The Shine Strategy with Heather Burgett

On this final episode in Season One of “The Shine Strategy” podcast, it’s just you and me! I decided to take this time to bookend our season with a solo episode, so we could look back at what we did with the show and how it is helping our listeners. We discovered and absorbed so much this year—powerful ideas from our guests, the ins-and-outs of podcasting, and how to continue to evolve as spiritual beings having a human experience. I’m so excited to come back next year with many lessons learned. Isn’t that one of the secrets to life? Live and learn... In looking back, it’s a complete honor and humbling experience to look at who actually showed up for the show. And I have to share that this is also the magic of PR and what I do. Being able to ask the right people for what you want and enroll them in your vision for the desired outcome—well, that’s a big part of it. So many of my high profile guests told me, “I don’t normally do this…” And then they agreed to be interviewed by someone they didn’t really know—for a brand new podcast with no stats or track record. A little of my PR magic? I’d say so... In this episode, I break down what public relations is and share more about how it actually works and can specifically apply to you. It’s such a mystery for so many people, and I recently realized that even my mom still doesn’t understand what I do after all these years. So, I get a little deeper into the nuts and bolts in this episode and share how it has helped not only my clients, students and members, but also my own business. My intention was to bring you, my listener, inspirational stories and strategies from leading visionaries who are out there making the world a better place by using their high-profile platforms for good. And, also to make sure that you know that you can do it too! Guys...I think we did it! Thanks so much for listening, and I’ll see you in 2020. With much love, your shine strategist, Heather B. For show notes and more, visit: https://podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m thrilled to introduce the brilliant Ron Malhotra—an award-winning financial advisor, international speaker, advanced mindset and success coach, and bestselling author. In fact, Jack Canfield, who is considered America’s #1 success coach, says that Ron will “help you get to the next level of success.” Ron's views are featured regularly in the media, including ABC, Financial Review, CNN, Money Magazine, Financial Observer, Investing Daily, Fox News and Wallstreet Select. He is also the founder and managing director of Maple Tree Wealth Management, a firm based in Melbourne, Australia. Ron's passion is to empower people by delivering a comprehensive formula that is based on the proven fundamentals of wealth and prosperity. As an influential motivator, he has the unique ability to inspire and transform people's thinking in areas that are holding them back from achieving personal or financial success. Often, people want to make an impact on the world but feel they have to reject having money in order to stay true to their mission. Many people also think they can’t enjoy the material pleasures of life and be spiritual at the same time. Ron is passionate about showing others that it is possible to have it all—success, money, purpose, and also, to lead with your heart. For show notes and more, visit: https://podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m honored to introduce you to someone who I love to follow: the incredible Sensei Christopher Witecki—a psychic-astrologer, host of the “Namaste Today” tv web series, and Sirius Joy software creator. He has combined his special talents to form a spiritually-inspired life-coaching program for people so that they can become the stars that they really are. Christopher was the first astrologer on YouTube, and he continues to be a popular spiritual teacher through his Sirius Joy channel. His weekly astrology series, “Namaste Today,” provides guidance for thousands of subscribers, and it’s now also available on all major podcasting platforms. He has pioneered a new arm of astrological study he coins “step astrology,” and his proudest achievement is a real-time service called Sirius*JoY. Clients enter their time and date of birth, and he provides a customized, day-by-day and hour-to-hour diet of personal spiritual life coaching. His method combines the knowledge of numerology, astrology, and sacred geometry into a definitive, step-by-step method to self-realization. Christopher believes that self-realization and peace within oneself will lead to world peace. He has invested himself in organizations, retreats, and hours of YouTube programming that promote love for oneself and humankind. I love the work Christopher is doing, and I tell you: it is spot on. He has an uncanny knack for tapping into the mass consciousness and helping us all understand what is really happening on the planet. Get ready to learn how you can start or deepen your own awakening. For show notes and more visit www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I have the pleasure of welcoming two guests, Guy & Ilan Ferdman, the brothers behind the Satori Prime brand—a personal development, leadership, and spiritual growth organization that caters to people across the globe. Guy and Ilan have a combined 34+ years of coaching, and their application of psychology and neuroscience—combined