Podcasts about new york city urban fellow

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Best podcasts about new york city urban fellow

Latest podcast episodes about new york city urban fellow

From My Mama's Kitchen® Talk Radio
An Inside Look At Today's Membership and Subscription Economy with Robbie Baxter

From My Mama's Kitchen® Talk Radio

Play Episode Listen Later Apr 3, 2024 56:00


Would you like to know the inner workings of today's Membership and Subscription Economy? Join Robbie Kellman Baxter and me on Wednesday, April 3rd, from 10 to 11 A.M. Central Time U.S. Our conversation will be about her remarkable life journey and why the membership and subscription economy models are so successful in today's business model. Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a consulting firm. She helps companies use subscription pricing, digital communities, and freemium models to build deeper customer relationships. For over 21 years, she has worked with over 100 organizations in over 20 industries. Robbie has presented globally as a keynote speaker at major conferences, association meetings, trade shows, elite universities, and private audiences at many of the world's most well-known companies. She hosts the podcast “Subscription Stories,” where she interviews business leaders to discuss how they use subscription pricing and membership models to redefine the biggest industries and generate predictable recurring revenue. Robbie also developed and taught nine video courses for LinkedIn Learning on business topics ranging from innovation to customer success and membership. Robbie's first book, “The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue,” was named one of the top ten marketing books of all time by BookAuthority. Her second book, The Forever Transaction, walks readers through every step of the subscription business process. Robbie received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College. She was a strategy consultant at Booz-Allen & Hamilton, a New York City Urban Fellow, and a Silicon Valley product marketer.

Good Dirt: Conversations with Leaders in Real Estate & Beyond
Rachel Diller – Bridge Investment Group

Good Dirt: Conversations with Leaders in Real Estate & Beyond

Play Episode Listen Later Jan 17, 2024 63:44


Rachel Diller serves as Senior Managing Director, Acquisitions and Co-Chief Investment Officer for Bridge Investment Group, a $50bn+ AUM multi product real estate investor, where she oversees the Bridge Workforce & Affordable Housing strategy. Rachel has over 20 years of experience in real estate and finance and has capitalized 120+ real estate projects worth $3.6 billion in 23 states. Rachel joined Bridge from UrbanView Capital, a specialist real estate fund manager dedicated to sustainable and impact investing. Prior to that, she was a Managing Director at Goldman Sachs in the firm's Urban Investment Group (UIG), a principal investing platform that deploys capital to underserved domestic urban markets. Previously, she was a Managing Director in the Commercial Real Estate Group of Centerline Capital Group. Rachel began her career as a New York City Urban Fellow, developing transitional housing projects for New York City's Department of Homeless Services, where she was the Director of Facility, Planning and Development. Rachel serves on the board of Corporation for Supportive Housing and is an Adjunct Professor in Columbia Business School's Real Estate MBA Program. She earned a BA in Urban Studies from University of Pennsylvania and an MBA from Columbia Business School.Our conversation with Rachel starts at Penn and moves into her ‘bleeding heart' days in the public sector working for the City of New York. We hear about her pivot into the private sector and how her roots in housing affordability have stayed with her throughout her career and into her current role with Bridge. Rachel and Bridge's novel approach to taking care of the community, not just the bricks and mortar, is not only commendable but is ultimately accretive to Bridges' investments.We greatly enjoyed this conversation and working with Rachel and her team on their acquisition of The Suburban Boston Value-Add Portfolio in 2023. Tom Greeleyhttps://www.linkedin.com/in/thomasgreeley/tom.greeley@nmrk.comMike Greeleyhttps://www.linkedin.com/in/michaelgreeley1Michael.greeley@nmrk.com

Dear Twentysomething
Membership Economy EXPLAINED ft. Robbie Kellman Baxter: Author of The Membership Economy and The Forever Transaction

