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This week on The Home Builder Digital Marketing Podcast, Mike Bills of AtlasRTX joins Greg and Kevin to discuss home builder customer engagement AI tools that answer customer questions immediately, schedule appointments, and help sell homes faster. https://www.buildermarketingpodcast.com/episodes/267-home-builder-customer-engagement-ai-tools-mike-bills
In this episode of Illuminate Higher Education, N2N Services CEO Kiran Kodithala speaks with Dr. Mike Bills, President at AtlasRTX.AtlasRTX's industry-leading chatbots engage customers automatically 24/7, allowing staff to focus on high-value tasks, effective interactions, desirable outcomes, and improving brand affinity.The AtlasRTX approach to chatbots is that humans and AI are better together. Bots are very smart, but they're not human beings, they shouldn't be there to completely supplant human beings. They should be there to augment the human staff.AI is good at diagnosing and handling repetitive tasks, but when you need something that requires lots of expert explanation or exploration by a staff member, both AI and humans can then work together as a team to deliver an optimal experience for students.There's much more to learn in this episode about how much better students can be served when humans and AI coexist because they can no longer exist without the other. Tune in now!Connect with Dr. Mike Bills: https://www.linkedin.com/in/mike-fg-bills/Learn more about AtlasRTX at https://atlasrtx.com/This episode is brought to you by N2N's Illuminate App, The iPaaS for Higher Education. Learn more at https://illuminateapp.com/web/higher-education/Subscribe and listen to more episodes at IlluminateHigherEducation.com
On this episode of Mindshare Matters, Bassam welcomes AtlasRTX Chief Operating Officer Mike Bills. The conversation traverses a wide variety of topics, from Mike's early life struggles, finding his passion while attending Salt Lake Community College, and his ascension into a management position at the young age of 19. We are hopeful that Mike's story will begin to inspire others who are trying to find direction in their own lives and start down the right path to build a better future.
Welcome to another special episode of 92,000 Hours! We are joined by several of our past interviewees from both Season 1 & 2. While we thought this would be a discussion about lessons learned, it turned into a real master class on self awareness. In this conversation, past 92,000 Hours guests discuss what they learned from being on a podcast, if they would change anything they said, what they took away from each other's episodes, and if they shared their podcast episode with family or colleagues and how that went. Guests include: Collin Bunker, Jim Carter, Liz Tinkham, Mike Bills, Shamby Polychronis, and Wendy Anderton. Hosted by: Annalisa Holcombe; Edited by: Breanna Steggell.
Annalisa and Mike Bills discuss failure and growth. Mike is brave enough to speak candidly to us about his own failures, both personally and professionally, and what they have taught him.Dr. Mike Bills is the Chief Client Officer at AtlasRTX and holds a PhD in Leadership and Change from Antioch University. He is a leading expert in using technology and data science to improve student learning outcomes.Hosted by: Annalisa Holcombe; Editing/Production: Breanna Steggell.
On today’s show, Nathan Shields talks to Mike Bills, PT, the President of Measurable Solutions and the CEO and Owner of Loudoun Sports Therapy in Sterling. Mike has seen some amazing growth in his PT clinic over the past few years, and it’s not because he started a new program that generated new patients or found a physician that loved how he treated patients. Rather, Mike has seen phenomenal growth because he has been focusing on himself and improving the different aspects of his personal life – physical, intellectual, professional, financial, etc. He teaches us the importance of focusing on oneself before focusing on others. Learn more from Mike on how you, too, can be the owner of your personal freedom and enjoy the life you have envisioned! Love the show? Subscribe, rate, review, and share! Here’s How » Join the Physical Therapy Owners Club today: ptoclub.com Physical Therapy Owners Club Facebook Physical Therapy Owners Club LinkedIn Physical Therapy Owners Club Twitter
On today’s show, Nathan Shields talks to Mike Bills, PT, the President of Measurable Solutions and the CEO and Owner of Loudoun Sports Therapy in Sterling. Mike has seen some amazing growth in his PT clinic over the past few years, and it's not because he started a new program that generated new patients or […]
Although Mike Bills, PT had plenty of managerial experience for a large hospital network, it did not prepare him for owning his own PT clinic. He quickly learned that owning and managing are two different ball games. Mike reached out and got some consulting support five plus years ago, stepped out of treating full-time, and […]
Although Mike Bills, PT had plenty of managerial experience for a large hospital network, it did not prepare him for owning his own PT clinic. He quickly learned that owning and managing are two different ball games. Mike reached out and got some consulting support five plus years ago, stepped out of treating full-time, and has networked with other PT owners for the past five years. Now, his one-person clinic has turned to a 6,000-sf facility with thirteen providers, and they’re continuing to grow in spite of the POPTs and hospital networks that have sprung up around them. What are they doing differently to thrive and survive? Today, Mike shares the formula to ownership success as well as their successful actions of obtaining new patients through their internal referral programs and social media/internet efforts. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Physical Therapy Owners Club today: ptoclub.com Physical Therapy Owners Club Facebook Physical Therapy Owners Club LinkedIn Physical Therapy Owners Club Twitter
We end our focus on the fundamentals of move and the value of storytelling with a great discussion between Mike Bills and Jodi Schafer. We learned from our month's guests the value of storytelling to move ideas forward. We also learn the value of connecting with others emotionally using shared experiences and values. QUOTE IT “At the core, it’s about connecting with people on a very real level.” (1:49) DIG IN (1:17, 1:30) Back to basics. (2:34) Multidimensional storytelling. (9:03) Be unique and fluid. Tip of the Week Approach customers and stakeholders with "what do you need?" rather than "this is what I do."
We are so excited to announce the launch of a professional development opportunity like no other. Connect: Detroit will be a one day experience in Detroit on May 22. This experience is designed for high functioning executives who are interested in rolling up their sleeves, feeling a little uncomfortable and experiencing the reinvention that is happening in Detroit. With Connect: Detroit, you'll have an opportunity to immerse yourself in the many success stories that Detroit has to offer and learn how you can take those experiences home with you and apply them to your personal success story. This week's podcast is a discussion between Mike Bills and Bonnifer Ballard (Executive Director - American Water Works Association - Michigan Section) on how Connect: Detroit came to be and what excites them about sharing this experience with others. QUOTE IT “Be all in.” (2:14) “The best things happen when we’re a little uncomfortable.” (5:43) “Reflection is a part of professional development.” (7:13) DIG IN (2:14) The role of empathy. (3:45) The value of unpredictability. (8:02) Creating accountability. Tip of the Week If you do the same things, you get the same results. If you're not happy with those results, try something different.
Let's face it: even the the most shy of us require some degrees of human interaction. They're necessary on both a personal and professional level. In this week's episode, team members Sonya Robinson and Mike Bills discuss with our October co-host, Erin Patten of Ponyride, how we can build sustainable and enriching connections. QUOTE IT “If you don’t connect authentically, then it’s not going to be a sustainable relationship.” (4:13) “We are walking magnets just waiting for the opportunity to connect.” (6:46) DIG IN (0:43) Organize the chaos. (2:28) Creating sustainable connections. (9:33) The power of differences. Tip of the Week Are you being authentic in your communications? Sustainable connections require authenticity.