with ancient practices of energetics—gives them a unique approach to problem-solving and transforming lives. They built a solid brand and platform that allowed them to re-direct and shift their business three times. They speak on global stages to spread their mission of elevating human potential and are also the publishers of MindBender.co. Other offerings include digital products, free community coaching, a weekly podcast, group and private coaching, and corporate trainings. Satori Prime embodies charisma, humor and integrity. Guy and Ilan’s practical approach to deep energetic work truly is refreshing in a self-help industry full of “fluff.” You won’t want to miss what they have to say about breaking free from patterns, processing energy, and making the inner changes that will bring you the outer change you desire. For show notes and more visit: www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m excited to introduce you to a dear friend and colleague, Bita Milanian, who is a recognized leader in the marketing, global telecommunications and technology industries, as well as the non-profit arena. She is a Jack-of-many-trades who finds enthusiasm for everything she does. As a proud immigrant, Bita does whatever she can to help spotlight the contributions of immigrants in America, especially amongst the Iranian American community. Amongst Bita’s many passions is her love for cooking, which has evolved into Bita’s Kitchen, which was featured as part of the “Immigrant Dinners” series by LA Times’ annual “Food Bowl” at Momed Beverly Hills. The event was part of Immigrant Heritage Month and World Refugee Day, highlighting the diverse contributions made by immigrants to the cultural fabric of the community, through the lens of food and family. Bita has been recognized by Conscious Company Media as one of the Top 35 World-Changing Women in 2019 and by Capacity Media as an Agent of Change during their Women in Tech 2019 Awards, and was also just approved to join the Forbes Communications Council as a member. Bita’s resume is impressive, but it’s her love for giving back to the community and being a changemaker—working to help better society and humanity—that will inspire you the most! For show notes and more visit: www.podcast.thenshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m so excited to welcome my longtime friend, Matt Kahn, who is a spiritual teacher and highly attuned empathic healer who has become a YouTube sensation—14 million viewers and growing—with his healing and often humorous videos. He is the host of the #1 Show on Hay House Radio, and has two best-selling books: Whatever Arises, Love That and Everything Is Here To Help You, with another book in the works. People that listen to Matt or attend his events are finding the support they seek to feel more loved and awakened through the invitation to join the “Love Revolution that Begins with You.” Matt tells us about his spontaneous awakening that arose out of an out-of-body experience at the age of eight, and through his direct experiences with Ascended Masters and Archangels throughout his life. Using his intuitive abilities of seeing, hearing, feeling, and direct knowing, Matt feels the emotions of others and is able to pinpoint what blocks any heart from opening. As a result, he brings forth revolutionary teachings through both the written and spoken word that assist energetically sensitive beings in healing the body, awakening the soul, and transforming reality through the power of love. For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

Today on “The Shine Strategy,” I’m beyond thrilled to introduce you to Cathy Heller, host of the popular podcast “Don’t Keep Your Day Job,” which was given the #1 spot on iTunes’ recommended list of shows in 2018 and 2019. The show has received 9 million downloads and helps listeners find purpose in their lives and get paid doing what they love. Cathy has been featured in Forbes, Entrepreneur, the NY Times and Inc. Magazine. She has interviewed creatives and entrepreneurs at the top of their game, including actress Jenna Fischer, popular blogger Seth Godin, designer Jonathan Adler, make-up artist Bobbi Brown, dancer Mandy Moore, Jimmy Choo co-founder Tamara Mellon, fitness expert Jillian Michaels, Starbucks’s Howard Schultz and Gretchen Rubin, just to name a few. Cathy’s book, Don’t Keep Your Day Job, is coming out in November, and is filled with inspirational stories from people within her own tribe who have decided to take control of their creative career path. She is an extraordinary motivational coach and recognized for her genuine style. She often says “purpose is the opposite of depression,” and she lifts others to be the happiest version of themselves. Cathy has incredible insight on the power of enthusiasm, and how to do the things in life that scare you the most. For show notes and more visit www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m joined by lively celebrity chef, Alina Z, who was born in Russia to a poor family that started homeless—and then experienced a true rags to riches story. By following her father’s entrepreneurial spirit, they ended up becoming one of the wealthiest families in Russia, and Alina suddenly found herself surrounded by bodyguards and traveling in helicopters. But Alina craved a different life and wanted to make it on her own, so she left Russia at the age of 15 to pursue the American Dream. Around