Podcasts about six pixels group

Mitch Joel is the founder of Six Pixels Group. He has been awarded Canada's top 40 under 40 and is the host of the world's longest consistent running podcast, Six Pixels of Separation.  • Reading & learning isn't enough… You have to...

Mitch Joel is the founder of Six Pixels Group. He has been awarded Canada's top 40 under 40 and is the host of the world's longest consistent running podcast, Six Pixels of Separation.  • Reading & learning isn't enough… You have to share.  • You have to take business seriously.  • Business is always a game of nickels and dimes. TIME-STAMPED SHOW NOTES: [5:16] Target ads to particular services. [9:53] Talk about the future and where you are going. [13:36] Unlimited amount of opportunities.  For priceless insights, check out WEIDELONWINNING.COM To stay in touch with me follow on Instagram: https://www.instagram.com/larryweidel/ Facebook: https://bit.ly/34c4Ul1 Twitter: https://twitter.com/larryweidel Linkedin: https://www.linkedin.com/in/larryweidel/ Subscribe to my Youtube channel for more! https://www.youtube.com/c/WeidelOnWinning

In this episode, Benji talks to Mitch Joel, Author, Speaker, and Founder of the Six Pixels Group. Discussed in this episode: Valuable insights vs the cult of personality How thinking like a journalist improves your thought leadership Tools for creating helpful content

Sharing the secrets of Google, Starbucks, Shopify with world-leading marketing expert Mitch Joel When brands like Google, Starbucks, Shopify, and GE want to leverage technology to better connect with their consumers, they call Mitch Joel. He has been called “one of North America's leading visionaries” by Strategy Magazine. Mitch Joel is the Founder of Six Pixels Group - an advisory, investing and a content-producing company that is focused on brands, commerce, community, and what's next. Prior to Six Pixels Group, Mitch spent close to two decades building, running, and selling his agency to WPP. He was most recently President of Mirum – a global marketing agency operating in 25 countries with close to 3000 employees.

We were joined on the podcast with our first general session keynote speaker, Mitch Joel, Founder of Six Pixels Group.   When brands like Google, Walmart, Starbucks, Microsoft, and Twitter want to leverage technology to better connect with their consumers, they call Mitch Joel. Mitch is the founder of Six Pixels Group – an advisory, investing, and content producing company that is focused on brands, commerce, community, and what's next.  Mitch Joel has been called “one of North America's leading visionaries” and the “Rock Star of Digital Marketing” by Strategy Magazine. He has been listed as one of the “Speakers Worth Catching” by Forbes, and he was recognized as one of the top online marketers in the world.    

DELIVERING ECOMMERCE is a weekly podcast & live stream hosted by me, Chris Parsons. This week I have had the pleasure of interviewing Mitch Joel! Mitch is a thought leader in Digital. He is founder of  Six Pixels Group. Investor. Author. Speaker. Decoder of the future. Books: Six Pixels of Separation & CTRL ALT Delete.  About Mitch Joel's  When brands like Google, Starbucks, Shopify and GE want to leverage technology to better connect with their consumers, they call Mitch Joel. He has been called “one of North America's leading visionaries” by Strategy Magazine. Mitch Joel is Founder of Six Pixels Group - an advisory, investing and content producing company that is focused on brands, commerce, community and what's next. Prior to Six Pixels Group, Mitch spent close to two decades building, running and selling his agency to WPP. He was most recently President of Mirum – a global marketing agency operating in 25 countries with close to 3000 employees.Mitch's first book, Six Pixels of Separation, named after his successful blog and podcast is a business bestseller. His second book, CTRL ALT Delete, was named one of the best business books of 2013 by Amazon. He is a columnist and journalist for I Heart Radio, Harvard Business Review, and Inc. Magazine.Mitch was awarded the highly prestigious Top 40 Under 40. In 2019, Mitch was named to Dr. Marshall Goldsmith's "100 Coaches" list celebrating the world's top business thinkers and best leaders. Thinkers50 named Mitch to their exclusive Radar class for 2021. "The Radar class features an eclectic mix of people who have crossed our personal radars and who, we believe, will make an impact with their campaigning, their ideas, their research and their passion in the year ahead."Since 2005, he has given between 40-60 keynote presentations a year to small, medium and large organizations in both the B2B and B2C space all over the world. Since Covid-19 kicked in, Mitch has delivered over 50 virtual presentations for brands like Google, Walmart, SAP, Sanofi, Canadian Franchise Association, European Startup Festival, and countless others.Mitch is also the host of Groove – The No Treble Podcast, where he is slowly trying to build the largest oral history of electric bass players in the world.Mitch https://www.linkedin.com/in/mitchjoel/Chris Parsons https://www.linkedin.com/in/chrisaparsons/Spotify https://open.spotify.com/show/5Gn8f63iFMkzzvXfkW0gHp?si=XWASvY3YRciyqJEU-b0u_g&dl_branch=1

