Podcasts about ultimate driving machine

Looking to craft a tagline that sticks? In this episode of The Unified Brand Podcast, we explore the power of taglines, breaking down some of the most iconic examples, including Nike's “Just Do It,” Apple's “Think Different,” and BMW's “The Ultimate Driving Machine.” Discover what makes a tagline truly memorable, how it differs from a slogan, and how you can use it to position your brand effectively. Tune in for expert insights and actionable tips to create a tagline that resonates with your audience and sets your brand apart.Take the Brand Power Assessment⁠  to see where your brand stands.

Episode 75 of the CarQuicks Podcast, we get into the return of an iconic hot hatch from overseas and its newly designed modern look. A dealership learns firsthand what “standing on business” means. BMW is hoping that they can recreate the magic of the “Ultimate Driving Machine” in their latest M Car. Aston Martin finalizes their latest supercar and much more.

 Grab a snack, relax and tap in… this is CarQuicks! - #CarQuicks #CarQuicksPodcast #automotivenews #automotivepodcast #carnews #Episode75 #podcaster #podcast #Renault #AstonMartinValhalla #AstonMartin #BMW #MCars #GRCorolla #FordEscort #Ford #RSTurbo #hothatch #perfromancecars #supercars - 00:00 Introduction 01:13 Renault RS Turbo 3E 05:16 2026 KIA EV6 GT 07:01 Renault RS Turbo | What would it cost? 07:56 Guy drives his Subaru through a dealership 11:07 Ford Escort MK1 RS | Boreham Motorworks 15:38 Should manufacturers make brand new, old cars? 17:10 BMW readies the new M3 EV 22:42 Dodge Charger EV reviews aren't so great? 24:36 Aston Martin Valhalla is revealed 32:38 GR Corolla | YouTube Updates 34:27 Outro

It's fancy, it's fast, it's fun – it's the BMW iX M60 and this all-electric ride left Host of GreenCars, The Podcast, Trish Glose wanting a bit more. Trish was familiar with BMWs, only in the way that her parents drove them and occasionally, they handed over the keys to her. Trish appreciates the consistency in design and technology that carries throughout different BMW models. The iX is no different. Trish wanted a bit more. She wanted more time with the BMW iX M60, to explore all that it can do. Some more experience behind the wheel, and a bit more education to discover all the technology. Trish's short time only scratched the surface of an amazing experience with this Ultimate Driving Machine. Come along with Trish as she shows us the ins and outs of this futuristic fancy EV.Subscribe to our channel @greencarshq and learn more about greener driving options by visiting https://www.greencars.comHave Questions? Email us: ThePodcast@GreenCars.comConnect with us: YouTube: @greencarshqFacebook: / greencarshqLinkedIn: / greencarshqInstagram: / greencarshqX (Twitter): / greencarshq Hosted on Acast. See acast.com/privacy for more information.

The Australian market has lagged on electric vehicles. But that's changing fast says BMW's top marketer Alex McLean, with EV sales this year making up 10 per cent of the total market after notching 300 per cent YoY growth. Next year BMW will have 14 EV variants in Australia – and the market shake-up means the Ultimate Driving Machine must flip its marketing strategy.See omnystudio.com/listener for privacy information.

The PGA Champions Tour is only for professional golfers ages 50 and older.  Many events are usually dominated by the… The post Germany's Other Ultimate Driving Machine appeared first on SwampSwamiSports.com.

How to Create a Great Tagline for Your Brand 4 Important StepsCreating a great tagline for your brand is a great way to create memorability, differentiate and position your brand in the audience's mind. Great taglines like Nike's 'Just Do It', Apple's 'Think Different and BMW's 'The Ultimate Driving Machine' all use a framework and 4 important steps to develop their tagline.In this episode, I go over how to create a great tagline for your brand in 4 important steps.  ---------------------------------------------------------------Do Feel like your brand could use improving but not sure where to start?Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call------------------------SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif------------------------Other Social ChannelsYouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRwInstagram - https://www.instagram.com/elementsbrandmanagement/Facebook - https://www.facebook.com/ElementsBrandManagement/Twitter - https://twitter.com/ElementsBrand Website - https://bit.ly/36BQX00Support the showFree Brand Development ResourcesHow strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSjUnified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos

On this episode of Dads with Cars we learn what it's like for Cameron to pour lighter fluid on a pile if car cash. Evan and Cameron swap cars and Ben talks about wet fences and car wax that costs more than cocaine. Hosted on Acast. See acast.com/privacy for more information.

