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What's it like to manage diverse organizations and bring together different personalities and achieve goals? Guest Jill Epstein is a lawyer by training but has spent more than two decades managing organizations and associations. She is currently the CEO of the Independent Insurance Agents & Brokers of California and has served as executive director of the San Diego County Bar Association, among other leadership positions. Epstein found her own path, bringing people together, during her internships while attending law school. That opened a new horizon. For her, managing teams and developing innovative solutions was a more appealing career than the traditional law firm or government litigator route. Working for a variety of associations, she has carved her way by leading associations as they navigate shifting priorities, evolving technologies, and demands. For lawyers, there's more than practicing law in the traditional sense. Epstein built on her education to develop skills in budget management, human resources, bringing diverse parties together, solving problems, organizing, managing meetings, and driving initiatives. Did you graduate from law school only to find that practicing law isn't for you? Your law degree and the critical thinking skills you've developed are still the springboard to a variety of careers in leadership. Questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com Topics: A law degree doesn't limit you to a career practicing law. The critical thinking and negotiating skills you learn in law school open a path to a variety of leadership fields. Guest Jill Epstein was inspired by her law school internships with membership organizations and has enjoyed decades of challenging roles leading a range of membership organizations. Leadership skills apply no matter an organization's membership and specialty. Understanding how to navigate boards and members with different perspectives apply across fields. Resources: Toastmasters International: https://www.toastmasters.org/ ChatGPT: https://chatgpt.com/ Claude AI: https://claude.com San Diego County Bar Association: https://www.sdcba.org/ ABA Techshow 2026: https://www.techshow.com/
Why is it SO difficult to track success in AI search? You want to rank, AI is a beast, your agency might be full of it, and we want to help. Then, we know people are going to lose their jobs to AI, but whose heads will be the first to roll? --- If the chaos of AI search is making your head spin, let's see if we can get you off the merry-go-round. The lack of understanding and transparency from digital marketing agencies is bonkers right now, so you might be getting bad info about your AI search data. Gyi and Conrad get into the realities of how these AI results really work and how to approach your law firm growth tactics in this environment. Later, it was fascinating to see the heavily AI-centric startup alley pitches at ABA Techshow. Tons of law firms are building their own tools with AI, so what does this mean for legal tech, marketers, agencies, etc.? Let's discuss whether we're all losing our jobs… The News: Smokeball and Thomson Reuters are dating. Is it love, or do they just want each other for their data? – Smokeball and Thomson Reuters Partner to Create the Premier Legal Technology Ecosystem Wanna chat about the ins and outs and heres and theres of the private equity landscape? Join us at A Seat at the Table May 6-7 at the Baltimore ballfields. You know what they say, Astroturfing is the best form of flattery. Also, come hang out at r/LHLM! Listicles have never been classy, but did you know that they could also be illegal? Lily Ray explains it well: Promotional listicles: in some cases, they may actually be *against the law,* according to FTC rules. Come to the LHLM Summit! Join us 8/11-13 for some killer talks on law firm growth. Lee Rudin will be there to tell you why your merch sucks, and we know you don't want to suck. Kerri Coby White is gracing us with an in-depth talk intake, and we know you need that, too! So much good stuff—be there. Listen Next: How to Rank in Google AI Mode Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok r/LHLM Subscribe to Lunch Hour Legal Marketing: https://play.megaphone.fm/boagdxq4tr2wawseaj104w Chapters 00:00 Go Blue! 01:51 Legal Marketing News 02:05 Smokeball and Thomson Reuters Getting Cozy 03:21 Private Equity in Legal: "A Seat at the Table" Event 04:18 We Got Astroturffed! 04:50 Promotional Listicles May Be Illegal (FTC Rules) 08:23 LHLM Summit: Your Merchandise Sucks (Lee Rudin) 09:07 LHLM Summit: In-Depth Intake Talk (Kerri Coby White) 09:38 How to REALLY Rank in AI Search & ABA Tech Show Recap | Segment 1 11:13 The Impossibility of Tracking AI Search Success (Why Agencies Lie) 18:26 Tactical AI Search Optimization: Data Infrastructure & Tracking 24:01 Why It's Still a "Google Most World" & The Importance of Digital PR 37:21 Who Will Lose Their Jobs to AI? (ABA Tech Show Startup Alley) | Segment 2 42:56 The Race to Bespoke AI Software and Headcount Reduction 48:56 Join us for Office Hours Learn more about your ad choices. Visit megaphone.fm/adchoices
The best conversations from ABA TECHSHOW 2026, all in one place. Gyi and Conrad hit the floor to talk with legal tech innovators, lawyers, and industry leaders about what's actually working right now. ----- In this special recap episode of Lunch Hour Legal Marketing, we're bringing you our favorite conversations from the floor of ABA TECHSHOW 2026. From getting paid faster to using AI more effectively, these interviews highlight the ideas shaping the future of law firms. ----- In this episode: Why law firms struggle with collections (and how to fix it) How AI is saving hours in legal workflows Smarter estate planning through automation Building a brand that actually connects with clients Real-world insights from lawyers and legal tech founders Subscribe for more insights on legal marketing, tech, and law firm growth.Which conversation stood out most to you? Let us know in the comments.Connect with our guests!Matt Darner, Cofounder and CEO of CollBox-LinkedIn: https://www.linkedin.com/in/matthewdarner/-Website: https://collbox.co/Isabella Hughes, Cofounder of EstateMin-LinkedIn: https://www.linkedin.com/in/isabella-hughes-77719a250/-Website: https://www.estatemin.com/Majo Castro, Founder & Managing Attorney of Castroland Legal, PLLC-LinkedIn: https://www.linkedin.com/in/majocastro/-Website: https://www.castrolandlegal.com/Mike Whelan, Host of the “AI in Practice” Podcast; CEO of Lawyer Forward-LinkedIn: https://www.linkedin.com/in/mikewhelanjr/-Podcast Page: https://podcasts.apple.com/us/podcast/ai-in-practice/id1846506529 Wendy Meadows, Attorney & Mediator at Law Office of Wendy S. Meadows, LLC-LinkedIn: https://www.linkedin.com/in/wendy-s-meadows/-Website: https://www.wendymeadowslaw.com/
