Podcast appearances and mentions of John Horn

Thinking about trying Google Ads to get your product in front of more customers—but not sure where to start, how much it'll cost, or if it's even worth it?This week, I sits down with digital marketing expert John Horn, Managing Partner of StubGroup, to give you a clear, honest, and practical look at Google Ads for product-based businesses.Whether you've never run an ad before, or you've dabbled but felt a bit lost, this is a must-listen.USEFUL RESOURCESStubGroup WebsitedrpboLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/support Amazon Made Easy – Join AnytimeAmazon Made Easy is now open for enrolment – and the best part? You can join at any time. Whether you're just starting out or ready to scale your Amazon business, you'll get instant access to expert guidance, practical resources, and ongoing support to help you grow with confidence.https://vickiweinberg.com/membership/Mentioned in this episode:Amazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today! membershipSupport this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

This week, Jake and Bob are joined by Fr. John Horn, co-founder of the Institute for Priestly Formation (IPF). Fr. Horn shares details behind how IPF was founded, the significance of St. Ignatius' spiritual exercises in priestly formation, and the beauty of how formation has evolved within the Church. They also discuss the Sacrament of Reconciliation, the importance of addressing the roots of sin, and the heart-level transformation that occurs when we bring our fears to the Lord.    Key Points: The Institute for Priesthood Formation was founded to address the need for spiritual formation Confession can become more than just a repetitive listing of sins It is important to examine our hearts before we go to Confession Finding the roots of our sin and bringing them to God in Confession can lead us to greater intimacy with Him Confession can unlock our true selves and thus transform communities   Resources: The #1 resource is attending an annual silent directed retreat Institute for Priestly Formation Website Amoris Christi Institute  Amoris Christi Institute - Trifold on Confession (downloadable PDF) Healing the Whole Person Virtual Retreat (August 4-8th, 2025)   Connect with Restore the Glory:  Instagram: @restoretheglorypodcast  Twitter: @RestoreGloryPod Facebook: Restore the Glory Podcast   Never miss out on an episode by hitting the subscribe button right now! Help other people find the show and grow in holiness by sharing this podcast with them individually or on your social media. Thanks!

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast TodayHave Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“What challenges you today makes you strong and better tomorrow.” -John HornExclusive Insights from This Week's EpisodesIn this explosive episode, digital advertising expert John Horn reveals the hidden flaws tanking most campaigns and what to do instead. As the CEO of Stub Group and a top-tier Google Ads partner, John pulls back the curtain on paid media and shows you why even smart entrepreneurs are wasting money without realizing it.00:02:00 — John's origin story and the founding of Stub Group00:05:00 — Why most businesses struggle with paid digital ads00:09:00 — Why Google isn't going away—but how it's changing fast00:11:15 — How to reverse-engineer AI search results to dominate00:13:00 — The danger of chasing buzzwords like "AI" without strategy00:18:30 — Raw, authentic video vs. high-end production—what converts00:27:00 — What to look for in a digital agency (and red flags to run from)00:30:15 — The truth about ad KPIs—and the only metrics that really matter00:35:00 — The hidden risk of building your business on a rented platform3Click here for full show notes, transcript, and resources:https://podcast.deepwealth.com/446Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do AUnlock Your Lucrative Exit and Secure Your Legacy

Welcome to another episode of The Proven Entrepreneur Show, where we dive deep into the stories behind today's most successful business leaders. In this episode, host Don Williams sits down with John Horn, the CEO of Stub Group — a digital marketing agency that has helped over 2,000 businesses grow through smart, ROI-driven advertising.John's journey is anything but ordinary. From working in a warehouse at age 10 to becoming the first employee at his brother's startup, John has played a pivotal role in scaling Stub Group into a powerhouse agency managing hundreds of millions in ad spend. His story is one of grit, strategy, and relentless focus on results.In this episode, you'll hear:How Stub Group grew from a bootstrapped startup to a 30-person teamThe biggest mistake brands make with paid ads — and how to avoid itWhat it means to land in “Google Ad Jail” and how John's team helps clients get outWhy hiring the right people early is critical to long-term successHow diversification helped Stub Group survive the COVID-19 crashA behind-the-scenes look at ad campaigns so effective, they were shut down by platformsJohn also shares his thoughts on the future of digital marketing, the importance of tracking ROI, and why best practices from platforms like Google and Meta aren't always in your best interest.Whether you're an entrepreneur, marketer, or business owner looking to scale, this episode is packed with actionable insights and hard-earned wisdom.Key Entities Mentioned in this episode:John Horn (Guest):  CEO of Stub GroupDon Williams: HostStub Group: Advertising AgencyThe Proven Entrepreneur Show: Podcast Channel

Let's talk Google Ads—specifically for local businesses and storefronts that are wondering if paid traffic is worth the investment (or just a money pit). I'm joined by John Horn, CEO of Stub Group, who's the go-to guy when entrepreneurs are tired of guessing whether their ad dollars are doing anything.John's run more than 15,000 ad campaigns and helped generate over $400 million in client revenue, so when he says, “$10 isn't going to move the needle,” you know he means it.In this episode, we unpack:Why Google Ads are tricky to track for brick-and-mortar businessesWhat budget you actually need to make Google Ads work (spoiler: it's not $200/month)What to do before running any Google campaignThe one free tool you probably haven't optimized (but should!)How to build trust and increase your walk-in traffic with your Google Business ProfileHow to connect online clicks to real-life foot trafficHow often you should post on your profile (and yes, you can just repurpose your Instagram)Whether you're already dabbling in ads or wondering where the heck to start, this episode is your no-fluff primer for making Google work for you, not drain your bank account.>>CONNECT WITH JOHN

Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success (MIT Press, 2023) offers a roadmap to help leaders predict, understand, and react to their competitors' moves. It is a valuable tool to help companies stay ahead of their competitors when the competition is intensifying. To make the right choice when a competitor is working hard to prevent it is difficult. This book demystifies the process. For organizations developing systematic tools to effectively predict competitor behavior, this book provides a powerful, fact-based approach to building insight into A must-read for anyone seeking to better understand their competitors. This book shares proven methods for thinking like the competition and understand why they act the way they do. The keys are cognitive empathy and an approach that focuses on why competitors behave as they do. The book presents a systematic approach to competitive intelligence that starts with frameworks that get inside a competitor's mindset, predict their reactions and assess their actions. The book stresses the importance of collecting forward-looking, predictive data; explains how to use war games, Black Hat exercises, mock negotiations, and premortems to build competitive insight; and makes the case for creating a dedicated competitive insight function within the organization. Reading this book will enable you to anticipate how competitors will react to moves you make. It ingeniously applies lessons from archaeologists, paleontologists, NICU nurses, and homicide detectives to better gather and analyze information when it is not possible to ask direct questions; Alfred Marcus, Edson Spencer Professor of Strategy and Technology University of Minnesota Carlson School of Management. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/economics

Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success (MIT Press, 2023) offers a roadmap to help leaders predict, understand, and react to their competitors' moves. It is a valuable tool to help companies stay ahead of their competitors when the competition is intensifying. To make the right choice when a competitor is working hard to prevent it is difficult. This book demystifies the process. For organizations developing systematic tools to effectively predict competitor behavior, this book provides a powerful, fact-based approach to building insight into A must-read for anyone seeking to better understand their competitors. This book shares proven methods for thinking like the competition and understand why they act the way they do. The keys are cognitive empathy and an approach that focuses on why competitors behave as they do. The book presents a systematic approach to competitive intelligence that starts with frameworks that get inside a competitor's mindset, predict their reactions and assess their actions. The book stresses the importance of collecting forward-looking, predictive data; explains how to use war games, Black Hat exercises, mock negotiations, and premortems to build competitive insight; and makes the case for creating a dedicated competitive insight function within the organization. Reading this book will enable you to anticipate how competitors will react to moves you make. It ingeniously applies lessons from archaeologists, paleontologists, NICU nurses, and homicide detectives to better gather and analyze information when it is not possible to ask direct questions; Alfred Marcus, Edson Spencer Professor of Strategy and Technology University of Minnesota Carlson School of Management. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/new-books-network

Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success (MIT Press, 2023) offers a roadmap to help leaders predict, understand, and react to their competitors' moves. It is a valuable tool to help companies stay ahead of their competitors when the competition is intensifying. To make the right choice when a competitor is working hard to prevent it is difficult. This book demystifies the process. For organizations developing systematic tools to effectively predict competitor behavior, this book provides a powerful, fact-based approach to building insight into A must-read for anyone seeking to better understand their competitors. This book shares proven methods for thinking like the competition and understand why they act the way they do. The keys are cognitive empathy and an approach that focuses on why competitors behave as they do. The book presents a systematic approach to competitive intelligence that starts with frameworks that get inside a competitor's mindset, predict their reactions and assess their actions. The book stresses the importance of collecting forward-looking, predictive data; explains how to use war games, Black Hat exercises, mock negotiations, and premortems to build competitive insight; and makes the case for creating a dedicated competitive insight function within the organization. Reading this book will enable you to anticipate how competitors will react to moves you make. It ingeniously applies lessons from archaeologists, paleontologists, NICU nurses, and homicide detectives to better gather and analyze information when it is not possible to ask direct questions; Alfred Marcus, Edson Spencer Professor of Strategy and Technology University of Minnesota Carlson School of Management. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/systems-and-cybernetics

Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success (MIT Press, 2023) offers a roadmap to help leaders predict, understand, and react to their competitors' moves. It is a valuable tool to help companies stay ahead of their competitors when the competition is intensifying. To make the right choice when a competitor is working hard to prevent it is difficult. This book demystifies the process. For organizations developing systematic tools to effectively predict competitor behavior, this book provides a powerful, fact-based approach to building insight into A must-read for anyone seeking to better understand their competitors. This book shares proven methods for thinking like the competition and understand why they act the way they do. The keys are cognitive empathy and an approach that focuses on why competitors behave as they do. The book presents a systematic approach to competitive intelligence that starts with frameworks that get inside a competitor's mindset, predict their reactions and assess their actions. The book stresses the importance of collecting forward-looking, predictive data; explains how to use war games, Black Hat exercises, mock negotiations, and premortems to build competitive insight; and makes the case for creating a dedicated competitive insight function within the organization. Reading this book will enable you to anticipate how competitors will react to moves you make. It ingeniously applies lessons from archaeologists, paleontologists, NICU nurses, and homicide detectives to better gather and analyze information when it is not possible to ask direct questions; Alfred Marcus, Edson Spencer Professor of Strategy and Technology University of Minnesota Carlson School of Management. Learn more about your ad choices. Visit megaphone.fm/adchoices

Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success (MIT Press, 2023) offers a roadmap to help leaders predict, understand, and react to their competitors' moves. It is a valuable tool to help companies stay ahead of their competitors when the competition is intensifying. To make the right choice when a competitor is working hard to prevent it is difficult. This book demystifies the process. For organizations developing systematic tools to effectively predict competitor behavior, this book provides a powerful, fact-based approach to building insight into A must-read for anyone seeking to better understand their competitors. This book shares proven methods for thinking like the competition and understand why they act the way they do. The keys are cognitive empathy and an approach that focuses on why competitors behave as they do. The book presents a systematic approach to competitive intelligence that starts with frameworks that get inside a competitor's mindset, predict their reactions and assess their actions. The book stresses the importance of collecting forward-looking, predictive data; explains how to use war games, Black Hat exercises, mock negotiations, and premortems to build competitive insight; and makes the case for creating a dedicated competitive insight function within the organization. Reading this book will enable you to anticipate how competitors will react to moves you make. It ingeniously applies lessons from archaeologists, paleontologists, NICU nurses, and homicide detectives to better gather and analyze information when it is not possible to ask direct questions; Alfred Marcus, Edson Spencer Professor of Strategy and Technology University of Minnesota Carlson School of Management. Learn more about your ad choices. Visit megaphone.fm/adchoices

Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success (MIT Press, 2023) offers a roadmap to help leaders predict, understand, and react to their competitors' moves. It is a valuable tool to help companies stay ahead of their competitors when the competition is intensifying. To make the right choice when a competitor is working hard to prevent it is difficult. This book demystifies the process. For organizations developing systematic tools to effectively predict competitor behavior, this book provides a powerful, fact-based approach to building insight into A must-read for anyone seeking to better understand their competitors. This book shares proven methods for thinking like the competition and understand why they act the way they do. The keys are cognitive empathy and an approach that focuses on why competitors behave as they do. The book presents a systematic approach to competitive intelligence that starts with frameworks that get inside a competitor's mindset, predict their reactions and assess their actions. The book stresses the importance of collecting forward-looking, predictive data; explains how to use war games, Black Hat exercises, mock negotiations, and premortems to build competitive insight; and makes the case for creating a dedicated competitive insight function within the organization. Reading this book will enable you to anticipate how competitors will react to moves you make. It ingeniously applies lessons from archaeologists, paleontologists, NICU nurses, and homicide detectives to better gather and analyze information when it is not possible to ask direct questions; Alfred Marcus, Edson Spencer Professor of Strategy and Technology University of Minnesota Carlson School of Management. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/technology

