theashleyavispodcast's podcast

If you've been pouring time into posting about your offers……and all you're hearing is crickets

This episode isn't the end—it's just the beginning of a bigger conversation I want to have with you. DM me on Instagram @ashleyavismarketing and tell me: What helps you feel confident showing up? Are there accounts you follow that give you the push to be visible, just as you are? I want to hear it all.

Feel like you've ghosted your email list? You're not the only one. In this episode, Ashley walks you through exactly how to send that “hey, it's been a while” message — without the awkwardness. You'll learn: What to say in your reintroduction email How to warm your list back up (without sounding salesy) The mindset shift you need if email feels hard If your email list has been collecting dust, this episode will help you brush it off and hit “send” with confidence.

Struggling to sell your service—even though you're showing up online? In this episode, I break down the key difference between posting and launching, and walk you through a simple 7-day launch plan that builds momentum and makes your offer irresistible. Whether it's your first launch or your fifth, this strategy will help you sell with more confidence (and less chaos). @ashleyavismarketing -Find me on Instagram!   

Listen up, because some marketing tough love is coming your way: If I Googled your name, what would pop up? If you said, "I don't know," then chances are, there is some room for improvement in your online marketing efforts that may be the difference between hitting your 2025 revenue goals vs not.  Listen to this episode, and if you like it, feel free to tell a friend, follow the show or follow me on instagram: @ashleyavismarketing Website: AshleyAvisMarketing.com  

Hey Entrepreneur: Do you want 3 proven strategies to use Social Media to grow your revenue without having to grow your following: This episode has it all! Listen now for my top sales strategies for Instagram and Facebook to grow your business! Follow me On Instagram: @ashleyavismarketing Check out My Online Marketing Agency: AshleyAvisMarketing.com  Join My Insiders Club: Subscribe Here  

In our social media world, we need high-quality, intentional photos, so today I am sharing some of my best tips to enhance your business photography without hiring a professional. For additional tips on confident professional brand photography, revisit Episode 65 of the Ashley Avis Podcast How to Show Up Confident During A Photo Shoot with Three Crowns Branding If you live in Niagara Ontario, and need assistance with your brand photography- I can help!   Connect with me at Ashley Avis Marketing or send me a DM @ashleyavisco   Key Topics: How to use the portrait mode on your phone to take better photos of you or your products  Why over-editing your photos should be avoided  Small little tips like photo cropping, utilizing natural light and keeping your lenses clean  The benefits of hiring a brand photographer, and how to make the most of these sessions   What I discuss:  01:10 Introduction and Importance of Photos in 2024 02:15 Quick Tips for Better Photos 03:11 Using Portrait Mode Effectively 04:10 Avoid Over-Editing Your Photos 05:24 Consider Cropping and Lighting 07:36 Pro Tips for Hiring a Photographer 11:20 Behind the Scenes: Creating Content 14:02 Final Tips and Recap   Follow me on Instagram: @ashleyavisco Show notes: www.ashleyavismarketing.com/podcast

Do you need a private Instagram Account? In this episode, I share why I decided I was ready to create a new privste IG account and how THAT helped my business account!  Key Topics: How my Instagram account started as a personal account, then my Yoga business, now Ashley Avis Marketing  Why creating a personal account can help you create boundaries in your social media How I balance my Instagram account by posting 70% of business-related content (client focused), 20% to promote services, and only 10% personal Why you should create your own personal boundaries on your personal account  Why creating this new account has brought new joy into my life, by being able to revisit memories of the summer  Follow me on Instagram: @ashleyavismarketing Show notes: www.ashleyavismarketing.com/podcast

In today's episode, I reveal my secret on how to convert your followers into sales using a webinar. I will teach you how with just one Instagram post I turned my 2739 Instagram followers into 40 new email subscriptions, gained 3 sales calls, and sold 2 coaching packages.  How did I do this? A free webinar!   In today's episode I will outline the steps I took to turn these 2739 Instagram followers into 2 sales. A webinar is straightforward to run. I want to share this story with you, that you can replicate my results in your own business!  Key Topics: Posted an announcement about a free marketing webinar on Instagram. Used ManyChat and Flodesk to automate sign-ups, gaining 40 new email subscribers. Promoted the webinar through Instagram stories and reminder emails. Hosted the webinar via Zoom, covered four marketing pillars, and provided actionable tips. Pitched my coaching program at the end, resulting in 3 booked calls and 2 new clients. Challenge: Host a webinar of your own to grow your sales!  Follow me on Instagram: @ashleyavisco Show notes: www.ashleyavismarketing.com/podcast

