Podcasts about emailing

This week we look into the Red-Headed Giants of Lovelock Cave! Have you heard the Piute legend that started it all? Check out Cowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://humboldtmuseum.org/mini-tour/6-american-indians/28-lovelock-cave-artifactshttps://www.blm.gov/visit/lovelock-cave-historic-sitehttps://allaroundnevada.com/lovelock-cave/https://www.ancient-origins.net/ancient-places-americas/lovelock-cave-003060https://nevadagram.com/the-red-haired-giant-cannibals-of-the-lovelock-cave/https://en.wikipedia.org/wiki/Si-Te-Cahhttps://www.historicmysteries.com/myths-legends/si-te-cah/29266/https://www.britannica.com/topic/Paiutehttps://utahindians.org/archives/paiutes/history.htmlhttps://en.wikipedia.org/wiki/Lovelock_Cavehttps://en.wikipedia.org/wiki/Si-Te-Cahhttps://en.wikipedia.org/wiki/Sarah_Winnemuccahttps://archive.org/details/lifeamongpiutes00winnrich/page/n5/mode/2uphttps://archive.org/details/lifeamongpiutes00winnrichhttps://www.nvexpeditions.com/churchill/lovelockcave.phphttps://www.legendsofamerica.com/nv-lovelockcave/https://www.onlyinyourstate.com/nevada/lovelock-cave-nevada/https://www.ancient-origins.net/unexplained-phenomena/lovelock-cave-red-haired-giants-001735https://www.smithsonianmag.com/smart-news/the-truth-about-the-red-haired-giants-of-lovelock-cave-180982321/https://www.jstor.org/stable/40316394https://www.researchgate.net/publication/273452930_The_Red-Haired_Giants_of_Lovelock_Cavehttps://nypost.com/2024/04/04/mystery-surrounds-peculiar-giant-skeletons-claimed-to-be-found-in-nevada-caves/https://www.youtube.com/results?search_query=Timothy+Alberino+Lovelock+Cave+Giantshttps://www.youtube.com/results?search_query=Timothy+Alberino+Kandahar+Gianthttps://www.theconfessionalspodcast.com/https://www.blurrycreatures.com/https://timothyalberino.com/https://www.amazon.com/Birthright-Coming-Posthuman-Apocalypse-Ushered/dp/0578424370

This week on the Roach Koach Podcast it's all about Who's Tweeting, as Lorin and Matt (and a surprise guest) go over the latest in Nu-News, New Nu tracks, and so much more! Topics this episode include:-The bathroom situation at Roach Koach X-Who's Emailing and The First Hundred and Eight-Matt is seeing He-Man-Papa Summer?-The Roadhog Rib Sandwich-Slop summer!-New Sevendust-The return of Unloco-And Stupid F'N Matt's Nu Core for Old Heads 2Take a listen!Roach Koach X is almost here! June 20th at Go Comedy Improv Theater in Ferndale Michigan. Tickets now on sale! Rate, review, and follow Roach Koach on Apple Podcasts and Spotify! We'd appreciate it! Questions about the show? Have album recommendations? Just want to say hi? We'd love to hear from you! Contact the show @RoachKoach on Twitter, Roach Koach on Facebook , Roach Koach on Instagram, or send an email to RoachKoachPodcast at Gmail. Follow the show on Youtube and TikTok! Find every episode of Roach Koach and order your Roach Koach T-shirt at Roach Koach dot com.

This week we look into Loyd Hall Plantation in Louisiana! There are interesting historical stories about this place and if true they explain some of what is experienced there nowadays!Check out Cowboy Revolution Apparel https://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.netOur ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://touringlouisianaplantations.wordpress.com/2016/06/13/loyd-hall-plantation-cheneyville-la/https://www.weirdsouth.com/post/who-s-haunting-the-halls-of-louisiana-s-loyd-hallhttps://www.bon-voyage.co.uk/activities/loyd_hall_plantation_homehttps://www.carolana.com/NC/Civil_War/civil_war_battles_skirmishes_louisiana.htmhttps://civilwartalk.com/threads/the-carnival-of-death.24095/https://wbrparish.org/953/The-Antebellum-Periodhttps://64parishes.org/entry/plantation-slavery-in-antebellum-louisianahttps://www.youtube.com/watch?v=13uyF_FX2Hohttp://bayouboeuflouisiana.blogspot.com/2013/12/stop-7.htmlhttps://www.doa.la.gov/media/tuudzphu/louisiana_state_historical_land_records_and_their_relevance_to_genealogists.pdfhttps://npgallery.nps.gov/GetAsset/c5d4b451-2ff8-474a-b1f6-bf48eb399c7ahttps://en.wikipedia.org/wiki/Loyd_Hall_Plantationhttps://rapidesgenealogy.org/history/loydhall.htmhttps://www.chron.com/life/travel/weekend-getaways/article/Ghost-stories-of-the-past-at-Louisiana-plantation-5938488.phphttps://www.louisianalife.com/whats-the-truth-behind-haunted-louisiana/https://www.kalb.com/2024/05/29/haunted-history-loyd-hall-plantation/https://www.bon-voyage.co.uk/activities/loyd_hall_plantation_homehttps://www.onlyinyourstate.com/louisiana/most-haunted-places-la/https://www.hauntedrooms.com/louisiana/haunted-places/haunted-hotels/loyd-hall-plantationhttps://www.legendsofamerica.com/la-hauntedplantations/https://www.louisianatravel.com/bed-breakfasts/loyd-hall-plantation

>> Soyez cité dans les réponses des LLM - Téléchargez gratuitement la checklist complète

In this episode of the Booked and Paid Speaker Blueprint, Sean Douglas breaks down exactly how speakers should approach targeted outreach, contact event planners, and increase visibility in order to book speaking engagements consistently. Sean explains why visibility is the foundation of every successful speaker business, how to craft outreach emails that actually get responses, why speaker reels outperform one sheets, and how to position yourself so event planners immediately understand your value. This episode is a practical, tactical walkthrough for speakers who want to stop guessing and start building a repeatable outreach system. In This Episode, Sean Covers: Why visibility drives every speaking business How to find the right event planners What to include in outreach emails Why long speaker one sheets no longer work How to position yourself as the right speaker The difference between speaker reels and highlight reels Why your website should house your speaker reel How to niche correctly as a speaker Using social media to build authority Creating daily short-form content How to book local and regional speaking engagements Finding associations and conferences that hire speakers Tools and platforms for finding speaking opportunities Key Takeaways Visibility Creates Opportunities If event planners are not seeing you, they cannot hire you. Your marketing, social media, podcast appearances, videos, website, and outreach all work together to create visibility. Targeted Outreach Wins Do not send generic mass emails. Research: The organization The event theme The audience The problem they need solved Then position yourself specifically for that opportunity. Keep Outreach Simple Event planners do not want: Long bios Massive attachments Overwhelming emails They want clarity: What do you speak on? What problem do you solve? Why are you the right fit? Your Topic Is Your Niche Do not niche only by audience. Niche by: Problem solved Topic expertise Transformation delivered One topic can apply to many industries. Speaker Reels Matter Your speaker reel should: Showcase delivery style Demonstrate stage presence Build trust quickly Live on your website, not just YouTube The No BS No Fluff Guide to Getting Booked to Speak A practical guide with: Speaker outreach email scripts Booking strategies Positioning frameworks Visibility tactics Targeted Outreach Booked and Paid Speaker Blueprint Sean Douglas' six-month speaker business mentorship program focused on: Building speaker systems Increasing visibility Positioning speakers professionally Creating scalable outreach Booking consistent paid engagements Connect with Sean Douglas Website: The Success Corps Subscribe & Review If this episode helped you: Subscribe on your favorite podcast platform Subscribe on YouTube Leave a rating and review Share this episode with another speaker Your support helps more speakers learn how to get booked and paid consistently.

Tous les mots ne se valent pas. Certains mots vous permettent de vendre. Ce sont les mots magiques.Dans cet épisode mon invité Selim Niederhoffer nous en révèle trois et nous explique comment les utiliser pour maximiser nos résultats.Vous pouvez retrouver Sélim sur LinkedIn et acheter son livre Les Mots Magiques, c'est une pépite pour tous les créateurs de contenu.---------------Pour travailler avec moi vous pouvez :> Suivre une de mes formationsStratégie Persona : Comprenez vos clientsStratégie Emailing : Faites décoller votre base emailsStratégie Indépendante : Communiquez en ligne (liste d'attente)> Réserver une heure de conseils personnalisés> Devenir partenaire du Podcast du Marketing---------------

Tu publies du contenu.Tu essayes d'être visible.Tu postes, tu crées, tu t'appliques…Mais si ton compte Instagram n'est pas optimisé, il y a de grandes chances que tu passes à côté de clientes potentielles sans même t'en rendre compte.Dans cet épisode, je te partage les erreurs que j'ai observées après l'analyse de +120 comptes Instagram à travers mes audits Content Booster.Au programme :les erreurs les plus fréquentes sur les bios Instapourquoi tes stories à la une peuvent faire fuir tes prospectsles 3 posts épinglés stratégiques à avoir absolumentle vrai rôle de ton arbre à lienspourquoi “être visible” ne suffit plus si ton compte ne convertit pasParce qu'avant d'accélérer… il faut optimiser.

This week let's take a look at Santa Fe, New Mexico! Santa Fe has always been a crossroads throughout history, and has a very interesting history… and that ties in directly to the hauntings! Check out Cowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://sanmiguelchapel.org/https://www.historicsantafe.org/san-miguel-chapelhttps://www.discoversantafe.us/blog/fact-or-fiction-americas-oldest-church/https://www.sanmiguelchapelsantafe.org/general-clean-1https://ictnews.org/news/explainer-the-pueblo-revolt-of-1680/https://indianpueblo.org/pueblo-revolt/https://blogs.loc.gov/law/2013/10/1680-the-pueblo-revolt/https://santafe.com/san-miguel-chapel/https://www.sanmiguelchapelsantafe.org/general-clean-1https://savingplaces.org/stories/turning-to-solar-at-santa-fe-san-miguel-chapelhttps://usghostadventures.com/santa-fes-most-haunted/haunted-santa-fe/https://www.legendsofamerica.com/nm-santafeghosts/https://www.santafe.org/blog/post/ghost-stories-to-scare-you-into-coming-to-santa-fe/https://en.wikipedia.org/wiki/San_Miguel_Missionhttps://www.santafe.org/visiting-santa-fe/attractions/san-miguel-chapel/https://www.koat.com/article/family-says-they-experienced-paranormal-activity-at-drury-hotel-in-santa-fe/https://www.legendsofamerica.com/nm-lorettochapel/

>> Soyez cité dans les réponses des LLM - Téléchargez gratuitement la checklist complète

This week on the New Music Business podcast, Ari sits down with Oskar Med K, a breakout Norwegian EDM producer. Oskar breaks down the "overnight" success that was actually years in the making—from the days of sending 500 cold emails to labels with no response to finding his home at 7CULT. In this episode, Ari and Oskar talk about the marketing strategies that helped him scale from 40k monthly listeners to 11 million, why "simple" content often outperforms high-production on TikTok, and the surreal feeling of playing Coachella as his first-ever music festival.https://www.instagram.com/_oskarmedk/03:54 – Intro: The Release of Oskar's Debut Album Feel05:24 – Albums vs. Singles: Building a Body of Work in the Streaming Era09:12 – The Remix Story: How Khalid Ended Up on a Remix12:52 – Behind the Tracks: Songwriting and Collaborating Remotely17:19 – The Early Grind: From iPad Beats to Music School in Norway19:00 – From 0 to 1: The "Hustle" of Emailing 500 Record Labels20:17 – Breaking Through: Finding the Right Label via LabelRadar25:12 – Marketing Strategy: Simple Content vs. High-Production TikToks33:42 – Moving to the Stage: Transitioning from Studio Producer to Live Act40:40 – The Coachella Milestone: Playing Your First-Ever Festival44:29 – The Future of Music: Addressing the AI Debate and "Making It"Edited and mixed by Ruben ZarateMusic by Brassroots DistrictProduced by the team at Ari's TakeOrder the THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Hosted on Acast. See acast.com/privacy for more information.

Are you pushing off your email marketing? Maybe you think you only need to email your list a few times a year, when you're offering mini-sessions. In today's episode, I'm sharing what photographers get wrong when it comes to email marketing. The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it's like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you're trying to find balance in this exciting place you're in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. This episode is brought to you by Root To Rise, a high-touch mastermind for established female photographers ready to lead their business, not just run it. Over the six-month experience, you'll gain clarity on your vision and offers, build sustainable systems, and get to know the most supportive community of women. The program also includes lessons with incredible industry experts, weekly calls, and ongoing accountability. Sign up today to join the waitlist. Review the Show Notes:The numbers prove the value of email marketing (3:11)The shift in your strategy (4:56)Emailing only when you're selling (6:19)Selling to the same list over and over (9:17)“I don't have anything to say outside of my business” (10:16)Email does not have to be salesy or formal (13:32)Email is a relationship tool (15:32)Mentioned In This Episode: Root To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlistEpisode 193: Why Your Mini Sessions Aren't Selling Out Anymore (It's Not Your Pricing Or Your Photos): sabrinagebhardt.com/podcast/193-why-your-mini-sessions-arent-selling-out-anymore-its-not-your-pricing-or-your-photosConnect with Sabrina:Website: sabrinagebhardt.comInstagram: instagram.com/xo.sabrinagebhardtTikTok: tiktok.com/@xo.sabrinagebhardt Hosted on Acast. See acast.com/privacy for more information.