2 Guys, a 1989 BMW E30, and Controversy in Conversation - this is the Ulimate Podcast Machine (and the Ultimate Driving Machine). Why has Reza gone off Mercedes after a lifetime of loyalty, and has Shahzad left his balls at home? Was it ever okay to race around London? Is it okay to smoke in cars? Don't watch this if you're easily offended! Hilarious though! #podcast #controversy #bmw #mercedes #chat #debate Follow #BCGBMWE30 https://browncarguy.com/2022/11/14/buying-a-bmw-e30-325i-at-auction/ Please subscribe/follow YouTube: https://www.youtube.com/browncarguy?sub_confirmation=1 And follow all my channels https://linktr.ee/browncarguy If you enjoy my content, here's a really easy way to show your support https://ko-fi.com/browncarguy

AFTER × E071 • S03E21 It's dangerous to go alone! Take this: Shownotes SUVtopia Lanzamiento: Ford Fiesta Kinetic Design | ↗ Motor1 Argentina Lanzamiento: Fiat Cronos (2023) | ↗ Motor1 Argentina Lobby en marcha: ya hay automotrices que piden prorrogar (otra vez) el ESP obligatorio en Argentina | ↗ Motor1 Argentina The Ultimate Money Machine Cobertura en SupraNews | ↗ YouTube Here's How People Hacked Their Way Around The Paywall The Last Time BMW Made A Basic Feature A Subscription Service | ↗ The Autopian BMW Is Planning to Sell Heated Seats and More as a Subscription (No, Really) | ↗ The Drive BMW Responds to Fury Over Heated Seats Subscription Fee | ↗ The Drive All Tesla Cars Being Produced Now Have Full Self-Driving Hardware | ↗ Tesla Every New Tesla, Including Model 3, To Get Hardware For Full Autonomy | ↗ Road & Track Tesla remotely disables Autopilot on used Model S after it was sold | ↗ The Verge Recomendaciones N¹ ▸ Vindicators 2 | ↗ Adult Swim @ YouTube N² ▸ Pamela Reif | https://www.youtube.com/c/PamelaRf1 N² ▸ Sofía Larios | https://www.youtube.com/c/SofiaLarios N³ ▸ Stanley Parable: Ultra Deluxe | https://store.steampowered.com/app/1703340/The_Stanley_Parable_Ultra_Deluxe/ F¹ ▸ Decoder: How Mercedes-Benz CEO Ola Källenius is refocusing for an electric future | ↗ Sitio Oficial • ↗ pod.link F² ▸ CELSIOR: A Lexus LS 400 Documentary | ↗ Barchetta @ YouTube Créditos También pueden seguir a Nicolás en ↗ Twitter y ↗ YouTube, y a Franco en ↗ Twitter. Pueden encontrarnos en ↗ YouTube (donde pueden apoyarnos con la ↗︎ membresía), ↗ Instagram, ↗︎ TikTok, ↗ Discord o hasta ↗ Telegram, donde se van a enterar de las últimas novedades antes que nadie.

Welcome to season 3! On this episode of MICRO BREAK (Episode 96), I cover the past 100 years of the BMW Group, known as Bavarian Motor Works. Initially, BMW started as an airplane engine company, eventually transitioning into one of the most well-known luxury car manufacturers in the world. So buckle your seat belt, as we take a deep dive into the history of BMW!  **PLEASE rate, review, share with friends, family, loved ones, and social media! Please tell the world about the MICRO BREAK podcast! **Never miss a moment with Newsly. Newsly is a text to speech mobile application that makes it easy to consume your favorite topics by reading content to you in a natural, human voice. Don't forget to take advantage of the promo code M1CR0BREAK to get an entire month of Newsly Premium absolutely FREE! **Download the Newsly app here: https://newsly.me Follow the Host Linktree https://linktr.ee/MICRO_BREAK Website https://www.podpage.com/micro-break/ Resources https://www.bmwgroup.com/en/company/history.html

Latest edition of the @BeardedCarCast with @mikepacheco81 and @friedman_dave. This edition was recorded on I-85 North headed to Charlotte following Mike and Dave's exciting day in the Upstate.

