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Hosted by shannon peel
2 episodes with shannon peel
En este episodio de #PodcastLaTrinchera, Christian Sobrino entrevista a la Ing. Doriel Pagán Crespo, Presidenta Ejecutiva de la Autoridad de Acueductos y Alcantarillados. Doriel Pagán entró a la AAA en octubre de 1992 y hoy dirige una de las utilidades de agua más grande de los Estados Unidos. A través de sus 32 años de carrera en la AAA, Doriel fue la primera mujer en ocupar todas las posiciones operacionales de la AAA. Este episodio de La Trinchera es presentado a ustedes por:- Solar Innovation, un pionero en el campo de la ingeniería eléctrica con más de 30 años de experiencia y 6 años en la energía renovable, especializándose en resolver los retos más complejos de la industria. En Solar Innovation crean soluciones completamente personalizadas para que obtengas el máximo retorno de tu inversión. Solar Innovation ofrece el mejor servicio al cliente en la industria. Llamen al 787-777-1846 o escribe a info@solarinnovationpr.com para obtener una cotización gratis y descubre cómo transformar tu energía en ahorro y sostenibilidad.- La Tigre, el primer destino en Puerto Rico para encontrar una progresiva selección de moda Italiana, orientada a una nueva generación de profesionales que reconocen que una imagen bien curada puede aportar a nuestro progreso profesional. Del 17 al 31 de agosto, La Tigre estará ofreciendo ofertas exclusivas y finales en colecciones para él y para ella. Se acerca una nueva colección y temporada, y ahora es el momento ideal para adquirir artículos de moda hechos en Italia, a precios únicos disponibles solamente del 17 al 31 de agosto. Visiten la boutique de La Tigre ubicada en Ciudadela en Santurce o síganlos en Instagram en @shoplatigre.- San Juan Lincoln, donde encontrarán una exclusiva colección de vehículos de lujo diseñados para satisfacer todas sus expectativas. Por ejemplo, pueden ver allí la nueva Nautilus con una pantalla “wraparound” de 48” o la Corsair Plug In Hybrid con un rendimiento de 78 millas por galón. Pueden visitarlos en la Avenida Kennedy en San Juan para explorar lo que una SUV de lujo debe ser. Su equipo está listo para ofrecerles una experiencia inigualable. Para más información u orientación, llamen al 787-782-4000.Por favor suscribirse a La Trinchera con Christian Sobrino en su plataforma favorita de podcasts y compartan este episodio con sus amistades.Para contactar a Christian Sobrino y #PodcastLaTrinchera, nada mejor que mediante las siguientes plataformas:Facebook: @PodcastLaTrincheraTwitter: @zobrinovichInstagram: zobrinovichThreads: @zobrinovichBluesky Social: zobrinovich.bsky.socialYouTube: @PodcastLaTrinchera "Para liderar primero debes escuchar con un corazón comprensivo y luego actuar con una mente decidida." - Shannon Peel
In episode 489, Megan chats to Shannon Peel about how we can craft our business brand story in a unique and engaging way to resonate with the right people at the right time. Shannon Peel has over 30 years experience in marketing, sales, advertising, and storytelling. Due to her insatiable curiosity and desire to learn new things, Shannon has a unique skill set enabling her to see how all the pieces of a brand story come together to guide an audience from brand awareness to brand advocacy. She recently published her interactive, multimedia digital book called BrandAPeel: Brand Storytelling in the Digital Age filled with videos, podcast episodes, and downloadable workbooks to help small businesses define their brands and create content to tell their stories. In this episode, you'll learn about various aspects of effective business brand storytelling, including finding your core values, determining your voice, mapping out a digital footprint, and so much more. - Define Your Core Values: Identify five core values that truly reflect who you are and go beyond surface-level definitions. - Brand Storytelling Do's and Don'ts: Brand storytelling involves narrating your journey, experiences, and values and telling your audience's story in a way that invites them to connect with your brand. - Communicate Your Challenges: When sharing vulnerable stories, it's essential to shift from a victim mindset to a hero mindset. - Maintain a Consistent Brand Voice: It is key to building trust and meeting audience expectations. - Map Your Digital Footprint: Understand where your audience hangs out online and create a strategy to meet them there. Conduct a brand audit or involve trusted peers to evaluate your online presence and ensure a cohesive journey from discovery to engagement. - Organize Your Content: Consider creating an index or an interactive digital book that guides your audience from one piece of content to the next. - Create Year-long E-Newsletters to Sustain Engagement: Develop a series of e-newsletters linked to your digital book, offering readers a continuous stream of content. - Brand Guides for Consistent Messaging: Establish a brand guide detailing voice, fonts, colors, mission, and vision statements. Connect with Shannon peel Website | Instagram
Welcome to The Inspired Women Podcast. On this episode your host Megan Hall interviews Shannon. Shannon Peel has over 30 years experience in marketing, sales, advertising, and storytelling. Due to her insatiable curiosity and desire to learn new things, Shannon... Read moreCombating Ideation Featuring Shannon Peel
