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Kathy Klotz-Guest is Founder of Keeping It Human—a consultancy helping teams at Google, Amazon, and Wells Fargo ditch rigid thinking and spark bold breakthroughs with humor and improv. With 20 years in global tech and 25 years on comedy stages, Kathy brings laughs and innovation to business. We explored it all this week on the On Brand podcast. About Kathy Klotz-Guest Kathy Klotz-Guest, MA, MBA, is Founder of Keeping it Human (keepingithuman.com). She combines 20 years marketing and innovation leadership in Global Tech with 25 years of storytelling on improv and comedy stages. When companies and leaders at places including Google, Amazon, or Wells Fargo want to bust rigid thinking, fear, perceived limits and experience bold creative breakthroughs while laughing, they call Kathy. A top selling Amazon author ("Stop Boring Me") and comedian, Kathy is a professional speaker and expert in improv and humor in business and life. And you can still catch her on comedy stages. From the Show What brand has made Kathy smile recently? Kathy pointed us to the engaging and humorous social media accounts from Lake Michigan, Lake Superior, and the other Great Lakes. “They had these lake roast battles that were great!” She also shouted out Liquid Death's "Kegs for Pregs" ad, which reinforced the brand's “Hell yeah, this is who we are persona.” Connect with Kathy on LinkedIn and check out the Keeping it Human website. As We Wrap … Listen and subscribe at Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the secret to surviving chaos at work isn't just strategy—it's laughter? In this eye-opening return to Thrive Loud, host Lou Diamond brings back the incomparable Kathy Klotz-Guest: speaker, podcaster, workshop leader, humorist, and “human connector.” This episode is a masterclass in how organizations (and individuals!) can harness improv, humor, and creativity to navigate relentless uncertainty, adapt to change, and strengthen connection—even in an AI-driven workplace. Key Highlights: Improv in Leadership: Kathy reveals why the “yes, and…” mindset from improv isn't just about saying yes—it's about embracing curiosity, experimentation, and resilience in fast-changing environments. The AI-Human Balance: Think AI is coming for your creativity? Kathy demystifies why human skills—humor, storytelling, connection—can't be automated, and shares how to partner with AI for efficiency without losing your humanity. Culture Check: Discover why laughter is a leading indicator of healthy workplaces, and how losing humor could mean losing your best talent. Building Trust and Connection: Kathy shares post-pandemic observations: teams are more disconnected than ever, and trust is low. She challenges leaders to tackle this head-on, not just with words, but by creating cultures that encourage play, vulnerability, and genuine human interaction. The Power of Content Creation: Hear why sharing authentic stories (even the messy, funny ones) can build bridges and encourage audience engagement—plus the unexpected gifts creators receive in return. Ready to make your workplace future-proof, fun, and more human than ever? Start with a smile—and “keep it human.” Timestamped Overview 00:00 Adapting Through Improv and Humor 04:34 Embracing Adaptability and Humor 09:34 Embracing AI for Workplace Efficiency 13:03 Connection and Change Post-Pandemic 15:06 "Confront Organizational Issues Directly" 18:00 "The Gift of Relatability" 20:52 Podcast Growth & Scheduling Balance 26:23 Comedy in Mundane Moments 28:07 "Comedy's Essential Truth" 32:13 "Epic Global Family Journey" Follow Us:
Kathy Klotz-Guest, MA, MBA KEEPING IT HUMAN Kathy Klotz-Guest is an incredibly funny lady and we had so much fun on this podcast! Her energy is boundless and her passion for the people she serves is lovely. She is a comedian, storyteller, improviser, speaker and author. Listen as Kathy shares her comedy journey with a stopover in the tech industries. Kathy brings out the laughter in those she's touched. She positively is keeping it human! I know you'll love her as much as I do! Check out her book “Stop Boring Me!” How to Create Kick-Ass Marketing Content, Products and Ideas Through the Power of Improv.” https://www.keepingithuman.com/books-from-kathy-klotz-guest/ Contact Info linkedin.com/in/kathyklotzguest Websites keepingithuman.com/ (Humor in business speaker) keepingithuman.com/blog-kathy-klotz-guest/ (Kathy Klotz-Guest blog) keepingithuman.com/kathy-klotz-guest-keynote-speaker/(Inspiration / Transformation) Phone 408.578.8040 (Work) Email kathy@keepingithuman.com Twitter kathyklotzguest Visit my website where I speak to today's leading innovators of improv. My guests are improvisers and therapists from all over the world who share their stories and offer insight into the unique ways they use improv. margotescott.com/podcast/
