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In this episode I am joined by Barb McGrath from Above the Fold Digital Marketing and we are going to talk about online course platforms - specifically our platforms of choice, which for Barb is Heights and for me is Kajabi. Here’s a bit about our special guest today: Known as the #GoogleGirl, Barb founded the Get Found Digital Marketing program, and one of the first Google-approved agencies, Above the Fold Digital Marketing. After more than 20 years working with local businesses, Barb knows what it takes for local businesses to succeed and be on the first page of Google. Barb has worked with some of western Canada’s most well known brands including Conexus Credit Union, Factory Optical, Optiks International and Saskatchewan Polytechnic. In this episode we are going to talk about our online course platforms in the following areas: What kind/format of lesson content can be uploaded The overall structure of courses The ability to customize the look and feel of things Back-end ease of use Student experience of the platforms Related functionality And more! Find Part 1 here. Heads up! This post contains affiliate links, marked with an asterisk(*). If you sign up through one of those links you won't pay anything extra (sometimes you’ll even get a discount or bonus!), but I'll get a small commission or credit that helps me to keep delivering this awesome free content to you! I only recommend tools that I use and trust. Read my affiliate disclosure here. Resources: Try out Heights - you get a 30-day free trial! Get a 14-day free trial of Kajabi PLUS step-by-step guidance on how to create a digital product, design a sales system, and market to your audience. And get dedicated support along the way :)
This is Part 2 of a Football Roundtable David and Tim did with the guys at THERSday Night Podcast and Ben Moore of PantherTalk. Find Part 1 on THERSday Night Podcast's site. https://thersdaynight.com/thersday-night-podcast-65/
If you’ve ever asked yourself, “So why is strategic planning important to a small company?” Sam Julka has your answer. As Sam discusses in this episode of the Hot Mess Hotline, she and her team had to figure out how to use tools in new ways, provide clients with a needed service, and keep their doors open despite everything changing. Listen to this episode now. See the full blog post at https://www.stefaniekrievins.com/how-this-president-and-founder-used-her-strategic-plan-to-change-everything Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 1 of Sam’s interview at https://www.stefaniekrievins.com/how-a-network-of-trusted-advisors-helped-this-ceo-pivot-to-a-new-strategic-plan Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
If you’ve ever asked yourself, “So why is strategic planning important to a small company?” Sam Julka has your answer. As Sam discusses in this episode of the Hot Mess Hotline, she and her team had to figure out how to use tools in new ways, provide clients with a needed service, and keep their doors open despite everything changing. Listen to this episode now. See the full blog post at https://www.stefaniekrievins.com/how-this-president-and-founder-used-her-strategic-plan-to-change-everything Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 1 of Sam’s interview at https://www.stefaniekrievins.com/how-a-network-of-trusted-advisors-helped-this-ceo-pivot-to-a-new-strategic-plan Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
For Sam Julka, the President and Founder of DORIS Research, 2020 proved that strategic planning can sometimes have unintended or unexpected benefits, such as finding yourself with a team of great advisors during a global pandemic. As a business that revolves around researching the physical office space of other companies, Sam faced immediate client loss and hard decisions. It was clear that their 2020 strategic plan wasn’t going to happen, and instead, Sam needed a new plan. See the full blog post at https://www.stefaniekrievins.com/how-a-network-of-trusted-advisors-helped-this-ceo-pivot-to-a-new-strategic-plan:// Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 2 of Sam’s interview at https://www.stefaniekrievins.com/how-this-president-and-founder-used-her-strategic-plan-to-change-everything Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
For Sam Julka, the President and Founder of DORIS Research, 2020 proved that strategic planning can sometimes have unintended or unexpected benefits, such as finding yourself with a team of great advisors during a global pandemic. As a business that revolves around researching the physical office space of other companies, Sam faced immediate client loss and hard decisions. It was clear that their 2020 strategic plan wasn’t going to happen, and instead, Sam needed a new plan. See the full blog post at https://www.stefaniekrievins.com/how-a-network-of-trusted-advisors-helped-this-ceo-pivot-to-a-new-strategic-plan:// Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 2 of Sam’s interview at https://www.stefaniekrievins.com/how-this-president-and-founder-used-her-strategic-plan-to-change-everything Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
In Part 2 of Mike Loggins’ interview, we’re going behind the scenes to learn how Mike, a global vice president of IT, and his team changed their communication style by completely changing their workspace, and how “What can we do to make this work?” became the innovative question they needed to succeed. See the full blog post and transcript at https://www.stefaniekrievins.com/how-1-powerful-question-changed-an-entire-it-team Take the Hot Mess Quiz at https://www.stefaniekrievins.com/hotmessquiz Find Part 1 of Mike’s interview at https://www.stefaniekrievins.com/how-this-it-team-couldnt-change-their-culture Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