I took my faughter to a concert featuring AJ McLean and Joey Fatone. As a fan of the Backstreet Boys, and N'SYNC I had a blast. What I also learned from this concert was the extreme value in catering to your current audience in order to build brand loyalty and increase sales.    But how did these boy bands teach me this? Listen to today's episode to learn how to engage with your current followers, and understand their deepest needs if you want your business to grow more than you can imagine!  Key Topics: Concert highlights and audience engagement. Importance of focusing on current followers. Tips for optimizing your Instagram profile. Overview of the Instagram Back to Basics series. Challenge: Focus on engaging and understanding your current followers. Follow me on Instagram: @ashleyavisco Show notes: www.ashleyavismarketing.com/podcast

Have you ever wanted to go viral on Instagram? Do you think this could help your business? Over the last 14 days I did an experiment on Instagram. I posted 2 REELS a day (Monday-Friday) and one per day on Saturday and Sunday. What happened? Did I go viral and become famous?  Ready for my results? Here they are:  I didn't go viral.  In today's episode you will learn: Why I decided to take on this Instagram experiment  What happened to my reach during these 14 days Was it worth it? And should YOU do the same?  Want more IG content like today's episode?  Check out Ep. 75: Back to Basics Instagram Series Part One: Setting SMART Goals for Your Business Follow me: @ashleyavisco Show Notes: www.ashleyavismarketing.com/podcast

Sales skills can boost the confidence of entrepreneurs when making offers to potential clients. I have spent decades in roles that have enabled me to feel very confident when launching offers. Developing these sales skills did not happen overnight; I learned how to hone these skills over the course of a decade   In today's episode you will learn: The importance of sales skills for entrepreneurs Insights that I learned in my sales experience jobs Tips for observing and learning from other sales professionals  Follow me: @ashleyavisco Show Notes: www.ashleyavismarketing.com/podcast

In today's episode, learn the crucial questions to ask potential web designers before hiring them. Save time, money, and ensure you're getting the right person for your website project. Want my Website Must-Have Checklist? DM me the word CHECKLIST on instagram @ashleyavisco and you can download it ASAP  Follow Ashley: @ashleyavisco Show notes: www.ashleyavismarketing.com/podcast

Do you ever wonder why your content falls flat? Listen into today's episode to learn more about why Hooks are a critical component of your copy.  In today's episode you will learn: What is a good hook? Why hooks are important Examples right from Google that you can use in your content today! Follow me: @ashleyavisco Show Notes: www.ashleyavismarketing.com/podcast

Wondering how I gre my marketing business in 2023 and still had time to invest in courses, parent, and do things that creatively filled my cup? I'm giving you a peek into how I ran my business, what I invested in, and how I stayed motivated to hit my revenue goals and beyond!  Follow me @ashleyavisco  Show Notes available: www.ashleyavismarketing.com/podcast 

I was in my first year of business, making all the POSTS but not making the MONEY. Learn the 3 main leasons I had to learn inorder to go from No Shows to Sold Out!  Side Note: This is the keynote speech I gave at the Aspire Women in Business Summit Niagara in November 2023. Loved the experience! Can't wait to do it again!   Instagram: @ashleyavisco Website: www.ashleyavismarketing.com 

What exactly is engagement and why do we need it for our business accounts? Well, it's those likes, comments, shares, and all the interactions that make your Instagram world go 'round. It's not just about vanity metrics; it's about algorithms, building a community, and forming genuine connections with your audience. Want to know the do's and dont's of boosting your engagement on Instagram? Listen to this episode of the Back to Basic Instagram Series to learn how you can do it in under 15 minutes per day! Oh- and be sure to download the corresponding Back to Basics Workbook to get even more tips and hacks about how to get Instagram to perform and grow your business! CLICK HERE To DOWNLOAD IT! Follow along on Instagram to see how it's done! @ashleyavisco    

