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In our first podcast takeover episode, I had the pleasure of being interviewed by Jay Berkowitz, the host of the Ten Golden Rules of Internet Marketing for Law Firms podcast. Together, we crafted the 10 Golden Rules of Generating Referrals Without Asking for attorneys. Whether you're an attorney aiming to improve your referral strategy or a business owner looking to expand your network, this episode is filled with actionable strategies and valuable tips applicable to any industry. Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/366
Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZsWant me to give you some help with your content business? Book in a call with me to discuss working together: https://www.voics.co/scheduleAsking Rory Sutherland what actually grows a business… Most founders get this completely backwards.They obsess over sales tactics…And completely neglect marketing.But the truth is:Sales and marketing aren't separate.They're one system that feeds your entire business.Marketing pulls attention.Sales converts it.Customer experience keeps them.We break down how overdelivering in your marketing eliminates most sales objections before they even show up.Because the reality is:The best marketing manufactures perceived value BEFORE the sale.The best sales process simply monetizes trust already created.And the best retention happens because you delivered real value.You don't need a 47-step sales funnel.You need world-class positioning, a clear message, and an offer that solves a real problem.This episode goes deep on how to:Create demand BEFORE you ever sellBuild surface area so luck compoundsMake your sales process almost automaticRetain clients through actual delivery, not promisesThis is the game for anyone serious about scaling in 2025.(0:00) The Psychology of Marketing (04:18) How to Create Real Value (09:24) Fame as a Business Lever (13:40) The Science of Long-Term Marketing (18:12) Amazon vs Revolut: The Power of Real Customer Service (23:22) The Ethics of UX: Why Friction Breaks Trust (27:49) The Power of Transaction Utility (34:38) How Price Framing Changes Consumer Behavior (42:44) Should You Offer Guarantees(46:19) Why Rich People Dress Poorly (And Why It Works) (50:02) Netflix's Marketing Breakthrough (56:00) How to Increase Perceived Value of Products(58:37) The Role of Marketing in Modern Business Support the show
This week, I'm sharing my conversation with Behavioral Economics and Author, Etinosa Agbonlahor. Etinosa is the author of the book “How to Talk to Your Parents About Money”, a guide to having important financial conversations. Passionate about helping people improve their financial wellbeing, Etinosa works with organizations to understand the psychology behind financial decisions and uses this knowledge to achieve better results for clients and businesses. Her work has been featured in MarketWatch, Morningstar, and other leading platforms, highlighting her focus on how behavior drives financial outcomes. In our conversation, Etinosa and I talk about: Why its important to challenge rules of thumb and our own biases when it comes to using our money The importance of preparing ourselves difficult conversations and using ‘I' statements to approach topics gently The nuances of meeting the other person where they're at and understanding where and when to push more And so much more... Get her book: How To Talk To Your Parents About Money Find More from Etinosa: https://etinosaa.com/ ---------------------------------------------------------------------------------------------------------- Are you interested in working 1:1 with me? I'm now officially a Certified Money Coach (CMC)® where I work with you to create greater balance, a higher consciousness and help you transform your relationship with money. This goal of this work is to guide you to a deeper understanding of the unconscious beliefs and patterns we carry that create stress and fear and hold us back from living the life that you want. You can book a quick 15-minute call here so I can learn more about you and your goals for the program. I'm so excited to be able to connect with you on a deeper level and help you discover what's blocking you from living the life you really want!
In Episode 223 of Growing Pains with Nicholas Flores, Dr. Dan Ariely, author and Professor of Psychology and Behavioral Economics at Duke University and a founding member of the Center for Advanced Hindsight, reveals how to conquer regret and rethink life's choices. From surviving severe burns to facing personal attacks and a wave of misinformation during COVID, Dan shares insights on making the ‘last chapter' of life meaningful, embracing risk, and overcoming fear of change. Learn why we cling to open doors and how empathy can bridge divides. You can find Dan, his books like Predictably Irrational, Misbelief, and The Upside of Irrationality, as well as his current work, online (danariely.com). You can also find him on YouTube/X/Instagram (@danariely) and on Facebook (@danarielyofficial). 05/07/2025
In episode 462, Dr. Matthew Reyes takes over as host to explore the University of Oklahoma's specialized MBA program tailored for construction professionals. Dr. Reyes and guest Bradley Hartmann discuss the origins of the program, challenges faced, and curriculum designed to build stronger leaders in the construction industry. Reyes and Hartmann delve into the importance of leadership training, communication skills, and decision-making tools like the 'inversion booklet' and 'Better Decisions App'. The episode emphasizes the need for practical, experience-based learning and the potential for continuous improvement in leadership abilities. 02:22 Curriculum Development and Industry Needs 04:21 Bradley's Involvement and Course Design 07:40 Leadership Training and Mental Models 13:11 Case Studies and Student Engagement 16:03 Leadership Definitions and Overcoming Imposter Syndrome 20:46 Tools for Leadership Development 28:38 Decision-Making and Predictive Tools 33:01 Behavioral Economics and Leadership 35:42 Conclusion and Future Iterations This episode is brought to you by The Simple Sales Pipeline® —the most efficient way to organize and value any construction sales rep's roster of customers and prospects in under 30 minutes once every 30 days. *** If you enjoyed this podcast, please leave a review on Apple Podcasts. Your feedback will help us on our mission to bring the construction community closer together. If you have suggestions for improvements, topics you'd like the show to explore, or have recommendations for future guests, do not hesitate to contact us directly at info@bradleyhartmannandco.com.