Join David Nour for this episode of the Curve Benders Podcast with Mitch Joel as they discuss the fundamental evolution of digital marketing. Called “one of North America’s leading visionaries” by Strategy Magazine, Mitch is the Founder of Six Pixels Group - an advisory, investing and content producing company focused on brands, commerce, community, and what’s next. Prior to Six Pixels Group, Mitch spent close to two decades building, running, and selling his agency to WPP. Mitch's books include Six Pixels of Separation and CTRL ALT Delete, which was named one of the best business books of 2013 by Amazon. He is a fellow #MG100 and Thinkers50 Radar class for 2021 colleague. Mitch is also Nour's guest on LinkedIn Live, so hope you'll join us there. Don't forget, we turn the show notes from these podcasts into more in-depth articles and post them in our blog and private online community, the Nour Forum. We have several fantastic guests joining us, so hope you'll subscribe to the Curve Benders wherever you consume podcasts. --- Send in a voice message: https://anchor.fm/david-nour/message

We move on to the 6th Essential ("Connected") in Steve's 8 Essentials of Remarkable Retail framework, discussing how an abundance of connection and the erosion of boundaries between consumers and brands has fundamentally redefined marketing communications and created entirely new business models. We also investigate why attention doesn't guarantee engagement, the role of social proof and the concept of a "Fourth Place." With our special guest Mitch Joel, we explore the 3 C's of Connection, striking the balance between direct response marketing and story-telling and what we misunderstand about about the role of digital and physical retail. We also discuss the growing power of social media and it's undeniable and profound effect on an individual's ability to create and share an idea instantly and for free to their network (or the world). Lastly, we unpack how services are becoming the new experience.Mitch Joel is Founder of Six Pixels Group - an advisory, investing and content producing company that is focused on commerce and innovation. Prior to Six Pixels Group, Mitch spent close to two decades building, running and (eventually) selling Twist Image/Mirum – a global marketing agency that still operates in 25 countries with close to 3000 employees.Mitch's first book, Six Pixels of Separation, named after his successful blog and podcast is a business bestseller. His second book, CTRL ALT Delete, was named one of the best business books of 2013 by Amazon. He speaks frequently to diverse groups like Wal-Mart, Starbucks, Microsoft, Procter and Gamble, Twitter, Unilever and every organization and association in between. Steve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his     website.     Remarkable Retail: How To Win & Keep Customers in the Age of Disruption was recently named the best retail book of all time by BookAuthority. It's available in hardcover, audiobook or as a ebook at     Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a     Forbes senior contributor and on     Twitter and     LinkedIn. You can check out his speaker "sizzle" reel     here. Michael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast,     The Voice of Retail, plus      Global E-Commerce Tech Talks  and     The Food Professor  with Dr. Sylvain Charlebois.  You can learn more about Michael     here  or on     LinkedIn. 

The National Retail Federation's flagship event is going virtual this year. At NRF 2021, Retail's Big Show Chapter One, innovative brands big and small will come together — virtually — to celebrate the best in retail and move forward with focus. Mitch Joel is an expert in reimagining what's next. This January at NRF 2021, he'll be discussing the growth of e-commerce and what lies ahead for the fully digitized consumer.  Mitch is an entrepreneur, author, digital expert, and the founder of Six Pixels Group, an advisory, investing, and content company focused on brands and commerce. He's been named one of the top 100 marketers in the world and was awarded the highly prestigious Canada's Top 40 Under 40 award. He joins the Retail Gets Real podcast to share a glimpse into his Big Show session and talk about how retailers are rethinking many commonly-held beliefs about what works in commerce today. Learn more at retailgetsreal.com.

