Online Boutiquer's Podcast: Traffic, Marketing, and Business for Online Retailers

In this episode of "Girl Get Visible," host Akilah Thompkins-Robins sits down with marketing strategist Andréa Jones of https://onlinedrea.com to discuss the unique challenges and strategies for business owners during election season. This conversation is crucial as politics and election time can significantly impact a business's social content, audience engagement, and brand perception. Key Highlights: Balancing Personal Values and Business Goals: Andrea and Akilah delve into the intricate balance business owners must maintain between their personal values and business objectives. They explore why maintaining this balance is essential, especially during periods charged with political fervor. Public vs. Personal Display: Andrea emphasizes the importance of differentiating between personal and business online presence. She shares a poignant instance where using a business page for personal expression led to backlash. Expressing Political Beliefs: The episode tackles the complexities of publicly supporting political candidates as a business. Andrea suggests subtle methods like themed products to reflect personal values without alienating customers unless political engagement aligns with the brand's identity. Impact of Scheduling and Automation: We discuss the risks associated with scheduled posts during sensitive times. They recommend pausing or adjusting content to be sensitive to the current societal context, especially during tragic events. Engagement with Current Events: The episode underscores the importance of acknowledging ongoing events as part of a brand's communication strategy. Andrea and Akilah share insights on tailoring responses based on the brand's domain and community sentiments. Navigating Viral Content: Andrea shares her experience with a viral post about oat milk's cost, illustrating how trivial topics can generate significant attention and controversy. This story highlights the unpredictable nature of social media interactions during election seasons. Platform Dynamics: The discussion covers how different social media platforms handle news differently in their algorithm Mental Well-being Resources: Andrea introduces "Social Media Unwind," a meditation resource to help individuals manage the emotional impact of social media during elections. This, along with the "Social Media Reset Challenge," offers much-needed support for business owners navigating stressful times. Handling Negativity and Online Harassment: Andrea shares her approach to dealing with online negativity after a controversial post went viral. Both speakers discuss the importance of a support system and utilizing block and report features to manage online harassment. This episode emphasizes the significance of community support and positivity amid the negativity on social media during election times. Andrea and Akilah provide actionable strategies and balanced approaches for business owners to thrive while aligning their actions with their core values and considering their community and brand image during politically charged periods. Tune in to this enlightening episode to equip yourself with the knowledge and tools needed to navigate the complexities of politics and business in these dynamic times. Resources for Entrepreneurs mentioned in the episode: Social Media Unwind: https://socialmediaunwind.com Social Media Reset Challenge: https://onlinedrea.com/reset/

Is starting a membership on your list for 2024? Before you start make sure you listen to this. I've had 2 successful memberships and now event use some of the membership concepts I've learned for my SAAS community. Throughout the journey, I've experienced the good, the bad, and the ugly of owning a Membership business, and in this episode I share what I wish someone told me when I was getting started.  This episode will really benefit entrepreneurs, course creators,  small business owners, freelancers, and people building communities online. In the episode I touch on a few topics like  setting up membership content, understanding pricing strategy, fostering a sense of community, and more. It is a great resource for any entrepreneur looking to extend their products or services to a membership model.  Here are 4-5 questions that will be answered in the episode: 1. How to set the right price for your membership? 2. How can I transform my business with memberships? 3. Why shouldn't you treat your membership like a course? 4. How can retention be improved in memberships? 5. Why is community so important for a successful membership model? Join the membership workshop https://girlgetvisible.com/Memberships

Have you been afraid to give Facebook Ads a try? Maybe you have tons of content and would love to get more eyes on it, or even better use it to drive people into your funnel. If you're a content creator dealing with either of these right now you don't want to miss this episode, In this episode, we dive deep into the world of marketing with Stacy Reed, a fractional chief marketing officer and Facebook ads expert. This episode is a must-listen for content creators, coaches, course creators, and membership owners looking to level up their marketing game. During the conversation, we explore how to effectively use blog content in your marketing strategy, discussing the importance of organic and paid marketing efforts. Stacy shares valuable insights and practical tips based on her extensive corporate marketing experience, helping you elevate your online presence and drive results. Key Takeaways: - The significance of combining organic and paid marketing strategies for optimal results How to leverage ads to drive traffic to high-converting blog content The importance of strategic marketing planning and understanding your customer journey Using the HOT Ads framework: Hook, Open, Tell, to create compelling ad copy Using SEO and Facebooks ads in your marketing mix Finding the right balance between in-house marketing efforts and hiring external agencies   If you're looking to enhance your marketing tactics and take your online presence to the next level, this episode is for you. Tune in to gain valuable insights and practical strategies to boost your marketing effectiveness.   To learn more about Stacy Reed and access her wealth of marketing knowledge, be sure to check out her podcast, Roadmap to 1 Million (https://stacyzeal.co/podcast/), and take her quiz on scaling your marketing strategy at stacyzeal.com. Connect with Stacy on social media for more valuable tips and insights to elevate your marketing game. Don't miss out on this insightful episode tailored for content creators, coaches, course creators, and membership owners looking to supercharge their marketing efforts. Get ready to level up your marketing game and see the results you've been striving for. Stay tuned for more valuable content and expert insights from Stacy Reed in this enlightening episode tailored for creative entrepreneurs and business owners. Take Stacy's Quiz: ‘What's Missing From Your Million Dollar Marketing Strategy?' https://stacyzeal.co/QUIZFacebook Page: https://www.facebook.com/stacystyle03 Instagram: https://www.Instagram.com/StacyZeal.co Youtube: https://www.youtube.com/@stacyzealco

Are you interested in becoming a podcast guest? In this episode of the Girl Get Visible Podcast, learn about the key strategies for being a successful podcast guest in 2024. Discover how being a podcast guest can boost your visibility and help you connect with new audiences.   This episode is perfect for entrepreneurs, business owners, and experts who are looking to expand their visibility, establish their authority, and reach new audiences. If you're interested in being a podcast guest but want to know how to stand out and make an impact, this episode is for you.   By listening to this episode, you will learn key strategies for pitching yourself as a podcast guest, including how to identify the right shows to pitch and what to look for in a podcast host. You'll also discover the importance of being prepared and engaging, as well as how to leverage your podcast appearances to grow your audience and connect with new potential clients or customers.   Key Takeaways: 1. Why being a podcast guest is a powerful visibility strategy for 2024. 2. The importance of pitching to a variety of podcasts, not just those in your immediate network. 3. How to craft a compelling pitch letter that focuses on the host and their audience. 4. How to prepare to be an amazing guest. 5. how to show up and wow the interview and increase the chance of the host sharing and promoting your episode over and over again. Questions Answered about podcast guesting 1. How can I pitch myself effectively as a podcast guest? 2. What should I look for in a podcast host and show before agreeing to be a guest? 3. How can I prepare for a podcast appearance to make a lasting impression? 4. What are the key strategies for leveraging podcast appearances to grow my audience? 5. How can I ensure that I have a strong call to action to drive engagement after the episode airs? Don't miss out on these valuable tips and insights for becoming a standout podcast guest in 2024. Tune in to the full episode to learn how to maximize your visibility and connect with new audiences through podcast appearances. Resource mentioned in the episode The Worst Podcast Potches I've Ever Received https://girlgetvisible.com/the-worst-podcast-pitches-ive-ever-received/ Try SEO Assist for help with your podcast pitching https://SEOAssist.com Get access to the ATM (Authority, Traffic, and Monetization Summit) https://obshub.vipmembervault.com/products/courses/view/47

Today's episode we are jumping into a topic that has been buzzing in the LinkedIn community - LinkedIn Voices. LinkedIn isn't just a tool for job searchers anymore it has morphed into a social network for professionals, thought leaders, entrepreneurs, and so much more. Even if you aren't actively looking for a job if you want to grow your company or in the company you are in, Linked In is becoming that place. Recently Linked has introduced a lot of features to support being the overall thought leadership platform so today I wanted to talk with Michele Heyward the Founder of Positive Hire a startup with a mission to connect black, Latina, and indigenous women in STEM with management roles. Michelle is not only an expert in her field but also a LinkedIn pro. In this episode, Michelle shares her journey on LinkedIn, the evolution of LinkedIn features, and how entrepreneurs and professional women can leverage LinkedIn Voices to establish authority, and visibility, and grow their business. Key Takeaways from this episode on LinkedIn Voices: LinkedIn Voices Demystified: Understand the LinkedIn Voices feature and how it can benefit online business owners and professional women. Strategic LinkedIn Usage: Gain insights into strategic LinkedIn usage, focusing on quality interactions for business growth. STEM Leadership Insights: Explore the STEM Leadership Journey Summit for valuable insights from accomplished women in STEM leadership roles. Networking Opportunities: Discover how LinkedIn can be a powerful networking tool, leading to unexpected business opportunities. Practical LinkedIn Tips: Receive practical tips on optimizing your LinkedIn profile and utilizing features to enhance visibility and engagement. STEM Leadership Journey Summit: Learn about the upcoming Women of Color in STEM Leadership Journeys Summit on February 22, 2024. Michelle shares the details, including the diverse lineup of speakers, various formats, and how to register. Questions Answered in This Episode: What is LinkedIn Voices, and how can it benefit my online business or professional journey? How has LinkedIn evolved over the years, and what role did it play during the 2008 economic downturn? What are practical tips for using LinkedIn strategically without feeling overwhelmed? How can I leverage LinkedIn features for business growth, especially as a woman in STEM or a professional entrepreneur? Tell me more about the STEM Leadership Journey Summit, and why should I attend as an entrepreneur or professional woman? Listen to the full episode to gain a deeper understanding of LinkedIn Voices and LinkedIn Overall can help your business grow your online visibility, implement practical tips for strategic LinkedIn usage, and register for the Women of Color in STEM Leadership Journeys Summit on February 22, 2024. Connect with Michele Heyward: LinkedIn: Michele Heyward https://www.linkedin.com/in/michelecheyward/ Website: Positive Hire Save the Date: Women of Color in STEM Leadership Journeys Summit Date: February 22, 2024 Registration: https://bit.ly/stemwomenleadership24 A little About Michele Dirt Road born and raised in rural South Carolina, Michele Heyward's one of five children and was known for being quiet, unlike the confident leader she is today. She is not your typical tech startup CEO. Michele may appear as an extrovert, but she's an ambivert at heart. And while she hated coding in school, she loved math and its endless possibilities. As the founder and CEO of PositiveHire, Michele is dedicated to empowering Black, Latina, and Indigenous women in STEM. Her innovative software, PH Balanced, focuses on retaining underrepresented women in STEM management positions. Through her work as a Certified ISO-30415 Diversity & Inclusion Professional, Michele helps companies create equitable and inclusive workplaces for all. Michele holds a BS in Civil Engineering and an MS in Industrial Management from Clemson University. She has experience as a construction project manager in the energy sector building the power grid...it's women's work, so someone had to do it!   Thanks for tuning in, and until next time, stay visible