In Part 2 of Mike Loggins’ interview, we’re going behind the scenes to learn how Mike, a global vice president of IT, and his team changed their communication style by completely changing their workspace, and how “What can we do to make this work?” became the innovative question they needed to succeed. See the full blog post and transcript at https://www.stefaniekrievins.com/how-1-powerful-question-changed-an-entire-it-team Take the Hot Mess Quiz at https://www.stefaniekrievins.com/hotmessquiz Find Part 1 of Mike’s interview at https://www.stefaniekrievins.com/how-this-it-team-couldnt-change-their-culture Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
Mike Loggins, a global vice president of IT, and I discuss how to improve communication within a team on this episode of the Hot Mess Hotline. When it came to team communication strategies, Mike had some ridiculous ambiguity on his hands. Mike used to believe that if he just designed the best processes and bought the newest technology then, voila, there will be transformation and cultural change. Here’s what it really takes: thinking from a new perspective. Mike and his team figured out that those beliefs were short-sighted. See the full blog post at https://www.stefaniekrievins.com/how-this-it-team-couldnt-change-their-culture Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 2 of Mike’s interview at https://www.stefaniekrievins.com/how-1-powerful-question-changed-an-entire-it-team Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
Mike Loggins, a global vice president of IT, and I discuss how to improve communication within a team on this episode of the Hot Mess Hotline. When it came to team communication strategies, Mike had some ridiculous ambiguity on his hands. Mike used to believe that if he just designed the best processes and bought the newest technology then, voila, there will be transformation and cultural change. Here’s what it really takes: thinking from a new perspective. Mike and his team figured out that those beliefs were short-sighted. See the full blog post at https://www.stefaniekrievins.com/how-this-it-team-couldnt-change-their-culture Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 2 of Mike’s interview at https://www.stefaniekrievins.com/how-1-powerful-question-changed-an-entire-it-team Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
Coming into 2020, when you thought of how to overcome change management challenges, you didn’t have the fallout of a global pandemic on your radar. If you’re Jim Morris, CEO of the Greater Indy Habitat for Humanity, you’re also facing the recent merger with another nonprofit. And this is after a nearly 8-year competitive struggle with the board and staff of an organization that you lead. My interview with Jim Morris has so many relevant lessons learned on how to overcome change management challenges. How could it not when you’re facing THIS much change! Part 2 of my conversation with Jim Morris includes keeping perspective, what he’s learned from the pandemic, improving team communication, and what he’d like his legacy to be. See the full blog post at https://www.stefaniekrievins.com/how-a-nonprofit-ceo-learned-to-overcome-change-management-challenges Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 1 of Jim’s interview at https://www.stefaniekrievins.com/complex-conflict-this-ceo-found-himself-in-for-8-years Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
Coming into 2020, when you thought of how to overcome change management challenges, you didn’t have the fallout of a global pandemic on your radar. If you’re Jim Morris, CEO of the Greater Indy Habitat for Humanity, you’re also facing the recent merger with another nonprofit. And this is after a nearly 8-year competitive struggle with the board and staff of an organization that you lead. My interview with Jim Morris has so many relevant lessons learned on how to overcome change management challenges. How could it not when you’re facing THIS much change! Part 2 of my conversation with Jim Morris includes keeping perspective, what he’s learned from the pandemic, improving team communication, and what he’d like his legacy to be. See the full blog post at https://www.stefaniekrievins.com/how-a-nonprofit-ceo-learned-to-overcome-change-management-challenges Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 1 of Jim’s interview at https://www.stefaniekrievins.com/complex-conflict-this-ceo-found-himself-in-for-8-years Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
Typically when I talk with a client about how to manage conflict, it’s within an organization. On this’s episode of the Hot Mess Hotline, Jim Morris, the CEO of Greater Indy Habitat for Humanity, and I discuss conflict with an outside, competing nonprofit. Jim found himself navigating both internal and external conflict as he spent 8 years in this hot mess with an organization that was supposed to be a collaborator, not a distraction. Learn how he handled it and more in this episode! See the full blog post at https://www.stefaniekrievins.com/complex-conflict-this-ceo-found-himself-in-for-8-years Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 2 of Jim’s interview to hear how he navigated this situation with perseverance, at https://www.stefaniekrievins.com/how-a-nonprofit-ceo-learned-to-overcome-change-management-challenges Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
Typically when I talk with a client about how to manage conflict, it’s within an organization. On this’s episode of the Hot Mess Hotline, Jim Morris, the CEO of Greater Indy Habitat for Humanity, and I discuss conflict with an outside, competing nonprofit. Jim found himself navigating both internal and external conflict as he spent 8 years in this hot mess with an organization that was supposed to be a collaborator, not a distraction. Learn how he handled it and more in this episode! See the full blog post at https://www.stefaniekrievins.com/complex-conflict-this-ceo-found-himself-in-for-8-years Take the Hot Mess Quiz at https://stefaniekrievins.com/hotmessquiz/ Find Part 2 of Jim’s interview to hear how he navigated this situation with perseverance, at https://www.stefaniekrievins.com/how-a-nonprofit-ceo-learned-to-overcome-change-management-challenges Subscribe wherever you listen to podcasts and share with a mid-level leader who has a hot mess!