I talk Author, Speaker & Visionary, Mitch Joel about his natural ability to talk to people. Mitch Joel is the Founder of Six Pixels Group, an advisory, investing and content producing company that is focused on brands, commerce, community and what's next.

Mitch Joel is the founder of Six Pixels Group – an advisory, investing, and content producing company that is focused on brands, commerce, community, and what's next. He has been called a visionary, digital expert, and community leader. He is also an entrepreneur, investor, author, trusted advisor, chronic reader, and passionate speaker who connects with people worldwide by sharing his insights on business transformation, innovation, and marketing. He was awarded the highly prestigious “Top 40 Under 40” award. Mitch spent close to two decades building, running, and selling his agency WPP - one of the world's most valuable marketing and communications holding companies. He is most recently the president of Mirum - a global marketing agency operating in twenty-five countries with close to 3000 employees. In this episode, Mitch Joel expresses his One Away Moment when he read Survival is Not Enough by Seth Godin and later met him at a conference. You can read more about this episode here: https://bwmissions.com/mitch-joel-one-book-away-from-a-squiggly-career/ Follow Bryan Wish on Linkedin: www.linkedin.com/in/bryanwish/ Follow Bryan Wish on Twitter: https://twitter.com/bryanwish_?s=11 Follow Bryan Wish on Instagram: https://www.instagram.com/bryanwish_/ Join our Mission: bwmissions.com/join/ Join our Community: my.community.com/bwmissions

This week on GovComms, we revisit a discussion between contentgroup CEO David Pembroke and Mitch Joel, a leading thinker in all matters content. At the time of this conversation, Mitch was president of Mirium, a global marketing agency operating in over 20 countries with 2,000 employees. He has since founded Six Pixels Group, which is an advisory, investing and content producing company. Significantly, he also hosts his own podcast, Six Pixels of Separation, which has run for over 500 consecutive weeks. Discussed in this episode: How businesses and marketers can capitalize on the interconnections of modern society The strategy behind growing your audience The evolution of published content: from magazine to podcasts and beyond How to go about converting viewers into consumers

This week on GovComms, we revisit a discussion between contentgroup CEO David Pembroke and Mitch Joel, a leading thinker in all matters content. At the time of this conversation, Mitch was president of Mirium, a global marketing agency operating in over 20 countries with 2,000 employees. He has since founded Six Pixels Group, which is an advisory, investing and content producing company. Significantly, he also hosts his own podcast, Six Pixels of Separation, which has run for over 500 consecutive weeks. Discussed in this episode: How businesses and marketers can capitalize on the interconnections of modern society The strategy behind growing your audience The evolution of published content: from magazine to podcasts and beyond How to go about converting viewers into consumers Hosted on Acast. See acast.com/privacy for more information.

Today’s guest on #MWL is Mitch Joel, founder of Six Pixels Group and seasoned marketing agency executive. We discuss brands, commerce, community, and what’s next.

Mitch Joel joins Mojo Moments to discuss the impact of his days as a teenage rock journalist, overcoming imposter syndrome, and his secret to life. Find more information about this episode and the transcript at http://bit.ly/mitchjoelmojomoments

Mitch Joel is a visionary. Global brands like Google, Starbucks, Shopify and General Electric, look to Mitch to tell them what's on the horizon of change. His accomplishments are too many to mention but include being the author of several books including Six Pixels of Separation and CTRL ALT Delete, he is a world renown speaker and Founder of Six Pixels Group, he sold his agency Twist Image to WPP after nurturing it for close to two decades, and most recently he was the President of Mirum; a global agency operating in 25 countries with over 3000 employees. Suffice it to say he has a lot to share. Today we cover subjects such as following your instincts in business, what he sees as the clear innovations that will follow the global pandemic, and why remote learning is nothing compared to the real thing. PS- he's also the good friend of Scott Stratten and Ron Tite and is as likeable and gracious, as them both!

