concerns. Josh talks about his health issues. He dealt with a panic issue this weekend and Sachin offered him support. A health practitioner needs to post about health issues. [39:28] Josh recently posted about men's mental health and male suicide. Men and women need support. Share what you wish someone would have shared with you. Talk to people like human beings. LinkedIn looks for people who add value and give actionable steps on LinkedIn. [40:20] Josh states that as a practitioner, you have more power on LinkedIn than most people. You're not just another person selling them something but you're there to educate them on what might be going on in their life that they're scared to talk about. [41:16] Is there shadow-banning on LinkedIn? Josh hasn't seen it yet. He shares an example of an actress friend who posts on the subject of child trafficking on Instagram and gets 200 views, but if she posts herself half-naked she gets views. LinkedIn wants value, not half-naked videos. [42:01] Josh had the same conversation with a recovering alcoholic. Post for the family members of someone with an alcohol problem. People are scared of being vulnerable. Understand what audience you are talking to, the direct audience or the people around them. [42:56] You may need to shift how you write your content and whom you're writing it to, to reach the audience you want to reach. They will DM you. [44:09] Likes and comments are just vanity metrics. They don't mean anything. People ask Josh how he attracts his KPIs. In the conversations. If a post with few likes spurs one or two conversations, you've won. Another post can be viral but spark few conversations. [44:44] Change your perspective. Are you being polarizing enough to push someone to love you or be pushed to engage with you? Indifferent content not only wastes your time but also the readers' time. [45:35] Sachin saw on his LinkedIn profile that his wife had posted. She had attended Josh's training last week in the community and she was inspired to work with LinkedIn as a new channel for her to a new audience. Sachin thanks Josh for that. [46:21] Josh shares what he can to add value to the world and not just monetize it. He tried to change the world on his own and nearly killed himself. The only way that we can change this world and make it a better place is for all of us to rise together and share that knowledge. [46:59] Sachin'swife's posts are getting indexed highly on Google as the MOZ SEO score for LinkedIn on Google is 100/100. OpenAI and Microsoft index LinkedIn for the next level of search. People who leverage content from profiles to newsletters to articles, show in all three. [47:38] That's an opportunity coming to you rather than you spending energy to go find it. Spamming a lot of people is a waste of energy. Engagement gives you energy. [48:01] Sachin thanks Josh and asks for links. Find JoshuaBLee on LinkedIn but don't send that blank connection request! To connect with Josh tell him why you listen to Sachin, and why you love him, his wife, and the community. That gives Josh a better relationship with Sachin! [48:34] You can check out Josh's website at StandOutAuthority.com but he'd rather have that conversation with you that builds that relationship and creates an opportunity for both of you. [48:42] Sachin thanks Joshua B. Lee for sharing knowledge so openly and willingly. He's looking forward to connecting with Josh again. Mentioned in this episode Perfect Practice Live Joshua B. Lee Archangel Academy with Giovanni MarsicoAmber Spears's Mimosa Mastermind Genius Network with Joe Polish Kevin Thompson Dan Sullivan Balance is Bullsh*t: How to Successfully Integrate Work & Life, by Joshua B. Lee More about your host Sachin Patel How to speak with Sachin Go one step further and Become The Living Proof Perfect Practice Live sachin@becomeproof.com To set up a practice clarity call and opportunity audit Books by Sachin Patel: Perfect Practice: How to Build a Successful Functional Medical Business, Attract Your Ideal Patients, Serve Your Community, and Get Paid What You're Worth The Motivation Molecule: The Biological Secrets To Eliminate Procrastination, Skyrocket Productivity, and Get Sh!t Done Tweetables: “That's the only way we're truly going to be able to change this world for the better, is to be able to have enriching conversations that are 100% transparent.” — Joshua B. Lee “There are a billion people on LinkedIn right now. Only about four million of them are active on a regular basis but those four million are getting access to 10 billion content impressions weekly.” — Joshua B. Lee “One thing I realized, especially post-COVID, was there's much in this world that we do take for granted, that we don't pay attention to.” — Joshua B. Lee “Likes and comments are just vanity metrics. They don't mean anything. … How do you attract your KPIs? On the conversations.” — Joshua B. Lee “The only way that we can truly change this world and make it a better place is for all of us to rise together and share that knowledge.” — Joshua B. Lee Joshua B. Lee on LinkedIn StandOutAuthority.com