that time, Alina’s family also lost everything, so she had no choice but to succeed on her own terms. When Alina moved to the U.S., she took the wisdom from her family’s journey and applied it to her new life. Ultimately, she found happiness in doing what she loves: eating delicious food! Alina has mastered the balance of healthy and tasty. She teaches people how to listen to their own bodies and create personalized diets that leave them feeling energized and satisfied. Make sure you listen to this episode to hear all of her secrets on building success from passion, how to reach your target community, and ways to eat healthy—even if you don’t like to cook. For show notes and more, visit: podcast.theshinestrategy.com.See omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m proud to introduce to you a dynamic woman and longtime dear friend of mine, Lila Javan. We attended high school together at Northfield Mount Hermon, and who would have known all those years ago that Lila would become a 3x cancer survivor and the founder of Climb2Cure for The Leukemia & Lymphoma Society (LLS), raising over $2 million to date for cancer research. In 2010, Lila’s life was turned upside down when she was diagnosed with an aggressive form of Leukemia, AML. After intense treatment and a bone marrow transplant, Lila went almost four years of being cancer-free but relapsed two more times: in 2014, and again in 2018. She has survived aggressive chemotherapy treatment and multiple bone marrow and stem cell transplants—one from her sister and also from a stranger in Germany (thanks to Be The Match). Just before her relapse in 2014, Lila was planning a solo trip to Africa to climb Mt. Kilimanjaro. The very week that she was booking flights, she discovered that her cancer was back. While in the hospital, a friend designed a window frame with a beautiful photograph of Kilimanjaro in it and hung it on the wall opposite her bed. Throughout her treatment, Lila would stare at that window and visualize herself climbing the mountain. Her doctors and nurses all asked about the picture and soon her solo trip became a group trip comprised of 12 doctors, nurses, therapists and friends. Lila then reached out to LLS to see if they could do the trek as a fundraiser for research, and "Climb2Cure" was born. Her solo climb evolved into a new LLS Team In Training fundraising platform that will continue for years to come and is expanding to other mountain tops. Lila's team raised an astonishing $133,000 for their first climb. To date, climbers have raised over $2M for cancer research. Lila’s strength is unbelievable. She is not only one of the physically strongest people I know, but her will and spirit are a shining example of how the energy you carry can literally heal you. Using visualization, she was able to look at her treatment as “training” which powered her through the rough days. She was able to run the LA marathon a mere 6 months after her first stem cell transplant! You won’t want to miss her unbelievable story and learn what you can do to continue to support the fight against cancer. For show notes and more check out www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m thrilled to welcome the brilliant Kate Edwards, co-founder and COO of Heartbeat, and co-host of “The Next Ten” on Podast One. Heartbeat is a marketing technology platform that connects brands with real consumers to run influencer-style campaigns on Instagram. As of 2019, Heartbeat has a captive network of over 250,000 Millennial and Gen Z ambassadors and reaches over 600 million people on Instagram. Kate began her career at top creative advertising agencies working with clients such as Procter & Gamble and Johnson & Johnson. She went on to consult for the Global Vertical Marketing team at Facebook and led business development for Three Day Rule. She is a Brown University alumnus and received her MBA at UCLA Anderson as an Easton Technology Fellow. She’s even been a contestant on “Jeopardy”! I get really excited when I learn new things about social media and the future of marketing, so my conversation with Kate was incredibly inspiring as well as full of tips on what makes campaigns successful. Additionally, her passion for changing the perception of women in media and giving everyday people a voice, is truly making a wonderful impact on the world. You won’t want to miss this episode to learn how you can become a nano-influencer, what brands can do to maximize their reach, and why it’s important to embrace your individuality. For show notes and more visit www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m so excited to welcome comedy writer and performer, the hilarious Alise Morales, who is a co-host of the “Betches Sup” podcast and writer of the show’s daily newsletter. She has appeared in Hulu's “Difficult People,” “Late Night with Seth Meyers” and “Full Frontal with Samantha Bee.” You can also catch her voicing Alexandria Ocasio-Cortez on Showtime’s “Our Cartoon President. I’m a huge fan of hers and love her brilliant ability to blend comedy and the news in a way that is entertaining without undercutting the severity of the topics. Her approach, distinct comedic voice and clear passion for journalism are incredibly refreshing; this allows audiences to stay informed and hear about complex issues in a less terrible way than most other news sources. Alise is hilarious but also very serious about her work. Her