Podcasts about buyers

Subscribe to the show and get weekly tips from Tanya on how to grow, scale and diversify your online business. Tired of inconsistent sales and wondering how to sell digital products that actually make you money every single month? In this episode, I'm pulling back the curtain on my monthly coupon campaign strategy. This isn't theory. This is the exact three day system I use to create predictable buying frenzies on demand, and the best part is once you set it up, it runs on autopilot. I'm breaking down the diminishing discount structure that maximizes your revenue, the pre launch sequence that builds massive anticipation, and the done for you templates that make this stupid simple to implement. Whether you're just starting to sell digital products online or you're ready to scale what you've already built, this framework is going to change how you think about promotions forever. Plus, I'm sharing how to automate the entire thing inside Digital Creator Studio so you can finally stop grinding and start leveraging. If you're ready to turn your knowledge into consistent cash flow without the overwhelm, you'll love this. My FREE AI COACH | https://www.tanyaaliza.com/coachie START HERE | Learn more about the different ways Tanya can help you in your business. Whether it's starting an online business or growing the one you have: https://www.tanyaaliza.com DIGITAL CREATOR STUDIO | My All-In-One Marketing System To Grow Your Audience, Build Your Email List, Build Amazing Marketing Funnels, Attract Perfect Leads & Sell Digital Products, While Building A Multi-Income Stream Online Brand. https://digitalcreatorstudio.com THE DIGITAL PRODUCT LAB | Transform Your Passion, Knowledge & Regular Content Into A Profitable Digital Product, Course, Coaching Program Or Membership—Even If You Have Limited Tech Skills, A Small Audience, or No Prior Experience. ⭐️ USE COUPON CODE 'FRIENDS300' FOR A LIMITED TIME $300 DISCOUNT.https://www.tanyaaliza.com/creator THE DM AUTOMATION LAB | Turn Your Content Into Leads & Buyers With My Simple Social Selling System That Runs on Autopilot Using My AI Chatbot workflows (Not ManyChat) https://digitalcreatorstudio.com/dm-lab MY FAVORITES | My personal camera and video gear, my health, wellness and beauty products, my favorite books and more:  https://tanyaaliza.com/amazon  CONNECT ON INSTAGRAM: http://Instagram.com/tanyaaliza  SUBSCRIBE & WATCH ON YOUTUBE: https://www.youtube.com/TanyaAlizaTV?sub_confirmation=1    CAN I FEATURE YOU? Rate and review the show and tag me on social (@tanyaaliza)... I feature a new member of the community each week on my Social Media Platforms. The reviews help us and I'd love to feature you for taking the time to share your feedback. Disclaimers: The discussions and opinions expressed on this podcast are intended for informational and educational purposes only. Results from the strategies or products mentioned can vary and are not guaranteed. Some of the links provided are affiliate links, meaning at no additional cost to you, we may earn a commission if you click through and make a purchase. Always conduct your own due diligence before making any financial decisions.    

An LA program is helping wipe away medical debt. A new buyer has stepped in for the graffiti covered skyscrapers in downtown LA. And sand dunes are making a comeback on Santa Monica beaches to prevent erosion. Plus, more from Evening Edition. Support The L.A. Report by donating at LAist.com/join and by visiting https://laist.comSupport the show: https://laist.com

Buying in Greenville in 2026 is not the free for all people remember, but it is also not a buyer's paradise. This episode lays out a 10 point home buying guide built for today's reality, including why the market feels like a soft seller's market, why home sale contingencies are getting rejected, and why Greenville reacts fast when mortgage rates move.As always, if you have any questions or comments (or, of course, need a realtor), feel free to reach out to Stan McCune directly by phone/text at (973) 479-1267 or by email at smccune@cdanjoyner.com

There's a common belief that selling a business is the ultimate jackpot—a one-time windfall that guarantees wealth and success. But is that the reality?   In this episode I sit down with David C. Barnett, three-time best-selling author, entrepreneur, and former business broker, to unpack the realities behind buying and selling small and mid-sized businesses. David's journey began in advertising sales before he launched multiple ventures, including a commercial debt brokerage. That path eventually led him into business brokerage and private transaction consulting, where he has spent more than a decade advising entrepreneurs around the world. Drawing from his experience as the author of How to Sell My Own Business and seven other books, David challenges the common myths around exits. We discuss: Why selling a business is often a strategic outcome, not a guaranteed jackpot What actually makes a business sellable How leverage, risk, and market timing influence outcomes Why many owners misunderstand market dynamics The evolving role of technology in business transactions How to build a company that is transferable, even if you never intend to sell This conversation is practical, direct, and grounded in real-world deal experience. Whether you are planning an exit, considering an acquisition, or advising business owners, David offers insights that may reshape how you think about preserving and transferring business value. In this episode, you will: Learn how AI tools can speed up deal sourcing and buyer profiling Understand how to assess and manage risk when financing a business purchase Hear the limitations of exit planning and the importance of execution   Highlights: (00:00) Meet David C. Barnett (02:18) Exit planning reality check (09:57) AI and valuation (18:32) Overpriced listings & unrealistic expectations (20:48) Shifting buyer demographics (26:38) SBA leverage: low defaults, big hidden risks (35:56) Seller financing, internal successors, and trust-based deals   Resources: For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow David: https://www.linkedin.com/in/davidbarnettmoncton/  Explore his website: www.DavidCBarnett.com Subscribe to his YouTube: https://www.youtube.com/@DavidCBarnett Learn more about Advantage Liquidity Partners Ltd.: https://www.businessandassetvalues.com/  Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

On the show: -Struggle through the "off" day or just give up -STOP talking through text! -Spezzano and Sandy's 30-second pitch is coming soon -There's no other explanation other than the Brockport bridge must be haunted - Buyer beware- Webster couple discovered a HUGE issue after closing on their house - Jerk or Justified? Karma for the HS bully -Roles reversed...now you're their parent -Punch has made the Ikea monkey the most desired stuffie $400 -Olympic Gold medalist Chris Lillis on the show with us!

Real estate agents — if you're missing calls, you're losing deals. Period.I just posted a demo showing my AI voice agent (“Maya”) handling a real estate inquiry the way it should be handled:✅ Instant response ✅ Contact info captured + verified ✅ Buyer needs qualified ✅ Pain points identified ✅ Strategy call booked directly into the calendarThis is exactly what most agents are missing right now — not more leads, but a better system to catch and convert the leads they already have.If you want to see what this looks like for your business, start here:http://realestate.honorailabs.comThis is built for real estate agents who want a real edge without more chaos.If you've ever said: “I was with a client…” “I missed the call…” “I was going to follow up later…” …this is for you.Take a look at the demo and let me know what you think:http://realestate.honorailabs.comConnor with Honor Honor AI Labs#RealEstateAgent #RealtorLife #RealEstateMarketing #AIforRealEstate #LeadConversion #RealEstateLeads #HonorAILabs #ConnorWithHonorYoutube Channels:Conner with Honor - real estateHome Muscle - fat torchingFrom first responder to real estate expert, Connor with Honor brings honesty and integrity to your Santa Clarita home buying or selling journey. Subscribe to my YouTube channel for valuable tips, local market trends, and a glimpse into the Santa Clarita lifestyle.Dive into Real Estate with Connor with Honor:Santa Clarita's Trusted Realtor & Fitness EnthusiastReal Estate:Buying or selling in Santa Clarita? Connor with Honor, your local expert with over 2 decades of experience, guides you seamlessly through the process. Subscribe to his YouTube channel for insider market updates, expert advice, and a peek into the vibrant Santa Clarita lifestyle.Fitness:Ready to unlock your fitness potential? Join Connor's YouTube journey for inspiring workouts, healthy recipes, and motivational tips. Remember, a strong body fuels a strong mind and a successful life!Podcast:Dig deeper with Connor's podcast! Hear insightful interviews with industry experts, inspiring success stories, and targeted real estate advice specific to Santa Clarita.