The Virtual Lounge welcomes Shannon Peel, a marketing maven with an illustrious 30-year career spanning sales, advertising, and, most intriguingly, storytelling. Shannon's insatiable curiosity has honed her ability to weave together disparate brand elements into a compelling narrative. Recently, she's channeled this expertise into her interactive digital book, "BrandAPeel: Brand Storytelling in the Digital Age," a multi-faceted guide designed to empower small businesses in honing their brand stories, replete with videos, podcasts, and actionable workbooks. Listen in for lots of great info and more than a few laughs! Her gift to you - Free Full Access Pass to any APeeling Title - Use code APeel100 - see all titles at https://marketapeel.com/bookapeel Connect with Shannon: https://marketapeel.com https://linkedin.com/in/shannonpeel https://twitter.com/shannonpeel1 https://facebook.com/marketapeel https://instagram.com/market_apeel + + + Don't forget to subscribe to PR After Hours for more insights, interviews, and discussions on the evolving landscape of public relations, marketing, and beyond. Free copywriting class: thevirtualmama.com/alexcopy Get Alex's book, THE PODCAST OPTION--NOW IN PAPERBACK: https://amzn.to/3gOCYLj Listen to our entire library of episodes and more on the show website: PRAfterHours.com. Drop a buck in the tip jar here. Announcer: Mary McKenna. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. This PR After Hours Podcast episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2023, all rights reserved. No reproduction, excerpting, or other use without written permission. As an Amazon Associate, we earn a small commission on some of our Amazon links. --- Send in a voice message: https://podcasters.spotify.com/pod/show/alex-greenwood1/message
Too often, moms fall into a victim mentality where they feel helpless to their circumstances. In this episode of the Moms Without Capes Podcast, we are talking with Shannon Peel about how shifting our personal narrative from victim to hero can attract better opportunities and people into our lives and work. Join me- therapist, life coach, and mom- as I seek to inspire women to take back control of their own happiness. To join the Moms Without Capes Facebook community, visit www.facebook.com/groups/momswithoutcapes To grab a helpful list of self-care ideas, go to www.momswithoutcapes.com/self-care-ideas If you'd like to transform your inner critic into your biggest cheerleader, enroll in the Quiet Your Inner Mean Girl program today by going to www.momswithoutcapes.com/mean-girl Visit my website www.momswithoutcapes.com to learn more! To learn more about Shannon Peel, go to www.shannonpeel.com or follow her on social: www.linkedin.com/in/shannonpeel www.twitter.com/shannonpeel1 www.facebook.com/marketapeel www.instagram.com/market_apeel Thank you so much for tuning in and listening today. I'd love to hear what you thought of this episode and what ideas you may have for future episodes of the Moms Without Capes podcast! Email me at onnie@momswithoutcapes.com If you liked this episode, please show some love by leaving me a 5-Star review at https://ratethispodcast/mwc, subscribing, and sharing it with a fellow mom! Or buy me a chai latte at https://www.buymeacoffee.com/onnieM DISCLAIMER: Just because I'm a therapist, I'm not your therapist nor am I doing therapy in this podcast episode. Just saying. So enjoy Moms Without Capes for what it is- educational, entertaining, and a way to get my message out into the world!
Interview with Shannon Peel, who tells brand stories with market appeal. She helps professionals define their brand stories and tell them to the marketplace to guide audiences from awareness to customers. Currently, Shannon is building a media empire one piece of content at a time for people to tell their stories to help others create an appealing life, career, or business. She publishes the Digital Magazines APeeling and CurbAPeel Shannon also hosts a Podcast and Video Channel called BrandAPeel She also does Brand Storytelling in the Digital World Shannon also publishes a blog called UnPeeled She publishes a workbook called Creating MarketAPeel Her web site: https://www.marketapeel.agency/brandapeel
Ae you trying to build your email list? Shannon Peel talked with Catherine O'Leary the Quiz Queen about how she utilizes quizzes to grow her business. At the very top of your marketing funnel you need a first step people can take to say, "Hey I'm interested in this topic." Once you have that ... You can build a path for people to take to your 'BUY' button. Catherine shares her insights into how brands utilize fun quizzes to engage people into your brand's story. Check out the Quiz Queen's Quizzes Discover MarketAPeel's White Label Lead Magnets --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you getting traffic to your website but people aren't buying? Today, Shannon Peel talked with expert website designer James Hipkin from Inn8ly about how to get more traffic to your site and get more conversions. Getting traffic to your site is difficult, so when someone shows you want to look your best and lead them to do what you want - be it buy, book an appointment, or spend more time consuming content. If you want better results, this episode is for you. Get your ticket to the Stand Out Summit --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Shannon Peel is an expert at stories, and while her usual audience is made up of business owners looking to improve their marketing, her discussion of hero vs victim language in storytelling is so valuable to those learning about the stories in their family tree. We started off talking about her deep roots in western Canada, delved into the "why" questions around emigration, and then found ourselves looking at the way we talk about our ancestors, women in particular.Shannon Peel is the creative force behind the MarketAPeel Brand. She works from her home office overlooking life in Downtown Vancouver, BC Canada. She is passionate about stories and how to they connect people and exploring why people make the choices they make. People describe her as intelligent, quick witted, and creative, all things she takes pride in as she values intelligent thought and solution based productivity. MarketAPeel reflects her values and vision.https://www.marketapeel.agency/speakerLinkedIn: Shannon PeelFacebook: @marketapeelTwitter: @shannonpeel1Instagram: @market_apeel-------------This podcast is supported by Heather Murphy's TraceLine Success. Get your free workbook, Success is Found in Your Roots, at heathercmurphy.com/successworkbookConnect with Heather on Instagram or Facebook @msheathermurphy
