Podcast appearances and mentions of sam renouf

We caught up with the key leaders of the PTO regarding the T100 and some  questions for 2024/2025 season. Sam Renouf (0:00-22:00)Dylan McNeice (22:05-55:00)WE HAVE MERCH, BUY THE MERCH! Link belowhttps://shorturl.at/15t3lSubscribe on Youtubehttps://www.youtube.com/@protrinewsGet 20% off with Code: PTN at checkouthttps://telyrx.com/PTNJoin waterfall racing teamhttps://www.waterfallracing.com/Open waterfall bank accounthttps://www.waterfallbank.com/Buy some nutrition use code PTN at Checkouthttps://getrawnutrition.com/Disclaimer: The contents and opinions expressed on this podcast are ultimately exaggerated (often wildly) for comedic effect. All opinions presented are for entertainment purposes only. Any statements seeming to refer to any specific person, place, institution, or event are probably not about it or you and almost impossible to prove legally, anyway. It might be you, but probably not and nobody really cares. Especially you, Pat. It's not always about you

Today we sit down with CEO of the PTO and boss of the T100 World Tour Sam Renouf to ask him all of the hard questions on drafting, doping, race courses, Miami + London, athletes not taking the T100 world tour seriously but being under contract and much, much more. The Feed - Your one stop shop for all your triathlon needs http://www.thefeed.com/triathlonhour Pillar Performance - Go to Pillar Performance for VITAMINC - 15% off Ultra Immune C for the months of September, October & November.  TTH15 - 15% off site-wide for first time users Nerd Belts - Use the discount code TTH20 at checkout for 20% off your order https://www.nerdbelts.com/

Performance data has long played a role in the way sport is presented on television. From football to formula one, we're familiar with commentators referencing statistics to help explain what we're watching.  But increasingly, the most sought after data points are those that exist within the body of the athlete. Heart rate and other biometric data is fast becoming a storytelling device to illuminate and augment what we see on our screen. But how does it work? Who is it really aimed at? How much does it cost and who's paying? To answer these and many other questions we've put together the supply chain of the key players who are charged with delivering next generation sports coverage, and who are telling stories that deliver biometric data of athletes in real time. Guests:James Haigh is co-CEO and co-Founder of We Are Sweet, a technology company servicing many leading sports rights holders with content-driven digital platforms. Barry Flanigan is chief strategy officer at Aurora Media Worldwide, sports production company.Sam Renouf is CEO of PTO, the Professional Triathletes OrganisationUnofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner' on Apple, Spotify, Google, Stitcher and every podcast app. If you're interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

What has tempted Singapore's newly retired Olympic champion Joseph Schooling out of retirement? It's the Singapore T100, which returns to Marina Bay for the second year. Tune in as Sam Renouf, CEO of the Professsional Triathletes Organisation, tells us all about what we can expect at the event happening in the hear of the Lion City this weekend! Got a story to tell? Get in touch with us!edanker@sph.com.sg | raushan@sph.com.sgSee omnystudio.com/listener for privacy information.

This week Yanni and co-host Charlie chat with Sam Renouf, CEO of the Professional Triathletes Organisation (PTO). Sam joined the organisation in 2019 has been central to the organisation's strategy and development since. We kick off the conversation by setting the scene, with Sam discussing the inception and evolution of PTO, including its recent partnership with World Triathlon. He digs into the organisation's goal of becoming a more consumer-facing brand with its T100 Triathlon World Tour and outlines the strategies for growing a sustainable fan base for triathlon. "It's taken us a couple of years to figure out the right model. But we think that in the T100 we have something unique," he says. "We're like the PGA Tour from a governance structure because we've got the athletes and the pros. We're Formula One with this season long narrative with glamorous locations. And we're the World Marathon Majors with the mass participation. So really it's super exciting." We were keen to chat with Sam about the role technology plays in the roadmap for the T100 series. Tech, Sam explains, will be baked into almost every element of the series – from its broadcast and commentary, to the sponsorship proposition and management of mass participation rankings.  Sam also mapped out the PTO's funding model, with the likes of Michael Moritz as a lead investor, alongside Warner Bros. Discovery. And with the prospect of the organisation securing further funding to accelerate the growth of the T100, it's going to be a fascinating journey to watch. Timestamps: 10:46 – Evolution of PTO's business model 25:11 – Importance of technology and investment from Warner Bros. Discovery 29:39 – Consolidating high-value audience with first-party data 30:21 –  Using data for sponsorship, media, and direct-to-consumer 35:09 – Storytelling and technology in triathlon 40:59 – Bringing non-endemic sponsors into triathlon 43:50 – Building revenue streams for triathletes 53:18 – The future of the PTO

