The Real Value Podcast

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The world's best podcast about the mindsets, behaviors, attitudes, and activities for the Appraisal, Real Estate, and Lending industries. Hosted by well known Real Estate and Appraiser Success Coach, Blaine Feyen, founder and CEO of the Real Value Group and Real Value Coaching Academy in Grand Rapids, Michigan, the Real Value Podcast covers a variety of topics involving all three of those businesses, as well as the topics of success, communication, leadership, balance, marketing, social media, SEO, NLP, and a bunch other awesome stuff!

Blaine Feyen


    • May 3, 2025 LATEST EPISODE
    • every other week NEW EPISODES
    • 41m AVG DURATION
    • 272 EPISODES


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    Latest episodes from The Real Value Podcast

    Burn Your Fear To The Ground - questions from the mailbag

    Play Episode Listen Later May 3, 2025 47:35


    In this episode, Blaine answers several questions from the listeners about building their non-lender appraisal business, hiring and training apprentice trainees, and how to stop being the bottleneck in your own business. 

    Stop Chasing People Who Aren't Chasing You

    Play Episode Listen Later Apr 23, 2025 27:30


    In this episode, Blaine shares 8 pieces of wisdom he's learned over the years from mentors, masters, Stoics, and life in general. 

    Solopreneur or Empire Builder

    Play Episode Listen Later Apr 11, 2025 41:51


    In this episode, Blaine compares the two different appraisal company business models: the one person business, or solopreneur, and the team builder model, which is the business model whereby the appraiser has additional income generators within the business so that all of the income is not dependent on just one person. 

    Silence is Not a Success Strategy

    Play Episode Listen Later Mar 29, 2025 29:54


    In this epsiode, Blaine talks through several thoughts and ideas around why so many appraisers choose to be silent and invisible where and when it matters the most, which is not whining and complaining on social media. 

    From Survival to Significance

    Play Episode Listen Later Mar 14, 2025 44:51


    In this episode, Blaine walks through the 4 phases or levels that every business owner can go through if they see their business as a vehicle to something greater. Blaine explains what happens at each level of survivial, stability, success, and eventually significance. 

    The Million Dollar Playbook

    Play Episode Listen Later Feb 22, 2025 48:36


    In this episode, Blaine goes over the 5 principles and the 5 pillars of building a million dollar appraisal business, or any business at all. Building a million dollar business does not necessarily mean producing a million dollars in gross or net revenue. Learn the real definition of what a real 'million dollar business' means in this episode.    Read the blog version at www.CoachBlaine.com/blog  

    You're The Problem - Shut Up or Fix It

    Play Episode Listen Later Feb 8, 2025 38:38


    In this episode, Blaine talks about the amount of whining and complaining by appraisers about how everyone is out to get them, when, in fact, you might be the issue. Blaine covers 5 principles for taking control of your appraisal business and how to stop blaming everyone else. 

    Goal Setting is Bullsh*t! The Only 3 Things You Need

    Play Episode Listen Later Jan 17, 2025 20:42


    In this first episode of season 9, Blaine talks about how the typical goal setting process is almost complete BS. Most people start with the strategy part of goal setting without ever addressing the belief systems that have led to needing to set a new goal.  Learn the best way to achieve anything in the Increase Academy, click here...

    7 Ways To Build Trust and Double Your Business

    Play Episode Listen Later Dec 17, 2024 25:58


    In this episode, Blaine goes over 7 ways to build trust with your market to make more sales and, of course, more money. As an appraiser, trust is one of the more important things to build in the minds and hearts of your clientele. Blaine lists out the 7 ways to do that, from the slowest to the quickest.  Learn how to double your appraisal business in the Appraiser Increase Academy: https://www.coachblaine.com/freemonth Watch the video version here: https://youtu.be/QFLk-RYHprQ?si=C2xDQzkhJ8L6hvm2

    Appraisal Waivers - The Good News!

    Play Episode Listen Later Nov 27, 2024 40:55


    In this episode, Blaine talks about the new plan by Fannie Mae and Freddie Mac to increase the appraisal waiver threshold to 90% LTV and what appraisers need to do about it if they want their business to thrive. 

    Worthless Goals

    Play Episode Listen Later Nov 8, 2024 30:21


    In this episode, Blaine talks about the conventional way to set goals, and what most of it is BS. He then talks about some of the things he's learned over the years about which goals are worthwhile, and which ones are worthless, at least in his opinion. 

