Podcast appearances and mentions of Robin Koval

As we approach Halloween, I thought the topic of grit might be appropriate, and how we can gain a little more resilience, tenacity, and initiative in our lives. I discuss big ideas like learning grit, rejection and failure help us succeed, minding the gap between effort and success, developing a growth mindset (becoming more like bamboo), and helping others helps us stay gritty. If you liked this Zoo-notable, you can check out the book for yourself. Want to see how powerful grit can be? Check out Chris Beaven's website for his DAILY art (over 10 years without a missed day!). Like this book on Grit? You might like these other Zoo-notables as well: Shannon McKinney from GRAZE Wangari Maathai's Unbowed It Takes What It Takes by Trevor Mowad

In this episode, Robin Koval, Truth Initiative CEO and President, and Jordan Watkins, Truth ambassador and doctoral student at the University of Alabama, join ASH's Policy Director, Chris Bostic, for a conversation about Truth Initiative's new position paper, Gamechanger: Shifting from Tobacco Control to Ending the Industry's Influence for Good. They also get into detail about realistic goals for Endgame and impacts on communities most affected by the tobacco industry. 

Quelling anxiety and relaxing are common reasons people give for smoking or vaping. But is that really possible? Will nicotine help relieve anxiety or other mental health conditions? Robin Koval, CEO and President of Truth Initiative, discusses the nuances between vaping and smoking and their impact on mental health and anxiety. We also delve into some common beliefs about nicotine and answer the question “Is it true that vaping is safer than smoking?” Join us as the Truth Initiative tells us, you guessed it, the truth! To learn more -- or read the transcript -- please visit the official episode page. Our guest, Robin Koval, is CEO and President of Truth Initiative®, the national public health organization dedicated to achieving a culture where all young people reject smoking, vaping, and nicotine. Since joining Truth Initiative in 2013, Koval has transformed the national award-winning truth® youth tobacco prevention campaign and grown the organization's world-class research, youth activism, and digital cessation programs. Under her leadership, truth has prevented millions of young people from becoming smokers and helped drive the youth smoking rate to a historic low of less than 2%. As youth e-cigarette use skyrocketed, Koval expanded the organization's reach to be a leader in the fight against the youth e-cigarette crisis and all forms of youth nicotine addiction. Research now shows that truth campaign awareness is significantly associated with lower likelihood of vaping among young people ages 15–24. She has led the expansion of the truth brand to include innovative quitting tools and resources designed to protect and empower young people to live nicotine-free lives, including the first-of-its kind text message quit vaping program for teens and young adults, This is Quitting, which has enrolled over 570,000 since launch and a national youth e-cigarette prevention curriculum Vaping: Know the truth, now reaching almost 6,000 schools across the country. During her tenure, truth has been voted one of the most influential campaigns of the 21st century and named the most effective brand of the year by the American Marketing Association. Fast Company has recognized Truth Initiative as one of the World's Most Innovative Companies and a top ten nonprofit organization in 2022. Prior to joining Truth Initiative, Koval, a highly acclaimed leader in the advertising and marketing world, was co-founder and CEO of the Kaplan Thaler Group, which she grew from a fledgling start-up in 1997 to a billion-dollar agency working with leading brands such as Procter & Gamble, Pfizer, Wendy's, and Aflac. She was named CEO when her agency merged with Publicis to become Publicis Kaplan Thaler and led the 700-person agency to become the fifth largest in New York City. In addition, Koval is a New York Times best-selling author. She and co-author Linda Kaplan Thaler have written several books, including Grit to Great: How Perseverance, Passion and Pluck Take You from Ordinary to Extraordinary, The Power of Nice, and The Power of Small. Our host, Gabe Howard, is an award-winning writer and speaker who lives with bipolar disorder. He is the author of the popular book, "Mental Illness is an Asshole and other Observations," available from Amazon; signed copies are also available directly from the author. Gabe makes his home in the suburbs of Columbus, Ohio. He lives with his supportive wife, Kendall, and a Miniature Schnauzer dog that he never wanted, but now can't imagine life without. To book Gabe for your next event or learn more about him, please visit gabehoward.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Anti-tobacco advocates just had another big win: New York, California, and several other states reached a settlement worth nearly $500 million against e-cigarette maker Juul Labs.How can states use these funds for public health good? And how is the truth initiative helping to spread messages about the dangers of vaping?Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past. Experts credit it for helping significantly reduce teen cigarette use in the last 20 years.Mark Masselli and Margaret Flinter discuss their approach with CEO and president Robin Koval.  Learn more about your ad choices. Visit podcastchoices.com/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Anti-tobacco advocates just had another big win: New York, California, and several other states reached a settlement worth nearly $500 million against e-cigarette maker Juul Labs. How can states use these funds for public health good? And how is the truth initiative helping to spread messages about the dangers of vaping? Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past. Experts credit it for helping significantly reduce teen cigarette use in the last 20 years. Mark Masselli and Margaret Flinter discuss their approach with CEO and president Robin Koval. 

