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Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Lawyers need an AI strategy and policy first. Before adopting any tools, firms must have a written AI policy, even if it simply says no tools are approved yet. Without one, a staff member using an unapproved (non-enterprise) AI tool can cause an ethical breach if client data ends up in model training.* Stick to two AI tools, not a dozen. Jennifer recommends picking one AI within your existing workspace (Copilot if on Microsoft, Gemini if on Google) plus one secondary tool for drafting or checking work. Chasing every new model is counterproductive. Depth beats breadth.* Document infrastructure is the real foundation. Before AI can be useful, a firm's documents need to be organized, accessible, and OCR'd where necessary. Getting documents into a state where an AI can actually “talk” to them is the unglamorous but critical first step.* Claude (especially via Claude Code/Cowork) is the top recommendation for legal writing. For transactional work requiring a long context window, Jennifer sees Claude as unmatched. She's actively installing Claude's Cowork integration for clients, who are amazed at its ability to handle contract redlines directly in their workflow.* AI increases productivity but also workload. Jennifer invokes Jevons' Paradox: AI tools make lawyers faster, but that extra time tends to get filled with more work. The real win is choosing intentionally: take on more clients, deepen client relationships, or bill at a higher rate, rather than just working more hours.__________________________Want your question to be answered on a future show? Fill out this short survey.Have subscription model question? Check out this free resource to ask all of your questions at notebook.practi.ai.Check out Law Tech AI.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Going solo requires proving your own value. Stephen emphasizes that attorneys who rely solely on a firm's name have “borrowed value.” Going out on your own, and actually generating revenue and clients, is the real proof of marketability and professional worth.* Client quality over quantity. Early on, Stephen learned to fire bad clients: those who don't pay, don't cooperate, or ask you to act unethically. You can't build a sustainable practice on a foundation of problematic clients, and protecting your license and reputation comes first.* Build your own AI workflows rather than relying on generic tools. Stephen moved away from consumer chatbots (Claude Desktop, ChatGPT) toward IDEs like Cursor and Windsurf, and built ~80 of his own MCPs (Model Context Protocol integrations). Custom-built workflows tailored to your specific practice are far more powerful and secure than off-the-shelf solutions.* AI hallucination is a context problem, not just a model flaw. Stephen explains that AI “hallucinations” happen because the model lacks the right context window and fills gaps with plausible-sounding but fabricated information. The solution is connecting AI to reliable, specific data sources (like his custom Court Listener MCP) rather than letting it guess.* Start small and don't overspend on AI tools. Many expensive subscriptions are overkill for beginners. Stephen built a functional court case search tool for roughly 20 cents. His advice: start with a free or low-cost tier, learn the technology through hands-on experimentation, and only scale spending once you understand what you actually need.__________________________Want your question to be answered on a future show? Fill out this short survey.Have subscription model question? Check out this free resource to ask all of your questions at notebook.practi.ai.Check out Polauf Law LLC.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Ditch hourly billing for subscriptions: Billing by the hour incentivizes inefficiency. Subscription and fixed-fee models align attorney success with client outcomes, rewarding speed and quality rather than time spent.* Sharpen your ax: Constantly grinding without pausing to strategize and refresh leads to burnout; taking deliberate time to improve your tools and thinking produces better long-term results.* AI accelerates legal work without replacing judgment: Purpose-built AI tools (like Paxton for legal research, Perplexity for internet research, and NotebookLM for document-based Q&A) drastically reduce the time to deliver high-quality work, but human expertise and context remain essential.* Pricing transparency builds client trust: Publishing your fees, engagement terms, and scope upfront removes friction, reduces client anxiety, and leads to better working relationships and faster conversions.* Context is everything: Whether working with AI tools or advising clients, providing full context yields dramatically better results. Give AI the same rich background you'd give a brilliant first-day employee.__________________________Want your question to be answered on a future show? Fill out this short survey.Have subscription model question? Check out this free resource to ask all of your questions at notebook.practi.ai.Check out Light Bulb Moments.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* AI native law firms are built on aligned incentives. The billable hour model actively disincentivizes efficiency. General Legal charges a flat $500 per contract negotiation, so their interests align with the client's: get the deal done quickly and at high quality.* The AI efficiency gap in law is now enormous. Five years ago, AI might have improved legal workflows by 10–20%. Today, the gap between firms barely using AI and those using frontier LLMs (Claude, GPT, Gemini) at every step is transformative. JP calls it a “massive, massive gap.”* Frontier AI models still need guardrails for legal work. Raw frontier models are overconfident and can produce legally reckless markups (e.g., zero liability caps, no indemnification). Using them “cold” without legal expertise and custom tooling can actually harm clients and kill deals.* The MSO structure unlocks outside investment for law firms. General Legal separates into a Delaware C Corp (the tech company, which takes VC investment from Y Combinator) and a California law firm (owned and overseen by barred attorneys). This structure lets non-lawyers invest in the technology layer while preserving ethical compliance on the legal side.* The billable hour has 3–5 years left as the dominant model. JP predicts it will die slowly due to law firms' structural resistance since profits are distributed annually rather than reinvested in efficiency. But AI-native firms and fixed-fee models will increasingly take market share, and the trend is irreversible.__________________________Want your question to be answered on a future show? Fill out this short survey.Have subscription model question? Check out this free resource to ask all of your questions at notebook.practi.ai.Check out General Legal.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
https://calendly.com/practiai/1on1 Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* We're at a major inflection point in legal practice. Generative AI represents the second great technological shift in the legal profession (Lawyer 3.0), and unlike previous tools like Westlaw, it's fully democratized. Clients have access to the same AI tools as lawyers, fundamentally changing the power dynamic.* AI is shrinking the justice gap, but isn't a full replacement. 93% of low-income and 50% of middle-income Americans don't access lawyers for their legal problems. AI can help people recognize they have a legal issue and point them toward help, but AI hallucinations (1,000+ documented cases in legal filings) mean human lawyer oversight remains essential.* Hourly billing is increasingly incompatible with AI efficiency. If AI can compress 10 hours of work into 10 minutes, lawyers who bill by the hour face an ethical and practical dilemma. Using AI while billing full hourly rates may constitute an unreasonable fee, and the profession's standard of care will eventually require AI use, just as it now requires Westlaw over manual research.* The latent legal market is a massive, largely untapped opportunity. With $400B spent on the current US legal market and 77–93% of legal needs unmet, the potential untapped market is estimated at over $1.3 trillion. AI-forward, alternative-fee firms that serve this underserved population can scale by volume rather than hourly rates.* Lawyers should develop tiered, packaged service offerings. Rather than treating every case as bespoke, Brescia advocates for creating “plain vanilla” service packages for routine matters, letting lawyers triage clients to the right level of service (Model T vs. Maserati), reducing cost while maintaining quality and serving more people.__________________________Want your question to be answered on a future show? Fill out this short survey.Have subscription model question? Check out this free resource to ask all of your questions at notebook.practi.ai.Check out Lawyer 3.0.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Here's my talk with Chelsea Williams of Core Solutions Group for her Profit Ready group about using Practi to get recurring revenue for your law firm.Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Charge for value, not time.* AI makes hourly billing ethically untenable.* Subscriptions work in every practice area.* Transparent pricing can get you found by AI.* Build systems, not hourly workflows.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Core Solutions Group.Ask all of your subscription questions for free using this notebook.Get a free 1-on-1 with Mathew Kerbis.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Preventive law is far cheaper than reactive law. Clients who try to DIY their legal needs (using LegalZoom, skipping contracts, etc.) often end up paying twice. Once for the mess they made and again to prevent it from recurring. Hiring a lawyer early and often saves money in the long run.* Subscription/flat-fee pricing aligns attorney and client incentives. Hourly billing creates distrust and discourages clients from calling when they should. Noel's model, flat fees for discrete projects, subscription fees for ongoing work, removes the “clock is ticking” anxiety and makes the attorney an accessible team member.* Client education is essential for subscription retention. It's not enough to deliver a service; clients must understand how to get ROI from it. Noel uses semi-annual workshops, legal growth blueprints, and ongoing engagement to ensure clients see the value and stick around.* Get paid upfront and use invoice financing to make it easier. Don't personally finance client tabs. Tools like LawPay (now 8AM) and Clio Payments, integrated with Affirm, let clients finance invoices over 6–36 months while the attorney gets paid in full immediately. Noel also recommends minimum initial terms (3–12 months depending on engagement size) to give both sides time to establish real value.* Don't get attached to any single AI tool. Noel recommends treating AI tools like a “chorus of experts.” Use multiple, stay flexible, and act as the conductor. The AI space is too dynamic to lock into long-term contracts with any one platform, and lawyers remain responsible for all AI-generated output.__________________________Want your question to be answered on a future show? Fill out this short survey.Have subscription model question? Check out this free resource to ask all of your questions at notebook.practi.ai.Check out Counsel & Clarity.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Here's my live talk at Masters AI Conference in Chicago about why Curation and Taste are Your Superpowers in the AI Age.Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 4 takeaways from this episode:* If you use the same AI tools as everyone else with no customization, you'll sound like everyone else.* Prompting skills matter, but curating what goes into the AI matters more.* NotebookLM lets professionals (especially lawyers) make their knowledge searchable, shareable, and scalable.* Taste isn't optional — it's your differentiator.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Masters AI.Ask all of your subscription questions for free using this notebook.Get a free 1-on-1 with Mathew Kerbis.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lawsubscribed.com/subscribe
AI has rapidly impacted every area of law and every aspect of legal practice. Accordingly, legal professionals need to feel confident and prepared as we move forward in this new landscape. From May 11–13, the Chicago Bar Association will host the AI 2035 Symposium, providing legal professionals with the tools to use AI responsibly and effectively in their practice. Podcast hosts Mathew Kerbis and Nikki Marcotte welcome Joel Bruckman to discuss the upcoming event. Joel outlines the Symposium's development over the past year and explains its aim to give attendees the opportunity to learn from leading experts, explore AI tools through live demonstrations, and participate in interactive CLE sessions. Visit Chicago Bar Association Learning: AI 2035: The Legal Profession and the Law for full details.