    The 4 Hour Work Week

    Play Episode Listen Later Nov 1, 2024 27:54


    In this episode, Blaine talks about several of his takeaways from the Tim Ferriss book, The 4 Hour Work Week and how they can help your business and, maybe more importantly, your life!  Learn how to double your appraisal business in half the time with appraisal business coaching...Click here

    Fix the Broken Windows In Your Business

    Play Episode Listen Later Sep 25, 2024 19:06


    In this episode, Blaine Feyen talks about the 'broken windows' theory as it relates to business, marketing, and life. Blaine goes over a bunch of examples of broken windows in your appraisal and real estate businesses that could be hurting your company's bottom line.    Learn how to fix your appraisal company's broken windows here...

    Become A Financial Prepper

    Play Episode Listen Later Sep 15, 2024 45:23


    In this episode, Blaine goes over what it means to truly be prepared for challenges, and 6 tips for becoming financially prepared for hard times and economic challenges. 

    Burned Out and Ready to Quit

    Play Episode Listen Later Aug 17, 2024 34:05


    In this episode, Blaine talks about the real causes of burnout and how to deal with the symptoms.  Many appraisers, Realtors, and Lenders are burned out in 2024 based on several compounding factors: interest rates, the market, the news, the economy, and a lack of vision. Blaine covers all of these and more and gives some strategies for dealing with burnout to get back on track and on your own path of success.    Are you burned out with appraising and looking to get your mojo back? The Increase Academy might just be the place for you. Check it out free for a full month here...

    $10,000 Hours Are Real!

    Play Episode Listen Later Jul 25, 2024 39:57


    In this episode, Blaine dispels the pervasive myth that all hours are created equal. Once you know what youre average dollar per hour rate is, it's time to think exponentially bigger so that you don't miss the variety of $10,000 hours floating all around you.  Learn how to have more $10,000 hours, click here...

    Nobody is Coming to Save You!

    Play Episode Listen Later Jun 18, 2024 15:58


    In this episode, Blaine shares some insights into developing the mindset that nobody is coming to save you from an industry in the midst of massive change. If your life and business is to be successful and fulfilling, it will always be up to you to make it happen. Since you cannot control the interest rates, the FED policy, the elections, the politicians, the AMCs, the lenders and agents, or any of the external factors that affect the appraisal industry, it is up to each individual to manage their mental and emotional state, as well as their business.  Ready to take your appraisal business to the next level? Click here...

    Create Your Own Business Category or Die

    Play Episode Listen Later May 23, 2024 21:59


    In this episode, Blaine talks about the concept of creating your own business category where you become known as the owner of the category and, therefore, have no competition.  Examples of new business categories are: 1. Tesla creating the 'direct to consumer' and single brand dealership only model. 2. EXP Realty creating a completey virtual, no brick and mortar real estate brokerage model with profit sharing and recurring revenue model.  3. Netflix creating the mail order with no late fees movie and game rental model, which eventually led to the digital streaming model.  Learn to differentiate yourself and your appraisal business by creating a new category that serves a need for your customers that only you own!

    Expert or Authority?

    Play Episode Listen Later Apr 17, 2024 33:08


    In this episode, Blaine talks about the differences between being an expert in something, and being an authority. He also talks about something called 'the expert trap', where someone considered an expert gets trapped in their way of thinking and has to continue prospecting for new customers and clients who consider them an expert. The authority, on the other hand, has many more options available to them. 

    The Seven Proverbs of Performance

    Play Episode Listen Later Apr 2, 2024 35:18


    In this episode, Blaine talks about the 7 Proverbs of Performance he uses to remind him what matters when it comes to business growth and profitability.  Watch the video version of the Proverbs of Performance at the Appraiser Increase Academy...click here!

    7 Traits of Unsuccessful People

    Play Episode Listen Later Mar 5, 2024 26:03


    In this episode, Blaine talks through 7 traits of unsuccessful people. To understand how to define 'unsucccesful', Blaine uses Earl Nightingale's definition of success, which is 'the progressive realization of worthy goal or ideal'. Then Blaine applies the 'contrast principle' to discern the path of success or failure. 

    Generate, convert, elevate, maintain

    Play Episode Listen Later Feb 19, 2024 28:20


    In this episode, Blaine talks about the 4 things every business MUST focus on if they want to be truly successful. These 4 things are present in every business whether you know it or not. If you don't know it, you're probably failing at one or all four of these things! 

    Building Your Personal Brand

    Play Episode Listen Later Feb 12, 2024 37:08


    In this episode, Blaine talks about why it's vitally important to be building a personal brand in 2024. He goes over the 3 R's of personal branding and what opportunities can open up for a well built personal brand.  Learn how to build your personal brand as an appraiser in the Appraiser Increase Academy, click here to learn more...