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歡迎留言告訴我們你對這一集的想法： https://open.firstory.me/user/cl81kivnk00dn01wffhwxdg2s/comments 每日英語跟讀 Ep.K469: Teenagers Keep Vaping Despite Crackdowns on E-Cigarettes High school students resumed taking the annual National Youth Tobacco Survey in school this year and 14% of them reported using e-cigarettes, underscoring how an upstart industry is dodging regulators' efforts to spare a generation from nicotine addiction. 在學高中生今年恢復參加一年一度的「全國青少年吸菸行為調查」，其中14%表示曾使用電子煙，這凸顯一個新興的產業，正規避監管機構讓一代人遠離尼古丁上癮的努力。 The number shows a slight change from 11% last year, but researchers cautioned against drawing comparisons to 2021's survey, which was conducted differently because it took place when many schools were closed during the pandemic. The latest results were released by the Centers for Disease Control and Prevention on Thursday. 這一數字相較去年的11%略有變化，但研究人員警告勿跟2021年調查比較，那次調查以不同方式進行，因為許多學校在疫情期間關閉。美國疾病防治中心在上周四發表這項最新研究結果。 Although the age-old force of peer pressure may still be encouraging use, the percentage of high school students who reported vaping in the past 30 days was still far lower than record-high levels reached in 2019 of nearly 28%. 儘管存在已久的同儕壓力可能仍鼓勵使用電子煙，但過去30天曾吸電子煙的高中生比率，仍遠低於2019年創下的近28%歷史最高水準。 Overall, the survey found that 2.5 million middle and high school students, or about 9%, used e-cigarettes in the past 30 days. That puts their overall rate of use several times higher than that of adults, which is estimated at about 3%. 整體而言，調查發現250萬初中生與高中生過去30天曾使用電子煙，約占9%。這讓他們的總體使用率比成人高出數倍。成人使用率估計約為3%。 The survey, which was conducted from January through May of this year, showed that 85% of adolescent e-cigarette users favored vapes in fruit, dessert and candy flavors. Some mentioned PuffBar, Vuse and Juul as their favorite brand among those on the survey's list. 這項從今年1月到5月進行的調查顯示，85%青少年電子煙使用者喜歡水果、甜點與糖果口味。一些人在調查清單中提到，PuffBar、Vuse和Juul是他們最喜歡的品牌。 But many said their favored e-cigarette brand was not one of the 13 listed. That finding highlights how nimble the industry has been in stamping an array of brand names on vapes with flavors like strawberry ice cream and fresh vanilla that are largely made in China and shipped from warehouses to corner stores and into e-commerce. 但許多人表示，他們最喜歡的品牌不在名單中列出的13個裡面。這一發現凸顯該行業的靈活程度，在草莓冰淇淋和新鮮香草等口味電子煙上，印上一系列品牌名稱。這些電子煙主要在中國製造，從倉庫運往街角的商店，然後進軍電子商務。 One stark finding was that 1 in 4 of the high school students who were e-cigarette users reported vaping every day. Groups opposed to e-cigarettes and tobacco products were particularly troubled by one other result that reflected the highest frequency-of-use to date: Nearly half of the high school students who were vaping said they were doing so 20 to 30 days a month. 一項令人震驚的發現是，使用電子煙的高中生中，有四分之一天天吸。反對電子煙和菸草產品的組織，對另一個反映迄今最高使用頻率的結果感到特別困擾：近半抽電子煙的高中生表示，他們每個月有20到30天會抽。 “That's a real signal of addiction and setting up young people for a lifetime of addiction which they don't want, they didn't choose and they don't like,” said Robin Koval, president of the Truth Initiative, a nonprofit organization aimed at eliminating youth tobacco use. 旨在消除青少年菸草使用的非營利組織「真相計畫」會長科瓦說：「這是個真正的成癮訊號，誘騙年輕人終身沉迷於他們不想要、沒有選擇且不喜歡的東西。」 The full results of the survey, which will include levels of other tobacco product use, is expected out later this year. 這項調查的完整結果預計將在今年稍晚公布，將包括其他菸草產品的使用水準。Source article: https://udn.com/news/story/6904/6687808 Powered by Firstory Hosting