The Groundsmen meet one of the most impressive of young CEOs in sport. Sam Renouf of the PTO tells us about the progress of triathlon and the T100 in the last 3 years and where to now. Brought to you by Web3 Sports Ventures.

Jack is joined by Sam Renouf, CEO of the PTO, to bring you behind the scenes stories and discussion from behind the scenes of the 2024 PTO Tour. Locations, athletes, Ironman, doping, drama, etc etc etc it's all on this one. Sign up to PATREON to listen to bonus weekly exclusive podcasts + support The Triathlon Hour here -  https://www.patreon.com/thetriathlonhour The Feed - Your one stop shop for all your triathlon needs https://thefeed.com PILLAR PERFORMANCE - Go to Pillar Performance first-time customers of PILLAR can use the code 'TTH15' at checkout to receive 15% off the full PILLAR Performance range. Lever Movement - Discount code TTH for 20% off store wide LEVER Movement – Lever Movement WYN REPUBLIC - DISCOUNT CODE: TTH15 for 15% off your order!  wynrepublic.com (USA/International) wynrepublic.com.au (Australia/NZ)  

We are back! With one of the most anticipated podcasts to date. Find out everything you need to know for the new PTO schedule for 2024. Enjoy, support our partners belowGet 30% off Code: PTNhttps://telyrx.com/Join waterfall racing teamhttps://www.waterfallracing.com/Open waterfall bank accounthttps://www.waterfallbank.com/Try AG1 and get a FREE 1-year supply of Vitamin D3K2 which promotes healthy bones AND 5 free AG1 Travel PacksdrinkAG1.com/protrinewsBuy some new gogglesthemagic5.com/ptnWorld Triathlon- 25% off Code: PROTRI23https://www.triathlonlive.tv/Disclaimer: The contents and opinions expressed on this podcast are ultimately exaggerated (often wildly) for comedic effect. All opinions presented are for entertainment purposes only. Any statements seeming to refer to any specific person, place, institution, or event are probably not about you and almost impossible to prove legally, anyway. It might be you, but probably not and nobody really cares. Especially you: Kaiden. It's not always about you.

