The Product Boss Podcast

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Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Asking yourself: Is it possible to create passive income and multiple streams of revenue in the product world? Can you make your physical product or private label business a full-time income from a side hustle? Can makers take their handmade items and manufacture in a smart way to scale their businesses and handle teams, inventory, and production? Each week, these two women entrepreneurs, product experts, and biz besties, Jacqueline and Minna have a workshop-style strategy hour of social media marketing strategies and real tactics about the challenges of a being a product entrepreneur and juggling life being a boss and mom, goal digger, coach and female business owner in this ever-changing online world. Episodes are marketing school format with actionable takeaways that include how to grow your online platforms and revenue - e-commerce business sales channels, gaining perpetual traffic to your website, such as Amazon, Shopify, and Etsy and offline, such as wholesale startup, traditional and non-traditional marketing, social media influencer marketing, creative small business marketing ideas and content calendar, scaling handmade, maker and manufacturing, product keywords and blogging, how to leverage e-commerce seller visibility, overcome entrepreneurial mindset and growth, and effectively tackle product-based struggles with productivity hacks and easy organization tips. And, last but not least, how to create an amazing life and build the business you dream of, whether you're a start-up, 6-figure business or millionaire mom. Guests include: Jasmine Star, Tyler J. McCall, OPI Nail Laquer Founder Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First and more.

Jacqueline Snyder and Minna Khounlo-Sithep


    • Jun 5, 2025 LATEST EPISODE
    • weekdays NEW EPISODES
    • 38m AVG DURATION
    • 723 EPISODES

    4.8 from 729 ratings Listeners of The Product Boss Podcast that love the show mention: minna, product based businesses, boss podcast, product businesses, product based business owners, thanks jacqueline, business besties, product based biz, based podcasts, physical products, service based businesses, jaqueline, every product, love the product, every episode is filled, etsy shop, bosses, small biz, e commerce business, podcast and community.


    Ivy Insights

    The Product Boss Podcast is an incredible resource for product-based business owners. Jacqueline and Minna, the hosts of the podcast, create an inviting and friendly atmosphere that feels like spending time with friends. They offer a wealth of knowledge on product and business growth, making each episode both informative and enjoyable.

    One of the best aspects of this podcast is the abundance of valuable information it provides for free. Jacqueline and Minna cover a wide range of topics relevant to product businesses, offering tips and ideas that can be implemented immediately. They bring in guests who share their own experiences and insights, adding even more value to each episode.

    Moreover, The Product Boss Podcast fosters a supportive community. Listeners have the opportunity to connect with other small business owners and learn from their journeys as well. The hosts genuinely care about their audience's success and create a space where people can feel encouraged to pursue their entrepreneurial dreams.

    One potential downside of this podcast is that it focuses specifically on product-based businesses. While this is great for those in that industry, listeners with service-based businesses may not find as much applicable content. However, given that the podcast's target audience is product-based businesses, it's understandable why they focus on this niche.

    Overall, The Product Boss Podcast is an outstanding resource for anyone running a product-based business. It offers valuable insights, practical tips, and a supportive community that can help entrepreneurs thrive in their ventures. Whether you're new to the industry or an experienced business owner looking for fresh ideas, this podcast is a must-listen.



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    Latest episodes from The Product Boss Podcast

    697. How to Delegate & Unlock More Time to Scale Your Product-Based Business | Live Coaching Session

    Play Episode Listen Later Jun 5, 2025 25:43


    Overwhelmed by your never-ending to-do list? You're not alone. In this episode, I coach Sandy Palisch, the founder of Simply Organic Soap, on what it really looks like to delegate inside a product-based business—and how to start letting go without losing control. Whether you're still a solo-preneur or you've got a small team, learning how to shift from “doer” to “leader” is the key to growing your business without burning out.Sandy has been doing it all herself—making every product, answering every customer, and juggling every task. But as her business grows, it's clear that something has to change. I walk her through the mindset, systems, and baby steps she can take to confidently delegate and protect her time. If you've ever said, “It's just easier if I do it myself,” this episode is going to challenge you—in the best way.Tune in to learn how to streamline your daily work, step into the CEO role, and make space for growth in your business.Key Takeaways from this episode: How to Delegate Like a CEODoing Everything Yourself Isn't SustainableTime Tracking Reveals Your Biggest Time DrainsStart Delegating by Offloading Tasks You Don't Need to TouchHiring Doesn't Have to Be Full-Time or ExpensiveCreate simple SOPs (Standard Operating Procedures)Resources:Learn more about Simply Organic Soap Follow Sandy and Simply Organic Soap on Instagram by clicking here.Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn more

    696. The Fear You're Feeling? It Means You're Close.

    Play Episode Listen Later Jun 2, 2025 19:08


    Hey hey, Product Bosses! Are you standing on the edge of something big? That buzzing fear in your gut might not be a red flag… it might be the sign you're about to step into your next level. In this episode, I'm getting personal and sharing what it really feels like to walk through fear in business. Whether you're about to raise your prices, finally launch your product, or take a bold step forward, I want you to hear this: fear isn't failure—it's transformation in motion.I've been there myself—questioning whether I could really charge more for a program I poured my heart into, wondering if people would see my worth. But leaning into that discomfort helped me grow into the role I was meant to play—as a leader, a coach, and the visionary behind The Product Boss. I've learned that fear shows up right before the breakthrough.So if you're in that in-between space right now—if your heart is pounding and your doubts are loud—I want you to know: you're not alone. You're close. Let this episode be the push you need to keep going. I believe in you.Resources:Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    695. "What To Do When You Get Knocked Off on Amazon" | Live Coaching Session

    Play Episode Listen Later May 29, 2025 24:55


    Welcome back, Product Bosses! In this episode, I coach the amazing Sherinata, founder of Karelia Creations, a brand that makes stunning Shungite jewelry and EMF protection products. She's built a solid Amazon presence—but recently took a massive hit when her best-selling product was knocked off by her former manufacturer. Yep, it's as bad as it sounds.We dive deep into what to do when you're copied and how to stay focused when your business gets shaken. I help Sherinata get clarity by revisiting her best sellers, identifying her true ideal customer, and refining her product positioning to stand out stronger than ever. This is about more than recovery—it's about reinvention.If you're facing a business roadblock—or fearing you might one day—this episode will give you the confidence and tools to keep going. Because when your brand is clear and strong, no knockoff can take your place. Let's dig in.Resources:Learn more about Karelia Creations https://kareliacreations.com/.Follow Sherinata and Karelia Creations on Instagram by clicking here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    694. Selling Your Physical Products Isn't Manipulation—It's an Act of Service

    Play Episode Listen Later May 26, 2025 11:41


    Hey hey, Product Bosses! Let's talk about something that so many product-based business owners feel but don't always admit: the fear that selling is somehow sleazy. Maybe you've hesitated to send that email, post on social, or make the offer because you didn't want to come off pushy. I've been there—and I've heard it over and over again from our students. But here's the truth I want you to take in today: selling isn't manipulation, it's service.In this episode, I walk you through how to shift from shame to service by seeing selling not as something you do to someone, but for them. When you truly understand your customer's needs, when your product solves a problem or fulfills a desire, not sharing it becomes the real disservice. You'll hear me share real examples, practical mindset shifts, and how to align your brand and message so your product speaks directly to your ideal customer's heart.If you're ready to stop hiding and start selling with purpose, this episode will speak right to your soul. Let's build that bridge between your customer and your product—because the solution they need might be the one you're afraid to offer. And if you want to go even deeper, doors are open to Standout Society! I'd love to welcome you in.Resources:Join me inside Standout Society and get the clarity your business deserves.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    693. “How to Build a Business Around Purpose (Not Just Product)” | Coaching Session with Francina of Be Still Tea

    Play Episode Listen Later May 22, 2025 28:38


    Hey hey, Product Bosses! In this episode, I'm coaching the incredible Francina Kahl, founder of Be Still Tea—a purpose-driven brand built around stillness, presence, and emotional connection. Francina's journey began in 2020 through a personal healing experience, where steeping loose-leaf tea became her daily practice of stillness. Her business has since expanded into tea ceremonies, coaching, and community, all rooted in helping people reconnect with themselves.Now, Francina is entering a season of transformation. She's moving her family of seven across the world and facing a pivotal question: how do you run a product-based business when your physical presence can no longer be at the center of it? We unpack what it means to scale impact while simplifying operations, and how to stay aligned with your purpose through it all.This episode will inspire anyone navigating change or craving more intentionality in their business. Whether you're feeling the weight of logistics or questioning where your passion truly lies, Francina's story will remind you of the power of purpose and the importance of creating from the heart. Let's dive in.Resources:Check out Francina's tea selection and learn about her story here.Follow Francina and Be Still Tea on Instagram by clicking here.Join me inside Standout Society and get the clarity your business deserves.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    692. The Real Reason Sales Feel Hard (and How to Shift It)

