Podcasts about brand photography

Let me guess....you've been in business for YEARS and you *think* you know what strategies will work to bring in new clients... but you're still not getting the leads and bookings you want?I know this is a common trap that you're falling into...How? Because I fell into it too.This morning, I had a discovery call with a client where I did zero selling. We talked, we laughed about how awkward it feels being in front of a camera for brand photos, I showed her my packages, and she immediately wanted to book the higher-tier option. No pressure, no convincing, no "selling" everything that's included in the package.... all because my website had already done all the selling for me.But here's the thing....a few years ago, that same call would have gone completely differently. I would have been stressed, prepping exactly what I'd say, having multiple client galleries and examples ready to pull up live during the call....I would have spent so much time trying to figure out how to justify my prices, and I'd have left the call wondering if she'd actually book.Here's what changed. I finally stopped making these 4 mistakes that were regularly costing me clients.As I'm currently going through my own rebrand, I'm realizing just how much has changed over the years (and how simple it is for me to book clients now). These "small" things were holding my business back every single time I talked about my offers and services.Inside this episode, we're covering:The strategy mistake that keeps you guessing instead of knowing what actually makes your clients say "yes"Why you're not promoting your services (and it has nothing to do with being "bad at sales")The copywriting trap that's making everything way harder than it needs to beHow your pretty website is actually repelling your dream clientsIf you're ready for your website and brand to start doing the heavy lifting and selling for you, these 4 shifts will change everything. I can't wait for you to listen in

Your brand photos might be the most vulnerable thing you'll ever do for your business. And that's exactly the point.Most women entrepreneurs are walking around with headshots that no longer reflect who they are but images that show who they were three pivots ago. But your photos aren't just marketing assets. They're a signal to the world about who you're becoming, and they have the power to accelerate opportunities before you even open your mouth.In this episode of Embrace the Squiggle, Colleen and Ashleigh sit down with Heike Delmore, personal branding photographer and educator, who helps women entrepreneurs translate their evolving identity into images that actually reflect where they're headed. With a background in international advertising (MasterCard, GM) and a deep study of human behavior and psychology, Heike brings a uniquely intentional approach to the camera.Heike Delmore is the founder of Delmore Personal Brand Photography. She helps women entrepreneurs capture not just where they are, but who they are becoming — combining her background in international advertising and psychology to coach clients through the vulnerability of being seen and translate their evolving identity into powerful visual stories.Website: http://delmorephotography.com Instagram: https://www.instagram.com/heikedelmore/ LinkedIn: https://www.linkedin.com/in/heike-delmore-personal-branding-photographer/ Facebook: https://www.facebook.com/heikedelmorecoaching/Books & Resources Mentioned

Debbie Gilbert discusses how to Tell a Better Story Through Brand Photography with Hetal Trivedi, founder of The Beautiful Moments. Hetal is a strategic brand photographer and videographer working with female led businesses in health, wellness and beauty. She won three awards in a single month last year, two of them on the same day! A former primary school maths teacher who fell into photography by accident, Hetal built a five figure business from scratch after leaving teaching, encouraged every step of the way by her family. In this episode they cover how she helps camera shy business owners relax. Vitally, Hetal believes brand photography needs to tell a story. That's why she brings creativity to her shoots to achieve that. Furthermore, she emphasises why visual consistency matters more than constantly refreshing your images, and how going through an awards application made her realise just how far she had come.   About Hetal Hetal is a multi-award winning brand photographer and founder of The Beautiful Moments photography services. I help female business owners step outside their comfort zone and embrace visibility through professional photos and videos.   Most brand photos look good, but they don't convey any meaning. Therefore, she helps female business owners turn their ideas, beliefs, and offers into visuals that people instantly understand. Using simple concepts, thoughtful planning, and meaningful props, she creates both photos and videos that clearly explain the business and bring its essence to life. Longevity is central to her work. Therefore, her aim is that one brand shoot can create months of content, allowing business owners to show up clearly, consistently, and confidently online. This in turn helps them increase their visibility, attract ideal clients and achieve business growth and success.   {2:14} How a passion for photography became a business. {5:51} How Hetal makes people comfortable in front of the camera. {9:16} How often people should have new brand photos. {11:34} Adding videography to photography. {13:16} What to do if your visuals aren't working for you. {15:18} Hetal's thought processes for entering awards. {18:18} The differences awards have made. {19:24} Challenges Hetal has overcome to run her business. {21:16} Combining motherhood and running a business. {23:44} the next twelve months.   Connect with Debbie at: https://thebusinessawardsshow.co.uk                                         https://bestsmeawards.co.uk/                                        Connect with Hetal:  https://thebeautifulmoments.co.uk/ LinkedIn:  https://www.linkedin.com/in/thebeautifulmomentsuk/ Facebook:  https://www.facebook.com/thebeautifulmoments07 Instagram: https://www.instagram.com/thebeautifulmomentsuk/  

