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#413 What if one conversation could help you finally get unstuck? In this episode, host Justin Williams shares a powerful one-on-one coaching call with listener Mike Bowman — a seasoned executive ready to stop building other people's businesses and start his own. From wrestling with too many options to narrowing down a clear, executable path, this live session dives into what holds most aspiring entrepreneurs back and how to break through. Whether you're debating between launching a startup or buying an existing business, this episode offers a front-row seat to the kind of clarity and momentum that could change everything! What Justin and Mike discuss on today's episode: + Mike's transition from employee to entrepreneur + Feeling stuck with too many options + Service vs. SaaS business decision + Starting a cleaning business from scratch + Buying a business using SBA loans + Narrowing focus to gain momentum + Leveraging CRO skills in new ventures + Low-barrier business ideas for side hustle + Building systems to scale and exit + Funding options beyond personal capital Watch the video podcast of this episode! And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. EXCLUSIVE NordVPN Deal ➼ https://nordvpn.com/millionaire. Try it risk-free now with a 30-day money-back guarantee! Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a MessageIn this solo episode of Culture Change RX, Sue Tetzlaff discusses the importance of effective leadership in healthcare organizations. She emphasizes the need for leaders to focus on proactive leadership activities. By categorizing their time into three buckets—whirlwind, management, and leadership—leaders can better allocate their efforts to achieve meaningful results. The episode concludes with a call to narrow focus and leverage time for greater impact in leadership roles. Healthcare leaders often feel overwhelmed by the day-to-day chaos.Categorizing activities into “the three buckets” helps prioritize focus.Proactive leadership leads to better outcomes.Less is more when it comes to goals and improvement priorities.Narrowing focus can lead to greater organizational success.The chaos of work and any perceptions of underachieving affects personal life and well-being.Need help improving the culture, performance, and results of your healthcare organization? If so, let's talk: https://www.capstoneleadership.net/contact-usAre we connected yet on LinkedIn? https://www.linkedin.com/in/suetetzlaff/13th Annual Healthcare Executive Forum - June 18 (afternoon) and June 19 (morning)High Reliability, Just Culture & Psychological Safety Made Simple focuses on breaking down these critical concepts into practical, actionable strategies tailored for senior leaders in small and rural healthcare settings.
Are you missing out on your ideal investor because you haven't clearly defined who they are? In this episode, Angel Williams and Brian Briscoe discuss the often-overlooked challenge of clearly identifying your investor avatar—your ideal audience. From personal stories about corporate life and the sacrifices made in pursuit of success, to the strategic reasons why clarity around your audience can sharpen your messaging and boost your capital-raising results, this conversation offers both introspective insights and practical advice. Whether you're a real estate investor or building a community-based business, understanding who you're speaking to can mean the difference between scattered results and steady growth. [00:01 - 05:15] Who Are You Really Talking To? Why understanding your audience (avatar) is vital to business and investment success The importance of aligning with people who share your background or pain points How being part of your avatar can help build credibility and connection [05:16 - 10:22] From Corporate to Community How leaving the 9-to-5 inspired Brian to build the Tribe of Titans The significance of recognizing shared frustrations with time and freedom What motivated the shift from investor calls to mentorship-based conversations [10:23 - 15:09] Narrowing the Niche Without Losing Reach Why it's crucial to make your target small enough to connect but big enough to sustain The need to balance specificity with scalability in audience targeting How multiple avatars can coexist if each is clearly defined and addressed [15:10 - 19:30] Learning from Experience: Engineer, Adjunct, or Entrepreneur? What past investor interactions reveal about who is drawn to your offer How lived experience helps identify underrepresented niches with potential The importance of evaluating common traits among current supporters [19:31 - 23:28] The Psychology of the Passive Investor Why many investors don't even realize alternative options exist How lifestyle goals and money mindset influence investment choices The need to speak in familiar language and address core emotional drivers Connect with Brian: LinkedIn: https://www.linkedin.com/in/brian-briscoe-ut/ Key Quotes: “If you are part of your own avatar, it's a lot easier because you understand what they go through.” - Brian Briscoe “Some people want to provide for their families generationally, but they don't even know where to begin.” - Angel Williams Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!
This episode is for JMOs who are ready to transition and don't want to take a step back in their next business career. In it, we: Define who this is for: JMOs aiming to lead and take on greater responsibility in a Business Leadership Career. Explain the "Traditional Career Search": Glassdoor, LinkedIn, Indeed, USAJOBS, etc. Define the "Non-Traditional Career Search." Explore why JMOs often default to the traditional approach. Share key takeaways and closing thoughts. JMOs are traditional candidates for defense-sector roles, but in the private sector, they are seen as non-traditional candidates. That is why Transition Rule #3 is: Throw Out the Traditional Career Search if you are aiming for upward mobility in business leadership. What is the "Traditional Career Search"? Searching based on past experience: “I have this experience in this industry,” or “I have this degree.” This focuses on what you have done, not your potential for leadership growth. Narrowing your options by what you know: Location or Career Field, or both. “I am a Logistics Officer, and my home of record is Dallas, TX, so I will pursue Logistics in Dallas.” Applying through job boards and online platforms: Glassdoor, LinkedIn, Indeed, USAJOBS. “Networking” that often feels vague or produces unclear outcomes. Important: The traditional search can work well for JMOs staying in defense, where their functional experience directly matches role requirements. But if you are making a hard pivot into business leadership, you need a different approach. The Reality of Online Applications in 2025 Job postings on LinkedIn attract 150 or more applicants. Popular roles see 300 or more. Indeed and Glassdoor listings often draw 200 to 500 candidates for a single role. Applicant Tracking Systems (ATS) filter out 75% to 90% of résumés before they reach a human. The result? A success rate of only 2% to 5% for landing an interview via online applications. What is the "Non-Traditional Career Search"? A non-traditional search takes a different approach. It focuses on: Highlighting your leadership experience, potential, and ambition as your key value. Embracing a Growth and Investment Mindset. Expanding and comparing multiple opportunities. This does not mean applying to 200 companies but making quality attempts. Consider this: Of the 168 million people in the U.S. workforce, only 1.3 million are active-duty service members. Of those, about 200,000 to 234,000 are officers. JMOs (typically O-1 to O-3, with some O-4s) make up about 100,000 to 140,000. That is less than 0.1% of the total U.S. workforce. JMOs are a specialized leadership talent pool. Their skills are highly valuable but often overlooked by traditional hiring methods. The key is getting in front of companies that recognize your unique potential. The Big Question If you are a JMO pivoting to business, ask yourself: Do you know anyone who has lined up 10 to 12 quality interviews over two days? Interviews with hiring managers and decision-makers that bypass online filters, for roles that match or exceed their current pay and responsibility, and align with their separation timeline? This is what a targeted, quality-driven search looks like. A broad search gives you the power of comparison, helps you gather facts and real data, and puts you in a strong position when it is time to choose between offers. Facing Transition Challenges We know transition is tough. It is full of uncertainty, and it is natural to lean toward a traditional search. Well-meaning advice from family and friends can sometimes miss the mark if they lack expertise. There is also the temptation to choose what is familiar, like a job close to home or with a recognizable title. But those options might not deliver the long-term growth you deserve.
Andy Bunker and Randy McMichael discuss what the rest of the Braves season may look like as the calendar turns to May.
