STtalks

We continue our intern discussions, this time with the interns from STgenetics® Canada. Mckenna Stephens, Louis-Philip Dionne, Rose Noiseux and Taylor Dekker join us to share their experiences and what they learned over their time with the sales, Farmfit® and Genetic Visions-ST™ teams in Canada. From the impact of genomic testing to the importance of embracing new technology, this episode dives deep into the evolving landscape of the dairy industry.00:00 Introduction and Guest Introductions00:45 Internship Roles and Responsibilities03:56 Motivations for Joining STgenetics® Canada06:44 Key Learnings and Experiences12:27 Perceptions of the Dairy Industry22:08 Advice for Future Interns24:57 Conclusion and Farewell

In celebration of National Intern Day, we invited a group of STgenetics® interns to join STtalks for a roundtable discussion on their unique backgrounds and roles within our teams. In this episode, we learn about what drew them to their STgenetics® internship, the lessons they have learned so far and where this experience is steering them in the future.00:00 Welcome and Introductions03:47 Internship Roles and Responsibilities09:57 Choosing the Right Internship15:32 Memorable Experiences and Learning25:57 Advice for Future Interns30:31 Future Plans and Conclusion

O Avanço da Genômica no Melhoramento do Gir Leiteiro no Brasil com Marcos Vinicius Barbosa da Silva e Rafael RibeiroNeste STtalks, vamos compreender quais são os impactos da Genômica no Melhoramento Genético da raça Gir Leiteiro no Brasil. Além disso, você vai saber as perspectivas para o futuro da raça Gir Leiteiro e como a STgenetics Brasil está implementando tecnologias e soluções para gerar resultados e decisões cada vez mais precisas para os produtores de Gir Leiteiro no país!00:00 Introdução01:10 Início da Avaliação Genômica de Gir Leiteiro02:46 Impactos da Avaliação Genômica nos Índices Zootécnicos03:34 Seleção Genômica e Melhoria dos Touros04:36 Importância da raça Gir Leiteiro para a STgenetics®07:31 Exportação de Genética e Tecnologia Genômica08:25 Impacto do Melhoramento Genético na raça Girolando11:57 Perspectivas Futuras para Criadores de Gir Leiteiro15:38 Conclusão e Agradecimentos

Accuracy. Profitability. Productivity. That's STgenetics Vision+™ genomic testing offering and in this episode of STtalks, Mena Schmitt, STgenetics® Genetic Services Specialist joins us to discuss the benefits and offering of genomic testing from STgenetics®. Mena explains how genomic testing can enhance on-farm profitability through informed breeding decisions and how it can be utilized to assist dairy producers in achieving their goals.00:00 Introduction and Guest Welcome00:29 Benefits of Genomic Testing01:27 STgenetics® Genomic Testing Options01:37 Vision+20™: The Basics02:35 Vision+50™: Advanced Testing03:11 Vision+75™: The Flagship Product04:31 Ensuring Accuracy and Profitability06:13 Genomic Testing as Precision Agriculture07:31 Differentiating Vision+™08:51 Getting Started with Genomic Testing09:52 Recent Additions to the Genomic Portfolio10:49 Conclusion and Contact Information

The diversity and high-performance of the Holstein breed are only a few of the reasons why Registered Holstein breeder, Joey Airoso of Airoso Dairy in Pixley, California continues to add data and improvement to the registered population. In this STtalks, we learn about Joey's breeding philosophy, why he values the registered Holstein business and his views on the importance of improving the Holstein breed.00:00 Introduction and Welcome00:31 History of Airoso Dairy02:25 Breeding Philosophy and Goals03:55 Early Influences and Mentors08:21 Importance of Registration16:30 Data and Herd Management17:55 Advice to Dairy Producers21:45 Conclusion and Farewell

Artificial Intelligence. What is it and how can it fit into your dairy? That is the topic Chris Cunningham of Dairy Performance Network joins us to delve into. We explore how AI can improve dairy management, automation, and data-driven decision-making. Chris shares insights on the practical applications of AI, the challenges and opportunities for both younger and older generations of dairymen, and the future potential of AI technology in dairy farming.00:00 Introduction and Guest Welcome00:34 Understanding Dairy Performance Network01:16 AI in the Dairy Sector02:12 Implementing AI in Dairy Operations03:20 Generational Differences in AI Adoption04:46 Starting with AI: Farm-Specific Approaches06:11 Future of AI in Dairy Farming07:34 Challenges and Practicality of AI13:16 Advice for Dairy Producers on AI Adoption15:34 Conclusion 

Novo Convênio para o Melhoramento Genômico da Raça Jersey no Brasil!Saiba tudo sobre o novo convênio, resultado da parceria técnica entre a Associação dos Criadores de Gado Jersey do Brasil, Embrapa Gado de Leite e a STgenetics Brasil e quais os benefícios para os criadores associados. O convênio visa potencializar o desenvolvimento e a base de dados da Raça Jersey no Brasil, consolidando informações e tecnologia, com objetivo de expandir cada vez mais o mercado Jersey no país e atrair investimentos e subsídios ao setor!00:00 Introdução ao Episódio e Apresentação dos Convidados00:52 Parceria Técnica: STgenetics® e Jersey Brasil03:02 Impacto da Parceria na Raça Jersey05:18 Importância dos Dados Genéticos e Registro05:46 Ferramentas Genômicas no Melhoramento Genético11:14 Processo de Análise Genômica14:07 Conclusão e Agradecimentos