Send us Fan MailYou booked a headshot session. You got one great photo. And now you're trying to run your entire online marketing presence from it. Sound familiar? In this episode I'm breaking down one of the most common questions I get before someone books a session with me: what is the actual difference between a headshot and brand photography, and which one do you need?Topics covered:What a headshot is, where it works, and where it completely falls shortWhat brand photography actually includes and why it is built differentlyWhy using a headshot for marketing leads to inconsistent content and constant scramblingThe one question to ask yourself before you book any photography sessionReal client examples of brand photography planned around a marketing strategyWhat to look for in a photographer who actually approaches sessions from a marketing angleALL RESOURCES MENTIONED: https://jenvazquez.com/headshots-vs-brand-photography/Support the showHere are some free things I've got coming up:Pinterest Audits LIVE on YouTube. Want your account audited?  May 22, 2026 Masterclass live Free Pinterest Masterclass

Today I am joined by Sirena Singleton! Sirena is a heart-centered branding photographer and small business brand strategist who specializes in strategy-led brand photography. She helps creatives and established business owners translate their brand story into visuals that are aligned, confident, and designed to convert.Sirena guides her clients through clarity around their brand messaging, audience, and goals so their visuals support consistency, connection, and long-term growth. Through this approach, brands move beyond “pretty content” and into visuals that position them as experts and drive real revenue.After working closely with small business owners, Sirena saw a major gap: incredible brands struggling to show up visually in a way that truly reflected their value. That realization led her to build The Aneris Collective, where brand photography meets thoughtful strategy to create an authentic, irresistible presence that attracts their people and supports sustainable business growth.In this episode we chat about how Sirena began her photography business, why she transitioned to branding photography, how her services are different than others in the industry, why branding is important, and so much more!For sponsorship information, visit my website and fill out the form or email me at hello@laurencunningham.co Aneris Collective InstagramAneris Collective WebsiteAneris Collective LinkedIn  Sirena's LinkedIn Sirena's Instagram Lowcountry Local FirstLowcountry Orphan Relief 

You know that feeling when you KNOW what you should be doing to grow your business, but you keep finding excuses not to do it?I do too, because I was living in that cycle for months. I wanted visibility and to be sharing more BTS, real life reels and videos but I kept stopping myself from creating them because I needed things to look good.Then I realized, I was the problem, not the messy house. So, I started a visibility challenge that changed everything. In just 8 days, I went from trial reels getting 100 views to multiple reels hitting 75,000+ views (with one at 150,000 and counting).And it all started because I moved away some dirty dishes and filmed myself making coffee. And more importantly, I gave myself permission to EXPERIMENT. In today's episode, I'm sharing exactly what happened that helped me reach 400k+ trial reel views in the last week. We're talking about:Why my "expert" hooks were actually killing my reach (and the story-driven approach that changed everything)How I filmed my most viral reel in under 2 minutes with dirty dishes pushed off to the side in my kitchenThe mindset shift that lets you play with data without letting numbers destroy your confidenceWhy doing what you say you're going to do is the fastest confidence builder in business (and will help you grow FASTER than any strategy)I can't wait for you to tune in

You can be an expert at helping your clients with something... and then when it comes time to take your own advice, you have no clue what you're doing.I know you know that feeling lol. Taking our own advice is often the hardest thing to do as a business owner. As I'm going through my own rebrand right now, I'm realizing I'm doing literally everything the "wrong" way (according to "brand experts")... and honestly my business has never felt more aligned.I'm breaking every rebrand rule I've ever taught and it's the best thing I've ever done.In today's episode, I'm sharing the messy behind-the-scenes of my rebrand process and why I threw the "launch everything perfectly at once" playbook out the window.Inside this episode, we're covering:The luxury brand trap that had me feeling like a total fraud in my own businessWhy I'm rebuilding my website one page at a time (and why this is actually the genius thing for you to do)How I'm going from "everything has to be perfect to launch" to "people actually buy more when I show the real-time BTS" — and why my conversions are better than ever because of itThe visibility challenge that's teaching me to show up as the real me (and how it's winning me so many more clients)If you've been waiting to have your brand and strategy all figured out before you talk about it online, this episode is your permission slip to start today.Ways we can work together:  Create a website so strong that clients are sold on working with you as soon as they find you! Is it time to elevate your business with new brand photos?I'D LOVE TO CONNECT WITH YOU!Say hello on Instagram