Paper thin gaslighting by media on Zoopla's Feb 2026 house price indexhttps://www.zoopla.co.uk/discover/property-news/house-price-index/Otta Property ML Indexhttps://ottaproperty.co.uk/trendsWatch the video here: https://youtube.com/live/o6W-zFPXGNkSupport the showFollow me on X for daily updates: https://x.com/moving_charlie

In this episode, Billy Gwaltney discusses the intricacies of insurance coverage during claims, particularly focusing on the limitations of increasing coverage based on salary changes. He explains the formula used by companies to determine eligibility for coverage and the stipulations surrounding benefit increase riders.Chapters:(00:20) Welcome(00:51) Understanding the Term Life Insurance MarketThe Cover Your Assets Podcast is on a mission to help physicians like you get their disability insurance right. You've spent years of your life and hundreds of thousands of dollars to become a physician — this is the career that will give you and your family everything you've dreamed of! Don't let accidents, illness, or injury destroy your hard work and the life you deserve. You know you need to be insured, but how do you sort through the mountains of information when you barely have enough time to eat? On the Cover Your Assets Podcast, host Billy Gwaltney, head of Professional Planning Group, Inc., shows you exactly what you need to do to protect your income and way of life.For more tips and advice, connect with the CYA Podcast on YouTube and visit the Professional Planning Group online. Stay up to date with Billy on Facebook and LinkedIn.If you have questions, feedback, or just want to connect, email Billy at billy@ownoccdisability.com.

durée : 00:08:39 - Le secret des beignets - Autour de la table ce mardi sur ICI Lorraine : Philippe LARUELLE, maître cuisinier de France (maison de Buyer), Monsieur Édouard, boucher au marché central de Nancy, Clotilde MENGIN, sommelière, et Thierry Vincent, chef de la crêperie La Bollée, rue des Ponts à Nancy. Vous aimez ce podcast ? Pour écouter tous les autres épisodes sans limite, rendez-vous sur Radio France.

Jeff Peterson has spent years trying to pull his kids out of the Zion Society - until the cult's hunger for money creates an opening. When his ex-wife Carla asks for help selling the group's lingerie line, “Sweet Things,” Jeff hires a private investigator to pose as a Las Vegas buyer and go undercover inside Northwood.What she captures on camera changes everything. But there's a catch: Jeff's custody deal comes with a vow of silence - until Detective Mike King's investigation collides with Jeff's case, freeing him to talk. With corroboration in hand and the clock ticking, Mike prepares to raid the quiet neighborhood at dawn.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SCOTUS just struck down Trump's global tariffs—so who gets the $133B back, and how can firms capture advisory fees helping clients claim refunds? Blake and David unpack importer-of-record refunds, contingency-fee questions, and why “that's pure profit.” Plus: taxpayers' trust in AI tax prep is falling, creators' $205B economy is a prime niche, TurboTax's Uber-to-the-office play, Big Law's $3,400/hour AI squeeze, and Dawn Brolin's nonprofit sending first-timers to conferences you can support.SponsorsDigits - http://accountingpodcast.promo/digitsCloud Accountant Staffing - http://accountingpodcast.promo/casOnPay - http://accountingpodcast.promo/onpayUNC - http://accountingpodcast.promo/uncChapters(00:00) - TAP 476 (02:53) - Who Gets the Tariff Refunds? Importer of Record & Profit Impact (05:28) - Big Opportunity for Accounting Firms: Tariff Refund Advisory & Fees (08:55) - Flashback Clip: We Called the Tariff Ruling Months Ago (12:59) - Sponsors + Trump's Next Move: New Tariff Authority Workarounds (15:04) - Live Q&A: If Tariffs Were Passed to Buyers, Who Gets Paid Back? (16:46) - IRS Update: Average Refunds Up, But Median Still Unknown (18:13) - Taxpayers Trust AI Less for Filing + Creator Economy Tax Niche (22:13) - TurboTax + Uber Rides: The Customer Experience Arms Race (27:12) - Sponsor Break + Business Tax Shift: FASB Country-by-Country Disclosures (30:19) - IRS Still Drowning in Paper: Digitization Goals Missed (31:41) - Gambling Loss Deduction Cut to 90%: Why Break-Even Gamblers Still Owe Tax (32:58) - Skims vs. New Jersey: Sales Tax ‘Technical Error' and the $200K Penalty (34:06) - Big Law's Billable Hour Squeeze: AI Cuts Hours, Partners Jack Up Rates (36:12) - DIY Legal Work with ChatGPT: When a $30 Subscription Replaces a Lawyer (37:51) - Big Tech's AI Data Centers Create a Depreciation Blind Spot for Investors (41:50) - KPMG Partner Fined for Using AI to ‘Cheat' on an AI Exam (43:21) - Congress Targets the Pentagon's Audit Failures: The ‘RECEIPTS Act' (47:52) - Only 2–3 Hours of Deep Work a Day: Meetings, App Overload, and Hybrid Teams (50:17) - Interview: Accounting Cornerstone Foundation Helps First-Timers Attend Conferences (52:09) - How the Foundation Works: Funding, Emotional Support, and Picking Awardees (56:36) - Impact Stories & What's Next: Alumni Mentorship, Fundraising, and Growing the Mission (01:00:16) - Wrap-Up: How to Support + Earn CPE/CE Credits in the Earmark App  Show NotesSupreme Court Rules 6-3 That IEEPA Does Not Authorize the President to Impose Tariffshttps://www.supremecourt.gov/opinions/25pdf/24-1287_4gcj.pdf Supreme Court Strikes Down Most of Trump's Tariffs in a Major Blow to the Presidenthttps://www.nbcnews.com/politics/supreme-court/supreme-court-strikes-trumps-tariffs-major-blow-president-rcna244827 Supreme Court Strikes Down IEEPA Tariffs — What Now?https://www.wilmerhale.com/en/insights/client-alerts/20260220-supreme-court-strikes-down-ieepa-tariffs-what-now IRS Average Refunds Up $200 This Filing Seasonhttps://www.accountingtoday.com/news/taxpayers-hesitant-to-trust-ai-to-prepare-tax-returns Most Taxpayers Trust Tax Pros Over AI for Tax Preparation, Survey Findshttps://www.cpapracticeadvisor.com/2026/02/19/most-taxpayers-trust-tax-pros-over-ai-for-tax-preparation-survey-finds/178412/ Online Creators Worried About Finances and Income Taxes — A Growing Opportunity for Tax and Accounting Proshttps://www.cpapracticeadvisor.com/2026/02/19/online-creators-worried-about-finances-and-income-taxes-a-growing-opportunity-for-tax-accounting-pros/178423/ Intuit TurboTax Delivers the Ultimate "Done-For-You" Tax Experience Powered by AI and Human Intelligence With Uber Rideshttps://investors.intuit.com/news-events/press-releases/detail/1304/intuit-turbotax-delivers-the-ultimate-done-for-you-tax-experience-powered-by-ai-and-human-intelligence-with-uber-rides US Companies Pay More Taxes Abroad Than Herehttps://www.accountingtoday.com/news/us-companies-pay-more-taxes-abroad-than-here IRS Falls Far Short on Paperless Processing Goalhttps://www.accountingtoday.com/news/irs-falls-far-short-on-paperless-processing-goal Will the OBBBA Gambling Deduction Change Be Reversed?https://www.natptax.com/news-insights/blog/will-the-obbba-gambling-deduction-change-be-reversed/ Kim Kardashian's Clothing Company Settles New Jersey Sales Tax Allegationshttps://www.cpapracticeadvisor.com/2026/01/20/kim-kardashians-clothing-company-settles-new-jersey-sales-tax-allegations/176590/ Big Tech Accounting Creates a Blind Spot in the AI Boomhttps://news.futunn.com/en/post/68828373/big-tech-accounting-creates-a-blind-spot-in-the-ai KPMG Partner in Australia Fined Over Using AI to Pass AI Testhttps://www.irishtimes.com/business/2026/02/16/kpmg-partner-in-australia-fined-over-using-ai-to-pass-ai-test/ Lawmakers Seek to Penalize DoD if It Fails to Pass a Clean Audithttps://federalnewsnetwork.com/congress/2026/02/lawmakers-seek-to-penalize-dod-if-it-fails-to-pass-a-clean-audit/ New Hubstaff Research Finds Workers Average Only 2–3 Hours of Focus Time Per Day