In this special episode I share a presentation I gave to Ernie the Attorney's Inner Circle community on how to use Google's NotebookLM as a lead generation tool for law firms.I walk through how I built notebook.practi.ai, a public-facing AI knowledge base powered by largely by this very podcast, guest appearances, and written content, and shows how any law firm owner can do the same. Bottom line: If you've been looking for a practical, low-cost way to showcase your expertise and attract clients online, this is a step-by-step tutorial on how to do it.Grab your free Practi account: https://practi.ai/Ask all of your subscription questions for free: https://notebook.practi.ai/Get a free 1-on-1 with Mathew Kerbis: https://calendly.com/practiai/1on1Join Ernie's Inner Circle: https://innercircle.ernietheattorney.net/?affiliate_code=ed89ba This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lawsubscribed.com/subscribe
Connection isn't about saying more, it's about saying what matters in a way people can feel. In this episode, 4 powerful voices share what can happen when you show up, listen to your inner voice, respond to the people around you, and learn to tap into genuine connections. This is a conversation that will linger long after the episode ends.Our guestsDr. Trina Read, Canadian Sexologist, best-selling, award-winning author of the world's first self-help-fiction. www.TrinaRead.comDoug Thorpe, servant leadership coach at www.DougThorpe.comNick Elliott - The Wine Guy at www.thewineguy.vinMathew Kerbis is The Subscription Attorney and CEO of Practi.ai (pronounced Pract-ee) www.practi.aiYour hostAngel Tuccy, building the leading visibility ecosystem that transforms experts into recognized authorities—through podcasting, publishing, and speaking. Visibility Blueprint at www.VisibilityBeforeBreakfast.com
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Smarter intake = dramatically more clients. By replacing a generic “contact me” form with a conditional, structured intake form tied to automated, personalized email responses, one immigration firm went from booking 5% of website inquiries to 50%.* Automate the full client onboarding pipeline. Beyond intake, automation can handle estimate generation, engagement letter delivery, and e-signatures — saving hours of repetitive manual work and creating a faster, more professional client experience.* A well-built AI chatbot can crush your email overload. The firm built a custom chatbot (”Jade”) trained on a 180-page internal FAQ, dramatically reducing client email volume. The chatbot is also used internally for onboarding new staff — one knowledge base, two powerful use cases.* AI video cloning makes scalable client education possible. To help more clients without adding staff hours, Brenda created an AI avatar course using HeyGen, scripted entirely with AI. This also serves as a trust-building lead magnet, letting potential clients get familiar with the attorneys before hiring them.* Be a tech-agnostic problem solver, not a tool pusher. Brenda's core value is finding the best system for each firm's specific needs — she demos and vets tools herself so the lawyer doesn't have to. The goal is always long-term, scalable systems, not whatever's trendy or cheapest.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Informed Tech Solutions.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* AI literacy is non-negotiable for all lawyers. You don't need to be an AI evangelist or know how to code, but every legal professional must understand enough to issue-spot, advise clients on AI risks, and communicate clearly about the technology. Without this baseline literacy, you can't even begin to do your legal job effectively in the current environment.* There is no “one ring to rule them all” in legal AI. No single AI tool solves every legal problem. Lawyers must understand the difference between generative (probabilistic) AI and deterministic tools, and choose the right tool for the right function. Trying to use a generalist tool for specialized problems leads to poor results and risk.* AI is changing the economics of law and billing by the hour is under threat. In-house counsel at major companies have already stopped paying outside counsel for work AI can do faster and cheaper. Firms that don't adapt to alternative fee arrangements (AFAs, subscriptions, flat fees) will lose competitive ground. AI literacy also means understanding the business reality: speed and efficiency are the new currency.* Junior lawyers face a structural challenge, but the AI-literate will leapfrog their peers. Fewer entry-level attorneys are being hired as AI automates the work they'd traditionally cut their teeth on. However, those who become AI-literate will accelerate their careers, much like tech-savvy lawyers did during the e-discovery era.* Your clients are already using AI and it's your job to protect them. Clients are feeding privileged information into open AI systems without understanding the risks, leading to real cases of privilege being waived. Lawyers who don't know enough to warn and guide clients on AI use are potentially committing malpractice — not by failing to use AI themselves, but by failing to advise clients in the age of AI.__________________________Want your question to be answered on a future show? Fill out this short survey.Register for a Masters AI conference near you.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* The Rise of the Solo Attorney. Solos will increasingly operate at big-firm levels while keeping their independence, enabled by AI tools that handle the volume of work previously requiring a full team.* Your AI Lives in Your Inbox. TwinCounsel is built around where lawyers already work: email. No new dashboards, no software to learn. You just email your AI twin. It connects to both Outlook and Gmail.* A Legal Twin That Knows Your Cases. Unlike general AI tools (ChatGPT, Gemini) that start cold, TwinCounsel is grounded in your documents and matter information, so it can take on tasks like drafting work product, extracting deadlines, and sending reminders without being re-briefed every time.* Proactive Agents vs. Invocation-Based Tools. Most AI tools require you to go prompt them. TwinCounsel's agent works proactively in the background, for example, automatically flagging upcoming deadlines or drafting client follow-ups based on your preferred turnaround time without you having to ask.* Skills Make AI Auditable and Personalized. Behind the agent are “skills” — transparent, step-by-step instructions that define how tasks are performed. This matters for lawyers because if a court asks what your AI did to generate a work product, you can point to the skill and show exactly what happened.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out TwinCounsel.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Efficiency as entrepreneurial foundation. Sonia disliked the billable hour from day one as an associate because she works fast. Being efficient meant being penalized under hourly billing. That frustration directly drove her to go solo and price on flat fees, proving efficiency mindset is a core entrepreneurship catalyst.* Teaching your competition grows your own practice. Counterintuitively, training other trademark attorneys through her “Two Weeks to Trademarks” course skyrocketed her own firm. As her education brand grew, so did her personal brand as the go-to trademark expert, leading to more client inquiries than she could handle, which she then funneled to her own alumni.* Trademarks is an evergreen, jurisdiction-free practice area. Trademark demand goes up in both booms (more entrepreneurs) and downturns (side hustles, layoffs). It's federal, so attorneys and clients can be anywhere. Built-in renewal and maintenance work creates natural repeat client relationships, making it an ideal subscription/flat-fee practice.* Think in restaurant margins, not per-transaction losses. When lawyers worry about flat fees (“what if a matter takes longer?”), Sonia reframes it: a restaurant comps one table's meal occasionally but still profits overall. Occasional overruns reveal pricing or efficiency gaps to fix — they're not a reason to abandon flat fees.* Try on new pricing models experimentally. Many lawyers feel trapped by hourly billing but don't realize they have complete freedom to change their model client-by-client, matter-by-matter. Sonia's advice: try flat fees or subscriptions on the next three clients. Treat it like a variable you can test, adjust, or abandon. The entrepreneurial freedom to experiment is the whole point.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out 4L Education.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* AI is “Augmented Intelligence” and a Catalyst for Transformation: AI should be viewed as an augmenting tool to enhance legal work, not a “magic box” for perfect results. The systemic and responsible deployment of AI/legal tech is essential for a business transformation that shifts from a reactive to a proactive service delivery model, ultimately freeing up time from mundane tasks.* Focus on Strategy First, Tools Second (Stage One vs. Stage Two): The mistake many make is focusing on the sheer number of AI tools (Stage Two) before defining a strategy (Stage One). The first step should be to map current operations, identify pain points, define a target operating model, and understand what to do with the surplus capacity created by efficiency. Deploying tech without a defined structure is “piecemeal.”* The Human Element and Risk Allocation Remain Critical: Despite advancements in AI, people still seek lawyers for human interaction, to assign and share accountability, and to feel a sense of confidence and comfort in resolving legal problems. The human lawyer acts as a “guardian” and “shield,” and human judgment is necessary for interpreting legal dilemmas, especially since a 1% uncertainty will always exist, regardless of machine precision.* The Need for Purpose-Built Technology: Using a single, ultimate generalist AI tool for everything in law is like “trying to saw a two by four with a power drill.” Lawyers must select technology that is purpose-built for specific use cases (e.g., contracts, litigation, research) to achieve true efficiency and higher-quality work.