In this episode of the Freelancer's Teabreak, Emma Cossey chats with Katherine Pearse (nee Hall), fractional CFO, systemic coach, and movement facilitator, about what it actually means to go fractional. Katherine breaks down how a fractional CFO differs from a consultant, interim, or part-time hire, and why that distinction matters. She shares the journey that led her from full-time finance leadership through a major merger to building a multi-dimensional business that blends numbers, intuition, and embodied practice. They also explore the growing trend of fractional working, the rise of the "multipotentialite" professional, and why showing up as your full self is not just good for your wellbeing, it's good for business. Whether you're thinking about going fractional, already working that way, or just trying to understand what the term actually means, this episode is packed with insight, warmth, and a few Cinderella references. Timestamps: 0:00 Welcome & Introduction 3:33 Meet Katherine Pearse: Business, Finance & Beyond 3:43 Defining Fractional: What It Is (and What It's Not) 5:25 Fractional vs Consultant vs Interim: The Key Differences 16:04 How Katherine's Career Led Her to Go Fractional 17:49 Fractional in the Wild: Perceptions & Misconceptions 21:10 Selling Solutions, Not Labels 21:14 From Full-Time to Fractional: Why People Are Making the Move 22:44 The Three Pillars: Fractional CFO, Systemic Coaching & Movement 23:27 Finance, Human Behaviour & Why They're Inseparable 33:46 Key Takeaway: Show Up as Your Full Self 35:29 How to Work with Katherine & Where to Find Her Katherine's Details: At Building Balance Services Limited, they believe true growth requires looking beyond the balance sheet. They empower businesses with a unique, three-pillar approach: Fractional CFO services provide the data-backed financial strategy for sound decisions; Systemic Coaching delves into the unseen organisational dynamics and intuition; and Embodied Business uses mindful movement to reconnect you with your body's creativity. They help you make decisions that are both financially smart and deeply aligned. Name: Katherine Pearse (nee Hall) Email: katherine@buildingbalanceservices.com Website https://linktr.ee/buildingbalanceservices Instagram @building.balance.services Facebook https://www.facebook.com/profile.php?id=61572865856121 Abi Moore's (Brand Photography and Marketing) Instagram: https://www.instagram.com/abimooreuk/  Follow Emma on Instagram Follow Emma on Bluesky Email: hello@emmacossey.com  Come join us in the free Freelance Lifestylers Facebook group Want more support? Check out the Freelance Lifestyle School courses and membership. Join the Freelance Lifestyle Discord Community: https://discord.gg/RKYkReS5Cz Order my book: The Freelance Lifestyle: Your Friendly Guide to Starting a Freelance Business

The Invisible Ceiling: Most photographers argue about gear, but the most successful creators are arguing about philosophy. Marcus and Sam tackle the ten "hot buttons" that determine whether you are a high-value asset or a disposable vendor .The "Invisible" Photographer: Why failing to show your own face in your marketing is the #1 way to kill your credibility and your Pricing for photographers.The Revenue Leak: The simple licensing "safety net" you need to stop clients from using your work on global platforms without paying you a penny .The Copycat Trap: How to break away from the "formulaic" imagery that is currently devaluing the industry and start creating work that justifies a premium price .⁠⁠Download the free guide to Marketing and Creativity here⁠

Follow along with my visibility challenge: www.heykristamarie.com/emailWhen it comes to growing your business, visibility isn't just about showing up more.It's about building a system that keeps working for you… even when you're not online.Most business owners are stuck relying on Instagram to bring in leads, constantly posting, trying to stay consistent, and feeling like everything slows down the moment they stop showing up.Which is exactly why your visibility feels exhausting (and honestly… unsustainable).But the brands that are consistently growing and bringing in new clients aren't *just* relying on daily content.They've built visibility systems that compound over time - so they can show up *less* while still consistently bringing in new dream clients…When you have a website that's optimized for SEO, content that's working for you behind the scenes, and platforms that continue driving traffic to you...your business starts to feel a lot more stable (and a lot less stressful).This episode will help you shift how you think about visibility so you can start building long-term, sustainable growth (while taking weeks off from IG).In this episode, we cover: • The mindset shift that makes visibility feel easier and more sustainable • How SEO actually works (and why “page six” is part of the process) • How to use long-form content to compound your visibility • Why doing less (with intention) is more effective than trying to be everywhere • How to use data to refine your strategy and attract more aligned clientsIf you want to build a brand that continues to bring in leads (even when you're not posting) this episode is for you!Ways we can work together:  Create a website so strong that clients are sold on working with you as soon as they find you! Is it time to elevate your business with new brand photos?I'D LOVE TO CONNECT WITH YOU!Say hello on Instagram

⁠Join the WebinarStop Being Forgettable: Many photographers play it safe with "lifestyle headshots," but that makes your work, and your rates, entirely replaceable. Emily Kim joins us to show you how to inject real creative value into every session.The Inspiration Upgrade: Learn why looking at other photographers leads to "same-same" work, and how to use non-photographic influences to give your clients a unique look they can't get elsewhere .The "Designer-Ready" Secret: Discover the technical framing trick that makes your images essential for web and graphic designers, ensuring your work is actually usable across all marketing platforms.Building a Visual Narrative: Shifting your focus from individual "hero shots" to a cohesive gallery increases the perceived value of your work and the results for your clients.Visit Emily's Website

Send us Fan MailIf you've ever been confused about whether you need a headshot session or a full brand photography session, this episode is for you.Today I'm breaking down the real difference between a headshot and brand photography, and more importantly, which one actually supports your marketing as a service provider. I'm sharing a real client example, the one question you should ask yourself before booking, and what to look for in a photographer who actually plans around your content and business goals.If you're building a business online, a headshot alone probably isn't going to cut it. Let's talk about why.Resources:Book a Discovery Call: https://jenvazquez.com/discoveryBrand Photography Workbook and Checklist: https://learn.jenvazquez.com/resourcesSupport the show

