Podcasts about subscription economy

The way we consume is undergoing a massive shift. Driven by Millennials and Gen Z, the rental economy is growing fast as consumers trade ownership for access—seeking flexibility, sustainability, and freedom from clutter.Inspired by Overconsumption Is OUT: Rental economy surges as more consumers value access over ownership, this episode unpacks why renting is booming, how it supports the circular economy, and the powerful business advantages behind this model. From Nuuly's subscription success to furniture-as-a-service, we explore the future of consumption, where everything is accessible—and nothing has to be owned.What You'll Learn in This Episode:1. Why Ownership Is Losing Its AppealEconomic pressure, mobility, and shifting values are redefining successMillennials and Gen Z prefer experiences and flexibility over material accumulationSustainability concerns are reshaping how we view possessions2. The Rise of the Rental EconomyRenting is no longer niche—it's mainstream across fashion, furniture, tools, and baby gearCompanies like Nuuly show rental models can scale profitably with strong customer growthPeer-to-peer platforms like Fat Llama and BabyQuip expand access across verticals3. Business Advantages of Access ModelsPredictable recurring revenue through subscriptionsExtended product life cycles and better inventory efficiencyValuable customer data and stronger brand loyalty through ongoing engagement4. How Rentals Support the Circular EconomyKeeps products in use longer and reduces wasteAligns with minimalist lifestyles and eco-conscious consumptionIntegrates with re-commerce and sustainability goals5. Everything as a Service: The Bigger TrendPhysical goods are following the SaaS playbookBusinesses are embracing access over ownership for efficiency and ESG alignmentThe rental mindset is influencing how people work, travel, shop—and even furnish their homesKey Takeaways:The rental economy reflects a generational mindset shift toward flexibility, sustainability, and smart consumptionSubscription and access-based models can unlock growth, profitability, and deep customer insight for businessesRenting isn't just a trend—it's a core part of the future circular economy and digital-first commerce strategiesSubscribe to our podcast for expert insights on consumer behavior, circular economy trends, and the future of commerce. Visit The Future of Commerce for in-depth research and real-world examples driving the shift to access over ownership. Share this episode with retail strategists, sustainability advocates, and anyone rethinking how we consume.

Recurring giving isn't just about convenience—it's about creating sustainable, long-term impact. What if nonprofits took lessons from the booming subscription economy to revolutionize donor retention and engagement?In this episode, I sit down with Dave Raley—speaker, consultant, writer, and founder of Imago Consulting—to discuss his new book, The Rise of Sustainable Giving: How the Subscription Economy is Transforming Recurring Giving and What Nonprofits Can Do to Benefit. Dave shares why traditional fundraising models are broken, what nonprofits can learn from companies like Netflix and Spotify, and how organizations can create engaging, value-driven donor experiences that inspire long-term commitment.In This Episode, We Discuss:✔️ Why donor behavior is shifting toward subscription-style giving ✔️ The 6 key shifts nonprofits need to embrace to grow recurring giving ✔️ The #1 mistake nonprofits make with their sustainer programs ✔️ What nonprofits can learn from brands like Netflix, Spotify, and Amazon ✔️ How to move from one-time donations to sustainable, recurring revenue ✔️ The role of community and engagement in donor retention ✔️ Practical steps to create a seamless, value-driven recurring giving experienceHit play now, then subscribe to Nonprofit Nation for more expert insights!Resources & Links:

"Netflix economy", o più comunemente "subscription economy", è il termine che descrive il modello di business in cui le aziende offrono l'accesso continuo a servizi o prodotti tramite abbonamenti flessibili. Nato nel settore dei media e dell'entertainment, questo modello ha ora contagiato anche settori più inaspettati come i viaggi, la moda, la tecnologia e la salute. Un mercato in rapida espansione che ha visto l'emergere di Subbyx, una startup tutta italiana che permette di abbonarsi all’utilizzo di device tecnologici ed elettrodomestici, nuovi, usati o ricondizionati, senza vincoli. Con Subbyx, gli utenti possono scegliere il prodotto e la formula più adatta alle loro esigenze, rivoluzionando le dinamiche di consumo. Filippo Rocca, CEO e founder di Subbyx, ci racconta come questo modello possa cambiare il nostro approccio ai beni tecnologici.Passando al mondo della moda maschile, lo stile dandy, con la sua raffinatezza, attenzione ai dettagli ed eleganza senza tempo, sta vivendo una nuova fase di riscoperta, dopo anni di tendenze più funzionali. Un ritorno all’estetica che ha saputo mantenere il suo fascino classico, sempre attuale.

Con Ilaria Cecchini di Women at Business,Luca Nilo Livrieri di CrowdStrike,Vincenzo Granato di Commvault,Filippo Rocca di SubbyxContattami: https://forms.gle/jtcv577NAd6gLWbi8

I'd love to hear from you! Send me a text message here and let me know what you thought about the episode. :)Did you know 97% of recurring donor value occurs AFTER the first gift? Author and nonprofit advisor Dave Raley is here to share why the subscription economy is reshaping recurring giving and how nonprofits can shift from a transactional mindset, to building engaging donor experiences that foster long-term retention.We get into why you need a dedicated staff focusing on recurring giving programs (one of Dave's clients saw 6-figure year-over-year growth after implementing this!), how brands like organic perfumery Ffern are creating intrigue before a purchase decision, and how to prevent involuntary donor churn from declined or expired credit cards.From refining onboarding processes to offering “upsells” and donor-exclusive experiences, Dave provides an inspiring roadmap for maximizing the lifetime value of monthly donors!Dave also shares details on his book launch and how you can win one of 10 free signed copies. Click here to sign up and be automatically entered to win.Resources & LinksConnect with Dave on LinkedIn and check out his new book, The Rise of Sustainable Giving: How the Subscription Economy Is Transforming Recurring Giving and What Nonprofits Can Do to Benefit. You can also sign up for Dave's weekly newsletter, The Wave Report to be entered to win one of TEN signed copies of his new book.One of Dave's favorite recurring giving experiences is from the International Justice Mission. This show is presented by LinkedIn for Nonprofits. We're so grateful for their partnership. Explore their incredible suite of resources and discounts for nonprofit teams here.The 2nd Annual Virtual Monthly Giving Summit is coming February 26th and 27th! RSVP for FREE HERE.My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good.Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!