1. Your Podcast drives home your C&C Idea  Your Clear & Compelling Idea is the living, beating heart of your business. It's the idea that creates demand for your coaching by communicating your value and who benefits the most from that value.  Take BMW for example. Their Clear & Compelling Idea is the Ultimate Driving Machine. That Idea sets that brand apart AND speaks deeply to car buyers who care about the driving experience. That Idea also repels those who care more about other things, like Tesla drivers for example.  Your Clear & Compelling Idea sets your coaching apart from other coaches and attracts the right people while repelling everyone else. In a perfect world, even the title and tagline of your podcast communicates your Clear & Compelling Idea, so people are exposed to that idea just by coming across your podcast.  Beyond that, you can use the guests you feature, the solo episodes you record and the success stories you share, all together in a strategic push to communicate your Clear & Compelling Idea. All the content revolves around that one idea and drives it home from a thousand different angles.  It's the way you look at the world, and no form of marketing allows people to spend as much time with you as podcasting, so it's a perfect place to communicate more information and drive home one idea from a variety of different angles.   2. Podcasting gives you complete control of your message Unlike being a guest, or doing speaking engagements or other forms of marketing, you are in complete control of every element of your podcast. There's no one standing between you and your audience.  Want to deliver some hard truths or unpopular opinions? Your podcast is the perfect place, because you can share your reasoning behind it and not get muzzled or shouted down by people who disagree.  Want to build credibility and authority? Bring on influential experts in your space and focus on topics that reinforce your message. Dana Malstaff's Boss Mom podcast is a great example, where she brings on people like Amy Porterfield to share how Amy's program fits into the Boss Mom approach. Want to build anticipation for the book you're launching? Record solo episodes where you read excerpts or entire chapters, like Mark Divine is doing on the Unbeatable Mind podcast.  Whatever message you want to deliver to your audience at any given time, your podcast gives you complete control to put a message in front of your audience based on the needs of your business at the time. 3. Podcasting is Scalable (Unlike Your Sales Skills) Relying on your sales skills to grow your coaching business keeps you trapped trading time for dollars. You can only talk to so many people one-on-one. Could you close more sales if you get more people on the phone? Of course. But how many sales calls do you want to do? Can you double that number and still take all the calls yourself? As any of my clients can tell you, sales calls are great in the first couple of years, and once you've done enough, they all start to blend together and you get tired of them.  Same thing applies to speaking gigs. Could you get more clients by doing more speaking gigs? Of course. But can you double the number of speaking gigs you do in a year? Most of my clients can't. Certainly not without putting their family life at major risk. Yet your podcast can double in listeners, and double again, and again, without zero additional time from you.  So of course, leverage your skills. But why not put more time into your podcast where you can double your audience without taking up any more of your time? 4. Podcasting creates converts  When the right people hear a Clear & Compelling Idea, leading to a unique Point of View, delivered on a regular basis, from different angles and topics, a certain percentage of them come to see the world in a completely different way. They...

The first thing you need to know about the 2021 BMW M440i xDrive Coupe is that it delivers true Ultimate Driving Machine fun. Plus, it's a true two-door coupe, none of that four-door coupe BS. And yes, it has the controversial schnoz, but even if you don't like it, remember, it's not seen from the driver's seat. And really, don't judge until you see it in person. Tom Voelk checks out a well-equipped M440i that puts a grin on his face as wide as the polarizing twin kidney grille.