When it comes to creating content, the "creation" part isn't actually your problem. You have the ideas, but you are also feeling pressure to constantly come up with content that feels new and exciting and will make your audience interested in engaging. So many people are stuck in a cycle of brainstorming content ideas, second-guessing every single post they create..and then ultimately ghosting their IG when they can't think of anything new to post. Which is why your content process feels exhausting (and honestly… unsustainable).But the businesses that are consistently bringing in clients aren't creating more content.They're repeating the right message (over and over and over again)...When you have a clear brand message and you know what your dream clients need to hear (and you are sharing that message on repeat), content becomes easier to create, easier to repurpose, and way more effective at actually converting.This episode will help you shift how you think about content so you can stop starting from scratch every week — and start creating content that builds trust, visibility, and consistent inquiries.In this episode, we cover:• Why constantly trying to create “new” content is actually hurting your consistency • The biggest mistake people make when trying to repurpose their content • Why repeating your message is what builds trust • How to shift your content so it speaks to what your clients actually care about (and makes them reach out) • A simple way to repurpose your content across multiple platformsIf you want to get off the content hamster wheel and start creating content that actually brings in clients (without feeling like you always have to be “on”) this episode is for you.Ways we can work together:  Create a website so strong that clients are sold on working with you as soon as they find you! Is it time to elevate your business with new brand photos?I'D LOVE TO CONNECT WITH YOU!Say hello on Instagram

Before you invest thousands into a copywriter and website designer, you need to be able to answer some really important questions on your own...or else you'll invest $10k and see no real return (of new clients).I've seen countless clients invest in a website makeover when they're in a slow season, hoping it will turn everything around. But most of them don't understand their ideal client enough to make the investment worth it. You have to first understand what your ideal client really wants -- what's holding them back from investing -- the fears and hesitations they have (that they aren't saying out loud). Because no amount of pretty design or copy (written for you) is going to make your website convert if you can't first answer those questions.This episode will help you understand what really needs to be in place before you invest $10k+ into a website design and copy.In this episode, we cover:• Why investing in design alone won't fix a business that isn't bringing in clients • The biggest mistake people make when outsourcing their website and copy • What your dream clients actually need to see and feel when they land on your siteIf you want a website that actually brings in new leads every month, consistently, without having to spend thousands on a custom site -- this episode is for you.

If your website isn't bringing in new leads and you feel like you constantly have to be showing up on Instagram to market your services… this episode is for you.Because the truth is, your business shouldn't rely on you being online 24/7 in order to attract new clients.When you have a strong website that's set up with the right SEO strategy, it can continue bringing in leads even when you're not posting, not creating content, and not actively marketing.I'm sharing some of the biggest insights I've learned from working with clients 1:1 for website redesigns, SEO audits, and optimizing their websites so they rank higher in Google searches.In this episode, we're diving into: • How strong SEO allows your website to bring in clients even when you're not posting on social media • How to make SEO feel simple and more sustainable • The most fundamental shift you need to make to rank higher in search results • The most common website homepage mistakes that I see (and how to fix them) so you get more leads • The key sections every homepage should include if you want it to convert cold leads into new inquiriesIf you want your website to consistently bring in new inquiries from Google -- you need a strong & sustainable SEO strategy.And if you want help creating your own SEO strategy, you can learn more about booking a customized SEO audit here: www.heykristamarie.com/seo

Send a textIf your brand or product photos look good but don't seem to lead to bookings or sales, the issue probably isn't quality. It's strategy.In this episode, I break down how photos influence buying decisions before anyone reads a single word, and why alignment matters more than perfection. If you're a service provider or product-based business, this will help you see your images as marketing tools — not just pretty visuals.If you're ready for photos that actually support your business, explore working together.Book a Brand Photography Session https://jenvazquez.com/visuals FREE Marketing Summit: https://creativemarketingsummit.com

In this episode, I'm joining The Artisan CEO Podcast with Abbey Grace to talk about how branding photographers can build momentum and become the go-to in their local market.If you've ever wondered how to get visible, trusted, and booked in your city, this conversation is for you.Here's a peek at what we dive into:What actually builds local authority over timeWhy being intentional beats being loudHow real relationships turn into premium bookingsWhy in-person connection still mattersHow to create momentum-building content without it feeling performativeWhat I'd focus on first to become the go-to locallyDownload my Local Market Domination Checklist for Branding Photographers:https://angiemcpherson.com/localWant to become the go-to branding photographer in your market and book premium clients consistently? DM me “GROWTH” on Instagram for details on the Branding Photographer Growth Lab: https://www.instagram.com/angiejanineListen to Abbey Grace's podcast, The Artisan CEO Podcast: https://abbygracephotography.com/podcast Abby Grace's Instagram: https://www.instagram.com/abbygracespringmann/

Send us a textBrand photography isn't just about aesthetics — it's about marketing clarity. In this episode, Jen explains why the right photos help people trust faster, click with confidence, and connect with your brand across every platform.ALL THE LINKS:  FREE Marketing Summit: https://creativemarketingsummit.com