Karen Sussman Horgan is the Co-Founder and CEO of VAL Health, a behavioral economics consulting firm that helps healthcare organizations drive engagement and nudge patients to improve their health and lifestyle choices. Behavioral economics is the science of understanding how patients make irrational choices based on biases, fear, and faulty analysis of outcomes and risk. Nudges can be carrots or sticks, but in healthcare, the focus is on making the right path easier to follow, reducing friction, and introducing positive reinforcements rather than penalties. Karen explains, "We work across the entire healthcare ecosystem. We think about digital health companies, how do you drive enrollment and engagement, and how do you optimize the journey? There are communications for that. We do a lot of work with payers, which is closing gaps in care, but also just improving the member experience in general with providers. It could be around provider adoption of new care pathways, but it's also about population health. We work with employers on wellness programs and pharma on that adherence. So think about where information alone isn't driving people to think about their health or take care of themselves. We create the nudges to help make that happen." "It's the science of understanding that we as humans are irrational. We have a bias toward the present. We have an aversion to loss and regret. We overweight probability. There are dozens of known biases, and what we do is harness them rather than asking people to change their biases. So let me give you a few examples to bring this to light because right now people are probably like, What is a bias? So think about Netflix when you watch an episode. First of all, you have choice overload when you get there. So it's giving you recommendations, but it also defaults you into the next episode because it plays on the fact that we have a status quo bias, and we're lazy, and we're just going to sit there and binge-watch. " #VALHealth #BehavioralEconomics #BehavioralScience #BehaviorChange #DigitalHealth #Payers #HealthcareInnovation #HealthcareConsulting valhealth.com Download the transcript here
Karen Sussman Horgan is the Co-Founder and CEO of VAL Health, a behavioral economics consulting firm that helps healthcare organizations drive engagement and nudge patients to improve their health and lifestyle choices. Behavioral economics is the science of understanding how patients make irrational choices based on biases, fear, and faulty analysis of outcomes and risk. Nudges can be carrots or sticks, but in healthcare, the focus is on making the right path easier to follow, reducing friction, and introducing positive reinforcements rather than penalties. Karen explains, "We work across the entire healthcare ecosystem. We think about digital health companies, how do you drive enrollment and engagement, and how do you optimize the journey? There are communications for that. We do a lot of work with payers, which is closing gaps in care, but also just improving the member experience in general with providers. It could be around provider adoption of new care pathways, but it's also about population health. We work with employers on wellness programs and pharma on that adherence. So think about where information alone isn't driving people to think about their health or take care of themselves. We create the nudges to help make that happen." "It's the science of understanding that we as humans are irrational. We have a bias toward the present. We have an aversion to loss and regret. We overweight probability. There are dozens of known biases, and what we do is harness them rather than asking people to change their biases. So let me give you a few examples to bring this to light because right now people are probably like, What is a bias? So think about Netflix when you watch an episode. First of all, you have choice overload when you get there. So it's giving you recommendations, but it also defaults you into the next episode because it plays on the fact that we have a status quo bias, and we're lazy, and we're just going to sit there and binge-watch. " #VALHealth #BehavioralEconomics #BehavioralScience #BehaviorChange #DigitalHealth #Payers #HealthcareInnovation #HealthcareConsulting valhealth.com Listen to the podcast here
The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
Many founders hit $3M in revenue and stall out. In this episode, Dan and Greg Crabtree break down why—and how to fix it. They discuss “profit truth”, how to spot financial red flags, and what metrics to track to scale beyond the messy middle. Plus: we're looking for listener stories. Have you implemented a system or framework that changed your business? Tell us about it. Your story could help 1,000s of entrepreneurs. Links from the episode: Form: Share your story / sponsor the pod (https://docs.google.com/forms/d/e/1FAIpQLSdPXbgWniCDhLpt4QPvOvoXPHRRwDYw-izZszc92qAuMPnhhQ/viewform?usp=sharing&ouid=101528162047962210125) Labor Efficiency Ratio Summary (https://docs.google.com/document/d/1kuJAqNkX_qncqp3qYtT27z9R5IpJTYeMIZtzMRMSV7A/edit?usp=sharing) CHAPTERS (00:00:14) Introduction and the Death Zone 00:09:37) The Impact of Paying a Market-Based Wage (00:11:03) Behavioral Economics and Profit Truth (00:14:38) The Definition of a Fully Capitalized Business (00:16:49) Transitioning through the Death Zone (00:17:26) The Three Steps to Business Success (00:18:51) Remaining Profitable in the Death Zone (00:19:48) Different Capital Profiles and Cashflow (00:21:04) The Emotional Challenge of Spending in the Death Zone (00:24:03) The Executional Problem of Growth (00:24:24) Getting Through the Black Hole (00:27:02) The $3 Million Mark (00:28:25) The Worth of Going Through the Zone (00:31:32) Managing a Marketing Agency Past $5 Million (00:36:26) Common Mistakes Made by Founders (00:38:36) Understanding Profit Truth (00:45:33) Investing in Finance and Accounting CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Free resources for business owners (https://tropicalmba.com/resources) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
Ready to take a deep dive and learn how to generate personal tax-free cash flow from your corporation? Enroll in our FREE masterclass here and book a call hereAre your investment and business decisions secretly driven by fear of losing money more than the potential to gain?Whether you're chasing high returns through crypto, real estate, or equities—or sitting on too much cash out of caution—this episode unpacks the hidden force influencing every financial decision: loss aversion. Most Canadian investors don't realize how this bias shapes their risk tolerance, stalls their portfolio growth, or leads to missed wealth-building opportunities.In this episode, you'll discover:Why most people demand double the potential gain just to risk a loss—and how that mindset may be sabotaging your growthHow to determine your true risk tolerance along the “growth vs. safety” spectrumA 4-phase framework for building your wealth plan—starting with a safety layer that protects your future while enabling smarter, bolder investmentsReady to stop letting fear of loss hold you back from Canadian financial freedom? Hit play now and learn how to invest with clarity, confidence, and control.Discover which phase of wealth creation you are in. Take our quick assessment and you'll receive a custom wealth-building pathway that matches your phase and learn our CRA compliant tax optimized strategies. Take that assessment here.Canadian Wealth Secrets Show Notes Page:Consider reaching out to Kyle…taking a salary with a goal of stuffing RRSPs;…investing inside your corporation without a passive income tax minimization strategy;…letting a large sum of liquid assets sit in low interest earning savings accounts;…investing corporate dollars into GICs, dividend stocks/funds, or other investments attracting corporate passive income taxes at greater than 50%; or,…wondering whether your current corporate wealth management strategy is optimal for your specific situation.Understanding how behavioral economics—particularly loss aversion—shapes your risk tolerance is crucial to designing a smart portfolio strategy that aligns with your goals. Whether you're focused on investment growth, financial diversification in Canada, or building personal wealth, integrating a safety layer into your wealth management plan helps balance emotional and strategic decisions. For Canadian business owners, navigating corporate vs personal investments, salary planning, and investing retained earnings can unlock powerful tax deductible investments and business owner tax savings. Leveraging tools like RRSP matching pReady to connect? Text us your comment including your phone number for a response!Canadian Wealth Secrets is an informative podcast that digs into the intricacies of building a robust portfolio, maximizing dividend returns, the nuances of real estate investment, and the complexities of business finance, while offering expert advice on wealth management, navigating capital gains tax, and understanding the role of financial institutions in personal finance.