Are you struggling to get people to take you seriously? Maybe you need some publicity to gain credibility and authority in the marketplace. Today, Shannon Peel spoke with Lilian Sue, PR specialist and Publicity Coach, about why brands need publicity and how to go about getting it. If you want to increase the credibility of your brand, be seen by bigger audiences, and let your audience know you are an authority in your industry - You need publicity so click play and find out how to get into the news. Get your tickets to the Stand Out Summit --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you struggling to get people to take interest in your business' story? In today's episode Shannon Peel talks with Krystal Vernee from Simply She about how she helps businesses connect with their audiences by being the brand. They talk about how to connect with audiences online, how to relate to your audience and be the brand people choose. If you want to increase your brand's impact online, this episode is for you. Find out more about how MarketAPeel Summits help you create an appealing life, career, or business. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Shannon Peel has brought together all her skills, talents, and passions to create a brand storytelling platform under the MarketAPeel umbrella. She works closely with her clients to tell their stories to their audiences on various platforms. Highlights From This Episode: Create an appealing story and an appealing brand. Engage with your audience where they are. Put people in their problem. Shine a light on the thing that they're scared of. Understanding which stories you tell. Choose 5 key words you want to associate with your brand. Links & Resources From This Episode: Learn more: ShannonPeel.com Resources: Creating MarketAPeel More About Shannon Peel Shannon Peel has brought together all her skills, talents, and passions to create a brand storytelling platform called MarketAPeel. Under the MarketAPeel umbrella she publishes a monthly digital magazine called APeeling, a blog called UnPeeled, and a podcast called BrandAPeel. She works closely with her clients to tell their stories to their audiences on various platforms. Awesome FREE Resources for YOU! Entrepreneur Toolbox Special access to reports, books and resources provided to you as gifts from our podcast expert guests. This valuable information covers various business and life topics. Power of 3 Daily Planner A one-page daily planner to keep you on track to reaching your goals and taking action on the important things in your business and life. Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please Share It, Subscribe to the Podcast and Leave Us An iTunes Review. Val Low is a MAP IT Master & Brand Strategist and takes entrepreneurs to their next level of growth and impact. Through visual business mapping, Val works with entrepreneurs to take their dreams and business ideas out of their head and bring them to life. Val provides strategy on creating a message and brand to stand out in a noisy marketplace that people love to talk about. Visit Val's Website: https://vallow.me/ Connect with Val on Linked In: https://www.linkedin.com/in/val-low #entrepreneur #business #branding #marketing #define your story #success #objective #result #content #story #communication
What do the stories we enjoy say about us and how do stories from our childhood define us? Shannon Peel talks with Lee Wochner from Counterintuity, about how the stories from childhood resulted in their careers as storytellers. Lee started his entrepreneurial exploits as a pre-teen when he invested in a comic book. Find out how he made a living sharing stories, telling stories, and writing stories. This episode is full of ideas to help you define your brand story and stories about how brands stood out a couple of decade ago and how brands today need to take a different approach to sharing their marketing message. If you love stories, tell stories, or want to know how brand storytelling has changed over time, this episode is for you. Get you copy of That's Life: A Novel Approach to Changing Your Narrative. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you a one person show trying to get ahead? Shannon Peel talks with Solopreneur Inc's Larry Kaul about how to make it as a solopreneur in today's digital landscape. The micro business owner wears all the hats and struggles to keep up with their competitors who have teams to drive their businesses forward. In this episode we talk about what a solopreneur is, how they can structure their business and tell their brand stories to ideal audiences. If you are a one person organization who needs some insight and ideas to help you succeed, this episode is for you. Get Your Copy of the BrandAPeel ebook --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Do you want to know how to get more out of your marketing funnel? Shannon Peel talked with Dadpreneur, Alex Oliveira to talk about lead gen, funnels, and how to attract the right clients your brand. Alex puts family first and built a successful business helping brands to increase their leads, develop their marketing funnels, and make the sale. If you want to know how he does it, this is the episode for you. You will hear stories about understanding audiences and how to find the information you need to know about your target market. Get your free copy of the BrandAPeel ebook on brand storytelling --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Today we're going to peel your authenticity, your story and your brand, with our brand storyteller guest - Shannon Peel. Shannon is the host of Brand A Peel podcast, who's helping people discover what they want to be known for and how to tell a brand story in this digital age. This episode will help you discover what you want to do and why you want to do it. Let's figure out your story and your brand!Don't miss:The connection in real life versus virtual connection.If you want your brand to be professional, you still have to show up on the screen looking professional.How to make your audience and the person you're