Tom Morris, the recipient of the Holstein Association USA's 2025 Distinguished Leadership Award joins us to share his deep-rooted passion for the Holstein cow and his evolution in the dairy industry. He delves into his transformative role in cattle marketing, the significance of the World Classic Sale, and his contributions to the World Dairy Expo, including the establishment of the Merle Howard Award. Tom discusses the challenges and changes in the industry, his journey with The Cattle Connection publication, and his optimistic outlook on the future of cattle marketing and genetics. Throughout the conversation, two constant themes continue to arise, change is inevitable and surrounding yourself with good talented people is key to success. As Tom finalizes his thoughts on the award he received, he states how humbled and honored he was to be selected and how special it was to share that moment with his fam00:00 Introduction and Welcome00:36 Tom Morris' Early Life and Passion for Holstein Cows03:04 Launching the Dairy Herdsman Program05:58 Tom's Professional Career in Cattle Marketing07:49 Managing High-Profile Sales and Dispersals12:33 The Evolution of the World Classic Sale17:37 The Merle Howard Award and World Dairy Expo Involvement22:21 The Cattle Connection: A New Business Venture27:35 Future of Cattle Marketing30:45 Receiving the Distinguished Leadership Award

At the 2025 National Holstein Convention we sat down with three of Holstein Association USA's National Distinguished Junior Member Finalists to learn about their junior experience and the industry outlook they have gained through their years in the association. Lauren Breunig, Evan Hathaway & Brianna Meyer, all Wisconsin Junior Holstein Members, discuss their unique journeys in the dairy industry, their involvement with the Wisconsin Junior Holstein Association, and their insights on the future of dairy farming. We learn about their application process and personal growth as these young leaders share their inspiring stories and advice for the next generation.00:00 Introduction and Welcome00:41 Meet the Junior Members03:18 Journey to the National Convention05:26 Application Process and Preparation09:30 Impact of the Wisconsin Junior Holstein Association15:08 Changes and Future of the Dairy Industry20:52 Advice for Younger Members23:44 Conclusion and Farewell

Confira neste episódio do STtalks, como a parceria entre a Associação dos Criadores de Gado Jersey do Brasil, a Embrapa Gado de Leite e a STgenetics Brasil está transformando o mercado de gado Jersey no país, aliando mapeamento e coleta de base de dados, análise e tecnologia, garantindo desenvolvimento e evolução da raça Jersey brasileira.00:00 Introdução ao Episódio01:02 Parceria e Impactos do Programa de Melhoramento Genético04:13 Desenvolvimentos Recentes e Futuro do Programa05:40 Perspectiva do Produtor de Leite08:17 Importância das Ferramentas Genômicas14:21 Próximos Passos e Desafios17:02 Conclusão e Agradecimentos

The 300th episode of STtalks is here! As we celebrate this incredible milestone, we change roles in this special episode, our regular host Laura Demmer joins us as a guest this time as she shares the journey of STtalks. We learn about the team behind these great episodes, the evolution, global reach and success of this podcast channel. Laura shares memorable highlights, how the podcast has evolved since its inception in November 2021 and where the future stands for STtalks!00:00 Welcome and Introduction00:20 Celebrating 300 Episodes00:56 Meet the Team Behind the Scenes02:43 The Journey of STtalks04:47 Global Audience and Diverse Topics07:41 Challenges and Highlights09:02 Memorable Episodes and Guests23:41 Future Plans and Exciting Projects25:26 Closing Remarks and Gratitude

At the National Holstein Convention in St Louis, Missouri we sat down with Tim Rauen, the 2025 Holstein Association USA's Distinguished Young Holstein Breeder. Tim shares his journey in the industry and why he chose the Holstein cow to stake his career in. We discuss the economic and genetic benefits of the Holstein cow, the role of technology and genomics, the formation of GenoSource, and other impactful industry developments. Tim also elaborates on genetic lines that excite him and the future of Holstein breeding.00:00 Introduction and Welcome00:32 Tim's Background and Passion for Holsteins01:56 College Education and Career Path02:46 Genetic Passion and Geno Source05:11 Partnerships and Industry Impact06:19 Industry Trends and Future Vision12:26 Awards and Future Goals14:45 Conclusion and Farewell

En esta ocasión, conversamos con Agustín Robredo, gerente de la cabaña San Isidro Labrador, y Leonardo García, integrante del equipo de Produgenes, representante de STgenetics en Argentina.Durante el episodio, exploramos en profundidad el trabajo con ganado lechero de raza Jersey y cómo el mejoramiento genético está transformando la producción lechera argentina. Además, discutimos diversas estrategias para maximizar el potencial genético y la eficiencia productiva, así como los principales desafíos y oportunidades que enfrenta la industria en el presente y de cara al futuro.00:00 Introducción y Bienvenida01:05 Conociendo a Agustín Robredo02:12 Operación y Genética en San Isidro Labrador03:37 Mercado Lechero Argentino04:34 Colaboración con STgenetics®05:47 Tecnologías y Resultados en la Producción13:06 Desafíos y Futuro del Tambo18:51 Conclusión y Agradecimientos