Nation, for the 2nd week of this year's Legionella Awareness Month, I am bringing back Dr. Janet Stout to talk about what we, as Water Treaters, need to know about Legionella, what's new in Legionella risk management, ASSE-12080 Certification Training, and many more. Buckle your seatbelts because this is going to be one groundbreaking conversation! Dr. Janet E. Stout is the Executive Vice President and founder of Special Pathogens Laboratory, A Pace laboratory. She is also a research associate professor at the University of Pittsburgh Swanson School of Engineering in the Department of Civil and Environmental Engineering. Dr. Stout is a globally-recognized infection disease microbiologist sought out for her seminal discoveries and pioneering research in Legionella. Her expertise includes prevention and control strategies for Legionnaires' Disease in building water systems. In more than 30 years that Dr. Stout has been doing research, her research has been published in peer-reviewed medical and scientific journals. She has also authored textbook chapters on Legionella and Legionnaires' Disease, one of which is the Legionella chapter in the Association for Professionals in Infection Control and Epidemiology (APIC) Text. Dr. Stout also assisted in developing the first Legionella prevention guideline in the United States (published in 1993). It has continued to serve as a framework for future national and global health agencies and organizations.  Dr. Stout currently serves on the ASHRAE Legionella Standard Committee Guideline 12 and the Committee for ANSI/ ASHRAE Standard 188-2015, Legionellosis: Risk Management for Building Water Systems, which was the first US standard for Legionella risk management. Special Pathogens Laboratory, together with the American Society of Sanitary Engineers (ASSE) and the International Association of Plumbing and Mechanical Officials (IAPMO) created the first certification for Legionella risk management, ASSE-12080, and Dr. Stout is the first certified instructor of the ASSE-12080 Legionella Water Safety and Management Specialist Certification Training. Bottom line: Dr. Janet E. Stout will share with us what water treaters need to know about Legionella.  Your roadside friend, as you travel from client to client.  -Trace    Timestamps:  Continuing the celebration of Legionella Awareness Month and other events in Water Treatment [01:29] Thinking On Water With James [06:02]  Welcoming back Legionella Expert, Dr. Janet E. Stout [07:40] Integrating ASHRAE 188 with Public Health Law and how to stay on top of Legislation [11:27] Helping Water Treaters know what they need to know about Legionella [17:03] What is the ASSE-12080 Certification process and who should take the class? [24:12] What is new in Legionella Testing? [27:43] What do we need to know about  Percent of Positivity and Legionnaires Disease? [32:05]] Legionella sterilization vs. disinfection  [34:00] What did we learn when buildings reopened after the COVID shutdown? [39:15] Helping Organizations through the Entrepreneurial Operating System, Masterminds, and by having an assistant  [41:24] Say “Hello” to Janet and her team at AWT! [50:30] Lightning round questions [52:35]   Thinking On Water With James: In this week's episode, we're thinking about corrosion coupons. Do you use corrosion coupons in all of your accounts? Why or why not? Do you use pretreated or pre-stressed coupons? Why or why not? Why should you avoid touching fresh, new coupons with your fingers when installing? Do you consider the orientation of the coupons when installing them? Do you install them so the flat side is vertical or horizontal or have you never thought of this? We've previously thought about the order of the coupons but now's another good time to think about that, too. How many days do you leave them in the system? What would be the impact of removing them sooner rather than later? What can be determined by visually observing the corrosion coupons upon removal? How do you communicate the results? Do you save the old ones for annual reviews, take a picture or scan, or dispose of them? Take this week to think about corrosion coupons and how to most effectively use them.    Quotes: “Everyone needs to be aware that ASHRAE Standard 188-2018 and Guideline 12-2020 are in continuous maintenance.” - Dr. Janet E. Stout “Standard 514P is a new proposed standard from ASHRAE.” - Dr. Janet E. Stout “There is a real need for input from people in Water Treatment to comment on Legionella standards.” - Dr. Janet E. Stout “If any facility should be testing for Legionella, it should be healthcare.” - Dr. Janet E. Stout “When it comes to Legionella, any gaps in knowledge need to be filled, so I worked to make education standards for Legionella.”  - Dr. Janet E. Stout “We (Special Pathogens Lab) stepped into the role of one of the first instructors to deliver training so people could sit for the certification exam and get the credential as a Certified Legionella Water Safety and Management Specialist.” - Dr. Janet E. Stout “When you are doing Water Management, you're using testing for Legionella to validate that the plan is working.” - Dr. Janet E. Stout “Percent of Positivity: If more than 3 out of 10 faucets or showers are positive for Legionella (in a hospital), we would see a Legionnaires Disease Case.” - Dr. Janet E. Stout “You can't completely eliminate Legionella, whether it's from a cooling tower or a potable water distribution system. You can knock it down, you can hold it down with water treatment, but you can't eliminate it.” - Dr. Janet E. Stout “Sterilization is impossible when it comes to Legionella. Disinfection will be dependent on the type of system you are treating.” - Dr. Janet E. Stout “We're not asking people to get to zero Legionella, we're asking people to get zero cases of Legionnaires Disease.  - Dr. Janet E. Stout “It's not happiness that brings gratitude, it's gratitude that brings happiness.” - Unknown   Connect with Dr. Janet E. Stout: Phone: 877-775-7284 Email: info@specialpathogenslab.com LinkedIn: company/special-pathogens-laboratory in/janet-e-stout-ph-d-32607612 Website: specialpathogenslab.com Become a Professional Certified Legionella Water Safety & Management Specialist Puzzled by Legionella Webinars Buy Special Pathogens Lab's ​​Puzzled by Legionella Guidebook   Visit our Scaling UP! H2O Legionella Resources Page: Legionella Resources   Links Mentioned:    Bill Pearson Sign up for ASHRAE Standards Actions Seinfeld (American Sitcom) Special Pathogens Lab - Legionella Water Safety & Management Specialist Certification Special Pathogens Lab - Puzzled by Legionella Webinars Submit a Show Idea The Rising Tide Mastermind   Check out all future water events on our Scaling UP! Events Calendar Go to scalinguph2o.com/events to see our 2022 water events calendar   Events Mentioned:  One Water Summit 2022 – September 12 to 15 in Milwaukee, Wisconsin  AWT Business Owners Meeting -  September 20, 2022, in Vancouver, Canada 2022 AWT's Annual Convention and Exposition – September 21 to 24 in Vancouver, Canada  International Desalination Association World Congress – October 9 to 13 in Sydney, Australia    Books Mentioned: Puzzled by Legionella Guidebook by Janet E. Stout The Power of Nice: How to Conquer the Business World With Kindness by Linda Kaplan Thaler and Robin Koval