The bar has never been lower to start a business by going Direct to Customer, but that doesn't change what the pillars of business are. Direct to Customer brands leverage their true purpose, technology, data, content, and speed to market in astonishing ways. Now, you can too. Brace for impact. Mitch Joel, Founder of Six Pixels Group, is our guest this week. He is one of the amazing speakers at the Conquer Local 2020 Conference in beautiful Montreal. Big and small business need to take it next level by going Direct to the Customer Customer. What do billion dollar companies like Kylie Cosmetics and Dollar Shave Club know that Starbucks and Walmart did not?  Mitch explains why these startups quickly disrupted industries that took their competitors decades to decode. This new breed of Direct to Consumer brands has changed the dynamics of business today,  What are these companies doing that is so disruptive? Mitch gives us the goods on what you need to know today about the power of direct to consumer brands, and how to build one and/or how to act like one (whether you are in B2C or B2B). Mitch believes that the fundamental traditional Four P's of Marketing - Product, Price, Place, Promotion - are still relevant in today's digital realm. Do you agree? Mitch Joel is Founder of Six Pixels Group - an advisory, investing and content producing company that is focused on commerce and innovation (although he prefers the title, "Media Hacker"). Prior to Six Pixels Group, Mitch spent close to two decades building, running and (eventually) selling his business. He was President of Mirum – a global digital marketing agency operating in 25 countries with close to 3000 employees. Mirum is owned by WPP. Mitch has been named one of the top 100 online marketers in the world, and was awarded the highly prestigious Top 40 Under 40.

http://www.alainguillot.com/mitch-joel/ Mitch Joel has been called “one of North America’s leading visionaries” by Strategy Magazine and was awarded the highly prestigious Canada’s Top 40 Under 40. In this episode, Mitch Joel tells how he got started in blogging, podcasting, speaking, and writing. Mitch Joel's career from beginning to now Mitch is the Founder of Six Pixels Group - an advisory, investing and a content producing company that is focused on commerce and innovation. Prior to Six Pixels Group, Mitch spent close to two decades building, running and (eventually) selling his business Twist Image/Mirum – a global marketing agency. Mitch has written two books Six Pixels of Separation and  CTRL ALT Delete. He has written for the Harvard Business Review, Inc. Magazine, The Huffington Post and many other publications. Every Sunday, he publishes a new episode of the well-known podcast Six Pixels of Separation. As of the time of this post, that's 713 episodes over a time period of almost 14 years. Every Monday, he comes over to the CHOM FM (I Heart Radio - Bell Media) to do a report on technology and culture. Mitch is the host of Groove – The No Treble Podcast, where he is slowly trying to build the largest oral history of electric bass players in the world. But Mitch's main gig right now is speaking. He speaks frequently to diverse groups like Wal-Mart, Starbucks, Microsoft, Procter and Gamble, Twitter, Unilever and every organization and association in between. In fact, since 2005 he has given anywhere between 40-60 customized keynote presentations a year.

In this episode, Paul Roetzer interviews Mitch Joel (@mitchjoel), founder of Six Pixels Group. He chats with Mitch about why voice is a must-have for every marketing program, plus tips to develop a strong voice strategy.