What if you didn't need to burn down your photography business to feel better in it? In this solo episode of Photo Fuel, we'll explore the idea of micro-pivots—small, intentional changes that can bring more clarity, energy, and alignment to your work without rebranding, quitting, or announcing a brand-new niche. This conversation is for family photographers who still love what they do, but feel a quiet sense of restlessness. Maybe sessions feel heavier than they used to. Maybe your creativity has shifted before your business has caught up. Or maybe you just know something needs to change—but you don't know what yet. We talk about: What micro-pivots are (and what they're not) Signs you may be craving a small shift, not a big overhaul Creative, structural, and offer-based micro-pivots you can try How to experiment without risking your income or identity Why sustainable change often happens quietly If you've been wondering whether it's possible to evolve without starting over, this episode offers permission, perspective, and practical ways forward.   // LINKS MENTIONED //   Episode 61: From Families to Brand Photography with Nicole Hodgson Episode 59: Messy Action, The Artful Pivot, and Creating from the Inside Out with Brooke Schultz Episode 56: The Missing LInk to your Photography Marketing with Michelle Franzetti   The Micro-Pivots Journalling Workbook : https://leahoconnell.myflodesk.com/pivot   // CONNECT //  Leah's website: https://www.leahoconnell.com IG: https://www.instagram.com/leahoconnell.photo      

S5:E35 In this episode of Small Biz Stories, Dr. LL sits down with Iri Greco, co-founder of Brakethrough Media, to talk about why stock photos are killing your brand – and what to do instead. Iri shares how she builds authentic, human-centered photo

S5:E35 In this episode of Small Biz Stories, Dr. LL sits down with Iri Greco, co-founder of Brakethrough Media, to talk about why stock photos are killing your brand – and what to do instead. Iri shares how she builds authentic, human-centered photo

If you're an entrepreneur and looking to boost your brand, virtual brand photography could be just what you need. If you get a ton of value in this episode, I would love to invite you to subscribe because it costs nothing to subscribe. Laura Harstad is a Global Virtual Photographer who specializes in capturing the authentic joy of entrepreneurs across every continent.  Laura brings a unique blend of creativity, warmth, and encouragement to every shoot, whether she's photographing a business coach in India, a coffee truck in Minnesota, or a book publisher in Australia - all virtually.  Through her personal brand photography business, she helps business owners not only be seen - but truly see themselves - by creating images that reflect their personality, purpose, and passion.  Welcome, Laura!Support the showCheck out Petite2Queen for more great interviews, podcasts, and blogs to help you achieve more, faster!https://www.petite2queen.com/​

Send us a textToday we're diving into why your brand photos matter way more than you think,  and how the right visuals can boost trust, connection, and conversions across every platform. I'm sharing the three photo types every founder needs, how to use them across Pinterest, Instagram, your website, and your emails, plus how to know when it's time for a refresh.If your visuals don't match your brand anymore, this is your sign to start planning your next photo shoot.ALL THE LINKS MENTIONED: https://jenvazquez.com/how-to-use-brand-photos-to-boost-your-marketing/

We put so much pressure on ourselves to make every new service launch flawless: perfect pricing, perfect workflows, perfect offer. But the reality is, you have to let yourself launch 'messily' if you want to be able to refine it and turn it into an offer that brings in substantially more money and clients.In today's episode, I'm walking you through how to create offers that you and your clients LOVE, and that transform the financial future of your business. Because having a business that brings in consistent high income isn't about having perfectly successful launches — it's about having the courage to launch something new and messy and feel confident WHILE doing it.Inside this episode, we're covering:Why your V1 doesn't need to be perfect (it just needs to exist)The mindset shifts that make launching feel less dauntingHow to navigate through a messy launch when it starts to feel overwhelmingThe permission you need to take messy action and start launching the offers that have been on your heartI can't wait for you to tune in, and I'd love to hear your takeaways! Send me a DM @heykristamarie and let's connect. Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

If you've been sitting at your laptop wondering what to post on IG -- or feeling like you're creating content just to *hopefully* get more engagement -- this episode is going to feel like a breath of fresh air.Your BEST content is hiding in plain sight… in the small, ordinary moments of your day.I'm sharing what I learned from recording daily episodes for seven weeks straight -- and how it rewired my creativity. Instead of overthinking my content, I started spotting everyday stories that I knew would connect with my audience and content creation actually felt FUN again. Inside this episode, we're covering:Why stories that show transformation outperform posts that just tellHow scanning your day for “tiny moments” makes content creation feel fun and effortlessThe subtle difference between posts that try to perform vs. posts that naturally resonateI can't wait to hear your takeaways!

In today's episode we're talking through how you can create a cohesive brand (that goes far beyond your brand colors and photos) and that creates a cohesive EXPERIENCE for your dream clients (that they can't stop talking about). We're diving into:How brand cohesion goes far beyond colors and photos -- it's about creating a consistent experience your clients can feel every time they interact with your brandHow your brand colors should not only feel authentic to you, but also resonate with the clients you most want to attract.How the words you use in real life should align with the words you use in your emails, on your website, and across social mediaWhy content creation becomes easier when you focus on what your dream clients need to hear, instead of asking with “what should I post today?”Why creating hidden website pages for client resources or guides can deliver a more elevated experience than sending long, text-heavy emailsI can't wait for you to tune into this episode!

