The Lit Up & Liberated Entrepreneur, from passion to profits, with digital products

What's the single most powerful lever for business growth in today's cluttered online landscape? It's becoming known for something specific - what I call being "famous for" your unique contribution. When I started my coaching journey, being a generalist was enough to pay the bills. As the digital space became increasingly crowded, I pivoted from health coaching to business coaching, then to digital products, each time finding temporary success until the market saturated. By 2022, I hit what human design calls a "generator plateau" my business revenue declined, and I felt deeply disconnected from my work.The breakthrough came when I strategically positioned myself at the intersection of human design and marketing. This wasn't just another niche; it was a perfect alignment of my three decades of marketing expertise, my passion for human design, and what I'm actually designed to embody as a 5/1 profile. The result? My business exploded, and I've never felt more authentic or lit up by my work.Your "famous for" statement isn't about limiting yourself to a narrow box. Instead, it's about finding the beautiful fusion of how you're designed, what you've lived and learned, where you're most confident, and—crucially—what people actually want from you and will pay you for. This clarity becomes the foundation from which everything else in your business hangs.Are you clear on what you're designed to be famous for? This question could be the key to taking your business to the next level. Subscribe and leave a review if this episode sparked something in you—I'd love to hear your thoughts!PS you can join the Souled Out Offers by Design waitlist HERE----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency Project

Spoiler alert!! Head to my bio now for the upgrade.FACT is I massively changed my relationship with AI from resistance to revolution....This episode takes you behind the scenes of my unexpected journey into becoming an AI-empowered marketing strategist.When I first encountered AI for content creation, I resisted. It felt inauthentic, impersonal. Yet something shifted when I realised AI could become the ultimate support system for feminine business leaders. Rather than replacing our unique genius, AI can hold the masculine structure in our businesses—the systems, processes, and technical aspects—freeing us to operate more fully from our creative, intuitive feminine energy.This revelation led me to create the Ultimate Audience Clarity Activation, transforming a popular podcast episode into an AI mega prompt that's generated nearly $100,000 in revenue at just $27 per sale. But I didn't stop there. I've now developed custom GPTs (AI assistants) infused with my entire Human Design for Marketing methodology, including the Cosmic Creator Kit that helps users generate content aligned with both their unique design and current cosmic transits.The results have been nothing short of transformative. Clients using these tools are creating marketing that resonates at an entirely new level-one had a professional copywriter friend describe her AI-assisted bio as "mic drop" material. My newest creation, "Sellina," helps clients articulate what they're designed to be famous for, finding words that move them to tears by capturing their essence perfectly.This evolution has been so profound that AI-empowered marketing now appears in my Instagram bio, representing a core aspect of my work. If you're curious about how AI might transform your business while keeping you firmly in your zone of genius, this episode offers both inspiration and practical insights into the future of aligned marketing.Listen to me on the June 2025 Transits episode of the Human Design Podcast here.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

After a little podcast break (and a lot of creative fire), I'm back with some serious upgrades.Here's what's inside this episode: 

What does it really take to build a million-dollar business? Spoiler alert: it's rarely the overnight success story we see plastered across social media. In this milestone 200th episode, I'm pulling back the curtain on my nearly six-year entrepreneurial journey that's brought me to the precipice of crossing that coveted seven-figure threshold.After walking away from a $400,000 corporate career following a breast cancer diagnosis, I began with $70,000 in savings and a simple dream of doing meaningful work. Despite my three decades of marketing experience, building my own business proved far more challenging than anticipated.From generating $70,000 in my first year as a health coach to tripling my revenue to $216,000 during the COVID boom of year two, my path seemed promising. Then came the unexpected downturn – revenue sliding to $180,000 in year three before plummeting to just $100,000 in year four while battling COVID myself.That rock-bottom moment became my turning point. I realised I'd inextricably linked my worth to my income, creating a toxic relationship with money that was suffocating my business. The solution wasn't working harder or launching more frequently – it was rebuilding, with human design as my compass rather than using revenue as validation. By identifying what truly energised me and structuring my business to match my natural energy patterns, I discovered my calling in human design for marketing.Today, my business generates $50,000 monthly without the feast-and-famine cycle of traditional launches. Through low-ticket offers within strategic funnels, I welcome aligned clients who genuinely resonate with my work. This sustainable approach has accelerated my growth while honouring my energetic boundaries, proving that success comes not from the hustle but from alignment.Whatever stage you're at in your business journey, remember that setbacks aren't failures – they're redirections toward your most aligned path. Your frequency truly is everything, and the inner work you do on your beliefs, behaviours, and identity directly impacts your power of attraction. Subscribe for more insights on building a business that honours who you truly are.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Ready to unlock your most aligned self through Human Design? This episode reveals the specific alignment strategies for each type to amplify your marketing effectiveness without forcing or pushing.I share a channeled exploration of how to recognize when you're in alignment based on your Human Design Type and, more importantly, how to intentionally create more of those alignment experiences. This isn't abstract theory, it's practical guidance for creating what I call a "success vortex" where opportunities naturally flow to you.For Projectors, I explain how to identify personal success markers and intentionally cultivate those experiences to attract more invitations. Manifestors learn to redefine peace as calmness, certainty, and power while focusing on creation rather than frustration. Reflectors discover the liberation of releasing expectations and embracing unpredictability, while Generators and Manifesting Generators receive strategies for maximizing satisfaction and avoiding the frustration trap.The most profound insight? Everything in your external world begins and ends with you. By choosing alignment according to your design, you amplify your frequency and naturally draw in perfect-fit clients and opportunities. This episode was recorded during special transit conditions that activated nearly all my centers, delivering crystalline clarity about how each type can work with their energy rather than against it.Want to experience this transformative work in person? Join me for an intimate retreat in France this July 2025! Early bird pricing ends March 31st, check the link above or details or DM me with questions.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Yvette shares how her mother's recent passing led her to explore their relationship through human design charts, revealing profound connections in their energy patterns and offering insights on determining accurate birth times when this information is unknown.• Using a pendulum to determine unknown birth times by reading energy and getting clear yes/no responses• Comparing charts with loved ones to understand relationship dynamics and how you activate each other's energy centers• Finding reflections of personality traits in human design charts, including her mother's infectious generator energy and community-oriented line 4• Navigating grief while running a business requires gentleness, self-care practices that create "glimmers," and leaning into work that feels energetically supportive• Celebrating a loved one's life in alignment with their true personality creates meaningful closure• Shared open heart centers can reveal patterns around proving one's worth and putting others firstYvette is hosting an "Aligned, Amplified and Abundant" retreat in France this July 18-22, focusing on self-connection, purpose, and creating soulful marketing funnels that support freedom. ----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