In this episode of The Distribution, host Brandon Sedloff sits down with Maria Surina, Managing Director in the Real Assets group at Cambridge Associates, for a wide-ranging conversation on how real estate and broader real assets are evolving within institutional and private wealth portfolios. Maria shares her unique career journey—from growing up in Russia and studying real estate finance in Canada, to working across appraisals, operating companies, endowments, and now advising clients at Cambridge Associates. She discusses how early lessons in valuation continue to shape her view of investment opportunities today, and how Cambridge helps clients build customized real assets portfolios that balance growth, diversification, and income. The conversation also covers: How demographics, digital infrastructure, and energy transition are reshaping real assets The rising importance of operationally intensive real estate strategies How family offices and institutions are thinking differently about private markets exposure The challenges and opportunities facing GPs as the capital-raising environment evolves Why finding true differentiation in managers often comes down to execution, culture, and people Maria offers an inside look at how Cambridge evaluates managers, constructs portfolios, and helps clients navigate a shifting investment landscape—highlighting why long-term thinking, relationship-building, and sector expertise are more important than ever. Links: Cambridge Associates - https://www.cambridgeassociates.com/ Brandon on LinkedIn - https://www.linkedin.com/in/bsedloff/ Juniper Square - https://www.junipersquare.com/ Topics: (00:02:02) - Maria's background and career (00:15:33) - Endowment Capital (00:18:11) - Transitioning to Cambridge Associates (00:20:42) - What range of clients fit the Cambridge portfolio? (00:23:28) - How clients should be thinking about their real assets (00:28:48) - Shifts in views toward private investments (00:32:27) - What are you seeing in the markets? (00:35:17) - Narrowing the funnel to find the best of the best managers (00:37:47) - Things and themes to look for in GPs (00:41:38) - Insights for operators to think about before approaching a Cambridge-type organization (00:44:12) - What is your outlook for real estate over the next 12 months? (00:49:24) - How are GPs thinking about their businesses right now? (00:56:05) - How to learn more about Cambridge
In today's episode of the To Birth and Beyond podcast, Jessie and Anita discuss the significance of specialization in the health and fitness industry, particularly for those working with pregnant and postpartum clients. They share their personal journeys into niching, the fears they faced, and the benefits of narrowing their focus. If you are considering narrowing your business niche, you will walk away from this episode with actionable steps to identify your niche and explore opportunities in your field.- - - - - - - - -If you liked this episode of To Birth and Beyond, tell your friends! Find us on iTunes and Spotify to rate/review/subscribe to the show.Want more? Visit www.ToBirthAndBeyond.com, join our Facebook group (To Birth and Beyond Podcast), and follow us on Instagram @tobirthandbeyondpodcast! Thanks for listening and joining the conversation!Resources and References From Empty Schedule to Expert Status - Jessie's brand-new, 3-part training seriesShow Notes 0:55 - Jessie introduces her brand-new, 3-part training series: From Empty Schedule to Expert Status!2:33 - Anita and Jessie introduce today's episode subject!3:48 - Anita explains why she chose to specialize in perinatal populations7:48 - Jessie details why she chose to niche down to perinatal populations10:50 - Jessie and Anita share fears they had - and didn't have - around niching down14:31 - Anita and Jessie explain how getting super clear on the population you want to work with makes messaging and marketing so much easier/better17:32 - Jessie and Anita detail how, when you niche down, you can build a strong referral network!21:26 - Anita and Jessie describe how you are going to be able to charge premium rates for your services, programs, and offers as you become more defined in your expertise24:42 - Jessie and Anita share one of the biggest lessons they've learned in business25:00 - Anita and Jessie run down common fears with niching (including fears they had), and flip them on their heads29:55 - Jessie and Anita share next steps for people who might be considering specializing33:12 - Episode wrap up!
Dr. Max Feinstein is a pediatric cardiac anesthesiologist and notably, a successful YouTuber. He has written on topics like AI's role in future healthcare, vaping's impact on anesthesiology, and recognizing burnout in medicine. Outside of the operating room, he somehow balances fellowship training, teaching, clinical work, and producing popular YouTube videos, demystifying anesthesia. Today we talk about his winding career path, vision for AI in the operating room, and the ethical implications of technology in modern medicine.00:00 - Intro1:16 - From majoring in philosophy to becoming an anesthesia resident 3:33 - Why medicine? Being a wilderness first responder 7:26 - Narrowing down a specialty - anesthesiology vs infectious disease10:17 - What's wrong with infectious disease?11:46 - Why peds cardiac anesthesiology?17:20 - Working and living in a soup kitchen in Colombia22:29 - Who are all these people interested in anesthesia!?27:00 - How Max makes videos31:08 - We already have AI in anesthesia except… 46:56 - Future job market of anesthesia50:36 - Consciousness and anesthesia54:28 - Will AGI really help us?56:53 - Ensuring patient safety in anesthesia58:13 - Could AI make burnout worse?1:02:36 - What gives your life meaning?1:04:51 - Advice for Medical StudentsYouTube - @MaxFeinsteinMDHost: Nathan KellerTwitter: @NathanKellerX Linkedin: https://www.linkedin.com/in/nathankeller1/Producer: Saurin KantesariaLinkedin: https://www.linkedin.com/in/saurin-kantesaria-0a464999
Rock talks with Justen Chatman, Performance Scientist for the Los Angeles Rams. Listen in and smash the subscribe button!TIME STAMPS2:30 Justen Chatman's origin story4:30 Performance Science with the LA Rams7:00 Narrowing down what to look for12:15 Wearable tech in jerseys and pads16:00 Justen's thesis20:00 What gets him excited and challenged22:30 Culture shock between South Carolina and California25:00 Justen's role with the team28:00 Justen's own training30:00 Game time33:30 Integrating performance science with rehab36:00 Getting along with everyone39:00 Unexpected relationships44:30 Future plansGET TO KNOW JUSTEN CHATMANLINKEDIN: https://www.linkedin.com/in/justen-chatman-cpss-cscs-usaw-689781201/INSTA: https://www.instagram.com/justchaty/LA RAMS: https://www.therams.com/GET TO KNOW ROCKY SNYDERMEET: Visit the Rocky's online headquarters: RockySnyder.comREAD: Grab a copy of his new "Return to Center" book: www.rockysnyder.comINSTA: Instagram fan, check him out at https://www.instagram.com/rocky_snyder/FACEBOOK: https://www.facebook.com/rocky.snyder.77LINKEDIN: https://www.linkedin.com/in/rocky-snyder-cscs-cafs-nsca-cpt-a77a091/TRAIN WITH ROCKY WORKOUT: Want to meet Rocky and get a private workout: https://rfcsantacruz.com/INSTA: https://www.instagram.com/rockysfitnesssc/FACEBOOK: Facebook.com/RockysFitnessCenter
Reece and Mickey Baines are back for their second conversation on the pod. In Episode 49 they discussed campus visits and college emails as Reece - a high school junior - was starting to develop his list of schools. With his junior year winding down, Reece and his dad Mickey share how they've narrowed down the list of schools Reece will apply to, and they offer more eye opening feedback about emails, parent messaging, personalization, and more!Guest Names: Reece Baines, Junior, Wilson High School, PAMickey Baines, Partner and Technology Services Practice Leader, Kennedy & CompanyGuest Socials: Mickey - https://www.linkedin.com/in/mickeyb/Guest Bios: Reece - Reece is currently finishing up his junior year of high school. He's an avid drummer, also works part time for a local community organization, and he volunteers as an orientation counselor at his high school. Mickey - As a consultant and former practitioner in higher education, Mickey has over 25 years of experience building, implementing, and leading enrollment and student success systems and teams. In his current consulting role he leads the technology services practice for Kennedy & Company, helping colleges and universities with their design, implementation, and customization of CRM technologies. - - - -Connect With Our Host:Jeremy Tiershttps://www.linkedin.com/in/jeremytiers/https://twitter.com/CoachTiersAbout The Enrollify Podcast Network:Mission Admissions is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com. Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
Ready to finally stop spinning your wheels and actually get things done?In this second part of the productivity hack series, Sam Mollaei builds on the foundation laid in Part 1 and delivers the full, game-changing framework that's helping lawyers escape constant overwhelm. This isn't another generic tip—it's a radical shift in how you approach productivity in your firm. Sam's proven system turns scattered to-do lists into focused, executable strategies fueled by clarity, urgency, and smart delegation. By applying this framework, you'll finally start working with intention instead of reaction. If you're ready to stop spinning your wheels and start scaling with precision, this episode is your blueprint.Ready to scale—without adding more to your plate?After hosting AI Advantage for Law with over 300 lawyers last week, one thing became crystal clear:The fastest-growing firms aren't chasing more leads. They're fixing what happens after the lead comes in.If you missed the masterclass or are ready to implement what was taught, we're now offering a private AI Intake Audit — personalized to your firm.We'll audit your current intakePinpoint where time and leads are slippingGive you a plug-and-play roadmap to automate it allBook a 1-on-1 AI Intake Audit here → https://schedule.mylegalacademy.com/aiKey Takeaways from Sam and Neil:1. The Power of Written ClarityExecution starts with intention—and that means writing it down.A clear, actionable plan on paper creates the focus and direction you need to follow through.2. Deadlines Create MovementEvery step needs a specific deadline—without it, things drift.When you anchor tasks to a date and time, you trigger momentum and start closing loops.3. Think in 1 to 3 Day BlocksPlans that span weeks or months often become wishful thinking.Narrowing your focus to what can be done in one to three days forces action and results.4. Delegate RuthlesslyYou shouldn't be the bottleneck—hand off as much as possible.Delegation is only powerful if paired with accountability, so make follow-through part of the process.5. Execution Over IdeasIdeas don't build law firms—consistent implementation does.When you track your time, measure your output, and embrace “done over perfect,” you create real growth. "Vision sets the direction, knowledge fuels the confidence. But ultimately, it's the implementation that helps cross the finish line." — Sam Mollaei
In this episode of Remodelers on the Rise, Kyle sits down with Mason and Andy to unpack the lessons they've learned growing their remodeling business. From building a solid online presence to navigating the shift toward higher-end projects, they share what's working—and what's not. You'll hear real talk about marketing strategies, hiring the right team, improving sales processes, and why narrowing your focus can actually help you scale. If you've ever wondered how to grow smarter (not just bigger), this episode is packed with practical insights every remodeler can apply. ----- Today's episode is sponsored by Contractor Growth Network. Discover how to build a brand that stands out at contractorgrowthnetwork.com. ----- Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights! ----- Takeaways The importance of a strong online presence and branding. Utilizing Google reviews to enhance credibility. Narrowing project focus can streamline operations. Strategic partnerships can lead to larger projects. Consistent marketing efforts are crucial for growth. Enhancing client experience can lead to repeat business. Effective communication with past clients is key. Evaluating marketing tactics for better ROI is essential. Hiring strategies should align with business growth goals. Improving the sales process can increase conversion rates. ----- Chapters 00:00 Introduction to Welcome Home Remodeling 04:09 Mason and Andy's Journey in Remodeling 06:57 Marketing Challenges and Opportunities 10:02 The Importance of a Strong Online Presence 13:07 Enhancing Client Experience and Engagement 16:02 Strategic Partnerships for Growth 19:05 Narrowing Focus for Better Results 22:03 Understanding SEO and Google Ads 25:11 Transitioning to Higher-End Projects 28:39 Evaluating Marketing Strategies: Trade Shows vs. Digital 32:01 Enhancing Sales Processes for Better Client Engagement 33:55 Hiring Strategies: Balancing Experience and Growth 37:33 Narrowing Focus for Training and Efficiency 40:29 Identifying Bottlenecks in Growth 44:02 Key Takeaways and Future Directions
With just one week until the 2025 NFL Draft the boys are back breaking down all the latest in the world of Jets, including: the three-man race for the seventh overall pick, the online discourse surrounding a potential Breece Hall trade, what top-30 visits mean in today's NFL and the extreme unpredictability of this year's draft class.
Bilge Yesil on Turkey's narrowing media landscape and internet crackdown amid political turbulence, protests and mounting pressure on critics. Support Turkey Book Talk on Patreon or Substack. Supporters get a 35% discount on all Turkey/Ottoman History books published by IB Tauris/Bloomsbury, transcripts of every interview, and links to articles related to each episode.
In this episode of the Warships Pod guests David Murrin and Dr David Blagden, with help from host Iain Ballantyne, discuss a worldwide struggle in a multi-polar era that is rapidly turning kinetic - from Ukraine, to the Red Sea and Gaza. It may soon burn even hotter should China invade Taiwan and/or the USA attack Iran. A number of topics are discussed during this episode, including the following: *Does the European Union (EU) have a place in such a world, at the top table? Or is it going to be sweeping up the crumbs along with the UK, the latter finding itself a bridge to neither the USA or the EU? *Bearing in mind the UK is a maritime nation, is committing what remains of the British armed forces to policing a frozen war in Ukraine unwise? Do we risk a situation where things get bogged down in that theatre while the Russians run amok at sea, with the UK defenceless? *With concerted attacks by US Navy carrier jets and cruise missile attacks by other USN units against the Houthis in Yemen is it at odds with the Trump administration's supposed urgent priority of facing down China and its huge navy? Every missile expended against the Houthis is surely one less for use against the Chinese? *Narrowing the discussion down to the UK, with the Labour government announcing plans to cut welfare to pay for Defence boosts, how do the two Davids think the Royal Navy should mould itself? Finally - and this is a big one for the episode's final point of discussion - are we heading inexorably towards what the tabloids might call WW3? Or can it be avoided? The May 2025 edition of Warships IFR is published on 22.4.25 in the UK and also deployed globally. Visit the magazine web site http://bit.ly/wifrmag Also, follow it on X @WarshipsIFR Facebook @WarshipsIFR and Warships IFR TV on YouTube @warshipsifrtv3668 For more on various editions of the magazine https://bit.ly/wifri •Dr David Blagden is Associate Professor in International Security and Strategy at the University of Exeter. Dr Blagden has previously worked in the Cabinet Office, regularly consults for several UK Government departments, and has served as Specialist Advisor to a Parliamentary Select Committee. He is also a Senior Associate Fellow of the NATO Defense College and a Visiting Fellow of the Royal Navy Strategic Studies Centre. Find him on X @blagden_david • David Murrin is a Global Forecaster, investor, polymath and author of ‘Breaking the Code of History' (2011). He has a talent for spotting and analysing deep-seated patterns in history and using them to try and understand the present and also where we might be going in today's turbulent geopolitical scene. His other books are ‘Lions Led by Lions' (2018), ‘Now or Never' (2021) and ‘Red Lightning' (2021). The latter is a work of faction that depicts China winning a world war. David Murrin's web site is https://www.davidmurrin.co.uk/about Find him on X @GlobalForecastr •Iain Ballantyne is the founding and current Editor of ‘Warships IFR' magazine (first published in 1998) along with its ‘Guide to the Royal Navy' (since 2003) and ‘Guide to the US Navy' (since 2018). Iain is also author of the books ‘Hunter Killers' (Orion) and ‘The Deadly Trade' (Weidenfeld & Nicolson), both about submarine warfare, plus ‘Arnhem: Ten Days in The Cauldron' and ‘Bismarck: 24 Hours to Doom' (published by Canelo). In 2017 Iain was awarded a Fellowship by the British Maritime Foundation, which promotes awareness of the United Kingdom's dependence on the sea and seafarers. Visit his web site Bismarckbattle.com and follow him on X @IBallantyn
The 2025 NFL Draft is quickly approaching, and that means it is time to start looking at specific positions the Steelers might target in the 3-day process. Today is the day to focus on the defensive line and the quarterback position. Join hosts Jeremy Hritz and Jim Wexell as they welcome Roy Countryman to the show as they break it all down. This podcast is a part of the Steel Curtain Network, a proud member of the Fans First Sports Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
Cam Ward, Shedeur Sanders and Justin Hunter? Yeah, right. Who are the realistic players for the Eagles to focus on come late April? Walter Nolen, James Pearce Jr., Donovan Ezeiruaku, Luther Burden, Aireontae Ersery & Malaki Starks, come on down! Plus, the Eagles sign Kendall Lamm to compete as a swing tackle and Christian Elliss gets the money he deserves. Join Fran Duffy and Bo Wulf for another episode of the PHLY Eagles Show.
During the 2pm hour of today's show Chuck & Chernoff presented the audience with their Top Story of the Day before explaining why today is a Good Day with audio a bunch of audio. The guys also started to narrow down their options for our new 3pm show intro. See omnystudio.com/listener for privacy information.
When Jairo Zeitel noticed his grandchildren refusing to eat anything healthy, it sparked an invention that would revolutionize nutrition for picky eaters. Jairo's journey from concerned grandfather to innovative entrepreneur demonstrates how identifying and refining your target buyer can transform your business trajectory completely. What began as a simple solution for his own family evolved into InviNutri, a microgreen-based powder 40 times more nutritious than regular vegetables that disappear when sprinkled on food. But the path to success wasn't immediate.In today's episode, we'll discover how InviNutri went from stalled growth to rapid expansion by pivoting its marketing strategy. Initially positioned for general picky eaters, sales remained frustratingly slow until a crucial insight changed everything: the product wasn't just for casual picky eaters but provided essential nutrition for children with special needs and their burnt-out caretakers. Jairo's story is a masterclass in business evolution - showing that sometimes your initial vision needs refinement to reach those who need your product most.In today's episode of the Harvest Growth Podcast, we cover:How identifying the right customer segment with genuine pain points can radically accelerate business growthWhy finding the exact market fit matters is crucial for accelerating business growthThe value of product and business research in growing and iterating your startupHow a small shift in brand positioning can completely transform your business successTransform your family's nutrition with InviNutri, the invisible superfood powder that delivers 40x more nutrients than regular vegetables while ending mealtime battles for good. Experience healthier kids and happier parents for less than $1.50 a day at www.invinutri.com.To be a guest on our next podcast, contact us today!Do you have a brand that you'd like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!
“People came to me thinking that I was an expert. They saw the posts that I was posting about bookkeeping for law firms, and they already had buy-in to use my services. So I didn't need to sell them that much. I just needed to prove that I was a real person. I don't want to be out there selling my services. I want people coming to me already sold on my services.” -Brandy Derrick Brandy Derrick, owner of Legal Ease Bookkeeping, discusses her journey from learning bookkeeping for her father's business to building a successful virtual firm specializing in law firms. Brandy shares how she overcame self-doubt, found her niche, and leveraged online marketing to grow her business while working remotely—even from a sailboat! You'll also learn... The role of LinkedIn, YouTube & referrals in client acquisition strategy Why niching down simplifies marketing, sales & client trust The importance of persistence, overcoming self-doubt & finding a support system To learn more about Brandy & Legal Ease Bookkeeping, click here. Connect with her on LinkedIn. Time Stamp: 01:00 – Brandy's background & start in bookkeeping 03:00 – Challenges of working remotely without reliable internet 08:00 – Getting clients as a new bookkeeper 14:00 – Narrowing focus & building a niche in legal bookkeeping 17:00 – The role of Google Ads in business growth 21:00 – LinkedIn & Referral Marketing Strategy 30:00 – The power of offline marketing 38:00 – The value of niching in bookkeeping 42:00 – Overcoming challenges & growing confidence 45:00 – Final thoughts & where to find Brandy This episode is brought to you by our friends at BILL! BILL is the smarter way to create and pay bills, send invoices, manage expenses and control budgets, and access the credit your business needs to grow — all on one platform and they're designed to help bookkeepers succeed and grow, whether you have your own bookkeeping firm or you're a bookkeeper at an accounting firm. To find out more, check out BILL.com/successfulbookkeeper TODAY!
On Tuesday's Rugby Daily, Richie McCormack checks in with Ireland's preparations for the start of the Women's Six Nations. Defence coach Hugh Hogan believes Ireland can ask questions of France in Belfast on Saturday. Three Leinster players have extended their stays with the province, and we hear from Jacques Nienaber ahead of their double bill in South Africa. There's also contract news from Connacht today, with assistant coach Colm Tucker providing a squad update. Georgia head coach Richard Cockerill renews calls for promotion/relegation playoff from the Six Nations.Peato Mauvaka could be in hot water following his yellow card against Scotland. And the English Premiership remains a closed shop to Ealing.
On Tuesday's Rugby Daily, Richie McCormack checks in with Ireland's preparations for the start of the Women's Six Nations. Defence coach Hugh Hogan believes Ireland can ask questions of France in Belfast on Saturday. Three Leinster players have extended their stays with the province, and we hear from Jacques Nienaber ahead of their double bill in South Africa. There's also contract news from Connacht today, with assistant coach Colm Tucker providing a squad update. Georgia head coach Richard Cockerill renews calls for promotion/relegation playoff from the Six Nations.Peato Mauvaka could be in hot water following his yellow card against Scotland. And the English Premiership remains a closed shop to Ealing.
In today's episode, we dive into building your personal brand as a coach. You'll hear about "Connected Kelly," a coach who initially felt pressured to conform to an analytical persona in her big tech job, only to discover that her true strength—Connectedness—was what truly set her apart. You'll learn how she transformed her approach, leading to a more fulfilling and energized coaching practice. We also explore practical tips for building your personal brand, including how to identify the challenges you can help solve and how to communicate your unique value effectively. Whether you're an independent coach or working internally at a company, it's important to be specific in your messaging to connect with your ideal clients. So, if you're ready to make sure your coaching brand aligns with your personal brand, this episode is packed with insights and actionable advice to help you shine!
What if everything you've been told about Instagram strategy for the past year is actually wrong? In this episode, I share surprising new research that completely contradicts the "Reels and video first" approach many of us feel we should be focussed on. The data reveals a dramatic shift in what's now actually driving reach and engagement for creative businesses in 2025 - and it's not what most experts have been advising. This shift will come as a welcome relief to many creative entrepreneurs who've been struggling with constant video creation despite it not feeling natural to their business. If you've been feeling overwhelmed by making video content to feed the instgram algorithm, these evidence-based findings will help you develop a far more natural, sustainable and ultimately more enjoyable approach. I also share how niche focus, valuable content, and strategic calls to action can save you hours while improving your results... Key Moments: [04:16] The truth about Instagram's latest algorithm shift: Why everything you thought you knew about content performance is changing dramatically in 2025. [07:11] The secret to captivating your audience: How a recently expanded Instagram feature can transform your storytelling and boost engagement naturally. [13:38] Finding your niche focus: Discover how narrowing your target audience can speed up your account growth, regardless of your current follower numbers. [17:17] Cracking the content code: The "formula approach" used by top-performing accounts to create consistent engagement without constant reinvention. [21:37] How to conduct a quick content audit: Uncover what's truly working for your Instagram account and what may need a refresh. [23:15] Hook your audience from the start: Crafting compelling content that captures attention immediately and encourages meaningful interaction. [26:03] The power of small changes: How making subtle, sustainable adjustments to your Instagram strategy can lead to transformative results over time. Notable Quotes: "The platform seems to be rewarding different types of content again, which excitingly for us creatives, means we can focus more on the formats that align with our natural strengths and creative processes." "Narrowing your focus always expands your impact. It's about finding a good balance between where you can provide exceptional value to a specific audience rather than general content." Resources: Read: This Week's Journal Post Read: Metricool's 2024 Social Media Report Website: www.philippacraddock.com Email: news@philippacraddock.com Share Your Insights: I'd love to hear what's currently working for you on instagram. Has your experience matched what the data is showing? Please do send me a DM on Instagram - however old this episode is, I genuinely read every message and am curious about your experiences. Never Miss an Episode: Subscribe to my weekly newsletter for behind-the-scenes insights, early access to new episodes, and exclusive resources to help you grow your creative business with less effort and more joy!
A page with 5 mishnayot: 1. To become a ben sorer u-moreh, the kid has to steal food from his father and eat it while on the property of others. 2. For the kid to be a ben sorer u-moreh, both parents need to be in agreement in bringing him to court. Plus, the parents have to be suited for each other (and not in violation of prohibited relationships -- but also the Gemara establishes them as more the "same" than that). 3. If either parents has a physical impairment or disability, the child is excluded from the potential status of ben sorer u-moreh, via very careful interpretation of the biblical verses. 4. What happens to a boy who is brought to court before the signs of physical maturity, flees the court, and then he grows the genital hair? Would he still be liable? Punished? Plus, the stringent rules for a Noahide who might evade the court (not for ben sorer u-moreh). 5. The ben sorer u-moreh is judged now out of concern for the harm he will (certainly) do down the road, which leads to an unusual (for a mishnah) discussion about the doings of wicked and righteous people, and their respective impacts on the world.
To get free early access to next episodes (one week in advance of here) please subscribe to 'Where is Jón?' podcast feed from wherever you get your podcasts. Episodes released each Monday.As the first weeks turned into the first months since Jón's disappearance, his family struggle to come to terms with what's going on. There were only four possibilities to explain Jón's disappearance - he took his own life, he was involved in an accident, someone killed him or he intentionally vanished. As we begin to examine each possibility, things start to become a little clearer… Credits: Where is Jón? / Hvar er Jón? is written, reported and produced by Liam O'Brien and Anna Marsibil Clausen. Original music soundtrack is performed and composed by Úlfur Eldjárn, with special guest Unnur Jónsdóttir on cello. Sound design is by Peadar Carney. Production assistance from Johannes Olafsson, Þorgerður E. Sigurðardóttir and the RTÉ Documentary On One team. Audio Product Support by Nigel Wheatley. Marketing by Amy O'Driscoll, Maria Buckley and Kolbrún Vaka Helgadóttir. Design and creatives by John Kilkenny and Darragh Treacy. Publicity by Jilly McDonough. Sales by Graeme Bailey and Einar Logi Vignisson. Additional online editorial content by Anna Joyce. Episodes released weekly, each Monday.See omnystudio.com/listener for privacy information.
The discussion challenges traditional views of supervision by emphasizing the importance of psychological safety and predictable relationships between supervisors and workers. Through analysis of interviews with both supervisors and supervisees, the research highlights how effective supervision requires balancing organizational needs with worker support while maintaining clear boundaries and expectations. The findings suggest that organizations should focus on developing explicit supervision models that promote both technical expertise and relationship skills. Discussion Points:(00:00) Introduction - what makes an effective supervisor?(02:29) Narrowing research focus, specific industry context(06:07) Introduction to the research paper and authors' backgrounds(09:46) The literature review's structure and key findings(22:12) Research methodology, interview approach, eight core themes, Theme 1: Safety and establishing predictable relationships(26:00) Theme 2-3: Emotional impact of work and learning/growth(35:45) Theme 4-5: Leadership behaviors and integrity/justice(42:12) Theme 6-7: Balancing supervision functions and organizational processes(51:14) Key takeaways and practical implications for organizations(55:00) The answer to our question: What are the attributes of an effective supervisor? The answer is, everything you expect, but with a new emphasis on the safety and predictability of that relationship.Like and follow, send us your comments and suggestions for future show topics! Quotes:"There is a ton of safety research which says that frontline supervision - that direct relationship between a team leader and the people they're supervising - is really, really important for safety." - Drew Rae"Supervision is a really important aspect of safety and safety management." - David Provan"Power is inherent in these relationships... Supervisors don't have a lot of formal power, so the supervisor themselves often won't feel that they have power at all." - Drew Rae"This is not an exploratory study. This is a properly conducted piece of high quality, qualitative research, and I think it does draw novel insights." - Drew Rae Resources:Safety as a Fifth Dimension in Supervision: Stories from the FrontlineThe Safety of Work PodcastThe Safety of Work on LinkedInFeedback@safetyofwork
Throughout history, wars have been fought for the sake of religious liberty. So how have political systems expanded religious freedoms, and is it only done to benefit those in power? Anthony Gill, a professor in the Department of Political Science at the University of Washington, sits down to share his thoughts on this intriguing subject. Professor Gill has dedicated much of his career to the research of political economy and religion & politics. Narrowing his focus on church-state relations, religious liberty, and religious economies, he is on a mission to flush out how the expansion of religious liberty occurred – and what gave rise to it. This resulted in him writing Political Origins of Religious Liberty, a representation of this research all in one place… In this episode, we cover the following: The conditions that are necessary for there to be religious liberty. Why the U.S. put religious freedom into its constitution. What led Professor Gill to pursue the economic study of religion. To learn more about Professor Gill and his work, click here now! Boost Your Brainpower with 15% OFF! Fuel your mind with BrainSupreme Supplements and unlock your full potential. Get 15% OFF your order now using this exclusive link: brainsupreme.co/discount/findinggenius Hurry—your brain deserves the best! Episode also available on Apple Podcasts: http://apple.co/30PvU9C
Elon Musk and President Trump are 'over the target' as Rep. Tim Burchett likes to say. They have shut down USAID and the Marxist Dems are in a a hysteria. But why? The Department of Education is next -- this is all part of the America First agenda of giving power back to the power and the states and getting the Federal Government out of our lives and classrooms. Why would anyone be opposed to that? Follow the money! Guest: Rep. Tim Burchett - Tennessee Sponsor: My Pillow Www.MyPillow.com/johnSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, Liz Hutson, Principal Consultant and Owner at EGH, LLC, discusses the power of narrowing focus to achieve meaningful progress. She shares insights on overcoming “Quitter's Day,” building momentum, and prioritizing effectively to create a more impactful and productive 2025.
In this episode, Liz Hutson, Principal Consultant and Owner at EGH, LLC, discusses the power of narrowing focus to achieve meaningful progress. She shares insights on overcoming “Quitter's Day,” building momentum, and prioritizing effectively to create a more impactful and productive 2025.
2025 did not start out the way I wanted it to. Many of my clients are also getting that "What's the point?" feeling with the state of the world. Here's the twist: Actually answering the question of "What's the point?" thoughtfully is giving me hope. We can control how we're showing up for our community. We have agency around the impact that we're able to make. We can invest in our values to shape a brighter future. Here are four small but mighty actions I'm taking this month: Getting more intentional about social media usage Narrowing my focus to certain causes Finding involvement in my local community Dealing with decision fatigue in a way that helps the greater good I don't want to be a numb spectator. I want to be an active participant in the areas where I can make a positive impact. We need your voice. We need your work. We need you. There is a point. What's yours? Connect with Justine: Resource mentioned: On Digital Advocacy: Saving the Planet while Preserving Our Humanity by Katie Boué Website: https://www.justawildthought.com Instagram: https://www.instagram.com/justawildthought Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.
In this episode Jacob chats with longtime friend and fellow business owner, Matthew Pennell. Together, they reflect on their entrepreneurial journeys, lessons learned in 2024, and how to stay focused while balancing family, business, and personal growth. They dive into the power of narrowing your focus, scaling your business effectively, and exploring exciting new ventures like fitness, nutrition, and longevity programs. Tune in for insights, laughs, and actionable tips to kickstart your 2025 goals!
In today's episode, I'm thrilled to bring on Dan Lesniak. Dan is a bestselling author, real estate broker, trainer, and Ironman athlete. He began his real estate career in 2012 and achieved over $22 million in sales during his first year. As the co-founder of HyperFast Agent, Dan has dedicated his career to helping entrepreneurs, coaches, and team leaders scale their businesses with actionable strategies and proven methods. In this episode, Dan shares his insights on niching, handling rejection, leveraging social media, and scaling your business with confidence.Guest IntroductionDan Lesniak is a trailblazer in business growth and real estate coaching. He co-founded HyperFast Agent and is renowned for scaling the Keri Shull team into one of the nation's most successful real estate teams. Dan advocates for niche marketing, relationship-building, and strategic agent attraction. With extensive experience in creating large networks and leveraging residual income models, Dan stands out as a thought leader. His commitment to empowering entrepreneurs and online coaches makes him a standout guest in today's ever-changing business landscape.Mastering Real Estate Niche Marketing - Key TakeawaysNiching down is essential for dominating a specific market and achieving transformational business growth. Narrowing your focus allows you to build trust and gain momentum.Rejection is an inevitable part of the process. Adopting a “sorter mentality” helps you find the right clients or collaborators without wasting energy on convincing the wrong ones.Social media and video content are powerful tools for scaling online coaching businesses. Repetition and consistency improve both your skills and your audience engagement.Focus on actions rather than outcomes. Staying process-driven allows you to navigate both the highs and lows of business more effectively.Humility is critical for long-term success. Staying grounded helps you make better decisions, strengthen relationships, and adapt to challenges.Dan's Strategies for Overcoming RejectionReframe rejection as a numbers game. Focus on finding the people who genuinely need your transformational coaching services.Develop a “sorter mentality” to identify ideal clients and opportunities instead of trying to convince everyone.Use the “ledge” technique to handle objections effectively by asking open-ended questions such as, “Can you tell me more about why you feel that way?”Build emotional resilience by recognizing rejection triggers and pausing to regain focus before responding.Leveraging Social Media and VideoConsistency is the foundation of building an online presence. Even if your initial videos or posts don't perform well, they refine your skills and prepare you for success.Focus on the process rather than results. Repeated efforts lead to growth, even if the payoff isn't immediate.Use social media strategically to connect with your niche audience and position yourself as an authority in transformational coaching and business scaling.Real Estate Market InsightsThe market is expected to remain stable in the near future. Entrepreneurs and agents should focus on gaining market share instead of relying on an increase in overall transaction volume.Models like EXP Realty's revenue-sharing system offer excellent opportunities to diversify income and stabilize business revenue during challenging times.Lessons from Dan's CareerHumility is essential for navigating challenges and sustaining success. Dan credits humility with helping him adapt to both opportunities and setbacks.Overconfidence during successful periods can hinder growth. Continuous learning and self-improvement are necessary to keep evolving.Success comes from persistence and...
Marty sits down with Tuur Demeester to discuss his visit to the South African city of Orania. Tuur on Twitter: https://x.com/TuurDemeester 0:36 - Why Tuur went to Orania 8:02 - State-proof cities dealing with crime 14:29 - Orania's origins 19:24 - Fold & Bitkey 21:19 - Population growth and businesses 26:21 - South Africa is devolving 29:54 - Unchained 30:54 - Sentiment toward Orania 32:15 - Scaling Orania's model 34:49 - Diversity and conflict 43:50 - Bitcoin fixes this, not MAGA 50:44 - Narrowing focus to weather the storm 1:00:54 - Cultural conflict makes family pairings difficult 1:05:45 - Meme coins 1:12:06 - Ethereum delenda est 1:17:28 - Bitcoin market and Bessent 1:23:10 - Tariffs and eliminating IRS 1:28:07 - Glass half full Shoutout to our sponsors: Fold https://foldapp.com/marty/ Bitkey https://bitkey.world/ Unchained https://unchained.com/tftc/ Join the TFTC Movement: Main YT Channel https://www.youtube.com/c/TFTC21/videos Clips YT Channel https://www.youtube.com/channel/UCUQcW3jxfQfEUS8kqR5pJtQ Website https://tftc.io/ Twitter https://twitter.com/tftc21 Instagram https://www.instagram.com/tftc.io/ Nostr https://primal.net/tftc Follow Marty Bent: Twitter https://twitter.com/martybent Nostr https://primal.net/martybent Newsletter https://tftc.io/martys-bent/ Podcast https://www.tftc.io/tag/podcasts/
Topline is excited to introduce our newest segment – Topline Spotlight. In this series, our hosts sit down with top B2B tech leaders to explore the biggest challenges they've faced and how they conquered them. In this episode of Topline Spotlight, our hosts sit down with Tom McCarty, CEO of Org Chart, to discuss a pivotal challenge he faced: narrowing the total addressable market (TAM) to drive better growth. As a first-time CEO of a private equity-backed company, Tom shares his strategic approach to refining market focus, which led to more effective growth strategies. He also provides insights for aspiring CEOs, highlighting the value of selecting the right partners and viewing challenges as avenues for personal and professional development. Want more from Topline? Subscribe to Topline Newsletter written and edited by Asad Zaman. Join the free public Topline Slack channel to engage with hosts, guests, and other listeners. Listen to The Revenue Leadership Podcast with Kyle Norton every Wednesday.
SEO has always been a powerful way to drive online traffic, but with the rise of AI and Google algorithm updates, the game has shifted. So how do SEO agencies combat these new challenges and remain relevant? Steven Schneider, co-founder of TrioSEO, believes the secret is sticking to the fundamentals, and honing in what you're good at. In this episode, Steven shares why he's still a big believer in SEO, how he's adapted his agency to make the most of modern SEO, and how AI has reshaped online traffic. Steven also gives actionable tips on protecting your site from Google algorithm updates, explaining that quality content should be your top priority. He also explains that SEO is a marathon, not a sprint. According to Steven, “ Everyone's trying to shave off time in SEO, but that's not how it works. SEO is a game of delayed gratification. The strategy is to build something that will last for years. And if you're thinking in months and weeks, you're already upside down from the get-go.” Whether you're running an SEO agency or looking to boost your site's performance, this episode is packed with practical advice and strategies you can start using today. Topics Discussed in this episode: Steven's background and how he ended up in online business (02:05) Narrowing down a target audience for your agency (15:03) Why Steven focused heavily on content through his agency (18:35) How Steven vets his white label partners (20:54) Why communication is key to an agency's success (23:36) Is SEO enough for most companies or is omnichannel the way to go? (32:24) SEO best practices to shield yourself from Google algorithm updates (34:33) How AI is affecting search (38:24) How Steven has incorporated AI as a tool in his business (44:19) How to maintain good quality traffic from Google despite AI (46:27) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter Steven's LinkedIn TrioSEO Sit back, grab a coffee, and learn how to build a modern SEO agency.
With GenAI and LLMs comes great potential to delight and damage customer relationships—both during the sale, and in the UI/UX. However, are B2B AI product teams actually producing real outcomes, on the business side and the UX side, such that customers find these products easy to buy, trustworthy and indispensable? What is changing with customer problems as a result of LLM and GenAI technologies becoming more readily available to implement into B2B software? Anything? Is your current product or feature development being driven by the fact you might be able to now solve it with AI? The “AI-first” team sounds like it's cutting edge, but is that really determining what a customer will actually buy from you? Today I want to talk to you about the interplay of GenAI, customer trust (both user and buyer trust), and the role of UX in products using probabilistic technology. These thoughts are based on my own perceptions as a “user” of AI “solutions,” (quotes intentional!), conversations with prospects and clients at my company (Designing for Analytics), as well as the bright minds I mentor over at the MIT Sandbox innovation fund. I also wrote an article about this subject if you'd rather read an abridged version of my thoughts. Highlights/ Skip to: AI and LLM-Powered Products Do Not Turn Customer Problems into “Now” and “Expensive” Problems (4:03) Trust and Transparency in the Sale and the Product UX: Handling LLM Hallucinations (Confabulations) and Designing for Model Interpretability (9:44) Selling AI Products to Customers Who Aren't Users (13:28) How LLM Hallucinations and Model Interpretability Impact User Trust of Your Product (16:10) Probabilistic UIs and LLMs Don't Negate the Need to Design for Outcomes (22:48) How AI Changes (or Doesn't) Our Benchmark Use Cases and UX Outcomes (28:41) Closing Thoughts (32:36) Quotes from Today's Episode “Putting AI or GenAI into a product does not change the urgency or the depth of a particular customer problem; it just changes the solution space. Technology shifts in the last ten years have enabled founders to come up with all sorts of novel ways to leverage traditional machine learning, symbolic AI, and LLMs to create new products and disrupt established products; however, it would be foolish to ignore these developments as a product leader. All this technology does is change the possible solutions you can create. It does not change your customer situation, problem, or pain, either in the depth, or severity, or frequency. In fact, it might actually cause some new problems. I feel like most teams spend a lot more time living in the solution space than they do in the problem space. Fall in love with the problem and love that problem regardless of how the solution space may continue to change.” (4:51) “Narrowly targeted, specialized AI products are going to beat solutions trying to solve problems for multiple buyers and customers. If you're building a narrow, specific product for a narrow, specific audience, one of the things you have on your side is a solution focused on a specific domain used by people who have specific domain experience. You may not need a trillion-parameter LLM to provide significant value to your customer. AI products that have a more specific focus and address a very narrow ICP I believe are more likely to succeed than those trying to serve too many use cases—especially when GenAI is being leveraged to deliver the value. I think this can be true even for platform products as well. Narrowing the audience you want to serve also narrows the scope of the product, which in turn should increase the value that you bring to that audience—in part because you probably will have fewer trust, usability, and utility problems resulting from trying to leverage a model for a wide range of use cases.” (17:18) “Probabilistic UIs and LLMs are going to create big problems for product teams, particularly if they lack a set of guiding benchmark use cases. I talk a lot about benchmark use cases as a core design principle and data-rich enterprise products. Why? Because a lot of B2B and enterprise products fall into the game of ‘adding more stuff over time.' ‘Add it so you can sell it.' As products and software companies begin to mature, you start having product owners and PMs attached to specific technologies or parts of a product. Figuring out how to improve the customer's experience over time against the most critical problems and needs they have is a harder game to play than simply adding more stuff— especially if you have no benchmark use cases to hold you accountable. It's hard to make the product indispensable if it's trying to do 100 things for 100 people.“ (22:48) “Product is a hard game, and design and UX is by far not the only aspect of product that we need to get right. A lot of designers don't understand this, and they think if they just nail design and UX, then everything else solves itself. The reason the design and experience part is hard is that it's tied to behavior change– especially if you are ‘disrupting' an industry, incumbent tool, application, or product. You are in the behavior-change game, and it's really hard to get it right. But when you get it right, it can be really amazing and transformative.” (28:01) “If your AI product is trying to do a wide variety of things for a wide variety of personas, it's going to be harder to determine appropriate benchmarks and UX outcomes to measure and design against. Given LLM hallucinations, the increased problem of trust, model drift problems, etc., your AI product has to actually innovate in a way that is both meaningful and observable to the customer. It doesn't matter what your AI is trying to “fix.” If they can't see what the benefit is to them personally, it doesn't really matter if technically you've done something in a new and novel way. They're just not going to care because that question of what's in it for me is always sitting behind, in their brain, whether it's stated out loud or not.” (29:32) Links Designing for Analytics mailing list
SEO has always been a powerful way to drive online traffic, but with the rise of AI and Google algorithm updates, the game has shifted. So how do SEO agencies combat these new challenges and remain relevant? Steven Schneider, co-founder of TrioSEO, believes the secret is sticking to the fundamentals, and honing in what you're good at. In this episode, Steven shares why he's still a big believer in SEO, how he's adapted his agency to make the most of modern SEO, and how AI has reshaped online traffic. Steven also gives actionable tips on protecting your site from Google algorithm updates, explaining that quality content should be your top priority. He also explains that SEO is a marathon, not a sprint. According to Steven, “ Everyone's trying to shave off time in SEO, but that's not how it works. SEO is a game of delayed gratification. The strategy is to build something that will last for years. And if you're thinking in months and weeks, you're already upside down from the get-go.” Whether you're running an SEO agency or looking to boost your site's performance, this episode is packed with practical advice and strategies you can start using today. Topics Discussed in this episode: Steven's background and how he ended up in online business (02:05) Narrowing down a target audience for your agency (15:03) Why Steven focused heavily on content through his agency (18:35) How Steven vets his white label partners (20:54) Why communication is key to an agency's success (23:36) Is SEO enough for most companies or is omnichannel the way to go? (32:24) SEO best practices to shield yourself from Google algorithm updates (34:33) How AI is affecting search (38:24) How Steven has incorporated AI as a tool in his business (44:19) How to maintain good quality traffic from Google despite AI (46:27) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter Steven's LinkedIn TrioSEO Sit back, grab a coffee, and learn how to build a modern SEO agency.
Mavs lose but Stars win. Are we buying the Deion Sanders hype? Is Kellen Moore the favorite to land Cowboys' head coaching job? The Rangers will be streamed on Victory plus this season.
Send us a textSummaryIn this episode of the Concrete Genius podcast, host Sals McKenzie reflects on the tragic loss of a young student, emphasizing the need for community vigilance in protecting children. He discusses the challenges of balancing multiple passions and the importance of focus. The conversation shifts to NFL matchups, analyzing key games and the cultural dynamics surrounding sports rivalries. The episode also addresses a disturbing stalking incident involving a prominent athlete, highlighting societal issues related to mental health and respect. Finally, McKenzie shares bizarre stories from the sports world, providing a mix of humor and critical commentary. In this conversation, Sauce Mackenzie delves into the complexities of public indecency, the implications of horniness, and the recent controversy involving Drake, Academics, and LeBron James. He discusses the tragic consequences of a man's indecent exposure and the societal pressures surrounding sexual urges. The conversation shifts to the ethics of celebrity culture, particularly the responsibilities of public figures and the impact of their actions on their families. Mackenzie emphasizes the importance of maintaining a positive public image and critiques the negative attitudes some individuals hold towards successful black men.Chapters00:00 Tragic Loss and Community Vigilance10:19 Cultural Dynamics in Sports Rivalries16:28 The Dark Side of Fame: Stalking Incident28:10 Bizarre Stories from the Sports World36:42 Understanding Horniness and Its Implications45:32 The Drake, Academics, and LeBron Controversy57:58 Reflections on Sportsmanship and Public PerceptionTakeawaysWe must be vigilant in who our children are around.Narrowing down tasks can lead to greater success.NFL matchups create cultural dynamics that resonate with fans.Sports rivalries often reflect deeper societal issues.Stalking incidents highlight the need for mental health awareness.Community support is crucial in times of tragedy.Balancing multiple interests can lead to burnout.Cultural pride in sports can be both positive and negative.Bizarre stories in sports often reveal societal absurdities.Respect is more important than racial pride. Public indecency can have severe consequences, including tragic outcomes.Horniness is a natural urge but must be managed responsibly.Threatening to expose someone's private life is unethical and dangerous.A man's public image is crucial in the black community.Beef and conflicts should be resolved privately, not publicly.Understanding and addressing sexual urges can prevent harmful behaviors.Celebrity culture often places undue pressure on public figures.The actions of celebrities can impact their families significantly.Respecting personal boundaries is essential in any community.Sportsmanship and respect should prevail in competitive environments.Support the show
Do you have too many ideas for digital products and you're just not sure where to start? One of the biggest hurdles for creators is deciding which idea to focus on and too often I see people stuck in decision-making and never launch anything. I don't want that to happen to you. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! One of two things happens when people have too many ideas. Either they go nowhere or they try pretty much everything and put it all out there which makes things look scattered and confusing. When people are passionate about their ideas, choosing can feel like abandoning other ideas. I want you to reframe it: when you choose an idea, you are simply prioritizing one now but that doesn't mean that those other things won't come in time. At the end of this episode, you're going to have a framework to choose an idea and take it from concept to execution. Episode Highlights Putting All Your Ideas Down on Paper [0:02:40] Narrowing Your List of Ideas Down [0:06:13] Testing Your Idea with Presale [0:11:30] Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.
Today's guest on the ADHD-ish podcast is my client, Anne Levine, a professional coach whose unique approach is centered around creating change that sticks. With a passion for integrating past successes into new ventures, Anne Levine specializes in guiding clients through the complexities of ADHD and personal growth challenges. For a number of reasons, many individuals with ADHD struggle with substance abuse, and achieving long term sobriety requires a deep understanding of not only how to change our beliefs and behaviors, but how to sustain them. With 30 years in recovery, Anne brings a profound understanding about achieving lasting change to her coaching practice. Because her background is so varied and her experience is rich, Anne was struggling to hone in on her specific niche and unique coaching framework. As a former therapist with several careers under my belt, who also has ADHD, I understood her challenge and knew exactly how to help her. And, I knew she was ready, when she said:"I want to deliver something so clear so that my client can say, 'This is what I did. If you want to do this, talk to her.'" Anne Levine
CEO Amplify | Business Operations, Sustainable Growth Strategies, Small Business Leadership
Welcome to the second episode in the Dream Big, Plan Smart series! Today, we’re diving into something I think is both exciting and deeply important—designing your year. But this isn’t just about setting business goals or hitting revenue targets. It’s about stepping back to dream bigger and creating a life you love, supported by a business that works for you. This approach draws inspiration from Cameron Herold’s Double Double, where he encourages looking three years ahead to design your future. But instead of focusing on three years, we’re zeroing in on just one. A year is tangible—it’s close enough to feel achievable but long enough to create meaningful change. Listen in and learn a technique for visualizing your ideal life, then choosing the upgrades you can implement to make that dream a reality this year. Resources I mentioned: The Get Paid Like A CEO calculator: ceoamplify.ca/getpaid Dream Big, Plan Smart workbook to guide you through this series (be sure to start on the first episode!): ceoamplify.ca/dream-big Timestamp Overview: 00:00 Design the lifestyle you want and make that dream a reality. 02:26 Designing your year goes beyond revenue and even beyond your business. 03:05 Visualize your ideal day 1 year from now. 04:30 Think about what intentional change you can make. 07:04 Narrowing down to your business. 07:46 Evaluate whether you have the revenue to support your ideal life. **** Enjoyed this episode? Please share it with someone who would benefit. Also, don’t forget to rate and leave a review. Your feedback not only means the world to me, but it also helps us reach more entrepreneurs like yourself who are ready to amplify their businesses. Questions? Comments? Want to share how this podcast has helped you? Let’s continue the conversation: Join the CEO Amplify Facebook Group. https://www.facebook.com/groups/ceoamplify Email: donna@ceoamplify.ca Facebook: https://www.facebook.com/donna.dube.96 LinkedIn: https://www.linkedin.com/in/donna-dube/ Subscribe to my email newsletter: https://ceoamplify.ca/#kedit_nbhts40zi
See what changes I'm making in 2025 to my content, and see how you can do the same. More Resources ↓ My Agency: https://www.cavesocial.com Chapters---------------- 00:00 Intro 01:43 Why the change? 03:06 Mistakes I made with picking a niche 04:20 Advantages of narrowing the channel's focus 05:24 Why familiarity matters 07:22 The strategy I'm rolling out
Eilon Reshef is the co-founder and chief product officer at Gong, one of the most ubiquitous B2B products in the world. In our conversation, we discuss:• Gong's unique approach to working with design partners• Their unique pod model• Why Eilon makes big decisions quickly• Lessons learned from being early in AI• The power of extreme focus• His “spiral method” for learning complex topics quickly• How to maintain quality while optimizing for speed—Brought to you by:• WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUs• Think Fast Talk Smart—Tools and techniques to help you communicate more effectively• Vanta—Automate compliance. Simplify security—Find the transcript at: https://www.lennysnewsletter.com/p/inside-gong-eilon-reshef—Where to find Eilon Reshef:• LinkedIn: https://www.linkedin.com/in/eilonreshef—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Eilon's background(04:20) The pod model(06:33) Working with design partners(09:13) Finding and coordinating design partners(13:12) Balancing customer feedback and vision(15:10) Gong's 95% feature adoption(17:05) The importance of autonomy and trust(23:30) How to implement this unique way of working(27:15) Speed and decision-making(31:47) Early AI adoption and lessons learned(35:50) Building effective AI teams(38:16) The spiral method for learning(41:36) Narrowing down the initial customer profile(44:24) Failure corner(46:35) Lightning round—Referenced:• Gong: https://www.gong.io• Cisco: https://www.cisco.com/• How Gong builds product: https://www.lennysnewsletter.com/p/how-gong-builds-product• What is Montessori education?: https://amshq.org/About-Montessori/What-Is-Montessori• Isaac Asimov: https://en.wikipedia.org/wiki/Isaac_Asimov• Amit Bendov on LinkedIn: https://www.linkedin.com/in/amitbendov/• Lessons from scaling Spotify: The science of product, taking risky bets, and how AI is already impacting the future of music | Gustav Söderström (Co-President, CPO, and CTO at Spotify): https://www.lennysnewsletter.com/p/lessons-from-scaling-spotify-the• Nvidia: https://www.nvidia.com• Figma: https://www.figma.com• The Spiral Method: https://www.gong.io/blog/using-the-spiral-method/• Webex: https://www.webex.com/• L'Oréal: https://www.lorealparisusa.com/• American Express: https://www.americanexpress.com/• Slow Horses on AppleTV+: https://tv.apple.com/us/show/slow-horses/umc.cmc.2szz3fdt71tl1ulnbp8utgq5o• Dishwasher basket: https://www.amazon.com/Munchkin-High-Capacity-Dishwasher-Basket/dp/B07ZPMYKKS/• What most people miss about marketing | Rory Sutherland (Vice Chairman of Ogilvy UK, author): https://www.lennysnewsletter.com/p/what-most-people-miss-about-marketing• Occam's razor: https://en.wikipedia.org/wiki/Occam%27s_razor• Hanlon's razor: https://en.wikipedia.org/wiki/Hanlon%27s_razor• Sabich: https://en.wikipedia.org/wiki/Sabich#Ingredients_and_description• Careers at Gong: https://www.gong.io/careers—Recommended books:• Marty Cagan's books: https://www.amazon.com/stores/Marty-Cagan/author/B00J21JTNM• “The Machine That Won the War”: https://www.goodreads.com/book/show/18402398-the-machine-that-won-the-war• Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers: https://www.amazon.com/Crossing-Chasm-3rd-Disruptive-Mainstream/dp/0062292986• The Ideal Executive: https://www.amazon.com/Ideal-Executive-Ichak-Kalderon-Adizes/dp/0937120030/• Crucial Conversations: Tools for Talking when Stakes Are High: https://www.amazon.com/Crucial-Conversations-Tools-Talking-Stakes/dp/1260474186/—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe
As we round the bend into the new year, I'm reflecting on the lessons learned from my time as an agency owner and the insights I've gained from working with hundreds of agencies. While there are too many to count, I'm going to try to boil down my experiences into a few points that I hope you can take into 2025 as you start to think about what you want the next year to look like for your agency. This episode is packed with actionable advice on things like niche selection, service offerings, operational efficiencies, and how to foster a culture of continuous growth and dedication among your staff. As you go into the new year, ask yourself, How do you want your agency to look different? How do you want your team to look different? How do you want to look different to the world? And how do you want the clients you serve to be different? With those questions in mind, join me as I walk through what my dream agency would look like today and how you can implement these strategies to align your agency for success in 2025. A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. In This Episode: The most profitable size of an agency Dividing in-office work and at-home work for a hybrid agency The importance of having in-house accounts service people who are dedicated to growing the agency Using freelancers and contractors to support a smaller team of in-house creatives The continued importance of running the agency by the numbers for maximum profitability Having one-on-ones to check in with agency employees and clients Narrowing down your niche to get to that 20% profitability Building a recession-proof agency Getting more thoughtful about what the agency owner role looks like and hiring roles to support it Getting smart about paying yourself Team off-sites and investing in professional development
Michael Margolis has been a UX research partner at Google Ventures (GV) for nearly 15 years. He has developed a unique approach to helping startups identify their “bullseye customer”—the specific subset of their target market who initially is most likely to adopt their product. Michael has conducted over 300 hands-on research sprints with GV portfolio companies across various industries and helped develop the “design sprint” process made famous by the book Sprint. In our conversation, we discuss:• The step-by-step process of running a bullseye customer sprint• The most common mistakes founders make when picking their first customers• Practical tips for conducting effective customer interviews• How to create simple but effective prototypes for user research• The power of “watch parties” in aligning teams around customer insights• How to apply these methods beyond typical tech startups—Brought to you by:• Eppo—Run reliable, impactful experiments• Paragon—Ship every SaaS integration your customers want• Enterpret—Transform customer feedback into product growth—Find the transcript at: https://www.lennysnewsletter.com/p/finding-your-bullseye-customer-michael-margolis—Where to find Michael Margolis:• X: https://x.com/mmargolis• LinkedIn: https://www.linkedin.com/in/mmargolis/• Website: https://www.learnmorefaster.com/• Medium: https://medium.com/@mmargolis—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Michael's background(09:11) Bullseye customers vs. ideal customer profiles (ICPs)(12:32) An overview of the bullseye customer sprint(20:56) When to use the bullseye customer sprint(22:19) Step one: Agree on goals and key questions(23:48) Step two: Define your bullseye customer(25:52) The importance of a narrow target audience(29:00) An example of step two in action(38:24) Narrowing attributes and exclusion criteria(43:28) Step three: Recruiting and compensating participants(56:11) Step four: Creating effective prototypes(01:01:10) Step five: Drafting your interview guide(01:08:49) Step six: The watch party method(01:19:40) Common pitfalls and final thoughts(01:24:43) Closing thoughts and where to find Michael—Referenced:• Learn More Faster: How to Find Your Bullseye Customer and Their Perfect Product: https://www.learnmorefaster.com• Alcoa: https://www.alcoa.com• Dupont: https://www.dupont.com• Ericsson: https://www.ericsson.com• Google Ventures: https://www.gv.com/• Kate Aronowitz on LinkedIn: https://www.linkedin.com/in/katearonowitz/• Vanessa Cho on LinkedIn: https://www.linkedin.com/in/veecho/• How to kickstart and scale a consumer business—Step 2: Identify your super-specific who: https://www.lennysnewsletter.com/p/consumer-business-super-specific-who• When enough is enough | Andy Johns (ex-FB, Twitter, Quora): https://www.lennysnewsletter.com/p/when-enough-is-enough-andy-johns• Zipline for health care: https://www.flyzipline.com/solutions/healthcare• Jobs to Be Done framework: https://www.christenseninstitute.org/theory/jobs-to-be-done• User Interviews: https://www.userinterviews.com/• Respondent: https://www.respondent.io/• Flatiron Health: https://flatiron.com/• How to identify your ideal customer profile (ICP): https://www.lennysnewsletter.com/p/how-to-identify-your-ideal-customer• Gong: https://www.gong.io• Linear: https://linear.app• Gusto: https://gusto.com/• Humble Inquiry: The Gentle Art of Asking Instead of Telling: https://bookshop.org/p/books/humble-inquiry-second-edition-the-gentle-art-of-asking-instead-of-telling-edgar-h-schein/14739375• Figma: https://www.figma.com—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe
Russian mafia expert Olga Lautman joins Gaslit Nation to break down the Kremlin's plan for America: stirring up civil war. Russia is hoping to kick our already chaotic political circus into overdrive, but here's the twist that the Kremlin—along with many white male pundits—completely missed: women across the political spectrum are furious. Whether it's the GOP's authoritarian fantasies, including femicide, or the media's endless obsession ignoring women's humanity, women in every state across America are punching Nazis in the ballot box, driving out a historic early vote. Later in the week, look out for the Gaslit Nation Election 2024 Super Special, featuring Terrell Starr of the Black Diplomats Podcast and Substack. It will include this week's bonus show, available to Patreon subscribers at the Truth-teller ($5/month) tier and higher. On Monday at 4pm ET, we're having another political salon over Zoom to brace for the impact of MAGA trying to steal our election with Russia's help, either through Mike Johnson, the failed legal architect of Trump's Big Lie, or the MAGA majority on the Supreme Court, should the electoral college come down to one state. Or else, we're celebrating with a Gaslit Nation virtual block party! Either way, to our Patreon community that keeps the show going, see you on Monday, for whatever comes next. Want to enjoy Gaslit Nation ad-free? Join our community of listeners for bonus shows, ad-free episodes, exclusive Q&A sessions, our Victory group chat, invites to live events, and more! Sign up at Patreon.com/Gaslit! Show Notes: Clip: Anne Selzer on her Iowa polling: https://x.com/PettyLupone/status/1853169502147449005 Clip: Larry Krasner, Philadelphia DA on election terrorism: https://x.com/abughazalehkat/status/1853631034790662312 Clip: John Jackson, American veteran in Ukraine: “My brief message to Americans voting today. From Ukraine, the epicenter of that struggle between good and evil, between democracy and dictatorship. Please lend me 90 seconds of your time:” https://x.com/hissgoescobra/status/1853802605509501029 Narrowing nationwide polls reveal a coin-toss for the House majority https://www.economist.com/interactive/us-2024-election/prediction-model/house Recent safeguards should quash efforts to overturn election results, experts say It would take congressional majorities and most swing-state legislatures to upend the election. https://washingtonstatestandard.com/2024/11/04/recent-safeguards-should-quash-efforts-to-overturn-election-results-experts-say/ Man Arrested and Charged with Attempting to Use a Weapon of Mass Destruction and to Destroy an Energy Facility in Nashville https://www.justice.gov/opa/pr/man-arrested-and-charged-attempting-use-weapon-mass-destruction-and-destroy-energy-facility Man arrested after federal officials say he sought to destroy Nashville power site https://www.yahoo.com/news/man-arrested-federal-officials-sought-004723571.html Robert Reich on Mastodon: “If Harris wins, will Congress certify the results? There are now 172 election deniers in Congress. But the new Congress gets sworn in before the presidential election is certified. Your down ballot votes could decide whether your presidential vote is respected or discarded.” https://mastodon.social/@rbreich@masto.ai/113429039266528054 The Kingdom of Lyz Lenz's God Land Is Within You https://nymag.com/intelligencer/2019/08/in-god-land-lyz-lenz-makes-the-case-for-nuance.html Andrea Chalupa on Twitter: “The Reagan Revolution ignited a culture of “greed is good," alongside the rise of Christian nationalism. Democrats, for their part, embraced this shift, allowing unions to weaken and newsrooms to erode, all in the name of boosting corporate profits. As a result, Trump and Manafort's brand of corruption thrived in plain sight. Throughout American history, progress for Black people has been met with violent white rage, and Trump's birtherism was the inevitable response to the first Black president. Meanwhile, Russia's support for Trump wasn't just about sowing chaos in U.S. politics; it was part of a broader geopolitical strategy to lift sanctions and advance their long-standing imperial ambitions, which have been unfolding since Russia invaded Georgia. Russia's invasion of Ukraine is merely the latest chapter of rising Russian imperialism. All of this is compounded by the deep, structural misogyny and racism in America, a nation built on genocide that persists to this day with the prison industrial complex and the epidemic of violence against Native American women. These forces are not isolated—they are interconnected, fueling each other in a dangerous cycle. The gasoline on that fire is unchecked social media as well as Silicon Valley greed. What's left of newsrooms are populated by white men who aren't sensitive to most of these issues since they're blinded by their own privilege.” https://x.com/AndreaChalupa/status/1853788934393766019 Jimmy Kimmel Surprised That Bombshell Jeffrey Epstein Tapes About Trump Friendship Aren't Getting More Attention https://variety.com/2024/tv/news/jimmy-kimmel-jeffrey-epstein-tapes-trump-friendship-1236200783/ Clip: Wil I Am “Yes She Can” https://www.youtube.com/watch?v=lR1rxxIYa-w
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