Peak Perspective

Stories this week: How Podcasting could shape the political landscape and the election in the United States.Netflix is struggling to continue seeing growth in subscriptions, and audio streaming might be the next feature they turn to.The Shure SM7B is no longer going to be the staple in podcasting... thanks to its little brother, the Shure MV7.For more information and updates, be sure to sign up for the Operation JRP newsletter by clicking here. Also if you'd like to connect on social media: Instagram: https://instagram.com/_justinrpTwitter: https://twitter.com/_justinrp Resources used in this episode: https://www.magellan.ai/blog-posts/how-have-the-presidential-candidates-used-podcast-advertising-in-the-election?utm_source=podnews.net&utm_medium=web&utm_campaign=podnews.net:2020-10-30https://www.xda-developers.com/netflix-prepares-audio-only-mode-background-listening/?utm_source=podnews.net&utm_medium=web&utm_campaign=podnews.net:2020-10-30 

This new podcast is on a simple, yet impactful mission. To bring better education on podcasting and other media, at no cost to you. I've seen and taken plenty of courses on how to start a podcast. I've read the articles. I've watched the videos. Now I'm providing the audio. After spending two years hosting, producing, managing, and doing everything else you can imagine with my podcasts and my clients' podcasts, I have decided that it is time to scale the impact. If you or anyone you know has ever even considered starting a podcast, start here. We welcome everyone.

Joe Rogan is on a whole other level in the podcasting sphere. We all look to him for guidance. For clues.For tips and tricks. What is it about this guy that makes him so successful? Turns out, it has very little to do with luck, and there are actual skills that YOU can put in place today to put yourself on the right path forward. 

I've had more than my fair share of people reach out to me and tell me that they do not listen to my podcast episodes because they are too long. An hour is too much to ask from people. Heck, half an hour is too much to ask from a good handful of people. What you need to understand is that if people aren't listening to your show when it's an hour long, they aren't going to listen to it when it is 20 minutes long. They are either listeners or they are not. That's not to say that you should not spend any time strategizing the length of your episodes. Different lengths work for different strategies, and you should put some thought into it. But don't let any small portion of your feedback dictate your entire show. Do what feels right. ----------https://medium.com/@justinrp56

It feels pretty good to be back. Clearly, it has been a month since I've released an episode here on Operation JRP, and there are quite a few reasons for that. Since this hiatus started, I went through (and just failed) Andy Frisella's #75Hard program. This episode will explain exactly what the key lessons are from that endeavor, why I failed, and whether or not you can expect me to pick it back up in the future. 

People buy based on emotion. People buy experiences. When it comes to selling someone your product or service, what is really going to close the sale is the experience that you are giving your customer.  

The internet is a great tool for digging up specific information on certain topics, and tutorials on specific tasks.  However there is advice out there that you won't find with a quick Google search.  This is the advice that you have to dig a little deeper for, and this is the advice that will pertain to every aspect of your life.  Everything presented in this episode is advice that I have used day in and day out in order to get to where I am today.  If you are looking to start a business, start a podcast, make more money, or achieve some other sort of goal... At least some part of this episode will help you.  If you take it seriously....

If I had a dollar for every podcast that was out there using interviews with "influencers" as their way to grow, then I could probably pay them all off enough to stop doing their podcast. To me, it's kind of sad to see the direction that podcasting is already going, because we don't need anymore of the exact same shows. If you want to start doing interviews on your podcast, videos, or even a blog... That's a great thing to do! But do it the right way. This episode is going to go over that.

If there is anything that I have learned in my journey from cashier to podcast producer, it's that you have to decide that you are going to make the switch. You have to decide that you are going to pursue a new journey. It can't be a dream. It can't be a possibility. It has to be a commitment. And it has to be completely on you. You are going to be the one that determines the rest of your life. So act like it. 

Everybody knows what has been going on in the past few weeks in America, and I have no need to reiterate. What I do feel a need for is letting you in on some of the practices that I use in order to keep my sanity during these times. In order to keep making progress, and not destroy my mental health. Some of these are going to bring your stress levels down far more than you could ever imagine. For some of you, these tips might not even be news to your ears. But for what it's worth... Listen.