Authenticity and Keeping it Human are the Keys to Good Events Today (ft. Shawna Suckow, Founder, SPIN (Senior Planners Industry Network)OPENING QUOTE:“The pandemic removed our filter, we don't have time for BS, we don't have time for lack of authenticity, we don't have time for polished over professionalism, just be a human. We're exhausted; just tell us how it's going to be, and we'll do it. We want to have distractions and fun along the way, it can't be all business. That's reflected in the meetings that we need to plan as well, it can't be all business. We are so hungry for human connection, and we don't get that sitting and listening to the speakers; on one the one hand, I'm a speaker, but also, I want my attendees to be energized and interested and engaged, and so it's a balance that has to happen. The meeting planner has so much power to control that outcome that maybe wasn't there before, and now I think people are really ready to hear it. Whereas before, the committee or board would before say we have to cram as much education into this conference as possible. Now they are realizing they have humans in those seats, and they need more than that; they need to be stimulated to have this conversation in the hallway after the speaker and have the energy to come back in for the next speaker, being an engaged and interested audience.”-Shawna SuckowSUMMARY:This week, we hear from a leader in the events industry on authenticity, how to engage audiences, and how to feed event attendees that are hungry for human connections. It's all here on No More Bad Events.GUEST BIO:Shawna Suckow, CSP (Certified Speaking Professional), CVP (Certified Virtual Presenter), is a speaker with some serious knowledge of the customer mindset. She spent 20 years as a corporate buyer in hospitality and tourism, observing marketing departments and their target customers. She is also the founder of SPIN (Senior Planners Industry Network.FOLLOW:Follow Shawna Suckow:LinkedInFollow Scott Bloom:WebsiteLinkedInYouTubeVimeoFollow eSpeakers:LinkedInABOUT NO MORE BAD EVENTS:Brought to you by eSpeakers and hosted by professional emcee, host, and keynote speaker Scott Bloom, No More Bad Events is where you'll hear from some of the top names in the event and speaking industry about what goes on behind the scenes at the world's most perfectly executed conferences, meetings, and more. Get ready to learn the secrets and strategies to help anyone in the event industry reach their goal of putting on nothing less than world-class events. Learn more at: nomorebadevents.comABOUT THE HOST:A veteran comedian and television personality who has built a reputation as the go-to choice for business humor, Scott has hosted hundreds of events over two decades for big and small organizations alike. Scott has also hosted his own weekly VH1 series and recently co-hosted a national simulcast of the Grammy Awards from the Palace Theater.As the son of a successful salesman, he was exposed to the principles of building a business at an early age. As a comedian, Scott cut his teeth at renowned improv and comedy clubs. And as a self-taught student of psychology, he's explored what makes people tick and has written a book (albeit a farce) on how to get through life. He's uniquely positioned to deliver significant notes on connecting people and making business seriously funny. And who doesn't like to laugh? Learn more about Scott: scottbloomconnects.comPRODUCED BY eSpeakers:When the perfect speaker is in front of the right audience, a kind of magic happens where organizations and individuals improve in substantial, long-term ways. eSpeakers exists to make this happen more often. eSpeakers is where the speaking industry does business on the web. Speakers, speaker managers, associations, and bureaus use our tools to organize, promote and grow successful businesses. Event organizers think of eSpeakers first when they want to hire speakers for their meetings or events.The eSpeakers Marketplace technology lets us and our partner directories help meeting professionals all over the world connect directly with speakers for great engagements. Thousands of successful speakers, trainers, and coaches use eSpeakers to build their businesses and manage their calendars. Thousands of event organizers use our directories every day to find and hire speakers. Our tools are built for speakers, by speakers, to do things that only purpose-built systems can.Learn more at: eSpeakers.comSHOW CREDITS:Scott Bloom: Host | scottbloomconnects.comJoe Heaps: eSpeakers | jheaps@eSpeakers.com
Struggle to find the sweet spot between automation and personal touch? On one hand, automation saves you time, but on the other hand, it's impersonal. And you can't be impersonal in a personal world, right? Join Gemma and Amy Hart as they discuss how to automate without sacrificing being human.
