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OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, discusses businesses of private practice owners with Eric Miller, co-founder and chief financial advisor at Econologics Financial Advisors, a full-service investment advisor firm and insurance agency. Eric explains how private practice owners get abundant income streams through profitable, sustainable, and transferable businesses.    EPISODE HIGHLIGHTS Eric grew up in a blue-collar family in Ohio. Having transferred to Clearwater, Florida, he started his financial planning practice there and decided to work with practice owners. Pick a niche to help people who are believed to be underserved. Your goals should include having income from multiple sources and building a profitable and transferable business. Keeping your assets protected from taxes, inflation, and lawsuits create the most favorable financial conditions. Being a good owner and executive, on top of being a good practitioner, gets you not only the business profits but also the enterprise value. The golden rule of income is that your business will make exactly what it thinks it needs to make to cover its most vital expenses. Consider income, value appreciation, and tax benefits before borrowing money. How it will be used will either create constructive or destructive debts. Multiple income sources in the business are typically better than focusing on one source alone. Become successful in doing the roles of the owner, executive, and practitioner by improving yourself. State statutes, insurances, umbrella policies, and business entities are tools for asset protection.   3 KEY POINTS Never be reliant on a practice alone – work to create other income sources. Executive and ownership skills are essential to scaling the business. Borrow money only if it helps the business expand and unnecessary business debt can drag you down. TWEETABLE QUOTES  “You need to learn the skills of the executive and an owner because those are really ready to allow you to expand and be able to scale the business and not have it run you at some point in time.” – Eric Miller “The biggest expense you have is money that you should have made, but you didn't.” – Eric Miller   RESOURCES Eric's website: https://econologicsfinancialadvisors.com/   Eric's Linkedin: https://www.linkedin.com/in/ericisyourbfff/   Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

In today's show, Pancham interviews Marco Santarelli - investor, author, host of Passive Real Estate Investing, and founder of Norada Real Estate Investments. Marco shows that he's the epitome of hard work and commitment as he proves that it's never too early to start your career. From starting his first investment at 18 years old to having the largest nationwide provider of turnkey cash-flow investment property, he is getting closer to his goal to help 1 million people gain financial freedom through real estate! In this episode, get inspired as he shares his story of getting started with real estate, buying 84 units within 9 months, surviving through the 2008 financial crisis, and achieving financial independence! He'll also share the lessons he learned that he has implemented in his business so don't miss it! Listen and enjoy the show!   Quote: “What was interesting is that around the age of 15-16, I was buying books and programs and courses to teach myself about business and investing - specifically real estate investing.” Timestamped Shownotes: 0:36 - Pancham introduces Marco to the show 1:57 - His journey on scaling his real estate business and helping others invest 11:24 - Creating vs. adopting a system that works for you 16:39 - On implementing his 10 rules for successful real estate investing 22:32 - Why real estate is still the best investment regardless of time 30:25 - On selectively diversifying his asset classes to scale his portfolio 34:21 - Taking the Leap Round 34:21 - His first rental property investment at 18 years old 34:46 - Overcoming the mental hurdles when he first started 35:31 - Why his out-of-state investment didn't work out 37:26 - Why you should learn and understand what you're investing in 39:24 - Where you can get your free guide to passive real estate investing 3 Key Points: Never sell your real estate properties. You can replace it with other properties to scale your portfolio, but don't sell it unless absolutely needed as it has the potential to cash flow. Always educate yourself and learn new things as what you don't know would cost you money, time, and wasted opportunities. It's always a good time to invest in real estate. It's only a question of where would you invest as there are a lot of deals and asset classes that you can start with. Get in Touch: Get your FREE copy of The Ultimate Guide to Passive Real Estate Investing at passive@thegoldcollarinvestor.com Norada Real Estate Investments Website - https://www.noradarealestate.com/ 10 Rules of Successful Real Estate Investing - https://www.noradarealestate.com/blog/10-rules-of-successful-real-estate-investing/ The Gold Collar Investor Club - https://thegoldcollarinvestor.com/club/ Pancham Gupta Email - p@thegoldcollarinvestor.com

