Product Biz Made Easy

Today on the podcast we are talking to Lorena Garcia.  She is a co-founder of Majka.  This is a business started by moms for moms.  She and her business partner are on track to hit one million in sales in under two years.  She shares it all on the podcast today. See full show notes at http://beckyjanderson.com  

Today on the podcast we are talking all about pop-up shops.  We have Nicole Simms, a pop-up shop expert with us today. Full show notes at http://beckyjanderson.com Connect with Becky: Website: http://www.beckyjanderson.com/ Instagram:  https://www.instagram.com/beckyjanderson/ Facebook https://www.facebook.com/beckyjanderson.me/ LinkedIn: https://www.linkedin.com/in/beckyjanderson/ Pinterest: https://www.pinterest.com/beckyjanderson1/

Today on the podcast I'm sharing three big mistakes that business owners make, so you won't make them. Full show notes at http://beckyjanderson.com      

I get asked by a lot of new business owners what they should be working on.  I share with you six things you should do in your first year of business. Full show notes at http://beckyjanderson.com https://www.beckyjanderson.com/perfectly-planned-day https://facebook.com/beckyjanderson.me  

I'm so excited to introduce you to Sarah Foster today on the podcast.  She is the owner and founder of Bad Bad Jewelry.   She shares with us how she scaled her business by nailing down her niche.  She also shares how she was able to get her product on BuzzFeed with a simple iPhone photo of her product and so much more. Full show notes at http://beckyjanderson.com https://instagram.com/beckyjanderson https://facebook.com/beckyjanderson.me

It's that time of year when everybody is setting new goals.  I thought it would be a great time to give you some ideas for revenue-generating goals for your product-based business. We talk about why you need to be intentional with your business goals. Why your messaging is important, why you need to visible both online and offline and so much more. Full show notes over at http://beckyjanderson.com Follow me at https://instagram.com/beckyjanderson https://facebook.com/beckyjanderson.me    

Today on the podcast, we're talking all about how to build a thriving product-based business when you have a full-time job or are a busy mom.   I'm sharing tips on how to find the time and get things done so you can grow your business. Full show notes on http://beckyjanderson.com Let's talk on Insta https://intstagram.com/beckyjanderson https://facebook.com/beckyjanderson.me  

This week on the podcast we are talking all about what you should be doing in your business every week.  I share five things that will help you keep your business focused, growing and on the right track. Full show notes on http://beckyjanderson.com Come follow me https://instagram.com/beckyjanderson  

One of the questions I get asked a lot is "what do I talk about in my blog or on social media to market my business?" Today on the Product Biz Made Easy Podcast I'm sharing my system I use for creating consistent content to market my business. Full show notes at http://beckyjanderson.com    

Today on the Product Biz Made Easy Podcast we are talking all about how to plan for 2020 now and layout your perfect week and month to set yourself up for success. Full show notes on http://Beckyjanderson.com Find me on Instagram https://instagram.com/beckyjanderson    

Today on the podcast, we are talking all about what numbers you need to know and track in your business to be successful. Full show notes at http://beckyjanderson.com

Today on the Product Biz Made Easy Podcast I'm sharing with you five reasons your online shop isn't getting sales.  you'll walk away from this podcast knowing how to write your positioning statement so people who you are, what you sell and why they need it and so much more. Full show notes at http://beckyjanderson.com

Today on the Product Biz Made Easy Podcast I'm walking you through what it takes to build a million-dollar brand. Full show notes over on http://beckyjanderson.com

I get asked a lot by clients on how to market their business and drive sales when they don't have a massive ad budget.  Today on the podcast, I'm sharing six ways you can market your business to drive sales when you don't have an ad budget. Full show notes at http://beckyjanderson.com Find me on Facebook https://www.facebook.com/beckyjanderson.me Find me on Instagram https://www.instagram.com/beckyjanderson/

I'm so excited to introduce you to Rongrong Devoe.  She is a fashion illustrator.  She turned her love of art into a product-based business that is booming. She shares with us how she was able to land big accounts like Channel, Maybelline, and more by being willing to work for free. Full show notes at http://beckyjanderson.com  

Today on the podcast I take you back to when I started my business and lessons I learned along the way. Full show notes at http://beckyjanderson.com  

Alex Boxall from Alex Kathlyn Accessories joins us today.  She shares how she was able to build a profitable product-based business and juggle being a new mother.   She shares how she got started. How she was able to get her sales momentum going.  What her sales channels are and so much more.  Full show notes at https://www.beckyjanderson.com/ https://www.instagram.com/beckyjanderson/?hl=en https://www.facebook.com/groups/ProductBizMadeEasy/ https://www.facebook.com/beckyjanderson.me/  