In this episode of The Responsive Lab, your Virtuous co-hosts, Carly Berna and Scott Holthaus, welcome Imago Consulting founder, Purpose and Profit Podcast co-host, popular speaker, and best-selling author, Dave Raley! Dave begins the conversation by introducing his new book, The Rise of Sustainable Giving: How the Subscription Economy is Transforming Recurring Giving and What Nonprofits Can Do to Benefit, which recently became Amazon's #1 new release for Nonprofit Organizations and Charities ahead of its official launch date. He explains how the subscription economy has changed everything for nonprofits, and how it will continue to transform how people look at giving moving forward. Sharing key insights from his book, Dave offers nonprofit leaders the tools they need to adopt this new approach to giving. Key takeaways from this episode include: - Why sustainable giving matters - Lessons in subscription philanthropy - How to design and manage a thriving sustainer program - The future of sustainable giving Enter to win a copy of Dave's Book, The Rise of Sustainable Giving, by visiting: https://virtuous.org/daveraley/ Meanwhile, discover more about The Responsive Lab at: virtuous.org/podcast. Season One of The Responsive Nonprofit is brought to you by Virtuous. Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at virtuous.org/learnmore and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this exciting new episode of Purpose and Profit Podcast, Carly Berna has the unique opportunity to interview fellow co-host, Dave Raley, on his new book, The Rise of Sustainable Giving: How the Subscription Economy is Transforming Recurring Giving and What Nonprofits Can Do to Benefit, which became Amazon's #1 new release for Nonprofit Organizations and Charities before its official launch date! Dave Raley begins by explaining the 3-year process that went into writing this book, which began with a passion to increase generosity among nonprofits around the world.  Dave goes into detail about how the subscription economy has changed everything for nonprofits, and how it will continue to transform how people look at giving moving forward. Having studied top-performing nonprofits that are tapping into this new type of subscription giving, he now shares the core elements of building a thriving, sustainable giving program. The Rise of Sustainable Giving is now available for purchase on Dave's website at sustainablegiving.org and on Amazon at ⁠https://amzn.to/3E5TRPF⁠. Get your copy today and start transforming your recurring giving efforts for a better, more generous tomorrow.  Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

301: Unlocking the Power of Sustainable Giving (Dave Raley)SUMMARYThis episode is brought to you by our friends at Armstrong McGuire & Associates, your go-to resource for career opportunities OR for help finding an interim executive or your nonprofit's next leader. Are you struggling to build a reliable, sustainable revenue stream while keeping donors engaged in your mission? The grind is real. In episode #301 of Your Path to Nonprofit Leadership, Dave Raley dives into the essential shifts nonprofit leaders need to embrace, inspired by lessons from the subscription economy. He shares practical strategies for creating engaging donor experiences, building ongoing value propositions, and maximizing the long-term impact of recurring donors. Drawing on two decades of experience and insights from his new book, The Rise of Sustainable Giving, Dave outlines the key elements of a thriving recurring giving program, from understanding your tech stack to cultivating donor relationships that go beyond “set it and forget it.” If your organization wants to deepen donor loyalty and create sustainable revenue streams, this episode is a must-listen.ABOUT DAVEDave Raley is the founder of Imago Consulting, an advisory firm that helps organizations create growth through innovation. As a speaker and advisor, he has inspired thousands of nonprofit leaders to grow both personally and organizationally. He's the author of The Rise of Sustainable Giving: How the Subscription Economy is Transforming Recurring Giving, and What Nonprofits Can Do to Benefit. Dave also writes a weekly innovation and leadership column called The Wave Report, and he's the co-founder of the Purpose & Profit Podcast – a show about the ideas at the intersection of nonprofit causes and for-profit brands. EPISODE TOPICS & RESOURCESReady for your next leadership opportunity? Visit our partners at Armstrong McGuireThe Rise of Sustainable Giving by Dave RaleyHave you gotten Patton's book Your Path to Nonprofit Leadership: Seven Keys to Advancing Your Career in the Philanthropic Sector – Now available on AudibleDon't miss our weekly Thursday Leadership Lens for the latest on nonprofit leadership

In this episode, Dave Raley of Imago Consulting joins Mark Becker to chat about sustainable giving strategies.

Send Kira a text message!There's a business case to be made for theater companies and arts organizations. We need to fill the seats with more dedicated theater lovers and friends. To do that, it's important to be inclusive of the community we serve, think outside the box, and consider how we can welcome new audience members in a thoughtful, sustainable way. Aubrey Bergauer joins me for this conversation, where she shares more about the math of diversity, the untapped potential of the subscription economy, and the best approach to change management! Enjoy the show, friends!Grab all the links and resources mentioned in this episode at https://www.inclusivestages.com/post/run-a-thriving-arts-business-in-a-post-pandemic-era-with-aubrey-bergauerConnect with Aubrey:InstagramConnect with Kira:@kiratroilo @artandsoulconsulting @inclusivestages"'Black Hair'" Is Hair: An Entertainment Industry Guide WebsiteBecome a PatronJoin our mailing list - scroll to the bottom of the pageThanks for joining me on this episode of Inclusive Stages! If you enjoyed this episode, please leave a review on Apple or a rating on Spotify to help me reach more people ready to collectively shape the future of human-first theater, one stage at a time.Thanks to our music composer, Zachary McConnell, and our producer, Leah Bryant.

Met Dana. She's a speaker, creator of The Monthly Giving Mastermind, and now the author of a book by the same name. We're diving into the world of recurring giving, where philanthropy and the subscription economy meet