In today's episode I'm talking about the simple shifts I made that helped my referrals skyrocket over the last year in my business. These shifts helped me land repeat clients more consistently (some have booked me for 3-5 projects in less than a year) and created a new stream of leads from my clients who raved about the experience of working with me. We're talking about how to streamline your experience, simplify what you send (and when), and create a client journey that makes people say, “You have to work with her.”Inside this episode, we're covering:The mindset shift from reactive to proactive client support (and why it changes everything)How to map your client journey so you can spot bottlenecks before they cause confusionWhat to include (and what to save for later) in your first reply so you don't overwhelm new leadsSimple ways to “drip” the right resources—emails, PDFs, blogs—at the right timeHow building clean systems quietly builds your confidence (and it shows)I can't wait for you to tune in and I'd love to hear your takeaways!

Today we're talking about the importance of creating an intentional workspace.Summary: I've seen it in my own business: when my workspace is messy, my creativity shrinks and my business plays small right along with it. The truth is, the way we treat our physical space is often a mirror for how we treat our business. In this episode, I'm sharing why decluttering and creating an intentional workspace matters more than you think — and how even small changes can completely shift your energy, productivity, and the growth you see in your life and business.Inside this episode, we're covering:Why cluttered workspaces = cluttered headspace (and how it affects your business decisions)How your physical environment mirrors the way you're showing up in your businessSimple shifts to create an intentional space that inspires creativity and focusWhy even a small, designated “work zone” can dramatically improve productivityI can't wait for you to dive in!Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

If thinking about improving your SEO has ever made your head spin, you're not alone. For years I told myself it was “too hard” and “too complicated to understand”.Summary: But here's the truth: SEO doesn't have to feel overwhelming, and it doesn't require you to spend months buried in complicated strategies. In this episode, I'm breaking down the 5 things that actually move the needle for your SEO -- and highlighting a big red flag that's costing business owners money.Inside this episode, we're covering:The 5 things you actually need to focus on if you want to be found onlineWhy buying a pricey template won't fix your SEO (and what will)How to build sustainable SEO habits without overcomplicating it✨ P.S. Ready for a website that actually converts dream clients and helps you get found online? Let's rebrand your site! Learn more by visiting this page. Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

If you've ever been asked, “what makes you different from everyone else in your industry?” …and your brain immediately went to: “Well, I really care about my clients.”You're not alone — I hear this all the time. And I want to help you get deeper and dig down to the *real* thing that separates you from everyone else in your industry.Summary: Because here's the thing, caring about your clients is important (of course it is). But that's the baseline. Your dream clients already expect you to care. What actually makes you stand out is the way you connect with them, the way you anticipate their hesitations, and the way you make them feel safe and understood before they've even reached out to you.In this episode, we're talking about how to uncover your real differentiator and how to start creating content that makes your clients say, “Oh my gosh, she gets me.”Inside this episode, we're covering:Why “I care more” isn't the thing that will set you apart (and what actually will)Two main types of service providers/niches — and how to shift your messaging depending on which bucket you fall intoWhy generic, vague content isn't making you more sales — and how to swap it for content that feels like you're reading your client's mind (and has them instantly knowing you're the one for them)Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

If you've ever invested in branding -- hired a designer, a copywriter, maybe even a brand photographer -- and walked away still feeling like something was missing, you're not alone.So many of my clients tell me their brand feels “off,” even after working with multiple professionals to create their brand. The truth? Your brand isn't just about colors, fonts, photos, or even your website design. It's about how your business feels to the people experiencing it. In this episode, I'm sharing the pieces most business owners skip when they create their brand identity (and these are the things that actually convert new leads into paying clients)!Inside this episode, we're covering:Why working on your brand in silos/piece by piece is causing you to feel disconnected from the end result.The real difference between your personal brand and your brand identity (and how they work together to bring in new dream leads).How to show up as the expert in your content -- without feeling braggy or salesy.Why reframing your clients' beliefs in your messaging makes you the obvious choice.I can't wait for you to tune in and I'd love to hear your biggest takeaway!Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

If you're getting stuck on blogging because you're worried about keywords and SEO—this episode is going to change everything about blog strategy for you.We're diving into why blog posts are so much more than just a tool for ranking on Google—and how they can become one of the most powerful ways to elevate your client experience and increase referrals.I'm walking you through exactly how to bake blog posts into your client process so you can stop repeating yourself on calls, answer client questions before they even have to ask, and position yourself as an expert in a way that makes people excited to tell their friends about you.Inside this episode, we're covering:Why blog posts should be a core part of your client experience (not just a marketing tool)The specific types of posts that save you time while supporting your clientsHow to structure your blog topics so they're hyper-specific and easy to referenceThe easiest way to build a library of posts without feeling overwhelmedHow to link related posts to keep clients on your site longer and boost long-term SEO✨ P.S. Want help creating blog content that elevates your client experience and boosts your visibility? I can help you create a set of high-value posts that work behind the scenes for your business. Send me a message here and let's get started.Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