Mike Bills of Team PureReinvention and Bonnifer Ballard, this month's co-host and Executive Director of the Michigan Section of the American Waterworks Association discuss the main take aways from our August episodes. QUOTE IT “You can not begin to embrace what's happening today if you stay in your own little world and your talk to the same people about the same things." (6:35) DIG IN (2:49) Openness to disruption. (4:04) Selective use of trends. (5:03) Learning how to think differently. (8:30) The environment to practice simplifying. Tip of the Week Gain a different perspective by talking with people who think differently from you.
The PureReinvention team wraps up July discussing lessons learned from our guests this month. Simplification is very important in messaging and in serving customer needs. Organizations that focus on the customer experience and successfully communicate that are better positioned to thrive in this new economy. Listen as PureReinvention team members Mike Bills and Will Carlson discuss these lessons and reflect on how taking time to simplify complex issues is vital to advancing your mission. QUOTE IT “The simplification concept, for most people, becomes the pivot point.” (3:29) DIG IN (0:44) Getting ready to simplify. (3:29) Lessons learned from simplification. Tip of the Week Successful solutions are almost always the simple ones.
Simplification of the message is vital to enlisting support and/or selling the product. Most successful endeavors end up being a simple solution to a complex problem. Complicated messages get lost and confuse customers and stakeholders. PR firms make a good living condensing messages to brands and slogans. However, in order to get to the simple slogan or elevator pitch, you have to thoroughly understand the issues and the problem at hand. Join team members Mike Bills and Will Carlson as they discuss simplifying the message and learn what's in store for our July podcasts. Quote it “What the hell does this mean?” (1:49) “Be thoughtful about the bullet points.” (2:54) Dig in (2:32) Condense your hour long speech to ten minutes. (3:33) Moving our passion and knowledge to a takeaway message for the listener. (6:57) The power of illustrating to solve problems. Don't be overwhelmed by the daunting task. Take a big problem and break it down to small parts.
A successful life or career is rarely made from one dramatic event. It usually is a result of a work ethic developed over a series of small experiences and successes along the line. Listen to this week's episode as team members Mike Bills and Sonya Robinson discuss how you can develop a sense of ownership in your journey through taking small manageable steps to advance yourself both professionally and personally. QUOTE IT “You have to own the work you want to do so you can get the work you’re destined to do.” (3:59) "Create basic success first.” (7:10) DIG IN (4:15) Identify personal values. (5:19) Start with small things to create a pattern of success. Tip of the Week Ownership starts with the small things. If you act responsibly you will get more responsibility.
PureReinvention team members Mike Bills and Sonya Robinson kick off June discussing how curiosity is a critical element of ownership. Quote it “Personal curiosity … drives the ownership component” (5:47) “Use my curiosity to take things to the next level.” (8:40) “What’s the little thing I can change that will make a difference.” (9:03) Dig in (6:24) The hunger for curiosity (8:24) Pulling forward to understand Tip of the Week: Curiosity is the essence of ownership. Keep asking the "why"?
If non-profits are to be sustainable, they need to run it more like a business where programs support themselves and the organization is in close enough touch with the public and the stakeholders to maintain relevancy. Sometimes that mission has to change. The March of Dimes is a great example where the original mission of eradicating polio was accomplished, yet the organization still exists as their mission evolved to combatting birth defects. In this episode, Dr. Truman Hudson, Jr. talks to Mike Bills about how non-profits need to start thinking more like a business in order to ensure that they are sustainable in the long run. QUOTE IT “People give to people. People give to people they know, they care for and they trust” (4:58) "Leaders are leading from the heart and not necessarily through the business lens.” (9:43) “Sustainability puts you in a position to pivot if necessary.” (10:51) DIG IN (3:55) The premise of going out of business. (6:15) Owning relevance. (9:50) Fiduciary responsibility of leadership to ensure sustainability. (12:37) Characteristics of sustainable leadership. TIP OF THE WEEK: Non-profit programs still need to provide revenue or member value if the organization is to be sustainable in the long run.
March's line up is dedicated to how we deal with disruptions in our personal lives. In this episode, Mike Bills discusses with Amy Frankmann how you can apply PureReinvention principles to disruptions in your personal life. QUOTE IT “Her personal life and her professional life met.” (2:30) "What happens after five o’clock?” (3:03) “After the disruption you have to own your own behavior.” (4:23) “Use what we have done as the spring board of where we’re going.” (6:29) DIG IN (0:53) How to stay focused on the end goal. (1:58) When personal conviction is lacking. (4:00) Simplify and put framework around moving things forward. (5:06) Take time to listen to yourself. TIP OF THE WEEK: Build your self-confidence. Make a list of all the things you did today, in your personal life. Reflect upon what you have become and build on that.
February's line up focuses on how people handle disruption in their professional lives. Listen to Mike Bills and Sonya Robinson of Team PureReinvention as they discuss professional disruption. QUOTE IT “All next generation success as a leader … comes first from us.” (0:50) “(Professional disruption) The ownership of your own professional destiny.” (3:54) “Close the door behind them as they move forward.” (6:32) DIG IN (0:20) Professional disruption defined. (4:04) Tools to navigate an aggressive and upward mobility journey. (6:03) Recipe for sustainable change. TIP OF THE WEEK: Always move forward. If you've decided to move on, going back is not an option.
Mike Bills and Monica Ware, president of Association Management Solutions, summarize what we’ve learned from this month’s episodes. We can all learn lessons from the disruption that has happened in Detroit in recent years. QUOTE IT “What happens when things go too long?” (4:29) “The savvy businesses will look for the gaps and fill in.” (8:17) “Through disruption the wise leader is able to navigate and forge next step opportunity.” (9:24) DIG IN (2:43) Disruption defined. (5:03) Defense for major disruption. (7:00) Balance with minor disruptions. (8:28) The importance of the entrepreneurial thought process. TIP OF THE WEEK: Major disruption is often a product of years of neglect. Asking the tough questions early and often can avert disaster.
Josh Linkner’s most recent New York Times best-selling book (he currently has two), The Road to Reinvention, explores the idea that one of the most common—and easily avoidable— reasons communities, organizations and individuals fall is because they fail to reinvent. This episode is the first part of a two-part conversation that Mike Bills had with tech entrepreneur, venture capitalist, keynote speaker and Detroit native Josh Linkner. In this segment, Josh talks about the trouble with resting on prior successes rather than driving purposeful transformation and the grit of Detroit that has lessons for us all. QUOTE IT “People want to extract the lessons [of Detroit]...people say ‘how can I apply that to my life?’” (8:09) “To be an effective leader today, that rote memorization, follow-the-rule-book is just completely inadequate. What we need today is to train people to be creative problem solvers.” (11:23) “If we can encourage courage, recognize that if we want great big breakthrough ideas we have to have a lot of bad ideas along the way to get there. ” (18:35) DIG IN At 9:28 Josh describes why Detroit is a learning laboratory. Josh says reinvention is a very misunderstood word. Hear his theory about what reinvention really means around the 14:00 mark. TAKEAWAYS 1 - The Detroit story is a very human experience, and it connects to your heart and to your gut leaving a lasting impression. 2 - The largest natural resource in your organization is human imagination. 3 - Find new points of differentiation by using the information that everyone has and figuring out how to position your organization as a unique solution. 4 - Build a culture that supports creative risk-taking. 5 - Failure is a part of the process and should be learned from instead of punished.
