Staging Sips

Is being booked out six weeks straight really the holy grail of business success? While a packed calendar might look like winning from the outside, many staging business owners find themselves stressed, stretched thin, and wondering if this is truly success. Today, I talk about the difference between being "booked out" and being "booked right." You'll discover why a constantly full calendar might actually be limiting your growth potential and keeping you trapped in a cycle of overwhelm. Beyond that, I also talk about the strategic shift from being an overworked founder to becoming a CEO who makes intentional decisions about which clients and projects deserve space on your calendar.  Do you feel like you are trapped in a continual grind? This episode will challenge your perspective on what sustainable business success really looks like in the staging industry.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why Being Booked Out Can Be a Business Trap  How to Filter Clients and Projects for Maximum Profit The principle of Strategic Pricing and Capacity Management  The Four-Step System to Transition from Overbooked to Strategic   RESOURCES:   Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Today, we are replaying an episode on our 'Most Valuable Podcasts" list ! I hope you learn one or two new things from it.

Are you feeling like your business growth isn't as smooth as you hoped? Like you're taking two steps forward and a couple back? You're in what I call "the messy middle" – that challenging phase where you're growing your team, but things still feel chaotic. This week, I am guiding you into a candid look of what it really takes to build a team that can run your business without you. Frankly, even established businesses like mine went through bumps, hiccups, and hard conversations to get where we are now! I hope that a peek behind the curtain of my own journey reminds you that what you're experiencing isn't a sign you're doing something wrong—it's evidence you're doing the hard work of leveling up.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why "the messy middle" is a necessary rite of passage for every growing business The dating analogy of building a team that can operate without you How to recognize when you're on the edge of a breakthrough (hint: it often feels like breakdown first) How to shift your perspective when things feel hard and chaotic   RESOURCES:   Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Feeling overwhelmed by your to-do list but guilty about delegating to your team? You're not alone. Many leaders struggle with what's known as delegation guilt. But in reality, effective delegation isn't about offloading work; it's about empowering your team and investing in their development. High-performing teams thrive when they're trusted with responsibility. They don't want to be shielded from challenges—they want to grow through them. So, while you are holding back from delegating, the ripple effect includes burnout for you, team members you cannot trust your business with and a business that does not grow. That is not what you are a listener of the Staging Sips podcast for right? This episode shares tips on leading by delegating effectively.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why delegation guilt happens and how to reframe it. The difference between offloading and strategic delegation. The IPO framework (Information, Permission, Outcome) for effective delegation. How to design role responsibilities for positions, not people.   RESOURCES:   Download the Free Delegation Clarity Toolkit: www.rethinkhomeinteriors.com/delegate Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Can you believe it? Today, you're listening to the 100th episode of the Staging Sips podcast. And while there's no confetti cannon, we're celebrating something even more meaningful: the power of consistency. What began as a simple promise to show up — no matter what — has grown into a journey filled with lessons, imperfect action, and a whole lot of value for staging business owners like you. From recording in parking lots to pushing through tough personal moments, this podcast has been built on messy but committed action. In this episode, I'm sharing a deeply personal look at how perfectionism almost derailed me, and the mindset shift that helped me move forward anyway. I hope this episode encourages you to examine where perfectionism might be holding you back in your staging business.  Enough to spur you to begin to take brave action — whether that's launching a new service, showing up in inboxes, or making an offer before you're “ready.” Remember, you don't have to be perfect to be impactful. You just have to show up.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why perfectionism is keeping you stuck — and how to move past it Why your body of work matters more than any one email, post, or consultation Real-life examples of taking action before having it “all figured out” How to use your CEO brain to turn imperfect action into long-term success   RESOURCES:   Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Kristin and Vanessa of Bluebird Design Company join me today to talk about everything they have experienced about building their business, both from a personal and professional perspective. They share their journey from friendship to successful business partnership, and how they have transformed almost overwhelming business challenges into sustainable success. If you've ever wondered how to build a business from scratch with a best friend, how they have founded theirs on 13 years of friendship provides insights into lessons, what challenges may arise, and how best you can stay true to your vision – each other included. Whether you're considering a business partnership, struggling with work-life boundaries, or simply looking to implement simple systems in your staging business, this conversation offers practical wisdom from two entrepreneurs who have successfully navigated every phase of it. WHAT YOU'LL LEARN FROM THIS EPISODE: Tips for successfully navigating business partnerships with open communication How saying “yes” to everything might break you and how to turn it around What “working on your business” looks like when you're stuck working in it Systems and automations that helped roll in their first $1.2million staging job RESOURCES:   Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome Kristen & Vanessa's website: thebluebirddesignco.com Follow Kristen & Vanessa on Instagram: @thebluebirddesignco If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Are you struggling to balance client satisfaction with your own sanity? In this MVP episode, I tackle the misconception that being "easy to work with" means saying yes to everything.  Instead, I show you how we maintain excellent client relationships while preserving strong boundaries at Rethink Home Interiors.  Through years of trial and error, I have developed systems that create predictability clients love without the burnout that comes from constant availability. Today, I am excited to share those with you.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why being "ridiculously easy to work with" doesn't mean working 24/7 How to transition from chaos to systems without losing clients When it's appropriate to make exceptions (and how to do it properly) The neuroscience behind why humans crave predictability in business relationships   RESOURCES:   Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome Follow Kate Elise Interiors on Instagram : www.instagram.com/kate.elise.interiors Episode 5: How to Create Boundary Alignment for Your Home Staging Business Episode 21: How To Get More Done In Your Staging Business Episode 26: How To Change Course When Systems Are Not Working In Your Business Episode 28: How To Schedule Your Home Staging Consultation Appointments  If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

