Personal Trainer Collective Podcast

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Personal Trainer Collective are bringing you their in-person podcast. We have special guests on talking about the business side of things of the fitness industry

Personal Trainer Collective, Luke Johnson


    • Nov 16, 2022 LATEST EPISODE
    • every other week NEW EPISODES
    • 45m AVG DURATION
    • 55 EPISODES


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    Latest episodes from Personal Trainer Collective Podcast

    Shredded By Science Reunion

    Play Episode Listen Later Nov 16, 2022 75:19


    In this weeks episode we go on a trip down memory lane as Luke speaks one of his former SBS Coaches, Rob Zand  Rob's Instagram - https://www.instagram.com/rob_zand_fitness/?hl=en Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode Join our Telegram community! https://t.me/ptcollect

    UK PT Group Answered

    Play Episode Listen Later Nov 2, 2022 32:21


    I answer a Facebook groups questions, without them knowing Secretly Answering Facebook Group Questions Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode This weeks episode is taken from our Online Coaching Blueprint course where Luke discusses 'the productive day' as a Personal Trainer, in order to maximise your time and be as productive and efficient as you can be Our socials:Instagram - https://www.instagram.com/ptcollective/ 

    I was a crap trainer - reflecting on my first client

    Play Episode Listen Later Oct 19, 2022 38:01


    Do you remember your first time? By first time, we mean your first client... In this episode, Luke explains the story of how he got his first Personal Training client for you to laugh at but also learn from Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode This weeks episode is taken from our Online Coaching Blueprint course where Luke discusses 'the productive day' as a Personal Trainer, in order to maximise your time and be as productive and efficient as you can be Our socials:Instagram - https://www.instagram.com/ptcollective/  

    Did you make the right decision?

    Play Episode Listen Later Sep 28, 2022 23:16


    Lead generation marketing course - https://www.ptcollective.com/course/leadsUse coupon code 'podcast' for 20% off Decision making matrix G sheet - https://docs.google.com/spreadsheets/d/1_6oN2qxGyMZKhqEcXxGtEhsERG0yvWv6SaTqB751_wY/edit?usp=sharing Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode This weeks episode is taken from our Online Coaching Blueprint course where Luke discusses 'the productive day' as a Personal Trainer, in order to maximise your time and be as productive and efficient as you can be Our socials:Instagram - https://www.instagram.com/ptcollective/ 

    Emilia Thompson - Nutrition for Personal Trainers

    Play Episode Listen Later Sep 14, 2022 63:58


    In this weeks episode, Luke sits down with Dr Emilia Thompson to discuss all things nutrition and what nutrition knowledge Personal Trainers should have for their clients. Emilia's Instagram - https://www.instagram.com/emiliathompsonphd/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode Our socials:Instagram - https://www.instagram.com/ptcollective/ 

    Great Offer Creation & Instagram Outreach

    Play Episode Listen Later Aug 31, 2022 80:44


    In this Episode, Luke sits down with Ste McGrath to discuss creating a great offer as a Personal Trainer, how to outreach to new followers on social media and much more Ste's Instagram - https://www.instagram.com/ste_mcgrath/ Our Instagram - https://www.instagram.com/ptcollective/

    From Selling Shoes To Software with Sukh Sidhu

    Play Episode Listen Later Aug 17, 2022 70:19


    Timestamps:0:00 - Intro1:20 - Sukh's previous businesses4:20 - Why Stridist?16:32 - What were the unexpected challenges of Stridist?20:19 - Quickfire round22:58 - Choosing your marketing strategy as a Personal Trainer28:47 - Why email marketing is superior to social media content31:00 - Should you bother starting a podcast as a PT?33:23 - Dominate your local area when starting off as a Personal Trainer41:29 - Paid vs Free challenges53:24 - Best marketing strategy for in-person Personal Trainers55:29 - Best marketing strategy for online Personal Trainers59:08 - Q&A1:07:34 - Why Stridist would benefit you as a Personal Trainer Check out Stridist here - https://stridist.com/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episodeOur socials:Instagram - https://www.instagram.com/ptcollective/ 

