Podcasts about buyers

You think you're building a company that's ready for investment or acquisition. Your revenue is growing. Customers are happy. The future looks promising. But what if the very things you're overlooking are quietly destroying your valuation?   In this episode of WholeCEO with Lisa G., Lisa sits down with operator and transformation expert Mark Sims to reveal the hidden factors that separate companies that command premium valuations from those that struggle to get deals across the finish line.   You'll discover: ·        Why founders often misunderstand what buyers are truly evaluating. ·        The subtle warning signs that a deal is beginning to unravel during diligence. ·        The operational weaknesses that create concern even when growth looks impressive. ·        How technology debt and outdated systems can significantly impact enterprise value. ·        What successful post-acquisition integrations have in common—and why others fail. ·        The first areas Mark would audit if a company plans to exit within the next three years. ·        The risks leadership teams unintentionally create without realizing it. ·        Why AI is rapidly becoming part of the diligence conversation and changing buyer expectations. ·        The one thing founders should stop obsessing over and the one thing they should prioritize to maximize value. ·        The advice Mark repeatedly gives CEOs preparing for growth, investment, or a future exit.   This isn't just a conversation about selling a company. It's a masterclass on building an organization that is operationally strong, scalable, and attractive to investors long before a deal is on the table.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cheryl Taylor Anderson. Podcast: Money Making Conversations MasterclassHost: Rushion McDonaldGuest: Cheryl Taylor Anderson, Real Estate Broker (Metro Atlanta) 1. Purpose of the Interview The core purpose of this interview is to educate, empower, and motivate listeners—particularly first‑time homebuyers, renters, veterans, and people of color—to pursue homeownership as a wealth‑building strategy. Specifically, the conversation aims to: Demystify the homebuying process Combat fear and misinformation around mortgages Highlight low‑ and zero‑down payment opportunities Explain how homeowners can build equity faster Emphasize real estate as a key tool for generational wealth Encourage disciplined financial decisions rooted in ownership rather than renting Rushion positions the discussion as a knowledge‑sharing opportunity to help listeners move from renting to owning, especially in communities historically excluded from homeownership. 2. Interview Overview Cheryl Taylor Anderson brings more than 20 years of real estate experience and over $400 million in sales in Metro Atlanta. She works with: First‑time homebuyers VA and military families Move‑up buyers Luxury clients and institutional sellers Throughout the interview, Cheryl provides practical, real‑world examples—including her own story as a former single mother and homeowner—to ease fear, explain financing, and correct misconceptions about buying a home. 3. Key Takeaways A. Many Renters Can Already Afford to Own One of the central points is that many renters are paying as much—or more—than mortgage payments without building equity. Rent payments offer no tax benefits Mortgage payments build ownership and wealth Homeowners can deduct mortgage interest (unlike rent) Key idea: Many people qualify for ownership but are held back by misinformation and fear. B. First‑Time Homebuyers Have More Options Than They Realize Cheryl explains that many buyers are unaware of: Zero‑down payment programs Builder incentives covering closing costs Opportunities to move into homes with minimal out‑of‑pocket costs In some cases, buyers are only required to bring earnest money, making homeownership far more accessible than expected. C. VA and Veteran Benefits Are Underused Cheryl strongly emphasizes VA loans as one of the most powerful tools for homeownership: 100% financing (zero down payment) Ability to ask sellers for up to 6% in closing cost contributions Certain veterans may be exempt from property taxes Lower monthly payments overall Veterans are encouraged to use their benefits, even years after leaving military service. D. A 30‑Year Mortgage Does Not Mean 30 Years of Debt Cheryl reframes mortgage timelines by teaching strategic repayment: Paying bi‑weekly instead of monthly Adding small extra payments ($50–$100/month) Reducing both interest and principal faster She uses her personal example of being close to paying off her home early despite starting with a traditional 30‑year loan. E. Homeownership Builds Stability and Community The interview contrasts renting versus owning: Ownership benefits include: Equity growth Customization and upgrades Neighborhood relationships Security and long‑term stability A tangible asset to pass to children Even HOA‑managed communities—while sometimes frustrating—protect property values and neighborhood standards. F. Home Warranties Reduce Fear of Maintenance To address anxiety about repairs, Cheryl recommends home warranties: Cover major systems (HVAC, water heaters, appliances) Low service fees when repairs are needed Can be negotiated into purchase contracts Provide peace of mind similar to apartment maintenance This is especially helpful for first‑time buyers. G. Social Media Builds Trust and Visibility Cheryl explains how social media strengthens her business: Buyers see real closings, celebrations, and testimonials Creates emotional connection and trust Inspires others to picture themselves as homeowners Visibility drives confidence and referrals. H. Education and Adaptability Drive Longevity Cheryl credits her success through: The 2008 housing crisis COVID‑19 Market shifts to constant learning, flexibility, and strategy pivots (e.g., foreclosures, BPOs, builder incentives). 4. Notable Quotes On Renting vs. Owning “Never be willing to pay somebody more than you’re willing to pay yourself.” On First‑Time Buyer Fear “Don’t let the longevity scare you. In an apartment, you’re building nothing.” On VA Benefits “Veterans can come to the table with zero down—and sometimes no property taxes.” On Mortgage Strategy “Pay every two weeks and it knocks down your interest and principal faster.” On Equity “Rent doesn’t give you anything to leave your children. Homeownership does.” On Homeownership Mindset “People are willing to pay their landlord more than they’ll pay themselves.” 5. Overall Takeaway This interview reinforces homeownership as one of the most powerful, attainable tools for building long‑term wealth—when buyers are properly educated, supported, and encouraged to move past fear and misinformation. Cheryl Taylor Anderson demonstrates that: Buying a home is often more accessible than people believe Strategic mortgage management can drastically shorten debt timelines Ownership builds equity, stability, and generational opportunity #SHMS #BEST #STRAW #AMISee omnystudio.com/listener for privacy information.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cheryl Taylor Anderson. Podcast: Money Making Conversations MasterclassHost: Rushion McDonaldGuest: Cheryl Taylor Anderson, Real Estate Broker (Metro Atlanta) 1. Purpose of the Interview The core purpose of this interview is to educate, empower, and motivate listeners—particularly first‑time homebuyers, renters, veterans, and people of color—to pursue homeownership as a wealth‑building strategy. Specifically, the conversation aims to: Demystify the homebuying process Combat fear and misinformation around mortgages Highlight low‑ and zero‑down payment opportunities Explain how homeowners can build equity faster Emphasize real estate as a key tool for generational wealth Encourage disciplined financial decisions rooted in ownership rather than renting Rushion positions the discussion as a knowledge‑sharing opportunity to help listeners move from renting to owning, especially in communities historically excluded from homeownership. 2. Interview Overview Cheryl Taylor Anderson brings more than 20 years of real estate experience and over $400 million in sales in Metro Atlanta. She works with: First‑time homebuyers VA and military families Move‑up buyers Luxury clients and institutional sellers Throughout the interview, Cheryl provides practical, real‑world examples—including her own story as a former single mother and homeowner—to ease fear, explain financing, and correct misconceptions about buying a home. 3. Key Takeaways A. Many Renters Can Already Afford to Own One of the central points is that many renters are paying as much—or more—than mortgage payments without building equity. Rent payments offer no tax benefits Mortgage payments build ownership and wealth Homeowners can deduct mortgage interest (unlike rent) Key idea: Many people qualify for ownership but are held back by misinformation and fear. B. First‑Time Homebuyers Have More Options Than They Realize Cheryl explains that many buyers are unaware of: Zero‑down payment programs Builder incentives covering closing costs Opportunities to move into homes with minimal out‑of‑pocket costs In some cases, buyers are only required to bring earnest money, making homeownership far more accessible than expected. C. VA and Veteran Benefits Are Underused Cheryl strongly emphasizes VA loans as one of the most powerful tools for homeownership: 100% financing (zero down payment) Ability to ask sellers for up to 6% in closing cost contributions Certain veterans may be exempt from property taxes Lower monthly payments overall Veterans are encouraged to use their benefits, even years after leaving military service. D. A 30‑Year Mortgage Does Not Mean 30 Years of Debt Cheryl reframes mortgage timelines by teaching strategic repayment: Paying bi‑weekly instead of monthly Adding small extra payments ($50–$100/month) Reducing both interest and principal faster She uses her personal example of being close to paying off her home early despite starting with a traditional 30‑year loan. E. Homeownership Builds Stability and Community The interview contrasts renting versus owning: Ownership benefits include: Equity growth Customization and upgrades Neighborhood relationships Security and long‑term stability A tangible asset to pass to children Even HOA‑managed communities—while sometimes frustrating—protect property values and neighborhood standards. F. Home Warranties Reduce Fear of Maintenance To address anxiety about repairs, Cheryl recommends home warranties: Cover major systems (HVAC, water heaters, appliances) Low service fees when repairs are needed Can be negotiated into purchase contracts Provide peace of mind similar to apartment maintenance This is especially helpful for first‑time buyers. G. Social Media Builds Trust and Visibility Cheryl explains how social media strengthens her business: Buyers see real closings, celebrations, and testimonials Creates emotional connection and trust Inspires others to picture themselves as homeowners Visibility drives confidence and referrals. H. Education and Adaptability Drive Longevity Cheryl credits her success through: The 2008 housing crisis COVID‑19 Market shifts to constant learning, flexibility, and strategy pivots (e.g., foreclosures, BPOs, builder incentives). 4. Notable Quotes On Renting vs. Owning “Never be willing to pay somebody more than you’re willing to pay yourself.” On First‑Time Buyer Fear “Don’t let the longevity scare you. In an apartment, you’re building nothing.” On VA Benefits “Veterans can come to the table with zero down—and sometimes no property taxes.” On Mortgage Strategy “Pay every two weeks and it knocks down your interest and principal faster.” On Equity “Rent doesn’t give you anything to leave your children. Homeownership does.” On Homeownership Mindset “People are willing to pay their landlord more than they’ll pay themselves.” 5. Overall Takeaway This interview reinforces homeownership as one of the most powerful, attainable tools for building long‑term wealth—when buyers are properly educated, supported, and encouraged to move past fear and misinformation. Cheryl Taylor Anderson demonstrates that: Buying a home is often more accessible than people believe Strategic mortgage management can drastically shorten debt timelines Ownership builds equity, stability, and generational opportunity #SHMS #BEST #STRAW #AMISupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cheryl Taylor Anderson. Podcast: Money Making Conversations MasterclassHost: Rushion McDonaldGuest: Cheryl Taylor Anderson, Real Estate Broker (Metro Atlanta) 1. Purpose of the Interview The core purpose of this interview is to educate, empower, and motivate listeners—particularly first‑time homebuyers, renters, veterans, and people of color—to pursue homeownership as a wealth‑building strategy. Specifically, the conversation aims to: Demystify the homebuying process Combat fear and misinformation around mortgages Highlight low‑ and zero‑down payment opportunities Explain how homeowners can build equity faster Emphasize real estate as a key tool for generational wealth Encourage disciplined financial decisions rooted in ownership rather than renting Rushion positions the discussion as a knowledge‑sharing opportunity to help listeners move from renting to owning, especially in communities historically excluded from homeownership. 2. Interview Overview Cheryl Taylor Anderson brings more than 20 years of real estate experience and over $400 million in sales in Metro Atlanta. She works with: First‑time homebuyers VA and military families Move‑up buyers Luxury clients and institutional sellers Throughout the interview, Cheryl provides practical, real‑world examples—including her own story as a former single mother and homeowner—to ease fear, explain financing, and correct misconceptions about buying a home. 3. Key Takeaways A. Many Renters Can Already Afford to Own One of the central points is that many renters are paying as much—or more—than mortgage payments without building equity. Rent payments offer no tax benefits Mortgage payments build ownership and wealth Homeowners can deduct mortgage interest (unlike rent) Key idea: Many people qualify for ownership but are held back by misinformation and fear. B. First‑Time Homebuyers Have More Options Than They Realize Cheryl explains that many buyers are unaware of: Zero‑down payment programs Builder incentives covering closing costs Opportunities to move into homes with minimal out‑of‑pocket costs In some cases, buyers are only required to bring earnest money, making homeownership far more accessible than expected. C. VA and Veteran Benefits Are Underused Cheryl strongly emphasizes VA loans as one of the most powerful tools for homeownership: 100% financing (zero down payment) Ability to ask sellers for up to 6% in closing cost contributions Certain veterans may be exempt from property taxes Lower monthly payments overall Veterans are encouraged to use their benefits, even years after leaving military service. D. A 30‑Year Mortgage Does Not Mean 30 Years of Debt Cheryl reframes mortgage timelines by teaching strategic repayment: Paying bi‑weekly instead of monthly Adding small extra payments ($50–$100/month) Reducing both interest and principal faster She uses her personal example of being close to paying off her home early despite starting with a traditional 30‑year loan. E. Homeownership Builds Stability and Community The interview contrasts renting versus owning: Ownership benefits include: Equity growth Customization and upgrades Neighborhood relationships Security and long‑term stability A tangible asset to pass to children Even HOA‑managed communities—while sometimes frustrating—protect property values and neighborhood standards. F. Home Warranties Reduce Fear of Maintenance To address anxiety about repairs, Cheryl recommends home warranties: Cover major systems (HVAC, water heaters, appliances) Low service fees when repairs are needed Can be negotiated into purchase contracts Provide peace of mind similar to apartment maintenance This is especially helpful for first‑time buyers. G. Social Media Builds Trust and Visibility Cheryl explains how social media strengthens her business: Buyers see real closings, celebrations, and testimonials Creates emotional connection and trust Inspires others to picture themselves as homeowners Visibility drives confidence and referrals. H. Education and Adaptability Drive Longevity Cheryl credits her success through: The 2008 housing crisis COVID‑19 Market shifts to constant learning, flexibility, and strategy pivots (e.g., foreclosures, BPOs, builder incentives). 4. Notable Quotes On Renting vs. Owning “Never be willing to pay somebody more than you’re willing to pay yourself.” On First‑Time Buyer Fear “Don’t let the longevity scare you. In an apartment, you’re building nothing.” On VA Benefits “Veterans can come to the table with zero down—and sometimes no property taxes.” On Mortgage Strategy “Pay every two weeks and it knocks down your interest and principal faster.” On Equity “Rent doesn’t give you anything to leave your children. Homeownership does.” On Homeownership Mindset “People are willing to pay their landlord more than they’ll pay themselves.” 5. Overall Takeaway This interview reinforces homeownership as one of the most powerful, attainable tools for building long‑term wealth—when buyers are properly educated, supported, and encouraged to move past fear and misinformation. Cheryl Taylor Anderson demonstrates that: Buying a home is often more accessible than people believe Strategic mortgage management can drastically shorten debt timelines Ownership builds equity, stability, and generational opportunity #SHMS #BEST #STRAW #AMISee omnystudio.com/listener for privacy information.