Do you feel like growing and scaling is always a struggle? Need to differentiate yourself from other agencies? Finding success as an agency owner isn't easy. But with the right mindset, you can hit the 8-figure mark and even power through an eventual agency acquisition. Whether you want to grow your agency fast or plan on growing it to sell, you need to hear from the one and only Mitch Joel, who's done it all. In today's episode, we'll cover: 3 steps to an 8-figure agency. How to power through an agency acquisition. #1 way to differentiate your agency. Today, I talked with Mitch Joel, co-founder of Mirum and founder of Six Pixels Group. Joel is a marketing superstar. He was one of Canada's Top 40 under 40, does keynotes for top brands, and has a best-selling book, Six Pixels of Separation. Mitch also sold his agency Mirum to WPP (a.k.a the world's largest ad agency). And he's on the show to talk about how he was able to grow, sell, and move on from his agency. 3 Steps to an 8-Figure Agency For many agencies, the 8-figure mark is the "we made it!" moment. But how do you get there? Honestly, everyone's path is a little different. That being said, here are 3 universal steps you'll probably need to make. Take on the right partner: There are two things that make a partner great. They need to have the same goals, and they need to compliment your weaknesses. If you're a master salesperson and you're looking for an agency partner, don't look for a salesperson. Find someone who is amazing at the things you're really bad at. Otherwise, you may both end up trying to play to the same tune. And that can lead to a nasty breakup. Get a marquee client: Landing your first big client can completely reshape your agency. You can go from pennies to dollars overnight. It only takes on business with a few friends to grow your agency fast. There's a misconception that you have to have tons of clients to grow. That's not true. You just need a couple of good ones. And they don't even have to big per se! But they do need to be able to pay your agency what you're worth. Have the right philosophy: You need to be scale-focused. What does that mean? It means that your processes need to be capable of handling scale. Think about your ability to support large-scale projects with big clients. If you feel like your foundation is weak, you need to build it up before you take on any big clients. Don't just chase big fish without a big hook. You'll get pulled overboard. How to Power Through An Agency Acquisition There's another way to "make it" without hitting 8-figures. Getting your agency acquired is the dream for many of you. It happened to me, and it happened to Mitch. But what do you do when it actually happens? Your first instinct may be to go out and spend the cash. Don't do that! You have to wait until the acquisition is 100% finalized before you celebrate. The entire process will take a while. And you need to be focused on continuing to grow your agency AND focusing on your new "biggest client" — the company acquiring your agency. Force yourself to wait to celebrate. Afterward, you have to get used to not calling the shots. It's tough. You can always do what I did; go start a podcast. It gives you back some of the control you're used to. Plus, you get to help people out. It's a win-win! #1 Way to Differentiate Your Agency Are you tired of being a "me too" agency? Then change your philosophy. STOP trying to be like your competition and you do you. Don't be like everyone else, but instead figure where you stand on these four things that set  you apart from every other agency: Trust Empathy Chemistry Authority How can you create a differentiate using these four pillars to stand apart? First, create trust with your clients by showing tons of empathy. Develop amazing internal chemistry that is evident in the way you carry out your core values. And display the level of authority that conveys domination in your area of expertise. Then, use your messaging (website, social posts, etc.) to display this differentiation to your prospects. Looking for a Payroll and HR Solution for your Agency? Payroll and benefits are hard. Especially when you’re a small business. Gusto is making payroll, benefits and HR easy for small businesses. You no longer have to be a big company to get great technology, great benefits and great service to take care of your team. For a limited time, Gusto is offering a deal to Smart Agency Master Class listeners. Check out Gusto.com/agency for 3-months FREE once you run your first payroll with them.

Ron Tite speaks with Mitch Joel, the founder of Six Pixels Group and author of Ctrl Alt Delete, about the “pitch slap” phenomenon, and how we can reach our audiences without spamming them.Think Do Say is available wherever you get books.

Most traditional businesses are just now getting used to the idea of a mobile-first world where people spend six hours a day immersed in digital media. But as the digital economy starts to take over, businesses will have to be ready for even more tumultuous change. A new wave of disruptive technology is coming. It will usher in a post-digital age of continuous connectivity and transform how society functions: what’s been called the 4th Industrial Revolution. AI-powered smart speakers, streaming services, messaging platforms, apps, mobile commerce, 5G-connected devices, virtual and augmented reality, blockchain – all converging to transform how people live their lives. No wonder IDC is forecasting over $1 trillion in digital transformation spending this year, an increase of 18% over 2018, as businesses frantically try to upgrade and modernize their infrastructure and systems. But most businesses remain “digitally distraught”, as IDC puts it. New ways of connecting with customers means new ways of doing business – hard to pull off if the C-suite can’t see past the next earnings report. Digital transformation is not for the “faint of heart”, IDC warns. It takes an enterprise-wide commitment to change. It requires an inspiring vision of how to create an unforgettable customer experience. And it means rewiring the business to become more agile, collaborative, daring, innovative. In other words, it means acting more like “digital natives”. Since the number one goal of digital transformation is almost always to improve the customer experience, marketing should be leading the way. Yet, according to Forrester, that job is usually handed to the CIO, who’s more likely to be thinking digital-first, not customer-first. Which is why efforts at digital transformation generally run aground: siloed mentalities, timid goal-setting and risk aversion get in the way of being customer-obsessed. To act like a “digital native” demands an inquiring mind and a constant itch to defy convention. Those attributes perfectly describe Mitch Joel, the Montrealer who’s made a name for himself as a digital expert specializing in decoding the future, as he puts it. He built his reputation as a trailblazer in the early days of the digital revolution, dating back to the start-up of his digital agency Twist Image in 2002, which he later sold to WPP. Mitch writes a popular blog called “Six Pixels of Separation” which he started 16 years ago and produces a weekly podcast by that same name. He’s also written a couple of best-selling books, the second of which, “CTRL ALT Delete”, was about “the evolution and reboot of business”. So it was natural that digital transformation would be the main subject of our conversation. But first I wanted to know – how did he go from being a music journalist and publisher at the start of his career to becoming a renowned digital seer?