    Play Episode Listen Later May 19, 2025 17:38


    Hey hey, Product Bosses! I know what it's like to be out there posting, emailing, launching, and still wondering why the sales just aren't coming in. In this episode, I'm getting real with you about why your business might feel like an uphill battle—and no, it's not because you're not working hard enough. It's because you might be missing clarity—in your brand, your message, and your customer connection.I share a personal story of a time when I thought I had done everything right for a launch—but it flopped. It wasn't until I got super clear on who I was talking to, what I wanted to be known for, and how my product was different, that things started to turn around. And I didn't change the product—I changed the message.This is your reminder that you're not broken and your business isn't either. You might just be at a turning point. So if you're ready to stop spinning your wheels and start selling with more confidence and ease, I've got you. Plus, if you're ready to take this work even deeper, the doors are open to Standout Society—my signature program to help you build a brand that truly stands out.Resources:Join me inside Standout Society and get the clarity your business deserves.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    691. "Am I the Bottleneck in My Business?" | Coaching Session with Jen of Corkscrew Imports

    Play Episode Listen Later May 15, 2025 75:28


    Hey hey, Product Bosses! Today I'm coaching Jen, the incredible founder of Corkscrew Imports, a Canadian-based business that connects wine lovers and restaurants to underrepresented, small-batch wineries from around the world. Jen is a solo entrepreneur with a deep passion for wine and global culture—but like many of you, she's finding herself overwhelmed, under-supported, and struggling to scale.In this coaching session, we dig into one of the biggest roadblocks facing so many product-based business owners: becoming the bottleneck in your own success. Jen is juggling everything—sales, operations, fulfillment, and supplier relationships—and it's slowing her down. We explore how to build a plan around her highest-value customers, implement simple systems, and eventually get her out of the day-to-day weeds so she can stay front-facing and focused on growth.If you've ever thought, “I'm the problem,” you're not alone. But here's the truth: you're also the solution. This episode will help you shift from scattered to strategic, so you can start selling smarter, not harder.Resources:Check out Jen's wine collections and learn more about her story here.Follow Corkscrew Imports on Instagram by clicking here.Want to stand out from the competition? Join my FREE masterclass and learn my Stand Out Method that will help make your products irresistible!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    690. Every Action Is Feedback: What Your Business Is Trying to Teach You

    Play Episode Listen Later May 12, 2025 28:04


    Hey hey, Product Bosses! Have you ever launched something, sent out an email, or posted on social and felt like it just didn't land the way you expected? In this honest and heartfelt episode, I'm taking you behind the scenes of a real-time business decision I made—and how I turned what could've felt like a setback into a powerful learning moment.As I continue to evolve The Product Boss, I've been in the process of reimagining programs, reworking messaging, and reshaping how I show up for this community. That means testing, iterating, and sometimes—letting go of ideas that just didn't resonate. But instead of seeing that as a failure, I now see it as a valuable signal. Because in business, there's no such thing as wasted effort—every action is feedback, and every result is a chance to refine your strategy and grow stronger.If you've ever launched, posted, pitched, or promoted something and felt disappointed by the outcome, this episode is for you. You'll walk away with a new mindset and practical tools to turn your business challenges into powerful growth opportunities.Resources:Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    689. “I Launched My Product… So Why Aren't Sales Coming In?” | Coaching Session with Ashley of Saints & Ivy

    Play Episode Listen Later May 8, 2025 44:21


    Hey hey, Product Bosses! In this week's coaching session, I sit down with Ashley Terrell, founder of the children's pajama brand Saints & Ivy, who's navigating the early stages of her product launch. Like many of you, Ashley launched a beautiful product with heart and purpose—but found herself stuck when sales didn't follow. She came to me with questions like: “Why isn't anyone buying?” and “What should I post on social media?”Together, we uncover that this isn't a product or price problem—it's an awareness problem. So many small businesses struggle with this exact hurdle. Ashley and I work through a visibility strategy, starting with defining her ideal customer and then using the ABCs of content (Attract, Bond, Convert) to build a rhythm for her brand on social media. It's not about posting more, it's about posting with purpose.Ashley's mission to bring culturally inclusive, representation-rich pajamas to the market is powerful—and what she needed most was for people to see it. In this episode, I help her connect the dots between product, brand voice, and customer identity. If you're building a business rooted in heart and impact, this episode will give you the roadmap to get visible, build connection, and ultimately boost sales.Resources:Learn more about Ashley's line of sleepwear here.Follow Saints and Ivy on Instagram by clicking here.Don't miss my brand new “From Stuck to Sold” workshop! If you're struggling to get consistent sales, but you don't know why…chances are you need to fix something! That's exactly what we're going to be figuring out during the workshop. Sign up here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    688. The Fix: Why Your Sales Are Inconsistent -- and the One Shift That Changes Everything

    Play Episode Listen Later May 5, 2025 28:09


    Welcome back Product Bosses! Let's talk about something every business owner dreads but few know how to fix: unpredictable sales. One day you're making money, the next you're refreshing your shop wondering where everyone went. In this episode, I'm walking you through the real reason your sales feel scattered—and the one mindset shift that could stabilize your entire business.This isn't about hacks or hustling harder. It's about understanding how your current strategy (or lack of one) is creating a shaky foundation—and what it looks like to rebuild with consistency in mind. I'll share what I've seen behind the scenes with clients who have turned sporadic sales into repeatable results, plus the mental block that might be keeping you from doing the same.If you're stuck in a cycle of second-guessing and reacting, this episode is your chance to get ahead of the curve. Let's stop chasing sales and start building something sustainable, strategic, and profitable—on your terms.Resources:Don't miss my brand new “From Stuck to Sold” workshop! If you're struggling to get consistent sales, but you don't know why…chances are you need to fix something! That's exactly what we're going to be figuring out during the workshop. Sign up here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    687. “How to Fix Your Product Lineup and Get Consistent Sales” | Coaching Session

    Play Episode Listen Later May 1, 2025 59:40


    Hey hey, Product Bosses! If you've been struggling with inconsistent sales and wondering if your product lineup is part of the problem, this episode is for you. I'm joined by Caley Morris, the founder of Caley-Beth, a Toronto-based body care brand known for its soap-free, zero-waste products. While Caley has seen great traction in in-person markets, she's now ready to create more steady income through online and wholesale channels—but isn't sure where to start.Together, we dive into her lineup and simplify the path forward. I coach Caley through the power of narrowing down to her five “hero” products and cutting out the distractions. We also shift her messaging from confusing product features like “soap-free” to customer-centered hooks like “better than soap.” These small but mighty changes create clarity, elevate her brand, and make buying easy for her audience.If your business feels like a digital department store or if your messaging isn't landing with customers, tune in. This episode is packed with actionable advice to help you clean up your product offerings, elevate your marketing, and finally experience consistent sales.Resources:Learn more about Caley-Beth's products here.Follow Caley-Beth on Instagram by clicking here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    686. Here's Why Your Sales Are Inconsistent (and How to Start Fixing It Permanently)

    Play Episode Listen Later Apr 28, 2025 31:07


    Welcome back Product Bosses! Does your business feel like a roller coaster ride—one month you're making great sales and the next you're wondering what went wrong? You're not alone, and in this episode, I'm here to help you get off that unpredictable sales cycle and into a place of steady, consistent growth.I'm breaking down the five most common reasons why your product-based business may be feeling stuck: from selling too many products (and none of them clearly), to a brand that isn't connecting emotionally with your audience, to marketing that feels random instead of repeatable. We also talk about the importance of a website that's actually built to convert, and why doing all the things yourself might be holding your business back more than helping it.If you're done with the up-and-down hustle and ready to build a business that grows sustainably—with a real plan behind it—this episode is your roadmap. Let's dive into what's really going on under the hood of your business, fix what's broken, and get your sales engine running smoothly again.Resources:Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don't forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven't already! Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    685. “Struggling with Slow Sales? How to Focus on Bestsellers and Find Loyal Customers” | Coaching Session