LEARN ABOUT THE FREQUENCY PROJECT HEREAre you ready to market yourself in a way that actually feels good?In this episode, we're diving deep into Human Design profiles—specifically, how your profile archetype shapes the way you connect, influence, and attract your audience. Your profile lines are your natural way of showing up, and when you align your marketing with them, everything starts to feel more effortless (and more magnetic).We'll break down the twelve profile archetypes and how each one brings a unique energy to branding and business. You'll learn how the 1-3 Explorer blends deep research with trial-and-error storytelling to create trust, why the 2-4 Ingenue thrives on natural talent and intimate connections, and how profiles like the Matriarch and the Exemplar can use their gifts to lead and inspire.This isn't about forcing yourself into another marketing strategy that doesn't fit. It's about recognizing your natural strengths and using them to build an aligned, thriving brand. Whether you're just starting out or looking to refine your message, this episode will help you ditch the guesswork and market in a way that feels like YOU.Hit play now! And if this episode resonates, let me know—leave a review, share your thoughts, or tag me on Instagram!Listen to my client Tricia Camacho on the Unlock your Blocks podcast HERE.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

What if abundance wasn't something you had to chase, but was something you could allow?In today's episode, we're diving into Gate 55, the Gate of Abundance, and its powerful role in the energetic shift happening right now. This gate is at the center of the transition from fear-based survival to trust, surrender, and emotional sovereignty. And if you've ever struggled with scarcity thinking, self-doubt in business, or feeling out of sync with your marketing strategy, this episode is for you.I'm also sharing my own personal journey, how I've navigated scarcity and trust in my business, including my experience with Facebook ads and why shifting my energy changed everything.Inside This Episode, We'll Cover:

In this episode, we're diving deep into the unconscious gates in your Human Design bodygraph and how they shape your marketing and the way others receive your energy. These gates, marked on the left-hand side of your chart, imprint three months before birth and are embedded deeply within us. While we may be unaware of them, others intuitively pick up on these traits, influencing how our energy is perceived in the world especially in marketing.We are exploring: a breakdown of these deeply embedded energies and how they differ from conscious gateshow these hidden frequencies impact the way others intuitively receive and respond to your brand message.a closer look at four key unconscious planetary positions and why/how these matter in your marketingand the real gold: some practical exercises for you to lean into these energies and observe how they influence your marketing resonance...with, of course, personal examples and insights from my chart placements.PS, I'd love you to share: what unconscious gates do you have in these key placements? How do you see them showing up in your marketing? PPS, if you loved this episode, subscribe and leave a review! And message me over on Instagram with any of your aha's and insights.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Get Ultimate Audience Clarity Activation + a mind-blowing New BONUS: Magnetic Messaging by Design all inside of it!Truth is, your business isn't meant to be a copy-paste version of someone else's success. It's designed to be an extension of you! Your energy, your rhythm, your unique genius. And when you have tools to align your body, your energy, your frequency with your target audience and the way that you message them - everything shifts! Your message lands with the right people. Sales explode and feel natural instead of forced. And most importantly, you actually enjoy showing up because it feels like YOU.I am giving away my unique process for uncovering all the marketing gold inside your Human Design chart. I am sharing every single ingredient in your bodygraph which can radically transform how you identify, reach, connect to and convert your audience (no gatekeeping here). And most importantly serve your dream clients!So tune in, and be ready to activate all the gold within your design. PS: Unlock your target audience and your magnetic messaging inside your bodygraph with the Ultimate Audience Clarity Activation Chatgpt mega prompt + trainings.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Welcome to this very special episode of the Human Design for Marketing Podcast!As I'm recording this, we've stepped into the Human Design New Year - welcome to 2025! If you're unfamiliar, the Human Design calendar starts around January 22nd, after we've completed the full transit of all 64 gates. We just closed the year with Gate 60, which is all about creating structure for freedom - a perfect energy to align yourself for success and abundance this year.Today's episode is a practical and soulful workshop-style guide to help you set aligned intentions and create a vision for a fulfilling, abundant and impactful 2025. Do grab a pen and paper for this one! You're going to want to jot some things down. Or, feel free to listen through once and come back later.I've used this exact process of planning an aligned vision for years to design a life that lights me up, aligns with my energy, and allows me to show up as my authentic self, on my terms. AND I am sharing all the secrets with you today!This isn't just about setting goals; it's about:- alignment and how it feels in your body- defining (or redefining) Success on your terms- creating a vision from that aligned space..- & taking inspired action rooted in your Human DesignI'd love to hear what your vision looks like! Feel free to share it with me or tag me on IG. Here's to a 2025 that lights you up, liberates you, and expands your impact in the world. And if you are looking for more flow and abundance you definitely want to join us for "Liberated by Low Ticket" you can sign up HERE----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

In this final episode of the series, I am reflecting through December's lessons - the biggest one being the transformative power of setting intentions in both business and life. I am reflecting on how setting intentions (vs. setting goals) has been a total game changer for me. And aligning actions with my big vision has created such clarity, joy, and abundance in ways I couldn't have imagined. Tune in for a heartfelt recap of the year's lessons where I'm sharing:How shifting from goal-setting to intentional living can redefine how you approach your business and personal lifeMaintaining alignment even during a whirlwind year. (2024 hasn't been an easy ride honestly) Building foundations for a business that works for you even when you are away "life-ing"... aka sustainable success while prioritizing rest and presenceA wrap-up of the year's biggest lessons and what they taught about resilience, alignment, and the beauty of embracing both chaos and calmand of course, my December holiday adventures, cue: quality time spent with family in Europe, Bali, while enjoying the abundacne of a thriving business My invitation for you here is to reflect on your own intentions and step into 2025 with clarity and purpose. That's a wrap for the series 12 Lessons from 2024, but the magic doesn't end here. I am going to share my unique intention-setting process in next episodes to help you align with the energy of the Human Design New Year, (happening around Jan 22 this year).If you enjoyed this episode, please subscribe, leave a review, and share it with your network to spread the message of aligned and intentional living. Let's start 2025 stronger, together!----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