Martin is a legend. How many people craft phrases that become part of everyday language like “The Ultimate Driving Machine," "The Antidote For Civilization,” and “The Tightest Ship In The Shipping Business”? He comes from a different time in advertising and communication, as he describes in our conversation.I met him nearly twenty years ago. He was considering investing in the company I cofounded, Submedia, based on the medium I invented. He didn't invest, but he came to my first solo gallery show in Manhattan. We lost touch.Then I saw him speak recently. I confess a slight disposition to expect corporate writers not to engage in depth, which I recognize as a flaw in myself. He spoke about creativity, what it can be, how much we've lost it today, and the consequences of losing it. He spoke with a love of an America in hibernation now, what caused it to sleep, and how to bring it back.We talk about creativity, culture, passion, and more.Interview in Spirit Flesh magazineInsights from Leaders: A Big Idea, by Martin PurisInsights from Leaders: My Definition of a Big Idea, by Martin Puris See acast.com/privacy for privacy and opt-out information.

In this episode, Lauren interviews Thomas Plucinsky, Head of the BMW Group Product Communications Team in North America, to learn about its far-reaching electric car technology offensive without forgetting the legendary Ultimate Driving Machine philosophy the German manufacturer has practiced for decades.

In this episode, Lauren interviews Thomas Plucinsky, Head of the BMW Group Product Communications Team in North America, to learn about its far-reaching electric car technology offensive without forgetting the legendary Ultimate Driving Machine philosophy the German manufacturer has practiced for decades. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

The true story of how BMW nearly disappeared, only to come back from the brink and become "The Ultimate Driving Machine".Support Our Sponsor:http://modelcitizendiecast.comDavid E. Davis, Jr. Quotation courtesy Car and Driver Magazinehttps://www.caranddriver.comMUSIC CREDITS:Schubert Symphony no. 3 in D major, D. 200(Public Domain)https://creativecommons.org/publicdomain/mark/1.0/"Dark Times" by Kevin MacLeodhttps://incompetech.filmmusic.io/song/3611-dark-times https://filmmusic.io/standard-license"Bushwick Tarantella" By Kevin MacLeodhttp://creativecommons.org/licenses/by/3.0/Violin Concert in E Major, "Spring" by Antonio Vivaldihttps://creativecommons.org/licenses/by-sa/3.0/"Local Forecast" by Kevin MacLeodhttps://incompetech.filmmusic.io/song/3989-local-forecast https://filmmusic.io/standard-license"Stringed Disco"  By Kevin MacLeodhttps://incompetech.filmmusic.io/song/4427-stringed-disco https://filmmusic.io/standard-license"Switch Me On" By Shane Ivershttps://www.silvermansound.com/free-music/switch-me-on

Volkswagen and BMW were bidding for Rolls-Royce and Bentley. VW had just "won" bought Rolls-Royce and Bentley from Vickers for $780m....oops!... all but the Flying Lady and Rolls-Royce Grille trademarks! BMW came in behind and bought those trademarks from R-R Aero (Jet engines) for $66m. So VW owned the name and BMW supplied engines....BMW had yet to be able to use the name...how did Rolls-Royce build an order bank of new Phantoms for production? George Walish, General Manager of R-R North America tells the shocking story! (includes secret warehouses and mock up cars)  Also in this episode, George's interest in cars and the business through a neighbor in Penn who managed a Cadillac dealership, his (doing) time at Chrysler, his step off the path with IBM- George as a senior executive at BMW on the intro of Infiniti and Lexus into the USA and the underestimation of them, the creation of the ad tagline THE ULTIMATE DRIVING MACHINE, the (non) brand awareness of BMW In USA, his getting tapped to head up Rolls-Royce...

“Sheer Driving Pleasure” and “Freude am Fahren“: the BMW slogan is one of the most famous brand slogans in the automotive world. For decades, this claim has stood for the BMW driving experience and has become famous around the globe. But we wanted to know more, like when it first appeared and if it’s true that its origins go all the way back to the mid-30s. We can’t wait to reveal what we found out in this episode of “Changing Lanes”. So hit play and get ready to become an expert in “Sheer Driving Pleasure” and “Freude am Fahren“. And if you want to read and see more about the BMW slogan, go to BMW.com: https://www.bmw.com/en/automotive-life/the-history-of-the-bmw-slogan.html 1:16 Before the slogan 2:06 First appearance of pleasure/Freude 3:34 Focus on the BMW products 7:06 “Freude am Fahren” first appears 9:47 “Sheer driving pleasure” joins the party 10:59 “The Ultimate Driving Machine” “Changing Lanes” is the official podcast of BMW. Subscribe for new episodes each week, in which our hosts take you on an exciting journey and talk about innovative technologies, lifestyle, design and more.

