Podcast appearances and mentions of paul mabray

"The worst deception is self deception. Plato" Mike Boyne. Dear listener, be under no illusion that we at TM&TM Towers do not deceive ourselves. We know that nobody is asking for more episodes or content. But we play by our own rules, not yours, and we just keep on going. Well, some of us do. On the latest episode of TM&TM, the pod's favourite host, as voted for by the TM&TM hosts, Bergus Elias, did not turn up to the recording. Apparently he's "busy with harvest.". No, we don't know either. For a deep dive into the life of one of the UK's best winemakers, head over to Balfour's social media channels for a daily update. They really are great videos and give you an insight into the life of a VERY BUSY winemaker.   Valiantly stepping into the plate and up to the fold then, we are delighted to introduce FotP, Mr Mike Boyne of Bin Two fame. He's also very busy as he too has a vineyard and makes wine. Not quite as much as Ferg but who said that size mattered? Initially the plan was to discuss small versus big winemaking and just how nice people in English wine really are. However, the episode took a turn very quickly as Mike and Lee end up talking about mental health generally, and frame it in the context of the wider drinks industry. Mental health has rightly become a more important and less stigmatised subject, yet still needs more discussion. What are your experiences of the treatment and discussion around mental health in the drinks industry? We would love to hear your thoughts.   Serious stuff aside, we quickly delve into the Mike's itch (we advised seeing a specialist), Lee's morning routine, and a reference that probably only Paul Mabray stands a chance of catching.   With huge thanks to Mike Boyne for being an exceptional cohost, and indeed, wonderful human being. Head to Bin Two's website to grab some great wines, and some of that awesome merch that we mention.   For anyone struggling with mental health challenges, speak up. We're here to listen and you can always contact the NHS, The Samaritans, or MIND. Sending our best TM&TM vibes to anyone finding it hard.   The Maker And The Merchant: NosBergAtu, available to loadcast wherever you downpod on Thursday morning.   

Paul Mabray is considered to be the wine industry's foremost futurist and thought leader. He is the CEO of Pix, a digital platform harnessing the power and potential of digital tools and methodologies to move the wine industry into the future. Paul pushed wine into the digital landscape with his work at Inertia Beverage Group, now WineDirect, and VinTank. Paul sat on the Board of Directors for Emetry.io and was a Group Director for W2O Group, among other executive roles. He began his college journey as a writer and working in sales. In this episode with Paul Mabray When there is a world of wine to explore, where can consumers engage and discover your brand? Is it possible to integrate your brand on a digital platform and emerge as a leader in the wine industry?  Paul Mabray helps consumers navigate the ocean of wine to discover the perfect bottle. His tightly organized digital platform is centered around helping stimulate market sales — while matchmaking consumers with the right brand. His innovative platform introduces brands to consumers in an empowering and convenient way. Join Drew Hendricks and Bianca Harmon on this episode of Legends Behind the Craft, as they sit down with Paul Mabray, CEO of Pix, to discuss evolving and personalizing the consumers' wine journey. Paul talks about merging two frontiers to create a wine search engine, the benefits of an online marketing platform, and brand discovery through effective marketing. 

Welcome to Episode 873, What to Expect from Wine Online in 2022, with Paul Mabray. Welcome to Wine2Wine Business Forum 2021 Series. The sessions are recorded and uploaded on Italian Wine Podcast. wine2wine is an international wine business forum, held annually in Verona Italy since 2014. The event is a key reference point for wine producers and a diverse variety of wine professionals eager to develop and grow their wine business worldwide. About today's session: We are entering a golden age of wine online that will forever change the way wineries think about customers, marketing, and channels. The landscape of wine discovery is changing forever and is not about algorithms, artificial intelligence, or machine learning, but about human beings. About the Speaker Paul Mabray has been a powerful agent of change in the wine industry for over twenty years. He began his career working in traditional three-tier sales and marketing with Napa Ale Works and later innovated direct-to-consumer sales and marketing models with Niebaum Coppola. Find out more about today's speaker: Facebook: https://www.facebook.com/pmabray Instagram: @Pmabray Twitter: @pmabray LinkedIn: https://www.linkedin.com/in/pmabray/ About the Moderator: Michelle Erland is a New York-based Sommelier and a Senior Account Executive with Colangelo & Partners Public Relations, an integrated communications agency that specializes in fine wine, spirits, and food. At C&P she works on an array of campaigns including Charles Krug, Marques de Murrieta, Benchmark Wine Group, Prosecco DOC, Frescobaldi, Barolo & Barbaresco, and Livio Felluga. 
Michelle is a graduate of the Intensive Sommelier Program at the International Culinary Center (French Culinary Institute) and a Certified Sommelier through the Court of Master Sommeliers, Americas. In 2017, she became a Vinitaly Italian Wine Ambassador. She holds an MBA with a concentration in the hospitality sector through Johnson & Wales University. In 2020, Michelle earned her Crisis Communication Certificate through Cornell University's Johnson Graduate School of Management. To find out more: Facebook: https://www.facebook.com/michellejane.13 Instagram: @vino_with_me Twitter: @Vino_with_me LinkedIn: https://www.linkedin.com/in/michelle-erland-mba-952bb444/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, cin cin!