In the first part of this two-part podcast, owner-operator and Rates & Lanes Podcast cohost Rico Muhammad detailed his views on policing issues and his personal experiences with unjustified actions throughout his life. In part 2, a discussion of opportunity barriers that exist for many in African-American communities where, as Muhammad says, kids are often counseled they must be "twice as good" as white counterparts to achieve the same level of success. Cynical though the adage may be, the truth of the matter is closer to the notion that there's work left to be done by all of us in living up to the everyone's-created-equal ideal enshrined in the Declaration of Independence, when it comes to opportunity. Find Part 1 of this series via this link: https://www.overdriveonline.com/difficult-conversations-race-in-trucking-u-s-culture-owner-op-rico-muhammad/
Returning to the book of beginnings, David Wheaton reviews God's covenant promise to Abraham, the sign of circumcision, a Christophany, and more in Genesis 17-18. (Find Part 1 of our series on Genesis here.) Then Paul Borthwick spotlights the simple gospel in God's one-verse invitation to love the world, from his book, "Mission 3:16."
Returning to the book of beginnings, David Wheaton reviews God's covenant promise to Abraham, the mystery of Melchizedek, and more in Genesis 14-15. (Find Part 1 of our series on Genesis here). Then we're excited to "OPEN the Bible" this summer with Pastor Colin Smith of Unlocking the Bible.
I'm joined by Peter Howard @pahowdy in Part 2 of our conversation. In this half we get more into players talking rookie wide receiver landmines and goldmines, the NFL success of athletic receivers and the best argument I've heard against Jonathan Taylor having as high expectations as Ezekiel Elliot. Find Part 1 right before this one on the feed, or check here: https://anchor.fm/fusionffb/episodes/Ep-77-Making-Spreadsheets-Exciting-with-Peter-Howard--Part-1--ecjpvj Find his written work at Dynasty League Football (DLF) https://dynastyleaguefootball.com/author/peterhoward/ Peter's Podcast Dynasty Crossroads @DynoCrossroads https://podcasts.apple.com/us/podcast/dynasty-crossroads/id1395426330 Most importantly for his Market Share and other spreadsheets and to donate, find him on Patreon https://www.patreon.com/pahoward/posts --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/fusionffb/support
In the second part of this Day in the Life episode, Katy offers a rare glimpse into what it's like to edit and a long piece of tape, extracting its gems to transform it into something engaging. Karen, a US expat in the Dolomites, cycles home from work, hoping not to be stopped by the Carabinieri, to Jill in Oregon spots a hummingbird and looks for the silver lining in the midst of chaos. From Steve and Linda in Orvieto making homemade pizza to Simon from Melbourne as he walks his dog to Valentina in Trentino counting her blessings via social media. Lastly, take a peek into Katy and her husband Derek's craft night in Seattle. We end this show with the song Six Feet Apart, sent in by Seattle artists Miles and Katrina, and inspired by the social isolation of the coronavirus pandemic. Find Part 1 here. --------------------------------------- ADVERTISE WITH US: Reach expats, future expats, and travelers all over the world. Send us an email to get the conversation started. BECOME A PATRON: Pledge your monthly support of The Bittersweet Life and receive awesome prizes in return for your generosity! Visit our Patreon site to find out more. TIP YOUR PODCASTER: Say thanks with a one-time donation to the podcast hosts you know and love. Click here to send financial support via PayPal. (You can also find a Donate button on the desktop version of our website.) The show needs your support to continue. SUBSCRIBE: Subscribe to the podcast to make sure you never miss an episode. Click here to find us on a variety of podcast apps. WRITE A REVIEW: Leave us a rating and a written review on iTunes so more listeners can find us. JOIN THE CONVERSATION: If you have a question or a topic you want us to address, send us an email here. You can also connect to us through Twitter, Facebook, and Instagram. Tag #thebittersweetlife with your expat story for a chance to be featured! NEW TO THE SHOW? Don't be afraid to start with Episode 1: OUTSET BOOK: Want to read Tiffany's book, Midnight in the Piazza? Learn more here or order on Amazon. TOUR ROME: If you're traveling to Rome, don't miss the chance to tour the city with Tiffany as your guide!