In this episode of Y.E.L 2.0, your host Peter Voogd shares his tips for how to embark on a journey of self-discovery that allows you to identify and understand your unique abilities and strengths.   Episode Highlights: Peter listened to a David Blaine interview and found himself feeling inferior and thinking he could never do what David Blaine does. Then, David Blaine said his biggest fear is speaking in front of large crowds of people, which Peter does regularly and thinks he’s pretty good at it. Don’t compare yourself to others and identify and understand your unique abilities. Peter doesn’t really believe in passion. Start with your ideal outcome, starting with your strengths and values, then reverse engineering your plan. Choose your top values and narrow it down to your top 3. Choose 3 character traits you want to be used in your eulogy. In 3 words, what is your philosophy on living? What 3 values would you want to pass on to your grandchildren? What are 3 qualities you want in your ideal business partner? What are 3 qualities you want in your ideal life partner or significant other? Imagine your dream day. What 3 emotions or values describe that experience? What 3 core values do you want people to think about when they think about you? This is not always a quick process—continue to ask yourself these questions until you achieve clarity. Unfollow people who don’t have similar values to you.   3 Key Points Never compare yourself to someone else. Ask yourself tough questions now and you will see the payoff later. Follow people who achieved their success with similar values to yours and who have a similar lifestyle to you.   Tweetable Quotes: “People spend way too much time outside the unique ability and they move on to the next job, vehicle, opportunity, without figuring it out first.” –Peter Voogd “If you go on a journey of self-discovery, everything else in life becomes easier. And most people would rather do anything than actually sit there and ask tough questions.” –Peter Voogd   Resources Mentioned: Peter Voogd’s Website Peter Voogd’s Instagram Peter Voogd’s LinkedIn Peter Voogd’s YouTube

During this episode of Ahead of the Curve, I interviewed Tyger Pederson, Hitting Coach at St. Louis Cardinals. Tyger discusses working with amateur players as well as more experienced players, communicating with players with whom English isn’t their first language, helping hitter improve their adjustability, and the importance of players getting into a good hitting position.  Episode Highlights:    How did Tyger Pederson get involved in baseball and as a coach?    What are some of his main goals for the off-season?  What are some resources that Tyger is making use of?  What is Tyger’s process for working with amateur players?  How does he approach more experienced players?  What are some different ways that Tyger trains for adjustability?  How does Tyger help out with decision-making?  Is there anything that Tyger Pederson is very intentional with players?  Does he ask more questions than give answers? How does Tyger work with players when English isn’t their first language?  What do conversations look like when communicating from the top down? How does he communicate with players when emotions can run high? What does his pre-game time look like?  How does he balance individual training for each player?  What are some training things that Tyger is excited about? Are there training activities that his players love to do? What are the three things we would notice if we watched Tyger Pederson’s practice? What are some of Tyger Pederson’s favorite books and resources?    3 Key Points: Never stop learning.  Get to know your players, what they need, what works best for them, and what their goals are.  Hitting adjustability is key. Pitchers are getting better and better. Hitters need to make better decisions when they decide to swing.    Tweetable Quotes: “I grew up in a baseball family in Palo Alto, California. My dad played 13 years professionally and definitely raised me and all my siblings up in a sport athletic environment.” – Tyger Pederson (00:26) “There comes that time in everybody’s career where you kind of decide what’s going to be the best move for you after your baseball playing career and I always knew that I wanted to be a coach.” – Tyger Pederson (01:14) “I would say one of my main goals as a coach is to definitely to continue learning. Continue to develop as a coach.” – Tyger Pederson (03:14) “When I get an amateur player who wants to work with me I usually start trying to get to know them as well as I can. Ask them about where they have been and their experiences and are they working on anything.” – Tyger Pederson (07:05) “A lot of amateur players have different goals and a lot of people aspire to play at the higher level. Maybe it’s college, maybe it’s pro. Some amateur players just want to have fun and enjoy their time.” – Tyger Pederson (07:52) “Being able to move efficiently and get yourself into a good hitting position is the number one most important thing. Once you can get into a good position and move efficiently it definitely promotes adjustability.” – Tyger Pederson (11:32) “Being able to challenge yourself in an environment where you can feel your misses is really important. The importance of feeling your misses is now you see where your swing is breaking down.” – Tyger Pederson (11:53) “I think it is really important to create a setting where you are challenging hitters to make game-like decisions.” – Tyger Pederson (13:36) Resources Mentioned:  Ahead of the Curve Podcast Twitter: @AOTC_podcast Tyger Pederson: Linkedin Twitter Instagram