Today on the podcast, we are talking about how to market your online shop or retail store without using social media.  Often shop owners think they can make a few posts on social media, and the sales will flow in automatically.  If you've been in business for a while, you know this isn't the truth.  You have to be very intentional with marketing tactics to drive traffic and sales. Today on the Product Biz Made Easy podcast Kathy Cruz from The Savvy Shopkeeper shares with us nine ways to market your business that isn't social media.  There are a lot of wonderful things you can do here, so I hope you'll stick around and listen. Full show notes at http://beckyjanderson.com

Like it or not, the holiday season is almost here.  Now is the time to plan so that you aren't running around all stressed out the week of Black Friday wondering what you are going to do. Today on the podcast I'm sharing three marketing tactics I used that worked really well to increase sales.   Full show notes at https://beckyjanderson.com https://instagram.com/beckyjanderson.com https://www.facebook.com/beckyjanderson.me/  

Today on the podcast I'm sharing with you how I designed my products around trends.  How to watch trends and where to go know what the current and future trends are a year ahead. Full show notes at https://beckyjanderson.com

Episode 25 - In this episode, we talk all about how to get your product based brand more visibility online. Full show notes at https://beckyjanderson.com https://pinterest.com/beckyjanderson1 https://facebbook.com/beckyjanderson.me https://instagram.com/beckyjanderson  

Full show notes at https://beckyjanderson.com You'll walk away from this podcast knowing: How Alyssa was able to take her love for craft and embroidery and make a business out of it. How she decided to do her first tradeshow and how it introduced her into the world of selling to boutiques and other stores. How she was able to fill her orders. How she markets her business now that she isn't doing trade shows anymore. How she decided to go all-in with one product. Why she decided to swing for the fence and try and get a big-box retailer. How she was able to get into her first big-box retailer store. How she set up her email sequences and autoresponders to help grow her customer base and so much more.

Full show notes at https://beckyjanderson.com Annie White-Brown owner of Annie's Natural Essentials is just back from a trade show in NYC.  As you can imagine a trade show in New York is very expensive to do.  Can you even believe how upset she was not to write even ONE order?  Her show was a bust, and we are dissecting it to find out why.  Annie is a real gem for coming on the Product Biz Made Easy Podcast and sharing all the good, the bad, and the ugly that comes with running a product-based business. You'll walk away from this show knowing: Why the location of your booth is a critical factor when deciding if you want to do a tradeshow. Why your booth setup is essential. Where you should place your products, so people aren't afraid to walk in your booth. Why you need to have programs and Point of Purchase displays that making buying easy for the buyer. Why follow up is so vital after tradeshows and so much more.

Today on Q & A Sarah asks if she really needs to blog to grow her product-based business. Today you'll hear: Why I believe product-based businesses should blog and why. Ideas to blog about so coming up with content is not so hard if you own a product-based business. Full show notes at https://beckyjanderson.com  

Today we are talking about what to do when you get a bad review on one of your products.   Don't Panic it isn't all bad.  I share with you on this episode of Product Biz Made Easy exactly what to do to turn the situation around. Full show notes at https://beckyjanderson.com  

Full show notes at https://beckyjanderson.com I can't wait for you to meet Holly Gillen today on the podcast.  She is the CEO of Holly G Studios, and she is a rock star video creator.  She teaches that business video needs a plan, a purpose, a system, and a strategy, and she shares it all today. You'll learn how to overcome the fear of using video in your marketing. You'll go from confused to confident on both sides of the camera. Why business video needs a plan, a purpose, and a strategy. Why you shouldn't use "I don't have a camera" as an excuse for not making videos for your business. How to choose a platform to post your videos on and so much more.  Listen here If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

We all want more customers because that means more sales, right? In this podcast, you will learn why sales cure everything. The fastest way to drive traffic to your website. How many places you should be putting your opt-in. How to promote your opt-in. Where to promote your opt-in. Full show notes at https://beckyjanderson.com  

Today on the Product Biz Made Easy podcast I interview Hayley Sohn from Basically It Meals.  She shared how she started her business and was able to scale with FREE PR in her local market and how she was able to get the PR. Full show notes at https://beckyjanderson.com/podcast2 https://perfectlyplannedpromotions.com https://beckyjanderson.com    

Full show notes at https://beckyjanderson.com Michelle Martello of https://minimadesigns.com/ is our guest on today's show.      

