Podcasts about buyers

The results are in. We polled the material handling community, and the verdict was overwhelming: 45% of you say Thought Leadership and Content is your #1 marketing priority for 2026.The "Old School" way of selling in the warehouse—relying solely on spec sheets and cold calls—is fading. As new generations enter the workforce and high-tech solutions like AI and robotics become the norm, the way we build trust has fundamentally changed.Buyers don't just want a product; they want a partner who understands the future of the supply chain.Kevin went live with Ashton Maxfield of Master Plan Communications to discuss these results and how to develop a thought leadership plan for your marketing strategy. Enjoy this previously live episode. Learn more about Master Plan Communications here: https://masterplancommunications.com/Learn more about Sonaria here. Follow us on LinkedIn and YouTube.Support the show

Part 1 of the 2026 essential checklist walks first-time homebuyers through the smartest way to start—by building a financing plan, avoiding common internet myths, and getting a real pre-approval early. This episode kicks off a multi-part “essential checklist” with a focus on financing and loan strategy, including a rapid-fire myth bust around “deal” listings like short sales and tax lien properties. It explains why the 20% down payment belief is outdated for most first-time buyers, and outlines today's common low-down-payment paths (including FHA, conventional, VA, and USDA where eligible). It also breaks down why “pre-qualification” is mostly marketing noise, why APR matters alongside the interest rate, and why buyers should prioritize finding the right people (a specialist realtor + lender team) over chasing a single number. Finally, it flags that down payment assistance programs and grants change frequently, so buyers should always ask about current options and stacking possibilities. "I'm going to go rapid fire with coaching and tips on the best ways to work your financing, as well as your loan when you're trying to buy your first home.”HighlightsWhat “too good to be true” home deals (short sales, tax liens, foreclosures) are not realistic for most first-time buyers in 2026—and why? How can first-time buyers stop chasing the “best rate” and start comparing loans using APR and total cost instead? Why is “get pre-qualified first” often the wrong first step—and what does a real pre-approval actually do for your plan? What's the smartest order for building your team so your realtor and lender work together (and you don't lose money or lose the house)? Referenced EpisodesEpisode 400 — Starting point / 10-step system Episode 425 — Buyer story referenced in the new listener question segment Episode 426 — Low down payment options + more on down payment assistance Episode 437 — More on the “unicorn team” concept Episode 440 — More on the “20% down” myth For more, check out our updated 2026 First Time Homebuyer's Episode Guide - Over 100 of our BEST Episodes of Detailed Homebuying Knowledge, Interviews, and MORE! Connect with me to find a trusted realtor in your area or to answer your burning questions!Subscribe to our YouTube Channel @HowToBuyaHomeInstagram @HowtoBuyAHomePodcastTik Tok @HowToBuyAHomeVisit our Resource Center to "Ask David" AND get your FREE Home Buying Starter Kit!David Sidoni, the "How to Buy a Home Guy," is a seasoned real estate professional and consumer advocate with two decades of experience helping first-time homebuyers navigate the real estate market. His podcast, "How to Buy a Home," is a trusted resource for anyone looking to buy their first home. It offers expert advice, actionable tips, and inspiring stories from real first-time homebuyers. With a focus on making the home-buying process accessible and understandable, David breaks down complex topics into easy-to-follow steps, covering everything from budgeting and financing to finding the right home and making an offer. Subscribe for regular market updates, and leave a review to help us reach more people. Ready for an honest, informed home-buying experience? Viva la Unicorn Revolution - join us!

Most productive agents hit a point where working harder stops producing better results. If your business still depends heavily on chasing buyers, you're likely feeling the pressure: unpredictable income, constant availability, and the sense that every month starts from zero again. In this episode, Tim and Julie Harris break down why buyer-heavy businesses eventually stop scaling — and what actually creates leverage, control, and predictable income in real estate. You'll learn: • Why buyer-driven production creates burnout and instability • The hidden cost of constantly chasing the next deal • How listings create leverage and momentum • Why control — not hustle — creates freedom in real estate • The leadership shift agents must make to grow sustainably If you're closing deals but still feel overworked or financially uncertain, this episode will help you understand why — and what to do next.

Ben & Woods kick off the 7am hour on a Throwback Thursday with one of Woodsy's favorite Ben clips ever that happened 2 years ago this week as we all got a lesson in Bensplaining. Then we get to "Don't (And DO) Do This" before the guys discuss a story written in Sportico by our 9am guest today talking about a couple of new names to be interested in possibly buying the San Diego Padres. Listen here!

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use. In this episode, Elena and Rob explore how emotions, even ones unrelated to purchasing decisions, shape what people are willing to spend. They reveal that disgust suppresses value across the board, while sadness increases openness to new products by motivating a desire for change. Topics covered:   [01:00] "Heart Strings and Purse Strings: Carryover Effects of Emotions on Economic Decisions"[02:00] How disgust, sadness, and neutrality shift buying behavior[03:00] The endowment effect and emotional influence[05:00] Why specificity matters more than positive or negative[06:00] Disgust in advertising: effective or repellent?[08:00] Can annoyance drive brand recall?  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Lerner, J. S., Small, D. A., & Loewenstein, G. (2004). Heart strings and purse strings: Carryover effects of emotions on economic decisions. Psychological Science, 15(5), 337–341.  Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Trump is once again flirting with war after the US military strikes down an Iranian drone. Newly surfaced Epstein material reveals him telling Peter Thiel that he welcomed global collapse and chaos because he expected to profit from it. Comedian Andrew Schulz now says the Trump administration is “completely shredding” the Constitution. Go to ⁠⁠⁠shipstation.com⁠⁠⁠ and use code DAMAGE for sixty days for free! Refresh your winter wardrobe with Quince. Go to ⁠⁠⁠quince.com/damage⁠⁠⁠ for free shipping on your order and 365-day returns. Hosts: Ana Kasparian & Cenk Uygur SUBSCRIBE on YOUTUBE ☞  https://www.youtube.com/@TheYoungTurks FOLLOW US ON: FACEBOOK  ☞   https://www.facebook.com/theyoungturks TWITTER  ☞       https://twitter.com/TheYoungTurks INSTAGRAM  ☞  https://www.instagram.com/theyoungturks TIKTOK  ☞          https://www.tiktok.com/@theyoungturks

Today's episode is a real estate conversation with one of the most impressive young agents in the business. Cooper Murphy is 23 years old and closed 58 deals in his first full year as a real estate agent in 2025 — in a market where most people say it's “too hard to sell.” We break down exactly how he did it. We discuss what real work looks like day-to-day, why intention matters more than scripts, and how creating real value is the fastest way to build referrals and momentum. Cooper walks through his daily schedule, how many hours he's actually working, how he structures his calls and follow-ups, and why consistency beats talent every time. We also get into:Why networking works when it's done with the right intentionHow one great deal can turn into 10–15 moreThe difference between buyers and listings and where Cooper focused earlyWhy working with people your own age can compound long-termHow to think about lifetime client value instead of quick winsCreative financing and subject-to strategies and why they matter in this marketHow to analyze worst-case scenarios so you don't over-leverageWhy content and deal-sharing builds trust faster than traditional marketingThis episode is a blueprint for young agents, new agents, and anyone who wants to build a real estate business that compounds instead of burns out.

Many Americans are wondering whether the housing market has finally begun turning a corner—or if uncertainty is still here to stay. After years of elevated mortgage rates, stubbornly low inventory, and affordability concerns, the question feels more relevant than ever.Today, mortgage expert Dale Vermillion, author of Navigating the Mortgage Maze: The Simple Truth About Financing Your Home, joined the show to weigh in on what the 2026 housing landscape may look like and how today's buyers and sellers can navigate it with wisdom.A More “Normal” Market ReturnsAccording to Vermillion, the extreme swings of recent years may finally be behind us.“It isn't the market of 2020–2021 when rates were in the twos, threes, and fours,” Vermillion explains. “But it's also certainly not 2008. This is a very normal market.”He noted that although many think of today's mortgage rates as high, they are actually below the 30-year average. Inventory is rising, sales are stabilizing, and government attention on housing has increased. Together, these factors point toward a gradual shift into a buyer's market—a welcome change for those who've spent the last few years watching listings disappear before they could schedule a tour.A common frustration remains: if rates have risen, why haven't prices fallen faster?The answer is complex. While price increases largely flattened this year (+0.7%), Vermillion notes that the market remains regional rather than national. Certain areas have softened, but not enough to drive a nationwide price reset.A major reason: the “lock-in effect.” Millions of homeowners refinanced below 3% in 2020–21 and weren't willing to trade those rates for a higher one. But as Vermillion observes, that dynamic is fading. For the first time in years, more loans now exist above 6% than below 3%, allowing inventory to loosen.Why Fed Rate Cuts Don't Equal Lower Mortgage RatesEven though the Federal Reserve has been cutting rates, mortgage rates haven't always followed. That's because mortgage rates are tied more closely to the bond market, inflation data, and job reports—not directly to the Fed's benchmark rate.Another overlooked factor: mortgage-backed securities (MBS). When the government increases MBS purchases, mortgage rates often decline more reliably than when the Fed cuts consumer rates.The emotional side of the housing market can't be ignored. The bidding wars of 2020–21 left many would-be buyers discouraged. But Vermillion believes attitudes are shifting:“Inventory is up from roughly 450,000 units nationally early last year to over a million now. So from a buyer standpoint, it's time to be encouraged again.”With more sellers re-entering the market, buyers have choice again—and choice increases leverage.Vermillion stressed that affordability challenges today are driven as much by property taxes and insurance costs as by mortgage rates. Homeowners in several states have seen insurance premiums and assessments climb dramatically—sometimes outpacing wage growth.For aspiring first-time buyers, budgeting remains the first step. Vermillion's advice: determine what you can afford before visiting a lender, rather than letting a lender tell you what qualifies on paper.For First-Time Buyers: Get Pre-Approved, Not Pre-QualifiedA true pre-approval involves:A full applicationCredit checkIncome verificationDocumentation of debts and assetsThis makes offers more competitive and prevents buyers from shopping at unrealistic price points.During the pandemic boom, paying $20,000–$50,000 above asking price became the norm in many markets. Vermillion notes that this period has largely ended:“Homes today are selling around 94–97% of the listing price in most areas. We're not seeing bidding wars like before.”For buyers, that's stabilizing. For sellers, it simply resets expectations toward reality.Move-Up Buyers: Timing May Be Better Than You ThinkFor homeowners considering a move—whether for space, schools, or lifestyle—Vermillion's advice mirrors that given to first-time buyers: set a realistic budget and lean on wise counsel.Sellers should also invest in preparing their homes to show well, as presentation still drives both speed and price.Vermillion believes 2026 may be a strategic window:“I think this is the year to do it. Rates may come down a little more, but not dramatically. Buyers and sellers who plan well and manage expectations can succeed in this environment.”From a stewardship standpoint, the takeaway is simple: markets change, rates fluctuate, and headlines swing. But Christians are invited to place their confidence not in economic cycles but in the Lord, “who establishes our steps” (Proverbs 16:9).A wise plan, a realistic budget, and sound counsel can go a long way—especially in a year where the housing market is finally beginning to level out.On Today's Program, Rob Answers Listener Questions:I'm looking for a trustworthy and affordable tax preparation service. Are there any organizations I should avoid? And are there any Christian-based or low-cost options—especially for seniors?I'm turning 65 soon, and I'm debt-free. I want my condo to go to my children when my wife and I pass away. Should I use a will, put them on the deed, or create a trust? What's the best approach?Resources Mentioned:Faithful Steward: FaithFi's Quarterly Magazine (Become a FaithFi Partner)Navigating the Mortgage Maze: The Simple Truth About Financing Your Home by Dale VermillionOur Ultimate Treasure: A 21-Day Journey to Faithful StewardshipWisdom Over Wealth: 12 Lessons from Ecclesiastes on MoneyLook At The Sparrows: A 21-Day Devotional on Financial Fear and AnxietyRich Toward God: A Study on the Parable of the Rich FoolFind a Certified Kingdom Advisor (CKA)FaithFi App Remember, you can call in to ask your questions every workday at (800) 525-7000. Faith & Finance is also available on Moody Radio Network and American Family Radio. You can also visit FaithFi.com to connect with our online community and partner with us as we help more people live as faithful stewards of God's resources. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The Buck Reising Show Hr 3 - Defensive HC Super Bowl History, Giants have buyers remorse in Harbaugh, and PollsSee omnystudio.com/listener for privacy information.

Buyers frequently ask for decks, case studies, or follow-up materials... but those requests don't always mean progress. In this episode, Brandon breaks down why “send me something” is often a polite exit, how sending collateral too early kills momentum, and what confident sellers do instead.You'll learn how to diagnose the real reason behind the request, the exact questions that reopen a decision, and simple frameworks to trade content for commitment. If your deals keep stalling after you “send something,” this episode shows you how to fix it.