Supporting dairy youth brightens our industry's future! STgenetics® is proud to once again support youth involved in their respective dairy breed organizations, and with us to share details on the special as well as how it has impacted these juniors is Amber Dammen Buol, STgenetics® Inside Sales & Marketing Manager.00:00 Introduction and Guest Welcome00:32 History of the Youth Support Program01:04 Funding and Impact01:40 Program Mechanics and Feedback04:51 How Breeders Can Participate07:04 Conclusion and Contact Information

3 million dollars' worth of dairy products sold, 3 million consumer impressions gained, all from two marketing campaigns that put dairy at the forefront of our consumers' minds. Jennie McDowell, the Chief Strategy Officer of Dairy MAX, shares with us their mission drive demand for milk and dairy products, their strategic initiatives, and their innovative campaigns like creating a video game and partnering with the NFL. “What you do in a day may seem so mundane to you, it is absolutely fascinating to the people who are buying and eating your product.” Jennie states as she wraps up an insightful and inspiring conversation on the work Dairy MAX continues to build on.00:00 Introduction and Welcome00:39 Mission and Scope of Dairy MAX03:51 Innovative Campaigns: Fortnite Farm Tycoon09:21 Impact of Influencer Partnerships10:32 Expanding Gaming Efforts13:04 NFL and NIL Partnerships15:40 Taste of the Cowboys Youth Challenge19:06 Dairy Up Close Docuseries21:09 Better With Dairy Platform22:25 Encouragement for Dairy Farmers25:00 Conclusion and Farewell

As we wind down our June Dairy Month features, Pat Carroll of GenoSource joins us to share how they sponsored a golf outing through NPH USA, an organization who aims to provide nurturing care for children in areas of need. While doing so, he was able to connect with urban consumers who may have never even seen a farm in their life, which sparked numerous conversations about the benefits of dairy and what a dairy farm does on a day-to-day basis. Teaming up with NFL players at this event, they were able to raise over $300,000 dollars for the cause.00:00 Introduction00:21 Meet Pat Carroll and NPH Organization02:15 GenoSource's Unique Sponsorship at the Golf Event03:51 Educating Urban Populations About Dairy05:30 Addressing Dairy Myths and Advocating for Milk08:16 Success of the NPH Fundraising Event09:14 Advice for Dairy Farmers on Consumer Engagement10:19 Conclusion

Bringing dairy to downtown Madison, Wisconsin, the Cows on the Concourse is an event unlike any other! Megan Abeyta, a Co-Chair of the event joins us to share the history of the event, its growth over the past 44 years, and the wide array of activities and educational opportunities it offers. The event aims to bridge the gap between consumers and the dairy industry, drawing in large crowds from the nearby Dane County Farmer's Market and allowing the Dane County Dairy Promotions Committee to plant seeds with dairy consumers and provide an excellent dairy experience right at the heart of the capital.00:00 Introduction and Welcome00:41 History of Cows on the Concourse02:04 Event Growth and Volunteer Support04:15 Attractions and Activities06:38 Venue and Impact08:46 Key Takeaways and Advice11:46 Conclusion and Farewell

Welcoming over 400 Fourth Grade students to your farm creating a positive experience to help connect the dots of milk production is what the Carpenter family of Redrock View Farms has banded together with three other local dairy producers to create for their community! The Day at the Dairy event has become a huge success over the years where this group of dairy producers is able to give back to the communities they live in and support the people who support them. Cody Carpenter, also the breeder of STgenetics® sire REDROCK, shares more about their farm, their community involvement, and how they created and evolved this Day at the Dairy event!00:00 Introduction 00:27 Meet Cody Carpenter and Redrock View Farms01:01 Farm Operations and Growth03:32 Genetics and Breeding Success07:02 Day at the Dairy Event09:31 Community Involvement and Stewardship13:21 Event Logistics and Volunteer Efforts14:51 Impact and Feedback from the Community17:30 Advice for Other Dairy Farmers18:43 Conclusion and Farewell

Aaron Titterington from Jones Dairy joins us again to share her family's efforts in Northwest Iowa to connect with their community and consumers. From their reoccurring Breakfast on the Farm happening June 21st, to their open-door visitor center where consumers can drop in any time or their more unique events like Books in the Barn where school aged kids read books to calves, Jones Dairy is reaching all ages of consumers in their community! Aaron shares an inspiring vision when it comes to agri-tourism and the experience she wants to create for their visitors in this STtalks.00:00 Introduction and Welcome00:37 History of Jones Dairy02:03 Community Engagement and Events06:10 Visitor Center and Tours09:33 Educational Programs and Outreach12:10 Impact and Future Goals17:29 Conclusion and Upcoming Events