    It's Easier to Get Rich Quick

    Play Episode Listen Later Jan 19, 2024 35:22


    In this episode, Blaine goes over the four levels of value that income and wealth are created in. He refers to it as D2C2, with the first two levels being 'doing' and 'directing', and the second two levels being 'communication' and 'creativity.  Get ready to take some notes as Blaine drops some wealth bombs about how it's easier to get rich quickly than it is to do it slowly.    Try out the Appraiser Increase Academy free for 30 days by clicking here...

    Time to Recap and Realign!

    Play Episode Listen Later Jan 4, 2024 22:48


    In this episode, Blaine asks 6 important questions to help you recap the prior year and pull some lessons to help you reimagine the new year ahead. 10X Your Business Starting Today!

    Where is this market going?

    Play Episode Listen Later Dec 7, 2023 38:10


    In this episode, Blaine digs into the mail bag to answer some of the listener questions about the market, interest rates, and building your appraisal or real estate business.  Build your non-lender appraisal business today! Click here to learn more...

    Become a Person of Influence

    Play Episode Listen Later Nov 9, 2023 44:37


    In this episode, Blaine walks through the 5 steps to building a lifestyle business of your dreams. Leveraging off of the brilliant teaching from author and businessman, Daniel Priestly, Blaine goes over why you need to be presenting, publishing, productizing and packaging, managing your persona, and partnering instead of prospecting.  Learn how to become a person of influence here www.CoachBlaine.com/freemonth 

    Are You Hunting Field Mice?

    Play Episode Listen Later Oct 24, 2023 45:06


    In this episode, Blaine talks about a PDF article from the famous blogger and author, Tim Ferriss. The article was a collection of questions designed to get the reader to think deeply, and also to think differently, than we might otherwise. Blaine talks about 6 of the 17 questions in this epsidoe and relates some of his own stories for each.  Thinking about increasing your appraisal business? Go here...

    What's Your Prediction?

    Play Episode Listen Later Oct 5, 2023 64:21


    In this episode, Blaine talks about how to become a better forecaster of things to come based on 6 traits and skills that need to be developed. The art and skill of forecasting comes in handy when building a business, analyzing and assessing potential investments, and protecting one's assets during down times.    Try out the Appraiser Increase Academy free for 30 days, learn to become a better forecaster!

    The Only 5 Questions You Need

    Play Episode Listen Later Aug 29, 2023 25:02


    In this episode, Blaine reveals 5 questions he's learned to ask over the years to get clarity on life and business. As part of his Black Belt Business coaching program, Blaine introduces these 5 questions to coaching students within the first month, which helps students get very clear on the 'why' and the 'what' of business and life. 

    Wisdom of the Masters - Part 1

    Play Episode Listen Later Jul 24, 2023 41:27


    In this episode, Blaine goes over the first 5 'wisdom keys' as they were given to him over the years by his mentors. These wisdom keys are vital to commit to memory if you want to have a more successful business and a more fulfilling life.    Try out the Appraiser Increase Academy absolutely free for 30 days www.CoachBlaine.com/freemonth

    Your Most Valuable Hour

    Play Episode Listen Later Jun 26, 2023 37:18


    In this episode, Blaine teaches appraisers to ask 5 important questions about their business. One of the most important is learning your dollars per hour number. This is important to know if you ever want to 10X it. 

    Unconventional Wisdom - Part 2

    Play Episode Listen Later Jun 14, 2023 20:26


    In this episode, part 2 of 2, Blaine recaps the first 5 pieces of unconventional wisdom and advice from the last episode, and then adds 5 more pieces of advice gleaned over 30+ years of travel. 

    Unconventional Wisdom - Part 1

    Play Episode Listen Later Jun 1, 2023 22:52


    In this episode, Blaine shares 5 pieces of unconventional wisdom and advice he's been given over the years. This unconventional advice is advice that sometimes runs counter to the traditional advice people tend to give. 

    Feeling The Pressure

    Play Episode Listen Later May 19, 2023 15:04


    In this episode, Blaine talks about the positive aspects of pressure and why pressure testing your ideas, mindsets, beliefs, and habits is one of the best ways to get stronger and better.  Want to learn how to diversify your appraisal business? Click here...

    Quantity or Quality?

    Play Episode Listen Later May 6, 2023 17:27


    In this episode, Blaine talks about the topic of quantity over quality, and addresses the topic from a unique position. Instead of an either/or question, Blaine talks about it as a quality 'and' quantity mindset.  Try out the Appraiser Increase Academy free for 30 days here. 

    How Do You Show Them?