interviewing feel like they're being listened to.How do some brands ruin their reputation?Don't elicit sympathy, elicit empathy.Figuring out your story to figure out your personal and business brand.People don't have to like everything you do, just be authentic.How can you make your brand be seen as an authority?About Shannon PeelShannon Peel is a brand storyteller who helps people discover what they want to be known for and then craft their stories to connect with those around them. While writing novels, Shannon explored how we get in the way of our own success due to what we say and how we say it. As a marketing professional, she helped clients to become known in the marketplace by using stories, and saw people ruining their "brand" reputation by telling the wrong story or the right story - wrong. She developed programs to help others determine what they want to be known for and how to craft the right story for the right audience. Shannon believes that how we tell our stories matters whether we are communicating about what we do for a living or we are trying to fit into a group.Website: https://www.marketapeel.agency/Social Media:linkedin.com/in/shannonpeeltwitter.com/shannonpeel1facebook.com/marketapeelinstagram/market_apeelAbout About the Host:Michelle Abraham - Podcast Producer, Host and International Speaker.Michelle was speaking on stages about podcasting before most people knew what they were, she started a Vancouver based Podcasting Group in 2012 and has learned the ins and outs of the industry. Michelle helped create and launched over 30 Podcasts in 2018 and has gone on to launch over 200 shows in the last few years, She wants to launch YOURS in 2022!14 years as an Entrepreneur and 8 years as a Mom has led her to a lifestyle shift, spending more time with family while running location independent online digital marketing business for the last 9 years. Michelle and her family have been living completely off the grid lakeside boat access for the last 4 years!Check Us Out on:Join our facebook group: https://www.facebook.com/groups/MyPodcastCoachFacebook:...
Shannon's mission is to tell brand stories with market appeal, helping professionals define their brand stories and tell them to the marketplace, guiding audiences from awareness to becoming paying customers. She's currently building a media empire one piece of content at a time for people to tell their stories and to help others create an appealing life, career, or business. Twitter: @shannonpeel1 LinkedIn: @ShannonpeelFacebook: @MarketAPeelInstagram:@Market_apeelwww.marketapeel.com
Top 3 Takeaways From This Value-Packed Conversation:The true benefits of a major project, whether it's solely yours or one where you collaborated and contributed your expertise, cannot be measured in the early stages. It takes time for the message to spread and for the project itself to the serve you to the point that it reaches a larger audience, thus opening up new doors of opportunity to you and your brandIn order to effectively build your brand story, you need to know yourself and know yourself well, as well as what keywords you want to be known forUnderstand who the hero of the story is. In personal branding, YOU are the hero. But when you're telling your brand story, your customer/audience is the hero Click here for complete show notes Want to attract new clients, enhance your network, and establish authority in your space? Click here to take your personal brand to the next levelMUSIC CREDIT: "Victory" courtesy of purple-planet.com
Top 3 Takeaways From This Value-Packed Conversation: The true benefits of a major project, whether it's solely yours or one where you collaborated and contributed your expertise, cannot be measured in the early stages. It takes time for the message to spread and for the project itself to the serve you to the point that it reaches a larger audience, thus opening up new doors of opportunity to you and your brand In order to effectively build your brand story, you need to know yourself and know yourself well, as well as what keywords you want to be known for Understand who the hero of the story is. In personal branding, YOU are the hero. But when you're telling your brand story, your customer/audience is the hero Click here for complete show notes Episode 095 of Evolution of Brand is sponsored by Guest Accelerator! This comprehensive podcast guest training program was built to guide you to maximum ROI in the podcast space. Ready to take your personal brand to the next level? Click here to get started today MUSIC CREDIT: "Victory" courtesy of purple-planet.com
Shannon Peel is a storyteller. She lives in Vancouver, Canada. When we recorded this podcast, Shannon was sweltering in - believe it or not - 7 am sunshine. With a name like Peel, you'd think she was related to a famous London-based policeman. Sir Robert Peel. Chances are she was. And what a story that is. The thing about her name though, is she uses it, relentlessly. Check out her website: MarketAPeel - https://www.marketapeel.agency/digital-magazine-newsstand She also has, BrandAPeel, UnPeeled, MemberAPeel, and LifeUnPeeled - you get the picture. Anyway, let's get started... So is Vancouver on the same latitude as Scotland? (Wrong again, Graham!) Peel is both noun and a verb. What Makes Shannon Who She is? http://thenext100days.org/wp-content/uploads/2022/07/Shannon-Peel-Who-she-is.mp4 Have you got someone in your house who is always one Google search away from knowing more *than you) about the thing you're watching? For Shannon, it is professional curiosity. Shannon says we all have lots of stories. But she knows when people are getting it entirely wrong. Like, with pitches. Founders eager to get their hands on investor money will gush out everything. Here's how Shannon can help. Ask yourself what is it you are really trying to say. Start with WHO IS YOUR AUDIENCE and what they are interested in. THEN craft the story. It can be a personal brand story or a business brand story. Is it Easy for Tech People to OVERCOME Themselves be