Online business owners! If you're navigating the ever-evolving landscape of digital entrepreneurship, this episode is tailor-made for you. We're diving into the world of SEO, unraveling the nuances between merely existing on Google and truly being found by your ideal audience. In today's online marketing space, having an online presence isn't just about being on Google; it's about strategically positioning yourself to be found by those who need what you offer. Whether you're a budding entrepreneur, an established business owner, or a content creator seeking to expand your reach, understanding the power of SEO is a game-changer. In this episode host and resident SEO Expert Akilah Thompkins-Robinson breaks down the real benefits of the work business owners get from good SEO. What you'll learn in this episode: What's the difference between being in Google and getting found in Google? How can SEO benefit your business beyond just being listed in Google? What are the common misconceptions about SEO, especially regarding social media posts? Why is ranking higher in search results important for online visibility? How can you optimize your online presence to attract potential customers who don't know your brand? No matter which stage of business you are in this episode is for you" Startups: Lay the foundation for a robust online presence from the get-go. Established Businesses: Enhance your visibility and reach new heights in your industry. Content Creators: Uncover strategies to expand your audience and impact. Entrepreneurs at Every Stage: Whether you're starting, growing, or scaling, SEO mastery is essential. Ready to transform your online journey? Tune in to this episode as we demystify SEO and provide actionable insights for your digital success. Don't miss out on the chance to elevate your business with the knowledge and strategies shared in this episode!

Welcome to the first episode of our 2024 season, this episode host Akilah Thompkins-Robinson founder of https://SEOassist.com and https:/girlgetvisible.com, digs into the critical importance of innovation, audience understanding, and the dangers of content complacency for content creators and entrepreneurs. aka creating selfish content. This episode draws lessons from the tales of two brands in the newsfeeds right now, Nokia and Stanley, to offer actionable insights for content creators and entrepreneurs looking to elevate their content and SEO efforts this year, these real-world examples give us actionable strategies to enhance your content creation and SEO efforts in the new year and avoid what could be some company ending pitfalls. 5 Key Questions Answered in This Episode: What led to Nokia's decline, and what's the single most crucial lesson content creators can take from their downfall? Why is it crucial for content creators to focus on their audience's current needs rather than relying on past successes? How can content creators and entrepreneurs use SEO and audience feedback to improve their content strategy? What are practical steps to become more responsive to market changes and technological advancements? 2024 trends we are going to need/want to lean into to make it through this year How did Stanley manage to capture a whole new market segment without changing their core product, and what does this mean for your content strategy? What does it really mean to create 'selfish' content, and how can shifting your focus radically improve your audience engagement? We even throw in a few insights from BlackBerry and the changes they made to save at least some parts of their business. This episode is a must-listen for anyone looking to enhance their content creation, improve their SEO strategies, and adapt to the ever-changing landscape of digital marketing and entrepreneurship. By embracing the lessons from Nokia and Stanley, and focusing on audience-centric content, you can set yourself up for success in 2024 and beyond.

Uh Oh the AI Shift is starting to hit the fan!!! In the last 2 weeks, AI Copyright Infringement has been a hot topic in the news, and in the months since the Chat GPT Explosion we are seeing more and more lawsuits against Google Bard and Open AI that can change the way we use AI for good. If you've used Chat GPT, Bard, or any of these other tools and you've thought about the safety of your own content you don't want to miss this episode. Tune in as Akilah tackles the pressing issues of AI machines scraping data without proper sourcing, leading to legal battles over unauthorized usage. And my thoughts and some other trusted creators' thoughts on the potential future changes in the AI landscape, with companies being held accountable for attributing their data sources. Drawing from real-life examples and legal discussions, host Akilah Thompkins-Robinson also explores the consequences faced by businesses that claim ignorance when it comes to ethical AI. We go deep in this episode talking about hot takes that are coming out about these lawsuits against AI companies Share tips and resources on how business owners can protect their content and protect themselves from using copywritten content Insight into how 3rd part tools that use AI like SEO Assist (https://seoassist.com) and Opus Clips (https://clip.opus.pro/) can get you better results when using AI Talk about all of the things entrepreneurs should know as content creators and Content consumers Resources referenced in the episode: ·      Akilah Thompkins-Robinsons  Thoughts on the limitations of Generic AI Tools: https://www.facebook.com/GirlGetVisible/posts/pfbid0GfpXR4qWNXfcurtiVqj92Q2foa3eLAV7g37vavLCzV3wexCqRuy4J1pAHmt3NikUl ·      Roberto Blake's post on Protecting your IP from AI Models and the importance of using a Paywall https://www.youtube.com/channel/UCovtFObhY9NypXcyHxAS7-Q/community?lb=UgkxVCrT4stR_O8EltrixgDXPuEst9Zi34ys ·      Search Engine Journal Article on Chat GPT Law Suits https://www.searchenginejournal.com/chatgpt-creator-faces-multiple-lawsuits-over-copyright-privacy-violations/490686/?fbclid=IwAR0cIedNgRJb2SiTcrdzWqXau4N5nA7hYWfRSZxMsiSVaqUjrmc1mQY2IEE ·      Niche Pursuits Podcast Episode ‘Did Google Steal Ai Content https://www.nichepursuits.com/did-google-steal-ai-content/ ·      GGV Podcast Episode 2023 Predictions the Best use of AI for your business https://girlgetvisible.com/2023-predictions-the-best-use-of-ai-for-your-business/ I know we didn't have widespread copyright infringement on our 2023 Bingo Cards but here we are, 2023 is turning out to be a fascinating journey into the evolving world of content creation and protection. So grab your favorite beverage, sit back, and get ready to be enlightened on this captivating episode, “The Dark Side of AI: Content Theft” Let's empower ourselves to navigate the realms of AI and protect our creative endeavors. It's time for Girl Get Visible! As always join us in the SEO Growth Mob Facebook Group to Continue the Conversation https://www.facebook.com/groups/1743775969260900

Let's talk hiring! In this podcast episode, I thought it would be important to talk about why most business owners will not hire or outsource their tasks to others to complete. This topic came about when I was conversing with a close business friend of mine, Dottie Reynolds. Dottie had a very intriguing question, which made me wonder why business owners hire coaches to be taught to do things on their own versus outsourcing that workload. When I first started my business, I was guilty of doing everything on my own. I am capable of doing the majority of the facets of my career, but having my team has made everything so much easier to concentrate and execute. I absolutely feel like a girl that got visible! In this episode, I speak about at least 7 different reasons as to why someone will not be hired, someone else for their work and things you should consider when making that decision. Whether it is due to cost, perception of what you think is hard work, or not trusting others to work on your business niche, every business owner has their own reason. You'll learn in this episode:   What are the typical reasons someone would avoid hiring someone, for their business?  What are the top reasons why someone will not outsource work?  Why outsourcing may be considered expensive versus getting coaching?   How to know when it is time to outsource that workload? I hope this episode really helps you to invest in yourself and not always rely on outsourcing talent. Resources You can check out Dottie Reynolds: https://www.facebook.com/dottie.reynolds10

As a business owner, knowing what your site is getting found for and its performance, is important. However, not many people know how to review their site's traffic and performance, to reach the right audience. I have coached numerous business owners, who've had their site for many years, but did not know what they were showing up for on Google. Now, I know a lot of people are familiar with Google Analytics, but I have something even better that can provide you with data you need.  It's time to share the underrated secret tool of SEO, Google Search Console. Google Search Console is a FREE tool, that allows you to review and make necessary corrections to your site to optimize your visibility in Google search results. You can get data on, the words your site is getting found for, backlinking for your site, how well your page is doing in search and even how many pages Google is seeing from your site. This episode walks through five ways to use Google Search Console to your benefit. Whether it is to track your performance or measure your growth, if you are serious about SEO and how Google sees your site, search console is your next tool to use.  In this episode you'll learn: ·         Why Google Search Console is important for your site? ·         What indexing and video indexing is? ·         How to track performance and measure growth using Google Console? ·         Why detecting issues early on is easy with Google Console? ·         What ways you can use Google Search Console to find topics? Let's get started! Want to know how to set up your Search Console account and Site Map? Find a quick tutorial on how to do just that, by going to https://youtu.be/zaiWODRTHpc   Resources ·        Join our SEO WorkClub by going to girlgetvisible.com/joinus. Applications are officially open! ·        Join SEO Growth Mob, our free community where we provide insightful information around all things SEO, including more information on the Search Console. You can join at https://www.facebook.com/groups/SEOGoodyMob            

