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“I think the thing that's really important for consumers and the industry writ large to know is how many forces are currently at play that are going to make being a small brewer more challenging.“We call this the death by a thousand cuts.”If 2023 was a rough year for the indie beer world, 2024 has been worse – brutal doesn't seem too harsh a term to describe the conditions faced by many in the industry. And those challenges have also been faced by the Independent Brewers Association (IBA), the body representing Australia's indie brewers.In the face of a major drop in income, they've been forced to tighten their belt in terms of what they've been able to offer. And, as with many businesses in beer and hospo, have reduced the size of their team. At the same time, faced with such challenges, they've kept fighting the fight on as many fronts as they can – “we're small but scrappy” is how they put it.So, before we switch to a series of state by state by territory podcast episodes reflecting on the year in beer, we invited IBA CEO Kylie Lethbridge and head of industry development Sabrina Kunz to join us on the show.As you can imagine with the indie beer world fighting battles on so many fronts, it's a seriously wide-ranging conversation. We start by looking back on a year in which VAs, closures and business restructuring have dominated many of the headlines but during which there have been new arrivals, expansions and growth too.We discuss the major uptick in honest, respectful coverage of the beer world by mainstream media, the challenges and opportunities when it comes to state and federal governments, building long-term relationships and partnerships around the country, the biggest issues on the table for 2025, and how to build consumer awareness and support for the industry.The chat with Kylie and Sabrina kicks off at 7:40. Prior to that there's just the briefest of intros as we had to record this week's early prior to hitting the road for SA before dawn on Wednesday for a sold-out event at The Wheaty and a bunch of podcast recordings you'll get to enjoy over the coming weeks and months. We discussed the return of one of craft beer's key figures, Phil Sexton, to brewing alongside son Harry with the launch of Keeper Brewing at the former home of Temple, as well as our upcoming event with Molly Rose. Thanks to show sponsors FOBOH and The High Country Hop. Relevant links: That's A Keeper: Sexton Family Turn Temple Into A Shrine To PilsThe Molly Rose Story – Distilled: Independent Brewers Association website: https://independentbrewers.org.au/ To find out more about supporting the show or otherwise partnering with The Crafty Pint, contact craig@craftypint.com.
April 28, 2023 - Adirondack Road Salt Reduction Task Force member Phil Sexton talks about how to reduce road salt usage, highlights the importance of good data and argues for a coordinated approach to keeping roads and bridges safe in the winter.
Another quick hit to catch up with a guest from the past. Phil Sexton was last on in June 2018.I ask Phil about the best thing to happen since then, what's the last thing he broke on his Ford Raptor while off-roading, what's next for the Sexton's and lastly, What has his interest right now in the world of real estate.It's a fun chat and Phil is as funny as ever, Cheers!
This week, we meet with Harry Sexton, head brewer of Matilda Bay Brewery in Victoria. Son of industry veteran and Matilda Bay founder, Phil Sexton, we speak to Harry about the resurgence of the brand in 2019, the challenges of running a brewery with a deep heritage and what his plans are for the business. Our partners Cryer Malt – supplying the best ingredients to Australian and New Zealand brewers for 30 years Brewstaff – Brewstaff partners with some of Australia's favourite craft breweries & distilleries to find the best talent the industry has to offer. Dixon Asia Pacific – Dixon Asia Pacific supplies all the technical flow products needed to brew a good beer. If you like what we do at Radio Brews News you can help us out by: Sponsoring the show Reviewing us on Apple Podcasts, Spotify or your favourite podcasting service Emailing us at producer@brewsnews.com.au to share your thoughts
Today's episode is a bigger examination of why agents join eXp. Two weeks ago eXp celebrated 67,000 agents and within two weeks that increased to 69,000. That's a growth of 1000 agents a week. So why exactly are agents joining eXp? In this episode, Jeff and Phil discuss eXp's broker model, their stock and revenue share program, and how you can retire with eXp. The Solution is a Real Estate Podcast sponsored by Agent Truth. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about Agent Truth
How do Realtor tours exist in today's market? Let's face it, Realtor tours need improvement. They're behind the times and not integrated into the MLS system. We want to know, are you in a city that does Realtor tours successfully? If so, let us know