Why is it SO difficult to track success in AI search? You want to rank, AI is a beast, your agency might be full of it, and we want to help. Then, we know people are going to lose their jobs to AI, but who's heads will be the first to roll? --- If the chaos of AI search is making your head spin, let's see if we can get you off the merry-go-round. The lack of understanding and transparency from digital marketing agencies is bonkers right now, so you might be getting bad info about your AI search data. Gyi and Conrad get into the realities of how these AI results really work and how to approach your law firm growth tactics in this environment. Later, it was fascinating to see the heavily AI-centric startup alley pitches at ABA Techshow. Tons of law firms are building their own tools with AI, so what does this mean for legal tech, marketers, agencies, etc.? Let's discuss whether we're all losing our jobs… The News: Smokeball and Thomson Reuters are dating. Is it love, or do they just want each other for their data? – Smokeball and Thomson Reuters Partner to Create the Premier Legal Technology Ecosystem Wanna chat about the ins and outs and heres and theres of the private equity landscape? Join us at A Seat at the Table May 6-7 at the Baltimore ballfields. You know what they say, Astroturfing is the best form of flattery. Also, come hang out at r/LHLM! Listicles have never been classy, but did you know that they could also be illegal? Lily Ray explains it well: Promotional listicles: in some cases, they may actually be *against the law,* according to FTC rules. Come to the LHLM Summit! Join us 8/11-13 for some killer talks on law firm growth. Lee Rudin will be there to tell you why your merch sucks, and we know you don't want to suck. Kerri Coby White is gracing us with an in-depth talk intake, and we know you need that, too! So much good stuff—be there. Listen Next: How to Rank in Google AI Mode Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok r/LHLM Chapters 00:00 Go Blue! 01:51 Legal Marketing News 02:05 Smokeball and Thomson Reuters Getting Cozy 03:21 Private Equity in Legal: "A Seat at the Table" Event 04:18 We Got Astroturffed! 04:50 Promotional Listicles May Be Illegal (FTC Rules) 08:23 LHLM Summit: Your Merchandise Sucks (Lee Rudin) 09:07 LHLM Summit: In-Depth Intake Talk (Kerri Coby White) 09:38 How to REALLY Rank in AI Search & ABA Tech Show Recap | Segment 1 11:13 The Impossibility of Tracking AI Search Success (Why Agencies Lie) 18:26 Tactical AI Search Optimization: Data Infrastructure & Tracking 24:01 Why It's Still a "Google Most World" & The Importance of Digital PR 37:21 Who Will Lose Their Jobs to AI? (ABA Tech Show Startup Alley) | Segment 2 42:56 The Race to Bespoke AI Software and Headcount Reduction 48:56 Join us for Office Hours
Send us Fan MailWatch the video!https://youtu.be/Q7Wl0_KBGbkIn the News blog post for April 3, 2026https://www.iphonejd.com/iphone_jd/2026/04/in-the-news823.html 00:00 41 Years of the ABA TECHSHOW!03:15 50 Years of Apple - In Between Jobs, Prototypes, and the Pogue Feature31:15 Satellite Wars37:23 iPhones in Space!40:37 Max Squared 45:56 Time-Zoned Medications48:52 Brett's iTip: Apple Credit Card Colors54:18 Jeff's iTip: Take a Full-Page ScreenshotDavid Pogue | Pogueman: Apple and Me: The First 50 YearsJoe Rossignol | MacRumors: Apple Celebrates 50th Anniversary in Seven WaysJohn Gruber | Daring Fireball: Apple Marks 50th AnniversaryKalley Huang | The New York Times: One of Apple's First Employees Looks Back at 50 YearsJason Snell | The Verge: Between JobsRyan D'Agostino | Esquire: Tim Cook (Still) Believes in Crazy IdeasZac Hall | 9to5Mac: Read Tim Cook's ‘Apple at 50' memo: ‘What excites me most is what comes next'Tim Hardwick | MacRumors: Amazon Reportedly in Talks to Buy Apple Satellite Partner GlobalstarRoman Loyola | Macworld: iPhones in space! NASA brings 17 Pros on board Artemis missionChance Miller | 9to5Mac: AirPods Max 2 review: High-end adds modern features at lastGlenn Fleishman | Six Colors: Time for your meds, Mr. FleishmanBrett's iTip: Apple Credit Card Colorshttps://www.creditcards.com/card-advice/apple-card-colors/ Jeff's iTip: Take a Full-Page Screenshothttps://support.apple.com/en-my/guide/iphone/iphc872c0115/ios Support the showBrett Burney from http://www.appsinlaw.comJeff Richardson from http://www.iphonejd.com
Conrad and Gyi are live from ABA TECHSHOW 2026 at McCormick Place in Chicago, and they've got a big announcement. Lunch Hour Legal Marketing is going all-in on AI with the debut of Claudia, the podcast's new AI co-host. Trained on the most authoritative legal marketing sources (including this very podcast), backed by private equity from Amazon's Alexa Fund, and equipped with her own proprietary accuracy-testing model... What could possibly go wrong? The guys break down the news: A landmark social media addiction verdict against Meta and Google The epic police accountability case starring Afroman A lawyer whose social profiles were hijacked by a Morgan & Morgan slogan Thanks to our sponsors: Thyme, Alps, LexReception, CallRail, and our new sponsors, Lawmatics and Juvo Leads!An additional thank you to the hosts of this week's events, Smokeball and 8AM! Chapters 0:00 Welcome from ABA TECHSHOW 2026 0:43 Thank You: Smokeball & 8AM 1:54 Why TECHSHOW Is Different 2:42 Big Announcement Coming 3:26 New Format & Weekly Episodes 3:53 Going All-In on AI 4:17 News: Afroman's Civil Rights Case 5:29 News: Meta & Google Social Media Addiction Verdict 6:27 News: Attorney's Social Profiles Hacked 7:29 ALPS Insurance Ad (Read by Claudia) 8:56 Introducing Claudia, AI Co-Host 11:04 What Claudia Does for LHLM 11:19 How Claudia Was Trained 12:37 Hallucinations & Accuracy — How Claudia Handles It 13:35 The Self-Serving Training Problem 14:34 Claudia as Agency Secret Sauce 15:20 Three Firms Per Market — The Business Model 16:02 Claudia's... Unconventional Capabilities 16:56 Things Get Weird 17:22 Budget AI Problems
Send us Fan MailWatch the video!https://youtu.be/gP1EQy_j26AIn the News blog post for March 27, 2026https://www.iphonejd.com/iphone_jd/2026/03/in-the-news822.html 00:00 ABA TECHSHOW 2026 (and cosplay!)02:43 iOS 26.409:01 WWDC June 812:20 Ads in Maps App14:43 Samsung Phones supporting AirDrop16:24 Flighty app for Airport Intelligence19:41 Attendee Interviews at ABA TECHSHOW20:25 Bob Ambrogi - Lawsites and LawNext21:34 Seton Hengesbach - Hengesbach and Hengesbach21:59 Joshua Lenon - Clio24:35 Alan Klevan - Law Offices of Alan J Klevan25:57 Shawn Holahan - Louisiana State Bar Association26:35 Kevin O'Keefe - LexBlog28:14 Davide Cugini - Cugini Law29:08 Paul Lawless - Bell Orr30:17 Tad Pardue - Bell Orr30:35 Jim Nieset - Porteus Hainkel & Johnson31:09 Patrick Wright - The Wright Firm31:26 Mike Dunham - Dunham Legal Group32:20 Bill Vance - Adams & Reese32:36 Mitch Zoll - Zoll Firm33:41 Mark Unger - Unger Law Firm34:07 Brett's Gadget: TwelveSouth PlugBug38:56 Jeff's Security Tip: Take a Pause Before Clicking an Email LinkBob Ambrogi - Lawsites and LawNextSeton Hengesbach - Hengesbach and HengesbachJoshua Lenon - ClioAlan Klevan - Law Offices of Alan J KlevanShawn Holahan - Louisiana State Bar AssociationKevin O'Keefe - LexBlogDavide Cugini - Cugini LawPaul Lawless - Bell OrrTad Pardue - Bell OrrJim Nieset - Porteus Hainkel & JohnsonPatrick Wright - The Wright FirmMike Dunham - Dunham Legal GroupBill Vance - Adams & ReeseMark Unger - Unger Law FirmBrett's Gadget: TwelveSouth PlugBug $59.99https://amzn.to/48hKGro Jeff's Security Tip: Take a Pause Before Clicking an Email LinkSupport the showBrett Burney from http://www.appsinlaw.comJeff Richardson from http://www.iphonejd.com
