The Wise Business Podcast

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Hi! My name is Carmine and I've been growing internet companies for over 8 years. I focus on copywriting and have written for Neil Patel, GoDaddy, Marketo, and many other publications. The Wise Business Podcast will make you a better entrepreneur. You will learn how to generate more sales, acquire clients, and drive traffic. Topics include copywriting, content marketing, SEO, and more. Email me at carmine@thecopywritingfox.com if you would like to be a guest on the podcast!

Carmine Mastropierro


    • Nov 23, 2022 LATEST EPISODE
    • infrequent NEW EPISODES
    • 13m AVG DURATION
    • 128 EPISODES


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    Latest episodes from The Wise Business Podcast

    Self-Growth Podcast: Episode 128 - Finding Your Purpose

    Play Episode Listen Later Nov 23, 2022 9:12


    Want to find your purpose in life to be more successful and happy? In this episode of the podcast, I cover ways you can discover your purpose that I've used myself over the years. Read the full blog post here: https://carminemastropierro.com/how-to-find-your-purpose-in-life/. Get my free copywriting and marketing courses at https://carminemastropierro.com/courses. Get my tools --------

    Self-Growth Podcast: Episode 127 - How to Develop a Growth Mindset

    Play Episode Listen Later Jul 4, 2022 12:09


    My copywriting and marketing business is going through a transformation by moving into self-development content and products in the near future. I have a lot to talk about when it comes to leveling up your health, income, mindset, and I'm going to be sharing that moving forward. That's why in this episode of the podcast, I cover some ways you can develop a growth mindset. Applying these ideas will help you unlock your fullest potential and success. Read the full blog post here: https://carminemastropierro.com/how-to-develop-a-growth-mindset/. Get my free copywriting and marketing courses at https://carminemastropierro.com/courses. Get my tools --------

    The Wise Business Podcast: Episode 126 - Local SEO Basics

    Play Episode Listen Later Dec 22, 2021 4:07


    Every service business needs to use local search engine optimization to generate leads and drive revenue. It's as simple as researching local SEO keywords related to your services and city. Create dedicated landing pages for each service and city, and you'll drive organic conversions over the long term. Get my free copywriting and marketing courses at https://carminemastropierro.com/courses. Get my tools --------

    The Wise Business Podcast: Episode 125 - Are AI Copywriting Tools The Future?

    Play Episode Listen Later Dec 15, 2021 6:16


    Are AI copywriting tools going to take over and replace every writer? Not really. In today's episode, I quickly cover my thoughts on why every marketer and writer needs an AI copywriting tool and how to get the most out of them. Get my free copywriting and marketing courses at https://carminemastropierro.com/courses. Get my tools --------

    The Wise Business Podcast: Episode 124 - Future Pacing Copywriting

    Play Episode Listen Later Sep 24, 2021 5:48


    Future pacing is an effective NLP copywriting strategy that can increase readership and engagement. In this episode, I discuss how to use future pacing in three simple ways. Connect with me -------- Website: https://carminemastropierro.com Law firm marketing agency: https://wisemedia.ca Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Learn how to make a living online copywriting: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 123 - RMBC Copywriting Method by Stefan Georgi

    Play Episode Listen Later Jun 5, 2021 10:10


    Recently I got access to Stefan Georgi's RMBC Method copywriting course. It's hands-down the best copywriting course on the internet. But, I wanted to briefly go over what the RMBC system is all about and how you can use it to write better copy in less time. Check it out here: https://www.rmbcmethod.com/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Learn how to make a living online copywriting: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 122 - Conversion.ai Copywriting Automation Review

    Play Episode Listen Later Apr 25, 2021 5:12


    Copywriting takes a lot of work. You have to rsearch, write, edit; you name it. Recently my friend Evan Pappas from WiseMedia showed me this tool and it's game-changing. Converson.ai is an AI-driven copywriting tool that can automate everything from short Facebook Ads to long-form copy. Don't get me wrong. It isn't perfect and you can never replace the human touch in copywriting and similar marketing practices. But, it's pretty darn close! Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Learn how to make a living online copywriting: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 121 - 9-Step Content Creation Process

    Play Episode Listen Later Apr 11, 2021 12:34


    Want to make content marketing less of a headache? Then try out this content creation process that I use for my own business and clients on a regular basis. Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 120 - What's The Best Word Count For Content?