The American Society of Association Executives (ASAE) Annual Meeting 2015 in Detroit is just three short weeks away. And we think the international audience that this event attracts is going to get more than they bargained for by coming to the City of Detroit. In this episode, Mike Bills and Misty Miller highlight a conversation with Renee Lewis, CMP, about reinventing the conference experience and why Detroit is a destination like none other. QUOTE IT “As a meeting planner you’re always looking for what the best rates are for the organization, what’s the best space, do they have my dates available, but the other part of that is that your members experience the destination.” (6:02) “I guess you could make some changes and say you’re reinventing, but at the same time you’re not always solving the issue.” (11:18) DIG IN Renee tells a story from her past at the 9:40 mark about redefining a conference experience by boldly questioning the organization's core offerings. At 18:18 Renee sums up why this year’s ASAE Annual Meeting participants will learn something special that they can’t get anywhere else. TAKEAWAYS 1 - Detroit as a destination is rapidly evolving to offer fresh, engaging and unique experiences beyond the breakout rooms and exhibit hall. 2 - Letting go of stale education models that no longer serve your core audience keeps your organization relevant and in-demand. 3 - Detroit’s comeback gives conference goers a first-hand look at how sustainable change can be applied in a fluid system. 4 - Look for barriers that seem immovable, and figure out how to redefine them to be an asset instead of a road block. 5 - The PureReinvention team can help meeting planners build one-of-a-kind content for their next meeting in Detroit based on the lessons of successful local business owners, organizations and individuals that are redefining and rebuilding the city in real time.
This is a unique time in association culture when there could be four or five generations working toward the same mission. Lacey Thompson, events manager at the Home Builders Association (HBA) of Greater Lansing, is always looking for ways to build on the foundation of the yesterday while sprinkling in the technology and learning styles of today. In this episode, Mike Bills and Lacey talk about how incorporating tech into the delivery of your communication and education systems helps members better relate and connect to their association. QUOTE IT “The internet has just always been around for us. If I need something, that’s where I go. [Millennials] are just trying to get members to...live off technology more.” (3:25) “If you don’t know how to do something, you YouTube it!” (9:44) “The personal touch is key, interact one-on-one with them and you find out stuff...you learn from them.” (15.39) DIG IN Jump to 8:37 to hear Lacey’s take on why there is still value in face-to-face meetings for Millennials and others who connect online first. At 17:30 Lacy shares a great story about how she and her CEO Cindy Kosloski worked together to understand the needs of a member who was thinking about letting her membership lapse. TAKEAWAYS 1 - Millennials are teaching older generations how to explore technology and use it to connect with members in new and different ways. 2 - Personalize everything you do. A thoughtful comment or gesture can go a long way. 3 - Sharing association news in efficient and friendly ways makes members feel more connected to association leadership. HBA of Greater Lansing uses their Information Minute videos to highlight association news in less than 60 seconds. 4 - Even when you connect on social media or through email, it doesn’t replace the need for face time. 5 - Blend old and new delivery methods for your education and content to keep members engaged while still remaining reliable.ted for the long haul.
Alignment between an association's Board and the CEO can be a very powerful thing. Cindy Kosloski, chief executive officer of the Home Builders Association (HBA) of Greater Lansing & Jim Magnotta, HBA of Greater Lansing board president and founder of Magnotta Builders & Remodelers, have found the sweet spot between strategy and execution. In this episode, Mike Bills gets to sit down with Cindy and Jim for a really interesting conversation about how they are working together to “tinker with tradition” and what they are learning along the way. QUOTE IT “Our members are very proud of our association and tradition is so important to a lot of them, to tinker with that is very hard for them to accept.” (7:50) “Most executives are going to try to take actions that have a high probability of success. But that’s not what we’re going to do here with reinvention. You have to be ready to accept failure on a fairly regular basis.” (22:35) DIG IN At 10:50 Cindy and Jim talk about their experience with including board members in the reinvention process from the beginning. Listen at 15:20 as Jim explains his plan for sustaining change long-term at the board level, and keep listening to get Cindy’s perspective on what that means for her in the CEO role. TAKEAWAYS 1 - Reinvention requires a considerable amount of risk-taking. Not all of your ideas are going to be home runs. Be fearless anyway. 2 - Allow disruptions to be a learning opportunity, not a brick wall. 3 - Invite core decision makers to be owners early on in the process. They will more than likely offer different insight and be more committed for the long haul. 4 - Respect the traditions but look for creative ways to improve them. It’s possible to remain steadfast to your mission and still make change. 5 - Focus on what’s important and give that to your members or customers. A simple product or resource done well is better than an elaborate, confusing offering. looking for ways to make them better.
Even the most set-in-stone edifices can be reinvented. Just ask Thom Connors, Regional Vice President and General Manager SMG/Cobo Center. Thom sat down with Mike Bills to talk about Cobo Center’s five-year renovation project. Thom shares really interesting details about the catalyst for change, some roadblocks along the way (like not getting a ballroom on the roof!) and how Cobo Center connects visitors and residents in a cool way. QUOTE IT “We just can’t replace what we have with the same thing.” (9:27) “The transformation of Cobo mirrors the transformation of the City of Detroit.” (11:35) “You will be successful when you have the right mix, mesh and mass of activity.” (22:03) DIG IN At 7:25 Thom talks about the major disruption that forced political leaders of the time to seek sustainable change for Cobo Center and how the plan was set in motion. Mike asks Thom around the 15:20 mark to describe how ASAE 2015 participants can see and experience Cobo’s reinvention while they are attending the Annual Meeting. Take Aways 1 - This is the second reinvention of the Cobo Center. The first one was in post World War 2. It was one of the first convention centers in the US and opened as Cobo Hall in 1960. 2 - Cobo Center is now run by a regional authority which is connecting state and regional governments as a unified governing body to run the center. 3 - This regional authority appointed SMG, a facility management company, to run Cobo Center and turn around the balance sheet. By 2025 they plan to break even as opposed to a 20 million annual deficit they encountered when they took over. 4 - Cobo Center has served as a major connector to downtown businesses. 5 - The new Cobo Center has been remodeled using an “adaptive reuse” strategy. They used what they had within the facility and updated it with new technology and a modern ballroom to meet changing needs. 6 - The new 120’ by 30’ video board will help connect activities in the Center to the surrounding area.