In Episode 205 of The Shades of Entrepreneurship™, Gabriel Flores interviews John Horn, CEO of StubGroup, a digital marketing agency built around strategy-first advertising. John shares how he helped build the company from the ground up, why understanding a client's business context is crucial, and how Stub Group helps companies overcome ad account suspensions and scale smarter.Support the showSubscribe at theshadesofe.com

On this episode of Mastering E-Commerce Marketing, host Eitan Koter sits down with John Horn, the CEO of StubGroup, a top 1% Google Partner agency known for helping brands turn struggling ad accounts into high-performing machines. John brings a direct, practical approach to paid media, focusing on what actually works and how to stop wasting budget.They cover why so many campaigns miss the mark early on, how to set up success before launching, and why measuring the right things matters more than ever. John also explains how PPC can be used to test product-market fit, how to catch tracking issues before they cost you, and where automation helps versus where it hurts.This is a helpful conversation for anyone who wants more from their ad spend and fewer headaches along the way.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn: https://www.linkedin.com/in/eitankoter/ Vimmi LinkedIn: https://il.linkedin.com/company/vimmi YouTube: https://www.youtube.com/@VimmiCommunications Guest: John Horn, CEO & Managing Partner at StubGroupJohn's LinkedIn: https://www.linkedin.com/in/johnjhorn1StubGroup: https://stubgroup.com/Takeaways:Integrity is crucial in agency-client relationships.Businesses often enter PPC with unrealistic expectations.Defining success metrics is essential for PPC campaigns.Tailoring strategies based on business stage is key.Conversion rate is a primary metric for success.Analyzing existing campaigns helps identify issues.PPC can be used for quick market research.Iterate campaigns based on data...

Episode Title: Building Through Adversity — John Horn on Leadership, Google Ads, and Learning to “Count It All Joy”Episode Description:In this episode of Braving Business, we sit down with John Horn, CEO of StubGroup, a top-tier Google Premier Partner agency that manages digital ad campaigns for clients around the globe. But John isn't your typical tech CEO—he didn't start in Silicon Valley, and he didn't have a blueprint. He built his leadership style in real time, often the hard way, with a deep belief in values-first decision-making, transparency, and good old-fashioned grit.John was StubGroup's first employee, eventually becoming its CEO just months before the pandemic hit. What followed? A massive drop in client ad spend, an existential business threat, and a defining leadership moment. Instead of hiding behind closed doors, John chose candor and connection, rallying his team through open-book leadership and a whole lot of pacing around his office.In this conversation, John shares:How growing up with a mix of blue-collar and corporate jobs shaped his leadership instinctsWhat really happened behind the scenes when StubGroup's revenue collapsed during COVIDHis biggest lessons from hiring—and firingWhy transparent leadership builds long-term trust, even when the news isn't goodWhat it takes to teach digital ads to 100,000+ students and rack up millions of YouTube viewsHow his faith informs his worldview and his favorite phrase: “Count it all joy”Whether you're a founder figuring things out, a leader trying to balance growth with integrity, or just someone wondering how the heck Google Ads actually work, John delivers practical wisdom with a down-to-earth tone and a few laughs along the way.Key Takeaways:Transparency builds trust faster than perfection ever couldThe most resilient teams are led by people willing to be human first, boss secondYou don't need a flashy background to be an effective, values-driven leader in techConnect with John Horn:Website: StubGroup.comYouTube: StubGroup's ChannelLinkedIn: John HornContact Us: Visit www.bravingbusiness.com for more information, episodes, and updates.John's story is a powerful reminder that leadership isn't about having all the answers—it's about showing up, owning the hard stuff, and pacing through it anyway. Tune in to hear how one scrappy Google Ads guy became a trusted CEO, teacher, and advocate for resilient business done right.

John Horn, co-founder of Stub Group, has spent over a decade helping businesses successfully navigate the complex world of digital advertising. From his early days building the agency from scratch to becoming a trusted expert in Google Ads compliance, Horn has consistently focused on protecting and empowering small and medium-sized businesses. His personal motto, “guard from harm,” reflects his commitment to guiding clients through the evolving digital landscape with integrity and precision. Horn's insights span critical areas such as the impact of artificial intelligence on search behavior, the importance of first-party data in a post-cookie world, and the often-overlooked potential of video SEO. He emphasizes that while automation and AI tools are reshaping the industry, human expertise remains essential for ensuring reliable performance and strategic direction. His approach is rooted in real-world outcomes—like helping businesses recover from Google account suspensions and avoid costly advertising pitfalls. For those looking to better understand digital advertising, Google compliance, or simply improve their marketing results, Stub Group offers a collection of free resources to get started. These tools are designed to help businesses at any stage make smarter, more compliant ad decisions. You can explore them at Stub Group website and take the first step toward more effective, risk-free advertising. We're happy you're here! Like the pod? Visit our website! Start your trial on Simplified. Schedule a consult, get on the mailing list, and learn more about my favorite tools and programs via https://www.yourbrandamplified.com

John Horn, Professor of Practice in Economics at Washington University Olin Business School joins Megan Lynch talking about the new tariffs and what it means in the short and long term. (Photo credit - gguy44/iStock / Getty Images Plus)

Tariffs, subsidies, and free markets—oh my! We dive headfirst into the complex world of tariffs and their impact on our daily lives. John Horn, an economics professor from Washington University, helps peel back the layers on what tariffs really are and how they work. John breaks down the nitty-gritty details, explaining how these tariffs can ripple through the economy, affecting everything from consumer prices to local job markets. We touch on the ups and downs of tariffs—like how they can protect budding industries but also risk igniting trade wars that leave everyone scrambling for cover. John makes it clear that while tariffs might seem like a good idea on paper, they can lead to unintended consequences that could leave American consumers holding the bag. Switching gears, we tackle the broader implications of tariffs on a global scale, diving into the historical context and current events. John shares insights on how tariffs have shaped the industrial landscape of the U.S., and how they might impact our future. Are we ready to return to manufacturing glory days, or are we chasing a mirage? [00:00] Introduction to Tariffs and Free Markets[00:26] Meet the Hosts and Sponsor[01:12] Return to Civility: Elevator Etiquette[02:06] Introducing John Horn: Expert on Tariffs[04:12] Understanding Tariffs: Basics and Implications[09:20] Macro Benefits and Drawbacks of Tariffs[12:25] Historical Use of Tariffs in the US[18:12] Global Economy and Tariffs[24:37] Trade and Economic Growth[28:05] Political Decisions in Economics[30:15] Introduction to War Games[32:03] Business War Games Explained[35:22] Uncertainty in Trade Objectives[40:32] Historical Context of Tariffs[42:23] Debating the Effectiveness of Tariffs[48:11] Reagan's Perspective on Free Trade[53:21] Concluding Thoughts and ReflectionsTakeaways: Tariffs are essentially a tax on imported goods, impacting consumers differently based on their choices. Understanding tariffs is crucial as they can significantly affect both local industries and global trade dynamics. The macroeconomic effects of tariffs can lead to higher prices, which might hurt consumers while attempting to protect domestic industries. Free trade is often viewed as beneficial, but tariffs can lead to trade wars that disrupt economic stability. The discussion around tariffs raises questions about their long-term benefits versus the immediate protection they may offer to certain industries. John Horn emphasizes the importance of clarity in trade objectives to avoid confusion and unintended consequences in economic policies. Home | John Horn | Washington University in St. LouisEcon on the Go | John Horn | Washington University in St. LouisFrom Professor John Horn: A book to help business leaders think like their competitors | WashU Olin Business SchoolJohn Horn - LinkedinThis is Season 8! For more episodes, go to stlintune.com#tariffs #freemarkets #macroeconomics #microeconomics #protectionism #subsidies