Could primary care at home unlock better health and lower costs for American families? Rebekah Gee, a physician and policymaker turned entrepreneur, joins us to talk about the big bet her company Nest Health is making on home-based primary care. It's a model that makes sense for families and delivers results. In the first year of operations Nest doubled primary care visits, reduced ER visits, and increased childhood immunizations.We discuss:The sound economics behind the Medicaid expansion in LouisianaWhat she learned from her mentor, astronaut John GlennHow to close the primary care gap for children and parents Whether ultra processed foods are the next tobaccoRebekah shared about an exchange with Elon Musk on the short sightedness of Medicaid cuts:“So Nest came out with our savings numbers. We put out some really good information about the health of children and the opportunities. And Elon Musk retweeted it. So as a result of that, we actually got a lot of press. But I wrote back to him and said, ‘I'm glad you like this concept. And just remember, don't cut health care for children because we'll be paying far more for that than you will ever save.' ”Relevant LinksRead more about Nest HealthWatch: Dr. Rebekah Gee on what entrepreneurs need to know about MedicaidLearn about Alaska's Nuka system of careEvidence from the Nurse Family Partnership about the impact of home-based careAbout Our GuestDr. Rebekah Gee is the founder and CEO of Nest Health, a technology-enabled whole-family primary care provider providing care at home and virtually to Americans who struggle to receive comprehensive care. Previously, Dr. Gee served as Secretary of Health for the State of Louisiana. In that cabinet-level role, she led the expansion of Medicaid. As Secretary, she was responsible for nearly half the state budget including Medicaid, public health, aging and adult services, licensure, sanitation, disability services, and a nearly 2,000 bed state hospital system. As Secretary, she developed a first-in-the-nation subscription model for the drugs that cure Hepatitis C that is being used as a national and international model for increased drug access and affordability.Dr. Gee has served as an advisor to multiple Governors, presidential campaigns, and policy efforts at the state and national level. Her board service includes medical advisory support of public companies Select Quote and 3D systems. She has also served as a board member or advisor to Ready Responders, Ouva, Noble, NCQA, NQF, IHI, the Penn Center for Behavioral Economics, and the Duke-Margolis Institute.Connect With UsFor more information on The Other 80 please visit our website - www.theother80.com. To connect with our team, please email claudia@theother80.com and follow us on twitter @claudiawilliams and LinkedInSubscribe to The Other 80 on YouTube so you never miss our video extras or special video...
In this episode of the Obehi Podcast, we sit down with Brandon Richard, who is an expert in boosting online bookings for leisure and tourism brands. Brandon brings a unique perspective to marketing, combining behavioral economics with data-backed strategies to drive success.In this insightful conversation, he delves into the powerful intersection of psychology, data analysis, and marketing optimization, focusing on how understanding consumer behavior can help improve conversion rates and maximize revenue for tourism and other brands.
00:00:00 Hello listeners, and welcome to Voice Over Work00:00:44 Today's episode specifically is Chapter 2, Unraveling Irrationality.00:07:24 Classical conditioning00:09:06 The neuroscientist Wolfram Schulz00:16:45 As Bush and Mosteller provedOutsmart Your Brain: By Steven SchusterHear it Here - https://adbl.co/3u3fawwhttps://www.amazon.com/Outsmart-Your-Brain-Exploitation-Irrationality/dp/1701286874Are you ready to challenge your understanding of human behavior and decision-making? In this episode, we delve into the fascinating world of behavioral economics as presented by Steven Schuster's book, "Outsmart Your Brain." We explore why smart people often make irrational choices and how our emotions drive these decisions. Discover the concept of reference dependence, a fundamental principle that sheds light on why we value certain things more than others. Learn practical strategies to overcome natural biases related to loss, ownership, and risk, empowering you to make better decisions in all aspects of life. With engaging experiments, witty insights, and real-life examples, Schuster's work will shift your perspective on human behavior. Join us as we navigate the complex landscape of economics and psychology, offering a counterintuitive guide to emotion-driven questions. Get ready to outsmart your brain intentionally! --Don't miss this opportunity to expand your knowledge and gain valuable insights into the fascinating world of behavioral economics. Click the link provided in the description to purchase the book and continue your journey towards outsmarting your brain!
After you listen:Find more of Daniel Stone's research on his website.Schwab's newest podcast, Invested in the Game, features true stories of people who are driving the game of golf forward.In this episode of Financial Decoder, host Mark Riepe is joined by economist Daniel Stone, Associate Professor of Economics at Bowdoin College and chair of the economics department, to discuss his reseach into how behavioral biases shape decisions. Together, they unpack how reference points and prospect theory can skew our judgment, drawing on insights from golf and basketball. Their conversation reveals how the same cognitive patterns that affect athletes under pressure can also influence everyday financial choices.Financial Decoder is an original podcast from Charles Schwab. For more on the series, visit schwab.com/FinancialDecoder. If you enjoy the show, please leave us a rating or review on Apple Podcasts.Reach out to Mark on X @MarkRiepe with your thoughts on the show.Follow Financial Decoder on Spotify to comment on episodes.Important DisclosuresThe information provided here is for general informational purposes only and should not be considered an individualized recommendation or personalized investment advice. The investment strategies mentioned here may not be suitable for everyone. Each investor needs to review an investment strategy for his or her own particular situation before making any investment decision. All expressions of opinion are subject to change without notice in reaction to shifting market conditions. Data contained herein from third-party providers is obtained from what are considered reliable sources. However, its accuracy, completeness, or reliability cannot be guaranteed. Examples provided are for illustrative purposes only and not intended to be reflective of results you can expect to achieve. Investing involves risk, including loss of principal. The comments, views, and opinions expressed in the presentation are those of the speakers and do not necessarily represent the views of Charles Schwab.All names and market data shown above are for illustrative purposes only and are not a recommendation, offer to sell, or a solicitation of an offer to buy any security. Diversification strategies do not ensure a profit and do not protect against losses in declining markets.The books Thinking Fast and Slow and Undue Hate: A Behavioral Economic Analysis of Hostile Polarization in US Politics and Beyond are not affiliated with, sponsored by, or endorsed by Charles Schwab & Co., Inc. (CS&Co.). Schwab has not reviewed the book and makes no representations about its content.The Schwab Center for Financial Research is a division of Charles Schwab & Co., Inc.0525-V0MH
We make a countless number of decisions every day – but unfortunately, we often choose unwisely. Behavioral economist Richard Thaler has dedicated his life's work to understanding why that is. In 2017, Thaler received the Nobel Memorial Prize in Economic Sciences for his contributions to the field of behavioral economics. His book, “Nudge,” co-authored by Cass R. Sunstein, shows that it's not possible for choices to be presented to us in a neutral way. The book demonstrates how to best nudge us in the right directions, without restricting our freedom of choice. Richard Thaler is a professor of behavioral science and economics at the University of Chicago Booth School of Business. He's a member of the National Academy of Science and the American Academy of Arts and Sciences. He's been published in many prominent journals, and he's also the author of “Misbehaving: The Making of Behavioral Economics.” Originally published in December 2021. Watch this episode at youtube.com/TalksAtGoogle.
