Podcasts about product business

In der heutigen Folge ist Virginia zu Gast.  Virginia teilt mit uns ihre beeindruckende Reise vom gescheiterten Product-Business, das ihr 100.000 Dollar Schulden eingebracht hat, bis hin zu ihrem Erfolg heute.  Du wirst erfahren, wie Virginia es geschafft hat, diese Schulden durch das Erlernen von Businessskills wieder reinzuholen.  Freu dich auf inspirierende Insights und praktische Tipps, die du sofort für dein eigenes Business nutzen kannst! Wir wünschen dir viel Freude mit dieser Episode Deine Sol und Anastasia Virginias Website Virginias Instagram Info-Seite der Female Empowerment Coach Ausbildung

Send us a textIn this podcast episode, I welcome jewelry designer and business mentor Tracy Matthews, who shares her insights on building successful jewellery brands through effective marketing and mindset. Tracy, with over 30 years of experience, discusses her 'Desired Brand Effect' approach, which emphasizes the importance of branding, audience understanding, and messaging to attract and retain customers. We explore the significance of in-person interactions, understanding customer desires, and translating these into sales strategies, especially in an online setting. Tracy also highlights the need for an entrepreneurial mindset, encouraging listeners to take risks, learn from failures, and continuously improve their business practices.We discuss maintaining focus in marketing efforts and the importance of consistent mindset work, offering practical tips for product-based businesses looking to thrive in challenging economic climates.You can follow Tracy at @tracymatthewsnyAnd dive into her podcast or website to learn more about the Flourish and Thrive Academy at https://www.flourishthriveacademy.com/To join the Mel's Roadmap to Profit program and learn the Sales and Marketing Strategies you need to start and scale your product business head here: Roadmap to Profit.We are also running LIVE Pinterest Masterclass this week - join here.00:00 Welcome and Introduction to Tracy Matthews00:19 The Importance of In-Person Networking02:18 The Desire Brand Effect: An Overview02:34 Building a Jewelry Business: Lessons from the 90s03:26 Creating and Scaling Desire in Your Brand05:53 Understanding Your Audience and Messaging12:35 Marketing Strategies for Different Customer Segments22:30 Exploring Marketing Podcasts22:46 Understanding Customer Psychology23:02 In-Person vs. Online Sales24:04 Feedback from Physical Retail24:53 The Importance of Mindset27:29 Overcoming Limiting Beliefs29:52 Setting Clear Goals and Priorities36:16 Taking Calculated Risks36:41 Learning from Failures43:38 Hiring and Team Building44:52 Conclusion and Final ThoughtsSupport the showI'm Mel Robbins! from @thelotco Register for my FREE webinar here to help you Build a Thriving Product Business https://www.thelotco.com/trainingfreeAnd if you want a Roadmap to Building a Profitable Product Business head here for directions! Looking for specific help with Wholesale? Check out the Transform your Wholesale programFind more details at https://www.thelotco.com.au/Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.Over 25 years in Retail and Wholesale Sales and Marketing.Grab my 8 step checklist on building a profitable product business.

Welcome back, product bosses! We have another exciting coaching session with Haley, the founder of Sunbird Collective, who sells handmade body care goods. If you're wondering how you can expand your business but feel like there are zero hours left in your day, this episode is for you!Haley already has a successful business, but now she wants to grow her sales to $20,000 a month without feeling burnt out, and she's not sure how to accomplish this. Together, we dive deep into why your mindset is your ticket to more money and success, how being proactive in your business will help you get your time back and simple tweaks for you to bump your average order value to make more money, without doing more work!! Tune in as we figure out how Haley can step into the CEO role of her business and get back her time, while continuing to scale, and how you can implement these tips in your product business as well! Resources:Learn more about Haley's products at Sunbird CollectiveFollow her journey on InstagramAre you making $500k or more in annual revenue in your product-based business? If so, I invite you to join me for my FREE masterclass, Your 3-Step Framework to Build a MillionDollar Product-Based Business in 2025. You can apply and save your spot here!Want to know what makes a successful product-based business? I'm hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's SpotlightVisit hubspot.com/spotlight to see them all and demo for yourselfHubspot's SpotlightEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire

In this episode, we kick off a 2-part series on marketing strategies for the most crucial sales season of the year: Q4. Emma walks you through five key marketing strategies to get your product brand in front of new audiences this year; including leveraging social media promotions and using user-generated content to showcase your product in real-life scenarios. Whether you're looking to hit year-end financial goals or set yourself apart from competitors, this episode has takeaways for you. Be sure to tune in next week for part two, focusing on service-based businesses! Listen in as Emma shares: The power of gift guides for getting your product on holiday shopping lists How to leverage strategic partnerships to help your product find new audiences The importance of planning promotions early and what to focus on right now  And so much more!   Connect with Ninety Five Media: Website   Instagram  Need Support with Your Podcast? We've got you covered  Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co   Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia  

OMG! Today my guest is Jennifer Cassara!  Jennifer is the Founder Of Good Robe & Co!  Jennifer has spent the last 30 years, both personally and professionally, as a student and lover of fashion. She's held positions as an Apparel Buyer and Fashion Director for multiple retail chains as well as owning and curating her own boutiques called Bella & Bella's Closet. She's used her experience to study style trends and to crack the code on how to build an effortless (yet enviable) wardrobe. Through the years, she's collected a library of her favorite and timeless go-to styles that are universally flattering to use as the inspiration and foundation of GoodRobe & Co. Her goal is to help other women with a formula for looking good that's easy, sustainable and affordable so they can focus on more important things....like conquering the world.  Listen to "Bringing A Product Idea To Life" to learn the secrets to creating a product based business!  Get ready to take notes because this episode is JAM PACKED with entrepreneurial gold content!  Follow Jennifer Cassara:  https://goodrobeandco.com/ https://www.instagram.com/_jennifercassara/ https://www.linkedin.com/in/jennifer-cassara-9346b417   Follow Jen Pompilli: https://wickedsalty.com/ https://www.instagram.com/wickedsaltylife/ https://www.facebook.com/groups/wickedsalty/    

how to deal with no sales period in your digital product business? --- Support this podcast: https://podcasters.spotify.com/pod/show/artchocolate/support

