CafeSoCo

Social Made Local is socially responsible apparel that unites content creators with opportunities, purpose and community. They believe in the values of original aesthetic, authentic storytelling and positive influence. Tyler Babiy joined Dan to look at how Social Made Local came about and how we need to connect with other humans beyond the keyboard. -- Dan Gold https://twitter.com/dangoldmedia Social Made Local https://socialmadelocal.ca/ Music https://soundcloud.com/joakimkarud

Evaluation and measurement is not just for the commercial sector, its place is firmly cemented in the not-for-profit sectors as well. Brian Hoessler is the Founder, Principal, Connector-in-Chief, and assorted other titles at Strong Roots Consulting. Based in Saskatoon, he helps non-profits and other groups that work for good, do better. This fascinating conversation covers different areas of measurement which apply to all sectors of business, public bodies and the third sector. Find out more about Brian's podcast The Eval Cafe: https://evalcafe.wordpress.com/ Check out one of our other podcasts the IABC International Podcast: http://anchor.fm/iabc

Roland Pajares from NRG Research Group joined Dan to talk about ethics, research and his dedication to IABC. Listen as to why he was hiding behind a tree. Music: http://youtube.com/joakimkarud Thank you for listening.

How does a police service communicate during quiet periods, active situations and ongoing community building? Kelsie Fraser from the Saskatoon Police Service speaks about the opportunities to tell stories, build relationships and that #BackstreetBoys video. #communications #publicrelations #publicaffairs #crisiscommunications #mediarelations

Traditional media only knows a bell-curve of an audience profile. Digital channels deliver more precise insights. Stop audiences turning off by using analytics to deliver precisely targeted commercial content which speaks to them. Music by Joakim Karud http://youtube.com/joakimkarud #advertising #media #broadcast #radio #tv #digital #SiriusXM #3G #4G #5G

Don't ruin a good Facebook Live or Zoom session by tripping over basic best practice. Do you need a live stream at all? In just 4 minutes you'll have the essentials in your pocket. Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU #mediaproduction #livestreaming #publicrelations #marketing #videomarketing #contentmarketing

Ben Borne, 2018-2019 President of IABC Saskatoon joins Dan to consider what went wrong with Google+. From public perception to coming back from the dead. #socialmedia #marketing #communications #IABC Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU

With so many options around podcasting, hosting can be overwhelming. Should you use Libsyn, Anchor, Audioboom, Soundcloud or something else? Here is the answer. #podcasthosting #podcasting #hosting Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU

123apps.com is an amazing free site with tools to help you produce video and audio. A straightforward interface with lots of functions for the budding producer. The audio converter is excellent as are the PDF tools. #123apps #audio #podcasting #audiotools Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU

During Transform 2018, Dan had the opportunity to present. Instead of producing handouts or a downloadable deck, he created this podcast. From being stuck in a rut to daring to be different, this session highlighted the need to tell your stories. #IABCTransform18 #transform18 #marketing #communications #podcasting #yyc @calgary

Zef Zan talks about live streaming and virtual conferences. How online video is a perfect format for her and her community. -- CafeSoCo thanks to Martin Charlton Communications is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges.

Richard Kies speaks to #CafeSoCo about his time with the Canadian Red Cross and how they used communications. -- CafeSoCo thanks to Martin Charlton Communications is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges.

Catherine Ducharme from Smart, Savvy + Associates talks about the world of recruitment, IABC and communications. CafeSoCo Ep 404. -- CafeSoCo thanks to Martin Charlton Communications is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges. #recruitment, #iabc #smartsavvy #employment #podcast #socialmedia #contentmarketing

Tyler Wawryk from Saskatoon Blades Hockey Club joins Dan on CafeSoCo thanks to Martin Charlton Communications to discuss a year in the life of a sports marketer. We discuss how this Western Hockey League team's communication's manager deals with everything from content strategy and production, to media strategy, timelines and much more. Apologies for the audio quality in the acoustically harsh meeting room. -- CafeSoCo is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges. #icehockey #sportmarketing #business

Rob Simms joins CafeSoCo to discuss the world of the Chief Marketing Officer and how they use technology. We also discusss how he marketed / communicated camsworld.com - The Cloud. Analytics. Mobile. Security and Social event. CafeSoCo Ep. 402 Thanks to Martin Charlton Communications #CIO #CAMSSWorld #CMO #technology #conference

The Importance of Brand Storytelling. Learn from Gair Maxwell as he discusses the difference between direct marketing and brand marketing. CafeSoCo Ep 401 thanks to Martin Charlton Communications -- CafeSoCo is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges. #marketing #brandmarketing #reputation #publicrelations #podcast

Five ways to protect your reputation. Whether an account is hacked or not, what should brands do to protect themselves when it comes to social media? You'll find a number of good take-aways to protect your organization.