In this episode of SaaS Fuel, we feature Glenn Paul, a visionary entrepreneur who has successfully navigated various industries, including computer distribution, online photo services, and healthcare technology. His innovative approach to customer service and technological advancements, particularly in healthcare, showcases his ability to lead transformative projects and inspire change through effective leadership. Discover how Glenn's foresight into the rise of social media and his innovative QuickQuote software paved the way for future tech advancements. Explore the transition from standalone apps to SaaS solutions, underscoring the ad free search engine, search.dotphoto.com and the essential strategies for small businesses to enhance customer relationships. Hear Glenn's stories of technological interventions in wound care and his leadership insights. Learn how to optimize your search experience with dotPhoto for a seamless, ad free browsing experience.Key Takeaways[00:02:24] - Online Photo Printing Business Development [00:10:18] - Photo Business Challenges With Big Tech[00:13:17] - Alternative Search Engines Reducing Google's Power[00:20:33] - Improving Customer Journey With Chatbots[00:23:36] - Improving Customer Experience Through Automation [00:38:46] - Company Vision and Customer ServiceTweetable Quotes“I noticed that I would sometimes give my salesperson, my salespeople, an opportunity and I'd follow up and they'd say, well, I'm still quoting it two weeks later. I created a piece of software called QuickQuote. And QuickQuote, we sold for years to people all over the world.” - 00:01:05 Glenn Paul“I remember saying to the board, you know, people are doing a lot more sharing and they're going, we need to print more, we need to print more. And the print ratios keep going down.” - 00:04:54 Glenn Paul“And the venture capitalists who had gotten involved thought, well this is all about mobile. And mobile to me was just, you know, one more technology. I mean, I'm not a slave to any technology or a believer in any technology.” - 00:05:55 Glenn Paul“The web is fast enough and it's responsive to a mobile device, right? So you can have a web app instead of having an app. I don't really see the reason to have an app. In fact, I'm kind of annoyed by them because they're constantly updating and changing and why should I have to do that? SaaS is so much better.” - 00:12:13 Glenn Paul“Well, look at what we have at dotPhoto, right? Let's give tablets to nursing homes and take pictures of the wounds and then have somebody centrally advise people on how to take care of the wounds.” - 00:28:06 Glenn PaulSaaS Leadership LessonsEmbrace Adaptability: Glenn's journey from his initial ventures in computer distribution to the development of QuickQuote software and the establishment of PhotosbyNet.com, he pivoted in response to market changes. Be prepared to pivot strategies and embrace new technologies as consumer behaviors and market dynamics evolve.Innovate Beyond Standalone Apps: Focus on developing web apps that offer a seamless experience without the constant need for updates. This not only enhances user experience but also reduces dependency on app stores and their constraints, allowing for greater flexibility and innovation.Prioritize Customer Experience: This involves a deep commitment to customer service. Glenn's principles, such as never ignoring a customer and respecting their time are vital. Leveraging AI and chatbots to handle routine issues can free up human agents to tackle more complex problems, thereby enhancing overall customer satisfaction and loyalty.Leverage Technology for Problem Solving: Glenn's intervention

The Subscription Economy: How Recurring Donations are Changing Nonprofit FundraisingIn this episode of Holy Donuts, host Matt Lombardi welcomes Dave Raley, founder of Imago Consulting, to dive into the realm of recurring giving strategies for Christian nonprofits. Dave's extensive experience in the nonprofit space, coupled with his keen insights on fundraising optimization, makes him a valuable guest. The episode delves into the evolving landscape of recurring giving and its pivotal role in donor engagement, offering practical steps for nonprofits to leverage this approach effectively. With a focus on the subscription economy for donors within nonprofit organizations, the conversation sheds light on the shift towards intentional and strategic recurring giving programs. Dave's emphasis on the challenges and potential of various recurring giving types, coupled with practical advice for nonprofits, makes this episode a must-listen for nonprofit professionals seeking to optimize their fundraising efforts and donor engagement.,In this episode of Holy Donuts, host Matt Lombardi is joined by Dave Raley, the founder of Imago Consulting, to explore the world of recurring giving strategies for Christian nonprofits. With over 20 years of experience in marketing and fundraising within the nonprofit space, Dave's insights prove invaluable as the conversation delves into the evolving landscape of recurring giving and its vital role in donor engagement. By emphasizing the need for intentional and strategic recurring giving programs, the episode offers practical steps for nonprofits to leverage this approach effectively. Dave's in-depth exploration of the challenges and potential of various recurring giving types, along with his actionable advice for nonprofits, positions this episode as essential listening for nonprofit professionals seeking to optimize their fundraising efforts and enhance donor engagement.Key MomentsDiscover the secret to creating irresistible recurring giving strategies for nonprofits.Uncover the impact of the subscription economy on donations and how it affects nonprofit fundraising efforts.Find out the best practices for optimizing fundraising efforts through recurring giving strategies.Learn about the live donut reviews and ratings that are setting the standard for donut enthusiasts.Explore the top-rated donut spots in Poulsbo, Washington, and find your next favorite treat.Dive into a classic glazed review of Krispy Kreme donuts and see if they live up to the hype.Quotes From This EpisodeRecurring giving has been around forever. This idea of a recurring gift is not a new concept, but what is new and what has really changed is the subscription economy and what's been happening, particularly with how consumers have changed their behavior, their expectations and their engagement with what banking industry calls discretionary automated payments. - Dave RaleyIt's just harder and harder to get those one time gifts. And so what are we doing to create true loyalty and ongoing sustainable giving from those donors who, partly because of the subscription economy and partly because of other reasons, are more warm and open to giving on a recurring basis than they've ever done before? - Dave RaleyWhat are the lessons that we can learn from the world of business and brands? And what are the lessons we can learn from the world of causes? And how can we? What are the ideas that come at the intersection of those two worlds? - Dave RaleyRecommended ResourcesSign up for the weekly Wave Report by visiting the website imago.consulting and clicking on the Weekly Trends section to receive trendspotting insights and leadership lessons for growing organizations.Connect with Dave Raley on LinkedIn for regular updates and insights on digital fundraising, re

SAP's Hassan Binoumar and Michael Mackey delve into the intricacies of quote-to-cash processes. With the rise of subscription-based business models, it has become increasingly important for companies to streamline quote-to-cash workflows to ensure efficiency and accuracy in billing and revenue recognition. Hassan and Michael share insights on how SAP's solutions can help businesses navigate these challenges, providing real-world examples and best practices for implementing quote-to-cash strategies. Whether you are new to subscription services or looking to optimize your existing processes, this podcast offers valuable information to help you stay ahead of the curve in today's dynamic business landscape.

SAP's Hassan Binoumar and Michael Mackey delve into the intricacies of quote-to-cash processes. With the rise of subscription-based business models, it has become increasingly important for companies to streamline quote-to-cash workflows to ensure efficiency and accuracy in billing and revenue recognition. Hassan and Michael share insights on how SAP's solutions can help businesses navigate these challenges, providing real-world examples and best practices for implementing quote-to-cash strategies. Whether you are new to subscription services or looking to optimize your existing processes, this podcast offers valuable information to help you stay ahead of the curve in today's dynamic business landscape.

SAP's Hassan Binoumar and Michael Mackey delve into the intricacies of quote-to-cash processes. With the rise of subscription-based business models, it has become increasingly important for companies to streamline quote-to-cash workflows to ensure efficiency and accuracy in billing and revenue recognition. Hassan and Michael share insights on how SAP's solutions can help businesses navigate these challenges, providing real-world examples and best practices for implementing quote-to-cash strategies. Whether you are new to subscription services or looking to optimize your existing processes, this podcast offers valuable information to help you stay ahead of the curve in today's dynamic business landscape.