If you're getting ghosted after someone inquires—or you're constantly thinking “if I could just get them on a call, I know they'd book”—this episode is for you.Today, we're talking about the very first email you send after someone reaches out… and why it might be the reason dream clients never take the next step.I'm walking you through how to structure this email (and what to link to) so that your inquiry process actually does the selling for you—and makes dream clients want to take the next step immediately.Inside this episode, we're covering:Why this 1 email is so much more than just a confirmation or pricing replyWhat most people get wrong in their inquiry response (and how to fix it)The one thing you should never attach to your first replyWhat to include instead that immediately sets you apart (even if you're the most expensive option)✨ P.S. Want a private pricing page like the one I shared in this episode—but hate updating your website or writing the copy?I'm in the process of launching a *BRAND NEW* offer to create customized website pages to help you create a high-converting, streamlined client experience (and as a podcast listener, you're the first to hear all about it!)→ Send me an email at krista@heykristamarie.com to learn more about working together to create your own customized client inquiry page!Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

What happens when someone who's spent 15 years hiring photographers for brands like Netflix, Masterclass, and AARP writes a book about how the photo industry really works?You get The Photo Hustle, a straight-talking, wildly helpful roadmap to booking clients, getting paid, and actually making a viable career out of commercial photography. In this episode, I'm chatting with author, photo editor, and creative director Karen Williams about what she's learned on the inside of the brand and editorial world, along with what photographers at every level can take away from it.We talk about pricing, licensing, reputation, portfolio building, imposter syndrome, and the truth behind that elusive “six-figure” dream. Karen doesn't hold back… and her insights will stick with you long after the episode ends.LINKS:Grab Karen's book The Photo Hustle Follow Karen on Instagram Resources: New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources. Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access. Long-time listener? Leave a review!

If content creation feels way harder than it should… this episode is going to change the way you approach your marketing (and make posting online feel 100x easier).In today's episode, I'm breaking down why so many business owners overthink their content—and how the one question you're asking yourself right now when you go to post is actually the thing that's keeping you stuck.We're shifting the focus away from you, and back to what your dream clients actually need to hear (so you can start creating high-converting content effortlessly).Inside this episode, we're talking about:Why “what should I post today?” is the wrong question (and what to ask instead)How to make your marketing feel so much simplerHow to get back to creating content easily (if you've been feeling overwhelmed and overthinking it)✨ P.S. If you're ready to create simple content that actually brings in aligned clients (without feeling the pressure to recreate trending IG reels that make you wanna cringe)… The In-Demand Brand Course was created for you. It's your step-by-step framework to create a brand that you LOVE, feel confident in, and that sells for you—so you can stop staring at a blank laptop screen wondering what to post today that will make people reach out.Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

Send us a textOn this episode of the Marketing Strategy Academy, Jen Vazquez dives into why brand photography is essential for modern marketing. Discover how to use branded visuals to build trust, tell your story, and create a content library that makes marketing easier and faster — even if you hate being on camera. Learn actionable tips whether you're DIY-ing or booking a brand photographer.https://jenvazquez.com/social-sessions

You don't have to be "on" 24/7 in order to always be attracting new clients. In fact, when you focus on this ONE type of content, getting new dream inquiries becomes a whole lot simpler (and allows you to be posting and showing up LESS online).In today's episode, we're talking about why only focusing on short-form content is draining your energy and not actually building momentum in getting new client inquiries on repeat. I'm walking you through how I've built a business that still brings in dream clients — even when I've barely touched Instagram for weeks — and while I'm in another country — and how you can shift your strategy to do the same.Inside this episode, we're covering:The real reason you feel like you have to be constantly “on” in order to get new client inquriesHow shifting your focus and energy to a different type of content will help you unplug without your income dippingWhy focusing on quick business wins might be sabotaging your growth (and what to do instead)✨ P.S. If you're ready to build a brand that does the heavy lifting for you—so you're not always hustling trying to get the next client? The In-Demand Brand Course is open and ready for you! It's your step-by-step framework to create a brand that clearly communicates your value and consistently brings in aligned clients—without burning you out in the process.Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram

Today we're diving into how my tagline has generated thousands of dollars & consistent new dream clients into my brand and business.  