storytellers? http://thenext100days.org/wp-content/uploads/2022/07/Shannon-Peel-How-Tech-People-Overcome-Themselves.mp4 Graham mentioned, "Story Click" - that moment in a film where you get it. You can see the future, or you think you can. We Make Decisions Rapidly http://thenext100days.org/wp-content/uploads/2022/07/Shannon-Peel-We-Make-Decisions-Rapidly.mp4 On LinkedIn, Shannon helps people tell their stories better. This attracts the right audience and repels those who are uninterested. Kevin had made the comment that he gets frustrated by LinkedIn Bombers, who carpet bomb people without a thought for relationship. LinkedIn Relationship Builders Want a Different Experience http://thenext100days.org/wp-content/uploads/2022/07/Shannon-Peel-LinkedIn-Business.mp4 Shannon helped Graham with ideas about targeting affluent investors. http://thenext100days.org/wp-content/uploads/2022/07/Shannon-Peel-Affluent-Investors.mp4 What Tips Does Shannon Share With Us? Figure out your top 5 core values. Shannon told us about a workbook that you can use to understand your VALUES. Go here: https://www.marketapeel.agency/values-based-brand-story Discover More About Shannon Peel Click on this image and find out more. Shannon Peel's Testimonial for The Next 100 Days Podcast Shannon was very complimentary about the thing we've got going on. After almost 7 years, we've got something right!! http://thenext100days.org/wp-content/uploads/2022/07/Shannon-Peel-Testimonial.mp4 The Next 100 Days co-hosts… Graham Arrowsmith Graham runs Finely Fettled to help organisations that want to market to affluent and high-net-worth customers. He also runs Meet Professionals which is being offered to financial advice groups as a white-labelled lead generation and conversion system. Contact Graham on LinkedIn: Visit Graham's LinkedIn Profile and by email. Kevin Appleby Kevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO who provide both community and CPD accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com
Shannon Peel – Brand Storyteller, Host of the BrandAPeel Podcast Welcome to our Take it out Thursday show this week. We are glad you are back with us and look forward to hearing your thoughts on this chat. Remember if you need help or are going through a rough patch, reach out to someone, if you do not want to feel like a burden or are embarrassed to ask for help from those in your inner circle dial 988 and take option one. Do not make a permanent solution to a temporary problem! Shannon is helping professionals define their brand stories and tell them to the marketplace to guide audiences from awareness to customers. She is currently, building a media empire one piece of content at a time for people to tell their stories to help others create an appealing life, career, or business. This is a chat you will not want to miss. Enjoy episode 169 of The MisFitNation! Check out Market Apeel! https://www.marketapeel.agency/ Want access to exclusive content? Join us below https://fans.truefanz.com/RichLaMonica All of our latest episodes and videos can be found here: https://www.themisfitnation.com This episode YouTube: https://youtu.be/WagbvmSGhg0 --- Send in a voice message: https://anchor.fm/richard-lamonica/message Support this podcast: https://anchor.fm/richard-lamonica/support
Is your brand story a secret? Do you know what you are known for or is it a secret? We all want to know the secret to success and why some people rise while others stumble. In this podcast episode, Shannon Peel, talks about how to ensure your brand story is clearly understood by your audience and no longer a secret. If you are wondering how to make sure your business or brand is part of your potential customer's buying decision, this episode is for you. Once you've listened to the episode, if you'd like to talk about how to ensure your brand story is not a secret, visit her website. Get your copy of the new BrandAPeel ebook today. Check out the Podcasting Magazine --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Scroll. Scroll. Swipe. Our unconscious zombie scroll brain is in charge when we are scrolling through a social media feed, unless you are actively searching out content for strategic engagement. Let's face it, most of the world on social media are there to distract them when they don't have anything better to do. So, how can you make sure that your brand's message connects with your audience's unconscious decision making system? In today's episode, Shannon Peel opens up the book Blink by Malcolm Gladwell to discover how we can write our brand stories to take advantage of our audience's intrinsic association with words, images, and other content. If you want to dive deeper into which details to keep in a business story and which details to leave out - this episode is for you. Read the APeeling - The Podcast Issue - Interactive Digital Magazine Take the Harvard Implicit Exercise --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you up against a problem and unsure how to move forward? Shannon Peel talked with Gabriela Pulido from Scalto about problem solving, processes, core values, and how to tell your brand's message. There is a lot of different ideas in this episode about how to find the solutions for your communications efforts. If you want to find a creative solution for your brand storytelling, this episode is for you. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
We all have a unique story to tell. What makes your story important is that it comes with your highs and lows, your triumphs, and your struggles. My guest Shannon Peel helps professionals define their brand stories and tell them to the marketplace to guide audiences from awareness to customers. She is currently, building a media empire one piece of content at a time for people to tell their stories to help others create an appealing life, career, or business. The Kingdom Investor | PodcastTake your generosity to the next level, impact more lives and build a godly legacy! Listen on: Apple Podcasts Spotify Sales Bluebird for leaders and go-to-market teams at cyber security startupsTips, tricks, ideas and inspiration from legendary cyber security CEOs and CROsListen on: Apple Podcasts Spotify Support the show