We both know that you are great at what you do—turning empty spaces into homes that buyers cannot resist. But marketing your staging business? That's another story. If it feels like you're constantly shouting into the void, struggling to get noticed by the right real estate agents and homeowners, you're not alone. Chasing leads is exhausting—and frankly, it's not sustainable. What if, instead of hunting for clients, they came to you? In this episode, I'm sitting down with video marketing expert Kirsten Graham, who has helped real estate professionals and home stagers stand out in an overcrowded market. She's breaking down how strategic video content can position you as the go-to expert, build trust with potential clients, and create a steady stream of referrals—without making you feel like a full-time content creator.   WHAT YOU'LL LEARN FROM THIS EPISODE: How to create SEO-rich content that attracts real estate agents and homeowners Strategies for overcoming on-camera fears and showcasing your expertise The importance of consistent, authentic content in building your brand How virtual assistants and AI can streamline your marketing efforts without consuming all your time     RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome Kirsten Graham's website: www.sixfigurebusinesscoaching.com   Download your free Double Your Income guide: www.outsourcingforbosses.com   If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Most staging business owners have experienced it—the excitement of landing a new project quickly overshadowed by scheduling complexities. What should be straightforward becomes a logistical challenge of coordinating teams, access details, and client expectations. The reality is that scheduling vacant stagings can be more manageable with the right approach. It's not about eliminating complexity entirely, but creating systems that make it predictable and efficient. In this episode, I talk about a comprehensive five-step system for transforming your scheduling processes. This framework has helped staging businesses create consistency for their teams while setting clear expectations with clients, ultimately leading to more profitable operations and less administrative stress. For you my staging CEO tired of constant schedule adjustments, reactionary planning, and the feeling that your calendar controls you rather than the reverse, this episode offers practical solutions.   WHAT YOU'LL LEARN FROM THIS EPISODE: How to set clear scheduling boundaries that clients actually respect Why categorizing jobs by complexity revolutionizes your calendar How to create buffer periods that prevent cascading delays When (and how) to automate your booking process for maximum efficiency   RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Effective financial planning is essential for any home staging business looking to scale sustainably. Rather than worry about how to afford your inventory or be limited by insufficient funds, strategic financing can be a tool that helps you grow. I have seen many staging business owners rely on credit cards or cash reserves to purchase furniture, but this approach can only create financial strain. Today, I speak with Rod; a financing expert with over 30 years of experience, with a strong focus on home staging. Rod provides a deep dive into how staging businesses can leverage financing options to build their inventory, optimize cash flow, and strategically invest in their growth. He explains why staging inventory should be treated as a long-term investment rather than an ongoing expense and outlines how to access funding without negatively impacting your business liquidity. Is your staging business being held back by inventory costs? This conversation may be what you need for new growth.   WHAT YOU'LL LEARN FROM THIS EPISODE: The hidden costs of using cash reserves or credit cards to purchase inventory When is the right time in your business to consider financing options How staging businesses have grown through strategic financing What infrastructure your business needs in place to qualify for financing   RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome Rod's website: www.rrfinancialusa.com/ If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Ever rolled out a brilliant new system, expecting excitement, only to get resistance, complaints, or worse—silence? Yep, I've been there. You know the change will make things better, but getting your team on board? That's the hard part. People naturally resist change—not because they're difficult, but because uncertainty triggers stress and fear of failure. And here's the kicker: leading change isn't just about processes or tech—it's about leadership. In this episode, I am delving into why employees resist change and, more importantly, how to turn that resistance into buy-in. I'm sharing my own change-gone-wrong story and breaking down the exact steps to introduce, train, and support your team through transitions—without losing your mind. If you're struggling with team resistance or about to implement a big shift, this episode is for you. Let's turn such frustrations into an opportunity for growth, leadership, and (dare I say it?) a more adaptable and resilient business.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why your team resists change (it's not just to drive you crazy) How to communicate change in a way that gets actual buy-in The step-by-step approach to rolling out new systems successfully How to create accountability without micromanaging   RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool   Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome Making of a Manager by Julie Zhou Growth Cultures by Mary Murphy If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Do you, as a staging business owner, have the necessary skills to lead a team effectively? More like, “what if the muddy waters of team building you are wading through right now is actually the scaffold of a staging business that really thrives". No one is born leading a staging business (or any other), so I understand how hard it may sometimes be and why even though we love our businesses, this part may not be our everyday love. Just like in every other organization where people are brought together and will experience some tension, your staging business is no different. Rather, what differs is the role you play as the leader. When different personalities and work styles clash, when poor communication leads to a stream of misunderstandings, missed deadlines, and conflict, what do you do? From mine, other Staging CEOs experiences and recent reads on how to solve such challenges, let's talk about how to turn your team frustrations into your greatest opportunity for growth.    WHAT YOU'LL LEARN FROM THIS EPISODE: How to identify and address the root causes of your team frustrations How to create a growth mindset culture on your team How to delegate effectively and empower your team members How to build a strong and cohesive team   RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome The Obstacle Is The Way by Ryan Holiday Cultures of Growth by Mary C. Murphy Traction by Gino Wickman If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

"Can I pay at closing?" If that question and a dozen others like it sound familiar, this episode provides practical solutions for handling “sticky” client requests in your staging business.  Often, we are tied between maintaining professional boundaries while building strong client relationships. For new stagers especially, these requests often turn into self evaluations and comparison thoughts, arising from not knowing whether our “NO”s are driving our clients into the arms of other stagers who are at their beck and call. Yet, beyond the instant people - pleasing joy, for stagers like yourself who want to build successful businesses, how we handle such situations are foundational.  Whether you're wrestling with inventory purchase requests or fighting the urge to price match competitors, I share applicable tips and strategies that can help transform those difficult client conversations into opportunities for business growth.   WHAT YOU'LL LEARN FROM THIS EPISODE: Real-world scripts for handling tough client negotiations How to implement the Fix-It Protocol for policy decisions How to convert challenging situations into business opportunities Building confidence in your pricing and policies   RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

In this Valentine's Day special episode, let's explore a love story of a different kind – the art of nurturing client relationships! More often than not, service-based businesses like ours miss crucial opportunities by failing to maintain meaningful connections with past clients. Yet, these relationships form the bedrock of sustainable business growth and lasting success. The concept of "loving up" on your clients goes far beyond basic marketing tactics. It's about creating intentional, systematic approaches to staying top-of-mind with both past and potential clients.  Today, I'm excited to share not just the 'why' but the 'how.' We'll explore the fascinating neuroscience behind staying visible to your audience, break down practical implementation strategies you can start using immediately, and show you how to transform consistent outreach into a steady stream of referrals and repeat business.   WHAT YOU'LL LEARN FROM THIS EPISODE: What a Love 'Em Up List is and why it's crucial for your business How to create and maintain your list systematically Various ways to nurture your professional relationships How to turn consistent outreach into business growth   RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