    Play Episode Listen Later Apr 27, 2023 22:38


    In this episode, Blaine talks about the importance of demonstrating your value to the market through creating content. If you're not demonstrating the value of what you do, or what you can do, for your market, you're likely becoming a commodity and will be replaced at some point. 

    Building Your Magnetic Persona

    Play Episode Listen Later Apr 20, 2023 20:00


    In this episode, Blaine talks about one of the most important aspects of successful branding: The Magnetic Persona! Sometimes referred to as the Attractive Character, it's the personality that buyers of your product or service identify with that make your brand stand out. Steve Jobs, Jared From Subway, The Verizon Guy, and the long list of characters that we all associate with brands.  Learn the 4 most important character traits for building your own magnetic persona so you can stand out in a noisy and crowded marketplace.  Want to learn how to make your appraisal business stand out? Click here to find out...

    The Unlikely Networker

    Play Episode Listen Later Apr 13, 2023 35:10


    In this episode, Blaine talks about his reluctance to do traditional networking type activities as an introvert, but goes on to explain the 3 main categories of people Appraisers, real estate agents, lenders, and really anybody who wants to grow their business should be reaching out to and connecting with.  Learn how to network like a millionaire in the Appraiser Increase Academy

    The Next 5 Commandments!

    Play Episode Listen Later Apr 3, 2023 30:51


    In this episode, Blaine recaps the big 5 commandments from the last show and the covers several more commandments of building a successful business. Blaine also talks about the Appraiser Increase Academy and Community and the successes many have had after joining.  Check out the Appraiser Increase Academy here...

    5 Commandments of Business Building

    Play Episode Listen Later Mar 23, 2023 34:36


    In this episode, Blaine reveals the 5 commandments of business building and explains how it's tied to an appraisal business. Pulling from the book, The Millionaire Fastlane, by MK DeMarco, Blaine expounds on some of the most important considerations when starting or building your business if you want to make real money and not have the business consume all of your time! Learn how to build a real business using the 5 commandments here!

    Amor Fati - Stoic Wisdom For Dealing With Chaos

    Play Episode Listen Later Mar 15, 2023 24:54


    In this episode, Blaine explains the Stoic principle of Amor Fati, which loosely translates to 'love of your fate'. Instead of labeling things as either good or bad, Amor Fati teaches us to stop labeling things and, instead, accept things as they are and love that they are happening the way they are. This attitude and mindset allows us to remain loose and flexible to all that happens around us, instead of being seized by negative events.  Looking to diversify your appraisal business away from lending work? Download the workshop free!

    Take That, Fannie Mae!

    Play Episode Listen Later Mar 5, 2023 34:54


    In this episode, Blaine addresses the recent announcement from Fannie Mae that full appraisals will no longer be the default option on every loan. While many appraisers are getting upset and think the industry cannot longer support them, Blaine talks about the options and opportunities appraisers have in front of them. Learn how to Increase your non-lending appraisal work by 50% or more!

    3 Things That Make Your Business Magnetic

    Play Episode Listen Later Feb 27, 2023 26:36


    In this episode, Blaine talks about 2 things you should be focused on in 2023 to make you and your business more magnetic. Blaine also talks about the 3Gs of a good business mindset: Gratitude, Graciousness, and Generosity.  Check out the Appraiser Increase Academy to grow your appraisal business!

    Supplement or Scale?

    Play Episode Listen Later Feb 11, 2023 20:22


    In this episode, Blaine talks about whether or not it's better to just try to supplement your appraisal business by diversifying into the non-lender segment of the industry, or to scale up and try to build a six figure segment of the business.   

    Building Your Non-Lender Appraisal Biz

    Play Episode Listen Later Feb 7, 2023 27:24


    In this episode, Blaine talks about some of the mindsets, skills, and techniques for breaking into and building a busy non-lender appraisal business.  Download the Non-Lender Appraisal Business Bonus episode by clicking here!

    The 7 Mindsets of Success!

    Play Episode Listen Later Jan 24, 2023 38:32


    In this episode, Blaine talks about the 7 mindsets of success that he's learned over the years through trial, error, and good mentorship. These seven mindsets of success can be applied to anything and everything, and should be! Listen in and see how many of these mindsets of success you have already.  Take Your Appraisal Business to the Next Level with Coaching

    The Appraiser Trainee Dilemma

    Play Episode Listen Later Jan 12, 2023 39:40


    In this episode, Blaine talks about the struggles that appraiser trainees, and those looking to enter the real estate appraisal industry, are facing with the change in market conditions. Blaine has several suggestions for appraiser apprentice candidates, and he also highlights some of the trends he sees on the horizon. Are you thinking of becoming an appraiser? 

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