We continue to celebrate June Dairy Month, this time we have Ben and Nicki Peterson and Nathan Brandt of Four Cubs Farms with us to share about their annual Dairy Breakfast event that is fundraising for their local community. In this STtalks you can learn about the farm's rich history, their transition to robotic milking and the wide-spread community impact their event has. From their “why” to how they make it all happen, we learn all about the great event the Four Cubs Farms family hosts year after year!0:00 Introduction and Welcome00:39 History of Four Cubs Farm01:48 Annual Dairy Breakfast Tradition05:23 Community Involvement and Support07:02 Preparing for the Event09:43 Impact of Technology in Dairy Farming10:28 Event Details and Conclusion

Happy Father's Day from STgenetics! In this STtalks episode, we sit down with Matt Simon, the CFO of GenoSource who shares about his intentional balance of fatherhood. From his time growing up on Farnear Holsteins seeing his dad manage the daily duties of the farm to finding his place within the dairy industry, we learn about his time management between work, board committees and home and how he tries to juggle it all. Something we know any farm dad may find hard, Matt offers advice on this balance as well as family farm conversations and more!00:00 Introduction and Guest Welcome00:29 Matt Simon's Role at GenoSource01:12 Family Life and Background01:40 Growing Up on the Family Farm02:47 Working with Family at GenoSource03:24 Succession Planning Insights04:41 Board Memberships and Commitments06:15 Balancing Work and Family Life07:03 Rewards and Challenges of Fatherhood07:53 Advice for Prioritizing Family Time08:42 Conclusion and Farewell

Breaking down new bloodlines for impressive genetic gains! STgenetics® released 14 new Holstein sires this June and team members Logan Voigts and Alan Kruse join us to share more about this impressive group. Out of the 14, eight are sired by different bulls and seven of these individuals are entering our Legend™ Program. This group is providing new outcross pedigrees while also bringing extremely high-performance genetic packages. All together they average +3354 GTPI, +1005 NM$, +165 CFP, +3.4 PL and +0.54 UDC.00:00 Introduction and Guest Welcome00:38 High GTPI Bulls: MITIGATE, BRISBANE, and BOUNTY03:06 Incredible Component Bulls: YACHTSMAN and ELEVATE05:44 Higher Health and Longevity Bulls: BURBANK, OCTANE and MAINLINE08:28 High Type Numbers Bulls: NERO, MYSTERIOUS and MARQUEE10:57 Balanced Bulls: PONDER, MEGALADON and DEOXY13:15 Conclusion and Final Thoughts

As we continue to celebrate June Dairy Month, Kaylee Hill from Oakridge Dairy of Ellington, Connecticut joins us to share about their annual Farm Day which they anticipate will attract 3,500 people this year who are looking to meet their farmer! With the vision to be the farm of the future in a world where people know their farmer, Oakridge prioritizes tours and creating a lasting experience year-round, however their Farm Day is a large event they focus on to bring many aspects of their farm all together to show their community where their milk is coming from and the care that goes into that entire process. The event will be held on June 28th at the farm for any of our local listeners who would be interested in participating!00:00 Introduction to STtalks and June Dairy Month00:29 Meet Kaylee Hill of Oakridge Dairy00:50 Oakridge Dairy's Community Engagement01:50 The History and Evolution of Oakridge Farm Day03:48 Anticipating Oakridge Farm Day 202505:23 Sustainability at Oakridge Dairy06:43 The Modern Milkman: Home Delivery Service08:51 Educational Booths and Collaborations at Farm Day13:46 Event Details and Final Thoughts

We kick off June Dairy Month featuring farms, organizations and individuals who are shining a bright light on the dairy industry and helping shape the conception of our amazing consumers! To start off our features, we have Kelly Reynolds of Reyncrest Farm with us to share the array of events her family hosts to connect with their local community and make sure that those who visit or pass by their farm feel good about buying a gallon of milk. From virtual tours to opening up their farm for a city to farm exchange welcoming students from New York City, the Reynolds do a wonderful job of showing how and why dairy farmers care for their cows and the milk they produce!00:00 Introduction to June Dairy Month00:29 Meet Kelly Reynolds and Reyncrest Farm01:26 Public Engagement and Outreach02:29 Events and Virtual Tours05:20 Impact and Reach of Farm Tours06:15 Virtual Tour Details07:34 Maintaining a Picturesque Farm09:09 Educational Goals for Young Audiences12:17 Advice for Other Dairy Farmers13:44 Conclusion and Final Thoughts

En esta edición de STtalks, contamos con la participación de Julio Antognazza e Ignacio Mazzuia, propietarios de SERGEN y representantes de STgenetics en Uruguay. Junto a ellos, abordamos el panorama actual del mercado lechero y de carne en Uruguay, y qué factores están impulsando la demanda de productos y servicios relacionados con el mejoramiento genético.Tecnologías como el semen sexado Ultraplus™ y los tests genómicos Vision+™ también entran en foco, mostrando cómo vienen impactando la rentabilidad y la toma de decisiones en las fincas. La sostenibilidad en la producción uruguaya y la colaboración con STgenetics completan esta mirada integral sobre el futuro del sector.00:00 Introducción y Bienvenida00:27 Estado Actual del Mercado Agropecuario en Uruguay03:58 Impacto de las Herramientas de Mejoramiento Genético07:56 Historia y Colaboración de SERGEN con STgenetics®09:35 Desafíos y Oportunidades en la Industria Ganadera14:22 Relación con STgenetics® y Futuro del Mercado16:03 Conclusión y Despedida