    Play Episode Listen Later Apr 24, 2025 65:15


    Hey hey, Product Bosses! We're pressing play again on one of our most impactful coaching sessions—because the strategies we uncovered here are truly timeless.Do you ever feel like you're offering so many products but aren't sure what's really sticking? You're not alone. In this coaching session, I sit down with Ashleigh, the founder of Teal Meal, a brand creating eco-friendly, non-toxic baby products like silicone sippy cups, bowls, and utensils. Ashleigh came into this session feeling overwhelmed by her wide product range and low monthly sales—and she was ready for clarity and focus.Together, we dig into why leaning into your best sellers is the fastest way to simplify your business and grow your revenue. I walk Ashleigh through how to identify her ideal customer—hint: it's the first-time mom who wants clean, safe, and beautifully designed products—and how to speak directly to her through clear, benefit-focused messaging.If you've ever felt unsure of how to convert social media traction into real sales or wondered if you're spreading yourself too thin, this episode will feel like the reset you didn't know you needed. Sometimes going back to your best sellers is exactly how you move forward.Resources:Learn more about Teal Meal here.Follow Ashleigh and Teal Meal on Instagram by clicking here.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    684. What the Trump Tariffs Mean for Small Physical Product-Based Business (And How to Pivot)

    Play Episode Listen Later Apr 21, 2025 29:49


    Welcome back Product Bosses! Are you hearing all the chatter about tariffs and wondering what it means for your small business? In this episode, I'm diving deep into the proposed Trump tariffs and how they might impact physical product-based businesses—especially those that rely on importing materials or finished goods. But before you panic, let me be clear: this isn't a fear-based conversation. It's a proactive one.I'm sharing what I've learned after 20+ years in this industry and walking you through how to create a plan to get through this. We'll talk about the opportunity to pivot, why nimble businesses like yours actually have the edge, and how this could be the moment that levels the playing field between small brands and mass-market giants. You'll also hear ideas for shifting your supply chain, rethinking pricing, and using this moment to tell a stronger brand story that resonates with your customers.If you've been feeling shaken by the headlines, this episode is your reminder that you are resilient, resourceful, and ready. This is your time to pivot with purpose—and I'm right here with you every step of the way.Resources:Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don't forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven't already! Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    683. "I Thought I Wanted Amazon… But Here's What I Really Need for my physical product business” | Coaching Session

    Play Episode Listen Later Apr 17, 2025 56:20


    Hey hey, Product Bosses! In this episode, I'm coaching Asli Wade of Boutique Butterlu—one of my incredible Inner Circle Masterminders. Asli is an Etsy veteran who built a nearly million-dollar business selling personalized picture frames and custom gifts. But after Etsy's algorithm shifted and her sales started slowing, she found herself wondering: Should I start selling on Amazon?As we explored that together, it became clear that what Asli really needed wasn't just another platform—it was direction, clarity, and a reconnection to the joy in her business. During our session, we talked about how getting face-to-face with customers at a recent in-person market gave her powerful feedback on what people actually want. We looked at how she can use that feedback to evolve her brand and find better-fit markets for her new, joy-filled designs.This episode is for all my multi-passionate creatives who are asking, “Where do I go from here?” If you're in the messy middle—between what used to work and what's next—you're going to love this one. Let's shift from burnout to alignment, from guessing to growing… all with more joy.Resources:Learn more about Boutique Butterlu here.Follow Asli Wade on Instagram by clicking here.Head over to www.theproductboss.com/wholesalescripts to download two FREE scripts that will help guide on your wholesale journey or DM me the word “wholesale” on Instagram and I'll send you the link.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    682. What We're Getting Wrong About Customers (And What to Do Instead)

    Play Episode Listen Later Apr 14, 2025 21:00


    Are you building your product-based business around what you want—or what your customers truly need? In this episode, I uncover one of the most common mistakes entrepreneurs make: creating products and marketing strategies without truly understanding the customer on a deeper level. If your sales feel slow, your messaging isn't landing, or you're feeling stuck in what to make next, this episode might just be your turning point.I'll walk you through a powerful shift: from product-centered to customer-centered thinking. From vague customer avatars to assumptions about who your buyer is, we're breaking those patterns and diving into what really matters—your customer's needs, wants, desires, and even their secret “mmm” moments. Whether you're selling candles, cookies, or skin cream, this episode helps you think like your customer and build a brand they can't stop talking about.Plus, I'll share my 3-part Customer-Centered Blueprint—insight (not assumption), product development with the customer in mind, and marketing that mirrors back what your customers truly care about. You'll also get real-life examples, mindset shifts, and action steps to start applying this TODAY. Ready to make your marketing easier and your business grow faster? Let's get to work!Resources:Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don't forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven't already!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    681. "Help! I Can't Run Ads — How Do I Grow My Product-Based Business?" | Coaching Session | Coaching Session

    Play Episode Listen Later Apr 10, 2025 27:58


    Welcome back Product Bosses! What do you do when your business is restricted from running ads — but you still need to grow? That's exactly the challenge Dr. Angie Krause is facing. As a telehealth veterinarian and founder of Boulder Holistic Vet, Dr. Angie sells CBD supplements and holistic products for pets. But with ad bans on hemp-related products and a big drop in SEO traffic, she's feeling stuck and searching for a new path forward.In this episode, I help Dr. Angie reimagine her content strategy, turning her casual podcast into a powerful funnel for trust and sales. We dig into how to structure messaging around pet health concerns — like cancer, allergies, and chronic inflammation — and how to position Dr. Angie as the go-to expert for pet owners seeking integrative care. Plus, we unpack how to repurpose blogs, email, and podcast content for maximum visibility.If you've ever felt like the rules are stacked against your business, let this episode be your reminder: there's always another way. Tune in for fresh ideas on how to build a magnetic brand, create content with purpose, and make marketing feel simple — even if ads aren't an option.Resources:Learn more about Boulder Holistic Vet here.Follow Dr. Angie on Instagram by clicking here.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    680. How To Start an Ecommerce Business in 2025

    Play Episode Listen Later Apr 7, 2025 11:30


    It's 2025! You're finally ready to take the plunge into entrepreneurship. Or maybe you've been working on the “next big thing” for a while now, but are stuck on how to get it off the ground. Guess what… you can do it! And I'm here to help. In this episode, I'm breaking down the key steps to turn your amazing idea into a successful online business.My family comes from a long line of entrepreneurs. It is practically built into my DNA. And I'll let you in on a little family secret. People are always going to need something. But it's not our parents' world anymore and so we have to adapt to our surroundings and the ever-changing seller's market. So it will probably come as no surprise that in 2025, if you're not selling online, you're going to be left behind. E-commerce does not have to be scary or hard. You just have to believe in your idea and follow some basic steps. From ideation – figuring out what to sell and who to sell it to – to launching your product with a strong brand identity, you'll get all those tips and more in this episode. So whether you're looking for financial freedom, job security, or just to turn your hobby into some extra revenue, join me in this episode as I help you take the right steps forward towards controlling your future.Resources:Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don't forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven't already! Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    679. "Should I Simplify My Products and Go All-In on Wholesale?" | Coaching Session

    Play Episode Listen Later Apr 3, 2025 38:04


    Welcome back Product Bosses! Do you struggle to find enough time to focus on your company? Michelle Moser, the founder of Sunshine & Saltwater, is ready to take her business to the next level but feels like she just doesn't have the time between her full-time job and the growing list of products she sells. Her business, a coastal lifestyle brand that began as a t-shirt company has expanded into a scent focused business and in addition to apparel, she now offers gifts, bags, towels, and more.In this coaching session, I help Michelle identify her top performing products to focus on rather than trying to expand her full product line. We also dive into wholesale strategy so she can put her energy into what is driving revenue and working well for her business.This episode is full of tips to help build a business that works for you. Plus I'm gifting you my newest FREEBIE – two scripts to help you navigate your wholesale conversations. So if you're like Michelle and looking to level up your business, join me in this week's episode. Resources:Learn more about Sunshine & Saltwater here!Follow Michelle on Instagram by clicking here.Head over to www.theproductboss.com/wholesalescripts to download two FREE scripts that will help guide on your wholesale journey or DM me the word “wholesale” on Instagram and I'll send you the link.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    678. Can You REALLY Have a Million-Dollar Handmade Business?