    #48 Productivity Tips For Personal Trainers

    Play Episode Listen Later Jun 8, 2022 17:13


    Learn more about the OCB course here - https://www.ptcollective.com/course/ocb Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode This weeks episode is taken from our Online Coaching Blueprint course where Luke discusses 'the productive day' as a Personal Trainer, in order to maximise your time and be as productive and efficient as you can be Our socials:Instagram - https://www.instagram.com/ptcollective/   

    #47 Coaching Again After 7 Years

    Play Episode Listen Later Jun 1, 2022 43:53


    Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :) Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode In this weeks episode, Luke goes through all of the lessons he's learnt from our pilot launch of PT Coaching having not coached clients on a 1-1 basis in over 7 years. He discusses the pros and cons of coaching, the difficulties we faced when launching and why sometimes you cannot coach certain people Our socials:Instagram - https://www.instagram.com/ptcollective/Luke's Instagram - https://www.instagram.com/lukejohnsonptc/

    #46 Social Proofing For Personal Trainers

    Play Episode Listen Later May 25, 2022 40:17


    Social proofing can be hard for a Personal Trainer can be difficult if you're not solely focused on 'body transformations'. Following on from last weeks podcast, Tom discusses with a Joe a few ways he likes to social proof the work he does with his clients and Joe gives his analysis on what type of content style would be suited to these. Our Instagram - https://www.instagram.com/ptcollective/  Apply for PT Coaching - https://www.ptcollective.com/ptcoaching  

    #45 What data should I track as a Personal Trainer?

    Play Episode Listen Later May 18, 2022 28:17


    As a Personal Trainer, tracking data is going to be vital in order to measure your clients progress. But what data is actually worth tracking? In this episode, head of training Tom Hall discusses all of the different ways you can measure and track client data, discussing which methods he prefers to use with his own clients and why Our Instagram - https://www.instagram.com/ptcollective/  Apply for PT Coaching - https://www.ptcollective.com/ptcoaching    

    #44 Do you need a VA as a Personal Trainer?

    Play Episode Listen Later May 11, 2022 44:35


    If you are a Personal Trainer, then you will likely have considered hiring a VA (virtual assistant) or at least heard of the term. In this episode, we welcome on Shannon who runs a VA business helping Personal Trainers save time on social media whilst generating the right leads for your business Expect to learn what you need to know before hiring a VA, the common misconceptions about a hiring VA, whether a hiring a VA is a worthwhile investment in your business and much more Shannon's Instagram - https://www.instagram.com/social_shannon/ Our Instagram - https://www.instagram.com/ptcollective/  Apply for PT Coaching - https://www.ptcollective.com/ptcoaching  

    #43 Selecting Your Target Market

    Play Episode Listen Later Apr 27, 2022 33:33


    As a Personal Trainer, it is VITAL that you have a clear vision and understanding of your target market, just like any other business would. After speaking to many Personal Trainers, this has become more apparent that a lot of Personal Trainers are not clear on this, try having two target markets or even worse, trying to appeal to everyone. In this episode, we talk about how to select a target market if you can't pick one, why having a target is imperative to your business and much more. Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Joe's Instagram - https://www.instagram.com/joeculllen/ Our Instagram - https://www.instagram.com/ptcollective/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #42 How To Go From Sessions To Monthly Coaching

    Play Episode Listen Later Apr 20, 2022 15:24


    Following on from last weeks episode, Luke, Founder of the Personal Trainer Collective discusses why you shouldn't be selling sessions and instead be taking monthly payments as a Personal Trainer. Find that your clients are constantly cancelling sessions and you feel awkward about chasing payments from them? Then this is the episode for you! Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Our Instagram - https://www.instagram.com/ptcollective/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #41 5 Things Every Personal Trainer Should Know

    Play Episode Listen Later Apr 13, 2022 39:22


    Luke, founder of the PTC recently attended the Level up event held in Manchester where he did a presentation on 10 things he wants every Personal Trainer to know. In this episode, he has condensed this down into 5 key points every Personal Trainer should know, including the story of the worst business Luke decided to launch...  Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Our Instagram - https://www.instagram.com/ptcollective/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #40 How To Build Confidence On Camera

    Play Episode Listen Later Apr 6, 2022 22:17


    Speaking on camera can be a daunting task for most people. You've probably told yourself that 'you just can't do it' and that you will never be able to do it. In this weeks podcast, we give you some tips on how to overcome feeling awkward on camera, dealing with imposter syndrome when it comes to voicing your opinion online and why speaking on camera will be a vital skill to learn for the future Joe's Instagram - https://www.instagram.com/joeculllen/  Our Instagram - https://www.instagram.com/ptcollective/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #39 Motivational Interviewing and Breaking Down Client Barriers