The subscription economy represents a seismic shift away from one-off transactions toward cultivating ongoing customer relationships and delivering continuous value. As Adam Levinter, founder and CEO of ScriberBase, explained, succeeding with the subscription model requires more than just changing how you bill customers - it demands a fundamental realignment of your business operations and priorities. The overarching goal becomes long-term customer satisfaction and retention rather than single sales.  

Would you like to know the inner workings of today's Membership and Subscription Economy? Join Robbie Kellman Baxter and me on Wednesday, April 3rd, from 10 to 11 A.M. Central Time U.S. Our conversation will be about her remarkable life journey and why the membership and subscription economy models are so successful in today's business model. Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a consulting firm. She helps companies use subscription pricing, digital communities, and freemium models to build deeper customer relationships. For over 21 years, she has worked with over 100 organizations in over 20 industries. Robbie has presented globally as a keynote speaker at major conferences, association meetings, trade shows, elite universities, and private audiences at many of the world's most well-known companies. She hosts the podcast “Subscription Stories,” where she interviews business leaders to discuss how they use subscription pricing and membership models to redefine the biggest industries and generate predictable recurring revenue. Robbie also developed and taught nine video courses for LinkedIn Learning on business topics ranging from innovation to customer success and membership. Robbie's first book, “The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue,” was named one of the top ten marketing books of all time by BookAuthority. Her second book, The Forever Transaction, walks readers through every step of the subscription business process. Robbie received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College. She was a strategy consultant at Booz-Allen & Hamilton, a New York City Urban Fellow, and a Silicon Valley product marketer.

Join Ron and Ed as we dive deep into the dynamic world of subscription business models. With the landscape constantly evolving, we'll bring you the latest insights and happenings that are shaping the future of subscriptions. Whether it's the introduction of new technologies, shifts in consumer preferences, or innovative strategies companies are adopting to retain subscribers, we've got it covered. Stay ahead of the curve and understand what these changes mean for businesses and consumers alike. Don't miss out on this insightful update – tune in to stay informed!

Crocs got boots, Applebee's got subscriptions.  @KylaScanlon  joins us to talk about how the subscription model has spiraled out of control, at the cost of good old fashioned innovation. We also get a into what happened at Davos, the CEO of JP Morgan being a bitcoin ignoramus, and a whole lot more. You can follow Kyla everywhere @ Kylascan, and be sure to order her book "IN THIS ECONOMY?" here: https://www.penguinrandomhouse.com/books/737854/in-this-economy-by-kyla-scanlon/ In this week's BONUS episode we welcome DILLON!!! So go sign up! https://www.patreon.com/PayPigsPod Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.

In today's Podcast, Justin and Allen speak about the subscription economy!     Thanks for watching! Go ahead and like, comment, subscribe, and turn on post notifications!   Follow Us On These Social Media Platforms

We can't believe it has been since February of 2022 that we have done a subscription-economy update. (Check it out at http://thesoulofenterprise.com/378.) We are glad to be sneaking this one in just under the wire for 2023. Ron and Ed will share their latest thinking on the progress (or regression) of subscription pricing both in the professions and in the broader market including both business and consumer. As usual they will come loaded for bear. It will be a challenge to listen to this one at double speed.

We can't believe it has been since February of 2022 that we have done a subscription-economy update. (Check it out at http://thesoulofenterprise.com/378.) We are glad to be sneaking this one in just under the wire for 2023. Ron and Ed will share their latest thinking on the progress (or regression) of subscription pricing both in the professions and in the broader market including both business and consumer. As usual they will come loaded for bear. It will be a challenge to listen to this one at double speed.

DigitalRoute helps hundreds of enterprises across a variety of industries worldwide to capitalize on the growing wave of consumption-based commerce with our Usage Data Portfolio. Over 350 leading companies worldwide use DigitalRoute's Usage Data Portfolio to provide accurate, complex usage-based business models. Our customers trust our technology to operate in the critical area of monetization. Connect with Demed

Welcome to another insightful episode of the Building the Premier Accounting firm podcast, hosted by Roger Knecht. In this episode, you will be treated to a captivating conversation with Blake Oliver, an accomplished CPA, entrepreneur & podcast host. They talk about an array of intriguing topics, offering a wealth of valuable insights for accounting professionals and business enthusiasts alike. Blake starts by sharing his remarkable journey and how he ended up in the Accounting world. Intriguingly, while initially pursuing a career as a cellist and dreaming of playing in an orchestra, he found himself unexpectedly drawn into the world of bookkeeping. The conversation turns on his venture into the tech sector and the vital need for accountants to navigate the evolving landscape, particularly in the realm of subscription-based business models. They discuss key metrics such as lifetime value and cost per acquisition emerge as crucial considerations, reinforcing the need for accountants to stay ahead in a changing financial landscape. They also delve into various aspects of business management for CPAs, including effective time management strategies and business expansion. Blake offers invaluable insights into achieving a balance between professional growth and personal interests, drawing from his personal experiences. As the episode draws to a close, Blake expresses his deep affection for the accounting profession and encourages us to seize the abundant opportunities it presents. This episode is a treasure trove of knowledge and inspiration for accounting professionals and business owners looking to thrive in the ever-evolving Accounting industry.  To stay updated with the latest trends and insights in the accounting and business world, be sure to subscribe to ‘Building the Premier Accounting Firm'. Remember, if it's about accounting, it's universal!   Your Host: Roger Knecht, president of Universal Accounting Center Guest Name: Blake Oliver, CPA Blake Oliver, CPA, is an accountant, podcaster, and entrepreneur who specializes in financial technology. Blake is the creator of Earmark CPE, an app that offers NASBA-approved CPE for listening to your favorite accounting and tax podcasts. He also co-hosts the Accounting Podcast, the most popular podcast for accountants and bookkeepers in the world. Blake lives in Scottsdale, Arizona, where he likes to hike the Sonoran Preserve and play his cello.   Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.   Offers: Calling all CPA's & EA's.  Take advantage of this great platform to earn your CPE's and receive great training and information.  Earn CPE for listening to podcasts! Download the free app at www.EarmarkCPE.com.   Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable.  These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: “in the BLACK, nine principles to make your business profitable” – e-book “Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds” – the how-to-guide e-book for accounting professionals   For Additional FREE Resources for accounting professionals check out this collection HERE!   Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss.   Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe.   Also, let us know what you think of the podcast and please share any suggestions you may have.  We look forward to your input: Podcast Feedback   For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777  