In this episode, Kathy Klotz-Guest and A. Lee Judge discuss being authentically you, content creation, marketing strategies and more.Kathy Klotz-Guest shares the importance of being yourself and using improv as a marketing strategy to create engaging content and build reputable relationships. In this episode of the Business of Marketing podcast, Kathy Klotz-Guest and I talk about how to “Keep It Human”, get past “Business Boring” and creating engaging content.Conversation points:Kathy, I love it when I see people who have been able to bring their whole selves, (including their natural talents and passions) to the business world. Tell me about your journey in bringing Improv Comedy into your lessons in business and marketing strategy.Help me paint this picture Kathy… You meet with a stiff, over-jargoned executive team. That team has been tasked with being a part of the content creation process by being the experts in audio and video content. You know that they and their company culture is a bit boring. Where do you start? Kathy, I've worked for some very, very conservative global organizations. So conservative that, showing that you have a unique personality can be seen as unprofessional. How does one be more human and show more color in their personalities without crossing the line? I was in Israel a few years ago and saw a billboard ad for English lessons. It had a picture of Samuel L. Jackson with his famous line from Pulp Fiction saying… “English Motha F... Do You Speak It!?”This is how I feel when I'm in some business meetings. When it comes to being more human in Branded Content, what do you say about Jargon? Kathy, we've both been involved with teaching Content Marketing for a while and you have a book with a title that I love, ““Stop Boring Me!” How to Create Kick-Ass Marketing Content, Products and Ideas Through the Power of Improv.”” Tell us about the book. Kathy, it's been a pleasure chatting with you, but before we go, please tell us where we can find you online and even more fun, in person at one of your improves.A. Lee Judge is the host of The Business of Marketing podcast.Please follow the podcast on your favorite podcast listening platform.This podcast is produced by Content Monsta - A leading producer of B2B Content.
If you are not building out an email list, you are leaving money on the table.And if you have an email list but are not regularly engaging with your email subscribers, you are leaving money on the table.Listen to this episode to learn why email marketing is so important, has the highest ROI of any digital marketing channel, and a preview of my new free ebook to help you understand best practices in how to "do" email marketing right.Download my free ebook, The Definitive Guide to Email Marketing, here:https://nealschaffer.com/email-marketing-guide/Key Highlights[01:54] Introduction to My Newsletter[03:04] What I Realized About Influencer Marketing[04:34] My First Ebook On Email Marketing[05:18] How Email Marketing Benefit Your Business[05:25] Choosing the Right Email Marketing Software[07:17] Why You Have To Build An Email List[07:46] Email Marketing ROI Example[09:11] Another Data Point[09:35] How To Know the ROI of What You're Doing[12:06] Podcast Data Points[12:42] How to Engage and Build Relationship With People?[14:46] How to Build Email List[16:08] How to Leverage Sequences[16:38] Keeping It Human[17:31] Make Every Email A Love LetterNotable QuotesBased on their business objectives, I realized that influencer marketing wasn't the only way in which they could reach their goals. And in fact, in some cases, it might even be the best choice.And at the end of the day, everything else you do is on rented land, social media is rented land. If you're trying to get better search engine rankings, it's rented to YouTube, Apple podcasts, it's all rented land, we don't own it, the only thing we own our own websites, more importantly, our own email lists, right, which give us direct communication.And we could say the same thing on a podcast and YouTube as well. This is content, it's gonna live forever in the search engines. It's out of your control, but you're building asset.They continue to develop a deeper relationship with their customers, their customers continue to open their emails, and they continue to act upon what those calls to action are.Because once again, they may see us on social media, they may not they may see us in search engines, they may not they may come to our website, they may not. But the email, we know that we can get in front of people, right. And when we get in front of people, we need to be strategic about how we do it. But if we are given the privilege to directly communicate with people, that gives us an opportunity to deepen the relationship on our timeline, rather than the timeline of an arbitrary algorithm.I realized there was a gap in the market marketers were being misled on what influencer marketing was, they were missing out on an extremely impactful way of developing business of developing influential relationships of developing community.We sort of sometimes take for granted the actual verbiage that we use in our messaging, and it's critical. So you need to find a way to keep a human. Learn More:Join My Digital First Mastermind: https://nealschaffer.com/membership/ Learn about My Fractional CMO Consulting Services: https://nealschaffer.com/cmoDownload The Age of Influence Free Preview: https://nealschaffer.com/age-of-influence-preview Subscribe to my YouTube Channel: https://youtube.com/nealschaffer Learn More About This Podcast: https://podcast.nealschaffer.com