The all-electric BMW iX3 is not coming to the U.S. But the X3 xDrive30e is in showrooms now and it offers electrified driving. That’s because the 30e is a plug-in hybrid. Does the efficiency dull the Ultimate Driving Machine dynamics? How far does it go on a charge? Is the 30e prohibitively expensive? Tom Voelk has those answers and more and he checks out a fully optioned M Sport model.

We are still alive! Talking JT Daniels and our QB room... Deandre Baker and the scary prospect of no fans in the stands or no football at all this fall... THE ULTIMATE DRIVING MACHINE

We Love Kirby!  This show has been on my mind since before the SEC Champ Game, then it got stronger after the SECCG loss, stronger after the Sugar win and much much stronger after the personnel additions since then... Visit www.BMWATL.com For Great deals on The Ultimate Driving Machine!

Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

In this episode I talk to Shamil Thakrar, founder and CEO of the much-loved restaurant Dishoom. In it, we explore the origins of the idea, get taken on a whistle-stop tour of Bombay and discuss how they’ve turned the concept of breaking down barriers into their higher purpose. We sat in armchairs, beers in hand, under a picture of his father at the home of dishoom, the appropriately named Babu House on Shoreditch High Street. Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Welcome to the first episode of the the Focus, Purpose & Leadership podcast by Robert Bean. In this episode I talk to Adrian Hosford, previous director of CSR for BT. In it, we discuss the very basis of human communications, the genesis of the 'It's Good To Talk' campaign and how that reshaped a major corporate brand. As you will hear, his passion for the subject remains undimmed despite years passing and technology now leading us to communicate in so many different ways. Focus, Purpose & Leadership I decided to create this podcast because in my 40 year career in the advertising, communications and brand strategy worlds, I've come to learn about the fundamental importance of clarity and purpose. Or in my terms, the value of having a 'single organising principle, a principle that a business would live or die by that is single minded and focused and helpful in consistent decision making. In this series I'll be chatting to leaders who have put this into practice whilst developing their own successful businesses. Robert Bean Every business wants an elevator pitch. Sadly few have a truly compelling one. One that’s as motivating internally as it is meaningful externally. Businesses who own such a statement are better aligned, more focussed, more efficient and, ultimately, more profitable. Having worked with BMW and ‘The Ultimate Driving Machine’, Honda and ‘The Power of Dreams’, BT and ‘It’s Good to Talk’, Homebase and ‘Make a House a Home’ and many others, it’s clear to see the focus these statements have provided their owners. Robert is a strategic business consultancy that helps CEOs and Boards define and express their business’ most powerful proposition. In a single sentence. It’s called your ‘Single Organising Principle.’ Once articulated, we help bring it to life across the organisation’s culture, its products & services and reputation. Find Robert online at: LinkedIn: https://www.linkedin.com/in/robert-bean-69a0684/ Twitter: https://twitter.com/Robert_Bean Website: http://robertbeanbranding.com/

Matt and Zack discuss the history of BMW and how it went from the Ultimate Survival Machine, to the Ultimate Driving Machine, to the Ultimate Frustration Machine, to the present Ultimate "We will have to see" Machine. --- Support this podcast: https://anchor.fm/mzcarguys/support

We are joined by Dealer Pricipal of Syvania BMW Anthony Rodriquez where we talk about the family delaership started by his father and uncle in the 1960's. We met New Car Sales Manager Richard Yorkston who finds out about his promotion live on the podcast. We cover all BMW models, try to convince the government to provide rebates in the i models and remove the Luxury Car Tax (But not straight away!!!). Follow us on Instagram and Facebook and email us at alltorque@outlook.com.au 