Dear Twentysomething

Play Episode Listen Later Sep 26, 2023 46:34


This week we're talking the membership economy with the knowledgable expert, Robbie Kellman Baxter. In this explained episode, Erica and Robbie chat through what exactly the membership economy is, why Robbie thinks those companies are best set up for success in the coming decade, and how Robbie coins terminology that the industry adopts. She has a fascinating path starting off in consulting and carving her niche as the world's expert on the membership economy.Robbie Kellman Baxter helps companies leverage subscription pricing, digital communities, and freemium models to build deeper relationships with customers. Over the past 21 years, she has worked with over 100 organizations in over 20 industries like the National Basketball Association, Hagerty, The Wall Street Journal, Microsoft, and Ingram Micro.  As a keynote speaker, she has presented globally at major conferences, association meetings, trade shows and elite universities as well as to private audiences at many of the world's most well-known companies. She hosts the podcast, “Subscription Stories,” where she sits down with business leaders to discuss how they're using subscription pricing and membership models to redefine the biggest industries and generate predictable recurring revenue. Robbie has also developed and taught nine video courses for LinkedIn Learning on business topics ranging from innovation to customer success and membership.Her first book, “The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue,” anticipated and defined the massive transformation from ownership to membership and the rise of subscription pricing. It was named a top 10 marketing book of all time by BookAuthority. Her second book, “The Forever Transaction,” takes readers through every step of the subscription business process – from initial start-up or testing of a new model to scaling the operation for long-term growth and sustainability. Prior to launching Peninsula Strategies, Robbie was a strategy consultant at Booz-Allen & Hamilton, a New York City Urban Fellow, and a Silicon Valley product marketer. She received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College. Twentysomethings, tune in now for a jam-packed chat on all things membership economy.Follow Us!Robbie Kellman Baxter: @robbiebaxBuy The Membership Economy hereBuy The Forever Transaction hereErica Wenger: @erica_wengerDear Twentysomething: @deartwentysomething

Britt Happens
EP 45: Focus On The Outcome Not The Obstacle - with Kevin S. Parker, New York State Senator

Britt Happens

Play Episode Listen Later Oct 26, 2021 44:21


Tune in for an entertaining and enlightening discussion with New York State Senator, Kevin S. Parker, Chairman of the Energy and Telecommunications Committee. Senator Parker discusses his political experience, leadership, and vision for New York City as well as his inspiration for pursuing public service and the related challenges to serving in the public spotlight. Parker represents the 21st senate district which consists of many diverse communities including Flatbush, East Flatbush, Flatlands, Midwood, Ditmas Park, Kensington, Windsor Terrace, and Park Slope. A product of the New York City Public School system, Senator Parker attended P.S. 193, Andries Hudde I.S. 240, and Midwood High School. Elected to the New York State Senate in 2002, Senator Parker's professional background reflects a wide range of public service and an unwavering commitment to a better New York. As the Special Assistant to former New York State Comptroller H. Carl McCall, Senator Parker managed intergovernmental relations in New York City, and was the liaison between the Comptroller; city, state, and federal elected officials. Before taking office, Senator Parker was a New York City Urban Fellow and also served as Special Assistant to former Manhattan Borough President Ruth Messinger; Legislative Aide to former New York City Councilmember Una Clarke, and Special Assistant to Assemblyman Nick Perry. As Project Manager with the New York State Urban Development Corporation, Senator Parker financed minority and women owned businesses and promoted community business redevelopment. For more updates and other episodes, visit www.britthappens.com and follow Britt Happens podcast host, Brittany Sharpton at @BrittanySharpton on Instagram and Facebook and @BrittSharpton on Twitter

Remarkable Retail
The Membership Economy with the World's Leading Expert on Subscription Pricing Robbie Kellman Baxter

Remarkable Retail

Play Episode Listen Later Oct 12, 2021 42:08


This week we welcome special guest Robbie Kellman Baxter, the world's leading expert on subscription pricing and membership models--and bestselling author--for a robust discussion of "The Membership Economy." We delve into what's been behind the phenomenal success of brands like Netflix and other disruptors that employ deep insight and the latest technology to build enduring long-term customer relationships. We also unpack how companies can re-imagine their business models to create a "forever promise" by leveraging commerce, content and community. Lastly, we discuss the cultural benefits of adopting a membership mindset. But first we open up the episode with our quick takes on recent retail news that caught our attention, including Best Buy's new membership program, a potential spin-out of Macys.com, Home Depot teaming up with Walmart for home deliveries, the somewhat shocking paucity of store closings and retail bankruptcies of late and the profitless prosperity revealed by Rent-the-Runway's IPO filing.Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of the bestselling The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue.  Her new book The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave was released in April of this year. Robbie hosts a podcast as well, Subscription Stories: True Tales from the Trenches, which has featured subscription practitioners from Weight Watchers, HP, Bain & Co, and Impossible Foods, as well as numerous researchers and authors.She coined the popular business term “Membership Economy", which is now being used by organizations and journalists around the country and beyond. Her clients have included large organizations like Netflix, the Wall Street Journal, and Microsoft, as well as dozens of smaller venture-backed companies. Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries. Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen & Hamilton, and a Silicon Valley product marketer.  Robbie has been quoted or interviewed by dozens of media outlets, including CNN, NBC, and NPR. As a public speaker, Robbie has presented to thousands of people in corporations, associations, and universities. She has an AB from Harvard College and an MBA from the Stanford Graduate School of Business. You can find more about Robbie on her website https://robbiekellmanbaxter.com/Additional goodies for your audience are available here: https://robbiekellmanbaxter.com/audience Steve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his       website.    The expanded and revised edition of his bestselling book  Remarkable Retail: How To Win & Keep Customers in the Age of Disruption is now available at  Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a      Forbes senior contributor and on       Twitter and       LinkedIn. You can also check out his speaker "sizzle" reel      here.Michael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada's top retail industry podcast,       The Voice of Retail, plus        Global E-Commerce Tech Talks  and       The Food Professor  with Dr. Sylvain Charlebois.  You can learn more about Michael       here  or on       LinkedIn. 