Listen as Paul Mabray, Founder & CEO of Pix, shares how he developed the perfect matchmaker - for wine that is. This digital and wine expert shares lessons on how he is bringing wine into the 21st century on this episode of #TheKaraGoldinShow! Sponsored by - #paid - Go to go.hashtagpaid.com/karagoldin Coinbase - For a limited time, new users can get $10 in free Bitcoin when you sign up today at Coinbase.com/karagoldin Enjoying this episode of #TheKaraGoldinShow? Let Kara know by clicking on the links below and sending her a quick shout-out on social or reach out to Kara Goldin directly at karagoldin@gmail.com Follow Kara Goldin on Linkedin: https://www.linkedin.com/in/karagoldin/ Follow Kara Goldin on Instagram: https://www.instagram.com/karagoldin/ Follow Kara Goldin on Twitter: https://twitter.com/karagoldin Follow Kara Goldin on Facebook: https://www.facebook.com/KaraGoldin/ Check out our website to view show notes: https://karagoldin.com/podcast/231 List of links to resources mentioned in episode, suggested reading & social media handles: Pix Website - https://www.pix.wine/ Follow Paul on Instagram: https://www.instagram.com/pmabray/ Follow Paul on Twitter: https://twitter.com/pmabray

Dan Berger and Paul Mabray on California Wine Country. California Wine Country with Steve Jaxon, Dan Berger and Harry Duke  welcomes Paul Mabray, the CEO of a new site called pix.wine "Pix dot wine" that promises to connect people to wines that bring them joy. But first, as usual, we will open show with a tasting of a bottle from Dan Berger's wine cellar. This one is a 2014 Sauvignon Blanc from the Starborough label, based in the Marlborough district of New Zealand. This Sauvignon Blanc ages well, as much as 12 years. This one has held up well, it still has some of the cilantro character that you find in these old wines. The screw top helps in its preservation because there is less oxygen than with corks. The bottle has a slight green tint. Dan explains that if it were a clear bottle, the wine could be light-struck and it is a wise choice to use the green tint, which actually protects the wine from the effect of ambient UV light. There are some clear glass bottles with UV protectant, but they are more expensive and it is easier to use these light green tinted bottles. And speaking of screw caps, Dan Berger says only 2% of the wines in New Zealand are closed with corks. Paul Mabray has been in the wine business for twenty years. He was the founder of Wine Direct and now pix.wine (“Pix dot wine”). He calls it the Google of wine. He makes it easy to find and buy wine for anyone searching for nearly any wine. On the Pix.wine website there is an article about wine in Detroit that caught Steve Jaxon's eye, since that is his hometown. Pix.wine allows you to search wine, and to register to get news when the wine you want is available. They are funded by the wine industry. The company is a team of 24 people as of now and they found people with a blend of wine and tech experience. He calls it the dream team of wine. The site has 270,000 names of wines in its searchable database. Click the logo to visit our sponsor Bottle Barn online for the best deals on wine, beer and spirits. CEO Paul Mabray explains that Pix.wine is in the Beta phase of development, which means it is a work in progress. It has been online only for about a week and today is his first public conversation about it. They are still “working out kinks in Beta.” They will also release a mobile app but they decided to launch online first due to Covid. Dan Berger appreciates that Paul has tapped into the ability to associate wines that are near your preferences, and allow you to make discoveries. They taste the 2019 Donum Chardonnay from Sonoma County that Paul has brought. The image on the label is drawn from some sculptural works of the Chinese dissident artist Ai Weiwei. The Donum vineyard has a large sculpture garden and there is an exhibit of gigantic animal heads by Ai Weiwei which represent the years in the Chinese horosope. The company was named by the #1 naming agency in the world Lexicon, located nearby in Marin, who also named Swiffer, Febreeze, Sonos, Blackberry and many others. They came up with “pix” which combines “picks” meaning choices and “pics” meaning pictures, since people will take pictures of labels and use label pics as identifiers. Paul Mabray says that the wine industry needs a way to promote wine to younger generations, and that the industry needs tools to make wine more open, easy to discover and easier to understand.