original show, “The Roast of Your 15 Year Old Self,” has toured across the country and was featured in the New York Comedy Festival. She has worked extremely hard to get to where she is and continues to work tirelessly to make sure her audiences can and want to stay informed. You’ll want to hear her great tips on staying involved in your community, how to follow your dreams, and the importance of building the right relationships. For show notes and more please visit: www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m so excited to sit with Holly Dowling, a global keynote speaker, inspirational thought leader and all-around exuberant human being. Holly has over 20 years of experience helping managers become stronger leaders, individuals achieve higher levels of performance, and companies discover new opportunities for success. Holly’s clients continue to bring her back as a keynote speaker, corporate facilitator and consultant, and she is honored to have worked with Facebook, IBM, Gap, among countless others. Additionally, Holly is a proud partner of The United Nations Foundation where she serves as an ambassador for “Girl Up” and promotes equality, innovation and entrepreneurship for women worldwide. Holly’s life mantra is “Live life with a passion!” And that she does. Holly and I have worked together and have shared so many special moments that gave us both goosebumps as we re-live them in this conversation. She’s not only full of joy—she’s also open, courageous and real. She truly has a gift for engaging and energizing everyone around her. You won’t want to miss this inspiring episode on how she’s pushed through her own dark times, relentlessly and creatively pursued her dream jobs, and what she means when she says, “tell me ‘no’ and watch me go.” For show notes and more visit: www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” meet reinvention expert Steve Olsher, who has built several multimillion-dollar companies from scratch, co-starred in the award-winning film, “The Keeper of the Keys,” and written the New York Times bestselling book, What Is Your WHAT? Discover The ONE Amazing Thing You Were Born To Do. Steve reveals a proven process that has helped thousands of people cultivate a life of purpose, conviction, and contribution by identifying and creating a plan of action for bringing the ONE thing they were born to do to fruition. Steve has pumped gas, waited tables, and even sold speakers from the back of a van, so he knows a little something about the entrepreneurial spirit and the grit that it takes to find true success. Tune-in to hear about the power of reinventing yourself, what you can do to find your core gift, and how to get paid for it—and also how to get Steve’s free ULTIMATE PODCAST DIRECTORY with contact info for 670 top podcasts! Check out the show notes and more at www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

Today on “The Shine Strategy,” I’m honored bring you someone that I’ve known and trusted with my health for a long time—bestselling author and 38th generation doctor of Chinese Medicine, Dr. Mao Shing Ni, who is popularly known as “Dr. Mao.” He’s board-certified in anti-aging medicine and highly respected in the field of longevity and women’s health. Dr. Mao is the co-founder (along with his brother Dr. Dao) of Tao of Wellness Clinics and Yo San University of Chinese Medicine, both award-winning centers of healing and learning. Dr. Mao has written 19 books including his bestselling book Secrets of Longevity, and his latest, Live Long, Live Strong: An Integrative Approach to Cancer Care and Prevention. Awarded Best of the Best on “The Dr. Oz Show,” Dr. Mao has also appeared on “The Doctors,” Katie Couric, as well as the pages of The New York Times and the Los Angeles Times. As someone who has worked with Dr. Mao and seen the results of his work first-hand, I can say it’s powerful. I love hearing Dr. Mao’s tips on how to keep energy flowing properly through your body and what to do to prevent stagnation and disease—from cancer to infertility. There are so many small things we can do every day to live longer, healthier lives, so you’ll definitely want to listen to this episode to find out Dr. Mao’s top tips on how to do just that. For show notes and more check out: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

Today on “The Shine Strategy,” I sit with the incredible Heather Monahan, who is a best-selling author, keynote speaker, entrepreneur and founder of Boss In Heels. Having successfully climbed the corporate ladder for nearly 20 years, she is one of the few women to break the glass ceiling and claim her spot in the C-suite. As a Chief Revenue Officer in Media, Heather Monahan is a Glass Ceiling Award winner and Thrive Global named her a Limit Breaking Female Founder in 2018. She is also the host of the "Creating Confidence with Heather Monahan" show on PodcastOne. She's a confidence expert and is currently working with Fortune 500 companies and professional sports entities to develop confidence in the workplace and on the court. Heather’s story is not too unlike my own, and I loved hearing how she took on all of the challenges that were thrown at her and turned them into a career that aligned with her passions and life purpose. She is a shining example of what it means to step into your heart and use your confidence and visibility to empower those around you. Her commitment to her journey