Dwayne Melcher joins Dan to discuss the opportunities surrounding augmented reality and virtual reality. How safety training had been revolutionised by using the technology. Also the fourth dimension came up.

Don't use live video streaming if you don't have a reason to. The strategy must justify the tactics.

What are your options for distributing a video once it has been produced?

How the 'About Us' section of your website could limit your growth. CafeSoCo Ep. 304 Too many times being dull and generic will have a negative effect on building a relationship with future clients. Explaining why you do and who you are really helps people to become familiar with you. People matter.

Got a website or social media pages? Time to think like a publisher!

Barry Lewis from myvirginkitchen.com speaks about the story behind the wildly successful YouTube channel. How important it is to be yourself and to listen to your audience. #mvk #myvirginkitchen #youtuber #cooking #author

Matthew Gardiner joined Dan to talk about the importance of security when it comes to the Internet of Things and how AI is not going to cost people jobs (yet). Matthew Gardiner - High Growth Tech #FinTech #Blockchain #VC #China #AI #VR #AR #IoT Public speaker Visiting lecturer @cassbusiness Exec Ed @UniArtsLondon Global #NGO @Techfugees http://www.catchlondon.com

From seven days of submitted questions, here are just a small selection of solutions for your social media marketing challenge.

We're joined by Kelly Lovell and Kara Wood on CafeSoCo with Martin Charlton Communications. They both know how to make the most of youth engagement and how it can grow a business whether B2B or B2C.

Karen Brownlee joins Dan on CafeSoCo to talk about Blogs and the importance of having one. Kat Macaulay joins the session live from Calgary, Alberta to add some great points.

Live from Australia, Tim Martin from Executive Style joins us to talk about luxury brands, content production and the expectations of the audience. With a bonus 20 minute set of tips for marketing a luxury brand, Dan brings you an in depth conversation on perceptions and needs of the consumers.

unINK's Dustin Ratzlaff joins us on CafeSoCo to speak about online advertising as a part of your communications mix.

CafeSoCo thanks to Martin Charlton Communications Toronto's Kara Wood runs Succinct Social Media with an eye on the future and her finger on the pulse of technology. Kara's clients benefit from her foresight of having a Director of Youth Insight and Strategy. If you want to watch the full hour long episode go to http://martincharlton.ca/cafesoco In this shorter edition we talk about: Influencer Marketing Understanding Youth Targeting the generation following millennials Contact: Kara Wood @acontinuouslist succinctsocialmedia.com Dan Gold @dangoldmedia wetellyourstories.ca

CafeSoCo thanks to Martin Charlton Communications. International Award Winning Designer Director Chris Flack joins us live on CafeSoCo from Christchurch, New Zealand. We talk about: Visual Communications v Graphic Design. Problem solving for clients. Comic Sans for Cancer. Watch the whole episode on #Blab: bitly.com/Blab_CafeSoCo_2 Contact: Chris Flack @chris_flacknz chrisflack.com Dan Gold @dangoldmedia wetellyourstories.ca

On this LIVE episode John Himpe joins me live from Hong Kong to talk about his experience as a broadcaster turned travel blogger. From the Disney Parks Challenge to how to engage your audience. This show has everything you need to become a great travel blogger. Watch the whole episode: https://www.youtube.com/watch?v=TqDc02GNSvQ Follow John: johnhimpe.com | The Gone John Show @johnhimpe Follow CafeSoCo cafesoco.com @cafesoco Follow Dan Gold dangoldmedia.com @dangoldmedia

Recorded at Google for Entrepreneurs, Campus London. Dan caught up with Jorn & George to talk about www.rendeevoo.com They talked about the research, business model and product build and more. Download Rendeevoo for IOS https://itunes.apple.com/gb/app/rendeevoo/id848934604?mt=8 London Fashion Week 2014 https://www.youtube.com/watch?v=n4_xBV9wHQw&list=UUS6Iw3w8Piu9BeFLrMbgPwA Protest video https://www.youtube.com/watch?v=TeNhHLWR6qs&list=UUS6Iw3w8Piu9BeFLrMbgPwA t. @cafesoco | @rolandhulme | @dangoldmedia | w. dangoldmedia.com Music by audionautix.com