On today's episode, I am really excited to introduce you to my friend, Monica Little the Product Biz Coach!   If you have a physical product in your online business or if you're considering creating a physical product for your online business, today's episode is one that you do not want to miss!   Monica is the go-to person when it comes to handmade or physical products. And in today's episode, she's going to be sharing the ins and outs of the differences between running a physical product business and a digital product business.   She's going to share some of the big mistakes that she sees, some of the best practices, what's been the easiest in her experience (digital vs. physical), and some of those difficulties that she's had to overcome.   And throughout the entire episode, she's going to be giving you some step-by-step advice so that you can go into this with eyes wide open!   Let's dive in! --- Links mentioned in this episode:  → Follow Monica on Instagram: @monicalittlecoaching → Grab Monica's FREE Etsy training HERE! → Grab our FREE organic traffic checklist HERE! → Follow Rachel on Instagram: @rachelrmcmichael

In this episode, I'm discussing how I'm going to be creating a print on demand (POD) business called Pup Beach! Mae Cee, a POD expert is giving a freebie and has a special offer on her course. Visit the show notes at BeckyBeachShow.com to get it! She was on a past podcast episode 45 if you want to learn more about POD.

Welcome back, product bosses! Are you feeling like you're trying everything to make sales in your product business and nothing's working? You are not alone! Today, I'm discussing the number one thing that breaks my heart when it comes to coaching product-based businesses and the thing you MUST do if you want to set yourself up for more sales and success this holiday season. Plus you'll learn the exact next step you need to take to do something different…something that will get you ACTUAL results and sales, just in time for what's going to be the busiest time of year for product based business owners. This episode is just what you and your business need to figure out a clear straight-forward path for the rest of the year!Resources:Looking to dive deeper into my episode about what you can learn from Starbucks and the Pumpkin Spice Latte? Click here to listen to the episode!We're kicking off TODAY!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it's totally FREE! If you're ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Customer PlatformGrow better, faster with HubSpot's all-in-one intuitive customer platform. Visit: hubspot.com to learn more!HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118

Text “ Podcast” 347 768 7171 To Join My Free Class & Learn How To Make Money With Your Digital Product Business & Leave Your 9-5 --- Support this podcast: https://podcasters.spotify.com/pod/show/Achievingwealtheffortlessly/support

Removing friction and making it easier for your customers to buy is key if you have a product business. This weeks episode I chat with Mel Eilers a Many chat expert where we talk about Chat funnels and why you should be using them and how they can benefit your business  Benefits of Using Manychat     - Mel breaks down what Manychat is and its compliance with Meta, highlighting its approval and the rules to abide by.      Use Cases and Examples     - Nicole and Mel discuss successful use cases of Manychat, including Instagram Live events and story mentions that drive engagement and increase sales.      Components of a Chat Funnel:     - Key components are discussed, such as personalization, the importance of re-engagement and pivoting conversations to maintain customer interest.      Integration with Existing Strategies     - Mel provides insights on how to integrate Manychat with your existing marketing strategies to enhance customer engagement and conversion rates.      Analytics and Measuring Success     - The importance of analytics in Manychat and how brands can track the effectiveness of their chat funnels to optimize their strategies. Preparing for High-Traffic Seasons:     - Mel discusses the importance of list-building and strategic planning using Manychat, especially heading into high-traffic sales periods like Black Friday. Guest Mel Eilers   The “Manychat queen” – Mel Eilers is a Manychat Messenger Expert and Agency Partner who works with coaches, personal brands and retailers to help them maximise their sales and leads from Instagram, all whilst freeing up the to-do list and saving time in the DMs. Mel helps brands personalise their connection with followers through Manychat automations, helping to boost reach and engagement, leading to higher conversion rates through a seamless customer journey. She has shared the online stage with Amy Porterfield and Michael Hyatt at the Rise Above Summit; spoken on the Chat Marketing Podcast and also delivered various masterclasses and webinars. Mel is recognised as a go-to expert for Manychat, building automations for clients such as online business coach Teresa Heath-Waring, mentoring site Photography Farm and the Resilient Retail Coach, Catherine Erdly. IG: https://www.instagram.com/socially_sound/ LI: https://www.linkedin.com/in/melanieeilers/ Website: www.sociallysound.co.uk Email: mel@sociallysound.co.uk Freebie: Manychat Starter Kit - https://sociallysound.thrivecart.com/ig-chat-funnels-starter-kit/ NEW: Manychat Beta Course https://sociallysound.thrivecart.com/manychat-ig-accelerator/ Host  Nicole has worked as a buyer and head of buying for over 18 years for retailers such as Primark, M&S and Debenhams and now uses her expertise and knowledge to help entrepreneurs start and scale their product businesses and continues to work on projects with corporates to increase bottom line sales and profits.  She established her own business The Buyer And Retail Coach™ to help give entrepreneurs the confidence and knowledge to bring products to market. Her expertise covers many areas from product development to sourcing and strategy across multi-product categories Host Nicole Higgins  The Buyer and retail coach  Nicole Higgins Links  https://www.instagram.com/thebuyerandretailcoach/ https://www.linkedin.com/in/nicolehigginsuk/ https://thebuyerandretailcoach.com/ https://thebuyerandretailcoach.com/newsletter-sign-up/ https://thebuyerandretailcoach.com/free-discovery-call/ https://thebuyerandretailcoach.com/blog/ Sponsor  Neon Digital Clicks  Are you ready to scale your ecommerce store?This episode is brought to you by Neon Digital Clicks, the agency dedicated to helping kids' and family brands achieve explosive growth with high-performing digital marketing campaigns. Neon's new Runway to Results programme is a revolutionary paid-advertising service that will help you understand your brand's true potential and reach the heights of success you dream of. Over the course of 60 days, Neon's expert team will test and optimise your Meta and Google ad accounts to establish your business KPIs and optimum Cost Per Acquisition.  At the end of the Runway period, they'll analyse your data to establish what profitable scaling looks like and arm you with knowledge, confidence and a clear plan for the next phase of your growth. If you're ready to elevate your e-commerce game, Neon is the navigator you need on your flight deck.