Despite the drumbeat of crash talk, the numbers tell a more nuanced story. Today's housing market isn't in freefall; it's recalibrating. Cara Lavender, senior research manager at John Burns Research and Consulting, joins Host Carol Morgan on the Atlanta Real Estate Forum Radio podcast to discuss where the housing market stands today and what builders and developers should expect as 2026 progresses. A Housing Market in Recalibration, Not Crisis Despite ongoing headlines predicting a housing crash, recent data tells a very different story. The current market environment is highly segmented, with affordability continuing to shape outcomes. First-time buyers remain constrained, while move-up and luxury segments are seeing more consistent activity. Rising inventory and softening prices reflect a recalibration, not systemic weakness. “We're still in a slow market, but we're seeing stabilization in a lot of areas,” Lavender said. “In no sense of the word are we seeing that we're on the verge of a “crash” when we look at all the data.” John Burns Research and Consulting forecasts average mortgage rates at around 6.6%, driven by normalization in the spread between the 10-year Treasury and the 30-year mortgage rate. While builders have been able to offset higher rates through aggressive buydowns, easing rates should provide more upside on the resale side, where demand has been more sensitive to borrowing costs. Nationally, the housing market remains structurally undersupplied by approximately 1.1 million homes, even as near-term supply has loosened across both new and resale markets. In metro Atlanta, resale supply currently sits around 4.3 months, a range traditionally considered healthy. How Affordability Is Shaping Buyer Behavior Affordability is a key factor in current market conditions, particularly as taxes and insurance continue to add pressure to monthly payments. Entry-level buyers remain highly payment-sensitive, while move-up buyers are increasingly returning to the market. “This is not a build-it-and-they-will-come market anymore,” she said. “Success is going to come from tightly refined offerings and really understanding who the buyer is in your market.” As resale sellers adjust pricing expectations, many move-up buyers—often sitting on significant equity—are finally able to make their next move. Buyers are making trade-offs, prioritizing efficiency and functionality over excess space, mirroring builders' efforts to value-engineer floor plans and control costs. Why Move-In-Ready Homes Are Winning Buyer preference for move-in-ready homes remains strong. According to John Burns’ research surveys, nearly 40% of resale listings require significant repairs or updates. “People don't want to put a new roof on. They don't want to redo flooring or kitchens,” Lavender said. “If sellers aren't willing to bring the price down, they're going to have to offer repairs or credits.” Homes that are well-located, competitively priced and turnkey continue to attract strong demand, while properties requiring work face longer marketing times and tougher negotiations. Build-to-Rent & the Changing Path to Homeownership As affordability challenges continue to delay first-time homeownership, build-to-rent (BTR) communities are playing an increasingly important role in the Atlanta housing market. These communities provide a longer-term rental solution for households that want the benefits of single-family living but are not yet ready or able to buy. Build-to-rent offers access to detached homes, private outdoor space and community amenities at a more attainable monthly cost, effectively bridging the gap between traditional apartments and homeownership. A “Boring” 2026 Outlook Looking ahead, John Burns Research and Consulting forecasts a gradual recovery in 2026, following several years of volatility across both new home and resale markets. While production levels and pricing are still expected to soften modestly in the near term, those declines are projected to be less severe than what the industry experienced throughout 2025. Lavender said, “Our 2026 forecast is kind of boring—and that's a good thing.” Tune in to the full episode to hear data-driven insights on today's housing market, affordability trends and what builders and developers can expect in 2026. Learn more about John Burns Research and Consulting at https://JBREC.com/. About John Burns Research and Consulting John Burns Research and Consulting provides data-driven insights across every housing sector, including new home construction, resale, single-family rental and build-to-rent. It helps companies make informed decisions and mitigate risk in order to identify opportunities in a complex market. From M&A projects to consumer surveys, the firm covers every aspect of the housing industry. Podcast Thanks Thank you to Denim Marketing for sponsoring Atlanta Real Estate Forum Radio. Known as a trendsetter, Denim Marketing has been blogging since 2006 and podcasting since 2011. Contact them when you need quality, original content for social media, public relations, blogging, email marketing and promotions. A comfortable fit for companies of all shapes and sizes, Denim Marketing understands marketing strategies are not one-size-fits-all. The agency works with your company to create a perfectly tailored marketing strategy that will suit your needs and niche. Try Denim Marketing on for size by calling 770-383-3360 or by visiting www.DenimMarketing.com. About Atlanta Real Estate Forum Radio Atlanta Real Estate Forum Radio, presented by Denim Marketing, highlights the movers and shakers in the Atlanta real estate industry – the home builders, developers, Realtors and suppliers working to provide the American dream for Atlantans. For more information on how you can be featured as a guest, contact Denim Marketing at 770-383-3360 or fill out the Atlanta Real Estate Forum contact form. Subscribe to the Atlanta Real Estate Forum Radio podcast on iTunes, and if you like this week's show, be sure to rate it. Atlanta Real Estate Forum Radio was recently honored on FeedSpot's Top 100 Atlanta Podcasts, ranking 16th overall and number one out of all ranked real estate podcasts. The post Cara Lavender: The Housing Market Isn't Crashing appeared first on Atlanta Real Estate Forum.

You've probably seen headlines claiming big investors are about to be blocked from buying homes.Posts flying around social media. Articles saying institutions are getting shut out. People wondering if the entire housing market is about to change overnight.And if you're an investor making decisions off headlines instead of facts, that's how you get caught flat-footed.But when I dug into what actually happened, the data, the policy details, and the real numbers, the story turned out to be very different from what social media is pushing.Check this out!If this episode made one thing clear, it's this…Headlines don't build wealth.Systems do.When markets shift, rates jump, or policies change, the investors who survive and scale are the ones who already have deal flow, underwriting, and execution locked in.That's exactly what we build inside 7 Figure Flipping.If you want predictable acquisitions, sharper analysis, and the confidence to move while others freeze, this is where you develop those fundamentals.CLICK HERE to apply for 7 Figure Flipping >>Catch you later!LINKS & RESOURCES1,000 FREE Seller LeadsGet your first 1,000 seller leads FREE from our partner BatchLeads and start closing deals immediately. CLICK HERE: http://leads.getbatch.co/mztQkMr7 Figure Flipping UndergroundIf you want to learn how to make money flipping and wholesaling houses without risking your life savings or "working weekends" forever... this book is for YOU. It'll take you from "complete beginner" to closing your first deal or even your next 10 deals without the bumps and bruises most people pick up along the way. If you've never flipped a house before, you'll find step-by-step instructions on everything you need to know to get started. If you're already flipping or wholesaling houses, you'll find fast-track secrets that will cut years off your learning curve and let you streamline your operations, maximize profit, do MORE deals, and work LESS. CLICK HERE: https://hubs.ly/Q01ggDSh0 7 Figure RunwayFollow a proven 5-step formula to create consistent monthly income flipping and wholesaling houses, then turn your active income into passive cash flow and create a life of freedom. 7 Figure Runway is an intensive, nothing-held-back mentoring group for real estate investors who want to build a "scalable" business and start "stacking" assets to build long-term wealth. Get off-market deal sourcing strategies that work, plus 100% purchase and renovation financing through our built-in funding partners, a community of active investors who will support and encourage you, weekly accountability sessions to keep you on track, 1-on-1 coaching, and more. CLICK HERE: https://hubs.ly/Q01ggDLL0 Connect with us on Facebook and Instagram: @7figureflipping Hosted on Acast. See acast.com/privacy for more information.

(February 03, 2026) KTLA & KFI tech reporter Rich DeMuro joins the show for ‘Tech Tuesday.’ Today, Rich Mike talks about the newly dropped ‘Moltbook’ where AI agents – bots built by humans – can and are posting and interacting with each other. The housing market is swinging toward buyers. Trade workers gain labor market edge as college grads lose ground.See omnystudio.com/listener for privacy information.

Denver multifamily 2026 cap rates just hit 6 to 6.5 percent. This is the first time since 2009. Furthermore, Denver’s highest-volume multifamily brokers believe this marks the bottom. Meanwhile, many investors wait for blood-in-the-water distressed sales. However, NorthPeak Commercial Advisors see something different in Denver multifamily 2026. Instead, they’re seeing fair pricing on quality assets. Additionally, buyer activity is returning after a two-year freeze. Chris Lopez sits down with Kevin Calame and Matt Lewallen. They’re co-owners of NorthPeak Commercial Advisors. They’re also 30-year business partners. Previously, they survived Denver’s largest condo conversion operation collapsing in 2007. Now, their firm handles more multifamily transactions than any other Denver brokerage. As a result, this gives them unmatched visibility into what’s trading in Denver multifamily 2026. Kevin and Matt don’t sugarcoat the challenges. For example, transaction volume is down 75 percent. Similarly, insurance jumped from $500 to $1500 per unit and North Aurora won’t sell at any price. Nevertheless, they lay out multiple data points. These suggest the Denver’s multifamily 2026 market has found its floor. This episode delivers real-world insights you won’t find in generic reports. For instance, Kevin shares a recent Denver multifamily 2026 showing. It drew 12 buyers after months of zero activity. Meanwhile, Matt explains why admitted insurance carriers are positioning to return. He also covers the “extend and pretend” banking strategy. Consequently, this might prevent the distressed wave many expect. They break down recent deals. Specifically, one is a 24-unit Arvada property. It’s structured as a master lease option. Another is a Thornton retail acquisition at a 7 cap. In fact, that deal has 30 percent below-market rents. Kevin and Matt explain why this downturn feels harder than 2007. Essentially, it’s the perfect storm. First, rising rates went from 3% to 6.5%. Second, there’s oversupply with 18,000 deliverable units. Additionally, expenses are spiking. Also, insurance is chaotic. Finally, unfriendly legislation is hitting Denver multifamily simultaneously. But unlike the Great Financial Crisis, properties aren’t flooding back to banks. Instead, Denver multifamily 2026 is stabilizing at healthier fundamentals. Cornerstone Property Management’s data shows renewal rates just increased 14 percent. This is after two years of decline. Moreover, NOI is steadying. Therefore, buyers who purchase Denver multifamily 2026 properties at today’s 6+ cap rates can expect realistic returns. Those are 7-8 percent annually. As a result, they’ll likely look back in 18 months satisfied with their timing. In This Episode We Cover: Why Denver multifamily 2026 cap rates returning to 6-6.5% signals a healthy market (not a crisis) How NorthPeak Commercial Advisors closes double the Denver multifamily transactions of any competitor The insurance crisis that pushed costs from $500 to $1500 per unit and why relief is coming Recent showing with 12 buyers proves Denver multifamily 2026 market is waking up Creative deal structures: master lease options, seller financing, and assumption deals Why North Aurora won’t sell at any price while core Denver stabilizes at 6 caps Cornerstone data shows 14% renewal rate increase—first positive rent signal in two years Proper expectations for Denver multifamily 2026 buyers: 7-8% returns are the new normal Kevin and Matt built NorthPeak by surviving the 2007 crash, unwinding a $15 million condo conversion empire, and grinding through survival mode to become Denver’s top multifamily brokerage. Their 17 brokers make hundreds of calls daily, giving them real-time market data that generic reports miss. Whether you’re holding assets wondering if you should sell or sitting on capital waiting for the perfect entry, this episode provides the data-driven analysis Colorado investors need to make informed decisions in 2026. Watch the YouTube Video https://youtu.be/KrXKPX5Nylc Timestamps 00:00 – Welcome & Episode Introduction 01:55 Kevin & Matt’s 30-Year Partnership Origin 09:09 – Starting NorthPeak in 2020 13:23 – 2025 Market vs 2007 Comparison 15:43 – Market Bottom Indicators 19:02 – Perfect Storm (Rates, Oversupply, Insurance, Legislation) 23:18– Insurance Crisis ($500 to $1500 Per Unit) 27:26– Buyer and Seller Expectations Closing 28:47 – Creative Deal Structures That Work 32:27 – Recent Deals and Creative Structures 34:00 – Master Lease vs Seller Carry Explained 35:40 – Retail Deal in Thornton at 7 Cap 40:21– North Aurora Completely Frozen 44:53– Where to Find Value in 2026 48:56 – Working with NorthPeak CRE Links in Podcast NorthPeak Commercial Advisors Email Kevin Calame kevin@northpeakcre.com Email Matt Lewallen matt@northpeakcre.com Carleton H. Sheets ‘No Down Payment’ Real Estate Program

Most practice owners think valuation starts with revenue and EBITDA. But when buyers step in, they look somewhere else first — risk. And more often than not, compliance is the silent deal-killer owners never see coming.In this episode of the Private Practice Owners Club, host Adam Robin sits down with Daniel Hirsch, compliance and risk analytics expert, to unpack what buyers actually evaluate before they write a check — and why strong compliance can increase leverage, speed up deals, and protect your exit value.Daniel breaks down why compliance isn't about being “perfect,” avoiding audits, or living in fear — it's about control, predictability, and trust. When compliance is weak or unclear, buyers don't just lower the price — they change the entire deal structure… or walk away altogether.Together, they dig into:Why buyers assess risk before growth — and how compliance sets the baselineHow compliance issues can stop a deal before financials even matterWhy two practices with identical EBITDA can receive very different valuationsHow weak compliance triggers deeper diligence, longer timelines, and higher deal costsThe real impact of compliance on deal terms: cash vs. escrow, earnouts, reps & warrantiesWhat buyers look for beyond policies — and how they test real-world executionCommon red flags: documentation gaps, supervision issues, credentialing, and unlicensed staffWhy “unknown risk” scares buyers more than managed riskWhen to start preparing (hint: don't wait until you're ready to sell)How simple, practical compliance systems can be integrated into daily operationsWhy compliance should add value, not just create overheadIf you're a practice owner thinking about selling in the next five years — or even just building a business that's truly durable — this conversation will change how you think about compliance, valuation, and leverage.