The 10 Commandments of Social Media - Part 2 Highlighting the worst fails as seen on social media. Listen to this and learn from other people's mistakes. t. @cafesoco | @rolandhulme | @dangoldmedia | w. dangoldmedia.com Music by audionautix.com

Welcome to this end of summer mini-cast. There's news from the summer and information on how to stay connected with CafeSoCo. t. @cafesoco | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

The 10 Commandments of Social Media - Part 1 Highlighting the worst fails as seen on social media. Listen to this and learn from other people's mistakes. t. @cafesoco | @rolandhulme | @dangoldmedia | w. dangoldmedia.com Music by audionautix.com

#IW2014 is the flagship event during London Technology Week. Thanks to UBM we were granted access to the show. The event runs through until June 20th, 2014. http://www.internetworld.co.uk/ 1. Nathalie Davies - Event Manager Internet World, Big Data Show, Interop London and London Technology Week 2. Jason Gordon - Account Manager (TextHelp) Browsealoud 3. Dominic Yacoubian - Managing Director at Purify Digital 4. William Sterns - Co-founder mobuy Mentioned in episode www.internetworld.co.uk www.browsealoud.co.uk www.purifydigital.com http://www.mobuy.com t. @cafesoco | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

Dan Spicer, EMEA Community Lead at HootSuite Media Inc. joins us following the success of Connect via Hootsuite London. #CvHL was held at the Village Underground in Shortditch, London. 1. How Dan's journey with Hootsuite began 2. Explanation of the platform 3. Inbound Marketing, Reporting and clients 4. Social media policies and training. 5. Takeaways from #CvHL Mentioned in episode www.hootsuite.com - Hootsuite www.youtube.com/hootsuite - Hootsuite's YouTube Channel http://www.slideshare.net/hootsuite/connect-via-hootsuite-london-keynote - Keynote Presentation from CvHL t. @cafesoco | @danspicer | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

The Chairman of the Humble and Fred Show joins us from Toronto via Skype. The bandwidth managed to render his connection to the quality of a 1936 Gramophone recording. 1. humbleandfredradio.com - evolution from on air to podcast back to on air. 2. Use ad-funded online services or own your own digital real estate? 3. KEEP IT SIMPLE, 148.ca 4. When wizz-bang websites cause compatibility issues. 5. The future of the internet, what is going to change? Remember Geocities? Mentioned in episode http://goo.gl/L81pVO - TextWrangler - text editor, ideal for code. http://goo.gl/Ma6Qqf - WavePad - audio editor http://thisisbournemouth.co.uk - Bournemouth Echo http://globalnews.ca - Global News Canada t. @cafesoco | @bphong | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

Roland's got his latte and his notes so we're ready to talk social media and content marketing. 1. Facebook mobile ads, profits, virtual reality and drones 2. Buying Fake Followers and the PR fail 3. Linkedin and how it can result in your new career Mentioned in episode http://twitteraudit.com to establish how genuine followers are http://bit.ly/LinkedinRH - Roland's Books on Amazon t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

We're looking deeper into social media on this episode with Matthew Gardiner from Catch London. Sat on the roof of Google Campus in London we looked at the business side of social, communications and start-ups. 1. Google Campus, The Silicon Roundabout and the Eco-systems 2. Ukraine and Flood Hack 3. Collaborative Economy 4. Business modeling and communications strategy 5. Offline connection and inbound marketing Thanks to Matthew Gardiner Catch London: catchlondon.com | @CatchLondon @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

The barista has been paid, the tablet is out and it's time to discuss everything from redesigns to etiquette. 1. Redesigns, UX and Facebook's font play. 2. MySpace, Facebook and G+, is this the evolution of social? 3. Snapchat, Viber and closed social networks, will it kill open networking? 4. Linkedin's hashtags? App: justunfollow.com - clean dashboard to stay on top of relationships t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com e. dan@dangoldmedia.com Music by audionautix.com

With millions of hits on YouTube it went without saying that William would be on the show to talk about aspects of the business of YouTube. 1. YouTube...How to deal with negative comments 2. Inbound Marketing on public networks 3. Taking the online relationships offline, UK vs Australia t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

Roland in NY joins Dan in London to talk social media and content marketing. 1. Second Screen whilst watching TV - The Walking Dead, Reality TV 2. Twitter goes down. 3. Privacy, is your social profile saying too much? 4. NSA, GCHQ and spying in your home on your own webcam. t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com

Grab a drink, sit down and join the social media and content marketing conversation. 1. Social Media is Pandora's Box 2. Ellen and Samsung Break Twitter 3. Viral kisses and meme t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com