We need to note that there are huge differences between being a content creator, and being an influencer.Content creators will be able to generate a lot of content for their audience across all sorts of different platforms, where influencers usually have a lot of influence over an audience on a particular platform. Operation JRP is focused more on content creators than influencers. The people that create content because it is what they are good at, and what they want to do. This episode is going to go over those key differences, help you decide whether your goal is to be a creator, or an influencer, and help you become a better creator.----------Website: https://jrpcreative.com

The podcasting space is too saturated. Podcasts are booming. Here's how a podcast can generate you more leads. Here's why you should start a podcast. Here's why you shouldn't start a podcast. You will find information out there from every side of the aisle. Let me break it all down for you right here, right now.

The only thing that anybody in podcasting is talking about right now is the deal that Spotify and Joe Rogan landed with each other, that is reportedly worth over nine figures.  If you have ever wondered if you can make money podcasting, this might answer your question.  This shows that podcasting, as a medium, is a forced to be reckoned with, and now the battle is on for audio streaming platforms to gather the most attention from us listeners. 

No matter how good you can get at marketing, advertising, SEO, or writing... You are never going to create a dominant show, blog, etc. without being able to create dominant content. I've analyzed some of my favorite content creators, from Ed Mylett, to GaryVee, to Andy Frisella, and back... and figured out what the three top elements are for creating amazing content. Amazing content will always get you more listeners, more downloads, and in some cases more money. So listen up. 

Podcasting, as a medium, is booming, and there are more and more people trying to become the creators. At JRP Creative, we help people start their podcasts right, and we don't charge an arm and a leg for it. Because of our work, we have realized that there are some common fears/objections that almost everyone has when it comes to creating their show. This episode addresses all of them, and will help you get started much sooner, with a much better show. ----------https://jrpcreative.com

If you are an avid podcast listener, then you are probably sick and tired of seeing the same 12 people getting interviewed over, and over, and over, and over again. Believe it or not, just asking people with huge followings to be on your show, at best, is going to do one thing, and one thing only. It's going to make you look like you are onto something, when really you are just amping up the brands of the people that are already established. If you want to actually become a big thing, you've got to start small, and have an actual message. Stop stealing everybody else's. This episode is going to give you the 411 on that whole ordeal. 

The algorithm. The algorithm is the reason that everyone trying to help you grow your social media says that you need to be posting a lot of content. The more you post, the more engagement you'll get, and the more engagement you get, the more likely that it is that you'll be shown to other people. Social platforms will favor you because you keep people on their platform. Here's the thing. If you are looking to establish a powerful brand. You don't want to play with the algorithm. Rather, you want to come out with good content, and keep it rare to a certain degree. Because nobody wants to see a ton of mediocre content. 

"Justin, when is the best time for me to record my podcast?" Great question. If you have a podcast, or even a blog or another form of content that you make, you've probably played around with different times to create, and different times to publish. In this episode I am going to go over what has worked best for me when it comes to timing. This can help you drive more traffic. ----------Justin Phillips: linktr.ee/justinrp

The first client can often be one of the hardest ones to land, and it can take a lot of time and frustration to land that first client. In this episode I am going to tell you step by step the story of how I ended up working with my first client.Then at the end I pull out the three major lessons you need to learn in order to land that first client a lot more quickly, and with less of a headache. Lastly, be sure to follow @jeramiahsolven on Instagram. The dude is next level. 

You're in for a real treat if you think you are going to do a daily (or even weekly) vlog, podcast, or blog. It won't be that long until you are sitting at your computer, or in front of your camera, scratching your head, and wondering what in the world you are going to make another episode about. I'll be real. People don't want to hear some of the nonsense that you spew out when you sacrifice your quality in the interest of putting out a lot of content. I learned the hard way. This episode will show you the top methods I've learned to come up with topics for content on the spot, so you don't have to sit around frustrated when trying to come up with content anymore. 