Were you today-years-old learning something maybe every other adult probably knows? Thanks to Bethany for kicking that off, and then in Group Therapy, our listener has been emailing her ex and wants to know if that's considered cheating! Plus #dudeknowledge!

This week we look into the Moore's Creek Battlefield! The battle was short but decisive and it left a mark that people claim to experience to this day! Check out Cowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://grc-usmcu.libguides.com/battle-studies/moores-creekhttps://www.visitnc.com/moores-creek-national-battlefieldhttps://www.nps.gov/mocr/https://www.battlefields.org/learn/revolutionary-war/battles/moores-creek-bridgehttps://www.ncpedia.org/moores-creek-bridge-battlehttps://www.dncr.nc.gov/blog/2023/12/08/moores-creek-bridge-d-6https://www.battlefields.org/learn/articles/battle-moores-creek-bridgehttps://northcarolinahistory.org/encyclopedia/the-battle-of-moores-creek-bridge-1776/https://www.nps.gov/mocrhttps://www.nps.gov/articles/verifying-independence-archeology-moores-creek.htmhttps://en.wikipedia.org/wiki/Moores_Creek_National_Battlefieldhttps://www.battlefields.org/learn/articles/moores-creek-bridgehttps://northcarolinahistory.org/encyclopedia/the-battle-of-moores-creek-bridge-1776https://www.hauntedwilmington.comhttps://www.ncpedia.org/moores-creek-bridge-battlehttps://www.visitnc.com/listing/6XnH/moores-creek-national-battlefieldhttps://www.legendsofamerica.com/nc-haunted-places/

>> Soyez cité dans les réponses des LLM - Téléchargez gratuitement la checklist complète

Définir son offre, c'est une étape essentielle et c'est une étape qui fait peur. Parce que sans offre le marketing ne sert à rien.J'ai demandé à la Queen de l'offre irrésistible de nous livrer ses secrets, j'ai nommé Laurine Bemer. Si vous ne connaissez pas Laurine, attendez-vous à être scotché, du haut de ses 25 ans cette fille a tout compris au marketing. Elle l'applique, et ça marche.Si vous voulez enfin savoir comme construire votre offre, vous devez écouter cet épisode.Vous pouvez suivre Laurine sur les réseaux @lameuf_enrouge et lire son livre "Faites de vos réseaux sociaux une machine à cash"---------------Pour travailler avec moi vous pouvez :> Suivre une de mes formationsStratégie Persona : Comprenez vos clientsStratégie Emailing : Faites décoller votre base emailsStratégie Indépendante : Communiquez en ligne (liste d'attente)> Réserver une heure de conseils personnalisés> Devenir partenaire du Podcast du Marketing---------------

This week let's take a look at Mt. Fuji in Japan! Besides having deep historical, cultural, and religious ties, it has some high strangeness that has occurred!  Check out Cowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.netOur ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.britannica.com/place/Mount-Fujihttps://www.fujisan-3776.jp/en/value/index.htmlhttps://travel.gaijinpot.com/mount-fuji/https://www.japan-guide.com/e/e2172.htmlhttp://www.fujisantrip.com/fujisan/the-spiritual-element/https://www.smithsonianmag.com/travel/mount-fuji-endures-powerful-force-japan-180962782/https://hatsukoi.co.uk/blog/114-mount-fuji-national-symbol-sacred-site-and-home-to-a-goddess.htmlhttps://whc.unesco.org/en/list/1418/https://www.fujisan223.com/en/reason/https://www.toki.tokyo/blogt/2023/8/9/experiencing-the-enchanting-mt-fujihttps://www.abs-cbn.com/classified-odd/2024/5/20/locals-in-central-japan-near-mt-fuji-count-on-ufo-craze-for-tourism-1108https://www.historicmysteries.com/unexplained-mysteries/kofu-ufo/33422/https://matadornetwork.com/read/japan-ufo-tourism/https://www.newsnationnow.com/space/ufo/japan-ufo-task-force/https://www.paranormalinsight.co.uk/blog/the-monsters-beneath-mount-fuji-cryptids-of-japan-s-sacred-mountainhttps://www.japanpowered.com/japan-culture/japans-forest-ghosts-aokigaharahttps://medium.com/@divanur.2022/ghosts-around-the-globe-lost-souls-of-aokigahara-cf9489769ca9

>> Devenir partenaire du Podcast du MarketingIntégrer un grand groupe, sur le papier, c'est le jackpot. Mais dans la réalité, le défi est bien plus subtil : comment profiter de la puissance d'un grand groupe sans perdre son identité, sa vitesse et sa capacité à innover ?Dans cet épisode, je reçois Olivia Jorel, CMO de TrainMe (groupe Decathlon). Ensemble, on décrypte comment une entité peut trouver sa place dans un grand groupe… et même devenir un véritable moteur de croissance.Ce que vous allez apprendre dans cet épisodePourquoi intégrer un grand groupe peut être à la fois une opportunité… et un risqueComment TrainMe a trouvé l'équilibre entre agilité start-up et puissance d'un grand groupePourquoi la complémentarité entre produit (Decathlon) et service (TrainMe) change toutEn quoi le B2B et le B2C sont beaucoup plus proches qu'on ne le penseComment créer de l'engagement et de l'usage avec un marketing “doux”Pourquoi le sport en entreprise est bien plus qu'un simple avantage salarié---------------Pensez à vous abonner au Podcast du MarketingÀ rejoindre ma  newsletterEt à me laisser un  avis 5 étoiles sur iTunes ou Spotify---------------Vous pouvez aussiVous rendre visible en sponsorisant le Podcast du Marketing ou sa newsletterGagner en clarté avec mes accompagnements marketingMe faire intervenir sur une conférenceMe suivre sur Linkedin--------------CMO, webinaire, base email, cas concrets, stratégie ia, openai et gpt, contenu long, chatgpt et ia, omnicanalité, algo linkedin, positionnement, valeur client, marketing digital, actualité seo, geo, lancement offre, parcours client, directeur marketing, directrice marketing, interview de cmo, relation presse, relations presse, inbound marketing, créer du contenu, conseils d'experts, stratégie client,Digital, email marketing, formation marketing, influence digitale, landing page, lead magnet, mailing list, management, marketeux, marketing digital, stratégie marketing, stratégie de marque, branding, stratégie de communication, emails automatisés, erreurs marketing, stratégie d'acquisition, digital, stratégie marketing, mailing list, formation marketing, accompagnement marketing, sprint marketing, advocacy marketing, conseil marketing.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

This week on the Roach Koach podcast it's the return of KORN! Yes, new Korn music! Are the boys in fine form? Other topics covered this week:-Fred Durst guests for MGK-What is going on with Fieldy?-The No Skips Tour-Who's Emailing and the “Nu-Metal Watergate”-Who's Ready for the Worst Night of Your Life-And Stupid F'N Matt's Nu-Core For Old HeadsTake a listen!The Crack, the Butt Rock Bracket is here on the Roach Koach Patreon! Subscribe today! Rate, review, and follow Roach Koach on Apple Podcasts and Spotify! We'd appreciate it! Questions about the show? Have album recommendations? Just want to say hi? We'd love to hear from you! Contact the show @RoachKoach on Twitter, Roach Koach on Facebook , Roach Koach on Instagram, or send an email to RoachKoachPodcast at Gmail. Follow the show on Youtube and TikTok! Find every episode of Roach Koach and order your Roach Koach T-shirt at Roach Koach dot com.

Dans cet épisode, Rebecca et moi discutons des meilleures pratiques pour optimiser les campagnes d'emailing et de marketing automation. On y aborde l'importance de l'omnicanal, de l'optimisation mobile, du ciblage et de la personnalisation, ainsi que des aspects techniques comme la délivrabilité et le support technique. Rebecca partage des conseils pratiques pour améliorer l'efficacité des campagnes et souligne l'importance de tester les solutions disponibles.Vous pouvez suivre Rebecca sur LinkedIn, en apprendre plus sur l'emailing sur la chaine Youtube d'Active Trail. ---------------Pour travailler avec moi vous pouvez :> Vous former en autonomieStratégie Persona : Comprenez vos clientsStratégie Emailing : Faites décoller votre base emailsStratégie Indépendante : Communiquez en ligne (liste d'attente)Stratégie Advocacy : Donnez les clés de LinkedIn à vos employés (à venir)> Réserver une heure de conseils personnalisés> Devenir partenaire du Podcast du Marketing---------------