Part 2 of our our chat with Robert Bean, this time discussing topical brand stories including the KFC chicken shortage, the difficulties facing operators such as Jamie Oliver and Fanny's ‘posh' kebabs.  We also discuss the importance of brand when starting a new company and why (first and foremost) to have an amazing brand, you need an excellent product.    ROBERT BEAN: Robert has 39 years experience in brand strategy, business strategy, brand management, advertising and communications. His work includes BMW and ‘The Ultimate Driving Machine', Honda and ‘The Power of Dreams', BT and ‘It's Good to Talk', Homebase and ‘Make a House a Home' and many others. Robert is the owner of brand-focussed management consultancy, Robert Bean Branding, and the author of 'Winning in Your Own Way: The Nine and a Half Golden Rules of Branding.' Buy online at Amazon: https://www.amazon.co.uk/Winning-Your-Own-Way-Branding/dp/1852526270   FOLLOW US:   Robert / Robert Bean Branding http://uk.linkedin.com/pub/robert-bean/4/68/69a https://twitter.com/Robert_Bean http://robertbeanbranding.com/about/   Mark / WE ARE Spectacular https://twitter.com/spectacularmark https://twitter.com/spectacularchat  https://www.facebook.com/SpectacularChat https://www.linkedin.com/in/markmcculloch/   NEXT TIME:  Do you want to be on the next Spectacular Marketing Podcast? Email gabby@wearespectacular.com          

Mark speaks to friend and mentor Robert Bean to discuss his inside-out branding approach and the alignment of a brand's culture, product or service, and reputation around what he calls the 'Single Organising Principle'. Part 1 of 2 - catch the next instalment next week.       ROBERT BEAN: Robert has 39 years experience in brand strategy, business strategy, brand management, advertising and communications. His work includes BMW and ‘The Ultimate Driving Machine', Honda and ‘The Power of Dreams', BT and ‘It's Good to Talk', Homebase and ‘Make a House a Home' and many others.  Robert is the owner of brand-focussed management consultancy, Robert Bean Branding, and the author of 'Winning in Your Own Way: The Nine and a Half Golden Rules of Branding.'   Buy now via Amazon: https://www.amazon.co.uk/Winning-Your-Own-Way-Branding/dp/1852526270   FOLLOW US:   Robert Bean  https://twitter.com/Robert_Bean  http://uk.linkedin.com/pub/robert-bean/4/68/69a http://robertbeanbranding.com/about/     Mark / WE ARE Spectacular https://twitter.com/spectacularmark https://twitter.com/spectacularchat  https://www.facebook.com/SpectacularChat https://www.linkedin.com/in/markmcculloch/      Do you want to be on the next Spectacular Marketing Podcast? Email gabby@wearespectacular.com      