    Play Episode Listen Later Mar 31, 2025 18:29


    What if I told you that your handmade business has the potential to reach a million dollars in revenue? I know that might sound impossible, especially if you're feeling maxed out just trying to keep up with orders. But here's the thing—growth isn't about working harder; it's about working smarter. In this episode, I'm diving into what it really takes to scale a handmade business without burning out.I've seen so many entrepreneurs hit a glass ceiling because they're stuck in the mindset that they have to do everything themselves. But the businesses that truly grow are the ones that focus on scalability, smart pricing, and strategic sales channels. I'll walk you through the shifts you need to make, from stepping into the role of CEO to ensuring your products are priced for profit.If you're ready to stop feeling overwhelmed and start thinking bigger, this episode is for you. I'll share real-life examples of handmade businesses that have broken through that revenue ceiling and exactly how they did it. Because the truth is, anything is possible when you have the right mindset and take the right steps forward.Resources:Interested in a one-on-one coaching call session with me that will be aired on the podcast? Learn more and grab your call here! Spots are VERY limited.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    677. "I've been in business several years, but need help gaining control on my pricing and margins." | Coaching Session

    Play Episode Listen Later Mar 27, 2025 38:02


    After 10 years in business, Nicole, the owner of Masion Brocante (May-zohn Berh-cont), knows the ins and outs of her product line—but she also knows there's always room for growth. In this coaching session, we dive into pricing strategies, improving margins, and the small but impactful shifts that can lead to big results. Together, we explore how increasing her average order value, expanding into wholesale, and refreshing her social media presence can help her build a more profitable and sustainable business.One of the biggest takeaways from this conversation is that success isn't about overhauling everything at once—it's about making intentional changes. Whether it's refining pricing to improve profitability, focusing on the right products for wholesale, or engaging followers in a more meaningful way, every small shift adds up. Nicole and I also discuss the importance of stepping back and evaluating what's working (and what's not) to make informed decisions for future growth.If you've ever felt stuck or wondered whether you need a big change or just a small tweak, this episode is for you. Join us as we break down real, actionable strategies that can help you optimize your business, increase sales, and create a more sustainable path forward.Resources:Follow Nicole on InstagramCheck out Masion Brocante's website hereInterested in a one-on-one coaching call session with me that will be aired on the podcast? Learn more and grab your call here! Spots are VERY limited.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    676. Why Feeling ‘Not Enough' is Normal—And How to Move Past It

    Play Episode Listen Later Mar 24, 2025 17:14


    Have you ever felt like you're not enough? No matter how much you accomplish, that little voice of self-doubt still creeps in? I know that feeling all too well, and in this episode, I'm sharing my personal journey of self-discovery, the struggles I've faced, and the mindset shifts that have helped me move forward. Life is full of highs and lows, but I've learned that embracing both—the wins and the challenges—is what makes for a truly rich and meaningful life.For so long, I let comparison steal my confidence. I'd look at others who seemed to have it all together and wonder if I was doing enough. But the truth is, no one has it all figured out. We're all navigating our own journeys, and the only thing that truly matters is how we show up for ourselves. In this episode, I'm breaking down the mindset shifts that helped me: overcome self-doubt, stop waiting for the “perfect” moment, and take action despite fear.If you've ever questioned whether you're enough, this episode is for you. I'm sharing practical tools, affirmations, and personal reflections that have helped me build confidence, take action, and trust that I'm exactly where I need to be. Your future self is waiting—let's take that first step together.Resources:Interested in a one-on-one coaching call session with me that will be aired on the podcast? Learn more and grab your call here! Spots are VERY limited.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    675. "Should I start a new business or can I save what I already have?" | Coaching Session

    Play Episode Listen Later Mar 20, 2025 37:57


    If you've ever felt stuck in your business, unsure whether to pivot or push forward, this episode is for you. I chat with Kayleigh, the owner of Inspired to Enrich, to coach her through the challenges of scaling her business selling Story Coins. Like many entrepreneurs, Kayleigh is questioning whether she should refine her existing product or shift to an entirely new business idea. Together, we break down what it really takes to gain traction and build a profitable business.One of the biggest challenges product-based business owners face is skipping ahead before truly understanding their market. In our conversation, I walk Kayleigh through the process of refining her product, identifying her ideal customer, and gathering proof of concept. Instead of making drastic changes, sometimes the key to success lies in simplifying and doubling down on what's already working. Market research, customer validation, and clarity on the product's benefits are the real game changers.If you're in a similar place—wondering if your product has real potential or if it's time for a new direction—this episode will give you the clarity and confidence you need. Consistent sales don't happen by accident. They come from knowing exactly who you serve and why they need your product. Tune in now and let's get you on the path to sustainable growth!Resources:Learn more about Inspired to Enrich here!Follow Kayleigh on Instagram by clicking here.Interested in a one-on-one coaching call session with me that will be aired on the podcast? Learn more and grab your call here! Spots are VERY limited.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    674. Why Relying on Just One Sales Channel is Killing Your Business (And What to Do Instead)

    Play Episode Listen Later Mar 17, 2025 21:31


    If you're relying on just one sales channel to run your business, it's time for a wake-up call. In this episode, I break down why putting all your eggs in one basket can put your business at serious risk—especially in 2025, where consumer shopping habits are shifting faster than ever. I share insights from industry experts and real-world examples of businesses that have successfully scaled by diversifying their sales platforms and strategies.Because the reality is, customers aren't just shopping in one place. They're on social media, browsing marketplaces, engaging with brands via email, and making purchases through multiple touchpoints. If you're only selling on one platform, you're missing out on major opportunities. I'll walk you through how to develop multiple sales engines that work together, so no single platform controls your success. This isn't about doing everything—it's about being strategic and placing your business where your customers already are.If you want to create a more resilient, profitable business, this episode is a must-listen. I'll show you how to adapt, protect your revenue, and build a brand that thrives—no matter how the market shifts. Tune in now and take control of your sales strategy!Resources:Interested in a one-on-one coaching call session with me that will be aired on the podcast? Learn more and grab your call here! Spots are VERY limited.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    673. "I want to increase the profitability of my product-based business, how do I do that?" | Coaching Session

    Play Episode Listen Later Mar 13, 2025 44:39


    Welcome back, Product Bosses! In this coaching session, I coach Connie, the founder of Contoura Collective, to refine her strategy for growing her product-based business. Connie creates beautiful manifestation journals, but like many business owners, she's struggling to focus on what sells best while keeping her customers engaged. We dive into how narrowing her product offerings, creating an experience for her audience, and leveraging social media can help her scale more effectively.One of the biggest shifts we discuss is the power of selling transformation rather than just a product. Customers don't just buy journals—they buy the promise of clarity, goal-setting, and personal growth. By positioning her products as tools for transformation and using content marketing to educate and inspire, Connie can build deeper connections and increase sales. Plus, we cover why repeat customers are the secret to a thriving business and how small, consistent engagement can create a loyal community.If you've ever felt like you're selling things instead of solutions, this episode will help you rethink your approach. Whether you're looking to simplify your marketing, boost customer retention, or find clarity in your brand strategy, you'll walk away with actionable steps to take your business to the next level.Resources:Learn more about Contoura Collective here!Follow Connie on Instagram by clicking here.Interested in a one-on-one coaching call session with me that will be aired on the podcast? Learn more and grab your call here! Spots are VERY limited.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    672. Everyone Has a Million-Dollar Idea—Why Most People Let Theirs Die

    Play Episode Listen Later Mar 10, 2025 19:15


    Welcome back, Product Bosses! Have you ever had a million-dollar idea but never acted on it? You're not alone. In this episode, I dive into why so many brilliant ideas never make it past the “what if” stage and how fear, self-doubt, and waiting for the perfect moment keep entrepreneurs stuck. But here's the truth—success comes from action, not overthinking. If you've been sitting on an idea, wondering if now is the right time, this episode will give you the push you need to get started.We talk about the mindset shifts that separate those who bring their ideas to life from those who let them fade away. Instead of letting fear hold you back, what if you reframed it as curiosity? What if you explored what's possible instead of focusing on what could go wrong? I also break down why people buy—hint: it's not just about what a product does but how it makes them feel. Understanding this will help you position your product in a way that attracts the right customers and turns your idea into a profitable business.If you've been waiting for the “perfect” moment, this is your sign to stop waiting and start doing. The world needs your ideas, and success is built one step at a time. Tune in to hear how you can take the first step today toward making your idea a reality!Resources:Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don't forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven't already!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    671. "I sell well in-person, but I struggle to convert online visitors into buyers- help!" | Coaching Session