Did you know that there is a difference between personal brand storytelling and business brand storytelling and it is structural? (see below for free workbook link) Shannon Peel went to a comedy show and uses the experience to help you determine if you should be on the personal brand storytelling stage or on the business brand storytelling stage and how to structure each type of story. Yes, businesses have a personal brand story, but it is more impactful to tell a business brand story to your audience. It's all about connecting with your audience by using the right pronoun. If you want to know how to tell an impactful brand story - this is the episode for you. Click to get the brand storytelling workbook for this episode --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Do you know how to structure a brand story? In this Brand Storytelling podcast episode Shannon Peel shares her insights into how to tell a brand story, what to say, how to structure it, and most importantly how to end it. There is so much noise online that your brand story is getting lost in the crowd and fractured by social media sound bites. Ever have a potential customer or social media follower ask you, "So, what is it that you actually do?" You have a brand storytelling problem and brand storytelling is important to your business' success. Discover how to tell your brand story to guide audiences from awareness to customers. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Do you love a good port? Shannon Peel talked with Serge Lozach who is telling the brand story of the old world brand, Kopke Port, throughout the new world of the United States. Serge educates Shannon on what port is, how it is made, and the difference between port and fortified wines. Discover what makes Kopke different in the marketplace and why having a centuries old story helps a brand stand out in a crowded market. If you love a good port or are interested in brand stories, this episode is for you. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Finding the transition from the Military into civilian life different than you expected? Shannon Peel talks with Rich LaMonica of Misfit Nation about how he struggled through the transition and in the process found his purpose to help others by hosting the Misfit Nation Podcast. They talk about the job search, what its like working as a civilian, being married while in service, and how to find the resources you need to keep moving forward. If you are struggling with a transition or want to know more about what military life is like, this is the podcast for you. Download the That's Life eBook to get started on changing your narrative from victim to hero --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Do you have a tequila story that turns your stomach to remember it? That could all change. Shannon Peel talks with Daniel Neeson and Adam Millman of De-nada Tequila. College roommates became business partners and sought out the best tequila distillery in Mexico to make their authentic brand to create a story around this spirit. Its authentic production methods include the use of estate-grown agaves, brick-oven roasting and local natural yeast, while shunning techniques like diffusion, additives, artificial flavours and colours. In this episode they share their vision, their story, and their journey to get their product into the market of 2020 / 2021 when the hospitality industry was feeling the strain of Covid. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Do you want your brand to impact others and be seen by the right people? Shannon Peel talks with Alastair McDermott about removing the cloak of invisibility to get his clients noticed by the right people in the marketplace. They talk about how they help experts transition to thought leaders and the frustrations of creating content in the noise of the digital world. If your are trying to get traction for your brand in the marketplace and want so ideas, this episode is for you. Discover more about Brand Storytelling and find best brand storytelling podcast lists on MarketAPeel.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Do you feel that there isn't enough time in your day? Well you are in luck, Shannon Peel talked with Blaine Oelkers about the 30 min hour and how he compresses time to get more done and have more time for family, activities, and himself. You are going to need a pen and paper because we unpacked a lot and he shared many actionable tips and ideas to help you up your game and get results. If you want to be more productive at work, so you have more time to enjoy life, this episode is for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Welcome to a new edition of the Famous Interviews with Joe Dimino series .. On this episode, we talk with Brand Storyteller Shannon Peel .. She talked to us about COVID life, completing 100 podcast episodes in 100 days for her podcast BrandAPeel and her job. She tells brand stories with market appeal helping professionals define their brand stories and tell them to the marketplace to guide audiences from awareness to customers. She has great great stories and insights .. Enjoy this Interview .. Click here to listen.More on Shannon Peel - https://www.marketapeel.agency/Thanks for tuning into another Famous Interview with Joe Dimino .. where we cover the world of art, literature and music around the globe .. Most music comes from Kevin McLeod of Incompetech.com .. If you want to hear more interviews, go to Famous Interviews with Joe Dimino on the iTunes store, visit the YouTube Neon Jazz Channel at https://www.youtube.com/c/neonjazzkc, and for everything Joe Dimino related go to www.joedimino.com When you are there, you can donate to the Neon Jazz cause via PayPal https://www.paypal.com/donate?hosted_button_id=ERA4C4TTVKLR4 or through Patreon at https://www.patreon.com/neonjazzkc - Until next time .. enjoy the music my friends ..