Sage Advice Podcast
TSOE Excerpt - Robbie Kellman Baxter on when to use freemium in a subscription model

Sage Advice Podcast

Play Episode Listen Later Dec 9, 2020 4:01


Robbie Kellman Baxter is best known as the creator of the popular business concept Membership Economy. She is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of the bestselling book, "The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue" . She coined the popular business term “Membership Economy", which is now being used by organizations and journalists around the country and beyond. Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen & Hamilton, and a Silicon Valley product marketer. She has an AB from Harvard College and an MBA from the Stanford Graduate School of Business.

Path to Mastery
191– The Membership Economy - What we Can Learn from Netflix - Robbie Kellman Baxter on Path to Mastery

Path to Mastery

Play Episode Listen Later Oct 31, 2020 33:37


Hear what we can learn from Companies like Netflix, Amazon, Microsoft, and Fitbit when it comes to the Membership Economy.  Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries. Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen & Hamilton, and a Silicon Valley product marketer.   She coined the popular business term “Membership Economy", which is now being used by organizations and journalists around the country and beyond.  Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of the bestselling The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue.  Her new book The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave was released in April of this year.  Next Event November 12th, 2020 featuring Jim Black  REGISTER www.davidsMeetUp.com Davids Coaching  email: david@davidihill.com for details on coaching  Monthly Training with David 35callchallenge.com David's Monthly Article - 5 Mistakes Realtors Make  FACEBOOK COMMUNITY Facebook – Please follow and join my Grouphttps://www.facebook.com/groups/ptmastery/ OUR LEAD PROVIDER SPONSORS VULCAN7www.vulcan7.com/pathtomastery 2 weeks only $49.00 LANDVOICE www.Landvoice.com/pathtomastery 3 months special offer Free Audible Book www.davidsfreebook.com SOCIAL MEDIA LINKS  Facebookhttps://www.facebook.com/davidihill/ Facebook – Please follow and join my Grouphttps://www.facebook.com/groups/ptmastery/ YouTubehttps://www.youtube.com/user/hillteam17 LinkedIN https://www.linkedin.com/in/davidihil  

Groundswell Marketing Podcast
Robbie Kellman Baxter | Master the Forever Transaction with Subscription Business Model

Groundswell Marketing Podcast

Play Episode Listen Later Aug 28, 2020 73:21


This is one exciting episode as we dive into one of my favourite business models Subscriptions!  Meet top expert who coined the term "Membership Economy" Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of the bestselling book "The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue." Her new book "The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave" was released in April 2020. Robbie is also the host of the podcast "Subscription Stories: True Tales from the Trenches" Her clients have included large organizations like Netflix, the Wall Street Journal, and Microsoft, as well as dozens of smaller venture-backed companies. Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries. Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen & Hamilton, and a Silicon Valley product marketer. Robbie has been quoted or interviewed by dozens of media outlets, including CNN, NBC, and NPR. As a public speaker, Robbie has presented to thousands of people in corporations, associations, and universities. She has an AB from Harvard College and an MBA from the Stanford Graduate School of Business. Big insights on one of the most powerful business models. Paddle in.  Robbie Baxter: Linkedin: https://www.linkedin.com/in/robbiekellmanbaxter/ Twitter: https://twitter.com/Robbiebax Website: http://www.MembershipEconomy.com Groundswell Podcast Website: http://www.Groundswell.fm Website: http://www.Groundswell.Marketing Scott Martin: Linkedin: https://www.linkedin.com/in/scottadammartin/