This week's episode of Win The Hour, Win The Day Podcast interviews, Perry van Beek. Transform Your LinkedIn Strategy: Master Sales Navigator with Perry van Beek Unlock the full potential of LinkedIn with Perry van Beek, the Sales Navigator expert. In this insightful episode, you'll discover:-Why LinkedIn is more than just a sales tool.-Strategies to enhance your networking on LinkedIn.-The power of personalized connection requests. Dive into the essentials of building valuable professional relationships and boosting your LinkedIn efficiency. Don't miss these expert tips to revolutionize your approach! Win The Hour, Win The Day! www.winthehourwintheday.com Podcast: Win The Hour, Win The Day Podcast Facebook: https://www.facebook.com/winthehourwintheday/LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast You can find Perry van Beek at:LinkedIn: https://www.linkedin.com/in/perryvanbeek/ #KrisWard#LinkedInStrategies#NetworkingTips
On this episode of the Sales Gravy Podcast, Jeb Blount Jr. sits down with Founder and Sales Leader Advisor, Nigel Green, to discuss his approach to hiring elite salespeople by using his four rules. Nigel teaches us that the only skill a sales leader should have is the ability to hire elite salespeople. Elite salespeople don't find us, we have to go find them. Key Takeaways Hiring Challenges: Many VPs of sales and CEOs find hiring salespeople to be one of their biggest challenges, as they strive to maximize and optimize their current talent pool. Importance of Training: Sales leaders should ensure that their sales teams have access to necessary training resources, and platforms like Sales Gravy can be valuable for continuous learning. Scouting vs. Tryouts: Unlike traditional hiring methods, scouting for elite salespeople involves actively recruiting top talent rather than waiting for applicants, akin to sports scouting. Non-Obvious Qualities: Hiring managers should look for non-obvious qualities in candidates that indicate potential for elite performance, rather than just obvious traits like hard work and prospecting skills. Prospecting for Talent: Sales leaders should prospect for new hires much like they prospect for new business, using networking, customer referrals, and tools like LinkedIn to identify top talent. Four Rules for Hiring Elite Salespeople: Elite salespeople do not apply to job postings. They are the stars and should be treated accordingly. They often require customized compensation plans that may exceed standard budgets. They typically do not already work for your company and require active recruitment. https://www.youtube.com/watch?v=FZnVk40pmmE The Importance of Hiring Elite Salespeople If you're in a leadership role within a sales organization, you probably know that hiring the right salespeople can be one of the biggest challenges. The need to hire top-notch salespeople is critical. It's not just about filling a position; it's about finding those who can truly excel and drive your business forward. Nigel Green emphasizes that hiring the right people is the only skill that really matters for sales leaders. Without this skill, even the best sales strategies and training programs won't lead to the results you want. Why Traditional Hiring Methods Fail One common mistake is relying on traditional hiring methods like posting a job and waiting for applications. The problem with this approach is that elite salespeople are not actively looking for new jobs. They're usually too busy being successful in their current roles. This means you have to be proactive in finding and recruiting them. Simply waiting for the best candidates to come to you might result in missed opportunities. The Importance of Scouting Your Sales Team Think of hiring elite salespeople like scouting for a sports team. Just as a football scout looks beyond physical attributes to find exceptional players, sales leaders need to look beyond resumes and job applications. Elite salespeople are often not in the job market; they are too busy focussing on their current roles. This is why a scouting approach is necessary. Instead of waiting for applications, you should actively seek out potential candidates and evaluate their performance in real-world scenarios. How to Scout for Elite Salespeople - Network with Your Top Performers: Ask your top sales reps who they know in the industry. High-performing salespeople often network with others who are also top performers. Their recommendations can lead you to potential candidates who may not be actively looking for a new job. - Leverage Your Customers: Your customers interact with many salespeople in their daily lives. Ask them who they believe are the best sales reps they've encountered. This can give you leads on high-caliber salespeople who might not be on your radar. - Use LinkedIn Smartly: LinkedIn's Sales Navigator tool can be incredibly ...