Ep. 144 - Cosa è successo a Facebook ad inizio mese e le conseguenze sugli altri servizi online, oltre che su business e vita quotidiana. E poi la nuova piattaforma Pix, la startup di Paul Mabray, le bevande RTD, Ready To Drink, e le lezioni online del WSET. Tutto questo in questo episodio! Iscriviti e sottoscrivi l'abbonamento alla newsletter per supportare il progetto di The Digital Wine. Puoi unirti al gruppo Telegram The Digital Wine Lovers e al canale The Digital Wine, e chattare con altri appassionati di vino e tecnologia digitale. La tua presenza è importante: La Newsletter: https://wineroland.substack.comIl canale Patreon: https://patreon.com/thedigitalwineIl gruppo Telegram: https://t.me/digitalwineloversIl blog: https://blog.thedigitalwine.comThe Digital Wine è sponsorizzato da Winearound.com---Credits:Sigla iniziale e soundtrack: The Secret Frickin Blues Plan (c)2012 by Admiral Bob CC 3.0 ft. texasradiofish, unreal_dm http://dig.ccmixter.org/files/admiralbob77/38038Sigla finale: Blue soul (with Harmonica) by Bluemillenium (c)2013 CC 3.0 http://dig.ccmixter.org/files/Bluemillenium/43145

Paul Mabray is considered to be the wine industry's foremost futurist and thought leader. He is the CEO of Pix, a digital platform harnessing the power and potential of digital tools and methodologies to move the wine industry into the future. Paul pushed wine into the digital landscape with his work at Inertia Beverage Group, now WineDirect, and VinTank. Paul sat on the Board of Directors for Emetry.io and was a Group Director for W2O Group, among other executive roles. He began his college journey as a writer and working in sales. In this episode with Paul Mabray Picture this: you're searching for a last-minute wine gift. You did not allocate time for shipping, and do not want to spend hours searching in-store. Where will you find wines ready and available in your area? Paul Mabray created a solution: it's called Pix. Paul is making wine relevant and discoverable to your life by merging the consumer and wine retailer — at your fingertips. His digital platform is a gateway into combining the art of storytelling and matchmaking specific consumer needs to deliver your new favorite bottle. On this episode of the Legends Behind the Craft podcast, Drew Hendricks has a conversation with Paul Mabray, CEO of Pix, about connecting boutique wine producers with consumers across the digital industry. They discuss the power of content writing to scale a brand, understanding the value within a great team, and the analytics behind making wine discoverable. Stay tuned!

"We pair people with bottles that bring them joy."  - PixDO NOT MISS Paul's newest endeavor - Pix, launching this week! Sign up here: https://www.pix.wine/ Episode Wine Offer. Viewers receive 20% off; members receive 30% off.Use coupon code HAPPY39; expires Sunday, 10/3 Featured wines available here: https://my.boissetcollection.com/products/catalog/sale-1005

Are social media “vinfluencers” bringing new consumers to wine, or simply devaluing expertise? What does it take to be a successful wine pro in the digital age, and what does authenticity look like in a world of polished Instagram feeds? In Ep. 93 we unpack these thorny questions and more, as we explore the ways social media and online personas have changed and shaped our industry.Influencing The Four Top are Jeff Graham and Mike Matyjewicz, online wine influencers and the founders and personalities behind the Sparkling Winos blog; and Paul Mabray, a wine industry digital futurist, and the CEO of Pix.wine.