I can't contain my excitement for next week's special guest! We're bringing back in a Google Ads guru with years of expertise. Get ready to discover game-changing tips that will skyrocketyour marketing success!

Facts about Google Ads to help determine if they are right for me and right for my business. Have you questioned whether or not Google ads are for you and your business? Would running Google Ads help you attract more soulmate clients? Are they even in the wheelhouse in terms of your financial resources? Let's explore some facts about Google Ads to help you decide what is best for your business. Understanding the Basics of Google Ads With Google Ads, businesses can potentially increase visibility by appearing at the top of search results, marked as sponsored content. Google Ads are not the savior to rescue your business and connect you with your soulmate clients. However, they can be really useful when you have a strategic approach to ensure it's cost-effective and truly beneficial for your business. Determining if Google Ads are for you You must outline your business goals, budget, and expected return on investment to determine if Google Ads could work for you. Evaluate Your Numbers: Before diving into Google Ads, you must clearly understand what new customers are worth and their lifetime value. Figure out your expected revenue and what your profit margin is. This information will guide you in determining how much you can spend to acquire new customers. Research the Market: Look into the average cost per click in your industry and the competitive landscape. Take a look at your funnel and what you are asking people to do. Are you leading them directly to your website and making an offer? Are you leading them to your website and a free download that lands them on your email list? Adding to the list of facts about Google Ads is that you will be more successful with a better funnel in place. Test and Analyze: If the numbers make sense, you want to start testing strategically, ideally with your low-hanging fruit or best-selling offers. Start small and track what is working and what is not. Optimize your ad spending as you discover what works best. Aligning Google Ads with Your SEO Strategy Another fact about how Google Ads is that they integrate with your existing marketing and SEO efforts. While SEO and Google Ads operate independently from an algorithmic perspective, having a well-optimized website can enhance the effectiveness of your ads. A healthy website that loads quickly and is easy to navigate will improve your conversion rates. About John Horn John Horn is the Before You Invest, You Need These Facts About Google Ads a digital marketing agency. John leads and equips the StubGroup team to provide best-in-class service to so that their clients can find clients online. Website for StubGroup Additional Resources 5 Crucial Strategies eBook Landing pages - https://therobyngraham.com/write-a-sales-page/ Facebook/Meta Ads - https://therobyngraham.com/facebook-and-instagram-ads/ SEO - https://therobyngraham.com/seo-vs-social-media-marketing/ Sales - https://therobyngraham.com/master-sales/ Access Full Show Notes and All Links  

John Horn is the CEO of StubGroup, a digital advertising agency specializing in expert PPC management for businesses of all sizes. Since joining the company as employee number one, John has helped StubGroup grow into a leading boutique agency, managing over 15,000 campaigns and generating more than 3 million leads and $400 million in revenue for clients.

Google Ads—it's a game-changer for retailers and eCommerce brands. But what happens when your ad account gets shut down without warning? No explanation. No help. Just gone... In this episode, I sit down with Google Ads expert John Horn, CEO of StubGroup, to uncover why ad accounts are getting flagged, suspended, and even banned—and what you can do to protect yourself. What you'll learn:  ✔️ The most common (and unexpected) reasons ad accounts get shut down  ✔️ Why even legitimate retailers get flagged as “suspicious”  ✔️ Step-by-step instructions to recover a suspended Google Ads account  ✔️ The key things you MUST do to avoid getting shut down If you rely on Google Ads to drive sales (or even ig you don't right now, but are planning too!), you need to hear this before it's too late.   --------------------- Introduction and Overview of the Podcast 0:01 John Horn's Background and Stub Group 2:13 Reasons for Google Ads Account Shutdowns 3:23 Challenges of the Appeals Process 6:10 Common Policy Violations and Compliance Tips 8:20 Handling Trademark and Reseller Issues 18:22 Strategies for Successful Appeals 21:48 Final Thoughts and Contact Information 27:26   ------------------- Full article: https://salenaknight.com/the-google-ads-nightmare-you-might-not-see-coming-john-horn/

I'm thrilled for next week's special guest!  We'll be welcoming a Google Ads expert with years of experience. Get ready to learn valuable tips that can elevate your marketing game!

John Horn, Professor of Practice in Economics at Wash U's Olin Business School, joins Chris and Amy to break down tariffs and their impact. They discuss what tariffs are, who pays them, and how they affect American businesses, consumers, and international relations. John explains the short- and long-term effects, including inflation and reduced trade, and explores concerns over increased cronyism in Washington.

In Hour 3, John Horn breaks down the world of tariffs—what they are, who pays them, and their potential economic impacts. They discuss the ripple effect on US relationships with allies and adversaries like China, and the risk of increased lobbying and cronyism in Washington. CHris and Amy also covers the new sports betting law in Missouri and the growing concerns over gambling addiction, particularly among teenagers. Plus, they delve into the ongoing legal battle between Missouri Governor Parson and St. Louis County Executive Sam Page over the county prosecutor appointment.

In Hour 1, St. Louis mayoral candidate Michael Butler joins Chris and Amy to discuss his campaign, the $294 million Rams settlement, and his vision for improving city services, tackling crime, and strengthening public schools. They also analyze polling for Tishaura Jones and Cara Spencer and discuss the potential state takeover of the St. Louis Police Department. In Hour 2, Bernie Miklasz and George Mahe join to talk about Valentine's Day dining options, the Kyrie Irving trade to the Lakers, and the latest on Cardinals spring training. They also debate the NFL's potential 18-game schedule and preview concerts by Willie Nelson and Bob Dylan. Hour 3 sees John Horn dive into tariffs, their economic impacts, and how they affect US trade relations. They also discuss sports betting in Missouri and the ongoing legal battle over the St. Louis County prosecutor appointment.