Making $1,000/hour seems pretty appealing, right? I think so. In this episode I'm going to go over exactly how I made more than $1,000 in just one hour, and exactly what it meant for me moving forward. This episode is for anyone getting started in business, or in carving out their own path as a freelancer. It's important to understand that you can make this kind of money, and also important to understand what happens after you do. Let me explain..

Trust me, I would love it if I could sit behind my microphone for 30-60 minutes once a week, or even twice a week, record myself talking, and then pay all of my bills. That's not how it works. Sure, you can make money from a podcast, but how much money you make depends on a lot of factors, and there are some important things you need to understand if you want to make the MOST money from your podcast. Listen in. 

Every podcast out there right now seems to be turning into the same thing. Record once a week, interview people with a bunch of Instagram followers, put it in front of their audience to give yourself a false sense of fame, and repeat.We're tired of it. We are going to change the way that we do podcasting. Get more selective. Provide different content. And it all starts now.

Our education system is not quite where it should be. We all know that. Jeff Gargas comes on today to talk about his company, and what it is that they are doing each and every day to improve the quality of our education system. Him and his team have deployed different teaching methods, concepts, and practices to schools and teachers across the country, and they've seen some pretty good results. Check all of it out by going to https://teachbetter.com

Shawn Anderson is a #1 ranked motivational author, who walks his talk, and has a history of inspiring others. He has written seven books (so far) and he is the creator of "Extra Mile Day" which is a day where cities all over the place celebrate those that have "gone the extra mile" in their daily lives. Shawn himself has also lived his life to the fullest, and continues to do so, by creating adventures for himself in more than 45 countries, including WALKING across seven of them. All of this started after he started BIKING across the United States, which has now done twice, from coast to coast. This guy will give you some cool insights as to what is actually possible to be done in a lifetime, as long as you are looking to do it.

In this episode, we sit down with Joe Corcione, the host of The Art of Fulfillment, and discuss with him how to make the most of the situation that the world is in right now, and not become a victim of the quarantine. Here is what we will go over: How to shift yourself to being proactive, rather than reactiveHow to use the Zero Options Mentality to your benefitWhy NOW is the best time to double, triple, and quadruple down on your projectsHow to put your energy and your focus into the right placesKeeping your structure in a time like thisHelping yourself with an abundance mindsetAnd much much more

The world is full of people that want to help others, but the problem is that some of these people do not start by helping themselves. You cannot pour from an empty cup. Period. This means that in order to help others, or provide for others, you actually need to have something to provide. You need to have resources in order to help other people. That's just the way it is. What You'll Learn: The importance of helping yourself before othersHow to sell yourselfHow to succeed even if you suck at advertising/marketingHow to balance selfishness with selflessness

This episode contains our first FEATURED guest on Peak Perspective. There are very few things that will give you a whole new outlook on life than spending years of your life in prison, or finding out that a loved one has died. Zach has had to live through both of those experiences, but says he is thankful for what he has gone through, because it has given him the perspective that it took for him to explode his brand, Underdog Empowerment. This episode is for underdogs, entrepreneurs, alphas, and the like, so please take the time to listen through the whole interview, as we get to know Zachary Babcock.-------Check out Zach's podcast, and everything else he has got going on by going to his website!https://underdogempowerment.com/

On this "special edition" of Peak Perspective, we decided that we would go ahead and get into the coronavirus pandemic that has taken over the entire world. We really put some thought into whether or not we should do this episode, because we are well aware that a lot of us are tired of hearing about it, but we decided it was a good opportunity for us to give our two cents on the issue of COVID-19, and take some lessons from it. Here's what we'll go over: Whether or not you should trust statistics.How long will the hysteria last?Understanding the INFLUENCE of the media.Our preparedness for these situations.What this means for the future.The ties to information warfare