is inspiring, along with her game-changing tips on how to get the attention of the right people for your business—including a PR stunt that surprised even me! Tune-in to hear how she went from humble beginnings to a Boss in Heels. For show notes and more visit: www.podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In this special episode of “The Shine Strategy,” I pay tribute to my father’s passing by speaking publicly for the first time about our relationship. I’m doing this to stretch my own boundaries and grow as a human being. I also hope to let others who might be experiencing something similar know that they are not alone. If you love someone who is an alcoholic or addict, it can be complicated and complex. It can be something that affects our lives deeply, so I’m sharing what I’ve learned over the years, the core wounds that needed healing, and how I accepted and forgave my Dad, as well as myself. For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

Today on “The Shine Strategy,” we have Rob Dial—a leader in the business and personal growth space—who is the founder of MWF Motivation. He’s a published author, podcast radio host, blogger and speaker that engages with people from all over the globe to help them become the best version of themselves. He also has one of the top motivational podcasts in the world called “The Mindset Mentor Podcast,” which currently has a million downloads per month. Rob is incredibly open and honest about his story and journey into the self-help space, and he values authenticity as an important part of connecting with his audience and clients. His drive is crystal clear, and his resiliency is inspiring. Rob started out selling knives at 19 years old, and thanks to his unbelievable work ethic, he was running his own office by 21, and by 24, he had trained over 2000 sales reps. Four years ago, he decided to start a podcast by recording at home and has worked tirelessly to release over 650 episodes. Rob helps people through podcasting, blogging and book writing—teaching them to lead by example in every facet of their lives. Tune-in to learn about “info-sponging,” the aspects that set him apart, what he learned from Jared Leto, and how he makes money without compromising his mission. For show notes and more, visit podcast.theshinestrategy.com.See omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” I’m excited to bring you the host of the “Creative Warriors” podcast, Jeffrey Shaw, who is also a brand consultant, TEDx speaker and author of Lingo: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible. For over 30 years, Jeffrey was one of the country’s most sought-after photographers, shooting top athletes and executives—with his portraits appearing on “The Oprah Show,” People and O Magazine. Jeffrey pivoted his photography career into becoming a business coach to help creatives learn how to be seen by the world. Jeffrey’s passion for his work is infectious, and it was instantly clear that his community of soulful entrepreneurs perfectly aligns with our own Shine Insiders. Additionally, his thorough understanding of how he can serve his community—and help others serve their communities—is beyond motivating. It’s no surprise that his podcast recently hit a million downloads! You’ll definitely want to listen to this episode to hear why it’s important to understand the deepest desires of your clients. For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

On this episode of “The Shine Strategy,” you’ll meet Gene Gurkoff, founder of Charity Miles, a top iPhone/Android App that enables people to earn money for charity when they run, walk or bike. Charity Miles’ impressive model has earned nearly $3M for some of the world’s most renowned charities. Gene himself has run over 40 marathons and done six triathlons to raise money for Parkinson’s research in honor of his grandfather. It’s an honor to be able to bring awareness to Charity Miles and Gene’s life-changing work. His down-to-earth nature combined with his finance background and big heart have been major contributing factors to his success. Additionally, the passion that Charity Miles members have for the app is incredible. You won’t want to miss Gene’s stories of the lengths people have gone to raise money for their favorite non-profit organizations. Download Charity Miles on your phone and also listen to his podcast, “The Extra Mile,” while you take a walk or run for charity! For show notes and more, visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In today’s episode of “The Shine Strategy,” I’m excited to bring you my incredibly informative conversation with social media expert, Sophia Parra, who is a social media strategist and founder of COACH SOCIAL. Her system has helped clients triple attendance at events and grow their online communities by 1,000 - 3,000% in the first year. She’s also the creator of the online subscription, WHAT THE HECK TO POST, which reveals her biggest hacks to cracking the Instagram code. Sophia opens up and shares the heart-wrenching story of how she came to this work, and why she feels drawn to working with coaches. And we talk about so much more, including: Facebook and Instagram algorithms, the key to engagement, and how best to optimize growth via DMs. You will definitely want to take notes on this one! For show notes and more visit: podcast.shinestrategy.comSee omnystudio.com/listener for privacy information.