Are you ready to supercharge your B2B marketing strategy? Join Google Ads expert John Horn as he shares actionable strategies to drive more leads, boost sales, and maximize revenue. Whether you're new to Google Ads or looking to refine your existing campaigns, this episode offers insider tips on targeting the right audience, optimizing for maximum […] The post Boost Leads, Sales, and Revenue with Google Ads, With John Horn first appeared on Business Creators Radio Show with Adam Hommey.

Why you should listenLearn how Google Ads work specifically for tech and consulting businesses, including different types of campaigns and their effectiveness.Discover why Google remains a dominant player in digital advertising and how to leverage its strengths even in a competitive landscape.Gain insights into the power of retargeting ads and how to create effective campaigns that resonate with your audience.Are you struggling to generate leads beyond referrals and partnerships? In this episode, we tackle this common challenge with expert insights from John Horn, CEO of the StubGroup. With over 11 years of experience in digital marketing, John reveals how Google Ads can be a game-changer for tech consultants and businesses seeking to attract more clients. He discusses the mechanics of Google Ads, the platform's enduring relevance despite emerging AI competitors, and effective strategies for retargeting ads to engage potential customers who have already shown interest in your services.About John HornJohn Horn is the CEO of StubGroup, a digital advertising agency and a premier Google ad agency. Subgroup has helped over 2000 clients, across 15k campaigns, with their paid ads and suspension issues. They have generated over half a billion dollars in revenue for their clients across many different verticals including ecommerce, lead generation, B2B, B2C, local services, and more.John has also taught digital advertising to over 100,000 students via online courses and the videos he produces through StubGroup's YouTube channel have received millions of views. When he's not marketing, John loves spending time with his wife and two little boys and exploring the Texas countryside he calls home.Resources and Linksstubgroup.comJohn's LinkedIn profileStubGroup Youtube channel: @StubgroupPrevious episode: 585 - The LinkedIn Assistant That Helps Users Save Time and Make Money with Joe ApfelbaumCheck out more episodes of The Paul Higgins ShowSubscribe to our YouTube channel: @PaulHigginsMentoringThe Tech Consultant's RoadmapJoin our newsletterJoin the Tech CollectiveSuggested resources

John Horn has worked on over 1000 Google Ad accounts and is here to give us the low down. Here's what we cover: Why Performance Max is king - but only with guardrails. How Standard shopping still has a place. What Google Demand Gen Campaigns are, and why they are the new frontier.Plus we discuss how 3rd Party Attribution can sometimes be more of a hindrance than a help.

John Horn is the CEO of StubGroup. He helps small business owners and marketing teams struggling with paid ads achieve real ROI, He's generated hundreds of millions in revenue for clients.Join us for an exciting conversation with John Horn, the founder of Stub Group, who has generated over $400 million in revenue for clients through Google Ads. Discover the future of AI in search marketing, the impact of YouTube on search rankings, and the evolving landscape of Google Ads. John shares invaluable insights on leveraging AI for data analysis, optimizing ad spend, and the power of the right keywords.Takeaways:The Role and Resilience of Google Ads in a Competitive LandscapeLeveraging YouTube for Enhanced Traffic and SEO BenefitsImpact of AI on Data Analysis and Lead EngagementConnect with John Horn:Website: https://stubgroup.com/Timestamps:00:00 - Intro00:07 - AI to replace Google search for inquiries.03:30 - Average consumers slow to adopt cutting-edge AI.08:12 - AI makes beginners proficient, experts more efficient.11:52 - Struggles with vague, inconsistently enforced Google policies.15:37 - Use YouTube to boost website traffic organically.16:50 - Data needs vary by business and budget.20:27 - AI initiates calls, qualifying leads for agents.23:58 - Nurturing relationships through consistent engagement is essential._____________________________________________

Episode 112: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptGoogle ads work for a lot of businesses, but do they actually work for selling online courses, coaching programs, or agency services?At first, it seems like you should be able to find very high-intent buyers if you target the right keywords… if someone is searching for “best fitness coach”, you would think that running ads for that keyword would give you “ready-to-buy” leads, right?The answer is more complicated than one might think.In this episode, Google Ads expert John Horn breaks down the pros and cons of Google ads for coaches and course creators and explains when it might make sense and when it doesn't. He also gives us a bunch of tips on how to make different types of paid ads work for online businesses.About John Horn: John Horn is the CEO of StubGroup, a digital advertising agency and a premier Google ad agency. Subgroup has helped over 2000 clients, across 15k campaigns, with their paid ads and suspension issues. They have generated over half a billion dollars in revenue for their clients across many different verticals including ecommerce, lead generation, B2B, B2C, local services, and more.John has also taught digital advertising to over 100,000 students via online courses and the videos he produces through StubGroup's YouTube channel have received millions of views. When he's not marketing, John loves spending time with his wife and two little boys and exploring the Texas countryside he calls home.Grab John's Free Resources Here: https://stubgroup.com/free/Connect with John: Website: https://stubgroup.com/ LinkedIn: https://www.linkedin.com/in/johnjhorn1/ Youtube: https://www.youtube.com/@Stubgroup Facebook: https://www.facebook.com/StubGroup/ Instagram: https://www.instagram.com/stubgroupadvertising/ TikTok: https://www.tiktok.com/@stubgroup Twitter: https://twitter.com/stubgroup LinkedIn: https://www.linkedin.com/company/stub-group/Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazer/TikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Discover how to plan for success, balance your ad strategy, and tackle tough competition on a budget. Packed with actionable advice and real-world examples, this conversation is a goldmine for startups, entrepreneurs, and marketers looking to master paid advertising.Learn More:Free Google Ads Guide: StubGroup Free ResourcesChapters:Introduction and Guest Overview (0:00)Why Google Ads and Podcasts Work Together (2:00)What is Audience Testing in Google Ads? (4:00)How to Attract High-Quality Leads (9:00)Planning for Success: Avoiding Too Many Leads (10:00)Tips for Generating Leads and Revenue on a Budget (15:00)Niche vs. Broad Google Ads Strategies (17:00)Training Teams for Google Ads Excellence (21:00)The Journey to Becoming a Google Premier Partner (22:00)Closing Thoughts and Key Takeaways (23:00)