Hello, my fellow entrepreneurs and business enthusiasts! I'm Ashley Avis, your host of The Ashley Avis Podcast, Back to Basics Instagram Series! If you're a small business owner in your first year or two and you're eager to master the art of Instagram for your business growth, you're in the right place.   We're on Part 4 of our 6-part Back to Basics Instagram Series, where we're sharing quick tips, strategies, and actionable insights to make Instagram work wonders for your business. More specifically today we are diving in to content creation and design so that you get a cohesive, professional looking feed that makes visitors want to stay, follow, and engage. Let's do this! Oh! And BTW, I have a [FREE]  PDF Workbook for the keeners who want to see examples, stay organized and get the most out of this 6-part series. You can download it quick by CLICKING HERE. As always, I'd love your feedback! Find me @ashleyavisco on Instagram and send me a DM!

Welcome back to "The Ashley Avis Podcast - Back to Basics Instagram Series." I'm your host, Ashley Avis, and today we're diving into the third part of our six-part series, dedicated to simplifying Instagram for your business.   In the previous episode, we explored how to optimize your profile to attract followers and make a lasting impression. If you missed it, be sure to go back and listen—it's packed with valuable insights. Listen by CLICKING HERE.   Now, in this episode, we're going to tackle the age-old question: What should you post on your Instagram feed to grow your business? Don't worry; I've got a PDF Workbook filled with resources and visuals for you to download, absolutely FREE, by CLICKING HERE.   Follow aloong on Instagram @ashleyavisco

Welcome back to "The Ashley Avis Podcast - Back to Basics Instagram Series." I'm your host, Ashley Avis, and today, we're diving into the second part of our six-part series, all about making Instagram simple and effective for your business.   In the previous episode, we discussed setting realistic goals for your Instagram journey. Whether you're striving to become a massive influencer or you're all about converting referrals, we've got tips for you. If you missed it, you can CLICK HERE.   In this episode, we're going to focus on optimizing your Instagram profile to ensure you can be found easily. I've even prepared a handy checklist with visuals in a PDF Workbook, exclusively for our listeners. It's completely FREE, and you can grab it by CLICKING HERE.   Follow Along on instagram to see how this is done! @ashleyavisco

Today I share the number one mistake that most entrepreneurs make when writing their own copy for their website, social media posts, blogs, or emails, etc and how to fix it. In the process of learning how to write a really good romance story that works, I realized that a lot of what I was applying to my fiction writing could easily apply to my marketing.    I'm sharing exactly whst I have learned and how you can take these writing tips and make yourself a better marketer too!   Instagram: @ashleyavisco  Website: www.ashleyavismarketing.com 

  Listen Now! Shownotes: www.ashleyavismarketing.com/post/_EP70 Instagram: @ashleyavisco EMAIL: Opt-In Here

I think entrepreneurs can learn a lot about marketing from taking a look at how the pros are creating content to help them get more business.   Commercials have been around for years to help businesses get brand awareness and customer loyalty. Back when Instagram REELS first came out, I said that these short videos are like commercials for our businesses!   So today, I wanted to share more about my FAVOURITE commercial that I saw not too long ago, why I loved it, and how it worked to peek my interest in becoming a customer and addressed my concerns in a VERY creative way!   LISTEN NOW and then feel free to watch the commercial on my shownotes page:  www.ashleyavismarketing.com/podcast   

Today on the podcast, I will teach you how to start and grow an email list so you can send emails in 2023 and make more money. Let's get right to it! www.ashleyavismarketing.com https://flodesk.com/c/ASHLEYAVIS

Want the bet marketing tips to help your business grow in 2023? Today on the show, I have experts telling us what worked in 2022, what to stop doing, and what to start doing in 2023 to grow our communities and business. There's great social media tips content marketing strategies, networking marketing secrets, email marketing hacks and more! This episode features: Lauren Chamberlain, Network Marketer, Online Business Owner Debbie Roy, Content Marketer and Pinterest Expert Lydia Naomi, YouTuber, Online Business Owner Courtney Fanning of Big Picture Branding, Copywriter, Online Marketer, Entrepreneur Ashley Avis, Social Media Coach, Web Designer, Podcast Host  