What if your next customer isn't a person, but an AI agent acting on their behalf? And what if that agent is evaluating your brand on a purely logical, data-driven basis, completely devoid of the emotional hooks your marketing has always relied on?Agility requires not just adapting to changing customer behaviors, but also redefining who—or what—our customer even is. It demands that we build operational and strategic frameworks that can cater to both human emotional drivers and the cold, hard logic of machines.Today, we are at Forrester CX in New York City, and we're going to talk about a fundamental shift in the customer journey: the rise of the AI agent as an influential, and in some cases, decision-making persona. This isn't just about using AI in our marketing; it's about marketing to AI. We'll explore what it means when our brand's message needs to be optimized not just for human perception, but for machine interpretation and evaluation.To help me discuss this topic, I'd like to welcome Chuck Gahun, Principal Analyst at Forrester. About Chuck Gahun Chuck is a leader in Forrester's Digital Business & Strategy practice serving business and digital executives. His research coverage includes content management systems (CMSes), product information management (PIM) systems, and commerce services and strategy for B2B and B2C companies. Chuck helps executives design strategies that deliver customer and business value by partnering with technology vendors and services providers. Chuck has 20 years of experience in content and commerce. He specializes in digital strategy, experience design, and technology initiatives in CMSes, e-commerce systems, digital asset management (DAM) systems, PIM systems, digital experience platforms (DXPs), and several others. He has led strategy and implementations for brands like Goldman Sachs, Blue Cross Blue Shield, Hilti, Marriott, AARP, and the Centers for Disease Control. Prior to joining Forrester, Chuck was a managing director and partner at Shift7 Digital (a Merkle company) and held senior management positions at ZS Medullan and Publicis Sapient. Chuck holds a BA in government and international politics and an MS in technology management from George Mason University. Chuck Gahun on LinkedIn: https://www.linkedin.com/in/chuckgahun/ ---------- Resources ---------- Forrester: https://www.forrester.com We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fThe most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

What do you need to know before selling your business to an ETA buyer? Most owners have received the email. It usually starts with something flattering: "I love what you've built…" Then comes the ask: a quick call to learn more about your business. Increasingly, those emails are coming from ETA buyers — entrepreneurs using entrepreneurship through acquisition as their path into business ownership. Instead of starting a company from scratch, they look to buy an existing business and run it themselves. In this episode of Built to Sell Radio, John Warrillow talks with Will Smith, host of Acquiring Minds, one of the leading podcasts covering entrepreneurship through acquisition. Will has interviewed hundreds of ETA buyers and brings rare insight into how they think, how they finance deals, and where deals fall apart. What You'll Learn in This Episode Whether you're actively considering selling your business or just exploring your options, this conversation covers what every owner should understand before entertaining an offer from an ETA buyer: How to tell the difference between a funded searcher and a self-funded buyer — and why it matters for your deal structure Why some ETA buyers use heavy debt to acquire a business — and what that means for you as a seller How to spot the hidden risk in a seller note — a key piece of most ETA transactions How to evaluate whether a young buyer has the leadership experience to run your company after you exit How to protect your employees from a buyer who may not fit your culture Better questions to ask before signing a letter of intent (LOI) with an ETA buyer How to judge whether a buyer can actually close — not just sign Are ETA Buyers Right for Your Business? ETA buyers can be a great fit for owners of profitable niche businesses that may not attract private equity or a strategic acquirer. They're often motivated, passionate, and willing to pay fair value for the right business. But they come with real risks. A buyer may need your financing — in the form of a seller note — to get the deal done. They may still need to raise money after you sign an LOI. And they may look great on paper but struggle to lead the team you've built over years. That's why this conversation is worth your time. Before you take the next call from someone who says they "love what you've built," listen to this episode. About Will Smith Will Smith is the host of Acquiring Minds, a podcast dedicated to entrepreneurship through acquisition. He has interviewed hundreds of search fund entrepreneurs and self-funded searchers, making him one of the most knowledgeable voices on the ETA buyer landscape. About Built to Sell Radio Built to Sell Radio is hosted by John Warrillow, author of Built to Sell: Creating a Business That Can Thrive Without You. Each week, John interviews business owners who have navigated the process of selling their company — sharing what worked, what didn't, and what every owner should know before they sell. Keywords: ETA buyer, entrepreneurship through acquisition, selling your business, search fund, seller note, business acquisition, how to sell a business, Built to Sell Radio, Will Smith Acquiring Minds, exit strategy, business exit planning

Tune into Day 3 of the Wildly in Demand series we're hosting from June 23-25 We'll break down: ✅Why social proof is your single most powerful conversion tool in a season when buyers are distracted and looking for any reason to wait. ✅How to highlight process-based results so people understand what actually changes when they work with you ✅How to turn proof into the thing that pushes a hesitant summer buyer from "cool, interesting" to "I'm in this week" Time Stamp Breakdown: 14:32 - Courtroom Analogy 22:10 - What Your Audience Actually Needs 23:03 - The Different Types of Social Proof To Share 30:34 - The "So What" Factor 36:34- Match the Proof to the Doubt 44:26 - 2 Minute Audit 53:14 - The Distinctive Edge + Bonus Important Links: →The next cohort of TDE starts on July 6th with a 1-1 bonus call if you join by June 30th! Apply for The Distinctive Edge Here: https://meganyelaney.com/tde#application-form  →Sign up here to get The Wildly in Demand replay emails + resources: https://meganyelaney.com/wildly-in-demand   