Have an idea or tip? Send us a text!Unlock the secrets of Google Ads with insights from John Horn, CEO of StubGroup, as we explore the dynamic landscape of digital advertising. Learn the critical distinctions between SEO and paid Google Ads, and discover how strategic ad placements can significantly boost your return on ad spend. Horn shares his expertise in navigating the competitive nature of Google Ads and the importance of both manual and automated bidding strategies to optimize your advertising budget.Tap into strategies that can transform your advertising success, especially if you're part of a small to mid-sized business. We'll guide you through identifying your unique selling points, like exclusive product lines or exceptional service, and how integrating these into your ads can set you apart. This episode also sheds light on combining SEO with paid advertising for maximum reach and effectiveness, while emphasizing the power of retargeting to re-engage potential customers and improve conversion rates.We tackle the complex world of Google Ads compliance, offering tips to avoid common pitfalls that could lead to costly account suspensions. Hear about the pros and cons of outsourcing your ad management to seasoned agencies like StubGroup, and why staying updated with current trends, such as the rise of video content, is crucial. Whether you're handling your ads in-house or considering expert help, this episode equips you with the knowledge to stay ahead in the ever-evolving digital advertising arena.The Dark Horse Entrepreneur | Helping Parents Make Money OnlineFor hardworking parents seeking side hustles & yearning for the freedom & fulfillment...Listen on: Apple Podcasts SpotifyMediaclipMediaclip strives to continuously enhance the user experience while dramatically increasing revenue.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.Contact us at gary@thedeadpixelssociety.comVisit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society. Leave a review on Apple and Podchaser. Are you interested in being a guest? Click here for details.Hosted and produced by Gary PageauEdited by Olivia PageauAnnouncer: Erin Manning

It can be a real challenge to balance staying on top of shifting ad policies and actually seeing results. On one hand, you've got to keep your ads in line with the rules, which seem to change all the time. On the other hand, you want to make sure those ads are driving real sales, not just checking boxes. It's all about refining your approach, tweaking things as needed, and keeping a close eye on what works to make sure you're meeting both the compliance standards and your financial goals. John Horn is the CEO of StubGroup, a premier Google Ads agency that has been helping small and medium-sized businesses address the challenges of digital advertising for over a decade. In addition to his role at StubGroup, John is also the host of his own podcast called “Clicks to Customers,” where he shares his ideas and expertise on a wide range of marketing topics. Today, John talks about the importance of understanding client needs and setting realistic expectations when it comes to running successful Google Ads campaigns. Stay tuned! Resources StubGroup: Dominate Google Ads And Grow Your Business Clicks to Customers by StubGroup Podcasts on Spotify Podcasts John Horn on LinkedIn

Episode 215 of The Smart Agents Podcast features John Horn, CEO of StubGroup, a leading digital advertising agency and Premier Google Partner. Whether you're new to Google Ads or have managed multiple campaigns for your real estate business John offers invaluable tips you won't want to miss. In this episode, John dives into the competitive landscape of digital advertising, covering essential topics like effective keyword research, geographic targeting, and creating compelling landing pages that align with your ad's message. He also shares insights on how real estate agents can better leverage YouTube as a powerful lead-generation tool. Learn more about StubGroup at: https://stubgroup.com/

“Lord, teach us to pray,” the apostles entreated Jesus. And He did. In this episode, we explore the integration of personal formation in prayer, with a very concrete, step-by-step demonstration of the ARRR prayer, also known as the “pirate prayer” by Fr. John Horn, S.J., one of its originators. Join us as we discuss the progression from Acknowledging to Relating to Receiving to Responding in prayer using Zephaniah 3:14-17 as a starting point; and in addition, we bring in how this way of praying impacts the four dimensions of your personal formation: Human, Spiritual, Intellectual and Pastoral. 

Host Gregg Garrett is joined by a Strategic Transformation Expert AI based on the bestselling book “Competing in the Connecting World”. The AI Agent shares its own “Top 3”: John Horn, who taught it to reflect on being the easiest to do business with; Dr. Oliver Riedel, who helped it recognize how to be brave; and Dr. Warren Ritchie and other former colleagues, who taught it many, many things. And you have to hear what it says about taking action. . SHOW HIGHLIGHTS During this episode: (0:00) Introduction (0:54) Generative AI and the premise of this episode (6:16) Meet our guest The “Top Three”: (7:13) John Horn: Taught it to reflect on being the easiest to do business with (9:42) Oliver Riedel: Helped it recognize how to be brave (11:36) Dr. Warren Ritchie and other former colleagues: Taught it many, many things Other Points of Interest: (13:18) Transformation framework and continued relevancy (16:50) AI's advice to firms (20:02) How “ecosystem commanders” could limit innovation You Have to Hear This: (23:21) Taking action . LINKS AND RESOURCES AI Agent: Competing in the Connecting World Gregg Garrett: LinkedIn | Twitter | About CGS Advisors: Website | LinkedIn

In our latest episode of The Entrepreneurial You, we sit down with John Horn, the CEO of StubGroup, a leading digital advertising agency and Premier Google Partner. Recognized as one of the top 1% of Google Partners worldwide for performance and customer care, John has generated over half a billion dollars in revenue for clients across various industries. He shares his journey and offers invaluable insights into mastering digital advertising and customer care. Learn how StubGroup has successfully managed over 15,000 campaigns for more than 2,000 clients and discover strategies to enhance your digital marketing efforts. COMMUNITY CONNECTION: Brought to you by 5-Minute Book-Keeper. Today's feedback comes from Tachiada in the United States: "I'm so glad I came across this podcast. Fantastic information and interviews and wonderful voice. Definitely a must-listen for entrepreneurs!" ★★★★★ Thank you for the kind words! We invite everyone to share their reviews questions, and feedback. CONTACT JOHN: John Horn via  https://stubgroup.com/  LinkedIn: https://www.linkedin.com/in/johnjhorn1  TRENDING NOW: The Importance of Digital Advertising Digital advertising is more crucial than ever. According to Statista, digital ad spending worldwide is projected to reach $645 billion by 2024. The shift towards data-driven strategies and customer-centric approaches is reshaping the industry, highlighting the need for effective digital marketing strategies. If you enjoyed this episode of The Entrepreneurial You, subscribe on Spotify and Apple Podcasts, leave a rating, and share it with your friends. Visit my website at henekawatkisporter.com⁠ for a free eBook on conducting podcast interviews like a pro. A special shout-out to Next Step Digital Solutions for their fantastic work on my website—check them out if you need a digital marketing boost! Affirm with me: I am a digital pioneer leveraging technology to create impactful and innovative marketing strategies

If you've ever wondered why your business isn't performing well on digital platforms or, worse, had your ad account suspended unexpectedly, then this episode is for you. We explore why digital platforms like Google and Meta have become the new gatekeepers of advertising and how this impacts your ability to reach your audience. On this episode, I'm joined by John Horn, who shares invaluable insights into the ever-evolving landscape of digital advertising. Understanding how these platforms regulate ads can mean the difference between a thriving online presence and frustrating limitations that stifle growth. John Horn is the CEO of StubGroup, where he helps small business owners and marketing teams struggling with paid ads to achieve real ROI. John combines expert ad management with a personalized, boutique approach that fosters close client relationships and ensures sustainable growth without the risk of unexpected setbacks like ad disapprovals or suspensions. Links Mentioned: https://stubgroup.com/free