    Play Episode Listen Later Mar 30, 2022 15:48


    In this episode, we have taken one of the lessons from our PT Core course and have plugged it straight into a podcast episode. We hope that you enjoy this and to learn more about this, check out our PT Core course below PT Core Course - https://www.ptcollective.com/course/ptcore Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's Instagram - https://www.instagram.com/tomhall.ptc/  Our Instagram - https://www.instagram.com/ptcollective/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #38 The Adaptive Training Model

    Play Episode Listen Later Mar 23, 2022 29:21


    The adaptive training model is something that can be applied for 90-95% of your Personal Training clients. This model is a generalised athletic based programme which will allow your clients to reach their aesthetic and performance based goals Apply for PT Coaching - https://www.ptcollective.com/ptcoaching Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's Instagram - https://www.instagram.com/tomhall.ptc/  Our Instagram - https://www.instagram.com/ptcollective/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #37 How To Increase Your Personal Training Prices

    Play Episode Listen Later Mar 17, 2022 26:44


    When was the last time you increased your prices as a Personal Trainer? You may have wanted to do this for a while but you don't know the best way to approach this, how much to increase by, how to communicate this with your clients and so on. In this episode, Luke breaks down the do's and don'ts of increasing your prices, when you should increase your prices and how to execute this effectively. Apply for PT Coaching - https://www.ptcollective.com/ptcoaching Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's Instagram - https://www.instagram.com/tomhall.ptc/  Our Instagram - https://www.instagram.com/ptcollective/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #36 What is PT Coaching?

    Play Episode Listen Later Mar 14, 2022 21:53


    If you haven't heard the news, we are launching a brand new service called PT Coaching! If you are unsure what this is and if you would be suited for this coaching, then give this a listen where Tom & Luke further outline what exactly PT Coaching is and who it is best suited for! Apply for PT Coaching - https://www.ptcollective.com/ptcoaching Our Instagram - https://www.instagram.com/ptcollective/ 

    #35 Courses vs Coaching

    Play Episode Listen Later Mar 9, 2022 63:40


    After the black Friday period for us at the PTC, we were very proud as we had smashed our original sales target by 250% However, after this, we found that we needed to pivot in order to have more of an impact on Personal Trainers, due to the shocking statistics we gathered from those who signed up to courses in this periodListen to the full episode to understand why sometimes courses are not enough for Personal Trainers, our ACE framework for the PT Coaching and much more! Apply for PT Coaching - https://www.ptcollective.com/ptcoachingOur socials:Instagram - https://www.instagram.com/ptcollective/Luke's Instagram - https://www.instagram.com/lukejohnsonptc/Tom's Instagram - https://www.instagram.com/tomhall.ptc/ Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episode

    #34 17 Ways To Get Clients From The Gym Floor

    Play Episode Listen Later Mar 2, 2022 32:15


    Gym floor marketing is dead! (says the trainer who can't seem to get any in-person clients). Is the market dead or are you just not implementing the right strategies to attract leads and potential clients? In this episode, Luke covers 17 different marketing tactics/strategies you can implement at your gym, on the gym floor, to help attract more leads.Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email info@ptcollective.com if you have any further questions, following an episodeOur Socials:Instagram - https://www.instagram.com/ptcollective/Luke's Instagram - https://www.instagram.com/lukejohnsonptc/

    #33 Should You Ever Discount Your Personal Training?

    Play Episode Listen Later Feb 23, 2022 41:00


    Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email support@ptcollective.com if you have any further questions, following an episodeOur Socials:Instagram - https://www.instagram.com/ptcollective/ Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's instagram - https://www.instagram.com/tomhall.ptc/

    #32 Performance Testing For Gen Pop Clients

    Play Episode Listen Later Feb 16, 2022 35:25


    Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email support@ptcollective.com if you have any further questions, following an episodeOur Socials:Instagram - https://www.instagram.com/ptcollective/ Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's instagram - https://www.instagram.com/tomhall.ptc/

    #31 Do We Miss The SBS Days? - Q&A

    Play Episode Listen Later Feb 9, 2022 49:50


    Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email support@ptcollective.com if you have any further questions, following an episodeOur Socials:Instagram - https://www.instagram.com/ptcollective/ Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's instagram - https://www.instagram.com/tomhall.ptc/