* A Shift in Business Model is Essential for AI Success: The full potential of AI cannot be realized if the fundamental incentive structure remains the billable hour. If all incentives are to “bill more time,” AI's 4% time saving is seen as lost revenue. However, by adopting models like subscriptions or value-based billing, AI helps with problem avoidance and speed to deal, making the more efficient model more profitable.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out G.O.L.T.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Fractional GC Model Fills a Critical Gap. Rachel discovered the fractional general counsel model while working at PEAK6, where the legal department provided services to multiple operating businesses that couldn't afford or didn't need full-time counsel. This experience showed her how valuable legal services can be when delivered in a flexible, accessible way - a model she now offers through Saturday Legal with flat monthly fees.2. Subscription Billing Aligns Incentives Better Than Hourly. The billable hour creates friction - clients withhold information to avoid running up the meter, and lawyers lack context on the business. With flat monthly fees, clients get unlimited access for strategic advice and routine legal work, eliminating the anxiety of watching the clock and enabling lawyers to add value beyond just legal tasks.3. The Billable Hour Wasn't Always the Standard. Before the billable hour became prevalent in the early 1900s, lawyers commonly used annual retainers - essentially the original subscription model. The shift back to flat fees and subscriptions isn't revolutionary; it's returning to a model that better serves both clients and lawyers.4. Subscription Practice Enables Work-Life Integration. Rachel can operate at a sophisticated level while maintaining autonomy - chaperoning her son's field trip, working out, having dinner with her kids, then logging back on after bedtime. The predictable revenue from subscriptions also allowed her to hire two employees and avoid the feast-or-famine cycle that plagues many solo practitioners billing hourly.5. Specialization Makes Subscriptions Even More Viable. While Rachel offers broad corporate counsel services, the subscription model also works for specialists (IP, tax, employment law, etc.) because it's easier to productize services and create efficiencies when you're deeply focused on a specific niche rather than being a generalist.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Saturday Legal.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. The Billable Hour Will Decline Within 5 Years. AI automation will eliminate at least 30% of associate hours with certainty - work like document review, diligence, and drafting that AI already handles well. The billable hour model is fundamentally incompatible with AI-driven efficiency gains, forcing law firms to transition to alternative pricing models.2. Law Firms Must Invest in R&D Now. Most law firms operate on a cash basis optimized for profit-taking, with no budget for research and development. To survive the AI transformation, firms need to adopt a “Netflix mindset” - building infrastructure for a future that doesn't exist yet rather than over-indexing on immediate ROI. The return on investment during this transition period is learning.3. The Law Firm Partnership Model Must Evolve. To compete in an AI-enabled future, law firms will need as many (or more) non-lawyers than lawyers - data scientists, AI engineers, QA specialists, and change managers. The current partnership model can't attract and retain this talent through stock options or proper governance structures, necessitating a shift toward C-corp structures with outside capital.4. Subscription Models Are the Future of Legal Pricing. When AI eliminates the ability to bill for time savings, subscription-based pricing becomes the logical alternative. Lawyers who aren't billing by the hour are immediately incentivized to invest in efficiency tools and automation, creating a competitive advantage as the profession transforms.5. Legal AI Companies Will Displace Law Firm Revenue. Companies like Harvey and Legora need to displace significant law firm revenue for their valuations to make sense - Harvey's $8B valuation requires an eventual $80B outcome. They're already selling directly to law firm clients, positioning themselves to deliver legal services rather than just legal technology, fundamentally disrupting the traditional law firm model.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Infodash.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Start Early for Maximum Lifestyle Benefits. Chris started his subscription model in 2008 during the Great Recession, which allowed him to build his practice alongside his family life. The timing meant he never missed his sons' games or important moments – a work-life balance that would be much harder to achieve if transitioning from big law partnership later in your career.2. Niche + Brand Name = Credibility. FFL Guard (Federal Firearms License Guard) became the gold standard in its niche. The trade name made Chris's solo practice appear larger and more established than it was, while his deep specialization in federal firearms law created a defensible market position. Regulators even recommend his services off-the-record.3. Monetize Your Work Product Repeatedly. Chris built an online library, training courses (via Thinkific), and client portal where the same legal knowledge gets sold multiple times. As he learned from a mentor: “No man ever made millions billing by the hour.” The key is creating systems that generate revenue while you sleep.4. Annual Subscriptions with Payment Flexibility Work. Chris requires minimum one-year engagements but offers clients the choice to pay annually (at a discount) or monthly. This SaaS-style approach provides cash flow flexibility while ensuring enough time to build proper compliance infrastructure for clients. He ethically provides opt-out notices before renewal.5. Selling Prevention is Harder Than Selling Cures. The biggest challenge is convincing clients to pay $2,500/year proactively rather than $25,000 when disaster strikes. Chris positions himself as an “exterminator” – the reason clients don't see problems is because he's preventing them. This requires strong sales skills, public speaking, and building long-term trust and reputation.Bonus insight: Chris's tech stack evolved from Salesforce to Zoho (CRM), uses Grasshopper for phones, Thinkific for courses, and even adapted a debt collection tool (CHAX) for recurring check payments - proving you don't need perfect systems to succeed, just functional ones that work for your practice.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out FFLGuard.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. The Transformation Economy is the Future of Professional Services. Professional services are evolving beyond commodities → goods → services → experiences to transformations. Clients will pay for meaningful life/business changes (opening a business, planning legacy, scaling to $1M) rather than just deliverables. Transformations subsume all previous economic levels and are best monetized through subscriptions.2. Subscription vs. Recurring Revenue: A Critical Distinction. There's a fundamental difference between recurring (predictable repeat billing) and reoccurring (periodic invoicing). True subscription models create 5-10x higher business valuations and require upfront payment, automation, and a membership mindset—not just monthly invoicing for the same service.3. Nature of Work Trumps Scope of Work. Instead of selling defined scopes (hours, tasks, deliverables), professionals should sell nature of work (bookkeeper vs. controller vs. CFO; pair of hands vs. expert vs. collaborator). This shifts focus from transactional outputs to strategic relationships and enables premium subscription pricing.4. The Billable Hour Persists Due to Inertia, Profitability, and Technology Gaps. Despite decades of criticism, hourly billing survives because: (1) it's still profitable enough, (2) switching requires overcoming massive inertia, and (3) existing legal/accounting tech is built to optimize billable hours rather than enable alternative models. Bottom-up transformation (solo practitioners first) is more feasible than top-down.5. AI Won't Replace Human Expertise—It Will Enhance It. While AI can handle execution (like robotic surgery or document drafting), clients will still want human subject matter experts for consultation, strategy, and decision-making. The key is “prescription before diagnosis”—professionals must diagnose before prescribing solutions, and AI should augment rather than replace that consultative relationship.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Threshold.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Subscription Models Work Best with Clear Definitions. When implementing subscription-based legal services, success depends on clearly defining what constitutes a “legal project” and setting appropriate tier levels. This allows for predictable pricing while accommodating varying client needs and business growth.2. HeyCounsel is a Community-First Platform. Unlike other legal communities that sell courses or services, HeyCounsel's community is the product. It brings “big firm power to small firm lawyers” through peer support, knowledge sharing, and resources—without upselling additional products. Members pay one subscription fee for full access.3. In-House Experience Reveals the Gap in Legal Services. Brian's years working in-house at startups exposed a critical market need: companies want affordable, specialized lawyers who could provide continuity and context—not just big firm associates rotating through matters. This insight drove HeyCounsel's creation and highlights how in-house lawyers are uniquely positioned to understand client pain points and build solutions that bridge the gap between expensive big firms and hard-to-find boutique specialists.4. Community Value Comes from Giving, Not Just Taking. The most vibrant communities are built by “givers”— members who actively share knowledge and help others. This creates a symbiotic relationship where contributing expertise often leads to referrals, crystallized knowledge, and unexpected business opportunities.5. Build Something Meaningful, Community Follows. HeyCounsel didn't start as a community—it evolved from a marketplace solving a real problem (finding affordable, specialized small firm lawyers). The lesson: focus on creating genuine value first, and community will form organically around that mission.