Join us as we learn more about this fourth-generation farm, Thiele Dairy of Clearwater, Nebraska. Bill Thiele shares his family's journey into dairy farming and how they have scaled their existing farm site to a nearly 3,000-cow milking herd. Utilizing Ultraplus™ gender-sorted semen, Vision+™ genomic testing and elevating their level of genetics through the STgenetics® Legend™ Program have been a few areas that have enhanced the farm's productivity and longevity.00:00 Introduction to Thiele Dairy00:33 History and Evolution of Thiele Dairy04:25 Current Operations and Family Involvement09:27 Partnership with STgenetics®18:03 Genomic Testing and Genetic Improvements29:39 Crossbreeding Program and Beef Production35:20 Future Goals and Conclusion

STtalks next episode is live!

As STgenetics® Farmfit® health monitoring system continues to prove itself in dairy barns across a multitude of markets, we sit down with two key individuals who support this team within their respective countries. Brian Behnke representing the U.S. and Ryan Corrigan representing Canada share with us what they have learned since the launch of Farmfit® and where they have seen this system really shine. They bring their immense experience to this discussion and share insights into the successful application of the program in today's dairy herds.00:00 Introduction and Guest Welcome00:40 Initial Perception of Farmfit®02:07 Utilization Across Different Herds04:40 Feedback from Early Adopters07:11 Latest Updates and Features11:35 Future of Farmfit®13:31 Conclusion and Farewell

As we round out May Beef Month we sit down with Brandon Beavers of Dairyland Cattle of Oklahoma to learn how they added value to the terminal Jersey bull calf by intentionally selecting high genetic beef bulls. Brandon shares insights into their breeding strategies, the importance of colostrum, and the impact genetics and nutrition in producing high-quality beef. In 2013 they started finishing these calves out and now have a database of several thousand carcass data points that they use to make the beef eating experience the best possible when coming from Dairyland Cattle.00:00 Introduction and Guest Welcome00:29 Overview of Dairyland Cattle Operations01:35 Expansion and Acquisition Details02:17 Genetic Selection and Breeding Strategies05:02 Finishing Operations and Market Challenges06:34 Carcass Data and Value Improvement09:51 Care Protocols and Animal Welfare11:45 Marketing and Consumer Engagement12:59 Technology and Traceability in Beef Production13:48 Conclusion and Closing Remarks

As we celebrate May Beef Month, we have Jesse Randall of AJ Beef join us to share his experience in raising and finishing out Beef on Dairy animals. In this discussion, Jesse explains the logistics of raising 70,000 Beef on Dairy crossbred calves annually to enter the supply chain and emphasizes the importance of good genetics and the care of the crossbred animal from birth. Additionally, the conversation explores how genomic data can enhance beef production and where Jesse sees data fitting into the supply chain.00:00 Introduction and Guest Welcome00:29 Overview of AJ Beef Operations01:34 Calf Procurement and Dairy Relationships06:05 Importance of Genetics and Data14:10 Future of Beef on Dairy Sector16:00 Final Thoughts and Advice17:11 Conclusion 

Becoming a valued partner with the herds you serve is what Lavon Bontrager, STgenetics® National Account Manager talks about in this STtalks. The discussion focuses on the significant changes in dairy production, the role of genetics, and the importance of technology. Lavon also offers his unique perspective on building lasting relationships with dairy producers and provides invaluable advice for those looking to enhance their herds!00:00 Introduction and Guest Welcome00:40 Lavon's Journey in the Dairy Industry02:33 Challenges and Adaptations in Dairy Farming04:50 Evolution of Dairy Production10:44 Building Relationships with Dairy Producers13:55 The Role of Genetics and Technology22:39 Advice for Dairy Producers29:15 Conclusion and Final Thoughts

Farm owner, banker, marketer, entrepreneur, mom and more…just some of the titles Moriah Brey of Brey Cycle Farm LLC has held and in this STtalks we learn how her family has created a working dynamic that encourages and uplifts not only their farm but them as individuals as well. Brey Cycle Farm LLC has grown tremendously over the years, from herd size to establishing a beef marketing business with Brey Family Beef, Moriah reflects on her career path that led her back to the farm where she plays a key role to ensure the success of her farm and family.00:00 Introduction and Welcome00:33 The Journey of Brey Cycle Farm LLC03:23 Unique Location and Sustainability Efforts05:47 Moriah's Career Transition10:14 Brey Family Beef: A Niche Market12:32 Family Dynamics and Roles17:29 Balancing Farm Life and Motherhood31:57 Advice for Young Moms on the Farm35:45 Conclusion and Farewell