Only a few weeks in and 2023 is already shaping up to be an interesting year for online entrepreneurs. If you're a thought leader and trying to get your voice out there with a course, coaching program, or speaking then you'll want to lean into these 2023 Predictions.  In this episode, I talk about the big changes already happening in the only space with SEO, Google Analytics, People First Content, and of course AI. The newest good and bad 2 letter word.  If you're like most people I know you've heard about AI Chat GPT, Midjourney, and all of the other new words that have popped up in the last 2 months. In this episode, I share my take on it as an app creator, thought leader, and content creator. I give a little background so you're well informed in these internet streets and you know the best ways to use it to enhance your business and not hurt it in the process.  The good news AI is NOT replacing anyone but it does have a few advantages and disadvantages to consider  I also share some new updates we have in SEO Assist that you can try today at https://seoassist.com/tryme. Our new features are built with you the thought leader in mind, if your looking for a tool that uses your voice and doesn't just replace it with generates content definitely give this free content flow a try. We're out here to help you show up better in search. 

Let's talk about THE Recession As coaches, course creators, and digital entrepreneurs our businesses and lives depend on not just being able to sell, but all people having the funds and bandwidth to buy. And real talk, right now as we close out 2022 the funds' people have may be in danger. In this episode, I talk about what it could mean for us and share the strategies I'm doing to stay afloat during this economic downturn In this episode, you'll learn Product strategies that can help you maintain consistent income during this time Ways to still build and expand your audience even if you don't have money for ads and social posts get overrun How affiliate income and working with other businesses can be the best thing small businesses have to save us all during a recession or really any time Innovative ways to save and tighten your belts in your business, and how to prepare when your clients do the same Why do you need to turn your business from a commodity to a necessity like yesterday? And of course, all of the ways SEO and get search traffic can help you with this We've all heard the stories about all of the businesses that were made and thrived in 2007, 2008, and 2009 during our last recession; but they continue to forget the businesses that didn't make it. We want to be on the survive and thrive side so it's time we discuss and prepare for it. Don't pass up this episode because you think you aren't ready for it yet, listen and start working on your plan to get ready and prepare for whatever happens with the rest of the world Here are some of the tools I mention in the episode: Hello Audio https://helloaudio.fm Canva SEO Assist https://seoassist.com

As the holiday season slowly emerges, all entrepreneurs are aware that this could be the busiest time of their business. During this time, we try to find the best way to engage our audience and provide them with content and products that is beneficial to them and their family. With the overwhelming feeling of the holidays, it might be difficult for you to figure out what you are going to put out there and when you're going to post seasonal content. In this episode, I walk through the importance of seasonal content and how to be prepared in showing up for your audience. There are things you should consider such as, the types of seasonal content, the timeline of when to put them up, ways to incorporate social media with this content, and how to refresh old content that is still relevant today. Let's get ready for this holiday season, the right way! In this episode you'll learn: When should you start thinking about seasonal content? What the best timeline is to start putting out seasonal content? What are the different types of seasonal content to consider? How to refresh your older content through repurposing? How to incorporate this content on your social media platforms? Resources Seasonal Timeline Freebie: com/seasonaltimeline Girl Get Visible Episode 88: Last Minute Black Friday Ideas and Promotions for Entrepreneurs Girl Get Visible YouTube: Hello Audio Review: Private Podcast is new way for Course Creators

TikTok is the latest and apparently the greatest video-based social site. You've probably heard that TikTok is now getting more hits than google and more watch time than youtube. These are big accomplishments and if you're like most marketers and entrepreneurs you've been wondering how TikTok can help your business and whether should you get started (or keep up with) TikTok.  And then comes another notch in the TikTok belt, SEO. A lot of things have been happening in the TikTok app and in google with ranking and indexing TikTok videos. These changes make TikTok and much better option for business owners and I dare to say worth the effort you would put into creating this new short-form content In this episode, I give you all of the tea on my current thoughts on TikTok, including how I think the use of SEO will help you on tiktok and how TikTok videos and content can help your SEO on your website In the episode I also share: the results I had after doing a 30-day TikTok challenge with Crystal Cooper My approach to creating good TikTok content Details on how TikTok can help your SEO The one thing I would do differently if I was starting with TikTok today How to repurpose TikTok videos and how to repurpose other content to make TikToks And give examples of the strategies you can use to grow  fast and make  money from TikTok for your online business Here are the resources I mentioned in the episode: Crystal Cooper who I mention in the episode a few times: https://Www.meetcrystalcooper.com   Here are the links to the TikTok I referenced: https://www.tiktok.com/@akilah_girlgetvisible/video/7125905402004278570?is_from_webapp=1&sender_device=pc&web_id=7141032045614499371 https://www.tiktok.com/@akilah_girlgetvisible/video/7124477285616356654?is_from_webapp=1&sender_device=pc&web_id=7141032045614499371 Breaking news, I also mention in the episode how Google has introduced a short video SERP area, here's a screenshot of what that looks like on mobile

As entrepreneurs, it is important to build a sustainable business that keeps the cash flow going, while also achieving all the goals we have for ourselves. With consistent SEO and Visibility strategies, your business is going to boom, so your next step is to easily track your finances, without the stress of “budgeting”. In this episode, we connect with the amazing Nicole Barham, Founder and CEO of Design Your Wealth, to get her perspective on what every solo-entrepreneur should know as they manage their business finances. In this transparent and necessary conversation, Nicole opens up about how her experience with bankruptcy led to her determination of never being in debt again. Her journey led to developing the well-known solution, 5-minute bookkeeper, which supports entrepreneurs with staying on top of their finances in little to no time. Finance and Budgeting is not a fan favorite, so to bring excitement to this topic, Nicole has successfully done two things: Kept the solution she created, simple Made sure there is consistent community and support, while not keeping clients alone with the system. Now you're probably wondering, is this conversation important to me and my business? The answer is yes. Throughout Nicole's time of building her business, she quickly realized that other entrepreneurs needed help with tracking their finances too. Using her own visibility strategies of being on social media, getting invited to podcasts and engaging in her community, she has made almost half a million dollars in sales, and has been featured on well-known organizations, such as Good Morning America, to share her secrets on how to easily stay on top of finances in a short period of time. So, instead of stressing about your business finance, dive into this episode to gain that financial peace of mind. In this episode, you'll learn: What are things most entrepreneurs wait to do, which could cost them money? How tracking your business finances can be easy and exciting? What are some ways to bring excitement to business finances? Why building a community can motivate your clients? What are suggested visibility strategies to reduce how long you are on social media? ResourcesDemo of the 5 Minute Bookkeeper – 5minutebookkeeper.com Free PDF Guide - 5 Minute Money Secrets for Solopreneurs Contact Our Guest Website: https://www.nicolebarham.com/ Facebook: https://www.facebook.com/nicolebarham2 Instagram: https://www.instagram.com/nicolebarham2/ About Nicole Barham Nicole (she/her) works with women entrepreneurs to help them go from being stressed-out about money to financial peace of mind. She's been featured in First for Women, Medium, Time, Black Enterprise, and Essence magazines and seen on Good Morning America sharing her secrets to getting and staying on top of your finances in just a few minutes a day.  

As a business owner that uses search engine optimization (SEO) as a strategy, we absolutely love keeping up with Google. On average, Google provides updates every few months and it is usually when they receive wind of a new trick uprooting the goal of providing unique and authentic content. Well guess what, in both May and August of 2022, Google has updated their algorithm again. When Google decides to do small updates to their algorithm, business owners start to feel the effects immediately. The updates this year is tackling the use of Artificial Intelligence (“AI”) generated content. Recently Google stated that AI is against their terms of services. That is because they want unique content that can provide value and contribute to the conversation. In this episode, I break down the updates from both May and August, how it can impact your business and suggested next steps on how to use this update to your benefit. If you are a part of the Girl Get Visible family, I do have some good news for you. If you have My SEO Workbook and have been following my tips on using SEO over the years, then you probably are in a good place. I've always cheered creating only expert, authentic, and trustworthy content for your audience. In this episode, you'll learn: What the recent Google updates were? Why artificial intelligence is not as beneficial for your business? What kind of effects these updates are causing for business owners and content creators? What to do if you are concerned about the algorithm changes and the next steps to take? What it means to be an expert, authoritative and trustworthy for your audience and Google? Resources Throughout this episode, I've mentioned quite a few resources to check out. They will all assist you in making sure your content and business collaborates with the Google updates. Podcast Episode 77: Number 1 Backlink Strategy Podcast Episode 104: 4 ways Google can help you write better for Google Self-Help Guide and Book: Purchase My SEO WorkBook Here Communities to Join Join our SEO membership group: com/joinus , where we collaborate with one another and develop strategies to have your business infuse your voice into everything it does. Join the SEO Growth Mob Facebook Group HERE , which is a free group to get consistent updates on Google and SEO. If you've been hit by these recent updates, let me know on our social media pages or in the SEO Growth Mob Group your thoughts!  See you in Search.