P.M. Edition for Feb. 2. Even as home sales remain stuck at a 30-year low, people that are buying are finding big discounts. WSJ reporter Nicole Friedman discusses the changing dynamics in the market. Plus, the partial government shutdown means Friday's jobs report will be delayed. We hear from Journal economics reporter Matt Grossman about what that means for investors. And a Michigan pension fund lost millions on an investment in a coffee farm. As reporter Heather Gillers tells us, what happened there highlights the risks that come with investing in private markets. Alex Ossola hosts. Sign up for the WSJ's free What's News newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

Keith shares how a recent trip to Colorado Springs and a changing commission landscape reveal what really matters for real estate investors now From there, the show dives into the three levers investors truly control—leverage, operations, and relationships—before welcoming lender Caeli Ridge to break down the major mortgage options for investors. You'll hear how different loan types fit different strategies: from your first conventional "golden ticket" loans, to DSCR loans based on property income, to short-term fix-and-flip and bridge loans that prioritize speed and flexibility.  The episode then moves into how more advanced investors can scale beyond 10 doors, navigate debt-to-income and tax strategy, and even approach financing for short-term rentals—all while highlighting why having the right lending partner and long-term plan can make a big difference to your results. Episode Page: GetRichEducation.com/591 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching: GREinvestmentcoach.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE  or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments.  For predictable 10-12% quarterly returns, visit FreedomFamilyInvestments.com/GRE or text  1-937-795-8989 to speak with a freedom coach Will you please leave a review for the show? I'd be grateful. Search "how to leave an Apple Podcasts review"  For advertising inquiries, visit: GetRichEducation.com/ad Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— GREletter.com  Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript:   Keith Weinhold  0:01   Welcome to GRE. I'm your host. Keith Weinhold with new ways to think about your life through goals momentum in the real estate market. Then learn about various mortgage loan types, conventional DSCR, fix and flip, bridge loans, short term rental loans and more. Knowing which loans to use can save you millions and learn the fatal mortgage mistakes you must avoid today on get rich education.   Corey Coates  0:29   since 2014 the powerful get rich education podcast has created more passive income for people than nearly any other show in the world. This show teaches you how to earn strong returns from passive real estate investing in the best markets without losing your time being a flipper or landlord. Show Host Keith Weinhold writes for both Forbes and Rich Dad advisors and delivers a new show every week since 2014 there's been millions of listener downloads and 188 world nations. He has a list show guests include top selling personal finance author Robert Kiyosaki. Get rich education can be heard on every podcast platform, plus it has its own dedicated Apple and Android listener phone apps build wealth on the go with the get rich education podcast. Sign up now for the get rich education podcast or visit get rich education.com   Speaker 1  1:14   You're listening to the show that has created more financial freedom than nearly any show in the world. This is get rich education.   Keith Weinhold  1:30   Welcome to GRE from Winnebago, Minnesota to Winnipeg, Manitoba, and across 188 nations worldwide. I'm Keith Weinhold, and you're listening to get rich education, the voice of real estate investing since 2014 before we get into the mortgage discussion, where we'll discuss five or 10 different investor loan types and their various pros and cons, which could save you millions over the course of your life. I shared with you that I traveled to Colorado A couple weeks ago, for a goals retreat hosted by the real estate guys, top notch event, I spent extra time there in Colorado Springs, because I find it really livable, and I spent five hours with a local realtor there, one day out and about visiting properties in the area I'm potentially looking for a home or a second home. And by the way, how is this for a price range? The realtor wanted to know what my Buy Box is, and since I'm just learning the Colorado Springs market, I told him I'm willing to spend between 400k and 1.2 million on the property, yeah, pretty wide range, a mile wide. Fortunately, my other Buy Box criteria are more narrow and specific, and I have got to say, I'm surprised at how low the area's home prices are. I thought they'd be higher. Interestingly, before touring homes, my buyer agent wanted me to sign a six month exclusive representation agreement. Fair enough, that's standard stuff. It was on the agreement, though, that I as the buyer pay a 3% commission up on the purchase, and the seller would presumably pay the other 3% to make up that total 6% commission for the agent compensation. Well, historically, the seller paid the entire 6% and this, of course, goes back to the NAR settlement, and that ruling that became effective in August of 2024 you probably remember this, and I talked about it on the show back then, and how it's not really that big of a deal, especially to investors like us, because at GRE marketplace and with our GRE investment coaching, it's a direct model. There's zero commission on either side, and then you, in turn, get some of those savings, but out in the larger world and in the owner occupant world. Well, that rule change that started a year and a half ago. It means that sellers are no longer required to pay the buyer's agent. Instead, the fee is now negotiable between buyers and their agent. The other change is that property listings no longer display the buyer agent's commission offer. But here's what's interesting in practice, and what really ends up happening in the end, in most cases, is that the seller still pays the full commission and compensates both agents that full 6% sometimes it's 5% instead of six buyers and buyer agents, they still operate under the seller pays. And that's largely because that has just been the norm. It's what's seemingly always been done. It's what buyers are used to. And the reason that that often persists. Is because the seller is the party in the transaction that has that thick equity in the property, deep equity, and buyers are the ones often just trying to scrape together whatever they can for a down payment and closing costs. Buyers are not going to be able to come up with another 15k for an agent commission when they're buying a 500k property, that's 3% especially today, this is true because American homeowners the seller then still have record equity positions of about 300k an all time high. Nearly half of mortgaged homes are considered equity rich. What does equity rich mean? It means that the loan balance is less than half of the home's value, yeah, the seller has the means to pay the full commission. So the point is, in practice, the seller, yeah, still pays that full five to 6% commission in the overwhelming majority of cases, and the buyer pays nothing. And if that does change, it's going to take a long time. You know, a lot of these evanescent real estate stories that people think are going to have some seismic impact. It rarely does, like this erstwhile NAR ruling or the 50 year mortgage proposal or banning big institutions for buying more single family rentals. You know, this stuff is like one little baseball sized asteroid striking an entire planet. I mean, it's like a barely discernible impact. Real estate is anchored in one place like Jabba the Hut. It is solid. These stories are interesting, but they're not impactful.   Keith Weinhold  6:52   Instead, I've mentioned it before. What are three things you control in real estate that really matter. And these are evergreen things. First, it's, how many dollars are you leveraging? That's where your wealth is going to come from. In fact, we're going to discuss that today with mortgage loan types. Second, what's the efficiency of operations on your existing properties? And thirdly, what is the quality of your relationships? And actually, we're addressing the third one today too, talking to a lender that you could make part of your team. You can control these three things. They're unyielding, they're evergreen, they're long term, and they all have gratitas and impact those three things, leverage operations and relationships. Now my agent drops me off and picks me up from my hotel here at the Broadmoor in Colorado Springs. This was also the event hotel for the goals retreat. I just extended my stay to hang out in the area. Look at real estate, do some climbing on Pikes Peak. Pro tip for you on hotel room rates, talk to a human being before I booked my stay, I called the front desk and asked them if they could extend the attractive event room rate to more nights on my extended stay. And they agreed. You might have heard of the Broadmoor. It is well known. It's been here for more than 100 years, and it is such a fine place to stay. Let me tell you about this special piece of real estate. In fact, I've thought it through, and I will now hereby proclaim that it is the finest us hotel experience that I've ever had in my life. I say us because I stayed at an amazing place in Dubai. But what makes the Broadmoor stand alone? It's the details and the service. A lot of hotels are nice, but this is on a different level. And I don't say this to brag, and this is because you probably can afford to stay here, yeah, like I have. You might have paid more elsewhere in your life for a lesser hotel, although I am here in the low seasons. Okay, now, sure, you've got views of the Rockies and a man made lake and waterfall and even a beautiful chandelier in my hotel room. The thing that sets it apart, though, is you have this service that feels old world and not corporate. That's what makes the difference. The Broadmoor is horse themed, since horses are a symbol of the American West. There are about 800 rooms here. It's kind of like a self contained adult Disneyland championship golf courses, a world class spa, even an outdoor lap swimming pool like that has lanes that I swam in one morning for. Fine dining, casual dining, access to hiking, fly fishing, even falconry, zip lines, tennis, pickleball pools. Take the cog railway to the Pikes Peak, Summit. Okay. Now, other nice hotels have attractions that are sort of like that, but when I rave about the service, it's the little things they are knocking on my door before 10am to come in and clean the room. And you know how so commonly, when you first check into your hotel room and you look in the closet, there are not enough clothing hangers, and they're all like stupidly mismatched. These all match. They're all nice wood, and there are plenty of them. So I'm talking about these details. I'm telling you. I had dinner at one of the broadmoor's restaurants the other night. I just happened to take a close look at the tag on the napkin. Sure enough, it is made in Italy. I mean, jeez, no detail is overlooked at this stellar place. In fact, here's what I'll do. You know, I'll just completely stop my Colorado Springs home search right now. Instead, I'm going to stop down by the Broadmoor front desk, tell him to give me some moving boxes, because I'm moving into the Broadmoor and I'll be here for the next decade. Start forwarding my mail here and everything. And hey, at least I was courteous enough to give them notice. I can't stay here too long, or my standards will be rising faster than my net worth. Yeah, yeah. Can't go to sleep with a mint on your pillow every night, I suppose.    Keith Weinhold  11:38   Now, the reason I came here now is to attend that aforementioned goals retreat, and let me take all the time and all the resources that I put into being here and distill them into just a few of the most salient takeaways for you. Goals should be smart, strategic, measurable, actionable, relevant and time based, they must be written down. Now, how would you describe yourself to somebody else that didn't know who you were? Write that down next. What do you think your reputation is? How would others describe you? Write that down now that you can see how you describe yourself and how others describe you, you can see that there's a gap there. That gap is what you need to work on. I learned that goal should be written in the present tense, not the future tense. I did not know that before. For example, say it is January 1, 2035, and I own $5 million in rental property. That's an example of how you would do that. So take future events and write them in the present tense. Other questions at the goals retreat that got really introspective are, what are you really going to do with your life? And write down that answer. Sheesh, that is tough. And if you think that's a hard question for you to ask of yourself, the next one is even harder. It's simply why? Why is that where you're going with your life? And then write that down? I mean, would you answer questions like this for yourself? And you really think about it, that can occupy a new segment of your entire headspace. It is a big cognitive load, and a last one to leave you with is to dream not just big, but gigantic. Get it out there, write down a dream that interests you, but it's so grandiose that you're actually embarrassed to tell someone about this stretch dream, for example, for me, it's the first person to walk on another planet. No human has ever done that, and this would most likely happen on Mars. See, this is so grand that is sort of embarrassing for me to even share that with you. It almost makes you sound Loony, like I would have to learn so many new skills to travel to and walk on Mars. But you should write down a bunch of other goals too. You're sort of brainstorming on goals, attainable goals. Recall that is the A in the SMART goals acronym, you want to write down a bunch of attainable ones, not just that stretch one. So for attainable ones, one of them is for me to become the highest man on earth. To give you an example. And I attempted that goal two years ago, and I failed. I told you about that at that time. But see now, compared to my embarrassing stretch goal of walking on Mars, the highest man on earth feels attainable, I know what it takes to achieve it, and it's worth doing, ah, but it's a grind to get there, yet it would be worth it. Those are some quick take. Ways from the real estate guys goals retreat while on stage the event host Robert helms he took a minute respite from the goals material, and he recognized the fact that, as he calls it, the four OG real estate podcasters are all in the same room. One of them is helms himself, and now I feel like the other three are all older and doing it longer than me. I was one of the four that he mentioned. But you know, there is only one podcast that was mentioned from stage, and that is that Robert helms told the audience that they should be listening to the get rich education podcast. That was a nice thing to say, and he is always a gracious giver.   Keith Weinhold  15:45   Next, we're talking about four major loan types, conventional DSCR, fix and flip and then bridge loans. When we discuss the first two parts of it could sound repetitive, but you'll see why we do this, because then you'll be able to compare it to nichey loan types that we discuss, for example, the speed of a bridge loan, where you can get funded in just one week, compared to a slower conventional loan. The mortgage landscape changes. I still remember how in 2012 we had still somewhat freshly emerged from the global financial crisis, and back then, you could only get four conventional loans, four rental properties, not 10 like you can today, 20 married. So get your loans while you can, you probably won't always be able to get 10 loans. We'll start with loan types that are more for beginners, and then we'll get to advanced material. Let's welcome back one of our favorite recurring guests.   Keith Weinhold  16:54   You can make millions more throughout your life by understanding mortgage loans. This is key, and today it's the return of the woman that's created more financial freedom through real estate than any other lender in the entire nation, because she's the president of ridge lender group. Hey, it's time for a big welcome back to the incomparable, yet somehow still so approachable Chaley Ridge   Caeli Ridge  17:16   my Keith, thank you for having me. I love being here. I love what you're doing. It's my pleasure, sir.   Keith Weinhold  17:23   And our followers, our listeners, have been approaching you since 2015 you're one of the longest running guests, truly one of the OGS around here at GRE and now Caeli, before we discuss loan types. You know, we don't really talk politics on this show rather policies, and we're in the midst of a presidential administration that often, in the name of the word affordability, is trying to supremely shake things up in the housing market. Help us dissect what matters and what won't.   Caeli Ridge  17:58   I have found that at least as it relates to current administration, whoever that might be, I wait for the buzzwords or the taglines to become the actual policy. Like you said, That's a good point in this case. You know, you've got things floating around, like the 50 year mortgage cutting off the hedge fund guys and that kind of thing. Whether or not, those things come to fruition. I'm happy to give my opinion on them. I do not think that it's going to move the needle much for the people that you and I serve with regard to I mean, just taking them one at a time, I don't think that the 50 year is going to come to fruition. Just first and foremost, if it did do, I think it would be a good idea for a homeowner, probably not, but for an investor, maybe if there's some way that we can keep our payment lower, given the maturity date of a mortgage for an investment property is usually about five years. I mean, I know that this is a 30 year fixed mortgage, but statistically speaking, the average shelf life of a non owner occupied mortgage is about five years. So getting a 50 year amortization, if that were going to reduce the payment, I don't think is a bad thing for an investor, however, and this may get a little bit technical for the listeners, so I apologize in advance if we were to go to a 50 Year am the adjustments, something called, and you and I have talked about this before, something called an llpa, that stands for loan level price adjustment, I think would be such that it could end up defeating the purpose of having the longer term amortization, because I think the interest rates would be higher and I think they may offset so that was a long way to say. One, I don't think it's going to happen. I don't think it's actually going to get to its final resting place. And two, would it be a good idea for investors, yeah, I think it would be worth considering if it kept the payment lower. Okay, that's that as the other piece to cutting off the hedge funds, the big, you know, BlackRock, some of the big players, and giving them access to the residential housing and first right of infusion or etc, because they've got such deep pockets. You. It's such a small amount to what our individual investors are going to have access to that I don't think that that moves the needle either. So I don't know if I'm answering the question, except to say anything that they're going to tout, I would wait for it to actually become written in stone and pass by the rest of the powers that be before I would get excited about or concerned about any of it.   Keith Weinhold  20:21   This is pretty parallel with what I've been telling our listeners. All these things seem to make splashy news, but I haven't seen anything that's going to make a deep impact yet, whether it's the 50 year mortgage, which probably won't even come to fruition, or if it's doing these mortgage bond buy downs in order to bring more liquidity into the market and bring rates down, or if it sees any of these other things being discussed with these institutional investors, since they already own such a smaller proportion of the housing market than a lot of people think, we'll discuss seasoned real estate investors and their loans shortly, but first for newer real estate investors, you Know, chili, I kind of think of four or more loan types that a beginner should be familiar with. I think of conventional loans, dscrs, fix and flips and then bridge loans, the first one with conventional loans. What are the basics that someone should know?   Caeli Ridge  21:17   So first of all, you should know that there are 10 of these. We call them the golden tickets. I'm pretty sure I coined this, okay, 100 years ago, the golden ticket. We call the conventional aka Fannie Freddie, aka agency. They go by different names, but they all mean the same thing. We call them the golden tickets because it's the highest leverage and typically at the lowest interest rate you can find. Now I do have a hook in our conversation today about that. I'll get we'll get to it. There are 10 of these per qualified individual. So one of the first things that I would tell somebody is, is that if they are a partnership or a husband and wife team, you want to make sure to keep the debt obligation separate, because if you want to maximize these golden tickets, let's just say it's a husband and wife team. You each have, per qualification access to 10, and that includes a primary residence. In fact, let me just take a quick second and define what counts in the 10, because some people get this wrong. So the 10 golden tickets are counted by any residential property, single family, up to four Plex that has a loan on it, where the loan is in the individual name or personally guaranteed by the individual. That's where people get tied up. So if they went out and got a kind of more of a commercial type loan, that was in an LLC name, for example, but they signed a personal guarantee, per Fannie Freddie guidelines, that particular mortgage is going to count against the 10. So those would be some of the first pieces of news or detail I would give them about conventional    Keith Weinhold  22:40   for married couples, don't take ownership in both the husband and wife's name, either the husband or the wife. That way, you can get to 20 rather than 10. And yes, you do have to be mindful that your primary residence does count in that 10 or 20, whatever it might be. Anything else quickly with conventional loans, LTVs so on,    Caeli Ridge  23:01   yeah, LTV can go to 85% loan to value. So you get a little bit extra than you're going to get in some of the other loan product types. It will have PMI, private mortgage insurance, anything over 80% LTV will always have PMI on a more conforming, conventional basis. So keep that in mind. But the factor is pretty low. I would encourage people that are looking to stretch the almighty dollar. Do the math. Look at the 85 with PMI against, say, an 80% and see what are you giving up versus what you're getting. And then qualification stuff, you guys, my dumb joke, it's Keith's favorite. I'm sure vials of blood and DNA samples are sort of required for the Fannie Freddie loans. So just be prepared to supply or submit us the tax returns and pay stubs and bank statements and and all that stuff,   Keith Weinhold  23:44   you'll feel like you're getting fingerprinted almost for a conventional loan qualification. And the second one that I brought up DSCR loans, that's short for debt service coverage ratio. And these mortgages are pretty standard for rental properties. They're underwritten based on a property's income potential. So you know, the way I think of dscrs Chaley from the lender's perspective, is that sustainable cash flow is what matters. The rent has got to support the property's monthly mortgage payments. So we talked to us more about dscrs.    Caeli Ridge  24:15   Yeah, I love this product, and this is for somebody that either can't fit into the conventional Fannie Freddie box, or maybe they've exhausted their golden tickets and they're graduating and moving on. This is a great option that will reduce the amount of vials of blood and DNA samples that you're going to have to submit. It still provides for a 30 year fixed mortgage. The leverage is roughly the same, 80% in most cases, on a purchase. And to your point, the gross income divided by the principal, interest, taxes, insurance and Hoa, if it's applicable, is the simple formula, the easy method I'll give people, just to kind of solidify that math, is that if the gross rents were $1,000 a month, and if the PI TI was $1,000 a month, when you divide that, your debt service is 1.0 Now you can go as low, believe it or not, as low as a point seven, five, DSCR, they have those available be ready for the interest rate to get a little hair on it. Okay, it's going to be higher than what the 1.0 and above is going to be. But you can go as low as point seven, five, those are going to be for the investors that have found a property, maybe in distress, and they cannot show the current market value rent, perhaps, and it's on the low end. So you can still get that done at point seven, five, just be ready for a higher interest rate.   