Paul Mabray is considered one of the most knowledgeable consultants on the business of wine. Having worked for wine.com WineDirect.com and others. We could have spoken for hours. Have a listen.

Episode 564 Steve Raye interviews Paul Mabray CEO of Pix Paul Mabray has been a powerful change agent in the wine industry for over twenty years. He began his career working in traditional three-tier sales and marketing with Napa Ale Works and later innovated direct-to-consumer sales and marketing models with Niebaum Coppola. Since then, he has been at the forefront of all major digital trends for the wine industry, including working with WineShopper.com and Wine.com when they entered the wine-digital space. He founded two companies that have significantly changed the US wine landscape for digital, first by introducing winery e-commerce with Inertia Beverage Group that transformed into WineDirect.com pioneering winery e-commerce, and then again by introducing social media and social customer relationship management with VinTank.com. He is considered the wine industry’s foremost futurist and thought leader, able to harness the power and potential of digital tools and methodologies to move the industry into the future. If you want to find out more about Paul Mabray you can check out his social media and website! Twitter: @pmabray – https://twitter.com/pmabray Facebook: @pmabray – https://www.facebook.com/pmabray LinkedIn: @pmabray – https://www.linkedin.com/in/pmabray/ Website: pix.wine Email: paul@pix.wine For more information on Steve Raye you can check out Bevology inc here www.bevologyinc.com/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

We welcome back Paul Mabray this week and he is joined by Erica Duecy, they are here this week to introduce us to their new company. Pix is a wine discovery platform that helps wine consumers find the right bottle: If you’re  looking for a specific wine, the website will Read more... The post The Wine Makers – Pix.Wine appeared first on Radio Misfits.

Pix Wine CEO, Paul Mabray, and Chief Content Officer, Erica Duecy, join Darren and Simon to chat about the new wine discovery platform and the digital wine space. Pix are disrupting the high fee marketplace model and providing a free platform for suppliers to be connected directly to consumers through informative content that assists in the purchase decision. 

Paul Mabray, CEO of Emetry is helping wine brands make more effective sales and marketing decisions with data. He finds that wineries focus too heavily on finding new customers when they should put effort into retaining the ones they already have. The days of COVID-19 have shed a spotlight on the brittle tasting room model. Wineries ask customers to travel to them, sometimes at great distances, outlaying significant costs. It is inefficient and now is the time to bolster online presence. Consumers, familiar with shopping at retailers like Amazon, have a large expectation for online purchases. The wine industry needs to meet or exceed those expectations. Historically, the wine industry had followed, not lead trends. Today there is no standout winery with an online presence. This creates a huge opportunity for brands to create and to become the next Warby Parker of wine. References: 7/15/20 Strategizing Social Media in 2020 Webinar 81: Marketing Wine in a Pandemic | Rob McMillan (podcast) 82: Getting to Know Your Wine Customer | Brandy Moody (podcast) Chardonnay Trends | Emetry Blog Emetry Insights for Successful Consumer Wine Sales Videocast Deploying Staff when your Tasting Room is Closed | Emetry Blog SIP Certified Self-Assessment Twitter | Paul Mabray US Wine Market: Six Consumer Groups Wine Customer Segments and How to Talk SIP with Them Get More Subscribe on Google Play, iHeartRADIO, iTunes, Spotify, Stitcher, TuneIn, or wherever you listen so you never miss an episode on the latest science and research with the Sustainable Winegrowing Podcast. Since 1994, Vineyard Team has been your resource for workshops and field demonstrations, research, and events dedicated to the stewardship of our natural resources. Learn more at www.vineyardteam.org.

As part of our ongoing series on wine communication, Fabien Lainé, Paul Mabray, Terry Xu, Mike Ratcliffe, and Scott Eddy take the lid off the world of influencers. How important are they really? What rules do they follow? How real are the numbers of followers they claim? A lively RBW debate!

Interview with Paul Mabray, CEO of Emetry, on the future of wine after the pandemic; After being stuck with a five-pound bag of Krusteaz Pancake Mix, JT decides it's time to get on The Soapbox; Bill Sanders, Chief Marketing Officer at Yao Family Wines, shares his Wine Virginity Story; We sample Barbie Blank's "B Tasteful" California Rosé and find it packs as much of a wallop as she does.