Embrace them or not, New Year's Resolutions are a chance for us to imagine who or what we want to become and set goals to be achieved in the year to ahead.  For PTO Chief, Sam Renouf, look for more races and dimensions in 2024.   Show Sponsor: UCAN LIVSTEADY was purposefully designed to work with your body, delivering long-lasting energy you can feel. LIVSTEADY's unique time-release profile allows your body to access energy consistently throughout the day, unlocking your natural ability to finish stronger and recover more quickly!    In Today's Show Endurance News - PTO Chief Doubles Down; Apple Watch 9 Debacle; IMWC Documentary Streaming Saturday What's new in the 303 - Colorado's Ride, Without Limits, BBSC Race Schedule and Reg Fee Increase Tip of the Week - Fuelin Fueling to Athlete Training Needs   Endurance News:   PTO Chief on How They Are Doubling Down To Take Triathlon Mainstream What the Apple Watch Ban Could Mean for the Tech Giant's Fitness Plans   What's New in the 303: While on the topic of New Year's goals. I imagine what we can do with 303 and our podcast. I imagine and plan the rides and races I will do in 2024. Yes, I'm ready to register the day Colorado's Ride opens and it's already on the work calendar.   Colorado's Ride Registration opens January 5, 2024 https://coloradosride.com/ August 19-23   Without Limits 2024 TRIATHLON SEASON and Price Increase 1/1. June 1st – Colorado Triathlon - 51% Full June 15th – XTERRA Lory Triathlon - Only 4 slots remaining July 14th – Boulder Peak Triathlon July 28th – Steamboat Lake Triathlon - 64% Full August 4th - Stagecoach Gravel Triathlon - 55% Full August 18th – Outdoor Divas Triathlon September 7th - Littlefoot Sprint Triathlon September 22nd – Oktoberfest Sprint Triathlon June-August – Stroke & Stride Series - 6 Pack is 55% Full   June 1st – Colorado Triathlon - 51% Full Sprint Triathlon Individual: $95 until 1/1, $100 until 4/1, $105 until 5/28 at midnight Olympic Triathlon Individual: $115 until 1/1, $125 until 4/1, $135 until 5/28 at midnight Olympic Duathlon Individual: $115 until 1/1, $125 until 4/1, $135 until 5/28 at midnight Aquabike (Olympic Bike Course): $95 until 1/1, $105 until 4/1, $115 until 5/28 at midnight   BBSC Price Hikes on 1/1 2024 is almost here! What are your New Year's Resolutions? We encourage you to find new challenges, achieve new goals and continue to support our local events. Prices for all 2024 races increase at 11:59pm MST on Dec 31st. Use code NY2024 before 1 Jan and SAVE $20 Save $10 with the code and $10 by registering before the increase in price.   Tip of the Week:   If you are doing the RIGHT training RIGHT, no two training days are exactly the same. So it would make sense, that the way we FUEL our training days shouldn't be exactly the same either. But what do we adjust, when do we adjust, and how much do we adjust our fueling based on the physical needs of the day?   That is exactly what I aimed to learn with Scott Tindal of Fuelin as guest host of the TriDot Podcast that's publishing on January 1st. Checkout Podcasts (tridot.com)   Coaching with Rich:   Learn more about TriDot Pre Season Project Learn more about RunDot Pre Season Project More information on RichSoaresCoaching.com      

Sam Renouf is the Founder and CEO of the Professional Triathletes Organization. In this conversation, we talk about the challenges of professionalizing and mainstreaming endurance sports, pro athlete welfare, generating more casual fans for sports like trail running, and we get into some of the details of the PTO's relationship with Ironman.  Sponsors:Naak - use code SINGLETRACK15 at checkout on their website (https://www.naak.com/) to get 15% off your purchase.Rabbit - use code Singletrack20 at checkout on their website (https://www.runinrabbit.com/) to get 20% off your next order.Oladance - use code ST at this link (https://oladance.com/ST) to get $30 off the Oladance OWS2 headphones.Brooks Running - check out their High Point clothing collection and new and improved Cascadia 17 shoe at this link (https://www.brooksrunning.com/singletrack).Kodiak Cakes - use code Singletrack15 at checkout on their website (https://kodiakcakes.com/singletrackpodcast) to get 15% off your next order.Links:Follow Sam on LinkedInListen to Sam on the Triathlon HourSam's interview on SlowTwitchPTO WebsiteFollow Finn on Instagram, Strava, YoutubeSupport the show

C.E.O of the PTO Sam Renouf joins us to make a huge announcement about the PTO's future. *Sign up to PATREON to support the show (for only $1 USD per week it is the main reason the show is still going. We bloody appreciate it!) -https://www.patreon.com/howtheytrain/ PILLAR PERFORMANCE - https://pillarperformance.shop/pages/htt-podcast EVERYTHING HAS 20% AUTOMATICALLY DISCOUNTED OFF IT AT CHECKOUT.    FORM GOGGLES - *Go to httphttps://form-affiliates.pxf.io/c/4001856/1337646/16166?trafsrc=affiliate&u=http%3A%2F%2Fwww.formswim.com%2F and enter code HTT15 at checkout for 15% off your purchase of FORM goggles which includes one year of access to premium membership for free    

Enjoy the banter. We had some technical difficulties but started with Sam Renouf mid sentence. Visit our sponsors below and buy some stuff. https://wynrepublic.com/https://levermovement.com/

Mark catches up with Sam Renouf the CEO of the PTO. After two years does Sam think the PTO is heading in the right direction and does he think the PTO has a viable business plan to make middle distance/PTO Open triathlon watchable and profiatable?