Keith Weinhold  25:30   So the DSCR loan an alternative for you, which might be especially useful, like Chaley touched on, if you've already exhausted your 10 golden ticket. Fannie Freddie loans, a DSCR of 1.2 for example, means that your rent income needs to exceed your principal, interest, taxes and insurance payment by 20% or more. That's what we're talking about here. And then Chile, those were more of loans for the buy and hold type of investor. Tell us about fix and flip loans.    Caeli Ridge  26:03   Yeah. So these are shorter term loan that will allow you to include not just the purchase of the property, but also some renovation or rehab money if you need that. And we're going to be looking at an ARV after repair value. So you've got a purchase price, you've got your renovation or scope of work budget. And then we're looking for an ARV with the ARV to be somewhere around 75% so what that means, if you've not heard of this before, you're going to take, let's say, $100,000 value. And if we want the ARV to be at 75% we're going to lend 75,000 is kind of the mix there. Those are quicker loans. You're going to be paying much higher rates on those. You know, between nine and 13% depending on the deal. The points are also going to be a little bit higher, but a great option for that quick turn and burn where you know your deal has enough skin in it and you can recapture all your capital and make a good tidy profit on it.   Keith Weinhold  26:53   We're talking about basically fixer upper loans here with Chaley Ridge, the president of ridge lending group, yes, these are jalopies that rarely qualify for traditional bank financing. And oftentimes, when I think about these fix and flip loans, I'm thinking that often there is interest only flexibility with regard to those higher interest rates that you need to pay. And I think of it as, you know, a shorter term loan that you've got during your renovation period, oftentimes 12 to 18 months. Does that sound about right?   Caeli Ridge  27:24   Yeah, 6,18, even 24 months. And to your point, yes, all of these are going to be interest only. And one of the cool things is about these loans is, is that, if there's enough room in the deal, right, based on what you need to borrow and what we think the ARV is expected to be, you don't even actually have to be making those interest payments. You can build it into the final payout when we go to refinance you out of this short term loan, or you simply sell the property and pay off that loan. So for example, let's say that your interest only payment is $1,000 a month, okay? And the value of the property is going to be $200,000 and you only took 120 okay, we're going to be well within that 75% ARV. You can build in that $1,000 say, for 12 months, there's $12,000 and just add it to the outstanding balance that you started by owing, and not have to be making those payments on an ongoing basis. It's not rented, right? So it might be nice to be able to factor that in to the actual payoff when you go to refinance that if it's a fix and hold versus go to sell it on a fix and flip.   Keith Weinhold  28:31   Now, long term, we know that the big gains for real estate investors really come from that leveraged appreciation getting that loan. But sometimes there are situations where we might want to act as a cash buyer. And that brings up this fourth of four loan types that I brought up, the bridge loan, short term loans that can temporarily finance a property purchase while you're waiting for a longer term loan to come through. The bridge loan, so I think of it as a pretty speedy loan, if you sort of want to act like you're an all cash buyer.   Caeli Ridge  29:04   Yeah, I like this, and in many ways it's similar to a fix and flip interest only. Obviously the term is going to be shorter, six months, 12 months, up to 24 months, and based on largely relationship, the bridge loan for the purpose that you described, really comes into play for an investor that we know and we're comfortable with, we can fund those inside a week, for somebody that we've done several of these loans for. So for those that need that really quick turn, once you've established yourself as a seasoned, experienced investor in that space, those are pretty slick and easy to get through.   Keith Weinhold  29:39   Why would someone use a bridge loan, rather than a fix and flip loan.   Caeli Ridge  29:43   So if they're in a very competitive market, that might be another option, because those are going to be faster. The bridge loan is going to be faster where they need to say that they're an all cash buyer and they only need seven days to close, or whatever it is. It depends on the municipality in the state. But what if you're at the courthouse steps? And you need cash quickly. Sometimes it needs to be immediate. So that might not be applicable in this case, but if you put the bid in, and you win the bid, and you've got, you know, three days to perform, usually we can get those done. So it's circumstantial. Those would be two variables or two scenarios that that would apply to   Keith Weinhold  30:17   the bridge loan gives you the advantage of speed, but that speed can come at a cost.   Caeli Ridge  30:22   Oh yeah, yeah, you're going to be paying probably three points, maybe four points, and it's short term interest, 13, 14%   Keith Weinhold  30:30   so with these four loan types that we've discussed, conventional DSCR, fix and flip and bridge loans, you can kind of see that there is a loan for most every investment scenario, and there's no reason to rely on only one type, a flipper. Might start with a short term fix and flip loan or a bridge loan and then later refinance to a DSCR or a conventional loan. So consider mixing and matching based on your needs. You're listening to get rich education. We're talking with Ridge leninger, President Taylor Ridge, more when we come back, including steps for more advanced investors, I'm your host. Keith Weinhold   Keith Weinhold  31:06   mid south homebuyers with over two decades as the nation's highest rated turnkey provider, their empathetic property managers use your return on investment as their North Star. It's no wonder smart investors line up to get their completely renovated income properties like it's the newest iPhone, headquartered in Memphis, with their globally attractive cash flows, mid south has an A plus rating with a better business bureau and 4000 houses renovated. There is zero markup on maintenance. Let that sink in, and they average a 98.9% occupancy rate with an industry leading three and a half year average renter term. Every home they offer you will have brand new components, a bumper to bumper, one year warranty, new 30 year roofs. And wait for it, a high quality renter in an astounding price range, 100 to 150k GET TO KNOW Mid South. Enjoy cash flow from day one at mid southhomebuyers.com that's mid southhomebuyers.com    Keith Weinhold  32:08   you know, most people think they're playing it safe with their liquid money, but they're actually losing savings accounts and bonds. Don't keep up when true inflation eats six or 7% of your wealth. Every single year I invest my liquidity with FFI freedom family investments in their flagship program. Why fixed 10 to 12% returns have been predictable and paid quarterly. There's real world security backed by needs based real estate like affordable housing, Senior Living and health care. Ask about the freedom flagship program when you speak to a freedom coach there, and that's just one part of their family of products, they've got workshops, webinars and seminars designed to educate you before you invest, start with as little as 25k and finally, get your money working as hard as you do. Get started at Freedom family investments.com/gre or GRE, or send a text now it's 1-937-795-8989, yep, text their freedom coach, directly again. 1-937-795-8989,   Keith Weinhold  33:19   the same place where I get my own mortgage loans is where you can get yours. Ridge lending group and MLS, 42056, they provided our listeners with more loans than anyone because they specialize in income properties. They help you build a long term plan for growing your real estate empire with leverage, start your pre qual and even chat with President chailey Ridge personally, while it's on your mind, start at Ridge lending group.com that's Ridge lending group.com   Blair Singer  33:53   this is Rich Dad, sales advisor, Blair singer. Listen to get rich education with Keith Weinhold. And above all, don't quit your Daydream.    Keith Weinhold  34:09   Welcome back to get rich education chili when we go beyond this beginner stage that we've been discussing, how about for an investor just trying to scale to 10 doors worth of one to four unit properties. Now, are there any strategies there or more of a loan order that you would recommend in getting up to your first 10 you know   Caeli Ridge  34:29   I think the strategy starts with calling your lender, ideally Ridge lending group, and having that deep strategy call that, that discovery call, so that we can really understand and plant some seeds that say, Okay, Mr. Jones, these are your qualifications today. This is where you want to be in a year or 10 years. These are the steps that are going to be important that we are mindful of and we take to accomplish and reach those milestones. It's really important to have that baseline understanding of what is your debt to income ratio on day one, what are your assets? Sets. What is your credit? Where do you want to be in a year or 10 years? Right? Do you want 10 properties in a year's time? It's going to be a very different conversation than if you're going to slow roll this and want to establish 10 purchases or 10 investment properties over 10 years. So identifying those details is going to be part one, and then next, in terms of order, I would say, largely the higher price point properties, typically, I would say, put those in one through six. And the reason that I'm saying that is is that the underwriting guidelines under conventional financing, they will change based on how many finance properties you have. So of all of the inner working guidelines and things that go into securing a conventional mortgage loan, the three top most heavily weighted are going to be debt to income ratio, credit score and assets. Okay? And within each one of those, the marker or the qualification guideline changes as you evolve and acquire more property. So the higher up the ring you go, or the rung that you go to 10, the more restrictive the guidelines are going to be. So I would typically say, get the higher price point properties go into maybe one to four, one to six, if that's part of your strategy and your diversification of portfolio ownership. Then after you've established having two or three or four properties and that higher price point it as it gets harder to qualify, potentially, if your debt to income ratio is a little bit tight, you've got the smaller loan sizes that might be less impactful in debt to income ratio. All of this is very subjective to the individual's qualifications and needs, of course, but that might be one rule of thumb that I would take   Keith Weinhold  36:39   gosh, this This is absolute gold in helping you structure the architecture of a growing income property portfolio. And we're coming up on this Super Bowl, and whatever mortgage lender advertises for the Super Bowl or has some big, splashy campaign nationally, you know they are not the ones that are going to have conversations like this for you, they might be fine for buying a primary residence, but this is why you want to have a long term strategy and work with a lender that's aligned with you on exactly that sort of thing. And Chaley, is there a specific way in which one can avoid hitting the Fannie Freddie loan ceilings too early if you haven't already touched on it.    Caeli Ridge  37:22   Yeah, very good question. You know, I think that this is going to come down to a debt to income ratio conversation. It's easy enough to ensure that we contain assets and credit. Those are easier conversations. The debt to income ratio is the piece that's more complicated and can get away from an investor without them even knowing it. You don't know what you don't know, right? So I would say that debt to income ratio and making sure that your lender again, hopefully Ridge lending, because we know this like we know our own faces, making sure they know how to structure and provide feedback and consult on that schedule E, part of the beauty of real estate investing is the tax deductions. Right? Many people get into real estate investing, not for the cash flow, not even for the appreciation, but for that tax strategy, because they're high wage earners, or whatever it may be, and they're sick of paying x in taxes. So the debt to income ratio is key in scaling and making sure you can continue to qualify for those loans. The conversations that we have with our clients really go deep about where we can maximize our deductions to ensure that we get the tax benefit without precluding our qualification on a conventional underwriting basis in the DTI category.   Keith Weinhold  38:35   Now, during my growth as an investor, when I got above 10 doors, one gets above 20 doors. When one gets to 216 doors, I began where I needed to qualify more on a DSCR basis, where the lender is looking at the properties qualification, more so than me. So are there any other thoughts with regard to how one can set themselves up for success in really going big and well beyond 10 doors   Caeli Ridge  39:03   absolutely so once we've exhausted the Fannie Freddie, and I think one of the real value adds about Ridge is that we are not a one size fits all, and we are extremely holistic versus transactional. So having that first conversation and understanding what those goals are, so that we can pivot as we need to maximize the golden tickets, whether that be 10 to 20, right? If you're in a marriage or a partnership or whatever, and then setting up for the DSCR loans when the time comes, and taking advantage of those, there is no limit to how many DSCR loans we can get for one individual. We have yet to file an individual that we've had to say no, and we've done quite a few of the high, high acquisition investors, so I don't expect that to be an issue, but yeah, I think it's about planning, planting those seeds, creating roadmaps together and have those smart discovery conversations.   Keith Weinhold  39:50   Now, as you grow, one way you might diversify is to have perhaps at least a part of your portfolio in short term rentals. So what I. Comes to getting loans for sort of Airbnb or VRBO type properties. What does one look for there? How much does the landscape change versus the longer term rentals that we've mostly been talking about here?    Caeli Ridge  40:10   Yeah, I think that the differences are going to be about purchase versus refinance. If we're just talking about purchases, let's kind of try to keep it in one lane. If we're talking about purchasing a short term rental, you may be limited on leverage. You might lose a little bit of leverage, 5% let's say you could get to 75% and maybe on a short term they're going to back it off to 70% LTV, so there may be reduction in that loan to value. And the way in which we're going to quantify the income is absolutely important to share with your listeners on a purchase transaction, we have access to things like an appraisal. An appraisal is going to give us some median rental income, whether it be long term or short term, that we will use to offset a new mortgage payment if that's needed for the individual's debt to income ratio qualification. Now, if they don't need the rental income to qualify, then it's a non issue. But if they do, like most of us, need that rental income to absorb this new mortgage payment that we are securing for them, how that's going to quantify is important. So if it's not in a short term rental area, let's just say it's kind of off the beaten path, and there may not be enough data points to support the income that you need. It's important to know that up front versus way down the rabbit hole, when you paid for appraisals and you're all the way through the transaction and earnest money might be off the table if you had to cancel that kind of thing. So really important to understand the numbers in advance, I would say, when we talk about short term rentals and how the income is going to be quantified from an underwriting perspective,   Keith Weinhold  41:43   why does a borrower often need to make a higher down payment on a short term rental than they do a long term rental?   Caeli Ridge  41:49    You know, I think that in secondary markets, as we talk about mortgage backed securities and things like that, it's looked at as a higher risk. A short term rental is going to be a higher risk than just the stable long term, long burn tenant is going to be there and they've got their lease for a year, two years or whatever, at a time, the short term rental is more volatile and it's seasonal. It can be I mean, there's all those different factors, so higher risk means more skin in the game for the investor.   Keith Weinhold  42:13   That makes a lot of sense. Does that higher risk also translate into a higher mortgage rate for short term rentals than long term rentals?   Caeli Ridge  42:18    Fannie Freddie versus DSCR The answer is no. On the Fannie Freddie side, the interest rate's not going to change on a DSCR loan. Yes, it can be slightly higher, usually about about a quarter of a percentage point on a short term versus a long term.   Keith Weinhold  42:33   Now, are there any particular markets that lenders want to avoid with short term rental loans?   Caeli Ridge  42:39   No, as long as the property is habitable, and all the other metrics fit Qualifications and Credit and assets and all that stuff. No, there isn't a market that we're going to have any issues with now. We do get the notifications for natural disaster areas, and as that relates to the appraisal and things like that, if it's in a natural disaster area or zone, we may have to hold funding until after the disaster is over, and then we can go and take more pictures and make sure it's still standing and there's no major issues. But otherwise, aside from that, as long as it's habitable, no, there is no market restriction.   Keith Weinhold  43:12   Yes, with that variability of income for short term rentals, you can understand how a lender would be more careful in making a loan, and would want you, the borrower, to put more skin in the game for a short term rental. Well, Caeli, overall, what should an investor do in the next 24 hours to make themselves more lendable before contacting someone like you?   Caeli Ridge  43:36   I would say the answer is sticky, but call rich lending group. That's how you're going to make yourself more lendable. And the reason that I can say that is is that everybody's qualifications and needs and goals are inherently different. So calling someone that understands this landscape and can navigate the battleship in the creek like I like to say, that's the visual aid for those of you that need the visual is the first key. And with that conversation, we're going to be able to identify for you specifically what you would need to do to become more lendable. And it may be nothing   Keith Weinhold  44:07   well over there, Chaley, you're growing. You do loans in almost all 50 states. The GRE podcast has more than 5.8 million listener downloads, and you have helped countless GRE listeners acquire smart investor loans for fully a decade now. Just amazing. So talk to us about all of the loan types that you offer investors there at ridge.   Caeli Ridge  44:30   My gosh. Okay, so I think one of the real value adds for us is that we have such a diverse menu of loan products. We touched on a few of them already. So we've got the conventional Fannie Mae Freddie, Mac stuff. We've got our DSCR loans. We have bank statement loans, asset depletion loans. I can touch on those if you want. Keith, we have our short term bridge fix and flip. We have our All In One my favorite, first lien, HELOC we have second lien HELOCs. We have commercial loan products, and commercial can apply to residential and commercial property. A cross collateralization, commercial for residential properties. That just means, if you're putting 10 single families into one blanket loan, that would be cross collateralization, or if you're buying a storage unit that's straight commercial, and probably even more than that, ground up construction, there's really not a limit to the loan products that we offer, specifically for investors. The only thing we don't have, I would say in our arsenal is bare land loans. Those are hard to come by   Keith Weinhold  45:24   It sounds like you recommend a call in order to get some of that back and forth, to learn how you can best help that investor. But tell us about all the ways that someone   Caeli Ridge  45:32   can get a hold of you. Yes, there's a few ways. Of course, our website, ridgeline group.com, you can call us toll free at 855-747434385, 747-434-3855, 74, Ridge. Or feel free to email us info at Ridge lending group.com   Keith Weinhold  45:49   and you might get lucky. Hey, spin the wheel. Chaele does get on the phone and talk to individual investors herself too. So Chaley, it's been valuable as always to cover all these different loan types for beginners, and then what one does when they advance beyond that. It's been great having you back on the show.    Caeli Ridge  46:09   Thank you, Keith. I appreciate you.   Keith Weinhold  46:16   Oh yeah, a lot to learn from Chaley today. You've got mortgage rates three quarters to 1% lower than they were a year ago. At this time, in fact, last month, they ticked below 6% for the first time in years, and their lowest level in over three years. But when you introduce geopolitical uncertainty, well, that tends to make rates tick up again. Now, just what does happen when you have a lower overall rate trend like we have? Well, in this cycle, it's already spurred an increase in housing sales volume. It surged to 4.3 5 million in the latest reporting month, and that is the hottest annualized pace in nearly three years. Some of the same people who said, wait until rates fall, they're about to realize that prices didn't wait. Demand comes back fast. Inventory doesn't if mortgage rates take another leg lower, we could see quite a refinance wave in balanced markets or in supply constrained markets, bidding wars could follow. Now I've shared with you before that I totally do not predict interest rates. I don't know if anyone should. It is a great way to be fantastically wrong and supremely waste a lot of people's time. Instead, I think it's more efficacious for you to be able to interpret the signs that can trigger a further rate drop. Those signs are a weak jobs report that tends to bring lower rates because the labor market needs the help. So does softening wage growth, GDP below expectations, inflation continuing to cool, or a pickup in US Treasury demand. These are all signs that can lead to even lower rates. In fact, right now, with already lower rates and higher wages, real estate is more affordable than it's been in about three years, but overall, longer term, yeah, income properties still feel somewhat less affordable. It's less affordable than it was in pre pandemic times. That's for real for US investors, though, affordability is less about the price of the property, it's about whether the property pays for itself and grows your net worth while inflation does the heavy lifting for you, that's why it still works for us as investors. Higher prices don't kill investors inaction during inflation does you're not so much buying a say, 350k property. You're controlling it with 70k while your tenant and inflation do the rest. We don't rely on hope or appreciation. We start with inflation, tax benefits and debt pay down, and then appreciation typically happens too. A lot of times, the question for us goes beyond whether or not a property is affordable. The question is whether owning an investment property is better than inflation compounding against us, which is an investor mindset for this era, Ridge landing gear. President Chaley Ridge is a regular guest here because the mortgage space is so dynamic and things change a lot. For that reason, we expect to have her with us every few months this year, I'll see you next week. I'm your host. Keith Weinhold, don't quit your Daydream.   Speaker 2  50:01   Nothing on this show should be considered specific, personal or professional advice. Please consult an appropriate tax, legal, real estate, financial or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss. The host is operating on behalf of get rich Education LLC, exclusively   Keith Weinhold  50:30   The preceding program was brought to you by your home for wealth building, getricheducation.com   