Ever wonder where the term “Subscription Economy” came from? In a nutshell, it came from Tien Tzuo, CEO and founder of Zuora. Today, Tien is recognized as one of the thought leaders in the software-as-a-service industry. He founded Zuora in 2007, ultimately building one of the fastest-growing SaaS companies. Over the years, he's evangelized the shift to subscription-based business models and the complex billing structures they inherit. In today's episode, Tien talks about how his work at SalesForce—he was employee number 11—impacted the work he's doing today with Zuora, the importance of customer relationships, the evolution of subscription-based services, and what the future of SaaS companies looks like. How to view customers as subscribers“We think less of the subscription and more of the subscriber, and our view is that the modern business starts with a customer and envisions a customer as a subscriber.”Building subscriber relationships“So it's a re-envisioning start with the relationship, build relationships...There's so many companies out there and so many ways of thinking that says, look, we're just trying to do a deal, versus we're trying to count how many relationships we have, and then find all sorts of ways to monetize those relationships."The trend of ‘anything as a service'"This whole SaaS thing that you and I live in and take for granted, it's going to evolve and take over the world. It's not software eats the world, right? It's really 'as a service' eats the world. And this whole idea of anything as a service is probably the biggest trend in the next 10, 20 years."

In this episode, Rory speaks with Ron Baker, the founder of the VeraSage Institute, co-host of The Soul of Enterprise radio show, and author of "Time's Up: The Subscription Business Model for Professional Firms." Ron discusses the rise of the subscription economy and its impact on the professional world, drawing on the success of concierge doctors. Learn how professionals can guide their clients through serial transformations and why focusing on a holistic, long-term view is essential for providing true value. Ron explains the three options for implementing a subscription model: creating a separate company, making a gradual transition, or undergoing a total transformation like Adobe. Do you want to know what Labor Perception Bias is? Do you want to know how companies like Disney, Hulu, and Porsche are creating deeper human-to-human connections and unique personal experiences with clients? Find out the answer to these questions and more in this "Time's Up" episode with Ron Baker!

In this episode, Blake and Ron Baker discuss the subscription economy. They delve into the origins of the terminology and how CPAs and accountants can provide more value to their clients by prioritizing relationships over services. This is a must-listen for anyone interested in the subscription industry, which is projected to surpass $1 trillion by 2025.Many thanks to our sponsor, Anchor!To learn more about Anchor, visit https://earmarkcpe.promo/anchorSign up to get free CPE for listening to this podcasthttps://earmarkcpe.comDownload the Earmark CPE App Apple: https://apps.apple.com/us/app/earmark-cpe/id1562599728Android: https://play.google.com/store/apps/details?id=com.earmarkcpe.appChapters (00:00) - Preview: A firm can't be everything to everyone (01:16) - Earn Free CPE (01:33) - Welcome Ron Baker to the show (03:11) - What does "subscription economy" mean? (04:33) - What does the subscription model look like for accounting firms? (13:10) - If I'm not billing hourly, how do I make sure that my team doesn't get completely overwhelmed? (16:41) - Why there is a shortage on accountants? (26:39) - Power of different pricing models (32:48) - Why don't accountants charge based on how many assets they manage? (42:37) - What CPA firms do to impact people's lives (45:28) - How accountants can approach thier clients in a different way (51:21) - Amazon never would have happened if Jeff Bezos thought like an accounting firm (57:24) - Accounting firms want to change but don't (01:04:47) - What does the future of accounting look like? (01:06:32) - How to contact Ron Baker Connect with Our Guest, Ron BakerLinkedIn: https://www.linkedin.com/in/ronbaker1/Twitter: https://twitter.com/ronaldbakerLearn more about VerasageWebsite: http://verasage.comGet Ron's book"Time's Up!: The Subscription Business Model for Professional Firms": https://amzn.to/3y7GfxbConnect with Blake Oliver, CPALinkedIn: https://www.linkedin.com/in/blaketoliverTwitter: https://twitter.com/blaketoliver/

Paul Chambers is a digital marketing and subscription economy researcher with over two decades of experience in the industry. Paul created his own networking event– SubSummit, to bring together founders at every stage of the subscription model journey and help them grow and expand their businesses.For more on Paul Chambers & show notes: https://www.shopify.com/blog/paul-chambers-subscription-business-sub-summit?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Today's episode talks about the changing state of the Subscription Economy and the future of recurring revenue for nonprofits and businesses. Dave and Carly dive into the ups and downs of subscriptions over the past couple of years. Subscription businesses have grown five times faster than traditional businesses over the past 10 years.  Research shows that the average American had 6.7 subscriptions in 2022, up from 4.2 in 2019.  But it's not all roses. Some mature subscription services are struggling to add new users. Other subscriptions are finding it difficult to retain customers without a “forever promise.” Let's talk about the future of subscriptions and how they affect both businesses and non-profit organizations. Topics we cover: What is your forever promise? Making sure you are providing ongoing value. How businesses will continue to experiment with subscriptions in 2023. Concerns with so many companies creating subscriptions. How subscriptions and recurring revenue can positively impact non-profits.  Examining the role that recurring revenue plays in your organization. We hope you enjoy our conversation! Season 2 of the Purpose and Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

I've been guilty of quoting the phrase “The subscription Economy” many times over the last few years without really knowing who coined it - its origins are actually with Tien Tzuo, CEO of Zuora.To explain more, I was joined by John Smith Phillips, Senior Vice President of SVP Sales & General Manager, EMEA at Zuora on the latest Actionable Futurist Podcast.We looked at how subscription services might adapt in the future and looked at how John and his clients are currently moving towards a recurring revenue model.Zuora has helped businesses in all industries transition to subscription models, working with businesses from the Guardian to Schneider Electric.As John mentions, when you have a recurring revenue model and platform, you can actually see how your customers are consuming the service - and make changes or better versions of the existing product. This is a fascinating chat about something many of us take for granted.More on JohnJohn on LinkedInZuora WebsiteYour Host: Actionable Futurist® & Chief Futurist Andrew GrillFor more on Andrew - what he speaks about and recent talks, please visit ActionableFuturist.com Andrew's Social ChannelsAndrew on LinkedIn@AndrewGrill on Twitter @Andrew.Grill on InstagramKeynote speeches hereAndrew's upcoming book

Why is the subscription model thriving in just about every consumer-facing sector yet in the arts is on the decline? Aubrey takes this question to Robbie Kellman Baxter, the world's leading expert on subscription models. Baxter coined the term “membership economy,” and has worked with all kinds of subscription brands we all know and use ourselves (Netflix, Wall Street Journal, Strava, and even the NBA)What can we do to make subscriptions more effective like these other brands? Aubrey and Robbie explore four areas where the arts are doing it differently, and what we can do to update our own practices to maximize the important revenue streams we need: subscriptions, memberships, and donations.Special thanks to CourseStorm for their support of this podcast.Resources:The Forever TransactionThe Membership Economy