After two weeks of conferences and presenting on stage at both Inman and eXpCon, we learned this topic was one that people were lining up at the door to hear! We implemented this listing process to not only help the consumer but to also make it easier for them. When you have a process, you are then able to not only scale your business but provide a consistent level of service to your clientele. Listen in as Jeff and Phil break down the step-by-step listing process from lead to close including: Pre-MLS Coming Soon Active Under Contract The Solution is a Real Estate Podcast by LEOPARD - Real Estate Agents for Consumers. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about Real Estate Agents for Consumers
Las Vegas was host to the largest cross-brokerage residential real estate conference, Inman Connect. This was the first major conference post-COVID and it was interesting to listen and learn. It feels like more change is coming, at a faster rate, than it has in years past. We're sharing our top five takeaways from Inman Connect 2021: Starting with the bottom of the list at number 5: The most common question we heard was “What is LEOPARD?”. Word is getting out nationally and we're making waves. (Learn more about LEOPARD here
Last week we had special guest Mark Pattison, team lead of PorchLight Realty in San Diego, on the podcast. He went from 24 to 800 transactions in a 6-year span and in this episode, he'll share exactly how he did it. Three things you'll learn from this episode: Number 1: How having systems and processes in place ensures a smooth, and consistent agent onboarding process. From the new agent interview to graduation from PorchLight University, he breaks down his exact process in finding (and keeping) agents. Number 2: The importance of setting new agent expectations for production and agent accountability. Number 3: How leveraging and empowering your team and using the right tools will help your business grow. Mark's Bio: Mark Pattison is the founder and owner of https://www.porchlightsocal.com/ (PorchLight Realty Team) brokered by eXp Realty. His team has closed 2,000+ transactions and a billion dollars in volume and ranks among the top teams in San Diego County. Reputations are not made overnight, they are cultivated over time and Mark has carefully hand-selected his servicing team that supports his efforts to give the best experience to his clients. With over 800+ 5 star reviews on Zillow, Mark is constantly striving to empower others around him. To find out more about Mark, visit: https://www.instagram.com/markpattisonshow/ (https://www.instagram.com/markpattisonshow/) https://www.instagram.com/porchlightrealtyteam/ (https://www.instagram.com/porchlightrealtyteam/) The Solution is a Real Estate Podcast sponsored by LEOPARD. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about Real Estate Agents for Consumers
Teams are just a group of agents so why are they such a controversial entity? No two teams run the same just like not every brokerage is set up for teams. Some say teams are a parasite to brokerages because they want everything for nothing (office space, lower cap, personal transaction coordinator, etc.). What you don't realize is how much teams spend on marketing to the consumer (with the broker's brand). Whereas brokerages market to other agents. Real estate school teaches agents textbook material. You learn the legal side of being an agent. What you don't learn are sales and marketing strategies and tactics. You simply earn your license and are left to fend for yourself with no understanding of how to run a business. This is where teams come in. Teams offer structured support as well as coaching to help agents develop their skills as they get hands-on experience. Listen to the full podcast to hear Jeff and Phil discuss their observations and what it was like forming their team. The Solution is a Real Estate Podcast by LEOPARD - Real Estate Agents for Consumers. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about the Real Estate Agents for Consumers
How can we stay competitive moving forward in a progressive world? In today's podcast, we're introducing the topic of generating passive income while staying at your brokerage. With major players such as Zillow, OpenDoor, and Redfin offering mortgage and title services, it's time real estate brokers and agents start to think about ways to offer vertically integrated services. In order to stay competitive, we need to think of ways to bundle and save for the consumer. Here are three basic steps to creating passive revenue streams while staying at your brokerage: Review your Independent Contractor Agreement (ICA) Talk with a RESPA attorney (Real Estate Settlement Procedures Act) Get a license(s) for the services you want to offer (such as mortgage) Listen in to hear the full details on how to generate passive income without leaving your brokerage and https://the-solution-podcast.captivate.fm/listen (be sure to subscribe) so you don't miss an episode! The Solution is a Real Estate Podcast by LEOPARD - Real Estate Agents for Consumers. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about the Real Estate Agents for Consumers