On September 13th John Horn talked to the Round TAlbe about "The Wilson-Kautz Raid, June-July 1864"  For for Info: WWW.ChicagoCWRT.ORG Grant wasted no time after his Petersburg assaults of June 15-18, 1864, failed to capture the city. He launched his second offensive against Petersburg hours later. Among other things, he sent his cavalry on a raid to cut the Confederate railroads south of Petersburg. This would slow any reinforcements sent from the south and west to the enemy at Petersburg and Richmond. Grant also hoped that in case his infantry failed in its mission a lack of provisions would force the foe to abandon those cities. But at Petersburg Grant faced Lee and not Floyd as at Fort Donelson in 1862 or Pemberton as at Vicksburg in 1863. Lee, his cavalry commander Hampton, and Mahone smashed Grant's cavalry raiders at the battles of Sappony Church and First Reams Station. Born and reared in Chicago, John Horn has practiced law there since 1976. He has written three books and co-edited another about Petersburg, Virginia's soldiers, and the siege of that city. His most recent book, The Petersburg Regiment in the Civil War: A History of the 12th Virginia Infantry from John Brown's Hanging to Appomattox, 1859- 2  1861 (Savas Beatie), won the 2019 Army Historical Foundation Distinguished Writing Award for Unit History. He has published articles in Civil War Times Illustrated, America's Civil War, Gettysburg Magazine, and North and South Magazine. He blogs at johnhorncivilwarauthor.blogspot.com.

Dan Hafner and John Horn discuss effective strategies for growing SaaS businesses using Google and YouTube ads. Key points include the importance of budget, keyword targeting, and testing different ad creatives. Start with your free consultation with John: https://stubgroup.com/free-google-ads-evaluation --- Support this podcast: https://podcasters.spotify.com/pod/show/techbytespodcast/support

John Horn, CEO of Stub Group on Surviving the Google Ad Jungle: Protect Your Business from Compliance Issues Stubgroup.com About the Guest(s): John Horn is the CEO of Stub Group, a digital advertising agency recognized as a Premier Google Ads Partner. With over a decade in digital marketing, John has spearheaded Stub Group to help over 2,000 clients across 15,000 campaigns, generating more than half a billion dollars in revenue. His expertise spans a variety of verticals including e-commerce, lead generation, B2B, B2C, and local services. John is also an active content creator on YouTube, where he shares valuable insights into digital advertising and Google Ads strategies. Episode Summary: In this compelling episode of The Chris Voss Show, Chris Voss interviews John Horn, CEO of Stub Group, a leading digital advertising agency. Celebrating 16 years and over 2,000 episodes, Chris continues to bring top-tier professionals with groundbreaking insights. This installment is no different, as John discusses mastering Google Ads, managing advertising spend effectively, and navigating the complexities of digital marketing compliance. John delves into strategies for leveraging Google Ads, even for companies with limited budgets. He highlights the importance of understanding Google's policies to avoid account suspensions and emphasizes the necessity of hiring professionals to navigate the intricacies of digital advertising. John also shares how Stub Group helps businesses by managing over 15,000 campaigns and generating significant revenue for their clients. He warns about the pitfalls of non-compliance and offers insights on how artificial intelligence is shaping the future of digital marketing. Key Takeaways: Expertise in Digital Advertising: John Horn shares how Stub Group has become a top-tier Google Ads partner, managing over 15,000 campaigns and generating more than half a billion dollars for clients. Importance of Compliance: Understanding and adhering to Google's advertising policies is crucial to avoid account suspensions and maintain effective campaigns. AI in Advertising: Artificial intelligence plays a significant role in optimizing ads, targeting consumers, and adjusting bids automatically to enhance campaign performance. Combatting Click Fraud: John discusses methods to identify and mitigate click fraud, ensuring ad budgets are spent efficiently. Customized Marketing Strategies: Tailoring advertising strategies to specific business needs and budgets can maximize lead generation and sales, even for smaller businesses. Notable Quotes: "Ultimately we help businesses find and connect with customers online, and we do that primarily through paid search and paid social platforms, Google Ads being the platform we spend most of our time on." "It's very competitive. There's so many people competing for things and so a lot of businesses, if they have average or below-average understanding of just how the platforms work and the nuances of the platforms, it's hard for them to stand out from the competition." "Google has a lot of policies you have to comply with, and it's incredibly easy to accidentally fall foul of things or sometimes, you know, get flagged for something you didn't actually do." "Artificial intelligence is already a massive part of things at this point. It's a part of everything from the backend deciding what ads are gonna show to people to how much you're gonna be charged when someone clicks on an ad." "If you're going to, you know, if your sink is leaking, you can DIY it, you can figure it out. Or you can hire a plumber who's probably gonna do a better job. It's going to cost some money, but you might not lose the first floor of your house if you do the wrong thing."

Federal regulators are suing to block the merger of supermarket giants Kroger and Albertsons. The AP's Dee-Ann Durbin tells us more. Then, it can be hard to find a therapist who accepts health insurance. A new investigation finds that's in part because insurers are making it hard for some mental health providers to stay on their plans. ProPublica's Annie Waldman joins us. And, we look back on summer movie season and ahead to the fall with longtime entertainment reporter John Horn.Learn more about sponsor message choices: podcastchoices.com/adchoicesNPR Privacy Policy

 Join me in this episode of Zero to CEO as I speak with John Horn, CEO of StubGroup, a premier Google Ads agency. John shares his insights on building high-return ad campaigns and consistently delivering successful products to clients. With experience working with brands from multinational corporations to local businesses, John has generated over $400 million for his clients. He also discusses the creation of marketing educational content that has reached over 100,000 online students. Tune in to hear John's strategies for success, real-life examples, and tips for making a significant impact in the marketing world. 