    Play Episode Listen Later Apr 3, 2021 3:29


    If you've ever written content before, you've probably wondered how many words you should be writing. This is a simple hack you can use to determine how many words you need. Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 119 - HARO Marketing Growth Hack You Must Know

    Play Episode Listen Later Apr 2, 2021 5:30


    In today's episode, I discuss a growth hack that everybody needs to know about: Help a Reporter Out. This platform from Cision allows marketers to land PR opportunities, generate backlinks, and increase brand awareness with very little time invested. Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 118 - Rank #1 on Google With This Easy SEO Hack

    Play Episode Listen Later Mar 27, 2021 3:01


    In today's episode, I discuss one of the simple SEO strategies that I use on a regular basis to rank #1 on Google for target keywords. I also regularly use this technique for my clients to drive them traffic and leads organically. Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 117 - 6-Step Email Copywriting Formula

    Play Episode Listen Later Mar 21, 2021 6:48


    Email is one of the best ways to drive sales, brand awareness, and traffic. The problem? They can be tough to write! That's why I highly recommend mastering Jim Edwards' 6-part email copywriting formula that I discuss in this episode. Read the original blog post: https://carminemastropierro.com/email-copywriting-templates/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    The Wise Business Podcast: Episode 116 - 13 Killer Persuasive Copywriting Techniques

    Play Episode Listen Later Mar 20, 2021 16:53


    Hey everyone! It's been a while since I've done a solo podcast but I'm super happy to be back. It's been a huge pleasure to have guests on but I'll be returning to mostly solo episodes with actionable copywriting and marketing strategies. In this episode, I go over 13 different persuasive copywriting techniques you can use in your ads and marketing material to drive conversions and action. Read the original blog post: https://carminemastropierro.com/persuasive-copywriting/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn the secrets of copywriting and get mentorship with me: https://carminemastropierro.com/sell-like-hell-copywriting-course/ Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Sunil Godse - How Intuition Can Make Entrepreneurs Millions | Ep. #115

    Play Episode Listen Later Mar 9, 2021 45:40


    Connect with Sunil below! -------- Website: https://www.sunilgodse.com/ LinkedIn: https://ca.linkedin.com/in/sunilgodse Facebook: https://www.facebook.com/sunilgodse Twitter: https://twitter.com/sunilgodse Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Spark Niagara - Get to Know Your Local Incubator | Ep. #114

    Play Episode Listen Later Mar 3, 2021 30:13


    Connect with Spark Niagara below! -------- Website: sparkniagara.com LinkedIn: https://ca.linkedin.com/company/sparkniagara Facebook: https://www.facebook.com/sparkniagara/ Twitter: https://twitter.com/spark_niagara?lang=en Instagram: https://www.instagram.com/sparkniagara/?hl=en Email: info@sparkniagara.com Connect with NWEC below! -------- Website: https://www.nwec.ca/ Facebook: https://www.facebook.com/NiagaraWomensEnterpriseCentre/ Twitter: https://twitter.com/niagarawomen Contact: https://www.nwec.ca/contact Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Cody May on Growing and Scaling a 7-Figure Digital Agency | Ep. #113

    Play Episode Listen Later Feb 21, 2021 40:40


    Connect with Cody below! -------- Website: https://studioptbo.com/ LinkedIn: https://ca.linkedin.com/in/cody-may-8b5904b1 Facebook: https://www.facebook.com/studioptbo/ Twitter: https://twitter.com/codmay?lang=en Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Gresham Harkless on Growing CEO Blog Nation and Blue 16 Media | Ep. #112