In today's podcast we'll be discussing data and the importance of measuring what matters.  Paul Mabray, the CEO of Emetry joins us to discuss how wineries can leverage data analytics to better answer questions and understand their consumer.Emetry is analytic software for the wine industry that provides unique insights aimed to drive business revenue and more informed decision making.In this podcast, we discuss what type of data is outdated and which ones are needed to compete in today’s highly fragmented market. Guest Profile:Paul Mabray has been on the forefront of technology innovation for the wine industry for two decades including Wine.com, WineDirect, and VinTank which was acquired by the W2O Group. Vintank has been a continuation of his desire to help revolutionize the wine industry by bridging the gap between wine and the digital world. Paul has been in the wine and spirits industry for over twenty years. He has worked for Napa Ale Works, Niebaum~Coppola, WineShopper/Wine.com and also was the North American Beverage Consultant for Sumitomo Corporation of America from 2002 through 2005. He founded Inertia in 2002 as one of the first major companies established to bridge the barrier between wineries and their customers. A four-time American Wine Blog Awards finalist, he has also been a guest lecturer at UC Berkeley’s Haas School of Business, UC Davis and many other symposiums, seminars, blogs, and periodicals for his leadership in the wine industryVisit their website to learn more: https://www.emetry.io/ Follow the latest stories at www.bottledinchina.com or check us out on insta @bottled.in.china and make sure to like and subscribe on iTunes and Spotify!

Interview with Paul Mabray, CEO of Emetry, on the future of wine after the pandemic; After being stuck with a five-pound bag of Krusteaz Pancake Mix, JT decides it’s time to get on The Soapbox; Bill Sanders, Chief Marketing Officer at Yao Family Wines, shares his Wine Virginity Story; We sample Barbie Blank’s “B Tasteful” California Rosé and find it packs as much of a wallop as she does. What would a wine podcast be without the wine? Get all the amazing wines we drink on the podcast for up to 70% off retail price! Sign up for daily, no-obligation offers from The Wine Spies. Click here to sign up. Diggin’ the podcast? Then you’re going to love the book. Check out Pairs With Life, the debut fiction novel by host John Taylor.

“The Wine Industry doesn’t have an education problem, we have an engagement problem”. Paul Mabray is an outspoken voice in the wine industry when it comes to data collection and how to properly use it to engage our customers. We thought this was a good time to have him back Read more... The post The Wine Makers – Paul Mabray, Emetry appeared first on Radio Misfits.

Compared to other sectors, the wine industry often seems to rely on what it has done in the past or hunches. In this session, we talk to experts Lulie Halstead, Dr Simone Loose, and Paul Mabray about the challenges of gathering high quality data...and persuading wine producers to benefit from it.

Paul Mabray is the founder and CEO of Emetry, a company that exists to deliver relevant, accurate, and actionable consumer insights to the wine industry in an easy to use and constantly evolving platform. The company's mission is to harness the power and potential of digital tools and methodologies to move the industry into the future. In this episode… The future for data aggregation, digital analytics, and reporting for the wine industry looks promising but many wineries are still hesitant about going digital. But today's guest, Paul Mabray of Emetry says that with everything that's going on today, it's actually a pretty good idea for wine industry players to embrace the opportunities that technology has to offer. Tune in as Alexi Cashen talks to Paul about how wine industry players can ease into the digital space, how they can improve their digital footprint, and how they can leverage the connectedness that going digital can offer in terms of client relations.

Adam speaks with Paul Mabray, CEO of Emetry and an expert in e-commerce and digital presence about how Covid-19 is changing the way wineries interact with customers online. We are bringing you these Covid-19 Conversations as part of our expanded podcast presence during this crisis, and if you have any suggestions on potential guests, please send them to podcast@vinepair.com. Thanks for listening, and be well. See acast.com/privacy for privacy and opt-out information.