    #30 Coaching Large Groups - Part 2 (Community)

    Play Episode Listen Later Feb 2, 2022 31:02


    Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email support@ptcollective.com if you have any further questions, following an episodeOur Socials:Instagram - https://www.instagram.com/ptcollective/ Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's instagram - https://www.instagram.com/tomhall.ptc/

    #29 Coaching Large Groups - Part 1 (Training)

    Play Episode Listen Later Jan 26, 2022 46:35


    Thank you for listening to this weeks episode! If you enjoyed it, please remember to drop it a rating and review, this is the best way to notify us that you are enjoying the episodes :)Feel free to also message us on our instagram or email support@ptcollective.com if you have any further questions, following an episodeOur Socials:Instagram - https://www.instagram.com/ptcollective/ Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tom's instagram - https://www.instagram.com/tomhall.ptc/

    #28 Video Creation For Personal Trainers

    Play Episode Listen Later Jan 19, 2022 54:31


    Thanks for listening! Don't forget to leave us 5 stars and a review if you enjoyed the episode!Joe's Instagram - https://www.instagram.com/joeculllen/ Luke's Instagram - https://www.instagram.com/lukejohnsonptc/ Tripod link - https://amzn.to/3A6MMIs 

    #27 Training Pro Athletes and Velocity Based Training

    Play Episode Listen Later Jan 12, 2022 53:42


    We welcome onto the show Mr Chris Tombs who was worked in professional sport for over 2 decades in the, including the Men's England Rugby team who won the world cup in 2003Expect to learn about the difference between an athlete and a player, how Chris has taken the velocity-based training model forward, the difference between coaching pro athletes and everyday clients and much more

    #26 2022 Fitness Predictions

    Play Episode Listen Later Jan 5, 2022 41:25


    Happy New Year PTC listeners!In today's episode, Tom and Luke have a look at some data on fitness trends in 2021, and then give their predictions for fitness trends in 2022This includes Fitness NFTs, online coaches taking payment in cryptocurrency, why building an online community will be essential and much more

    #25 Best Things About Being A Personal Trainer

    Play Episode Listen Later Dec 29, 2021 34:54


    When discussing Personal Training, it is easy to focus on the negatives, what mistakes people make, the difficulties arise with being a Personal Trainer... but what about the best parts?See, we all become a Personal Trainer for different reasons. In this episode, with over 15+ years of experience between them, Tom & Luke discuss their favourite aspects of being a Personal TrainerTimestamps:2:48 - Making many long term friends5:47 - It doesn't feel like a job9:35 - Networking opportunities in other business from clients12:01 - A self-fulfilling, rewarding career15:31 - Can eventually, dictate your own working hours (once you get better)17:03 - Lifestyle business20:03 - Everyone will have an opinion on fitness (this can be a positive and negative)25:00 - Always going to be a need/high demand for a Personal Trainer28:12 - You get to make your clients better people29:22 - Active career

    #24 Nutrition Coaching Part 2 - The Methods

    Play Episode Listen Later Dec 22, 2021 32:42


    Part 2 of our coaching nutrition as a Personal Trainer discussion.  Expect to learn 10 factors of a healthy diet, 12 dieting methods you can suggest to your clients and much moreTimestamps:10 factors to a healthy diet:1:49 - Respect personal taste and preferences2:12 - Supports physical and mental performance goals2:42 - Covers macro and micronutrient needs3:22 - No unnecessary/scientifically unfounded food restrictions4:13 - Respects medical intolerances/allergies4:48 - Convenient5:02 - Affordable6:21 - Socially acceptable6:28 - Compatible with personal ideologies6:49 - Sustainable long-term 12 dieting methods that you can suggest for your clients:8:42 - Ad libitum9:34 - Ad libitum with photos10:30 - Habit based11:28 - Adherence based12:50 - Score-based approach15:56 - Portion control17:34 - Protein track18:22 - Protein semi-track19:59 - Calorie tracking21:31 - Intermittent macro tracking22:58 - Macro ranges23:55 - Exact macros 25:09 - Rate of weight loss26:10 - Rate of weight gain27:50 - Weight maintenance factors 

    #23 Nutrition Coaching - Should Personal Trainers Do It?