After a bruising week in which the statutory regulator, the Equalities and Human Rights Commission, found itself in the eye of the Gender Recognition Act storm, Mandy Rhodes interviews its chair, Baroness Kishwer Falkner. --- Send in a voice message: https://anchor.fm/holyrood/message
"When we have compassion and empathy for ourselves, we will radiate that to other people." Kathy Klotz Kathy Klotz-Guest is a speaker, author, comedian, and founder of Keeping It Human. Kathy started Keeping It Human after 15 years leading tech marketing and communications. Her mission is to help leaders, teams and companies use Improv and humor principles to be happier, healthier, and more creative all the while having more fun. Cathy has worked for global brands such as Amazon, Dow Jones and Deloitte and has spoken internationally on company and conference stages, including South by Southwest, Inbound and coming soon, TEDx salon. In addition, Kathy studied and performed Improv at Comedy Sports and Sketch at the second city La. Kathy still performs and teaches Improv and stand up. Kathy is a graduate of Stanford University and UC Berkeley with an MBA and a Masters of Arts. She is currently working on her third book and still barely makes her teen kids laugh. The challenges that organizations have today stems from fear and uncertainty and this keeps people from moving forward because they get stuck in old patterns that have to be unlearned. Leaders thought that they had to have all the answers but with a shift of mindset towards improvisational thinking, we reframe leadership and suddenly realize that leaders don't have to have all the answers and that it is okay to let go. Leaders constantly send these conflicting, contradictory messages, which are shut-up signals. Suppose we don't do something about honoring the way people learn and how they check for credibility and honesty in an organization. In that case, we are just shooting ourselves in the foot repeatedly because we're doing the same things and expecting that it's going to be different. Leaders must let people experiment and know that it's safe to fail. Part of growing that muscle is to be okay with failure and see it as learning. The difference between people who succeed and those who don't is that the people who succeed keep trying and keep showing up every day. People have a template mentality about how things are supposed to work, but that's not how humans or life works. The reality is so much of the bravery, boldness, and the art of learning to show up human, making mistakes, learning, and improving. This requires us to use this muscle of trusting the process. Lead with compassion. Give yourself permission to play, be human, and make mistakes. When you do that for yourself, you are more likely to show up that way for other people, which will automatically make it safer for other people to connect with you. To learn more, and for the complete show notes, visit: petermargaritis.com Learn more about your ad choices. Visit megaphone.fm/adchoices
In episode 66, Kathy Klotz-Guest helps you realize whether or not you are nurturing innovation or if you are sending “shut up” signals. Kathy Klotz-Guest is a storyteller, humor in business expert, and Founder of Keeping It Human. In this episode, we talk about the conversations leaders should be having with their team... and how improv can create psychological safety. We also explore having a template mentality and how leaders should get creative with their approaches in order to build more trust. Tune in for an entertaining and valuable episode and to learn about the difference between a “Yes, and” and a “Yes, but” mentality.
Maintaining human elements is something few business leaders and entrepreneurs expect to challenge them as their company scales. But, authenticity, creativity, and grit are core elements to growth that can often be displaced by process, professionalism, and templatization. Sarah Lee, in this episode of Pit Stops to Podium, reveals what many companies lose as they scale and coaches on practical ways to prepare for and combat this issue. As the COO of New Story, Sarah shares the unique perspective of a quickly scaling nonprofit focused on pioneering solutions to end global homelessness. You may recognize New Story as one of the first nonprofits in Y Combinator and the originator of 3D printed communities for vulnerable families. Learn from “Crew Chief” Sarah how to keep the ingenuity and relatability as you scale.