Hate getting in fron tof the camera? Believe it or not, I was the same way. Even after many branding photoshoots, I'd still get nervous whenever that lens was pointed in my direction. But after my most recent photoshoot, I realized the fear I had about getting my picture taken was gone and I actually had enjoyed myself-like a lot! And I have to give thanks to my photogrpaher Dana from Three Crowns Branding who is amazing at getting you ready for your big day, and then helping you show up as your true, authetic self day of! I brought her on the show today because you all need to meet her and hear what she has to say about being confident, owning your body and being worthy of getting that hot picture taken! Let's do this!  www.ashleyavismarketing.com/post/_ep65 https://www.instagram.com/ashleyavisco/

Have you been wondering what is a social media coach? Today on the podcast I spell it out, plus I chat about all the ways I help my clients inside of my 8-week Social Superstar Program use Instagram to get clients for their business! Curious to take a peek inside of my 1:1 coaching program! Listen today! Questions? Book a Call with me by CLICKING HERE.

This week I asked a question to my Instagram Followers that read: "Ask me anything that has nothing to do with marketing." On today's episodes, I answer all of those questions honestly, and some of this stuff I never expected to share on the show!   From questions like: What would you be if you had to pick a new career? to What do you do when your kids aren't listening? I answer them all!   Listen Now!   Send me a DM on Instagram! @ashleyavisco

Am I losing my mind? I've never been this overwhelmed, should I go see a doctor? These were racing thoughts Felicia from @_one.wild.love was having before being diagnosed. Juggling motherhood, her career and a side-hustle was a mental load she thought she would strong enough to carry- but why was she struggling so much to remember the simplest thing? Learn what Felicia was diagnosed with, how she got to breath a sigh of relief and re-learn how to be not just a mom, but a business woman on the latest episode of The Ashley Avis Podcast!

A few months back, a fellow female professional tried to give me some real business advice. She said, “You're too expensive. If your rates were more reasonable, you'd do better.” I took that advice and used it as feedback. Hear the 3 things I did immediately after being told, "I was too expensive" today on the show!   Find me on Instagram: https://www.instagram.com/ashleyavisco/ Shownotes available: https://www.ashleyavismarketing.com/post/_ep55

If your Instagram reach is low, and your engagement is lower, then it's about time your brand starts creating more/better Short-Form Video Content- Which makes most of us cringe. I don't want to spend all day learning new dances, pointing to the beat and rehearsing my lines for a trending lipsync.  In today's episode, I teach you 3 ways you can create short form video easier-WITHOUT dancing pointing or lipsyncing! WHAT! Small Business Owners-this is a must listen. Check out my tips in action on my Instagram page: https://www.instagram.com/ashleyavisco/ And learn more about online marketing and sales strategies that help me build my business in The Ashley Avis Academy: https://www.ashleyavismarketing.com/academy  Until Next Tuesday,  You Got This! Ash 

Instagram stories are a great way to build a stronger connection with your current followers. If you've been slacking on sharing to your stories, or running out of creative ideas to help your business grow, then give this short episode a listen! I cover: What are IG Stories? What part of your IG Strategy stories can help you with. Ideas to show lifestyle, education, location and build community How to boost your engagement easily!   Listen now- OH! And don't forget to share that you are listening today in your IG Stories! TAG ME @ashleyavisco - THANKS! www.ashleyavismarketing.com 

Need tips on how to make eating healthy simple? Want someone to hold you accountable, and teach you tips and tricks to help you stay on track? I felt the same. I just wanted food to be EASY. That's why I hired a Food Coach named Carolyn Irvine from STRONGirls Inc. She is amazing at supporting women in their journey towards their health and fitness goals. I'm so happy she said YES to being on today's show! Enjoy!

Thinking of starting a podcast? In this episode, I share the tips I have learned after recording 50 shows (so far) I talk abotu solo show outlines, interviewing tips, editing software, frequency, repurposing, etc. Let me know what you think! https://www.ashleyavismarketing.com/post/_ep50

I tell all of my clients to read these two books that changed my business and, my life. The first book allowed me to triple my monthly income fast. The second book had me realizing that I can do anything I want and showed me how! I tell ALL of my clients to read them! Listen to find out. 

What would you do if you started your business Instagram account all over again today? Today on the podcast, I share the 7 things I would do if I was starting from zero!