30 mins or 5mins? Pressing for time? We got your back. This is a 5min recap of our conversation on Ep2 Impact of Small Measures. Linda Kaplan Thaler and Robin Koval argue in their book, The Power of Small: Why Little Things Make all the Difference, that bigger is not always better. In fact, these authors challenge all of us that our smallest actions, words, and gestures often lead to our greatest long-term rewards and outcomes.In this episode 2, we had a conversation about the impact of small measures and how they impacted our lives. How we can adopt Pareto Principle of 80/20. For example, it is not uncommon to see people who appear to be busy all day long but seem to accomplish very little. This is almost always because they are busy working on tasks that are of low value while they are procrastinating on the one or two activities that could make a real difference to their companies and to their careers.When it comes to personal relationships, limiting beliefs can affect everything from culture to overall performance and efficiency. Limiting beliefs can lead us to be passive and to ignore or overlook small measures, small steps. A small change to your routine and habit can improve the way you look at things and well-being and staying healthy.Thank you so much everyone for listening, we would love to hear from you. What is your view on the smallest actions lead to long-term rewards? Have you ever taken such an approach?You can reach us at fandzreality@gmail com.

Linda Kaplan Thaler and Robin Koval argue in their book, The Power of Small: Why Little Things Make all the Difference, that bigger is not always better. In fact, these authors challenge all of us that our smallest actions, words, and gestures often lead to our greatest long-term rewards and outcomes.In this episode 2, we had a conversation about the impact of small measures and how they impacted our lives. How we can adopt Pareto Principle of 80/20. For example, it is not uncommon to see people who appear to be busy all day long but seem to accomplish very little. This is almost always because they are busy working on tasks that are of low value while they are procrastinating on the one or two activities that could make a real difference to their companies and to their careers.When it comes to personal relationships, limiting beliefs can affect everything from culture to overall performance and efficiency. Limiting beliefs can lead us to be passive and to ignore or overlook small measures, small steps. A small change to your routine and habit can improve the way you look at things and well-being and staying healthy. Thank you so much everyone for listening, we would love to hear from you. What is your view on the smallest actions lead to long-term rewards? Have you ever taken such an approach?You can reach us at fandzreality@gmail com.Music:Good Love by Vendredi https://soundcloud.com/vendrediduoCreative Commons — Attribution 3.0 Unported — CC BY 3.0Free Download / Stream: https://bit.ly/3unfdOwMusic promoted by Audio Library https://youtu.be/HVH3GJyejXYSong: Ikson - New Day (Vlog No Copyright Music)Music provided by Vlog No Copyright Music.Video Link: https://youtu.be/cVA-9JHwbFY

Welcome to Difficult Conversations with Dr. Anthony Orsini. Today, my guest is advertising Hall of Famer, Linda Kaplan Thaler, who is responsible for some of the most famous advertising campaigns such as the Aflac duck, the hilarious “Yes, Yes, Yes” commercial for Clairol Herbal Essence, “Kodak Moments,” and the longest running jingle, “I Don’t Wanna Grow Up, I’m a Toys ‘R’ Us Kid.” She has appeared on The Apprentice, Good Morning America, The Today Show, and CNN. Linda has won several awards, including the prestigious Matrix Award, Advertising Woman of the year and was named one of advertising Most Influential Woman in Advertising. She founded the Ad Agency Kaplan Thaler Group and currently, she is a renowned motivational speaker and a bestselling author of several books including Grit to Great and The Power of Nice. Linda tells us about herself, growing up in the Bronx, and a sweet story about her dad that impacted her life forever. She teaches us how being nice actually makes you succeed, and how her agency became the fastest growing agency in the U.S. and one of the Top 10 Nicest Places to Work in advertising. We learn how her little ad agency won the $200 million Wendy’s account, and an incredible story involving a man that was a guard for their building, and how he helped win a big account during a surprise visit from the CEO. Also, Linda tells us yet an amazing story behind the Aflac duck and how that came about, Linda tells us why doing improv is so good for people, and Dr. Orsini tells us how he uses improv in his training as well. We hear a personal story and some difficult conversations she had to endure when she found out she had cancer. We end with Linda giving us communication advice on how to be successful. Host: Dr. Anthony OrsiniGuest:Linda Kaplan ThalerFor More Information:The Orsini WayThe Orsini Way-FacebookThe Orsini Way-LinkedinThe Orsini Way-InstagramThe Orsini Way-TwitterIt’s All In The Delivery: Improving Healthcare Starting With A Single Conversation by Dr. Anthony OrsiniResources Mentioned:Linda Kaplan Thaler WebsiteKaplan Thaler Productions LinkedinLinda Thaler Twitterlindakaplanprod@gmail.comGrit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary by Linda Kaplan Thaler and Robin KovalThe Power of Nice: How to Conquer the Business World With Kindness by Linda Kaplan Thaler and Robin KovalThe Power of Small: Why Little Things Make All the Difference by Linda Kaplan Thaler and Robin Koval

On this week’s episode, Truth Initiative CEO and President Robin Koval explains why our kids tune us out but listen to a total stranger--as long as it’s a fellow teen. Truth has mastered the essential art of peer-to-peer messaging, and that’s why the new #quitwithus social-media campaign is going viral. Learn how you can access important resources like “This is Quitting”, a texting tool written in an authentic teen voice, and a “cool” school curriculum that can inspire your kid to kick the e-cig habit.