“If we’re not going to talk positively about Detroit, why would anyone else?” Detroit Zoological Society’s chief operating officer, Gerry Van Acker, has been driving change by asking simple questions and really listening to the feedback he’s getting from various and diverse entities. In this episode, Mike Bills taps into Gerry’s wisdom on how to break down a seemingly gigantic undertaking like helping reinvent a major city into realistic, executable tasks. As you listen, ask yourself how you can apply some of what the Detroit Zoo and Belle Isle Nature Center have been doing to your own industry. QUOTE IT “When [Detroit] was struggling...it was pretty evident that the city needed to go through a process where they could hit the pause button and reset.” (3:15) “A challenge in downtown Detroit [was] that there were individual assets in neighborhoods that were fantastic, but the connectivity wasn’t great...Now you’ll see connectivity.” (15:30) DIG IN Gerry makes an interesting point at 8:35 about the zoo as a gathering place. As you listen, consider how your organization connects people and serves as a gathering place. You may find inspiration in his story about collaborating with another major summer activity in Detroit instead of competing with it. Gerry breaks down the zoo’s very simple core culture at 13:05, and his philosophy on why it’s important. Stay tuned at 19:42 to hear Jerry’s message on why ASAE attendees will enjoy visiting Detroit and what they should be on the lookout for while they’re in the city that’s reinventing itself before their eyes. TAKEAWAYS 1 - Simply asking your customers what they want is an effective way to improve your services and offerings. 2 - Cultural institutions and associations alike are undergoing changes that allow them to play an important role in providing an outlet for social engagement. 3 - Effectively incorporating multimedia and new technologies can enhance the user experience and improve customer interactions. 4 - Stick to the basics that you know you can do well, and look for opportunities to maximize that core. 5 - Finding ways to blend or leverage other established events can enhance value for all collaborators.
PureReinvention Podcast 030 How are you getting your needs met? How are you meeting the needs of others? That's just a little food for thought brought to you by this week's guest, Julie Novak, CEO of the Michigan State Medical Society. In this episode, Mike Bills talks with Julie about spanning generational gaps, decoding the need for change and how to keep it all moving in one direction. QUOTE IT "The changes in the world have caused a change in the need for a membership to connect to an organization.” (4:28) "It’s hard work, it’s scary, I have to get out of my boundaries all of the time, but that’s caused me to grow as a person.” (10:45) DIG IN Julie explains around 14:10 that one of her roles is to act as a translator. She interprets data and metrics in different ways so she can fully understand it first, then to illustrate to staff and other key stakeholders the need for fundamental change in the organization. Jump to 22:30 to hear Julie forecast how she will keep the momentum of change moving and what she thinks is an important asset for sustainable reinvention. TAKEAWAYS 1 - Reinvention is state of mind, not a finite process. 2 - An outside navigator makes you accountable for working through the hard questions instead of bypassing them. They also tend to have an impartial point of view that reminds you take the all-important helicopter view. 3 - Embrace the signals the association is giving you. Collect and apply data about your membership needs and translate it to actionable change. 4 - Be aware of the realities of your board members, as a volunteer body they aren’t immersed in the day-to-day work. High-level summaries and timely recaps help them stay focused and strategic. 5 - Reach out and talk to others. The majority of industries are undergoing tremendous shifts and it’s important to know you’re not alone. 6 - Be intentional about carving out down-time to reflect and recharge. It makes you a more effective leader!
PureReinvention Podcast Episode 028 Dan Gilmartin, executive director and CEO of the Michigan Municipal League, talks to Mike Bills about how the City of Detroit is creating a new, better reality and how organizations can do the same. QUOTE IT: “When it comes to innovation...we have a tendency to innovate when we’re in crisis, and we innovate at the edges of our own competencies.” (2:25) “Detroit is beginning to embrace its grittiness, and embrace the fact that it is kind of the ultimate DIY city right now.” (10:25) “Not everyone has to get into a Detroit situation before they change.” (11:43) DIG IN: At 11:10 Mike asks Dan how association leaders can give people permission to innovate and he offers some really good advice. Listen in at 17:20 as Dan tells people visiting Detroit to “find the energy” and highlights some of the compelling grassroots movements that are happening in the city. TAKEAWAYS: 1 - Detroit is more of a organic bottom up example of reinvention, not process and top down approach. This process is wholly transferable to other communities. 2 - Detroit’s struggle with changing times may be more public than others, but it is not unique. Many individuals and organizations are in the same spot and need to rally together to embrace the new. 3 - A crisis isn’t the only time to be seeking change. It’s okay to create a little chaos in the face of stability. 4 - Employees have to share the vision and own their part of it if in order to be successful. 5 - When you move out of your comfort zone and into different spaces, you think differently and bring something new to the table.
Spencer Johnson, President of Michigan Health and Hospital Association, shares his thoughts and wisdom with Mike Bills about continuous learning and keeping his finger on the pulse of the industry he serves. QUOTE IT: “There’s nothing that works as well as being out in the field and talking to your members.” (4:25) “You have to be on your feet, you have to be alert. Change is constant.” (10:38) “All of us are smarter than just one of us.”(24:35) DIG IN: Jump to 8:15 to hear Spencer elaborate on a quote about continuous improvement that guides him and his decision-making process. At 16:00 Spencer breaks down what he believes are the three key groups in associations and why they are important. TAKEAWAYS: 1 - Associations have a great deal of influence over public policy and advocate for their members and the industry they serve at state and federal levels. 2 - Associations have many ways to connect with members, but it’s worth going the extra mile to make face-to-face connections with them on their own turf. 3 - Earning the respect of those you lead as well as other leaders will help you build a positive reputation that you can leverage to make change. 4 - Foster a team attitude. Sometimes the assists are just important as the big plays. 5 - Don’t be distracted by endless process. Have a bias toward action.
PureReinvention Podcast Episode 026 Andi Osters, Social Media and Brand Coordinator at the Michigan High School Athletic Association, talks to Mike Bills and Misty Elliott about her decade of experience growing up in the association industry. QUOTE IT: “You’ve got to learn how to monitor first. You need to understand the history before you can make a change.” (6:52) “I’m not sure association management is as clear of a profession as we need it to be to sustain what [associations] have right now.” (16:00) DIG IN: Around 13:00 Andi explains how being nimble and examining old processes frees up leaders and associations to find success. Make sure you listen to Andi’s insight around 20:30, where she makes a thoughtful assessment of how residents in Detroit are taking risks to reinvent the city. TAKEAWAYS 1 - Impactful leaders will help individuals grow by giving good direction and setting achievable goals that allow staff to take ownership. 2 - Eagerness to take on new projects and reinvent old processes is a good thing, but it’s wise to temper that ambition with careful assessment and monitoring before forging ahead. 3 - Stay nimble and aware of the current climate so you can adapt to serve the changing needs of your customers. 4 - Associations can learn from Detroit business owners and stakeholders that are taking risks because they believe in the city’s and the people’s ability to change. 5 - Be curious, even if it feels a little dangerous. It will help you discover unexpected things and, in Andi’s case, a delicious restaurant.
This is the most honest, personal and captivating episode we have to date. Amy Frankmann, Executive Director of the Michigan Nursery and Landscape Association talks to Mike Bills about her journey from questioning whether she was in the right line of work to becoming a leader her colleagues seek out for insight and problem solving. QUOTE IT: “[Creating space] is not about time, as I learned. It’s actually looking at everything in a different way. Like stepping outside the association’s front door and looking in.” (7:20) “It’s about finding the opportunity, instead of going in and doing your job and not allowing the interaction with others [to happen].” (11:00) “Every meeting I went to, even if it was for 5 minutes after the meeting with a leader I had identified...I would find somebody and talk to them. And I would come out of it with one great thing.” (12:10) DIG IN: At 9:10 Mike asks Amy how she was able to transition from being heavily involved in the day to day processes to stepping back and using her time differently. Her answer is the best advice any executive could have for how to create more connections. Mike and Amy have an ‘aha’ moment around 17:00 about how the process sometimes inhibits the product. Keep listening as they talk about how barriers to growth and success are not in the marketplace. TAKEAWAYS 1 - It doesn’t have to be lonely at the top! When you find the courage to share your difficulties and experiences with your peers, they are often empowered to admit similar things. 2 - Being exposed as not knowing it all is the number one fear executives talk about time and time again. But once you put it out there, you attract a network of people that want to connect, share ideas and work together to figure out the challenges you’re up against. 3 - Intentionally step outside of your day-to-day grind to get a different perspective on how you, your staff, and the organization are doing things. Where can you move pieces around to get a better outcome? 4 - Asking questions everywhere - in committee meetings, with staff, at lunch with a colleague - can move you from being overwhelmed and paralyzed to finding new and different approaches to the same challenges. 5 - Creating space for new opportunity does not have to be a significant time commitment. Assess how you are using the time you have and put yourself in the position to get fresh insight. 6 - As a leader, don’t be afraid of giving up a little control over staff output. Let them shine and excel and your products and services will shine and excel.