>> Devenir partenaire du Podcast du MarketingEt si le podcast était aujourd'hui l'un des médias les plus puissants pour construire votre influence ?Dans cet épisode, je reçois Adeline Cointe, attachée de presse et fondatrice d'Haut comme 3 comm®, pour explorer un angle encore trop peu traité : le podcast comme levier marketing et RP.On ne parle pas ici de lancer son propre podcast. On parle d'utiliser le podcast comme un véritable média d'influence, pour gagner en visibilité, en crédibilité et en autorité.Parce qu'aujourd'hui, les règles du jeu ont changé. L'attention est fragmentée. La confiance est fragile. Et les marques doivent trouver de nouveaux moyens pour exister durablement dans l'esprit de leurs prospects.Le podcast coche toutes les cases.---------------Pensez à vous abonner au Podcast du MarketingÀ rejoindre ma  newsletterEt à me laisser un  avis 5 étoiles sur iTunes ou Spotify---------------Vous pouvez aussiVous rendre visible en sponsorisant le Podcast du Marketing ou sa newsletterGagner en clarté avec mes accompagnements marketingMe faire intervenir sur une conférenceMe suivre sur Linkedin--------------CMO, webinaire, base email, cas concrets, stratégie ia, openai et gpt, contenu long, chatgpt et ia, omnicanalité, algo linkedin, positionnement, valeur client, marketing digital, actualité seo, geo, lancement offre, parcours client, directeur marketing, directrice marketing, interview de cmo, relation presse, relations presse, inbound marketing, créer du contenu, conseils d'experts, stratégie client,Digital, email marketing, formation marketing, influence digitale, landing page, lead magnet, mailing list, management, marketeux, marketing digital, stratégie marketing, stratégie de marque, branding, stratégie de communication, emails automatisés, erreurs marketing, stratégie d'acquisition, digital, stratégie marketing, mailing list, formation marketing, accompagnement marketing, sprint marketing, advocacy marketing, conseil marketing.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Kickstarter has become a key part of the author business for those who want to make more money per book, connect directly with readers, and produce beautiful editions they're proud of. In this episode, I share excerpts from interviews with Oriana Leckert, Head of Publishing at Kickstarter, Russell Nohelty, and Sacha Black, alongside my own hard-won lessons from six campaigns that have now made over $140K combined. Whether you're considering your first campaign or looking to refine your process, we cover everything from overcoming your fears to rewards, fulfilment, shipping, marketing, and why I keep coming back for more. In the intro, Writing StoryBundle; Spotify Expands Audiobook Features and Printed Books; Draft2Digital Activation and Maintenance Fees; comment by Kevin McLaughlin; and Barnes & Noble Press change to Minimum Retail Price for Printed Books; AI-Assisted Artisan Author webinars. This show is supported by my Patrons. Join my Community at Patreon.com/thecreativepenn  Joanna Penn is an award-winning New York Times and USA Today bestselling author of thrillers, dark fantasy, short stories and travel memoir under J.F. Penn and also writes non-fiction for authors and hosts The Creative Penn Podcast. What Kickstarter is and why it works differently from a normal book launch The fears that held me back for almost a decade — and whether they were justified Starting small: Why you don't need sprayed edges and special hardbacks to run a successful campaign. Creative reward ideas beyond merch: digital rewards, experiential rewards, naming rights, and bundling your backlist Common mistakes that sink campaigns: overestimating your reach, getting shipping costs wrong, and not allowing enough time Fulfilment realities, printing timelines, and reinvesting profit into future stock Marketing your campaign: pre-launch signups, content marketing, email lists, social media scheduling, and Facebook/Meta ads My update for campaign #7, Bones of the Deep: what's changed, what I'm doing differently, and how AI tools are part of my process now Why I now love Kickstarter campaigns and how the spike income model fits a sustainable creative career You can find my Kickstarter campaign for Bones of the Deep here (until 5 May, 2026) and all my previous campaigns here. Introduction Jo: In this episode, I've included excerpts from my own previous solo show about Kickstarter, as well as excerpts from interviews with Oriana Leckert, the Head of Publishing at Kickstarter; Russell Nohelty, who has done lots of successful Kickstarter campaigns and teaches direct sales; and Sacha Black, who did a six-figure campaign last year. I've also added my updates to the end of the episode filling in any last thoughts. You can listen to the full episodes here: Kickstarter for Authors with Oriana Leckert The Mindset and Business of Selling Direct with Russell Nohelty Lessons Learned and Tips from Pilgrimage, My First Kickstarter Campaign Two Different Approaches to Selling Direct with Sacha Black and Joanna Penn What is Kickstarter, and why use it instead of a normal book launch? Here's Oriana Leckert, Head of Publishing at Kickstarter — and the numbers she shares will be higher now, as the episode is from February 2025. Oriana: Kickstarter is a crowdfunding platform. We are unique in the crowdfunding landscape for a few reasons. We are only for creative projects, so you can't use Kickstarter for medical bills, investment funding, or charitable donations. Every project has to create something new to share with the world. Jo: Have you got any numbers on how big the Kickstarter industry is now with publishing, or anything you can share around that? Oriana: Yeah, I would love to. First I'll tell you Kickstarter overall by the numbers. Since our inception, there have been 273,000 projects funded, eight and a half billion — with a “b” — billion dollars pledged, from more than 24 million backers. In publishing specifically, we've had 69,000 projects launched, 3.2 million unique backers, and over $380 million pledged to campaigns. I have lots of other stats, but a few things I'll share. The publishing category keeps growing The publishing category has grown year over year, every year since 2017, in terms of number of projects launched, number of projects successful, and the overall success rate. There has never been a dip since 2017. Another stat I really love about the publishing category: if you look at campaigns that have at least 25 backers, the overall success rate is 84%. I think that's really telling, because 25 backers is a little bit more than your mum, your best friend, the folks who are essentially obligated to support anything you do. So if you can get a little bit beyond that inner circle, your chances of succeeding on the platform are tremendously high. Backers are paying more — and waiting longer Another thing I wanted to call out — I just got some new numbers around this. The average backing amount per backer across the whole category has nearly doubled since 2020. We used to see an average backing around $40, and it's currently at $72 per backer. I think this is clearly around the trend of special and deluxe editions, but it's a great indication that backer behaviour on Kickstarter is just very different from your general book-buying public. People don't come here looking for 99-cent ebooks — the lowest bargain-basement prices. Folks are really willing to pay more because they understand this is a different kind of thing. It's not exactly a purchase. It really is supporting, bringing a strange and wonderful new thing into the world that wouldn't exist before. People are also much more forgiving about timelines. If you buy something from most online booksellers, you're expecting to have it in your hands within a couple of days. People wait months and sometimes years to get their Kickstarter rewards, and they don't mind if the creator is clear and transparent. You're also doing the work of demystifying the publishing process. Why does it take so long? Where are books printed? How long does it take them to ship via freight over the ocean? What do all these things really look like? So it's really interesting just figuring out what your backers want and will bear versus the general book-buying public out in the world. Kickstarter is not just for “desperate” authors anymore Oriana: People used to think Kickstarter was just for desperate folks who couldn't get a book deal through the traditional systems. The change has been so dramatic — people now understand that Kickstarter can be transformative for an author's career, and that it can work for traditional publishing, indie publishing, hybrid publishing, all kinds of authors. Kickstarter is really about collapsing the boundaries between a writer and their readers, a publisher and their fan base, any creative person and their audience. And there are so many benefits to doing that. You get to really thrill your backers with new and exciting rewards. You get to turn what can be a standard book release into a moment. You get to build your brand, your profile, get press, test out ambitious projects. You get to understand so much more about your audience and what they want and how you can give it to them. It's been really marvellous seeing the great success that people can have on our platform and outside of it. Why do a Kickstarter campaign? Jo: Why Kickstarter and not a usual book launch? Benefits for backers If you back a Kickstarter, you get special editions, bonus content, interesting merchandise, bundles, digital specials, print specials, early access. All of them pretty much are really cool books from creators you either already love or those you've never heard of, because you just want to see their cool stuff. I've started buying books from people I have never heard of because I think their books are really cool. Once you start supporting campaigns on Kickstarter, the algorithm will recommend campaigns for you. It's essentially a different way of shopping for great books and other products, and it's just another part of my ecosystem for how I shop. It's a form of direct sales, so you also have a closer connection with the creator. You can message them, for example, and they get it — rather than buying through an online retailer or bookstore. Benefits for creators In terms of benefits for creators, you get to know people in a more personal way through the campaign, messaging with people and connecting more than you would when selling through a retailer, when you don't know who is buying your books. As an author, you can make more money more quickly and retain a higher percentage of the royalties, rather than wait months or years to get paid and have a large percentage taken out by everyone down the chain — publishers, platforms, distributors, and retailers. Brandon Sanderson's $41 million Kickstarter was clearly the pinnacle of what can be achieved, but many authors are happy making a few thousand for their book project upfront and use campaigns multiple times during the year. Kickstarter takes 5% for their fee, although of course you have to factor in the cost of production and marketing. But even then, I make more profit on my book sales through selling ebooks and audiobooks direct, and also printing with BookVault, than I do with KDP Print or IngramSpark print on demand. Higher average order and faster payment Another way you make more money is that the average order per customer is higher with Kickstarter than sales on the usual stores. The average order on my campaign was £37.24 — that's around $45 US — which is at least four times higher than I might have made selling Pilgrimage in the usual way on the major retailers. You get paid two weeks after the campaign finishes, so the money is in your bank account much faster than if you sell on retailers. In terms of cash flow, make sure you time your campaign so you get the money before you have to pay for printing, shipping, and other significant bills. Spike income vs monthly income There are many creators who now make Kickstarter the core of their business. It's a spike income model rather than a monthly income, which most indie authors are used to. The monthly income model is fantastic — I love getting money every month — but it also has the effect of making indie authors behave as if this is a normal job: work every month, get paid every month, put out another book so you get paid in another few months' time. With the Kickstarter model, you can get a bigger chunk of money in one go, so you could potentially move to a big launch and then take more time off before ramping up to the next launch months later. And amusingly, this sounds a bit more like traditional publishing. It's just that as an indie author, when you get that amount of money, it's much bigger. So that kind of launch tempo is an attractive prospect if you think about it: if I just get this big spike of money even once a year, that's really cool. And then of course you can sell it later. What are some of the fears that might stop you? Jo: I held back from doing a Kickstarter for years — almost a decade, in fact — where I backed campaigns and resisted doing a campaign for my own books. Here are some of my fears. Prepare to face your fears Jo: This entire experience thrust me out of my comfort zone and into a new way of creating, launching, and connecting with readers. Pilgrimage is my first memoir, my first special hardback with colour photos, and my first Kickstarter crowdfunding campaign. So I had a lot to learn. The book is very personal and I bare my soul about some dark times, so that was terrifying in itself, let alone trying a new product edition and publishing platform. On the evening I clicked the launch button — and yes, you have to actually click an actual launch button — my heart was hammering out of my chest. I have not felt that nervous since probably the first time publishing on Amazon. I was afraid of failure. I was afraid of being embarrassed if my campaign didn't fund. I wrote a book on marketing — how to market a book — so I would be mortified if I had not funded. In fact, I even changed my target from £5,000 to £1,000 the night before, as I was so terrified it wouldn't fund. I was afraid of getting something terribly wrong and ending up out of pocket through issues with printing and shipping. I was afraid of letting backers down by promising something I might not be able to deliver. I was afraid I had overcommitted myself to a whole load of work I might even resent doing. I am a one-person business, and although I work with freelancers, I still do pretty much everything myself. I am a control freak — you might have noticed. So yes, there was a lot of apprehension and fear. You don't have to go huge Another fear might be the fear of failure — that you'll put up a campaign and no one will buy from you. But one answer is just to do a modest campaign. You don't have to do special hardbacks or merchandise. As Russell says: Russell: Somehow all of the teaching that we have given over the last two years has been executed in a way that makes it seem like you have to do this enormous campaign with sprayed edges and big, beautiful hardcovers and interior illustrations and vellum and all of that stuff. And I want to say first: that is absolutely not true. You don't have to do any of those things. If you look at two of the last three campaigns I've done, all I was offering was paperback books and ebooks, and then audio commentary for one of the campaigns. You can do a Kickstarter — and I often will tell people, especially if they're not an already successful author — do a campaign that is small and easy to get data on before you do something big. The direct connection is actually the point Jo: One of my resistances to this was a sort of, “Oh, I'm actually going to have to do a more higher-touch thing.” But as you say, the reframe is: oh my goodness, this is amazing, because I actually do get to connect with people. Just yesterday I sent a signed book — Pilgrimage, which I did my last Kickstarter on — and this guy was like, “I bought it for myself. Can you sign it to me, because I'm going to do the Camino in a wheelchair?” And I was just so touched. Emailing him back, I just felt, oh my goodness, I'm having a connection with this person that if they'd just bought a book on Amazon, I would not have had. So now it's almost like — it's this totally different view of my business, which is that direct-first means a much more personal way. It really is like we're in that thousand true fans moment that we first talked about 20 years ago. Were my fears realised? Jo: Just to recap, I was afraid of failure and embarrassment if I failed to fund, of getting something wrong and being out of pocket, of letting backers down, and of overcommitting myself and resenting the workload. Really, the only thing that happened was overcommitment and a lot more work than I expected. But the time I put in was also likely the reason for the campaign's success and the reason that the other things didn't happen. I had to learn a new platform and a new approach to publishing and book marketing, so it was kind of a mini degree at the same time. So yes, I will do another Kickstarter — but only for special projects that are suited to this kind of intensive campaign. Tips for campaigns In this section, Oriana shares her thoughts on rewards, and then I'll go into some more of my tips. Thinking beyond merch Oriana: The rewards are really at the heart of the Kickstarter proposition and what makes this kind of fundraising so interesting and thrilling. Basically, your process is you're inviting people on a creative journey. You're saying, “I'm going to make this cool thing. I want your support, and in exchange, you're going to get stuff, you're going to get to be part of my process.” Obviously your main reward is going to be your book, or your series, or if you're a publishing company, your season — whatever it is. That's your main tier. Then you're going to build everything else out above and below that. A lot of people think rewards means swag and merch. Which is fine, but merch can add a lot to your production costs. It's causing you to learn how to produce all kinds of things that maybe you've never done before. So that's not the only way to do it. If you're going to do some merch, I think it's nice to come up with some custom items that feel really related to the work that you're doing. If you've got a romance novel with a pivotal scene on the beach, maybe you'd make some candles that smell like the ocean. Maybe you do some kind of handkerchief that's printed with the pattern of the dress your heroine is wearing. Digital and experiential rewards Oriana: But you can really think beyond merch into digital rewards and experiential rewards. There are a lot of parts of the writing process that can be pulled out and packaged as rewards — things like notes from the field, outtakes, deleted scenes. I've had people write bloopers, as if it were a comedy movie, added new scenes or novellas, other pieces from different works that you've done. Certainly your backlist and other books you've written can all be included. We've seen people do tours of the writer's studio, things like that. Also think about what skills you have in addition to your writing. Perhaps you're excellent at marketing or social media or poetry — you can offer webinars on those sorts of things. Other kinds of ways that people can experience your creative practice. High-end and naming rewards Oriana: Then you can get into high-end, one-off, crazy rewards. One whole section of rewards I love is naming rights. We've seen all kinds — “We'll name the dragon after your dog, or after your mother-in-law. We'll name the hero after your son.” There's a LitRPG novelist named Matt Dinniman who does this really well. He writes these big-cast novels — there are dungeons, and you're in an intergalactic reality TV show with hundreds of characters. In his last campaign, for $666 he would kill you off in his next book, and for $777 he'd let you live and write a whole scene around you personally. You can also do book release parties. You can do book clubs. If you're writing children's books, you can do colouring pages or supplemental material for teachers or other educators. The sky is really the limit, and it is based on your creativity and the things that both you can make and that your audience wants. This is another opportunity — talk to them. Ask them: if I'm going to do a piece of swag, would you rather have an enamel pin or a makeup bag? If I'm going to do alternate covers, would you like the blue cover or the red cover? See what your people are interested in, and then figure out whether it's possible for you to deliver it to them. Learn about the platform from experts Jo: I've been publishing and selling books through online retailers, as well as my own store, since 2008. I know what I'm doing, but I still had a lot to learn. With Kickstarter, it's essentially a completely different ecosystem, with different rules and a different audience, so you have to learn the ropes. Even if you're super successful in other places, you might crash and burn on Kickstarter unless you understand how it works and change your approach accordingly. Start backing campaigns Jo: See how it feels to back Kickstarter campaigns and discover what draws you in as a reader and a fan of specific things. You might find projects you love outside of books — there's plenty of other projects outside of books. You can browse the publishing category to find new books, and also use the search to find things you might like. In this way, you can support fellow creators and learn how the Kickstarter site works for discoverability and marketing. Make sure you go through the Kickstarter.com resources — they have a creator pack which will give you direction on the campaign. Also, their terms of use are really important to read, as there are some assumptions you'll have because you've published on another platform that are incorrect. So do not assume you know what you're doing if this is your first campaign. Ask for feedback before launch Jo: Once you have a draft of your campaign, ask specific people to review it before it launches. You can share a preview prior to launch and get feedback on your page. This helps you refine your story and the rewards, answer any questions before the campaign goes live, and it can also help pique the interest of your audience. I asked specific people who had done Kickstarter campaigns for help at different stages of the process, and this was really useful too. Review common mistakes from other campaigns Jo: If you examine how others made mistakes, you can learn from them. The most common seem to be: Not finishing the book before the campaign Getting the financials wrong for production, shipping, and any other rewards. I know some authors who have ended up breaking even, or sometimes even out of pocket from campaigns. Don't do that. Not making the most of the story sales page and not including everything necessary, so backers don't understand and don't want to support the campaign — essentially, not being clear enough Setting unrealistic goals, like expecting to make six figures on a first campaign Not allowing enough time for everything Not seeking feedback from people who have done it before Not marketing the campaign enough Overpromising and under-delivering Poor communication with backers about the status of rewards Set aside more time than you think you need Jo: The campaign ended up being far more significant than I expected in terms of workload and time to complete. Everyone told me that beforehand, but it was still a surprise. It took time to prepare the multiple editions for the rewards. I usually produce an ebook, paperback, and a large print edition, and I narrate my own nonfiction audiobooks. But for this Kickstarter, I also wanted to do this special hardback with colour photos, a flyleaf cover and silver foil. I wanted to create a special print product I could be proud of. I'm proud of all my books in terms of the content, but the usual paperback print-on-demand books are more about the content than the true beauty of the product. For Pilgrimage: A Book of My Heart, I wanted a special edition, so I worked with Jane on the design, going through my photos from the various pilgrimages to find those that resonated with the content — for example, the cadaver tomb at Canterbury, and my Compostela from the Camino de Santiago. Once we finished, I had that proof copy rushed so we could turn around everything. And I love, love, love the hardback. It has a silken-finish cover and it feels lovely and weighty. The pictures came out well, as the paper is of a higher quality and weight to allow for colour printing. Overall, I am incredibly proud of the finished product. I even sent a copy to my mother-in-law, which I have never done before. And yes, she thinks it's good. I definitely should have allowed more time, as I spent most of the Christmas and New Year period working on the book, recording and editing the audiobook, and preparing for the campaign. I also didn't have time to prepare, record, edit, and produce the Writing Setting and Sense of Place course until after the campaign, and it was really hard to find the energy to do this afterwards. Building the campaign page Jo: It took time to build the Kickstarter campaign page, create the video, and incorporate feedback. Most authors don't write sales pages anymore. Sure, we write a sales description for the book page on the retailers, but we don't often do a whole page for multiple editions. On Kickstarter, you are basically writing a sales page for your campaign, which they call a “story.” Some of your existing audience might just click through and back the campaign without reading it, but most backers will check out the details to find answers to any questions they have. It is a very long page, and you also need a video — or you don't need one, but it's highly recommended. It's best to record the video at the last stage when everything else is done. You can still see my Kickstarter video on my campaign page, so I won't go through everything in detail. But the key aspects are: Who the campaign is aimed at Why the campaign is important to me and the book What products are available Pictures of everything — the page should be really visual — and I included the images in the video as well Sample chapters and sample audio Specifications, with weight, pages, listening time, table of contents About me, the author Stretch goals Add-ons Any questions, risks, and challenges So it's pretty long. Then the reward levels have to be set up carefully for each pledge level with shipping costs, and specific details about what's included. Eventually, I felt like my page had way too much information, but since I didn't really get many backer questions, I guess it did what it was supposed to do. I rewrote and edited that page so many times — adding and changing the order of things, responding to feedback, switching things around. But hopefully I can use that as a template for other campaigns. Marketing takes time too Jo: It took time to prepare the marketing for the campaign. I'm pretty low-key for most launches these days — I publish a book, send a few emails to my lists, announce it on the podcast, do a little social media, update my websites, and move on to the next book. So this was probably my biggest effort in terms of a launch since my first novel back in 2011. I only had a two-week campaign, so I needed to make the most of that window. I'm going to detail the marketing in a separate section, but it took a lot of time to prepare the various things and execute them, as well as keep the energy up for promotion during the campaign. Two weeks was definitely the longest I would want to do — I was really over it by the end. Delivering stretch rewards Jo: It took more time to create and deliver the extra stretch rewards I promised. Since I had pretty low expectations of funding, I set my first stretch goal at £10,000 for “Lessons Learned from Writing a Travel Memoir.” When I promised it, I thought it might be a few pages of tips, and I didn't even think we would get there. But I'm incapable of delivering something that is half done. So when we did hit £10,000, I wrote essentially a short book on the topic, which I then formatted as an ebook and recorded as an audiobook. I'm actually going to turn that into a proper book at some point, so the content will get reused. But that definitely took more time than I expected, because I hadn't prepared it in advance. The backer spreadsheet and fulfilment Jo: It took time to figure out the backer spreadsheet and check all the fulfilment details. Once you finish your campaign, you send out surveys for mailing addresses and to fulfil rewards. I also needed to turn the backer report into a printing order for BookVault, and that was nerve-wracking. The spreadsheets were different formats, and then we spot-checked the orders to make sure people got the right books based on their orders. I was petrified that some people might get the wrong book, and I checked and checked and checked — both on the spreadsheet, and then once the orders were loaded, I checked BookVault as well. I was worried I'd have to resend the right book, which would end up with me out of pocket because they'd have to do double printing and shipping. But thankfully, all the checking made everything good, and I haven't heard from anyone who got the wrong book. Following up with backers Jo: It took time to follow up on failed payments and address issues. Most backers were easy to deal with — they received the updates and Kickstarter emails, they filled in the surveys, and I didn't have any problems. But there were problems with about 5% of backers, most of which were not their fault. There were failed payments when banks thought Kickstarter might be fraud. There were missed emails because of issues with deliverability, so backers didn't receive the rewards, or they didn't fill in the survey and return their address, which meant I couldn't do the order with BookVault — I had to do it later or manually. I had to follow up with every single one of these, some of them multiple times, and I slowly reduced my list of outstanding backers. A tip: If you back a Kickstarter campaign, please log on to Kickstarter a few weeks after the campaign has finished and check for updates. It's possible that you're not receiving the emails from Kickstarter, and the creator may need details from you in order to fulfil your pledge. Tax implications Jo: It took time to figure out the tax implications. This is not legal or financial advice, and your taxes will vary by jurisdiction. Please ask your accountant how you need to treat Kickstarter or any other book-related income. Wherever you are in the world, you will need to pay tax on the income, because we all have income tax, but the complicating factor is whether you also need to consider sales tax. And this definitely differs by jurisdiction. I went to my accountant, who said we should handle it as per any other book sales. I followed my accountant's advice, which treats backers the same way as my