Rod Khleif is a multiple business owner and philanthropist who has owned over 2,000 apartment buildings. He has experienced his net worth dropping from $50 million to zero and then rebuilding. Rod shares     Episode Highlights:  Rod’s family immigrated from Holland when he was 6 years old and they didn’t have much money. Rod learned that most of your success comes back to mindset. Build relationships with people who think that what you do is easy when you think it’s hard so you can glean tips from them. If you’re willing to do what other people won’t do, you’ll find success because you’ll be getting results no one else is. Find a moment where you’re energized, awake, and well-hydrated to sit down and write every goal, from the practical to the seemingly insane, that you want to achieve in your lifetime, and who you want to help. Set a timeline for each of those goals, or else it isn’t a goal, and then identify your top goals and write a paragraph about why that goal is absolutely essential and non-negotiable. Also identify the pain points and consequences of not achieving those goals, because we will do more to avoid pain than we will to achieve pleasure. The most successful and happiest people start giving back as soon as possible and shift the focus away from their own egos. To build a brand, you have to add value to people’s lives. By giving away content for free, you learn what resonates with people and therefore what to monetize. Who you know allows you to free up brain space because you don’t have to learn and know everything when you have people you can ask and use as resources. The Random Round: a quick series of random questions to get to know Rod.   3 Key Points: Never achieve a big goal without having more goals lined up for the future. Success is defined by giving back once you achieve. The biggest non-negotiable skills for success are sales, marketing, and curiosity.   Tweetable Quotes:  “There are people that think that what you think is hard is so freaking easy.” –Rod Khleif “As human beings, we will overestimate what we can do in a year, and massively underestimate what we can do in ten years.” –Rod Khleif “Your network is your net worth.” –Rod Khleif Resources Mentioned: Rod Khleif: Podcast (https://rodkhleif.com/lifetime-cashflow-podcast/) The Five Love Languages (https://www.5lovelanguages.com/) The Slight Edge (https://www.amazon.com/Slight-Edge-Turning-Disciplines-Happiness/dp/1626340463) Turning Pro (https://www.amazon.com/Turning-Pro-Inner-Power-Create/dp/1936891034) The One Thing (https://www.amazon.com/ONE-Thing-Surprisingly-Extraordinary-Results/dp/1885167776) by Gary Keller Visit Travis’ website at Buildyournetwork.co (http://www.buildyournetwork.co/) Join the Build Your Network Facebook group BYN.media/fb (http://www.buildyournetwork.co/fb/) Join the Build Your Network University Facebook group here byn.university (https://www.facebook.com/groups/bynuniversity) . If you want to amplify your network through podcasting apply at travischappell.com/coaching (https://travischappell.typeform.com/to/Lm38Rt) Download the Himalaya App in the Google Play (https://play.google.com/store/apps/details?id=com.ximalaya.ting.himalaya&hl=en_US) Leave a rating and review for the Build Your... For information regarding your data privacy, visit acast.com/privacy (https://www.acast.com/privacy)

Johanna Nalau: Climate Adaptation & Everyday Leadership Johanna Nalau is an adaptation scientist researching the ins and outs of climate change adaptation. She is an Australian Research Council DECRA Fellow and the Adaptation Science Theme Leader at Cities Research Institute at Griffith University. She’s also the lead author for the Intergovernmental Panel on Climate Change 6th Assessment Report, Working Group II. Johanna writes about climate adaptation and everyday leadership on her own blog and is an alum of the Coaching for Leaders Academy. In this conversation, Johanna and I discuss how she found her voice as a developing leader and how she took action through her writing and other professional activities to help others. Key Points Never underestimate the importance of having a group you can just bounce ideas off of. The most transformative way to build leadership is to start with the people below you who are the future leaders. Blogging is a great way to synthesize you thoughts while also being helpful for others. Resources Mentioned Johanna’s blog: Climate Adaptation & Everyday Leadership Stand Out* by Dorie Clark Great at Work* Morton Hansen Digital Minimalism* by Cal Newport Related Episodes How to Write a Killer LinkedIn Profile, with Brenda Bernstein (episode 285) Ideas Worth Stealing From Top Entrepreneurs, with Dorie Clark (episode 318) Six Tactics to Achieve Extraordinary Performance, with Morten Hansen (episode 337) How to Reclaim Conversation, with Cal Newport (episode 400) The Way to Nurture New Ideas, with Safi Bahcall (episode 418) Discover More Activate your free membership for full access to the entire library of interviews since 2011, searchable by topic.