    Play Episode Listen Later Feb 8, 2021 29:18


    Today I'm joined by Gresham Harkless, CEO of CEO Blog Nation and Blue 16 Media. In this episode, we learn how Gresham grew his companies, what mistakes he would avoid looking back at his journey, how to get land agency clients, and more! Connect with Gresh below! -------- CEO Blog Nation: http://ceoblognation.com/ Blue 16 Media: https://blue16media.com/ LinkedIn: https://www.linkedin.com/in/greshamh Facebook: https://www.facebook.com/proGRESHion Instagram: https://www.instagram.com/progreshion/?hl=en Podcast: https://ceochat.co/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    How Brian Johnson Has Driven $350 Million in Amazon Sales | Ep. #111

    Play Episode Listen Later Feb 3, 2021 37:39


    Today I'm joined by Brian Johnson, the Founder of Canopy Management. A full service Amazon marketing agency that has generated over $350 million and help clients increase profit by an average of $1,248%. Connect with Brian below! -------- Website: https://canopymanagement.com/ LinkedIn: https://www.linkedin.com/company/canopy-management-llc/ Facebook: https://www.facebook.com/canopy.management/ Instagram: https://www.instagram.com/canopy.management/ YouTube: https://www.youtube.com/channel/UCshlR8ox3HKW7JECAvW-09Q Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Doug Brown on Consulting Tony Robbins, Chet Holmes, and Revenue Growth | Ep. #110

    Play Episode Listen Later Jan 30, 2021 49:16


    Today I'm joined by Doug Brown, the CEO of Business Success Factors. Since 2001 they have been advising businesses on how to improve their revenues and bottom-line profits. From exceptionally large organizations such as Proctor and Gamble, Intuit, and others to medium-sized businesses of 5 million and up. Connect with Doug below! -------- Website: https://businesssuccessfactors.com/ LinkedIn: https://www.linkedin.com/in/dougbrown123 Facebook: https://www.facebook.com/DougBrown.BSF Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Landing Activision, Hasbro, and Disney as Clients With Matt Raithel | Ep. #109

    Play Episode Listen Later Jan 28, 2021 19:31


    Today I'm joined by Matt Raithel, the Founder and Studio Director of Graphite Lab. They are a game development company that's worked with companies like Disney, Hasbro, and Activision! Learn how he lands such big clients and the keys to success as an entrepreneur. Connect with Matt below! -------- Website: https://graphitelab.com/ LinkedIn: https://www.linkedin.com/in/mattraithel/ Facebook: https://www.facebook.com/GraphiteLabInc/ Twitter: https://twitter.com/graphitelab Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Social Media Marketing and PR Expert Sherrilynne Starkie | Ep. #108

    Play Episode Listen Later Jan 26, 2021 29:55


    Today, Sherrilynne Starkie joins me to talk about social media marketing, PR, SEO, and more! She has worked in marketing and PR agencies for more than 20 years in Canada, Britain, and the USA. Connect with Sherrilynne below! -------- Website: https://sherrilynnestarkie.com/ LinkedIn: https://ca.linkedin.com/in/sherrilynne Facebook: https://www.facebook.com/SherrilynnePR/ Email: sherrilynne(a)sherrilynnestarkie.com Phone: (613) 400 3654 Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Dash Of Social's CEO Ashley Mason on Scaling With Social Media | Ep. #107

    Play Episode Listen Later Jan 25, 2021 26:00


    Today I'm joined by CEO and Founder Ashley Mason. She runs Dash of Social, a social media management and consulting agency that helps businesses drive growth. Ashley is also the Founder of Student to CEO, helping students grow profitable online businesses. Connect with Ashley below! -------- Website: https://dashofsocial.com/ LinkedIn: https://ca.linkedin.com/in/ashley-mason-7b015440 Twitter: https://twitter.com/dashofsocial Facebook: https://www.facebook.com/dashofsocial/ Student to CEO: https://studenttoceo.com/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Bluewater's President and COO Gina Pomponi on Direct Marketing Success | Ep. #106

    Play Episode Listen Later Jan 21, 2021 26:29


    Today I'm joined by Bluewater's President and COO, Gina Pomponi! Gina joined the TV Media department at Bluewater as President and built it to a multi-million-dollar diversified business supporting a constantly growing staff. She's driven well over 11X in media growth and created Bluewater's Account Management team to provide direct client support. Connect with Gina below! -------- Website: https://bluewater.tv/ LinkedIn: https://www.linkedin.com/in/gina-pomponi-75351a21 Email: info@bluewater.tv Facebook: https://www.facebook.com/bluewatermedia/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    How Adam Rizzieri Helps Small Businesses Achieve 2-3x Revenue Growth | Ep. #105