Onward Nation
Episode 961: Building a compelling subscription model, with Robbie Kellman Baxter

Onward Nation

Play Episode Listen Later Aug 7, 2020 51:26


Robbie Kellman Baxter has been advising entrepreneurs on business strategy for 20 years. Her clients have included solopreneurs and venture-backed startups as well as industry leaders such as ASICS, Netflix, Electronic Arts, and The Wall Street Journal. She has worked with nearly 100 organizations in over 20 industries on growth initiatives. A sought-after writer and keynote speaker, Robbie has presented at top universities, associations and corporations, as well as to corporate boards and leadership teams around the world. Robbie has created and starred in 10 video courses in collaboration with LinkedIn Learning on business topics ranging from innovation to customer success and membership. As the author of The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue, a book that has been named a top 5 Marketing Book of the Year by Inc.com, Robbie coined the popular business term “Membership Economy”. Robbie’s expertise with companies in the emerging Membership Economy extends to include SaaS, media, consumer products and community organizations. Prior to launching Peninsula Strategies, Robbie was a strategy consultant at Booz-Allen, a New York City Urban Fellow and a Silicon Valley product marketer. Robbie received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College. What you will learn from this episode: Why membership and subscription plans are becoming ubiquitous across almost all industries and types of organizations What key trends Robbie is identifying around subscription models, and why subscriptions offer greater value to customers even for physical products Why embedding a “forever promise” into your long-term strategy is vital for helping you refocus your business, and how to achieve product/market fit and scale your model Why periodically reviewing how you are delivering on your promise is necessary to ensure that you’re doing so in the most effective way What common pitfalls to watch out for, anticipate, and avoid when setting up a subscription model Why a “dashboard of metrics” can offer you better insights into where your opportunities for improving engagement can be found Why identifying your problems and challenges using intentionality and strategy is the secret to providing great value for your membership Robbie shares the story of the founders of LinkedIn’s first business, a dating website, and the issues they had with a “short term promise” business model How to navigate the infinitely complex issue of pricing, and how to change your pricing in a transparent way How to avoid the trap of “subscription fatigue” with your customers by delivering the right amount of unique value, and why hiding your cancel button is a huge mistake Resources: The Forever Transaction by Robbie Kellman Baxter: https://amzn.to/3hLjsNh Website: https://robbiekellmanbaxter.com/ LinkedIn: www.linkedin.com/in/robbiekellmanbaxter Facebook: www.facebook.com/MembershipEconomy/ Twitter: @robbiebax Additional Resources: Sell With Authority book written by Drew McLellan and Stephen Woessner Predictive ROI Free Resource Library Connect with Stephen Woessner on LinkedIn

Harvard Alumni Entrepreneurs Invites
The Forever Transaction with Robbie Kellman Baxter

Harvard Alumni Entrepreneurs Invites

Play Episode Listen Later Jun 19, 2020 28:55


Netflix, The Dollar Shave Club, Amazon Prime—these are just some of the businesses that come to mind when we think about subscriptions. But there's more to it than just a monthly fee. More and more companies are using technology to shift from a customer to a membership model. One that deepens their understanding of customer needs while at the same time building loyalty—and improving revenue and cash flow. Here to discuss these trends, and her latest book, is Robbie Kellman Baxter. Robbie is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of the bestselling The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue.  Her new book “The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave” was released in April of this year. She coined the popular business term “Membership Economy", which is now being used by organizations and journalists around the country and beyond.   Her clients have included large organizations like Netflix, the Wall Street Journal, and Microsoft, as well as dozens of smaller venture-backed companies. Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries. Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen & Hamilton, and a Silicon Valley product marketer.  Robbie has been quoted or interviewed by dozens of media outlets, including CNN, NBC, and NPR. As a public speaker, Robbie has presented to thousands of people in corporations, associations, and universities. She has an AB from Harvard College and an MBA from the Stanford Graduate School of Business.  In this episode: In this episode of HAE Invites, host Philip Guarino interviews Robbie Kellman Baxter, Harvard alumnus and consultant with Peninsula Strategies, discuss her new book, The Forever Transaction. We are familiar with subscription-based services such as Netflix, Amazon Prime, our local gym. But Robbie argues that a membership-based approach can be far more widely adopted by business, improving engagement, cashflow and profitability. Yet shifting from a purely transactional relationship requires organizational buy-in and commitment.