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out HeyCounsel.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Master the Fundamentals, Not the Tools. Focus on learning the core skills of working with AI models rather than chasing every new tool. Understanding how base models work (like Gemini, ChatGPT, Claude) teaches you their capabilities and limitations, which applies to any tool you use. The skills stay constant even as tools change.2. Contingency and Alternative Fee Models Are Best Positioned for AI Benefits. Personal injury firms and subscription-based practices have the right incentive structure—less time equals more profit. Unlike hourly billing, these models reward efficiency gains from AI adoption, making firms more motivated to invest in learning and implementing automation.3. Beware of Errors of Omission, Not Just Hallucinations. While everyone talks about AI hallucinations (making up facts), the more dangerous problem is omissions—when AI leaves out important information. This is harder to catch and requires understanding which tools to use for which tasks (e.g., don't use Notebook LM for comprehensive medical chronologies).4. Create an “AI Office Manager” Role. Firms need someone at the intersection of legal expertise, operations knowledge, and AI skills. This person builds and maintains prompt libraries (Gems/Custom GPTs), enforces standards across the team, and manages change adoption—without requiring a full engineering team.5. Start with Gemini for Workspace Users, Then Add Specialized Tools. For most law firms, Gemini (via Google Workspace and Google's HIPAA Business Associate Addendum) offers HIPAA compliance, excellent document handling, and inline citations at a reasonable cost. Only add specialized legal AI vendors when you understand the specific limitations of base models and have clear workflow needs that justify the additional expense.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Swans.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. AI Enables Scalable Growth Without Proportional Overhead. Shane's company uses AI to review thousands of Amazon reviews daily, replacing what would've required 50+ employees working 4-hour shifts. By training AI models on Amazon's guidelines and violation patterns, they scaled their business without the traditional costs of hiring, training, and managing a large workforce.2. Performance-Based Pricing Eliminates Customer Risk and Accelerates Growth. TraceFuse charges $250 per successfully removed review—only when they deliver results. This model removed the trust barrier for a new, unknown service and transformed customer conversations from “I don't want to pay you” to “How much should I budget?” The shift from upfront retainers to outcome-based pricing was a game-changer.3. Subscription Models Create Predictable Revenue and Customer Loyalty. Shane emphasized the power of subscription pricing. Subscriptions ensure customers call you first when they need help, create budget predictability, and allow businesses to “plus” their offerings with add-on features over time.4. Focus on High-Value Work by Outsourcing Repetitive Tasks. Whether through AI, outsourcing, or automation, entrepreneurs and professionals should audit where they spend their time and eliminate low-value activities that don't directly generate revenue.5. Transparency in Pricing Builds Trust and Reduces Friction. Customers hate uncertainty—whether it's “this legal case will cost $100K-$250K” or not knowing if a service works. Fixed pricing, clear outcomes, and performance guarantees remove the fear factor and make buying decisions easier, leading to faster sales cycles and happier clients.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out TraceFuse.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
In this episode, Steve Fretzin and Mathew Kerbis discuss:AI's impact on billable workRecognizing the limits of hourly and flat feesUsing subscriptions to create stability and scalePositioning lawyers for long-term resilience Key Takeaways:AI is set to automate most billable legal tasks, collapsing the hours firms rely on for revenue. Continuing to bill time while effort shrinks creates ethical and financial strain. The profession must rethink pricing before the model breaks entirely.Hourly billing punishes efficiency and leaves clients unable to budget. Flat fees help, but often trigger resistance when AI makes work appear “too easy.” Both models strain under faster, AI-driven workflows.Subscription pricing offers predictable costs for clients and recurring value for firms. Changing needs are handled through tier shifts instead of constant renegotiation. This approach opens access to the vast unmet legal market.Solo and small firms can thrive by pairing subscriptions with purpose-built AI tools. Clear value mapping enables strong good-better-best service tiers. Sustainable growth requires leverage, focus, and letting go of doing everything alone. "The flat fee or fixed fee model… hasn't supplanted the billable hour… because of exactly this problem I call the under‑scoping and over‑scoping problem. You don't know if you're going to overscope or underscope the work when it's on a fixed‑fee model." — Mathew Kerbis Check out my new show, Be That Lawyer Coaches Corner, and get the strategies I use with my clients to win more business and love your career again. Ready to go from good to GOAT in your legal marketing game? Don't miss PIMCON—where the brightest minds in professional services gather to share what really works. Lock in your spot now: https://www.pimcon.org/ Thank you to our Sponsor!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Mathew Kerbis: Mathew Kerbis is the founder of Subscription Attorney LLC and co-founder of practi.ai, where he helps lawyers move beyond the billable hour and build sustainable, client-friendly practices. A longtime advocate for subscription-based legal services, Mathew pioneered one of the earliest low-cost legal subscription models and has since expanded into fractional general counsel work for small businesses. He also hosts the Law Subscribed podcast, where he explores alternative fee models, legal innovation, and the future of law in an AI-driven world. Connect with Mathew Kerbis: Website: https://www.practi.ai/ LinkedIn: https://www.linkedin.com/in/kerbisverse/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. From Chemist to IP Attorney to Legal Tech Founder. Zac's journey: scientist → Georgetown Law → top 10 global firm → in-house general counsel at a consumer brand → law firm partner → founded Sigil (legal tech) while maintaining Copernicus Law. His diverse experience across big law, in-house, and entrepreneurship gives him unique insight into legal service delivery problems.2. Sigil Solves E-Commerce Fraud at 1/10th the Cost. Zac built Sigil after manually helping brands remove fraudulent sellers on Amazon/Walmart through cease and desist letters. By working directly with Amazon and Walmart's in-house teams as a beta tester, he developed a tech solution that costs less than a tenth of traditional legal services while delivering faster results through automation.3. In-House Experience Revealed Billable Hour Pain Points. As general counsel, Zac experienced every permutation of billable hours from the client side—managing budgets that routinely went 20-50% over, tracking invoices closely, and dealing with misaligned incentives. This firsthand frustration informed both his tech company's pricing model and his law firm's upcoming shift to subscriptions.4. Law Firms Can't Scale Tech Solutions. Zac learned that traditional law firm structures (ethical rules preventing non-attorney equity, inability to take investors, compensation restrictions) make it impossible to build scalable technology solutions. Separating Sigil from Copernicus Law allows proper funding, hiring engineers, and achieving the speed/scale needed to solve problems beyond manual legal work.5. Transitioning Copernicus Law to Subscriptions. After this conversation, Zac committed to offering subscription-based services at his law firm. His partner handles day-to-day operations while he focuses on Sigil, but both recognize that subscriptions align better with client needs and reduce the anxiety of tracking every 0.1 hour increment.__________________________Want your question to be answered on a future show? Fill out this short survey.Check out Copernicus Law and Sigil.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Sign up for Practi, a new platform that helps law firms use subscription billing.To stay up to date with Practi, subscribe to our newsletter at practi.ai/hello.Watch how to sign up for Practi at this link.Here are the top 5 takeaways from this episode:* Launch of Practi – A Legaltech Company for Subscription-Based Law Firms:Practi is a new legaltech platform designed to help law firms transition from the billable hour to a subscription model. The platform is free to sign up, create subscription packages, and sign up a law firm's first client. After the second client, it's only $20/month while in early access/beta. * AI and the End of the Billable Hour:AI is rapidly reducing the need for billable hours in legal practice. Lawyers have an ethical obligation to leverage AI to serve clients more efficiently, and the profession must adapt by moving away from traditional billing models.* Podcast Growth and Community Engagement:Law Subscribed saw significant growth in 2025, with a 705% increase in overall audience and strong engagement on platforms like Spotify. For 2026, the podcast will focus on listener interaction with plans to launch new content, and is open to listener questions and interviews.* Key Insights from Industry Leaders and Episodes:The year featured interviews with innovative attorneys, legaltech founders, and thought leaders. Topics included the importance of pricing certainty, the impact of AI on legal services, alternative fee arrangements, and the benefits of the subscription model for both lawyers and clients.* Resources and Practical Advice for Law Firms:Law Subscribed will continue to provide practical resources for law firms considering the subscription model, including how-to guides and advice on integrating Practi into existing workflows. There is a focus on making the transition to subscription billing easy, affordable, and beneficial for both new and established practices.