Sometimes the biggest things and the biggest ideas are the smallest things. Amy gets into The Power of Small with expert Robin Koval.

Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Where so many companies encourage a dog eat dog mentality, the Kaplan Thaler Group has succeeded through chocolate and flowers. In The Power of Nice: How To Conquer The Business World With Kindness, through their own experiences and the stories of other people and businesses, they demonstrate why, contrary to conventional wisdom, nice people finish first. They are interviewed here by QRCA President Sharon Livingston, Ph.D.

Linda Kaplan-Thaler, co-author with Robin Koval, of Grit to Great: How Perseverance Passion and Pluck Take You From Ordinary to Extraordinary, explains what ‘grit’ is and why is it important to have it.  Today’s greats weren’t born great – Michael Jordan didn’t make his basketball team in high school; Steven Spielberg didn’t get into film school. Passion and tenacity are the reasons they made it big and it’s never too late to reinvent yourself and find your ‘grit.’ Learn more about your ad choices. Visit megaphone.fm/adchoices

Robin Koval heads up TRUTH INITIATIVE and talks about smoking depicted on TV programs.

The news to know for Thursday, March 28th, 2019! Today, we're talking about Boeing's new plan for its planes, and controversy over government funding for the Special Olympics. Plus: a new crackdown on scam robocalls, MLB's Opening Day, and a Easter-inspired coffee. Those stories and many more in less than 10 minutes! Then hang out after the news for Thing to Know Thursday's bonus interview. We're talking all about e-cigarettes with Robin Koval, CEO and President of Truth Initiative and NYT best-selling author.  Award-winning broadcast journalist and former TV news reporter Erica Mandy breaks it all down for you.  You can also go to www.theNewsWorthy.com to see story sources and links in the section titled 'Episodes' or see below...  Today's episode is brought to you by Swap.com. Go tohttps://www.swap.com/newsworthy for free shipping on your first order. Become a NewsWorthy INSIDER! Just click here to sign up: https://www.theNewsWorthy.com/insider             Sources: Boeing Update, Hearing: NYT, AP, CNN, CNBC Special Olympics Cuts?: Politico, ABC News, NYT Brexit Deadline: The Guardian, WSJ, Fox News Facebook Ban: Reuters, Engadget, Facebook, TechCrunch FTC Robocalls: TechCrunch, Engadget, CNET Verizon's Robocalls Tool: CBS News, USA Today MLB Opening Day: CBS Sports, MLB, USA Today Powerball Winner: AP, FOX News Peeps-Flavored Coffee: USA Today, People  

This week on The A-List Podcast, host and DiMassimo Goldstein CCO is joined by industry icon and Advertising Hall of Famer, Linda Kaplan Thaler. Over the course of her illustrious career, Kaplan Thaler created some of the world's most famous advertising campaigns, such as the Aflac duck. She also authored and composed two of the most globally recognized advertising jingles: “I Don't Wanna Grow Up, I'm a Toys ‘R' Us Kid,” and “Kodak Moments.” Kaplan Thaler's impressive resume extends well beyond advertising. She is a nationally acclaimed author with several best-selling books to her name; she has worked on two presidential campaigns; and she has become a familiar face on several television programs. In this interview, Kaplan Thaler talks about leading with kindness, how to write a good jingle, what it was like interviewing Warren Buffet and Jay Leno, and much, much more. Show notes below! Show notes: • [0:00 – 1:59] Intro • [2:00 – 13:30] Growing up in the Bronx, and how Kaplan Thaler first got into singing and writing both music and comedy • [13:31 – 16:38] The famous jingle she wrote for Toys ‘R' Us, and the worldwide reaction it received • [16:39 – 22:19] The secret to writing a good jingle, the story behind “Kodak Moments” and putting humor into advertising • [22:20 – 27:53] The moment she knew Robin Koval would be a perfect business partner, and the importance of leading with kindness • [27:54 – 33:57] Working on presidential campaigns, and the story behind her interviews with both Warren Buffet and Jay Leno • [33:48 – 38:10] Her latest book, Grit to Great, and what “grit” means to her • [38:11 – 42:30] The one big piece of advice she has for young creatives • [42:31 – 43:58] Outro “The A-List” is a podcast produced by DiMassimo Goldstein, an inspiring action agency, recorded at the Gramercy Post, and sponsored by the Adhouse Advertising School, New York's newest, smallest, and hippest ad school. You can subscribe and rate the show on iTunes or listen along on SoundCloud. For updates on upcoming episodes and guests, be sure to like the A-List Podcast on Facebook and follow host Tom Christmann on Twitter.

Just as teen smoking visited record lows, Juul (a startup that's now valued at $15 billion) came out of nowhere to offer adolescents flavored, concentrated vape hits of nicotine. The FDA calls it a public-health crisis. We talked to marketing veteran Robin Koval of Truth Initiative about the tricky new battle to save teens from themselves.