I'm running a series on the biggest lessons I've experienced in 2024, sharing the behind-the-scenes of my business and life to inspire you to reflect on your own year and take those big lessons forward.In this episode, we're diving into November, and wow, it was a ride. November brought a mix of magical and heavy moments. I finally launched the evergreen funnel for the Frequency Project - something that took focused effort but is now live and welcoming new students in. I also wrapped up my six-week program, Build Your Human Design Business, which sold out with eight amazing participants and felt so aligned and fulfilling to create.November was also filled with travel. From road-tripping to Byron Bay to attending a Hosier concert with my family in the Hunter Valley, it was a month of movement and highlights. But amidst the external wins and excitement, there were personal challenges too. I found myself navigating waves of emotion, processing grief, and holding space for polarity - the reality that I can feel abundant in business and still be on a deep healing journey behind the scenes.The biggest lesson November taught me is that both light and dark can coexist. I can thrive in my work and still hold space for the parts of myself that need healing, and that duality is okay.As I close out this lesson, I'm excited to finish the year with my family on a skiing trip in Austria. Follow me on social media for updates from this adventure and beyond. Thank you for being here, and I'll be back with the final episode of this series soon.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

October was a month of contrasts, processing grief from the last month but also experiencing abundance in new possible ways.October brought new energy. My business hit a major milestone with daily recurring sales across my ecosystem, including The Frequency Project's new evergreen format. Seeing my offers sell daily without needing to show up live gave me so much confidence in the systems I've been building all year.Mid-month, I traveled to Bali for a retreat that blended business, healing, and fun. It was the perfect reset, filled with water ceremonies, goal-setting, spa days, and creating connections with an amazing group of women. Travel always helps me recalibrate after big emotional shifts, and Bali delivered exactly what I needed.Reflecting on this month, I've learned to catch myself when I'm catastrophizing around money and refocus on feeling secure within myself. This year has been full of lessons, and October was no exception.  I'd love to hear what lessons have resonated with you this year, share your reflections or DM me on Instagram. I'd love to hear----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Welcome back to the Human Design for Marketing podcast and our 12 Lessons for 2024 series.In this episode, I'm sharing a deeply personal September lesson - a month that brought both significant shifts in my business and one of the hardest losses of my life. Grief has been my companion these past few months. I've learned that the measure of our grief is the measure of our love, and losing my beloved pet Chilli this September has been one of the hardest things I've faced. The biggest lesson? Love fiercely! Hold your pets and your people close. And don't take a single moment for granted. Life changes, sometimes when we least expect it. But we find resilience, and we move forward, one step at a time.Thank you for listening and contemplating along with me. I hope these lessons are bringing clarity for you reflecting how your 2024 went. I'll be back with October soon, and I promise it won't be so heavy. Until then, squeeze your loved ones a little tighter today.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

In this episode of our special series on 12 lessons from 2024, we're diving into lesson eight, reflecting on August.I started the month in India, joining my private client Tricia on a yoga retreat in Rishikesh. And also setting a personal goal to generate $2,000 in passive income while largely offline - and it happened! Listen to the full story in the episode.Other highlight for the month of August was working with a coach who helped me stay grounded through it all, and I kept reminding myself that slowing down now was paving the way for long-term success.On a lighter note, I also reconnected with my love of fashion in August. Sharing little glimpses of my work-from-home outfits on Instagram started as a fun, creative outlet but quickly became a way to bring more authenticity into my brand. It's a reminder that letting your personality shine, even in ways that feel unrelated to your business, can create meaningful connections with your audience.The biggest takeaway from August: Big change requires patience and trust. Slowing down can be uncomfortable, but it's often necessary to build something even better. I hope you're finding these reflections inspiring and that they're sparking ideas for your own growth as you look back on your year. Let me know what lessons have stood out for you, and I'll see you back here soon!Next: Listen to Lesson 9 here----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

We are continuing our series on the 12 Lessons of 2024. This is Lesson 7, and July was a month of transition, reflection, and forward momentum.I shared how July followed the challenging energy of June after my father's passing. It was a productive work month where I refocused on my business after taking three weeks offline. I am sharing how my focus shifted to heavy decluttering both literally and energetically, eg, old ways of working, personal clutter, unhealthy habits, and even a close friendship. This process of release created space for what's next, both in my business and life. I also launched two major projects and ended the month with a beautiful trip to India with my long-term client. It was a busy but transformative month that set the foundation for big changes to come.Next: Listen to Lesson 8 here----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Welcome back to the Human Design for Marketing podcast and our special series, The 12 Lessons of 2024. Today, we're diving into lesson six, which is definitely one of the heavier ones. June 2024 was a tough month for me - a time of deep loss but also profound lessons. As always, I'm sharing this with you because I believe there's immense value in reflecting on our experiences, even the hard ones, and letting them guide our growth.Experiencing the biggest loss of my life... June was one of the hardest times of my life, but I'm grateful I was able to step away from my business to be fully present for what mattered most - family.Losing a parent is massive, and it shifts everything. But it also brought such deep connection with my family and a newfound clarity about what I want for my business. The lesson? Family is everything. And the highlight? Realizing that my business can keep going, even when I need to step away, and committing to creating more of that freedom.Thank you for tuning into this episode. I'd love to hear how this series is resonating with you. Send me a DM on Instagram, and let me know what lessons you're reflecting on from your own year.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

In this episode of the Human Design for Marketing podcast, we dive into 5th of the 12 Lessons in 2024 series, reflecting on May.May marked my final live launch for the Frequency Project this year, and I'd prepared meticulously for it, with high hopes + some good $$$ ad-spend. Well, listen to the full story in the episode, you might get a lesson or two as I did from this experience on dealing with the unmet expectations. Reality-check, yes!Amidst the intensity of launch season, I attended the first Australian Human Design Conference, an event that reminded me of the power of showing up despite challenges. It was heartwarming to connect with so many people who had been following my work, yet the trip was cut short by a family emergency. This sudden shift brought clarity: no matter how important business feels, family and personal priorities will always come first.Looking back, the biggest lesson May taught me was the importance of letting go of expectations and embracing the experiment. In entrepreneurship, outcomes are never guaranteed, and placing too much weight on results can take a toll on our nervous system. May served as a powerful reminder to focus on showing up, doing my best, and staying present, regardless of the highs and lows. I hope my reflections offer you some insight into navigating your own sales cycles and the balance between effort and surrender. Next: Listen to Lesson 6 here----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