You've been asking questions, and we're here to answer them! What does it mean for real estate if institutional buyers can't buy single family homes? How do different investments stack up? What does it take to step up to multifamily? Robert breaks it all down in this installment of Ask The Guys! Hit play and get the answers you didn't even know you needed. Since 1997, The Real Estate Guys™ radio show features real estate investing ideas, strategies, interviews, and all kinds of valuable resources. Visit our Special Reports Library under Resources at RealEstateGuysRadio.com

Top agents don't wait for inventory — they create it. In this episode, Tim and Julie Harris break down exactly how productive agents are getting buyers into contract in today's competitive, low-inventory market. If your buyers keep losing in multiple offers or deals feel stuck, the problem isn't always demand — it's strategy. This episode walks through practical, immediately actionable steps agents can use to proactively uncover inventory, win deals, and turn buyer activity into listing opportunities. You'll learn how to: • Find homes before they hit the MLS • Stop losing buyers in multiple-offer situations • Use targeted “WANTED” campaigns to attract sellers • Activate neighborhoods and social networks to uncover hidden inventory • Strengthen your buyer presentation and loyalty • Turn buyer demand into listing opportunities These are real-world strategies top agents are using right now to create momentum instead of waiting for the market to cooperate. For full show notes, scripts, and additional resources, visit:https://HarrisRealEstateDaily.com Additional Resources for Agents Preparing for 2026 Still choosing a broker for 2026? The smart ones already moved. Join Libertas: https://WhyLibertas.com/Harris Text Tim directly: 512-758-0206 Average agents watch. Serious agents join. Master lead generation, branding, and systems here: https://HarrisMastermind.com

Do buyers lie? The short answer is yes and I'm going to tell you why in this episode. I'm also going to tell you how to get the truth of their issues out and close the deal. Why Do Buyers Lie?Buyers don't always lie intentionally. However, there're three main reasons why they do:They feel uncomfortable saying “no.”They're not interested but don't want to hurt your feelings.They want to “think about it,” often as a way to avoid further discussion.Key Strategies for SellersIf you find them lying to you, try these strategies to get the truth out of them: Seek honest answers by asking tougher, more direct questions.Never assume a prospect's motives, instead get to the real issue.Practice probing with family or friends to build confidence.Avoid desperation and maintain control throughout the process.Don't wait. Address hesitations immediately rather than letting deals linger.“Why in the world do we hoard horrible deals? Is because internally we believe that there's still hope. But I'm telling you not to do that. Cut them and go to the next one. Don't be afraid of losing something.” - Donald KellyResourcesKeep track of your sales activity and boost your results with the Prospect Pro sales tool.Join the LinkedIn Prospecting Course to improve how you use LinkedIn and book more consistent, high-quality sales appointments.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast,