The subscription economy is growing, with the market size as of 2020 estimated to have been about $650Billion according to Statista, and projected to be over $1.5 Trillion by 2025. That's a lot of subscriptions! For those listening, you've undoubtedly seen this as a consumer, and as a marketer, if your brand hasn't already converted some of its resources towards embracing the subscription economy, many of you may either be growing a subscription program, or your brand may be considering a foray into subscriptions. Today we're going to talk about launching, scaling, and innovating subscription programs. To help me discuss this topic, I'd like to welcome Matthew Holman, Head of Growth and Cofounder, Qpilot.cloud. RESOURCES Qpilot website: https://www.qpilot.cloud The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com The Agile Brand podcast is brought to you by TEKsystems.Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

This week, our CEO, Rogier Rouppe van der Voort, had the pleasure of having Paul Becker, the Co-Founder and CEO of re:cap, as a guest on In Check with Fintech.   Throughout the episode, Paul talked about how he had founded re:cap, explained the problem they aimed to solve by establishing the company, discussed non-dilutive funding, and shared various other interesting insights. Enjoy listening!

In this episode, SAP's Isabelle Roussin discusses the increasingly popular subscription-based business model and recurring revenues. What are the best practices, show stoppers? How subscription-based economy transforms consumer behavior? Join us on the third episode of The Future of ERP podcast to discover the future of the service economy and subscription economy predictions.

The subscription economy is alive and well for products-based businesses and the software industry. But how about professional services firms? Does the subscription model apply to accountants, lawyers, consultants, marketers, and other professionals?Ron Baker founded VeraSage Institute, the leading think tank dedicated to teaching value pricing to professionals worldwide. He's the co-host of The Soul of Enterprise podcast, and he's the author of numerous books, including his newest title, Times Up!In this conversation, we talk about the necessary mindset needed for professional firms to shift to a subscription model. Outputs vs. transformations. Easing in or starting a brand new model? Technicians vs. professionals and the role of intellectual capital. And finally, we address one of the biggest questions every professional will ask, "How will we price this?"

Join me on the Fast Track to Grant Writer: www.teresahuff.com/vip   Several months ago I was at a large nonprofit conference in Nashville. While wandering up and down the booths, one caught my eye. They were giving away macaroons…delicious, colorful, many-flavored, handmade macaroons. *Sigh.* The macaroons worked their magic and I quickly became friends with the two coworkers running the booth. Turns out one of them, Dave Raley, was at another conference just the month before in Milwaukee - and so was I! We were both presenters at that conference, but somehow our paths hadn't crossed there.  At any rate I'm glad we finally met because, aside from the delightful macaroons, Dave and I have kept in touch and he's a wonderful person. That's why I wanted you to meet him too. Today you get to meet Dave Raley, a consultant who helps organizations take care of their economic engine through innovation, growth, and scaling. Dave points out we should pay attention to important trends in the amount of giving, type of giving, and who does the giving.    Trends To best make the type of impact you are working towards it is important to review your current situation. First, look inward and review the things you do to produce revenue. Secondly, look outward and pay attention to trends. Trends are like waves. Just like when you're trying to catch a wave surfing, you can miss waves by paddling too early or too late. You need to match the speed and be on top of it to be able to ride the wave. An example of a trend that we're currently in the middle of is the Subscription Economy.    How to Best Use the Subscription Economy We're currently living in a Subscription Economy. Not long ago, a person's typical monthly payments included the necessities of life like mortgages, car payments, and water bills. Now we subscribe to much more every day. Things like Netflix, Hulu, Spotify, softwares, gyms, food - all these point to the subscription economy we live in. This has transformed the way donors and customers think about recurring transactions. It has normalized the concept of monthly giving and encouraged it through the ease of it all. Consumers and donors see monthly payments as a normal part of life and as a good and doable thing. This helps create predictability for organizations, including nonprofits, since they can have an idea of their monthly incoming revenue. Say a nonprofit wants to ramp up subscription giving: Take stock of what you've got. Look at your recurring donors and the long term value. You need to know where you are so you know where you can go.  Prioritize your monthly giving program. Make it easy to see and use on your website or another type of functional giving platform.    Tips for the Subscription Economy: Donors like convenience. Automated giving can help your revenue.  Don't limit your goal and therefore limit your plan. Aim high. Look at your giving program and how to better use your resources.   Challenge Question: How can you rethink and maximize the subscription economy we are living in?   Meet Dave Raley:  Consultant, speaker, and writer Dave Raley is the founder of Imago Consulting, a firm that helps faith-informed organizations generate profitable growth by developing sustainable innovation. He's also the co-founder and host of the Purpose & Profit Podcast, a show about the surprising ideas at the intersection of nonprofit causes and for-profit brands.    Connect with Dave Raley: Imago Consulting - Website Purpose & Profit Podcast   Resources: Purple Cow: Transform Your Business by Being Remarkable by Seth Godin Made to Stick: Why Some Ideas Survive and Others Die by Dan and Chip Heath The 6 Types of Working Genius: A Better Way to Understand Your Gifts, Your Frustrations, and Your Team by Patrick M Lencioni Free Audit: How Grant-Ready Is Your Nonprofit? If you need support in your journey to excellence as a grant writer, I'd like to invite you to join me on the Fast Track to Grant Writer. Go to teresahuff.com/vip and start learning today.  Do You Have What It Takes to Be a Grant Writer? Take the Quiz: If you're ready to explore a career in grant writing, take my free quiz, “Do you have what it takes to be a grant writer?” People are always surprised at how many skills they already have. The distance isn't as far as they thought. Let's figure out how you can use your skills to help change your world. If you're ready to step up your nonprofit game, join me on the Fast Track to Grant Writer. The world needs you.   Connect with Teresa Huff:   Website: www.teresahuff.com   Take the Quiz: Do you have what it takes to be a grant writer?   Social:   • LinkedIn Community • LinkedIn • Instagram • Pinterest   Get on the Fast Track to Grant Writer:    www.teresahuff.com/vip  