Just Get Started Podcast
Robbie Kellman Baxter (Ep.99) - Founder and President of Peninsula Strategies

Just Get Started Podcast

Play Episode Listen Later Mar 30, 2020 61:38


Episode 99 features Robbie Kellman Baxter, Founder and President of Peninsula Strategies, strategy consulting firm focused on helping companies leverage subscription pricing, digital community and freemium to build deeper relationships with customers. Her new book, The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave, releases in March, 2020. Connect with Robbie Online:Website: robbiekellmanbaxter.comFacebook: facebook.com/robbiebaxInstagram: instagram.com/robbiebaxTwitter: twitter.com/robbiebaxLinkedIn: linkedin.com/in/robbiekellmanbaxter About Robbie:Robbie Kellman Baxter brings over twenty years of strategy consulting and marketing expertise to Peninsula Strategies, her strategy consulting firm focused on helping companies leverage subscription pricing, digital community and freemium to build deeper relationships with customers. Her clients have included start-ups and mid-sized venture-backed companies as well as industry leaders such as Netflix, Oracle, Electronic Arts and eBay. Over the past 18 years, Peninsula Strategies has advised over 100 organizations in over 20 industries on growth strategy.A sought-after writer and keynote speaker, Robbie has presented to alumni organizations at Stanford, Harvard and Haas, associations including the AICPA, the American Society of Association Executives, and the National Restaurant Association and organizations including the Wall Street Journal, and Coursera. She has been quoted on business issues in the Wall Street Journal, The New York Times, and Consumer Reports, and has had pieces published in HBR.org, CNN.com, Associations Now and the Journal for Quality & Participation. Robbie has created and starred in eight video courses in collaboration with LinkedIn Learning on business topics ranging from innovation to customer success and membership. Robbie is also on the board of Amava, an organization dedicated to helping people stay active and engaged post-career.As the author of The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue, a book that has been named a top 10 marketing book of all time by BookAuthority, Robbie coined the popular business term “Membership Economy”, which is now being used by organizations and journalists around the country and beyond. Robbie’s expertise with companies in the emerging Membership Economy extends to include SaaS, media, consumer products and community organizations. Her new book, The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave, releases in March, 2020.Prior to launching Peninsula Strategies, Robbie was a strategy consultant at Booz-Allen & Hamilton, a New York City Urban Fellow and a Silicon Valley product marketer. Robbie received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College.........Follow the Just Get Started Podcast on Instagram at @justgetstartedpodcast or Facebook https://www.facebook.com/justgetstartedpodcast and to learn more about me and what’s going on in my world check out https://www.brianondrako.com/now/ or find me on Instagram at @brianondrako or twitter @brianondrako As always, I’d appreciate a 5-star review on Apple Podcasts if you believe I’ve earned it. -> Leave a Review Thanks for listening! See acast.com/privacy for privacy and opt-out information.

Onward Nation
Episode 899: The secrets to a successful subscription model, with Robbie Baxter

Onward Nation

Play Episode Listen Later Aug 21, 2019 35:38


Robbie Kellman Baxter has been advising entrepreneurs on business strategy for 20 years. Her clients have included solopreneurs and venture-backed startups as well as industry leaders such as ASICS, Netflix, Electronic Arts, and The Wall Street Journal. She has worked with nearly 100 organizations in over 20 industries on growth initiatives. A sought-after writer and keynote speaker, Robbie has presented at top universities, associations and corporations, as well as to corporate boards and leadership teams around the world. Robbie has created and starred in 10 video courses in collaboration with LinkedIn Learning on business topics ranging from innovation to customer success and membership. As the author of The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue, a book that has been named a top 5 Marketing Book of the Year by Inc.com, Robbie coined the popular business term “Membership Economy”. Robbie’s expertise with companies in the emerging Membership Economy extends to include SaaS, media, consumer products and community organizations. Prior to launching Peninsula Strategies, Robbie was a strategy consultant at Booz-Allen, a New York City Urban Fellow and a Silicon Valley product marketer. Robbie received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College. What you will learn from this episode: How Robbie found her way into business strategy and consulting work and has spent most of her career in this space Why Robbie believes that narrowing her focus and niching down has actually strengthened her brand and created new opportunities How Robbie worked as a consultant for Netflix very early in their business, and why their subscription model appealed to Robbie Why subscription pricing is appealing to many businesses, and why being customer-focused to justify subscription pricing is key What “subscription fatigue” is, why consumers are learning to game the subscription model system, and why having the right content to fit the model is crucial Why Robbie recommends you clarify what promise you need to make to your customers to make a subscription worthwhile Robbie shares examples of surprising businesses that could benefit from a subscription model Why being clear in knowing who your customer is and what their needs are is the best starting point for determining how you can best serve them Why not every customer is the right customer for you, and why bad customers distract you and can cause you to deviate from your model What important daily habit Robbie has developed that helps her maintain focus on her priorities Additional resources: LinkedIn: www.linkedin.com/in/robbiekellmanbaxter/ Twitter: https://twitter.com/robbiebax Facebook: https://www.facebook.com/MembershipEconomy/ The Membership Economy by Robbie Kellman Baxter: https://amzn.to/2Gk3s4H