Hello PureReinvention fans! We can’t wait for you to listen to this episode. It's a very interesting conversation between Mike Bills and the president and CEO of the Clinton County Economic Alliance (CCEA), Dru Mitchell. Mike and Dru talk about working together to dramatically alter the way the CCEA was doing business, how Mike’s role as a navigator was really important in defining their new direction, and Dru’s experience as an executive working with her board to move forward together. QUOTE IT: “I wanted [the board] to be exposed to the process using the five steps and how that can -- currently, and in the future -- be revisited to address how Clinton County Economic Alliance could be the solution to business-related issues in the county.” (3:45) “Our plan now drives how I spend every day...and what activities my attention are directed to; it helps me focus. (8:00) DIG IN: Tune in around 8:50 to hear MIke ask Dru to describe the non-traditional way they approached the initial assessment phase and how the strategic report was prepared for the board. At 13:00 Dru talks about how important it was for her to write and present the report to her board and key stakeholders.
Donna Inch, chairman and CEO of Ford Land and chairman of Detroit Metro Convention and Visitors Bureau talks with PureReinvention’s Mike Bills about Detroit’s comeback, aligning key leaders and executing a vision. QUOTE IT: “Go back to the basics, get the fundamentals right...and then build.” (2:40) “If you don’t have that teamwork approach...if you can’t get that alignment, it just doesn’t happen.” (6:18) DIG IN: Jump to 9:45 to hear Donna expand on how city leadership recognized it was time for a change and how collaboration has led to incredible progress for Detroit. At the 17:00 mark Donna has a message for ASAE annual meeting participants headed to Detroit in August. TAKEAWAYS: 1 – Aligning key leaders creates tremendous momentum to execute your vision. 2 - Breaking down barriers to progress, especially antiquated cultural behaviors, paves the way for growth. 3 – Developing multiple attractions or assets for your audience establishes ongoing, sustainable growth. 4 – Generating excitement around your vision nurtures the ownership of key stakeholders. 5 – Incorporating rich history into your reinvention strategy builds credibility.
In this episode, Mike Bills interviews Mark Wallace, President and CEO of the Detroit Riverfront Conservancy. The Detroit riverfront has been key in the ongoing reinvention and revitalization of Detroit. This interview tells the story of the Detroit Riverfront and how the Conservancy has played a big part in developing this significant city asset. QUOTE IT: “Every major city in the US was founded near a waterway...for (hundreds of) years the Detroit Riverfront was a place where industry happens and goods and services come and go. In the past ten or 11 years we’ve radically transformed that.” (3:17) “We’ve provided a gathering space that’s really meaningful for our community...I think the other thing we’ve done in terms of moving the region forward is we’ve demonstrated leadership in public/private partnerships.” (14:00) DIG IN: Around 4:15 Mark elaborates on the process that lead individuals and organizations recognize it was time to repurpose the way residents and visitors were interacting with the Detroit River, and how the Detroit Riverfront Conservancy came to be. Jump to the 10:00 mark and listen as Mark shares a story about a visiting executive that illustrates how remarkable the transformation of the riverfront has been. TAKEAWAYS: 1 – Reinvention takes vision, time and persistence. The redevelopment of the Detroit Riverfront has been more than 11 years in the making. 2 - Even though something has served the same purpose for a long time, there are always ways to put it to new use. The Detroit River was primarily an industrial waterway for hundreds of years. Today, it’s a beautiful, useful space for visitors and residents to gather and experience the area in a new way. 3 – Reinventing one major component typically results in change to additional products or services. Since the redevelopment of the riverfront, many nearby businesses and neighborhoods have began to grow and change. 4 – Creating a meaningful gathering space draws diversity and new supporters. Now that the riverfront’s breathtaking views and modernized space can be enjoyed in a clean, safe environment more and more people are coming to enjoy it. 5 – Enlisting collaborators from multiple sources paves the way for an idea to develop into a tangible asset. The Detroit Riverfront Conservancy sought out public/private partnerships to maximize the growth and development of the riverfront as a shared asset for various stakeholders.
In this episode, Mike Bills and Misty Elliott of the PureReinvention Project discuss the final fundamental of PureReinvention – Move. QUOTE IT: “If we’re really measuring movement, it comes at the end of the process where we actually have a sale, an experience that’s been delivered.” (2:12) “The really important part of harmonizing movement is in recognizing when one movement starts to ebb and we start to put new, emerging movement in place so we have a rhythm of movement.” (5:49) DIG IN: At the 1:10 mark Mike breaks down how the other four fundamentals of reinvention - disrupt, own, simplify, connect, move, are required pre-work in order to actualize your plan and move it forward. Around 4:35 Mike and Misty talk about how most movements begin in a very fragile state until they find momentum through nurturing and risk-taking. TAKEAWAYS: 1 - None of the pre-work is meaningful without ultimately putting the ideas into action. 2 - Measurement and data collection inform your movement and give you information to gauge your success and further direct your plan. 3 - Movement is the last part of the process because it is created through the sale, or the experiential delivery of your ideas. 4 - Talking about doing something, and taking steps toward doing something, is not the same as actually doing it. Movement is in the doing. 5 - Keep your expectations in check, and acknowledge - even celebrate - the times you move the ball in the right direction.