__________________________Want your question to be answered on a future show? Fill out this short survey.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Watch the YouTube version of this episode HEREAre you a law firm owner looking to change how you run your business? In this episode of the Maximum Lawyer Podcast, Mathew Kerbis, a lawyer and founder of Subscription Attorney discusses how AI is transforming legal work and why the traditional billable hour model is becoming obsolete. Mathew talks about the framework for using AI effectively within the legal space. It is important to remember that AI tools, like ChatGPT, are not calculators. They have biases and are reinforced by the humans who designed them. They are also not perfect and should be used as an aid. For the legal space, AI should be used to give you all the information before giving you an answer.Mathew delves into the topic of the billable hour model and why firms should move to subscription based models. The billable hour includes doing a bunch of tasks for a client within a set time frame for a price. If a client only pays you for one hour, you are only working for that hour. But switching to a subscription based model with AI in mind means you can scale your business better. You can develop better relationships with clients because there is predictable revenue.Listen in to learn more!4:38 The Latent Legal Market Opportunity9:11 Framework for Using AI Effectively13:25 Retrieval Augmented Generation & Tool Selection16:07 AI in Legal Practice19:10 The End of the Billable Hour & Subscription BenefitsTune in to today's episode and checkout the full show notes here. Connect with Mathew:Website Linkedin Youtube
Click here to sign up for a new platform that helps law firms use subscription billing.To stay up to date with Practi, subscribe to our newsletter at practi.ai/hello.On October 10, 2025, I presented live at MaxLawCon in Nashville on the topic of integrating. Here is the slide deck. Here are the top 5 takeaways:* The Traditional Billable Hour Model Is Becoming Obsolete. AI automation is eliminating a significant portion of billable legal work—up to 75% for firms in the near future. This makes the traditional hourly billing model unsustainable, as tasks that once took hours can now be completed in minutes.* A Massive Latent Legal Market Exists. There is a huge, underserved market for legal services—estimated at $1.3 trillion in the U.S.—comprised of people and businesses who need legal help but are not currently served by lawyers, often due to lack of pricing transparency and affordability.* Subscription Models Offer Predictable Revenue and Better Access. Switching to a subscription-based legal service model provides clients with pricing certainty and allows lawyers to build sustainable practices with predictable revenue, improved client relationships, and better staff retention.* AI Should Be Used Thoughtfully and with the Right Tools. Lawyers should use multiple, purpose-built AI tools (not just general ones like ChatGPT) and always verify AI outputs with source documents. Retrieval-augmented generation and tools that provide citations are especially valuable for legal work.* Ethical and Professional Obligations Favor Efficiency and Transparency. Continuing to bill by the hour without leveraging AI may violate professional conduct rules against wasteful procedures. Embracing AI and subscription models aligns lawyer incentives with client needs and supports access to justice.__________________________Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Click here to sign up for a new platform that helps law firms use subscription billing.To stay up to date with Practi, subscribe to our newsletter at practi.ai/hello.On June 17, 2025, I presented live at LegalGeek in Chicago on the topic of integrating. Here are the top 5 takeaways:* AI is Rapidly Transforming Legal Practice.Artificial intelligence is accelerating changes in law firms, from automating routine tasks to enabling new business models. The adoption of generative AI has made it possible to handle complex, unstructured data and deliver legal services faster and more efficiently than ever before.* The Billable Hour is Obsolete.The traditional billable hour model is under pressure. As AI automates more legal work, clients increasingly value output and results over time spent. The billable hour could disappear within five years, replaced by value-based and alternative fee structures, like subscriptions.* Subscription and Alternative Fee Models Offer Major Advantages.Subscription-based and alternative fee arrangements provide pricing transparency, encourage client engagement, and align incentives for efficiency. These models help lawyers focus on long-term client relationships and accessibility, rather than maximizing short-term profits.* AI Enhances Client Service and Access to Justice.By leveraging AI tools, lawyers can serve more clients at lower costs, helping to close the access to justice gap. Subscription models make legal help more affordable and encourage clients to seek advice proactively, preventing problems before they escalate.* Cultural Change is Essential for the Future of Law.Embracing technology and new business models requires a cultural shift within the legal profession. This includes rethinking mentorship, collaboration, and how value is measured. Firms that adapt will reduce burnout, improve teamwork, and better meet evolving client needs.__________________________Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Innovative Criminal Defense Internship/Externship Program:Adam Rossen's law firm runs a highly competitive, curriculum-based internship program for high school, undergraduate, and law students. The program is designed to provide real-world legal experience, pairing students with attorneys and involving them in substantive casework. There is a push to rebrand it as an externship to help students receive academic credit.* Subscription and Fixed Fee Models in Criminal Defense:Rossen's firm utilizes fixed fees and is exploring subscription models for ongoing client services, especially for probation-related matters. The discussion highlights the benefits of offering tiered subscription packages (e.g., access to legal resources, help with forms, full representation) to better serve clients and create predictable revenue.* Client Retention and Value Packaging:Rossen's firm has historically provided certain post-case services (like probation motions) for free to nurture long-term client relationships and encourage positive reviews. However, this has become burdensome for staff, leading to a reevaluation of what should be included for free versus what should be packaged and charged for in a subscription or a la carte model.* Data-Driven Pricing and Service Decisions:There is an emphasis on analyzing firm data (e.g., rates of probation violations, service usage) to inform pricing and package design for subscription offerings. This approach ensures that the firm's offerings are both sustainable and aligned with client needs.* Leveraging Technology and AI in Legal Practice:Adam Rossen is co-owner of Meet Gabby, a voice AI company that is being used to automate intake, calls, and other administrative tasks in his firm. The adoption of AI tools (like Paxton and Gabby) is seen as a way to scale operations, improve efficiency, and maintain high service quality without significantly increasing staff.__________________________Learn more about Rossen Law Firm and Meet Gabby.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* AI and Blockchain Will Transform Legal Practice and Evidence: The intersection of AI and blockchain is poised to revolutionize how legal professionals verify authenticity and ownership of digital evidence. Blockchain's immutability and transparency can provide cryptographic proof of creation and ownership, which will be crucial as AI-generated content becomes indistinguishable from reality.* The Billable Hour Model Is Obsolete—Subscription Models Are the Future: The traditional billable hour is a relatively recent invention and is increasingly misaligned with client needs and lawyer well-being. Subscription-based legal services offer pricing certainty, better client relationships, and align incentives for efficiency, making them a more sustainable and client-friendly business model.* AI Will Reshape Legal Training and the Profession's Structure: As AI automates more legal work, the traditional law firm pyramid (with many associates learning under partners) will erode. There's a pressing need to rethink how new lawyers are trained, with externships and hands-on, AI-powered experiences becoming more important than the old apprenticeship model.* Legal Market Opportunity Is Vast, but Access Hinges on Affordability and Innovation: A huge portion of the legal market remains untapped due to cost and complexity. AI and new business models (like subscriptions) can unlock this latent demand, but lawyers must adapt to serve clients who expect affordable, accessible, and tech-enabled services.* Human Value in Law Will Shift Toward Creativity, Art, and Personalization: As routine legal tasks become automated, the unique value lawyers provide will center on creativity, personal connection, and brand differentiation—much like in the arts. Lawyers who embrace technology and focus on what only humans can do will thrive in the coming era of legal abundance.__________________________Learn more about Nessler & Associates and Integrated Cognition.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Click here to sign up for a new platform that helps law firms use subscription billing.On June 17, 2025, I presented live at LegalGeek in Chicago on the topic of integrating. Here are the top 5 takeaways:* The Billable Hour Is Obsolete.* The adoption of AI tools in legal practice is making the traditional billable hour model increasingly untenable. AI enables lawyers to deliver work faster and more efficiently, aligning incentives with client value rather than time spent. Subscription and value-based pricing models are more viable and attractive for both lawyers and clients.* Purpose-Built, Legal-Specific AI Tools Are Essential.* Not all AI is created equal. General-purpose tools like ChatGPT are not reliable for legal research or fact-finding. Instead, legal professionals should use purpose-built, legal-specific AI tools (like Paxton) that leverage retrieval augmented generation (RAG) and are trained on legal data. These tools provide more accurate, reliable, and secure results.