In this weeks' Scale Your Sales Podcast episode, my guest is Laura Hannan. Laura is one of my go-to LinkedIn people. She's a bit of a Sales Navigator geek, she trains salespeople on LinkedIn, and she is also a founder of a 'done for you' LinkedIn marketing agency, Pitch121. They manage personal profiles for time-poor execs and help salespeople get in front of their target accounts. In today's episode of Scale Your Sales podcast, Laura Hannan, founder of Pitch121, discuss about LinkedIn marketing and sales strategies. Laura shares insights on leveraging Sales Navigator, utilizing peer connections, and the importance of targeted brand awareness. She also covers microsites, AI tools, and the impact of personal perspective in posts, providing valuable tips for successful sales outreach and lead generation on LinkedIn. Welcome to Scale Your Sales Podcast, Laura Hannan. Timestamps: 00:00 LinkedIn homepage is rarely used, sales navigator preferred. 06:18 Challenges in brand recognition and LinkedIn connections. 07:32 Strategically leveraging connections to reach target accounts. 14:10 Tailoring messaging to match target's word choices. 16:53 LinkedIn profiles lacking web links, a missed opportunity. 20:13 Engage deeply with target accounts for success. 24:12 Prioritize engaging with senior execs on LinkedIn. 28:07 Sending concise slides replaced by informative video summaries. 29:12 Service pages tailored to user language, technologies. 33:33 Appreciation for networking, its modern relevance emphasized. https://www.linkedin.com/in/laurajhannan/ Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales. Book Janice to speak virtually at your next event: https://janicebgordon.com LinkedIn: https://www.linkedin.com/janice-b-gordon/ Twitter: https://twitter.com/JaniceBGordon Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast More on the blog: https://scaleyoursales.co.uk/blog Instagram: https://www.instagram.com/janicebgordon Facebook: https://www.facebook.com/ScaleYourSales And more! Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
Are you a nonprofit leader trying to build stronger relationships? Sales Navigator can help you do it. But if you're like me, you've probably tried the free trial and thought, “OK, what do I do?” This podcast episode covers 3 specific case uses in LinkedIn Sales Navigator for nonprofit leaders. It's a replay from a LinkedIn Live I did in partnership with Percent and LinkedIn for Nonprofits. If you're trying to build tailored, human-to-human relationships with potential funders, referral partners, and other supporters, listen in. Resources from this episode:Eligible nonprofits get 75% off Sales Navigator! Start your application process by clicking here. If you prefer to watch the replay of this live on LinkedIn, here's the link. Questions? Leave a comment! We discussed:[09:18] LinkedIn Sales Navigator: what is it? [10:56] Building a Relationship Map[14:16] Add your current “book of business” to Sales Navigator[19:03] Find new values-aligned partners with Sales NavigatorTo read a full transcript of the episode, visit: LUMOS MARKETINGOther Campfire Circle podcast episodes I recommend:Episode 53: 10 Copy Coaching Tips for Engaging LinkedIn ContentEpisode 40: Measure the Magic: Tracking Resonance Instead of ReachEpisode 19: How to deepen your influence to drive changeWant free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter Connect with Tania Bhattacharyya:LinkedIn: Tania BhattacharyyaInstagram: @taniabhatWebsite: lumosmarketing.co
In this episode, Stan explores seven compelling reasons why business development professionals need Sales Navigator. Discover how this premium LinkedIn tool can help you stay focused on revenue-generating opportunities, organize your accounts and leads, and leverage powerful features like Account IQ, relationship maps, lead filters, alerts, and smart links. Tune in for practical insights and tips to enhance your social selling strategy. Don't miss this deep dive into maximizing your use of Sales Navigator!
Financial Freedom for Physicians with Dr. Christopher H. Loo, MD-PhD
In this must-listen episode, we're joined by Nate Morse, a LinkedIn strategist and the brain behind APEX Conversion's client acquisition methods. Nate will unpack the advanced strategies that have positioned him as a leader in leveraging LinkedIn for business growth. We'll cover everything from the foundational skills necessary for today's digital salesperson to future-proofing your sales techniques with AI enhancements. Expect to dive deep into the nuts and bolts of creating a high-impact LinkedIn presence, using LinkedIn's Sales Navigator to its full potential, and handling the complex dynamics of B2B sales. Nate will also share real-life challenges and solutions from his extensive experience, offering listeners invaluable insights on maintaining and nurturing client relationships even when the going gets tough. Whether you're a seasoned sales professional or just starting out, this episode will provide you with the tools and knowledge to transform your LinkedIn strategy and drive your business forward. Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd We couldn't do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Thank you to our sponsor, CityVest: https://bit.ly/37AOgkp Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18 Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our email newsletter: https://financial-freedom-for-physicians.ck.page/b4622e816d Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Join our Patreon Community: https://www.patreon.com/user?u=87512799 Join our Spotify Community: https://podcasters.spotify.com/pod/show/christopher-loo/subscribe Thank you to our advertisers on Spotify. Financial Freedom for Physicians, Copyright 2024
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