We love answering your questions, folks! Gyi and Conrad have collected a series of queries from a variety of LHLM listeners, and they've got plenty of tactical insights to share. ----- Mail time! When we know what's on your mind, we can bring you the focused, valuable guidance you need to keep growing and improving your law firm business. So, what questions & answers do we have for you today? They guys address marketing mindset shifts (think like a CEO!), seemingly dubious PPC data, visibility tips, 2026 conference recommendations, and more. Also, things are a'changing at Lunch Hour Legal Marketing. Gyi & Conrad take a moment to explain the new partnerships they've been developing, and the next step in the evolution of the podcast. The News: Greater personalization seems to be the driving force behind the expansion of Personal Intelligence across AI Mode in Search, the Gemini app, and Gemini in Chrome. Is this good? Bad? Another step toward hyperdependency? We'll see: Bringing the power of Personal Intelligence to more people Anthropic has done an extensive study on What 81,000 People Want from AI. Give it a read. Users can now ask AI about the businesses they see in Google Maps, and we think this promises to bring some significant user behavior shifts over time. Think about it: How we're reimagining Maps with Gemini. OpenAI updates: Introducing GPT‑5.4 mini and nano. Find Conrad and Gyi at ABA TECHSHOW! Listen Next: BS You Hear at Legal Conferences Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok r/LHLM Chapters 00:00 Intro: LHLM at ABA TECHSHOW 2026 02:23 The News: Google's Personal Intelligence & AI 03:16 The News: Anthropic's Massive AI Study 04:10 The News: Google Maps Re-Imagined with Gemini 05:10 The News: New ChatGPT Release 05:31 Find LHLM at ABA TECHSHOW 06:43 An Evolution for Lunch Hour Legal Marketing (Sponsored Endorsement Model) 13:50 Listener Review: Invaluable 5 Stars 14:58 Opening the LHLM Mailbag 15:15 Mailbag Q1: Helping Marketing Operators Think Like a CEO 22:54 Mailbag Q2: Turned Off PPC, No Drop in Leads - Why? 29:57 Mailbag Q3: Top 3 Trends to Increase Visibility/Growth 36:20 Mailbag Q4: Legal Conferences to Attend in 2026 39:10 Wrap-Up
Will you be in Chicago on March 26? Then get one of the last free tickets to the Techshow Happy Hour co-hosted by Practi and August.Want your question to be answered on a future show? Fill out this short survey.Ask your subscription and AI questions at notebook.practi.ai.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
If you look at this year's ABA Techshow advertising material, you could be forgiven for thinking that you were reading a comic book. Between the cartoon-style illustrations and the comic book-style captions and headings on the brochure and website, it's clear what motif that the Techshow planners were going for was. Perhaps that's appropriate, given how quickly generative artificial intelligence tools have established a foothold in the legal industry. Like a superhero—or perhaps more accurately, a superhero's sidekick—AI has helped save the day for a lot of lawyers.
If you look at this year's ABA Techshow advertising material, you could be forgiven for thinking that you were reading a comic book. Between the cartoon-style illustrations and the comic book-style captions and headings on the brochure and website, it's clear what motif that the Techshow planners were going for was. Perhaps that's appropriate, given how quickly generative artificial intelligence tools have established a foothold in the legal industry. Like a superhero—or perhaps more accurately, a superhero's sidekick—AI has helped save the day for a lot of lawyers.
We welcome all of you back and hope you had a wonderful holiday season. To start the new year, we're joined by Ruby Powers, co-vice chair of the 2026 ABA TECHSHOW. Ruby is an immigration law attorney with nearly 20 years of experience, a speaker, and author of Power Up Your Practice. Through Powers Strategy Group LLC, Ruby provides strategic consulting services and hosts the podcast Power Up Your Practice. In our conversation, Ruby gives us a detailed preview of the ABA TECHSHOW and the range of topics the conference will cover in March. We also dive into the mindset shifts lawyers need in order to embrace legal technology and innovation. Additionally, Ruby shares her career journey and the insights she has gained along the way. Read the full transcript of today's episode here: https://www.seyfarth.com/dir_docs/podcast_transcripts/Pioneers_RubyPowers.pdf
On April 4, 2025, I presented live on the topic of the shifting paradigm of billable hour and serving new legal market opportunities. I presented alongside Clio's Lawyer in Resident, Joshua Lenon. Here are the top 5 takeaways:* AI Will Automate a Large Portion of Legal WorkUp to 75% of all hourly billable work in law firms is projected to be automatable by AI in the coming years. This shift is already underway, with rapid adoption of AI tools across firms of all sizes, especially in mid-sized and larger firms.* The Billable Hour Model Is Becoming ObsoleteAs AI drastically reduces the time required for many legal tasks, the traditional billable hour model is increasingly unsustainable. Flat fees, subscriptions, and value-based billing are emerging as more client-friendly and profitable alternatives, especially as clients become more aware of AI's capabilities.* The Latent Legal Market Is a Massive OpportunityThere is a huge unmet demand for legal services—estimated at over $1.3 trillion in the US alone. By leveraging AI and moving away from billable hours, lawyers can serve more clients, offer greater pricing certainty, and tap into this latent market.* Industry-Specific AI Tools and Data Security Are EssentialGeneric AI tools are not reliable sources of truth for legal work. Lawyers should prioritize industry-specific AI solutions that use retrieval augmented generation (RAG) and ensure privacy, security, and compliance (e.g., SOC 2, HIPAA). Using the right tools helps avoid ethical pitfalls and increases accuracy.* Client Expectations and Legal Practice Are EvolvingMost clients either prefer or are indifferent to their lawyers using AI, and younger generations are especially open to it. Lawyers must focus on delivering value, efficiency, and transparency. Adopting AI and new billing models not only meets client expectations but also positions firms for future success.__________________________Here's a link to the slide deck that goes with the presentation.Want to maximize your law firm? Get your ticket to MaxLawCon!Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
In this special episode of Law Subscribed, Michael D.J. Eisenberg of The Tech Savvy Lawyer podcast joined me to discuss our experiences and insights from ABA TECHSHOW for 2025. We talk about the various vendors, the usefulness of different AI tools showcased, and the importance of leveraging technology to improve legal practice efficiency. We also delve into our respective presentations, emphasizing the importance of actionable steps and practical advice for attendees. Michael mentions his talks on leveraging video to build a brand and mobile lawyering, stressing the need for security and offline backups. Finally, we share insights on maintaining security, effective use of AI, and practical tips for tech-savvy law practicers, including how ethically adopting AI is paramount for the legal profession.__________________________Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Recorded live at the ABA Techshow, Zack Glaser interviews Cole Popkin, a digital forensics senior analyst at Proven Data, to shed light on the increasingly relevant field of digital forensics for legal professionals. Cole shares how understanding the basics of digital forensics can benefit lawyers in all practice areas, from litigation to transactional work and firm management. Cole explains the types of information that can be recovered from digital devices, even after deletion, and addresses common misconceptions surrounding encryption. He also reveals the potential for unintentional data leaks and provides practical, actionable steps lawyers can take to enhance their digital security and protect client confidentiality. You'll also hear Cole explain the direct relevance of digital forensics to specific legal scenarios, such as how deleted text messages and metadata analysis can be crucial in personal injury and family law cases. So, join us for this episode, recorded live at the ABA Techshow, and get a realistic and accessible overview of digital forensics that will empower you to be more informed and secure in your use of technology, all without needing to become a forensics expert. Listen to our other episode about data security: #512: Tech Things You Should Know but Are Too Afraid To Ask, with Zack Glaser Apple Podcasts | Spotify | Lawyerist #481: Getting Clients into the Cloud, with Laura Kaminski from ShareFile(Sponsored) Apple Podcasts | Spotify | Lawyerist Have thoughts about today's episode? Join the conversation on LinkedIn, Facebook, Instagram, and X! If today's podcast resonates with you and you haven't read The Small Firm Roadmap Revisited yet, get the first chapter right now for free! Looking for help beyond the book? See if our coaching community is right for you. Access more resources from Lawyerist at lawyerist.com. Chapters: 0:00 - Introduction: Digital Forensics Beyond Litigation 3:08 - Real-World Applications: Building Timelines & Location Data 4:35 - The Unexpected Data in Your Car: Vehicle Forensics 6:33 - Uncovering Information on Phones: Beyond Text Messages 8:55 - Protecting Yourself and Your Clients: Security for Attorneys 11:57 - Surprising Discoveries: Height Analysis from Video & More 14:35 - The Evolution of Digital Forensics