After you listen:Learn more about the story of how May Day became National Investing Day.In this bonus episode, Mark takes a deep dive into the evolution of investing accessibility over the past century. From the barriers that once kep the public out of financial markets to key moments like May Day, he expolores the forces that gradually opened the door to broader participation in investing.Financial Decoder is an original podcast from Charles Schwab. For more on the series, visit schwab.com/FinancialDecoder. If you enjoy the show, please leave us a rating or review on Apple Podcasts.Reach out to Mark on X @MarkRiepe with your thoughts on the show.Follow Financial Decoder on Spotify to comment on episodes.Important DisclosuresInvestors should consider carefully information contained in the prospectus, or if available, the summary prospectus, including investment objectives, risks, charges, and expenses. You can request a prospectus by calling 800-435-4000. Please read the prospectus carefully before investing.The information provided here is for general informational purposes only and should not be considered an individualized recommendation or personalized investment advice. The investment strategies mentioned here may not be suitable for everyone. Each investor needs to review an investment strategy for his or her own particular situation before making any investment decision. All expressions of opinion are subject to change without notice in reaction to shifting market conditions. Data contained herein from third-party providers is obtained from what are considered reliable sources. However, its accuracy, completeness, or reliability cannot be guaranteed. Examples provided are for illustrative purposes only and not intended to be reflective of results you can expect to achieve. Investing involves risk, including loss of principal. Past performance is no guarantee of future results, and the opinions presented cannot be viewed as an indicator of future performance.The Schwab Center for Financial Research is a division of Charles Schwab & Co., Inc.Apple, the Apple logo, iPad, iPhone, and Apple Podcasts are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.Spotify and the Spotify logo are registered trademarks of Spotify AB.0525-SLKS
Despite decades of policy ideas, pouring millions of dollars into the problem, and a slow pace of gun control measures, the United States hasn't made much progress on curbing the epidemic of gun violence in our country.For the past 25 years, Prof. Jens Ludwig of the University of Chicago has examined the questions of: Why does gun violence happen, and is there anything we can do about it? In his new book, Unforgiving Places: The Unexpected Origins of American Gun Violence, Ludwig—who is director of the University of Chicago Crime Lab—discusses why we've been thinking about the gun violence problem in the wrong ways.Drawing upon behavioral economics, he explains that most shootings are not premediated; rather, the result of arguments that escalate into violence. Using data-backed interventions, Ludwig introduces new ideas beyond policy and policing to get at the real root causes of gun violence today.
Effectively managing choice overload is essential for promoting a healthy work-life balance in remote work environments. By streamlining tools, offering structured flexibility, curating personalized workspaces, and providing clear decision-making frameworks, organizations can help employees navigate their choices with greater ease. These strategies minimize decision fatigue and empower remote workers to make informed decisions that enhance their well-being. Ultimately, addressing choice overload fosters a more balanced and satisfying remote work experience, leading to improved productivity and overall job satisfaction. Economics of Remote Work: Season 9 of the Behavioral Economics in Marketing podcast is dedicated to a topic that has reshaped the professional landscape: remote work. The COVID-19 pandemic accelerated the adoption of remote work, making it the norm for many organizations worldwide. As we navigate this new reality, it's crucial to understand how behavioral economics can provide valuable insights into the dynamics of remote work. In this podcast, we'll explore theories and concepts that explain human behavior, decision-making, and interactions within distributed teams. By understanding these psychological and economic principles, we can better navigate the challenges and opportunities presented by remote work. Join us as we explore how these insights can enhance productivity, cooperation, and overall well-being in the remote work landscape. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
In honour of World Book Day, Colin, Karyn, and Blair share their top finance and investing book recommendations - from timeless classics to modern favourites. Whether you are just getting started or deep into your financial journey, this episode is packed with page-turners that can help you build wealth, understand risk, and avoid common investing mistakes. Tune in and add some smart reads to your list!Here are some of our favourites if you want to add to your list!
Incorporating the framing effect into company culture initiatives for remote teams can significantly enhance engagement and cohesion. By framing communications, feedback, rewards, and policy changes in a positive light, organizations can foster a more motivating and supportive environment. This strategic approach not only improves employees' perceptions and acceptance of company initiatives but also strengthens their connection to the organization. Ultimately, leveraging the framing effect helps remote teams feel more valued and aligned with company goals, contributing to a more vibrant and effective remote work culture. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
Incorporating gamification into remote onboarding can transform the experience by making it more engaging and enjoyable. Simple strategies such as interactive learning modules, progress tracking, and virtual badges can effectively motivate new hires, enhance their learning, and foster a sense of connection with the team. By applying these gamified approaches, organizations can streamline the onboarding process, ensuring that new employees feel welcomed, supported, and integrated from the start. As a result, companies can improve overall onboarding efficiency and contribute to a more positive and productive remote work environment. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
Join Howard Lindzon, Phil Pearlman, Michael Parekh, and special guest Tom Bruni from Stocktwits for one of the most explosive episodes yet. They unpack the “stupidest market crash ever,” the impact of tariffs, the chilling effects on AI innovation, and why the U.S. is suddenly operating like QVC in the ‘90s. With charts, rants, and raw insight, this episode cuts deep into the behavioral finance chaos, the degenerate economy, and what comes next for markets, startups, and the global tech race.
Addressing the Fundamental Attribution Error is essential for cultivating robust and positive relationships in remote teams. By implementing strategies such as regular one-on-one check-ins, sharing personal context in introductions, facilitating empathy-building activities, encouraging contextual insights, using situational understanding prompts in feedback, and fostering a culture of situational awareness, teams can significantly enhance mutual understanding and trust. These practices help ensure that team members appreciate each other's circumstances and avoid misattributing behaviors to personal faults. As a result, teams can build stronger, more supportive relationships, leading to improved collaboration, morale, and overall success in a remote work environment. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
Effectively applying the Trust-Building Process to remote team dynamics is essential for creating a cohesive and productive virtual work environment. By demonstrating competence through skill sharing, fostering integrity with transparent practices, supporting benevolence through regular interactions, ensuring consistency with reliable scheduling, enhancing communication through regular feedback, and promoting reliability with accountability systems, organizations can build a strong foundation of trust. These practices not only strengthen relationships within the team but also contribute to improved collaboration, higher morale, and greater overall success. As remote work becomes increasingly prevalent, focusing on these trust-building strategies will be crucial for maintaining a connected and engaged workforce. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
New federal data paints a stark picture: American children are falling behind in reading and test scores, with the gap between advantaged and disadvantaged kids growing wider. But is this really just a problem of money? University of Chicago Developmental psychologist Ariel Kalil has spent her career studying how parents influence childhood development—not just through resources, but through daily habits and interactions.On this episode, we explore the surprising science behind parental engagement, the behavioral biases that shape parenting decisions, and why simple interventions—like 15 minutes of reading a day—can have an outsized impact. Plus, we discuss how AI and behavioral economics might provide new solutions for supporting parents in an era of rising inequality.