Leadership and Loyalty™
Robbie Kellman Baxter: The Membership Economy [audio]

Leadership and Loyalty™

Play Episode Listen Later Apr 5, 2019 58:35


The changing face of business is getting our customers and our teams to buy into more than a single, or for that matter, a repeat purchase.Business, leadership, and most importantly, the way the economy moves, have all changed. We’ve all heard of the share economy, brought into popularity with shared cars. But do you realize there's a new emerging economy that business leaders and entrepreneurship are moving into called the Membership Economy?Well stay tuned because you are about to find out; our guest on this episode is Robbie Kellman. Robbie Kellman Baxter coined the term “Membership Economy”. She has been advising entrepreneurs on business strategy for 20 years and has worked with nearly 100 organizations in over 20 industries on growth initiatives.She’s a sought-after writer and keynote speaker, who has presented at top universities, associations and corporations, as well as corporate boards and leadership teams around the world. Robbie's latest book, 'The Membership Economy, Find Your Super-users, Master the Forever Transaction & Build Recurring Revenue', has been named a top 5 Marketing Book of the Year by Inc.com. Prior to launching Peninsula Strategies, Robbie was a strategy consultant at Booz-Allen, a New York City Urban Fellow and a Silicon Valley product marketer. Robbie is the leading subject matter expert on membership and subscription models. She has advised companies including Netflix, the Wall Street Journal and Electronic Arts.On this episode we discuss:What is the membership Economy and why does it matter to leadersWhy Membership and Purpose fit so beautifully togetherHow to build a forever transaction with the people you serveThe difference between subscription and membershipWhy does the The Membership Economy matter to the leaders of todayFind out more about Robbie Kellman Baxter: www.membershipecconomy.com To find out more about hiring Dov Baron as a speaker or strategist for your organization: http://fullmontyleadership.com/consulting or http://fullmontyleadership.com/speakingRemember you can now also find us on iTunes, Spotify, iHeart Radio, or wherever you tune into podcastsAnd on traditional radio stations across the US every Monday and Thursday on: 99.5 FM & 1520 AM Las Vegas102.1 FM & 1640 AM Lancaster, Philadelphia87.9 FM & 810 AM Macon, Gorgia 92.1 FM & 1630 AM Tampa, Florida97.7 The Villages, Florida96.3 FM Boulder, Colorado90.3 FM Milwaukee, Wisconsin 94.7 FM Pittsburg, Philadelphia87.9 FM Colorado Springs, ColoradoAlso look for us on ROKU TV where there’s 100K subscribers. If you are a regular listener, then a big thank you to you for making us the #1 podcast Globally for Fortune 500 listeners! And with a potential reach of 2.5 to 3 million listeners for every show, we’re honoured and grateful to be cited in INC.com as The #1 Podcast To Make You a Better Leader. See acast.com/privacy for privacy and opt-out information.

Pharmacy Podcast Network
Mid-Career Fellowships with Founder of ProFellow.com, Dr. Vicki Johnson - PPN Episode 610