Today, on “The Shine Strategy,” I’m thrilled to introduce you to connector, entrepreneur, author, and all-around impressive teacher, Darrah Brustein. She was named #1 to follow by Boss Babe magazine; has founded and scaled two business—a payment processing company and a networking events company—and her articles on lifestyle design in Forbes and other media outlets have been read by millions. Most recently, she released a video masterclass series with Deepak Chopra, titled, “Diving Deep with Deepak and Darrah.” Her superpower is her ability to connect people. She is not only a powerhouse business woman and entrepreneur, but her desire to “give it forward” to those around her has led her to become a master networker. After inviting her community to 30 days of giving, she “accidentally” started the movement #giveitforward which strives to empower 1,000,000 people to give intentionally to one person in some way every day, with no strings attached. This interview is chock-full of heart-centered tactics on how to get your message out into the world in a grounded way; how to say ‘yes’ and ‘no’ effectively; and, most importantly, how to live the life you desire while lifting up others. For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

Today, we dig into the ins-and-outs of the podcast industry with Colin Thomson, founder and CEO of Kast Media, a leading full-service podcasting and digital media agency that works with top shows, including Lewis Howes' The School of Greatness, Arielle Vandenberg's The Only Child, Jordan Belfort’s The Wolf’s Den, On Purpose with Jay Shetty and The Tai Lopez Show. I’m humbled and honored to say that “The Shine Strategy” is part of this impressive fast-growing podcast network that receives 24 million downloads per month and two million streams per day.Colin shares his journey and how, within a few short years, he has built a thriving business and become a leading podcast producer. He holds a degree in Music Composition, which was what originally brought him to LA. His interest in podcasts and experience with music production led to a pivot in his career path, which took him from editing and writing show notes to now owning and running a massive recording studio in the heart of West Hollywood—with gorgeous views and a star-studded roster of clients. Colin keeps it real about the highs and lows of the podcast space. He doesn’t sugarcoat how challenging it can be to start a podcast. He also discusses the value it’s bringing to our society; how important it is to produce meaningful content; and how anyone who cultivates the right relationships and pays it forward can be truly successful. For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In today’s episode, you’ll hear me chatting in-studio with Nick Viall about his journey from Bachelor Nation to entrepreneurship. He's widely known for starring in the 21st season of ABC’s “The Bachelor,” appearing twice on “The Bachelorette,” as well as on “Bachelor in Paradise.” Nick also had a stint on “Dancing With the Stars.” He has leveraged all this visibility to become a contemporary dating advice guru and host of the popular podcast, “The Viall Files.” Nick has also launched his own organic essential oils company, Natural Habits. His candidness about a career path from the corporate world into Hollywood and then as an entrepreneur is refreshing. Nick’s venture into the essential oils business is a result of following his business instincts and the desire to contribute something meaningful to the world. Having used essential oils to help manage his own anxiety, he started to notice that there was a gap in the space for oils that were blended and USDA Organic Certified. Soon after, Natural Habits was born with the certification, resulting in a collection of high quality organic essential oils that are accessible and easy to use in daily life.Nick has found a way to marry all his skills, experiences and passions to blaze a career path for himself that is authentic and strives to help others. Tune-in to hear how he’s pivoted his career multiple times in order to stay true to his passions. For show notes and more head on over to: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In this episode of “The Shine Strategy” podcast, I'm thrilled to share an enlightening conversation with renowned photographer, multimedia artist, and director, Deborah Anderson. She heard the calling to be in service of Native American women and communities, and her new documentary film, “Women of the White Buffalo,” offers awareness and awakening to this life-changing movement.Deborah's journey is truly inspiring—from living with a Lakota tribe and experiencing the horrific circumstances that many Native Americans are enduring, and deciding to give the people a voice without initially knowing how she would do it. Her mission goes far beyond the making of a film. She's using her talents to educate and activate the mainstream on what is really happening to the Native peoples, their lands and spirit. She's inspiring others to get more educated and connected with U.S. History and to take pause to consider what's happening, not only with Native Americans, but also