In this conversation, St John Craner shares his journey from a corporate career to becoming an entrepreneur in the rural sales sector. He emphasizes the importance of consistency, serving customers rather than selling, and understanding the psychology behind purchasing decisions. St John discusses strategies for building trust, winning over cynics, and the significance of being specific in business. He encourages aspiring entrepreneurs to commit to their craft and highlights the value of patience and consistency in achieving success.As you listen:00:00 The Importance of Consistency in Business01:07 Journey to Entrepreneurship: From Corporate to Rural Sales02:51 Mindset Shifts for Aspiring Entrepreneurs06:32 Building Trust and Reducing Risk in Sales10:22 Winning Over Cynics in Sales Conversations12:52 Serving Before Selling: The Key to Success15:59 The Role of Consistency in Business Growth"You must be bloody consistent.""You must commit to your craft.""Sales are about decisions."-St JohnTakeaways:-Serve your customers, be very specific and consistent.-Using neuroscience can help win over tough clients.-Mindset shifts are crucial for aspiring entrepreneurs.-You have time outside your job to start a second job.-Commit to your craft and work harder for yourself.-Find a niche and specialize in it.-Sales should focus on serving, not selling.-Building trust is essential in sales conversations.-Winning over cynics requires understanding their mindset.-Consistency in messaging leads to business growth.Discover more:  www.agrarian.co.nz

Ciprian Stan, M&A Integration Manager at SALESIANER Gruppe Most M&A deals fail because integration was "something to figure out later". By the time execution realities, cultural risks, and people impacts surface, the deal is locked, and teams must work around untested assumptions. In this episode of the M&A Science podcast, Ciprian Stan, M&A Integration Manager at SALESIANER Gruppe, explains that integration must be a strategic input to increase chances of success.  Things You'll Learn The importance of involving Integration early in the process Pre LOI preparations and expectations Cultural Diligence and what to look for How to communicate the deal the right way _____________________ Buyer-Led M&A™: The Framework is Now Available Traditional M&A is broken. Buyers chase auctions. Sellers control the process. It's reactive, inefficient, and exhausting. After 300+ episodes of M&A Science, I've taken insights from the world's top corp dev leaders and distilled them into a practical framework for taking control of your M&A pipeline—how to source deals directly, build relationships earlier, and stop being auction-chasers. If you'd like to build a proactive M&A program that founders actually want to engage with, you can grab your copy. https://dealroom.net/resources/ebooks/buyer-led-m-a-tm-the-framework ____________________ Episode Chapters  [00:08:00] – Processes vs. Technology: Discussion on managing the computerized maintenance management systems (CMMS) and standardized processes during early deals. [00:10:00] – Leveraging an Engineering Background: How a computer science background helps M&A leaders speak the language of IT teams while avoiding micromanagement. [00:13:00] – Proactive vs. Reactive Buying: Defining proactive buying as understanding the "why" and identifying specific gaps (geography, technology, etc.) before acquiring. [00:15:00] – Growth Strategies: Practical examples of buying for revenue growth versus strategic, deliberate footprint expansion. [00:20:25] Integration Should Shape the Deal Early – Integration leaders surface execution risks that strategy teams often overlook. [00:29:00] – Pre-LOI Must-Haves: Essential considerations including an integration thesis, timeline estimates, and financial constructs like earnouts. [00:35:00] – Identifying "Secret Sauce": The necessity of protecting what makes a target company successful during and after the transaction. [00:36:00] – Founder Dynamics: The pros and cons of keeping a founder on after the sale and how their intentions impact the company culture. [00:38:00] – Red Flags and Honest Negotiations: Warning against "pink glasses" during deals and the high cost of lying or tricking a seller during negotiations. [00:48:00] – Dealing with Write-Offs: A cautionary tale of a full investment write-off caused by ignored red flags and excluding integration experts from the deal table. [00:52:00] – Client and Supplier Risks: Why buyers must speak to a target's major clients to ensure the acquisition doesn't create a "single point of failure" risk. ____________________ Questions, comments, concerns? Follow Kison Patel for behind-the-scenes insights on modern M&A.

In this episode, Dylan Silver welcomes Alan Mack, founder of Mack Financial Services, who brings over 30 years of experience in the mortgage industry, particularly focusing on high net worth individuals. Alan shares insights on the current mortgage landscape, emphasizing the importance of pre-approval for first-time homebuyers and the unique challenges faced by affluent clients seeking loans for luxury properties. He discusses the impact of rising interest rates on the market and how his advisory firm has adapted to meet the needs of clients in the luxury sector, providing tailored solutions that go beyond traditional banking practices.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

In This Hour:SHOT Show 2026 From The Banish Suppressors Booth-- Immediately after the $200 tax on silencers went away tens of thousands of buyers jumped in the market.  Brandon Maddox explains how Silencer Central keeps up and how the line of Banish suppressors now are available everywhere.--  The Shoot Like A Girl organization keeps growing and continues to introduce women and girls to shooting.--  Ruger keeps expanding, now adding RXM threaded barrels, RXD suppressors, and a vital update to the classic 10/22 rifle.  Gun Talk 02.01.26 Hour 1Become a supporter of this podcast: https://www.spreaker.com/podcast/gun-talk--6185159/support.

The League. Find someone in yours. Apply today. https://www.theleague.com/ Upwork: Post your job free at http://upwork.com and connect with top talent to grow your business. Harry's: Our listeners get the Harry's Plus Trial Set for only $10 at https://www.Harrys.com/ICED #Harryspod Shopify: Sign up for a $1 per month trial period at https://shopify.com/ich Follow and Subscribe to @DougDeMuro Email: GrahamNeedsHelp12@gmail.com with any potential business ideas you'd like us to be involved in / partner with you! Add us on Instagram: https://www.instagram.com/jlsselby https://www.instagram.com/gpstephan Apply for The Index Membership: https://entertheindex.com/ Official Clips Channel: https://www.youtube.com/channel/UCeBQ24VfikOriqSdKtomh0w For sponsorships or business inquiries reach out to: tmatsradio@gmail.com For Podcast Inquiries, please DM @icedcoffeehour on Instagram! Timestamps: 00:00:00 - Intro 00:01:15 - Worst car YouTuber with finances 00:03:29 - Frivolous car purchases 00:04:28 - Carrera GT cost per mile 00:07:10 - Car collection value growth 00:07:41 - Record auction prices 00:11:15 - Wild recent auctions 00:13:44 - Is vintage car interest fading? 00:14:38 - Future “holy grail” car 00:15:59 - Low-depreciation cars 00:19:02 - Sponsor - The League 00:20:02 - Advice for conservative buyers 00:21:24 - How hypercar leasing works 00:25:35 - Thoughts on 96-month car loans 00:26:25 - How much car you can afford 00:29:00 - China EV & battery progress 00:30:12 - Are Chinese EVs good? 00:31:43 - Importing Chinese EVs 00:32:50 - EV range issues 00:34:02 - EV pricing after silver boom 00:35:31 - Car market misconceptions 00:35:47 - Cars likely to rise in value 00:36:42 - Sponsor - Upwork 00:37:47 - Cars that got too expensive 00:46:30 - Cars you can drive for free 00:49:11 - Cars to avoid 00:50:59 - Best cars under $30K 00:53:36 - Biggest head-turners by price 00:56:47 - Reactions to the Countach 01:01:26 - Why Graham doesn't drive his Ford GT 01:02:24 - Thoughts on the new Ford GT 01:04:23 - Sponsor - Harry's Shaving 01:05:47 - Sponsor - Shopify 01:07:09 - Smiles-per-gallon cars 01:07:56 - Improving car brands 01:11:32 - Cars people want most right now 01:12:26 - Consistently disappointing brands 01:15:36 - Best budget brands 01:16:36 - Thoughts on Genesis 01:17:34 - Best new car tech 01:18:29 - Car feature subscriptions 01:23:11 - Must-have car features 01:24:41 - Cars & Bids update 01:26:17 - Income breakdown 01:29:27 - Current business involvement 01:32:07 - Still enjoying content creation? 01:37:57 - Daily routine 01:38:15 - Where he's investing 01:39:14 - Collection maintenance costs 01:41:15 - Improving Cars & Bids 01:43:50 - Advice for Cars & Bids bidders 01:46:22 - Surprising Cars & Bids sales 01:48:48 - Montana LLC tax drama 01:57:03 - Most irresponsible car YouTuber 02:09:47 - Rapid-fire questions 02:14:27 - Tier lists *Some of the links and other products that appear on this video are from companies which Graham Stephan will earn an affiliate commission or referral bonus. Graham Stephan is part of an affiliate network and receives compensation for sending traffic to partner sites. The content in this video is accurate as of the posting date. Some of the offers mentioned may no longer be available. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Jonathan Tolins is the showrunner and executive producer of the critically acclaimed CBS drama ELSBETH, which returns for its third season.   Tolins has been an executive producer on THE GOOD FIGHT on Paramount+, co-executive producer on “Schmigadoon!” and co-producer on “Queer as Folk,” along with producer credits on EAST NEW YORK, BRAINDEAD and PARTNERS on the Network. Other TV credits include the Tony Awards, the Academy Awards, “Grease Live!” and “A Christmas Story Live!” Additionally, Tolins was a producer and co-writer with Seth E. Bass for the films “Martian Child” starring John Cusack and “The Twilight of the Golds,” based on his Broadway play and starring Brendan Fraser and Faye Dunaway. Tolins is best known as the author of one of the 10 most produced plays in America in 2016, “Buyer & Cellar,” which won the Lucille Lortel Award for Best Solo Show and was named “Best Unique Theatrical Experience” by the Off-Broadway Alliance during its record-breaking run at the Barrow Street Theatre. The show also enjoyed a London engagement at the Menier Chocolate Factory, a run at the Mark Taper Forum in Los Angeles and was shown on the WNET series “Theater Close-Up.” Other plays by Tolins include “The Last Sunday in June,” “Secrets of the Trade,” “If Memory Serves” and “The Forgotten Woman.” He was also represented on Broadway by additional material written with his husband, Robert Cary, for the revival of “On the Town.” Together, Jon and Rob also wrote the book for the new musical “Take the Lead,” which premiered at the Paper Mill Playhouse in the spring of 2025 Tolins is a member of the Dramatists Guild and the Writers Guild of America. He has written articles for Opera News, Opera Monthly, TheaterWeek, Time magazine and the Huffington Post. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Many sellers use mutual action plans as a process tool, but buyers ignore plans they didn't help create. In this episode, Brandon breaks down why MAPs fail when they're generic and seller-driven, and what buyers actually need: clarity, risk reduction, and a real path to a decision. He shares the five milestones buyers care about, how to co-author the plan live on the call, and the importance of putting dates on every step.You'll learn how to build MAPs that create momentum, keep control without sounding pushy, and prevent deals from slipping into “we'll get back to you.” If your deals keep stalling after “great calls,” this is the fix.

The housing market pendulum has swung back toward buyers, and understanding what consumers truly want—and will pay for—has never been more critical for builders. In this episode of the New Home Insights Podcast, JBREC's Dean Wehrli sits down with Jenni Nichols, Vice President of Design, to explore where builders can push, where they can pull back, and where they absolutely cannot compromise.

Brent Daniels breaks down a real wholetail deal he closed in Utah, walking through the numbers, the strategy behind it, and the mindset that made it possible. Brent explains how buying the property for $260,000 and selling it for $315,000 resulted in over $24,000 in profit, all while closing in just 10 days.He also shares the emotional backstory of the seller, why this deal didn't fit his usual wholesale criteria, and how being loud and visible in your business can lead to unexpected opportunities and referral deals.Go to The Landsharks Program for more.---------Show notes:(0:49) Beginning of today's episode(1:16) Why they chose a wholetail strategy instead of a traditional wholesale(2:07) From lead to close in about 10 days using their own cash(2:38) The biggest lesson: be loud about what you do to attract referral deals(3:27) Why this was a tight deal and didn't fit their usual wholesale criteria(3:46) How only 24 minutes of evaluation led to a $24K profit(5:16) Final takeaway: reputation + visibility = free deals----------Resources:MLS To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

If you want more sales right now, the fastest lever is not more content or more offers — it is psychological and emotional sales messaging. In this episode, Tiffany Carter explains why most buying decisions are emotional, how buyer psychology impacts conversions, and how to shift your messaging so it makes people feel seen, safe, and ready to invest.  You will learn how emotional resonance increases sales, why logic-based selling underperforms, and how to refine your messaging to attract higher-quality buyers and clients.  RESOURCES MENTIONED:  !!CLOSING SOON!!:My Exclusive 2-Month Private Business Coaching Program APPLY HERE   (*Serious applicants only please)  **New Year's Abundance Sale Ending** Make More Work Less: The Money Relationship Healing & Manifestation Program GET THIS LIMITED TIME OFFER HERE  >> Join the famous ProjectME Posse Business & Money Coaching Membership HERE   {FREE GIFT-LIMITED TIME} Walk into Your Wealthiest Season walking manifestation series + Guided Wealth Journal GET IT HERE    CONNECT WITH TIFF:  Tiffany on Instagram @projectme_with_tiffany   Tiffany on TikTok @projectme_with_tiffany  Tiffany on YouTube: ProjectME TV  Tiffany's FREE Abundance Email Community: JOIN HERE > The Secret Posse Digest     We discuss…   > How to get more sales right now  > Emotional and psychological sales messaging  > Buyer psychology and decision-making  > Why emotional connection increases conversions  > Messaging that attracts buyers instead of browsers  > Sales strategy for entrepreneurs and coaches  > How to create content that converts into clients and cash    If you want more sales, stop selling features and start selling emotional certainty, safety, and transformation. 