Welcome back, product bosses! Have you started planning for your holiday season yet? If not, don't worry! Today's episode has you covered and is a special one because I am re-airing another Blended Life episode that I did live on Instagram. I received such a positive response from product bosses in my community that I knew I had to share it with you as a podcast episode.Today, I'm discussing the biggest struggles and challenges that product based business owners, like yourself, are facing, including struggling to make sales, feeling overwhelmed, and not knowing where to start when it comes to planning for the holidays. You'll learn my tips for how you can get ready for the busiest time of year, efficiently plan your marketing strategies, and how you can make sales without having to rely on social media or paid ads. This episode is your first step to doing something different this year so you can make good money during the holidays!Resources:Get my FREE Ultimate Checklist for turning your product-based business into a Money-Making Machine here. Get ready to help you identify where you need to focus to increase your sales and turn your business into a money-making machine! Click here to grab yours now! It's backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it's totally FREE! If you're ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Customer PlatformGrow better, faster with HubSpot's all-in-one intuitive customer platform. Visit Hubspot.com to learn more!The Product Boss HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118

Text “ Podcast” 347 768 7171 To Join My Free Class & Learn How To Make Money With Your Digital Product Business & Leave Your 9-5 --- Support this podcast: https://podcasters.spotify.com/pod/show/Achievingwealtheffortlessly/support

Welcome back, product bosses! Today's episode is unique because I am re-airing a Blended Life episode that I did live on Instagram. I received such an overwhelming response of product bosses who needed to hear this that I wanted to share it as a podcast episode.That's why in today's episode, I'm diving deep into false truths that I hear other coaches teach product bosses, plus I share my own tips for how you're going to be able to make the most of the holiday season as a product-based business owner.You'll learn why you shouldn't sell to everyone if you want to make more sales (it's actually hurting your business, not helping it!), how you can make sales even if your sales have been really slow this year, and why you need to start showing up where your customers are. This episode is your first step to making more sales so that this holiday season turns out even better than you imagined! Resources:It's backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it's totally FREE! If you're ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's AI Trend for MarketersGo to Hubspot.com/marketing to download it for freeInclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & Marketing

In this episode, Lauren talks to the seller of a digital product, subscription, and affiliate business created in January 2012 in the lifestyle, parenting, home, and business niches. Listen in to find out how the business makes an average of $18,489 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://app.empireflippers.com/listing/77088 to learn more about this business.

In today's episode, I'm so excited to share a segment from my guest appearance on the Insight Out podcast, hosted by the incredible Billy Salesby, where I share insights from my own journey with my product business, Cuffs Couture, to help you hone in on the foundational pieces you need to nail if you want to have a successful business.We discuss key strategies, such as understanding your niche, nailing your ideal customer avatar, tailoring products to meet your customers' desires, and creating irresistible offers that make your brand stand out in a crowded market. Plus I'm sharing actionable tips on perfecting your brand messaging, pricing, and product focus. You'll also hear me dive deeper into my personal growth journey and the pivotal role mentorship has played to help get me where I am today. Don't miss out on these invaluable insights that can help you grow your business beyond your wildest dreams! Resources:Want to know what makes a successful product-based business? I'm hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound ConferenceImperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect Action

The Jen Marples Show episode 167 is here!Today, I'm excited to share one of my favorite conversations with one of my favorite people, and that is fellow MenoPosse badass entrepreneur Julie Gordon White. As the founder of MenoWell, Julie created the first menopause-focused energy bar to support women's health. And she's KILLING IT!Julie has an impressive career background spanning hotel sales, owning an M&A firm, and coaching women entrepreneurs. But it was during the pandemic that she developed her recipe for MenoWell menopause bars after wanting a healthy snack option and finding nothing that suited her. They say necessity is the mother of invention, and MenoWell (formerly Bossa Bars) was born! And, let me tell you, they are not just healthy, they are DELICIOUS! Your's truly is a HUGE fan and has consumed MANY MenoWell bars to date!In this episode, Julie shares her business journey and invaluable advice for midlife women considering career pivots or starting businesses. Julie drops GOLD in this episode—you'll want to take notes!Julie and I discuss:Julie's road to starting MenoWell and overcoming challenges.Securing investors for MenoWell and being super clear on her business vision.Trusting your abilities gained over decades, even without direct industry experience.Setting intentions, visualizing goals as complete, and engaging daily supporters through gratitude.Embracing midlife by doing what you want without hesitation or apology.How to MenoPAUSE like a boss!Her morning ritual GIVE method: Gratitude, Intention, Visualization & Enrollment (in your vision).You're going to love Julie as much as I do! I hope you enjoyed today's show! If you'd like to find out more about how I can help you achieve your business or life dreams, you can book a complimentary 20-minute call HERE. Visit my website at www.jenmarples.com and if you sign up for my newsletter, I've got two free juicy gifts for you, my Stepping Into The Spotlight guide if you're ready to be seen and heard and my 12 Steps to Pivot guide if you're itching for a change but don't know where to begin. I'd love to connect with you on social media so please follow me @jenmarples on Instagram, LinkedIn, TikTok and YouTube, and let me know if you listen to the show! Nothing makes me happier than connecting with you dear listener. Finally, my mission is to empower millions of midlife women, but I can't do it alone! Please help me by leaving a 5-star rating and written review on Apple HERE and a 5-Star rating on Spotify HERE. Thank you and have a beautiful day!Learn more about Jen Marples at https://www.jenmarples.com/ Unedited AI Transcript HereCONNECT WITH JULIE GORDON WHITE:MenoWellInstagramCONNECT WITH JEN MARPLES:Subscribe to my Newsletter