In this episode of the Creativ Rise Podcast, Joey interviews Christy Speers (formerly Christy Johnston) about what it really looks like to build a thriving, 6 figure wedding and brand based creative business — and why she almost let fear keep her from the life she has now.They unpack:✅ How Christy built a business with 7-year long retainers✅ Her pivot from international weddings to working with global brands✅ What it's like getting hundreds of inquiries a year — and how she handled it✅ Her role in helping launch a clean water non-profit✅ And the hard lessons she's learned along the wayPLUS:→ Her biggest wedding shoot disaster (and how she saved it)→ Why she left weddings — and what she's doing to go back→ How she structures shoots that lead to repeat brand clients→ The biggest lie creatives believe about self-employmentThis is one of the most honest convos we've had on the show — if you're a creative struggling with fear, indecision, or how to scale smart, Christy's story will encourage you!Missed Round 13?→ Join the waitlist for Round 14: ⁠⁠⁠creativrise.com⁠⁠⁠Free Tools & Trainings:→ Pricing Calculator: ⁠⁠⁠creativrise.com/pricingcalculator⁠⁠⁠→ Productivity Course: ⁠⁠⁠creativrise.com/productivity⁠⁠⁠→ $10K/Mo Creator Workshop Replay: ⁠⁠⁠creativrise.com/workshop⁠⁠⁠→ Money Management Training: ⁠⁠⁠creativrise.com/moneytraining⁠⁠⁠→ Fix Your Inquiry Form: ⁠⁠⁠creativrise.com/inquiryform⁠⁠⁠Listen & Subscribe:→ Apple Podcasts: ⁠⁠⁠apple.co/creativrise⁠⁠⁠→ Spotify: ⁠⁠⁠open.spotify.com/show/creativrise⁠⁠⁠Follow Along:→ Instagram: ⁠⁠⁠@creativrise⁠⁠⁠ | ⁠⁠⁠@joeyspeers⁠⁠⁠ | ⁠⁠⁠@christyjspeers

Today we're diving into the NUMBER ONE selling strategy that doesn't make you feel cringe and ALSO brings in clients on repeat

Your most confident self doesn't come from having more clarity, more strategy, more clients or more income.You most confident self isn't something that you create "someday".You confidence grows when you decide that you are more than capable of achieving your biggest goals.You confidence is a decision—a choice.In this episode, we're unpacking what it really takes to build unshakeable confidence in your brand, your offers—and in yourself. Here's what we're talking through:Why confidence isn't something you wait to have—it's something you decideMy go-to method for how to instantly feel more confident as a business owner

If you've ever thought, “No one is buying my offer right now and everyone is saying I'm too expensive... I should just offer a one-time discount" — this episode is for you.Because the truth is, your pricing isn't the problem (and you don't need to include more things to make it "worth it"). When your dream clients don't immediately understand your value (aka what makes you different and why you're the person to solve their current challenges/problems), they default to saying it's “too expensive.”But the real problem? You're not positioning your brand clearly enough for them to see why your offer is exactly what they need (and what will help them experience and live the life they want so deeply to live).In this episode, we're digging into:Why your pricing isn't the issue (even if people keep telling you it is)How to build a brand that instantly communicates your value to dream clientsWhat I realized recently while doing my own market research (that snapped me out of comparison mode fast)How to stop feeling like you need to “prove” your worth in your content (and what to do instead, that will actually feel GOOD to do)Whether you're launching something new or things have just been a little quiet lately, this episode will help you reframe what's really going on — and how to position your offers with confidence again.

In today's episode of Take It Personally, I'm featuring my client Tori Kelner, a talented wedding photographer who made a smooth and strategic transition into brand photography. Tori shares her journey of moving from wedding photography to branding, how Rebrand helped her sharpen her strategy, and the powerful lessons she's learned along the way.If you're a photographer considering a shift toward brand photography, Tori's story is filled with valuable insights. From navigating burnout to embracing a new niche, she shares the tools and confidence she's gained to position herself as a brand photographer—and not just someone who "does brand photos occasionally."In this episode, you'll learn:How Tori decided to pivot from weddings to brand photography (and why it felt like the perfect move)The strategic changes she implemented right away to get her business set up for successThe power of positioning yourself as a brand photographer and why it's key to attracting the right clientsHow Rebrand's resources—like templates, questionnaires, and group coaching—accelerated her growth and confidenceThe importance of building a portfolio that reflects your unique approach to brand photographyTori's thoughts on blending multiple photography niches and why it doesn't have to be an all-or-nothing choiceLinks & Resources:Join RebrandTori's InstagramIf you're ready to take the next step in your photography business and pivot to brand photography, join us inside Rebrand where we help photographers like you build a strategy, find their niche, and gain the confidence to charge premium rates for their services.

In this episode of Take It Personally, I'm chatting with Nicole Hodgson, a branding photographer based in Northern California, who made the leap from family photography to brand photography. As a mom of three and a former marriage and family therapist, Nicole shares the moments that led her to pursue brand photography and how Rebrand helped her elevate her business.Nicole talks about her initial hesitation in offering branding sessions and how her passion for education and growth led her to Rebrand. Since joining, she's gained the clarity, confidence, and tools needed to position herself as a sought-after brand photographer. She's also made an additional $6500 in revenue in just a couple months. In this episode, you'll learn:How Nicole transitioned from family photography to branding photography and the struggles she faced along the wayThe key differences between the Behind the Shot course and the Rebrand program, and how Rebrand took her business to the next levelWhy positioning yourself as a brand photographer is crucial for business growth, and how Nicole found the confidence to niche downThe impact of learning how to use flash in branding photography, and how Nicole pushed herself to grow in new areasHow the Rebrand community and support system helped Nicole gain clarity and actionable steps to grow her businessThe power of discovery calls and how Nicole is now booking her highest packages with confidenceLinks & Resources:Join RebrandNicole's InstagramIf you're ready to gain clarity and confidence in your business, join us inside Rebrand, where we provide you with the tools, strategies, and support to become a booked out brand photographer.