    Play Episode Listen Later Mar 6, 2025 46:55


    Welcome back, Product Bosses! If you've ever wondered why people visit your website but don't click buy, you're not alone. In this episode, I coach Lindsey, a jewelry designer who has no trouble selling in-person but struggles to convert online visitors into paying customers. We dive into what makes an online brand stand out, how to create an experience that draws people in, and why an emotional connection is the key to getting customers to say yes.One of the biggest challenges product-based business owners face is competing in a crowded online space. Together, Lindsey and I break down how brand positioning can make all the difference—because when customers feel something about your brand, they're far more likely to buy. We also explore wholesale as a way to create consistent revenue, and I share how strategic outreach can open up new opportunities that lead to long-term growth.If you're struggling to turn online traffic into actual sales, this episode is packed with actionable insights you can implement right away. Listen in to learn how to refine your brand, connect with your ideal customers, and create a business that not only attracts visitors but converts them into loyal buyers.Resources:Follow Lindsey's journey on Instagram hereCheck out Lindsey's website hereWhat if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That's exactly what you'll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business and right now, you can get in at the founding members rate for a limited time only! Click here to grab your spot.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    670. The Power of Uncertainty: Why Now is the Time to Take the Leap

    Play Episode Listen Later Mar 3, 2025 22:39


    Welcome back, Product Bosses! If you've ever felt stuck waiting for the “right time” to take action, this episode is for you. I'm diving into the reality of uncertainty—how it's always present and why it doesn't have to hold you back. Instead of seeing uncertainty as a roadblock, what if it's actually the push you need to take control of your future? The truth is, stability is an illusion, and the longer we wait for things to feel safe, the more opportunities we miss.In this episode, I break down why uncertainty can actually be a powerful motivator. Many successful entrepreneurs didn't start when everything was perfect—they took action despite the unknowns. When you shift your mindset and see change as an opportunity instead of a threat, you unlock a whole new level of potential. Whether it's launching a new product, scaling your business, or finally taking that big leap, now is always the best time to start.If you've been holding back, waiting for a sign, consider this episode your sign. Taking control of your future doesn't mean waiting for the right circumstances—it means creating them. Tune in as we talk about embracing uncertainty, building security through entrepreneurship, and stepping into action with confidence.Resources:Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don't forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven't already!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    669. "I want to grow and expand my wholesale business- help!" | Coaching Session

    Play Episode Listen Later Feb 27, 2025 41:32


    Welcome back, Product Bosses! In this episode, I sit down with Elizabeth from Brighton House Decor as she navigates a major shift in her business—moving from event decor to watercolor illustrated products. Change can be exciting, but it also comes with challenges, especially when it comes to pricing, sales strategies, and growing wholesale accounts. We dive deep into what it takes to expand her wholesale business, adjust pricing for better profitability, and craft offers that actually convert.One of the biggest takeaways from this session? Sometimes, lowering prices can lead to more sales. It's all about striking the right balance between profit margins and demand. We also talk about why outreach to retailers is a non-negotiable when scaling wholesale and how tracking repeat customers can unlock new revenue opportunities. When done right, sales offers aren't just about clearing inventory—they're about solving customer problems in a way that feels effortless.If you've been feeling scattered in your business or unsure where to focus next, this episode will give you clarity. Remember, success isn't about doing everything—it's about doing the right things. And most importantly, believing in yourself and your business is what truly makes the difference. Tune in now for practical insights you can apply right away!Resources:Learn more about Brighton House Decor here!Follow Brighton House Decor on Instagram here!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    668. Juggling Business and Life? Here's How to Make It Work for You

    Play Episode Listen Later Feb 24, 2025 19:30


    Welcome back, Product Bosses! We've all heard the advice about finding balance between life and work, but what if balance isn't the goal? In this episode, I dive into the concept of the Blended Life—a new way of thinking that helps entrepreneurs, especially women, integrate their personal and professional lives without constantly feeling pulled in different directions. Instead of striving for perfect balance, we explore how to create flow, simplify priorities, and set boundaries that actually work.In today's episode, I discuss the seven guiding principles that help navigate life and business with more ease, from embracing the natural rhythm of your energy to removing unnecessary complexity and focusing on what truly matters. We talk about how seasons of life change, why support systems are crucial, and how aligning with your values leads to better decisions. Most importantly, we touch on why joy is a key ingredient in building a business and a life that feels fulfilling—not just busy.If you've been feeling overwhelmed by the constant juggle, this episode will give you a fresh perspective on how to blend your responsibilities in a way that works for you. What works for one entrepreneur won't always work for another, and that's okay! That's also why I created the Product Boss Academy, a space where business owners can find support, resources, and a community that understands the journey. Tune in now to learn how to create a life and business that thrive together!Resources:Discover more about The Product Boss Academy by clicking here.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

    667. "I want to build better connections with my ideal customers, how do I do that?" | Coaching Session

    Play Episode Listen Later Feb 20, 2025 47:00


    Welcome back, Product Bosses! If you've ever felt like you're throwing everything at the wall to attract customers but aren't seeing the sales you want, you're not alone. In this episode, I coach Kendra from KB Naturals on how to build stronger connections with her ideal customers and turn engagement into real growth. She's already seeing success through Instagram and referrals, but we dig into how email marketing, optimizing her sales strategies, and refining her customer journey can take her business to the next level.Understanding the customer journey is key to unlocking more sales. It's not just about reaching new people—it's about nurturing the ones you already have. We talk about how setting order minimums can boost average order value, why referral programs are a game-changer for customer acquisition, and how engaging with current customers often leads to better results than constantly chasing new ones. Sales shouldn't feel like a guessing game, and when you have a clear strategy, you can start seeing consistent revenue.If you're ready to optimize what's already working and create a business that grows with intention, this episode is packed with actionable insights. I also share why every business, no matter its size, can succeed by following proven strategies. Tune in now to learn how to connect with your customers, refine your sales process, and build a thriving product-based business!Resources:Follow Kendra and KB Naturals on Instagram here!Check out KB Naturals here!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductboss

    666. Why Growing a Product Business in 2025 Is Harder—And How to Make It Easier

    Play Episode Listen Later Feb 17, 2025 24:11


    Welcome back, Product Bosses! If you've been trying to grow your product business on your own, struggling with trial and error, and feeling stuck, I see you. The truth is, most product-based business owners spend years trying to figure things out, wasting time and energy when they don't have to. In this episode, I'm sharing why diversifying your sales channels is essential and how having a structured system—one that actually works—can help you create predictable revenue without the overwhelm.Time is the one resource we can't get back, but money? That can continually be made! Instead of spinning your wheels and guessing what might work, I'll walk you through how a step-by-step system can simplify growth, optimize your sales strategies, and help you build a business that supports you. Your email list and website aren't just tools—they're assets that can bring in sales again and again when used the right way.If you're ready to stop struggling and start seeing real results, I'm introducing Multi-Stream Machine 2.0, my updated coaching program designed to help you create a strong, diversified sales strategy. With live group coaching, expert support, and a proven system, you'll learn how to generate revenue in your product business quickly and sustainably. Tune in now and start making your business work for you!Resources:It's happening!! My signature program, Multi-$tream Machine is BACK and better than ever! Doors are NOW OPEN for a limited time!! If you're ready to focus, fix, and multiply your sales revenue in your product-based business, then you're going to want in. Click here to join!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Multi-Stream MachineYour 12-Week Roadmap to Focus, Fix, and Multiply Your Sales Machine Doors are NOW OPEN for a limited time!Join M$M Today!

    665. "I sell custom products. How do I get more customers to buy from me online?" | Coaching Session

    Play Episode Listen Later Feb 13, 2025 44:08


    Welcome back, Product Bosses! If you've ever struggled to translate in-person sales success into a thriving online business, this episode is for you. I'm coaching Ellie, an incredible watercolor artist, through the challenges of selling online—from figuring out where her website traffic is coming from to improving conversion rates and keeping customers engaged through email marketing.One of the biggest takeaways? Treating your website like a storefront is key. Just like a beautifully merchandised shop window draws people in, a well-structured website with clear branding and an engaging customer experience can turn visitors into buyers. I also break down how understanding customer behavior and leveraging past successes can make marketing easier and more effective.If you're ready to increase your online visibility, boost sales, and make the most of the audience you already have, this episode is packed with actionable insights. Tune in to learn how small tweaks can create big results and why consistency, strategy, and the right tools—like my signature program, Multi-$tream Machine—can set you up for long-term success!Resources:Follow Ellie on Instagram here!Check out Front Porch Studios website here!It's happening!! The doors to my signature program, Multi-$tream Machine are NOW OPEN for a limited time!! Plus when you sign up today, you receive $500 off! If you're ready to turn your product-based business into a sales engine that not only works for you, but that you can multiply to build the life of your dreams, then click here to join!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Multi-Stream MachineYour 12-Week Roadmap to Focus, Fix, and Multiply Your Sales Machine Doors are NOW OPEN for a limited time!Join M$M Today!

    664. How I Managed Wildfires, Solo Parenting, and a Business Launch (Without Losing My Mind)

    Play Episode Listen Later Feb 10, 2025 22:55


    Welcome back, Product Bosses! Today, I'm getting real about the challenges of blending life and business—because let's be honest, balance is a myth. As women juggling so many responsibilities, it's easy to feel overwhelmed, especially during high-stress moments. I'm sharing my personal experience with anxiety and panic attacks, including how I've managed them during crises like wildfires, and the tools that help me stay grounded.Instead of trying to do it all, I've learned that small shifts make a big difference. Movement helps ease panic, focusing on one task at a time reduces overwhelm, and having a plan—both for life and business—creates a sense of control. Most importantly, self-compassion and reaching out for support can change everything. You don't have to navigate this alone.If you're feeling stretched too thin, I want you to know—you are doing an amazing job. Remember…sometimes, the best thing you can do is pause, reassess, and focus on what truly matters. Tune in for an honest conversation on resilience, mindset shifts, and practical ways to move forward with confidence.Resources:Think creating more products means more growth for your product business? The truth is…you only need ONE best selling product to have a successful business. If you don't know what that best selling product is, you're unsure where to focus your energy or you're looking for a clear strategy to scale your business. TODAY is the LAST day to join me for my 5 day Best Seller Secrets Challenge where I'm teaching you how to do less and still EARN MORE. Grab your spot here (and yes, it's free!).Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Best Sellers Secret ChallengeSave your seat for my FREE 5-day Best Sellers Secret Challenge now!Join my FREE 5-Day Best Sellers Secret Challenge

    663. [BONUS EPISODE] The Power of a Best-Seller Brand – How Kylie Jenner, Spanx & Small Businesses Scale with ONE Signature Offer

    Play Episode Listen Later Feb 7, 2025 22:06


    Welcome back, Product Bosses! If you've ever thought that adding more products would automatically lead to more sales, I'm here to tell you—that's not always the case. In this episode, I'm sharing why focusing on just ONE product can be the key to building a thriving, profitable business. Some of the biggest brands—like Kylie Jenner's cosmetics line and Spanx—started with just one well-defined product, and that focus helped them grow into household names.Entrepreneurship is a path to freedom and stability, but only if you build it the right way. I'll walk you through how identifying your best-selling category, optimizing your current products, and creating a strong sales engine can help your business run smoothly—almost like a self-driving car. When you create consistency in your sales, you create predictability in your revenue, giving you more control and confidence in your business.If you're ready to stop throwing spaghetti at the wall and start seeing real growth, don't miss this episode! Plus, I'm inviting you to join me in the Best Seller Secrets Challenge, where I'll help you uncover your best-selling products and turn them into a reliable source of revenue. Let's work smarter, not harder—tune in now!Resources:Think creating more products means more growth for your product business? The truth is…you only need ONE best selling product to have a successful business. If you don't know what that best selling product is, you're unsure where to focus your energy or you're looking for a clear strategy to scale your business, join me for my live, upcoming 5 day Best Seller Secrets Challenge where I'm teaching you how to do less and still EARN MORE. Grab your spot here (and yes, it's free!).Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Best Sellers Secret ChallengeSave your seat for my FREE 5-day Best Sellers Secret Challenge now!Join my FREE 5-Day Best Sellers Secret Challenge

    662. "My sales are inconsistent and I need more customers - help!" | Coaching Session

    Play Episode Listen Later Feb 6, 2025 44:24


    Welcome back, Product Bosses! If you've ever struggled with inconsistent sales or felt like you just aren't attracting enough customers to your business, this episode is for you. Today, Jacqueline coaches Gretchen, owner of Three Blondes, One Bright Idea, through the challenges of running a brick-and-mortar business—and the strategies that can turn things around. From creating a cohesive aesthetic to leveraging social media and influencer collaborations, you'll learn how to make your brick and mortar a destination that keeps customers coming back.One of the biggest game-changers? Success leaves clues. Instead of reinventing the wheel, Gretchen discovers how auditing what's already working—both in-store and online—can simplify her strategy and boost her sales. A showroom-like space with strong merchandising creates an experience that makes customers want to buy, while social media, used intentionally, becomes a powerful tool for attracting more foot traffic.If you're ready to stop spinning your wheels and start seeing consistent growth, this episode is packed with insights you can apply right away. Tune in to learn how to refine your brand, focus on effective strategies, and build a business with consistent sales!Resources:Follow Three Blondes One Bright Idea on InstagramThink creating more products means more growth for your product business? The truth is…you only need ONE best selling product to have a successful business. If you don't know what that best selling product is, you're unsure where to focus your energy or you're looking for a clear strategy to scale your business, join me for my live, upcoming 5 day Best Seller Secrets Challenge where I'm teaching you how to do less and still EARN MORE. Grab your spot here (and yes, it's free!).Interested in a one-on-one coaching call session with me that will be aired on the podcast? Learn more and grab your call here! Spots are VERY limited.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Best Sellers Secret ChallengeSave your seat for my FREE 5-day Best Sellers Secret Challenge now!Join my FREE 5-Day Best Sellers Secret Challenge

    661. Your Business To-Do List Is Too Long—Here's How to Fix It

    Play Episode Listen Later Feb 3, 2025 25:23


    Welcome back, product bosses! Do you ever feel like there just aren't enough hours in the day to get everything done? You're juggling product creation, marketing, customer service, and a hundred other things, all while trying to grow your business. It's overwhelming, but here's the good news—you don't have to do it all yourself.In today's episode, I'm diving into time management strategies that can transform the way you run your business. I'll walk you through the power of prioritization, batching tasks, and leveraging automation so you can create a more efficient workflow. We'll also talk about why delegation isn't just for big businesses—it's a game-changer for solopreneurs, too!But that's not all. One of the biggest struggles for product-based business owners is finding time to focus on sales. That's why I'm breaking down how to build a sales engine and establish scalable sales channels that allow your business to grow—without requiring more of your time. Because at the end of the day, time freedom and financial freedom are what we're after!By the end of this episode, you'll walk away with a clear strategy to work smarter, not harder. You'll know exactly where to focus your energy, how to maximize your efficiency, and which tasks you can stop doing altogether. If you're ready to take back control of your schedule and build a business that supports your life—not the other way around—then let's dive in!Resources:Think creating more products means more growth for your product business? The truth is…you only need ONE best selling product to have a successful business. If you don't know what that best selling product is, you're unsure where to focus your energy or you're looking for a clear strategy to scale your business, join me for my live, upcoming 5 day Best Seller Secrets Challenge where I'm teaching you how to do less and still EARN MORE. Grab your spot here (and yes, it's free!).Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    660. "How do I build a profitable and thriving product-based business?" | Coaching Session

    Play Episode Listen Later Jan 30, 2025 43:24


    Welcome back product bosses! Do you ever feel like you're pouring your heart into your products but still struggling to turn your passion into a profitable business? You're not alone. Many product-based business owners start with a great idea but get stuck when it comes to building a sustainable brand. In today's episode, I coach Sara, the owner of Sara Hynes Designs, on how to create a thriving business by identifying a niche, understanding her ideal customer, and building a strong brand foundation.We also tackle one of the biggest challenges for creative entrepreneurs and product bosses, alike,—finding clarity in her product offerings. We explore why narrowing your focus to a specific product category can enhance your market presence and how brand consistency builds long-term customer trust. By the end of this episode, you'll walk away with actionable insights to help you refine your brand, connect with the right customers, and set your business up for success. Whether you're just starting or looking to level up, you'll have the tools to create products that resonate emotionally with your buyers and strategies to build a business that's not just creative—but profitable. Let's dive in!Resources:Learn more about Sara Hynes Design here.Follow Sara's journey on Instagram.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    659. Skyrocket Your Sales: The 7 Best Places to Sell Your Products Right Now