Is the multi-billion dollar e-cigarettes industry doing more harm than good? Manuela Saragosa hears from Jack Waxman of the Students Against Nicotine campaign, who is worried about a new generation of vaping addicts in the US. Health campaigner Robin Koval explains why one brand in particular - Juul - has teenagers hooked. We hear from Dan Thompson, Juul's managing director in the UK. And is regulation about to catch up with the vaping business? Owen Bennett, global tobacco analyst at Jefferies, tells us.Producer: Laurence Knight(Photo: Vaper in an e-cigarette store in California, Credit: Getty Images)

Expert in advertising and media and New York Times best-selling author Robin Koval joins us to share her career of impact, from for-profit in advertising to non-profit in tobacco prevention.

Robin Koval, The Truth Initiative: the Movement that is ending   smoking. Today on the Uprising Pod, Robin joins Scott Goodson to discuss the Truth Initiative, the national public health organization dedicated to achieving a culture where all youth and young adults reject tobacco. A leader in the world of advertising and marketing, and a New York Times best-selling author, Koval joined the organization in 2013. She re-launched its award-winning truth® youth tobacco prevention campaign and refocused its world-class research and activism programs to speak, seek and spread the truth about tobacco. For more ideas on Uprising and movements, cultural movements and movement marketing, follow Uprising!!! on Facebook. We’ll continue to publish brand-new columns on a regular basis. Hey, do us a favor and please give Uprising!!! a review on iTunes. Scott Goodson is the author of best-selling book 'Uprising: how to build a brand and change the world by sparking cultural movements,' available on Amazon.com. Scott has helped create and build some of the world's most iconic brands. He is founder of StrawberryFrog the world's first movement marketing agency.

The head of the Truth Initiative talks with Kruser about "Tobacco Nation."

Linda Kaplan-Thaler shares how you can turn up your GRIT factor to better put in the hard work needed to achieve success.You'll Learn:Why hard work trumps geniusThe GRIT framework for reaching successThe research-based 30-minute rule that gritty winners followAbout LindaAdvertising Hall of Famer Linda Kaplan Thaler is responsible for some of America' s most famous and award-winning advertising campaigns, including the Aflac duck and the hilarious “Yes, Yes, Yes” commercials for Clairol Herbal Essences. She has composed jingles that are among the industry's gold standard, including “I Don't Wanna Grow Up, I'm a Toys ‘ R' Us Kid,” and “Kodak Moments.”Today, Linda is a renowned motivational speaker and is President of Kaplan Thaler Productions. Linda is also a nationally acclaimed author and, together with Robin Koval, their newest bestseller, “GRIT to GREAT,” was ranked one of the top business books for 2015.Items Mentioned in this Show:Share your feedback at AwesomeAtYourJob.com/chatWebsite: www.kaplanthalerproductions.comBook: Grit to Great by Linda Kaplan-Thaler and Robin KovalBook: The Power of Nice by Linda Kaplan-Thaler and Robin KovalBook: The Power of Small by Linda Kaplan-Thaler and Robin KovalBook: When Breath Becomes Air by Paul KalanithiApp: EvernoteView transcript, show notes, and links at https://awesomeatyourjob.com/ep119See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week Cut The Crap Podcast features the management book, 'Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary." In Grit to Great, Linda Kaplan Thaler and Robin Koval tackle a topic that is close to their hearts, one that they feel is the real secret to their own success in their careers--and in the careers of so many people they know and have met. And that is the incredible power of grit, perseverance, perspiration, determination, and sheer stick-to-it-tiveness.  There were 4 Golden Nuggets taken from 'Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary.' ----------- Cut the Crap Podcast Stakeholders SierraSil Health was founded in 2003 to market SierraSil®, a clinically tested and shown, safe and effective mineral supplement. The company is committed to providing exceptional customer service, to being ethical in all relationships, and to supporting all health claims with real science.  Go to http://www.sierrasil.com/ and enter the coupon code CUTTHECRAP for 15% off your order!   Modern Earth Web Design does much more than custom web design! No matter what your business - association - organization may need in terms of improving your online presence, Modern Earth Web Design can help by providing affordable marketing solutions. Go to http://www.ModernEarth.net to book a no obligation online marketing consultation for your business! ----------- Go to CutTheCrapPodcast.com and signup to receive a summary from each episode that will highlight all of the golden nuggets shared in the podcast. ----------- See acast.com/privacy for privacy and opt-out information.