SHOP AMAZON PRIME DAY & BEYOND! http://milestomemories.com/go/amazon FULL PRIME DAY COVERAGE! https://milestomemories.com/prime-day-2026-day-3/ Want to work with us? Reach out! inquiries at milestomemories dot com Prime Day is in full swing, Chase is suddenly clawing back hotel credits when you cancel, Bilt's latest Rent Day is underwhelming, and Qatar Airways just locked down award bookings. We break down all of it and what it means for your points and miles. In this episode we cover Amazon Prime Day deals and the credit card promos worth stacking, why buyers' groups have cooled off, the death of the gift card glory days, Bilt Rent Day's lackluster Hilton transfer bonus, the new Chase Sapphire Preferred $100 hotel credit and the clawback you need to know about, and Qatar Airways adding friends and family restrictions to award bookings. Last call for our Detroit event October 23rd and 24th. A full weekend of seminars, a Saturday night meetup at Barcade, and a chance to meet us and our partners in person. Grab one of the last tickets here: https://mtm.zohobackstage.com/MTMTravelDetroit2026#/   Episode Guide: 0:00 Welcome to MTM Travel 0:18 Amazon Prime Day Overload 3:49 Buyers' Groups Explained 6:48 Gift Cards, Meijer Bucks & Gold 9:05 Last Call: Detroit Event 11:00 Bilt Rent Day: Hilton Transfer Bonus 13:44 Chase Sapphire Preferred Credit Clawback 16:48 Qatar Airways Award Booking Restrictions 20:21 Final Thoughts Links Prime Day Stacking - https://milestomemories.com/dell-bose-quiet-comfort-deal-stack/ Detroit Seminar last call - https://milestomemories.com/mtm-seminar-detroit/ Chase clawbacks - https://milestomemories.com/chase-clawing-back-100-sapphire-preferred-hotel-credit-for-canceled-bookings/ Qatar changes - https://milestomemories.com/qatar-airways-adds-restrictions-on-award-bookings-for-friends-and-family/   ✈️ Track your travel credit cards for free

Send us Fan MailYou've spent time (and maybe money) on brand photos and they're just... sitting there. Not bringing in clients. Not converting. Sound familiar? In this episode, I'm walking you through my 3-step iPhone system so your photos actually work for your marketing.Topics covered:Why iPhone photos sometimes outperform expensive professional shootsThe mindset shift from "pretty photos" to "converting photos"How to set up every shot for conversion, not just aestheticsThe iPhone camera settings that create a professional lookWhy planning for use BEFORE you shoot changes everythingWhere to place text space and how to think about vertical vs. horizontal orientationHow Jen's brand photography sessions are built around visual strategy, not just a pretty galleryALL LINKS MENTIONED: https://jenvazquez.com/iphone-brand-photography/Support the showHere are some free things I've got coming up:Want your account audited? Pinterest Audits LIVE on YouTube. Free Pinterest Masterclass

Click here to watch on YouTubeBuying a home can feel impossible right now. Prices are high, rates are high, rents are high, and many buyers believe they need a huge down payment or perfect finances before they can even start. In this episode of The Brian Buffini Show, Brian shares why homeownership may still be possible — even if you're short on cash. He explains how smart buyers are getting strategic, using first-time buyer programs, negotiating seller credits, exploring creative financing options, and choosing the right first home instead of waiting for the perfect one.Brian also introduces the new Ask Brian segment and answers questions about how buyers and real estate professionals can think more creatively in today's market. Plus, in Coach 'Em Up, Brian helps a real estate professional understand how to build a team, hand off referrals, and lead with confidence.YOU WILL LEARN:• Why pre-approval gives buyers a stronger position before they shop.• How creative strategies like lease options, assumable loans and second trust deeds can open the door to homeownership.• How real estate leaders can transition out of production by building and training a trusted team.NOTEWORTHY QUOTES FROM THIS EPISODE:“Most people buying homes right now, they're not rich, they're just strategic.” – Brian Buffini“Your first home doesn't need to impress people, it needs to position you.” – Brian Buffini“The buyers who win are the ones who learn the game before they play it.” – Brian Buffini“Lack of cash doesn't mean lack of opportunity. Sometimes it's just a lack of strategy.” – Brian Buffini“You make money in real estate if you solve somebody else's problem.” – Brian Buffini“It's the greatest thing in the world to go that extra mile and help somebody.” – Brian BuffiniThe Brian Buffini Show Hosted on Acast. See acast.com/privacy for more information.

Authorities say the cars should have had salvage titles but somehow were sold without them. https://www.lehtoslaw.com

If you're an Inner Circle member, check your email with details on how to join! You don't have to pay for this Bootcamp! Join the Bootcamp here: https://www.thesocialsalesgirls.com/browsers-to-buyers-bootcamp

Bret Boone is joined by Bryan Hoch, Yankees reporter for MLB. They discuss just how far ahead of the rest of the American League the Yankees are and if they should be big buyers at the Trade Deadline. Also, they debate Tarik Skubal's movement and if the Tigers should hold onto to their star pitcher.

This conversation with copywriter and brand strategist Courtney Fanning changed how I think about copywriting. The premise is simple (if a little uncomfortable): we all instinctively write for the type of consumer we are, and if there are four types, that means we're only effectively speaking to maybe 25% of our potential clients.Courtney shares a framework she adapted from Spanx founder Sara Blakely that breaks buyers into four types: the director, the socializer, the relator, and the thinker. Each one needs something different from your website and your copy in order to feel confident enough to reach out.Here's what we're getting into:  What each of the four buyer types is actually looking for when they land on your page  How to do a copy sweep to catch what's missing - without starting from scratch  What testimonials, FAQs, marketing receipts, and imagery are actually doing for each buyer type  Courtney's take on voice (and why it's not the be-all end-all most people think it is)LINKS:Take Courtney's quiz to find out what your buyer type is. Find Courtney at bigpicturecopywriting.com and on Instagram and Pinterest Resources:New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.Long-time listener? Leave a review!

Most franchise buyers are using AI the wrong way.   AI can be a powerful tool for franchise research, FDD breakdowns, Item 19 analysis, Item 20 review, competitive research, and buy-or-pass decision making. But if you're using AI to simply tell you what to do, you're missing the point.   In this episode, Eric breaks down how he uses AI to evaluate franchise brands, research financial performance representations, identify red flags, compare franchise opportunities, and prepare for smarter conversations with franchisors and franchisees.   You'll hear how AI can help buyers understand franchise economics, territory concerns, private equity ownership, royalty structures, franchisee sentiment, and hidden P&L issues — while still remembering that AI does not replace real due diligence or franchisee validation.   If you're thinking about buying a franchise, researching franchise opportunities, or trying to understand how to use AI in your franchise due diligence process, this episode will help you look deeper before making a decision.   Timestamps: 0:00 — Why Most Franchise Buyers Use AI Wrong 2:27 — Franchise Buyer Behavior Is Changing 5:32 — Buyers Can Research More Than Ever Before 6:30 — How I Build AI Franchise Reports 9:29 — Why Item 20 Matters 10:51 — The Top Franchise Red Flags 15:24 — What Item 19 Actually Discloses 18:43 — AI Should Help You Understand, Not Decide 19:32 — Buy or Pass? Looking at Both Sides 28:17 — AI Does Not Replace Real Due Diligence   Connect with Erik Van Horn:

Today on Leader Generation, Tessa Burg welcomes back Linda Owens, Global Vice President of Digital Customer Experience at Sherwin-Williams. Six years after becoming the podcast's very first guest, Linda returns to discuss how B2B leaders can navigate rapid changes in technology, AI and buyer behavior while staying focused on what matters most: the customer. Linda shares practical advice for separating meaningful trends from hype, creating trust earlier in the buying journey and designing customer experiences that reduce friction across every touchpoint. She also explains why customer obsession should drive every decision, how to use experimentation without losing sight of scale and what leaders need to do to successfully manage change across their organizations. Whether you're leading digital transformation, evaluating AI initiatives or looking for ways to create more value for customers, this conversation offers actionable insights you can apply immediately. Tune in to learn how today's most effective B2B leaders are building customer experiences that drive both business growth and long-term loyalty. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. About Linda Owens: Linda Owens is the Global Vice President of Digital Customer Experience at Sherwin-Williams, where she leads initiatives that advance digital customer experiences, scale eBusiness capabilities and drive enterprise transformation. With more than 20 years of experience spanning marketing, sales, ecommerce and digital customer experience, she has helped organizations modernize customer engagement and accelerate growth across B2B and B2C markets. Throughout her career, Linda has led cross-functional teams and developed digital strategies that improve customer experiences across channels and global regions. Her expertise includes ecommerce strategy, digital marketing, customer journey optimization, CRM lifecycle programs, Martech and digital innovation. She is passionate about simplifying complexity, empowering high-performing teams and creating customer-centric solutions that deliver measurable business impact. Linda can be reached on LinkedIn. About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.

Everyone keeps coming up to me like they're attending my business's funeral. "How are things?" And I'm standing there like... everything's actually great? My business keeps growing. But I get it. There's no shortage of people online saying digital products are dead, courses are dead, the whole thing is over.Here's the thing: the market has changed. A lot. And if you have a digital product or course, you've probably felt it. Buyers are taking longer to make decisions, coming in with their guard up, asking more questions. But "harder" is not the same as "dead." After 10 years in this industry and $9M in digital product sales, I want to give you my honest take on what's actually happening, what's changed, and exactly what it takes to build and sell a digital product that still works in 2026 and beyond.In this episode, you'll hear…Why buyer skepticism is at an all-time high and what actually caused itHow the 2020-2021 online business boom (and AI) flooded the market with low-quality productsThe real reason information-only products are struggling, and what to do insteadSix things your digital product must do to succeed in today's economyWhy cold-audience funnels are suffering the most right nowWhat "long game trust" actually looks like, and why it's your biggest competitive advantageThe honest truth about how much work building a successful digital product takesClick here to find the full show notes and transcript for this episode.EPISODE RESOURCES:Grab Sam's Book When I Start My Business, I'll Be HappyGrab The Ultimate Bundle® on sale through Friday, June 26th.Get Sam's weekly newsletter, Sam's SidebarIf you have a question you'd like Sam to answer on a future podcast episode, you can submit it here.Click here to be notified when new episodes of On Your Terms® come outCONNECT:Get Sam's weekly newsletter, Sam's SidebarFollow Sam on InstagramFollow Sam on YouTubeSubscribe to Sam's Substack, Beyond BusinessTake Sam's free legal workshop "5 Steps to Legally Protect & Grow Your Online Business"DISCLAIMER

In this episode of Zero to CEO, I speak with Founder and CEO Allan Khazak about why most high-ticket teams don't have a lead problem — they have a broken conversion process. Allan breaks down the exact system he uses to help insurance producers, advisors, and service-based businesses increase show rates, reduce no-shows, qualify faster, and close based on economic outcomes instead of product pitches. We dive into building an owned, compliant pipeline that works remotely and drives consistent, scalable revenue — without relying on purchased leads or massive recruiting teams. If you sell high-ticket services and want predictable booked appointments that actually convert, this episode is for you.