How do you actually get buyers in real estate—without cold calling or feeling salesy?In this video, I'm breaking down exactly how to get buyer clients in real estate using proven, relationship-based strategies that work whether you're a new agent or a seasoned one feeling stuck.I'll walk you through:Using lead magnets to attract ready buyersHow open houses still work (when done right)Hosting buyer info sessionsMeeting people in real life and turning conversations into clientsAgent-to-agent referralsSocial media that actually convertsPartnering with lenders to get consistent buyer leadsThese are the same strategies I teach inside my coaching programs and use in my own business to build a predictable pipeline.

For many private therapy practices, the end-of-the-road often looks like quietly closing the door, but it can be quite exciting to entertain the idea of selling your practice one day.In this episode, registered psychotherapist Liane Wood and I gently challenge you to explore what it actually means to build a sellable therapy practice—not because you should sell someday, but because thinking this way creates more freedom, sustainability, and financial clarity right now in your personal and professional life.We discuss the emotional blocks therapists face around identity and money, the practical systems that make a business transferable, and how shifting into a CEO mindset can turn your practice into a true asset rather than a job you can never leave.“You can be a compassionate, heart-centered therapist and a strategic practice owner at the same time.” — Liane WoodThe idea of selling a private practice can bring up feelings of grief, guilt, or fear for many therapists—especially when the business feels deeply personal. And if that's the case for you, I encourage you to tune into this episode to learn how separating who you are from what you own allows your practice to become more profitable, less stressful, and more profitable and resilient.From Therapist Identity to Business Asset: Key Conversations from This Episode Even if you're years away from selling your practice, or it's not even on your radar, making these shifts now creates options for your future: stepping back, delegating, taking real time off, or eventually passing your legacy on to someone aligned.(00:04:57) Therapist Identity vs. Business Ownership(00:07:37) Emotional Resistance to Selling or Stepping Away(00:14:58) What Actually Makes a Therapy Practice Attractive to Buyers(00:16:17) Why Systems, Branding, and Diversification Matter(00:24:18) How CEO-level Money Habits Change EverythingWhy Making Your Practice Sellable Changes Everything (Even If You Never Sell) One of my favorite takeaways from this conversation is this: building a sellable practice isn't about exiting—it's about creating options. When your business has clean finances, clear systems, diversified revenue, and a brand that isn't dependent on you alone, everything feels lighter. You're no longer trapped inside your own practice. Instead, you're running a business that can support you, your clients, and potentially future owners long after you choose to reduce your personal hours or take a step back.Practical Takeaways for Therapists Thinking About the Long Game You are a business owner who practices therapy inside a container you've built. You are not the container itself.Track numbers regularly, separate personal and business finances, and pay yourself intentionally.Diversifying your income through group therapy, supervision, digital products, or associate teams increases the business's sustainability and transferability.Implementing systems that include SOPs, clear workflows, and organizational branding ensures anyone can step into a role.A sellable practice gives you freedom—whether you sell, step back, or keep running the business forever.Building a practice that can be sold doesn't mean you're planning to leave—it means you're honoring your future self. My hope is that this episode helps you see your work not just as meaningful, but also as valuable in a way that supports longevity, choice, and peace of mind.Ready to...

Could gold-backed Treasury bonds restore confidence in the dollar—or trigger a gold revaluation? Here's what it means for your wealth.Questions on Protecting Your Wealth with Gold & Silver? Schedule a Strategy Call Here ➡️ https://calendly.com/itmtrading/podcastor Call 866-349-3310

Digital ads in 2026 look different than they did two years ago. AI is baked into every platform. Search queries are getting longer. Buyer trust is harder to earn. And if you're managing ads for clients, or trying to understand enough to consult on the strategy, there's a lot to keep up with.That's exactly why I brought Danielle Migliaccio-Morse, founder of DM Squared Media, on the show. She's been managing millions in ad spend for 15+ years, has turned failing Meta and Google campaigns into 100% year-over-year revenue increases, and genuinely knows how everything fits together — from the ad platform all the way through the email funnel. We nerded out on what's actually working right now with paid traffic, what to watch for, and how to talk to clients about it.Listen to learn more about:Danielle's top three trends for digital ads in 2026How "tried and true" ad strategies from a few years ago are now a liability & the new features we need to embraceThe difference between running ads on Meta vs Google and which one is right for your businessWhy diversifying ad spend across platforms is the smartest thing your clients can do right nowHow to set client expectations around testing windows, communicate data honestly, & build lasting trustDon't get stuck in the cycle of constant content creation. If your clients are still running all their ad spend through Meta and crossing their fingers, this episode is going to change how you think about their strategy.Sponsored by Wispr Flow*Write and prompt faster with this voice-to-text AI tool that turns speech into clear, polished writing in every app. I'm using Wispr Flow to talk out emails, client replies, and AI prompts instead of typing everything. It's one of my top tech tool recommendations and a real time-saver in my “4 hours of prime work time” mom life. Try Wispr Flow here**my affiliate linkLinks Mentioned in Show:Grab Danielle's FREE guide The Roadmap to Digital Ads Success: 6 crucial steps to set yourself up for profitability before you even spend a cent on ads, including how to set realistic goals and budgets for your ads.Join us for The Premium Package Workshop: A two-hour live intensive where we'll build your expert-level packages and set your 2026 pricing that positions you as the obvious choice. I'm teaching you the exact framework I use in my private consulting sessions to help service providers go from hourly scrambling to confident, professional pricing they can actually stand behind. February 26, 11am-1pm ET

"A good sales methodology isn't about scripts—it's about teaching repeatable A-player behaviors in a way that reps can personalize and internalize. That's how you turn process into performance." — Paul Butterfield Check Out These Highlights: In my experience, when sales results stall, many leaders default to pressure. But in complex, high-stakes deals, pressure erodes trust and weakens influence. My guest is going to break down how top-performing sellers operate as leaders, not closers—building strategic connections, creating urgency without force, and guiding buyers through moments of uncertainty. This conversation offers a practical framework for strengthening accountability, resilience, and trust so sales teams perform consistently without burning relationships. About Whitney Faires: Whitney Faires is an executive coach, keynote speaker, and former Fortune 500 leader with 20 years of experience in healthcare and sales leadership. She scaled a two-billion-dollar international finance portfolio at Intuitive Surgical and now helps leaders build resilient, high-performing teams. Whitney is known for translating real-world leadership pressure into practical tools that drive accountability, trust, and sustainable performance. How to Get in Touch with Whitney Faires: Website:  https://whitneyfaires.com/ Email: whitney@whitneyfaires.com Gift: https://whitneyfaires.com/freebie/ Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics, or addresses problems you may have in your business.  