Embark on your journey to building a successful digital product business in 2024 with our comprehensive step-by-step setup tutorial! This video will guide you through every stage of launching your own digital product business, from conceptualizing your product idea to creating and marketing your digital goods effectively. We'll cover essential aspects such as market research, platform selection, product development, setting up online payment systems, and strategic marketing techniques. Whether you're looking to sell ebooks, courses, software, or any other digital product, this tutorial provides all the tools and insights you need to start strong and build a thriving digital business in the new year. #DigitalBusiness2024 #ProductSetup #OnlineBusinessTutorial

Things in business don't always go to plan.  Kristy Withers founder of Incy Interiors grew her business over 13 years and has had her fair share if things going wrong!! On the podcast this week, I talk with Kristy about her journey with Incy Interiors. How she is now moving on from being the owner and what the future looks like for her.  We talk about the highs and lows, he different things Kristy has tried and tested in her time as a product business owner. How she went from not having any experience as a business owner to a building a multi million-dollar company.Here's a sneak peek of what you'll discover in this episode:

In this episode, Lauren talks to the seller of a digital product, affiliate, and lead generation business in the religion & spirituality niche started in March 2022. Listen in to find out how the business makes an average of $2,876 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://app.empireflippers.com/listing/76620 to learn more about this business.

It's amazing the difference that a year can make.    I am one year into my signature mastermind and I'm just about to start welcoming the fifth cohort of my signature Mastermind program where I work in-depth with ambitious product business owners, finding out what's going on with them, discovering what their challenges are, and helping them achieve their business goals.   And since I effectively become part of their teams for six-months (or more), it has given me this insight into what is going on inside these amazing and successful businesses.    What I want to share with you in this episode are the lessons that I have learned from working with a wide variety of ambitious product business owners, e-commerce brands, and independent retailers and help you to think more broadly about what it means to be a product business owner in 2024.   So let's dive in:   [03:10] The Benefits of the Mastermind for Product-based Business Owners [05:42] Lesson One: There are lots of different routes to success for product-based businesses [09:47] Lesson Two: High Street is NOT dead - there is a place for independent retailers [11:53] Lesson Three: A founder's focus is critical to the success of your business [15:39] Lesson Four: It is possible to be in control of your business numbers [19:34] Lesson Five: (With help) It may take a lot less time than you think to accomplish your most pressing goals. [22:35] Five things that I've learned from running a Mastermind for product-based business owners. [23:30] Join the next cohort of the Mastermind!   Learn more about the mastermind at https://www.resilientretailclub.com/retail-business-mentoring/ Get all of the show details on our website at https://www.resilientretailclub.com/podcast-episode/5-lessons-ive-learned-from-ambitious-product-business-owners/

Your time management skills need to be top notch when you're a full time business owner. Learn more about how to evaluate your time and schedule as a full-time Etsy seller. LINKS:Click here to grab my Time Management Planner for Etsy sellers.

Have you ever used Many Chat for your product business?Many Chat is an automation tool used to answer questions, respond to customers, etc. It saves you time and gives your customers an instant response.I brought on Sam from Ads for Breakfast to talk more about how she helps businesses use Many Chat!We discuss all of the following:03:00 Sam's background04:14 What is Many Chat?11:33 Advice Sam has for setting up Many Chat16:12 Brands Sam has worked with22:01 Benefits of Many Chat in your product businessConnect with Sam on Instagram.I'm Mel Robbins! from @thelotco Register for my FREE webinar here https://www.thelotco.com/trainingAnd if you want a Roadmap to Building a Profitable Product Business head here for directions! Looking for specific help with Wholesale? Check out the Transform your Wholesale programFind more details at https://www.thelotco.com.au/Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.Over 25 years in Retail and Wholesale Sales and Marketing.Grab my 8 step checklist on building a profitable product business.

Father's Day is coming and it is the last big gift-giving occasion before Christmas. Generally speaking its not as big as big as Mother's Day in terms of spend, but it's still significant and it is definitely worth exploring.   Today I'm going to share 12 marketing ideas for you in your business when it comes to Father's Day.    Let's Dive In   [00:00] Father's Day is Coming  [02:02] #1 Highlight what collections you have for Father's Day [02:58] 2024 Trending Categories for Father's Day [05:47] #2 Curate Gift Bundles [07:34] #3 Gift Guides [08:09] #4 Emphasize Personalization [08:51] #5 Introduce New Products [09:40] #6 Lean into Dad and Grandad Personalized Items [10:31] #7 Engage Wholesale Clients [11:06] #8 Special Promotions [11:40] #9 Additional Father's Day Incentives [12:24] #10 Keep an eye on seasonal inventory [13:37] #11 Giveaway Competitions [15:40] #12 Promote Gift Cards   Get all the details on our website at https://www.resilientretailclub.com/podcast-episode/12-essential-fathers-day-marketing-tips-for-your-product-business/

In this episode of the Buyerside Chat Podcast, I sat down with Dianna Allen of Terra and Inventora to discuss how she scaled her candle business with just $100 to start and has since launched Inventora, an inventory and materials management system for makers. You'll hear us chat about: - The power of creating a wholesale strategy that aligns with your vision for your business- Tips to find your sweet spot for trade show success- How to find creative outlets in your business without over-investing in inventory- The importance of managing your inventory and materials to scale your business profitablyAbout Dianna!Dianna Allen founded TERRA in 2019 with only $100 to start. She has since grown the brand into a 6-figure business utilizing social media, markets, and trade shows. Along the way, Dianna also built a spin-off company, Inventora, to provide a solution to her inventory management troubles as TERRA grew.Connect with Dianna:Instagram @diannamallen @terrasimply and @inventorahqTerra Website: www.terrasimply.comInventora Website:​​ www.inventora.com/?via=kristin-fisherUSE Code BUYERSIDE20 for 20% Off of your membership!CONNECT FURTHER WITH KRISTIN!Listen to the private podcast series UNLOCK FAIRE - Get instant access HEREJoin The Buyerside Club facebook community for coaching & connection in your product business. Join HERE!Website: kristinfishercoaching.comFollow on Instagram: @kristinfishercoachingContact: hello@kristinfishercoaching.com

We are in Season 3 now! This season is going to be focused more on selling and creating digital products to make money online. In today's episode, we are discussing how to avoid burnout in your digital products business. Visit the shownotes at BeckyBeachShow.com! Join my membership at BusinessBeachClub.com to scale your digital product business!