After you sell a home, how do you stay connected with your past clients? Do you have a process for keeping in touch with them? Today's podcast is with special guest Sean Carpenter. https://www.carpscorner.net/sean-speaks/ (Sean Carpenter) is the former Director of Training and Development for NRT Ohio who has been a licensed Realtor with Coldwell Banker King Thompson since 1998. Sean led a successful career in real estate prior to becoming a branch manager in 2003. He loved the training and coaching part of the job and was elevated to the Agent Development role in 2005. During the 11 years in that role, he was the co-creator of the company's highly regarded Pro Start Academy, and also developed programs such as the Elevation Workshops, Boost Your Business sessions, B.A.S.I.C Training workshops, and co-created the Success Track Coaching Program. Sean has been recognized as one of Inman News 100 Most Influential People in Real Estate (2013), he's been one of the Swanepoel's Top 20 Most Influential Social Media Voices in Real Estate since 2016 and was recently added to http://blog.homespotter.com/2016/10/19/real-estate-influencers/ (Homespotter's Top 100 List) and Contactually's http://blog.contactually.com/2016/10/10-real-estate-influencers-to-have-on-your-radar/ (10 Influencers to Have on Your Radar). Sean says real estate is about three things: building relationships, solving problems, and having fun. This week's podcast is sure to inspire, motivate, and encourage you no matter where you are in your real estate career. Sean shares his wisdom and expertise on ways to create better relationships with your sphere of influence. Listen in to learn why September 30th is like New Year's Eve, how to earn trust from your clients, and what the 4H club is all about. This is an episode you'll want to take notes on because it's packed full of tips that you can implement in as little as 45 minutes a day. The Solution is a Real Estate Podcast sponsored by LEOPARD. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about the Real Estate Agents for Consumers
In the wake of the big news last week, this week we go back to drink from the well where the beer renaissance began as we speak with Matilda Bay and Little Creatures co-founder Phil Sexton. There are no hot takes just the considered thoughts on the industry from someone who has not only seen it all before, he's done it all before. It's a great chat where we discuss Phil's view on craft, independence, the inherent demand for businesses to grow and the inevitability that they will sell. And his undisguised admiration for what the Stone & Founders achieved. We hear how he nearly brought Starbucks to Australia, but decided to create Little Creatures instead, and as ever there are many rabbit holes we fall down as we do. Our partners Radio Brews News is proudly presented by Cryer Malt, who we are thrilled to announce are back supporting us for another year of conversations. With over 25 years in the field, Cryer Malt are dedicated to providing the finest brewing ingredients to help brewers create the foundations of a truly excellent beer. Your premium brewing partner - and our premium podcasting partner - Cryer Malt is proud sponsor of this conversion and the Radio Brews News channel. Every guest on Beer is a Conversation receives a new piece of exclusive merch - a branded Yeti Rambler mug, thanks to our good friends at Yeti. If you like what we do at Radio Brews News you can help us out by: Sponsoring the show Reviewing us on iTunes or your favourite podcasting service Emailing us at producer@brewsnews.com.au to share your thoughts
In the wake of the big news last week, this week we go back to drink from the well where the beer renaissance began as we speak with Matilda Bay and Little Creatures co-founder Phil Sexton. There are no hot takes just the considered thoughts on the industry from someone who has not only seen it all before, he's done it all before.It's a great chat where we discuss Phil's view on craft, independence, the inherent demand for businesses to grow and the inevitability that they will sell. And his undisguised admiration for what the Stone & Founders achieved. We hear how he nearly brought Starbucks to Australia, but decided to create Little Creatures instead, and as ever there are many rabbit holes we fall down as we do.Our partnersRadio Brews News is proudly presented by Cryer Malt, who we are thrilled to announce are back supporting us for another year of conversations. With over 25 years in the field, Cryer Malt are dedicated to providing the finest brewing ingredients to help brewers create the foundations of a truly excellent beer. Your premium brewing partner - and our premium podcasting partner - Cryer Malt is proud sponsor of this conversion and the Radio Brews News channel.Every guest on Beer is a Conversation receives a new piece of exclusive merch - a branded Yeti Rambler mug, thanks to our good friends at Yeti.If you like what we do at Radio Brews News you can help us out by:Sponsoring the showReviewing us on iTunes or your favourite podcasting serviceEmailing us at producer@brewsnews.com.au to share your thoughts