Recently, I have been looking on Facebook and conducting reviews of my client's work and we have hit a wall in our SEO journey. Content creators and business owners are struggling with the concept of doing all the things necessary to get visible, but not seeing the results they desire. It can be frustrating to provide consistent, blog posts, podcast episodes, products, and courses for your audience, with little to no traction to your site. You're probably also using common SEO tools to get a sense of how your site is doing and still no luck. I am here to tell you that the lack of results may not be due to the steps you are taking or the tools you are using, but instead, the things that we are writing. Certain tools that help with SEO are great, but they aren't everything. SEO tools focuses on analyzing information you've provided, instead of analyzing what you may be missing. And the next appropriate step in finding out what you are missing, could be to hire an SEO strategist and we are always here to help increase your traction and visibility. But what if I told you that before the tools and before the professional SEO strategist, there is a free and easy option to get started without any delay. Let's talk about Google and how it provides clues and signals on what you should include in your content and site. In this episode you will learn: What may be delaying your success in traction to your site? What are 4 ways you can learn to write better for Google visibility? Why context is important when considering search engines, such as Google? How taking the time to research and reduce the time it takes to write your blog post? I look forward to seeing you in search! Resources One SEO tool, that I know can assist you with knowing what to write for better visibility is the, Seo Assist app. If you want to learn more visit: https://seoassist.com/ As mentioned in this episode, I want to bring back Episode 69 How to Get Visible in a Crowded Market, with guest speaker LaShayla Simpson, owner of Elle's Dreams Events Order your copy of the My SEO Workbook today, your ultimate guide to visibility in search engines.

Girl Get Visible podcast will always provide to our audience different ways to increase visibility and get out of the sea of sameness in our areas of expertise. Today's episode is no different, as we are going to be talking about how to use webinars to give our business life. I am so excited to introduce the webinar queen and owner of Vizions Consulting LLC, DeKesha Williams. Webinars are a tool that can help you grow and increase your profit, and our guest today is a phenomenal expert on how to do so. We may shy away from webinars because we have the fear, of not getting enough participants to fill the room or we don't know how often to hold webinars to benefit their business. DeKesha has years of experience within the retail management industry, which has allowed her to easily to help other business owners with successful strategies, such as using webinars. Ms. Williams provides insight to women entrepreneurs on styles of webinars, how to drive traffic into your webinars, how webinars can apply to your ideal client and how to make it work for your business. In this episode, you will learn: Why webinars are necessary for your business? How to determine whether to have paid versus free webinars? How to fill your webinar rooms? What are the successful strategies to nurture your audience to become a new customer or client? How to use webinar strategies to grow your business? Resources In this episode, DeKesha mentioned resources, so check them out below. Suggested book to read: The Pumpkin Plan by Mike Michalowicz Suggested Webinar Platform: Easy Webinar - https://easywebinar.com/ Connect with DeKesha Website: https://vizionsconsulting.com/ Instagram: https://www.instagram.com/de_kesha/ Facebook: www.facebook.com/dekesha    Facebook: www.facebook.com/dekeshacwilliams Facebook Group: https://www.facebook.com/groups/ProfitProducers/about/ Biography of DeKesha Williams DeKesha Williams, known as the Virtual COO, Business Strategist, and Leadership Development Trainer, is the CEO of Vizions Enterprise. Vizions Enterprise helps clients with business expansion and infrastructure development. Ms. Williams leverages over 20 years of experience in retail management to help other entrepreneurs develop practical business strategies that include: solutions to increase profitability, strategies to increase foot traffic, brand development and more. In addition to her many years of experience, Ms. Williams holds a B.A. degree in Fashion Merchandising and a M.B.A degree in Finance. As a single mom of two, often times it was hard to just up and travel to all of the conferences happening across the country. I would always feel guilty about leaving my kids at home especially when trying to find someone to stay home with them. They love being at home and I would feel guilty about removing them from their element.

Over the last few years, businesses have changed, because customers are also changing their expectations. If you are looking to start or add to your business, there are a few things to think about to be successful. A recent post sparked my attention in looking into what businesses are doing the best as of this year. Of course, SEO is one measure of success, but also resonating with what customers are looking for can be beneficial to you. Halfway into 2022, businesses that show value, agility, efficiency, and ease for their target customers are becoming more popular. This is exciting news, but we need to dive into why this happens. There are five options with great success, and I wanted to point them out and tell you why. If you're interested in starting a new business or adding a new option to your current business, this episode is for you. Let's take on this venture together. In this episode you'll learn: What online business to start in 2022? Why these options are successful with our targeted customers? How to create passive income? How to lean into your expertise when starting a business? There are so many options for this to be successful and I hope you find which one works for you and your customer.

I know you've heard about how membership-based businesses are exploding  People are starting subscriptions left and right and this could be you. So I decided we needed to do our first RESHARE here on the show and share an episode I did last year with my mentor Stu McLaren, we talked about all things membership and recurring revenue. subscription business models.  I even added a new intro with some ideas for my podcasters and how memberships can help you monetize your podcast much more than "buy me a coffee"  and Patreon.  Check out the episode and if you need more help taking your first steps in membership join the workshop this week at girlgetvisible.com/membershipworkshop.

In this episode we celebrate the 100th Episode with an in-depth interview with Girl Get Visible and SEOAssist.com Founder Akilah Thompkins-Robinson.  You've heard of the popular show "Inside the Actor's Studio" today we are Inside the GGV studio and Guest-host Kishshana Palmer of kishshanaco.com goes deep with Akilah THompkins-Robinson to learn about her journey to GGV and creating her Saas company, what mistakes and pitfalls she had to overcome during her business and podcast journey, what motivated her to continue with the show and remain consistent. And the future of GGV SEO Assist and all that Akilah has to offer. She also stumps Akilah with one of the hardest questions many entrepreneurs struggle to answer.  Sit down get your popcorn and enjoy getting into the GGV Studio with Kishshana and Akilah.

In honor of getting close to our 100th episode milestone, I wanted to talk about my favorite and most impactful episodes ever. Over time, I've found my most downloaded episode to the episodes my audience resonates with the most. I've talked about  my love of hip hop to having some of my favorite people as guests, sharing their expertise and real SEO stories. It's really been a remarkable journey.  I've been able to share my knowledge of SEO and its benefits to your business, while also showing other people's brilliance.  As a podcaster, it is easy to get discouraged when you don't see the metrics you want to. But don't give up. Just a year ago, we celebrated 100,000 downloads, and now in just one week, we will be celebrating 100 episodes of amazing content. In this episode, you'll learn: Why is this such an important moment for the show? What are my favorite episodes and why? What are some of the topics I have spoken about in the past? Who are some of the guests I've had, to share their knowledge? What will happen for the 100th episode? Episode 100 will be LIVE and I will be getting interviewed by our special guest host, Kishshana Palmer on April 13, 2022 at 7:00 PM ET. You don't want to miss this! Want to provide some questions for the interview, go to girlgetvisible.com/askme RESOURCES Here is the list of all the episodes I mentioned, I really hope you enjoy listening to them! Episode 21 - Branding, Building, and of course Selling your Products with Guest Arsha Jones Episode 22 - Selling your Products in Today's Market & Building for the future with Guest Arsha Jones Episode 27- The Secret to a Viral Post on Facebook with Guest Rachel Miller Episode 30 - How I run my Business with only a few Hours a day, and never work 7 days a week Episode 39 - The Government gives out $115B dollars in small biz contracts each year, are you missing out - Guest Adrianne Callahan Episode 40 - Getting Your Business Right with Government Contracts - Guest Adrianne Callahan Episode 41 - Stop Sitting at Tyler Perry's Table and Make Your Own Table Episode 50 - When Did You Fall in Love with Hip Hop? Episode 60 - The Battle: Copy vs. Content vs. SEO Episode 66 - Getting Visible with Podcast Community with Guest Danielle Desir Episode 67 - Maximizing Your SEO Visibility Season with Guest Mischelle O'Neal Episode 68 - Should You Focus on SEO or Facebook Ads with Guest La'Shonda DeBrew Episode 69 - Getting Visible in a Crowded Market with Guest LaShayla Simpson Episode 71 - The Business of Creating your Brand with Guest Stephanie Arnold Episode 72 - Growing Engaging Groups with Sandra De Freitas Episode 76 - The Mindset Blocks that are Stopping your SEO Episode 79 - Manage Your Money as an Entrepreneur with Guest Belinda Rosenblum Episode 80 - Growing a Successful Business with Guest Tasha Booth Episode 81 - Building a Sustainable Business Model with Membership Sites - Guest Stu McLaren Episode 82 - Keep Your Business On Track this Summer Episode 87 - Are You a Coach and Don't Know it Yet with Guest Kim McCarter Episode 90 - Healthy Boundaries in Your Business Are Important Episode 94 - Pivots, Pregnancy and Pandemic with Guest Brittany Raji Alberty Episode 96 - The Worst Podcast Pitches I've Received   Ways to connect with Girl Get Visible for the 100th Live Episode: Girl Get Visible Facebook: https://www.facebook.com/GirlGetVisible SEO Growth Mob Group: https://www.facebook.com/groups/SEOGoodyMob Girl Get Visible YouTube:  Girl Get Visible- SEO and Content Marketing