It is a pleasure to bring out from behind the scene, Anna Huff - a dear business mindset coach, for an honest conversation about the internal work that shapes our entrepreneurial journey. From being a Pinterest manager to mindset coach, Anna shares her personal evolution and the crucial lessons she learned about the role of belief in business success. Going into the challenges that came up with her pivot - much like those you may encounter while building your staging business, she shares powerful insights about viewing "failure" as data and embracing the journey of building your worthiness muscle. This conversation was a refreshing perspective on what it truly means to serve through staging, and hopefully, it serves as a reminder of how your business impacts families…for good. To overcome all the self sabotages, this episode offers valuable mindset tools to help you show up more confidently in your business.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why implementing strategies without addressing mindset blocks can hold your business back How external validation (or lack thereof) impacts our sense of worth as business owners Why your staging work creates ripple effects far beyond just selling homes Practical tips for recognizing and reframing limiting beliefs   RESOURCES: Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Follow Lori on Instagram: www.instagram.com/rethinkhome Anna Huff's Website If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Let's talk about how to use strategic financial management as a key driver of success in your home staging business. I've encouraged you to start paying attention to your numbers, but now it's time to take it further. In this episode, I'm sharing actionable strategies to help you manage your revenue in ways that fuel growth. I challenge conventional, overly complex accounting advice that doesn't serve small businesses. Instead, I'll share a straightforward and effective approach to managing your business accounts. From smart revenue allocation to debt repayment, tax planning, and paying yourself, I leave no stone unturned in building a system that works. This episode is packed with tips to foster financial mindfulness—helping you understand your cash flow, track expenses, and make deliberate, strategic choices that align with your business goals. Whether you're looking to expand, tackle debt, or finally pay yourself consistently, you'll leave with the tools and confidence to make your money work smarter for your business.   WHAT YOU'LL LEARN FROM THIS EPISODE: The three essential business accounts you really need A smart way to allocate your revenue The benefits of a debt and how best to pay one How to create a financial buffer before you need it   RESOURCES: First by Mike Michalowicz on Amazon Download your Digital Swag Bag www.rethinkhomeinteriors.com/swag Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

I know numbers are not the cutest things for you to look at; not when we are stagers. But we will today, and you can trust me to make it enticing. “Do my numbers matter?” YES! Because believe it or not, your P&L is telling the story of your business - the wins, the learning curves, and most importantly, where the golden opportunities are hiding! Think of it as your business's report card. Just like it helps students understand their academic journey, your business numbers tell you exactly where you're acing it and where there's room to bump up those grades. In this episode, we're diving into how to make these numbers work for you, not the other way around. Whether you're just starting out or scaling up your staging business, you'll discover practical ways to use your P&L to make smarter decisions and boost your profitability. Plus, I'm sharing real examples from staging business owners who've used these exact strategies to double their revenue! And if you're thinking 'ugh, spreadsheets,' I've got a secret weapon to share, that can make this process fun and less overwhelming than you might think.   WHAT YOU'LL LEARN FROM THIS EPISODE: What your business numbers say about your business's health. How to turn your P&L from a scary spreadsheet into your business's GPS. How your P&L can help you make better financial choices that impact your overall business success.  Smart ways to use ChatGPT to analyze your numbers (and get little pep talks along the way!)   RESOURCES: Download your Digital Swag Bag www.rethinkhomeinteriors.com/swag Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Yayyyyy, it's a brand new year! New energy, new goals, and maybe even a chance to reflect and arm ourselves with all the tools we need to crush it in our businesses this year!  Now, I'm not sure where you are at this time—maybe the new year energy is still just settling in, and you're finding your balance. Or, maybe you're already hitting the ground running with a new team member, new goals, new numbers, and all the exciting new things! Today, I want to take a moment to share two incredible tools that have helped me and my team at Rethink Home Interiors create purposeful, successful years—year after year. These tools aren't just free, they are practical approaches that align your focus and intentions to create meaningful improvements in your business operations. Especially where you need it most. Rightly channeling your energy and vision for your home staging business is a good place to start this year! Listen in to find out how.   WHAT YOU'LL LEARN FROM THIS EPISODE: How to use the Groundhog Day reflection framework for quarterly business reviews Tips for creating actionable adjustments to improve your business The neuroscience behind choosing a word or mantra for the year Practical strategies for implementing both tools with your team   LINKS FROM THE EPISODE: Download the Groundhog Day Exercise sheet www.rethinkhomeinteriors.com/groundhogday Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones” by James Clear https://amzn.to/4gN3bGw Essentialism: The Disciplined Pursuit of Less” by Greg McKeown https://amzn.to/4fMEEjv Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs” by John Doerr https://amzn.to/40tihKz The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results” by Gary Keller and Jay Papasan https://amzn.to/4aateF9 Yapp Random Reminders app https://apps.apple.com/us/app/yapp-random-reminders/id1437096658   RESOURCES: Download your Digital Swag Bag www.rethinkhomeinteriors.com/swag Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Shall we talk about 2024 at Rethink Home Interiors…the year I stepped out from my role literally and almost completely? Beyond just sharing the story behind that, I'm excited to bring you along and reflect on the experience, the lessons I learned, and how it's shaping the future of the insights and strategies I share with all my students, including you! From both sides of the past seasons—including one where my business ran without me—I've gathered valuable insights that you can trust to guide you and refine your home staging business. I'll help you start on the right foot, grow sustainably, and thrive profitably. What does your business need in 2025? Listen in to find out how and where I strive to bring you the most value.   WHAT YOU'LL LEARN FROM THIS EPISODE: Lessons learned from taking time off my staging business Sabotaging actions that could be undermining your business growth Building a staging business beyond you My plans for your staging business success in 2025   RESOURCES: Follow the Bluebird Design on Instagram Episode 58: Optimizing Growth: Strategic Moves and Strategic Halts in Your Staging Business Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

There could not have been any better expert to answer your questions on how to do social media marketing right, make your DM a money hotspot, and have fun while at it. A one time interior designer turned SM Guru, Emma Tesler of Ninety Five Media joins me today to share tried and true strategies for letting people know you are right here! Both offline to deliver exceptional staging services, and online to show them how you do it! Leaning into industry stats, Emma shares the components of what drives results now on social media, and how you can leverage those by working backwards to achieve your goals.  We talk about how important optimized content is for where your customers are, her recommended social media platform for this time, and how the right way to get off one that does not work. To combine your offline and online marketing, we discuss initiatives, mistakes you should avoid, and what you should prioritize as you make social media goals that you aim to achieve in the new year! For busy schedules and business owners in the growth phase without a dedicated social media team member, we also discuss the code to maximizing your content and time for social media success.  Your social media approach is just about to change for profits!   WHAT YOU'LL LEARN FROM THIS EPISODE: How to work backwards to achieve success on social media Top performing recommended platform and content form to meet your customers where they are at How to combine your online and offline marketing How to evaluate a social media manager before you hire one RESOURCES:   Ninety Five Media website Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