This week we chat with Sam about all the plans for the PTO in the coming years, the European Open and the new points and prize criteria. Join waterfall racing team https://www.waterfallracing.com/Open waterfall bank accounthttps://www.waterfallbank.com/Lawnmower 4.0Code: Protrinews20https://www.manscaped.com/products/

Will the PTO do full Ironman distance racing? Will they do a PTO world championships? The future and direction of Pro & Age Group PTO racing and do the PTO care about AG racing or not? Netflix documentaries, money/sustainability, does Sam agree with me that the Collin's Cup needs to go and lots more. *Sign up to PATREON to support the show (for only $2 AUD/$1 USD per week it is the only reason the show is still going. We bloody appreciate it!) -https://www.patreon.com/howtheytrain/ *Use code 'HTT20' to get 20% off your Pillar Performance order https://pillarperformance.shop/ *To sign up for Hell of the West visit https://www.hellofthewest.com/ *Go to httphttps://form-affiliates.pxf.io/c/4001856/1337646/16166?trafsrc=affiliate&u=http%3A%2F%2Fwww.formswim.com%2F and enter code HTT15 at checkout for 15% off your purchase of FORM goggles which includes one year of access to premium membership for free

Ironman CEO Andrew Messick was te gast in de How They Train podcast, maar dat gesprek liep allesbehalve soepel. Wat gebeurde daar nou eigenlijk? Hoe kwam het dat er zo gigantisch langs elkaar heen werd gepraat? En dan Sam Renouf, PTO CEO, die pissig werd omdat 3athlon.nl de datum en locatie van de Collins Cup publiceerde, die de PTO zelf per ongeluk online had gezet. Verder komen het succes van de Norseman, Frodeno's nieuwe Canyon, een aantal eigen triathlon-ervaringen en de grootverdieners binnen de sport voorbij.

On this week's Triathlete Hour, we're talking to Sam Renouf, the CEO of the Pro Triathletes Organization. One big note: We had some tech difficulties while recording, between internet connectivity and traveling; we still managed to put together a great episode, but there is some volume differences between Sam and our host, Kelly. Please stick with us, it'll be worth it! Sam tells us how he got started in tri, why he took the CEO job, and what the PTO is doing to try and change the sport. And first, Laura Siddall is back from her 7th place finish at the Ironman World Championship for Sid Talks. We get the inside scoop from St George: Did her glass bowl make it home? And then we chat about the PTO's new Pro-Am format and look forward at the two big mid-distance regional championships this weekend. RELATED: PTO Tour Announces Two Majors, a Pro-Am, and Age-Group Races for 2022 Outside+ members can also watch the replay of the PTO Pro-Am here.

On this week's Triathlete Hour, we're talking to Sam Renouf, the CEO of the Pro Triathletes Organization. One big note: We had some tech difficulties while recording, between internet connectivity and traveling; we still managed to put together a great episode, but there is some volume differences between Sam and our host, Kelly. Please stick with us, it'll be worth it! Sam tells us how he got started in tri, why he took the CEO job, and what the PTO is doing to try and change the sport. And first, Laura Siddall is back from her 7th place finish at the Ironman World Championship for Sid Talks. We get the inside scoop from St George: Did her glass bowl make it home? And then we chat about the PTO's new Pro-Am format and look forward at the two big mid-distance regional championships this weekend. RELATED: PTO Tour Announces Two Majors, a Pro-Am, and Age-Group Races for 2022 Outside+ members can also watch the replay of the PTO Pro-Am here.

In this episode: Overuse injuries are very common amongst professional triathletes and high performing age groupers alike. The conventional wisdom has always been that these are due to overloading training combined with insufficient recovery. New research now also suggests an important role for psychological and psychosocial stressors as well. I review the published evidence. Also, a discussion with the CEO of the Professional Triathlete's Organization (PTO) Sam Renouf. Sam educates me on the reasoning for the PTO and how it is aiming to improve our sport for professionals and age groupers alike and why we should celebrate their success and collaboration with WTC and Clash. Segments: [06:36]- Overuse injuries and the association with psychological stressors [17:45]- Sam Renouf Links Sam Renouf https://www.protriathletes.org (Sam's Website)

The long-anticipated podcast has finally arrived. Hear from the man that is behind the epic rise of the PTO 