Did you know that podcasting is one of three sustainable places to make your content? Podcast SEO is extremely important and has gained an immense increase in attraction online and within the business community. Even major companies are expanding their products to host and invest into the podcast community. I've been within the podcast space for years, and it still shocks me when I find out SEO is not being used. People are really struggling, because although SEO is pretty old and podcasting is old, no one is marrying the two. The best way for podcasters to grow and be seen is by using SEO, because with SEO, we intentionally make content our audience is looking for. It is no longer enough to post a show or have many episodes, there has to be intention behind it. Now, this increase in investment around podcast SEO, can be seen as both positive and not so great due to the increased competition. However, using SEO with your podcast works and we must start acknowledging it. In this episode you'll learn: What podcast SEO is? Why is it important as a podcaster to use podcast SEO? How is the podcast community growing and why is it both good and not so good? What are the things that impact your SEO? Remember, don't close yourself off to more opportunities, by not using SEO for your podcast. BONUS: Here is the free SEO Podcast Scorecard to help you to see if your podcast show is doing well with integrating SEO. Resources If you are a new podcaster or thinking of starting a podcast, check out GGV Episode 35 - Things you should know before starting a podcast Here are a few podcast episodes I mentioned to check out around getting visible in the podcast ecosystem. GGV Episode 66 - Getting visible through podcast and community with Danielle Desir GGV Episode 69 - Getting Visible in a crowded market with LaShayla Simpson Also I talk about show notes within this episode, which are impactful. Check out this episode GGV Episode 73 - Podcast show notes that will increase your downloads Need more SEO support for your podcast? Check out SEO Assist, where you can ease your content creation worries, save time and increase your visibility. Written with SEO in mind, this tool will help you to successfully marry both your podcast and SEO together. Want to know how visible your podcast really is, then check out Podseeker, the tool that allows you to see how many downloads your show is getting.

We can no longer run away from video content on social media platforms. From Tik Tok to Instagram Reels, everything now gives preference to short clips. Now, I know not everyone has the time, experience and desire to work with video. So, let's talk about how to increase our use of the very strategy that social media platforms give preference to. Did you know that better performing video content is about 60 seconds? Girl, think through some of your content that can be repurposed today. There are seven video editing tools I use to repurpose content for social media. These tools are easy to use. inexpensive, and professional looking. In this episode, you'll learn: Why is video content necessary in 2022? How to repurpose content you already have? What tools to consider for your business for repurposing content? How can each tool fit your business needs? Resources Below are all the tools I speak about in this episode. Check them out! StreamYard - https://streamyard.com/ Canva - https://www.canva.com/ Headliner - https://www.headliner.app/ Videoshop - https://www.videoshop.net/ Pictory - https://pictory.ai/ Lumen 5 - https://lumen5.com/ Filmora - https://filmora.wondershare.com/    

Have you ever had someone address you by the wrong name? I have while receiving a podcast pitch and immediately, I lost my desire in reading the remainder of the email. Mistakes happen, but that's not really a great first impression if you want to be a guest on my podcast show and in front of my audience. If you're not familiar with what a podcast pitch is, I am here to help. It is where you send an email to a fellow podcaster letting them know why they should consider you as a guest on their show! It's an exciting and amazing experience to grow and build your network in the podcast world. Podcast pitches are important to increase your visibility, because being in front of another audience can increase traffic to your site and your business. Okay, so we know podcast pitches are important, but what happens when your pitch is just not great. I have seen people throw themselves under the pitch bus, either on their own or by pitch companies they pay for. This is not the kind of visibility we need. I've provided 10 common mistakes people make when sending a podcast pitch. I've had the unpleasant experience of them all, and we really need to talk about it, guys. In this episode you'll learn: Reasons why your pitches are getting ignored. What things to avoid when sending podcast pitches? How to make your podcast pitches better? How to make the person you are pitching see value in your proposal? Remember, a pitch is not good until it is accepted. So if you see yourself in any of these examples, it's time to make some changes. Resources I'm not the only person struggling with podcast pitch emails. Pat Flynn, is the host of the Smart, Passive, Income Podcast. SPI 548: Reading Bad Emails from People Asking to Be a Guest on This Podcast If you would love some support with making better podcast pitches, check out SEO ASSIST at SeoAssist.com and use the code: POD to get a little gift. SEO assist is good for providing a flow to assist you in writing a pitch letter, manages a pitch follow up letter and provides a podcast directory where you can connect with people looking for guests.

Today's episode is to provide accountability to my Girl Get Visible listeners, on how you view your metrics and KPI. In recent discussions, I've seen business owners, not willing to own up to,  whatever metrics they are measuring their business by. For example, in SEO, metrics we may measure ourselves by are email subscribers, bounce rates, keyword rankings, and even page speed, to name a few. If you've been in a few SEO training sessions already, you may hear some lofty metric goals, but don't scorn them. If you see a metric that's relevant in your industry and immediately resort to lowering them, you are doing yourself a disservice. Nothing is unattainable and you have the power to succeed, beyond your wildest imagination. Now, it may not happen overnight, but make it a goal and continue to work on it. Listen to this word of encouragement on why metrics should not be seen as a myth, but instead truth to the success of your business. In this episode you'll learn: Why, quality metrics for your business are not a myth? How to respond to metrics that seem unattainable when introduced? What, we need to be realistic about as business owners? I really hope you enjoy this episode, and don't forget to share with me the goals you are trying to achieve in the comments.

In this episode, I am so happy to speak with Brittany Raji Alberty, founder of The Marketing Midwife, to discuss how she successfully stayed visible while managing life and business. Brittany attended one of my courses on using SEO a few years back, and we recently reconnected on Club House. She is now an educator to other entrepreneurs on how to be successful through ecommerce, online visibility, and content strategy. In 2021, her top visibility strategies were using Club House, Content Marketing and Live streaming to help others articulate their expertise area, which led to generating over $200,000 in revenue. Brittany pointed out that as a new mom and entrepreneur, its difficult to keep up with all the demands coming your way. She did a fantastic job of providing real and much needed insight, that a lot of other entrepreneurs or coaches, might shy away from.  Struggling with e-commerce and online marketing, is not new. Additionally, struggling with experiences such as postpartum pregnancy, being a mompreneur and wife, and the pandemic, is not new. In this episode you'll learn: How to start taking advantage of online marketing, regardless of how long your business has been around? How search engine optimization (SEO) strategies are important for your business? How our guest, Brittany, supports other entrepreneurs in their goal of visibility online? What's it like being a new mom (mom-preneur), while managing a scalable business? I truly enjoyed speaking with our guest Brittany, and I know this will resonate with at least one of my listeners.  Resources Favorite Books to check out Miracles Happen by Mary Kay Ash Believe Bigger: Discover the Path to Your Life Purpose by Marshawn Evans Daniels Favorite CRM: https://leadstofunnel.com/ FREE Masterclass “Paid in the Pandemic”  - JOIN HERE: https://beautyimpactacademy.ck.page/53f6cca9f9 Contact Information Website: Themarketingmidwife.com Instagram: @marketnmotivate Facebook: Www.Facebook.com/brittanyraji/  ABOUT BRITTANY Brittany Raji Alberty is an entrepreneur, and educator who assists black women entrepreneurs to transition to online operations.  She founded E-commerce brand in 2015 after 5 years traveling to trade shows, 4 retail partners and 100 of pop up shops her operations transitioned to completely ECom in the 2020 due to Covid-19. Alberty had her highest revenue year and fell in love with online operations. Using SEO, content, emails marketing, and Facebook ads she literally woke up every morning with sales. By the end of 2021 she sold her intellectual property for the business and transitioned to coaching & consulting others to digital marketing & e-commerce operations.

“Own your Niche, Love your niche, Date your niche” - Akilah According to the Oxford Dictionary, a niche is “denoting products, services, or interests that appeal to a small, specialized section of the population”. Terms such as small and specialized, means that your niche should capitalize on a targeted audience. Have you ever thought about that? In this episode, I talk about the importance of selecting a niche and then narrowing it. One thing that business owners struggle with is communicating to their desired audience that their product or service can help them. How do I know, you may ask? Well, when I broadened my niche,  it was so much harder for me to find ways to communicate to my clients that I am here to help them with their SEO. I knew better, but at the moment, I focused on all the possibilities of SEO and with so many people asking for my services I thought, why not. The biggest mistake I ever made was broadening my niche to try and help everyone. Just because it's possible, does not mean it should be done. In this episode, you'll learn: The reason  it's important to have a niche for your business? The importance of narrowing your niche Lessons I took away from making a big mistake in my business. Reasons why knowledge-based businesses should use SEO to support their niche. Remember, don't make the same mistakes I did. Narrow your niche, sis!  