Fearless Agent Coach & Founder Bob Loeffler shares his insights on How Fearless Agents Ask Investors The Exact Right Questions and how it's making his Fearless Agent Coaching Students rich! Fearless Agent Coaching is the Highest Results Producing Real Estate Sales Training and Coaching Program in the Industry and we can prove it will work for you if it's a good fit! Call us today at 480-385-8810 to see if it may be  good fit for you! Telephone Prospecting for Realtors means Cold Calling, Door knocking, Calling for Sale By Owners, Calling Expired Listings, Calling your Sphere of Influence, Farming, Holding Open Houses, but Fearless Agent Coaching Students di all of these completely differently and get massively better results! Find out how! Listen in each week as Bob gives an overview and explains the big ideas behind making big money as a Fearless Agent! If you are earning less selling real estate than you wish you were, and you're open to the idea of having some help, We are here for you! You will never again be in a money making situation with a Buyer, Seller or Investor and not have the right words! You will be very confident! You will be a Fearless Agent! Call Bob anytime for more information about Fearless Agent Coaching for Agents, Fearless Agent Recruiting Training for Broker/Owners, or hiring Bob as a Speaker for your next Event! Call today 480-385-8810 - or go to https://fearlessagent.com Telephone Prospecting for Realtors means Cold Calling, Door knocking, Calling for Sale By Owners, Calling Expired Listings, Calling your Sphere of Influence, Farming, Holding Open Houses, Spin Selling, but Fearless Agent Coaching Students do all of these completely differently and get massively better results! Find out how! Are You an Owner of a Real Estate Company - need help Recruiting Producing Agents - Call today! 480-385-8810 and go to FearlessAgentRecruiting.com and watch our Recruiting Video Real Estate Coaching training Real estate training real estate coaching real estate speaker real estate coach real estate sales sales training realtor realtor training realtor coach realtor coaching realtor sales coaching realtor recruiting real estate agent real estate broker realtor prospecting real estate prospecting prospecting for listings calling expired listings calling for sale by owners realtor success Best Realtor Coach Best Real Estate Coach Spin SellingSupport the show: https://fearlessagent.comSee omnystudio.com/listener for privacy information.

Some buyers on your email list don't need you to convince them they have a problem—they already know. They're living it, they can name it, and they've probably tried to solve it before.In this episode, Allison is breaking down the Pain Point Buyer. This is the Buyer Type who feels the frustration, sees the gap, and needs your sales email to connect the dots between their problem and your solution—without the gross, shame-y marketing tactics. Because yes, you can sell by naming what's not working, without making your people feel terrible about themselves.TAKEAWAYSThe Pain Point Buyer already knows they have the problem your offer solves, so your job is not to manufacture pain—it's to make them feel seen, understood, and supported.Not everyone with a problem is ready to solve it, which means this email is best used later in your Email Pitch Sequence when your buyer is more aware and closer to making a decision.Strong pain point messaging names the real frustration beneath the surface-level problem.You can acknowledge what's not working without using fear, shame, or overly dramatic copy to push someone into buying.An email speaking directly to the Pain Point Buyer should clearly connect the buyer's existing frustration to the transformation your offer helps them create.LINKS YOU MIGHT FIND HELPFUL: Check out the blog post that accompanies this podcast episode for more details and resources.If today's episode made you realize that your Email Pitch Sequence needs to call out the pain points your auidence are experiencing, Pitch Perfect will help you write that email (+ the 6 other emails for your other 6 buyer types!). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.Did you miss the episode about the first buyer type, the No Frills Buyer? You can listen in here.Or how about the episode that talks about the Details Buyer? You can listen in here.Or maybe the episode about the Skeptical Buyer? You can listen in here.Or how about the episode abou the Relational Buyer? You can listen in here.Or how about the episode about the Invitational Buyer? You can listen in here.CONNECT WITH ALLISON:Follow Allison on InstagramDID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. Music by: www.bensound.comLicense code: 8G1GJZZDCLKGU9NRArtist: : Benjamin Tissot

What does it take to bring a luxury residential development from foreclosure to completion in one of Miami's most sought-after neighborhoods? In this episode of the Miami Real Estate Podcast, Omar De Windt sits down with Camilla Kodsi, Developer of Arbor Coconut Grove, to discuss the remarkable journey behind one of the most distinctive luxury condominium developments in Coconut Grove, Miami. Camilla shares her personal path into real estate development, the lessons learned working alongside her father, and the responsibility of carrying forward a family legacy that has helped shape South Florida's residential landscape. From navigating market challenges to reaching Temporary Certificate of Occupancy (TCO) and surpassing 75% sales, she provides an inside look at what it takes to successfully deliver a luxury development in today's evolving Miami real estate market. The conversation explores the vision behind Arbor Coconut Grove, the design elements that set the project apart, the growing demand for boutique luxury residences, and why buyers continue to be drawn to Coconut Grove's unique blend of lifestyle, walkability, and long-term value. Whether you're a real estate professional, investor, developer, homebuyer, or simply interested in the future of Miami luxury real estate, this episode offers valuable insights into development strategy, buyer trends, market resilience, and the next chapter of South Florida's growth.   Topics Covered: • Arbor Coconut Grove's journey from foreclosure to completion • Luxury condominium development in Miami • Alta Developers' vision and growth • The evolution of Coconut Grove real estate • Buyer trends in South Florida's luxury market • Building a legacy in real estate development • Design, architecture, and lifestyle-driven communities • The future of Miami luxury housing   Guest: Camilla Kodsi Host: Omar De Windt  Producers: Veronica Paris, Jean Avendano This episode is brought to you by Cervera Real Estate, one of Miami's largest independently owned brokerages. With 10 offices across South Florida and more than 50 years of experience, Cervera continues to redefine Miami real estate. If you're ready to be recognized for your talent and want the full backing of the Cervera platform to fuel your growth, email careers@cervera.com today for a one-on-one consultation. To get in touch with our team, call 305.374.3434 or visit www.Cervera.com.    

Dylan Campione & Nicho Fernandez are back discussing all the latest around the league. The Astros and Angels are reportedly not open for business. Jeff Passan puts the odds of a Tarik Skubal trade at 85%. The Home Run Derby format has changed. Byron Buxton is a Twin for life. And Rafael Devers does not see eye to eye with Tony Vitello. All that and more in today's weekend recap!  To let us know who you'd like to hear from next or to nominate a guest for a future episode, email us at SideRetiredPod@Gmail.com or DM us on Instagram, TikTok or X (Twitter) @SideRetiredPod. 

If your wholesale strategy revolves around one type of buyer, you're leaving real money on the table. And the frustrating part? You probably don't even know it.Most brand founders are pitching, optimizing, and pricing for one buyer in their head… usually the independent boutique owner. But there are four distinct buyer archetypes showing up on across the wholesale landscape, and each one buys completely differently.In this episode, I'm breaking down a framework I use to look at the entire wholesale buyer landscape — not just Faire, but your entire wholesale strategy.I'm walking you through four buyer archetypes and covering their psychology, buying behavior, what they need from you, and how to speak to each one. Whether you're optimizing your Faire page, writing pitch emails, or setting your minimums, this framework will completely change how you think about your strategy.WHAT YOU'LL LEARN- Why picturing only one type of buyer is costing you accounts and reorders you don't even know you're missing- The two axes that define every wholesale buyer — and why understanding both changes everything- What a Discovery Buyer needs to feel safe enough to place their first order with you (hint: it's not just low minimums)- Why the Curating Buyer is probably who you've been pitching all along — and what actually makes them come back- The surprising buyer type that reorders constantly, requires almost zero ongoing effort, and most brands completely ignore- What an Account Buyer is looking for that has nothing to do with your product — and why you'll lose them before the conversation even starts if you miss it- What Faire's new "business use" buyer category and Faire Plus pilot program mean for your wholesale opportunity right now- How to audit your own Faire page and pitch strategy to see which archetypes you're actually speaking to — versus which ones you're accidentally turning awayRESOURCES MENTIONED>Unlocking Faire Private Podcast: https://kristinfishercoaching.com/unlockingfaire>Buyerside Pitch Kit: https://kristinfishercoaching.com/pitchkitLOOKING TO GROW YOUR WHOLESALE BUSINESS?Retail Pitching

In this episode, Gabriella Godde, widely known as California Mortgage Girl, shares her expertise in creative financing, mortgage solutions, and real estate investment strategies. With nearly three decades of experience in the lending industry, Gabriella discusses how buyers and investors can navigate California's competitive market through innovative loan products, strategic planning, and strong lender relationships.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Hunter Nall shares insights on mobile and manufactured homes, financing options, land acquisition, and investment opportunities in Texas. Discover how affordable housing solutions can be a game-changer for investors and homebuyers alike.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

A couple of conversations about a card had me going from trying to buy a second copy- to actually selling mine. And let's talk about the soccer market for a second- what catalyst is there for the cards after the World Cup? Finally- lets talk auctions for a minute and the prep that goes in.