If you can't get your sleep under control, then odds are that you can't get any part of your life under control. Your sleep is crucial to your productivity, efficiency, health, and happiness. It's a big deal. So before you carry on trying to stay up all night hustling, and then waking up early the next day to hustle some more... Start with your foundation. Get your sleep in order, and THEN worry about being efficient while you're awake. What You'll Learn:Common Myths about SleepWhat a Chronotype is, and how to find yoursWhy it is so hard to sleep when you go to bed at nightSetting the ideal sleeping conditions for yourselfHow to objectively measure your sleep, in order to maximize your productivity

What actually gets someone to buy your product or service? In certain cases, you might have a product that is so great, or convenient that people will just buy it, but more often customers are searching for something beyond the product or service. They're looking for meaning, or an experience. They are looking for a brand.What You'll Learn: What customers are actually looking forThe biggest mistakes people make with brandingHow to find, recognize, and leverage your communityHow to target the right people with your advertisingHow I started making money by editing videosSeparating your money from your timeAndy Frisella's Ax Analogy

Show Notes:Everyone out there seems to be chasing this elusive concept of “Work-Life Balance” but is that even a thing?The truth is, our work does not have to be separated from our lives to the point where we need to “balance” the two. Rather, we need to learn how to make everything work together, and how to go all in at what we are doing, when we are doing it.What You’ll Learn: The myth that is “Work-Life Balance”How to reach higher levels in ALL areas of life.Keeping your health in checkPractical tips to maintaing “Work-Life Balance”Resources/Links: The Ed Mylett ShowArticle on Work Life Balance

In this episode we are going to go over the different meanings of the word "hard" and explain why hard things are not always bad. As a matter of fact, it is often BETTER to take the harder path, because it will accelerate your growth. So embrace the struggles that you have in life. In entrepreneurship, school, sports, relationships, etc. Things getting hard can actually be a sign, or just a testament to how strong you really are. 

Oprah Winfrey, Michael Jordan, J.K. Rowling, Walt Disney, and many many more of the world’s most successful figures all have one specific trait in common. No matter what came their way along their journey to success, they would not give up. Period.In this episode, we’re going to dig deep into the exact thread that ran through all of these successful figures, and break down their entire journey.You’ll LearnThe brief stories of some of the world’s most successful people.A virtually foolproof way to get way ahead of where you are now.Why your situation does not have any relevance to your potential.Five steps to becoming relentless.

This episode is getting short, sweet, and to the point. I've been contemplating hanging Peak Perspective up early on in its career for a handful of reasons, but I'm not going to do that now. I am however going to slow it down, and focus more on my other priorities. It is more than possible that this show will pick back up if I see that people want it to... but I get the feeling that the market might be trying to tell us something here... You let us know.

Let's face it. The world that we live in right now is probably the best version of the world that we have ever seen. It's far from perfect though. There's a reason that things are the way that they are though. There are reasons that certain aspects of life get better and better, and other aspects get worse and worse. It comes down to cutting it off at the source. In this episode, we are going to discuss where some of our problems are coming from, and what we can do about it.  

Using tools like calendars and tracking apps can definitely help you manage your time, finances, nutrition, etc. but they can also do a good deal of damage. For a lot of people, they start to form too much dependence on these tools and then they are even worse  off when they don't have their phone or calendar right at their fingertips. It is important to always remember to train your brain to help you manage your time, your money, and your health. Your brain doesn't let you down nearly as often as your phone might.  00:30 - Housekeeping/Updates05:38 - Using Tools for Personal Management06:56 - Dependency07:37 - Using Your Brain09:09 - How to Exercise This Muscle10:28 - The Problem With Calendars11:58 - What About Your Alarm?15:37 - Conclusion/Recap

If you've never heard of the "crab theory" or the "crab mentality" then this is an episode that you NEED to listen to. This concept is the reason that so many people just can't seem to get from where they are to where they want to go, and it doesn't really have too much to do with them. If you are that someone that is trying to get in shape, quit your job, or just pursue your dream, then the crabs are something that you need to be aware of.