70.3 Lanzarote and Challenge Puerto Varas. Sam Renouf coming soon.. 

Matt Lieto and Sarah True are joined by the CEO of the PTO (Professional Triathletes Organisation), Sam Renouf, to talk about how the PTO is changing the face of triathlon as a business

JASON CHESHIRE: INFINIT NUTRITION (00:18:04) We bring Jase back to the show to talk about what's happening in the world of Infinit plus we have a competition for our coffee club for a Floe Bottle Infinit Hydration Pack. WORKOUT OF THE WEEK: (00:27:53) A new twist on VO2 intervals. HOT PROPERTY INTERVIEW: SAM RENOUF (00:42:27) We bring Sam Renouf, CEO of the PTO, back to the show to talk about 2021 and their plans for 2022. ONE STEP AHEAD: (01:23:41) Weight training and losing weight. LINKS: More about MitoQ at https://www.mitoq.com/ Training Peaks discount at https://www.fitter.co.nz/about-radio 10% off INFINIT Nutrition at https://www.fitter.co.nz/about-radio More about Infinit Nutrition Australia at https://www.infinitnutrition.com.au/ More about Floe Bottle at https://www.floebottle.com/ More about the PTO events at https://events.protriathletes.org/ Link to Workout of the Week study at https://pubmed.ncbi.nlm.nih.gov/34814113/ Link to One Step Ahead study at https://pubmed.ncbi.nlm.nih.gov/34623696/ CONTACT US:  Learn more about us at http://www.fitter.co.nz        Mikki Williden can be found at https://mikkiwilliden.com/

Sam Renouf is the CEO of the Professional Triathlete's Organisation. We talk to him to hear about the success of the Collins' Cup in 2021, the impact of increasing prize money on the Pro field, the launch of the new PTO Tour events, and hear how the PTO are opening up their races to Age Groupers this year. Sponsorsprecisionfuelandhydration.comThis show is brought to you by Precision Fuel & Hydration, who have a range of tools and products to help you personalise your fuelling and hydration strategy so that you can perform at your best. Long time listeners of the show will know them as “Precision Hydration”, but they've changed their name to reflect the fact that they've been helping athletes nail both aspects of their performance for a long time now.Everyone sweats differently and the amount of fuel we require varies depending on factors like the duration and intensity of our activity, so a one-size-fits-all approach to fuelling and hydration just doesn't cut it. Head to precisionfuelandhydration.com and use their free online Sweat Test and Quick Carb Calculator to understand your fluid, electrolyte and carbohydrate needs during training and racing. Then book a free one-to-one video consultation with the team to refine your hydration and fuelling strategy for your next race.As a listener of the show you can get 15% off your first order of fuelling and hydration products - listen to the show for the discount code! Quick Carb CalculatorFree online Sweat TestBook a free 20-minute hydration and fueling strategy video consultationDidn't catch the discount code to get 15% off your first order of fueling and hydration products, drop Andy and the team an email at hello@precisionhydration.com and they'll be happy to help youLike what you heard in this interview? Join hundreds of other age group triathletes making the most of their limited training time, training with Team OxygenAddict! http://team.oxygenaddict.com - The most comprehensive triathlon coaching program for busy age groupers. To find out more, You can book a zoom, phone or skype call with Rob or the Team here Join the Oxygenaddict Triathlon Community page on facebook here: https://www.facebook.com/groups/666558563716897/Listen on Spotify: http://bit.ly/OATriPodSpotifyListen on iTunes: http://bit.ly/OATriPodiTunes

Die Professional Triathletes Organisation öffnet ihre Rennen für Agegrouper – und CEO Sam Renouf beantwortet die Fragen von Frank Wechsel und Nils Flieshardt dazu. Außerdem: Was motiviert Agegrouper zum Sport?

The Professional Triathletes Organisation took the triathlon world by storm with the inaugural Collins Cup event, as well as the new professional triathlete ranking system in 2021. On the podcast this week, we chat with PTO CEO Sam Renouf about what they've got in store for 2022.