Recorded live at the ABA Techshow, Zack Glaser interviews Cole Popkin, a digital forensics senior analyst at Proven Data, to shed light on the increasingly relevant field of digital forensics for legal professionals. Cole shares how understanding the basics of digital forensics can benefit lawyers in all practice areas, from litigation to transactional work and firm management. Cole explains the types of information that can be recovered from digital devices, even after deletion, and addresses common misconceptions surrounding encryption. He also reveals the potential for unintentional data leaks and provides practical, actionable steps lawyers can take to enhance their digital security and protect client confidentiality. You'll also hear Cole explain the direct relevance of digital forensics to specific legal scenarios, such as how deleted text messages and metadata analysis can be crucial in personal injury and family law cases. So, join us for this episode, recorded live at the ABA Techshow, and get a realistic and accessible overview of digital forensics that will empower you to be more informed and secure in your use of technology, all without needing to become a forensics expert. Listen to our other episode about data security: #512: Tech Things You Should Know but Are Too Afraid To Ask, with Zack Glaser Apple Podcasts | Spotify | Lawyerist #481: Getting Clients into the Cloud, with Laura Kaminski from ShareFile(Sponsored) Apple Podcasts | Spotify | Lawyerist Have thoughts about today's episode? Join the conversation on LinkedIn, Facebook, Instagram, and X! If today's podcast resonates with you and you haven't read The Small Firm Roadmap Revisited yet, get the first chapter right now for free! Looking for help beyond the book? See if our coaching community is right for you. Access more resources from Lawyerist at lawyerist.com. Chapters: 0:00 - Introduction: Digital Forensics Beyond Litigation 3:08 - Real-World Applications: Building Timelines & Location Data 4:35 - The Unexpected Data in Your Car: Vehicle Forensics 6:33 - Uncovering Information on Phones: Beyond Text Messages 8:55 - Protecting Yourself and Your Clients: Security for Attorneys 11:57 - Surprising Discoveries: Height Analysis from Video & More 14:35 - The Evolution of Digital Forensics Learn more about your ad choices. Visit megaphone.fm/adchoices
Wealth Counsel's robust estate planning drafting software has united with LEAP's sleek automations to create a powerful end-to-end solution for estate planning and administration. Dan Lear talks with Ari Bulmash to discuss the combination of these technologies, along with other examples of merging tools in the legal technology sphere. They also look ahead to consider the implications of developments in AI and legal tech for attorneys and the future practice of law. Ari Bulmash is Director of Estate Planning and Administration at LEAP Legal Software US. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dan Lear talks with Jordan Turk of Smokeball about her career and how she moved on from her work as an attorney to get involved in legal tech companies. Jordan offers realistic tips for lawyers on how to be creative in your career path and venture into new arenas. Later, they chat about Jordan's many CLE class offerings for lawyers and which topics are currently top of mind, including AI, fee agreements, cross-examinations, and much more. Jordan Turk is Director of Education and Attorney Development at Smokeball. Learn more about your ad choices. Visit megaphone.fm/adchoices
Case management software's AI and automations will continue to become more essential in lawyers' everyday practice, but attorneys should still maintain a human touch to ensure high quality in their work. Dan Lear talks with Jim Garrett about his ideology and approach to AI tools and how to apply them in effective ways in your law firm. Later, if you're feeling very out of the loop on AI's uses in legal, Dan and Jim share tips for becoming AI-literate in manageable ways. Jim Garrett is Chief Technology Officer at Assembly Software, a legal profession provider of innovative case management software. Learn more about your ad choices. Visit megaphone.fm/adchoices
Copilot is a powerful tool for lawyers, but are you making the most of it within your Microsoft apps? Tom Mighell is flying solo at ABA TECHSHOW 2025 and welcomes Microsoft's own Ben Schorr to the podcast. Ben shares expert insights into how lawyers can implement Copilot's AI-assistance to work smarter, not harder. From drafting documents to analyzing spreadsheets to streamlining communication, Copilot can handle the tedious tasks so you can focus on what really matters. Ben shares numerous use-cases and capabilities for attorneys and later gives a sneak peek at Copilot's coming enhancements. As always, stay tuned for the parting shots, that one tip, website, or observation you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for answers to your most burning tech questions. Ben Schorr is Senior Content Program Manager at Microsoft. Show Notes: Microsoft Copilot Copilot Prompt Gallery Learn more about your ad choices. Visit megaphone.fm/adchoices
Copilot is a powerful tool for lawyers, but are you making the most of it within your Microsoft apps? Tom Mighell is flying solo at ABA TECHSHOW 2025 and welcomes Microsoft's own Ben Schorr to the podcast. Ben shares expert insights into how lawyers can implement Copilot's AI-assistance to work smarter, not harder. From drafting documents to analyzing spreadsheets to streamlining communication, Copilot can handle the tedious tasks so you can focus on what really matters. Ben shares numerous use-cases and capabilities for attorneys and later gives a sneak peek at Copilot's coming enhancements. As always, stay tuned for the parting shots, that one tip, website, or observation you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for answers to your most burning tech questions. Ben Schorr is Senior Content Program Manager at Microsoft. Show Notes: Microsoft Copilot Copilot Prompt Gallery Learn more about your ad choices. Visit megaphone.fm/adchoices
If the post-conference blues are taking hold, fear not! InfoTrack's Legal Up conference is right around the corner with plenty to look forward to. Lisa Kirkman welcomes Alex Braun of InfoTrack to discuss Legal Up 2025, the largest FREE virtual conference available for legal professionals. The conference strives to be people-centric, offering sessions for individuals with diverse life experiences in a wide variety of practice areas. If you're looking to enhance your career, gain new insights, and network with peers, register now! Legal Up 2025 takes place April 23-24. Learn more: Legal Up 2025 Alex Braun is Product Marketing Manager at InfoTrack US. Learn more about your ad choices. Visit megaphone.fm/adchoices