customers who buy on Shopify. Ask a professional in your jurisdiction about taxes and finances, even if you are in the UK. I cannot answer any questions. I'm not an accountant. Closing the loop Jo: I haven't had much time to do anything else, as I felt like I couldn't start anything new until everything in the campaign was finished. As soon as the campaign window closed, I felt like I had an open loop in my brain. I desperately wanted to close it in order to say the project was done. I have now delivered all the book and course rewards, and these lessons learned are really the last part of it. I've talked before about the different kinds of energy you need as an author — starting energy, pushing-through energy, and finishing energy. Once the campaign was funded, my finishing energy kicked in and I was driven to get everything finished as soon as possible. I sent the digital rewards out within a few days of the campaign closing, and also shipped the unsigned books, ordered the print books, then went and signed them, and then recorded the course. It has been my primary focus for the last few months, and I haven't been able to do much else except the podcast, which is my weekly commitment to you. Once again, I should have blocked out the time. Bonus tip: Don't plan an international speaking and book research trip during the campaign. International shipping and fulfilment Jo: Be careful with international shipping and fulfilment of signed books or products. Shipping costs can sink your campaign if you get them wrong, so be very careful with this area. I have sold books in 175 countries, and this podcast has a listenership in 228 countries, so I really wanted to have a completely international campaign. I wanted to ship Pilgrimage in any format to any country. Originally I thought I would just charge a bit extra for the book and include shipping. But once I set the book editions up at BookVault and I had the weight and dimensions sorted, I started checking the shipping costs to different countries. For example, we lived in New Zealand for seven years — my husband is a New Zealander, so we go back — so I definitely had to sell in New Zealand. And of course the shipping to New Zealand is very, very different to the US, for example. It is crazy how much shipping costs vary. I discovered I couldn't just assume it would all wash out and I'd end up making a profit somehow. I had to be a lot more careful with the calculations. So I focused on my biggest markets, which in terms of my book sales are the US, UK, European Union, Canada, Australia, New Zealand, and South Africa. I added a note on the campaign to say I would add any other country for print shipping if people contacted me. As it turned out, no one asked for any other countries, so that was the best way to go in the end. If you're in a country where the shipping is outrageous — if you're willing to pay for the shipping, then that's absolutely fine. It's just that for the campaign, I had to focus. When the unexpected happens Jo: Of course, you can try to prepare for everything and then something unexpected and out of your control happens. A big spanner in the works for my campaign was the Russian hack, which took down the UK Royal Mail just before my launch. If you're not in the UK, you wouldn't have heard about this, because in some ways it's a very small issue — but it basically took down Royal Mail and a lot of shipping went into flux. It specifically hit the international side, and other shipping firms ramped up to take the slack. But it made planning for the launch difficult, as the prices were shifting and I didn't know how delivery was going to work. Even for posting in the UK it was hard, because the mail offices were getting backed up. Once again, I'm grateful for BookVault's adaptability, because I could check different addresses and shipping prices even as things changed, and they added new providers for shipping. About 95% of my shipping ended up being within an acceptable range of what I charged. So do your research, weigh and measure your items so you can get exact quotes for each. Check what kind of packaging you need. If you're doing your own shipping, you have to actually type in the shipping costs per reward and per country — it's a lot of manual setup to get it right. But this is critical, so check and double-check — and in fact, I triple- and quadruple-checked, then went to sleep, and then the next day checked again. Having spent 13 years as an IT consultant prior to this career as an author, I will always remember and have learned from the fact that something just might not be working, and then literally if you just go away, go to bed, come back the next day, it'll probably just be working. Sometimes it actually works. So yes, I did that, and every time I checked, pretty much I found something I'd typed in that didn't quite match, because you also have to retype — if you include all the books in the add-ons, you have to type it again. I didn't stop checking until the day before the launch, and then it was right. I was happy, and everything seemed to be fine. Shipping is always a moving target Jo: Revisiting this section made me laugh, because as I record this, in the week before I launch Bones of the Deep, international shipping is disrupted again — by the war in Iran, and the Strait of Hormuz being closed, which is affecting fuel prices. This underscores yet again how important it is to check your shipping. Of course, you can add shipping on later — Kickstarter allows this, as does BackerKit and other services. But as a backer, a customer of people on the platform, I hate being asked to pay shipping later. And since I hate that myself, I don't want other people to feel the same way. So just add a little buffer in, as asking people to pay an extra dollar in their pledge is not that big a deal, but you being out of pocket for every book shipped may well be. Sacha Black on pre-launch and fulfilment In an interview I did with Sacha Black, who writes as Ruby Roe, in December 2025, we talked about her issues with fulfilment. Sacha does a lot of complex printing, shipping, and custom book boxes and more. Her last campaign made over six figures, but of course it had its challenges. Here's Sacha with some of her tips, and then Oriana to close out this section with some other mistakes. Sacha: The first thing is — even before you start your Kickstarter — the pre-launch followers are critical. A lot of people think, “Well…” I guess there's a lot of loud noise about all these big numbers about how much people can make on Kickstarter, but actually a lot of it is driven by you, the author, pushing your audience to Kickstarter. You need more pre-launch followers than you think you do. Lots of people don't put enough impetus on the marketing beforehand. Almost all of our Kickstarter marketing is beforehand, because we drive so many people to that follow button. The other thing we do is early-bird pricing. We get the majority of our income on a campaign on day one. I think it was something wild, like 80% this time was on day one, so that's really important. Fulfilment takes longer than you think Sacha: The second thing is, it takes so, so very much longer than you think it does to fulfil a campaign, and you must factor in that cost. Because if it's not you fulfilling, you're paying somebody else to fulfil it. And if it is you fulfilling it, you must account for your own time in the pricing of your campaign. The other thing is that the amount of time it takes to fulfil is directly proportionate to the size of the campaign. So you do have to think about that. The other lesson we have learned is that overseas printing will drag your timelines out far longer than you think. So whatever you think it's going to take you to fulfil — add several months more onto that, and put that information in your campaign. Reinvesting profit and exclusive rewards Sacha: The last thing — if you have some profit in the Kickstarter, because not all Kickstarters are actually massively profitable. They either don't account enough for shipping, or they don't account enough in the pricing. Thankfully, ours have been profitable, but we've actually reinvested that profit back into buying more stock and more merchandise, which not everybody would want to do if they don't have a warehouse. However, we do have one. We are stockpiling merchandise and books so that we can do mystery boxes later on down the line. It's probably a year away, but we are buying extra of everything so that we have that in the warehouse. So it depends on what you want to do with your profit. For us, it was all about buying more books, basically. The other thing to think about is: what is it that you're doing that's exclusive to Kickstarter? Because you will get backers on Kickstarter who want that quirky, unique thing that they're not going to be able to get anywhere else. But what about you? You've done more Kickstarters than me — what do you think is the biggest lesson you've learned? Tiers, bundles, and AI for planning rewards Jo: Well, I think all of mine together add up to the one you just did. Although I will comment — you said something like £75 per pre-launch backer. That is obviously dependent on your tiers for the rewards, so most authors won't have that amount. My average order value, which I know is slightly different, but I don't offer things like book boxes as you have — so a lot of it will depend on the tiers. Some people will do a Kickstarter just with an ebook — just with one ebook and maybe a bundle of ebooks — so you're never going to make it up to that kind of value. So this is important too: have a look at what people offer on their different levels of Kickstarter. In fact, here's my AI tip for the day. What you can do — what I did with my Buried and the Drowned campaign recently — is, you know, I'm happy uploading my book. I uploaded it to ChatGPT and said, “Tell me, what are some ideas for the different reward tiers that I can do on Kickstarter?” And it will give you some ideas for what you can do, what kind of bundles you might want to do. So bundling your backlist is another thing you can do — as upsells, or you can just do it like I did for Blood Vintage, where I did a horror bundle of four standalone horror books in one of the upper tiers. Bundling is a good way to do it, and also upselling your backlist is a really good way to up things. And also, if you do it digitally — for ebooks and audiobooks — there's a lot less time in fulfilment. Oriana on the biggest mistakes Jo: What are some of the top mistakes you see that mean the campaign doesn't fund, or there are other issues? Oriana: Totally. I mean, the biggest mistake I think authors make — or any creator — is overestimating their ability to reach their crowd. Making sure that your ambition matches your reach is the number one most important thing to come close to guaranteeing that you will be successful. If you're an emerging writer and you're still building your audience and you don't have that many followers or subscribers out in the world, you should not try to fund a multi-volume leather-bound omnibus. Do a real honest assessment of who's in your crowd, how to find them, what percentage of them are likely to support what you're doing, and then find a project that feels realistic based on those numbers. That's really the biggest thing, conceptually. Building a strong project page Oriana: As far as tips for a project page — again, back campaigns and look at what other people are doing. A project page can be either as simple or as complicated as you want to make it. You definitely want to talk about the book: what is in it, what you're writing. Do a trope card if you want — we're seeing those all over the site. Say what kind of book it is, and the specs: page count, trim size, cover design. Obviously if you're doing a special edition, exactly what sorts of bells and whistles, with a prototype if you can. But you can be really expansive from there. What are your inspirations? Who are your collaborators? What brought you to this work? What are some of the things that make you excited about your writing practice, your timeline, your budget? What made you choose these rewards and how you're going to produce them? All those sorts of things will make backers feel both more trusting that you will do the things you're promising, and just more excited to be part of your journey. Marketing your Kickstarter campaign Let's talk about marketing. First, a snippet from Oriana, and then I'll share specifics around marketing tips — many of which are useful if you're launching in any other way. Kickstarter's algorithm rewards attention Oriana: Being on Kickstarter will help you grow your audience, but it's definitely not everything. You really do need to bring your people first. Our algorithm works on attention, so any project that's getting clicks, getting backings, getting comments — our algorithm says, “Oh, people want to look at this. We will expose it to more and more people.” That means raising it up in search results, slotting it into various of the macros and carousels around the site. Our recommendation engine powers recommended projects on the top of campaigns and at the bottom of emails. We are doing a lot to make sure that projects are being surfaced to folks who want to see them. Talk about the book while you're writing it Jo: Talk and share about the book while you're writing it, even though you might not know what it will turn into. I always share my book research and projects in progress, so this was nothing new. But Pilgrimage was years in the making, so I had years of sharing aspects of it. I've shared pictures from every pilgrimage walk on Instagram at @jfpennauthor and Facebook at J.F. Penn Author, and sometimes Facebook The Creative Penn. I've talked on this podcast about each walk, and I've done solo episodes and blog posts about each on my Books and Travel podcast and blog. I also did a poll and shared my book cover design process, and then I did an article on why I ignored target-reader feedback in the end. All this meant that many in my community — including you listening — became aware of my solo walking and also my ecclesiastical interest, my architecture interest, and you enjoyed my photos along the way if you follow me on social media. So when I announced the launch, it was the culmination of years of build-up. Use the pre-launch page early Jo: Set up the Kickstarter pre-launch page as early as possible, and keep promoting it. You can launch a pre-launch page once Kickstarter has approved your project, and you don't have to have finished everything to make it available — just complete the personal and business setup, and fill in enough detail so they can verify your identity and judge the campaign to be real and within the guidelines, and not a scam or spam campaign. I started to promote my pre-launch page, and by the time we went live, I had people signed up on launch. Those people get an email from Kickstarter. Those people were responsible for my campaign funding within the first few minutes, and then taking it to 5x the target within the first 24 hours. Then I started to email my lists, and all of this type of thing. But it was those pre-launch signups that really kick-started — see what I did there? — the whole thing. The benefit of using Kickstarter for multiple projects is that previous backers are notified of your new project. This compounds the effect over time, and is why those who use Kickstarter successfully do multiple campaigns. Kickstarter SEO and on-platform marketing Jo: Kickstarter has its own ecosystem. There's a discovery algorithm that can help you find projects you might like as a backer, and there are different ways to search, but only certain aspects appear in the search. So your title, subtitle, and your header image need to be optimised so people can find you. Your story sales page needs to be clear, with a compelling pitch. People also have to want your rewards, so marketing has to be baked into the products you're offering and who you're trying to attract. Your video doesn't need to be a professional-level product, but it does need to connect with potential backers, so take the time to make a good one. If you've never made a video before, you will need time to upskill. Kickstarter also has social media. Use #KickstarterReads and tag @KickstarterReads. If your project funds quickly and has a good trajectory, you might get picked for the “Projects We Love” badge, which also gives you better discoverability. I got that pretty fast. You can also tag Kickstarter on social media and inform them of your campaign. Content marketing Jo: Content marketing is offering something useful or interesting or inspiring or funny or entertaining for free, in order to attract your target market so they buy your book. This might be an article or blog post, video, audio, podcast, social media, whatever. For fiction, it's usually a free book or a short story or other free examples of your writing that draw people in. Content marketing is my favourite form of marketing, as it is about attraction, not interruption. It also involves creating something in the world that lasts over time, as opposed to an ephemeral spike ad or a social media post that quickly disappears. Each has its place, of course, and I use them all. This podcast is content marketing, although it now also provides direct revenue in the form of corporate advertising and Patreon support. Thank you, patrons and advertisers — and I consider this to be part of my creative body of work. My Books and Travel podcast is also content marketing. Guest appearances for the launch Jo: For this launch, I did content marketing on my own sites and shows, as well as other people's, which I arranged and recorded in advance. I've also mentioned the campaign in the introduction to every one of these shows leading up to the launch and during the launch. I was on some podcasts: Sacred Steps with Kevin Donahue, Wish I'd Known Then… For Writers with Sara Rosett and Jami Albright, Travel Writing World with Jeremy Bassetti, and Into the Woods with Holly Worton. I also did several of my own. I did one on this feed. I did another on the Books and Travel feed. I also included two chapters from the audiobook on the Books and Travel podcast. All of these took time to prepare and produce, but each is a chance for another person to hear about the book. Plus, they're evergreen, and Pilgrimage is available for everyone to buy now, so I can point people at Pilgrimage on other stores. Use a redirection URL Jo: For all my marketing, I used JFPenn.com/pilgrimage, which I can redirect using the Pretty Links plugin on WordPress and point to wherever I want it to go. Before the launch, it went to the pre-launch page; then the campaign itself; and now it goes to the book page. Once I build a special landing page, it will go there. Depending on where you're listening will depend on where it goes, but that's JFPenn.com/pilgrimage. The URL needs to be easy to say out loud for use in podcast interviews and audio-first media. Email your list multiple times Jo: Some things change in book marketing — like the emergence of new platforms like TikTok — but one thing has stayed the same for decades: if you have an email list, you can always sell books. Your email list consists of people who have opted in to hear from you, so you can email them about normal launches as well as your Kickstarter campaign. I have two email lists: one for The Creative Penn around writing, and the other around J.F. Penn for my fiction. I emailed both lists multiple times at different times in the campaign. I use ConvertKit for my email, but there are other options for authors. Use referral links for tracking Jo: Use specific referral links for different aspects of the campaign for tracking returns. Kickstarter allows you to create different tracking links so you can link revenue to specific marketing events. For example, I used one link for my Creative Penn email list, another for my J.F. Penn email list, and yet another for my Facebook advertising. You can also add the Meta pixel and Google Analytics code to the campaign, which can also help with figuring out advertising. And if you don't know what those are, don't worry — you don't have to use them. Book images and social media Jo: I initially mocked up the book using cover images on MockupShots.com, and then resized them in Canva in order to create social media images. I later did a book photo shoot with the hardback in different places to give me more marketing assets to play with — all of which I will use over time as part of ongoing marketing. I prepared and scheduled social media posts to go out every day, and I did that in advance, primarily for Twitter at @thecreativepenn, my Instagram and Facebook at J.F. Penn Author, and also Facebook at The Creative Penn. It was a lot of work, but I really enjoyed it — weirdly — and I need to do more of this for my other books, especially as with Shopify, Facebook, and Instagram link directly into my store, so I can tag books. These days social commerce is a lot smoother through mobile, so someone can see an image on social, click through, and buy immediately. I also did some quotes from the book — so I did pictures, I also did quotes — and I blatantly used our cute British Shorthair cats, Cashew and Ramen, for marketing reasons. I use Buffer to schedule my social media, but there are other tools. I also asked some friends who are travel influencers to share the book, and I sent them the hardback in advance so they could review if they liked. Thanks to Sarah Baxter and Alastair Humphreys for sharing the book, and especially a big thank you to Anna McNuff, who gave birth to twins that week and still managed to share about Pilgrimage. Backer engagement and stretch goals Jo: Let's be clear — it was not natural for me to push a book every day for two weeks. I also felt awkward about engaging with backers multiple times, let alone the wider community who I was sure was sick of my book, but I did it anyway, as it was only a short campaign of two weeks. I sent four updates during the campaign to backers, some of which are visible to the public on my Kickstarter, and then I sent updates afterwards with delivery of the rewards. Although I did resist the stretch goals, as I mentioned earlier, I went with “Notes on Writing a Travel Memoir” and the backer live Q&A. I did scramble to decide on and deliver those, as I really didn't think I would need them — which is crazy. I had such low expectations of what I might achieve. But next time I would definitely plan stretch goals in advance and in more detail. Facebook advertising Jo: I did some Facebook ads for the campaign — although I should call them Meta ads, because they're also on Instagram. I primarily aimed them at my email lists and people who follow my pages, but also some wider reach using lookalike lists and walking interests. I used a tracking link, so I know that the revenue that came in through people backing it more than paid for the ads. So I would do more of this next time. Marketing things I didn't do Jo: I didn't try to get any press or traditional media attention, mainly because I would have had to approach outlets much earlier in the process. I didn't have the hardback finished until a few weeks before the campaign, rather than a few months before, which is when pitching for press is a better idea. I also didn't collaborate with other creators on Kickstarter, even though I knew other authors doing campaigns at the same time. A couple of people asked me about cross-promotion, but their campaigns were not at all related to Pilgrimage. As with all book marketing, there is only a point to cross-promotion if you target the same readers. I had intended to do some Facebook, Instagram, and YouTube Live videos, but I struggle with live videos in general — and especially when I'm tired — so I didn't go ahead with those. I might consider more of those next time. Do a survey for everyone Jo: My tip is — do a survey for everyone. As part of a campaign I previously backed, I noticed that I didn't actually need to do a survey for the digital backers, because they could just get the rewards if I emailed through Kickstarter. And sure enough, you can just email the BookFunnel links, the course discount code, etc., through the campaign. But this was a mistake. I should have done a survey for everyone. If you do a survey, you can get the real email, as some people use a cloaked email. You can also include a checkbox asking people if they want to sign up for your email list. Respecting backer data Jo: So while you do get the email addresses of everyone who backs your campaign in your backer report, you cannot just upload them to your email provider and start emailing them about your other books. Kickstarter's terms of use include the following: When you use Kickstarter, and especially if you create a successful project, you may receive information about other users, including things like their names, email addresses, and postal addresses. This information is provided for the purpose of participating in a Kickstarter project. Don't use it for other purposes and don't abuse it. This is about data protection and privacy laws. Basically, Kickstarter is the platform in this instance, and people have signed up to receive emails from Kickstarter, but not from you. All emails about the campaign go through Kickstarter, and you don't have permission to just upload that list to your own email system and start sending more emails. They have not specifically said they want that, unless they have in a survey with opt-in — which I didn't do. Of course, there are indirect ways to attract people to sign up for your list. My book Pilgrimage includes ways to hear from me further, so some backers will go on and sign up for my free thriller ebook at JFPenn.com/free, or my Author Blueprint at TheCreativePenn.com/blueprint. You can also do updates later, for example when you have a new campaign, and in this way Kickstarter acts as a different ecosystem for email. Should you consider a Kickstarter campaign for your book? Jo: To be honest — only if you consider this to be a career you want to invest in, and a platform you want to do more than one campaign with. If you just have one book or a couple of books, or you're just starting out, or you don't want to do marketing and connect with readers, then definitely don't do a Kickstarter. It is not some magic button that will make you money — like uploading to Amazon is not a magic button that will make you money. It takes time and effort to have a successful campaign. But if you do want to build a long-term author business, then selling direct should have some part to play, and Kickstarter is a great way to make more money per book and connect with readers. It's really only the beginning of the trend of authors selling direct, so don't worry — you can learn how to do this over time. Update for Bones of the Deep, my 7th campaign in April 2026 Jo: It was interesting to revisit my lessons learned and other people's tips, and really, there are only a few things that have changed. I love doing Kickstarter campaigns now Firstly, I absolutely love doing Kickstarter campaigns. I am not nervous at all anymore, and I am just so thrilled to produce gorgeous hardback editions of my books this way. I love delivering beautiful books and new stories or nonfiction to my readers. I love doing the discovery writing webinars and the coaching, and just in general, I appreciate the opportunity to publish this way. I feel like a “real author” — with beautiful hardbacks, doing a signing, getting photos and emails from readers who receive the books. Custom printing keeps expanding In terms of other changes, over the last few years since Pilgrimage, BookVault has expanded their custom printing, so now I have custom endpapers, sprayed edges, different kinds of foil, as well as the silken paper and the ribbon and photos inside. These gorgeous editions are my personal creative reason to keep doing campaigns. I love saying “I made this!” And over time, I would love to get all my backlist into special editions. A repeatable process I'm still doing similar kinds of rewards — the book in all editions — and it's all finished so it's lower stress. Even the audiobook narration is done, so I can fulfil immediately. There's just the live discovery writing webinar to do, and stretch goal Q&A and consulting sessions. I'm also doing bundles, and all my backlist gets bundled in the add-ons, so I have a repeatable process, which makes things easier. Using AI in production I'm using more AI, specifically in the images and video. I love making book images with ChatGPT and Gemini's Nano Banana, and story images with Midjourney, and I use ElevenLabs with my voice clone for audiobooks. I fill in all the details in the AI section of the Kickstarter page, so you can go have a look at that and model it as you like. Spike income, realistic expectations I still like the spike income — but to be clear, my campaigns have varied in terms of financial success, as would be expected given they are all so different. My highest was Writing the Shadow at over £36,000 ($48,000), and my lowest was The Buried and the Drowned, a short story collection, at just under £8,000 ($10,700) — not a surprise at how different they are, given the audiences. Together my campaigns have now made £105,868 (just over $140,000), which I am very happy with. And of course, that's just the beginning, as then I put the books on my stores — JFPennBooks.com and CreativePennBooks.com — and on the usual platforms. A sustainable launch rhythm I still like the project approach — the short-term campaign focus — as I am good at sustaining marketing energy for a short period, and then I can drop off again. As I discussed with Sara Rosett last week as well, it feels sustainable for my career, unlike constant social media or ads. Lower-key marketing this time around I'm putting a lot less energy into marketing in general, relying on pre-launch signups over months of build-up as I talk about my writing process on the podcast, then emailing my lists, announcing it here, and scheduling some social media. It's pretty low-key these days, and that is a happy thing. However, for this campaign, I am planning to run some Meta ads direct to the campaign page, since I have Claude Code/Cowork to help me set them up and run them and crunch the data — and that takes the strain off considerably. More campaigns to come I will definitely be doing more Kickstarter campaigns, most likely a nonfiction one next. I am so glad I was able to get over my fears and do that first one, and I hope that encourages you to consider what might be possible for you and your book. So, if you'd like to check out my campaign for Bones of the Deep — even if you don't want the book, you can always model the sales page, or check out the book trailer — it's at JFPenn.com/bones. That link will go to the Kickstarter campaign from 20 April until early May 2026, and will then redirect. The post Kickstarter Tips for Authors: Rewards, Shipping, Marketing, and Lessons Learned first appeared on The Creative Penn.