WOW! What a great time I had talking with Kathy Klotz-Guest on this episode. We talk improv, we talk comedy, we talk leadership...we talk about it all! I think you'll dig her too...Check it out! More on Kathy... Kathy Klotz-Guest, MA, MBA combines her business and comedy backgrounds to teach leaders, teams, and professionals how to use humor to enhance their business and personal lives. A former Silicon Valley marketing executive and improv comedian for over 20 years, she has been featured in Forbes and The Huffington Post. Inc.com named her last book, “Stop Boring Me!” a CMO must-read on improv and humor for storytelling and creativity. A bay area native who trained at ComedySportz and at LA’s Second City, Kathy has also performed stand-up all over the country (now on Zoom) including at The Improv, Funny Bone and Flapper’s. She teaches improv (virtually), and loves doing storytelling slams whenever she can. Kathy still makes her kid laugh, though that window is closing rapidly. Socials: Twitter / LinkedIn: @Kathyklotzguest Facebook: fb.com/kathy.klotzguest Insta: @klotzguest Music from https://filmmusic.io"Run Amok" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)
2021 will be awesome if....you know how to maneuver quickly and have a team that can do it with you. This isn't a chance encounter....it is the result of building a team whose cornerstone is TRUST! On this episode, I talk with innovation expert Kathy Klotz-Guest. She earned her skills the hard way....in the board room and on the comedy stage (simultaneously)! She shares some keen insights on how to keep it real, keep it moving, and keep in human! CHECK IT OUT! More on Kathy... Kathy Klotz-Guest, MA, MBA combines her business and comedy backgrounds to teach leaders, teams, and professionals how to use humor to enhance their business and personal lives. A former Silicon Valley marketing executive and improv comedian for over 20 years, she has been featured in Forbes and The Huffington Post. Inc.com named her last book, “Stop Boring Me!” a CMO must-read on improv and humor for storytelling and creativity. A bay area native who trained at ComedySportz and at LA’s Second City, Kathy has also performed stand-up all over the country (now on Zoom) including at The Improv, Funny Bone and Flapper’s. She teaches improv (virtually), and loves doing storytelling slams whenever she can. Kathy still makes her kid laugh, though that window is closing rapidly. Socials: Twitter / LinkedIn: @Kathyklotzguest Facebook: fb.com/kathy.klotzguest Insta: @klotzguest
Bryan and Nicolette welcome Kathy Klotz-Guest, Founder, Keeping It Human, to chat about incorporating comedy and improv into storytelling for business. What would happen if we welcomed others' ideas and built on them with a "yes, and" mentality? How would employees flourish? How would businesses flourish? At the core of your success is your story -- and it doesn't hurt to laugh about it. Tune in for some laughs and great ideas for incorporating storytelling into your company's strategy.
David Chadwick leads the Sangha in a discussion on his experience with Suzuki Roshi, preserving the teachings, Zen in the age of Covid-19 and his personal experience via Zoom from Bali on August 16th 2020
Join us for an audio replay of a webinar Q&A-style conversation with practical information about current community sentiment and how to adapt your approach to engagement in the COVID-19 environment. Our panel shared tips and insights on: Community sentiment right now and what people are thinking and feeling. How to work with people with heightened anxiety. Social distancing versus social isolation – how are people coping? What do we say once we reach our audience? Adjusting the messaging, tone and language. What about the timing, do we need to adjust? Breaking down barriers and building trust in communities, we are in this together! The role of engagers in connecting communities. Speakers Stu Reeve – Managing Director, Micromex Research & Consulting Louise Mitchell – National Consultant Disaster Recovery Social Recovery Reference Group (SRRG) C- Emergency Management Branch Department of Health and Human Services Chloe Groser – NZTA Practice Manager Engagement and Communications at NZ Transport Agency Moderated by Kylie Cochrane, Director – IAP2 Australasia; Chair – IAP2 International and Managing Principal, Communication & Stakeholder Engagement – Australia and New Zealand, Aurecon This webinar was recorded on 9 April, 2020. IAP2 members can view the video replay for free. Log in to the IAP2 Australasia website to access the replay. IAP2 Australasia Leading the national conversation on authentic community and stakeholder engagement. IAP2 Australasia is proud to be recognised as an affiliate of the International Association for Public Participation (IAP2). We are a member association incorporating individuals, governments, institutions and other entities that affect the public interest throughout the world. As a not-for-profit organisation, our aim is to advance the education of the community by teaching and communicating the principles of public participation and how to achieve effective community and stakeholder engagement. Find out more about IAP2 Australasia, including training, membership, events and other resources, visit https://iap2.org.au/