Johanna Nalau: Climate Adaptation & Everyday Leadership Johanna Nalau is an adaptation scientist researching the ins and outs of climate change adaptation. She is an Australian Research Council DECRA Fellow and the Adaptation Science Theme Leader at Cities Research Institute at Griffith University. She’s also the lead author for the Intergovernmental Panel on Climate Change 6th Assessment Report, Working Group II. Johanna writes about climate adaptation and everyday leadership on her own blog and is an alum of the Coaching for Leaders Academy. In this conversation, Johanna and I discuss how she found her voice as a developing leader and how she took action through her writing and other professional activities to help others. Key Points Never underestimate the importance of having a group you can just bounce ideas off of. The most transformative way to build leadership is to start with the people below you who are the future leaders. Blogging is a great way to synthesize you thoughts while also being helpful for others. Resources Mentioned Johanna’s blog: Climate Adaptation & Everyday Leadership Stand Out* by Dorie Clark Great at Work* Morton Hansen Digital Minimalism* by Cal Newport Related Episodes How to Write a Killer LinkedIn Profile, with Brenda Bernstein (episode 285) Ideas Worth Stealing From Top Entrepreneurs, with Dorie Clark (episode 318) Six Tactics to Achieve Extraordinary Performance, with Morten Hansen (episode 337) How to Reclaim Conversation, with Cal Newport (episode 400) The Way to Nurture New Ideas, with Safi Bahcall (episode 418) Discover More Activate your free membership for full access to the entire library of interviews since 2011, searchable by topic.

Matt Fagioli moderates a panel discussion with Lisa Archer, COO of Live Love Homes, Keri Shull of The Keri Shull Team, and Brittiny Howard, an agent of 10+ years. Listen in as they discuss running a successful agency, including what you can do to get ahead and what you might be doing that's holding you back. Show Notes: Lisa, Keri, and Brittiny give introductions and fast facts about their experience The panel expands on their introductions and talk about their years in the business, and their business structures Culture beats KPI every time Who the panel is looking to for inspiration and mentoring, that are a level ahead of them It's not about following another agent, it's about bringing what's brilliant from outside the industry into this business What the panel would tell their rookie selves, and what they would tell themselves the day they started their team Why you should be careful about who you surround yourself with How masterminds and mentorships help you to grow faster and more quickly What does it look like to get to the next level of real estate sales There are two points of leverage - people and technology Two mindset issues that hold you back - your relationship to money and your relationship to freedom The one thing that has been the key to the panel's success. Taking opportunities that present themselves, and being in the right place at the right time with the right people Your numbers are telling you a story, don't ignore that story You have to create pillars of success with lead generation Don't be afraid to fail - you will come out stronger, better, and able to move faster How to grow your lead sources 3 Key Points: Never take your foot off of opportunity creation; everyone you meet is an opportunity. You set limits on yourself with real estate, but the potential is unlimited. Who you surround yourself with makes all the difference in getting to the next level. Resources Mentioned: HyperfastTrial.com LabCoatAgents

Enjoy this episode Let’s meet Paul Grekowicz, Born and raised in Michigan, south of Detroit…cue Journey music Attended the University of Michigan and earned an engineering degree First professional role revolved around maintenance and inspection of nuclear power plants Received my MBA part-time in the evening while working full time in a sales role Got certified in Six Sigma GE moved me to the Milwaukee area 15 years ago, and I’ve lived in the same house in Brookfield since Worked as a pricing manager at Miller Brewing Company Led continuous improvement efforts at Cooper Power Systems and then moved into product management, a practice which is incredibly challenging, poorly understood, and a ton of fun regardless Came back to GE to lead marketing efforts for bedside patient monitors, learning more about cardiology than I ever planned to and in the process he (https://www.localfirstpodcast.com/wp-content/uploads/2018/07/Paul_G.jpg) lped save my grandfather’s life after a minor heart attack went otherwise undetected Most recent role before starting my own business was on the executive team of a local industrial manufacturer, where I had the opportunity to build a product management organization from scratch and re-tool a marketing team to drive improved results. During extensive corporate travel, I always learned 10 phrases in the local language anywhere I went. One of them was “Another beer please” which necessitated also knowing “Where is the bathroom?” Now operating my own business, I enjoy the opportunity to work with small businesses to help them grow by acquiring new customers. Though I didn’t start playing until I was 21, I am a huge hockey fan and intend to play for many years to come (some of the guys I’ve played with have been in their late 60s, so I have a good number to beat) I’ve coached soccer for the last 5 years with my kids and loved (almost) every minute of it. I’ve been married to my wife Megan for 19 years (as of June 26, 2018) and we have two great kids together. My approach/philosophy — Patience…it’s better to win in the long run. At the same time, always operate with a bias for action!   