Every year I get asked the same question, is blogging dead? The short answer is NO, the full answer is nothing ever dies it just evolves. In this episode, I talk about the 2022 evolution of blogging, content marketing, and audience. Blogging isn't just for good SEO In 2022 Every course creator, membership site owner, podcaster needs to include blogging or an aggressive show notes strategy (for my podcasters) into their marketing strategy. In the episodes, I talk about the importance of blogging this year and how major coaches Stu McLaren, Rachael Rodgers, James Wedmore, Lisa Nichols, Amy Porterfield, Nicole Walter, Lamar Tyler, and many others are using blogging, podcasting, and long-form video content publishing machine In the episode I share: Why blogging isn't dead How we should be thinking differently about blogging in 2022 How Blogging can help grow your business and get more sales and clients in 2022 How 7 figure businesses and major corporations are using blogging to get their message and products out the Why research and blogging is so important to the buying process Creative ways you can start incorporating blogging into your businesses content strategy If you need help getting started with blogging for your business check out the replay from our last Magnetic Content Challenge Girl Get Visible (vipmembervault.com)

As we jump into 2022. It's a good idea to look at what worked and what isn't working in your business. A lot of times when we do these reviews we focus on metrics, money, customers to measure how well we did but we rarely look at the marketing strategies, marketing tactics, and overall marketing habits that we need to make to grow scale and have a better year. This year I'm calling all of my entrepreneurs to level up, if you're a coach, course creator, membership site owner this episode is for you with LOVE. In this episode, I talk about the bad marketing strategies we need to give up in 2022, I'm sure there are more than a few bad marketing tactics we can talk about but in this episode, I specifically focus on 4 that I think is stopping you from hitting your goals the most: hope marketing, guilt trip marketing, wake up marketing, and “I'm new to business” marketing. These are the ones that are dragging us down so much and are likely why you didn't hit your goals last year. One of the big messages you'll get in this episode is being consistent and planning out promotions is key in 2022. And you'll also learn: Why you need to stop operating like a new business Why we need to take notes from big businesses and gurus instead of hating on their promotions Marketing strategies you can replace these bad habits to market and promote better in 2022 How you can strategically use paid advertising like FB ads especially if you have a small budget. Here are some of the resources for helping get new marketing strategies that I mentioned https://girlgetvisible.com/are-you-a-coach-and-dont-know-it-yet-w-kim-mccarter/  https://girlgetvisible.com/are-you-visibly-growing/ If you want to learn more about VIP days visit here https://girlgetvisible.com/workwithme/ 

In this episode, we talk a little about setting healthy boundaries in your small business. I know It's hard to set boundaries when you love your business, love helping your customers, and overall love what you do. Especially if you're a course creator, executive business coach, membership sites owner small business IT or Marketing consulting, or any of these business models where your goal is to help and serve others.   For us, boundary setting can be really difficult but setting healthy boundaries can also help with managing burnout and overall delivering better service to our clients and members.   A few episodes ago I talked about how SEO can help with overcoming Burnout and Overwhelm in your business and today I want to talk about how boundaries can help as well.   Boundaries are one of the most important things in a business especially in a small business where you can easily get burnt out overwhelmed because you're often the one doing everything including answering messages, making content, doing the work, and serving clients it's easy to become overwhelmed and bogged down in your business.   I've recently had a few situations come up in my business that made me have to set some new boundaries and reevaluate some of the ones I had. I share some of those stories in this episode because I'm sure you'll probably see and feel some of these stories happening in your own business. You may not even realize that you need to set some boundaries or your boundaries are being pushed.   This topic is important all year round but especially during this time of year. It gets it it's hard when you love your client and you love your work. It's easy to get lost and do it all the time, but there's always gonna be a time when you don't necessarily have it in you to do all the work, or maybe you are busy or just trying to enjoy some of the fruits of your labor and you'd like to maybe not have to work and not do so much work, and then you realize that because you didn't set clear boundaries people are still calling you texting you sending you a friend request and a bunch other things online so.   In this episode you'll learn: signs you need more or new boundaries in your busines how boundaries help you with managing and overcoming burnout some great executive business coaching tips on the types of boundaries to setting your business how to communicate and enforce your boundaries effectively most importantly how to stick to them so that you don't fall into the overwhelmed and hating your business trap that happens when people don't set the proper boundaries   enjoy the episode

In today's episode, Akilah Thompkins-Robinson goes in deep and talks about her journey creating a Software as a service (saas) company and why she thinks in the next few years more course creators, membership site owners, and entrepreneurs will want/need to think about how they can create tools to help their audience get more work done.  Akilah answers questions about the tech and non-tech skills needed to create and bring to market a new tool Being a female founder  How she's dealt with imposter syndrome as a new founder what entrepreneurs need to get started creating their own no-code or low code software solutions. In the episode she mentions https://girlgetvisible.com/maximizing-the-sale-how-i-made-10k-with-greeting-cards/

Are you on the last-minute "what can I do for my business for the black Friday" mission? So am I let's talk about it? Entrepreneurs, online businesses owners, Biz Friends, It's not too late to jump in and create a black Friday deal. In this episode, I share some black Friday marketing ideas and strategies even if you haven't thought of what to do. I also talk about how to maximize your Black Friday marketing and what to expect this Black Friday 2021 season. And this goes for Black Friday, Small Business Saturday, Cyber Monday, and all of the other big sales weeks too If you want to be on the Black Friday list that we do and I talked about in the episode, you can submit your deals here https://girlgetvisible.com/blackfridaysubmission

A lot of business owners whether you are a service provider, course creator, or membership site owner we have a little coaching in us. For years I resisted the coach title until I really started to learn what coaching is and how to use it to better serve my clients and members. In this episode, I invited my friend and one of my Coaches Kim McCarter on to talk about embracing coaching and using it in your existing business I also started working with and joined Kim's Self-Made Success system.  Kim is the coach to the coaches and really helps you to not just run a coaching business but really lean into your strengths and use them to help your clients get better results. With that, I really wanted to bring Kim on to talk about all of the things around coaching, wealth, and how we use them to level up our businesses. In this episode, Kim talks about: how to show up uniquely as yourself in you business How coaching and learning to coach can help service providers How current coaches can further level up How to identify what kind of coach you are (make sure you take the Quiz) The mindset shift do you need to make in your business to get results Why we need to normalize the conversations about wealth and wealth-building You are definitely not going to want to miss Kim and my conversation on black wealth in America at the end (it's like a bonus to the bonus episode).  And check out Kim's quiz https://www.kimmccarter.com/what-type-of-coach-are-you

If you've ever heard me speak about SEO then you've probably heard a little or a lot about how I hate WIX for SEO and I recommend people as soon as possible get over to WordPress, Shopify or Squarespace.  Naturally the next question I get from most entrepreneurs, course creators, and membership owners after I talk about making this move is how do I move my site, and will moving my site kill my SERP ranking and Search Engine Optimization efforts.  So I figured I would be a good SEO coach if I didn't have one episode on making this move and how to do without hurting your SEO or at least hurting it as little as possible.  And this just isn't for people going from Wix to Wordpress, but I give you tips for all platforms including info to help save your SEO if change your domain preserve SEO if you change host recover as quickly as possible from SEO hits if you change from wordpress to shopify And any other tips and warnings I could give you about minimizing the SEO impact or site changes. 

MicroBlogging is creating small snippets of content and posting or publishing on a platform outside of your website. A lot of entrepreneurs have been microblogging for years on social and we don't even recognize it. If you've ever made a long Instagram or Facebook caption, done a series of Tik Tok ideas or reels, or even done one of those 5-10-part Twitter series; then you have been microblogging and didn't even know it. Most coaches, course creators, and membership site owners don't realize that the Social media content creation they are doing can be used for so much more. This question actually came up a few months ago when I was interviewed by Racheal Miller on her Moolah Marketing page, and comes up a lot when I'm doing SEO coaching. So I decided to talk about it here.    In this episode of the Girl Get Visible Podcast, I talk to you about: what is microblogging How to leverage your long Social media content creation for SEO How to get more traction for your quality content? How to take the most advantage of your microblogging efforts? Share some great microblogging examples that you can do in your business. And most important What to do with those long Instagram captions and series in your IG Stories and Tik Toks you've been doing. Check out today's episode for a bunch of great info on making the most of your social microblog content. And then join us for our next 5 Ways to Start SEO without a Huge team webinar. Where I'll share 5 ways you can work Smarted not harder as SEO and use it to grow your business. https://girlgetvisible.com/5ways

Conversations that use technical terms that typical business owners do not understand, are common. A prime example of this is the idea of ranking factors. Think to yourself as you are listening to this episode and ask, Do I know what a ranking factor is or why it matters. Business owners and entrepreneurs may not be familiar with ranking factors, because it is not always spoken about. When using SEO as a strategy, having customers come to your site is important, but you are just beginning. If you are not meeting your business goals, such as increased sales or memberships, it could be because there are other factors you need to pay attention to.  Think of ranking factors as a search engine scorecard. You are constantly being graded based on your site's interaction with your customers. Depending on the ranking factor, the higher or lower it is, the more successful your site and content will be in your business goals. Google measures your site, by looking at factors, such as, your site's relevance and popularity, your site's speed and even how quickly someone clicks that exit button. In today's episode, I talk about major ranking factors, why we should care about them and how to get factors into the right ranking. Do you want to know how ranking factors affect your SEO? Do you want to know how your website is ranking on search engines? Are you interested in knowing tips to get into the right ranking? Do you want your customers to stay and love your business, website, and products? Then you've come to the right episode. Let's get your site ranking! Resources Check out some of the resources I mentioned, that will help not only your SEO but your ranking factors. Is your site Mobile-Friendly? Click here to do the Mobile-Friend test with Google Looking for an easier way to keep track of your ranking factors on a monthly basis, that's what My SEO Writer was created for. Check out more information HERE Join the Community Head over to our free community, on Facebook and let us know what you thought about this episode: SEO Growth Mob Facebook.