What are your goals for 2025? Whether you are clear or still unsure about those big next steps, ICYMI, this conversation is exactly what you need.  You've probably heard me say it before: setting goals is one thing, but making them happen? That's where the magic lies. And it's not just about motivation or discipline; which of course they matter. More than often, it is about understanding how your brain works and using that knowledge to unlock a goal-getting superpower. Call it a Brain-Hacking System for Peak Performance Listen in, get directions on how to really achieve your goals in 2025 and maybe tag me on social media or elsewhere to share your plans!   WHAT YOU'LL LEARN FROM THIS EPISODE: The importance of setting goals at all How your brain is involved in goal setting and execution. The principle of small actions in achieving your goals 4 proven keys to succeed in goal setting and achievement   RESOURCES: Episode 26: How To Change Course When Systems Are Not Working In Your Business Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

What if you could handle dicey client interactions with confidence and calm, without the stress or frustration? As a staging business owner, you know that you'll encounter all kinds of personalities. With that comes clients and team members who might unintentionally cross boundaries or push your limits. Most of the time, it's not personal—they may just forget what they agreed to or don't fully understand your process.  Rather than  respond emotionally, would it not be better to navigate those moments from a place of neutrality and groundedness?  In today's episode, I talk about Grounded Communication and how to effectively navigate tough conversations with it when the need arises. For situations where you might have the wrong words or none, this could be an advance plan to turn such into opportunities for clarity, consistency, and even brand loyalty!   WHAT YOU'LL LEARN FROM THIS EPISODE: What Grounded Communication is Components of a Grounded Communication Plan that works Empowering thoughts for why Grounded Communication plan is important for your staging business success Communicating your policies and how to maximize exceptions   RESOURCES: Download the  Communication Plan Template Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Yet another vulnerable episode today! My staging lead once called quits — my fault, because my staging business was all too accommodating. I - and technically her too, would scramble to rearrange weekend plans  or even work beyond and outside office hours to meet last - minute client demands. Yep! That often happened. Until it felt like the business was running us, instead of us it. A situation you might be in if you have no business boundaries in place.  But here's the good news: setting clear deliberate boundaries, backed with policies can change everything.   People will make their requests! From the most mundane to the exceptions, business boundaries will help you make decisions or not even have to think about them at all because your policies already took care of that. Whether it is figuring out what boundaries and policies to put in place, tips for communicating them, and how to navigate clients who constantly ignore your policies, today's episode goes into all the details. Our thoughts about losing a client by having policies hardly matter. Listen in to learn how to make boundaries that create a solid foundation for a business that thrives.   WHAT YOU'LL LEARN FROM THIS EPISODE: Why boundaries aren't just personal and what policies are for. The pitfalls of people-pleasing and how they sabotage your long-term goals. How to set clear policies and communicate them well. Tips to overcome the fear of enforcing boundaries.   RESOURCES: Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Growth is exciting, but it can quickly become overwhelming without the right systems in place. To truly harness growth, sometimes the best thing you can do is pause. Use these moments of non-growth to refine your processes, clarify your pricing, and prepare your business for sustainable growth.  Whether you're already stretching your capacity or planning to soon, remember that successful growth relies heavily on numbers. When you know the financial landscape of your business inside and out, you'll be better equipped to make smart, strategic decisions that support long-term success. To help you avoid scaling on shaky foundations, I'll walk you step-by-step through my proven formula of optimizing growth. Including : calculating your business's capacity, setting prices that protect your profit margins, and investing in inventory without dipping into debt. Remember, I love to see your business grow, and I hope today's insights will give you the confidence to do so at a pace that's right for you.   WHAT YOU'LL LEARN FROM THIS EPISODE: What is Strategic Non-Growth? (And Why You Might Need It!) How to Calculate Your Business Capacity The 4 questions you should answer before expanding your business capacity. How to use your numbers to raise prices or hire team members RESOURCES: Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Just as in life, business is not without its challenges. We all experience those moments when we feel depleted, stuck, and unsure of the next step. It could be a really tough time where everything is slow, making you feel like you're pushing a boulder uphill. Although these phases are real, our feelings about them are completely not. These cycles are all actually a natural (and sometimes necessary) part of building a thriving business. To navigate these difficult phases, we can take a better approach. Beginning with what a positive mindset can do, I share strategies and resources that can help you through these low productivity and business growth phases. If you have been lacking inspiration and strength for your staging business, know that you are not alone. Building the staging business of your dreams is doable, and you can better take care of business and yourself when that dream seems bleak.   WHAT YOU'LL LEARN FROM THIS EPISODE: The truth about low-value cycles and why they're a normal part of your business growth Mindset Strategies for staying grounded during low business times How best to control what you can Tips to re-energize and refresh your inspiration    RESOURCES: Atomic Habits  E-Myth Revisited The Gap and The Gain Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool   If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW?  Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

"Wonder what aspect of this staging business isn't my strongest jam? Bookkeeping. Our beloved not-so-comfortable but very-important component that can make even the toughest CEO weak in the knees. Going through the books can often be accompanied by a range of emotions—and let's be real, they're often not the positive ones!"... Especially as a new tax season year approaches. To help us turn those feelings into power moves that drive growth and the profitability of our staging business, we've got QuickBooks guru and all-around financial superstar Melissa San Roman share her insider tips. Melissa's not just any expert. She knows what every entrepreneur should know from growing and selling multimillion-dollar businesses, so you can trust her experience at now guiding others to succeed in their finances.  Together, we cover smart strategies for managing finances, the importance of up-to-date books, how to maximize tax advantages, and how you can use financial insights to fuel marketing and business decisions. Whether you're a DIY bookkeeper or ready to hire help, this episode is packed with practical, approachable advice to keep your books (and you!) happy.   WHAT YOU'LL LEARN FROM THIS EPISODE: The best ways to keep an eye on your revenue and expenses How to make tax time stress-free with smart strategies When it's time to consider an S-Corp, plus other tips for tax advantages Key factors in choosing the right bookkeeper and setting up a smooth financial system RESOURCES: Melissa San Roman's website: www.melissasanroman.com Follow Melissa San Roman on Instagram  Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