Robin Koval is the CEO and President of the Truth Initiative, the national public health organization dedicated to achieving a culture where all youth and young adults reject tobacco. Today, she encourages women to push through the fear and take a risk in starting over. If you feel like a career change is in order, this episode is for you! You can find show notes and more information by clicking here: http://bit.ly/29T13ja

Do you remember the Herbal Essences commercial where the woman in the shower is going “Yes! Yes!”?  Well, I don’t have the woman in the shower (she’s a model) but I have with me the woman who wrote that ad campaign and made it famous. My guest today is Linda Kaplan Thaler and she is responsible for some of America’s most famous advertising campaigns including the Aflac duck quack and the yes, yes, yes Herbal Essences campaign. She has won 13 Clio awards (which is like the Oscar for advertising) and two were for best original music and lyrics. If you’ve ever heard “I don’t want to grow up, I’m a Toys R Us kid” and Kodak moments that is her. She runs a billion dollar advertising agency in New York City called Publicis Kaplan Thaler. Her latest book Grit to Great (co-written with Robin Koval, who is also the co-founder of the company the Kaplan Thaler Group) is a national best seller that teaches us how to be a better story (other books include The Power of Nice, Bang! Getting Your Message Heard in a Noisy World, and The Power of Small.)  If there was ever somebody who could boil down a brand’s story and tell it in 30 seconds in a way that turns it into a cultural piece of shorthand this is the person who really gets how to do it.  The Grit factor: You don’t have to be born with unbelievable talent. 98% of really great people have, not the It factor, but the Grit factor. Anybody can develop grit; you don’t have to be born with it. That is what the book Grit to Great is about.  Most important factor: Linda and Robin couldn’t figure out why they were so successful and winning almost everything they were pitching. They knew it wasn’t because they were geniuses. Then they realized when they started doing post interviews with clients such as Wendy’s or Proctor and Gamble and would ask “why did you award this to us?” they would always get the same answer which was “Your work was great, everybody else’s work was great too but we didn’t think anybody could work harder than you did.”   Famous examples: They started looking at famous people who have done extraordinary things but were completely ordinary growing up. Colin Powell was a C- student in college until he discovered the ROTC and decided he wanted to devote his life to service in our country.  Steven Spielberg was rejected from film school three times. Michael Jordan couldn’t even make his high school varsity basketball team. Walt Disney got fired from his first job because he lacked imagination. What did these people have? They weren’t brilliant, they weren’t particularly talented, they had the Grit factor.  G.R.I.T:  Guts, Resilience, Initiative, Tenacity Your 90 year old self:  Jeff Bezos of Amazon tells a great story about how everybody told him he should stay at his comfortable Wall Street job instead of starting amazon.com. He had a conversation with his 90 year old self who said “Of course you’ve got to do this. Do you want to turn out being this age and never even tried something that you really really want to do? “Have a conversation with your 90 year old self (in the privacy of your own home of course) and you will know exactly what you should be doing.  Advice that took Linda out of the baby pool and into the ocean: Every time you do something for somebody you are throwing out a positive imprint or a seed. That seed will blossom and grow in ways you can’t even imagine. Do not expect anything when you do something nice for somebody. In some way, shape or form the universe is going to pay you back and it’s going to be unbelievable.  Grit Quiz: On Linda’s website grittogreat.com you can take the Grit Quiz to access your Grit level and to see where you have potential to develop it even more.  Grit to Great: You can buy the book on grittogreat.com or on Amazon or anywhere else there are books. An audio version is also available.  Linda is on twitter @lindathaler2 and Facebook as Linda K Thaler. Share with Linda a habit you’ve developed that’s moving you forward towards your goals. She often posts people’s stories of where their Grit took them. Or if you have any tips to share they send them out almost daily.  I love hearing from you. I’m @lifewithgeeta on Twitter. If you want a peek into my personal life follow me on Instagram where my handle is Baby Got Booked. You can reach out to me via email or via my website contact form at geetanadkarni.com Write headlines no journalist can resist, with the 58-headline template pack

This week, we talk with Linda Kaplan Thaler in New York, NY. Linda is responsible for some of America's most famous advertising campaigns in the industry, including the Aflac duck, and the daring "Yes, Yes, Yes" campaign for Herbal Essences. Much of her work has become part of America's pop-culture landscape and she has composed renowned jingles such as, "I'm a Toys 'R' Us Kid," and "Kodak Moments." Linda is the Chairman of Publicis New York with a client roster that includes: P and G, Citi, L'Oreal, Pfizer, and Wendy's. Linda's talents have earned her the prestigious Matrix Award, the Muse Award, Advertising Woman of the Year Award, and she was named one of Advertising Age's "Most Influential Women in Advertising." Most recently, Linda was inducted into the 2015 Advertising Hall of Fame. Along with Robin Koval, she co-authored the national bestselling book "Grit to Great: How Perseverance Passion and Pluck Take You From Ordinary to Extraordinary." On today's episode, Linda shares what it is that makes the most successful people great, why boredom is important, and the truth about happiness. Listen and learn more! If you've enjoyed the program today, be sure to subscribe to the Copeland Coaching Podcast on iTunes or Stitcher to ensure you never miss an episode. To learn more about Linda and her book, visit her website at grittogreat.com.

Linda Kaplan Thaler and Robin Koval, co-founders of ad giant (Publicis) Kaplan Thaler, talk about the state of advertising and their national bestseller GRIT to Great. Available on NPR One, iTunes, Stitcher and SoundCloud.