* AI Enables Access to the Latent Legal Market.* A vast portion of the legal market remains underserved due to high costs and lack of pricing transparency. AI-powered efficiencies and alternative pricing models (like subscriptions and per-page pricing) open up legal services to a much larger market, making legal help more accessible and affordable for individuals and small businesses.* Effective Use of AI Requires New Skills and Mindsets.* Lawyers must learn to interact with AI as they would with a smart, entry-level assistant: providing context, iterating, and verifying results. Prompt engineering, semantic search, and understanding the limitations and strengths of different AI tools are now essential skills for modern legal professionals.* Adoption of AI Is Now an Ethical Imperative.* With the efficiency and accuracy gains AI provides, not using these tools may be seen as failing to meet ethical obligations to clients. The legal profession is expected to adopt technology that improves client service, transparency, and value. Failing to do so could be considered exploitative or even unethical under professional rules.__________________________Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Check out Mathew Kerbis' law firm Subscription Attorney LLC.Want to use the subscription model for your law firm? Click here to sign up for a new platform that helps law firms use subscription billing. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Integrating Wellness and Law: Shannon Villalba combines her background in the arts, holistic wellness, and law to create a unique legal practice. She uses tools like meditation, energy work, and her Heartsong Chara Framework to help clients understand legal concepts and build their businesses in a more balanced, holistic way.* Moving Away from the Billable Hour: Both Shannon and Mathew advocate for flat fee and subscription-based legal services. This model provides clients with predictable, transparent pricing, reduces stress for both clients and attorneys, and encourages more open communication and collaboration.* Leveraging Technology for Efficiency: Shannon runs a virtual law firm and uses a lean tech stack (including MyCase, ClickUp, Zapier, Google Suite, AI tools like ChatGPT and Perplexity, Canva, and more) to streamline operations, improve client service, and stay competitive. She encourages experimentation and play with new tech to discover what works best.* Empowering Clients and Building Relationships: The subscription model allows attorneys to become true partners and guides for their clients, rather than just service providers. This approach fosters deeper relationships, more comprehensive issue spotting, and empowers clients through education and ongoing support.* Women and Underrepresented Attorneys as Innovators: The flexibility of virtual, tech-enabled, and alternative fee law practices is especially attractive to women and underrepresented attorneys. It allows for better work-life balance, the ability to serve clients authentically, and the freedom to innovate outside the constraints of traditional law firm models.__________________________Learn more about Heartsong Legal.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Constant Adaptation and Simplification Are Key to Law Firm Success.Both Mathew and Lauren emphasized the importance of regularly reassessing and adapting their practice areas, pricing, and service offerings. Lauren pivoted away from tax debt resolution to focus on estate planning and prenups, while Mathew simplified his pricing structure and eliminated underused features and add-ons.2. Data-Driven Decisions Improve Offerings and Client Experience.They both use a mix of analytics, client feedback, and “gut data” from years of experience to refine their services. This includes tracking which offerings clients actually use, which content gets the most engagement, and adjusting accordingly for better retention and satisfaction.3. Streamlined Onboarding and Intentional Friction Save Time.Mathew shared how he reworked his onboarding process using Google Workspace, Calendly, Stripe, and Google Forms to introduce just enough friction. This helps filter out unqualified leads and ensures new clients are a good fit, saving time for both the lawyer and the client.4. Community and Content Platforms Matter.Lauren's move from MailChimp to Substack for her newsletter and podcast was inspired by the platform's community features and ease of use. Both hosts discussed the value of memorable branding, vanity URLs, and focusing content on topics that resonate most with their audience (like costs, outsourcing, AI, and SOPs).5. Embrace AI and Technology, but Stay Client-Focused.Both are exploring ways to use AI and automation to improve efficiency and client service, such as creating SOPs, using AI prompts, and building tools for solo practitioners. However, they stress that technology should serve the client's needs and not overwhelm them with complexity.Bonus: The most popular content topics for their audiences are costs, outsourcing, AI, finances, and standard operating procedures—indicating a strong interest in practical, efficiency-focused advice for running a modern law firm.__________________________Learn more about A Different Practice.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from my conversation with Nancy Fox:* Strategic Networking is Essential: Nancy emphasizes that building relationships with the right people is the foundation of business development, especially for professionals like lawyers and accountants. Networking should be targeted and strategic, not just about meeting as many people as possible.* AI as an Enhancement, Not a Replacement: Both Nancy and Mathew agree that AI is a powerful tool for enhancing professional work, not replacing expertise. AI can save time, provide strategic insights, and help with tasks like business planning and niche analysis, but it cannot substitute for real-world experience and judgment.* The Importance of Specialization and Niche: Specialization is evolving. While AI enables professionals to be more generalist, true differentiation comes from having a clear niche—whether that's a specific industry, demographic, or service. Being specific in your value proposition and target market is key.* Productizing and Recurring Revenue Models: Nancy discusses the value of productizing services and adopting recurring revenue models (like subscriptions or memberships) for professionals who want to scale without building large teams. This approach allows for more predictable income and leverages expertise in a repeatable way.* Embracing Failure and Adaptability: Nancy shares that a willingness to experiment, take risks, and even fail is crucial for growth. She stresses the importance of being willing to try new things, learn from failures, and pivot when something isn't working—qualities that are especially important for entrepreneurs and innovators.__________________________Learn more about Nancy Fox's networking group Wyze Rainmakers.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
On May 14, 2025, I presented live on the topic of subscription-based legal services to Shaun Jardine's Value Based Pricing Colony. Here are the top 5 takeaways:1. Start Small with Subscription Models: Law firms interested in moving to a subscription-based pricing model should begin with a pilot program in one practice area, targeting loyal clients and documenting results to build internal support.2. Value Over Time Tracking: The shift from billable hours to subscription or value-based pricing requires a mindset change—focus on the value delivered, not the time spent. This benefits both clients (predictability) and lawyers (better relationships, less stress).3. Tiered Service Packages and Scope Management: Successful subscription models often use tiered packages (e.g., bronze, silver, gold) with clear boundaries. It's important to positively reinforce clients who need more and move them up tiers, rather than penalizing them.4. Not All Clients or Practice Areas Are Equal: Subscription models may not fit every client or practice area, but with thoughtful segmentation and pricing, firms can attract ideal clients and avoid unprofitable work. It's okay—and often necessary—to turn away difficult or low-value clients.5. Market Opportunity and Innovation: There is a huge, underserved “latent legal market” of people and businesses who need legal help but can't afford traditional hourly rates. Subscription and alternative pricing models, supported by technology and automation, can unlock this market and drive innovation in legal services.__________________________Learn more about Shaun Jardine's Value Based Pricing Colony.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Here are the top 5 takeaways from this episode with Austin Brittenham of 2nd Chair:* AI is Transforming Legal Workflows and the Billable HourAI tools like 2nd Chair are changing how legal work is performed, reducing the need for billable hours and enabling lawyers to work more efficiently. This shift challenges the traditional billable hour model and encourages new business models in law.* Access to Justice and the Latent Legal MarketThere is a huge unmet demand for legal services—most people with legal needs never consult a lawyer. AI-powered tools and new pricing models can help lawyers serve this “latent legal market,” expanding access to justice and creating new revenue opportunities.* Differentiation in Legal AI: Engineering and User Experience2nd Chair differentiates itself from competitors by building custom solutions for parsing legal documents and providing AI with citations, making it more reliable and useful for lawyers. Transparent, simple subscription pricing is also a key part of their appeal.* The Evolving Role of LawyersAI is automating much of the routine, document-heavy work that has dominated legal practice since the rise of the billable hour. This is pushing lawyers back toward their traditional roles as counselors, advisors, and advocates, focusing on higher-value tasks that require human judgment.* Changing Consumer Expectations and Legal Service DeliveryClients are increasingly using AI tools themselves before consulting lawyers, which changes their expectations for speed, cost, and value. Lawyers need to adapt by leveraging AI to deliver faster, more cost-effective, and higher-quality services, while maintaining the human accountability clients still demand.__________________________Learn more about 2nd Chair.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