Lawyers know they need to think about processes and efficiency in their practice, but it's not always easy to map your workflows when you've got so much else on your plate as a busy attorney. Dan Lear welcomes Lauren Murphy to learn how she helps law firms automate workflows to create reliable consistencies in their processes. Implementing automation helps firms streamline everyday tasks, discover solutions to pain points, prevent missed details, and boost growth. Lauren Murphy is Vice President of Product Market Strategy at ProfitSolv. Learn more about your ad choices. Visit megaphone.fm/adchoices
Boosting efficiency starts with basic tools your law firm probably already has! But, if you're not engaging with your tools effectively, your firm may very well be falling behind the competition. Niki Black and Stephanie Everett talk with Dan Lear about their session on enhancing law firm workflows and client experience with simple, innovative technology. Embracing tools for scheduling, finances, communications, and more improves your firm's productivity, draws in new clients, and helps you do your best work. Nicole Black is an attorney, author and journalist, and serves as the principal legal insight strategist at MyCase (AffiniPay). She is the nationally-recognized author of “Cloud Computing for Lawyers” and co-authored “Social Media for Lawyers: The Next Frontier”. Stephanie Everett is CEO and a Law Firm Business Coach at Lawyerist and serves as Affinity Consulting Group's Chief Growth Officer. She is a co-author of Lawyerist's book, “The Small Firm Roadmap”. Learn more about your ad choices. Visit megaphone.fm/adchoices
Feeble marketing tactics are a major waste of your law firm's ad spend! Make sure your budget isn't being squandered by understanding what marketing quality and accountability should look like. If your marketer's data looks like a success but isn't resulting in new clients for your law firm, you might be getting shammed. The guys join us from the road at two of the legal industry's finest conferences, ABA Techshow and Mass Torts Made Perfect. In their talks, Gyi and Conrad each presented the perils of marketing misinformation and what lawyers need to look for to ensure transparency and accountability in their marketing schemes. Leave us a comment on the LHLM LinkedIn page if you'd like to have Gyi and Conrad's slide decks from their conference presentations! The News: Google Business Profiles are switching things up - Ask Maps Is Google Q&A's AI Replacement: Here's What It Means For Marketers It's probably a good idea to opt in to Google's experimental AI Mode to see where things are headed - Expanding AI Overviews and introducing AI Mode Notebook is expanding access all over the place - New in NotebookLM: Discover sources from around the web It is a very good thing that we are a country with laws, and though we've always been loath to get too political, we feel that we have to recognize current dangers and stand up for the rule of law. Read through The ABA supports the rule of law, Statement from SBM Leadership on Unprecedented Threats to Rule of Law, ABA condemns remarks questioning legitimacy of courts and judicial review, and more at the ABA's Rule of Law page. On a lighter note, Jessica Hawkins from Consultwebs created a post on the Best Legal Podcasts of 2025. Jessica gave LHLM a really nice write up, and we are super thankful to be featured with some other great shows! And, Conrad is desperately seeking an awesome Customer Success person. Just go see if you can find the hidden job listing on Mockingbird Marketing. Suggested LHLM Episodes: Bull$#!% You Hear at Legal Conferences Apple | Spotify | Youtube Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok
Not all used law firm computers have to end up in a landfill! PCs for People can take your retired computers, securely delete old data, and refurbish them for low income households. Zack Glaser talks with Loren Williams about PCs for People's mission to provide technology access to those in need. They discuss the processes involved in ensuring data security in their operation and explain how your law firm can donate to this eco-friendly, community-serving program at facilities all over the country. Learn more at www.pcsforpeople.org. Loren Williams is Regional Account Manager at PCs for People, a nonprofit social enterprise that specializes in secure and environmentally friendly IT recycling. Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a textWatch the video!https://youtu.be/CR7XuVLeEl4In the News blog post for April 4, 2025:https://www.iphonejd.com/iphone_jd/2025/04/in-the-news772.html00:00 We're Live from Chicago!03:20 iOS 18.4 and All the Updates!24:52 Our ABA TECHSHOW Sessions35:29 Michael Eisenberg - The Tech-Savvy Lawyer40:58 Bill Vance - Chief Technology Office of Adams & Reese49:00 More ABA TECHSHOW Sessions50:14 In the Show! Studio Edition52:38 Here Come the Dogs!53:07 Brett's iTip: Use LinkedIn Built-In QR Code56:10 Jeff's iTip: Use “Shared with You” on your iPhone and iPadABA TECHSHOW 2025 40th Anniversary Celebrationhttps://www.techshow.com/Chance Miller | 9to5Mac: iOS 18.4 now available: Here's what's newMalcolm Owen | Apple Insider: iOS 18.4 lands with more Apple Intelligence, Apple Vision Pro appJoe Rossignol | MacRumors: How to Use iOS 18.4's New Ambient Music Feature in Control CenterRyan Christoffel | 9to5Mac: Apple reveals details of security fixes added in iOS 18.4 and moreAmber Neely | Apple Insider: watchOS 11.4 was briefly available, and was pulled by Apple [u]Ryan Christoffel | 9to5Mac: tvOS 18.4 now available with new design changes for Apple TV appMichael Eisenberg - The Tech-Savvy Lawyerhttps://www.thetechsavvylawyer.page/Bill Vance - Chief Technology Office of Adams & Reesehttps://www.adamsandreese.com/our-firm/leadershipBrett's iTip: LinkedIn Built-In QR CodeJeff's iTip: Use “Shared with You” on your iPhone and iPadSupport the showBrett Burney from http://www.appsinlaw.comJeff Richardson from http://www.iphonejd.com
AI is majorly, seriously, (annoyingly?) impacting law firm marketing, and it's not just about content generation. What's a lawyer to do? ----- In this special LHLM episode, Gyi and Conrad air their chat with Zack Glaser of the Lawyerist Podcast. Artificial intelligence has its sticky fingers in everything nowadays—even the world of law firm marketing. It's changing the way consumers behave and changing the way ad agencies strategize in your market. So, how do you continue to compete, and where can you leverage AI to make a real difference? Zack, Gyi, and Conrad hash out how to make AI work for you, not against you. The News: Google's still working toward world domination: Google makes its biggest-ever acquisition | CNN Business Joy Hawkins noticed some data anomalies in CTRs. What's up? Come see us at some upcoming conferences! Gyi will be at ABA Techshow in Chicago, and Conrad's headed to Mass Torts Made Perfect in Las Vegas. Then, they'll both get together (virtually) at Infotrack's Legal Up for another delightful website teardown. Links Mentioned: Lawyerist Podcast Suggested LHLM Episodes: Google Local Service Ads: To Brand or Not to Brand? Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok
AI is majorly, seriously, (annoyingly?) impacting law firm marketing, and it's not just about content generation. What's a lawyer to do? ----- In this special LHLM episode, Gyi and Conrad air their chat with Zack Glaser of the Lawyerist Podcast. Artificial intelligence has its sticky fingers in everything nowadays—even the world of law firm marketing. It's changing the way consumers behave and changing the way ad agencies strategize in your market. So, how do you continue to compete, and where can you leverage AI to make a real difference? Zack, Gyi, and Conrad hash out how to make AI work for you, not against you. The News: Google's still working toward world domination: Google makes its biggest-ever acquisition | CNN Business Joy Hawkins noticed some data anomalies in CTRs. What's up? Come see us at some upcoming conferences! Gyi will be at ABA Techshow in Chicago, and Conrad's headed to Mass Torts Made Perfect in Las Vegas. Then, they'll both get together (virtually) at Infotrack's Legal Up for another delightful website teardown. Links Mentioned: Lawyerist Podcast Suggested LHLM Episodes: Google Local Service Ads: To Brand or Not to Brand? Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a textWatch the video!https://youtu.be/Pr5xejM4jpEIn the News blog post for March 14, 2025:https://www.iphonejd.com/iphone_jd/2025/03/in-the-news769.html 00:00 Update Time: iOS 18.3.2 (with 18.4 soon!)03:36 Hey Siri, When Will You Get Smarter?22:19 Audio Transcription in Your Hands27:12 Weather Will You Go?29:29 Everyday Apple Watch35:13 In the Vision! Heavy Metal Pro42:01 See Us at the ABA TECHSHOW! 43:22 In the Show! Dope Murderbots48:46 Brett's Notes Tip: Pin Notes for Quick Access52:26 Jeff's Site: Severance - Music to Refine To featuring ODESZAAdrian Kingsley-Hughes | ZDNet: Update your iPhone now: iOS 18.3.2 patches a serious web browser bugRyan Christoffel | 9to5Mac: Apple TV app gets three small, yet useful updates in iOS 18.4John Gruber | Daring Fireball: Apple Is Delaying the ‘More Personalized Siri' Apple Intelligence FeaturesJohn Gruber | Daring Fireball: Something Is Rotten in the State of CupertinoFrederico Viticci | MasStories: Notes on the Apple Intelligence DelayRyan Christoffel | 9to5Mac: This powerful Apple Notes feature has made note-taking easier than everTony Phillips | How-To Geek: Use the Word Mobile App to Transcribe Your Speech in Real TimeJason Snell | Six Colors: Mercury Weather knows where you're goingFernando Silva | 9to5Mac: Here are 10 Apple Watch features I use everyday & you could too [Video]See Us at the ABA TECHSHOW 2025!Ryan Christoffel | 9to5Mac: Apple TV+ is about to face the biggest test of its HBO strategy yetBen Stiller Talks "Severance" with Apple TV's Eddy Cue | SXSW 2025Brett's Notes Tip: Pin Notes for Quick Accesshttps://support.apple.com/en-my/guide/iphone/ipha61270292/ios Jeff's Site: Severance — Music To Refine To featuring ODESZAhttps://www.youtube.com/watch?v=JRnDYB28bL8&t=25851s Support the showBrett Burney from http://www.appsinlaw.comJeff Richardson from http://www.iphonejd.com
A conversation with Jaron Luttich, co-founder of Element Standard, a legal tech startup designed to bring transparency and organization to litigation. Jaron discusses how Element Standard's "CONTROLit" app and litigation cartography help litigators manage cases, improve client communication, and streamline internal processes. He highlights the disconnect between traditional legal practices and modern client expectations for transparency, drawing comparisons to consumer experiences like ride-sharing and package tracking. Jaron also addresses how the litigation management software can enhance associate training and provide valuable structured data for law firms. The company will be participating the ABA Techshow 2025 Startup Alley. Things We Talk About in this Episode elementstandard.com Jaron Luttich's LinkedIn profile CONTROLit™ by Element Standard - Legaltech Hub Element Standard's LinkedIn page. Episode Credits Editing and Production: Grant Blackstock Theme Music: Home Base (Instrumental Version) by TA2MI Want to keep up to date about new episodes? Technically Legal Update List. Want to learn more about Percipient (percipient.co)? Follow Chad on Linkedin: Chad Main | LinkedIn Follow the podcast on LinkedIn: Technically Legal | LinkedIn Follow the podcast on Instagram: Technically Legal | Instagram Follow the podcast on X: Technically Legal | X
For one thing, it marks the 40th annual iteration of the show. For another, it promises to be the biggest of all time—emanating for the first time from the McCormick Place Convention Center in Chicago. Techshow co-chair Stephen Embry talks to the ABA Journal's Victor Li about what to expect from this year's show. Learn more about your ad choices. Visit megaphone.fm/adchoices
For one thing, it marks the 40th annual iteration of the show. For another, it promises to be the biggest of all time—emanating for the first time from the McCormick Place Convention Center in Chicago. Techshow co-chair Stephen Embry talks to the ABA Journal's Victor Li about what to expect from this year's show.
For one thing, it marks the 40th annual iteration of the show. For another, it promises to be the biggest of all time—emanating for the first time from the McCormick Place Convention Center in Chicago. Techshow co-chair Stephen Embry talks to the ABA Journal's Victor Li about what to expect from this year's show.
Send us a textWatch the video! https://youtu.be/br7qqz-GPBEIn the News blog post for March 7, 2025:https://www.iphonejd.com/iphone_jd/2025/03/in-the-news768.html 00:00 A New iPad in the Air16:18 Satellite on the e20:29 Childlike Control28:05 Critical Updates: Bags Under Eyes30:58 1Update to 1Password34:45 See Us at the ABA TECHSHOW! 40:26 Hockey Haptics43:32 In the Vision! Spatial Beta47:09 In the Show! Severed Obama53:33 Inflatable iPhone55:19 Brett's 1Password Tip: Use the Notes Field for Passwords1:01:15 Jeff's 1Password Tip: Pin Item Fields to the Home ScreenJeff's Review: Why lawyers will love the new iPad AirMichael Burkhardt | 9to5Mac: Here are five notable iPhone 16e upgrades you might've missedJohn Gruber | Daring Fireball: Apple Details Upcoming Changes and Improvements to Child Accounts, App Store Age Restrictions, and MoreJovana Naumovski | Gadget Hacks: Your iPhone Is Getting New Emoji Soon — Meet the Characters Arriving in iOS 18.4Juli Clover | MacRumors: 1Password Can Now Show You Codes and Logins Based on Your LocationABA TECHSHOW 2025https://www.techshow.com/Greg Wyshynski | ESPN: New Apple Watch technology assisting NHL refereesRyan Christoffel | 9to5Mac: Apple just released two brand new apps in iOS 18.4 and visionOS 2.4 beta 2Brett's 1Password Tip: Use the “Notes” field (NOT “Secure Notes”) in 1Password to record when you sign up for an account, change a password, or any other info to trackJeff's 1Password Tip: Pin item fields to the Home screen Support the showBrett Burney from http://www.appsinlaw.comJeff Richardson from http://www.iphonejd.com
With TECHSHOW coming up on April 2-5, Molly Ranns and JoAnn Hathaway welcome conference co-chairs Julie Bays and Stephen Embry to learn more about the offerings for 2025 attendees. TECHSHOW is unique amongst many legal tech conferences in that it is truly accessible for all legal professionals—from law students to solo attorneys to Big Law, and everything in between. Attendees with any level of technology expertise will find opportunities to gain fresh insights into leveraging tech to improve legal practice. They discuss the new location for the 2025 conference, share tips for new attendees, and preview notable topics, speakers, and events. To learn more or register for TECHSHOW 2025, visit techshow.com. Members of the State Bar of Michigan can register with discount code EP2509 to receive $100 off the standard registration cost. Learn more at michbar.org. Julie A. Bays is the practice management advisor of the Oklahoma Bar Association. Stephen Embry is an attorney and publisher of TechLaw Crossroads, a blog devoted to the practical issues of law, innovation, and technology.