    Play Episode Listen Later Dec 15, 2021 49:31


    When a client asks you for nutrition advice, this can be an awkward situation to be in as a Personal Trainer. You probably know more than your average Joe but equally, you know you should not really be prescribing meal plans unless you are a qualified dietitian.As we know, diet plays a massive role in how you feel and how you perform in the gym so it is not something you can ignore in the modern day world.In this episode, Tom & Luke discuss whether or not you should coach nutrition as a Personal Trainer, how to analyse a client's past, present and future nutrition as well as some example questions you can use as a Personal Trainer to understand your client's eating habits. Timestamps:1:34 - Should Personal Trainers coach their clients on nutrition?4:17 - Advise, don't prescribe7:40 - Stages of nutrition9:15 - Analysing a clients nutrition29:24 - Question examples you can use for your clients

    #22 Master Exercise Cueing

    Play Episode Listen Later Dec 8, 2021 27:51


    If you want to be an exceptional Personal Trainer, mastering exercise cueing can be an essential tool to get your clients to move how you want them to move, keep them safe and help them 'feel' the exercise where they should.In this episode, you will understand why cueing is important, external vs internal cueing, environmental cueing, voice commands and our favourite cues here at the PTC.Timestamps:0:37 - Why cueing is important2:27 - Cueing systems3:47 - External vs internal cueing8:01 - When to use internal cueing9:08 - Enabling learning11:09 - Environmental cueing16:20 - Tactile cueing18:35 - Voice commands21:00 - Our favourite cues

    #21 7 Steps to become a full-time Personal Trainer

    Play Episode Listen Later Dec 1, 2021 32:34


    Timestamps:0:00 - Intro1:10 - Being self employed as a Personal Trainer2:40 - Disclaimers4:54 - Step 1, Assess your current situation10:50 - Step 2, Your current work situation15:18 - Step 3, Save 3-6 months worth of living costs20:50 - Step 4, Set financial targets from your fitness business23:33 - Step 5, Be prepared to work 80 hours per week26:31 - Step 6, Ask yourself, what is the worst that can happen?28:07 - What's the best thing that could happen?28:51 - Step 7, Create your transition plan

    #20 11 Programming mistakes to avoid

    Play Episode Listen Later Nov 24, 2021 34:00


    0:00 - Intro0:15 - Not using templates2:00 - Not being flexible with your plan5:15 - Having a specific style that everyone does8:50 - Not making the client work hard enough12:45 - Not future planning meso cycles16:03 - Giving too much junk volume to fill time19:15 - Exercise selection not being optimal for clients gym21:09 - Not using rest periods effectively24:03 - Changing too many variables too often27:10 - Programming cardio for the first 10-20 mins of a session30:20 - Trainers forgetting when their client needs a new programme

    #19 7 stages of the PT Client Journey

    Play Episode Listen Later Nov 17, 2021 24:11


    Timestamps:0:00 - Intro1:38 - 7 stages a client will go on when working with you2:32 - Awareness stage4:00 - Engaged stage5:44 - The lead stage9:53 - Converting stage13:55 - Delivering and over delivering stage15:46 - Retention stage18:08 - Referral stage20:00 - Common mistakes Personal Trainers make

    #18 Master programming for gen pop clients

    Play Episode Listen Later Nov 10, 2021 65:16


    Timestamps:0:00 - Why it is important to know how to train general population clients2:34 - Who are the general population?4:15 - Common goals of a gen pop client8:24 - First steps with a gen pop client11:32 - Common dysfunctions within the movement screen for most gen pop client18:18 - Building a programme29:10 - Why you have to be adaptable as a coach31:19 - Most important aspect of training gen pop clients34:17 - Catering for client requests to make their sessions more enjoyable38:39 - Setting goals as the coach41:37 - Coaching considerations for gen pop clients43:14 - How you communicate as a coach matters48:21 - Don'ts when working with gen pop clients52:39 - How to programme for an in-person session, including supersets, tri-sets, rest times etc.56:32 - How to progress sessions59:05 - Summary of the full session overview1:02:11 - Final advice