Full show notes at https://beckyjanderson.com   The quickest way to scale your product-based business is to sell wholesale.  Rather than try to increase the number of customers you sell an individual product to, you sell a large number of items to a handful of wholesale buyers.  The best way to find new wholesale customers is through sales reps. Today on the podcast I share with you: Why you should use sales reps to scale at wholesale. How to find sales reps. How much you should pay sales reps. What samples you need to provide sales reps and so much more. Click the like above to listen or jump on over to wherever you listen to podcasts.  Are you ready to start selling wholesale?  Listen here. If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

Are you ready to start selling wholesale?  I have 8 questions that you need to ask yourself to see if you are ready to start. https://beckyjanderson.com  Join my Free Resource Center to see all sorts of examples of line item sheets, catalogs, order form and more at: https://beckyjanderson.mykajabi.com/store?preview_theme_id=704412  

Welcome to this Quick Tip episode brought to you by Becky J. Anderson from https://beckyjanderson.com. This is where I share a Quick Tip or Tweak you can make in your business to drive your sale up each week on the Product Biz Made Easy Podcast. Click the like above to listen or jump on over to wherever you listen to podcasts then go make the changes you need to.   This quick tip really does work if you implement it.  Listen here. If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues

Full show notes at https://www.beckyjanderson.com I'm so excited to introduce you to Gila Kurtz on the Product Biz Made Easy Podcast.  Gila is the co-founder along with her husband Jon of Dog Is Good.  She shares with us how they were able to scale their business to multiple millions using pop up shops as a key initiative.  Gila's brand is a lifestyle brand that caters to the human-dog lover at the other end of the leash.  You don't want to miss this episode, there is so much wisdom in it on how to scale your product-based business. You will walk away from this episode knowing: How wholesale has helped them increase their sales. How they sell to the end consumer with events, eCommerce and licensing. How tradeshows helped Dog Is Good to find new buyers and what tradeshows they attend. Gila shares the exact script she uses when talking to buyers and potential stores so that cold calling is not so scary. Gila's script is GOLDEN and you won't want to miss it. Discover one of the biggest challenges that retailers face today and how Dog Is Good is helping them overcome it. One of the most exciting things Gila shared with us is how they are using Pop Up Shops to scale their business.  The distributors that are setting up the Pop Up Shops with Dog Is Good products have the ability to own their own retail shops without the expense of a typical brick and mortar shop.  This is a very creative way to grow a product-based business and I know you'll love hearing all about it. You can find Gila at www.dogisgood.com or on all social platforms at @dogisgood. This episode is full of so much wisdom you won't want to miss it.  Listen here. If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

Find me at https://beckyjanderson.com. This week on the Product Biz Made Easy Podcast, I talked to ALoN David, the CEO of 90X Goal Planner.  I was super excited to bring this episode to you because I am a 90X planner user myself.  The planner has helped me accomplish many goals, including getting this podcast launched. In this episode, you will learn how ALoN went from a photographer to multiple six-figure business owner and on the way to a seven-figure product-based business owner. How he found a manufacturer to print his planner in China without ever going to China. How he builds his email list and markets his planners. How he uses Facebook Ads and promotions he runs to drive sales. How he uses handwritten notes to drive customer love. How he uses collaborations to scale his business. How he is diversifying into digital products. Why customer service is so important to him. Why he didn't wait until things were perfect to launch. How and why he outsources everything. Why he only advertises to females. This episode is full of so much wisdom you won't want to miss it. If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

A question I get asked over and over by clients is, "how can I find my ideal customer? On this podcast episode, I share three hacks I use to find ideal customers for my clients.   You're going to walk away knowing: Where to look to find out where your ideal customers are hanging out. What pages to target for Facebook Ads that your ideal customers are frequently searching. What keywords to use in your ads. What phrases to use in your ads that will get your customers attention. How to spy on your competitors, plus a lot more.   If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

I'm thrilled to introduce you to Stephanie Maslow Blackman. She is the owner and founder of a handcrafted jewelry company based in New York City.  She uses only ethically sourced gemstones and recycled silver and gold.   Stephanie has been able to turn her hobby into a multiple six-figure business.  She is sharing all about how she was able to do that on the Product Biz Made Easy Podcast. You will learn all about how she found her unique selling proposition to set her business up for success to scale. How she has expanded beyond Etsy and now has multiple sales buckets. What social media platforms work best for her business and how she uses them. How to work with bloggers and influencers. How she has pivoted her business over the years. Why she treats her business like a real business and how it has helped her scale. How she has been able to maintain good pricing and margins behind a handmade business in New York City. How she stays so consistent on social media and how you can too. This episode is full of wisdom I hope you'll stick around and listen.  You can listen here or here. If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