April: My birthday month!It started with a van-life camping trip with my nieces, just a couple of hours south of Sydney, and it became one of the most fulfilling experiences of my year. A beautiful reminder that it's not the things we possess or the luxuries we own - it's the connections we nurture and the moments we share that truly matter.Turning 53:  This birthday was another opportunity to reflect on how far I've come. At 53, I feel more energized and aligned than ever- proof that it's never too late to create a life filled with purpose and meaning. Sobriety, leaving corporate, and living authentically have all been significant steps on this journey.  On the business side, I began working with a new business coach, kicking off a six-month container with an in-person retreat in Byron Bay.I decided to invest in turning The Frequency Project into an evergreen offer shifting my focus from live launch model to a more sustainable business model.A spontaneous “birthday bonanza” promotion brought in an additional $5K for the month. So all the lit-up creativity and community vibes.Tune in to listen to the full story.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

In March, I took a hard look at my business model and how it was impacting my energy. Coming off the hustle of February, I realized that while my business was thriving financially, I was feeling burnt out. I had to ask myself: Is this sustainable, and am I truly lit up by what I'm creating?March was the month of pivotal moves to get back into alignment. Especially, attending a business retreat in Byron Bay was an event that gave me clarity on how to shift my model and focus more on life-force energy as my primary metric of success. I also handed over significant parts of my YouTube channel operations to my senior VA, freeing up my time and reducing my stress.Big lesson: When your energy feels drained or out of alignment, it's time to pause, reevaluate, and make tough decisions - even if it means reworking what's already "working."Tune in to hear the full story and reflect on how you can make changes in your business and life when things feel off-track.Next: Listen to Lesson 4 here----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

February 2024 was a transformative month for my business as I moved back into action mode (after the holidays).In this episode, I recount the steps taken to evolve the Frequency Project by introducing a mix of pre-recorded modules and live coaching calls, which allowed the program to scale while maintaining its transformative impact. BUT it was also a time of hustle that felt out of alignment and while I honoured that with the reward of an offline retreat after the push, we will talk more about that in the coming episodes (it's been a big theme for me in 2024).The big lesson: the importance of scheduling time to recalibrate and to celebrate your effortsBonus lesson: don't put petrol in a diesel tank!Next: Listen to Lesson 3 here----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Welcome to the First Part of the 12-part special series, where I'm sharing my top lessons and highlights from 2024, one month at a time. Every time you listen to one of these episodes, I'd love for you to reflect on your own 2024. What was going on for you that month? What lessons did you learn? Use your journals or scroll through your photo album to bring those memories to life.This isn't just about my story, it's about inspiring you to look at your own journey, extract the lessons, and step into 2025 with fresh energy and intention.Part One - January 2024  So, let's rewind to January 2024, a month that threw me right into the deep end with chaos, resilience, and eventually, creativity.At first, my Gate 3 energy—the “difficulty at the beginning” archetype—reared its head, and I found myself thinking, Why does this always happen to me? But as I sat with it, I remembered what I've learned about my Human Design. The challenge of Gate 3 is chaos, but its gift is innovation, and that's exactly what I leaned into. Tune in to listen how!PS, If you love this idea (and the podcast in general!), don't forget to subscribe, share with your friends, and leave me a review, it helps so much.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

This episode is a little different from what you're used to on the Human Design for Marketing Podcast. I'm kicking off a special series that will run through December 2024. With a five-week overseas adventure on the horizon, I wanted to create something unique to keep us connected while I'm away.This series will feature 12 short episodes, each highlighting a key moment and a big lesson from my life and business in 2024. It's been a year of deep grief, incredible growth, and lessons that have truly transformed me. And now, I'm excited to share them with you in a way that's authentic, reflective, and hopefully, inspiring.An invite:Every time you listen to one of these episodes, I'd love for you to reflect on your own 2024. What was going on for you that month? What lessons did you learn? Use your journals or scroll through your photo album to bring those memories to life.This isn't just about my story, it's about inspiring you to look at your own journey, extract the lessons, and step into 2025 with fresh energy and intention.PS, if you love this idea (and the podcast in general!), don't forget to subscribe, tell your friends, and leave me a review—it helps so much.Next:Listen to Part One January's highlight here----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Welcome to Human Design for Marketing podcast!In today's episode, I am diving into topic that sparks both fascination and friction for many of us, that is, AI!The arch-journey I went through (I am assuming I am not alone in this) with the initial excitement about AI, then the frustration and resistance aka friction in using AI - to then coming back to accepting the innovative side of AI with curiosity and 'play' (hello my Gate 3).Now, as a sacral being focused on doing work that feels aligned and fulfilling, AI felt like the ultimate collaboration partner - at first - ie, cost-efficient, fast, and able to handle tasks that otherwise felt draining. It was a game-changer for speeding up processes and taking some of the grind out of running a small business.But on the flip side, I noticed a disconnect. The copy produced didn't feel like my voice, which is a cornerstone of my brand and authenticity. As someone who loves writing and crafting content, relying on AI for this took some of the joy out of my creative process.Well, this is the tension / friction I am exploring today and I am certain many business owners can relate to this. So let's find out how I have balanced things out and perhaps it will benefit you as spiritually attuned individuals to use AI in a way that honors your individuality while still reaping the benefits of this powerful tool - all in the spirit of co-creation and collective service.Enjoy!PS: Black Friday offer at 20% off here (expiring Monday)----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Hi all, in this episode I'm diving into a topic close to my heart and that's something I have strived so much to excel at, ie, getting paid to do what I love and what makes me #litupandliberated - true generator style! Which is my definition of abundance.Now, regardless of your Human design type, you do realize that you got into business and became entrepreneurs because you wanted to do the work that;you love doing..that is fulfilling..that has a positive impact on others..and to have a sense of freedom to live your life the way you want to live it -..which means it requires us to be paid for doing that work. And that is the definition of true abundance for most of us.And today, we are exploring this from the lens of Human Design gate 14 (affluence) which is transiting right now as I record this. I interpret this energy for marketing as energy of monetizing our gifts and skills.We are exploring deeper topics like:Overcoming self-compromise - which is the shadow frequency of gate 14Breaking patterns of people-pleasing and self-sabotage (true personal story)Attracting abundance through personal alignment yet not masking internal blocks  behind itAnd whether you have Gate 14 defined in your chart or not, it's a major theme and arch-experience for all personal and business success.Now that's not all, given the powerful selling season in the HD transits, I'm also bringing upcoming gates that are supportive for selling and personal power:Gate 14 (Current): Abundant energy of monetizing your giftsGate 34 (Upcoming tranist): Gate of Power, personal confidence & empowering others to bring transformationGate 9 (transits around Black Friday): About focusing on intentional, precise information to nail your offers or sales strategy + removing the resistance around selling your offersAll with real-time examples from my business aka BTS juicy stuff!So tune in to get all the bits and if you have any queries or aha's to share, drop into my IG DMs, I will be responding to you all personally.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Join the Frequency Project