Pharmacy Podcast Network

Play Episode Listen Later May 31, 2018 26:13


Sponsor of this episode: 57 Cool Jobs for Pharmacists Course - let's talk about YOUR career!  https://pharmllc.teachable.com/p/57-cool-jobs-for-pharmacists    Profellow: www.profellow.com   Guest: Dr. Vicki Johnson Founder and Director, ProFellow San Francisco, CA vicki@profellow.com Dr. Vicki Johnson is Founder and Director of ProFellow, the leading online resource for information on professional and academic fellowships. Vicki has had a varied career in emergency management, public health, public policy and entrepreneurship. Vicki began her career as a New York City Urban Fellow, where she worked for the NYC Office of Emergency Management during the recovery from the 9/11 World Trade Center Attacks. She has also participated in several other competitive fellowship programs, including the German Chancellor Fellowship in Germany (2003-4), the Herbert Scoville Jr. Peace Fellowship in Washington, DC (2005), and the Ian Axford Fellowship in Public Policy in New Zealand (2011). While in New Zealand, she co-founded the website ProFellow.com with her husband Ryan. The site  includes a free, searchable database of more than 1,000 fellowship opportunities at career levels and in all disciplines. Vickihas a BA in Government from Cornell University, a MSc in Public Health from the London School of Hygiene and Tropical Medicine, and a PhD in Emergency Management from Massey University in Wellington, New Zealand.  Early Career Fellowships for Pharmacy and Healthcare: Previous Pharmacy Podcast Episodes on Fellowships for Pharmacy Majors out of school (early career): Merry Midyear - in 4 parts - of which some focuses on Fellowships: http://erinalbert.com/blog/?p=9135  Early and Mid-Career Fellowships for Pharmacy, Healthcare, Public Health and Policy:   ProFellow: https://www.profellow.com/ More on the VCU Pharmacy Policy Fellowship: http://www.pharmacytimes.com/publications/career/2015/pharmacycareers_may2015/fellowships-101-qanda-with-the-accpashpvcu-congressional-health-care-policy-fellow-program-director  https://healthpolicy.pharmacy.vcu.edu Culture of Health Leaders (RWJF): http://cultureofhealth-leaders.rwjf.byf1.io at Profellow: https://www.profellow.com/?s=Robert+Wood+Johnson+Foundation  Each leader will have access to up to $20,000 per year for three years (total of up to $60,000). Additional tools and resources will be available for year 3 project-related activities. The Culture of Health Leaders program provides cross-sector leadership development based on evidence, informed by experience, and grounded in principles of equity and social justice. The program is open to individuals from a variety of disciplines—such as technology, the arts, public policy, business, community development, education, transportation, public health, health care, and others—who are committed to working with organizations, communities, health systems, and policymakers to build a Culture of Health in America.  Commonwealth Fund Australian American Health Policy Fellowship: http://www.commonwealthfund.org/grants-and-fellowships/fellowships/australian-american-health-policy-fellowship  https://www.profellow.com/?s=commonwealth+fund+ This program offers a unique opportunity for outstanding, mid-career U.S. professionals—academics, government officials, clinical leaders, decision makers in managed care and other private health care organizations, and journalists—to spend up to 10 months in Australia conducting research and working with Australian health policy experts on issues relevant to both countries. The Fellowship provides up to $87,000 (AUD) for the maximum term of ten months, with a minimum stay in Australia of six months required. There is also a family supplement available (e.g. approximately $50,000 for a spouse and two children). Fulbright Mid-Career Professional Development Program: http://www.fulbright.fi/en/professionals-specialists-and-teachers-various-fields/mid-career-professional-development-programhttps://www.profellow.com/?s=fulbright+mid-career Some additional examples:   Carol Emmott Fellowship https://www.profellow.com/fellowship/carol-emmott-fellowship/   The Fellowship offers a 14-month self-guided program for women professionals who have demonstrated outstanding leadership potential in the health field and wish to increase leadership competencies, hands-on experience, and work with exceptional mentors. Each fellow is paired with two hand-selected mentors who are nationally recognized senior health leaders. Each fellow receives an honorarium to help cover desired professional development enrichment experiences. Additionally, fellows attend four sponsored onsite events that provide a framework for the program. Candidates are nominated by their sponsoring organization; qualified nominees are invited to apply.   Foster America https://www.profellow.com/fellowship/foster-america/ Bringing skills from business, public health, education, marketing, technology, and public policy backgrounds, Foster America fellows provide the spark to create dramatic change and improve the lives of children. Our fellows are embedded at government or nonprofit child welfare agencies for one year, joining reform-minded colleagues and mentors to pursue better results. Prior to the start of the fellowship, fellows receive an intensive two-week training. Fellows work full-time at their placement agency, receiving an annual salary of up to $90,000, plus benefits. Candidates must have authorization to work in the U.S. Tips on Great Fellowship Applications: 1. You may have to apply more than once, if you're really interested and it is highly competitive. 2. Understand the fellowship's mission - and be sure to advance the mission in your application and your projects. What are they trying to achieve? 3. Speak to at least 3 former fellows of the program - at ProFellow network, or find them on LinkedIn or Google search. 4. Think about your story - what's your career track? Express your story to others through your written application, along with what you'll do AFTER the fellowship. "Let yourself be lucky." - Dr. Vicki Johnson See omnystudio.com/listener for privacy information.