In this episode, Sully talks about how to sell online in the middle of a pandemic and "Physical Distancing". Find Part 2 here Connect with Sully! Sully's Website: https://www.saleswithsully.com Social Media: FollowFollowFollowFollow See all "Sales with Sully" episodes
This 5-week question and answer mini-series podcast invites you into an opportunity to look at life from a different lens of perception, from the inside-out vs. what’s been conditioned in us, living from the outside-in. Frankly, it’s the BEST kept secret! I want to share this with you, because, honestly, no one told us this. This is life changing and life altering information! The inside-out lifestyle puts you into the driver’s seat of taking ownership of your life, being a leader in your life, creating the life you want to live vs the one you would live off default mode if nothing changes. Tune into a Change of Heart with an open mind, listen from the heart and listen for new insights. Question #5: If only I could make sense and process my horrific past, I would be able to let it go. Why can’t I let the past go? I’ve been trying to the last 30 years. I'm all ears! Reach out and share your experience with me! Be sure to listen to all of the episodes in the series! Find Part 1 here Find Part 2 here Find Part 3 here Find Part 4 here Connect with Lynn! Lynn's Website: Mission Possible You! Social Media: FollowFollow See all "Mission Possible You!" episodes
On today's program, Fellowship President and CEO Yael Eckstein talks about the situation in the Middle East and how Israel stands alone in promoting religious freedom. The post The Truth is Hard to Find – Part 1 appeared first on International Fellowship of Christians and Jews.
This 5-week question and answer miniseries podcast invites you into an opportunity to look at life from a different perspective, from the inside-out instead of the way we've been conditioned to live, from the outside-in. The inside-out lifestyle puts you in the driver's sear and lets you take ownership of your life. You get to be the leader in your life, creating the life you want to life instead of staying stuck in default mode where nothing changes. In Part 2, we look at Question #2: I've read tons of self-help books for many years. I feel like I am making small changes but nothing lasts for long. I feel like I've been "working on myself" my whole life but I am still not living the life I want. Why is this? I'm all ears. Reach out and share your experience with me! Find Part 1 here Find Part 3 here Find Part 4 hereFind Part 5 here Connect with Lynn! Lynn's Website: Mission Possible You! Social Media: FollowFollow See all "Mission Possible You!" episodes
In the Five Eyes Connectivity podcast special, we look at the changing face of modern warfare across the land, sea and air domains through the prism of three key technology areas: Satellite communications, line of sight data links and cybersecurity.This episode, we turn our attention to the cyber world, and consider the paradigm that as militaries become ever more connected, the threat of cyber-attacks from adversaries becomes a serious reality. We hear from two major military services, the US Navy and Canadian Army, and learn how they're shaping their organisations to better deal with the new cybersecurity challenges. And we speak to our sponsor, ViaSat, on how the private sector is stepping in to assist militaries further develop these technology areas.Find Part 1 in our series hereAnd Part 2 hereThe Five Eyes Connectivity podcast was created by Shephard Studio in partnership with Viasat. A big thanks to everyone who gave their time to support the project.The podcast series features music and effects by: Bobby Cole; Neil Cross; Romolo Komars Diprisco; Jason Donnelly; Michael Genato and Mark Merlino; Ceiri Torjussen
In the Five Eyes Connectivity podcast special, we look at the changing face of modern warfare across the land, sea and air domains through the prism of three key technology areas: Satellite communications, line of sight data links and cybersecurity.In this episode, we turn to military tactical data links and look at how military planners are working to create a fully networked force where each platform sensor and operator are tied together on that highly resilient line of sight network.We look at upgrades to the ubiquitous Link 16 network and hear how the US Air Force plans to take the data link into low Earth orbit for even greater reach.And we will hear from our sponsor Viasat on how the private sector is stepping in to assist militaries develop these technology areas further.Find Part 1 in our series hereAnd Part 3 hereThe Five Eyes Connectivity podcast was created by Shephard Studio in partnership with Viasat. A big thanks to everyone who gave their time to support the project.The podcast series features music and effects by: Bobby Cole; Neil Cross; Romolo Komars Diprisco; Jason Donnelly; Michael Genato and Mark Merlino; Ceiri Torjussen
In the Five Eyes Connectivity podcast special, we look at the changing face of modern warfare across the land, sea and air domains through the prism of three key technology areas: Satellite communications, line of sight data links and cybersecurity. In this episode, we focus on space and satellite communications and speak to military leaders about their SATCOM requirements and programmes.As a result of the upsurge in the electronic warfare threat, Five Eyes military services are now considering the use of different applications and technologies to avoid disruption to SATCOM. Options include a greater reliance on commercial SATCOM providers to hide in the noise of greater amounts of radio traffic. There is increased use of advanced extremely high-frequency satellite systems, aimed at providing survivable anti-jam and low probability of intercept or detection SATCOM connectivity. There are also developments in on-the-move antennas to avoid interference and detection by enemy forces, as well as supporting more discreet operations. And we will hear from our sponsor, Viasat, about how the private sector is stepping in to help militaries develop these technology areas further.Find Part 2 in our series hereAnd Part 3 hereThe Five Eyes Connectivity podcast was created by Shephard Studio in partnership with Viasat. A big thanks to everyone who gave their time to support the project.The podcast series features music and effects by: Bobby Cole; Neil Cross; Romolo Komars Diprisco; Jason Donnelly; Michael Genato and Mark Merlino; Ceiri Torjussen
In part 2 of our conversation Dr. Paul White we look more closely at his newest book, The Vibrant Workplace: Overcoming the Obstacles to Building a Culture of Appreciation. https://www.appreciationatwork.com/the-vibrant-workplace/ For the past 20 years, Dr. White has improved numerous businesses, non-profit organizations, schools and medical facilities by helping them: * Decrease cynicism and negative communication among employees * Create positive workplace relationships and environments * Reduce the frustration level of managers and supervisors * Raise the level of job satisfaction for both employees and volunteers. * Increase employee engagement, attendance, and productivity. Clients include Microsoft, NASA, L'Oreal, MGM Resorts, The Salvation Army, numerous hospitals, schools, government agencies, and over 700 colleges and universities. Find Part 1 of our conversation with Dr. White at our website: http://workinggratitude.com/ or wherever you listen. We will be taking a week off. Look for our next episode on July 31! Thank you for listening. Please subscribe and give us feedback with your ratings and reviews and share Working Gratitude with friends and colleagues on social media.
Ps Tim McDonald dives into the second part of his PM series, The Reason. Find Part 1 in last week's podcast.
Bitcoin is an incredibly novel technology, there are few technologies that can boast the revolutionary impact that Bitcoin potentially has. However, there is still much to be learned from its predecessors and benefactors. One of those being the resilient and disruptive ecosystem of the BitTorrent protocol. Simon Morris, a 10 year veteran of the company, BitTorrent Inc., brings us a 4 part series exploring exactly what we can learn from our Peer-2-Peer history, and the challenges that faced an industry breaking technology. Find Part 1: Why Bitcoin Mattered, on Simon's Medium page below, along with the rest of this excellent series. Don't forget to drop some claps on this one! https://medium.com/@simonhmorris/why-bittorrent-mattered-bittorrent-lessons-for-crypto-1-of-4-fa3c6fcef488 You can also check him out on Twitter below: https://twitter.com/simonhmorris --- Send in a voice message: https://anchor.fm/thecryptoconomy/message
We are back for an awesome learning experience on Pamper My Business (PMB) Podcast with Kim Beasley as your host. In Part 2 of this interview, you will meet Tracey Minutolo who is a Side Hustle Coach. The topic for both parts is "Time and energy management for side hustlers". Find Part 1 here: https://nolistmarketing.com/9b5a0Tracey helps 9 to 5'ers launch and grow side businesses they love. She runs the Side Hustle Success Lab community where serious side hustlers can sharpen their skills and level up their habits while finding the support they need, and making the connections that make a difference. And she's the host of the Side Hustle Success Minute, delivering bite-sized nuggets of side hustle inspiration and wisdom daily. When she’s not coaching, she’s probably geeking out on Continuous Improvement for her day job, hanging out in the San Diego sunshine, or checking out the latest craft beer release. You can find out more at traceyminutolo.com.PMB Nuggets from Tracey during this Podcast:1. WHATEVER you do, it has to be fun. If you're not excited about what you're doing, it'll NEVER be sustainable. Don't be afraid to make adjustments.2. If you're curious about trying something, just jump in and do it. You learn when you're IN ACTION, and likely the first project/business you start WON'T be your last!3. The importance of finding/creating community and support. This is particularly important for side hustlers who may not have many side hustling friends in their existing network.Ways to connect with Tracey:* Website: https://nolistmarketing.com/4306f* Blog: https://nolistmarketing.com/a09adAnd you can download a FREE PDF Giveaway that Tracey created especially for my listeners: https://nolistmarketing.com/ea68c (Master Your Schedule: Guide and Workshop)Connect with PMB on social media:* Facebook: https://nolistmarketing.com/542e4* Twitter: https://nolistmarketing.com/7f91d* Instagram: https://nolistmarketing.com/fa70d* LinkedIn: https://nolistmarketing.com/ab1ee*** Featured Product ***MemberVault is the “everything in one place” digital home for your best free content, and paid offers, from memberships to 1:1 services. Great place where you can build your online digital business. Just visit this link to find out more details: https://nolistmarketing.com/9d892