Get the 64 Cosmic Content Codes Guide here (For 10% off - Use special podcast listener coupon code POD10 at checkout)Let's talk about the spooky season of Human Design world aka Spleen gates transits, which we are still transiting through via Sun if you happen to listen to this episode in real time (or at least a week from now).I'm diving into the fears, the meaning, the implications of this intuitive frequency in Splenic gates, focusing mainly on their relevance to your business decisions and long term visibility (+ profitability) strategy. Now the wisdom in the Spleen for your business and marketing may look something like:✓ trusting your instinct regardless of the outside noise & advice in business fields✓ staying committed to your vision & goals despite the fear / freeze✓ consistent, aligned actions in tune with your gut (spleen center) I'm also sharing some personal use-cases and some (huge) wins which you'll find more as an evidence of success plus an heartening cheer for you to:✓ keep going and not give up even if you're crushed by the thought of giving up (true stroy) ✓ taking calculated risks (hello gate 28 transit) - an art to master by playing like an adventurer✓ and trsuting that hit of clarity arising from your gut when you're really tuned in and listening. Because it's THE. Recipe. for your explosive success no matter the challenge! Trust me on that one.So tune in to listen all the wowzie nuggets while I'm here rooting for your success!PS, here's the episode I mentioned with Kylie Patchetthere's the latest transit episode from The Human Design Podcast by Emma Dunwoody PPS, don't forget to check the YouTube channel and the 64 Cosmic Content Codes Playlist with all the gates and their marketing insights----------------------------------Build and Scale your Human Design Business. Join the waitlist for 'Build Your HD Business Mini-Mind' here: https://www.yvettemayer.co/bybwaitlistPlease come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Hop on the Frequency Project waitlist

Send us a textLet's talk SCALING by Your Design... Which is a hot topic coming up more and more lately in conversations with my clients and audience, no surprise as we are transiting Gate 32, the gate of of duration as I record this episode. Listen in and really feel into this energy and its mechanics (which I call the 'long game cultivation' in marketing) and how it's the best predictor of success in your business (32nd transit or not).It's obvious, Scaling ≠ throwing spaghetti at the wall... it's instead a process of strategy, intention and aligning to YOUR human design + persisting and keeping course in the long run for lasting results like this

Send us a textGet the 64 Cosmic Content Codes Guide here (For 10% off - Use special podcast listener coupon code POD10 at checkout)In this episode, I chat with Kylie Patchett, a brand visibility and voice coach, about finding the fun, joy and juice (or as I call it "being Lit up") in your marketing + business. Kylie is pouring all her human design nerdy-ness and 'neurosparkly-ness' on how understanding her design has hugely transformed her marketing as a 3/5 Generator, doing all the pivots (17 careers to date, wowzies) and doubting up until she finds her perfect permission slip in her DESIGN. We dive into the transits and Kylie - being BIG about content and a star storyteller - is sharing the playful twist she has recently added to her content strategy using transits with my 64 Cosmic Content Codes Guide (linked above)You would absolutely want to listen to the strategy she's come up with and it's freaking genius and fun (her line 3 style)!You'll love this conversation between two Generators and it's inspirational in more ways than one.PS, I'm sharing inside info on my latest offer (time-sensitive) "Build your HD Business" and it's for those in the Human Design mentoring, coaching or reading offers space to build an HD business from ground up.  So if you're one, hit me up in my IG DMs to get all the info and get your questions answered, just an FYI: 50% of the seats are already filled.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Hop on the Frequency Project waitlist

Send us a textIn this short episode I star with a personal share - the sad news of the loss of my furry bestie ChilliYou will then hear about an inspiring story from my local meditation community in Nowra. A somewhat similar story to mine, a local man (Barron Hanson) leaving the high-stress world of New York advertising to bring mindfulness and wellness to his hometown. I share this because it's something that brought solace during this time - is my meditation community and an opportunity to lose myself in a "wisdom talk" that explored the difference between a conscious and a commercial business.And it got me thinking about building our businesses the RIGHT way, which I'm becoming increasingly passionate about.In this episode I mention Be Here Nowra, 108.io and Nicho Plowman.I am sharing this to encourage you to consider building a conscious business too. One that aligns with your deepest values and higher purpose. I believe this community of Human Design fans are going to resonate!----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Hop on the Frequency Project waitlist

Send us a textHere's something you absolutely need to know if you want to hit the ball in your online marketing, and that is, > Marketing is a LONG GAME! < And absolutely no questions there. But how do you do it? How do you keep the pace? How do you keep going with only the most succinct messaging to form that strong connection with your audience, build authority, position well and eventually attract more clients into your business?I've got you covered. In this episode I'm sharing five things to look out for in your marketing that might be watering down your magical impact. I'm sharing what NOT to do in your Marketing in hopes of;- you never getting side-tracked from your long-term aim- you coming out with your most authenitc expression (your ultimate magnetism)- you getting laser-focused on dos' and dont's aligned with your core essence- you dropping the BS baggage (owning your unique Design style) and YOU getting huge huge payoffs for your marketing efforts online.We are getting down to straight facts, strategies, tactics - with latest ins and outs of social media + how to use them to your advantage, and examples from my own launches, content and offers. There's so much to takeaway for all Human Design types here, so tune in and be ready for actionables right away. PS, you can reach me out on IG DMs with your questions and thoughts.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Hop on the Frequency Project waitlist