On May 20, 2025, I presented live on the topic of AI and Alternative Fee Arrangements at the American Bar Association's AI and Virtual Law Summit. Here are the top 5 takeaways:* AI is Transforming Legal Practice EfficiencyThe adoption of AI, especially generative AI, is revolutionizing how legal work is done. Lawyers who move away from the billable hour and embrace efficiency—using AI to complete tasks faster—can actually increase profitability, as less time spent on tasks means more money under alternative fee arrangements.* The Subscription Model is a Profitable Alternative to Billable HoursMoving to a subscription or flat-fee model provides predictable revenue for lawyers and cost transparency for clients. This model incentivizes efficiency, reduces burnout, and fosters better client relationships, as lawyers are no longer penalized for working quickly.* The Latent Legal Market is a Huge OpportunityA significant portion of legal needs in the U.S. (up to 90%) go unmet by lawyers, representing a massive, underserved market. Alternative fee structures and AI-powered efficiency can help lawyers tap into this “blue ocean” of potential clients who need affordable, predictable legal services.* Using AI Ethically and Effectively is CriticalLawyers must use AI tools correctly—choosing the right tool for the right task, understanding the importance of retrieval-augmented generation (RAG) for fact-based work, and being aware of data privacy and compliance issues. AI is a powerful assistant, but not a source of truth on its own.* Legal Practice is Evolving—Adapt or Be Left BehindThe legal industry is shifting toward technology-driven, client-centered models. Lawyers who embrace AI, alternative fee arrangements, and productized services will be better positioned for the future. The billable hour may eventually be seen as outdated or even unethical, so now is the time to adapt.__________________________Here's a link to the slide deck that goes with the presentation.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Here are the top 5 takeaways from this episode with Sateesh Nori of Just-Tech, LLC:* AI and Technology Are Transforming Legal ServicesThe legal profession is undergoing a major shift as AI tools like RAG bots (Retrieval Augmented Generation) and platforms such as Paxton are making legal information and services more accessible, efficient, and affordable. These technologies can help lawyers serve more clients at scale and reduce overhead.* The Billable Hour Model Is Outdated and RestrictiveThe traditional billable hour model limits access to justice, incentivizes inefficiency, and perpetuates a pyramid scheme within law firms. Alternative fee arrangements, especially subscription models, empower lawyers to focus on value and client outcomes rather than time spent.* Access to Justice Remains a Critical ChallengeA vast majority of Americans' legal needs go unmet each year due to high costs and systemic barriers. Technology and new business models can help bridge this gap, allowing lawyers to serve the “latent legal market” and provide affordable legal help to more people.* Legal Education and Professional Culture Need ReformLaw schools and the broader legal culture are slow to adapt to technological change and alternative business models. There's a need for legal education to teach technology, business skills, and new ways of delivering legal services, rather than focusing solely on traditional paths.* Actionable Legal Information vs. Legal AdviceThe line between legal information and legal advice is blurry and often protectionist. AI tools can provide actionable legal information at scale, but regulatory frameworks need to evolve to allow innovation while protecting consumers. Lawyers should embrace these tools to remain competitive and relevant.__________________________Learn more about Just-Tech, LLC.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Here are the top 5 takeaways from this episode with Nicole Loughlin of Loughlin Law P.A.:* Ditching the Billable Hour for Predictable Fees: Nicole transitioned her estate planning and probate practice away from hourly billing to a hybrid model with flat fees and a sliding scale based on statutory guidelines. This approach provides clients with predictability, reduces billing disputes, and aligns incentives for efficiency.* Automation and Efficient Client Management: Nicole has heavily automated her law firm's intake, lead management, and client follow-up processes using tools like Kanban boards and practice management software (Lawcus). This ensures a consistent client experience, improves conversion rates, and keeps cases moving efficiently.* Customer Service as a Differentiator: Exceptional customer service is central to Nicole's practice. She offers proactive check-ins, regular follow-ups, and responsive communication, often surprising clients with the level of attention and support—much of which could be packaged as a subscription offering in the future.* Work-Life Integration and Flexibility: Nicole built her practice to accommodate her role as a mother, prioritizing flexibility and work-life integration. She challenges the traditional law firm model, demonstrating that it's possible to have a successful legal career while being present for family, and encourages others—especially women—to do the same.* Openness to Technology and Continuous Improvement: While Nicole has automated many aspects of her practice, she remains open to further streamlining, especially as new tools become available. She balances automation with personalized service, ensuring high-quality work product and client satisfaction, and sees room for future enhancements as her practice evolves.__________________________Learn more about Nicole Loughlin.Want to maximize your law firm? Get your ticket to MaxLawCon!Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
On April 4, 2025, I presented live on the topic of the shifting paradigm of billable hour and serving new legal market opportunities. I presented alongside Clio's Lawyer in Resident, Joshua Lenon. Here are the top 5 takeaways:* AI Will Automate a Large Portion of Legal WorkUp to 75% of all hourly billable work in law firms is projected to be automatable by AI in the coming years. This shift is already underway, with rapid adoption of AI tools across firms of all sizes, especially in mid-sized and larger firms.* The Billable Hour Model Is Becoming ObsoleteAs AI drastically reduces the time required for many legal tasks, the traditional billable hour model is increasingly unsustainable. Flat fees, subscriptions, and value-based billing are emerging as more client-friendly and profitable alternatives, especially as clients become more aware of AI's capabilities.* The Latent Legal Market Is a Massive OpportunityThere is a huge unmet demand for legal services—estimated at over $1.3 trillion in the US alone. By leveraging AI and moving away from billable hours, lawyers can serve more clients, offer greater pricing certainty, and tap into this latent market.* Industry-Specific AI Tools and Data Security Are EssentialGeneric AI tools are not reliable sources of truth for legal work. Lawyers should prioritize industry-specific AI solutions that use retrieval augmented generation (RAG) and ensure privacy, security, and compliance (e.g., SOC 2, HIPAA). Using the right tools helps avoid ethical pitfalls and increases accuracy.* Client Expectations and Legal Practice Are EvolvingMost clients either prefer or are indifferent to their lawyers using AI, and younger generations are especially open to it. Lawyers must focus on delivering value, efficiency, and transparency. Adopting AI and new billing models not only meets client expectations but also positions firms for future success.__________________________Here's a link to the slide deck that goes with the presentation.Want to maximize your law firm? Get your ticket to MaxLawCon!Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Here are the top 5 takeaways from this episode with Ray Allen of ContractsCounsel:* ContractsCounsel is Transforming Legal Services with a Marketplace Model:ContractsCounsel connects consumers, small businesses, and startups with lawyers through a competitive, flat-fee proposal system. The platform emphasizes transparency, defined scope of work, and easy communication, making legal services more accessible and predictable for clients.* Flat Fees and Productized Legal Services Reduce Disputes and Increase Satisfaction:The platform encourages lawyers to offer fixed-fee services, which helps clients understand costs upfront and reduces billing disputes. Data from ContractsCounsel shows that disputes are rare, especially with flat-fee arrangements, and user satisfaction is high (average rating 4.9/5).* Subscription and Instant Bid Features Enable Lawyers to Modernize Their Practice:ContractsCounsel offers tools like instant bids (pre-set proposals for common services) and subscription-based offerings (e.g., monthly legal chat access). These features help lawyers productize their services, save time, and create recurring revenue streams, while also providing clients with affordable, ongoing legal support.* The Legal Market Opportunity is Vast and Largely Untapped:A significant portion of legal needs in the U.S. go unmet due to traditional billing models and lack of transparency. By shifting to fixed fees and subscription models, lawyers can tap into a much larger market—potentially worth over a trillion dollars—by serving clients who previously avoided legal help due to cost uncertainty.* Legal Tech, AI, and Passive Income are Shaping the Future of Law:The role of AI tools, legal chatbots, and digital product marketplaces (like selling legal templates) in the legal industry is growing. Lawyers who embrace technology, automation, and new business models (such as selling templates or offering AI-powered information bots) will be better positioned to serve clients and generate passive income.__________________________Learn more about ContractsCounsel.Want to maximize your law firm? Get your ticket to MaxLawCon!Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Top 5 Takeaways from my interview with Mike Payne of Boss Advisors:1. Embracing Alternative Business Structures (ABS):Mike Payne was an early adopter of Arizona's Alternative Business Structure for law firms, allowing him to merge his law and accounting practices. This move reduced administrative burdens, enabled non-lawyer ownership, and positioned his firm as a pioneer, paving the way for larger firms to follow.2. Subscription and Flat Fee Model Over Hourly Billing:Mike's firm operates almost entirely on flat fees or subscriptions, avoiding hourly billing. He started by spreading tax prep fees over 12 months and added value through consulting, eventually formalizing subscription offerings across five practice areas, including legal services.3. Client-Centric, Tiered Service Packages:Instead of letting clients choose from generic service tiers, Mike's firm categorizes clients based on their business profile (e.g., investor, startup, owner-operator, enterprise) and recommends the appropriate package. This approach streamlines pricing, reduces custom quotes, and ensures clients get what they need.4. Data-Driven, Transparent Pricing:Mike uses a detailed, analytical process to set fixed fees—calculating internal costs, adding a target profit margin, and comparing to market rates. If a service isn't profitable or competitive, he won't offer it. This transparency extends to publishing pricing and typical client profiles on his website.5. Leveraging Technology and Remote Work:Mike prioritizes cloud-based, integrated tech tools for both legal and accounting work, enabling a hybrid and remote team. He's open to AI and automation for efficiency but is cautious about client data security. Tools like WealthCounsel, Clio Grow, Carbon, and Ignition are central to his operations.__________________________Learn more about BOSS Advisors.Want to maximize your law firm? Get your ticket to MaxLawCon!Here's a link to purchase lifetime access to the recordings of My Shingle's AI Teach-In if you couldn't make it live.I've partnered with Pii to make it easy for you to purchase the hardware I use in my law firm: (1) Studio Setup; (2) Midrange Setup; (3) Highrange Setup.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
Ashlee Sang, the founder of Ashlee Sang Consulting, joined me on LinkedIn Live to discuss creative marketing practices under constraints. Ashlee explains her work with multi-passionate and deep-thinking individuals to help them bring their ideas into the world through brand messaging and related marketing consulting. She discusses ethical marketing strategies, including attraction and consent-based marketing, which focus on building trustworthy, human-centric connections rather than manipulative tactics. Ashlee emphasizes the importance of creating relatable and clear website copy, and effective elevator pitches that move away from generic and jargon-filled descriptions. She touches upon the alignment of her values-based business model with effective client relationships, highlighting that most clients seek clear and empathetic communication over typical legal jargon. Ashlee also explores practical ways for lawyers to differentiate themselves through personalized branding and storytelling. We delve into the utility of AI tools for simplifying lawyer-client interactions and enhancing relatability. Ashlee advocates for a retainer model in her consulting practice, echoing themes of trust and long-term client engagement that resonate with subscription-based legal services.__________________________Check out Ashlee Sang.Sign up for Paxton, my all-in-one AI legal assistant, helping me with legal research, analysis, drafting, and enhancing existing legal work product.Get Connected with SixFifty, a business and employment legal document automation tool.Sign up for Gavel, an automation platform for law firms.Check out my other show, the Law for Kids Podcast.Visit Law Subscribed to subscribe to the weekly newsletter to listen from your web browser.Prefer monthly updates? Sign up for the Law Subscribed Monthly Digest on LinkedIn.Want to use the subscription model for your law firm? Sign up for the Subscription Seminar waitlist at subscriptionseminar.com.Check out Mathew Kerbis' law firm Subscription Attorney LLC. Get full access to Law Subscribed at www.lawsubscribed.com/subscribe
New approaches to legal service delivery are propelling us into the future. Don't get left behind! AI and automations are making alternative service delivery easier and more efficient than ever. Dennis & Tom welcome Mathew Kerbis to learn more about his expertise in subscription-based legal services. As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions. Show Notes: Local Library Tech Resources Travel Extension Cords! Malwarebytes - Scam Guard Legal AI Live Perplexity Learn more about your ad choices. Visit megaphone.fm/adchoices
New approaches to legal service delivery are propelling us into the future. Don't get left behind! AI and automations are making alternative service delivery easier and more efficient than ever. Dennis & Tom welcome Mathew Kerbis to learn more about his expertise in subscription-based legal services. As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions. Show Notes: Local Library Tech Resources Travel Extension Cords! Malwarebytes - Scam Guard Legal AI Live Perplexity Learn more about your ad choices. Visit megaphone.fm/adchoices
Our Queer Poem-a-Day "outro" episode, featuring three "extras" for Year 5! At 02:00: Mathew Kerbis, a board member of The Friends of the Deerfield Public Library, shares details about the local 501(c)3 not-for-profit organization, dedicated to enriching the Library's materials, services, and programs for the members of the community. Mathew shares with us some of the Library programs (like Queer Poem-a-Day!) and services that the Friends group supports, and how you can get involved. Check them out at: https://www.deerfieldlibrary.org/about/friends-of-the-library/ At 09:00: The audio of our annual Queer Poem-a-Day Capstone Lecture program, where co-directors Lisa Hiton and Dylan Zavagno share their takes on the themes that emerged this season. The event was recorded live in front of a virtual audience on June 26, 2025. You can see video of the program on the Library's YouTube page: https://www.youtube.com/watch?v=brFQz0yF3Mc At 51:00: The full track of our music this year, “L'Ange Verrier” from Le Rossignol Éperdu by Reynaldo Hahn, performed by our pianist Daniel Baer. Queer Poem-a-Day is a program from the Adult Services Department at the Library and may include adult language. Queer Poem-a-Day is founded and co-directed by poet and professor Lisa Hiton and Dylan Zavagno, Adult Services Coordinator at the Library and host of the Deerfield Public Library Podcast. Music for this fifth year of our series is “L'Ange Verrier” from Le Rossignol Éperdu by Reynaldo Hahn, performed by pianist Daniel Baer. Queer Poem-a-Day is supported by generous donations from the Friends of the Deerfield Public Library and the Deerfield Fine Arts Commission.
Think the billable hour is just the way things are in law? Think again. In this eye-opening conversation, guest host Bridgit Norris sits down with The Subscription Attorney Mathew Kerbis, who shares how shifting to a subscription-based legal model can transform your practice—financially, operationally, and ethically. Mathew, founder of Subscription Attorney LLC and host of the Law Subscribed podcast, offers affordable, automation-powered legal services starting at just $20 a month. You'll discover why traditional firm structures are failing both lawyers and clients—and how a modern, recurring-revenue model can help you build a scalable practice without burnout. If you're tired of chasing hours, confused about AI's role in your firm, or ready to design a legal business that supports your life—not consumes it—this episode is your permission slip to evolve. Your law firm deserves better, and so do you.Key Takeaways from Bridgit and Mathew:1. The Billable Hour Is a Broken Business ModelMany lawyers operate within a system that punishes efficiency and incentivizes burnout.Once you stop tracking time and start delivering outcome-based value, a better way of practicing becomes not just possible, but inevitable.2. Recurring Revenue Brings Predictability and ImpactSubscription-based legal services make it easier to serve clients proactively while generating stable, recurring income.Instead of chasing invoices and hours, lawyers can focus on meaningful client work that builds long-term relationships.3. Subscription Models Are Flexible Enough for Any PracticeFrom family law to immigration and even litigation, flat-fee and tiered subscription structures can be designed to accommodate complexity and shifting case dynamics.What matters is communicating the scope and pricing thresholds upfront.4. AI + Alternative Fees = Scalable, Leaner FirmsLaw firms can now scale without scaling staff by leveraging AI tools to enhance—not replace—human expertise.Firms that embrace AI see higher-quality work done faster and cheaper, making traditional staffing models less necessary.5. There's a Massive Market the Legal Industry Is IgnoringWith over 75% of legal needs going unmet, the industry is leaving behind a $1.3 trillion opportunity.Firms that rethink how they serve and price legal help can tap into this underserved market while making law more accessible to everyone. "The only people who are going to lose their jobs in this AI-powered world are employees who refuse to leverage AI." — Mathew KerbisGet in touch with Mathew Kerbis:Website: https://mathewkerbis.com/ & https://subscriptionattorney.com/Show: Law Subscribed: https://podcasts.apple.com/us/podcast/law-subscribed/id1586707101LinkedIn: https://www.linkedin.com/in/kerbisverse/Are you a high-achieving woman in law ready to become a powerhouse CEO?Then HER Law was built for you.
Modern law practice needs a modern billing approach. Learn tactics for the successful transition from hourly billing to flat and alternative fees with Scott Leigh of AltFee, the 2024 ABA Techshow Startup Alley winner. Mathew Kerbis talked with Scott at Techshow 2025 about the evolution of fee structures alongside technology advances and what lawyers should be thinking about to align their services with competitive pricing. They discuss how modernized fees can increase efficiency and profitability while offering transparent pricing for your clients. Scott Leigh is co-founder and CEO at AltFee.