Associations today aren’t your grandpa’s association. They have changed and need to continue to change to carve out relevancy in the 21st century. PureReinvention’s Mike Bills talks with Mike O’Callaghan, chief operating officer of the Detroit Metro Convention and Visitors Bureau, about his long-time experience as an association member and leader; what has changed and what remains the same. QUOTE IT: “The good old boys - if they don’t pay attention to what’s happening around them - are all of a sudden going to get lost.” (8:15) “It comes down to some soul-searching and looking within, and really analyzing what is it that you provide? Why would someone want to get involved?” (17:20) DIG IN: This is such a great interview, there are a lot of interesting places to dig in. We’ve pulled out a few must-listens, but highly recommend finding the time to absorb this podcast from start to finish. During your drive to work, perhaps? Start with these: At 7:30 Mike Bills asks O’Callaghan how he thinks associations need to change to remain relevant today. Then, around 12:50 they look at the value of diversity in associations as an intentional choice and compare it to how associations can learn from Detroit’s forced need to diversify to survive. Later, O’Callaghan talks about how major industries in the City of Detroit - auto, entertainment, banking - are now learning to work together and help each other succeed. Jump to 18:20 to hear his thoughts on how associations can follow that example by co-mingling with other groups to identify new solutions for members and the organizations that serve them. TAKEAWAYS: 1 - Association membership is a powerful tool for the development of an individual by connecting them to a greater body of institutional knowledge. 2 - Associations need to give people a good reason to get involved today - not hang its hat on what worked yesterday. 3 - Continually asking yourself and key stakeholders “What’s next?” moves your association from just surviving, to thriving. 4 - We need to move to more proactive thought in managing associations so that we can be better prepared for the next economic challenge. 5 - Choosing to engage with other groups before it becomes required for survival can bring new assets and perspectives to the process. Next week: Mike and Misty talk about the fifth fundamental of PureReinvention - Move. Produced by Will Carlson, WillPower Consulting
In this episode, Mike Bills and Misty Elliott of the PureReinvention Project talk about how the fourth fundamental - Connect - creates the space for innovation and thinking differently. QUOTE IT: “A lot of the answers to what associations and business were looking for were already inside, we just had to look at them in very different ways. It really wasn't about new stuff, it was about how to connect things in new and different ways.” (0:36) “Connect can only be as good as an individual or association's ability to network new and different thoughts together and weave a whole other set of circumstances.” (4:42) DIG IN: At 1:53 Mike explains why connecting old ideas in new and different ways drives your core value forward. Listen around 4:50 as Misty talks about how the connection phase starts to really feel like reinvention. TAKEAWAYS: 1 - It’s not always about creating something new, it’s connecting your old ideas and behaviors in new and different ways. 2 - Ideas are just intelligent guesses until they are connected to your target audience to see if they can be actionable. Connecting your original ideas to the feedback will inform how you move forward. 3 - Intentionally seeking diversified thought makes your final product or service stronger. 4 - Connect is the most multi-layered phase of reinvention. This fundamental teaches that you need to be regularly connecting ideas, people, products and services in creative and unusual ways. 5 - The first three fundamentals - disrupt, own and simplify - stabilize the reinvention process so when you are ready to connect your discoveries to your realities you will become more aware of the changes taking place.
Detroit's comeback has been hard-fought and very public. The city's reinvention has great potential to serve as a real-time case study for other cities, businesses and organizations facing decline and a strong need to innovate. In this episode, Mike Bills interviews Mike O’Callaghan, chief operating officer of Detroit Metro CVB and Michigan Lodging and Tourism Association board member, about his observations on Detroit’s reinvention. QUOTE IT: “Fortunately now, there has been some excitement about the city and there’s reason to come back here.” (3:50) “The city was so heavily dependent on the auto industry. When things are good they’re great, and when things aren’t so good they’re really terrible.” (5:37) “At the end of the day it’s all about choice. Deep inside of us we know where we want to go, and in some cases it’s a matter of being brave enough to do it, because there’s always risk.” (15:50) DIG IN: Around 10:00 O’Callaghan talks about the opportunity in having diverse industries for the City of Detroit, much like associations, that allows for balance when one industry fails. At 16:20 the topic of PureReinvention’s fourth fundamental - Connect - comes up. Listen as O’Callaghan explains why connection is critical to Detroit’s past and future success. Keep listening through 20:45 to learn how that same fundamental is being applied in the design of the upcoming ASAE annual meeting happening in Detroit in August. TAKEAWAYS: 1 - Don't rely so much on just one thing. Like Detroit’s mistake of placing too much emphasis on the auto industry, associations need to step away from the outdated model of having one or two primary offerings for members. 2 - Adding diversity to your offerings provides a greater chance for success and creates possibilities where none have been identified before. 3 - Seek answers to your problems internally - within yourself and within your organization. It’s the people closest to the process that can help you find strengths and build upon them. 4 - Connecting ideas, needs and opportunity is necessary in any reinvention. For Detroit, connecting goods and services to other communities and industries has opened doors to a more comprehensive experience for visitors and residents alike.
Are you your own worst enemy when it comes to simplifying the process? Many people layer on new tactics and ideas to fix their problems when what they really need to do is simplify. In this episode, Mike Bills and Misty Elliott discuss PureReinvention's third fundamental - Simplify. QUOTE IT: “There are so many options, so much you can add on to make things bigger, better, stronger, faster, that you forget to cut back and simplify... Most people think improving means adding another layer of paint.” (0:50) “When we’re trying to do everything for everybody, that’s an impossible task.” (5:33) DIG IN: Right in the beginning, around 1:38 Mike and Misty examine how thoughtful reduction helps you guide your unique value proposition. If you want to reinvent your organization, you have to walk the walk. At 9:25 listen to why building reinvention into your organization’s culture starts with behavior. TAKEAWAYS: 1 - Simplifying allows you to discover real solutions by examining the core. 2 - Applying thoughtful reduction to problem solving can help tear away the clutter to reveal your unique value proposition. 3 - A complex problem can be broken down into smaller, simpler elements to make the reinvention process more manageable. 4 - Effective leaders should have the endgame in mind, but still be able to simply communicate the task(s) at hand to get there. Next Week: Mike O'Callahan, Chief Operating Officer, Metro Detroit Convention and Visitors Bureau.