If you have to think about where to start to execute your staging or other projects as they come, then it is high time to do away with that limiting act. Limiting I say? Yes it is. I know that from making my first five-figure the month I started to implement a standard operating procedure. Whether you are in the growth or accelerate phase, if you do not have one already, my top recommendation is to establish a project management tool and system now.   For mundane tasks, consistency helps. For a staging business with repeated actions, you can imagine how consistency in these processes can lead to a  faster, smoother project completion.  Rather than try to scheme out a workflow for every project or meeting, you can kick start each one from the same place, establishing a routine that can be finetuned until it perfectly serves your needs. Moreover you can fully utilize the features of a project management - task assignment, tags, and setting priorities to keep your team (or yourself) on track. You'll learn to simplify tasks, reduce redundancy, and ultimately scale your business faster by maximizing a project management tool like I do.   WHAT YOU'LL LEARN FROM THIS EPISODE: My favorite project management tool and why How to choose a project management tool that is best for you How we use our project management tool at Rethink Home Interiors My recommendation if you have a project management tool already   RESOURCES: Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Google products have been a game changer for my business; Google Calendar especially. Periodic evaluations of whether I have the right tool for delivering the best service at Rethink You leaves me satisfied with all that Google Calendar offers, and much more than my team can do with it. You might think it is all about scheduling. For a staging business owner, it's more than that! It's about seamless team collaboration and coordination on the go. Imagine having a complete overview of your team's availability, client bookings, and appointments—all in one place on the cloud. That is a mind blowing safe and easy way to free up brain space for more important details. In this episode, I'm pulling back the curtain on all the ways Google Calendar powers the smooth running of my business. Hopefully, you see it as a valuable tool to streamline your operations too.   WHAT YOU'LL LEARN FROM THIS EPISODE: All the ways we use Google Calendar at Rethink Home Interiors Creative ways to utilize Google Calendar beyond simple scheduling. How to seamlessly integrate Google Calendar with other tools to enhance your workflow. How incorporating Google Workspace can revolutionize your staging business   RESOURCES: Sign in to Google Workspace  Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for the Staging Business School Accelerate Track. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

How do you ensure that every one who represents your business conveys the vision you have for it? Maybe before they even become employees, do you have guiding principles that help to attract and lock in like-minded people? If not, now is the time to create the Core Values that guide your staging business operations. A key foundation to improved and uniform business culture, apart from coming in handy when hiring the right team member, core values can help align your team and guide decision-making - just like my Accelerate student and I have had to do.  Sharing insights from the book "Traction" and how our core values are set up at Rethink You, I'll walk you through the process of developing core values for your business. Undoubtedly, the ripple effects of the benefits are too numerous to not have.   WHAT YOU'LL LEARN FROM THIS EPISODE: What core values are. How establishing core values can be beneficial to your business operations. The steps to creating core values for your business  Our core values at Rethink Home Interiors   RESOURCES:   “Traction” by Gino Wickman Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for the Staging Business School Accelerate Track. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

I first came across Human Design a few years ago and was instantly intrigued. But then, I was quite skeptical “is this just another trend or something genuinely valuable”. Guess what? It is. And Stacey Rowan from Custom Built Life has been a pivotal guide for me in navigating how these concepts can be applied to my business. With my special guest and friend, today, we will be exploring why not all business advice is created equal and how understanding Human Design can give you the edge in growing your business. Perhaps a “proven” viral strategy for marketing your staging business has never worked for you.  Our discussion will shed light on the why, and give you insights into how  you can transform your approach for better success.   WHAT YOU'LL LEARN FROM THIS EPISODE: What Human Design is Why a lot of business advice may be wrong for you Why aligning your business practices with your design type can make everything run smoother How to get started learning about your Human Design   RESOURCES:   Free Human Design Chart & Short Report:  http://bit.ly/BG5FreeShortReport Stacy's Instagram:  https://www.instagram.com/custombuiltlife Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for the Staging Business School Accelerate Track. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Imagine having a personalized "bouncer" for your business, whose only role is to ensure that only the best-fit clients enter and stay in. How dreamy? Yes, that's what a Client Filter does. Whether you are in the growth or accelerate phase, client filters are an important component of establishing and running a dependable clear cut low maintenance business for your team and clients. Just as your realtors and clients try to handpick the right stager for themselves, you can also choose whom to work with, ensuring that your quality services are delivered to exactly those who need and appreciate them. With the strategies and examples I share today on hanging this Red Velvet Rope around your business, I hope you will begin to proactively attract ideal clients who make your business more enjoyable and effortlessly filter out those who aren't a good match. After all, it is important for your staging business success and wellbeing.   WHAT YOU'LL LEARN FROM THIS EPISODE: What are Client Filters and why they will help make your business experience so much more enjoyable. How Client Filters help your business work with the very best clients who value what you do and get the best results from your work together. The Client Filters we have at Rethink Home Interiors Why your Client Filter is a protective measure for your business, your team and your client.   RESOURCES:   Episode 5: How to Create Boundary Alignment For Your Home Staging Business Episode 6: How to Create Grounded Communication In Your Staging Business Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for the Staging Business School Accelerate Track. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

On the beats of the soundtrack added by the lawn mower next door, we're tackling a biggie: comparison. Right! A sneaky little monster that can mess with our minds and our business growth. I've seen it come up in my coaching sessions and even experienced it myself—just this morning at the gym! Seeing someone do something different that I perceived as higher than mine made me doubt my own routine.  But then I had to remind myself why I was doing what I did, while considering my own fitness journey. And here's the deal: we're all on different stages of our own journeys. In life and in running a staging business. To help you navigate comparison, I'm breaking down the four stages of competence and how they apply to your staging business.  Rather than feel little, understanding this can help  focus your attention on what time,energy and expertise it took them to get there, consequently extending grace to yourself for where you are and want to be. So, what do you do when comparison hits? Listen in to learn the strategies to navigate this downer and how to use it to propel your business forward.  Remember, everyone's journey is unique, and it's all about progress, not perfection.   WHAT YOU'LL LEARN FROM THIS EPISODE: What comparison is like in a staging business. How to know you are stuck in a comparison trap. The four stages of competence and what they mean for your staging business growth. Practical strategies for shifting from a comparison mindset to a motivating mindset.   RESOURCES:   Episode 1: How to Take Waaaay Better Action In Your Staging Business  Episode 58: Optimizing Growth: Strategic Moves and Strategic Halts in Your Staging Business Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for the Staging Business School Accelerate Track. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