SponsorsLiveFlow - https://cloudaccountingpodcast.promo/liveflowZoho - https://cloudaccountingpodcast.promo/zohoNeed CPE? Subscribe to the Earmark Accounting Podcast: https://podcast.earmarkcpe.comGet CPE for listening to podcasts with Earmark CPE: https://earmarkcpe Show NotesBuy Ron's book, "Time's Up!: The Subscription Business Model for Professional Firms": https://a.co/d/afwLczp14:27 – FTX US auditor Armanino defends work for failed crypto exchangehttps://www.ft.com/content/42087255-92ad-45b7-b5ad-3b8457e0c1f8Get in TouchThanks for listening and for the great reviews! We appreciate you! Follow and tweet @BlakeTOliver and @DavidLeary. Find us on Facebook and, if you like what you hear, please do us a favor and write a review on iTunes, or Podchaser. Interested in sponsoring the Cloud Accounting Podcast? For details, read the prospectus, and NOW, you can see our smiling faces on Instagram! You can now call us and leave a voicemail, maybe we'll play it on the show. DIAL (202) 695-1040Need Accounting Conference Info? Check out our new website - accountingconferences.comLimited edition shirts, stickers, and other necessitiesTeePublic Store: http://cloudacctpod.link/merchSubscribe Apple Podcasts: http://cloudacctpod.link/ApplePodcasts Podchaser: http://cloudacctpod.link/podchaser Spotify: http://cloudacctpod.link/Spotify Stitcher: http://cloudacctpod.link/Stitcher Overcast: http://cloudacctpod.link/Overcast YouTube: https://www.youtube.com/c/CloudAccountingPodcast ClassifiedsRightTool for QuickBooks Online - https://righttool.appWant to get the word out about your newsletter, webinar, party, Facebook group, podcast, e-book, job posting, or that fancy Excel macro you just created? Why not let the listeners of The Cloud Accounting Podcast know by running a classified ad? Hit the link below to get more info.Go here to create your classified ad: https://cloudacctpod.link/RunClassifiedAd Full Transcript Available Upon Request - info@cloudaccountingpodcast.com

What is a subscription model?A subscription model is a business model in which a customer pays a recurring subscription fee in order to receive products or a service. The popularity of a subscription model has changed the trajectory of how we as a society consume media, art, products and how we approach commercial services.Royal Mail has reported that 26% of Brits are now signed up to subscription boxes, either for themselves or as a gift for others. The value of this market in the UK is predicted to be £1.8 billion by 2025. The pandemic over the last 18 months massively accelerated this trend as consumers limited trips outside the home to shop. Whether its coffee, candles, weekly meals or shaving gear subscription boxes are big business.Sources:The pandemic is boosting the shift to a subscription economy – but is this shift delivering sustainability benefits?Special thanks to Bliss Staple (Founder of Or Collective) and Rui Ferreira (CCO of Onto) for providing their comments in today's episode. You can follow us over on @sustainablyinfluenced and email info@sustainablyinfluenced.com with questions, feedback and guest suggestions.You can also catch us weekly on The Gadget Show on Channel 5 @7pm (GMT). Hosted on Acast. See acast.com/privacy for more information.

Cada vez mais empresas estão buscando adaptar seus modelos de negócio para o formato de subscription (assinaturas) em busca da receita recorrente e da possibilidade de criar uma relação mais próxima com seus clientes. Neste contexto, a criação de valor agregado é ponto chave de sucesso e o conteúdo tem um papel fundamental na equação. Para falar sobre o tema, convidamos o Antonio Forjaz, atual Head de Engagement, Transactional & Sports da Amazon Prime no Brasil e com experiência acumulada em empresas como Samsung, Globoplay e Telecine, sempre à frente de iniciativas de estratégia e growth.

“If we want premium pricing, we have to go to the market with an uncommon offering." -Ron Baker Welcome to a new episode of our Spotlight series, now hosted by a great friend of The Successful Bookkeeper and world-class business strategist, Louie Prosperi. This is part 1 of a 3-part Spotlight series about subscription models for accounting and bookkeeping firms. You see, many bookkeepers struggle with the idea of changing from time-based pricing to value-based pricing. Let alone changing it up even more by adopting a subscription pricing model. Ron Baker, author, and radio talk show host is this episode's featured guest. He makes a powerful argument for the future of bookkeeping businesses that can offer pricing based on relationships, access, convenience, and peace of mind, rather than just stacking services on services, and calling that value. Ron speaks to the need to offer specific and uncommon offerings in order to command uncommon prices. To change up the way your clients relate to you, so that you can offer them the transformation they are seeking, not just services that keep them ticking over. It can feel scary to make changes to your business model, there is great comfort in our habits. But when you put the value of your relationship at the heart of your business model, you'll stop limiting your value to only monetizing transactions and time. You only have to think about your favorite services or those with the greatest valuations to realize they are all subscription based. What is stopping you from achieving the same success? It is time to stop asking how much we want our customers to pay us, and start asking, what do we want our customers to pay us for? During this interview, you'll learn... The value of the subscription economy How to price relationships not services The importance of your niche & providing uncommon offerings Click here to find out more about Ron.   Connect with him on LinkedIn, Twitter or Facebook. Go to this link to pre-order his new book, Time's Up!   Connect with our new Spotlight host, Louie on LinkedIn. Don't miss a chance to get your free ticket to The Successful Bookkeeper Summit on November 9, 2022. Click here for more details! Time Stamps        01:32 - Introducing our new Spotlight host 02:08 - Louie introduces this episode's guest 04:00 - The subscription economy 10:19 - What makes this model better? 14:02 - Reinventing customer experience 18:25 - Consistently adding value to your offering 20:32 - Structuring the subscription model 24:34 - Pricing personalized transformation 31:24 - Overcoming limiting mindsets 36:34 - Measuring your success against new KPIs 41:00 - The value of predictability 45:30 - Ron's new book, Time's Up!

The second episode of What is My Brain? podcast featured two amazing people from Smartrr, the first direct-to-consumer subscription platform with the end consumer in mind. Gabriella Tegen, the Founder & CEO, and Shannon O'Boyle, the Marketing Director.   Our conversation was full of very interesting topics. We talked about the difficulties of migrating brands from one platform to another, the importance of word of mouth and referrals, how to create a company culture that provides value to its team, and more!   --------- Click here to stay in the loop: Follow Zlatko on Twitter. Follow Zlatko on LinkedIn. Check out What is My Brain? by Zlatko You can see all of our links here.   IG: instagram.com/whatismybrainpodcast Twitter: twitter.com/whatismybrain_

(1:09) - The second hours begin with a conversation about the increasing level of difficulty that companies are having producing electric vehicles. (13:24) - Jeff Ostrowski of Bankrate joined the show to talk about how homeowners can cope amid sky-high home prices. (21:21) - Weighing in on the "subscription economy" and how many Americans nowadays are paying monthly fees for various services.(33:35) - Stack roulette.