In this livestream-style episode, Michael LaFido shifts from interviewing service providers to spotlighting a real-world success story from one of his Luxury Mastery coaching students, Felita, a Houston-based agent with 24 years of experience. Michael frames the conversation around opportunities—explaining the difference between cold opportunities (people who don't know/like/trust you yet) and warm opportunities (your sphere, CRM, and people who already know you). The main case study: Felita challenged her own limiting beliefs by hosting an open house at a $1.95M listing—nearly 3x higher than the most expensive open house she'd ever hosted (previously ~$650K). Despite little prep time (she hadn't toured the home in advance and didn't deploy as many signs as recommended), she generated strong traffic across the weekend and proved to herself that luxury buyers are “no different than everyone else”—they still respond to confidence, professionalism, and great questions. Michael and Felita unpack why this worked: the listing had been on the market for about 18 months, meaning the listing agent and seller likely felt pressure and welcomed fresh activity. Felita approached the listing agent with a win-win solution, hosted the open house, and used a clear sign-in requirement to maintain control and professionalism. The biggest breakthrough came from her ability to adapt quickly—after noticing visitors cared heavily about schools, she returned the next day with a portfolio/binder of nearby sold homes in the school zone, which helped her build authority fast. That preparation paid off: Felita built rapport with attendees and earned the opportunity to show a couple a $3M home, expanding her confidence and pipeline in higher price points—even though she hadn't personally sold above ~$600K before. The episode closes with Michael encouraging viewers to step out of their comfort zone, leverage OPP (Other People's Properties) with permission, and use simple video before/during/after open houses to position themselves as a trusted authority. Michael also promotes upcoming LUXE Designation training (including an April 16 Houston event) and ends with his signature motivational theme: “Prove them wrong.” Key Takeaways Luxury growth starts by chasing opportunities, not just closings. Hosting higher-end open houses can be a fast path to new relationships and confidence. Stale listings can be a strategic opening for a win-win pitch to the listing agent. Asking great questions + listening creates trust quickly, even in luxury. Adaptation wins: bring value that matches buyer motivation (ex: school-specific portfolio).      

The cross-border payments market remains stubbornly difficult despite billions in venture capital and countless smart founders attacking the problem. The core challenge isn't technology—it's economics. Western Union's margins weren't exploitative greed; they reflected the brutal reality of cash distribution networks, compliance infrastructure, and dual-country regulatory overhead. Palla Financial cracked this by inverting the entire model: instead of fighting for expensive US-based senders, they partnered with Latin American banks to let recipients pull funds. This approach taps into the world's largest remittance corridor ($160+ billion annually flowing from the US to Latin America) while sidestepping the customer acquisition bloodbath. In this episode, Enrique Perezalonso, CEO of Palla Financial, breaks down why recipient-driven payments eliminate distribution costs, how they rebuilt their product three times based on bank feedback, and why the "no CAC" embedded model still requires massive partner investment to actually work. Topics Discussed: Why cross-border payments remain broken: dual-country regulations, cash distribution economics, and two-sided transaction complexity The shift from cash-based infrastructure to digital rails and its impact on unit economics Palla's pull-based model: embedding payment requests inside bank apps to flip sender/recipient dynamics Revenue mechanics: $3 consumer fees, FX markup economics, and interchange/revenue sharing with bank partners The buy-vs-build calculus for banks and why a Central American banking group returned after a four-year internal build attempt Creating a new category and watching competitors attempt to copy the embedded approach Selling into banks with no standardized buyer: navigating from remittance teams to CEOs depending on organizational maturity The reality of "indirect" CAC: why embedded distribution still requires heavy investment in partner success Implementation failures and the shift from hands-off best practices to consultative partner enablement GTM Lessons For B2B Founders: Flip expensive distribution by attacking the other side of the transaction: While competitors burned cash acquiring US-based senders in saturated corridors (US-Mexico, US-India), Palla partnered with recipient-side banks in Latin America. Banks gained deposits, interchange revenue, and digital channel differentiation without building infrastructure. The lesson isn't just "find cheaper distribution"—it's recognizing that two-sided markets have two potential wedges, and the less obvious side may offer superior economics and strategic positioning. Target buyers who already tried and failed to build: A Central American banking group spent nine months evaluating Palla, decided to build internally, then returned four years later. This wasn't poor execution—it was competing priorities, lack of scale economics, and the reality that cross-border payments isn't their core business. The strongest signal for partnership readiness isn't interest, it's previous build attempts that stalled. These buyers understand the problem deeply and won't need convincing on value. "Embedded" and "no CAC" are myths without massive partner investment: Palla initially provided best practice guides and light coaching, assuming banks would naturally drive adoption. They saw "lackluster results" until they became "more and more hands-on," shifting to consultative implementation with proper incentive design and accountability frameworks. The volume business requires scale, and scale requires active partner management. Budget for partner success resources as if you're hiring an implementation consulting team, not just doing integrations. Use speed to rebuild the product in real-time with customers: The product Palla launched bears little resemblance to their original vision. They rebuilt features "hand in hand" with bank partners, leveraging their advantage over large competitors: no bureaucracy, hunger to make it work, and speed. This isn't about "customer feedback"—it's about treating early partners as co-developers and having the discipline to throw away your original roadmap when partners show you what actually solves their problem. Extreme focus means saying no to everything adjacent: Palla deliberately limits themselves to "two or three products" all within cross-border payments, explicitly avoiding cross-sell opportunities and adjacent revenue streams. Enrique notes this is both their moat and "a potential pitfall" when opportunities multiply with success. The discipline isn't about focus when you're struggling—it's about maintaining focus when growth creates endless plausible expansions. Each "yes" to something new is a "no" to deepening your core advantage. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