Episode 065: Linda Kaplan Thaler – GRIT = Guts, Resilience, Initiative, & Tenacity Linda Kaplan Thaler is an incredibly interesting person.  She truly understands the importance of an intense focus on continuous improvement.  Linda and her team have some massive achievements from a Marketing perspective as well as the work Linda has down as a bestselling author and keynote speaker. We are extremely fortunate to have Linda share her knowledge with us, the loyal listeners of The Learning Leader Show.  Linda Kaplan Thaler is the CEO of Publicis New York and a bestselling author. She has written and composed advertising jingles such as: “I Don’t Wanna Grow Up, I’m a Toys ‘R’ Us Kid” (Toys "R" Us); “Kodak Moments” (Eastman Kodak) and “The Heart of Communication” (Bell Atlantic). She is responsible for the “Yes, Yes, Yes” Herbal Essences campaign, and her agency created the well-known Aflac duck advertising.  Her most recent book (she wrote along with Robin Koval is titled, “Grit To Great” How perseverance passion, and pluck take you from ordinary to extraordinary.” Episode 065: Linda Kaplan Thaler – GRIT = Guts, Resilience, Initiative, & Tenacity Subscribe on iTunes  or Stitcher Radio The Learning Leader Show “I never dreamed about success.  I worked for it.” – Estee Lauder Some Questions I Ask: What are the common characteristics of high achievers? What are your thoughts on David McCullough’s famous commencement speech titled, “You’re nothing special” Why should we retire the word retirement? How can someone use their “grit for good?” Why do you coach people to “ditch the dream?” How can a leader build up GRIT in their organization?  What specific steps need to be taken in order to do that? What does being a learning leader mean to you? In This Episode, You Will Learn: GRIT = Guts, Resilience, Initiative, & Tenacity  “Playing Up” and the power of playing against great competition The importance of being over prepared How Linda helped Aflac become so well known The definition of happiness The detailed process showing how Linda’s small agency (at the time) earned the over $200m Wendy’s account (incredible story) The story behind James Patterson waking up extremely early every morning to write for 21 years straight GRIT builders that we can all implement – Exercises and action tips “It is amazing what you can accomplish if you do not care who gets the credit.” – Harry Truman Continue Learning: Read more about Linda: Linda Kaplan Thaler Read: GRIT TO GREAT Read: The Power Of Nice Follow Linda on Twitter: @lindathaler2 You may also like these episodes: Episode 001: How To Become A Master Connector With Jayson Gaignard From MasterMind Talks Episode 034: Jimmy Hatch – Shot While Searching For Bowe Bergdahl And Sky Diving With Gabby Giffords Episode 004: How Todd Wagner (and Mark Cuban) Sold Broadcast.com To Yahoo! For $5.7 Billion Episode 010: Shane Snow – How To Accelerate Success Using Smart Cuts Did you enjoy the podcast? This was a jam packed episode full of great content.  Linda Kaplan Thaler is leader who is constantly learning in order to help us all live a better life. Who do you know that needs to hear this?  Send them to The Learning Leader Show! Episode edited by the great J Scott Donnell  Bio Linda Kaplan Thaler (is the CEO of Publicis New York and a bestselling author. She has written and composed advertising jingles such as: “I Don’t Wanna Grow Up, I’m a Toys ‘R’ Us Kid” (Toys "R" Us); “Kodak Moments” (Eastman Kodak) and “The Heart of Communication” (Bell Atlantic). She is responsible for the “Yes, Yes, Yes” Herbal Essences campaign, and her agency created the well-known Aflac duck advertising.  Her most recent book (she wrote along with Robin Koval is titled, “Grit To Great” How perseverance passion, and pluck take you from ordinary to extraordinary.”

Linda Kaplan Thaler is an advertising luminary and author who is also the cofounder of the Kaplan Thaler Group and chairman of Publicis New York. She has created many iconic advertising campaigns such as Kodak Moments and the Aflac duck. She is a native New Yorker who has co-authored three bestselling books: Bang!: Getting Your Message Heard in a Noisy World, The Power of Nice, and The Power of Small. Her newest book is called Grit to Great, which she also co-authored with her business partner Robin Koval. The book takes readers back to the old-fashioned concept of it taking grit to make you successful, rather than relying on your talent, luck, or ability. Linda joins Charlie on the show to talk about that and much more.   Key Takeaways: 02:02 – How Linda met Robin Koval. 03:57 – The idea of having grit and getting the idea to write a book about it. 07:42 – Grit never expires and the idea of retirement. 12:34 – The “lure” of retirement and how retirement should really be doing a job that you love. 16:26 – The self-esteem movement. 20:06 – Grit can be found in anybody no matter the age. 22:58 – Learn to accept failure. 25:32 – “Comfort addiction” and how we are a culture that doesn’t know how to be bored. 28:50 – Which grit builder practice Linda feels is the hardest for her at this stage in her life. 32:02 – The power of habit. 38:50 – The most unanticipated challenge Linda is currently facing. 40:12 – Everybody can get to where they want to go. Grit is the formula that gets you there.     Mentioned in This Episode: Kaplan Thaler Group Publicis New York Bang!: Getting Your Message Heard in a Noisy World The Power of Nice The Power of Small Robin Koval Grit to Great Michael Bloomberg Colin Powell Steven Spielberg Michael Jordan Jack Ma, Alibaba Sherry Lansing, Paramount Pictures James Henry, In a Fisherman’s Language James Dyson Neil Postman, We’re Amusing Ourselves to Death Todd Kashdan and Robert Biswas-Diener, The Upside of Your Dark Side Paula Radcliffe James Patterson Stephen King  

Robin Koval co-author Grit to Great shares her views and insights on leadership.