With TECHSHOW coming up on April 2-5, Molly Ranns and JoAnn Hathaway welcome conference co-chairs Julie Bays and Stephen Embry to learn more about the offerings for 2025 attendees. TECHSHOW is unique amongst many legal tech conferences in that it is truly accessible for all legal professionals—from law students to solo attorneys to Big Law, and everything in between. Attendees with any level of technology expertise will find opportunities to gain fresh insights into leveraging tech to improve legal practice. They discuss the new location for the 2025 conference, share tips for new attendees, and preview notable topics, speakers, and events. To learn more or register for TECHSHOW 2025, visit techshow.com. Members of the State Bar of Michigan can register with discount code EP2509 to receive $100 off the standard registration cost. Learn more at michbar.org. Julie A. Bays is the practice management advisor of the Oklahoma Bar Association. Stephen Embry is an attorney and publisher of TechLaw Crossroads, a blog devoted to the practical issues of law, innovation, and technology. Learn more about your ad choices. Visit megaphone.fm/adchoices
According to Tom, ABA TECHSHOW is one of the most accessible conferences out there! They strive to make technology approachable for all levels of experience—whether you're a newbie or a tech expert, there's a whole slew of great opportunities for learning about legal tech and engaging in social events. As seasoned TECHSHOW veterans, Dennis and Tom discuss the breadth of the conference experience and offer advice for attendees. Later, the guys use generative AI tools to see what the top potential takeaways may be at ABA TECHSHOW 2025. As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions. Show Notes A Segment: Talking TECHSHOW 2025 ABA TECHSHOW 2025 - April 2-5 in Chicago B Segment: Asking AI: Top 3 Takeaways from ABA TECHSHOW Parting Shots: How to add your passport to Google Wallet RORRY Portable Charger, 10000mAh PD 20W Fast Charging Portable Charger Power Bank with Built in Cables Personal Strategy Compass - by Dennis Kennedy Learn more about your ad choices. Visit megaphone.fm/adchoices
According to Tom, ABA TECHSHOW is one of the most accessible conferences out there! They strive to make technology approachable for all levels of experience—whether you're a newbie or a tech expert, there's a whole slew of great opportunities for learning about legal tech and engaging in social events. As seasoned TECHSHOW veterans, Dennis and Tom discuss the breadth of the conference experience and offer advice for attendees. Later, the guys use generative AI tools to see what the top potential takeaways may be at ABA TECHSHOW 2025. As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions. Show Notes A Segment: Talking TECHSHOW 2025 ABA TECHSHOW 2025 - April 2-5 in Chicago B Segment: Asking AI: Top 3 Takeaways from ABA TECHSHOW Parting Shots: How to add your passport to Google Wallet RORRY Portable Charger, 10000mAh PD 20W Fast Charging Portable Charger Power Bank with Built in Cables Personal Strategy Compass - by Dennis Kennedy Learn more about your ad choices. Visit megaphone.fm/adchoices
Amanda Sexton is the founder and CEO of FocusWorks Marketing. Her agency uses the power of digital marketing to grow law firms through content that converts. For 15 years, she has shaped brand development, created award-winning content, and helped service providers like law firms create successful marketing campaigns. Amanda is also president of New Jersey Legal Industry Providers and a director at large for the Legal Marketing Association's northeast regional board. In addition, she speaks frequently for industry conferences such as the ABA TechShow and the Legal Marketing Association's National Conference. WHAT'S COVERED IN THIS EPISODE ABOUT CREATING CONTENT THAT CONVERTS Like any business, law firms have unique marketing needs. Yet, law degrees rarely come with a focus on marketing education. Combine this with the fast-changing nature of digital marketing and the countless investment options available, and it's easy to see why many legal professionals feel overwhelmed. The result? Noise. In an industry where the focus is often squarely on serving clients, it's challenging for lawyers and legal organizations to cut through the clutter and craft content that resonates with the clients they want to serve. In this episode of The Lawyer's Edge podcast, Elise Holtzman talks with Amanda Sexton, founder of FocusWorks Marketing, about how lawyers and their firms can overcome the overwhelm and develop content that attracts ideal clients. Amanda shares insights on what to consider before making marketing decisions, key metrics to track success, strategies for creating content that converts, and much more. 2:36 – The meaning behind Amanda's tagline “Content that converts,” its relevance for law firms, and why digital marketing can feel overwhelming for lawyers 6:32 – The array of marketing expertise available and how to navigate it 8:55 – Essential considerations for deciding where to allocate your firm's marketing resources 11:03 – Establishing a marketing budget, critical numbers to monitor, and ongoing challenges in marketing 15:07 – Effective content strategies for law firms and a major missed opportunity many firms overlook 18:10 – Discovering what sets your firm apart and leveraging LinkedIn effectively 21:45 – Identifying what prospective clients need to hear to take the next step 25:07 – How law firms can support their marketing teams to achieve broader organizational goals 31:04 – Metrics to regularly review for evaluating marketing effectiveness 35:08 – Examples of evaluating and adjusting marketing strategies based on results 36:40 – A simple but impactful idea that could improve your marketing outcomes by up to 60% 38:23 – Amanda's fundamental advice for creating content that converts: balancing professionalism with authenticity MENTIONED IN CREATING CONTENT THAT CONVERTS FocusWorks Marketing | LinkedIn | Instagram | Facebook Legal Marketing Association | Northeast Region Get Connected with The Coaching Team at hello@thelawyersedge.com The Lawyer's Edge SPONSOR FOR THIS EPISODE… Today's episode is brought to you by the Ignite Women's Business Development Accelerator, a 9-month business development program created BY women lawyers for women lawyers. Ignite is a carefully designed business development program containing content, coaching, and a community of like-minded women who are committed to becoming rainmakers AND supporting the retention and advancement of other women in the profession. Early Bird Registration is now underway for our 2025 Ignite cohorts. If you are interested in either participating in the program or sponsoring a woman in your firm to enroll, learn more about Ignite and sign up for our registration alerts by visiting www.thelawyersedge.com/ignite.https://thelawyersedge.com/podcast/amanda-sexton-content-that-convertshttps://thelawyersedge.com/podcast/amanda-sexton-content-that-converts
In this conversation, Ruby Powers and Stephanie discuss the significance of attending legal conferences, particularly the ABA TECHSHOW. They explore the differences between local and national events, the benefits of networking, and how to maximize the conference experience. Ruby shares her personal experiences and insights on how these events can be life-changing for legal professionals, emphasizing the importance of staying updated with technology and trends in the legal field. They also provide practical tips for attendees and highlight the upcoming ABA Tech Show in Chicago. Links from the episode: https://techshow.com