Do you struggle to stand out in a world of too many choices? Shannon Peel talks with Lisa Shuster about how Gemma di Luna stands out in the wine aisle and positions itself as the wine to make every occasion a little bit more exceptional. They talked about packaging, merging real world and digital marketing for a complete story experience, and lessons learned working for the big guys on the block. Marketing a product takes both real world and digital tactics to ensure customers have an experience they will want to talk about and have again, and again, and again. If you are trying to stand out in a world of sameness and indecision from too many choices, this episode is for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you using storytelling to build your brand? In this segment, Shannon Peel shares how to increase results with brand storytelling. This can be possible by getting to the core of your brand story. See video here - https://youtu.be/v4KgLFty_yQ WHO IS SHANNON? Content creator, writer, publisher, podcaster, and digital storyteller Shannon Peel is the creative force behind the MarketAPeel Brand. She works from her home office overlooking life in Downtown Vancouver, BC Canada. Though she grew up in small town BC, she has always been a city girl at heart and started living her dream in her mid 40s after her kids grew up and struck out on their own. Her hard work ethic and entrepreneurial spirit are in her DNA as multigenerational Peel family values, which she has passed on to the next generation along with her independent streak. People describe her as intelligent, quick witted, and creative, all things she takes pride in as she values intelligent thought and solution-based productivity. MarketAPeel reflects her values and vision. SHANNON'S CALL TO ACTION Drop into the BrandAPeel Community at https://www.marketapeel.agency/ GENESIS'S INFO https://genesisamariskemp.net/ CALL TO ACTION Subscribe to GEMS with Genesis Amaris Kemp Channel, Hit the notifications bell so you don't miss any content, and share with family/friends. **REMEMBER - You do not have to let limitations or barriers keep you from achieving your success. Mind over Matter...It's time to shift and unleash your greatest potential. If you would like to be a SPONSOR or have any of your merchandise mentioned, please reach out via email at GEMSwithGenesisAmarisKemp@gmail.com --- Send in a voice message: https://anchor.fm/genesis-amaris-kemp/message Support this podcast: https://anchor.fm/genesis-amaris-kemp/support
It's the 100th episode of the 100 in 100 challenge with special guest - Anthony Gruppo, former CEO of Marsh Commercial UK and Regional CEO of Marsh & McLennan NE & SW. In today's episode Anthony talks with Shannon Peel about being a servant leader, what it takes to be a good leader, how he made it to the top in his industry, and shares wisdom for creating an appealing life and career. If you want to be inspired to push yourself out onto the edge to see how far you can go, this is the episode for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Curious about how leaders get where they are so you can advance in your career? Today, Shannon Peel talked with Tony Gaines the CEO of Stewart's Enterprise Holdings Inc, which produces Hard Rock Beverages in a can and Stewart's Spiked Beverages, about how he made his way to the role of CEO. They talked about the beverage industry, leadership and the labour situation. Tony shared how he advanced from street fighter to boardroom leader in an industry he loves. If you want to be a better leader, advance in your career, or are curious about the alcohol industry, this episode is for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you emails landing with your audience or in their spam file? Today, Shannon Peel talks with Yuval Ackerman about email marketing and how to engage your audience by telling a story and keeping your list healthy. Email marketing is a direct channel to your audience without all the distractions of social media. With more marketers switching from social media to marketing, the competition for access to inboxes is heating up. If you want to up your email marketing results, this is the episode for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
What does Google tell people about you when they Google your Brand Name? Today, Shannon Peel talks with Jason Barnard, the Brand SERP guy about what a Brand SERP is, why your brand needs one and what you need to tell Google to ensure it understands who you are and how you solve people's problems. There is more to SEO than you know and if you want to get more out of search engines, this episode is for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you trying to get a start up off the ground or financed? Shannon Peel talks with Daniel Steele about how he mentors start ups to help them successfully navigate the process. They talked about finding financing, pitching to VCs, the ups and downs of starting out, and what happens to the culture when you start to grow. If you are interested in the start up world or you want to know more about how you can improve your chances at start up success, this episode is for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Copyright, trademark, or patent, which do you need? Shannon Peel talks with Devin Miller about how to protect your rand and other intellectual property. They talked about copyrights, trademarks, and patents, what they are and when you need them. If you are curious about the legalities in protecting your IP? This episode is for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Having trouble attracting talent to your business? Shannon Peel talks with Terry Isner about leading from a place of kindness and empathy to build a culture that puts people first to increase productivity and profits. They talk about how the Millennials changed how businesses hire people and the culture they work in. They discuss how Gen X has faced ageism at 45 and were pushed out of corporations to make room for younger thinkers and what they are doing as a result. If you want to hire top talent, position yourself as the best hiring option, and how working has changed, this episode is for you. Check out the APeeling Digital Magazine, Podcasting Edition. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Is your message flat or is it full of positive energy? Shannon Peel talks with Scott Edwards about his experience producing comedy shows and hiring top comedians for his comedy clubs. His stages are where comedy stars of the 80s and 90s cut their teeth and got noticed before hitting it big. This episode is entertaining as they talk about the comedy business, family, Canada v USA, and of course using humour in your brand story. If you want to up your brand storytelling skill with some humour and like a good comedy, this episode is for you. Discover more about Brand Storytelling and find best brand storytelling podcast lists on MarketAPeel.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Why do some ads work and others fall flat? Shannon Peel talks with Brian Gregory about what works in an ad and why ads that trigger emotions sell. They talked about the psychology of advertising, how it has changed over the years, how it has stayed the same, and why it is necessary for businesses to invest in a good ad for their business. They talk about how coaches, professionals, and small businesses can use specific tools to help them develop ads that work. This episode is packed with a lot of great advice, tips, and insight, it's one you don't want to miss. If you pay for ads, need to buy ads, or just love advertising, this episode is for you. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
John has one mission and that is to spread happiness and he's doing it one pair of socks at a time. Shannon Peel talks with John and his dad Mark, who started a company call John's Crazy Socks. John has down syndrome and when he couldn't find a job, he decided to go into business and asked his dad to be his business partner. John has spoken in front of congress. Presidents, Prime Ministers, and celebrities wear his socks. Not bad for a 26 year old kid most consider disabled. Today, John's company inspires and employs others with different abilities. If you want to listen to an episode that will make you smile this episode is for you. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you having trouble finding good employees? The problem might be your Branding. Shannon Peel talked with Hunter Lott about how employers can tell their HR brand story to attract top talent and improve the hiring process. They talked about how the labour market has changed, how employers can adapt, and how many companies are making the process so hard, they are eliminating good people before the hiring process begins. If you are an employer, leader, or hiring manager, this episode is for you. Download the That's Life eBook to get started on changing your narrative from victim to hero --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Getting frustrated with your website's traffic? Shannon Peel talks with Daniel Lofaso about how to improve organic search results to increase traffic to your website. They talked about backlinks, what the metrics mean, and how to create content that Google loves. If you are creating content. trying to get traffi to your site and wondering why you aren't getting any traction, this episode is for you. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Are you collecting names networking or are you creating real connections? Shannon Peel talks with Ginger Johnson about how to connect with others to grow you business. They talked about the difference between networking and connection. How to listen, really listen to others. How to push through the fear and how to know when an opportunity is really an opportunity. If you want to know how you can connect better with others for stronger relationships in both your professional and personal lives, this episode is for you. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
What makes a Podcast good enough to follow? Shannon Peel wanted to know what made a podcast good and why people listen to some podcasts but not others, so she asked. In this episode she shares the answers she received along with information from research and he own experiences.If you want to know what people want in a podcast or how to tell better stories, this episode is for you. Discover what Shannon learned during the 100 in 100 podcast challenge. --- Send in a voice message: https://podcasters.spotify.com/pod/show/brand-storytelling/message
Marketing & Brand Building - Doug and Shannon spoke about the significance of brand storytelling and how to go about telling that story. Connecting with your audience is a challenge for many businesses. Storytelling is one of the best ways to connect with your consumers on an emotional level and help to build loyalty, increase brand approval and generate sales. Learn more at https://www.marketapeel.com Doug's business specializes in partnering with companies and non-profits to create value and capture cost savings without layoffs to fund growth and strengthen financial results. You can find out more athttp://www.terminalvalue.biz ( www.TerminalValue.biz) You can find the audio podcast feed athttp://www.terminalvaluepodcast.com ( www.TerminalValuePodcast.com) You can find the video podcast feed athttp://www.youtube.com/channel/UCV5a4QbT-dXhpgb-8HJHdGg ( www.youtube.com/channel/UCV5a4QbT-dXhpgb-8HJHdGg) Schedule time with Doug to talk about your business athttp://www.meetdoug.biz ( www.MeetDoug.Biz)
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