If there's one thing that stuck with me from my undergrad classes, it is the application of FORMULAs. They are the cheat code for solving equations and they also function for simplifying business operations. I know my team is not more magical than anybody else's team, but we have, over the years, done a pretty good job of implementing systems. How?  By making the process as seamless as possible with memorable formulas, acronyms, and quirky nicknames. This unconventional method has not just helped us stay organized, but it has significantly cut down on decision fatigue, making up for when our brains are tired and consequently boosting our efficiency. I have seen how useful a creative and memorable approach to streamlining business operations is. By applying this strategy, I hope you'll be able to say the same.   WHAT YOU'LL LEARN FROM THIS EPISODE: How to Create Memorable Systems using quirky names and formulas Examples of acronyms from different operations in my staging business How formulas and acronyms can help simplify your processes The best way to come up with formulas for your systems   RESOURCES:   Episode 67:  How to be Ridiculously Easy to Work With Apply for Private Coaching: https://www.rethinkhomeinteriors.com/privatecoachingapp Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool   If you want to learn how to market and grow your staging business, enrollment is open for the Staging Business School Accelerate Track. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Whatever level you are in right now, you are filling a job description inside of your staging business. It could be a low level, but I am absolutely sure that as you strategically market and grow your business, you graduate into a high level experienced employee who takes on less technical roles. But the hierarchy is not one to be jumped. To transition into the hands off ownership status and lifestyle, understanding the evolution of leadership roles within your staging business is very important. Using the case study from my private coaching client who was feeling burnt out and stuck in the Technician role,  I explain what the four levels of business ownership are, how to recognize when it's time to ascend to the next level, and strategies for transitioning to the highest leadership role. Hopefully, this episode spurs you to reflect on your current business stage and consider the necessary steps for strategic growth and leadership development.   WHAT YOU'LL LEARN FROM THIS EPISODE: The four key roles in your business and their characteristics. Why your role in your staging business changes. Signs you're stuck in a role and that you need to ascend to a higher level. The ultimate role of staging business leadership and how to get there.   RESOURCES:   Take the Staging Sips Survey: www.rethinkhomeinteriors.com/sipssurvey Download Your Free Digital Swag Bag: https://www.rethinkhomeinteriors.com/swag Apply for Private Coaching: https://www.rethinkhomeinteriors.com/privatecoachingapp Episode 58: Optimizing Growth: Strategic Moves and Strategic Halts in Your Staging Business Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for the Staging Business School Accelerate Track. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

The news got to me. That you find the Staging Sips podcast so valuable, eagerly watching out for and consuming all new episodes as soon as they are released. But I also heard that you sometimes feel frustrated at not being able to fully apply all the good stuff that you learn.  Not to worry, because today, I'm here to help. I'm reviewing one of the frameworks I use in my business, the FIX IT protocol, to help you pinpoint the exact challenges facing your business and then find those episodes in Sips to best help you resolve those challenges. By the end of this episode, you will understand how to identify key problems, and more importantly, how to organize your thoughts and actions into profitable strategies.   My goal? To ensure that every resource and insight shared here isn't just heard, but effectively utilized by you for your staging business success. Listen in to learn how to make the best use of the information that you hear on the Staging Sips.   WHAT YOU'LL LEARN FROM THIS EPISODE: The role of reflection writing in defining your goals The best way to identify patterns and areas for improvement in their business How the "FIX IT" protocol helps to address issues and inconsistencies in your business How to prioritize and implement the ideas and strategies learned from the podcast   RESOURCES:   Download the Priorities and Boundaries worksheet Take the Staging Sips Survey www.rethinkhomeinteriors.com/sipssurvey  Episode 26 - How To Change Course When Systems Are Not Working In Your Business Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Just like you someday have to have your best friend's back (maybe not hit someone in the face for them cos we are past that age), one day and everyday, you will have to have your business's back no matter what. As our staging services revolve around people, there will be difficult situations. There will be times where you have to make tough decisions, set boundaries, and communicate effectively - all while staying grounded and professional. For all such instances; either it's responding to a ridiculous change request or dissatisfaction with your operational policies, I have got your back with non conflicting, confident approaches from real-life situations from my business. Are you advocating for your staging business? I hope that this is your motivation to do it the way that you should.   WHAT YOU'LL LEARN FROM THIS EPISODE: Understanding advocacy in business and its benefits. Real-life examples of advocacy in action and their positive wins Tips for communicating effectively, without being confrontational Resources to help you develop your advocacy skills (like our COMM PLAN download)   RESOURCES:   Download COMM PLAN: rethinkhomeinteriors.com/commplan Episode 7: How To Create Client Filters For Your Home Staging Business Episode 34 : 5 Ways To Protect Your Staging Business Episode 35: The Absolute Best Way To Handle A Change Request Episode 37: How To Say No But Sound Like You're Saying Yes  Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Dealing with grief is hard enough. But going through it when you have to take responsibility for the running of a business could not be harder.  Today, we have Matt Mittman, a real estate business owner with over 20 years of experience, shares his heart-wrenching story of losing his 20-month-old son, Julian, and how he managed to navigate his grief while keeping his business afloat during the pandemic.  He discusses the importance of seeking help, building resilience, and finding support in unexpected places. In addition to the resources that helped him, he also shares the mindset makeup that made going back to run his business easier.  If you are experiencing grief right now, I hope that this episode reassures you that you are not alone.   WHAT YOU'LL LEARN FROM THIS EPISODE: How Matt's athletic background helped him develop mental toughness to cope with grief. The value of therapy and group therapy in building mental and emotional strength. How he was able to re-engage back with business after being away Business systems in place that helped Matt during the grief period.   RESOURCES:   Matt Mittman's email: matt@therealestategps.com The Center for Loss and Bereavement: Nello's corner Sudden Unexplained Death in Childhood Foundation website Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool   If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