What would you do if your factory closed down overnight? How would you cope?  Megan from Second Scout is a guest on the podcast today and generously shares her journey and  some of the ups and downs of having a product-based business.Last year, Megan went through a major down and we discuss how she was able to come back from it better than ever.If you ever start a product business, a good rule of thumb is to always be prepared. You never know when a stockist is going to pull away, a factory will shut down, or the market will shift.Listen to this week's episode to learn all about Megan and how she has created a product for kids that actually helps out adults too!We discuss the following:01:06 What is Second Scout?12:09 Second Scout's supply chain issues19:57 Balance with retail and wholesale22:49 Advice for anyone starting out 27:54 Megan's experience with marketing35:44 What new products are coming to Second Scout?Shop all things Second Scout here.Follow Second Scout on Instagram here.I'm Mel Robbins! from @thelotco Register for my FREE webinar here https://www.thelotco.com/trainingAnd if you want a Roadmap to Building a Profitable Product Business head here for directions! Looking for specific help with Wholesale? Check out the Transform your Wholesale programFind more details at https://www.thelotco.com.au/Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.Over 25 years in Retail and Wholesale Sales and Marketing.Grab my 8 step checklist on building a profitable product business.

In this episode of the Dream Biz Podcast, host Christi Johnson, CEO of Christi Johnson Creative, dives into the critical importance of email funnels for digital product businesses. Christi outlines the two primary funnels every digital product business should implement: the welcome sequence and the sales funnel. She emphasizes the role of these funnels in automating business processes, enhancing customer engagement, and driving sales. Additionally, Christi shares three bonus funnels, which include lead generating event funnels, related product funnels, and nurture funnels, offering listeners comprehensive insights into maximizing their email marketing strategies. True to her commitment to actionable advice, Christi provides listeners with guidance on setting up these funnels, enhancing their digital marketing efforts, and ultimately, achieving business growth. Important Links: Book a Free Consultation with Christi Get 50% off Your First Year of FloDesk Episode 76: Sales Funnels Made Simple Episode 2: Welcome Sequence Basics 00:00 Welcome to the Dream Biz Podcast! 01:00 The Essential Email Funnels for Digital Product Businesses 02:05 Deep Dive into Welcome and Sales Funnels 07:50 Exploring Bonus Funnels: Lead Generation, Related Products, and Nurture Strategies 10:56 Practical Example: Implementing Funnels in Real Business Scenarios 15:07 Backend Strategies for Managing Your Email Funnels 17:18 Closing Thoughts and How to Connect for More Help

In this episode, Lauren talks to the seller of a digital product business created in January 2017 in the music niche. Listen in to find out how the business makes an average of $11,623 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://app.empireflippers.com/listing/75309 to learn more about this business.

Email marketing is a huge game changer for any business, especially product-based businesses.Think about all the times you've gotten an email from Target or Amazon. Did that prompt you to buy something from their site or at least think about it more?Today, I share the best email marketing strategy with you for product-based businesses. This will help you make sure you're not only selling your products but also ensuring a positive customer experience.I discuss all of the following:01:13 What is email marketing?03:37 Welcome sequence04:50 Abandon cart emails06:55 Browser abandonment emails08:15 Post-purchase emails09:27 Forever sequenceListen to the welcome sequence episode on thelotco business podcastRead for more email marketing statsTo get access to my Nail Your Email Marketing course click here.I'm Mel Robbins! from @thelotco Register for my FREE webinar here https://www.thelotco.com/trainingAnd if you want a Roadmap to Building a Profitable Product Business head here for directions! Looking for specific help with Wholesale? Check out the Transform your Wholesale programFind more details at https://www.thelotco.com.au/Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.Over 25 years in Retail and Wholesale Sales and Marketing.Grab my 8 step checklist on building a profitable product business.

Looking to monetize beyond services? Let's unlock prosperity with products! Join entrepreneur Jacqueline Snyder as we explore creating physical products aligned with your strengths and customer needs. From workbooks to branded merchandise, discover how to boost your brand's income potential. Ready to dive into the world of products?IN TODAY'S EPISODE, I DISCUSS: -The critical steps to identifying what your clients truly need and how to enhance their experience-Differentiation strategies to find and own your niche-Jacqueline's personal journey from fashion mogul to product guruCONNECT WITH JACQUELINE SNYDER:Get to know more about Jacqueline Snyder: https://www.theproductboss.com/ RECOMMENDED EPISODES FOR YOU If you liked this episode, you'll love these ones:My Money Planning Process to Achieve Your GoalsHow to Get the Right CPA & Why It MattersDemystifying Your Credit Score & Does It MatterRECOMMENDED VIDEOS FOR YOU If you liked this video, you'll love these ones:My Money Planning  Process to Achieve Your Goals: https://youtu.be/Ip7kLKXNj2Y How to Get the Right CPA & Why It Matters: https://youtu.be/zj26Wwqe0bk Demystifying Your Credit Score & Does It Matter: https://youtu.be/emgKYPy6Quw PRE-ORDER MY NEW BOOK:Building Your Money Machine: How to Get Your Money to Work Harder For You Than You Did For It! The key to building the life you desire and deserve is to build your Money Machine—a powerful system designed to generate income that's no longer tied to your work or efforts. This step-by-step guide goes beyond the general idea of personal finance and wealth creation and reveals the holistic approach to transforming your relationship with money to allow you to enjoy financial freedom and peace of mind.TAKE THE FINANCIAL FREEDOM QUIZ:Take this free quiz to see where you are on the path to financial freedom and what your next steps are to move you to a new financial destiny at http://www.YourFinancialFreedomQuiz.com  OTHER RESOURCES:7-Day Money Plan Workshop: https://www.TheMoneyPlanWorkshop.comAffluent Entrepreneurs Private Facebook Group https://www.melabraham.com/group/CONNECT WITH ME:Website: MelAbraham.comYouTube: MelAbraham.com/tubeInstagram (@melabraham9): MelAbraham.com/igFacebook Group: MelAbraham.com/group/TikTok: https://www.tiktok.com/@melhabraham