When it comes to confidence, everybody has it in some way and not in another. Everybody has it to some sort of extent. In this episode we are going to be going over how confidence actually works, and giving you some fun tips on how to boost not only your own confidence but the confidence of others as well. Here is what we will talk about:2:00 - The difference between moisturizer and lotion4:27 - Modesty vs. Humility7:05 - What exactly is confidence?13:50 - The Importance of a Worthy Rival (Concept by Simon Sinek)20:40 - Motivation and Execution, as related to your confidence.23:40 - Practical Tips to Build Your Confidence54:40 - Building Confidence in OthersIf you enjoy this show, please be sure to pass the episode on to just one other person. We are open to any and all suggestions from you guys, and we hope that you will return the favor by simply sharing our message. 

In this episode we are going to go over what you need to know in order to really improve your focus and find that "balance" that you have been looking for. This will be important for those of you that actually like to get things done.If you've ever found yourself spreading yourself too thin, or felt like you're not putting enough effort into one aspect of your life, there's a reason.Find out why.

Have you ever noticed that we just live in a world now where everyone disagrees with each other about everything? How about this... Have you ever noticed how everyone HATES the people that they disagree with? That's not the way that it should be. So many of us need to learn, again, as a society how to disagree not only respectively, but productively. In this episodes we will be giving you our insights on the whole case, of course, and we will also be explaining some ways that you can help yourself, and others, by solving this problem. Climb Higher.

In this episode of Solo Saturday we are going over the importance of PUTTING IN THE REPS. Even people that "crack the code" in their fitness or their professional life still often times fail. Why? Because they lack patience, and they don't want to put in the reps. You don't get six-pack abs by doing one ab workout. You don't even get them after a week of ab workouts. You have to put in the reps every single day until you achieve the results. Then what? You keep going, and you climb higher.

Social media has come in and taken over way more of our lives than what we probably bargained for. Everybody knows that social media can be both good and bad, so in this episode we are breaking down four of the main areas where social media has an impact. We will cover: Social Media in SocietySocial Media in RelationshipsSocial Media in BusinessSocial Media AddictionAt the end of the day, if we don't want social media to completely change the way the world runs, (for better or for worse) we will have to make an effort to keep it under control. That includes in our own lives. Be sure to give us your own thoughts on social media, and feedback on the show. This show is about SHARING our perspectives! Not just trying to drill our own into your head.

In this Solo Saturday episode, we are going over how you should be HANDLING the mistakes and the problems that come up in your life. There is no surefire way to avoid them, so it's important to understand how to handle them. Once you've learned how to get a grip on the negative aspects of your life, you will start to see improvements in a lot of areas. 

Is money the root of all evil? What effect does money have on society? It's one of those topics that we could talk about for ages and ages to come. It has created a lot of friction between people over the years, and we are going to dig apart why. What You'll Learn:What sort of power does money really bring? The good that money can bring Simplified explanations of how money really worksMoney is simply a toolMoney in the future (So... Cryptocurrency)Materialism 

Welcome to Peak Perspective!In this first episode of the new show, I'll be giving you the rundown on this new show, and why we are doing it. We see a serious lack of perspective in the world today, so we are starting this podcast as a mission to bring new ideas, and a new level of perspective back to the world. Featuring guests that have gone through experiences that we can learn from, and giving you weekly episodes on what we learn over the course of time in our own experiences. What You'll Learn:  The importance of perspectiveWhy you should listen to usWhat you can expect in the episodes to comeMy journey so far

Business Owners. Influencers. Content Creators. High Performers. Nerds. Welcome... to Operation JRP. This is the show where you are going to learn real world lessons about how to make content, for yourself and for others, and how to turn your life into something that you really truly enjoy. My name is Justin Phillips, I've created a ton of podcasts, and now I help others do the same. Mainly business owners and brands, because they are the ones that have what it takes to run a great show. I hope you join me on this journey to really figuring out how to make the most out of our content, and I hope we can get to know each other very well. At Operation JRP, we believe in working for today what will create a better tomorrow. So I hope we all can do that.