Amanda Pendleton, the Zillow house trends expert, unpacks fresh data on today's buyers and sellers. Amanda discusses  the growing importance, and fragility, of buyer loyalty, why repeat clients often don't return to their original agent, and the re‑engagement strategies top producers use to stay top of mind for 10–15 years between moves. Next, Amanda talks about how online research and AI are changing how consumers find agents, what a powerful digital presence and brand should look like in 2026. Amanda also emphasizes that GenZ is a bigger force in the market than most agents realize. Last, Amanda explores what today's sellers really want and how data-driven agents can use Zillow's insights to win more listings and build long-term loyalty. If you'd prefer to watch this interview, click here to view on YouTube! This episode is brought to you by Real Geeks and Courted.io.

HOUR 3: Customers say buyer beware at a well known dental care chain. full 2342 Fri, 30 Jan 2026 22:00:00 +0000 TeAx3FOTWPr4ZzGse9nFDHnekGfIT8oU news The Dana & Parks Podcast news HOUR 3: Customers say buyer beware at a well known dental care chain. You wanted it... Now here it is! Listen to each hour of the Dana & Parks Show whenever and wherever you want! © 2025 Audacy, Inc. News False https://player.amperwav

If you're… ✅ Getting engagement, but not buyers ✅ Answering "What do you do?" with a 3-minute ramble ✅ Watching peers scale faster (with less skill, less heart, less depth)... That's not a strategy problem. It's a messaging problem. And it's costing you conversions—daily. This episode is the unlock to create instant demand with premium buyer psychology. No fluff. No filler. Just high-conviction messaging that sells. Next Steps:

What happens when everyone expects someone else to pick up the bill? From a nightmare condo sale to health insurance chaos, this episode is a raw, unfiltered wake-up call on personal responsibility, money, and self-reliance. In this episode, Mary Jo shares a months-long real estate saga that exposed a deeper issue she's seeing everywhere—from first-time homebuyers and realtors, to health insurance, escrow accounts, and even parenting adult children. The common theme? Too many people are handing off responsibility—and expecting others to pay the price. This episode isn't about being harsh. It's about understanding how money actually works, why Infinite Banking is rooted in self-responsibility, and why depending on systems, banks, or government programs can leave you vulnerable. Key Takeaways: Why buyers asking for everything is a dangerous financial mindset How escrow accounts and employer benefits disconnect you from reality The real cost of "someone else will handle it" Why self-insurance and Infinite Banking go hand in hand What parents should (and shouldn't) subsidize for adult kids Chapters: (00:00) – A 20-Year-Old, Sourdough Bread, and Rent Reality (01:25) – The Condo Sale From Hell (04:10) – Buyers, Realtors, and Zero Accountability (09:20) – When You Can't Afford Repairs, You Can't Afford the House (16:45) – Health Insurance, Escrow, and Giving Up Control (21:45) – Generational Expectations & Entitlement (27:50) – Infinite Banking = Self-Responsibility If this episode made you uncomfortable, you probably needed it. Subscribe for more real conversations about money. Share this with someone who needs a reality check. Leave a comment (respectful ones get read). Links & Resources Mentioned: Get the book: https://farmingwithoutthebank.com... Email Mary Jo: maryjo@withoutthebank.com

Internal conversations are where urgency fades and objections grow, especially when sellers aren't in the room. In this episode, Brandon breaks down what buyers really mean when they say “we need to talk internally,” why this phrase often leads to deal limbo, and how to uncover the pushback before it becomes a stall.You'll learn the best questions to surface internal resistance, how to turn internal talks into scheduled decision events, and how to equip buyers with a clear internal pitch instead of dumping a deck. If your deals keep vanishing after “we'll talk internally,” this episode shows exactly how to fix it.

Most marketers worry about whether buyers trust their brand. Brent Adamson, author of The Framemaking Sale, argues that the actual issue sits somewhere else: Buyers do not trust themselves. In this episode, Drew sits down with Brent to challenge three big assumptions: That more supplier trust is the answer, that buyers have a neat journey to map, and that customer centricity is always the right north star. In this episode:  Why decision confidence matters more than supplier trust  How shifting from "trust us" to "trust yourselves" reshapes GTM  How to rethink buyer journeys through the "never again" and spaghetti-bowl lens.  Framemaking in practice, from nudges and checklists to maturity models.  The three Es, Establish, Engage, Execute, as a shared marketing and sales playbook. Plus:  Escaping the smartness arms race by editing content to reduce anxiety and build buyer self-confidence.  Turning social proof into a confidence engine, using "other customers like you…" stories.  Making content supplier-agnostic, helping buyers ask better questions and weigh tradeoffs. If you want your buyers to trust themselves enough to decide, start here.  For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

Tune into Day 3 of the Wildly in Demand series we're hosting from January 27th-29th. We'll break down: ✅How to share client stories without relying on vague wins or before-and-after fluff ✅How to highlight process-based results so people understand what actually changes when they work with you ✅How to turn proof into belief, not pressure You'll learn how to use proof in a way that helps buyers see themselves in the transformation — not just admire results from afar.   Time Stamp Breakdown: Important Links: The next cohort of TDE starts on February 9th! Apply for The Distinctive Edge Here: https://meganyelaney.com/tde#application-form  Sign up here to get The Wildly in Demand replay emails + resources: https://meganyelaney.com/wildly-in-demand   

Send us a textSteven Pope from My Amazon Guy discusses a new Amazon module impacting sales, highlighting how items with high return rates now display alternative products prominently. This video provides crucial business tips for sellers to navigate these changes and offers insights into effective sales training to make money online. Understanding this module is essential for optimizing your ecommerce strategy and improving how to sell effectively on Amazon.Stop return-driven sales loss before it spreads, get a direct plan built around your listings and data: https://bit.ly/4jMZtxu#AmazonReturns #AmazonListingTips #EcommerceSelling #MyAmazonGuy#amazonsellers --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Q4 Selling Playbook: https://bit.ly/46Wqkm3Amazon Crisis Kit: https://bit.ly/4maWHn0________________________________Timestamps 00:00 - Amazon Module Warning for High Returns00:18 - Real Examples of the New Module00:46 - Why This Hurts Your Sales01:20 - Is This Actually Good for Buyers?02:00 - How to Prevent This From Hitting Your Listings02:47 - What Might Trigger the Module03:01 - What to Do Next if This Hits Your Listing________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

A brand that doesn't line up is a silent sales killer. We dig into why readers make snap judgments in under a second, how confusion and inconsistency create friction, and the small, practical moves that turn browsers into buyers. Think of branding as a trust filter: the clearer your patterns, the faster the “yes.”We start with the highest leverage fix—your bio. Using a simple four-line framework, we show how to match voice to genre, humanize your profile, and direct readers to a next step. From there, we tackle a deceptively powerful change: one clear, current photo everywhere. In a world of spammy accounts and AI noise, visual consistency signals “this is real,” boosting recognition and engagement across Amazon, your site, newsletters, and social.Then we sharpen your book description so it stops burying the lead. Open with the promise and stakes, align tone to category, and mirror the best version across your retail page and website. We move into visual cohesion with a lightweight (and easy to implement) brand kit. You'll hear why evergreen banners can save you work, how to align promo assets to the book's typography, and what makes a series instantly recognizable at thumbnail size.Finally, we unlock Amazon Author Central's underused fields—From the Author, From the Inside Flap, and more—to deepen connection and feed the algorithm with relevant, brand-aligned copy. Overwhelmed? Use our 1% rule: make one improvement per week. Update the bio, unify the photo, polish the hook, build the brand kit. These small, steady steps compound into trust, discoverability, and sales.If this helped, subscribe, share with an author friend, and leave a quick review. Tell us the first 1% change you'll make, and text “podcast” to 888-402-8940 with your questions and ideas.Send us your feedback!Help shape our 2026 content by taking our 30-second listener poll!

Katie Jones, EVP of Marketing Operations at PathFactory explains how PathFactory personalizes content delivery for buyers, allowing them to navigate their purchasing journey without traditional barriers like content gating. The discussion highlights significant changes in B2B marketing over the past four years, particularly the advancements in AI capabilities. Katie emphasizes the importance of focusing on pipeline generation rather than traditional lead metrics and the necessity of building strong relationships with sales teams and CFOs to measure marketing success effectively.   About PathFactory Providing the right content to the right individuals at the right time has become essential to enabling B2B teams to hit revenue targets. PathFactory is a content intelligence and personalization platform that enables B2B marketers to create personalized content experiences for both accounts and individual buyers. With PathFactory, go-to-market teams access the industry's deepest and most detailed content engagement analytics to track buyer and content engagement throughout the entire buyer journey.   About Katie Jones Katie Jones is the EVP of Marketing and Operations at PathFactory, responsible for leading the company's marketing strategy and operational execution with a clear focus on pipeline and revenue impact. With more than eight years at PathFactory, she has built and scaled a strong marketing organization grounded in data, personalization, and buyer-centric experiences. Katie lives outside Toronto with her husband, two daughters, and their dog, Hank.   Time Stamps 00:00:17 - Guest Introduction: Katie Jones from PathFactory 00:01:50 - Overview of PathFactory's Services 00:05:43 - Addressing AI Concerns: Hallucinations and Accuracy 00:12:37 - Measuring Performance and Overcoming Delays 00:15:41 - Shifting Towards B2C Marketing Strategies 00:18:50 - Future Trends: The Evolution of Websites 00:21:55 - Key Marketing Advice for Success   Quotes ""You need to build a really strong relationship with your CFO. If your CFO doesn't understand the strategy and the way that you're going to market... then you're never going to be successful in your company." Katie Jones, EVP of Marketing Operations at PathFactory. "You need to really understand your product and how that drives the strategy of the company. If you don't understand your product, you can't market it." Katie Jones, EVP of Marketing Operations at PathFactory. "Understanding the product is huge in order to grow. Tools will keep changing, but the strategy in which your business is built on is the thing that will endure." Katie Jones, EVP of Marketing Operations at PathFactory.   Follow Katie: Katie Jones on LinkedIn: https://www.linkedin.com/in/katie-jones-0188a12a/ PathFactory website: https://www.pathfactory.com/ PathFactory on LinkedIn: https://www.linkedin.com/company/pathfactory/   Follow Mike: Mike Maynard on LinkedIn: https://www.linkedin.com/in/mikemaynard/ Napier website: https://www.napierb2b.com/ Napier LinkedIn: https://www.linkedin.com/company/napier-partnership-limited/   If you enjoyed this episode, be sure to subscribe to our podcast for more discussions about the latest in Marketing B2B Tech and connect with us on social media to stay updated on upcoming episodes. We'd also appreciate it if you could leave us a review on your favourite podcast platform. Want more? Check out Napier's other podcast - The Marketing Automation Moment: https://podcasts.apple.com/ua/podcast/the-marketing-automation-moment-podcast/id1659211547

In this episode, we sit down with Blake Harrington, founder of Baja Real Estate and one of the most plugged-in voices in Cabo San Lucas. From luxury villas and beachfront condos to Airbnbs, seller financing, and why some price points are moving faster than others, Blake breaks down exactly what's happening in the Cabo real estate market right now.We cover the real buyer profiles coming into Cabo, how the market differs above and below the $2M mark, why high-end properties are still moving strong, and where real opportunities exist for buyers today. Blake also explains how lending works (and doesn't), how seller financing is being used creatively, and why Cabo continues to attract high-net-worth individuals, business owners, and families from across the U.S.Beyond real estate, we talk lifestyle — Cabo vs. San José del Cabo, where people actually live long-term, the best areas to stay, golf communities, beach clubs, hotels, restaurants, and why once you visit Cabo, you almost always come back.If you're thinking about:Buying real estate in CaboInvesting in short-term rentals or second homesUnderstanding where the Cabo market is headingOr just learning why Cabo has become a world-class lifestyle destinationThis episode gives you a clear, honest, on-the-ground look from someone who's been doing deals there for over two decades.