Connecting through meaningful advertising is a key element of any real estate business. However, how we think about buying has greatly changed because of the new models and technology, thereby making advertising rather challenging. Digital expert Mitch Joel shares his observations on how advertising works from a consumer and advertiser’s perspective. Mitch is the Founder of Six Pixels Group, an advisory, investing, and content-producing company that is focused on brands, commerce, community, and what’s next. He offers some tips on how brands and consumers can use technology to efficiently connect with each other, and touches on the importance of evaluating and understanding various audiences before creating a marketing or advertising campaign. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Take The Lead community today:DrDianeHamilton.comDr. Diane Hamilton FacebookDr. Diane Hamilton TwitterDr. Diane Hamilton LinkedInDr. Diane Hamilton YouTubeDr. Diane Hamilton Instagram

The removal of the gate keepers in traditional publishing has opened up the flood gates in a dramatic way that creates a lot of opportunity for new authors. Our guest, Mitch Joel is the Founder of "Six Pixels Group", author of "Six Pixels of Separation" and "Ctrl Alt Delete" and is a visionary, digital expert and community leader. Mitch talks to us about the importance of a strong platform when seeking a traditional publisher, understanding what role they'll play in marketing your book, and why you need to stay true to you voice and care about your audience. If you are writing a business book Bill Sherman has some tips for making your book great!

Mitch Joel has been called “one of North America’s leading visionaries” and the “Rock Star of Digital Marketing” by Strategy Magazine. A multi-talented podcast host, entrepreneur, and author, Mitch is the founder of Six Pixels Group and former co-founder and president of Twist Image, which he later sold to WPP. He frequently speaks to groups like Wal-Mart, Starbucks, Microsoft, and Twitter, and has been giving between 40 and 60 keynote presentations per year since 2005. In this episode, Mitch breaks down where we are with technology today, as well as insights from his book Ctrl Alt Delete, which Amazon named one of the best business books of 2013. Listen in to hear why Mitch says many businesses remain "in purgatory" and what companies need to consider when it comes to their websites and how they connect. You can find show notes and more information by clicking here: http://bit.ly/2JPiIKQ 

In today’s episode of the Wayfinding Growth show, we interview Mitch Joel from The Six Pixels Group about generating leads for your business, from the stage.Mitch Joel is a public speaker and his journey on our show starts with a digital marketing agency. Twist Image was acquired by WPP before they merged several shops into the Mirum agency.

In today’s episode of the Wayfinding Growth show, we interview Mitch Joel from The Six Pixels Group about generating leads for your business, from the stage.Mitch Joel is a public speaker and his journey on our show starts with a digital marketing agency. Twist Image was acquired by WPP before they merged several shops into the Mirum agency.

Mitch Joel Show Notes Mitch Joel is Founder of Six Pixels Group – an advisory, investing and content producing company that is focused on brands, commerce and community. He has been called a marketing and communications visionary, interactive expert and community leader (he prefers the title “Brand Hacker”). He is also an entrepreneur, author, journalist, investor, trusted advisor, and passionate speaker who connects with people worldwide by sharing his insights on business transformation and marketing innovation. He has been named one of the top 100 online marketers in the world, and was awarded the highly prestigious Top 40 Under 40. Prior to Six Pixels Group, Mitch spent close to two decades building, running and (eventually) selling his business. He was President of Mirum – a global digital marketing agency operating in 25 countries with close to 3000 employees. Mirum is owned by WPP. Most passionate about Right now is an interesting time for me. I had been building and running with three business partners a digital marketing agency called Mirum that I recently left as of July 1st. I’m now in a new venture, which is called 6 Pixels Group, which is a business based off my blog and podcast, Six Pixels of Separation, but it’s more of a holding company for a whole bunch of things I’ll be working on. Mitch’s best advice about approaching customers I’ve spent a lot of time out in the world, sharing and connecting, and I think that’s the primary way people find and connect to me. I’ve spent a lot of time doing work for non-profits and volunteering. I’ve been very fortunate, and I’m playing a bit of a long game here, I’m really doing my best to not think immediately about what the issues are but instead how I can push things forward. Businesses need somebody to help them figure out how to get better consumers, and that’s the type of game I want to be a part of. I think you really need to understand and live your purpose. When you have a purpose that’s very specific as a business, your values, your mission, and not just the pedantic words you put on a sign, but the ones you live and breath, those are the ways that people truly believe or see a level of differentiation. So, I try to figure out what the differentiation is; it’s very hard to have something completely unique. Once you figure out what your angle is, it’s easier to say no to the types of businesses that aren’t right for you. I think, a lot of times, entrepreneurs get trapped because it’s hard. I’ve started many ventures and I know at the beginning you want to take everything and go for everything and it’s hard to do that really well. Biggest failure with a customer I was part of an agency business for over 15 years and you lose a lot more than you win, so I think the overall process of pitching would be the one. You have to have a very thick skin, you’re looking at it from the prospective of ‘you’ve answered everything perfectly, you’ve met them, there’s good chemistry’, but you still didn’t win the business. So, when you’re in the agency business, that question is a strange one because it’s all about spending most of your days losing and not winning the client, and not being successful. Once you have the client, the challenge is keeping them and trying to maintain that level because other people are knocking on that door. So when you ask ‘was there one failure?’ There’s many and they happen every single year because you’re counting on that to grow and maintain the business. It’s a constant slog when you are in the agency world. Biggest success due to the right customer approach Historically, over building the business that we did for over 15 years and trying to introduce different types of technologies and newer things to more traditional businesses. There’s just a process in place. So, when you talk about an error that was made, once the error is identified, we would get on the phone right away,...