Mon invitée sait exactement comment fonctionnent les médias, donc préparez vous à prendre des notes, parce qu'aujourd'hui on rentre dans le dur : Quand faut-il communiquer auprès de la presse, avec quels outils, comment identifier les bons journalistes, et comment les démarcher, quelles sont les règles de communication, comment se préparer à une interview, et comment s'assurer qu'on a dit tout ce qu'il fallait dire. Bref, on vous détaille toute la stratégie de relation presse, je vous propose d'accueillir tout de suite Clara Armand Delille.Autres épisodes qui pourraient vous plaire :Comment construire une stratégie RP avec Delphine MargotComment construire un communiqué de presse---------------Pour travailler avec moi vous pouvez :> Choisir une formationStratégie Persona : Comprenez vos clientsStratégie Emailing : Faites décoller votre base emailsStratégie Indépendante : Communiquez en ligne (liste d'attente)Stratégie Advocacy : Donnez les clés de LinkedIn à vos employés (à venir)> Réserver une heure de conseils personnalisés> Devenir partenaire du Podcast du Marketing---------------

This week we look into the White Sanitarium in Wichita Falls, Texas! It's been a creepy place for years! But it currently is a private residence so please don't go there trying to ghost hunt!  SponsorMaster Class – MasterClass.com/graveyard Cowboy Revolution Apparel https://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://austinghosts.com/white-sanitarium/https://www.tripadvisor.com/ShowUserReviews-g56891-d8567463-r333045328-Dr_White_s_Sanitorium_Old_Insane_Asylum-Wichita_Falls_Texas.htmlhttps://www.wichitafallstx.gov/DocumentCenter/View/19742/Wichita-Falls-Time-Line-1872-1993?bidId=https://www.texashauntedhouses.com/real-haunt/dr-whites-sanitorium.htmlhttps://www.onlyinyourstate.com/experiences/texas/haunted-asylum-txhttps://austinghosttours.com/white-sanitarium-wichita-falls/http://www.tripp-online.com/sanitarium.htmlhttps://www.tshaonline.org/handbook/entries/wichita-falls-state-hospitalhttps://www.texasmonthly.com/being-texan/patient-observation/https://wildstorm.wordpress.com/2015/10/15/dr-whites-sanitorium-wichita-falls-tx/https://texashillcountry.com/old-asylum-most-haunted-north-texas/https://www.hauntedrooms.com/texas/haunted-placeshttp://www.texasescapes.com/MikeCoxTexasTales/Haunted-Asylum-of-Wichita-Falls.htmhttps://www.onlyinyourstate.com/texas/haunted-asylum-tx/http://legendtripping.com/white-sanitarium-better-known-as-old-insane-asylum-texas/https://medium.com/@maryannpoll/haunted-destinations-white-sanitarium-wichita-falls-tx-5dece908068chttps://austinghosts.com/white-sanitarium/https://austinghosttours.com/white-sanitarium-wichita-falls/https://www.tripp-online.com/sanitarium.htmlhttps://texashillcountry.com/texas-solving-1897-airship-mystery/