As we celebrate Mother's Day, Amanda Buschor, the Dairy Herd Manager of Majestic View Dairy and a mom to three boys herself joins us to share her journey of growing her family while coming back to take on a managerial role on her family's farm. Amanda shares the unique challenges and rewards of balancing motherhood with farm management, highlighting her experience, adaptability, and the significant role of family and teamwork in her life and career. Don't miss this inspiring discussion about agriculture, teamwork, and the rewarding journey of motherhood.00:00 Introduction and Guest Welcome00:32 History and Scope of Majestic View Dairy02:35 Amanda's Role and Responsibilities03:59 Amanda's Journey Back to the Farm08:26 Balancing Motherhood and Farm Management11:51 Building a Strong Farm Team17:04 Women Leading in Dairy Farming23:33 Advice for Young Moms in Farming26:50 Final Thoughts and Gratitude

We sit down with a new STgenetics® team member, Scott Courtney, to learn about his extensive background in the industry and how this experience benefits the customers he serves. He shares how genetics is playing a role in his customers success and where the STgenetics® toolbox of technology and programs can fill to provide a valuable solution to them as well. Scott also emphasizes the importance of how relationships within the dairy industry can also enhance the efficiency and profitability of his customers dairy farms.00:00 Introduction and Guest Welcome00:38 Scott Courtney's Background and Experience02:10 Current Role and Responsibilities03:16 Genetic Trends and Customer Needs08:10 Tools and Programs at STgenetics®11:45 Beef on Dairy Strategy14:47 Final Thoughts and Conclusion

Following the April 2025 Base Change, the industry saw some major swings in linear traits, making bull pages look quite a bit different. And with this new view comes a shift in mindset which we dive into in this STtalks with Kevin Ziemba and Tim Rauen. Together they share with us why these base changes occurred, how genetic progress has impacted the dairy industry, and the importance of focusing on linear traits. Tune in for the great insights and in-depth discussions as we explore an area important to all dairy breeders, linear traits.00:00 Introduction and Overview00:39 Understanding Linear Traits Post-Base Change04:25 Genetic Progress and Population Changes06:32 Breaking Down Changes in Linear Traits07:11 Focus on Udder Composite Traits14:06 Stature and Dairy Form Adjustments18:54 Body Weight Composite Index Explained26:36 Reliability of Linear Traits33:45 Final Thoughts and Conclusion

Novo STtalks no ar! Neste episódio, recebemos Reinaldo Figueiredo, proprietário da Fazenda Figueiredo, localizada no município de Cristalina, Goiás e Rodrigo Zenha, Gerente Comercial da STgenetics® Brasil. Com foco em produção, saúde e sustentabilidade, vamos conhecer a história de sucesso da Fazenda Figueiredo, e como as tecnologias atuais garantem precisão e dados estratégicos para chegar aos melhores resultados nesse rebanho leiteiro que é destaque no Brasil.00:00 Introdução e Apresentação dos Convidados00:45 História da Fazenda Figueiredo02:04 Tecnologia e Melhoramento Genético07:31 Parceria com a STgenetics®12:04 Produção e Manejo na Fazenda Figueiredo16:21 Sustentabilidade na Fazenda Figueiredo23:37 Importância da Raça Holandesa e Controle Leiteiro27:34 Motivação Pessoal e Conclusão

In this STtalks, we sit down with Adelyn Allen, STgenetics® Beef Operations Manager and Francine Campagnari, STgenetics® Senior Research and Development Manager, to learn more about STgenetics® Brahman division and the success they have recently experienced. In this discussion we learn about the American Brahman Breeders Association Performance Breeder of the Year award that STgenetics® received along with the role Vision+™ genomic testing will play within breeding strategies and the next generation of Brahman cattle. Tune in for insights into how these advancements are setting new standards in genetic excellence and sustainability.00:00 Welcome and Introductions00:41 STgenetics®' Brahman Division Award03:13 Genetic Offerings and Data Collection04:48 Brahman Spring Production Sale07:37 Vision+™ Genomic Testing09:37 Impact of Genomic Testing14:39 Final Thoughts and Wrap-Up

Join us as we discuss the current state of the heifer replacement market with Ben Voelz, STgenetics® Technical Service Manager. With the dairy heifer inventory at an all-time low along with a high demand for Beef on Dairy cross calves, Ben shares insights into the evolving market dynamics and why a strategic semen allocation plan is critical for your dairy. Don't miss this informative discussion on setting up your dairy for future success!00:00 Introduction and Welcome00:33 Current State of the Heifer Replacement Market01:28 Beef on Dairy Market Insights02:13 Breeding Decisions and Semen Allocation04:54 Feed Efficiency and Genetic Selection07:09 Understanding Ultraplus™ and Ultraplus High Purity™09:49 Final Thoughts and Future Outlook11:16 Conclusion and Farewell

It's Earth Day and at STgenetics®, Sustainability is in our DNA! In this STtalks, we are joined by two leaders within our Research & Development team to share what global agricultural sustainability means to STgenetics® and what solutions we are providing to aid in the global environmental mission to become more sustainable and eco-friendly. From EcoFeed® to Ultraplus™ gender-sorted semen, STgenetics® has numerous tools and technology to help dairy and beef farmers successfully produce nutritious food sources to assure food security across the globe and to do so in a sustainable manner. Don't miss this globalized view on sustainability on Earth Day with STgenetics®!00:00 Introduction to Sustainability at STgenetics®00:47 Defining Sustainability in Agriculture02:10 Innovative Tools and Technologies03:07 Impact of Genomics and Gender Selection06:45 Precision Farming and Tropical Genetics11:03 Global Environmental Impact and Future Goals16:41 The Core of Sustainability at STgenetics®18:13 Conclusion and Earth Day Wishes