RateMyAgent Executive VP Bill Risser joins Jeff and Phil in this episode of The Solution to discuss why REALTOR® feedback is so important, how to use feedback, and why negative feedback is actually a good thing. Listen to the full episode to listen to the full conversation in front of our live studio audience. The Solution is a Real Estate Podcast sponsored by LEOPARD. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about the National Association of Real Estate Teams
Arizona is a Zillow Flex marketplace where they have chosen teams to send their connections to. In today's podcast, we're sharing what Zillow has taught us about lead conversion as a Flex Premier Agent. These are lead conversion strategies we wouldn't have otherwise learned. Zillow tracks stats within their CRM such as call pickup rates, appointments, and conversion rates. They then get paid 35% on every deal we close (the first two deals only). In the Flex program, it's all performance-based. The better you do and the more you convert, the more leads they dish out to you. These Zillow lead conversion strategies are to help you be more focused and to close more deals. Listen to the full podcast for an explanation of each lesson. Lesson 1: Try harder to talk to the leads. Lesson 2: Urgency for the appointment. Lesson 3: More than 50% of the leads you talk to think you are the listing agent. Lesson 4: Mindset. Lesson 5: Talk less. Lesson 6: Property-level leads are where you should spend all of your time. Lesson 7: if you're not free in the next 3 hours, the lead is gone. Lesson 8: Survey every single one of your clients. The business of sales and marketing isn't about being unique 100% of the time. Sometimes it's about benchmarking, and taking what you learn from other successful models and implementing it into your business practices. Zillow is good at sales. When they got into the Flex program (referral fee model), their business is to help us agents get better at lead conversion. Take note of how much attention Zillow puts on us when it comes to what we're doing with their leads and then apply that same level of attention to our other lead sources when you've given them to other team members. Listen to the full episode to learn more and hear from the live audience. The Solution is a Real Estate Podcast sponsored by LEOPARD. Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Learn more about the National Association of Real Estate Teams
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Today, we're going to talk about an industry conference in Miami. It was a real estate summit hosted by Grant Cardone. If you're not familiar with Grant, he authored "The 10X Rule", "Sell or Be Sold", and "If You're Not First, You're Last". He's a sales trainer, renowned speaker, international social media influencer, and real estate mogul. Phil breaks down his experience attending the conference with over 1000 others. So if you're wondering if Grant Cardone's 10X Summit is worth it, check out these top takeaways: When you are in front of your client, have a LOT of energy. Care about your health so you're on point with selling. Make sure you have enough time with your clients. Repeat. For you to digest something that's new to you, you have to hear it over and over. Grant did this repeatedly in various ways. Don't expect to fully understand Grant's philosophies the first time. Use positive cash flow when you're investing. Leverage your debt (rule of thumb is 1:4 ratio / 25% down). Grant said “outsiders move markets” aka locals don't like things to change. The takeaway here is to think more like an outsider. “Win the deal first”. When a big listing agent lists a $165M apartment complex and you call them, YOU have to be excited. You have to do whatever it takes to win the deal. Once you're in the deal, then you negotiate. Grant scheduled time for a lot of Q&A's. When you think about your leads, how many times do you reach out to them? Marketing is not a one-time event. We don't try hard enough to connect with leads. Be patient and still keep trying. If you don't hear from a lead after trying to make the connection, don't give up, keep trying to reach them. Would we go back? Buy another ticket? Listen in to hear Phil's response. If you've heard about the 10X Real Estate Summit and have been on the fence about attending, listen to the full episode to hear more takeaways and to get an insider's perspective. More about the Sibbach Team