What do you get when you combine an impressive education, experience in tech marketing, and a love of stand-up comedy and storytelling? You get Kathy Klotz-Guest, founder of Keeping It Human! Kathy is a textbook example of creative problem solving and out-of-the-box thinking. People create products and services. People use products and services. Yet the traditional approaches Kathy found in her mid-90's tech marketing jobs seemed to completely ignore the people and humanity. As intelligent humans are prone to do, Kathy saw a problem, then set out to solve it. Armed with the skills she was honing doing stand-up company and improv after hours, Kathy started to introduce idea that telling stories and bringing humanity into the picture could change everything in marketing. Long before YouTube and social media changed the face of marketing, Kathy was laying the groundwork. Improv and comedy were fun and invigorating. Corporate tech marketing was not. Armed with the idea that people relate to real people, humor and even vulnerability, Kathy left the corporate world behind and set out to turn marketing and selling on its ear. She was brave enough to call the marketing establishment on its tone-deafness. Using the first feedback coming back across the early Internet, Kathy started to convince the establishment that she was on to something. Marketing was really storytelling. It required experimentation and risk taking and a willingness for brands to abandon the safety of the corporate monolithic image. Brands had to become human, and Kathy was ready to teach that lesson. What followed was 20 years of innovation and creativity in storytelling on both business and comedy staged in the San Fransisco Bay area. There have been seminars, workshops, speaking engagements, and books. When Kathy says things, smart marketers listen. Her commitment to creatively changing the face of that business is paying off, and its a GREAT story. Imagine that? An expert storyteller with a great story to tell. Thanks Kathy! I appreciate you taking the time to tell your HELIX story. :-) Find Kathy online at https://keepingithuman.com ----- HELIX Stories is sponsored by HELIX Managed WordPress Hosting. HELIX automatically handles all the technical WordPress stuff for you, leaving you free to create, and run your business. HELIX is a boutique host! You'll work directly with the actual humans that built and own the company. We'll move your site painlessly, then we'll keep things running perfectly day-in and day-out. Learn more about HELIX at https://iamhelix.com. Use coupon code STORIES to get three free months of HELIX managed WordPress hosting. --- Send in a voice message: https://anchor.fm/helixstories/message
On today’s podcast episode, former tech guru and current mastermind of her business, Keeping It Human, Kathy Klotz-Guest, joins the show to discuss several hot topics. Formerly from a predominately male-dominated field of tech, Kathy learned how to equip herself with human tools needed to succeed at her desk, in meetings, at the boardroom table, and later as she led training sessions and conferences. Through her work in tech and then as a speaker, author, and business owner, Kathy tells listeners how her use of comedy and improv, she has always been able to be herself and benefit from keeping it real and human. Things we’re covering in this episode: - Learn how Stanford business school graduation speaker, Oprah Winfrey, set Kathy on the right path to be true to herself from the beginning - Kathy discusses being the “only lonely” during her 14 years in the tech world as one of the only woman and how she learned to not only cope but how she succeeded - Kathy’s secret behind her background in comedy and improv and how it has impacted her ability to be successful - Hear how humor connects relationships and allows people to be themselves - Find out where Kathy believes women have made progress in today’s world and where more progress needs to be made - Learn Kathy’s best tips on marketing success and how to humanize those techniques - Interested in getting into comedy? Kathy shares her strategies to break into a new creative outlet Want to work with me next year? If you missed applying for The 2020 Experience, my annual mastermind for ambitious, high-achieving women, it’s not too late to take part. A new pod will be kicking off soon and you can submit an application at http://2020mastermindexperience.com/. Links Mentioned: http://lifeandlawplanner.com/ https://www.keepingithuman.com/ https://twitter.com/kathyklotzguest https://www.instagram.com/klotzguest/ https://www.facebook.com/KeepingItHuman https://www.linkedin.com/in/kathyklotzguest/ https://www.keepingithuman.com/books-from-kathy-klotz-guest/
Episode 84 of Livestream Stars with Ross Brand of Livestream Universe. Subscribe to the podcast: https://rossbrandrecordings.com/ (https://rossbrandrecordings.com). On Livestream Stars, Keeping It Human inventor Kathy Klotz-Guest discusses improv, comedy and business storytelling. Kathy is the author of Stop Boring Me! How to Create Kick-Ass Marketing Content, Products and Ideas Through the Power of Improv.
Kathy Klost-Guest is a marketing and communications consultant, a storyteller, an improviser, and an author who just published: Stop Boring Me! How to Create Kick-ass Content, Products and Ideas through the Power of improv. Through her firm Keeping It Human she helps companies create jargon-free convincing, kick-ass communications
This podcast episode is a little different: Ilise Benun of Marketing-Mentor.com is joined by Meena Kothandaraman of Twig + Fish and Ben Callahan of Sparkbox for a quick rehearsal/overview of Keeping it Human, a brand new presentation they've collaborated on for ConvergeSE in Columbia, SC, April 2016.