As we celebrate Easter, STgenetics® recalls its partnership with the Easter Bunny to provide more joy, sustainability and efficiency to the Bunny Business! Tune in as we unfold how STgenetics® tools and technology have helped the Easter Bunny produce higher quality Easter eggs while also reducing environmental impact, a truly egg-celent story!00:00 Introduction to Easter Celebration00:28 The Easter Bunny's Sustainable Business00:55 Genomic Testing for Efficient Egg Production01:10 EcoFeed® Suite and Environmental Benefits01:40 Donor Output Index and Enhanced Egg Production02:16 Conclusion and Easter Wishes

The shift towards gender-sorted semen is clear; in 2024 the U.S. dairy industry increased their gender-sorted dairy units used by 1.5 million units. In this STtalks, we explore the uptick in this technology and how it has evolved over the years with Kevin Ziemba, STgenetics® Global Applied Genetic Consulting Manager. As our conversation continues, we explore the opportunities Ultraplus High Purity™ can provide to dairy producer's bottom line and where the future of this technology is heading!00:00 Introduction to Gender-Sorted Semen00:20 Growth in Gender-Sorted Semen Sales00:55 Trends in Gender-Sorted Semen04:12 Technological Advancements in Gender-Sorted Semen06:10 Importance of Accuracy in Gender-Sorted Semen11:07 Economic Impact of Ultraplus High Purity™ Semen17:31 Future Directions and Beef on Dairy Opportunities20:30 Conclusion and Wrap-Up

Following the 2025 April Genetic Evaluations, STgenetics® released a group of 14 new Holstein bulls. In this STtalks, Logan Voigts, breaks down the impressive group that averages +3344 GTPI. These 14 bulls bring 11 different bloodlines and are all available in Ultraplus High Purity™. Don't miss this comprehensive breakdown of the latest in Holstein genetics from STgenetics®!

More proof news is here! Following the April 2025 Genetic Evaluations, we learn more about the expansive Colored Breed offering from STgenetics®. In this STtalks we delve into significant advancements in the Jersey, Brown Swiss, Ayrshire, Guernsey and STamina™ breeds, highlighting outstanding bulls like OLEY, GORMAN, JUDSON-P, LASPADA, TESLA, OTHELLO, CHECKMATE, and many more. We also learn about STgenetics® Chromosomal Mating Program®, Ultraplus High Purity™ gender-sorted semen and STgenetics® commitment to technological advancements and breeder success!00:00 Introduction 00:36 Jersey Breed Genetic Evaluations02:36 Highlighting Top Jersey Bulls12:40 Jersey Chromosomal Mating Program®17:02 Brown Swiss Breed Insights17:58 Spotlight on Brown Swiss Bulls24:14 Ayrshire Breed Highlights26:57 STamina™ Lineup and New Releases31:35 Final Thoughts and Conclusion

Proof news is here! Following the April 2025 Genetic Evaluations, we had a lot to catch up on and learn. This STtalks covers the impact of the recent base change, changes in TPI and NM$, and the performance of breed leading sires like CAPTAIN, THORSON and more. Additionally, this group discus's the promising young bulls in the STgenetics® portfolio and how pairing this elite group of genetics with the correct technology can lead to exponential performance and profitability for a dairy farm. We dive into more of the results on both the proven sire and young GTPI lists as well as other areas that bring diversity and success to the Holstein breeder.00:00 Introduction00:34 Understanding the Base Change02:40 Impact on TPI and NM$05:10 Chromosomal Mating® and Its Importance06:05 Proven Sire List Highlights07:52 THORSON: A Newly Proven Sire10:40 Diversity in the Top TPI Proven List14:49 Exciting Young Bulls in the Lineup17:29 Future of the Bull Program19:24 Traits and Indexes That Matter23:01 Eco$: A Progressive Tool24:50 Final Thoughts and Conclusion

Farmfit® from STgenetics® has made its way to Canada and in this STtalks, Kenton Lindenbach of Robella Holsteins joins us to share his experience with the state-of-the-art health monitoring system! Along with Ryan Corrigan of STgenetics® Canada's Farmfit® team, they share the experience of installation as well as go into how pairing the Farmfit® data along with production data from their robotic milking system has given a whole new peace of mind to their team. Tune in to this STtalks to hear how this innovative health monitoring system is transforming dairy management!00:00 Introduction and Guest Welcome00:40 Kenton's Farm Background and Growth01:32 Breeding Goals at Robella Holsteins02:07 Introduction to Farmfit®03:28 Farmfit® Installation and Benefits05:23 Team Adaptation to Farmfit®06:33 Farmfit®'s Impact on Herd Management09:03 Future of Farmfit® at Robella Holsteins14:54 Conclusion and Final Thoughts