In President Donald Trump's recent joint address to Congress, he said, "To unshackle our economy, I have directed that for every one new regulation, ten old regulations must be eliminated." Elon Musk, whom Trump has assigned to execute this vision, has argued that it is time to get rid of all regulations, or as Musk said, “regulations, basically, should be default gone.”Joining Bethany and Luigi to discuss this intensified commitment to deregulation and laissez-faire capitalism is Sam Peltzman, perhaps the leading living expert on the economics of regulation. Peltzman is the Ralph and Dorothy Keller Distinguished Service Professor Emeritus of Economics at the University of Chicago's Booth School of Business and director emeritus of the Stigler Center, which sponsors this podcast and is named after his mentor, Nobel-Prize laureate George Stigler. Together, the three of them chart a historical perspective on regulation, from Stigler's ideas of regulatory capture to the unintended consequences of deregulatory efforts over time to today's “chainsaw” approach to gutting federal agencies. To understand the costs and benefits of regulation, they discuss how federal agencies have recently intervened in markets, if the private sector could not have accomplished these interventions more efficiently, and if these interventions did more harm than good. Their case studies include the funding, testing, and rollout of the COVID-19 vaccine, the regulation of cryptocurrencies, the management of the collapse of Silicon Valley Bank, and the role of the government in addressing climate change. In the process, they answer the trillion-dollar question: Are Trump's deregulation efforts actually efficient?Episode Notes:Revisit our recent episode with Federico Sturzenegger, the Argentinian Minister for State Transformation and DeregulationRead the op-ed Bethany mentions writing in the wake of the financial crisis: Who Wants a 30-Year Mortgage?At the end of the conversation with Peltzman, Luigi asks him about his recent academic papers tracing marriage and happiness. Read these papers on the Stigler Center's Working Paper archives: The Socio-Political Demography of Happiness (2023) and The Anatomy of Marital Happiness (2025)
Applying the Mere Exposure Effect to remote team integration can significantly improve team dynamics and cohesion. By creating regular and engaging opportunities for team members to interact, such as through virtual challenges, shared digital spaces, skill-sharing sessions, and recurring social events, organizations can leverage the power of familiarity to foster stronger connections. These repeated interactions enhance comfort and rapport among team members, making collaboration more seamless and effective. Embracing the Mere Exposure Effect in remote work settings helps bridge the gap between virtual interactions and personal relationships, ultimately leading to a more integrated, cohesive, and productive remote team. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
¿Sabías que los principios de los videojuegos pueden ayudarte a gestionar mejor tu dinero? En este episodio de Salud Financiera, Myriam de Pablo, del equipo de Behavioral Economics de BBVA, explica cómo la gamificación utiliza recompensas, retos y rankings para hacer más atractiva la gestión financiera. Aplicaciones de ahorro, simulaciones de inversión y herramientas educativas adoptan estas estrategias para que ahorrar e invertir sea más fácil y motivador. Sin embargo, también existen riesgos: muchas plataformas de compras y de inversión utilizan estas técnicas para incentivar el gasto impulsivo o fomentar operaciones arriesgadas sin mostrar claramente sus costos. Myriam nos enseña a identificar estos casos y a usar la gamificación a nuestro favor para mejorar nuestra salud financiera de manera consciente e inteligente.
Applying Communication Theory to remote work can greatly improve the effectiveness of interactions and collaboration within dispersed teams. By implementing clear communication protocols, utilizing video conferencing to capture non-verbal cues, adopting asynchronous tools, regularly reviewing expectations, fostering an inclusive culture, and sharing detailed meeting agendas, organizations can address common challenges and enhance communication clarity. These strategies not only mitigate misunderstandings but also foster a more cohesive and productive remote work environment. Embracing these principles helps ensure that remote teams operate smoothly and achieve their goals efficiently. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
Visit our Substack for bonus content and more: https://designbetterpodcast.com/p/kristen-berman Many of the most successful products launched in Silicon Valley lean heavily on behavioral design to increase engagement. Former Design Better guest Nir Eyal talks about this in his books Hooked and Indistractable, and today we have another expert in this field, Kristen Berman, who co-founded Irrational Labs with professor and researcher Dan Ariely in 2013. We chat with Kristen about how to design products that change behavior, and also about the darker side of behavioral design, which in extreme cases can create addictive products. We also learn how Kristen uses behavioral science on herself, to achieve goals and encourage positive habits. Bio Kristen Berman is a leading figure in applied behavioral economics and behavioral product design. In 2013, she co-founded Irrational Labs with Dan Ariely, collaborating with major organizations such as Google, PayPal, Facebook, and Netflix to enhance user health, wealth, and happiness. She was also on the founding team of the behavioral economics group at Google, a collective that supported over 26 teams within the company, and hosted the global behavioral change conference StartupOnomics. In addition, Kristen co-founded the Common Cents Lab at Duke University, where her leadership guided over 50 experiments aimed at improving the financial well-being of tens of thousands of low- to middle-income Americans. Her expertise has been featured in outlets like The Stanford Social Innovation Review, TechCrunch, and Scientific American. As a co-author of the workbooks series Hacking Human Nature for Good alongside Dan Ariely, Kristen has provided practical guidance on changing behavior that is widely used by prominent companies—Google, Intuit, Netflix, Fidelity, and Lending Club among them—for their business strategies and product design. *** Premium Episodes on Design Better This is a premium episode on Design Better. We release two premium episodes per month, along with two free episodes for everyone. Premium subscribers also get access to the documentary Design Disruptors and our growing library of books, as well as our monthly AMAs with former guests, ad-free episodes, discounts and early access to workshops, and our monthly newsletter The Brief that compiles salient insights, quotes, readings, and creative processes uncovered in the show. Upgrade to paid *** Visiting the links below is one of the best ways to support our show: Masterclass: MasterClass is the only streaming platform where you can learn and grow with over 200+ of the world's best. People like Steph Curry, Paul Krugman, Malcolm Gladwell, Dianne Von Furstenberg, Margaret Atwood, Lavar Burton and so many more inspiring thinkers share their wisdom in a format that is easy to follow and can be streamed anywhere on a smartphone, computer, smart TV, or even in audio mode. MasterClass always has great offers during the holidays, sometimes up to as much as 50% off. Head over to http://masterclass.com/designbetter for the current offer. To get $100 towards your first bed purchase, go to http://thuma.co/designbetter. *** If you're interested in sponsoring the show, please contact us at: sponsors@thecuriositydepartment.com If you'd like to submit a guest idea, please contact us at: contact@thecuriositydepartment.com
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
Applying Self-Determination Theory to remote work can significantly enhance employees' sense of autonomy, leading to improved motivation, job satisfaction, and overall productivity. By implementing strategies such as flexible work hours, encouraging self-directed projects, promoting skill development, facilitating open communication, creating a supportive remote culture, and defining clear goals, organizations can effectively address employees' psychological needs. These approaches not only foster a more empowered and engaged workforce but also contribute to a more positive and productive remote work environment. Embracing these principles helps ensure that remote employees feel valued and in control, driving both individual and organizational success. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
In this episode we are joined by Melina Palmer from The Brainy Business to discuss the intersection between behavioral economics and corporate learning. We dive into principles of behavioral economics and how they can influence training and learning strategies within organizations. We get into choice architecture, reward structures, decision-making, and application within education. Chapters 00:00 Cold Open 00:29 Banter 05:16 Welcoming Melina Palmer 09:45 Melina's Journey into Behavioral Economics 13:18 Understanding Behavioral Economics 14:40 Applying Behavioral Economics in Adult Learning 18:06 Choice Architecture and Decision Making 26:42 Rewards and Incentives in Learning 36:33 Wrap up ABOUT MELINA PALMER Website: https://thebrainybusiness.com Podcast: https://thebrainybusiness.com/podcast/ Listen and Subscribe to the Learning Geeks! Apple Podcasts: https://podcasts.apple.com/us/podcast/the-learning-geeks-podcast/id1413446184 Spotify: https://open.spotify.com/show/7mACo97JvUL1LOmVJ9lATI?si=c430a6d9b08c4100 YouTube: https://www.youtube.com/@learninggeekspodcast You can also download us anywhere you get your podcasts CONNECT WITH US If you have any feedback or want to join in on the conversation, connect with us via LinkedIN. DISCLAIMER All thoughts and views are of our own.