Get a behind the scenes look at why one association decided it was time to reinvent and how they made it work. Guest: Dirk Milliman, Owner of Milliman Communications and member of the Michigan Press Association Board of Directors Co-hosts: Mike Bills, owner and CEO of MB Strategies, and PureReinvention founding member Misty Elliott DIG IN Near the beginning of the interview, around the 2:30 mark, Dirk describes how the composition of many boards today have shifted from a group of owners to a group of employees and why that changes the direction of the board. At 6:50 Dirk explains what disrupted Michigan Press Association and made the board recognize it was time to change course. QUOTE IT “{Board meetings] turn into a lot of brainstorming. Lots of good ideas. “Let’s do this, let’s do this.” They key is - who is the ‘let’s’?” (3:00) “We certainly can’t do it the way we’ve been doing it. So let’s figure out a better way to do it.” (8:40) “You can’t cut yourself to health. You have to grow.” (18:50) “I think sometimes in our quest to solve problems we put too complicated a solution in place.” (25:49) Main Take-Aways: 1 – “Purposeful” disruption – Disruption with ownership is vital in the reinvention process. 2 – Ownership changes the way a person makes decisions that affect the organization. 3 – Successful teams push each other and ask meaningful questions and view the problem from an owner’s perspective. 4 – We have to work hard to simplify every aspect of the process. 5 – The role of a third party navigator is very important to bring stakeholders together and to help the owners approach the problem from a different angle. Next episode: February 23, 2015 – Mike Bills and Misty Elliott discuss the third pillar of PureReinvention - Simplify. Produced by: Will Carlson, WillPower Consulting (www.williamrcarlson.com)
How do you take ownership of new projects? In our latest podcast, Mike Bills, owner and CEO of MB Strategies, and Misty Elliott, one of the founding members of the PureReinvention project, discuss the second foundation of PureReinvention – Ownership. DIG IN At the 1:50 mark Mike explains how ownership builds accountability. It’s normal to feel apprehensive when you’re taking ownership of a reinvention plan because of the unknowns. At 5:57Misty and Mike talk about working through reservations when you need to take ownership of something new or different. QUOTE IT “Owning disruption allows you to fully understand the problem.” (2:25) “As we take ownership of the direction rather than ownership of a specific function we’re able to then accept what we know and we’re also willing to accept what we don’t know.” (7:39) Main Take-Aways: 1 – Disruption without ownership is counterproductive. 2 – Taking ownership allows you to fully understand the problem or situation that needs changed. 3 – When you own the process, you become invested in finding a solution. 4 – There is a degree of risk in ownership that might be uncomfortable, but the discomfort is what pushes you toward reinvention. Next episode: February 16, 2015, Mike Bills and Misty Elliott interview Dirk Milliman, Owner, Milliman Communications. Produced by: Will Carlson, WillPower Consulting (www.williamrcarlson.com)
In this episode, Mike Bills, Owner and CEO of MB Strategies, and PureReinvention Founding Member, Misty Elliott interview Josh Lord, MBA, of Josh, Inc. and Director of Membership and Strategic Initiatives, Michigan Dental Association about disruption and the need for modern associations to respond to market demands. DIG IN “I think we really need to look at ourselves as a staff and as an organization and realize that we are likely too close to our own business to be able to solve this on our own and what we really need is a reinvention strategist.” (7:24) QUOTE IT “The bottom line is the great recession and the technological innovations of the early 2000’s have dramatically re-landscaped the environment that we’re in, and yet the ones that are leading our businesses right now, are adhering to paradigms that frankly no longer exist.” (5 :35) “I think typically when we talk reinvention, road blocks get put up because we think cost, expense, disruption, change - it’s all negative. What we fail to recognize is opportunity, collaboration, mutual benefit, and relationship development. There’s a lot to be said for collaborating not only with a consultant or and external resource, but with your competitors.” (17:34 ) Main Take-Aways: 1 – Big brands are defining the purchasing experience – And expectations of your target audiences. Improved customer service and access 24-7 is expected. 2 – Current association culture is not lining up with this experience and is in danger of being replaced by organizations that will meet these expectations. 3- Associations need to focus on the next 3-5 years. They need to align with new customer expectations quickly if they are to stay relevant. 4- Associations need to value and listen to the disrupters in their ranks so that they can make the necessary changes to meet these expectations. 5 – An external outside resource may be necessary to help the reinvention process along as staff and leadership can be too close to the issue. Next episode: February 9, 2015, Mike Bills and Misty Elliott will discuss the 2nd Foundation of PureReinvention - Ownership Produced by: Will Carlson, WillPower Consulting (www.williamrcarlson.com)
In this episode, Mike Bills, principal at MB Strategies and founder of the PureReinvention Project, discusses the first of five fundamentals of PureReinvention – Disruption. DIG IN: “As an association leader, do you really value disruption in the growth phase? Do you really value a disruptor?” (4:09) QUOTE IT: “In the association world, are we going to be disrupted, or are we going to start to create some sort of disruptive force?” (3:25) “Before we can make any sort of relevant change inthe reinvetnion process, we first must value the role that disruption plays.” (4:43) TAKEAWAYS: 1 –We are creatures of habit and like to keep things the same, but it’s important to realize that not all disruption is bad. 2 – Disruption with purpose is the opportunity you need to allow for the next growth phase. 3 – Boards tend to place a higher value on not creating disruption – preferring to get along rather than seek diversified thought. 4 – Many of us haven’t been trained in how to create, and manage, disruption, even though it is critical for new growth. 5 – The city of Detroit has been dramatically yet positively disrupted through its bankruptcy and the subsequent rebound it is now experiencing. Next episode: February 2, 2015, Josh Lord, MBA, Director of Membership and Strategic Initiatives, Michigan Dental Association Produced by WillPower Consulting (www.willliamrcarlson.com)
In this episode, Mike Bills, principal at MB Strategies and founder of the PureReinvention project, talks with Jim M. Nicholson (Vice-President, PVS Chemicals Inc.) about the current reinvention of Detroit, the value of others coming to Detroit to see reinvention in action, and what it will take to sustain the reinvention process going forward. DIG IN Around 4:11 Mike asks Jim about when Detroit stopped operating at peak performance. Jim says simply Detroit failed to work for its citizens, and they moved away. Listen to this segment and consider it through the lens of association work. What happens when associations stop operating at peak performance? Can you see how associations would benefit from using Detroit as an example when working through challenges? Meaningful change happens beyond the core. Jim postulates that Detroit residents are going to continue to leave if leaders don’t build a better value proposition and support their quality of life. As you listen to this, think about how Detroit’s experience relates to membership within your association. How are association leaders building a better value proposition to retain members? (14:30) QUOTE IT “The challenges of the constant outflow of people...got enough people to say enough is enough.” (6:30) “Political inertia kept [Detroit] from changing...But the political leaders of the time finally found the guts to say, ‘We need to make this change happen’ and they did. What it did for the community was change the paradigm.” (9:20) “It is our role as leaders to try to create the conditions where people want to make investments.” (24:08) TAKE AWAYS 1 – Reinvention requires a long term commitment. Detroit’s problems developed over many decades, and its comeback will likewise develop through the next decade. Expect the reinvention process to take time to become lasting change. 2 – It’s important to understand the measurements you use to define success. In the case of Detroit, people living and thriving in the neighborhoods are the ultimate measure of successful leadership. What defines success for you? For your association? 3 – Building the infrastructure to sustain your citizens is key. People living in Detroit, much like your members, will leave if they don’t feel like their needs are being addressed and served. 4 – Defining clear priorities is critical to creating momentum for reinvention. Don’t get caught up in the real estate at the expense of the vision. 5 – A realistic vision that is shared by consumers and stakeholders is a necessary ingredient for success. Leaders must be part of the community and have credibility with the people. Next episode: January 26, 2015, Mike Bills discusses the first of the fundamental five concepts in the reinvention process: Disruption. Produced by: Will Carlson, WillPower Consulting (www.williamrcarlson.com)
Are you wondering what this PureReinvention thing is all about? In this episode, Mike Bills, principal of MB Strategies and founder of the PureReinvention Project, offers some background on how PureReinvention got started and looks ahead to what you can expect in 2015. QUOTE IT: "We want to build this community of individuals who are using PureReinvention as a resource. A group of people who are willing to share and want to learn from each other." (1:07) "While we may be saying today, "this is what we know," you have to remember we will learn new things tomorrow. That's the really cool part about PureReinvention, it's an ongoing, ever-changing very dynamic process." (4:42) DIG IN: How was PureReinvention created? At 5:48 Mike tells you how needs and insights from different industries collided to form a model for the reinvention process. TAKEAWAYS: 1 – PureReinvention is about collaboration and sharing stories about the ongoing reinvention process. 2 – Look for the PureReinvention Position Paper by the end of the month. This paper will outline the fundamental five steps in the PureReinvention process and be available to you for free. 3- PureReinvention has many applications to different types of people: • Board Members - PureReinvention requires active participation, ownership and leadership at the Board level. There is a difference in Board roles and their leadership in the responsibilities and execution of this process. • CEO – Responsible for driving the process. • Employees - Have a huge stake in the outcome and must have ownership in the process. • Member/Owner – Are the beneficiaries of reinvention, and should have the most vested position of all. Input must be continuously sought from this group must express their needs to make the process work. 4 – Association chief staff executives (CSEs) will have the opportunity to engage in PureReinvention at the Michigan Society of Association Executives' ORGPRO conference in June. Plus, you can catch us in Detroit for the American Society of Association Executives Annual Meeting in August. 5 – Your input, comments and questions are what make PureReinvention possible! Connect with us and tell us know what you want to know about.