Episode 207: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeGenerating consistent buyer leads is one of the biggest challenges for online business owners — and when you're relying solely on social media content or paid ads, it's expensive, exhausting, and unpredictable. Without a steady flow of new customers, even the best courses and coaching programs stall out.In this episode, Becky Beach teaches us how to tap into untapped marketplaces most digital entrepreneurs completely overlook, using a clever low-ticket strategy that attracts ready-to-buy customers and funnels them directly into your higher-ticket offers — all largely on autopilot, and mostly for free.About Becky Beach: Becky is a million-dollar digital product seller and coach at CoachBeckyBeach.com. With her innovative strategies and expert coaching, Becky has not only carved a niche for herself but has also been featured in prestigious publications like Business Insider and Forbes.Fueled by her passion for empowering entrepreneurs, she's dedicated to helping others build and scale their own digital product businesses to new heights of success. Residing in the vibrant Dallas, Texas area, Becky's life is full of inspiration and joy, shared with her husband, son, and their three adorable furbabies.Grab Becky's Free Workbook & AI Bot Here: https://coachbeckybeach.com/freebieConnect with Becky:https://coachbeckybeach.com/ https://www.instagram.com/themombeachWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Objections are not the enemy — they're signals. In complex B2B and high-ticket selling, an objection often means the buyer is still engaged, still evaluating, and still leaving the door open. The difference between "this is going nowhere" and "we can win this" is whether you follow a disciplined process instead of reacting emotionally. Below is a practical, repeatable objection-handling framework you can run in real time — in Australia, Japan, the US, Europe, in-person or on Zoom — without sounding scripted. Why are objections actually a good sign in sales conversations? Objections usually mean the buyer is still considering you — they're testing risk, fit, and trust rather than silently rejecting you. In most markets post-pandemic (2020–2025), buyers have tightened procurement, involved more stakeholders, and demanded clearer ROI, which means more questions and more pushback — even when they like you. In Japan, where consensus building and risk avoidance are culturally strong, objections often appear as "we need to think" or "it might be difficult." In the US and Australia, you might hear direct resistance like "too expensive" or "we're happy with our current vendor." In all cases, the presence of friction can be healthier than polite indifference. Do now (answer card): Treat objections as engagement. Your job isn't to "win" — it's to discover what's underneath and solve the real concern What's the biggest mistake salespeople make when they hear an objection? The fastest way to lose a deal is to argue with the buyer — even if you're technically correct. The human brain hears pushback and wants to defend: you jump in, correct them, prove them wrong, and accidentally trigger buyer resistance. You might "win the debate" and still lose the decision. This shows up everywhere: startups pitching to procurement, consultants selling transformation programs, and enterprise SaaS teams facing security and legal. In Australia and the US, that argument can feel like a pressure tactic; in Japan, it can feel like you've disrupted harmony and made it harder for the buyer to save face. Instead of debating the headline ("too expensive"), you need the story behind it (budget cycle, internal politics, competing priorities, risk fears). Do now (answer card): Stop defending. Assume the objection is a headline and your job is to uncover the full article. What is a "cushion" and why does it work for handling objections? A cushion is a neutral circuit-breaker sentence that stops you from reacting and buys you thinking time. It's not agreement and it's not disagreement — it's a calm buffer between what they said and what you say next. Examples in plain English: "I hear you." "That's a fair point." "Thanks for raising that." "I can see why you'd ask that." This works because it lowers emotional temperature, keeps the buyer talking, and prevents the "fight or flight" response that turns into arguing. Whether you're selling to a Japanese conglomerate, a US mid-market firm, or an Australian SME, that pause helps you shift from defence mode into discovery mode. Pro tip: keep the cushion short. The cushion isn't the solution — it's the doorway to the right question. Do now (answer card): Build 3–5 cushion phrases you can say naturally, then use one every single time before you respond. What question should you ask first after any objection? Ask: "May I ask you why you say that?" — because the only useful response to an objection is more information.Objections are like a newspaper headline: short, dramatic, and missing context. "Too expensive" could mean cashflow, competitor pricing, CFO scrutiny, or fear of implementation risk. When you ask "why," you throw the "porcupine" back to the buyer — gently — so they explain the real story. This is effective in high-context cultures like Japan because it invites explanation without confrontation. It also works in direct markets like the US and Australia because it signals professionalism: you're diagnosing, not pushing. Watch-out: don't ask "why" with a sharp tone. Make it soft, curious, and slow. The tone is the difference between coaching and challenging. Do now (answer card): Make "why" your reflex. Cushion → "May I ask why?" → listen longer than feels comfortable. How do you clarify and cross-check to find the real objection? Clarify by restating the concern, then cross-check for hidden issues until they run out of objections. Buyers often lead with a minor issue to end the conversation quickly, especially when they don't want a long discussion. Think iceberg: the visible tip is what they say; the big block below the waterline is what they mean. Use two moves: Clarify: "Thank you. So, as I understand it, your chief concern is ___ — is that right?" Cross-check: "In addition to ___, are there any other concerns on your side?" Repeat the cross-check 3–4 times if needed. Then prioritise: "You've mentioned X, Y, and Z. Which one is the highest priority for you?" This is how enterprise sales teams reduce "surprise" objections late in the cycle, and how consultants avoid being derailed by a small complaint masking a major deal-breaker. Do now (answer card): Clarify the core issue, then ask for additional concerns, then rank them. Don't respond until you know the deal-breaker. How do you reply: deny, agree, reverse — and then trial close? Reply to the true main objection with one of three paths — deny, agree, or reverse — then use a trial commitment to confirm it's resolved. Once you've identified the highest-priority concern, you respond in a way that protects trust. Deny (with proof): If it's incorrect ("I heard you're going bankrupt"), deny calmly and offer evidence (financial stability, customer references, audited statements where appropriate). Agree (own reality): If it's true (quality issues, missed deadlines), acknowledge it. Explain what changed: process fixes, governance, QA, leadership actions. Credibility beats spin. Reverse (reframe): If the concern can become a benefit ("you take longer to deliver"), reframe it as risk reduction and quality control — less rework, fewer outages, smoother adoption. Then trial close: "How does that sound so far?" If more objections appear, run the process again. Do now (answer card): Pick the right response type (deny/agree/reverse), then trial close immediately to confirm the objection is gone. Conclusion: the repeatable objection-handling rhythm Objections don't block deals — unmanaged emotions do. When you treat objections as engagement, cushion your response, ask "why," clarify the real issue, cross-check for hidden concerns, and reply with credibility, you stop wrestling the buyer and start guiding the decision. If there are no questions, no objections, no hesitation, it may mean the buyer has already eliminated you and is just waiting for the meeting to end. Better to find out early — and move on to a real opportunity. Author credentials Dr. Greg Story, Ph.D. in Japanese Decision-Making, is President of Dale Carnegie Tokyo Training and Adjunct Professor at Griffith University. He is a two-time winner of the Dale Carnegie "One Carnegie Award" (2018, 2021) and recipient of the Griffith University Business School Outstanding Alumnus Award (2012). As a Dale Carnegie Master Trainer, Greg is certified to deliver globally across all leadership, communication, sales, and presentation programs, including Leadership Training for Results.  He has written several books, including three best-sellers — Japan Business Mastery, Japan Sales Mastery, and Japan Presentations Mastery — along with Japan Leadership Mastery and How to Stop Wasting Money on Training. His works have been translated into Japanese, including Za Eigyō (ザ営業), Purezen no Tatsujin (プレゼンの達人), Torēningu de Okane o Muda ni Suru no wa Yamemashō (トレーニングでお金を無駄にするのはやめましょう), and Gendaiban "Hito o Ugokasu" Rīdā (現代版「人を動かす」リーダー). 

Buyers don't experience brands as funnels. They encounter them mid-scroll, mid-conversation, mid-doubt, mid-purchase, to name a few examples. So why does marketing still plan as if people move predictably from awareness to purchase?This episode's guest Jelena Veselinovic joins host Jack Ferguson to rally against this phenomenon while drawing on 25+ years of marketing experience, including 18 years at Coca-Cola and 3.5 years as Head of Brand Marketing at Miro. Now operating as a fractional Head of Brand, she blends classical marketing science with a philosophical background to challenge the deterministic assumptions still embedded in boardrooms. If the world behaves probabilistically, effective marketing must evolve accordingly.We cover:How Honey's overnight collapse is the best case study on brand promise riskWhy Costco removes marketing traps and caps marginsHow Coca-Cola institutionalised product as their brand coreHow Newtonian cause-and-effect thinking misreads buyer behaviourWhy marketing is better understood as shaping conditions rather than controlling behaviourHow brands lost narrative authority to reviews, creators, and AIWhy deterministic marketing is both disrespectful and ineffective How to build brands that thrive upon contact with realityHelpful Links:- Determinism - Quantum Mechanics - The Quantum State of Branding Article- Exposing the Honey Influencer Scam VideoWhere to find Jack:- LinkedIn- WebsiteWhere to find Jelena:- Rewire Your Mind Substack - LinkedInWhere to find The Push:- LinkedIn- YouTube- Instagram- TikTok- Website

Send a textHere's a confronting question: If you disappeared for 30 days, what actually breaks?In this episode, Stuart and Mena unpack the Key Person Discount, the invisible valuation penalty applied when a business is overly dependent on its founder. Buyers, banks, and investors assume the worst when continuity relies on one individual, and they price that risk in quietly but aggressively.They walk through the real failure points exposed when founders step away: authority bottlenecks, stalled approvals, missed compliance, decision paralysis, and team over-reliance. Then introduce a powerful concept, the sabbatical as a stress test, not time off, but a deliberate operational audit.You'll learn how temporary absence reveals structural weaknesses, how to put guardrails in place, and why a business that can't run without you isn't an asset; it's a job.This episode is about moving from effort to transferability, from income to enterprise value, and from concentration risk to real freedom.If this episode resonated with you, please leave a rating on your favourite podcast platform. It helps us reach more incredible listeners like you. Thank you for being a part of the journey! Click here to subscribe to our weekly email. SPECIAL OFFER: Buy a one of Stuart's books for ONLY $20 including delivery. Use the discount code blog here. Work with Mena & Stuart's team: At ProSolution Private Clients we encourage clients to adopt a holistic and evidence-based approach when making financial decisions. Visit our website. Follow us: Stuart: Twitter/X and LinkedIn. Mena: LinkedInIMPORTANT: This podcast provides general information about finance, taxes, and credit. This means that the content does not consider your specific objectives, financial situation, or needs. It is crucial for you to assess whether the information is suitable for your circumstances before taking any actions based on it. If you find yourself uncertain about the relevance or your specific needs, it is advisable to seek advice from a licensed and trustworthy professional.

Craig talks to Shady Fayed about his move from the U.S to Dubai and Mario talks about Dubai's property market strategy. Buyers remain active, but due diligence, developer reputation, rental yields and long-term value now drive decisions. Strong projects in prime locations still sell quickly, while weaker stock faces negotiation.  ► Website https://dubaipropertypodcast.lovable.app/ ► Apple Podcasts: https://podcasts.apple.com/.../dubai.../id1662176569 ► Record A Message: https://www.speakpipe.com/realestateradio ► Subscribe here to never miss an episode: https://dubaipropertypodcast.podbean.com ► INSTAGRAM: https://www.instagram.com/dubaipropertypodcast/?hl=en ► EMAIL: dubaipropertypodcast@gmail.com  The Most comprehensive property guide for the UAE and Dubai.    Homes for sale, Real estate agents, Real estate listings, Real estate investing, Property management companies, Commercial real estate, Real estate market trends, Real estate market analysis, Real estate finance, Real estate development, Real estate law, Real estate technology, Real estate investing for beginners, Real estate negotiation skills, Real estate marketing     #DubaiRealEstate #PropertyInvestment  #OffPlanDubai #DubaiMarketUpdate #RealEstateNews #InvestInDubai #GlobalPropertyMarket #UAEPropertyBoom #DubaiVillas #PropertyTrends2025 #dubaiproperty #dubai #dubairealestate  #VisaRenewal #ExpatDubai  #SharjahRealEstate #Masaar2 #DubaiVisa #UAEProperty #RealEstateTrends #DubaiLife #InstantVisa #DubaiServices"   #PropertyInvestment   #DubaiHousing #RealEstateInsights  #RealEstatePredictions  #MortgageRates #ForeignInvestment #UAEInvestors #YoungExpatsDubai #DubaiFirstHome #PropertyOwnershipUAE #DubaiSouthLiving #DubaiPropertyMarket #InvestInDubai #JVC #DubaiMarina #BusinessBay #PropertyInvestment #UAEProperty #RentalYields #DubaiApartments  #UAERealEstate #DubaiSafety #SharjahLiving #GlobalInvesting  #DubaiDream #UAEInvestment #DubaiInvesting #DubaiPropertyMarket #DubaiVillas #ExpatLifeDubai #DubaiHomes #RealEstateTips #InvestInDubai #DubaiLife #PropertyAdvice #DubaiLiving #DubaiRealEstate #PropertyInvesting #AustralianInvestors #ChineseInvestors #LuxuryProperty #GoldenVisa #PassiveIncome #WealthBuilding #TaxFree #GlobalInvesting

If most B2B buyers already know who they're going to choose before they even speak to sales, what does that mean for your B2B marketing strategy?In this episode of the Smarter Marketer Podcast, James Lawrence sits down with Stuart Jaffray, Managing Director of Green Hat, to unpack the latest findings from the APAC B2B Buyer Journey Research Report. With data from over 800 buyers across the region, the message is clear: the rhythm of B2B buying has changed under the current economic and technological conditions.Read Green Hat's report: The APAC B2B Buyer Journey Research Report 2025Key Takeaways:What happens before a buyer speaks to sales, and why that's where most decisions are actually madeWhy “demand generation” might really just be demand captureThe changes in buying group size and timing, and what's driving itHow AI is accelerating first contact, even as buyers try to self-serveWhat a Millennial and Gen Z-led buying committee expects from your contentWhy ungating content is uncomfortable but increasingly necessaryThe one metric revenue teams should prioritise over MQLsGuest:Stuart Jaffray is the Managing Director of Green Hat, a specialist B2B marketing agency operating across the APAC region. He's spent his career working at the intersection of brand, demand and revenue, helping complex organisations align marketing and sales around how buying decisions actually get made. Previously he has steered strategy and growth at global advertising giant Starcom and shaped premium brand experiences at BMW Australia, bringing a deep understanding of customer behaviour, brand positioning and commercial impact.With this blend of big-brand marketing and agency-led demand acceleration, Stuart brings a commercial and strategic lens to B2B growth.You can follow Stuart on LinkedIn.Find Us Online:James Lawrence LinkedIn: https://www.linkedin.com/in/jameslawrenceoz/ Smarter Marketer Website: https://rocketagency.com.au/smarter-marketer-podcast Rocket Agency Website: https://rocketagency.com.au/ Rocket Agency LinkedIn: https://www.linkedin.com/company/rocket-agency-pty-ltd/Buy Smarter Marketer:Hardcover:

Megan chats with Melodee from Pretty Focused about the Buyers Club hiring grant and why now is the time to stop doing everything yourself. Melodee is the creator and owner of Pretty Focused. She's a wife, homeschool mom and a second grade teacher turned food photographer. Melodee started working as a food photographer for food bloggers in 2016. In 2017, she started to have friends ask her to teach them how to do it too, so she did, and that's when Pretty Focused was born. Since then, she's had over 1,000 students join Pretty Focused to learn how to photograph food for food bloggers. Melodee connects them with potential clients inside their marketplace when they graduate. Over the last 3 years, 69% of our grads reported making $50,000+ working as food photographers for bloggers. If you are feeling stretched thin, navigating industry shifts, or walking through a hard season of life, this episode matters. Melodee shares a practical path to buying back your time, building real support into your business, and stepping into community instead of isolation. Key Topics Discussed: You do not have to do it all alone. Hiring support is often the move that unlocks momentum. Outsourcing buys back time. Time is the asset that allows you to grow and scale. Community creates resilience. The right ecosystem strengthens your business long term. Trained photographers matter. Working with people who understand food blogging saves frustration. The grant is based on need. Three bloggers will receive $500 to use inside Buyers Club. New seasons require new moves. Fresh strategies and support can redefine your year. The Pretty Focused Buyers Club Connect with Melodee Fiske Website | Instagram

Fearless Agent Coach & Founder Bob Loeffler shares his insights on The Best Way to Get a Price Reduction Skillfully and how it's making his Fearless Agent Coaching Students rich! Fearless Agent Coaching is the Highest Results Producing Real Estate Sales Training and Coaching Program in the Industry and we can prove it will work for you if it's a good fit! Call us today at 480-385-8810 to see if it may be  good fit for you! Telephone Prospecting for Realtors means Cold Calling, Door knocking, Calling for Sale By Owners, Calling Expired Listings, Calling your Sphere of Influence, Farming, Holding Open Houses, but Fearless Agent Coaching Students di all of these completely differently and get massively better results! Find out how! Listen in each week as Bob gives an overview and explains the big ideas behind making big money as a Fearless Agent! If you are earning less selling real estate than you wish you were, and you're open to the idea of having some help, We are here for you! You will never again be in a money making situation with a Buyer, Seller or Investor and not have the right words! You will be very confident! You will be a Fearless Agent! Call Bob anytime for more information about Fearless Agent Coaching for Agents, Fearless Agent Recruiting Training for Broker/Owners, or hiring Bob as a Speaker for your next Event! Call today 480-385-8810 - or go to https://fearlessagent.com Telephone Prospecting for Realtors means Cold Calling, Door knocking, Calling for Sale By Owners, Calling Expired Listings, Calling your Sphere of Influence, Farming, Holding Open Houses, Spin Selling, but Fearless Agent Coaching Students do all of these completely differently and get massively better results! Find out how! Are You an Owner of a Real Estate Company - need help Recruiting Producing Agents - Call today! 480-385-8810 and go to FearlessAgentRecruiting.com and watch our Recruiting Video Real Estate Coaching training Real estate training real estate coaching real estate speaker real estate coach real estate sales sales training realtor realtor training realtor coach realtor coaching realtor sales coaching realtor recruiting real estate agent real estate broker realtor prospecting real estate prospecting prospecting for listings calling expired listings calling for sale by owners realtor success Best Realtor Coach Best Real Estate Coach Spin SellingSupport the show: https://fearlessagent.comSee omnystudio.com/listener for privacy information.

Buyer broker agreements have become one of the most talked-about—and misunderstood—parts of real estate right now.But beneath the noise, headlines, and fear-driven conversations is a much simpler truth: these agreements aren't about enforcement or conflict. They're about professional standards, clarity, and alignment.In this episode of Life at Ten Tenths, Matt and Garrett break down the real reason buyer broker agreements matter—and why they ultimately make relationships better for agents and clients. This conversation reframes agreements not as a hurdle to overcome, but as a foundation that helps everyone show up more clearly and confidently.Rather than focusing on worst-case scenarios, this episode looks at the often-overlooked value behind the agreement: brokerage support, managing broker leadership, risk mitigation, expectations, and what it means to operate as a true professional.In this episode, we discuss:Why buyer broker agreements are about standards, not pressureThe role of clarity in building trust with buyersWhat brokerages and managing brokers actually provide behind the scenesHow agreements protect relationships, not just transactionsWhy clear expectations lead to better outcomes for everyoneHow to talk about buyer agreements with confidence and alignmentThis episode is for agents who want to raise the bar, communicate their value clearly, and operate with professionalism—without fear or defensiveness.

Low Ticket vs High Ticket Offers in 2026: What's Actually Selling NowLow ticket or high ticket? Passive or live? Courses, memberships, intensives, done-for-you?In this episode of Unjaded, Vickie Dickson breaks down what's actually happening with offers in the online space as we move into 2026 — and why so many entrepreneurs feel confused, stuck, or frustrated with sales right now.Pulled directly from a live business training inside the Designed to Profit community, this conversation cuts through the noise, fear-based marketing, and outdated advice still circulating online. The market hasn't collapsed — it's corrected.Buyer trust is at an all-time low. People are spending more cautiously, asking better questions, and looking for real experiences instead of hype, income claims, and faceless funnels. And that shift is changing how low-ticket, mid-ticket, and high-ticket offers convert.If you've been wondering whether to simplify your offers, add more live support, change your pricing, or stop forcing people up an ascension ladder that no longer fits — this episode will bring clarity.What You'll Learn in This EpisodeWhy the online market hasn't collapsed — but has correctedWhat a “trust recession” actually means for your offersWhy low-ticket passive offers still sell — but require far more clarityThe difference between passive and active low-ticket offersWhy people now want an experience of you, not just informationWhat price points are stalling most in 2026 (and why)How live support changes conversion at every levelWhy mid-range offers ($2K–$5K) need rethinkingHow to stop forcing buyers up an outdated ascension ladderWhy your low-ticket buyer and high-ticket buyer may be different peopleHow pricing psychology affects decision-making more than everWhat makes an offer stand out in a saturated marketWhy testimonials, proof, and lived results matter more than brandingHow to design offers that meet people where they actually areKey TakeawayPeople aren't paying for information anymore — they're paying for clarity, support, and experience. In 2026, offers convert when they are congruent, human, specific, and grounded in real results. The businesses that thrive aren't louder — they're clearer.Links and ResourcesJoin the Designed to Profit community for live business strategy, Human Design, and sustainable growthListen to episode 184 on the

What to expect when they all hit the market.

In this episode of Help My Small Business, Jane is joined by Jessica Gordoun, co-founder and managing director of Ranged. Jess brings her expertise in retail strategy and brand growth to review COULEI, a low-tox skincare start-up founded by Elyssa.By the end of the episode, you’ll learn: How to generate excitement and demand before your product even launches. How to convert a waitlist into loyal, paying customers. How to leverage early traction to open doors to retail opportunities. This episode offers actionable insights for founders looking to validate demand, build momentum pre-launch, and position their brand for successful retail expansion.Connect with us:Follow The Lazy CEO Podcast: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoConnect with Jessica: LinkedInFollow Ranged Group: @ranged_groupSee omnystudio.com/listener for privacy information.

"You're always going to have blinders on you. You have to be open to sometimes things that go against what you originally believe, but yet are going to best support your business." —Chris Salem   Sales stalls fast when teams talk in features and scripts while buyers think in challenges, results, and personality-driven needs. Many of us pour money into ads and lead gen, then wonder why conversations drag, trust stays low, and deals take too many touchpoints. This episode gets honest about the real gap: misaligned sales communication and mixed signals within the business. Chris Salem, an expert in business communication, shares how years of work in emotional intelligence, business communication, and revenue growth led to a simple, practical way to align messaging with buyer personalities and company culture. His work with small firms and 600-person construction teams shows how inside-out communication shifts can move KPIs, retention, and profit. Hit play to learn, reflect, and upgrade how our businesses talk, decide, and sell, including: The real reason lead gen and SEO underperform How buyer personalities shape decisions and timelines Using simple "what, how, who, why" messaging in sales Turning internal communication into better KPIs and profit Moving from control and reactivity to systems and delegation Why coachability, humility, and vision repetition change results   Be Inspired! with Daniel:  Website (Makings of a Millionaire Mindset) Website (Daniel Gomez Global) Facebook Facebook Group X Instagram LinkedIn Pinterest YouTube   Episode Highlights: 02:44 Why Your Marketing Fails: The Real Reason Lead Gen and SEO Don't Convert 05:03 The 4 Buying Personalities Explained 09:35 What, How, Who, Why: Aligning Your Sales Message to Personality Types 13:08 Selling Is Serving: Trust, Rapport, and the Inside-Out Growth Formula 18:37 Grow the People, Grow the Business 21:02 Top 3 Small Business Problems: Messaging, Roles, and Delegation 24:02 Letting Go of "This Is How We've Always Done It" in Leadership 29:41 Boundaries, Generosity, and the Law of Prosperity in Business  

On this episode of ABL Live, we're talking about New York City Mayor Zohran Mamdani's proposal to raise property taxes by 9.5% and the general outrage this has caused among NYC residents, Chicago Mayor Brandon Johnson proposing his love for migrants and illegal aliens as his constituents say otherwise, James Talarico forced to defend himself after the Stephen Colbert / Jasmine Crockett kerfuffle, and much more!