Old revenue models are dead. Financial institutions must rethink their business models and create new growth levers to be future-ready. Subscriptions make our customers' lives easier with the touch of a button, a recurring purchase or even a reminder about content of interest. Helping customers pay directly from their debit or credit card can generate revenue. Beyond that, there are even subscription opportunities with personalized financial content. It is great to have Joan Clark, VP of Product for Segmint on the Banking Transformed podcast. Joan discusses the way banking can benefit immediately from the subscription economy. This episode of Banking Transformed is sponsored by Segmint  Segmint empowers financial institutions and financial technology providers to easily understand and leverage data, interact with customers, and measure results. Derived from billions of transactions, Segmint provides the fastest and most accurate customer insights through advanced data tagging, categorization, and contextualization. Our insights enable all functions of an organization to inform strategies including competitive analysis, risk, marketing, customer experience, and product innovation. Visit HERE to learn more about Segmint.

Ed Arnold works as an Advisor at Ibbaka, a software provider for high growth companies that helps optimize planning and execution of key growth initiatives while improving company performance. He was the VP of Products at LeveragePoint for 10 years, and was able to work with the pricing legend, Tom Nagle. In this episode, Ed talks about the future of value-based pricing in the subscription economy as he discusses how product-led growth companies achieve their initial growth which later on leads to big wins.   Why you have to check out today's podcast: Understand why pricing in value is the key in very clever segmentation in terms of creating user profiles in the market; Find out how product-led growth companies grow from being a small enterprise to being loved by a bigger market Discover companies that are product-led growth businesses and realize how much they've grown since day one   “Understand how your customer gets value from using your product, not from buying it; not in terms of what the product offering is in terms of features, but how they actually use it.”  – Ed Arnold   Topics Covered: 01:03 – Who is Tom Nagle? 01:41 – How Ed got into pricing + creating a tool and working with Tom Nagle 03:07 – Explaining what LeveragePoint is 03:50 – Future of value-based pricing in subscription: Value as a differentiator in the market 07:11 – Buying vs. negotiating a price: Knowing what you're after 11:43 – Product-led growth practice as a brilliant strategy for business 13:55 – What Ed and everybody else likes about PLG – instant gratification 17:43 – Life-changing benefits of Slack 19:15 – Aligning pricing metrics 21:34 – Why usage-based pricing frustrates Mark 23:41 – Changing and having more than one pricing metric 27:13 – Ed's piece of pricing advice for the listeners 28:06 – What Ed thinks about behavioral economics   Key Takeaways: “If you're thinking about what sort of animal you're hunting in the enterprise game, those are the whales. I think value is the only way you can differentiate yourself in the enterprise market.” – Ed Arnold “No corporate buyer ever heard of Slack until thousands of people in their company were already using it. So, in a sense, the business employee is a consumer, and that's how product-led growth companies are getting that initial growth. They're making it so ridiculously easy for people to start using it before the corporate procurement folks or even IT departments have any idea that they're using it. That's what makes that model so, so attractive for investors.” – Ed Arnold “We like to talk about three types of metrics. And you got to link those three together. Ideally, if you can link those three together, you're in Nirvana, because your price is aligned with value and it's aligned with usage and everything is great.” – Ed Arnold “When it's the right thing to do, and it makes sense, it does pay dividends. But it's tough. And I think it's really a leap of faith and doing it.” – Ed Arnold   People / Resources Mentioned: Ibbaka: https://www.ibbaka.com/ The Strategy and Tactics of Pricing by Tom Nagle: https://www.amazon.com/gp/product/1138737518/ref=dbs_a_def_rwt_hsch_vapi_tpbk_p1_i0 Monitor: https://www2.deloitte.com/global/ LeveragePoint: https://www.leveragepoint.com/ Salesforce: https://www.salesforce.com/ Slack: https://www.slack.com/ Calendly: https://calendly.com/ Zoom: https://www.zoom.us/   Connect with Ed Arnold: Email: arnold@ibbaka.com LinkedIn: https://www.linkedin.com/in/edarnold1/   Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com  

In this episode, I'm really excited to have as my guest, Sunir Shah, the founder and CEO of AppBind which lets digital agencies manage subscriptions to software and ads for the clients without getting stuck in the middle of the billing. He formerly ran partnerships at FreshBooks, marketing at Olark live chat, and founded the Cloud Software Association, the 4,000+ SaaS partnership network. AppBind helps digital agencies deliver projects faster by taking care of their clients' entire marketing system. In our discussion, Sunir talked to me about: Creating a solution by building a system Making things easy for your customers How the subscription economy helps businesses grow sustainably Listen to the podcast to learn more. https://innovabiz.co/sunirshah (Show Notes and Blog) https://innovabiz.com.au/innovabuzz/ (The Podcasts)

In today's podcast, we are discussing Businesses and The Subscription Economy! We will be talking about the growth that is happening with subscriptions, what types of subscriptions are out there today. And we will talk about what is fueling this growth, the pandemic has made this more popular with many new services that were launched. So, take a listen and maybe your next bid idea for your subscription will come out of listening to the information. Follow The Payment Technology Podcast @b2bvault Facebook Twitter Instagram Leave us a comment on your 'Idea". We'll do a podcast and talk about the ideas and maybe have you on the show to tell us about your "IDEA"! The subscription economy is booming it is time you got involved! This is a revenue generator and a way to increase your PROFITS! If you want to get a no-obligation consultation with Allen - click here - Linktree - and book an appointment and we will gladly go over your project and you can talk to an expert. Have a great day and looking forward to seeing your "IDEA"! Carpe Diem

From time to time, Ron and Ed like to review the state of the subscription economy especially as it pertains to professional firms, but they will weave in some other stories as well. Have you heard that Ed subscribed to a vacuum cleaner and salami? We will also talk price increases and what they got right and WRONG about their own subscription.

From time to time, Ron and Ed like to review the state of the subscription economy especially as it pertains to professional firms, but they will weave in some other stories as well. Have you heard that Ed subscribed to a vacuum cleaner and salami? We will also talk price increases and what they got right and WRONG about their own subscription.

In addition to a general Subscription Economy update, Ed and Ron will discuss what happens when the subscription model collides with a legacy model. There are essentially three ways to a launch a subscription model. What does the empirical report so far on the most optimal approach? Can you have two business models within the same organization? Join us for an in-depth look at these issues.