Ya'll, my bushes are gone and I am so upset! The absolute audacity. So, my husband and I decided to focus on our home's landscaping this year, guess who was really proud of our new budding bushes and growing vine! I was….. This was going to be our home makeover and I could not wait to see what it was going to look like next year. But then, everything took a turn when I went out to check on my bushes and only one was left, with three small leaves.  As I was going through a world of emotions, in true Akilah fashion, I remembered that this feeling I was having was familiar. As a business owner, we have all experienced the feeling of our expertise, product, or service being looked over by others. The feeling where you've worked so hard to get your business where it is today, and still no interviews, limited sales, and not enough traffic to your site. Just like my bushes that were not “seen” and mistakenly “removed”, entrepreneurs can sometimes be overlooked by others! As an SEO expert and coach, majority of my business is built on the foundation of VISIBILITY for myself, my clients and my community. *cues theme music* In this episode, I talk about how to grow visibly to your customers, search engines and others. You know how much time, effort and sacrifices you've made within your business, but that does not mean other people are seeing that through their own lens. It's not about what's visible to you, it's about what's visible to others. So I have a few questions for you: Are you uncertain about the visibility of your business? Do you think your business and expertise is being overlooked? Do you feel like you just want to give up on that business, podcast or even blog? Interested in tips on ways to grow more visibly? This episode will give you some laughs, tips, and motivation to get your head back into the game. In all honesty, after going through my world of emotions, I came to the conclusion that my bushes were just not visible enough --- let's figure out if that's the same with your business too. Listen to the story now and head over to our free community, on Facebook, to join the conversation: SEO Growth Mob Facebook Resources  MY SEO WRITER Looking for an easier way to create content that attracts clients and boost sales, then check out the MY SEO WRITER TOOL. A demo is readily available for you to check out here: Myseowriter.com/demo

Grab your sunscreen, we are going to the beach! It is finally summer, my favorite season of the year. The weather is nicer, my son is out of school, there are more events happening and oh yes… vacations! Although it is definitely a busier time of the year for relaxation and fun, entrepreneurs and business owners tend to struggle with actually being present for this time. We tend to focus so much on our business, our clients, and our content, that we forget about someone very important, ourselves. Let's not do this in summer 2021 and in future summers to come! In this episode, I am talking about some tips and tricks that I use to make sure I am having fun with my family and friends, while still managing my business. This summer, I am encouraging you to give yourself some grace, and know that not everything is going to happen in the summer and that is OKAY! Know that there are now programs, shortcut tools and unique ways to create and promote your content, without actually sitting on your computer. Are you an entrepreneur who usually do not have fun in the summer, because you are too focused on your business? Are you looking for shortcut tools that will do most of the work for you, with your content? Does 1:1 sessions with your clients take up a lot of your time in the week? Do you want to post more consistent content, without having to be on your computer all day? Then this is the episode for you! Combining SEO strategies with these tips has made my summer and life so much easier and I had to share it with you. Let's keep your business on track this summer, and still have some fun. Also, as promised, here are some of the resources and tools I mentioned throughout the show. Click the links and check them out today. You will not be disappointed! MYSEOWRITER TOOL - make content writing easy VOXER - the real-time voice communication tool PENMAN - voice dictation app, speech to text HELLO AUDIO - helps turn your content into private audio feeds Let me know which of these tips or tools you use this summer in my free group, SEO GROWTH MOB. This group is where you'll learn how to get traffic using your voice & SEO, as well as get some good content marketing that attracts google and customers.   

Many coaches, course creators, and entrepreneurs need help with creating a membership site and recurring revenue business. Recurring revenue model is important because having a membership builds a sustainable business that allows you to make revenue and serve with less stress. In today’s episode, I talk with guest Stu McLaren about how to build recurring revenue businesses with membership and subscription businesses. Memberships is a widely used sustainable business model and practice, but keeping members and not getting overwhelmed creating content every month is always a challenge for membership site owners. I've been a membership owner for almost 4 years now. I started with my retailers’ membership and shifted to my current SEO membership. Many people hear about building membership and think all they need to do is throw their content on a membership site on WordPress or membership site on Squarespace and they will magically make money every month. I learned from our guest today Stu McLaren that a membership site needs strategy and to build a community to continue to grow and thrive. We talk with Stu McLaren the Owner of Tribe and Master of Memberships at Tribe.  Stu McLaren has been running and working with memberships sites for a few decades, starting as one of the founders of membership plugin Wish List members, working with Michael Hyatt on platform University, and now he is the force behind 1000s of memberships working with membership owners in his Tribe program since 2016. We had a great time talking about recurring revenue model and how it will build a sustainable business that allows you to make revenue and serve with less stress Here's what you'll learn in this episode: how to create a membership site that keeps members engaged and excited? How Stu use affiliates and JVs to help with his Tribe launch What business will have a lot of success with membership sites the truth about how and what you can price your membership site how to start a membership even if you don’t have a large audience? Resource shared in this episode: Join Stu's free Membership workshop on April 22nd https://girlgetvisible.com/tribeworkshop  

Every entrepreneur has a story behind their business. Take a moment to think about your unique story and walk through the journey that has led you to where you are today. The virtual space can feel overwhelming, with every business owner trying to market themselves the best. Here at Girl Get Visible, we always want to stand out from the ‘sea of sameness’ and be visible to our ideal clients. When trying to grow your business, it’s important to build a strong foundation and gain positive growth. We figure out what we love to do and what clients are contacting us for, our ‘zone of genius’. Introducing our Guest Speaker, Tasha Booth Founder and CEO of The Launch Guild Agency, Tasha Booth  is passionate about helping service providers, such as Online Business Managers and Virtual Assistants, start and grow their own successful businesses. As a past Virtual Assistant, Tasha has real life experiences to use in coaching and services that resonates with entrepreneurs. Entrepreneurs face new obstacles constantly. For example, an entrepreneur may struggle with getting found by their ideal client. Or maybe you are struggling with balancing all of your workload alone? Having a steady foundation and compassion for what you do, can help with growing a business. How to grow your business? Tasha talks about creating a virtual support business with a strong foundation, agency growth and what working in your ‘zone of genius’ means. For example, Tasha hosted coffee chats and invested in paid programs to add value and business growth. Are you interested in becoming more visible by successfully marketing to your targeted audience? Do you know if you are currently working in your “zone of genius”? Do you currently have a team or are you looking to create a team to assist in the growth of your company? Are you a new entrepreneur having a difficult time with being more visible to others, especially on social media? Resources Tasha has amazing services/resources that can support you in your business. Check them out below: For a free opt-in from Tasha Booth, please email hello@thelaunchguild.com  If you are looking to receive services and system support for your business, you can check out Tasha Booth’s services by heading to: https://thelaunchguild.com/  If you are a Online Business Manager or Virtual Assistant looking to kick it up a notch: tashabooth.com  Also here are additional ways to reach out: FB: https://www.facebook.com/thetashabooth IG: https://www.instagram.com/thetashabooth/ About Tasha Tasha Booth actually began her journey in the online business space four years ago as a VA when she decided she was tired of living an ‘ordinary’ life on someone else’s terms. Now, as the Founder and CEO of the Launch Guild agency, business coach to virtual support professionals, and host of the ‘How She Did That’ podcast, Tasha is passionate about helping service providers start and grow successful businesses so they can make the life of their dreams a reality.

Many entrepreneurs, course creators, coaches need help with managing their money as an entrepreneur and their small business finances. Learning how to manage money as an entrepreneur is important because managing money will help you save more and take home more money from your business. In today’s episode, we talk with Belinda Rosenblum, CPA and Money Strategist at Own Your Money Belinda Rosenblum has spent years working in finance and in the last 4-5 years has created programs to help entrepreneurs better understand and manage their finance. We had a great time talking about how to manage money as an entrepreneur and how managing money will help you save more and take home more money from your business Here’s what you’ll learn in this episode about small business finances and entrepreneur finances: How to make money as an entrepreneur? What you need to know to manage small business finances and entrepreneur finances. when you should start managing and budgeting in your new business how to make more from your business without just increasing sales and raising prices How to pay yourself as a business owner? What is profit clarity? How to create predictable income in your online business? Resource shared in this episode:Download the freebie 5 EASY WAYS TO MAKE MORE BANK IN YOUR ONLINE BUSINESS: Stop Leaving Money On the Table And Create Predictable Income (So You Feel Secure Paying Yourself Every Month!) –  Join the MAKE BANK BOOTCAMP: Get the 3-Step Blueprint To Increase Profits In Your Business Without Needing To Increase Your Revenue Here are some of the videos we discussed. You can charge more. Here’s how: https://upload.facebook.com/watch/live/?v=178391640550985&ref=watch_permalink Freedom. Choices. Why I care… https://upload.facebook.com/watch/live/?v=425326695238138&ref=watch_permalink Video: Good news… it’s not your fault! Did you ever learn how to be great with money? — includes the “Own Your Money” dance by Belinda’s children (111k views) https://upload.facebook.com/watch/live/?v=10155829141086519&ref=watch_permalink

When you hear about SEO, the ending tagline is always just, it attracts more traffic to your site. But I am here to tell you that SEO is much more than that. In this episode, I talk about how SEO attracts the right traffic to your site, grows your brand and makes residual income. When you have good SEO, it prepares people to buy from you. It helps people along their buying journey when they are checking out your products, so it’s important we focus on doing this process right. I am always looking for a way to increase my clientele and sales, without having to become a salesperson, and I am sure there are other entrepreneurs who feel this same exact way. After years of studying, using and teaching SEO, I have found 5 reasons on why having good SEO is essential to your business. I am sharing them within this episode, so that you can win too. Do you want to attract the right traffic to your site? Do you want to educate people on what you have to offer? Are you looking for an easier way to introduce your offers? Do you think people would like and trust your products but don’t know how to get them to see? Are you trying to gain more traction and be more shareable on social media? If you’ve answered yes to any of the above questions, this episode is just for you. Want to learn more on how to keep building on your SEO the right way. Please see some great options to check out below: My March Magnetic Content Challenge, also begins today, March 8, 2021 and it is a 5 day program that transforms your content to attract the right client. It will also help you with understanding how these 5 results work together for your benefit. It is not too late to join the challenge at girlgetvisible.com/challenge Join our SEO Growth Mob Facebook group: SEO Growth Mob Facebook Group Enjoy the episode!  