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. We're slowly coming out of a market where we've seen euphoria pricing, knowing every house was going to sell regardless of its condition, and overall selling was easy. With the market leveling off and more homes available, we now have to pitch the expertise that we bring to the table. With the changes happening, your listing strategies will also need to adjust. In this week's podcast, Jeff and Phil share 5 listing strategies. Listing Strategy 1 Do more open houses. We saw a decline in open houses as properties weren't on the market for more than a day (if that). With the shift in the market, you may have to do 1 or 2 open houses to find a buyer. Listing Strategy 2 Limit showings until the open house. Go live on the MLS on Monday to leverage the full benefit of MLS, as well as syndication to all online marketing platforms. Then schedule an open house on Saturday (and/or Sunday), with no showings until then. You'll be consolidating demand to 1-2 days. Listing Strategy 3 Educate sellers why it's a bad idea to list at their euphoria price. If you can't win the argument, set timeframes in place in case the property doesn't sell at the seller's euphoria price. Listing Strategy 4 Stay aggressive in a neighborhood as you can reemerge and take over as a local area expert. This is a long-term benefit that will be effective for you as you continue to grow your sphere. Listing Strategy 5 Restrict the number of photos to make the neighbors see the house. This means your open house will be busier with more traffic. Listen to the full episode to learn more and hear from the live audience. More about the Sibbach Team
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Do you feel real estate needs saving? In today's podcast, Jeff and Phil discuss how employee agents can save real estate. Listen in as they discuss what an employee agent is, how the model benefits the employee agent, and how you can build a more profitable leads division if you had employee agents help manage the process. More about the Sibbach Team
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. In today's episode, Jeff and Phil discuss when the housing shift will begin as inventory slowly increases. Listen in as they look at key indicators in the Arizona market and chime in on when they think the shift will happen. More about the Sibbach Team
I speak with Jeff Sibbach and Phil Sexton about the realities of today's real estate, how top agent teams are functioning today, and why he believes Zillow is in fact a competitor. We get into a lot of issues including data, IDX, competition in real estate, technology, big aggregators, and consumer behavior. We debate and disagree, and agree, and hopefully educate ourselves and others.
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. https://realestateleopard.com/why-property-level-leads-convert-faster/ (Last week) we talked about how LEOPARD members can get leads off of your listings and how you can get them FEE-less. We're following up on the discussion with the most common objections you're going to hear about property-level leads and how to handle them. Property-level leads are inquiring about a specific property and are often times standing outside the property or attending an open house. They are not responding to direct mail or an ad but may have found the property via internet marketing platforms such as Zillow or Realtor.com. Catch the podcast to hear the top 3 objections and take note as they share some great scripts on handling objections. They even did some role-playing with their live studio audience so listen first-hand to how they maneuvered around difficult conversations with leads. Learn more about the National Association of Real Estate Teams: https://realestateleopard.com/ (https://realestateleopard.com/) #realestateteam #realestate #realtor #realestateagent #realestatetips #realestatecoaching #coaching
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Today's podcast is on why property-level leads convert faster and at a higher percentage. Jeff and Phil discuss what a property-level lead is, the different types of leads, and ways to generate more property-level leads. They also share a new strategy they'll be using to exclude properties from syndication after the house goes under contract. You won't want to miss this strategy-packed episode with nuggets of pure gold! Learn more about the National Association of Real Estate Teams: https://realestateleopard.com/ (https://realestateleopard.com/) #realestateteam #realestate #realtor #realestateagent #realestatetips #realestatecoaching #coaching