    Play Episode Listen Later Jan 19, 2021 32:29


    Today I'm joined by Adam Rizzieri, the CMO and Co-Founder of AgencyPartner! Adam Rizzieri is a marketing expert that helps small businesses achieve 2-3x revenue growth within 18-24 months. As a marketing leader, he has devised successful marketing strategies for B2B and B2C companies including funded startups, non-profits, and enterprises. Connect with Adam below! Website: https://www.agencypartner.com LinkedIn: https://www.linkedin.com/in/adamrizzieri Twitter: https://twitter.com/theadamrizz?lang=en Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Denise Kaigler on Branding, Working With Jay-Z, and Overcoming Obstacles | Ep. #104

    Play Episode Listen Later Jan 15, 2021 39:28


    Today I'm joined by Denise Kaigler! She is an award-winning communications, marketing and brand strategist, and the founder and principal of MDK Brand Management, LLC. She is also the author of Forty Dollars and a Brand: How to Overcome Challenges, Defy the Odds and Live Your Awesomeness. Denise has nearly 25-years of corporate experience at multi-billion dollar brands, including Reebok, Adidas Group, Nintendo and Boston Scientific, where her responsibilities included media and public relations, corporate communications, corporate branding and brand management. Connect with Denise below! Website: https://www.mdkbrandmanagement.com/ LinkedIn: https://www.linkedin.com/in/denise-kaigler-mdk/ Book: https://fortydollarsandabrand.com/ Facebook: https://www.facebook.com/mdkbrandmanagement/ Instagram: https://www.instagram.com/mdk_brand_management/ Twitter: https://twitter.com/mdkbrandmanage

    PR Expert Lauren Salaun on Growing Your Brand Through Great PR | Ep. #103

    Play Episode Listen Later Jan 10, 2021 44:46


    Today I'm joined by Lauren Salaun, a PR and marketing consultant, media personality, speaker, and entrepreneur. She is a former health coach, personal trainer, fitness model and competitor. Connect with Lauren below! Website: https://www.laurensalaun.com/ The PR Accelerator: https://www.laurensalaun.com/pr-accelerator Instagram: https://www.instagram.com/laurensalaun/ Facebook: https://www.facebook.com/laurensalaunward Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Elevate Diamond Strategy's CEO Michelle Diamond on Growth Strategy | Ep. #102

    Play Episode Listen Later Jan 5, 2021 39:54


    Today I was joined by Michelle Diamond, CEO of Elevate Diamond Strategy, a growth strategy and execution independent advisory, consulting, and interim executive business expansion firm recognized by Entrepreneur Magazine, CEO Journal, CFO Magazine, and more! Connect with Michelle below! -------- Website: https://www.elevatediamondstrategy.com/ Phone: (310)595-4273 LinkedIn: https://www.linkedin.com/in/michelle-diamond-51693aa Email: info@elevatediamondstrategy.com Books: https://www.elevatediamondstrategy.com/book Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    How Christian Banach Helps Agencies Land 6-7 Figure Clients Predictably | Ep. #101

    Play Episode Listen Later Jan 1, 2021 23:51


    Today I'm joined by Christian Banach, a consultant for digital agencies that helps clients predictably land 6-7 figure opportunities. He does this through online courses, group coaching, and private consulting. Chrisitan has worked with brands like Reebok and the PGA. Connect with Christian below! -------- Website: https://christianbanach.com/ Instagram: https://www.instagram.com/christianbanach/ LinkedIn: https://www.linkedin.com/in/christianbanach/ Facebook: https://www.facebook.com/Christian-Banach-100854597979983/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    How Corey Pattakos Does over $200 Million in E-Commerce Sales | Ep. #100