Addressing hyperbolic discounting is crucial for enhancing productivity in remote teams. By implementing strategies such as setting clear short-term goals, using time-blocking techniques, providing immediate feedback, incentivizing long-term goals, promoting accountability, and utilizing task management tools, teams can effectively counteract the tendency to favor immediate rewards over long-term benefits. These approaches help team members stay focused on their overarching objectives, improve their time management, and ultimately boost overall productivity. Embracing these methods creates a more structured and motivated remote work environment, leading to greater success and achievement of long-term goals. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
Hyperbolic Discounting is a time-inconsistent model of delay discounting; or the tendency for people to have a stronger preference from immediate rewards over rewards that come later in the future, even when these immediate rewards are smaller.
The Hawthorne Effect refers to the phenomenon where individuals alter their behavior due to the awareness that they are being observed. This behavioral change can occur in response to any form of attention or monitoring, and it often leads to temporary improvements in performance or productivity. The term originates from the Hawthorne studies conducted at the Western Electric Company's Hawthorne Works in the 1920s and 1930s, which demonstrated that workers' productivity increased when they knew they were part of an experiment, regardless of the experimental conditions.
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
Applying the Reciprocity Principle to enhance team cooperation can significantly strengthen the collaborative spirit within an organization. By recognizing and rewarding contributions, offering support, sharing knowledge, creating team-building opportunities, and encouraging peer recognition, teams can foster a culture where mutual support and cooperation are the norm. This approach not only improves individual engagement but also contributes to a more cohesive and productive work environment. Embracing the Reciprocity Principle helps build a positive and cooperative atmosphere, driving team success and overall organizational effectiveness. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
What comes first: the customer or the employee? In this episode, Kevin sits down with Stephan Meier to explore why putting workers first isn't just good ethics—it's good business. Stephan highlights how engaged, motivated employees directly impact company success. Drawing from his background in behavioral economics, he breaks down four key motivators for workers: purpose (shoot for the moon), autonomy (matter of trust), competence (just right tasks), and relatedness (working together works). Kevin and Stephan also discuss the future of work, both the challenges and opportunities. He offers practical examples of how AI-powered tools can align employee strengths with organizational needs. Listen For 00:00 Introduction 02:00 Meet Stephan Meier 07:00 The Employee-First Approach 11:00 The Business Case for Prioritizing Employees 19:00 The Four Pillars of Employee Engagement 25:00 The Role of Technology in the Future of Work 31:00 Leadership Mindset Shift 36:00 Fun Facts About Stephan 38:00 Book Recommendations Meet Stephan Stephan's Story: Stephan Meier is the author of the forthcoming book The Employee Advantage: How Putting Workers First Helps Business Thrive. He is the James P. Gorman Professor of Business Strategy at Columbia Business School and the chair of the Management Division. He is an award-winning teacher of classes in the MBA/EMBA program and executive education on strategy, Future of Work and Behavioral Economics. Previously he was a senior economist at the Federal Reserve Bank in Boston. His work has been published in the leading academic journals including the American Economic Review, Management Science, Psychological Science or Science Magazine, and has been profiled by the press such as The Economist, Wall Street Journal, Financial Times, New York Times, Los Angeles Times, and Neue Zürcher Zeitung. He holds a PhD in Economics from the University of Zurich. http://www.stephanmeier.com/ http://www.linkedin.com/in/stephan-meier-cbs https://www.stephanmeier.com/newsletter https://www.stephanmeier.com/lego-brick-by-brick-videos This Episode is brought to you by... Flexible Leadership is every leader's guide to greater success in a world of increasing complexity and chaos. Book Recommendations The Employee Advantage: How Putting Workers First Helps Business Thrive by Stephan Meier Power and Progress by Daron Acemoglu and Simon Johnson Like this? The Leader's Role in Employee Engagement with Michael Lee Stallard Understanding the Employee Experience with Jacob Morgan Understanding Employee Engagement with Jacqueline Throop-Robinson Join Our Community If you want to view our live podcast episodes, hear about new releases, or chat with others who enjoy this podcast join one of our communities below. Join the Facebook Group Join the LinkedIn Group Leave a Review If you liked this conversation, we'd be thrilled if you'd let others know by leaving a review on Apple Podcasts. Here's a quick guide for posting a review. Review on Apple: https://remarkablepodcast.com/itunes Podcast Better! Sign up with Libsyn and get up to 2 months free! Use promo code: RLP
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
Leveraging the Halo Effect can significantly enhance remote leadership by positively shaping how leaders are perceived by their teams. By consistently demonstrating professionalism in communication, showcasing expertise, fostering positive relationships, and recognizing team achievements, remote leaders can create a strong, favorable overall impression. This positive halo can influence team members' perceptions of the leader's competence and effectiveness, ultimately leading to improved engagement, trust, and performance. Understanding and applying the Halo Effect strategically allows remote leaders to strengthen their leadership presence and drive success within their teams. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
February is all about love, and we are falling in love (or back in love) with referrals! Join me for part two of the referral must-knows and discover how to build a referable business without compromising who you are. Don't forget to check out Episode 347 for Part 1 of this series and stay tuned for more insights in the upcoming episodes. Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/348
Thousands of established financial advisors are either actively seeking a buyer for their business or starting to think seriously about their exit strategy. There has never been a time in the history of our industry where so many businesses were available for acquisition. Acquiring another advisor's business can be one of the best ways to add new clients but observations of many transactions have revealed a significant number of challenges that are built in to the process of navigating a transaction. In this fast paced program Ken and Scott look at how insights from Behavioral Economics can help advisors make better decisions about buying a business. Note to All Readers: The information contained here reflects the views of AllianceBernstein L.P. or its affiliates and sources it believes are reliable as of the date of this podcast. AllianceBernstein L.P. makes no representations or warranties concerning the accuracy of any data. There is no guarantee that any projection, forecast or opinion in this material will be realized. Past performance does not guarantee future results. The views expressed here may change at any time after the date of this podcast. This podcast is for informational purposes only and does not constitute investment advice. AllianceBernstein L.P. does not provide tax, legal or accounting advice. It does not take an investor's personal investment objectives or financial situation into account; investors should discuss their individual circumstances with appropriate professionals before making any decisions. This information should not be construed as sales or marketing material or an offer or solicitation for the purchase or sale of any financial instrument, product or service sponsored by AllianceBernstein or its affiliates.
Effectively applying the Hawthorne Effect to remote work involves implementing strategies that subtly remind employees of their visibility and the value of their contributions without intruding on their privacy. By adopting practices such as regular check-ins, visible metrics, and recognition systems, organizations can foster an environment where employees are motivated to perform at their best. Embracing these techniques not only enhances productivity and engagement but also helps build a supportive and transparent remote work culture. As remote work continues to evolve, leveraging the principles of the Hawthorne Effect thoughtfully can lead to sustained improvements in performance and overall job satisfaction. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. Check out her Linkedin profile here: Sandra Thomas-Comenole, Head of Marketing, Travel & Tourism
Understanding the Economics of Pediatric Healthcare InterventionsIn this episode, Dr. R. Brett McQueen (robert.mcqueen@cuanschutz.edu), an associate professor specializing in health economics at the University of Colorado, discusses the complex economics behind healthcare interventions. The conversation covers how mathematical formulas quantify the value of medical interventions, particularly in pediatric care and type 1 diabetes. McQueen shares insights into his work on cost-effectiveness analysis, comparative effectiveness, and patient preferences. He also emphasizes the ethical considerations in healthcare decisions, the importance of childhood screening and vaccinations, and the role of AI and machine learning in optimizing healthcare strategies. The discussion aims to demystify these complex concepts and highlight the need for a better understanding and communication of the economic impacts of pediatric healthcare.00:00 Introduction and Condolences00:10 Introducing Dr. R. Brett McQueen01:48 Understanding Pharmacoeconomics03:01 Real-World Applications in Pediatrics05:01 Budget Impact and Medicaid13:11 Cost-Effectiveness Analysis24:04 Ethical Decisions in Healthcare41:17 Understanding Quality Adjusted Life Years (QALYs)42:11 The Economic Impact of Vaccination42:32 Challenges in Communicating Value to Insurance Companies45:00 The Role of Pediatricians in Advocating for Vaccination46:06 Budget Impact and Health Consequences47:19 The Importance of Trade-offs in Healthcare59:12 Behavioral Economics and Public Health01:03:09 AI and Machine Learning in Medical Research01:06:41 The Significance of HbA1c Data01:14:37 Ethical Considerations in Medical Research01:17:11 Concluding Thoughts on Healthcare EconomicsSupport the show
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In this episode of The Brainy Business podcast, Melina Palmer explores the art of organizing your brain using behavioral economics principles. Feeling overwhelmed and scattered? You're not alone. Melina shares practical strategies to help streamline your mental processes, reduce stress, and boost productivity, drawing from behavioral economics insights. Originally aired in January 2020, this episode remains as relevant as ever, offering timeless advice on decluttering both your physical and digital spaces. In this episode: Discover the impact of clutter on decision-making and how it leads to poor choices. Learn about the "chocolate cake study" and its implications for understanding brain overload. Explore practical tips for decluttering your workspace and digital life to enhance focus. Gain insights into productivity tools like Gantt charts, Trello, and the snooze function in Gmail. Understand how to use the KonMari method and other organizational strategies for a more streamlined life. Show Notes: 00:00:00 - Introduction Melina Palmer introduces the episode and the relevance of organizing your brain with behavioral economics. 00:05:00 - The Chocolate Cake Study Discussion on how mental overload leads to poor decision-making using a famous study as an example. 00:15:12 - Impact of Clutter How clutter affects stress levels, productivity, and decision-making. 00:22:36 - Decluttering Strategies Tips for organizing physical and digital spaces, including the Konmari method and digital decluttering. 00:26:17 - Productivity Tools Introduction to tools like Gantt charts, Trello, and Gmail snooze function to manage tasks effectively. 00:35:12 - Conclusion, What stuck with you while listening to the episode? What are you going to try? Come share it with Melina on social media -- you'll find her as @thebrainybiz everywhere and as Melina Palmer on LinkedIn. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: The Microstress Effect, by Rob Cross and Karen Dillon Indistractable, by Nir Eyal Come Up For Air, by Nick Sonnenberg Happier Hour, by Cassie Holmes Work Well, Play More, by Marcey Rader Top Recommended Next Episode: An Overview of Lazy Brain Biases (ep 53) Already Heard That One? Try These: Overwhelmed Brain and its impact on decision making (ep 358) Cassie Holmes Interview (ep 257) Planning Fallacy (ep 346) Decision Fatigue (ep 244) Leidy Klotz Interview (ep 322) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter
Looking to connect with a community of physician podcasters? We provide the tools, connections, and resources you need to amplify your voice and grow your audience. Be part of something exciting as we prepare to launch. Join the Doctor Podcast Network today!—---------Dr. John Schnieder and Professor Dan Ariely continue their analysis of healthcare and decision-making in the second part of their conversation, expanding on the points discussed earlier. They delve deeper into how doctors experience "moral injuries" when forced to make choices that conflict with what they know is best for their patients, often due to systemic rules and pressures. This can result in stress, frustration, and burnout.Professor Ariely explains how uncertainty and lack of control in healthcare—like unclear rules or too many forms—can harm trust and make it harder for everyone to do their best. They also talk about how giving people too many choices, like making parents decide on tough medical treatments, can cause unnecessary stress and regret.They also discussed the need to improve healthcare by prioritizing long-term patient care, reducing unnecessary burdens on doctors, and building systems that foster trust, mental health, and teamwork.BioDan Ariely is an Israeli-American professor and behavioral economist known for exploring irrational decision-making. A traumatic accident in his youth, which left him with severe burns, shaped his interest in human behavior. He earned degrees in philosophy, psychology, and business administration, including a Ph.D. from Duke University, where he is now the James B. Duke Professor of Psychology and Behavioral Economics. Ariely founded the Center for Advanced Hindsight, focusing on topics like money psychology, healthcare decisions, and ethics.He is a best-selling author of books such as Predictably Irrational and The Honest Truth About Dishonesty, which challenge traditional economic theories. Ariely has co-founded companies, including BEworks and Lemonade, applying behavioral insights to practical challenges. His work has garnered numerous accolades, including the Ig Nobel Prize in Medicine. Despite controversies, Ariely remains a leading voice in behavioral science, inspiring research, business innovations, and media projects like NBC's The Irrational. Website:Behavioral science | Behavioral economics | Center for advanced hindsightLinkedIn:https://www.linkedin.com/in/danariely?trk=contact-infoInstagram: https://www.instagram.com/danariely?igsh=YzljYTk1ODg3Zg== Dr. John Schnieder bio:https://www.physiciansguidetodoctoring.com/drschneider Did you know…You can also be a guest on our show ? Please email me at brad@physiciansguidetodoctoring.com to connect or visit www.physiciansguidetodoctoring.com to learn more about the show!Socials:@physiciansguidetodoctoring on FB@physicianguidetodoctoring on YouTube@physiciansguide on Instagram and Twitter Visit www.physiciansguidetodoctoring.com to connect, dive deeper, and keep the conversation going. Let's grow! Disclaimer:This podcast is for informational purposes only and is not a substitute for professional medical, financial, or legal advice. Always consult a qualified professional for personalized guidance.
Looking to connect with a community of physician podcasters? We provide the tools, connections, and resources you need to amplify your voice and grow your audience. Be part of something exciting as we prepare to launch. Join the Doctor Podcast Network today!—-----In this episode, Professor Dan Ariely is interviewed by Dr John Schneider about the complexities of medicine, bureaucracy, and healthcare experiences. Professor Ariely discusses how rigid bureaucratic systems often disconnect from the core mission of patient care, leading to stress, reduced autonomy, and burnout among physicians. He also spoke about the "scarcity mindset," where limited resources like time and energy force rigid approaches, overwhelming both doctors and patients.He highlighted the importance of trust in healthcare. When physicians feel undervalued, it fosters frustration and burnout. Similarly, patients losing trust in providers may turn to alternative treatments that are less effective or harmful.To improve, Professor Ariely suggests collaboration between administrators and physicians to balance efficiency with compassion. By valuing expertise and fostering trust, healthcare systems can restore patients' confidence and make physicians' work more rewarding. BioDan Ariely is an Israeli-American professor and behavioral economist known for exploring irrational decision-making. His interest in human behavior was shaped by a traumatic accident in his youth, leaving him with severe burns. He earned degrees in philosophy, psychology, and business administration, including a Ph.D. from Duke University, where he is now the James B. Duke Professor of Psychology and Behavioral Economics. Ariely founded the Center for Advanced Hindsight, focusing on topics like money psychology, healthcare decisions, and ethics.He is a best-selling author of books such as Predictably Irrational and The Honest Truth About Dishonesty, which challenge traditional economic theories. Ariely has co-founded companies, including BEworks and Lemonade, applying behavioral insights to practical challenges. His work has garnered numerous accolades, including the Ig Nobel Prize in Medicine. Despite controversies, Ariely remains a leading voice in behavioral science, inspiring research, business innovations, and media projects like NBC's The Irrational. Website:Behavioral science | Behavioral economics | Center for advanced hindsightLinkedIn:https://www.linkedin.com/in/danariely?trk=contact-infoInstagram: https://www.instagram.com/danariely?igsh=YzljYTk1ODg3Zg== Dr. Dan Schnieders' bio:https://www.physiciansguidetodoctoring.com/drschneider Did you know…You can also be a guest on our show? Please email me at brad@physiciansguidetodoctoring.com to connect or visit www.physiciansguidetodoctoring.com to learn more about the show!Socials:@physiciansguidetodoctoring on FB@physicianguidetodoctoring on YouTube@physiciansguide on Instagram and Twitter Visit www.physiciansguidetodoctoring.com to connect, dive deeper, and keep the conversation going. Let's grow! Disclaimer:This podcast is for informational purposes only and is not a substitute for professional medical, financial, or legal advice. Always consult a qualified professional for personalized guidance.
This week on the Digital Velocity Podcast, Jeanette McMurtry joins Tim and Erik to discuss how brands can identify their ESP (Emotional Selling Proposition) and why trust, authenticity and emotional connections are critical for success with customers. https://www.digitalvelocitypodcast/episodes/73-behavioral-economics-and-brand-loyalty-driving-roi-jeanette-mcmurtry
In today's episode, we discuss the science of human decision-making and behavior with Dan Ariely, a world-renowned expert in psychology and behavioral economics. As the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, Dan has dedicated his career to uncovering the irrational patterns that drive our decisions. He's the author of multiple bestselling books, including Predictably Irrational, The Upside of Irrationality, and The Honest Truth About Dishonesty, where he explores the predictable mistakes we make and how understanding them can lead to better outcomes in life, business, and relationships. Join us for an eye-opening conversation with Dan Ariely as he explores the hidden biases and patterns that influence our decisions, from everyday choices to life-altering moments. Why do we often invest more time deciding on small purchases than major life decisions? How does regret shape our behavior, and why do we favor inaction over action? Dan shares powerful insights into the psychological forces at play in our decision-making, the tension between market and social norms, and how to build habits and environments that support better outcomes. What to Listen For Introduction – 00:00:00 What is regret, and how does it bias us toward inaction over action? How did Dan's experience in the hospital lead to groundbreaking research on irrational behaviors? Why do people spend more time on medium-sized decisions than life-changing ones like marriage or buying a house? What does Dan's research reveal about indecision and its long-term costs? Overcoming Indecision and the Role of Regret – 00:07:24 How does regret influence our tendency to avoid taking action? What mental strategies can we use to frame decisions more effectively and reduce indecision? Why is setting a deadline a critical tool for making tough choices? Building Habits and Simplifying Decisions – 00:17:45 Why is it essential to focus on process rather than outcome when evaluating decisions? How can creating rituals and habits reduce decision fatigue and lead to better outcomes? What are Dan's personal strategies for avoiding temptation and building productive habits? Market Norms vs. Social Norms – 00:31:56 What are market norms and social norms, and why do they often conflict? How can introducing financial incentives harm social motivations? Why is it difficult to shift back to social norms once market norms dominate a relationship? Trust, Relationships, and Long-Term Success – 00:40:02 How does trust develop in long-term relationships, and why does it thrive under social norms? What role does empathy play in fostering trust and cooperation? Why are open-ended interactions more effective at building trust than transactional exchanges? Actionable Insights for Better Decision-Making – 00:46:00 How can we overcome regret, procrastination, and indecision in daily life? Why should we prioritize the quality of our decision-making process over the unpredictability of outcomes? What steps can leaders take to cultivate trust and align their organizations with social norms? Learn more about your ad choices. Visit megaphone.fm/adchoices