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Today's podcast is all about standards in the Real Estate industry. What we learned in talking to Elite Agents and Teams across the nation is that there's little attention to what's going on in the industry. That's why WE are standing up to keep you abreast of what's affecting our industry. Today's podcast is about letting our audience know that we care about new rules in the industry and being at the table when decisions are being made. Standard #1: Elite Level Performance We believe that agents that do business should be held at a higher level than those that don't. In order for agents to be a member of LEOPARD, you must have 10 listings or 20 transactions with 5 listings a year (not a month, a YEAR). This helps differentiate between agents that are doing business with experience and those who are brand new. Standard # 2: Verified Team Certification What IS a team? Don't you think that in order for a team to be recognized there has to be some level of standards that a team has so that they can be certified? Teams are taking over but there's a “wild west” of what makes a team a team. The idea of a team is to improve the level of customer service and be a specialist to clients, not to make the team leader more money. Standard #3: Customer Service Reviews Have you seen an association or a brokerage or a team survey every client and publish the results publicly? Why not? You need to maintain a Net Promoter Score which is a single survey question asking on a scale of 1-10 how likely are you to refer us to your friends or family. You ask EVERY client after a closing to get your score and then you calculate your yearly average. If you opt-in to allow every single one of your transactions to be surveyed, then you'll meet the standard as long as your average is above 9. Standard #4: Client-First Transparency It's time to break down the walls that hide listing agents, commissions, disclosures, inspections, and offers. And why are ethics complaints hidden from the public? This standard will have a public display of ethics complaints. We all know we need more transparency. https://realestateleopard.com/join/ (As a member of LEOPARD), you'll get access to a free tool where you'll be able to upload a SPUDS. When someone comes to the house and makes an offer they can review the SPUDS and see what other offers were made on the property. Standard #5: Bar Raised Apprenticeship and Ethics Let's implement a side-by-side apprenticeship model instead of having new agents fail forward. Stepping up on the level that agents need to be trained when they come into this business. In the apprenticeship program, they'll work side-by-side with a seasoned agent for 2 years or 24 deals. This standard focuses on the quality of a new agent, rather than the quantity. When you raise the standards, you raise the performance. Listen in for the full audience conversation and let us know what standard resonates with you the most. Learn more about the National Association of Real Estate Teams: https://realestateleopard.com/ (https://realestateleopard.com/) #realestate #realestatetips #coaching #realestatecoaching #realtor #realestateagent
Welcome to the Solution - a Real Estate Podcast where Jeff Sibbach and Phil Sexton share what they see happening in the industry, ways to put the consumer first, and how we can collectively change the industry for the better. Today's podcast is about who's making money off of your listing photos. Who is the one profiting when WE pay for them? WE are paying for photos for someone else. This ties into last week's episode where we mentioned someone is bringing a fork to a potluck while everyone else is bringing a dish. What got us here was Inman's article “https://www.inman.com/2021/04/23/americas-appetite-for-sex-zillow-in-dead-heat-survey/ (America's appetite for sex, Zillow in a dead heat)”. Inman surveyed 1000 people and featured several statistics. The juiciest one stated, “the preference for Zillow scrolling vs. sex was largely split by respondents with 49% indicating a preference for browsing Zillow and 51% showing a preference for sex”. What does this mean? The reality is that we're feeding the fantasy of others but they don't come to our own personal websites. Individually our photos that we take aren't as valuable as they are as a collection. The aggregation of ALL of our photos has substantially more value. Do more photos help you sell the house? No. This is a fallacy that more photos help you sell a house. Realtor.com said listings with more than 10 photos sell for ~7% more than those with less than 10 photos. They're simply extrapolating a data point that supported their argument and using it how they want. The Elite Agents actually sell the houses for more money and because they're the ones that include a lot of photos, it distorts the stats. When we look at comps, the house with cell phone photos never sells for the highest amount. There are other factors that lead to houses selling for more so it isn't a relatable statistic. If you read Zillow's public announcement for the 1st quarter, their views have increased by 17%. This is all about us buying leads off the internet because they're converting those people into leads. There are 240 million people searching on the web but only 500,000 buying a house. This is roughly equivalent to converting 5-6 buyers for every house. In the article, 64% of the people surveyed have contacted Zillow