Maybe you’ve listened to the last few episodes of Perpetual Traffic and followed all the advice, and you’re still seeing a high cost per acquisition (CPA). Your ads might have a different problem entirely. But don’t worry… in Part 3 of their Facebook ad troubleshooting mini-series, the experts tackle how to fix another set of potential problems that nearly every media buyer has. Listen to learn the 2 main causes of a low click-through rate (CTR) and a high cost per click (CPC) and 4 ways to get your ads back on track, increase your CTR, and simultaneously drop your CPC. Missed the first 2 installments of this mini-series? Find Part 1 here Find Part 2 here IN THIS EPISODE YOU’LL LEARN: A few simple ways to beef up your creative and ad copy so your campaign resonates with more cold traffic Why your hooks are so important, and how to successfully target them to your audience How to use the Ad Grid to plan your ads and lower your CPC
Everyone who runs ads would love to acquire customers at a lower price. But sometimes your cost per acquisition (CPA) is too high... even if you have a high click-through rate and low cost per click. And even with the data that Facebook gives you, it’s not always clear what went wrong. If this sounds far too familiar to you, this is the episode for you. In the second installment of their Facebook ad campaign troubleshooting mini-series, the experts teach you how to wade through the ad manager data and find out what may be causing your high CPA. Then they walk you through how to fix each problem. (Missed the first installment? Find Part 1 of this mini-series here.) IN THIS EPISODE YOU’LL LEARN: 1 simple step that could save you money if your ads get a lot of traffic, but few conversions What metrics to watch in order to diagnose the cause of your acquisition problem, so you can take steps to fix it 3 potential causes and 3 solutions for a high CPA, despite having a high click-through rate and a low cost per click
Find Part 1 of the Set Review here: http://shoutengine.com/PiratesCSGPodcast/pirates-csg-podcast-26-fire-and-steel-set-review-60927 General info: https://en.wikipedia.org/wiki/Pirates_Constructible_Strategy_Game#Fire_and_SteelFind the set here: http://m.miniaturetrading.com/?action=selectCard&series_id=1051&full_format=1&sort=bASC&new_sort=n Buy F&S here:6 packs: https://goo.gl/c8vVJb18 packs: https://goo.gl/CRVoEB36 packs: https://goo.gl/MUr9n8Also some singles on eBay: https://goo.gl/K1LA4jOn RainTyger: http://www.raintyger.com/index.php?main_page=index&cPath=1_26 Miniature Reviews:Cygnet: http://m.miniaturetrading.com/im/showCardReview/review_id/6438Colonial Trader: http://m.miniaturetrading.com/im/showCardReview/review_id/7859Fire Shot: http://m.miniaturetrading.com/im/showCardReview/review_id/7833My fleets using the Saber: https://goo.gl/g84E3ZQuestion of the Day: What would you rank Fire and Steel as a set out of 10?
Guest Podcaster and cidermaker, Alex Kroh, bring us into the orchard at Eve's Cidery. This episode 90 is Part 1 of a two-part show with the makers at this New York State cidery! Find Part 2 when it goes live next week on episode 91. Pulling up to Eve’s Cidery in the small town of Van Etten, NY, you would be forgiven for thinking your GPS is broken. There’s no indication you’re in the right place unless you happen to peer in through the barn door to spot some inconspicuous ferment ers back beyond the wooden apple bins. I don’t know what I was expecting. Perhaps because of the reputation Eve’s Cidery has for producing some of the finest ciders in the country, I thought their operation would be more… built up, perhaps. After spending a generous four hours touring through the orchard and ciderhouse, I realized that the humble infrastructure that supports Eve’s is secondary, or even inconsequential compared to the place, the apples and the people. I see, now, that this is a reflection of the values and aspirations of Autumn Stoschek, co-founder of Eve’s cidery, and Ezra Sherman, a lawyer in his previous life, who would both rather spend all of their time growing apples and making cider than tending to the various other aspects of running a business. The ciderhouse is just enough to support that. For instance, there’s no tasting room at Eve’s. When we got the chance to taste through some of their amazing ciders, we sat on wooden crates on the concrete barn floor. Later I would learn from Autumn that the entire operation grew organically from year to year through the hard work and grit that must accompany any agricultural and small-business endeavor. “There was no million dollar investment.” In fact, the “seed money” to start Eve’s came from her saved tip money from waitressing. There were other forces at work, too. A formative experience working at an idyllic organic Vermont farm at the age of 15, and later a job with James Cummins, co-founder of Eve’s and son of famous rootstock breeder Dr. Jim Cummins, and finally an article about Steve Wood’s cider apples (Farnum Hill Ciders and Poverty Lane Orchards, Episodes 32 and 33) in Fruit Growers News all convened in the life of 21 year old Autumn and compelled her to drive to Poverty Lane Orchards in New Hampshire to see it all for herself. It was a risky move, dropping in on Steve Woods a busy orchardist and cidermaker, but one gets the feeling that he was more impressed than anything. He subsequently tasted Autumn through his