5 Key Points: Never, ever assume that people know enough about your business Don’t treat marketing as an expense The landscape offers some very cost-effective ways to market your business Know your customer better than they know themselves Have fun with your marketing Sponsors (http://robkochanski.com/) At Home Solutions Realty we provide you with a detailed solution for all your Real Estate needs. Share (#) (https://www.facebook.com/sharer/sharer.php?u=https://www.localfirstpodcast.com/paul-grekowicz/) (https://twitter.com/share?text=Ep+005+Paul+Grekowicz+5+Tips+For+Small+Business+Marketing -&url=https://www.localfirstpodcast.com/paul-grekowicz/) (https://plus.google.com/share?url=https://www.localfirstpodcast.com/paul-grekowicz/) ()   Support this podcast

Bonnie Crater. She’s the CEO of Full Circle Insights. She’s a 5-time VP of marketing and executive at many software companies in Silicon Valley. She’s been named one of the 100 Most Influential Women by the Silicon Valley Business Journal and one of the Top 20 Women to Watch by Sales Lead Management Association. Famous Five: Favorite Book? – N/A What CEO do you follow? – Marc Benioff Favorite online tool? — Docusign How many hours of sleep do you get?— 7.5 If you could let your 20-year old self, know one thing, what would it be? – “My path has been just fine”   Time Stamped Show Notes: 01:53 – Nathan introduces Bonnie to the show 02:24 – Full Circle Insights helps marketing people accurately measure and track the impact of their marketing campaigns on pipeline and revenue 02:50 – Full Circle Insights has an annual contract and usual contract which pays $30K a year 03:00 – Full Circle Insights launched their product in 2012, but it was started in 2010 03:10 – “Never start a company on December 31st” 03:18 – The IRS would want a tax return for 1 day of business 03:51 – Bonnie quit her VP of marketing job prior to Full Circle Insights 03:58 – Bonnie was invited by her friends to start Full Circle Insights and there are 4 founders 04:20 – Two of the founders were from Salesforce, including Bonnie 04:49 – Full Circle Insights is built on Salesforce 05:01 – Full Circle Insights was on Salesforce’s AppExchange 05:54 – Bonnie was a CEO in 2001, but it was a failure and she had to hire and fire a hundreds of people 07:35 – Bonnie was a VP of marketing a couple of times with different companies after the failure 08:04 – Full Circle Insights was initially bootstrapped, they raised $11M 08:14 – They raised money because they were going broke 08:21 – They were paying themselves 08:50 – First capital was raised in 2012 09:12 – Her first product was built from the money the founders had put in 09:32 – Dan, the CTO, is the developer 09:53 – Full Circle Insights has around 150 customers 10:12 – Team size is 35 10:38 – 8 in engineering and product, 12 in sales, 4-5 in marketing, 7-8 in customer success and some in accounting 11:17 – Full Circle Insights have broken around $4M in ARR 11:33 – Full Circle Insights’ model is to double, then triple 12:33 – Full Circle Insights has 90% renewal rate 12:40 – Churn is usually from acquisition and CMO changes 13:26 – Bonnie was hoping to have a 100% renewal rate in the coming years 14:37 – Full Circle Insights has a sales rep who has a puppy that he brought to the tradeshow 14:53 – The puppy became a booth magnet and they were able to acquire new customers 15:25 – Fully weighted CAC is $18-20K 15:30 – Payback period is less than 6 months 16:30 – Lowest marketing expenses is digital marketing and the biggest is from tradeshows and events 17:31 – LTV 18:30 – Full Circle Insights’ new VP of sales 19:01 – ARR target is $7M 20:50 – The Famous Five   3 Key Points: Never start your business on the last day of the year. We all make mistakes and we just have to learn from it—just don’t make the same mistake twice. Be creative and do what you need to do to draw new customers in.   Resources Mentioned: Simplero – The easiest way to launch your own membership course like the big influencers do but at 1/10th the cost. The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Show Notes provided by Mallard Creatives