In this episode, Mike Bills, principal of MB Strategies and founder of the PureReinvention project, talks with Jim M. Nicholson, vice president of PVS Chemical, Inc. and former chairman of the Michigan Manufacturers Association, about the role of individuals on the board of directors, board leadership and association culture. DIG IN: At 6:50 Jim says the biggest barrier in associations today is cultural momentum. He talks about how legacy and history cause associations to struggle with change and what key leaders need to do to help turn that around. QUOTE IT: At 8:58 Jim identifies a behavioral example of cultural momentum getting in the way of success. “The formula for attracting membership for most associations has been the same for a long time. They typically have their membership recruiting strategies firmly planted in the 70s...What you don’t see enough of is getting out and being interpersonal with your membership.” At 17:34 he explains how the board can support and nurture a more dynamic association culture. “The Board’s real role is to point out the obvious. If you point out the obvious, the CEO has to respond to the obvious.” In a hurry? Click here to read the top takeaways from this podcast now.
Seasons greetings! Listen in for a special holiday message from Mike Bills, principal at MB Strategies and founder of the PureReinvention Project. Plus, look ahead at the opportunities for PureReinvention to make an impact in 2015. TAKEAWAYS: 1- Beginning in January we will be airing a new podcast each week! 2- Plan on staying connected in 2015, because we have an exciting lineup that’s sure to raise questions, enlighten and intrigue you. 3- PureReinvention is going to take you inside Detroit’s “reinvention laboratory” and showcase some compelling stories of reinvention happening in the D right now. 4- Did you know that in August the American Society of Association Executives’ 2015 Annual Meeting is taking place in Detroit? PureReinvention is gearing up to be part of this huge gathering of association professionals, so keep listening throughout the year to learn more! 5 - Thank you for supporting the PureReinvention Project and following our podcast! Stay in touch via Facebook (facebook.com/purereinvention) and Twitter (@PureReinvention) where the conversation never stops. Next episode: January 5, 2015, Jim M. Nicholson, Vice-President, PVS Chemical, Inc. Produced by: Will Carlson, WillPower Consulting (www.williamrcarlson.com)
In this episode, Mike Bills, Owner and CEO of MB Strategies - (www.mbstrategiesllc.com) talks with Will Carlson, Owner of WillPower Consulting(www.williamrcarlson.com) about his over 20 years experience in trade associations and where he sees future opportunities. WillPower Consulting links technology to membership solutions. Will is a member of the Michigan Society of Association Executives Professional Development Committee and the recipient of the 2014 MSAE Director’s Gavel Award for promoting the strategic interests of the association. Main Take-Aways: 1 - Trade Associations were traditionally the go-to resource for networking and connecting with vendors. That model has been under pressure by the emergence of the internet and social media. 2- Associations that do not respond to market needs can and will be replaced by private entities. 3- Associations still have opportunities with networking in new ways and in producing educational content. 4- Detroit is a unique opportunity for associations to use as a conference venue in order to connect with the “reinvention laboratory" 5- Continuing to provide and leverage relevant education will be the key to keeping associations vibrant going forward. Categories: market relevance, reinvention, education, Detroit, reinvention laboratory, associations, conference venue Next episode: Holiday Message from Mike Bills, Principal, MB Strategies. Produced by: Will Carlson, WillPower Consulting (www.williamrcarlson.com)
In this episode, Mike Bills, principal at MB Strategies talks with Jodi Schafer SPHR, Owner, General Partner - Human Resource Management Services about day-to-day leadership, employee satisfaction, and staying relevant to your customer base. DIG IN: At 6:10 Jodi emphasizes that employees today are asking whether they trust where the leader is taking the organization, and what that means for employee loyalty. QUOTE IT: At 14:15 she dives into the importance of understanding your unique value proposition,"The good companies -- the ones that are able to reinvent themselves and the services they offer and stay relevant -- are the ones whose reputation isn't necesarily tied to a specific service or product line. It's tied to how they do business and who they are at their very core." Go to PureReinvention's website for a more deatiled list of take aways!
In this episode, Mike Bills, Owner and CEO of MB Strategies - (www.mbstrategiesllc.com) talks with Mickey Hirten, President of the Board of Directors, Michigan Press Association (http://www.michiganpress.org/) about the role and responsibilities of the Board President in reinvention. Main Take-Aways: 1 - The Board of Directors have a huge role in reinvention. 2- Use disruption as a positive to move the organization forward. 3- Ownership of the process must go beyond the operational level and extend to the political level. 4- The role of the president is to lead in accepting the role of ownership in the process at the Board level. Next episode: December 1, 2014, Jodi Schafer, SPHR, Owner, General Partner - Human Resource Management Services.
In this episode, Mike Bills, Owner and CEO of MB Strategies - (www.mbstrategiesllc.com) talks with Mike MacLaren, Executive Director, Michigan Press Association (http://www.michiganpress.org) about the importance of disruption and changing the model of how executives work with their board of directors.
In this episode, Mike Bills, Owner and CEO of MB Strategies - (www.mbstrategiesllc.com) talks with Sonya Robinson, Coordinator, Bureau Services, Detroit Metro Convention & Visitors Bureau about the importance of listening and spending the time to understand the needs of your stakeholders. 1. Diversity is the opportunity to create a unique combination of elements that no one can compete with. 2. Its important to identify sources of passion when making initial assessments. 3. Ownership is essential to starting the process. Next episode: November 3rd, 2014, Mike MacLaren, Executive Director, Michigan Press Association Produced by: Will Carlson, WillPower Consulting (www.williamrcarlson.com)
Pureinvention Podcast - Episode 1 (October 6, 2014) Interview with Larry Alexander, President and CEO, Detroit Metro Convention & Visitors Bureau -(www.visitdetroit.com) In this episode, host Mike Bills, owner and CEO of MB Strategies -(www.mbstrategiesllc.com), talks with Larry Alexander of the Detroit Metro Convention and Visitors Bureau about what the City of Detroit has done to position itself as the national leader in reinvention. Main Take-Aways: The Bankruptcy process in Detroit signaled the bottom so that people knew it was the end of the backslide. It sent a signal that things are moving forward and up. Embracing diversity by behavior, not by words, allow an organization to take advantage of all of its unique contributions that we have historically not taken into account. Consensus through diversity rewrites the management books on how we create consensus leadership. The City of Detroit is teaching us new and innovative ways at approaching reinvention. Next episode: October 20- Sonya Robinson, Coordinator, Bureau Services, Detroit Metro Convention & Visitors Bureau. Host Mike Bills talks with a key Detroit CVB staff member, Sonya Robinson about the importance of buy-in at all levels in the reinvention process. Produced by: Will Carlson, Carlson Consulting (www.williamrcarlson.com)
A brief introduction to the Pure Reinvention Project by Mike Bills, Principal, MB Strategies.