Casey Anderson joins us to discuss the current state of the Beef on Dairy market and where STgenetics® Beef Add On™ program fits into the industry! We explore the market dynamics, high beef prices, and the innovative approaches STgenetics® is taking with our Beef Add On™ to maximize the value of crossbred calves through strategic genetic decisions. Casey also explains the real-world performance behind the Beef on Dairy Index developed by STgenetics®, $ST. This episode is essential for dairy producers seeking to optimize their genetic decisions and stay competitive in today's market!00:00 Introduction and Guest Welcome00:39 Current State of the Beef Market01:39 Challenges in the Beef Industry02:46 STgenetics® Beef Add On™ Program05:24 Technology and Opportunities in Beef on Dairy08:16 $ST Index Explained12:23 Advice for Dairy Producers15:48 Final Thoughts and Conclusion

We sit down with Dan Carroll, STgenetics Dairy Program Manager, to learn more about the upcoming Genetic Base Change that will begin during the April 2025 Genetic Evaluations. Dan explains the significance of the five-year base change, which resets the cow population base to animals born in 2020, and how it indicates impressive genetic progress. Learn about the changes to the Net Merit formula and the impact these adjustments will have on the ranking and quality of dairy breeds, particularly Holsteins. Dan also offers advice to dairy breeders on navigating these changes and making informed genetic decisions.00:00 Introduction and Welcome00:32 Understanding Base Change01:12 Significance of the Five-Year Cycle02:55 Impact on Different Breeds04:17 Changes in Net Merit Formula06:31 Animal Rankings08:11 Advice for Dairy Breeders09:32 Conclusion and Farewell

Neste episódio, conversamos com Rafael Ribeiro, Gerente da Linha Leite da STgenetics Brasil, para compreender a próxima Mudança de Base Genética do CDCB, que iniciará durante a Prova Genética de Abril de 2025. Rafael explica a importância dessa mudança que ocorre a cada cinco anos, redefinindo a base da população de vacas para os animais nascidos em 2020, e como ela reflete o progresso genético. Além disso, são discutidas as mudanças na fórmula do Mérito Líquido e o impacto que essas alterações terão no ranqueamento e na qualidade das raças leiteiras, especialmente na raça Holandesa. Rafael também orienta sobre como os produtores podem interpretar essas mudanças e tomar as melhores decisões com base em informações genéticas.00:00 Introdução e Apresentação do Tema00:34 Importância das Mudanças Genéticas01:17 Detalhes da Atualização Genética04:13 Impacto nas Raças Leiteiras07:02 Alterações nas Fórmulas e Índices11:01 Conselhos para Produtores de Leite12:20 Conclusão e Agradecimentos

En este episódio, conversamos con Alfredo Castro, Director Internacional de ventas de America Latina y Sur Asiático de STgenetics, para conocer más sobre el próximo Cambio en la Base Genética que llegará con las Evaluaciones Genéticas de abril de 2025. Alfredo nos explica la razón de este ajuste, cómo se restablece la base poblacional a los animales nacidos en 2020 y qué implica esto para el progreso genético. ¡Descubre los cambios en la fórmula de Mérito Neto y el impacto que estos ajustes tendrán en las razas lecheras, especialmente Holando! Además, Alfredo también ofrece consejos a los criadores lecheros sobre cómo adaptarse a estos cambios y tomar decisiones genéticas informadas.00:00 Introducción y Bienvenida00:37 Explicación del Cambio de Base Genética02:05 Motivos del Cambio de Base Genética03:42 Impacto del Cambio en la Producción06:38 Ajustes en la Fórmula de Mérito Neto11:01 Consejos para Criadores de Ganado Lechero13:38 Conclusión y Agradecimientos

Join us as we explore the genetic progress achievable with STgenetics® Eco$ Index! With the insights from a genetic audit and trial, we get into real life data on income over feed costs and how selecting for Eco$ truly can positively boost your herds performance and profitability. Additionally, we compare Eco$ to other industry standards and how the base change in April will affect these standards while Eco$ will remain a valuable tool for dairy breeders to believe in. Tune in to understand how Eco$ can truly boost your bottom line and benefit your herd as a whole!00:00 Introduction and Welcome00:43 Understanding the Eco$ Index02:15 Importance of Selecting for Eco$04:31 Genetic Trends of Ecofeed®06:22 Genetic Audits and Data Analysis09:34 Trial Results and Insights13:07 Impact of Base Changes on Genetic Selection15:40 Future of Genetic Feed Efficiency17:12 Conclusion and Farewell

We sit down with Coulee Flats Dairy to learn about their journey from roots in Holland to a growing and successful dairy in Mesa, Washington. Case VanderMeulen of Coulee Flats and Keith Brown, STgenetics® Strategic Account Manager come together to share the strategic genetic improvements that have transformed the Coulee Flats herd and have created well-balanced, long-lasting cows. Keith shares more about the integration of genomics and Eco$ Index to enhance dairy cow productivity, efficiency, and overall profitability.00:00 Introduction and Guest Welcome00:54 Case's Journey to Coulee Flats Dairy02:05 Keith's Role and Introduction02:56 Overview of Coulee Flats Dairy04:06 Goals and Sustainability at Coulee Flats05:39 Partnership with STgenetics®07:44 Genetic Improvements and Results16:23 Future Goals and Eco$ Index19:05 Conclusion and Final Thoughts