Adam and Jeannie interview Jacqueline Jasionowski about how improving customer experience at BMW is breaking the car-buying mold and differentiating the brand. Improving customer experience to stay on top BMW has a long record of success as “The Ultimate Driving Machine.” But even they recognize that we’re in a paradigm shift when just having a great product isn’t enough to stay on top. “…everybody sees that the customer experience landscape is the battleground for customer loyalty,” says today’s guest, Jacqueline Jasionowski. And she has played a huge role in helping BMW differentiate their brand by improving customer experience. Focused more on sales that customer experience, the car-buying experience is typically very stressful and time-consuming. By focusing on the customer experience and weaving it into their culture and training, BMW has climbed the ranks as customer-focused automakers. They have brought relationship-building experience strategies down to the store level where it makes the most impact. With Jacqueline’s help, BMW has broken the car-buying experience mold. That comes with great risks for any industry, but BMW has already taken a great deal of these risks for the sake of creating a scalable customer-centric experience. Today, Jacqueline shares great tips and insights for what has worked and what hasn’t so you can break your own industry’s experience mold with less risk. Whether you’re a high-end brand, a budget brand, or something in between… Improving customer experience on an ongoing basis is critical to surviving this paradigm shift. Listen in to hear how BMW is rocking it and how you can apply that to your business! Highlights from the interview: How does BMW discover what matters most to their customers? [3:30] Learn how BMW achieved a 24 point increase in satisfaction with the sales experience. [6:20] Jacqueline weighs training on product against training on soft skills. [10:10] Hear how BMW measures customer experience standards against existing standards around the products [13:20] What’s wrong with the typical car-buying experience from the customer’s perspective, and how is BMW changing that? [17:00] How does BMW sales staff let customers know right away they’re in for a different kind of experience? [19:50] About our guest: Jacqueline Jasionowski brings creativity, passion and enthusiasm into every day as she continues her 15+ year career in Automotive. Responsible for driving programs to achieve a 24-point upward movement in Sales Satisfaction, as measured by JD Power in 2014, she combines storytelling and analytics to convey to her audience that embracing change is required to move forward. Jacqueline’s program development and main focus is to connect the mind and hearts of her dealers to create real and sustainable transformation for the benefit of the customer. Jacqueline led the all-new 2016 7 Series BMW Ultimate Benefits team to create program recognition around dealer implementation and customer benefits. Connect with Jacquelyn LinkedIn Related Content 360Connext® post, Six Ways to Improve Customer Experience Now Customers That Stick® post, Turn Your Customer Experience Inside Out Episode 094: Joseph Michelli, Becoming Customer-Obsessed Episode 177: The ROI of Customer Experience Sponsor message: Develop your customer experience mission Do you know how to deliver the superior customer experience you visualize? We can help your team become a force for positive change, starting with a customer-centric mission. The Customer Experience Investigators™ at 360Connext specialize in helping companies across industries and around the globe. Developing and internalizing unique and scalable customer-focused missions has been crucial to their success. Want to compete with the other 89% of companies staying afloat by providing better experiences? You need a compass for making astounding changes in the customer experience while breaking down the silos that are holding you back. We offer evaluations, workshops, and roadmaps to keep your wheels firmly planted on the road to a customer-centric future. Join us on our mission To Create Fewer Ruined Days for Customers™ today. Visit us at 360Connext.com.   Take care of yourself and take care of your customers. Learn more about your ad choices. Visit megaphone.fm/adchoices

Knäcka ryggen erfarenheterVilken sida går man på trottoaren?Folk kan fan inte gå i svängdörrar, kärring sopa rakt inVet folk hur man använder youtube, prenumerera osv ?5:e tatueringen för onroadersASMRPontiakDrone racing https://www.youtube.com/watch?v=bOWkkoczEPQVärldens svartaste materialhttp://www.engadget.com/2016/03/05/vantablack-2/Video - https://www.youtube.com/watch?v=O0CYc_mC3UoOm du skulle få ha en egen regskylt, vad skulle det stå? http://www.autoblog.com/2016/03/03/new-york-woman-draws-own-license-plate/Vill BMW byta från “Ultimate Driving Machine” till “Ultimate Machine Driver” ?

UP FOR DISCUSSION:- Costco the Auto Giant: Guess the middle man can be helpful after all- BMW’s Tagline: What happened to “Ultimate Driving Machine”—too steampunk?- GM’s Bryan Nesbitt: Wuling and Baojun… and now BuickSPECIAL GUEST: Al Oppenheiser, Chief Engineer, Chevrolet CamaroAll that and much more with John McElroy, Autoline.tv; Gary Vasilash, Automotive Design and Production; Chris Paukert, Freelance Auto Journalist; Jim McCraw, Freelance Auto Journalist.

Cadillac calls itself “The New Standard of the World” while BMW claims to be “The Ultimate Driving Machine.” That’s all marketing. When it comes down to building the vehicles that can live up to the hype, these top dogs turn to their engineers. This week’s guest, David Leone, the Chief Engineer for Cadillac, has the not-insignificant task of meeting and exceeding the “Standard.” We’ll be asking him how Cadillac plans to knock BMW off the top perch. As usual, you can expect us to take a dive into the biggest news of the week as well. It looks like Mark Fields may just be the executive to succeed Alan Mulally at Ford, and John has some impressions of the powerful Porsche 911 he’s been testing. Joining John McElroy in studio is his After Hours co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash of Automotive Design and Production!

No more fancy glass doors for the i8, “Ultimate Driving Machine” slogan makes a comeback, the supercar takes another hit, and more. RoundelTable airs live every Tuesday at 8PM ET/5PM PT.  To listen live & talk in the chat room, visit live.wheelspin.tv.  To contact us, send emails to roundeltable@wheelspin.tv. To see details & show notes for this episode, visit wiki.wheelspin.tv. […]