David Rogier. He’s the CEO of MasterClass where he leads the company’s vision of redefining digital learning by leveraging the expertise of world-class experts with the cutting-edge technology platform. David created MasterClass after seeing how the online education space was offering low-quality content and an unfair advantage of students. Famous Five: Favorite Book? – The Science of Shopping What CEO do you follow? – Jeff Bezos Favorite online tool? — Doodle How many hours of sleep do you get?— Average 6 If you could let your 20-year old self, know one thing, what would it be? – David would tell himself that entrepreneurship will be the hardest thing he’ll ever do   Time Stamped Show Notes: 02:05 – Nathan introduces David to the show 03:05 – MasterClass offers classes from the absolute best in the world 03:14 – Online classes are offered both pre-recorded and live, both price at $90 03:31 – Students can study anytime they want and they have access forever 04:04 – Prior to MasterClass, David worked for a VC fund in the Bay area 04:21 – David worked for Michael Dearing of Harrison Metal 04:50 – Michael wrote David a check for $500K to start his idea for his business 05:03 – David tried almost everything to get an idea until he remembered his grandmother’s story 05:49 – His grandmother applied for medical school while working in a factory 05:55 – She was rejected by almost 50 medical schools 06:20 – The reason she was rejected was because she was a woman, foreigner and Jewish 06:27 – One school accepted her and she became a doctor 06:53 – She told David that education is the only thing that people can’t take away from him 07:04 – David thought of getting into the education space and studied it 07:53 – MasterClass was launched in May of 2015 08:00 – Total capital raised was around $50M 08:35 – The fund goes to expanding the team as well as production so they can shoot more classes 08:42 – Team size is currently 68 and will be 100 at the end of 2017 09:04 – Year One: number of students 10:13 – When they started, David was expecting a 10X increase in sales daily 10:38 – David cried after their first day of sales 11:18 – Reid Benson who is part of David’s sales team and was formerly with Netflix, wasn’t even scared after the launch 11:58 – Reid told David that their CAC was amazingly low 12:34 – The first 3 classes were led by Dustin Hoffman, James Patterson and Serena Williams 13:06 – The CAC for different subjects was actually close to each other 13:43 – Paid ads spent on Day 1 were less than $100K 14:14 – Paid advertising on different channels works well for MasterClass 14:22 – Instructors are also promoting their classes 15:00 – David can’t disclose the deal they have with the instructors 15:13 – Most instructors teach because they really want to teach and not just to earn from it 15:51 – David shares how they handle instructors who don’t want to teach, but want to share their knowledge 16:10 – Classes are designed by how instructors want to share their own craft 16:14 – Instructors have complete control over their class 16:28 – David shares what a class looks like for Serena Williams 17:24 – MasterClass partners with the instructors in their classes 18:17 – David shares why he won’t share the deal with the instructors 18:38 – James Patterson teaches with MasterClass because of his own reasons 21:00 – David shares why instructors pick MasterClass over LinkedIn, which is more popular 21:50 – There are now 20 classes in MasterClass 22:07 – The number of classes should double, year over year 22:52 – Half to 80% of their first students haven’t taken any online classes before 23:10 – Not all students are fans of the instructors 23:43 – David won’t sell MasterClass for $300M 25:15 – The Famous Five   3 Key Points: Never miss an opportunity being offered to you, it was offered to you for a reason; so trust yourself and go for it. Most successful people in their field want to share their craft through any way possible. Education is one thing that people can’t take away from you.   Resources Mentioned: Simplero – The easiest way to launch your own membership course like the big influencers do but at 1/10th the cost. The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Show Notes provided by Mallard Creatives

Have you ever thought about bringing an outside company on as an investor in your business? If you have, then today’s episode of the E.O. Podcast isn’t one you want to miss. Meet Andy Steggles, president of Higher Logic, a cloud-based community platform that serves associations, non-profits, businesses, and member-based organizations, and author of Social Networking for Non-Profit. Today, Andy will tell you how he strategically took on a BIG investor without relinquishing any control of the company, and explain how you can do the same.   