Listen to this episode if you have a handmade product business but feel CAPPED for time because of the time it takes to make your products...   SUBMIT YOUR QUESTIONS // CLICK HERE   Sometimes products can take So much time to create that it seems like you can't scam because that just means you need to spend THAT much more time making... sound familiar?   We're overcoming this idea together -- in this episode!   Watch on Youtube // CLICK HERE ---   JOIN ENTREPRENEURSHIP MADE EASY GET MORE SUPPORT FROM MADI // FREEBIES & PROGRAMS MADISON'S INSTAGRAM  

Welcome to another coaching episode! Today, I'm speaking with Mystral, a massage therapist and energy worker out of New York City. Her service-based business is growing well, but an idea for a product-based business naturally spun off from it that she wants to explore. She wants to launch a tea business with as few mistakes as possible. First we start with ideation, then making the product, and then moving on to branding. Each step builds up to the next. We start by honing in on what she's actually going to sell, and then go over what it costs to make the product. From there, we take a look at how to price and position her teas to make sure she's selling for not only a profit, but also to the right people.I applaud Mystral for seeking out support in these early stages of her product-based business to give her the fast-track to success. That's what the Product Boss is all about: giving you the tools you need to avoid the mistakes most product business owners make!Resources:Follow The Product Boss on Instagram @TheProductBossGrab the Ultimate Checklist for Building Your Dream Product-Based Business: TheProductBoss.com/dreamJoin our brand new program, ‘Stand Out Society,' an 8-week program for product businesses looking to breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you're just starting out or have been doing it for years. We'll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, in a group setting, become a founding member of Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Another BiteListen to Another Bite wherever you get your podcasts.Another Bite PodcastHubSpotGet started for Free with Hubspot CRMHubSpot 2024

Ever wanted someone to just break it all down for you? Well, in this episode I'm going back to the basics and sharing exactly what you need to do at each step of building your business with digital products! RESOURCES MENTIONED FREE TRAINING DIGITAL PRODUCT ACADEMY DONE FOR YOU DIGITAL PRODUCTS

In this essential guide for digital entrepreneurs, Peter Pru from Ecommerce Empire Builders dives into the crucial world of payment processors for online businesses. Shedding light on the challenges with popular platforms like Stripe and PayPal, Peter reveals the best payment processing solution to safeguard your ecommerce success. Discover the power of having your own merchant account, enjoy lower fees, and navigate the high-risk product market with ease.Whether you're battling account shutdowns, looking to save on transaction costs, or aiming to launch a high-risk business, this video is your roadmap to making more money and ensuring stability for your online empire. Plus, learn why backups are vital for your payment processing needs and how to set up with Store Funnels Payments for optimized savings and support. Don't miss the chance to win $50 for your PayPal account - drop a comment and stay tuned!

There are four foundational pieces of product-based businesses that I see people skip over all the time. If you're struggling to make sales, chances are you've skipped one of them. In this episode, I discuss each one and why they are so important to have to grow your business.They are: Nail your niche, nail your brand, nail your price and offer and nail your marketing across channels. There's a lot that goes into each one, but don't worry, I cover it all.A lot of times these get skipped because they feel fuzzy, unclear, or even uncomfortable. Listen to this episode to get the clarity you need to achieve your business breakthrough and don't forget to join us inside of Stand Out Society now!Resources:We're launching a brand new program! ‘Stand Out Society' is an 8-week program for product businesses looking for their breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you're just starting out or have been doing it for years. We'll cover what your business needs foundationally to get your product in front of your target audience. Plus Jacqueline is teaching it LIVE during this founding round only, so be sure to sign up for Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for Free with Hubspot CRMHubSpot 2024Another BiteListen to Another Bite wherever you get your podcasts.Another Bite Podcast

$25,000,000 digital product business. This video is your comprehensive guide to the principles, tactics, and insider secrets that have propelled digital businesses to monumental success. From identifying high-demand digital products to leveraging cutting-edge marketing techniques and scaling operations efficiently, we cover the blueprint to achieving exponential growth.Whether you're starting from scratch or aiming to elevate your digital product business to new heights, this video delivers actionable insights and proven strategies to help you reach your ambitious revenue goals. Embark on your journey to building a digital empire today! #DigitalProductSuccess #25MillionBusiness #OnlineBusinessGrowth

After 20 years of coaching product bosses and running my own product businesses, I can immediately recognize certain gaps and missteps that happen in almost every new business. Recently, I thought of it in a different way: What kind of checklist would I put together if I were starting a new product business today? What steps would I take, and in what order, to make sure that I'm creating a foundation in my product business to get in front of my customers and make consistent sales from?That's why I created the Ultimate Checklist For Building Your Dream Product Based Business which takes this framework and narrows in on the four key areas you need to focus on nailing to build the solid foundations of your business.In this episode, I review my 7-step framework that I would use to start a product-based business and also give you a clear roadmap of the four key areas you need to nail to start building the dream business you deserve.Resources:Grab the Ultimate Checklist for Building Your Dream Product-Based Business: TheProductBoss.com/dreamStruggling to create content for your business? Don't know what to say or how to even make time to say it? We've got what you need: Sign up now for A Year of Content. We're going to teach you how to make awesome content that brings in new customers and yes, is even fun to create. Sign up today and get our A Year of Content training package valued at $829 for only $37!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for Free with Hubspot CRM HubSpot 2024DTC Pod Listen to DTC Pod wherever you get your podcasts. DTC Podcast

In this episode, Lauren talks to the seller of an Info Product and Amazon KDP business created in October 1992 in the health & fitness and books niches. Listen in to find out how the business makes an average of $3,814 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://app.empireflippers.com/listing/74181 to learn more about this business.