Should I sell my products on consignment?  This is a question I get asked all the time so I decided to do a podcast on it. In this episode, you'll learn the pros and cons of selling your physical products on consignment.  I also share five things you need to watch out for before you decide to give your products to a shop on consignment. https://beckyjanderson.com www.perfectlyplannedpromotions.com  

Find me at www.beckyjanderson.com and www.perfectlyplannedpromotions.com It's summertime and most of you know what that means...SUMMER SALES SLUMP.  While the world is outside playing, at the pool or on vacation small business owners are feeling the pain of the slow selling season.   On this podcast, I share with you what to work on during the slow-selling season and ways to drive sales up this summer. You're going to walk away from this podcast knowing: ⭐️How to find creative ways to bundle your products for promotions. ⭐️How to easily get people to your website so you can get them to purchase. ⭐️Collaboration ideas. ⭐️What you can do locally to drive sales. ⭐️How to overcome overwhelm this fall. ⭐️Ideas for Black Friday and Cyber Monday sales and promotions. ⭐️So much more that you won't want to miss out on. Listen to the podcast here to learn what to work on and how to drive sales this slow summer selling season.  If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things: 1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher. 2. Rate and review the podcast on Apple Podcasts. 3. Share a screenshot on Instagram stories of the podcast and tag me @beckyjanderson. Your support means so much to me. I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues

Becky J. Anderson solo episode sharing the seven most common mistakes she hears from clients in her consulting practice.   Perfectly Planned Promotions information. Full Show notes at beckyjanderson.com/

Becky J. Anderson full show notes here. Today on the podcast I share with you how to buy products wholesale to sell retail, in your eCommerce shop or Instagram store. We talk all about tradeshows, margins you need to be profitable, why you need to watch industry trends, and how to have a cohesive product line.  Full show notes at beckyjanderson.com

005 - How Brandon Love went from startup to a million dollar business in less than five years.  He is CEO and owner of Crumbleco.com and is only 23 years old.  Learn all about what he has one to go from broke to millionaire in under five years. READ THE FULL BLOG POST HERE:  Subscribe to Product Biz Made Easy podcast here on iTunes. Get to know Becky at beckyjanderson.com Instagram - Instagram.com/beckyjanderson Facebook - facebook.com/beckyjanderson.me Facebook group - facebook.com/groups/productbizmadeeasy Pinterest - pinterest.com/beckyjanderson1    

Today on the podcast I'm sharing with you all the things I learned selling to big-box retailers.  I've sold my products to most of the large retailers in the USA so on this episode you'll learn: What you need to know about your Unique Selling Proposition and why you need to be ready for questions about it. What it will take from a financial perspective for you to sell to a big box retailer, and the gross margin that they will expect. What the payment terms they will ask for usually are. All about chargebacks and why you could get them. How to pitch your products to the retailer buyer. Questions the buyer will ask you and more. I hope you join us on the podcast and then come on over to our Facebook Group Product Biz Made Easy where the discussion continues. Join us here Find me here.

I had the privilege of interviewing Lucy Splichal on the Product Biz Made Easy Podcast.  She and her partner have been able to grow their product-based business to six-figures in the first year. In the interview, you will learn all about: How they were able to grow so quickly.  They have sold to thousands of customers in over 40 countries. How they use tradeshows to scale their wholesale sales. How they found their first wholesale sales reps. How they found a large International distributor. What social media platforms perform the best for them. How Amazon has given them visibility and exposure for sale on their own website. How pulling the trigger on hiring a PR firm paid off. How giveaways helped them re-engage their list and increase conversions on sales. How they were able to increase their list by 560 with one giveaway and the acquisition cost was only 25 cents and so much more. You can find Lucy at www.cheekyphysique.com and on Amazon.

Annie White Brown, CEO of Natural Annie's Essentials left her 9-5 this year and is working full time in her product-based business. Annie shared with me on the podcast: Why she started a product-based business. How she nailed down her unique selling proposition. How pop-up shops have helped her grow. How she uses Instagram and Instagram Stories to market her business. Where most of her sales come from. How Pinterest is helping her get traffic. How she sells wholesale and finds new customers. She shares her product development schedule. https://naturalannieesessentials.com https://www.instagram.com/naturalannieessentials  

Kalyn Johnson Chandler and I talk about how she is scaling her product-based business with Instagram. How she uses an editorial calendar to plan. What platforms she is selling her products on. How she gets all the photos for her Instagram feed. How she uses giveaways to grow her following. How she finds people to do her collaborations with. How she finds wholesale accounts, showrooms, and sales reps. Kalyn's business Effies Paper, Stationery, and WhatNot. Website  www.effiespaper.com Instagram https://www.instagram.com/effiespaper