“Buyers want a machine, a sales machine, not a mystery. If the sales machine only works because of the founder, it’s not that valuable. It’s actually quite risky.” Chris Spratling, founder of Chalkhill Blue Limited and author of The Exit Roadmap, shared this on a recent episode of the Sales Gravy podcast. He works with business owners preparing to sell their companies, helping them get operations, finances, and sales engines ready for new ownership. That insight cuts straight to the reason so many founder-led businesses hit a ceiling they can't break through.  If you are a founder who still carries most of the revenue, or you have a founder-led sales team that depends on you to close critical deals, this is bigger than exit planning. It determines whether your business can grow beyond your personal capacity. The Golden Handcuffs Problem You built the business. You know the product better than anyone. You can sell it without thinking. That is exactly where the risk starts. When major clients only trust you, when your sales process lives in your head, when new reps struggle to replicate what comes naturally to you, you aren't running a sales operation. You are running a one-person engine with a support team around it. Spratling calls this the “golden handcuffs.” It looks like success from the outside, but underneath, it creates dependency. Every time you step in to save a deal, you reinforce the idea that the business only works when you are involved. Most founders focus on how this affects valuation at exit. Fewer recognize the more immediate cost. That dependency limits how fast the company can grow right now. Where Founder-Led Sales Breaks Down The transition from founder-led sales to a functioning team is where momentum often stalls. You hire your first salesperson. They do well. Then a second. Then a third. Suddenly, deals slow down, messaging gets inconsistent, and you find yourself pulled back into conversations you thought you had delegated. They don't sell the way you do. They miss cues you catch instinctively. They hesitate where you would push forward. So you jump in, coach through objections, and close deals yourself. What feels like instinct is actually a method you developed through hundreds of conversations. The problem isn't that your team lacks talent, but that your approach has never been translated into something they can use without you standing next to them. As long as that stays true, scale will remain out of reach. Turning Intuition Into a Usable Process The hardest shift for founder-led teams is codifying what the founder does without thinking. You know which deals are worth pursuing. You know when to apply pressure and when to step back. You know how to redirect a conversation when resistance shows up. That knowledge is pattern recognition built over time, and it can be used to create a process. Start by defining how deals actually move through your pipeline. Not a generic framework pulled from a template, but the real stages your customers pass through, with clear criteria for each transition. What has to be true before a lead is qualified? What information must be present before a proposal goes out? Then look at discovery. What questions do you ask every time? What do you listen for before positioning your solution? Which objections show up consistently, and how do you respond when they do? The goal is to document the structure beneath the conversations so that someone else can navigate the same terrain with confidence. Why Your CRM Is Not Pulling Its Weight Most founder-led teams have a CRM, but they only use it to track contacts and deal size. However, a functioning, high-performing sales system treats the CRM as a learning tool. That means capturing more than surface-level data. It means recording what buyers actually say, why deals move forward, where they stall, and who influences the decision. When that information is tracked consistently, patterns become visible. You see which prospects convert fastest, which objections actually kill deals, and where momentum typically breaks down. That insight does more than improve forecasting. It gives you a concrete way to train new reps based on real deals you have closed, not abstract theory. Three Steps to Build a Sales Engine That Does Not Depend on You The objective isn't to remove yourself from sales completely. It's to make your involvement a choice rather than a requirement. Step 1: Define Clear Qualification Criteria Your team needs to know which leads are worth pursuing and which ones are a waste of time. If you’re constantly redirecting their focus, you haven’t defined “good fit” clearly enough. Get specific—industry, company size, buying triggers, decision-making structure.  Step 2: Create Documented Playbooks How do you handle discovery? What’s your approach to proposals? How do you navigate the closing process? Your team needs a framework they can adapt. Think decision trees, not scripts. “If they say X, then ask Y. If they push back on Z, here’s how to reframe it.” Step 3: Transfer Client Relationships If every major client relationship is tied to you personally, your business is fragile. Start introducing your team into those relationships now. Bring them to calls. Have them lead the follow-up. Shift trust from you as an individual to your company as a whole. What This Looks Like in Practice Record your next three sales conversations, with the customer's permission. Review them carefully. Note the questions you asked, when you asked them, and how you responded to resistance. Identify what made you confident that the opportunity was real. Turn those insights into a simple framework your team can follow. Have them use it. Watch where it works and where it breaks. Refine based on what you see. Done consistently, this process creates a system new hires can step into within months. It won't make them identical to you, but it will make them effective without constant rescue. The Real Test You will know your found-led sales team has scaled when you can step away for two weeks without monitoring email, chat messages, or “quick calls” with prospects. And when you come back, the pipeline has moved forward. If that thought terrifies you, you don't have a sales team. You have an expensive support staff for your one-person operation. Building a sales operation that runs without you isn’t about making yourself irrelevant. It’s about making your business transferable and scalable, whether you’re planning an exit in three years or just trying to grow past your own capacity right now. Because at some point, your ability to personally close deals stops being your greatest asset and starts being your biggest bottleneck. The question is whether you’ll recognize that point before it costs you the next stage of growth. If you want to start turning founder intuition into a repeatable sales system, download our free Small Business Guide to Sales Training. It walks through the frameworks that help teams scale without depending on a single closer.

Today I'm joined by Annie Fallows, Head of Navigator Platform at Capital One. We dive into a massive shift in market sentiment, exploring how dealer trust skyrocketed from 44% to 70%. Annie breaks down why Gen Z is your most loyal—yet most anxious—customer and reveals the "spicy" truth that most digital processes only save five minutes of in-store time. You'll learn how to bridge the friction-filled gap between online research and the showroom floor to double your conversion rates This episode is brought to you by: 1. Amazon Autos - Sell vehicles to online shoppers who can now buy or lease at Amazon Autos. Upload your inventory of new, used, and certified pre-owned vehicles to our online marketplace, where purchase-ready customers can browse, purchase online, then pick up at a local dealership. Learn more @ https://sell.amazon.com/programs/autos 2. Lotlinx - What if ChatGPT actually spoke dealer? Meet LotGPT — the first AI chatbot built just for car dealers. Fluent in your market, your dealership, and your inventory, LotGPT delivers instant insights to help you merchandise smarter, move inventory faster, and maximize profit. It pulls from your live inventory, CRM, and Google Analytics to give VIN-specific recommendations, helping dealers price vehicles accurately, spot wasted spend, and uncover the hottest opportunities — all in seconds. LotGPT is free for dealers, but invite-only. Join the waitlist now @ https://lotlinx.com/LotGPT 3. CapitalOne - Many dealers believe digital tools can help boost sales. But early findings from a recent Capital One Auto survey revealed operational challenges dealers are still navigating and how trust is shaped. Listen for insights as to what's been uncovered and where the research is headed. Learn more @ https://www.capitalone.com/cars/auto-financing/dealer Check out Car Dealership Guy's stuff: For dealers: CDG Circles ➤ ⁠⁠⁠https://cdgcircles.com/⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fix your dealership's social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For industry vendors: Advertise with Car Dealership Guy ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Topics: 00:27 Why is dealer trust important? 02:55 How do you measure dealer trust? 03:49 Do Gen Z trust dealers? 04:49 How can technology support dealers? 09:00 How can customer experience improve in today's world? 16:37 How to balance automation and personalization? 20:35 How should dealers evaluate AI tools? Car Dealership Guy Socials: X ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Everything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

All links and images can be found on CISO Series. Check out this post by Patrick Garrity of VulnCheck for the discussion that is the basis of our conversation on this week's episode, co-hosted by David Spark, the producer of CISO Series, and Steve Zalewski. Joining them is Tom Doughty, CISO, Generate:Biomedicines. In this episode:  The 3Ms of product clarity Buzzwords work because buyers aren't experts Investor pressures distort messaging Threading the needle Huge thanks to our sponsor, Alteryx Alteryx is a leading AI and data analytics company that powers actionable insights that help organizations drive smarter, faster decisions. Alteryx One helps security, risk, and operations leaders cut hours of manual work to minutes, generate trusted insights at scale, and turn raw data into action faster than ever. Learn more at www.alteryx.com.

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob reveal how 84% of purchases are decided before shoppers even start looking... and why that changes everything about how you should invest in marketing.Topics covered: [01:00] "How Humans Decide: What Drives Consumer Choice and How Brands Should Respond"[02:00] The two stages of every purchase decision[04:00] Why 84% of purchases are already decided[06:00] Who's easy to influence (and who isn't)[07:00] The touchpoints that actually change behavior[08:00] Three moves to reach primed buyers  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: WPP Media & Oxford Saïd Business School, Marketing Faculty. (2025). How Humans Decide: What drives consumer choice, and how brands should respond. October 2025.  Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

In New York City real estate, few decisions generate more confusion or more debate than the choice between a condo and a co-op. On paper, the differences seem straightforward. In reality, buyers quickly discover that this decision touches everything from lifestyle and financing to governance, resale flexibility, and long-term value.   Condos offer autonomy, liquidity, and fewer restrictions, but often at a premium. Co-ops, which still dominate much of the city's housing stock, can provide more space and value, yet come with board scrutiny, financial disclosures, and rules that can surprise even seasoned buyers.   So why, in 2026, are buyers still struggling with this choice? Is it about control versus community? Flexibility versus stability? Or simply understanding how these two ownership models actually work in today's market?   Today, we're breaking down the real-world trade-offs between condos and co-ops in New York City—what buyers need to know, what they often misunderstand, and how to make the right decision for their goals, not just their budget.   Filmed at Brown Harris Stevens' Studio 1873, Part of the Mastery of Real Estate (MORE) Network.   Subscribe: https://podcasts.apple.com/us/podcast/talking-new-york-real-estate-with-vince-rocco/id1645541166   Connect with Vince Rocco: https://www.bhsusa.com/real-estate-agent/vince-rocco   Brown Harris Stevens is one of the largest privately owned real estate brokerages in the country, with more than 40 offices across four states: New York, New Jersey, Connecticut, and Florida.   https://bhsusa.com/   #realestatebuyers #nycrealestate #realestate #vincerocco #TNYRE #theeverset #roadwaymoving #newyorkrealestate #nyc.

Episode Introduction This episode of The Homeowners Show features hosts Kevin Hackett and Craig Williams discussing current trends in the housing market, personal finance related to homeownership, and a practical DIY project. Real Estate Market Update Mortgage Rates: Rates have dropped to their lowest point since 2023, falling below 6% and even reaching 5.9% for some loans. FHA and VA loans are seeing rates around 5.9%, while traditional loans are in the low 6% range. Buyer's Market: There are currently 500,000 more home sellers than buyers, indicating a buyer's market. This shift suggests that prices may begin to decrease, and buyers have more negotiation power. Affordable Homes: While many homes are priced high, there are still options available for under $200,000, typically smaller, newer constructions. The hosts advocate for buying within one's means and prioritizing essential home features over excessive luxury. Financial Advice for Homeowners Smart Spending: The hosts emphasize the importance of making financially sound decisions, such as buying a home that is affordable rather than stretching to the absolute limit. This approach can lead to less financial stress and more disposable income for home improvements and personal enjoyment. Investment vs. Renting: Homeownership is generally presented as a better financial decision than renting, even for smaller, more affordable properties, as it builds equity over time. Avoiding Unnecessary Debt: The discussion highlights the negative impact of taking on excessive debt for a home, potentially leading to marital strain and unhappiness. DIY Project: Garage Door Opener Installation The Problem: Craig's garage door opener failed due to a worn-out plastic gear. The Solution: After initially considering professional replacement, which was quoted at three times the cost of the unit itself, Craig opted for a DIY installation. Technology & Tools: ChatGPT Assistance: AI was used to research compatible brands and installation nuances, revealing that multiple brands share the same mounting mechanisms. Chamberlain B6753T: The chosen smart garage door opener features Wi-Fi connectivity, a camera for deliveries (with a subscription service), a microphone, and a backup battery. Installation App: A dedicated app provided interactive 3D models and video guidance, making the installation process significantly easier and more detailed than traditional manuals. Key Features: The new opener is remarkably quiet and features a powerful LED light bar (2000 lumens) that illuminates the entire garage. Cost Savings: DIY installation saved approximately $1200 compared to professional service. Social Commentary Protests and Child Involvement: The hosts express dismay at seeing young children holding vulgar protest signs, criticizing the irresponsibility of parents who expose their children to such environments and language. Focus on Service: They advocate for channeling energy from unproductive protests into positive actions, such as volunteering and helping those in need. Economic Stabilization: Despite controversies, the hosts acknowledge that the current economic conditions have stabilized, leading to increased consumer confidence and spending. Upcoming Content The hosts mention exciting interviews and content planned for the year ahead. Call to Action Viewers are encouraged to like, subscribe, and leave reviews for The Homeowners Show. Buy a Homeowners Show T-Shirt!   Subscribe to our YouTube Channel   The Homeowners Show Website The Homeowners Show Facebook Page Instagram @homeownersshow Twitter @HomeownersThe   Info@homeownersshow.com    Sustained Growth Solutions – Design a lead generation system specifically for your business so that you never have to search for leads again! We are a full digital marketing agency.

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Mark Shuler and Josh Welch are multifamily investors and entrepreneurs bringing decades of experience and innovation to real estate. Mark is a licensed architect with 35+ years in architecture, engineering, and investing, having led over 500 projects and helped acquire 2,000 units across Washington and Texas. Josh, raised by entrepreneurs, entered real estate in 2008 and quickly recognized the need for more creative, efficient approaches to multifamily investing, making innovation a core part of his investment philosophy.   Here's some of the topics we covered:   How Josh and Mark Turned Into a Powerhouse Multifamily Partnership Why Some Austin Deals Are Struggling (And What Investors Must Know) The Real Secret Behind the Most Successful Multifamily Operators Hard Lessons Learned From Third-Party Property Management The KPIs That Separate Winning Properties From Underperforming Ones The Surprising Online Platform That's Driving Real Leasing Results Why a Massive Buying Opportunity Is Emerging in Multifamily The Real Reason the Houston Market Is Exploding Right Now   To find out more about partnering or investing in a multifamily deal: Text Partner to 72345 or email Partner@RodKhleif.com    For more about Rod and his real estate investing journey go to www.rodkhleif.com   Please Review and Subscribe  

Buyers just got even more in control, and it's excellent news for investors. Homes are now sitting on the market for the longest time in a decade, with sellers accepting thousands less than their original list price. For those who have been waiting to buy their first or next investment property, this could be the sign that it's time to get in the game. But, with mortgage rates (slowly) coming down, will this window of opportunity last months or mere weeks? We're back with our January 2026 housing market update! Dave is getting into it all—mortgage rates, inventory, demand, and why investors are becoming so bullish heading into this new year. Think there's a housing crash on the way? Dave does his favorite thing—looks at data instead of guessing—to show some clear signs that those hoping for a crash will (unfortunately for them) be waiting quite a while. Demand is growing (steadily), and hungry homebuyers are itching to get back into the market. How much time do we have before steady appreciation returns? Stick around, we're getting into it in this housing market update! In This Episode We Cover Sellers are accepting less: How much should you be bidding on houses?  The best (and worst) housing markets in America (updated) Growing buyer demand and signs that the housing market (probably) won't crash Why mortgage rates reversed after falling below 6% earlier this month  Why investors are getting so bullish about rental properties in 2026  And So Much More! Check out more resources from this show on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BiggerPockets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.biggerpockets.com/blog/real-estate-1230 Interested in learning more about today's sponsors or becoming a BiggerPockets partner yourself? Email ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠advertise@biggerpockets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices