Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss†podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?†“How do I start a handmade shop?†“How can I make this passion my full-time gig?†or “How do I sell my crafts online†then you’re in the right place boss!I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade bossâ€, visionary and coach behind Handmade Bosses. However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
Ever had a listing randomly vanish from Etsy with no explanation?
Etsy just dropped their Q1 2025 financial report… and there's more to it than just numbers. In this episode, I'm breaking down what the latest earnings reveal about where Etsy is heading, how it's affecting sellers like you, and the big changes to Etsy's search algorithm - including the now-official Q Score.If you've ever felt in the dark about how Etsy decides who gets seen (and who doesn't), this episode is your spotlight. The Q Score isn't brand new, but it's now a named, structured part of Etsy's AI tools and for the first time, they're giving us actual tips on how to improve it.Here's what you'll learn:What Etsy's latest financials really mean for sellersWhy your customer service and shop quality matter more than ever5 simple ways to improve your Q Score and stay ahead of the algorithmWhether you're a seasoned seller or just getting started, this is a must-listen if you want to stay ahead of Etsy's changes... without the fluff or overwhelm.Because Etsy success should be doable, not mysterious
If you've been posting on Threads and wondering why some posts take off while others flop... you're not alone. In this episode, I'm breaking down exactly how the Threads algorithm works (spoiler: it's NOT just a copy of Instagram's).We'll chat about what Threads looks for when deciding what to show people, the role of engagement (and what kind of engagement actually matters) and why posting more isn't necessarily the answer.I'm also sharing simple, practical tips you can use right now to boost your reach, without needing to go viral or burn yourself out trying.✨ In this episode:✔️ How Threads decides what shows up in feeds✔️ The key signals the algorithm looks for✔️ What content performs best (and why)✔️ Actionable ways to work with the algorithmWhether you're brand new to Threads or feeling a bit stuck, this episode will give you clarity and confidence to grow!
In this uplifting episode, I'm chatting with the lovely Jen from Indy Bee Crafts, one of our Handmade Business Success Academy (HBSA) students, about her real and raw journey from craft hobbyist to small business owner.Jen opens up about:
Welcome back to How to Be a Handmade Boss! If you've been sleeping on Pinterest, it's time to wake up because this visual search engine is a goldmine for handmade business owners who want consistent, long-term traffic and sales.In this episode, I'm breaking down exactly how the Pinterest algorithm works and how you can make it work for you and unlock the secrets to turning your passion into profit. We'll cover:✨ What the algorithm actually looks for (spoiler: it's not followers)✨ Discover the importance of SEO and keywords, fresh content, saves and clicks, and consistency.✨ The biggest mistakes that are secretly killing your reach✨ How different pin types serve different purposes... from Idea Pins to Rich Pins✨ How often to post, what to post, and how to make your pins go further✨ The #1 thing that will help you get more saves, clicks, and traffic over timeIf you're ready to ditch the constant hustle of social media and tap into a platform that works while you sleep, hit play now.
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