    Play Episode Listen Later Jan 27, 2025 27:10


    Do you ever ask yourself, “I have this product, I have this idea—but now what? How do I actually sell it?” You're not alone. Many of us dream up amazing products or feel inspired to create something unique, only to feel stuck when it comes to taking the next steps. In today's episode, we're diving into actionable strategies to help you go from idea to consistent sales.From selling on Etsy and managing a brick-and-mortar store to launching a website or leveraging social media, each sales channel comes with its own set of opportunities and obstacles. I'll share insights including how Etsy can simplify selling but comes with trade-offs, why physical store reliance on foot traffic can be limiting, and the common misconception that simply creating an online store guarantees sales.I'll also tackle the frustration of slow sales and reveal the importance of meeting your customers where they already are. You'll hear lessons from my own journey, like discovering that a beautiful website isn't enough—you need a strategy to drive traffic and turn browsers into buyers. Stick with me as I break down the seven best platforms and methods to sell your products today. By the end, you'll have a roadmap to turn those trickling sales into a steady waterfall. Let's get started!Resources:Check out your free trial with Shopify here.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    658. "I'm ready to stop throwing spaghetti at the wall- how do I find my path to profit?" | Coaching Session Re-Air

    Play Episode Listen Later Jan 23, 2025 53:43


    Welcome back, product bosses! Today, we're re-airing one of our most listened to coaching sessions with Ines of Barkin', a stylish and practical pet accessories brand. Ines has seen amazing growth through wholesale but is now looking to expand her direct-to-consumer sales. She's feeling overwhelmed and is not quite sure of what her next step is.Together, we break down how to simplify your business strategy and focus on your best-sellers, the power of small tweaks that lead to BIG results, why chasing every opportunity can actually slow your growth and strategies to improve your website conversions and increase direct-to-consumer sales.Tune in to uncover the next best steps for her business and how YOU can apply the same strategies to your product biz to maximize your growth without burnout!Resources:Support Ines's business and shop Barkin' products here.Follow Barkin' on Instagram: @shopbarkin.Interested in scaling your product-based business? Join my masterclass where I share my six-step playbook to turn your ideas into income and grow a profitable product-based business. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    657. Finding Fulfillment in Your Life and Business with Keren Eldad

    Play Episode Listen Later Jan 20, 2025 42:41


    Welcome back, product bosses! In this episode, I'm sitting down with Keren Eldad, my friend and the author of Gilded, to explore her journey to becoming a coach for high achievers. We dive into the concept of the “gilded cage”—that polished, outward success that often hides internal struggles. Keren shares her own experiences of feeling trapped by external achievements and reveals why emotional awareness, letting go, and self-discovery are key to finding true fulfillment.As we chat, we explore how emotional awareness and mindset play a huge role in personal growth, especially for those of us who feel restless despite hitting big milestones. Keren and I discuss the importance of letting go of perfectionism and learning to embrace the process, both in life and business. She reminds us that fulfillment isn't about accomplishments but about how we feel in our day-to-day lives. And we talk about why building real connections is essential, especially when the entrepreneurial journey feels isolating.This conversation is packed with practical insights and encouragement. You'll hear why your best client is often a former version of yourself, why balance is a myth, and how blending your life and work can create real fulfillment. If you've ever felt stuck, overwhelmed, or like you're chasing a moving target, this episode is for you. Let's dig in!Resources:Keren Eldad will launch her upcoming book, Gilded: Breaking Free from the Cage of Ambition, Perfectionism and the Constant Pursuit of More on January 21st, 2025! Pre-order her book here.Learn more about Keren hereInterested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    656. "How do I simplify and streamline my products to reach six figures?" | Coaching Session

    Play Episode Listen Later Jan 16, 2025 48:31


    Welcome back, product bosses! In this episode, I'm chatting with Catalina, the owner of Catalina Straps and Bags, who works with indigenous communities in Colombia to create handmade, sustainable straps and bags. Catalina is ready to simplify her product offerings and figure out her next sales channel. Catalina's water bottle straps are her clear best seller, but she's struggling to make sales online. We explore how product display and packaging can help her products sell themselves, no matter the sales channel. With her bottle straps trending and performing well, we uncover how focusing on one product can help her stand out in the market. We also discuss how she can build her brand identity by leaning into her differentiator.Tune in for actionable insights that will help you refine your product offerings, boost profitability, and grow your brand!Resources:Learn more about Catalina Straps and Bags hereConnect with Catalina on Instagram hereInterested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    655. Know Your Worth with Suneera Madhani

    Play Episode Listen Later Jan 13, 2025 40:43


    Welcome to another episode, product bosses! I'm so excited to welcome my friend and special guest, Suneera Madhani, an entrepreneurial trailblazer who co-founded the billion-dollar fintech unicorn Stacks and created CEO School, a global movement empowering women entrepreneurs. Now, with her latest venture, Worth, Suneera is tackling one of the biggest challenges for small businesses: access to fair financial tools and business credit scoring.In this episode, we're diving into how Suneera built a billion-dollar business in the male-dominated fintech space, the challenges women face in accessing venture capital and how she overcame them, why she created Worth and how it's a game changer for small businesses and the importance of integrating family, business, and personal values for true success.Tune in for an incredible conversation that will inspire you to embrace your worth, take bold steps, and build a business that reflects your dreams and values!Resources:Learn more about Suneera hereConnect with Suneera on InstagramFind more information about Worth AI hereListen to CEO School Podcast here Interested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    654. "I want to turn my side hustle into a profitable business- how can I do that?" | Coaching Session

    Play Episode Listen Later Jan 9, 2025 54:44


    Welcome back, product bosses! Today we have an exciting coaching session with Brittany from Embroidery Babe Design Co, who is looking to turn her creative side hustle into a profitable business. If you're in the same boat and want to make your hobby a sustainable business, this episode is for you!Brittany, a mom of two with a full-time job, has been juggling her embroidery business on the side. She feels stuck and is seeking ways to generate more consistent revenue and profitability. Together, we dive deep into the foundational steps of determining her business type, understanding her 'why', and conducting thorough market research.We discuss the importance of a time audit to appropriately price her products, adding labor costs, and the necessity of differentiating her brand in a crowded market. We also touch on market research techniques to elevate her brand and make it appealing to her ideal customer base.Tune in to explore how Brittany can pivot her hobby into a real, profitable business and learn actionable steps you can implement to optimize your own business journey.Resources:Learn more about Brittany's products at Embroidery Babe Design CoFollow Brittany's business journey on InstagramInterested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    653. Why You're Stuck in Your Product Biz and How to Start Moving Forward

    Play Episode Listen Later Jan 6, 2025 23:48


    Welcome to another episode, product bosses! It's the start of 2025 and today, I'm reflecting on the past year and sharing my insights on why you might not be making progress in your business plus how you can change that.In this episode, I'm digging into the common pitfalls entrepreneurs face, like being stuck in planning mode, dealing with perfectionism, and feeling overwhelmed by tasks that don't move the needle in your business. I'm also discussing the power of taking consistent, focused action to turn great ideas into successful ventures, the concept of intentional resets, and how utilizing three New Year's resets throughout the year can lead to continuous progress.Plus I'm so excited to introduce that inside of my membership, The Product Boss Academy, we're going to be doing the Action Takers Reset workshop, every six weeks, to help you periodically reset and reignite your passion and focus. If you want in, don't forget to join The Product Boss Academy here. Let's kickstart 2025 with purpose and momentum!Resources:What if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That's exactly what you'll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business. Click here to grab your spot.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.