This week on the Digital Velocity Podcast, John Horn of StubGroup joins Tim and Erik to discuss how E-commerce retailers can maximize their growth through effective Google Ad strategies. https://www.digitalvelocitypodcast.com/episodes/71-growing-business-through-google-ads-john-horn

In this episode, Michelle interviews John Horn, the CEO of Stub Group, a premier Google partner, focusing on Google Ads for creatives. John shares his journey to becoming a Google partner and the strategies that Stub Group uses to help clients succeed with digital advertising.   He explains how to make the most of Google Ads spend, tailored specifically for interior designers, and discusses the importance of tracking and optimizing ad performance. John also contrasts Google Ads with social media advertising, emphasizing the unique advantages of each. They delved into common pitfalls of running Google Ads, tips for measuring success, and the benefits of using a professional agency versus DIY methods. John also shares personal insights about his career, leadership, and interests. Tune in for actionable advice and industry insights to elevate your digital marketing strategy.   Podcast Website and Resources: Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery   Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates.   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business. Stay in touch with Michelle Instagram: https://www.instagram.com/designedforthecreativemind/  Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad  Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact   A Podcast Launch Bestie production

In this episode of the Super Entrepreneurs Podcast, we're joined by John Horn, CEO of StubGroup, a premier Google Ads agency that has generated over $400 million in revenue. Specializing in performance-driven solutions, StubGroup has successfully served Fortune 500 organizations, multimillion-dollar retailers, and local businesses, all while helping companies maximize their digital marketing profitability. Tune in as we explore the strategies behind boosting your digital ROI with insights from a true industry leader. Chapter Stamps: 00:50 Welcome and Guest Introduction 01:39 Starting a Business: Organic Growth vs. Paid Ads 04:53 Challenges and Benefits of Paid Advertising 05:44 Effective Budgeting for Advertising 07:26 The Role of AI in Advertising 09:35 Future of Ad Agencies in the Age of AI 14:10 Impact of AI on Search Engine Results 18:37 Common Misconceptions in Advertising 21:16 Keyword Strategy Tips 24:25 Conclusion and Farewell Pullout Quotes: "In digital marketing, it's not just about spending more; it's about spending smarter." "We focus on performance-driven solutions because every dollar spent on ads should lead to measurable results." "Our goal at StubGroup is to turn digital marketing into a profitable engine for businesses, whether you're a Fortune 500 company or a local shop." "The key to a successful Google Ads campaign is understanding your customer's journey and tailoring your strategy to meet them where they are." "Data isn't just numbers; it's a roadmap to maximizing your ROI in digital marketing." Social: Website: www.stubgroup.com Linkedin: https://www.linkedin.com/in/johnjhorn1 Instagram: https://www.instagram.com/stubgroupadvertising Meta: https://www.facebook.com/StubGroup/ Disclaimer: Please be aware that the opinions and perspectives conveyed in this podcast are solely those of our guests and do not necessarily represent the views, ideologies, or principles of Super Entrepreneurs Podcast, its associated entities, or any organizations they represent or are affiliated with. We provide a platform for discussion and exploration, and the content of each episode is understood to be independent expressions from our guests, rather than a reflection of the beliefs held by the podcast or its hosts. Notice to the Super Entrepreneurs community: Before we part, remember to join our Private Facebook group, 'Mindset for Business Success' Here we share mindset wisdom to elevate your life and business LIVE every Tuesday morning(EST), ready for a transformative journey? This group is your key to unlocking potential and achieving business growth. Don't miss out on this incredible free resource. Join us in 'Mindset for Business Success' Today! https://www.facebook.com/groups/mindsetforbusinesssuccess/ The only limits in our life are those we impose on ourselves. Bob Proctor  ▬▬▬ Free Clarity Call with Shahid▬▬▬  https://calendly.com/shahiddurrani/free-clarity-call-with-shahid-durrani ________________________________________________________________________ OFFERS: https://zez.am/officialshahiddurrani  ▬▬▬ Get my Free Webinar▬▬▬ How to super scale your business to the next level without chasing strategies and feeling stuck https://shahiddurrani.com/registration/  ▬▬▬ Business Funding▬▬▬  https://www.7figurescredit.com/superfunding  ▬▬▬ Fund Your Clients▬▬▬  https://join.7figurespartners.com/?a_aid=superfunding  ▬▬▬ The TEDx Talk Program▬▬▬ https://info.shahiddurrani.com/tedx ▬▬▬ Professional Investment Ideas Delivered to your Inbox▬▬▬ https://capexinsider.com/insider-newsletter/?orid=90906&opid=94 ▬▬▬ FREE DOWNLOAD Reveals Recession Proof Business▬▬▬ https://www.b2bfundingpartner.com/b2bfree100?a_aid=superfunding&a_bid=1f1eb0a5 ▬▬▬ START-UP INVESTOR READY TO HELP▬▬▬ https://info.shahiddurrani.com/ideas ▬▬▬ How to make $3,493 commissions without doing any selling▬▬▬ https://hop.clickbank.net/?affiliate=superentre&vendor=ambsador ▬▬▬ Stock/Options Trading Academy That Works▬▬▬ https://lddy.no/1gqxb  ▬▬▬ Real Estate Investing on Terms! No Credit | No Down payment▬▬▬ https://smartrealestatecoach.com/?sld=super Affiliate Disclaimer: If you buy through one of the links provided, I may receive a commission (without any additional charge to you).  @SuperEntrepreneursPodcast   @officialshahiddurrani 

John Horn, CEO of Stub Group, discusses revenue growth strategies for e-commerce brands using audience testing and Google Ads. He emphasizes the importance of understanding the different places and ways to reach potential customers through Google's advertising ecosystem, including Google search, YouTube, the Google Display Network, Gmail, and Google's Discover app. Horn explains the process of testing different audiences and campaigns to optimize conversion rates and cost per click. He also highlights the need for brands to focus on their website experience and continually test and optimize for different browsers and devices. Horn concludes by discussing the integration of offline and online sales strategies and the importance of being present in multiple channels while maintaining efficiency. Key Episode Takeaways: Utilize the various platforms within Google's advertising ecosystem, such as Google search, YouTube, the Google Display Network, Gmail, and Google's Discover app, to reach potential customers. Test different audiences and campaigns to optimize conversion rates and cost per click. Focus on the website experience and continually test and optimize for different browsers and devices. Integrate offline and online sales strategies by being present in multiple channels while maintaining efficiency. If you feel John and his team at StubGroup can help you, you may visit: https://www.stubgroup.com  For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ  Follow Arlen: Twitter: https://twitter.com/askarlen   Facebook: https://www.facebook.com/arlen.robinson.7   Instagram: https://www.instagram.com/arlenyohance/   LinkedIn: https://www.linkedin.com/in/arlenrobinson/   Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.

John Horn, CEO at StubGroup, joins me on Episode 671 of "The Business Storytelling Show" to discuss what steps need to be taken to set up a high-return ad campaign.Join us for this live conversation. Run your ad campaign with StubGroup now: https://stubgroup.com This episode is produced by Trappe Digital LLC, hosted by Christoph Trappe, and supported by OscarHamilton.com

Unlock the secrets to successful paid search campaigns in the B2B landscape. Discover how to fine-tune your targeting to avoid spending non-relevant audiences, and leverage ad copy and bidding strategies to maximize your ROI. John Horn, of Stub Group, share why sometimes it's better to not aim for the top spot on Google, and gives us his actionable and practical insights. https://www.theagentsofchange.com/539 Grab your early bird ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>