with ourselves.For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In this episode of “The Shine Strategy,” I’m joined by Bob Saget, the hilarious and talented actor, comedian, NY Times bestselling author and director. We met at the Beverly Hills Film Festival where his film, “Benjamin” premiered, and then again, through his Cool Comedy Hot Cuisine fundraiser for the Scleroderma Research Foundation. It’s an honor to share his inspiring story with you. Bob’s list of accomplishments is long—we have a good laugh about that on the show! We discuss Bob's determination to raise awareness and find a cure for the rare autoimmune disease, Scleroderma, that sadly, took his sister's life. Having brilliantly navigated his career—from playing the wholesome dad, “Danny Tanner” on “Full House” to his edgier stand-up—Bob has always had a tight grasp on what his message is as a creative: to entertain with meaning. Listen-in as he shares how he went from fighting for his career to leveraging the power of his global platform for a cause close to his heart. For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In this episode of “The Shine Strategy,” I'm excited to bring you globally recognized Power of Pop Culture expert Stacy Jones, who is the CEO & founder of Hollywood Branded, which specializes in celebrity endorsements, Film & TV product placement and influencer marketing. You might have seen Stacy recently when she went viral after the GOT/Starbucks cup incident. Many of you probably saw that a modern day to-go coffee cup was spotted in an episode of HBO's “Game of Thrones”—and while it wasn't actually from Starbucks, it provided the brand over $3 billion in free advertising—reaching over 50 billion eyeballs!Because Stacy had done such an excellent job of building her reputation and visibility, the press found her online and contacted her to find out the value of this kind of TV product placement. She was suddenly appearing everywhere for her expertise on the subject. While the story itself is wild, the value Stacy and her company has gained from it is even wilder. As a result, Stacy has received over 4 billion media impressions in the US, not counting international impressions, and her company has earned over $68 million in media value.This is a fascinating PR case study! It's especially fascinating to hear how she came to be at the top of media minds to be their first contact after the story broke. Stacy has some great tips on becoming visible and finding your way into the spotlight. Be ready to take some notes—you won't want to miss this one!For show notes and more, visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In this episode of "The Shine Strategy," I'm honored to speak with NYT multi-best selling author, activist and lecturer, Marianne Williamson, who is a longtime personal author idol of mine, and someone who I believe is one of the greatest spiritual leaders of our times. She is currently running for the Democratic bid for President in 2020. She founded Project Angel Food in Los Angeles, and her latest book, A Politics of Love: A Handbook for a New American Revolution, confronts the fear and divisiveness threatening our democracy. She urges all spiritually aware Americans to return to—and act out of—our deepest value: love. Marianne cares deeply for our country. In this episode, you will hear about how she listened to her internal guidance to run for President, how we got into this current mess, why "trickle economics" is a massive failure, and her action plan to reclaim our democracy and put the power back into the hands of "we the people." For show notes and more visit: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

In our first episode of "The Shine Strategy," I'm honored to speak with "Green Book" 2x Oscar-winning producer and writer Nick Vallelonga. The critically-acclaimed film won three Oscars and three Golden Globes and is based on the true story of Nick's father, Tony Vallelonga, who, in 1962, went on a tour in the Deep South with pianist Dr. Donald Shirley. Nick always knew he would tell his father’s important story about overcoming racism. Honoring Dr. Shirley's wishes, he waited until the brilliant composer passed away to make the film. Its themes of friendship, breaking the racial divide and how people really can change have impacted the globe. Nick discusses how he assembled his brilliant team, compiled the perfect cast, and the rest is cinematic history. For show notes, go to: podcast.theshinestrategy.comSee omnystudio.com/listener for privacy information.

Welcome to "The Shine Strategy" podcast! I'm your host, Heather Burgett, and I want to share with you a little about my story and why I decided to create this soul-fueled business show for heart-centered visionaries. Tune-in to find out how you'll benefit from the insight of these world-changing guests who are getting visible and making the world a better place with their messages or movements. If you know that you have a true calling but you're still playing small, then you're in the right spot.For more shine strategies and my free masterclass, visit ShineInsiders.com.See omnystudio.com/listener for privacy information.