No! This isn't one of the “be available 24/7 or shelve your child's birthday party hoping that this client finally shows up after missing three appointments in a row” kinda advice. Why? Because they are all a recipe for disaster. Based on my personal experience of this no gain venture, I would not recommend you starting or upholding this kind of unsustainable business practice. Nevertheless, it is undeniable that one of the most important client acquisition and retention strategies is a streamlined process that makes it easy to work with you. Whether in neuroscience or through the real-life examples that I share today, you'll see how predictability is essential in reducing stress, increasing your client satisfaction, and at the same time boosting your referral rate. Although exceptions will sometimes be made, you'll also learn what value this also adds to your processes and your clients.   WHAT YOU'LL LEARN FROM THIS EPISODE: The importance of simplicity and predictability in business. The right way to be ridiculously easy to work with. Key areas of your business where predictability can give better returns. Systems and processes that make it ridiculously easy to work with us at Rethink Home Interiors.    RESOURCES:   Follow Kate Elise Interiors on Instagram : www.instagram.com/kate.elise.interiors Episode 5: How to Create Boundary Alignment for Your Home Staging Business Episode 21: How To Get More Done In Your Staging Business Episode 26: How To Change Course When Systems Are Not Working In Your Business Episode 28: How To Schedule Your Home Staging Consultation Appointments  Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Melissa San Roman has sold two different businesses - one for over $8 million and another to a public company. Now, as a bookkeeper who has seen everything behind the scene, her goal is to help other entrepreneurs see their numbers as more than tax time burdens but as the key to business growth. Today, we discuss all things related to profitability by mastering your numbers. What things are acceptable or not in your business finance, what decisions you can take from looking at your numbers and tax advantages you are probably missing out on. We also talk about how slow seasons can be harnessed for good and Melissa's non traditional FORT savings strategy. Whether you or someone else is in charge of your books, today's conversation is vital.   WHAT YOU'LL LEARN FROM THIS EPISODE: What you should take note of for tax filings in 2024 considering your business structure. The misconception about changing your LLC to S-Corp The BOI. What it is, its exceptions, why you need to do it and when. The number one mistake business owners make with their finances    RESOURCES:   Melissa San Roman's website: www.melissasanroman.com Follow Melissa San Roman on Instagram  Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool/ If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

We've come quite a long way on our Keeping in Touch series. Remember, we began from how you can promote your staging services without feeling salesy and last talked on how to batch your content creation so that you spend less time and effort being consistent at it. In continuation, we're exploring the power of a dual purpose valuable resource - Lead Magnets, in nurturing relationships with your home staging business ideal clients.  As a home stager who once struggled and has now fully understood the “turning prospects into paying clients inertia”, believe me, you can rely on this component of my KIP strategies to keep you in the face of would-be clients who are actually interested in you and what you offer. A failproof way to grow your value bank, this could be your guide to starting out on lead magnets as part of your KIP plan or a lesson on how to use it in 10 new different ways.   WHAT YOU'LL LEARN FROM THIS EPISODE: How lead magnets can act as a bridge between your offline marketing activities and desired online community. What you need to make it an amazing KIP tool for you. How to turn one idea into 11 different lead magnets. How lead magnets can beat any algorithm to work in your favor.    RESOURCES:   Download your Fab Free Lead Magnet Guide: https://rethinkhomeinteriors.ck.page/ultimateleadmagnet Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

I had an investor on my mailing list for 3 years before he ever reached out for business.  That long? Yes, it was. For me, what's intriguing is not the number of years he took him to try out our staging services. What is, is that if there had been radio silence from me through those years, that's a prospective client (or even more) lost. However, since daily creating content for 3 years is something I did not do nor will recommend, batch content creation is the way to staying in the face of your ideal clients consistently and without getting burnt out. In today's workshop style episode, we'll explore how batching can help you maximize your limited marketing time, keep your name top of mind, and nurture relationships with prospective clients.  From here, you can start to create a content library for keeping in touch where you need it most.   WHAT YOU'LL LEARN FROM THIS EPISODE: What is batch content creation? The neuroscience behind batch content creation and why it's better. A real life walk through of the thought process of how I will batch content for my new keep in touch platform. My personal recommendations for batch content creation   RESOURCES:   Follow Stellhous on Instagram Tim Ferris's Four Hour Work Week on Amazon Download your copy of the Caption/Hook spreadsheet:  Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool/ If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

As we continue our “Keep in Touch” series, today, let's build on the established momentum of the knowledge of how valuable your services and contributions as a home stager are. To lay a concrete foundation of a solid keep in touch plan, I will discuss what to focus on for when you stay in touch, and what vehicles to use. All so that the action does not overwhelm you or become mechanical. I speak about fundamental brainwork tips for success while experimenting on what works for your business, how to approach evaluating an existing plan and creating content for your KIT plan. By applying these actionable strategies, I am confident you will create a plan that is doable, sustainable and profitable for you. Happy listening!   WHAT YOU'LL LEARN FROM THIS EPISODE: Where to start if you don't have a consistent keep in touch plan yet. How to create your marketing library and what to include. The key prompts to craft your marketing message. 3 things you need to plan for when creating a keeping in touch plan.   RESOURCES:   Download Your Free Digital Swag Bag: http://www.rethinkhomeinteriors.com/swag Fill Out the Staging Sips Survey: https://forms.gle/5Q7wnSbiuKHchd1Q7 Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool/   If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

While talking about the simple marketing essentials for your home staging business, I had mentioned “keeping in touch” as one of the core steps to attracting new clients.  However, if you are a bit like me, the first few steps of this queasy but productive journey can be impeded by limiting beliefs, the fear of judgment, or the desire to not come across as desperate. How then do you stay on top of the mind of the people you want to serve while maintaining professionalism, authenticity and consistency? You'll find out in this episode.    WHAT YOU'LL LEARN FROM THIS EPISODE: Where keeping in touch falls in the 4 core keys to attracting clients. How I define keeping in touch. Two amazing thoughts to override the limiting beliefs of keeping in touch. How to keep in touch simply.   LINKS FROM THE EPISODE:   Follow Rebekah on Instagram: www.instagram.com/Re.bekah.designs Listen to Episode 2: 3 Phases of Staging Business Growth Part 1 | Growth Phase Listen to Episode 3: 3 Phases of Staging Business Growth Part 2 | Accelerate Phase Listen to Episode 4: 3 Phases of Staging Business Growth Part 1 | Growth Phase   RESOURCES:   Download Your Free Digital Swag Bag: http://www.rethinkhomeinteriors.com/swag Fill Out the Staging Sips Survey: https://forms.gle/5Q7wnSbiuKHchd1Q7 Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool/   If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