How is the wine industry embracing the digital world? What role do influencers play in wine marketing? What can you do to increase engagement and build deeper connections with customers? Why has the wine industry been so resistant to adapt to the digital age? In this episode of the Unreserved Wine Talk podcast, we’re chatting with Paul Mabray, a wine unicorn and digital futurist who has created and led companies that have transformed the wine industry through the strategic and visionary use of technology. Highlights Why haven’t you seen any major disruptors in the wine industry? Can you quantify the value of social media? What’s the difference between an influencer and a superfan? Where is the balance you should find between content generation and engagement? How can you bridge the disconnect between consumers and brands while building brand awareness? How has Paul brought together the wine and tech industries throughout his career? About Paul Mabray Paul Mabray is a wine unicorn and digital futurist. He has created and led companies that have transformed the wine industry through the strategic and visionary use of technology. He believes that the future of the wine industry hinges on its ability to adapt and change to meet consumer expectations, wherever they are, whether that’s online, at the winery, in the liquor store or at home. A Digital Think Tank for the Wine Industry: That’s how Paul Mabray describes his Napa-based consulting company that uses strategy and technology to solve problems in a complex category. Paul has been working in the wine and technology industries for 17 years and has been a guest lecturer at University of California’s Berkley School of Business, UC Davis that has trained winemakers around the world, as well as at many international conferences.   To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/65.

In Episode 15, we sit down with Paul Mabray, the digital godfather, to the wine industry. We discuss his career and metamorphosis from young beer salesman to one of the leading proponents of the transformation of the wine industry from one that has historically been technology adverse to an industry that needs to embrace the power of digital and social marketing and new routes to the consumer.

What happens when you combine wine and tech geekery? You get Emetry. Emetry provides reporting and analytics to the wine industry. From how to get more consumers onsite to how to enhance direct to consumer purchases, Paula and team cover the gamut. On this episode, we go deep into what is going on with the wine industry. Paul talks about his varied career and how he's been able to combine technology trends and wine. Some things to look for: which wines will experience a glut, what does amazon buying Whole Foods mean for the wine industry and what should small wineries be thinking about for future growth. --- Send in a voice message: https://anchor.fm/bottlesnation/message

Paul Mabray has been a powerful change agent in the wine industry for over twenty years. He began his career working in traditional three-tier sales and marketing with Napa Ale Works and later innovating direct-to-consumer sales and marketing models with Niebaum Coppola. Since then, he has been at the forefront Read more... The post The Wine Makers – Paul Mabray appeared first on Radio Misfits.

Interpreting Wine podcast kit: https://www.interpretingwine.com/kit   Episode outline: Origin Story Digital changes over time Future proofing wine Recommendations for next steps Guest contact details: https://twitter.com/pmabray   http://www.Getemetry.com https://twitter.com/GetEmetry https://www.facebook.com/GetEmetry/   Wine2Wine: http://wine2wine.net/ https://www.facebook.com/wine2wine/ https://www.instagram.com/wine2wineverona/ https://twitter.com/wine2wineverona   Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Paul Mabray, CEO at Emetry.io Date recorded: 26 November 2019 Location: Wine2Wine 2019, Verona, Italy   Listen, download or stream www.interpretingwine.com/listen   Contact: hello@interpretingwine.com   Podcast: www.interpretingwine.com/listen Facebook: www.interpretingwine.com/facebook Instagram: www.interpretingwine.com/instagram Twitter: www.interpretingwine.com/twitter TikTok: www.interpretingwine.com/TikTok  

Beverage producers have access to oodles of data. From DTC customers to key accounts to media contacts, data is the oil that makes the machine run, to coin a phrase from our friend Paul Mabray. In today’s episode, Mike Wangbickler interviews a visionary in the space, who is looking at how wineries and wine regions can leverage BIG DATA to make better business decisions. Emma and Mike lead a discussion on using data and technology for better public relations; and our tip of the week is gaining customer data while maintaining trust. If you like this podcast, please consider supporting us with a small commitment by visiting patreon.com/htbpodcast. Subscribers will receive member-only content which includes some additional marketing advice from yours truly, and well as a few more extras. You can also visit anchor.fm/htbpodcast/support to help us out. Show Notes Cathy Huyghe - https://enolytics.com Tara Goode - https://www.williamchriswines.com/ Thea Dwelle - http://vinewire.biz/ Balzac Communications - https://balzac.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/htbpodcast/support