    #17 Client onboarding

    Play Episode Listen Later Nov 3, 2021 35:01


    Timestamps:0:00 - Intro3:27 - What does client onboarding mean?4:26 - Why onboarding clients is important6:34 - Maintaining a high level of service8:29 - 30 day window9:36 - Providing education for your clients10:47 - The first session13:24 - Making the client onboarding seamless19:01 - Phase 122:12 - Phase 223:51 - Common mistakes24:35 - Post phase 227:22 - Resources you'll need to create30:14 - Summary

    #16 Becoming a Personal Trainer in lockdown

    Play Episode Listen Later Oct 27, 2021 55:15


    Timestamps:0:00 - Intro1:30 - Marcus' story2:26 - Telli's story4:20 - How Marcus and Telli found the supportive sessions when studying to become a Personal Trainer11:07 - Was the pressure of a supportive programme a good or bad thing?15:19 - Telli's first in person session with a client17:41 - Marcus' experience training18:41 - Why Marcus has gone predominately online with his clients20:25 - Why Telli has gone predominately in-person with her clients26:09 - How your previous work can benefit your fitness business32:09 - What was hard about starting about a Personal Trainer?39:24 - Advice for Personal Trainers starting out44:04 - Social media backlash45:50 - What do Telli and Marcus want to do to further their knowledge?50:41 - Outro

    #15 9 ways to make money as a Personal Trainer

    Play Episode Listen Later Oct 20, 2021 47:10


    Timestamps:0:00 - Intro0:42 - What most Personal Trainers think they want before they start out3:05 - One to one in-person6:40 - Semi private in-person10:12 - Group training in-person14:36 - Online one to one19:30 - Hybrid online/one to one23:40 - Group online29:00 - Hybrid group30:45 - Membership sites35:15 - Training guides/ebooks41:21 - What ways have Tom & Luke used themselves?45:42 - Honourable mentions

    #14 11 mistakes we made as Personal Trainers

    Play Episode Listen Later Oct 13, 2021 45:32


    Timestamps:0:28 - Intro2:00 - Re-cap of previous podcast2:42 - Luke's first PT session4:58 - Being too specific with one style of training (performance based)8:48 - Thinking it will be easy14:18 - Getting caught up in social media drama17:28 - Making things too restrictive for clients and only focusing on short term goals20:45 - Getting stuck doing previous types of coaching you no longer enjoy23:58 - Selling sessions and body transformation packages27:05 - Doing the bare minimum for ‘freebie' clients30:37 - Posting content to seek approval from other Personal Trainers rather than providing value for potential clients34:10 - Trying to programme too specifically for every single client you have37:20 - Trying to sell the features rather than the benefits40:35 - Reluctant to start online coaching and building out systems

    #13 Becoming a Myprotein Personal Trainer

    Play Episode Listen Later Oct 6, 2021 61:19


    Timestamps:0:00 - Intro2:03 – Who are Aubrey and Lauren?4:20 – How Aubrey's fitness business looks now, 2-3 months after qualifying as a Personal Trainer6:00 – How Lauren's fitness business looks at present, 2-3 months after qualifying as a Personal Trainer7:26 – Why enjoying fitness is completely different to enjoying coaching8:35 – How you can use your current job skills to benefit your PT business11:28 – Difficulties in fitting clients in around a full-time job15:30 – How Aubrey & Lauren have found being attached to a huge brand like MyProtein from the start of their fitness business journey's23:17 – How Aubrey became the face of the Superman x MyProtein campaign26:24 – How Lauren & Aubrey have found creating content as a Personal Trainer30:49 – The importance of creating content that defines you as a person37:10 – How Lauren & Aubrey's first in-person PT session went41:24 – Tom's first ever PT session44:21 – The value of doing classes/group sessions at the beginning of your PT journey49:18 – The next education Aubrey & Lauren plan will embark on in the next 6-12 months53:30 - Outro Aubrey's Instagram - https://www.instagram.com/aubrey.pt/  Lauren's Instagram - https://www.instagram.com/ptwithlauren/

    #12 Selling sessions vs Monthly payments

    Play Episode Listen Later Sep 29, 2021 35:30


    Timestamps:0:00 - Intro1:18 - Factors to consider when pricing your PT services4:29 - Payment scheme of Third Space6:18 - Offering single sessions7:10 - How you get paid as an employed Personal Trainer9:14 - Mini recap of the factors to consider11:44 - The importance of fair exchange12:32 - Why you shouldn't sell sessions18:45 - Benefits of monthly payments18:55 - Benefits for your client24:15 - Benefits for the Personal Trainer27:35 - What to do if your client goes on holiday and they are set up with a monthly payment plan27:56 - How to work out your hourly rate31:58 - How to take payments33:50 - Summary