for a home they can't afford. They also said people missed work meetings and abandoned plans with friends to browse Zillow listings (“Zillow browsers”). This is smart for Zillow, but WE are the ones paying for the photos. So what can we do? This isn't anti-Zillow. We paid for the photos and we control the photos. We want to be more like Getty Images. Have you ever used a Google photo on your website? You probably got a letter with a hefty fine for illegally using a photo you found doing a Google search. As Michael Wurzer with the Real Estate Standards Organization (RESO) said, don't just standardize the data but incorporate a licensing agreement with that data. When you have a licensing agreement you can then charge and get paid. If we are the ones paying for the photos, wouldn't it be nice to get compensated for use of those photos? It's as simple as that. What https://realestateleopard.com/ (LEOPARD) is doing is going to the brokers and telling them “hey, those are our photos!”. So what are the action items to stop people from benefitting from using photos they haven't paid for? Some ideas... Go to https://realestateleopard.com/ (realestateleopard.com and pledge to join us). Take professional photos, or take cell phone photos and swap them out after the house goes pending. Add a watermark that blurs out 80% of the image. Should we be leaving up ALL of the photos after the day of close? Instead, why not leave 3-4 photos up in MLS for agents to see, not 50-70 photos that you leave up indefinitely. This happens once a house goes from under contract to pending since you're no longer marketing the house. Once a house closes, it's no longer syndicated. We want OUR
Brewer and winemaker Phil Sexton is a legendary figure in the Australian drinks industry. He founded Matilda Bay Brewing Company, Australia's first craft brewery, in 1983.After Foster's acquired Matilda Bay, Phil went on to co-found arguably the country's most influential craft brewery, Little Creatures.He established Margaret River winery Devil's Lair in 1981, and in 1997 came his foray into cooler climate wines in the Yarra Valley, where he created the Innocent Bystander and Giant Steps brands.Phil has had a very eventful 18 months. In October 2019 he shocked the brewing world when he announced he would relaunch Matilda Bay from his base in Healesville, partnering with the brand's current owner, Carlton & United Breweries.And in August 2019, he announced the sale of Giant Steps to US company Jackson Family Wines.The deal follows his successful exits from Devil's Lair, sold to Southcorp – now known as Treasury Wine Estates – in 1996; Little Creatures, which floated on the stock exchange in 2005 before being wholly acquired by Lion; and Innocent Bystander, which he sold to Brown Brothers in 2016.In a long overdue interview on the Drinks Adventures podcast, Phil updates us on the goings on at the reborn Matilda Bay, as well as Giant Steps, post the sale.We touch on some of the earlier chapters in his career and get his thoughts on recent industry developments such as the sale of fellow Yarra winery Oakridge to Woolworths subsidiary Endeavour Group, plus the demise of his former employer in the US, the pioneering Portland brewery Bridgeport.And the conversation goes down a few other rabbit holes that I hope you enjoy exploring as much as I did.There's a few earlier episodes of Drinks Adventures that I recommend you listen to after today's episode, if you haven't already.In Season 1, we met Janice McDonald, who worked alongside Phil at Matilda Bay, Devil's Lair and Little Creatures, so that's essential listening for another perspective on those early years.And in Season 2, our documentary on Stone & Wood Brewing Company, whose co-founders Brad Rogers, Jamie Cook and Ross Jurisich were previously involved with Matilda Bay.First off in today's episode, I asked Phil how he came to the decision to sell Giant Steps, a company revered for its single vineyard expressions of pinot noir and chardonnay.
Jeffrey Sibbach and Phil Sexton discuss the first-ever National Association of Real Estate Teams - Leopard, League Elite Of Performers Aligned for Real Domination. Time for the Best to Lead. Learn more about the National Association of Real Estate Teams and Elite Agents: https://realestateleopard.com/ (https://realestateleopard.com/) #realestate #realestatetips #coaching #realestatecoaching #realtor #realestateagent
What Do You Do To Drive Buyers Through Your Listings? by Jeff Sibbach & Phil Sexton
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Starting a Real Estate Business in a New City by Jeff Sibbach & Phil Sexton
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Keys to 300% Growth in 3 Years by Jeff Sibbach & Phil Sexton
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Is the Market Going to Crash Next Year? by Jeff Sibbach & Phil Sexton
Listen to Jeff Sibbach and Phil Sexton discuss if the presidential election will affect the real estate market.
Conversion Strategies For Winning In A Low Inventory Market by Jeff Sibbach & Phil Sexton
This conversation is a very deep dive into the industry and the stories behind it as we chat with Doug Donelan, who recently retired from his role as CEO at New Zealand Hops. After a varied career, that included falling in love with home brew, Doug got his start as an apprentice brewer under Chuck Hahn at the original Hahn Brewery in 1990. He saw the triumphs and the challenges that saw the business eventually go into receivership before being purchased by Tooheys. Deciding to stay on Doug worked in product development roles before being tapped on the shoulder to re-join Chuck as he launched what we now know as the James Squire brand at the Malt Shovel Brewery. He worked there in the early days of Australia's craft brewery renaissance before spending the last 13 years as head of New Zealand hops. In a similar vein to our chats with Jamie Cook and Phil Sexton, this is a wide ranging chat the looks at the modern evolution of beer and the rise of craft brewing, as well as the development of the New Zealand hop industry. It is a fascinating chat, and one that could have gone on and on. Enjoy the conversation. Radio Brews News is proudly presented by Cryer Malt. With over 25 years in the field, Cryer Malt has been bringing you the world's best local and imported malts. Your premium brewing partner and proud supporters of Brews News. We also thank Unleashed Software for supporting the show. Unleashed is more than inventory management software. It's a system that runs your whole business operations and gives you an unfair brewing advantage. Learn how Unleashed can help you run and grow your brewery. If you like what we do at Radio Brews News you can help us out by: Sponsoring the show Reviewing us on iTunes or your favourite podcasting service Emailing us at producer@brewsnews.com.au to share your thoughts All letter writers will receive a brews news bottle opener and go into the draw to win a mixed six-pack thanks to our good friends at Beer Cartel who sponsor our letter for the week.
In one of the biggest news stories of the year, Phil Sexton is returning to take control of the Matilda Bay brand nearly 30 years after leaving the brewery he founded. Sexton, who founded Matilda Bay Brewing in 1983 before seeing it purchased by what is now CUB in 1990, has announced plans to open a Matilda Bay brewpub in Healesville, an hour east of Melbourne, in partnership with CUB. You can read the full story on Brews News here, and we managed to catch up with Phil today to learn about the history of Matilda Bay and how he came to approach CUB to partner with them on this project. It's a fascinating chat with a pioneer of craft beer in Australia about his plans for a storied beer brand.
This week we catch up with beer writer, brewer and now beer Forefather, Willie Simpson. Beer Forefather Willie Simpson[/caption] If you read about beer in the era before blogs, Willie was most likely the person whose words you read. Willie has been writing about beer since the late 80s and more recently been brewing it at his brewery, Seven Sheds, in Railton Tasmania. Willie joins us to talk about his recent collaboration with Stone & Wood for their Forefather series of beers, joining Phil Sexton in those ranks. Willie also gives us his thoughts on the current beer scene andall that went before. Willie's collaboration beer, inspired by Geoff Scharer's Burragorang Bock, is described as having a rich malt flavour that hints of chocolate and dark fruits, lagered for six weeks to make sure the finish is super smooth. In the pre-ramble, we discuss the Australian Craft Brewers Conference and the Craft Beer Awards, as well as Thunder Road's win in the Federal Court. In the post-ramble, Matt takes a potshot at Dan Murphys' / CUBs' hamfisted beer and food match ads that are less about actually trying to find a beer that matches a dish to elevate the enjoyment of both than shilling beers that go with everything only because they don't have enough flavour to clash with anything. In doing so, they manage to undermine efforts to actually educate about beer and food matching. Send us your feedback, or leave a voice mail by calling (07) 3040 1508, that we'll play on our next show. Also, if you like the show and you want to help us to help keep it going, develop it further, you can become a site patron. Head on over to our Patreon page and sponsor the show to the tune of $5 or $10 per month. Radio Brews News is hosted by Matt Kirkegaard and Pete Mitcham and is produced by Lachie Mackintosh. Download the audio or subscribe below.