Send us a textWhat is magnetic marketing anyway? In this episode, we explore the evolution of magnetic marketing from its masculine origins (from Dan Kennedy's era) to today's more feminine, attraction-based approach. Now, this evolution perfectly aligns with how Human Design activates you into your authentic presence and differentiation in business landscape (esp over social media) aka your Magnetism by Design. And that's precisely what I'm teaching you today. I'm talking key Human Design areas that point you toward your unique differentiating aspects (aligned to the fundamentals of marketing magnetism) - with some key differences that these Marketing fundamentals do not address but Human Design illuminates clearly to really bring your one-in-a-billion unique blueprint to light and to the world. This is exactly what my signature program "Frequency Project" is all about. An in-depth dive + embodiment of your Design to initiate you into a whole another level of Marketing and your overall Magnetism You can check out Frequency Project here.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Hop on the Frequency Project waitlist

Send us a textIn this episode, we dive deep into the Gene Keys Prosperity (Pearl) Sequence to uncover your biggest block to Instagram growth. I shared an IG post on this topic last week and so many of you resonated with,  so I'm here responding with a deeper dive

Send us a Text Message.Is Instagram truly dead, or are we witnessing a transformation in how brands connect with their audiences? In this episode of the Human Design for Marketing podcast, Yvette tackles this question head-on. You'll learn why the days of overly curated feeds are done, and how authenticity is the key to winning on the platform. She discusses why consistency is critical in building trust and recognition for your brand. Yvette then shares her own success story and then dives into the epic rise of comedian Celeste Barber, who masterfully harnessed Instagram to catapult her career. PLUS you will learn about Celeste's Human Design profile (no surprises, she's a Generator!).And at the end of the episode you will be left with a specific tip to help you harness your human design by type (something to try this week!).Get your custom Human Design reading here:  https://www.yvettemayer.co/report----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Hop on the Frequency Project waitlist

Send us a Text Message.If you're up to date, we start this episode with results of the challenge set in episode #167 (listen to that one first so you can play along!).Then we pivot into the topic for this week....understanding the influence of each of the planets on your marketing.  We go through them one by one, offering insights as to how you can look at your own bodygraph (and the gates you have for each planet) to better understand how you're wired for impact.We cover:  The Sun, Earth, North Node, South Node, Moon, Mercury, Venus, Mars, Jupiter, Saturn, Uranus, Neptune, PlutoMake sure you grab a paper and pen for this one!PS you can get our Human Design for Marketing Reading Report herePPS and the 64 Cosmic Content Code Guide here, use POD10 for 10% off!----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteGet the 64 Cosmic Content Codes Guide Hop on the Frequency Project waitlist

Send us a Text Message.Get 64 Cosmic Content Codes Guide  here (for 10% off - Use special podcast listener coupon code POD10 at checkout)Access your custom Human Design for Marketing Reading (report style) for just $67 USD > here Let's talk leveraging your Design, wisdom & knowledge for exponential abundance. And I'm not talking about the trendy terminology here but how it's actually done in business and life.You know, Human Design has been the backbone of me; 

Send us a Text Message.Get 10% off the 64 Cosmic Content Code Guide: Use coupon code POD10 (no space, all caps) at checkoutAccess your custom Human Design for Marketing Reading (report style) for just $67 USD > HereLet's be honest you started your dream business to be free and flow-y. But is it the case yet?In today's episode of Human Design for Marketing podcast, I'm sharing the backstory on designing a business that sustains YOU instead you sustaining it 100% of the time.I'm sharing everything that went into my story of building a business that buys me flow and freedom.The backdrop, for sure, is Human Design wisdom (specifically here Gate 62) and tapping into it for all your marketing efforts because that's where your unique blueprint comes from - be it life or business.I'm spilling all the tea on how I built a system that works on autopilot for me even while  I'm away. But in all honesty it's the work of months' dedication and opting into the 'slow lane' of business over long haul.I'm sharing in detail what that slow lane could potentially look like in business and the defining moments of smart-hard-work for me which led me to building:multiple income streams for 'income on autopilot'support to create a content machine that runs smoothly and consistentlya rockstar brand with omnipresenceP.S. I'm off to a retreat in India in a few days, but leaving you with these insights (more coming) to help you on your path to create lasting marketing flow. Catch you on the flip side! ----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartGet your custom Human Design for Marketing Reading ReportBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

Send us a Text Message.Use exclusive PODCAST listener coupon POD 10 and  get your 64 COSMIC CONTENT CODES GUIDE >> HERE✨ Listen to episode 141 which is also about the Transits here. I'm sharing BTS on how Human Design transits helped me launch a successful product to my community and how it was a HOT sale bringing me $$$ in couple of days but more than that a high-value grab for those who said yes to it All because I made moves in alignement to the Transits backround frequency.You'll also get two more PRACTICAL examples of when I've had huge success working with transits -  and why I'm so passionate about sharing this cosmic wisdom with you all for your marketingHERE'S A LITTLE BACKSTORYIn the August of 2023, I had this cosmic idea:What if I turned every single Human Design gate into a content code?I began the project of looking at every gate and considering:what if this Gate were a brand?what would its values be?what story would it tell?how would it communicate?and the cherry on top - what content prompts would help others market in this gates frequency?And honestly the wisdom flowed through me like a tap.I started to drip it via my Facebook group, a brand new YouTube channel and much later my IG Broadcast channel.By the time 2024 rolled around, I had a highly valuable body of work that I named the "64 Cosmic Content Codes".BUT #truthbomb I didn't want to share it with anyone (in its full version), because it felt so hard won .But I began getting requests for my full gates (marketing) wisdom. Like a LOT of themAnd then a couple of weeks ago, when my Human Design mentor Emma asked me this exact question, I realised it was time to get this magic out..Which brings me to this moment.For the FIRST TIME ever you can now purchase the "64 Cosmic Content Codes Guide".So you can create the kind of content that has them thinking you're some kind of witchy poo mind reader.It comes with a "how to use the Transits" video class AND a Trello board that's pre-populated with every single Gate's Cosmic Content Prompts.So thrilled for when you check out The 64 CCC Guide ----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