Time Stamped Show Notes: 00:37 – Dave and Andy go back a long way 02:08 – Dave did a Google keyword search on Higher Logic and results show a number of marijuana-related sites, to be clear Higher Logic is not about weed 02:59 – Dave last saw Andy in Frankfurt at the EO Global Leadership Council Conference 03:36 – Andy is originally from Birmingham, at the age of 15 he joined the Navy and stayed there for 9 years 04:27 – Andy met his wife in Hong Kong when he was based there with the Navy 04:46 – When they went back to London, he got into computers with the goal of being an entrepreneur 05:04 – When they moved to New York, Andy was planning to start his own .com but then the bubble burst 05:33 – Dave says the .com bust is actually what opened the doors to become an entrepreneur for him 06:26 – Dave asks Andy about his childhood 08:15 – Andy’s dad quit driving busses to become a physics teacher (more money) even though driving was his passion 09:03 – Andy’s mom was a cleaner—that’s where he gets his entrepreneurial passion 11:34 – His mom would do everything she could to earn money 12:08 – She got great deals for food and other everyday essentials 13:03 – She pushed Andy to get every job he could and helped him understand to get the most out of whatever was in front of him 14:20 – Andy created holidayhomerental.co.uk during the early days of VRBO or but AirBnB has already disrupted the space 15:08 – He never made a penny from the business but is emotionally attached to it 16:14 – Higher Logic is a community—a combination of Facebook, LinkedIn, YouTube and a little bit of Twitter, it helps you leverage opportunities for engagement in a private, secure manner 17:02 – For example, the American Bar Association uses Higher Logic and has different sections for people including “committees, events, experts and members” 17:56 – There are over a thousand organizations that use the platform with over 50 million users 18:35 – Higher Logic caters to organizations big and small 19:51 – Higher Logic started 9 years ago and they now have 185 employees 20:34 – Private equity contributes $55 million to Higher Logic 21:06 – Andy says they did not give up control of the company 21:22 – Dave says this means less than 50% of the company was sold for the $55 million putting them at a $110 million valuation 24:28 – The quotes Andy received were insane 25:37 – Narrowing down the private equity companies to fit their criteria 27:14 – Do NOT overstate your numbers 30:05 – Play good cop bad cop in asking for a bigger offer 32:31 – The HIGHEST offer is not always the one you should take 34:11 – “What is the best thing for me to do to help build value for the company?” 35:37 – Before he hired someone else to do his job, Andy was asked four questions – (1) how much are you learning on a daily basis, (2) how passionate are you about it, (3) how much value are you bringing to company and (4) is it replicable 36:36 – Andy realized other people can do the job better than him and he has since focused on evangelism, thought leadership, publishing, and speaking 39:45 – Changing the numbers is a very dark, dangerous path to go down 40:40 – Dave says it’s hard to bring different organizations’ cultures together 44:32 – By mid-February of this year, Higher Logic had already acquired two new companies, hired additional employees, and had a company retreat 45:30 – They also got a $20 million line of credit from the equity company that invested in them for $55 million 47:03 – Dave introduces the new lightning round called “Boxers or Briefs” Mac or PC – PC iPhone or Android – iPhone Coffee or 5-hour energy – coffee Tesla or Porsche – Tesla Dre or Dr. John – Dre Power boat or sail boat – sail boat Paper back or Audible – Audible Gym or outdoor fitness – outdoor Beer, wine or whiskey – beer Jeans or khakis – jeans 49:12 – Andy has been accepted to Harvard’s OPM or Owner/President Management course next year 53:16 – By and large, people are inherently good and will do the right thing 55:05 – Connect with Andy thru his email andy@higherlogic.com or at LinkedIn 55:20 – Dave closes the episode and encourages you to visit his website 3 Key Points: Never surrender control of your process unless you are absolutely sure it is the right thing to do. A mentor or a business coach is something you must take on in your professional career if you want to reach the next level. The BIGGEST offer is not always the BEST offer. Resources Mentioned: Entrepreneur's Organization – The EO Network Higher Logic – Andy’s company

Jonathan Epstein. He’s the current senior VP for international at Sentient Technologies, the maker of Sentient Ascend, the first conversion optimization solution that is powered by evolutionary artificial intelligence. Epstein has been in many companies at the forefront of technology and media including GameSpot, which he’s the founding CEO, and Omek which was sold to Intel and GameSpy which was eventually sold to IGN.   