>> Téléchargez gratuitement la checklist complète pour être cité par ChatGPT et les LLM

Le persona est souvent vu comme du blabla marketing. Dans cet épisode, je tord le cou à cette idée une bonne fois pour toute en vous proposant 9 situations où comprendre votre persona est crucial.Autres épisodes qui pourraient vous plaire :Le ciblage psychologiqueComment créer un persona ?Peut-on avoir plusieurs persona ?---------------Pensez à vous abonner au Podcast du MarketingÀ rejoindre ma  newsletterEt à me laisser un  avis 5 étoiles sur iTunes ou Spotify---------------Vous pouvez aussiVous rendre visible en sponsorisant le Podcast du Marketing ou sa newsletterGagner en clarté avec mes accompagnements marketingMe faire intervenir sur une conférenceMe suivre sur Linkedin--------------CMO, webinaire, base email, cas concrets, stratégie ia, openai et gpt, contenu long, chatgpt et ia, omnicanalité, algo linkedin, positionnement, valeur client, marketing digital, actualité seo, geo, lancement offre, parcours client, directeur marketing, directrice marketing, interview de cmo, relation presse, relations presse, inbound marketing, créer du contenu, conseils d'experts, stratégie client,Digital, email marketing, formation marketing, influence digitale, landing page, lead magnet, mailing list, management, marketeux, marketing digital, stratégie marketing, stratégie de marque, branding, stratégie de communication, emails automatisés, erreurs marketing, stratégie d'acquisition, digital, stratégie marketing, mailing list, formation marketing, accompagnement marketing, sprint marketing, advocacy marketing, conseil marketing.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Let's look at the legend of the Burrunjor! Is it real? Is it a relic of an older animal? Or is it an offshoot of a current animal that we just haven't seen yet?SponsorMe Undies – MeUndies.com/graveyard (Code: graveyard)Cowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYTCheck out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.netOur ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.historicmysteries.com/myths-legends/burrunjor/29658/https://genesispark.com/exhibits/cryptozoological-evidence/the-theropod-enclosure/the-burrunjor-of-the-australian-outback/https://cryptidz.fandom.com/wiki/Burrunjorhttps://dinofroz.fandom.com/wiki/Megalaniahttps://www.reddit.com/r/Paleontology/comments/z2y35j/did_megalania_interact_with_humans_in_australia/https://austhrutime.com/megafauna_dreamtime.htmhttps://australian.museum/learn/australia-over-time/extinct-animals/megalania-prisca/https://www.firstlighttravel.com.au/australian-travel-blog/aboriginal-mythology-some-truths-revealedhttps://monsterloretour.podbean.com/e/35-megalania-are-giant-lizards-living-large/https://obscurban-legend.fandom.com/wiki/Burrunjor?utm_source=chatgpt.comhttp://www.genesispark.com/…/th…/the-burrunjor-of-australia/http://www.unexplained-mysteries.com/forum/index.php…http://cryptozoo-oscity.blogspot.com/…/burrunjor-living-din…https://en.wikipedia.org/wiki/Tyrannosaurushttps://www.reddit.com/r/Cryptozoology/comments/1m3nb8m/the_true_history_of_the_burrunjor_hoax_part_two/

>> Téléchargez gratuitement la checklist complète pour être cité par ChatGPT et les LLM

TV Royalty Scarlett Moffatt joins Grace this week, she's also back on our screens for I'm A Celebrity All Stars and we catch up on all the chaos of the season! We also take it back as Scarlett gives us a behind the scenes look at Goggle Box and meeting her finance. The pair also chat about their dreams of having gay children, wedding planning and conspiracy theories!

La fondatrice de Voxe, l'une des plus grosses newsletter de France, a accepté de venir au micro du Podcast du Marketing pour nous donner sa stratégie d'acquisition, et je vous préviens elle est tellement simple qu'elle en est désarmante : tout le monde peut la mettre en place.Vous pouvez vous abonner à Voxe et suivre Leonor de Roquefeuil sur LinkedIn.Autres épisodes qui pourraient vous plaire : *Emailing, les secrets de la reine du marketing : Amy PorterfieldPourquoi l'email marketing est LA stratégie à prioriser---------------

Let's talk about Mackinac Island! The island itself has a fascinating history and, because it was an old burial ground, it's super haunted!SponsorsMe Undies- MeUndies.com/graveyard (Code: graveyard)Go check out Cowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.theinnatstonecliffe.com/blog/the-full-history-of-mackinac-island-indigenous-roots-colonial-power-and-timeless-legacyhttps://www.thepernateam.com/blog/the-complete-history-of-mackinac-island-from-sacred-ground-to-americas-car-free-time-capsule/https://restless-viking.com/2021/01/28/mackinac-island-history/https://www.mackinacisland.org/blog/post/a-look-at-mackinac-island-history-through-the-centuries/https://www.mackinacparks.com/explore/history/fort-mackinac-history/https://www.mackinacisland.org/do/history/https://sites.middlebury.edu/borderrites/native-mackinac/https://www.mackinacisland.org/blog/post/the-fascinating-past-of-mackinac-islands-skull-cave/https://www.uptravel.com/things-to-do/arts-history-and-culture/native-american-culture-history/https://www.interlochenpublicradio.org/northern-michigan/2011-11-08/historic-burial-site-found-during-hotel-excavationhttps://www.nps.gov/articles/burial-practices.htmhttps://www.michiganhauntedhouses.com/real-haunt/grand-hotel.htmlhttps://moonmausoleum.com/the-luxurious-haunting-at-the-grand-hotel-at-mackinac-island/https://hauntedus.com/michigan/mission-point-resort/#:~:text=Perhaps%20the%20most%20well%2Dknown,life%20on%20a%20nearby%20cliffside.https://innonmackinac.com/5-local-legends-from-mackinac-island-youve-never-heard/https://moonmausoleum.com/skull-cave-on-mackinac-island-and-the-spirits-haunting-it/https://www.theinnatstonecliffe.com/blog/devils-kitchen-mackinac-island

>> Téléchargez gratuitement la checklist complète pour être cité par ChatGPT et les LLM

A listener asks how to negotiate scholarships, especially when schools claim they don't negotiate. Ben and Nathan advise always asking for more and using competing offers as leverage.  But, they stress the importance of being ready to walk away from an offer that doesn't meet your needs.Also in this episode- Handling burnout from LSAT studying - A logical reasoning question about a mushroom allergy- Whether job prestige helps in law school admissionsStudy with our Free Plan⁠⁠Download our iOS app⁠Watch Episode 552 on YouTubeCheck out all of our “What's the Deal With” segmentsGet caught up with our ⁠Word of the Week⁠⁠ library0:00 Burn Out. Need Advice.17:43 How to Negotiate50:45 Test D Question –- Mushroom Allergy1:00:36 Studying Abroad1:15:28 Pearls v. Turds1:21:28 Job Prestige1:26:43 Losing Study Progress1:36:38 Word of the week – gravamen

Quand je parle de marketing digital, 9 fois sur 10 on me répond réseaux sociaux. Et là je lève les yeux au ciel