    Play Episode Listen Later Dec 24, 2020 25:55


    Super stoked to release episode #100 of the podcast with e-commerce genius Corey Pattakos! He joined me to talk about his journey from starting out in e-commerce to doing over $50k/day and $200 million in sales since 2016. Connect with Corey below! -------- Website: https://www.coreypattakos.com/ Instagram: https://www.instagram.com/coreypattakos/?hl=en LinkedIn: https://www.linkedin.com/in/corey-pattakos-12834861 TikTok: https://www.tiktok.com/@coreypattakos?lang=en Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    B2B Outbound Specialist Dancho Dimkov on Sales, Outreach, and Growing BizzBee Solutions | Ep. #99

    Play Episode Listen Later Dec 22, 2020 45:14


    Today I'm joined by Dancho Dimkov, the Founder of BizzBee Solutions which is a B2B outbound sales company. Dancho and I talk about how to properly do outbound sales, common outreach mistakes, how he's grown BizzBee Solutions, what it takes to be successful, and more. Connect with Dancho below! -------- Website: https://www.bizzbeesolutions.com/ Schedule a meeting: https://www.bizzbeesolutions.com/calendar/ LinkedIn: https://www.linkedin.com/in/dancodimkov/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Virtual Assistant Coach Melissa Smith on Hiring VA's, Becoming a VA, and More | Ep. #98

    Play Episode Listen Later Dec 18, 2020 43:21


    Today I was joined by Melissa Smith, a virtual assistant coach nd consultant. She helps businesses get matched with the perfect VA so they can outsource and delegate work to excellent candidates. Melissa also gives assistants a goal guided consultation to fast-track their career growth. Connect with Melissa below! -------- Website: https://melissasmiththepva.com/ Association of Virtual Assistants: https://associationofvas.com/ LinkedIn: https://www.linkedin.com/in/melissasmiththepva Email: melissa@thepva.com Hire The Right Virtual Assistant book: https://www.amazon.com/dp/B01F9FRRJM Become a Successful Virtual Assistant book: https://www.amazon.com/dp/B0797C7T78 Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Ralph Peterson Virtual Keynote Speaker and Consultant | Ep. #97

    Play Episode Listen Later Dec 14, 2020 32:02


    Today I'm joined by virtual keynote speaker and consultant Ralph Peterson. We get to talk about all sorts of things from growing his business to landing the perfect management position. Connect with Ralph below! -------- Website: https://ralphpeterson.com/ LinkedIn: https://www.linkedin.com/in/ralphpeterson08/ Facebook: https://www.facebook.com/theralphpeterson/ Twitter: https://www.facebook.com/theralphpeterson/ YouTube: https://www.youtube.com/ralphpeterson Books: https://ralphpeterson.com/books/ Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    John Munn on Building ZeroSmart and Reducing Our Carbon Footprints | Ep. #96

    Play Episode Listen Later Dec 10, 2020 30:33


    Today I was joined by John Munn, the Managing Director at ZeroSmart. They are a company that helps people offset their carbon footprint. He has a history of building successful businesses and shared his insights into growth, marketing, and other great knowledge! Connect with John below! -------- Website: https://www.zerosmart.co.uk/ LinkedIn: https://www.linkedin.com/in/jjdmunn/?originalSubdomain=uk Connect with me -------- Website: https://carminemastropierro.com Twitter: https://twitter.com/CarmineMastrop1 LinkedIn: shorturl.at/bclw4 Facebook: shorturl.at/abgw9 Join my Facebook group: https://www.facebook.com/groups/copywritinghelp/ Email: carmine@thecopywritingfox.com Learn how to make thousands writing online: https://carminemastropierro.com/wisecopy-copywriting-course Get FREE copywriting courses: https://carminemastropierro.com/courses Get copywriting services: https://carminemastropierro.com/toronto-copywriting/ Get content writing services: https://carminemastropierro.com/toronto-content-writing/

    Author Rick Orford on Reinvesting Profits, Selling Companies, and Financial Advice | Ep. #95

    Play Episode Listen Later Dec 8, 2020 23:26


    Entrepreneur and financial author Rick Orford was nice enough to join me today to talk about budgeting, reinvesting in your business, and other practical financial advice. Connect with Rick below! -------- Book: https://www.amazon.ca/Financially-Independent-Millennial-Millionaire-Thirties-ebook/dp/B07PRJG6S5 Website: https://thefinanciallyindependentmillennial.com/ LinkedIn: https://www.linkedin.com/in/rickorford?originalSubdomain=ca Connect with me

    Tech Startup Co-Founder Sonu Bubna on Scaling, Hiring, and More | Ep. #94

    Play Episode Listen Later Dec 7, 2020 18:32


    Today, Sonu Bubna, Co-Founder of the tech startup Shopper.com was kind enough to join me to talk about growing her company, hiring, being a Co-Founder, and more. Connect with Sonu below! -------- Website: https://www.shopper.com/ LinkedIn: https://www.linkedin.com/in/sonu-bubna/?originalSubdomain=uk Connect with me

    Career Coach Alison Farber on Productivity, Personal Brands, and More | Ep. #93

    Play Episode Listen Later Dec 5, 2020 37:49


    Today I'm joined by Alison Farber, Founder of Affordable Career Consulting. She has over 15 years of experience as a hiring manager, boss, and mentor. Alison has worked for start-ups, Fortune 500s., and everything in the middle. We talk about productivity, moving into better careers, developing a personal brand, and more. Connect with Alison below! -------- Website: www.affordablecareerconsulting.com Email: coach@affordablecareerconsulting.com LinkedIn: https://www.linkedin.com/in/alison-farber/ Facebook: https://www.facebook.com/affordablecareerconsulting Podcast: https://open.spotify.com/show/1zL2QRj9K9LdHu6LYzNO71 Connect with me

    How to Build Relationships, Get Referrals, and Improve Sales with Diane Helbig | Ep. #92

    Play Episode Listen Later Dec 4, 2020 29:20


    Diane Helbig is an internationally recognized business and leadership development advisor, author, award-winning speaker, and workshop facilitator. As a certified, professional coach and president of Seize This Day, Diane helps businesses and organizations operate more constructively and profitably. She evaluates, encourages, and guides her clients. Connect with Diane below! -------- Website: https://www.helbigenterprises.com/ Get Diane's books: https://www.helbigenterprises.com/resources Listen to Diane's podcast: https://podcasts.apple.com/us/podcast/accelerate-your-business-growth/id385108650 Connect with me

    Agency Founder Zach Radford on Scaling, Hiring, Mistakes, and More | Ep. #91

    Play Episode Listen Later Dec 3, 2020 28:04


    Today a good friend of mine, Zach Radford (Founder of ProfitableAds.com) joined me for a fireside chat. We go over what it's like scaling his agency, hiring a good team, avoiding common mistakes, and more. Connect with Zach below! -------- Website: https://www.profitableads.com/ Swipe file: https://swipefile.profitableads.com/ Connect with me

    World-Class Speaking Coach Suzy Dickstein on Public Speaking, Storytelling, and Branding | Ep. #90

    Play Episode Listen Later Dec 2, 2020 33:09


    Today I'm joined by Suzy Dickstein, a world-class public speaking coach! She goes in-depth on storytelling, branding, and how to make captivating public presentations that actually move the needle. Connect with Suzy below! -------- Website: https://suzydickstein.com/ Facebook: https://www.facebook.com/suzydicksteinpresentationcoach Twitter: https://twitter.com/suzydickstein Instagram: https://www.instagram.com/suzydickstein/?hl=en LinkedIn: https://linkedin.com/in/suzydickstein Connect with me

    CEO Of Cheekd Lori Cheek on Switching From a Career, Team Building, and More | Ep. #89

    Play Episode Listen Later Dec 1, 2020 17:46


    Today I was joined by Lori Cheek, the Founder and CEO of the revolutionary dating app Cheekd. She was kind enough to speak on growing her company, hiring, overcoming challenges, and more. Connect with Lori below! -------- Website: http://www.loricheek.com/ Facebook: https://www.facebook.com/lori.cheek Twitter: http://twitter.com/loricheeknyc LinkedIn: https://www.linkedin.com/in/loricheek Instagram: http://instagram.com/cheekd Pinterest: http://pinterest.com/cheekd Connect with me

    Author and Consultant Ruth King on Profitability, Finance, and Accounting | Ep. #88