The PTO announced their PTO Tour to kick off in 2022. A series of big prize pro races with age group races too!  To get the specifics on this and what it could mean for the future of professional racing we are joined by the CEO of the PTO, Sam Renouf. Sam gives you all the information you need to understand how you can experience the PTO Tour. Sam also discusses the removal of Kristian Blummenfelt's record from the PTO website and what sort of records we could see in the future. For more information about MX Endurance: http://www.mxendurance.com   To sign up as a podcast member and get a whole bunch of benefits head to  https://www.mxendurance.com/podcast   To watch this podcast as a video visit: https://bit.ly/3vzSss2    Podcast artwork from https://www.youtube.com/watch?v=OCHVwEDQZFY    Claim your free Off-Season Strength Training Plan: https://mxendurance.com/free-plan   Or check MX Endurance out on Social Media:  Facebook https://www.facebook.com/TeamMaccax/ Twitter: https://twitter.com/mxendurance  Instagram: https://www.instagram.com/mxendurance    For any questions, comments or suggestions send us an email at podcast@mxendurance.com      You can follow James at https://www.instagram.com/bale.james85    You can follow Tim at https://www.instagram.com/tford14    If you want the down low on the PTO then sign up for their mailing list: http://bit.ly/PTOMXEndurance 

This week we have an interview with PTO CEO Sam Renouf. We talk about their latest announcements.  We also have News, Discussion of the Week, and Q&A's. 

Welcome to The Greg Bennett show, an AnyQuestion podcast hosted by Former Professional Olympic and World Champion Athlete Greg Bennett.  Greg chats with the world's greatest athletes and high performers to find out how they got to the top of the world and how they are able to sustain it.  This week Greg chats with CEO of the PTO … Sam Renouf. Sam is a former elite triathlete from Great Britain, and he also served as a commentator for the 2012 Olympic Games in London. His vision and passion for what the sport of Triathlon can be is contagious.

FITTER RADIO is delighted to be partnering again with MITOQ. ULTRO EARBUDS COMPETITION FOR OUR COFFEE CLUB MEMBERS: (00:15:31) ED WHITING: (00:17:59) Ed won the free race entry competition to IRONMAN 70.3 Taupo. We find out a bit more about him. ONE STEP AHEAD: (00:30:08) Sun protection and diet. HOT PROPERTY INTERVIEW: SAM RENOUF (00:41:30) We bring Sam Renouf – CEO of the PTO - back to the show to talk Collins Cup, PRO-AM series and how it'll all look next year! FITTER COACHES BEVAN MCKINNON & TIM BRAZIER: (01:20:30) Bev and Tim review the week's racing. LINKS: More about MitoQ at https://www.mitoq.com/ Ultro Earbuds at https://www.ultroaudio.com/ Training Peaks discount at https://www.fitter.co.nz/about-radio More about INFINIT Nutrition at http://www.infinitnutrition.com/ 10% off INFINIT Nutrition at https://www.fitter.co.nz/about-radio Collins Cup at https://thecollinscup.com/ PTO at https://protriathletes.org/ More about the Collins Cup athttps://thecollinscup.protriathletes.org/ More about IM703 Taupo at https://www.ironman.com/im703-taupo More about IM703 Sunshine Coast at https://www.ironman.com/im703-sunshine-coast Mikki's ‘Mondays Matter' Programme at https://mikkiwilliden.com/mondays-matter CONTACT US: Learn more about us at http://www.fitter.co.nz Mikki Williden can be found at https://mikkiwilliden.com/

The inaugural Collins Cup takes place on August 28, 2021 in Samorin, Slovakia. 36 of the world's best long-course triathletes will take part in a team competition to see who dominates the sport, in a USA vs. Europe vs. Internationals format. On the podcast, the CEO of the Professional Triathletes Organization (PTO), Sam Renouf, explains how the competition will work and what to expect in this made-for-TV event.