catalog of ciders and sent her home with scionwood from his own trees. She grafted that budwood onto trees at James’ Littletree orchard and the next year planted more grafted trees on her father’s land before she had land of her own. Then began the life-long journey of learning to grow apples specifically for making cider. Growing great fruit is the key to making great cider, and this is clearly the focus at Eve’s Albee Hill orchard, which we toured during our chat. There’s a way to do it that maximizes the juice qualities that contribute to flavor and complexity, and it tends to fly in the face of “conventional” modern apple growing. Instead, it turns out that these methods have a lot more in common with organic growing methods. Cider fruit doesn’t have the cosmetic standards that dessert fruit does and there’s an opportunity for cider apple growers to align their practices with a more ecologically responsible way growing. So how do you create the conditions that maximize the apple’s potential for making great cider? Briefly: Create or utilize mineralized soils and maximize mineral accessibility to the tree’s root system through the use of deep-rooted companion crops, healthy soil microbes and mycorrhizal fungi (and don’t spray chemicals in the orchard that will kill these) Encourage a healthy, functioning tree immune system that will produce secondary plant compounds, the phytochemicals that contribute to flavor, aroma, mouthfeel, etc… The trees need some pest and disease pressure, enough to keep the immune system active, not so much that the tree is stressed (again, fewer chemicals to spray) Don’t over-irrigate - less water in the apple means a higher concentration of sugar, tannin and other phytochemicals Growing cider apples this way lends itself well to an experience of terroir in the glass, too. Of course, the cidermaking techniques employed are just as important. If you have too much residual sugar or cover up subtle flavors with additives or faults, you won’t likely get a hint of what terroir is contributing. In Part II (episode 91) of our chat, we discuss cidermaking techniques that transform great apples into great cider at Eve’s Cidery. Eve's Cidery special August 2017 deal for Cider Chat listeners - free shipping on orders of Eve's Cider! Mentioned in Part I: Steve Wood, Farnum Hill Ciders and Poverty Lane Orchards - http://www.povertylaneorchards.com/ Finger Lakes Fruit Geeks: Garrett Miller and Melissa Madden of Finger Lakes Cider House/Kite and String Cider/Good Life Farm - www.fingerlakesciderhouse.com Eric Shatt Redbyrd Orchard Cider - https://redbyrdorchardcider.com/ Mike Biltonen, Know Your Roots Consulting - http://knowyouroots.com/ Contact Eve's Cidery website: https://www.evescidery.com/ telephone: 607-229-0230 address: 308 Beckhorn Hollow Rd Van Etten, NY 14889 Ask for the following 8 #CiderGoingUP Campaign supporters - By supporting these cider makers, you in turn help Ciderville. Kurant Cider - Pennsylvania : listen to Joe Getz on episode 14 Big Apple Hard Cider - NYC : listen to Danielle von Scheiner on episode 35 Oliver’s Cider and Perry - Herefordshire/UK ; listen to Tom Oliver on episode 29 Santa Cruz Cider Company - California : listen to Nicole Todd on episode 60 The Cider Project aka EthicCider- California Albermale CiderWorks : listen to Chuck Shelton on episode 56 Cider Summit : listen to Alan Shapiro founder of this cider fest on episode 75. Ramborn Cider Co. Luxembourg. Please Help Support Cider Chat Please donate today. Help keep the chat thriving! Find this episode and all episodes at the page for Cider Chat's podcasts. Listen also at iTunes, Google Play, Stitcher (for Android), iHeartRadio and where ever you love to listen to podcasts. Follow on twitter @ciderchat
Online Boutiquer's Podcast: Traffic, Marketing, and Business for Online Retailers
This episode is Part 2 of our interview with Arsha Jones of Brand Build Sell and the owner of 3 amazing brands Tees in the Trap and Capital City Mumbo Sauce about building phenomenal brands and the true roller coaster ride of entrepreneurship. This episode was so juicy I've split into 2 parts so you don't miss a nugget. In this episode you'll learn In Part 1 of this episode Arsha digs deep into How Arsha is continuing to grow her brands How we stay (or try to say LOL) focused with so many options out there how a brand can build in today's space how being an entrepreneur can/ and should change and shape your life Find Part 1 Here Resources and link mentioned in the episode Arsha's Faceboook Group- Brand, Build, Launch About Arsha Arsha Jones is a creative soul with a penchant for marketing, sales, technology, social media, and popular culture. An emerging leader in the e-commerce industry, she has built multiple, highly profitable brands, one of which has seen revenues approaching a million dollars in less than two years. Known for her quiet demeanor and business prowess, Arsha’s brands have been featured in or on media outlets such as Buzzfeed, The Washington Post, Black Enterprise, FOX, CBS, and TV One. Her website, BuildBrandSell.com is where she endeavors to teach others how to turn their passions into profit with physical products. When not building her e-commerce empire, you can find Arsha spending time with her husband and children, enjoying a juicy nap or delicious bowl of ice cream. Arsha also recently won the Black Enterprise award for Family Business of the Year Award at the Black Enterprise Entrepreneurship Summit.