I am here to provide you the secret sauce of SEO..... Everyone has been on social media, creating new businesses and just getting out there! Because of this, we now need to strategize to not get caught in the “sea of sameness”. Being visible using SEO is more than just getting your business posted everywhere, being on clubhouse or having a lot of followers! In this episode, I talk about a backlink strategy that I know is going to be successful in 2021. As opportunities are starting to expand, getting backlinks are starting to get more difficult. You are probably wondering, why are backlinks so important to SEO? Great question, in this episode I break this down for you.  Are you interested in standing out with SEO? Do you want more information around backlinks? Do you want your customers to find you quicker and easier? Then you are at the right place and on your way to being a trusted and popular brand in the eyes of search engines! Interested in joining our March Magnetic Content Challenge? Register today at www.girlgetvisible.com/challenge  

Hey Guys, I am back again with another LIVE podcast episode, this time using Instagram LIVE! If you have been an avid Girl Get Visible listener, you will know that I am passionate about the overall wellbeing of entrepreneurs. I have so many amazing past episodes where I’ve spoken or have had guest experts speak about taking care of ourselves as a business owner because quite frankly ---- it can be A LOT! I’ll add some links to those episodes, for you to check out. In today’s episode, I am talking about 6 habits that can block you from creating good SEO content and driving traffic to your site. As business owners, we can sometimes struggle with getting ourselves out there and really showing our clients that we are the experts in our space. We struggle with believing that no matter what we do, we won’t get to the level we need to be.  I am here today to tell you, that you are blocking yourself.  Are you tired of waiting for your business to “kick-off”? Do you struggle with SEO? Do you believe you don’t have the time to do all that you need to do to be successful with SEO? Have you been doubting yourself and your business? If so, I am speaking to you in this episode. You need to stop and listen now. Don’t forget to check out some goodies below, that was mentioned in the episode to support you in your SEO Journey! MY SEO WRITER: myseowriter.com/demo  FB Group: https://www.facebook.com/groups/SEOGoodyMob Past podcast episodes to check out: Episode 41: https://girlgetvisible.com/stop-sitting-at-tyler-perrys-table-and-make-your-own/  Episode 56: https://girlgetvisible.com/episode-56-the-other-syndrome/  Episode 58: https://girlgetvisible.com/how-seo-can-help-against-business-burnout/  Episode 63: https://girlgetvisible.com/breaking-through-the-myths-of-mental-health/ 

Are you on Clubhouse or do you know what Clubhouse is? Clubhouse is an invitation-only, audio-chat social networking platform that has taken over the internet!  I have been engaging on clubhouse for quite some time and have had the amazing opportunity of hosting rooms, being a moderator and cultivating relationships with clients and other entrepreneurs. For this episode, I wanted to give you LIVE access into my very own Clubhouse room….. and the category is: Can your business thrive on this platform? Being that Clubhouse is such a buzz, I have seen some really great reviews and success stories, but I would be remiss to not share that the experience of success is not shared by everyone. Some business owners are really struggling to see the value of using this platform. In this episode you will hear some real feedback from business owners that use or have tried to use Clubhouse as a strategy to support their business objectives and goals.   Being that this was not a typical podcast, but a LIVE streaming of a Clubhouse room, I was successfully able to have 4 moderators and 16 guests share their experiences. Each moderator and guest provided an introduction of themselves and their business. We had quite a mixture, from product based businesses to service based businesses. Thank you to everyone who generously provided amazing tips, strategies and experiences. Are you curious to know if EVERY business can thrive on Clubhouse? Are you curious to know what NOT to do on Clubhouse to actually thrive? Do you have interest in gaining valuable tips/strategies to get started? If you’ve answered yes to any of these questions, listen to this episode! We are here to provide you some serious tea. So, do I think Clubhouse can help all businesses thrive --- my short answer is YES, and this podcast episode explains why. Make sure to show some support and love to all the businesses that were introduced in this episode!! 

If I could describe 2020 in one word, I would say it was UNPREDICTABLE! Not only because of all the events that occurred but there was so much that happened for us, the Girl Get Visible podcast family. This episode is a reflection of this years’ wins and lessons, including pointing out our TOP episodes that killed it with downloads (and why they did!). We used SEO (of course!) to communicate our content and talked about topics that had real time relevance in 2020. But most importantly, we could not have done this without you, our GGV podcast listeners and our amazing guests! Are you an avid GGV podcast listener? Are you interested in knowing what episodes did really well? Do you want to see which episodes resonated the most with other listeners’ businesses? Do you have questions on if having a guest on your show is REALLY worth it? Then this is a great episode for you to check out!   Our TOP 10 episodes of 2020: #10  Episode 66 : Getting visible through podcast and community with Danielle Desir #9 Episode 1 : Three things to consider before starting an online boutique #8 Episode 58 : How SEO can help against business burnout #7 Episode 57: Boosting business growth with content first #6 Episode 56 : The Other Syndrome #5 Episode 72: Growing engaging groups with Sandra De Freitas #4 Episode 53: Serve, Sell and SEO better in a crowded market #3 Episode 55: SEO Beginners Guide #2 Episode 54: Focus pays- Why I didn't do the social challenge #1 Episode 69: Getting visible in a crowded market with LaShayla Simpson

Many entrepreneurs need help with creating podcast show notes that add value and increase help to increase their downloads. Podcast show notes are important because creating good show notes will help your episodes get found in the search engine and drive traffic to your website. In today's episode, I walk you through my podcast show notes template and I go in-depth about how entrepreneurs can benefit from creating podcast show notes with SEO in mind. This the process I've used to get over 113k downloads even though I've only had 73 episodes. These downloads have been largely in part due to the SEO and show notes process I've created that continues to get episodes found and downloaded long after they have been published. I thought this was important to talk about in this episode because Show notes are one of the main ways people find new podcasts to listen and good shows will help you grow your podcast downloads much fasters. Here's what you'll learn in this episode: what you should put in your show notes? Why you shouldn’t use podcast transcripts in your show notes? how to write show notes that increase downloads? the big mistakes podcasters make with their podcast show notes Resource shared in this episode: Episode with Danielle Desir- https://girlgetvisible.com/getting-visible-through-podcast-and-community/ Video about Clubhouse https://youtu.be/Kys0902xNEY Automate your podcast show notes with My SEO Writer https://youtu.be/qPYsyDQ4lPA

Facebook Groups are very common areas for a group of individuals to come together and build a sense of community. Now it’s become such a norm, that there is a FB page for everything, from talking about tv shows/movies to self-care tips! Even us here at Girl Get Visible have our own FB group, where we provide a lot of content to  try to encourage engagement for our group members.  The golden question is, do we know why sometimes FB groups tend to lose it's steam? Today, we are speaking to talented business owner and friend, Sanda De Freitas, of De Freitas Consulting, LLC -  to gain insight on ways to increase engagement in your Facebook Groups. Sandra specializes in providing guidance on how to build your group members, maintain and retain their engagement, and prep them to buy your product in your next launch! Sandra has about 16 years of experience in this area and has assisted or been a part of 300 groups!! Engagement in FB groups are essential to the success of your business and product. Do you believe that building a FB group right now is essential? Are you curious to know what engagement in a FB group actually is or how it works? Do you want to know how to monetize your FB group? Are you curious in knowing how this can assist with creating successful content?    If you are interested in learning more about how Sandra can help your FB group, visit: girlgetvisible.com/engagedgroups101  Also here are additional ways to reach out to Sandra to learn more!  Email: sandra@engagedgroups.com Website: www.engagedgroups.com  FB 1: https://www.facebook.com/engagedgroups   FB 2: https://www.facebook.com/groups/GroupsForEntrepreneursWithSandra/ IG: https://www.instagram.com/engagedgroups/ Sandra De Freitas is a community expert who helps entrepreneurs grow, engage and monetize their online communities. She has had her hands in over 300 Facebook Groups, been part of 6 and 7 figure launches and been an online entrepreneur for 16 years!

This track is part of full audio experience words paired with music and song, to listen to the full experience at https://girlgetvisible.com/mood

We've crafter our message started to build who we are through our content and now it is time to Compose.  Remember this is part of full audio experience words paired with music and song, to listen to the full experience at https://girlgetvisible.com/mood The composer begins to make your own music (or content for our journey LOL) You build consistency around what people will get from your business, the value your products service, and experience brings. Now you enter the Zone