I truly have not found a Staging CEO in either of the 3 phases of business with no challenge. It could be worries about a slow season, the demands of your clients, or even the general volatility of the real estate market.  If you have ever had to forfeit a good night's sleep for any of these, know that you are not alone. At least, Racheal Moore who has struggled with that and overcame it, will share what mindset and strategies helped turn the situation around, yielding rewards for future business growth. Come hear what mindset adoptions have worked for the Lead Designer at LA's Top Home Staging Company.   WHAT YOU'LL LEARN FROM THIS EPISODE: How Rachel Moore uses guided meditation to ease her business worries. What Rachel Moore does at MadMod Home financially and mindset-wise to get through the expenses of a slow season. How to get more out of the experience of being a business owner. Goal setting strategies for success and fun in your staging business.   RESOURCES:   Listen to Rachel Moore's Business Lessons Learned Madmod Home's Website: https://www.madmodhome.com Madmod Home's Instagram: https://www.instagram.com/madmod_home Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool/   If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

RESOURCES:   Download Your Free Digital Swag Bag: http://www.rethinkhomeinteriors.com/swag Fill Out the Staging Sips Survey: https://forms.gle/5Q7wnSbiuKHchd1Q7 Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for  Staging Business School Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

No matter what phase your business is in, far gone are the days of shying away from harnessing the power of social media for your growth. To me, the innumerable benefits - increased brand awareness, opportunity to build brand loyalty and future projections are all simply too huge to miss out on! So, today, I could not think of anyone better than Brock Johnson to diffuse the fears you have about marketing your business on Instagram. Did I just hear you say “But Lori, I just can't get a hang of it!” Not to worry, I got ya! Brock Johnson is an incredible Instagram expert who has coached thousands of entrepreneurs and creators to success, and I hope today's episode gives you insight into how to achieve the same. Touching on all aspects on how to make Instagram a profitable venture for you,, we go in-depth to discuss all the latest trends, strategies, and best practices to help target your target ideal clients, increase foot traffic, and boost your overall staging business marketing success. If marketing while enjoying it matters to you, then get ready to take your Instagram game to the next level with Brock Johnson's expertise.  There is so much for you to learn today!   WHAT YOU'LL LEARN FROM THIS EPISODE: How to understand your followers' desires and preferences, even in the face of low engagement. Best practices for Instagram sales. Leveraging Instagram to benefit your brick and mortar staging business businesses and drive customer engagement. Brock Johnson's expert strategy for maximizing Instagram's potentials and achieving business growth.   RESOURCES:   Follow Brock Johnson on Instagram: www.instagram.com/brock11johnson Download Your Free Digital Swag Bag: http://www.rethinkhomeinteriors.com/swag Fill Out the Staging Sips Survey: https://forms.gle/5Q7wnSbiuKHchd1Q7 Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Enroll in Staging Business School Accelerate here:  www.rethinkhomeinteriors.com/accelerate Enroll in Staging Business School Growth here:   www.rethinkhomeinteriors.com/growth Complete the Staging Sips Survey here:  www.rethinkhomeinteriors.com/sipssurvey Download You Digital Swag Bag here:  www.rethinkhomeinteriors.com/swag

I was quite surprised by the responses from the Staging Sips survey. Well, maybe more than quite, because here I am sharing what business owners in varying phases are putting in place for themselves so you can learn from them. But it's not just that. You will also hear what their challenges are and what we're going to do with the podcast episodes coming up as solutions to those challenges. Kindly fill out the survey if you haven't, so I can gather insights on how to help you meet your own needs. Happy listening!    WHAT YOU'LL LEARN FROM THIS EPISODE: Staging CEOs' biggest challenge in growing their businesses. Staging business owners' top marketing struggles. How an upcoming episode with Brock Johnson can solve your marketing issues. The Staging Sips podcast plans to help you grow.   RESOURCES:   Fill Out the Staging Sips Survey: https://forms.gle/5Q7wnSbiuKHchd1Q7 Connect with Debbie Miller of Main Street Staging: www.instagram.com/mainstreetstaging Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool/ If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Next to knowing your craft, possessing healthy beliefs and habits is very important to your business success. What does that even mean, Lori?! I'll say it's just some refocusing work done on your brain, feelings and tasks so you can feel better empowered to take your business to the next level. However, since we all know that it might be harder than it sounds, this episode crafted from one of the courses in the Staging Business School provides all the actionable tips to help you. If you have been struggling with adopting more empowering beliefs for the level you are at right now, I hope this propels you forward.   WHAT YOU'LL LEARN FROM THIS EPISODE: How your brain learns best What your brain does to keep you from learning Nine income producing beliefs that you can start to integrate right now How not choosing empowering beliefs shows up in your business   RESOURCES:   Download Your Free Digital Swag Bag  Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool/ If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Despite the common perception that insurance is a dull topic, I could not be more excited to share this conversation which Leah Check of Villa Nova Insurance brought a fresh and engaging perspective to. We start with the switch from Pen-Ex to Villanova to fully serve staging business owners, what locations they cover, what general liability policy you should have, details of your inventory coverage that you should never miss, to insights on having workers' compensation insurance. For stagers who do not want to put themselves at risk of disclosing to every client what their insurance covers, Leah also has recommendations on how to handle all aspects of stager-client insurance relations. We closed with Leah's words on what she wished people knew in terms of Insurance - an ultimate guide for a stager who cares about her business This is an eye opening practical conversation that I want you to learn from so you can cover your business assets the right way.  Enjoy!   WHAT YOU'LL LEARN FROM THIS EPISODE: Key things you should be looking for inside of your insurance coverage Situations and scenarios that you may want to protect against How often and what you should discuss with your insurance agent. What system you should put in place for your inventory claims.   RESOURCES:   VillaNOVA Insurance website: www.novainsurancepartners.com Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Follow Lori on Instagram: www.instagram.com/rethinkhome Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!   ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.  

Unpacking the settlement and my thoughts on what it means for our industry.   Excellent article about it here