If you're looking for creative ways to sell more without being salesy, building a strong brand reputation is the key.  Laura Bell Main is the Co-Founder and CEO of SafeStack, an online education platform offering flexible, high-quality, and people-focused secure development training for fast-moving companies. She and her co-founder have built a brand reputation as global leaders in secure software.  Laura is the co-author of Agile Application Security and Security for Everyone. Her work has been featured in international publications including WIRED and MIT Tech Review. She has presented at BlackHat USA and RenderATL, as well as leading international software development and cybersecurity conferences. Transition From Service-Based to Product Business Laura's business began as a consultancy. The first few years of SafeStack were dedicated to validating their framework and serving high-growth companies.  When Covid hit in 2020, those companies made drastic budget cuts and Laura and her co-founder started looking for creative ways to solve the same problems at a different price point. As the product side of the company took off, they decided to separate and sell the consultancy.  Now leading a team of 12, Laura is CEO and also the head of sales and marketing–which looks completely different now than it did in their service-based model.  Brand Marketing and Creative Sales Strategies SafeStack's target audience is software developers, who Laura says are resistant to traditional sales techniques. Instead, she and her co-founder have focused on building their brand reputation. Through speaking at conferences and high-quality content, they do as much as they can to build that reputation before starting a conversation with the customer. Another effective strategy has been creating opportunities to speak with their customers one-on-one, whether that's at an in-person event or interacting with them online. They use just enough automation to keep people moving forward through the sales process, but not so much that it feels impersonal. Approaching the conversation with empathy is key. Laura starts by talking the customer through their frustrations, helping them identify their biggest challenges before presenting a solution. She always gives the customer plenty of opportunities to ask questions.  After a customer starts using the product, Laura and her team are always on hand for support. They help leaders identify who's engaging and who may need more encouragement. For SafeStack, it's not just about adopting a new software but changing the entire team culture. Enjoy this episode with founder and CEO Laura Bell Main… Quotes “I moved between some really exciting organizations, but what stayed the same was I was always really curious…I was always pressing buttons and saying, 'I wonder what happens if I do this?'” “I don't sit around for a long time and say ‘This is going to be very hard' and stop.” “Software takes an entire team of people and all of these roles to build, and all of those people need to be involved in keeping it secure.”  “Culture change for a software is really difficult. We can't change it on our own, but we can make it easy for a leader to grow a program so they can change it.” “This is the year of getting out of my own way and caring a bit less about what other people think.” “When do I invest in the company brand and its name and put myself behind that label versus when do I lead with my brand, and how can they support each other?” Links mentioned in this episode: Visit Laura's website: https://www.laurabellmain.com/  SafeStack website: https://safestack.io/  Connect with Laura on LinkedIn: https://www.linkedin.com/in/lauradbell/

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In this episode, Nick talks to the seller of a digital product and affiliate business created in October 2017 in the travel and lifestyle niches. Listen in to find out how the business makes an average of $14,094 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://app.empireflippers.com/listing/74316  to learn more about this business.

Ready to scale your product biz profitably and without overwhelm? Check out The Product Scaling Intensive - Created for established product biz owners to give you mentorship and education tailored specifically for your unique business needs. In today's episode of The Buyerside Chat Podcast, we're chatting about investing in mentorship and education for your business. I got vulnerable and shared what the last few months have been like in my business, the decision I recently made to invest in my business mentor, and tips to help you determine how, when and who to invest in the growth of your business and your own personal development. The topics covered in this episode are: - how to save for mentorship - tips to identify what type of support you need at different stages of your product business - knowing how you learn best to make smart investments that work for you - and the key difference between growing and scaling Enjoy the chat! CONNECT FURTHER WITH KRISTIN! Listen to the private podcast series UNLOCK FAIRE - Get instant access HERE Join The Buyerside Club facebook community for coaching & connection in your product business. Join HERE! Website: kristinfishercoaching.com Follow on Instagram: @kristinfishercoaching Contact: hello@kristinfishercoaching.com

What would it take for a mother of three and registered nurse to transition into full-time entrepreneurship?  Just ask my friend Maame! Maame is the founder of Glow Village, a beauty brand for the wellness-conscious.  She's also a teacher, mother to three wonderful kiddos, and an RN to boot.  When we met her, her brand was ten years in the making. And yet, she hadn't gotten nearly as far as she had hoped.  Over the past decade, she had started over and over again.  She always threw herself in 100%. She had a passion for this that refused to quit. But no matter how much of a research rabbit hole she went down, or how much she invested into her products and marketing, the needle refused to move.  Like many of my other clients, Maame really saw herself in my content, but wasn't sure if she could make that leap yet.  But after seeing her mindset shift from just listening to the podcast, she knew she had to give this a real shot: and the rest is history! In this week's podcast episode, we talk about Maame's brand journey, including: Owning her “small but mighty” business status and adopting imposter-syndrome-proof outlook Not just acting, but feeling like a CEO—to the point where she confidently turns down offers that don't fit her business How echoing her brand messaging from the roots to the rafters helped her feel better in her own brand skin  And more! Today, Maame glows with pride when she talks about her brand.  In the past year, she estimates her growth at 300% (or more!) Not only that, but she even turned down a retailer's offer—something she never would have imagined before she started with me—because she knew her business had way more to offer.  Now, Maame doesn't just have the passion—she has the means to do something about it.  If what we share reasonates, give this episode a share and like, don't forget to leave us a review!  ✨ FREE TRAINING: Ready to identify the One Growth Strategy You Need to Focus on First to Increase Sales Now? Watch the most recent training: Uncap Your Growth & Bring in More Product Sales without Changing Your Branding or Packaging ✨ WORK WITH MAUREEN: Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call.  ✨ CONNECT WITH MAUREEN:

The content that you make can help get your customers unstuck from wherever they are in “The Funnel.”  Whether it's the person who just scrolled across your ad online to someone who finally hits that “add to cart”, you can hold their hand through the journey—without being pushy or annoying.  You can design your content calendar to address key points about your offer, all carefully timed to nudge your customer in the right direction.  Imagine:  No gaps or writer's block when it comes to your content calendar.  Data-driven strategies that draw in new customers.  Increased conversions, steady sales, and the financial freedom that comes with it to pursue your business full-time.  What could this conversion content unlock for you?  If you want to find out, then be sure to check out this week's podcast episode to learn about the content you can make RIGHT NOW to harness the power of your Funnel.  ✨ FREE TRAINING: Ready to identify the One Growth Strategy You Need to Focus on First to Increase Sales Now? Watch the most recent training: Uncap Your Growth & Bring in More Product Sales without Changing Your Branding or Packaging ✨ WORK WITH MAUREEN: Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call.  ✨ CONNECT WITH MAUREEN:

Pat Lazure explains why Flavor-Crisp, a food product business that uses co-packers, was such a great business to buy. Topics in Pat's interview: Doing a “spouse-funded” search Starting a shear-sharpening business while searching Growth, churn, & margins in his shear-sharpening business Why he wanted to buy  a breading and batter mix company so badly Similarities between food businesses & dropshipping businesses The role of co-packers in the food industry Challenges & risks in his food business Psychology of having an SBA loan Reflections on owning 2 small businesses The value of BizBuySell's Insight Report References and how to contact Pat: LinkedIn Rock Paper Shears Flavor-Crisp Learn more about Walker Deibel's done-with-you buy-side advisory:The Acquisition LabConnect with A-players who can run your business remotely:More StaffingConnect with Acquiring Minds: See past + future interviews on the YouTube channel Connect with host Will Smith on LinkedIn Follow Will on Twitter

Have you thought about starting a digital product based business, but you don't quite know what they would look like? In today's episode I cover what exactly starting a digital product based business would look like and the reasons I highly recommend it to my clients! You are going to love this episode! I hope it provides you with value and inspiration! Xo, J FREE Mom Biz Resources: www.naptimebusinessmoms.com/freebies *JUST LAUNCHED* My Facebook community for like-minded moms! JOIN THE COMMUNITY: https://www.facebook.com/groups/711952036930563 Website: www.naptimebusinessmoms.com Mom Biz Success Plan Waitlist: www.naptimebusinessmoms.com/waitlist  

Wondering how to build digital products that people want?In this episode of The Business Ownership Podcast I interviewed Ben Foster. Ben is the Co-Founder and Executive Chairman of Prodify. With over 25 years of experience, Ben understands that product is the key driver for tech company success. From eBay to Opower and GoCanvas, Ben has led successful technology products throughout his career. If you're looking to level up your product development skills, this episode is a must-listen. Ben draws on his expertise to break down each stage of the product journey. You'll learn how to craft a compelling vision, build a minimum viable product to test assumptions, achieve elusive product-market fit, and strategically scale up. With insightful stories from contextually successful industry pivot to dysfunctions like chasing features, Ben provides a toolkit of best practices to build products people want. Expect to gain a new appreciation for getting the fundamentals right at each step. Check it out!Prodify Website: https://www.prodify.group/Ben Foster LinkedIn: https://www.linkedin.com/in/benfoster/Book a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners! The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

This week on the Buyerside Chat Podcast, I chat with Nicole Swartz from Sprout Law about one of the biggest mistakes that you can make in your business - not protecting your hard work from copycats! In this episode, we chat about: The importance of trademarking What can happen if you don't trademark The trademark process itself And celebrity trademarking trends Nicole is the attorney behind Sprout Law, a law firm for women business owners. She helps women protect their brands from online copycats. Grab a pen and enjoy the chat! Follow & Connect With Nicole at Sprout Law: @sproutlaw Check Out The Sprout Law Services & Website Apply for a free consultation HERE A GIFT FROM ME TO YOU! Shop small this holiday season! Simplified stress-free gifting with Bocu. Enjoy 15% Off Sitewide on all curated and customized gift boxes - exclusively for Buyerside Chat Podcast listeners. Code: BUYERSIDECONNECT FURTHER WITH KRISTIN! Listen to the private podcast series UNLOCK FAIRE - Get instant access HERE Join The Buyerside Club facebook community for coaching & connection in your product business. Join HERE! Website: kristinfishercoaching.com Follow on Instagram: @kristinfishercoaching Contact: hello@kristinfishercoaching.com

Ecomcrew Premium is finally opening in the next few days! Join the waitlist to get a discount for Black Friday, and get access to a community of like-minded e-commerce sellers.  Dave joins Mike in this episode to talk about the Pros and Cons of building a community and content site through affiliate marketing in comparison to a product-based business. With Ecomcrew being open, Dave and I thought it'd be a good time to reflect and compare the differences between a content site and product site.  We talk about the pros and cons of building a community, the various platform risks in digital businesses that are unavoidable and our personal experiences with getting hit with a Google Update that ultimately led to less visitors. Here are some timestamps to help you along:  Audio Timestamps: Introduction - 0:00  Migrating out of South California for Ecommerce - 1:30 The Good, Bad and Ugly with Running a Content Site - 6:11 Running a Digital Platform on Your Own Platform - 8:00 Platform Risks - 8:52   Amazon is EASIER to Appeal to? [shorts] - 11:00  Getting Shut Down by Google [shorts] - 12:31 Google Penalties - 14:05  Running a Content Business vs Product Business - 14:53 Amazon Only Rewards Marketing > Quality [shorts] - 15:19  Difference Between Amazon and Google - 18:34 Being Labelled as "Gurus" - 22:06 Difference Between Ecomcrew vs. Gurus - 27:58 Pros of Building a Community - 29:17 Cons of Building a Community - 31:40 The Full Customer Funnel of Ecomcrew Premium - 32:46 Networking with Ecomcrew - 35:52 New Ecomcrew Premium Features - 37:11  As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.  Don't forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.