Steven Forth is the founder of Value Intelligence (ValueIQ) and a longtime leader in value-based pricing. He is also a co-creator of The Value Project, an open-source initiative focused on creating standards for value and pricing models that both humans and AI can understand.  Steven Forth is back on the podcast—and as usual, he and Mark waste no time diving into a topic that feels a little futuristic, a little controversial, and a lot important: What happens when AI becomes the buyer? This is another thoughtful debate where Steven's vision for AI-powered buying collides with Mark's 'healthy' skepticism.  If you've ever wondered how pricing, value, and buying decisions will evolve in an AI-driven world, this conversation offers a fascinating glimpse into what comes next.   Why You Have to Check Out Today's Podcast: Discover how AI buyers will evaluate vendors and why companies that don't provide structured pricing and value data may be ignored—or worse, misrepresented by AI systems. Learn why pricing transparency may become unavoidable as AI agents increasingly compare solutions, estimate costs, and evaluate alternatives on behalf of buyers. Understand the emerging infrastructure behind AI-powered purchasing and how open-source value and pricing standards could reshape the future of B2B sales.   "If you don't want the AI to hallucinate about your company, you should give it the data it needs to do its job." – Steven Forth   Topics Covered: 02:00 – The Foundation for AI Buyers.Why AI needs standardized pricing and value data before it can make buying decisions. 04:00 – Pricing Models AI Can Actually Understand. Why pricing is more than a price list—and how AI could calculate costs across vendors automatically. 05:30 – Will AI Ignore Your Company?. The risk of missing or unstructured pricing data—and why AI may simply make assumptions about your business. 07:15 – Can Complex Pricing Be Standardized.  Mark challenges whether today's complicated pricing models can really be captured in a common framework. 09:00 – The Biggest Challenge: Understanding Value. Can AI truly understand value without understanding the root causes behind business results? 12:00 – Why Value Models Matter. Steven explains why value models aren't about intelligence—they're about giving AI the information it needs to reason. 15:00 – The Next Frontier: Product Configuration. Why pricing and value aren't enough—and how AI could eventually recommend the ideal product setup for every buyer. 18:00 – Can AI Pick the Best Solution?The debate over whether AI can evaluate context, causation, and business needs—not just numbers. 21:00 – When Buyers Have the Upper Hand. How AI could help buyers calculate value using their own private data without sharing it with vendors. 24:00 – The Future of Pricing Transparency. What happens when competitors—and AI—can instantly analyze your pricing structure? 26:00 – Getting Ready for an AI-Powered Buying World. Why businesses should start preparing now for a future where AI becomes the buyer.   Key Takeaways:  "If you don't want the AI to hallucinate about your company, you should give it the data it needs to do its job." — Steven Forth  "The AI needs to understand the value before it can understand if the price is reasonable or not." — Steven Forth  "The value project is just plumbing. Let's be able to connect the pipes." — Steven Forth    People & Resources Mentioned: The Value Project. An open-source initiative designed to create standardized, machine-readable formats for value models and pricing models that can be shared across business systems and understood by AI. Value Intelligence (ValueIQ). Steven's company focused on value management, value modeling, and helping organizations quantify and communicate customer value. GitHub. The repository where technical contributors can access, test, and improve The Value Project's open-source schemas. Linux Foundation. Mentioned as a potential future home for the project if adoption and community participation continue to grow. JSON (JavaScript Object Notation). The structured data format used to represent value and pricing models in a way that software systems and AI can interpret.   Connect with Steven Forth: Website: https://thevalueproject.org LinkedIn: https://www.linkedin.com/in/stevenforth/  Email: steven@valueiq.ai Subscribe to Steven's Substack: Synthetic data in pricing: https://pricinginnovation.substack.com/p/synthetic-data-in-pricing   Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com  

Two brands doing $46 billion in revenue combined spent millions of marketing dollars insulting the exact people responsible for the majority of that revenue. Five other brands made their buyers feel so seen that their comment sections looked nothing like comment sections for products — they looked like communities. In this episode of Running With Wolves, Savannah breaks down the Q2 marketing campaigns that got it right and the ones that got it catastrophically wrong — and what every founder needs to take from both. Here's what this episode covers: • The difference between marketing to a demographic and marketing to a lived experience — and why one prints money while the other gets ignored • The alienation tax — what happens when you focus on one segment of your audience and accidentally insult the other 90% • Why Nike's Boston Marathon campaign was a marketing disaster hiding behind good engagement numbers • Why selling the mission, the outcome and the conversation creates cult-like brand obsession — and selling the product only creates a one-time purchase Apply to work with Savannah HERE: http://bit.ly/applywlfpodcast or DM her on Instagram @itssavannahjordan ( / itssavannahjordan ) with your takeaway. Q2 marketing campaigns, marketing strategy 2026, Nike marketing fail, Wall Street Journal Emma Grede, brand marketing, alienation tax, Figs campaign, female founder

In this episode, Blake Ginther of The Ginther Group returns from an incredible summer vacation, ready to dive back into the world of real estate. As the summer selling season heats up, Blake offers valuable insights for homeowners planning to sell while away on vacation. He discusses strategies to maintain momentum in the market, the importance of a reliable real estate team, and how to prepare your home for showings even when you're not there.We also explore current trends in the Forsyth County real estate market, examining the fluctuations in active listings and under-contract homes. Blake emphasizes the significance of proper pricing and home condition in today's market, as well as the benefits of his team's Renovate Now Pay At Closing programWith the school year approaching, families are encouraged to act quickly if they plan to buy or sell before the first day of school, Blake discusses various options for homeowners facing contingent sales and the importance of being prepared for quick transactions.Finally, we touch upon the comparison between Winston-Salem and larger cities like Charlotte and Raleigh, highlighting the advantages of living in the Triad area, including cost of living and quality of life.The Triad Podcast Network is proudly sponsored by The Ginther Group Real Estate, Dewey's Bakery, and Three Magnolias Financial Advisors.

#366 | The B2B buyer has gone antisocial. No form fills, no hand raises, just self-directed research through Google, Reddit, and AI before they ever talk to sales. In this session, you'll hear from three marketing pros about how they built a LinkedIn influencer program that doubled branded search volume, why ungating top-of-funnel content drives more meetings - not fewer, and how to build an LLM visibility page so AI models correctly answer questions about your product. Plus the case for measuring trust in hours of content watched, and much more. Featuring Judy Kimball (Consensus), Hunter Talpas (Tekmetric), and Mason Cosby (Scrappy ABM).Timestamps(00:00) - - How the B2B funnel has flipped (05:52) - - Why brand is the new demand (08:23) - - Running a LinkedIn influencer program that moves pipeline (13:19) - - Why ungating content drives more meetings, not fewer (15:57) - - Building for AI and LLM visibility (19:00) - - What an LLM visibility page looks like (24:48) - - Using async video to build trust at scale (29:14) - - Why seven hours of content watched beats 28 touch points (36:26) - - How to get leadership to ditch the MQL model (42:00) - - Measuring demand gen by stage of the buyer journey Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Join the next cohort of Opal U, a live 5-day course designed for senior marketing leaders who are ready to ship more with AI, at optimizely.com/exitfive. Vector - A contact-level ads platform that lets you build audiences from actual people on your site, clicking your ads, and checking out your competitors. Learn more at vector.co, and get their new MCP server by clicking here. Customer.io - An AI powered customer engagement platform that help marketers turn first-party data into engaging customer experiences across email, SMS, and push. Learn more at customer.io/exitfive.Join us in Stowe, Vermont for Drive 2026 - three days away from your desk to learn what's working in B2B marketing from the people who are actually doing it. Grab your ticket at exitfive.com/drive.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Mark Hunter, CSP, known globally as “The Sales Hunter,” is a renowned sales expert, keynote speaker, consultant, and best-selling author who helps organizations transform how they approach sales. With more than 30 years of experience in sales leadership, he has worked with companies around the world to help sales teams identify better prospects, build stronger relationships, and close deals with confidence and integrity.Before launching his company, The Sales Hunter, Mark spent nearly two decades in the sales and marketing divisions of Fortune 200 companies, leading large sales teams and developing high-performing sales strategies. He is the author of several influential books, including High-Profit Prospecting, High-Profit Selling, and A Mind for Sales, and is widely recognized for his practical insights on prospecting, mindset, and building trust-based sales relationships that drive long-term business success.SHOW SUMMARYIn this episode of Selling from the Heart, Larry Levine and Darrell Amy welcome renowned sales expert, author, and keynote speaker Mark Hunter, known around the world as "The Sales Hunter," to discuss his latest book, Integrity First Selling: How to Create Better Sales with Better Customers.Mark challenges conventional sales thinking by reminding listeners that sales is not about moving products—it's about serving people. He explains why the most successful sales professionals focus on helping buyers achieve outcomes they never thought possible rather than simply chasing quotas, commissions, or quarter-end numbers.The conversation explores what it truly means to put integrity first in sales, including aligning with the buyer's journey, building trust through transparency, and playing the long game even when short-term pressure tempts salespeople to do otherwise. Mark also shares practical insights on prospecting, pipeline development, leadership, accountability, and why many organizations mistakenly create the very buying behaviors they complain about.In a marketplace increasingly crowded by AI-generated noise and transactional selling, Mark makes the case that trust, authenticity, and consistency remain the most valuable competitive advantages a salesperson can possess.This episode is a powerful reminder that sales done with integrity doesn't just create better customers—it creates better careers, stronger relationships, and lasting success.KEY TAKEAWAYSSales is fundamentally about serving people, not selling products.Integrity-first selling requires joining the buyer's journey rather than forcing your own agenda.Long-term trust always outperforms short-term sales tactics.End-of-quarter discounting often trains customers to delay purchasing decisions.Healthy pipelines eliminate desperation and create better customer experiences.Sales leaders should focus on creating opportunities, not simply closing deals.HIGHLIGHT QUOTESSales is serving people. It's not selling stuff. The products we sell are simply the medium we use to help people.Closing without integrity creates revenue today and regret tomorrow.The easy sale isn't the one you get. It's the one you deserve.Desperation at the end of the quarter is usually the result of poor pipeline discipline at the beginning of the quarter.Being the same person at work and at home makes life simpler and sales more effective.ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast! Nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine's Bestselling Book: Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  Subscribe to The Selling from the Heart Podcast Youtube Channel! Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose

In this episode of the Tech M&A Podcast, we chat with Luis Landgrave, co-founder of Algebraix, an edtech and fintech company serving private schools across Latin America, with a primary focus on Mexico. Over nearly two decades, Luis helped build Algebraix into a school management platform with an integrated fintech arm that processes tuition and payments on behalf of schools — momentum that ultimately led to a successful sale through Corum after years of inbound interest from investors and acquirers. Luis shares how a Corum seminar in Mexico City planted the seed nearly a decade before he was ready to sell, and how an early deal that fell through made the second, advisor-led process far smoother. He offers candid advice on the demands of financial due diligence, the importance of getting your reporting in order before going to market, and the emotional discipline required when deal terms shift mid-negotiation. He also reflects on the realities of post-exit life — from deferred payments and multi-year earnouts to the reduced control and renegotiation that can come with a two-year transition. Takeaways Plant the seed early: A Corum seminar in Mexico City sparked the idea nearly a decade before Luis was ready to sell — selling was always the goal, never a legacy to pass down. The turning point can be a business-model shift: Adding payment processing around 2017–2018 accelerated revenue and made the company far more attractive to buyers. A first attempt that falls through still teaches you: A 2021 approach from a Brazilian acquirer didn't close, but it made the second, Corum-run process much smoother. A competitive process improves terms: Even with just one official offer, having other interested buyers in play tightened the LOI and held due diligence to a 90-day timeline. Due diligence is the heavy lift: For founders who are engineers rather than finance experts, producing the reports that PE-background buyers demanded was the most taxing part. Get your numbers in order first: The more prepared your reporting and financials, the less pressure and rework once offers start coming in. Align with your partner and stay centered: Selling is an emotional rollercoaster as terms move on and off the table — shared objectives keep you steady. Plan for the transition: A two-year earnout means deferred payments, reduced control, and even some renegotiation — know what you're signing up for. Timestamps 00:00 – Introduction: Luis Landgrave and Algebraix 00:44 – An edtech + fintech platform for private schools in Mexico 01:01 – First learning about Corum: a seminar in Mexico City 01:58 – The long gap: staying in touch over nearly a decade 02:29 – The turning point: payment processing and faster revenue growth 03:03 – A 2021 approach from a Brazilian acquirer — and why it didn't close 03:29 – Round two with Corum: a smoother, time-bound 90-day process 04:33 – The hardest part: due diligence and producing reports 05:26 – Buyer-side negotiation: in-house experience and the Corum advisor 06:03 – Inside the buyer: a startup with a search-fund track record 06:41 – Choosing the acquirer: business-model fit, cross-selling, and timing 08:03 – Advice for LatAm founders: partner alignment and preparation 09:32 – Bringing in local M&A and tax counsel in Mexico City 09:58 – Post-exit life: earnouts, reduced control, and what comes next

Most investors say they're long-term investors.   But then they check auction clearance rates every weekend, worry about the next interest rate decision, chase the latest hotspot, and get distracted by whatever the media says is working right now.   And that's a problem, because real wealth rarely comes from the investment that looks exciting today.   It comes from owning the right assets for long enough to let compounding do the heavy lifting.   In today's show, I'm going to chat with independent financial adviser Stuart Wemyss about what he calls "The Forever Test" - a simple but powerful filter for making better investment decisions.   We discuss how short-term media distractions can hinder true wealth creation.   And we highlight the significance of focusing on assets with strong fundamentals and staying power.   Join us as we delve into the power of compounding capital growth over decades.   Takeaways  • Long-term investment strategies reduce emotional decision-making and enhance wealth growth. • The "Forever Test" helps identify investments with enduring value and potential. • Compounding capital growth significantly increases asset value over extended periods. • Short-term market reactions often undermine long-term financial stability. • Strategic investors prioritise fundamentals over fleeting market trends. • Location and structural demand are crucial in property investment success. • Patience and discipline are key to navigating market volatility. • Quality assets in prime locations offer better long-term returns. • Emotional decision-making can lead to costly investment mistakes. • Understanding demographics aids in selecting investment-grade locations.   Links and Resources:   Answer this week's trivia question here - https://www.propertytrivia.com.au/ ·         Win a hard copy of Negotiate Influence, Persuade. ·         Everyone wins a copy of a fully updated property report.   Michael Yardney   Get the team at Metropole to help build your personal Strategic Property Plan. Click here and have a chat with us.     Stuart Wemyss – Prosolution Private Clients     Get a bundle of free reports and eBooks: www.PodcastBonus.com.au   Also, please subscribe to my other podcast, Demographics Decoded with Simon Kuestenmacher – just look for Demographics Decoded wherever you are listening to this podcast and subscribe so each week we can unveil the trends shaping your future.   About The Michael Yardney Podcast | Property Investment And Wealth Creation  Australia   The Michael Yardney Podcast is one of Australia's leading property investment podcasts, helping investors understand the Australian property market and build long-term wealth through strategic property investing.   Each week we explore: • Australian property market updates• Property investment strategies in Australia• Melbourne property market trends• Sydney property market forecasts• Brisbane property investment opportunities• Capital growth property strategies• Property cycles in Australia• Negative gearing and tax strategy• Interest rates and their impact on property• Buyer's agent insights and investment planning   If you're serious about building a high-performance property portfolio and creating financial freedom through real estate, this podcast will give you the clarity and strategy you need.   Learn more at:https://propertyupdate.com.auhttps://metropole.com.au

If you're posting consistently, showing up on LinkedIn every day, and creating more content than ever before—but your pipeline hasn't moved—you're not alone. In this episode, Charles Gaudet sits down with Tom Trush and Joe Beecroft to unpack one of the biggest misconceptions in modern marketing: visibility alone does not create revenue. The reality is that content has become a commodity. AI has made it easier than ever to publish, but harder than ever to stand out. The businesses winning today aren't simply producing more content. They're strategically using content to build brand recall, accelerate trust, shorten the sales cycle, and create pre-sold buyers. Together, Charles, Tom, and Joe break down the difference between content that gets attention and content that drives action. They reveal how modern buyers actually make decisions, why the traditional marketing funnel is failing, and how a strategic mix of consumption and conversion content can dramatically improve your results. If you've ever wondered why your audience says, "I see you everywhere," but still doesn't buy, this episode will show you how to bridge that gap. KEY TAKEAWAYS:  Content has shifted from being a competitive advantage to a commodity, making strategy more important than volume.   Visibility alone does not create pipeline growth unless people associate you with a specific problem you solve.   The businesses that win focus on a handful of clear content pillars instead of trying to speak to everyone.   Brand recall—the number of people searching for your company by name or going directly to your website—is one of the strongest indicators of future revenue growth.   Modern buyers move through cycles of exploration and evaluation rather than a simple linear funnel.   The more relevant content prospects consume, the shorter the sales cycle becomes.   Buyers often consume content silently, meaning your best prospects may never like, comment, click, or engage publicly.   Consumption-based content builds trust and demand, while conversion-based content reveals intent and creates measurable opportunities.   Retargeting allows you to strategically amplify visibility and accelerate the journey toward becoming a pre-sold buyer.   Companies that think in systems rather than isolated marketing tactics are positioned to capture outsized market share in today's environment.  Growing your business is hard, but it doesn't have to be. In this podcast, we discuss top-level strategies for growing and scaling your business beyond seven figures. The show features a mix of pure content and expert conversations designed to help you implement what matters most and create predictable growth. Enjoy the show. Please remember to rate, review, and subscribe so you don't miss future episodes. Your support helps us continue improving and bringing you valuable conversations each week. Register for the upcoming workshop: Visit Predictable Profits to learn more about the workshop mentioned in this episode, where you'll learn how to build a visibility and retargeting strategy designed to create pre-sold buyers and accelerate growth. Follow Charles Gaudet and Predictable Profits:  Facebook: facebook.com/PredictableProfits   Instagram: instagram.com/predictableprofits   Twitter: twitter.com/charlesgaudet   LinkedIn: linkedin.com/in/charlesgaudet  Visit Charles Gaudet's Websites: www.PredictableProfits.com www.predictableprofits.com/community https://start.predictableprofits.com/community Growing a business can be hard, but it shouldn't be a struggle. Make sure to rate, review, and subscribe on your favorite podcast platform so you never miss an episode of top-level growth strategies!     Mixed & Edited by Next Day Podcast info@nextdaypodcast.com

Episode 249, FULL SHOW -- The Nationals continue to secure series wins, earning their 4th in a row despite not being able to complete the sweep this week versus the Kansas City Royals. Tobi Altizer & Grant Paulsen discuss how the Nationals can position themselves to be buyers at the trade deadline without completely putting the future of the organization at a disadvantage. Plus, Nasim Nuñez enjoyed a breakout series versus the Royals, and James Wood needs help to climb the ranks amongst Outfielders for the NL All-Star Team. Finally, we check-in on a couple of the rising names in the Minor League system this week and look ahead to a weekend series versus one of the AL's best teams in Tampa Bay.

The Padres, believe it or not, are still in playoff position. Can this season be rescued or is it time for Preller to sell it off? Dodgers may trade blue chips for Tarik Skubal. Angels are thinking of Mike Trout trade. MLB Owners and MLB Union are discussing new rules for MLB Draft. 1st Week Fireworks in World Cup 2026. Team USA Firepower Forwards & Injury. NBA Trade Rumors Lakers Jazz, Clippers, Celtics, Bucks. NBA 1st Round Draft Board Wizards, Jazz, Grizzlies, Bulls, Clippers, Nets. NCAA, Big 12, Texas Tech and Brendan Sorsby battle has ended. Is Texas Tech stained? NHL Offseason begins Maple Leafs, Oilers, Golden Knights, Ducks, Hockey Night in Canada. Plus, US Open golf and NASCAR San Diego 250. Got a question or comment for Hacksaw? Corner kick him in the live chat on YouTube, Facebook or X. Here's what Lee Hamilton thinks on Thursday, June 18, 2026. 1)…PADRES BASEBALL-SAVE THE SEASON DECISIONS “BUYERS-OR-SELLERS” 2)…DODGERS-ANGELS DECISIONS “TRADE BLUE CHIPS-ALL STAR” 2A)…MLB-UNION NEGOTIATIONS “BLOW UP THE DRAFT” 3)…WORLD CUP SOCCER…. “1ST WEEK FIREWORKS” 4)…TEAM USA-AUSTRALIA…GROUP PLAY…CHRISTIAN PULISIC “FIREPOWER FORWARDS & INJURY” 5)…NBA DRAFT IS NEXT “TRADE RUMOR CENTRAL” LAKERS-UTAH CLIPPERS-BOSTON-MILWAUKEE 6)…NBA DRAFT BOARD…DEEP FIRST ROUND WASH..A Dybanstsa UTAH…D Petersen MEMPHIS…C Boozer CHICAGO…C Wilson CLIPPERS…K Wagler BROOKLYN…D Acuff =========== (HALFTIME…DIXIELINE LUMBER) =========== 7)…NCAA-TEXAS TECH WAR IS OVER…BRENDAN SORSBY “RED RAIDERS-FOREVER STAINED” ———— 8)…NHL NOTEBOOK “OFF SEASON BEGINS” MAPLE LEAFS OILERS LAS VEGAS DUCKSHOCKEY NIGHT IN CANADA —————- 9)…HOT HEADLINES “OFF THE SPORTSWIRE” US OPEN NASCAR-SAN DIEGO 250 ————— #MLB #tigers #PADRES #ajpreller #mannymachado #DODGERS #shoheiohtani #yoshinobuyamamoto #blakesnell #ANGELS #miketrout #artemoreno #tarikskubal #lakers #lebronjames #deandreayton #AUSTINREAVES #clippers #kawhileonard #celtics #bucks #jazz #GIANNISANTETOKOUNMPO #TEXASTECH #ducks #nhl #MAPLELEAFS #DUCKS #OILERS #goldenknights #lewishamilton #NASCAR #KIMIANTONELLI #teamusa #harrykane #christianpulisic #earlinghaaland #worldcup2026 #lionelmessi #cristianoronaldo #pga #USOPEN Be sure to share this episode with a friend! ☆☆ STAY CONNECTED ☆☆ For more of Hacksaw's Headlines, The Best 15 Minutes, One Man's Opinion, and Hacksaw's Pro Football Notebook: http://www.leehacksawhamilton.com/ SUBSCRIBE on YouTube for more reactions, upcoming shows and more! ► https://www.youtube.com/c/leehacksawhamiltonsports FACEBOOK ➡ https://www.facebook.com/leehacksaw.hamilton.9 TWITTER ➡ https://twitter.com/hacksaw1090 TIKTOK ➡ https://www.tiktok.com/@leehacksawhamilton INSTAGRAM ➡ https://www.instagram.com/leehacksawhamiltonsports/ To get the latest news and information about sports, join Hacksaw’s Insider’s Group. It’s free! https://www.leehacksawhamilton.com/team/ Thank you to our sponsors: Dixieline Lumber and Home Centers https://www.dixieline.com

This is an Impact Pricing Blog published on April 6, 2026, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/willingness-to-pay-isnt-about-your-product/ If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com.  Now, go make an impact.   Connect with Mark Stiving: Email: mark@impactpricing.com LinkedIn: https://www.linkedin.com/in/stiving/  

Dean and Douglas discuss how buyers can capitalize on current Memphis market conditions. They highlight two strong investment property examples, including a hedge fund-owned home sold below market value. With inventory at its highest level in over a decade, approaching 5,000 available homes, they emphasize that now is an ideal time to buy.They also share a key negotiating strategy: waiving inspection contingencies on vacant properties after conducting upfront due diligence, helping buyers submit cleaner, more competitive offers.Have any questions? Shoot me an email: dean@crestcore.comHere's the link to our Buyer Profile: ⁠⁠https://docs.google.com/forms/u/0/d/e/1FAIpQLSeixAZKwPNsO7mlBlt9qOkpBRFEVlFukV_9Rdzdsf6JNjz-Sg/viewform?usp=send_form&pli=1⁠⁠Dean Harris, VP of Sales at CrestCore RealtyDouglas Skipworth, Founder & Principal Broker at CrestCore RealtyPodcast production and design by Parasaur StudiosThis podcast is brought to you by:Griffin, Clift, Everton & Maschmeyer PLLC. https://www.gcemlaw.com/contact-us/CoreLend Financial https://www.corelendfinancial.com/contact_us.html CrestCore Property Managment https://www.crestcore.com/Triumph ConstructionRiver City Title Company

SUMMARY Mike Brevik stopped in for a car detailing quote and walked out with a full episode. The business owner had a beautiful facility, tight branding, a polished team, and a thriving customer base. But a few questions into the conversation, it became clear this owner was flying high without a plan for what happens when the tailwind stops. Mike unpacks the real risk of early momentum, the trap of niche agency template websites, and why now is the time to build, before competition forces your hand. From the Walmart-to-Target brand elevation analogy to the importance of owning your digital assets, Mike gives a practical look at what business owners should be doing when business is good. Because that is exactly when you can afford to do it. KEY TAKEAWAYS Early success can mask blind spots. Winning now does not mean your systems, brand, or marketing are built for the long haul. Template websites from niche agencies are cheap and fast, but they limit growth, customization, and your ownership of the asset. Don't let success today set you up for failure tomorrow. Plan ahead before competition catches up, not after. Control the basement. Seasonal slow periods are not something to accept. They are something to manage with smart marketing and loyalty strategies. Authenticity is not optional. To stay differentiated, you have to stop the monkey see, monkey do approach and push for what makes your brand uniquely yours. LINKS AND RESOURCES cyberdogzmarketing.com brandretro.com KEYWORDS small business branding, brand sustainability, marketing strategy, business growth, brand authenticity, niche marketing agencies, template websites, SEO strategy, Google Business Profile, seasonal marketing, car detailing branding, brand differentiation, competitive positioning, business planning, Brand Retro Mindset, brand elevation, customer loyalty, word-of-mouth marketing, long-term business strategy, digital asset ownership EPISODE HIGHLIGHTS [00:00:01 - 00:01:46] Mike describes stopping in for a car detailing quote and getting pulled into a conversation that reveals the owner's blind spots around his website and marketing setup. [00:01:46 - 00:03:26] Mike explains what niche agencies are actually doing when they sell "exclusive" industry websites, and why those solutions are cheaper than they appear long term. [00:03:26 - 00:04:29] The template trap: how the model works for the agency but limits the business owner's ability to customize and evolve. [00:04:29 - 00:05:54] The car detailing owner is doing everything right on the surface, but Mike flags what happens when competitors level up to match him. [00:06:17 - 00:08:00] Mike challenges the notion of taking things for granted when business is good, and explains why this window is actually the time to invest in infrastructure. [00:09:43 - 00:10:59] The seasonal slowdown conversation: why accepting a dead winter is a mistake, and what controlling the basement looks like in practice. [00:10:59 - 00:11:45] The soundbite: don't let success today set you up for failure tomorrow, with the Michael Jordan off-season analogy. [00:12:33 - 00:13:59] The Walmart vs. Target analogy and how brand elevation is what sets this business apart from competitors still working out of their garages. [00:13:59 - 00:15:16] The authenticity gap: the owner was bothered to learn he is not one of one, and what it actually takes to get there. [00:15:16 - 00:16:44] Buyer beware: the staircase vs. escalator metaphor for marketing shortcuts, and what agencies owe their clients in transparency.

If AI writes a better prompt than you can now, what are you still being paid for? In this episode of The Trending Communicator, host Dan Nestle is joined by two of his closest collaborators, Brian Piper, content and AI integration consultant and co-author of Epic Content Marketing Volume 2, and Dr. Matt Wilkinson, founder of UK agency Strivenn and author of the forthcoming Buyer in the Loop. A month earlier, the three shared a stage at Mark Schaefer's Uprising retreat, building one marketing plan together, each orchestrating their own team of AI helpers to pull it off. Their answer to the question above is discernment. The AI handles the prompting now and most of the drafting. What it can't do is know when an output is wrong, when a claim is weak, when "good enough" isn't. That judgment comes from years of doing the work, and it's the one thing you bring to the machine that the machine can't supply for itself. The same idea runs through everything else they get into: why enterprise AI rollouts keep stalling, why "saving time" never seems to free anyone up, and why the white-collar-apocalypse story makes better clickbait than it does prediction. Listen in and hear about... Why discernment, not prompting, is the skill that holds its value in the AI era What actually went into co-building a campaign live at Mark Schaefer's Uprising retreat The change-management gap behind most failed enterprise AI rollouts Why "AI will take your job" is quietly sabotaging adoption from the inside How going solo became more connected, not more lonely Notable Quotes from Brian Piper and Matt Wilkinson "I think where it really excels is when you tie in expertise, you know, and you talked about building that discernment into the prompt and into the structure of your models that you're using." - Brian Piper "We have this extra time that AI has given us. Now the really strategic part is figuring out how you're going to use that time and how you're going to spend that time in a way that benefits your organization the most or benefits your customer the most." - Brian Piper "Otherwise the world is just going to be full of AI slop. But we can really use AI to increase the way that we think, the way that we engage with the information that we have." - Matt Wilkinson "There is no incentive to work with the AI to teach the AI to take over the tasks that you're doing, because then the AI can take your job. So why are you training up your replacement?" - Matt Wilkinson "I felt lonelier working at an organization than I did now that I'm on my own." - Brian Piper Resources and Links Dan Nestle Lilypath | Website The Trending Communicator | Website Communications Trends from Trending Communicators | Dan Nestle's Substack Dan Nestle | LinkedIn Matt Wilkinson Strivenn | Website Dr. Matt Wilkinson | Website Matt Wilkinson | LinkedIn Brian Piper Brian W. Piper | Website (speaking and books) AIreFlow Solutions | Website Brian Piper | LinkedIn Timestamps 00:00 Navigating Job Loss and New Beginnings 03:01 The Power of Collaboration in Solopreneurship 05:40 The Unique Experience of the Uprising Retreat 11:48 AI Beyond the Prompt: A New Approach 20:34 The Importance of Mindset and Discernment in AI 30:22 Operationalizing Expertise and Discernment 38:46 Merging Human Insight with AI 40:40 The Compounding Effect of Collaboration 42:09 Understanding AI Governance and Implementation 44:45 Strategic Use of AI Time Savings 46:49 The Myth of Time Freedom with AI 48:43 The Disconnect in AI Adoption 49:07 Building a Community for AI Success 50:05 The Importance of Change Management 52:33 The Reality of AI's Impact on Jobs 54:02 Navigating Job Evolution in the AI Era 56:26 Responsible AI Integration 58:16 The Role of Education in AI Adaptation 01:01:12 The Future of Job Markets and Education 01:04:19 Teaching Prompting for AI 01:07:32 Creating a New Educational Framework 01:10:00 The Solopreneur Experience 01:12:20 The Loneliness Myth in Entrepreneurship 01:15:20 The Human Element in AI Conversations (Notes co-created by Human Dan, Claude, and Riverside) Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Unofficial TikTok Shop Podcast, Jordan West sits down with Andy Allaway, CEO of Empire Flippers, to break down what buyers are really looking for when they evaluate ecommerce businesses.They get into clean financials, SDE multiples, channel diversification, founder dependence, TikTok Shop, Amazon, retail contracts, organic social, paid media, and the biggest landmines founders need to fix before going to market.Jordan also shares lessons from building, buying, selling, and losing ecommerce brands, including why founders should start preparing for an exit 12 to 24 months before they actually want to sell.If you run a DTC, Amazon, Shopify, or TikTok Shop brand and want to understand what makes your business more valuable to a buyer, this episode is a must-watch.In this episode:• What ecommerce multiples look like in 2026• Why clean financials matter so much• How buyers evaluate founder-led brands• What makes a brand SBA-financeable• Why TikTok Shop may become a core exit channel• The scorecard Andy uses to judge sellability• How to prepare 12 to 24 months before sellingGuest:Andy Allaway, CEO of Empire Flippershttps://empireflippers.comHost:Jordan West, Founder of Social Commerce Clubhttps://jordanwest.caSubscribe for more conversations on TikTok Shop, DTC growth, ecommerce strategy, and the future of social commerce.

Video Game Town, a truly indie website that is constantly striving to employ and pay some of your favorite writers to build a new community for smart and fun gaming coverage. Check them out at http://videogame.town for daily pieces! You can directly support them on Patreon at http://patreon.com/videogametown for exclusive articles and podcasts.Experience HITS technology with the new PRO X2 Superstrike, the fastest mouse Logitech G has ever built. Head over to http://kindafunny.com/logitech to grab yours and start clicking faster than the competition. Why Microsoft announced Ninja Theory's new game despite planning to shut it down, Epic spills a bunch of details about Unreal Engine 6, and a studio behind a brand new Game Pass shooter closes. Thank you for the support! Run of Show - Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to another episode of YouTube Lab with Sarah Maslowski. In this episode, Sarah dives into her full lead conversion system for YouTube-generated real estate clients, moving beyond views and inquiries to signed contracts. She explains how Zoom or Google Meet consultations correct the imbalance between informed buyers and uninformed agents, while naturally filtering out less serious leads. Sarah also shares how AI note takers elevate virtual consults and outlines key red flags to help agents protect their time and focus on true buyers. If you'd prefer to watch this interview, click here to view on YouTube! Sarah Maslowski can be reached at hello@keypointhomesgroup.com and +1(470) 577-6472. This episode is brought to you by Real Geeks and Courted.io.

Selling your company can look like "the big win." The check clears. The headlines sound nice. Maybe someone even posts a tasteful LinkedIn announcement with way too many gratitude emojis. Then comes the hard part: contracts, systems, data, cyber risk, SOPs, people, processes, and the tiny little question that can wreck a deal: Can this business actually run without you? In this episode of The Liquid Lunch Project Podcast, Matt sits down with Mark Sims, Managing Principal of Technology Solutions at ConsultMSG, to talk about what business owners need to fix before private equity shows up with a checkbook. Yes, they talk about what happens after a private equity deal closes. New boss. New board. New systems. New rules. Weird vibes in the Monday meeting. But the bigger warning is this: if your business is held together by handshake deals, tribal knowledge, messy data, and "Judy knows where that file is," you may not get the valuation, speed, or smooth transition you were hoping for. Mark breaks down how technology, clean data, documented processes, AI, cybersecurity, and basic operational discipline can protect company value before a sale…or quietly drain it when buyers start looking under the hood.  

WANT TO INVEST IN COMMODITIES? SCHEDULE YOUR FREE PORTFOLIO REVIEW with Thoughtful Money's endorsed financial advisors at https://www.thoughtfulmoney.comIt has been three months after the outbreak of the US/Iran war, and the world is still dealing with the ongoing effects of an oil price shock.Not only is that having an inflationary impact on the prices of many goods & services, but it's also raising increasing concerns of the availability of oil supplies.Could the world soon start experiencing an inventory shortage of oil -- the essential fuel that enables global commerce?Or will the recently announced peace deal between the US and Iran allow us to avoid that fate?To find out, we have the great good fortune to talk today with Jeff Currie, Executive Co-Chairman of Abaxx Markets.#oilprice #straitofhormuz #copper _____________________________________________ Thoughtful Money LLC is a Registered Investment Advisor Promoter.We produce educational content geared for the individual investor. It's important to note that this content is NOT investment advice, individual or otherwise, nor should be construed as such.We recommend that most investors, especially if inexperienced, should consider benefiting from the direction and guidance of a qualified financial advisor registered with the U.S. Securities and Exchange Commission (SEC) or state securities regulators who can develop & implement a personalized financial plan based on a customer's unique goals, needs & risk tolerance.All the details on Thoughtful Money's relationship with the financial advisors it endorses, many of whom regularly appear on this program, can be found in the following documents. We highly recommend you review these documents as they cover the terms that will apply should you choose to work with one of these firms at any time after watching this video.Thoughtful Money Disclosure Document: https://thoughtfulmoney.com/disclosureThoughtful Money Agreement: https://thoughtfulmoney.com/agreementIMPORTANT NOTE: There are risks associated with investing in securities.Investing in stocks, bonds, exchange traded funds, mutual funds, money market funds, and other types of securities involve risk of loss. Loss of principal is possible. Some high risk investments may use leverage, which will accentuate gains & losses. Foreign investing involves special risks, including a greater volatility and political, economic and currency risks and differences in accounting methods.A security's or a firm's past investment performance is not a guarantee or predictor of future investment performance.Thoughtful Money and the Thoughtful Money logo are trademarks of Thoughtful Money LLC.Copyright © 2026 Thoughtful Money LLC. All rights reserved.

If you've been trying to get your business cited by ChatGPT or Google's AI Overviews, you might be optimizing for the wrong thing entirely. Tom Rudnai, founder of Demand-Genius, spent two years running structured prompts across the full buyer journey and found something that should change the way marketers think about AI visibility. Most of the influence AI has on your potential customers happens long before it ever recommends a specific brand. In this episode, Tom breaks down exactly what that means, what the data shows, and what practical steps you can take to stop chasing citations and start shaping how AI understands your category. https://www.theagentsofchange.com/626 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

We've all watched massive deals shrink when buyers chip away at your pricing. Todd Caponi live role plays negotiation tactics with Armand Farrokh to give no more than a 15% discount. In this episode, Todd Caponi breaks down:

In our June episode, Carrie McCormick explores how AI-generated wealth is transforming luxury real estate, fueling a new wave of young, all-cash buyers focused on lifestyle over size. Carrie and DJ discuss wellness-driven homes, smart technology, and turnkey design to cutting-edge tech like circadian lighting. They also spotlight Chicago as an underrated value play for high-end buyers and dig into how AI search, digital branding, and human skills like kindness, responsiveness, and strong agent relationships are becoming true differentiators. Please follow Carrie on Instagram. If you'd prefer to watch this interview, click here to view on YouTube! Carrie can be reached at carrie@atproperties.com or by phone at 312.961.4612. This episode is brought to you by Real Geeks and Courted.io.

What if the stock you're holding is up 1,100%... and selling it is actually the wrong move?In this episode, Terri breaks down the exact charting principles professional traders use to identify buyer levels, seller levels, support, resistance, and market direction. Using a real stock position as an example, she explains how to read candlestick charts, spot institutional activity, and make more informed decisions about when to buy, hold, or sell.Whether you're new to investing or already trading stocks and options, this conversation will help you understand what the charts are actually telling you—and why most investors miss it.Topics Covered:• How to read candlestick charts• Buyer vs. seller levels• Support and resistance explained• The psychology of trading• How banks and hedge funds move markets• When to buy and when to sell• Options trading basics• Risk management strategies• Technical analysis for beginnersIf you enjoyed this episode, be sure to like, subscribe, and share it with someone who wants to become a smarter investor.#Investing #StockMarket #OptionsTrading #TechnicalAnalysis #WealthBuilding #FinancialFreedom #Trading #Stocks #Entrepreneurship #money For Teri ijeoma's episode: Book Purchase: https://a.co/d/0eDBFMAFInstagram: https://www.instagram.com/teriijeomaOur Sponsors:* Check out Cash App and use my code CASHAPP10 for a great deal: https://cash.appAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

A mortgage calculator can show numbers, but it cannot tell you whether homeownership is truly possible for your life, goals, and budget.First-time buyers often use mortgage calculators as if they are financial advisors, but those tools only answer a tiny part of the homebuying question. This episode explains why online calculators miss key factors like credit strategy, debt-to-income ratio, down payment assistance, grants, lender credits, local programs, and long-term goals. Buyers learn why comparing rent directly to a mortgage payment can create fear instead of clarity. The real takeaway is to use calculators for education, but build a full homebuying plan with a team that can show your actual starting point. “You shouldn't be told if you can start. You should be told where to start.”– David Sidoni, First Time Homebuyer Coach HighlightsWhat if your mortgage calculator is missing programs that could lower your cash needed to buy?What if the payment you saw online is not your real affordability picture?What if your debt, credit, job history, or student loans are not the roadblocks you think they are?What if the better question is not “Can I buy?” but “Where should I start?”Referenced EpisodesEpisode 443 – First Time Homebuyer FAQ: What Can I Actually Afford in 2026?Episode 460 – Rent vs Buy in 2026: Are First Time Homebuyers Crazy?Episode 480 – How to Buy a Home Explained in Under 20 Minutes (First Time Home Buyers)Check out our updated 2026 First Time Homebuyer's Episode Guide - Over 100 of our BEST Episodes of Detailed Homebuying Knowledge, Interviews, and MORE! Connect with me to find a trusted realtor in your area or to answer your burning questions!Subscribe to our YouTube Channel @HowToBuyaHomeInstagram @HowtoBuyAHomePodcastTik Tok @HowToBuyAHomeVisit our Resource Center to "Ask David" AND get your FREE Home Buying Starter Kit!David Sidoni, the "How to Buy a Home Guy," is a seasoned real estate professional and consumer advocate with two decades of experience helping first-time homebuyers navigate the real estate market. His podcast, "How to Buy a Home," is a trusted resource for anyone looking to buy their first home. It offers expert advice, actionable tips, and inspiring stories from real first-time homebuyers. With a focus on making the home-buying process accessible and understandable, David breaks down complex topics into easy-to-follow steps, covering everything from budgeting and financing to finding the right home and making an offer. Subscribe for regular market updates, and leave a review to help us reach more people. Ready for an honest, informed home-buying experience? Viva la Unicorn Revolution - join us!