She is the founder of Keeping It Human, helps companies turn marketing-speak into compelling human stories. Kathy has 20 years experience marketing for companies including Gartner, MediaMetrix, Excite, Autodesk, Yahoo!, InfoQ and Intermolecular.
Kathy Klotz-Guest, Chief Storyteller at Keeping It Human, joins the Business of Story Podcast to share how loosening up through comedy can enable business storytellers to address human need. The Business of Story is sponsored by ACT!, Sigstr, and Zignal Labs. ACT! helps individuals, small businesses, and sales teams organize prospect and customer details in just one place, ultimately driving sales. Visit http://actstory.com and enter to win a pair of BOSE noise-cancelling headphones. A company of just 100 employees sends 1,000,000 emails per year on average. What if you had a million new opportunities to engage your key customers and prospects? Sigstr opens up the marketing potential of employee emails. Learn 3 creative ways to unlock the power of email signatures: http://bit.ly/1P0bE9A Zignal Labs is a real-time cross-media story tracking platform to make your life easier to see relevant data and reach your customers where they are. Stay ahead of what the world thinks with a free trial at http://zignallabs.com/story In This Episode The two levels of business storytelling How to use your business GPS How to avoid "jargon-monoxide," or terminology that clouds your story Using humor to pull an audience in "Yes, and..." the improvisation tool that will change the dynamics of your storytelling Kenn Adams' Story Spine structure Resources Keepingithuman.com Kathy's blog Keeping It Human Podcast Kathy's YouTube Channel Solution Storming Business Breakthroughs How to Be a Story Activist with Vincent Stanley Why Storytelling Is Essential to Science with Randy Olson Seven-Step Story Spine, created by Kenn Adams "Predictably Irrational," by Dan Ariely Airbnb Warby Parker Visit http://bit.ly/BizofStory for more insights from your favorite storytellers.
Our guest this week has one of the best taglines ever for her consulting practice. "Helping organizations succeed by turning marketing-speak and jargon-monoxide into compelling stories!". Storytelling is at the core of effective social marketing, or any kind of human interaction isn't it? Learn more about this episode on the blog: http://bit.ly/2iOSmG3 --- Support this podcast: https://anchor.fm/jfouts/support
In this week’s episode, Jason is joined by two marketing comedians: David Nihill, founder of Funny Biz and Kathy Klotz-Guest from Keeping it Human. This highly entertaining episode explores the benefits and risks of injecting humor into your B2B marketing strategy. Marketers will learn what “jargonstipating” means, why Cookie Monster can help you better engage your audience, what B2B brands are winning with humor, and whether or not comedians are sexier than musicians.
Welcome to Jargonorrhea Live – A viral marketing show with serious tips and a sense of fun I am Kathy Klotz-Guest, founder of Keeping it Human, coming to you live from San Jose, CA, in Silicon Valley. This show airs Thursdays at 3:30 PM PDT. We help marketing executives and their teams tell their most important company, product and customer stories to the world. This podcast is all about making marketing communications and content more human, fun and effective. We are a jargon-monoxide-poisoning free zone. Leave a comment on the blog… Forget Marketing - Speak Human Human can sometimes be a buzzword; yet it matters. Customers connect with emotional content. What does that mean, and how can we speak human? Join me Oct 30th for this jargon-free (as always) podcast!
I am Kathy Klotz-Guest, founder of Keeping it Human, coming to you live from San Jose, CA, in the heart of Silicon Valley. Our show is every Thursday at 3:30 PM PDT. Keeping it Human is about human speak, not marketing speak, that gets results. You can hear all show on blogtalkradio. You can also catch them on my website, www.keepingithuman.com, and we're on iTunes and stitcher. With this show, we focus on great tips and fun guests without the marketing BS. If you're looking for jargon-monoxide poisoning, we happily recommend our competition. Human Communications What does it mean to "Keep it Human" in the way you communicate? Great leaders don't communicate - they *connect.* And they make it look easy. How can you be a more human, powerful and effective communicator? What are the things that all great communicators do? Join me Thursday, August 22nd, and find out! Listening to this podcast will increase your HCQ - your 'human communications' quotient. After all, 92.3% of all audiences are, in fact, human!