    Play Episode Listen Later Nov 30, 2020 17:02


    Today I'm super excited to announce that I was joined by Ruth King to chat about finances, profitability, and other important elements of running a business. Connect with Ruth below! Website: https://ruthkinghvac.com/ Twitter: https://twitter.com/RuthKing Get all of Ruth's books: https://ruthkinghvac.com/ruths-books/ Connect with me

    StudyFree's CEO Dashsa Kroshkina on Marketing, Hiring, and More | Ep. #87

    Play Episode Listen Later Nov 28, 2020 16:27


    Today I was joined by StudyFree's CEO and Founder Dasha Kroshkina to talk more about how she grew her education company. Connect with Dasha below! -------- LinkedIn: https://www.linkedin.com/in/daria-kroshkina Website: https://studyfree.org/ International website: https://international.studyfree.org/ Connect with me

    LocalSEOSearch's CEO John Vuong on Growth, Sales, and Giving Back | Ep. #86

    Play Episode Listen Later Nov 27, 2020 17:56


    Today I'm joined by the Founder and CEO of LocalSEOSearch, a Toronto-based SEO agency. We talk about growing an SEO agency, giving back, and more. Connect with John below! -------- LinkedIn: https://www.linkedin.com/in/john-vuong-205b2917 Website: https://www.localseosearch.ca/ Connect with me

    The Wise Business Podcast: Episode 85 - Getting High Ticket Copywriting Clients

    Play Episode Listen Later Nov 25, 2020 6:13


    Want to get high-ticket copywriting clients? Then tune into this latest episode where I discuss what high ticket clients are, where to find them, and how to close them.

    The Wise Business Podcast: Episode 84 - AIDA Copywriting Formula

    Play Episode Listen Later Nov 21, 2020 4:24


    AIDA is one of the best copywriting formulas you can use to generate more response from any campaign. It begins by grabbing the attention of readers with an epic headline. Use benefits, urgency, curiosity, etc. to your advantage. Then, generate interest. Use stats and data to make the copy more credible and appealing. Create desire by painting a picture of using the product or avoiding a pain point. Finally, ask for the sale! Read the original blog post: https://carminemastropierro.com/aida-copywriting

    The Wise Business Podcast: Episode 83 - SEO Writing For Ranking on Google

    Play Episode Listen Later Nov 15, 2020 10:13


    The Wise Business Podcast: Episode 82 - How To Write Blog Posts Like Neil Patel

    Play Episode Listen Later Nov 13, 2020 5:59


    Do you want to write content like Neil Patel? No problem. Try out these strategies that Neil commonly uses to produce some of the best content on the internet. Connect with me

    The Wise Business Podcast: Episode 81 - 29 Copywriting Client Questions to Ask

    Play Episode Listen Later Nov 9, 2020 14:44


    Before you begin working with a copywriting client, these are some of the most important questions to ask. Read the original blog post: https://carminemastropierro.com/copywriting-client-questionnaire/ Connect with me

    The Wise Business Podcast: Episode 80 - How To Cold Email Writing Clients

    Play Episode Listen Later Nov 5, 2020 5:25


    Trying to get more freelance writing clients? Then you 100% need to learn how to properly cold email prospects. It's a game-changer and easier to do with all of the tools available today. Follow the four steps I outlined in today's episode and let me know how you do. Connect with me

    The Wise Business Podcast: Episode 79 - Facebook Ad Copywriting

    Play Episode Listen Later Oct 31, 2020 6:00


    This episode teaches you a universal Facebook Ads copywriting formula along with my top three strategies that I've seen crush it for years. Learn about Facebook Ads copywriting: https://carminemastropierro.com/facebook-ad-copywriting/ Learn about urgency copywriting: https://carminemastropierro.com/copywriting-and-urgency/ Learn about UVPs: https://carminemastropierro.com/value-proposition-copywriting/ Connect with me

    The Wise Business Podcast: Episode 78 - How to Get Non-Stop Blog Post Ideas

    Play Episode Listen Later Oct 29, 2020 5:50


    Let's be honest. Coming up with blog post ideas can be a headache.

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