Hit the Mic with The Stacey Harris
The Membership Economy with Robbie Kellman Baxter

Hit the Mic with The Stacey Harris

Play Episode Listen Later Sep 25, 2015 27:33


Several months ago when I started looking at launching Hit the Mic Backstage and I went into research mode. I quickly found Robbie Kellman Baxter and her book The Membership Economy. Today I'm joined by Robbie to talk membership. A little about Robbie… Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of the Amazon Hot New Release in Sales & Selling, The Membership Economy. She coined the popular business term “Membership Economy", which is now being used by organizations and journalists around the country and beyond. Her clients have included large organizations like Netflix, SurveyMonkey and Yahoo!, as well as dozens of smaller venture-backed companies. Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries. Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen; Hamilton, and a Silicon Valley product marketer. As a public speaker, Robbie has presented to thousands of people in corporations, associations, and universities. Robbie has been quoted in or written articles for major media outlets, including CNN, Consumer Reports, The New York Times and the Wall Street Journal. She has an AB from Harvard College and an MBA from the Stanford Graduate School of Business. Resources Join the VIP Community Get your Backstage Pass The Membership Economy by Robbie Kellman Baxter Connect with Me Get YOUR question on a future episode Email me at hello@thestaceyharris.com Tweet with me and include #HittheMic Be sure to leave your review on iTunes or Stitcher for a shoutout on a future show

Social Media Business Hour with Nile Nickel
105 - How to Build Forever (Evergreen) Transactions with Robbie Kellman Baxter

Social Media Business Hour with Nile Nickel

Play Episode Listen Later Jul 14, 2015 55:22


Robbie Kellman Baxter created the popular business term "Membership Economy" and is the author of the McGraw-Hill book by the same name. She is the founder of Peninsula Strategies LLC, a strategy consulting firm. The Peninsula Strategies website is www.peninsulastrategies.com.  Her clients have included large organizations like Netflix, SurveyMonkey and Yahoo!, as well as smaller venture-backed startups. Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries.  Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen & Hamilton, and a Silicon Valley product marketer.  As a public speaker, Robbie has presented to thousands of people in corporations, associations, and universities.  Robbie has been quoted in or written articles for major media outlets, including CNN, Consumer Reports, The New York Times and the Wall Street Journal.   Robbie Kellman Baxter created the popular business term "Membership Economy" and is the author of the McGraw-Hill book by the same name. She is the founder of Peninsula Strategies LLC, a strategy consulting firm. The Peninsula Strategies website is www.peninsulastrategies.com. Her clients have included large organizations like Netflix, SurveyMonkey and Yahoo!, as well as smaller venture-backed startups. Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries. Before starting Peninsula Strategies in 2001, Robbie served as a New York City Urban Fellow, a consultant at Booz Allen & Hamilton, and a Silicon Valley product marketer. As a public speaker, Robbie has presented to thousands of people in corporations, associations, and universities. Robbie has been quoted in or written articles for major media outlets, including CNN, Consumer Reports, The New York Times and the Wall Street Journal.

Black Whole Radio
Black Reconstruction

Black Whole Radio

Play Episode Listen Later Aug 2, 2013 60:00


Host: LaShawn Allen-Muhammad SPECIAL GUEST:   New York State SENATOR KEVIN PARKER Discussion – Trayvon Martin Verdict – “How Do WE Stand Our Ground As A Community?”  Elected to the New York State Senate in 2002, Senator Parker's professional background reflects a wide range of public service and commitment to a better New York. As the Special Assistant to former New York State Comptroller H. Carl McCall, Senator Parker managed intergovernmental relations in New York City and was the liaison between the Comptroller and city, state and federal elected officials. Before taking office, Senator Parker was a New York City Urban Fellow and also served as a Special Assistant to former Manhattan Borough President Ruth Messinger; Legislative Aide to former New York City Councilmember Una Clarke and Special Assistant to Assemblyman Nick Perry. As Project Manager with the New York State Urban Development Corporation, Senator Parker financed minority-and women-owned businesses and promoted community business redevelopment. Senator Parker is also a member of the New American Task Force. Senator Parker has been appointed Parliamentarian to the NY State Association of Black and Puerto Rican Legislators, Incorporated, and most recently was appointed as the Democratic lead of the Joint Budget Committee on Environment, Agriculture and Housing