Online Boutiquer's Podcast: Traffic, Marketing, and Business for Online Retailers
In this episode we talk with Arsha Jones of Brand Build Sell and the owner of 2 amazing brands Tees in the Trap and Capital City Mumbo Sauce about building phenomenal brands and the true roller coaster ride of entrepreneurship. This episode was so juicy I've split into 2 parts so you don't miss a nugget. In this episode you'll learn In Part 1 of this episode Arsha digs deep into her road to success with both of her brands the triumphs and trials of getting national media attention in outlets like the Washington Post how she strategically positioned her brands to be the tops in their niche the lessons she learned starting a business from idea to concept hw she found and approached online influencers to market her brands Find Part 2 Here Resources and link mentioned in the episode Arsha's Faceboook Group- Brand, Build, Launch About Arsha Arsha Jones is a creative soul with a penchant for marketing, sales, technology, social media, and popular culture. An emerging leader in the e-commerce industry, she has built multiple, highly profitable brands, one of which has seen revenues approaching a million dollars in less than two years. Known for her quiet demeanor and business prowess, Arsha’s brands have been featured in or on media outlets such as Buzzfeed, The Washington Post, Black Enterprise, FOX, CBS, and TV One. Her website, BuildBrandSell.com is where she endeavors to teach others how to turn their passions into profit with physical products. When not building her e-commerce empire, you can find Arsha spending time with her husband and children, enjoying a juicy nap or delicious bowl of ice cream.
Your First Meet (Powerlifting) - Episode 22 Meet day can be a little intimidating (especially if it is your first meet). In this episode, we walk you through the big day and layout a road map for your first Powerlifting meet. Find Part 1 Here References for this Episode: Periodization in Training: Having a Plan Matters – Episode 13 Gear: What you actually need for weightlifting, CrossFit, and Powerlifting – Episode 19 Find a Powerlifting Meet: PowerliftingWatch USAPL Website: http://www.usapowerlifting.com/
In honor of #ThrowbackThursday, we feature one of the greatest episodes in Holding Court history from back in October of 2014. Tom Barnard and Tommy Mischke joined Ron in the studio, and the result was a heated, free-wheeling, hard-hitting discussion amongst three radio legends. The conversation ranges from childhood stories, family, fame, loyalty, life, radio, politics, regrets, on and off air personalities, and more. This is Part 1 of 3. Find Part 2 and Part 3 by scrolling down our podcast feed into in our earlier episodes from the first few months of the show!
Find Part 1 of this interview here.I get a lot of questions about blogging from people who are considering starting a business and are new to the social media world. So does my friend Nathan Bowers, who is a web developer by trade, and also an artist/musician and all-around renaissance guy. Nathan and I connected on Twitter recently and started a whole series of offline conversations which resulted in this 2-part podcast interview. We wanted to reduce anxiety for new bloggers, and also draw the connection between the importance of good technology crossed with good content. As we both noted, there are plenty of popular blogs with crappy designs, mine included.Part 2 of this interview covers:Search Engine Optimization (SEO)Creating compelling content Interview notes:Wordpress All-in-one SEO pluginArt and Fear Anecdote from the book Art and Fear
The host of Your Dose of Death podcast Loren Rosenberg is here to break down what WrestleMania week looks like for independent wrestling! We're also delving into his wrestling origin story and why he started his podcast. Then in the main event it's podcast vs podcast for the ICW No Holds Barred Battle of the Tough Guys Tournament! We run through the entire card and our picks! Loser donates to the winner's charity of choice! This is Part 1, Find Part 2 on the Your Dose of Death podcast feed: https://redcircle.com/shows/your-dose-of-death Make sure you follow Loren on twitter: @LorenYDOD