Paul Mabray, CEO of Emetry, tells Tonya Hall about the new digital transformation opportunities that lie within the wine industry. Follow ZDNet: Watch more ZDNet videos: http://zd.net/2Hzw9Zy Subscribe to ZDNet on YouTube: http://bit.ly/2HzQmyf Follow ZDNet on Twitter: https://twitter.com/ZDNet Follow ZDNet on Facebook: https://www.facebook.com/ZDNet Follow ZDNet on Instagram: https://www.instagram.com/ZDNet_CBSi Follow ZDNet on LinkedIn: https://www.linkedin.com/company/zdnet-com/ Follow ZDNet on Snapchat: https://www.snapchat.com/add/zdnet_cbsi Learn more about your ad choices. Visit megaphone.fm/adchoices

L'analisi dei dati di mercato è un passaggio fondamentale per ogni business; il mercato del vino ci sta arrivando con più ritardo, ma stanno aumentando le piattaforme che offrono servizi di data analytics dedicati al vino e vedono in ristoranti, enoteche e wine bar il proprio target di clienti. Soprattutto oggi, con una generazione giovane di appassionati di vino, composta da persone smart, in movimento, connessi e pronti alla condivisione, portare le piattaforme di big data anche nel mercato del vino fornisce un valore aggiunto che anni fa era impensabile. E per finire, 5 piccoli suggerimenti sull'utilizzo dell'analisi dei dati. Intervista a Paul Mabray: https://bit.ly/2Pnm9v2Intervista a Cathy Huyghe: https://bit.ly/2LhZ6fNIntervista a Susan de Matei: https://bit.ly/2ZoNrWvPer ascoltare il podcast su iTunes: http://webinvigna.it/itunes

In this episode we had the pleasure talking with Paul Mabray. Paul is the CEO of Emetry and currently one of the most influential people when you think about the wine industry and technology. Paul has over two decades of experience in the food and beverage industry and although he specializes in wine. Wine and distilled spirits cross, and I do think we can learn a lot from the wine business. We talked about his initial work with the Francis Ford Coppola winery running the wine club, his startups (he's a software guy). Direct to consumer (DTC), which will be very crucial for the future for a successful business, why the tasting room should not be the only way to reach and connect with customers. The sleeping giant aka Amazon, and why Paul's argument is to create a strong connection with your customers. I hope you enjoy this and find value. If you do please leave us a review on Apple Podcasts, we read every single one and they help the podcast grow. Please visit this podcast at http://www.distillerynation.com/ and view all of today's show notes.

In this final episode of our “Let’s talk wine biz – wine2wine series,” Monty Waldin talks to Paul Mabray at Emetry.io to discuss the digital futures of the wine industry. Paul has over twenty-year experience in the wine business as a digital strategist and innovator and is considered the wine industry’s foremost digital futurist. Paul founded two companies, the e-commerce platform WineDirect and the social media management platform WineTank, and is currently working on a number of digital initiatives in the sector. Listen to Paul discuss digital e-commerce platforms and the benefits of digital technologies and social media for the sector.

On the show today: Google wins the battle for Waze; Pandora thinks like an upstart and buys a radio station; WholeFoods gets local farming; PointsSign may have invented the street sign of the future; Twitter sells health data to mine for clues; The NOAA starts crowdsourcing weather; iOS7 gets into location-based app recommendations; Coca-Cola partners with Spotify for PlaceLists. Our resource of the week is Contagious by Jonah Berger and special guest is Paul Mabray, founder of VinTank

Paul Mabray, Chief Strategy Officer at VinTank is leading the charge in social CRM for wineries, distributors, retailers and anybody interested in wine. And Jeff Haynes, editor at techbargains.com, evaluates tablets, from iPad to Kindle to Nook.

Another Unfiltered podcast recorded two weeks ago with co-host Jeff Lefevere and I welcoming guest Paul Mabray from Inertia Beverage Group and panelist Mark Fisher from the Dayton Daily News and Uncorked blog. 00:23 - Welcome and Introductions 01:15 - Inertia Beverage Q&A 07:33 - Florida may close direct shipping of wine 11:56 - Wine drinkers think more clearly than teetotalers 18:04 - Food bloggers free for all 26:46 - Sales of pinot, sparkling, rose & screwcaps up 36:42 - Freeze in east, midwest effects grape crops 41:36 - Everyone plugs their blogs & we sign off Feedback: winecast@gmail.com Copyright 2007 Acan Media, Inc. Licensed to the public under http://creativecommons.org/licenses/by-nc/3.0/us/