    652. "I want to cross the six figure mark, but I work a full-time job and my product business is my side hustle- help!" | Coaching Session

    Play Episode Listen Later Jan 2, 2025 60:05


    Happy New Year, product bosses and welcome to our very first coaching session of 2025! In this episode, I'm chatting with Lai Sha, the owner of Kumumea, an inspiring brand that offers handbags, accessories, and apparel. Just like many of you, Lai Sha is juggling and trying to blend a lot—she's a mom of three, holds a full-time job, and is working on elevating her side hustle past the six-figure mark.In this episode, we focus on tackling Lai Sha's two major hurdles: finding more time in her day and reaching the next revenue milestone. This episode is all about strategies to buy back your time by delegating tasks and focusing on the needle-moving activities that will help scale your business. We discuss how outsourcing tasks like inventory can free up your time to concentrate on strategy and growth, the importance of developing a marketing strategy to drive traffic to your e-commerce site, and emphasizing the need to know your numbers and leverage data to make informed decisions going forward.Tune in as we dive deep into what it takes to get out of your own way, delegate tasks effectively, and concentrate on actions that drive revenue. Discover actionable steps to start 2025 strong, including a free “Do, Delegate, Delete” Worksheet to help you reclaim your time. If you're ready to elevate your business and make substantial progress this year, this episode is for you! Resources:Learn more about KumumeaFollow Kumumea's journey on InstagramGrab your Do, Delegate, Delete Worksheet here.If you're making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. This is your last chance to join so if you're considering it, don't delay! You can find all the details and grab your spot here.What if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That's exactly what you'll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business. Click here to grab your spot.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram:

    651. Dream It, Build It, Own It: Crafting Your 2025 Vision

    Play Episode Listen Later Dec 30, 2024 20:55


    Welcome to another episode, product bosses! As we stand on the edge of 2025, join me in this special New Year's episode focused on how to make this your most successful year yet. From reflecting on your wins and challenges of 2024 to creating a clear vision for 2025, I'm walking you through a workshop-style approach to turn your big dreams into actionable steps. In this episode, we're going to reflect on and audit how 2024 went for you, and envision where you want your business and personal life to be by the end of 2025. I'm also sharing the three key areas you should focus on: simplicity, investing in your growth, and the power of community, if you really want to transform yourself and your business this coming year. Whether you're just starting out or looking to level up, this episode is packed with insights and strategies to make 2025 your year of abundance and growth. So grab a pen, a piece of paper, and tune in to make 2025 the year we dream bigger and achieve together!Resources:If you want to listen to Episode 649 - Picture This: Your Most Successful Year Starts with This Exercise and envision 2025 with me click here.If you're making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. You can find all the details and grab your spot here.If you're making $300k and above, you might just be the perfect fit for my Inner Circle Mastermind, a 9-month Mastermind experience to help you transform your business and live the life you've always dreamed of. Fill out the application here and one of our team members will be in touch to schedule a call for you with Jacqueline.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPGrab your free trial of Shopify today by clicking here.Never run out of your best-selling inventory again! Click here to grab your free 14-day trial of CraftyBase.

    650. "I'm not sure which of my marketing strategies I should be focusing on- help!" | Coaching Session

    Play Episode Listen Later Dec 26, 2024 57:03


    Welcome back, product bosses! Today, I'm talking with Alyse, the creative mind behind Toci Mom, who sells stylish, breathable, and versatile nursing covers that blend in with your wardrobe. Alyse has seen significant success selling her product on Amazon and Etsy but is unsure where to focus or how to optimize her marketing efforts to continue growing her business. Alyse believes driving traffic to her own website might be the key, when in reality she actually needs to leverage the platforms she's already seeing results on!In this episode, we discuss the importance of driving your own organic traffic to Amazon if you're selling there, why you need to gather leads from social media and convert them into email subscribers, and how to overhaul your Instagram content to find what actually works. Remember, you do not need a huge following on social media to be successful!Tune in to get inspired by Alyse's journey and learn actionable tips you can use in your own product business to effectively optimize your marketing and sales channels, no matter where you're building your brand or selling your products.Resources:Learn more about Toci MomFollow Alyse and Toci Mom's journey on InstagramIf you're making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. You can find all the details and grab your spot here.If you're making $300k and above, you might just be the perfect fit for my Inner Circle Mastermind, a 9-month Mastermind experience to help you transform your business and live the life you've always dreamed of. Fill out the application here and one of our team members will be in touch to schedule a call for you with Jacqueline.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPGrab your free trial of Shopify today by clicking here.Never run out of your best-selling inventory again! Click here to grab your free 14-day trial of CraftyBase.

    649. Picture This: Your Most Successful Year Starts with This Exercise

    Play Episode Listen Later Dec 23, 2024 18:29


    Welcome back, Product Bosses! In this special holiday episode, we're doing something a little different but incredibly impactful – a visualization exercise!Join me as I guide you through a powerful journey, that I teach in my Inner Circle Mastermind and Designed to Scale Lab, to help you visualize and manifest your business dreams. This episode is designed to help you align your mind and body to the feeling of reaching your goals, taking you from just dreaming to truly believing in your potential.Remember, find a safe, quiet space where you can fully engage with this exercise. You don't want to do this while driving! Plus I also share personal anecdotes about how powerful visualization has been in my own life, including how I manifested my dream house.Tune in to learn how these strategies can help you anchor your goals and bring clarity to your business vision as you get ready to head into 2025.Resources:If you're making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. You can find all the details and grab your spot here.If you're making $300k and above, you might just be the perfect fit for my Inner Circle Mastermind, a 9-month Mastermind experience to help you transform your business and live the life you've always dreamed of. Fill out the application here and one of our team members will be in touch to schedule a call for you with Jacqueline.What if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That's exactly what you'll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business. Click here to grab your spot.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPGrab your free trial of Shopify today by clicking here.

    648. "How do I attract and serve my ideal customer to get more traffic and sales?" | Coaching Session

    Play Episode Listen Later Dec 19, 2024 51:58


    Welcome back, product bosses! In today's episode, I'm chatting with Asli, the innovative mind behind Boutique Butterlu and My Four Little Chicks, where she crafts unique personalized picture frames. Asli has experienced significant success on Etsy, but she's recently faced a decline in sales. Together, we tackle her pressing question: “How do I attract and serve my ideal customer to get more traffic and sales?”In this episode, we dig into strategies for identifying and connecting with your ideal customers, the importance of using customer data to drive emotional connections, why you need to build a brand, not just sell your products, and how to niche down to specific product categories to improve positioning, especially on Etsy. Tune in to discover the steps Asli can take to shift her focus to attract more traffic and increase sales while building a stronger, more recognizable brand, and walk away with actionable insights you can implement in your product business to do the same!Resources:Learn more about Boutique Butterlu and My Four Little ChicksFollow Boutique Butterlu and My Four Little Chicks on InstagramIf you're making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. You can find all the details and grab your spot here.If you're making $300k and above, you might just be the perfect fit for my Inner Circle Mastermind, a 9-month Mastermind experience to help you transform your business and live the life you've always dreamed of. Fill out the application here and one of our team members will be in touch to schedule a call for you with Jacqueline.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPGrab your free trial of Shopify today by clicking here.Never run out of your best-selling inventory again! Click

    647. Grow Your Revenue, Reclaim Your Time: Scaling Done Right

    Play Episode Listen Later Dec 16, 2024 39:43


    Welcome to another episode, product bosses! Today, I'm diving deep into how you can successfully scale your product business to six figures and beyond, while reclaiming your time. True or False: If you want to reach the six figure, multi-six figure or seven figure revenue mark in your business, you need to be doing more. The answer is false!! To reach that level, you actually need to refine what's already working for you and then get better at doing those things instead of always coming up with new things or products to sell! In this episode, I'm sharing strategies to help you successfully scale your business and reach that next revenue level. You'll learn the surprising method I've seen successful entrepreneurs use to scale faster without doing more work, shifting your mindset so that you don't stop yourself from growing a highly profitable business, and the strategy that million-dollar businesses use to grow their profits without sacrificing more of their time.Tune in to learn actionable strategies and insights you can implement in your own product-based business to build a scalable, profitable business without sacrificing your time or well-being!Resources:If you're making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. You can find all the details and grab your spot here.If you're making $300k and above, you might just be the perfect fit for my Inner Circle Mastermind, a 9-month Mastermind experience to help you transform your business and live the life you've always dreamed of. Fill out the application here and one of our team members will be in touch to schedule a call for you with Jacqueline.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don't know what to say, or you feel too busy, or you just don't want to be the face of your brand, no worries – because we've got you covered with a year's worth of consistent content that's sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPGrab your free trial of Shopify today by clicking here.Never run out of your best-selling inventory again! Click here to grab your free 14-day trial of CraftyBase.

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