Famous Five: Favorite Book? – Hire With Your Head What CEO do you follow? – Elon Musk and Jeff Bezos Favorite online tool? — BuiltWith and SimilarWeb How many hours of sleep do you get? — 5-6 If you could let your 20-year old self, know one thing, what would it be? – “I wished I had stepped on entrepreneurship early”   Time Stamped Show Notes: 01:22 – Nathan introduces Jon to the show 02:18 – Jon’s good exit range is from tens of millions to the hundreds of million dollars 02:39 – Jon helped the founding CEO of Gamespot turn it around 03:18 – Jon has worked in an actual gaming company 03:29 – Jon started at IDG as magazine publisher 03:49 – GameSpot was the first professional online review site for games 03:56 – GameSpy had an editorial element and Jon published some of its software 04:35 – GameSpot was launched in 1995 04:45 – Jon launched the magazine Digital News and Multimedia World 04:53 – Jon was working for IDG when he launched the magazines under their brand 05:28 – Jon had great partners when he started GameSpot 05:55 – The initial idea came from the 2 co-founders 06:20 – It was clear that the internet thing was happening 06:30 – The problem, then, was that the release of the magazine came out way too late for newly released game reviews 06:55 – Having the magazine online is a better way to update the gamers 07:13 – GameSpot took in external investors 07:34 – GameSpot was sold for stock in ZDNet 08:09 – Jon had an international role and wanted to gain experience in dealing with other countries 08:16 – ZDNet had joint ventures and Jon had been with them for a while 08:34 – Jon had invested from ZDNet to GameSpy 09:04 – Jon had 8% of GameSpy 09:28 – Jon joined GameSpy in September 2001 09:32 – GameSpy was sold in March 2004 10:01 – Jon made around $61M cash from GameSpy’s exit 10:21 – Jon stayed with IGN after the exit and stayed there for a while 10:30 – Jon joined Double Fusion, which is a venture-backed startup 10:55 – Sentient had been around for 9 years and was one of the best funded companies 11:21 – Jon fell in love with Sentient because of their goals 11:29 – Sentient was built with a powerful AI platform 11:34 – It focuses on AI at scale and is able to run AI problems across millions of GPUs 11:58 – Sentient does multiple types of AI 12:00 – One is deep learning or neuron-network which is used for handwriting, voice recognition and image analysis 12:12 – Another product of Sentient is the evolutionary computation which is an AI that mimics natural selection 12:38 – Sentient ran a hedge fund using their products 12:51 – The fund size is growing rapidly 13:14 – Big investors invest to hedge funds in order to achieve stable, good returns 14:16 – Sentient is a SaaS business disrupting the world of AB testing 14:48 – Using the evolutionary AI approach speeds up AB testing 15:41 – Sentient currently has 25 paying customers 15:52 – Average contract price is $3K-30K a month 16:12 – Zero customer churn 16:24 – CAC 16:52 – Sentient is also doing paid advertising 16:56 – Sentient attends conversion conferences where they spend $5K-10K for sponsorship 17:40 – Sentient has raised a total of $143M 17:52 – Sentient has around 110 employees 17:58 – There are still 15-20 open positions 18:24 – Sentient was founded in 2007 18:57 – “We think it’s too early to sell” 19:15 – Mark Cuban said that the first trillionaires will come from AI 20:35 – The Famous Five   3 Key Points: Never be scared about exits – it just means new doors are opening for you. Be in a company that you’re really interested in—where you can align yourself with their goals. Start as early as you can when it comes to entrepreneurship.   Resources Mentioned: The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences Organifi – The juice was Nathan’s life saver during his trip in Southeast Asia Klipfolio – Track your business performance across all departments for FREE Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Freshbooks – Nathan doesn’t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW Show Notes provided by Mallard Creatives

Summary: When the owner says “come on in” only to show you a naked person in their bedroom, what do you do? Andreea Alexandrescu will tell you what she did when one home owner did exactly that. Please subscribe to this podcast in iTunes or in the Podcasts App on your phone. Never miss a beat from Leigh by visiting The Leigh Brown Experience. Time Stamped Show Notes: 00:39 – Introducing Andreea Alexandrescu 00:50 – Andreea started doing real estate in Romania 01:00 – Finally started working in the US last December, specializing in budget homes 01:51 – Andreea has some buyers from New York, looking for budget homes 02:30 – As they enter their third showing of the day, a house that is supposed to be empty, she gets a weird feeling 03:20 – When they open the door to the second bedroom there was a naked person 04:31 – Andreea didn't have a choice—she continued with the viewing 06:55 – Andreea is fluent in Spanish, English, and Romanian 07:30 – Andreea's buyers typically speak Spanish 08:00 – Call Andreea at 704-750-9593 08:40 –Are you a listener with a crazy story to share? Ping Leigh at www.crazyshitinrealestate.com 3 Key Points Never bring your kids to a showing. For realtors, make sure that your referral partners can speak with the buyers in the language they're most comfortable with. Try to keep your composure at all times. Credits Audio Production by Chris Mottram Show Notes provided by Mallard Creatives Cover Design by Two Minds Design Original Music by Rimsky Music