What would you do if you had a blank sheet of paper and wanted to create a new type of sports rights holder.  That's the question posed in this conversation with Sam Renouf, Chief Executive of the Professional Triathlete Organisation, a body part owned by the best athletes in the world and backed by Sir Michael Moritz, one of the most successful tech investors of the last twenty years, via his company Sequoia Capital.  What is the opportunity for the PTO to build a media and commercial programme around a new event schedule starting with https://thecollinscup.protriathletes.org/ (The Collins Cup), a Ryder Cup-type international team format that pits the best in the world together on 28th August.  This is a way in to questions facing every sports rights holder as they seek to navigate a global marketplace of fans with fast changing expectations of how they want to consume elite sport.  If you like the podcasts you'll love the Unofficial Partner newsletter, that goes direct to the inbox of thousands of senior executives across the global sports business every Thursday.  To join them, sign up via http://unofficialpartner.com/ (unofficialpartner.com) 

What would you do if you had a blank sheet of paper and wanted to create a new type of sports rights holder. That's the question posed in this conversation with Sam Renouf, Chief Executive of the Professional Triathlete Organisation, a body part owned by the best athletes in the world and backed by Sir Michael Moritz, one of the most successful tech investors of the last twenty years, via his company Sequoia Capital. What is the opportunity for the PTO to build a media and commercial programme around a new event schedule starting with The Collins Cup, a Ryder Cup-type international team format that pits the best in the world together on 28th  August. This is a way in to questions facing every sports rights holder as they seek to navigate a global marketplace of fans with fast changing expectations of how they want to consume elite sport. If you like the podcasts you'll love the Unofficial Partner newsletter, that goes direct to the inbox of thousands of senior executives across the global sports business every Thursday. To join them, sign up via unofficialpartner.com 

2020 saw the introduction of the Professional Triathletes Organisation and their first event, the PTO Championship in Daytona. It also saw lots of people asking the same questions about the PTO. What are they? What is their business model? How do they plan to make money? Why don't they get along with Ironman?  This week we are joined by the CEO of the PTO, Sam Renouf to answer all of your questions about the PTO. Sam was incredibly open, honest and candid with his answers to all of your questions. By the end of this episode we hope you will understand what the PTO is, what they want to do and how they want to do it. To find out more about the PTO visit: https://protriathletes.org  For more information about MX Endurance: http://www.mxendurance.com   To sign up as a podcast member and get a whole bunch of benefits head to www.mxendurance.com/podcast    Claim your free Off-Season Strength Training Plan: https://mxendurance.com/free-plan   Or check MX Endurance out on Social Media:  Facebook https://www.facebook.com/TeamMaccax/ Twitter: https://twitter.com/mxendurance  Instagram: https://www.instagram.com/mxendurance    For any questions, comments or suggestions send us an email at podcast@mxendurance.com      You can follow James at https://www.instagram.com/bale.james85    You can follow Tim at https://www.instagram.com/tford14    If you want the down low on the PTO then sign up for their mailing list: http://bit.ly/PTOMXEndurance 

Sam Renouf, CEO of the PTO joins us for a in-depth chat on how our GREAT sport can grow to new heights! However, what seems to be holding "us" back? Could it be that there is a near monopoly within the sport of Triathlon, where the end game is to disperse earnings to share-holders rather than boosting development? Regardless, Professional athletes can be the seed(s) that spread tremendous growth! We need to unite, compete and ultimately fight for what we believe in!   Follow us on Instagram at @realtripodcast for updates on new episodes.    Individual Instagram handles: Garrick Loewen - @loeweng Nicholas Chase - @race_chase Jackson Laundry - @jacksonlaundrytri

On today's edition of The Aid Station we head to London to meet Sam Renouf, CEO at Professional Triathletes Association and the first person I've interviewed for the show to have had COVID-19. Sam talks about the debilitating impact of the virus which both he and his wife Nat, who is a doctor, contracted. He talks about the challenges and opportunities that the virus has created for the newly founded PTO including the cancellation of their inaugural event The Collins Cup which was due to have taken place in Slovakia at the end of May and will now take place at the same time next year. One of the opportunities has been the chance to support their elite athletes by distributing the $2.5million year-end ranking purse early to ensure that athletes can survive the shutdown. "Its an interesting dynamic for the athletes, many of whom had to deal with the massive mental knock of the Olympics being postponed." "We are seeing how they are responding differently to the potential opportunities. Some are seeing it as the chance to really focus on improving on a specific area and going all out while others see it as a time to pull back, take some time out and focus on their health". Watch the interview with Sam here https://youtu.be/2yhJ69aeISY