Dans cet épisode, nous explorons un levier encore largement sous-estimé en marketing : le dark social.Vous allez comprendre pourquoi une grande partie de votre impact ne se joue pas en public, mais dans les conversations privées. Nous décortiquons les mécanismes qui rendent ces échanges si puissants en acquisition, et surtout comment les activer concrètement.Au programme :Ce qu'est réellement le dark social et pourquoi il échappe à vos outilsPourquoi les recommandations privées convertissent mieuxLes types de contenus qui se partagent naturellement en DMComment inciter votre audience à parler de vous en privéLes bonnes pratiques pour mesurer sans dénaturerDes exemples concrets et activables immédiatementSi vous cherchez à générer des leads plus qualifiés sans dépendre uniquement des algorithmes, cet épisode va changer votre approche.---------------Pensez à vous abonner au Podcast du MarketingÀ rejoindre ma  newsletterEt à me laisser un  avis 5 étoiles sur iTunes ou Spotify---------------Vous pouvez aussiVous rendre visible en sponsorisant le Podcast du Marketing ou sa newsletterGagner en clarté avec mes accompagnements marketingMe faire intervenir sur une conférenceMe suivre sur Linkedin--------------CMO, webinaire, base email, cas concrets, stratégie ia, openai et gpt, contenu long, chatgpt et ia, omnicanalité, algo linkedin, positionnement, valeur client, marketing digital, actualité seo, geo, lancement offre, parcours client, directeur marketing, directrice marketing, interview de cmo, relation presse, relations presse, inbound marketing, créer du contenu, conseils d'experts, stratégie client,Digital, email marketing, formation marketing, influence digitale, landing page, lead magnet, mailing list, management, marketeux, marketing digital, stratégie marketing, stratégie de marque, branding, stratégie de communication, emails automatisés, erreurs marketing, stratégie d'acquisition, digital, stratégie marketing, mailing list, formation marketing, accompagnement marketing, sprint marketing, advocacy marketing, conseil marketing.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Welcome to First Principles. This is Part 1 of our full conversation with Ankit Nagori, founder and CEO of Curefoods.Ankit joined Flipkart as the 22nd employee after cold emailing its founders at a book fair with almost no relevant experience and within six years he was Chief Business Officer. He then co-founded Cult with Mukesh Bansal, built it into one of India's most recognised fitness brands, and spun out Curefoods in the middle of a pandemic when the business was down to 2 crores a month.In this half, Rohin and Ankit get into what those Flipkart years really felt like, what talent density means and whether you can actually design for it, and how Curefoods found its footing when everything was falling apart.________This episode was produced by Uddantika Kashyap and mixed and mastered by Rajiv CN.Write to us at fp@the-ken.com with your feedback, suggestions, and guests you would want to see on First Principles.If you enjoyed this episode, please help us spread the word by sharing and gifting it to your friends and family.

Vos clients n'achètent pas un produit, ils achètent une transformation. Ne laissez pas vos clients deviner quel va être le changement que vous leur apporterez. Dites-leur. Et ça c'est la promesse. Je vous dis tout dans cet épisode.Autres épisodes qui pourraient vous plaire : Comment parler de prix avec Sélim NiederhofferPourquoi vos clients ne font pas ce qu'ils disent------------------------------

This week we look into Glamis Castle! There is a long history at Glamis Castle! And as we know places with this much history usually have some really cool hauntings! SponsorMaster Class: MasterClass.com/graveyard Check outCowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYTCheck out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.netOur ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.glamis-castle.co.uk/castle-gardens/about-glamis-castle/timeline/https://www.undiscoveredscotland.co.uk/glamis/glamiscastle/index.htmlhttps://www.glamis-castle.co.uk/castle-gardens/about-glamis-castle/https://www.historichouses.org/house/glamis-castle/history/https://www.discoverbritain.com/heritage/castles/glamis-castle-angus/https://great-castles.com/glamisghost.htmlhttps://www.historic-uk.com/HistoryMagazine/DestinationsUK/The-Battle-of-Sheriffmuir/https://www.nationalarchives.gov.uk/education/resources/jacobite-1715/account-sheriffmuir/https://aspectsofhistory.substack.com/p/the-jacobite-uprising-and-the-battlehttps://adventuresinhistoryland.com/2016/02/01/sheriffmuir-1715/https://great-castles.com/glamisghost.htmlhttps://www.glamis-castle.co.uk/event/ghosts-at-glamis/https://www.scottish-paranormal.co.uk/post/i-investigated-glamis-castle-a-paranormal-dream-fulfilledhttps://www.reddit.com/r/UnresolvedMysteries/comments/7uczs2/who_or_what_is_the_monster_of_glamis_castle/https://thelittlehouseofhorrors.com/glamis-castle/https://www.hauntedrooms.co.uk/glamis-castle-angus-scotlandhttps://www.reddit.com/r/Ghosts/comments/1f9sskc/first_time_seeing_ghosts_of_glamis_castle/?utm_source=chatgpt.comhttps://ghostwatch.com/paranormal-report/residual-hauntings/scotland/glamis-castle/?utm_source=chatgpt.comhttps://steemit.com/travel/@saraalafi/the-tongueless-woman-of-glamis-castlehttps://great-castles.com/glamisghost.htmlhttps://www.glamis-castle.co.uk/event/ghosts-at-glamis/https://www.scottish-paranormal.co.uk/post/i-investigated-glamis-castle-a-paranormal-dream-fulfilledhttps://www.reddit.com/r/UnresolvedMysteries/comments/7uczs2/who_or_what_is_the_monster_of_glamis_castle/https://thelittlehouseofhorrors.com/glamis-castle/https://www.hauntedrooms.co.uk/glamis-castle-angus-scotlandhttps://www.reddit.com/r/Ghosts/comments/1f9sskc/first_time_seeing_ghosts_of_glamis_castle/?utm_source=chatgpt.comhttps://ghostwatch.com/paranormal-report/residual-hauntings/scotland/glamis-castle/?utm_source=chatgpt.comhttps://steemit.com/travel/@saraalafi/the-tongueless-woman-of-glamis-castle

Pourquoi refuser des clients peut accélérer votre croissanceDire oui à tout, c'est souvent perçu comme une bonne stratégie. Plus d'opportunités, plus de clients, plus de chiffre d'affaires.Mais en réalité, c'est souvent ce qui freine votre croissance.Dans cet épisode, on aborde un levier contre-intuitif mais extrêmement puissant : apprendre à dire non. Non aux mauvais clients, non aux projets mal alignés, non aux opportunités qui vous éloignent de votre vraie stratégie.Vous allez comprendre pourquoi le “non” n'est pas une perte… mais un accélérateur. Ce que vous allez apprendre dans cet épisodePourquoi dire oui à tout dilue votre marketing et votre positionnementComment identifier les “faux bons clients” qui vous ralentissentEn quoi le “non” renforce votre image de marque et votre désirabilitéComment refuser une opportunité sans fermer de portesPourquoi moins de clients peut générer plus de croissanceLes étapes concrètes pour mettre en place votre stratégie du “non”---------------Pensez à vous abonner au Podcast du MarketingÀ rejoindre ma  newsletterEt à me laisser un  avis 5 étoiles sur iTunes ou Spotify---------------Vous pouvez aussiVous rendre visible en sponsorisant le Podcast du Marketing ou sa newsletterGagner en clarté avec mes accompagnements marketingMe faire intervenir sur une conférenceMe suivre sur Linkedin--------------CMO, webinaire, base email, cas concrets, stratégie ia, openai et gpt, contenu long, chatgpt et ia, omnicanalité, algo linkedin, positionnement, valeur client, marketing digital, actualité seo, geo, lancement offre, parcours client, directeur marketing, directrice marketing, interview de cmo, relation presse, relations presse, inbound marketing, créer du contenu, conseils d'experts, stratégie client,Digital, email marketing, formation marketing, influence digitale, landing page, lead magnet, mailing list, management, marketeux, marketing digital, stratégie marketing, stratégie de marque, branding, stratégie de communication, emails automatisés, erreurs marketing, stratégie d'acquisition, digital, stratégie marketing, mailing list, formation marketing, accompagnement marketing, sprint marketing, advocacy marketing, conseil marketing.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Let's look at Bonnie & Clyde! First, we'll look into a brief history of their life and crimes and then get into the reality of their deaths. Hollywood has romanticized their lives and deaths to make it more cinematic than it was. Then we cover where their ghosts are claimed to be seen.SponsorMe Undies- MeUndies.com/graveyard (Code: graveyard)Go Check OutCowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://blogs.loc.gov/headlinesandheroes/2022/01/famous-couples-bonnie-and-clyde/https://www.britannica.com/biography/Bonnie-and-Clyde-American-criminalshttps://texashighways.com/culture/history/what-do-we-really-know-about-bonnie-and-clyde-and-their-legacy-in-dallas/https://www.ebsco.com/research-starters/history/bonnie-parkerhttps://www.tshaonline.org/handbook/entries/parker-bonniehttps://www.biography.com/crime/bonnie-parkerhttps://www.tshaonline.org/handbook/entries/barrow-clyde-chesnuthttps://www.biography.com/crime/clyde-barrowhttps://www.ebsco.com/research-starters/history/clyde-barrowhttps://www.notesoniowa.com/post/bonnie-clyde-rob-stuart-iowa-time-machine-april-16-1934https://64parishes.org/entry/capture-of-bonnie-and-clydehttps://pelicanstateofmind.com/louisiana-love/history-of-bonnie-and-clyde-gas-station-in-gibsland-louisiana/https://www.paraboxmonthly.com/2025/bonnie-and-clyde?srsltid=AfmBOoryzLvqpp_OtGXnDQhT_43n17BY4iKYFC1RvlB4aOgkHycGaJyQhttps://dallasterrors.com/the-infamous-outlaws-bonnie-clyde/https://www.stronghold-nation.com/history/myth/the-ghosts-of-bonnie-clydehttps://www.reddit.com/r/Ghosts/comments/ahk38s/bonnie_and_clyde_field_trip/https://mykisscountry937.com/louisiana-bonnie-clyde-ghosts/https://pelicanstateofmind.com/louisiana-love/19-real-haunted-places-louisiana/https://texashideout.tripod.com/spirits.html

There is no reason to sugar coat this: the online space is so crowded and noisy. So you standing out should be top priority. Today on Star of Your Brand I am breaking down my 3 C's method for building a stand out brand. Get ready to take notes and feel fired up! And make sure to join The BW Membership to participate in the upcoming Self Promotion Challenge. Go to starofyourbrand.com If you are new here, welcome to the Star of Your Brand Podcast, with me, Jaya Rose! You are in the right place if you are an impact-driven entrepreneur building an impactful personal brand. On the show, we talk about growing your brand with strategic visibility and embodied magic! JOIN BOLD WOMEN IN BUSINESS MEMBERSHIP: https://thejayarose.com/the-bw Please share this episode on your social media or with a friend who will benefit from it!  Get Social with Jaya Rose! IG: https://www.instagram.com/with... TIKTOK: https://www.tiktok.com/withjay... FB Personal Page: (follow): https://www.facebook.com/jaya.... Website: https://thejayarose.com/START-... Contact Email: mailto:jaya@thejayarose.com Please don't pitch yourself (or your clients) to the show. Jaya hand selects interviews and does mostly solo shows. Emailing a pitch WILL NOT help your chances of getting on the show.  Subscribe to the Podcast! CLICK HERE TO SUBSCRIBE! If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe to the podcast app on your mobile device. Leave us an iTunes review! CLICK HERE TO LEAVE A REVIEW! Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave a review on iTunes. Video marketing, online visibility, personal branding, speaking, camera confidence

Let's look at the Devil's Tower. There are many legends about the Devil's Tower and lately there have been a lot of theories put out on the internet about it… but what is the truth? Check out Cowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.reddit.com/r/geography/comments/1atleqn/devils_tower_wyoming_a_large_butte_it_reaches/https://www.mentalfloss.com/article/504106/7-majestic-facts-about-devils-towerhttps://www.nps.gov/deto/planyourvisit/basicinfo.htmhttps://travelwyoming.com/listing/devils-tower-national-monument/2466/https://www.geowyo.com/devils-tower--black-hills.htmlhttps://iugs-geoheritage.org/geoheritage_sites/devils-tower-mateo-tepe/https://pubs.usgs.gov/bul/1021i/report.pdfhttps://www.nps.gov/deto/learn/nature/tower-formation.htmhttps://www.visitrapidcity.com/blog/post/the-story-of-devils-tower-national-monument/https://www.yellowstonepark.com/road-trips/road-trip-stops/visit-wyoming/devils-tower-wyoming/https://www.wyohistory.org/encyclopedia/protecting-public-land-frank-mondell-theodore-roosevelt-and-devils-tower-nationalhttps://visitgillettewright.com/devils-tower-story/https://sacredland.org/devils-tower-united-states/https://indianlaw.org/projects/past_projects/cheyenne_riverhttps://www.nps.gov/deto/learn/historyculture/reverence.htmhttps://www.yellowstonepark.com/road-trips/road-trip-stops/visit-wyoming/devils-tower-wyoming/https://www.visitrapidcity.com/blog/post/the-story-of-devils-tower-national-monument/?utm_source=chatgpt.comhttps://www.facebook.com/photo.php?fbid=522150500744736&set=a.103457282614062&id=100088493708890https://www.snopes.com/fact-check/last-giant-silicon-tree-1899/https://en.wikipedia.org/wiki/List_of_tallest_treeshttps://www.reuters.com/article/world/fact-checkdevils-tower-is-not-a-tree-idUSKBN25H2EH/https://www.snopes.com/fact-check/roots-devils-tower/https://www.facebook.com/reel/1220429726578916