Send us a Text Message.What happens when life throws you a curveball, and your business has to take the back seat? In this personal episode as I recount attending an Australian human design conference, only to be abruptly called back to Sydney due to my father's critical health condition. You'll hear about the difficult days by his bedside, the freedom my business provided during this challenging time, and the contrast with my siblings' corporate constraints. Then, just as I was to return to work, I got COVID....I share about the struggle to regain motivation to show up consistently as a business owner (and marketer).Which pivots us nicely into understanding the human design system and its four arrows, focusing on the top right arrow's role in motivation. By understanding the distinction between external and internal motivation, I share how you can align and enhance your intrinsic drive. This episode aims to guide you in finding a consistent approach to achieve your goals through discipline and self-awareness, using insights from my own journey of feeling misaligned and finding my way back.Visibility is essential for entrepreneurial growth, yet many face blocks stemming from fear of vulnerability, rejection, and imposter syndrome. Drawing inspiration from Brene Brown's work and the "Man in the Arena" speech, I discuss the importance of authenticity and pushing through self-doubt. This episode also offers practical podcast promotion strategies to help you engage deeply with our content and resources. Together, let's embrace discomfort and courage as essential elements for growth and fulfilling your entrepreneurial potential.Enjoy!----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

Send us a Text Message.What even is messaging?It's not any piece of content; it's a consistent story and theme permeating your brand.Your messaging focuses on how you will deliver your value proposition and communicate your brands values. Based on the tone of voice, language, and core message, it's a specific way to convey your ideas to your ideal clients.It's how your brand communicates its unique value proposition and personality through verbal and nonverbal messaging.It's not your copy! It's a step before that….and before you get overwhelmed, your Human Design bodygraph has the answers.Make sure you have a pen and paper handy for this one.AND yes you should totally join the Frequency Project.----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

Send us a Text Message.Ever felt like the missing piece of puzzle to your business success was simply understanding yourself better? Alicia Bettison, an intuitive business coach, joins me in this episode to share her story of how Human Design transformed both her personal and professional world big time. Alicia is an alumni of the Frequency Project, my signature program on comprehensive Human Design for Marketing wisdom, and a winner of the last round's challenge prize - winning private coaching time with me! She's an A-player, you bet!She's SHARING IT ALL, ever so vulnerably and gracefully, how understanding AND embodying her 2/4 line profile as an emotional Manifesting Generator made ripples of transformation possible for her, such as: building a 7-figure business together with her husband, pivoting into her multifaceted ‘affiliate marketing' empire  >> (+ a spotlight on affiliate marketing/network marketing tips in alignment with HD for interested women)manifesting her dream home and life, offering retreats (per her liking & style) on her amazing property, intuitive business coaching to other amazing womenAll in her true Manifesting Generator style.But the truth is,it's not just your Design but really how you claim and live it which makes all the difference!!You'll also get a sneak peak on what's inside the Frequency Project program, in Alicia's (incredible) words (absolutely blessed to have such amazing women join the program). Listen from her, the impact, the support available inside the Frequency Project community + of course the Human Design and Marketing flavored, nuanced + practical conversations happening all the time in there.Our conversation here is definitely going to inspire you with a confetti of ideas on how to embody and apply your own Human Design blueprint in your life, business and marketing.So tune in for the listen and leave inspired and activated for claiming your own Soul blueprint.For extra Marketing with HD magic:The Frequency Project is open!  Sign up here.PS: if you want to connect with Alicia and her work, here's her page where you'll find all her offers and socials PPS: if you're interested in working with Alicia, book a call here----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

Send us a Text Message.You can't deny the magic of my new Frequency song - I listen to it daily before work to begin my day with an instant upgrade in frequency. Listen to it yourself by heading back to Ep 160 after this one. In today's episode, I share more about the business slump I faced in mid-2022. We're going a little deeper into the details of how I felt and why, along with the path to alignment and expansion. And yes, this took me from crickets to quantum leaps on every measure.Listen for some key takeaways:The dangers of hitching your self-worth to income and how energetic scarcity can ultimately hold you back.How aligning with your design can open doors to new opportunities and ignite your marketing genius.How I created this unique niche of Human Design for marketing aligned to my design and the potential in your design to find your niche (or not)Helpful approach to mapping your successes and lessons to the challenges you face when starting out in light of your Human Design chartActionable Next Steps:Turn your strengths into a magnet for your dream clients: Sign up for the FREE Influence Activation Masterclass happening live on May 23rd, 2024!----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

A few months back an amazing Sweedish woman popped into my DM and sang to me.You heard that right....she sang to me.And it wasn't just any song, it was a song created for my business, with lyrics that gave voice to my mission.... and its effect on me was wild!Let me explain...Maria, "Heartsong," has a divine gift, is passionate about Human Design, and has been receiving a download for me—in the form of a song.If ever there was magnetic approach to pitching me - this is it!After she shared that first verse and chorus, I literally couldn't get it out of my head. All day long I hummed the tune to myself.How could I not say yes?!And so... I made a big commitment and investment, and just like that, a brand new piece of high-frequency art was born.Every part of this project has been brought through in alignment with my highest self and encoded with layers of musical frequency

I've worked with around 40 women in deeply supportive containers at this point through the Frequency Project (my signature Human Design for Marketing program) and privately.Every single woman has had a different experience and outcome.But today, I'm sharing the differentiators that I've observed in what really takes a client from knowing their design to amplifying their marketing and having the kind of quantum growth you dream of.I'm sharing 5 keys and 1 game-changer (spoiler alert it's frequency, but here I give you the why and how).Don't miss this episode, it's absolute gold!----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

It sounds unbelievable, but it's 100% true - my income in 2024, is up by 370% YTD.But I'm not here to throw around big numbers without giving you a whole lot of context as well.In this episode I take you through the past almost 18 months, along a journey that started our very difficult at the beginning (in true Gate 3 Personality Sun fashion).This is my brand story, specifically the journey of the friction that led me away from chasing money as the greatest measure of success, only to end up making more of it.My biggest differentiator has been practicing what I preach—that means following my Human Design and optimising and amplifying my marketing for more impact. The results have been nothing short of spectacular.As a Generator Sacral 5/1, that's included:More video content (and launching a YouTube channel)Positioning myself as a leader in the spaceBuilding authority and credibility at every stepFollowing my strategy and authority alwaysIf you're curious about working with me, now is an exciting time as I'm offering two need ways I can support you in early April 2024.1. Though a "done in a day" Aligned by Design Marketing Strategy VIP day with you (preferably in person)2.  A six week "Momentum Mentoring" opportunity, where I'm immersed in your business and marketing and there to provide guidance (along with the how to's) every step of the wayMessage me on IG to explore----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

In today's episode, I'm sharing a personal reflection that came to me during a business retreat this past weekend (mid March 2024).  This is not your standard "learn about Human Design for Marketing" episode but I think it offers even more value. In fact for some of you it could be the message you most need to hear right now.The big theme for today is ENERGY and the different ways we value it, when it comes to both Life Force and Money.Because what I realised is that we don't generally value or prioritise our life-force in the same way we do money. Which is all sorts of ridiculous when you think about it..... fact is we can always make more money, but we only have a finite amount of life force. It genuinely is our most precious resource.In this episode, as well as sharing the back story of the weekend and what's happened since, I offer you an invitation to consider this for yourself too.  As in: what if you stopped putting all your attention on making more money and became more focussed on maximising your energetic life force?I have a feeling that in doing so, you will end up with more of both.Actionable Steps:Book a 90-minute deep dive session Human Design for marketing reading before the price goes up from $AUD497 to $AUD777 on April first 2024, only few spots left. Subscribe, share, and leave a review on the podcast so that more people can find and use this wisdom----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

The last episode of my podcast literally blew up, which was on finding your ideal clients inside your human design chart. A lot of you found it invaluable and reached out telling me it was absolute gold in decoding the key placements inside your chart for better understanding your clients, your community and how you best attract them (your magnetism).  And today's episode isn't less loaded. I'm sharing more magic on finding your money magnetism inside your chart. We talk money. We talk spirituality. Because well, while money is essential, it's also crucial to align with your spiritual journey. And that's exactly what we're exploring here.I'm sharing where to look to find your money attraction keys inside your Human Design chart. (you can download your FREE chart here).Make sure you grab a pen and paper for this one as well; take loads notes and most importantly, take action on this wisdom!We are going to explore:Four Money Gates (plus One bonus, so Five in total)Two Channels for money and abundance (one is, you guessed it, channel of money)A key Planet placement (both personality and design sides) for understanding your gifts, abundance and wealth attractionIn addition to these, I'm also exploring in detail the Pearl Sequence in Gene Keys and sharing;how to work with your gates and planet placements inside your pearl sequence to understand the mechanics of law of attraction for yourselfhow I worked through my pearl sequence (many times now) to absolutely transform my relationship with money, abundance and freedomThese can be the most transformative 30 or so minutes of your HD exploration life. Actionable Steps:Book a 90-minute deep dive session human design for marketing reading before the price increases on April first 2024Listen to the  Pearl sequence episodeListen to the Human Design and sales episodesubscribe, share, and leave a review on the podcast so that more people can find and use this wisdom----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

Important: Enrolment into my signature 8-week program, the Frequency Project is closing tomorrow, Feb 20, 2024. If you're listening to this episode in real-time, then the time to join is now! Link to sign-up is here: https://www.yvettemayer.co/fpfeb24 In today's podcast, I'm sharing exactly how to identify your ideal clients using your Human Design chart. (you can download your FREE chart here: https://www.yvettemayer.com/chart  )Make sure you grab a pen and paper for this one; you will want to take action on this wisdom!Inside the episode, we explore where your ideal clients can be found in key placements inside your human design AND exactly how to identify them. We look at:Your Personality Sun gate and Design Mars Uranus placementsDesign Moon In addition to these, I'm also sharing intel on:how to create resonance with your audience using your shadows and not-self aspectshow to enhance visibility and strengthen connections with potential clients from a place of authenticity vs scarcity or self-doubtlocating the actual energy and essence inside your attraction field to create ‘real' client magnetism  (this is more than just the demo- or psychographics)This episode is transformative in terms of understanding your own energy field and that of your potential clients. We go much deeper into this and more in the Frequency Project. With breakout rooms and live hot-seat coaching opportunities each week, you will feel inspired, motivated and and more creative. You will join a community of like-minded women who get it and get you!  Join us here: https://www.yvettemayer.co/fpfeb24 ----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

EXCITING ANNOUNCEMENT: Enrollment into my signature 8-week program, the Frequency Project is open now. This is the container where I coach amazing business women like you to support you in integrating every part of your human design, to bring about the ease, fun and alignment in your marketing and branding. If you're listening to this episode in early Feb, then I'm thrilled to invite you into the program and elevate your marketing game in 2024! Link to sign-up: https://www.yvettemayer.co/fpfeb24 Alright, back to the episode! In today's podcast, I'm discussing the primary aspects of human design when it comes to creating more aligned, authentic and effective marketing.  We're uncovering 4 master keys of the Human Design system that will transform:your brand expressionyour communication style audience engagement your magnetism & client attraction& the way you might already be applying HD wisdom to your businessThe transformation occurs in real-time and the strategies I'm letting you in on are practical enough that you can start to implement those today!Here's a summary of the key points covered in relation to Marketing:Your aura type, strategy & authorityAll the six profile linesYour personality Sun gate as your Brand's DNAYour personality Mercury gate as your Communications DNAIn addition to these Four main keys, I'm also covering:How to use the collective background frequency aka Transits to land relevance and relatability with your audienceHow to use your Incarnation cross to inform your business missionHow to synthesize the wisdom in your Nodes to create a narrative in your brand storyAnd selling from definition/openness in your centersSo it's a loaded episode and you really honestly wouldn't want to miss out on so much practical wisdom. As I shared, we go much deeper into all of this and more in the Frequency Project. It's bringing exceptional growth and amplified resonance for our Frequency Project clients. The results are phenomenal. Check all the details here: https://www.yvettemayer.co/fpfeb24 PS: Get your Limited time FREE access to the Replay of Influence Activation Masterclass here: https://www.yvettemayer.co/iafeb24rPPS: Make sure you're part of the event PrivateFacebook Group!----------------------------------Please come say hi!Leave me a reviewJoin the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartBook a Human Design for Marketing reading with YvetteHop on the Frequency Project waitlist

Register now for the Influence Activation live class!This week, I'm trying something new, sharing a client case study that is a behind-the-scenes look at aligned marketing for incredible results