Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss†podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?†“How do I start a handmade shop?†“How can I make this passion my full-time gig?†or “How do I sell my crafts online†then you’re in the right place boss!I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade bossâ€, visionary and coach behind Handmade Bosses. However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
If you've been posting on Threads and wondering why some posts take off while others flop... you're not alone. In this episode, I'm breaking down exactly how the Threads algorithm works (spoiler: it's NOT just a copy of Instagram's).We'll chat about what Threads looks for when deciding what to show people, the role of engagement (and what kind of engagement actually matters) and why posting more isn't necessarily the answer.I'm also sharing simple, practical tips you can use right now to boost your reach, without needing to go viral or burn yourself out trying.✨ In this episode:✔️ How Threads decides what shows up in feeds✔️ The key signals the algorithm looks for✔️ What content performs best (and why)✔️ Actionable ways to work with the algorithmWhether you're brand new to Threads or feeling a bit stuck, this episode will give you clarity and confidence to grow!
In this uplifting episode, I'm chatting with the lovely Jen from Indy Bee Crafts, one of our Handmade Business Success Academy (HBSA) students, about her real and raw journey from craft hobbyist to small business owner.Jen opens up about:
Welcome back to How to Be a Handmade Boss! If you've been sleeping on Pinterest, it's time to wake up because this visual search engine is a goldmine for handmade business owners who want consistent, long-term traffic and sales.In this episode, I'm breaking down exactly how the Pinterest algorithm works and how you can make it work for you and unlock the secrets to turning your passion into profit. We'll cover:✨ What the algorithm actually looks for (spoiler: it's not followers)✨ Discover the importance of SEO and keywords, fresh content, saves and clicks, and consistency.✨ The biggest mistakes that are secretly killing your reach✨ How different pin types serve different purposes... from Idea Pins to Rich Pins✨ How often to post, what to post, and how to make your pins go further✨ The #1 thing that will help you get more saves, clicks, and traffic over timeIf you're ready to ditch the constant hustle of social media and tap into a platform that works while you sleep, hit play now.
Hey handmade boss
⭐️ Back for more handmade business help?
✋ Are you ready for some real talk?
Are you wondering when to start your email list? In this episode I'll be helping you decide when the time is right for you and your handmade business. Whether you're a seasoned entrepreneur or just starting out, we'll guide you through everything you need to know about starting an email list. Tune in for expert advice to help you make the most of this powerful marketing tool.Struggling to list stuff that actually sells? Join our FREE Listathon challenge starting June 3rd at handmadebosses.com/listathon. Learn to list more + sell more! It's not too late to join for all the juicy help :)
A question I'm asked on a regular basis is "do I have to be on social media to make sales in my handmade business?" Join us as we explore this intriguing question.From examining the reasons why you might have resistance to social media marketing, to alternative marketing strategies and discussing the pros and cons of social media presence. We'll help you determine if going social-free is a viable option for your handmade business. Remember, you're the boss - your marketing strategy needs to suit you, your life and what you want to do in your handmade business. Tune in for valuable insights that might just reshape your approach to digital marketing.Struggling to list stuff that actually sells? Join our FREE Listathon challenge starting June 3rd at handmadebosses.com/listathon. Learn to list more + sell more!
Are you wondering when to trademark your handmade business? Tune in as we break down the ins and outs of trademarking. From what a trademark is, how to trademark your business, understanding the importance of protecting your brand, and more. We've got you covered, including the pros and cons of trademarking your handmade business. We'll help you answer the question 'is it worth trademarking my handmade business?'Don't miss out on this episode packed with valuable insights to help safeguard your handmade business identity.Struggling to list stuff that actually sells? Join our FREE Listathon challenge starting June 3rd at handmadebosses.com/listathon. Learn to list more + sell more!
© 2020-2025 Ivy Podcast Discovery LLC