Mitch Joel is Founder of Six Pixels Group - an advisory, investing and content producing company that is focused on brands, commerce and community. He has been called a marketing and communications visionary, interactive expert and community leader (he prefers the title "Brand Hacker"). He is also an entrepreneur, author, journalist, investor, trusted advisor, and passionate speaker who connects with people worldwide by sharing his insights on business transformation and marketing innovation. He has been named one of the top 100 online marketers in the world, and was awarded the highly prestigious Top 40 Under 40. Prior to Six Pixels Group, Mitch spent close to two decades building, running and (eventually) selling his business. He was President of Mirum – a global digital marketing agency operating in 25 countries with close to 3000 employees. Mirum is owned by WPP. Mitch Joel speaks frequently to diverse groups like Wal-Mart, Starbucks, Microsoft, Procter and Gamble, Twitter, Unilever and every organization and association in between. Since 2005 he has given anywhere between 40-60 keynote presentation a year to small, medium and large organizations in both the B2B and B2C space all over the world. As a professional speaker, Mitch is represented by Leading Authorities in the U.S. and by Speaker's Spotlight in Canada. Mitch is also a bestselling business book author. His first book, Six Pixels of Separation (Grand Central Publishing - Hachette Book Group in 2009), named after his successful blog and podcast is a business and marketing bestseller. His second book, CTRL ALT Delete (Grand Central Publishing - Hachette Book Group in 2013) was named one of the best business books of 2013 by Amazon. Mitch invests in people, community and technology. Currently, he is an advisor and investor in many businesses and charitable organizations in the fields of Blockchain, artificial intelligence, smart audio/voice, fintech and martech spaces. He sits on the advisory board for Canada’s Top 40 Under 40, HubSpot’s Inbound conference, the Public Awareness & Branding Committee for Baycrest Health Sciences and more. Mitch is the former Chairman of the Board of Directors for the Canadian Marketing Association and a past executive for the National Advertising Benevolent Society. He is also a former board member of Postmedia and the Interactive Advertising Bureau of Canada. In the past, he sat on the content committee for both Shop.org and the Web Analytics Association. Mitch is frequently called upon to be a subject matter expert for publications like Fast Company, Strategy, Forbes, and many other radio, television, digital and print outlets. He is a columnist and journalist for the Harvard Business Review, Inc. Magazine, The Huffington Post and many other magazines and newspapers. Mitch is also the host of Groove – The No Treble Podcast, where he is slowly trying to build the largest oral history of electric bass players in the world. Fun side fact: Mitch’s first professional job was interviewing Tommy Lee from Motley Crue. He then went on to become a music and entertainment journalist and publisher of magazines. With that, he also co-launched Distort Entertainment, the only hard music label in Canada to have major label distribution (Universal Music) and whose roster featured the platinum-plus, Juno Award and MuchMusic Video Award-winning acts, Alexisonfire and City And Colour.