In this conversation, Ruby Powers and Stephanie discuss the significance of attending legal conferences, particularly the ABA TECHSHOW. They explore the differences between local and national events, the benefits of networking, and how to maximize the conference experience. Ruby shares her personal experiences and insights on how these events can be life-changing for legal professionals, emphasizing the importance of staying updated with technology and trends in the legal field. They also provide practical tips for attendees and highlight the upcoming ABA Tech Show in Chicago. Links from the episode: https://techshow.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Here's the recording of my ABA TECHSHOW 2024 CLE on How AI will End the Billable Hour and How to be Prepared. Here's a link to the deck.Check out my new show, the Law for Kids Podcast.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel using the code LAWSUBSCRIBED to get 10% off an annual subscription.Visit Law Subscribed to subscribe to the Substack newsletter to get notified about every episode, listen from your web browser, and for additional content.Follow @lawsubscribed everywhere.Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lawsubscribed.com/subscribe
Here's the recording of my CLE on Podcasting for Lawyers: Mastering the Medium with AI at ABA TECHSHOW 2024. Here's a link to the deck.Here's a link to my podcast studio setup.Here's a link to have me help you set up or improve your podcast. Enjoy!Check out my new show, the Law for Kids Podcast.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel using the code LAWSUBSCRIBED to get 10% off an annual subscription.Visit Law Subscribed to subscribe to the Substack newsletter to get notified about every episode, listen from your web browser, and for additional content.Follow @lawsubscribed everywhere.Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
THE VIBE with Kelly Cardenas presents Mathew Kerbis is The Subscription Attorney. He's on a mission to a ordably serve clients at scale via the subscription model and inspire attorneys to abandon the billable hour. He founded the law rm Subscription Attorney LLC after working for private practice law rms for nine years. His rm leverages automations and arti cial intelligence to o er more accessible and reasonable prices like legal advice starting at $19.99/month and $49.99/page. Kerbis realized the subscription model could revolutionize the legal profession, so he launched the podcast Law Subscribed to help attorneys make the same choice. He also speaks and writes about how generative arti cial intelligence is changing the way law is practiced. Kerbis has presented at ABA TECHSHOW, Stanford's CodeX online community, several other online publications, and as a guest lecturer for law schools. Kerbis is a James I. Keane Award winner, recognizing innovative virtual law rms that serve the broad middle class, because he “has been a leader in using technology and subscription based pricing models to improve access to justice.” He's been recognized by the American Bar Association as a Top 40 “On the Rise” leading lawyer in the Innovation category for “his commitment to making legal services more accessible while maintaining pro tably.” Kerbis is a member of the Institute for the Advancement of the American Legal System's Above the Line Network for legal professionals committed to transforming the delivery of legal services for the underserved middle class. He placed third in the Individual category for the American Legal Technology Awards for those who make a positive di erence in the world related to legal innovation. Kerbis is a frequent presenter on the topic of ditching the billable hour for the subscription model using technology. His four CLE courses on Lawline have nearly 2,000 views averaging 4.9 out of 5 stars, with reviews like, “I like the idea [of] an alternative way for clients to a ord lawyer services. I loved his enthusiasm and passion. I think he is onto something great for clients.” Kerbis was an American Bar Association leader for over twelve years, where he chaired boards, advocated for legal education reform, interviewed ABA Presidents and State Appellate and Supreme Court Justices, and lobbied Congress. He volunteers on other legal community advisory committees and as a board member of local community organizations. As a law student, Kerbis externed for the Honorable Justice Robert E. Gordon of the Illinois Appellate Court, First District. Kerbis is a frequent public speaker, and the best place to connect with him is on LinkedIn.Law Firm: https://subscriptionattorney.com/Podcast for Lawyers: https://www.lawsubscribed.com/Podcast for Kids: https://www.lawforkidspodcast.com/Speaker Portfolio: https://mathewkerbis.com/LinkedIn: https://www.linkedin.com/in/kerbisverse/ BESTSELLING BOOK “THE VIBE- the missing ingredient that changes everything” https://a.co/d/0PzQk6F JOIN THE VIBE COMMUNITY Https://store.kellycardenas.com/kelly-cardenas-membership BE SURE TO CHECK OUT THE PODCAST MERCH http://KellyCardenasMerch.com Thank you to our sponsors The High Fives Foundation https://highfivesfoundation.org/ FINDLAY VOLVO CARS LAS VEGAS Findlay Volvo Las Vegas Tableone hospitality Tableonehospitality.com THE MINA GROUP https://www.michaelmina.net Https:// www.Secretknock.co Cardenas Law Group https://www.cardenaslawgrouplv.com BLING SHINE SERUM-The #1 seller of over 15 years and the only product to be endorsed by my MAMA! MORE KELLY HTTPS://SOLO.TO/KELLYCARDENAS “JOY IS THE ART OF FALLING IN LOVE WITH YOUR CURRENT CIRCUMSTANCES AND ALLOWING MAGIC TO HAPPEN!” EXECUTIVE PRODUCER BROOKLYN CARDENAS https://www.brooklyncardenas.com/
Subscription legal services are the future, folks, so let's ride the new wave! The billable hour has become increasingly despised, but how do you make the switch to a subscription-based, recurring revenue law firm? In a live conversation at ABA TECHSHOW, Gyi chatted with Kim Bennett and Blaine Korte about how to leave the billable hour behind and create processes and automations that keep your ideal client's journey in mind and make your law firm more profitable. Kim Bennett is CEO and co-founder at Fidu Legal. Blaine Korte is CTO and co-founder at Fidu Legal.
Subscription legal services are the future, folks, so let's ride the new wave! The billable hour has become increasingly despised, but how do you make the switch to a subscription-based, recurring revenue law firm? In a live conversation at ABA TECHSHOW, Gyi chatted with Kim Bennett and Blaine Korte about how to leave the billable hour behind and create processes and automations that keep your ideal client's journey in mind and make your law firm more profitable. Kim Bennett is CEO and co-founder at Fidu Legal. Blaine Korte is CTO and co-founder at Fidu Legal.
Each week, the leading journalists in legal tech choose their top stories of the week to discuss with our other panelists. This week's topics: 00:00 - Introductions 02:35 - ABA Techshow 24:10 - Not Again! Two More Cases, Just this Week, of Hallucinated Citations in Court Filings Leading to Sanctions (Selected by Bob Ambrogi) 34:35 - Firm Submits Fee Request Based On ChatGPT Search... Judge Is Less Than Impressed (Selected by Joe Patrice) 48:00 - Our chatbot is a seperate legal entity responsible for its own actions. Wait. What?? (Selected by Stephen Embry)
What better way to spend Valentine's Day than with your favorite lawyers, legal professionals, technologists and thought leaders who will be on hand to teach lucky conference goers about all the latest trends and developments in the field of legal technology?
What better way to spend Valentine's Day than with your favorite lawyers, legal professionals, technologists and thought leaders who will be on hand to teach lucky conference goers about all the latest trends and developments in the field of legal technology?