Today we were talking about promoting your business when there is crisis in the world. And let's be real… That is all the time. I talk about how to approach the marketplace when there is crisis happening. How to build a brand that creates enough trust so people buy from you, and the mindset that will help you consistently show up even when you want to hide in bed under the covers. If you are new here, welcome to the Star of Your Brand Podcast, with me, Jaya Rose! You are in the right place if you are an impact-driven entrepreneur building an impactful personal brand. On the show, we talk about growing your brand with strategic visibility and embodied magic! JOIN BOLD WOMEN IN BUSINESS MEMBERSHIP: https://thejayarose.com/the-bw Please share this episode on your social media or with a friend who will benefit from it!  Get Social with Jaya Rose! IG: https://www.instagram.com/with... TIKTOK: https://www.tiktok.com/withjay... FB Personal Page: (follow): https://www.facebook.com/jaya.... Website: https://thejayarose.com/START-... Contact Email: mailto:jaya@thejayarose.com Please don't pitch yourself (or your clients) to the show. Jaya hand selects interviews and does mostly solo shows. Emailing a pitch WILL NOT help your chances of getting on the show.  Subscribe to the Podcast! CLICK HERE TO SUBSCRIBE! If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe to the podcast app on your mobile device. Leave us an iTunes review! CLICK HERE TO LEAVE A REVIEW! Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave a review on iTunes. Video marketing, online visibility, personal branding, speaking, camera confidence

Send Jackie A Message!In this episode, Jackie Murphy breaks down why 40% of your studio's revenue should be coming from your email list, why most studio owners are dramatically underusing this channel, and the exact identity shift required to go from "I don't want to bother people" to becoming a CEO who uses email to lead and generate revenue. You'll learn why announcing a workshop is not the same as selling it, how to build an email cadence that actually converts, and why staying quiet isn't humility—it's a disservice to the students who need you most.If your email list feels like an afterthought right now, this is your wake-up call.Timestamped Outline[00:00] The 40% revenue benchmark from email[02:10] How much money you're leaving on the table[03:15] The “I don't want to bother people” mindset trap[04:40] Why monthly newsletters don't generate sales[06:00] Announcing vs. selling (and why they're not the same)[07:30] The CEO identity shift studio owners must make[09:55] How many emails it actually takes to fill a workshop[11:30] Email marketing as a skill you must practice[14:00] Jackie's free masterclass invitationKey Takeaways✔️ 40% of your studio's revenue should come from email marketing✔️ Sending one monthly newsletter is not a marketing strategy✔️ Announcing an offer is not the same as selling it✔️ Emailing multiple times is service — not spam✔️ CEOs lead people to action (teachers just share information)✔️ Selling through email is a skill you build, not something you “just know”✔️ If you're emailing less than 3 times per week, you're underutilizing your listPull Quotes"Announcing isn't selling. CEOs lead people to action—they follow up, they speak directly to objections, and they invite repeatedly.""Email marketing is a skill, just like teaching Pilates is a skill. You learned it, you practiced, you got better. Email is the same.""People want to hear from you. They signed up for your email list. They opted in. They want to read your emails, and they want to buy.""Inviting them to buy isn't being salesy. It is you doing your job.""Every single email you send moves people forward—it helps them see a problem they didn't know was there, a solution they didn't know existed."FAQHow often should a yoga studio send marketing emails?Yoga and Pilates studios should aim to send 3–5 emails per week, with a mix of nurture and sales emails. One monthly newsletter is not enough to drive consistent revenue.What percentage of revenue should come from email marketing?Approximately 40% of total monthly revenue should come from your email list if leveraged correctly.How many emails should I send to promote a workshop?Typically 5–12 emails during a promotion window, each addressing different objections, benefits, or angles.How do I stop feeling salesy?Reframe selling as service. If your workshop helps people, inviting them repeatedly is leadership — not pressure.What's the difference between announcing and selling?Announcing shares information once. Selling guides someone toward a decision through repeated, persuasive communicatioWork with Jackie Murphy Say Hi on Instagram @studioceoofficial 3 Marketing Mistakes Yoga & Pilates Business Owners Make: https://www.jackiegmurphy.com/3-marketing-mistakes Join The Studio CEO Program: https://www.jackiegmurphy.com/studioceo

Think cold calling, emailing, or texting is the best way to connect with land and house sellers? Think again. In this episode of The Land Academy Show, Steven Jack Butala and Jill DeWit break down the real-world effectiveness—and legality—of the top outreach methods investors use today. From awkward cold calls and ignored texts to a single strategy that actually works, they cut through the noise to reveal what's worth your time and what could land you in hot water. If you've ever wondered how top land investors consistently close deals, this is the episode you've been waiting for.

This week we discuss the Superstition Mountains and the Lost Dutchman's Mine. The history of the mountains is vast but we'll get in some important parts. And the legends of the mountains are even more interesting! SponsorMaster Class – MasterClass.com/graveyard Check outCowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytcode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.visitphoenix.com/sonoran-desert/parks/superstition-mountains/https://www.ajpl.org/superstition-mountain/https://www.superstitionmountain.com/history-of-the-superstition-mountains-13c809.htmlhttps://azstateparks.com/lost-dutchman/explore/sciencehttps://www.visitmesa.com/things-to-do/outdoor-activities/superstition-mountains/https://www.tripadvisor.com/Attraction_Review-g28924-d219471-Reviews-Superstition_Mountains-Arizona.htmlhttps://dustandtribe.com/2021/01/04/a-very-short-history-of-the-superstition-wlderness/https://www.wonderfulmuseums.com/museum/superstition-mountain-museum/https://group6apachejunction.wordpress.com/hohokam-culture/https://theazjones.com/ancient-salado-cave-dwellings-in-the-superstition-wilderness/https://www.wonderfulmuseums.com/museum/besh-ba-gowah-archaeological-park-and-museum-globe-az/https://oan.srpmic-nsn.gov/traditional-form-of-oodham-calendar-explored/https://www.potawatomi.org/blog/2018/04/05/district-5-gene-lambert-april-2018/https://azstateparks.com/lost-dutchman/explore/the-dutchmanhttps://winehikingsociety.com/the-superstition-mountains-legends-gold-and-ghostly-mysteries/#:~:text=Many%20hikers%20and%20campers%20have,your%20next%20ghost%2Dhunting%20destination.https://joslynchase.com/the-enduring-legend-of-the-lost-dutchman/https://maxwelljourneys.medium.com/the-mysterious-and-haunted-superstition-mountains-a-journey-through-time-and-legends-6d04bafd6af3https://www.searchscottsdale.com/blog/the-spooky-secrets-of-the-superstition-mountains.htmlhttps://www.facebook.com/groups/americansouthwest/posts/1377838889512248/https://seeworldnotseaworld.blog/2021/09/12/the-superstitions-the-most-haunted-mountain-range-in-america/

This week let's look at the Rock of Gibraltar! The history of this place is incredible and it ties in directly to the haunting associated with it! SponsorMe Undies – MeUndies.com/graveyard (Code: graveyard) Check outCowboy Revolution Apparelhttps://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.gibmuseum.gi/our-history/brief-history-of-gibraltarhttps://www.historic-uk.com/HistoryMagazine/DestinationsUK/History-of-Gibraltar/https://www.visitgibraltar.gi/historyhttps://www.merlinenergy.co.uk/geoliday-gibraltar/https://science.nasa.gov/earth/earth-observatory/gibraltar-bay-western-mediterranean-sea-7285/https://dlab.epfl.ch/wikispeedia/wpcd/wp/r/Rock_of_Gibraltar.htmhttps://phoenicia.org/gibraltar.htmlhttps://www.odysseytraveller.com/articles/pillars-of-hercules/https://gibraltar-intro.blogspot.com/2015/10/bc-pillars-of-hercules-if-ordinary.htmlhttps://www.blackgate.com/2016/09/07/phoenician-and-roman-cadiz-the-original-pillars-of-hercules/https://www.livius.org/articles/place/pillars-of-heracles/https://www.historic-uk.com/HistoryMagazine/DestinationsUK/History-of-Gibraltar/https://nuttersworld.com/ancient-trade-routes-mediterranean-sea/ancient-maritime-trade-routes-mediterranean-sea/https://www.brimstoneuxo.com/uxo-news/wwii-air-raids-gibraltar/https://www.usni.org/magazines/proceedings/1971/october/gibraltar-monument-seapowerhttps://www.mi5.gov.uk/history/world-war-ii/the-battle-for-gibraltar

This week we take another trip to Florida and discuss the Florida Skunk Ape! Have you heard of the Skunk Ape? What is it? Is it a different species of Sasquatch? Is it just a stinky Bigfoot? What is it? Go check out Cowboy Revolution Apparel  https://cowboyrevolution.com/?ref=adamgyt  (Code: ADAMGYT) Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.net Our ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.countere.com/home/floridas-bigfoot-everglades-dave-shealy-legend-of-the-skunk-apehttps://miamihaunts.com/the-everglades-skunk-ape/https://www.ebsco.com/research-starters/social-sciences-and-humanities/skunk-ape-cryptozoologyhttps://abc3340.com/amazing-america/floridas-skunk-ape-the-smelly-legend-lurking-in-the-swampshttps://abc3340.com/amazing-america/floridas-skunk-ape-the-smelly-legend-lurking-in-the-swampshttps://www.countere.com/home/floridas-bigfoot-everglades-dave-shealy-legend-of-the-skunk-apehttps://science.howstuffworks.com/science-vs-myth/strange-creatures/skunk-ape.htmhttps://www.onlyinyourstate.com/state-pride/florida/skunk-ape-rumor-has-it-flhttps://www.floridamuseum.ufl.edu/southflorida/habitats/cypress-swamps/flora-fauna/https://www.worldatlas.com/animals/animals-of-the-florida-everglades.htmlhttps://www.nationalparkstraveler.org/park/subpage/everglades-wildlife-and-invasive-specieshttps://evergladesactivities.com/blog/wild-animals-florida-everglades/https://www.smithsonianmag.com/science-nature/trail-floridas-bigfoot-skunk-ape-180949981/?utm_source=chatgpt.comhttps://www.westpalmbeach.com/the-skunk-ape/?utm_source=chatgpt.comhttps://en.wikipedia.org/wiki/Skunk_apehttps://www.outdoorhub.com/stories/2025/03/07/stalking-mysterious-skunk-ape-floridas-swamplands/?utm_source=chatgpt.comhttps://science.howstuffworks.com/science-vs-myth/strange-creatures/skunk-ape.htm?utm_source=chatgpt.com

The Chump Line kick's off the hour, then George Clooney was caught in the Epstein files emailing with him. Then, Howie talks about things adults told him as a kid that weren't true.  Visit the Howie Carr Radio Network website to access columns, podcasts, and other exclusive content.

This week we look into the Caspian Sea! There are legends still told about the Caspian Sea… let's look at a few and look into the nature of the Caspian Sea SponsorsMaster Class – MasterClass.com/graveyard for 15% offCheck OutCowboy Revolution Apparel https://cowboyrevolution.com/?ref=adamgytCode: ADAMGYT Check out our sources below for more info and to continue learning!Please Rate & Review us wherever you get your Podcasts! Mail us something: GYT PodcastPO Box 542762Grand Prairie, TX 75054Leave us a Voicemail or shoot us a text!430-558-1304Our WebsiteWWW.GraveYardPodcast.comPatreonhttps://www.patreon.com/GraveYardTalesYoutube: Youtube.com/c/GraveYardTalesRumble – GraveYard Tales PodcastDo you want GraveYard Merch?!?!Go to https://graveyardtales.dashery.com/ to get you some! Thank You Darron for our Logo!! You can get in touch with Darron for artwork by searching Darron DuBose on Facebook or Emailing him at art_injector@yahoo.comThank you to Brandon Adams for our music tracks!! If you want to hear more from Brandon check him out at:Soundcloud.com/brandonadamsjYoutube.com/brandonadams93Or to get in touch with him for compositions email him at Brandon_adams@earthlink.netOur ContactsWWW.GraveYardPodcast.comEmail us at: GraveYardTalesPodcast@gmail.comFind us on social media:X(Twitter): @GrveYrdPodcastFacebook: @GraveYardTalesPodcastInstagram: @GraveYardTalesPodcastSourceshttps://www.britannica.com/place/Caspian-Seahttps://tehranconvention.org/en/tchttps://www.naturalhistorymag.com/features/112161/fate-of-the-caspian-seahttps://www.ebsco.com/research-starters/earth-and-atmospheric-sciences/caspian-seahttps://saaee-aquaculture.com/en/blog/37/type-of-caspian-sea-fishhttps://www.fishbase.se/identification/RegionSpeciesList.php?e_code=154https://www.caspianseal.org/infohttps://www.oneearth.org/species-of-the-week-caspian-seal/https://www.scribd.com/document/837107288/Manna-Atropat-Albaniahttps://udi.az/en/0047.htmlhttps://www.livius.org/articles/place/hyrcania/https://regionplus.az/en/articles/view/7336https://www.iflscience.com/theres-a-ghost-island-in-the-caspian-sea-birthed-by-a-mud-volcano-77584https://www.tasteiran.net/stories/10041/iran-caspian-sea#:~:text=The%20Caspian%20Sea%20has%20its%20own%20mythology%2C,hidden%20hidden%20treasures%20all%20over%20the%20coast.https://www.obscurehistories.org/post/baku-s-maiden-tower-zoroastrian-legends-architectural-mysteries