    #11 Mastering the client consultation

    Play Episode Listen Later Sep 22, 2021 41:41


    Timestamps:00:22 – The Consultation01:55 – Qualifying Leads03:19 – Difference between a Lead and a Prospect04:35 – Know who you want to work with05:22 – Why should have a Pre-Consult09:05 – What questions should you ask?14:25 – Use Calendly. Here's why.....17:56 – The Consultation environment22:42 – Consultation Do's and Don'ts26:55 – Write down follow up questions29:09 – The recap30:22 – Pitching yourself. Reduce the jargon!32:10 – Highlight a specific client of yours similar to them34:20 – Objections. How to deal with them36:40 – Setup a checklist. What to include in it38:38 – Limitations of online consultations39:19 – Post consultation

    #10 Warm ups vs Physical preparation

    Play Episode Listen Later Sep 15, 2021 43:27


    Timestamps:01:02 – Why a warm up shouldn't be called a warm up04:15 – Problems with the traditional Level 3 warm up08:40 – Static stretching. Good or a bad thing?11:10 – What the PT Core teaches you about Physical Prep 14:30 – Group coaching tips help clients warm up17:20 – Move the client23:00 – Power and general population27:10 – The warm up should count28:20 – Psychological benefits to a Physical Prep session30:00 – Why the PT Core Physical Prep is better for everyone39:10 – Does foam rolling work?

    #9 Creating the PT Core (Part 2)

    Play Episode Listen Later Sep 9, 2021 44:02


    Timestamps:0:00 - Intro2:06 - The editing process14:58 - The assessment process21:34 - The supportive programme28:45 - The difficulties of being a self-employed Personal Trainer30:47 - The publication process35:18 - The issues we faced promoting the course39:25 - How long does it take to complete the PT Core course?40:24 - Creating micro courses from the macro course40:52 - Summary & outro

    #8 Creating the PT Core (Part 1)

    Play Episode Listen Later Sep 1, 2021 58:39


    Timestamps:0:24 - Intro & bulk creating podcasts talk1:06 - Intro to the podcast3:33 - What to consider before creating or purchasing an online course8:04 - Luke's journey into Personal Training13:00 - Tom's journey into Personal Training20:35 - Why you should be a generalist and not a specialist when starting out21:40 - Why did we create the PT Core?27:43 - The ideation phase29:35 - Creating a unit by unit structure and breaking this down41:13 - Creating systems and the importance of this43:45 - Planning phase 147:54 - Planning phase 251:37 - Creating the PTC acronym for trainers to use54:20 - The value of creating scripts

    #7 Return of the PT Collective podcast

    Play Episode Listen Later Aug 25, 2021 9:16


    Timestamps:0:28 – Intro1:05 – Explaining the new format of the podcast3:20 – Plans for guests on the show5:00 – Who the podcast is for6:48 – The 7 core components to be a successful Personal Trainer8:31 - Outro

    wearefitcreative - Branding your Personal Trainer business

    Play Episode Listen Later May 14, 2020 84:20


    03:00 - How it all started07:14 - What is branding for PTs12:00 - Trainers need to understand they are a brand19:05 - Look at it as an investment23:07 - Start with just a font32:01 - Colour theory35:10 - Fonts to choose41:20 - How powerful colour can be43:19 - Timing is so important47:57 - The importance of implementation50:50 - Everyone thinks they are a designer. Everyone can also count to 10.54:11 - How to build brand consistancy. Using Canva.1:00:00 - Anyone can learn but not everyone is creative01:04:45 - The Shredded by Science re-brand

    Biceps and Banter - How to build your online coaching business

    Play Episode Listen Later Apr 28, 2020 85:58


    03:54 - How Dan started in the fitness industry11:26 - How Mike started in the industry and how he, surprisingly, almost studied Dentistry at University 18:00 Building someone elses brand32:01 Build a relationship with your audience42:34 Acting like idiots so do you attracts idiots?53:45 Video or written content? Who's getting to 50 clients first?1:05:00 How to make the sale01:15: The future of Biceps and Banter

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