In this conversation, we look at psychology from a unique lens. St John Craner shares his journey from a corporate career to becoming an entrepreneur in the rural sales sector. He emphasizes the importance of consistency, serving customers rather than selling, and understanding the psychology behind purchasing decisions. St John joins Lanci's other series, That Entrepreneur Show, to discuss strategies for building trust, winning over cynics, and the significance of being specific in business. He encourages aspiring entrepreneurs to commit to their craft and highlights the value of patience and consistency in achieving success.As you listen:00:00 The Importance of Consistency in Business01:07 Journey to Entrepreneurship: From Corporate to Rural Sales02:51 Mindset Shifts for Aspiring Entrepreneurs06:32 Building Trust and Reducing Risk in Sales10:22 Winning Over Cynics in Sales Conversations12:52 Serving Before Selling: The Key to Success15:59 The Role of Consistency in Business Growth"You must be bloody consistent.""You must commit to your craft.""Sales are about decisions."Takeaways:-Serve your customers, be very specific and consistent.-Using neuroscience can help win over tough clients.-Mindset shifts are crucial for aspiring entrepreneurs.-You have time outside your job to start a second job.-Commit to your craft and work harder for yourself.-Find a niche and specialize in it.-Sales should focus on serving, not selling.-Building trust is essential in sales conversations.-Winning over cynics requires understanding their mindset.-Consistency in messaging leads to business growth.Send a textSupport the showBe sure to subscribe to stay current. Have a question for the host or guest? Want their freebee? Are you looking to become a guest or show partner? Email Danica at PodcastsByLanci@gmail.com.This show is brought to you by Coming Alive Podcast Production.CRISIS LINE: DIAL 988

Is selling your home after the Super Bowl a smart move — or a costly mistake? Every year, the real estate market shifts right after the Super Bowl. Buyer activity increases, new listings hit the market, and the spring housing season officially begins. But is this timing right for you? In this video, we break down: • Why the Super Bowl marks the start of the spring real estate market • What happens to inventory and buyer demand in February and March • The pros and cons of listing before vs. after the Super Bowl • How to position your home to stand out as competition increases • What sellers in today's market need to know If you're thinking about selling this spring, timing matters more than ever. Watch before you list. Have questions about your specific situation? Reach out — we're happy to help you build a strategy.

The Hidden Costs Killing Deals in 2026 As we move deeper into 2026, more contracts are falling apart — and it's not always because of price or interest rates. From insurance increases and inspection surprises to closing costs, repair negotiations, and lending guideline changes, the hidden expenses in today's market are quietly killing deals across East Tennessee. Buyers are feeling the pressure. Sellers are getting caught off guard. And understanding where these hidden costs show up can be the difference between closing and starting over. On this week's episode of Real Estate with Ryan, Ryan Coleman breaks down the unexpected expenses derailing transactions in 2026 — and how to protect yourself whether you're buying, selling, or refinancing in today's market.

Most people think the restaurant industry starts in the kitchen. It doesn't. It starts with sourcing. With buying decisions. With what shows up at the back door. This week, Carl sits down with Tony Cuba, Buyer for Halpern's Steak and Seafood in Orlando, alongside Chef Cody Tiner, chef-owner of District South. Tony brings nearly 21 years of distribution experience to the table. From packing product on the warehouse floor to working in outside sales and eventually stepping into buying, he understands sourcing from both sides of the equation. Chef Cody Tiner brings 17 years of scratch-kitchen experience, classical training, Southern roots, and a deep commitment to community-driven hospitality. At District South, he leads a young team, breaks down whole fish and steaks in-house, and builds a neighborhood restaurant centered on quality without pretension. Together, this conversation explores: • How food actually moves from warehouse to dish • What buyers look for before product hits the floor • Why trust between distributor and chef is everything • How sourcing decisions shape menus more than people realize • What the next generation of chefs needs to understand about supply chain This is an inside look at the invisible system that supports every great plate. Because without distribution, there is no industry. And without trust, there is no distribution. Key Takeaways • Distribution is not transactional — it's relational • Great buyers understand kitchen pressure • Scratch kitchens depend heavily on sourcing consistency • Pricing, availability, and quality are constant tension points • Mentorship and next-gen leadership matter at every level of the industry • The supply chain shapes creativity more than most people realize Featured Guests Tony Cuba Buyer – Halpern's Steak and Seafood, Orlando Chef Cody Tiner Chef-Owner – District South Partner Mentions & Links RAK Porcelain USA – Professional tableware used in studio https://www.rakporcelain.com Metro Foodservice Solutions – Workflow and kitchen support partner https://www.metro.com Crab Island Seafood https://crabislandseafood.com Sustainable Supperclub https://sustainablesupper.org/ Operation BBQ Relief https://operationbbqrelief.org/ The Burnt Chef Project https://www.theburntchefproject.com/ Citrus America Citrus America: Perfect Juicers for Any Location Official Trade Show & Competition Partners

On the Glossy Podcast, senior fashion reporter Danny Parisi and editor-in-chief Jill Manoff break down some of the biggest fashion news of the week. This week, with New York Fashion Week wrapped up, Jill is joined by Silvano Vangi, creative and merchandising director at Printemps New York, to get a buyer's perspective on this season's NYFW. While fashion week has slowly transformed into a consumer-facing PR and marketing moment for brands, forging relationships with retail buyers like Vangi is still an important part of hosting a show. Vangi explained his thoughts on the brands and shows he saw and what's exciting him about the fashion market right now.

In "The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year with Logisyn's CEO Ron Lentz", Joe Lynch and Ron Lentz, CEO of Logisyn Advisors, discuss how $4 trillion in untapped capital and industry consolidation are driving a major wave of logistics exits. About Ron Lentz Ron Lentz is a founding partner and CEO of Logisyn Advisors, recognized as a logistics subject matter expert with over 40 years of industry experience. His deep knowledge of capital markets, combined with an extensive global network spanning logistics firms, private equity, family funds, and debt financing, enables him to help clients maximize returns across all M&A services. Ron's expertise covers key logistics sub-sectors, including e-commerce fulfillment, asset-light logistics, final-mile delivery, 3PLs, specialty hauling, air cargo, and freight forwarding. His career includes international executive leadership at Ryder Logistics, over a decade of C-level assignments, and a track record of transforming Fortune 500 companies, startups, and turnarounds into high-performing businesses. About Logisyn Advisors Logisyn Advisors is an M&A advisor specializing in the transportation and logistics sector. The firm's customers include global freight forwarders, customs house brokers, domestic forwarders, trucking companies, logistics software providers, and many other companies across the industry. Logisyn provides a variety of M&A services, including buy-side advisory for companies looking to grow through acquisition, sell-side advisory for entrepreneurs looking to exit and capitalize on the businesses they've built, and enterprise valuation services for managers looking to gain a better understanding of the value of their business. The company has a proven track record of advising executives navigating the M&A process and is actively engaged with leading companies across the logistics industry. Key Takeaways: The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year In "The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year with Logisyn's CEO Ron Lentz", Joe Lynch and Ron Lentz, CEO of Logisyn Advisors, discuss how $4 trillion in untapped capital and industry consolidation are driving a major wave of logistics exits. The Power of "Logistics-First" Specialization: Unlike "industry agnostic" investment banks, Logisyn only hires former operators who understand the intricate day-to-day realities of the supply chain. Ron emphasizes that a generalist banker can cause a "generalist penalty," where the unique operational value and specialized assets of a logistics firm are lost in translation during a deal. The $4 Trillion "Dry Powder" Catalyst: A massive driver for the 2026 rebound is the estimated $4 trillion in global private equity "dry powder." Much of this is older capital that firms must "use or lose," creating a high-pressure environment for acquisitions in fragmented markets like transportation. The "Six Ps" of Market Readiness: Ron lives by the mantra: Proper Planning Prevents Piss Poor Performance. Success requires "staging the house" by cleaning up these financials 12–24 months before an exit. Asset-Based Logistics is Primed for a Bull Run: While freight brokerage is facing a "leaner and meaner" period due to AI and fee transparency, Ron is incredibly bullish on asset-based carriers. As driver shortages persist and capital costs for equipment remain high, those who actually control the trucks will hold the most leverage in the coming year. Cultural Compatibility is the #1 Deal Killer: Citing PWC data, Ron highlights that cultural alignment is the primary reason mergers succeed or fail. For entrepreneurs, selling isn't just a financial transaction; it's "giving up their baby." A successful M&A advisor acts as much as a counselor as a banker to ensure the legacy remains intact. The "Jigsaw Puzzle" Strategy for Buyers: Strategic acquisitions in 2026 are moving away from simple "growth for growth's sake." Buyers are looking for specific "jigsaw pieces"—such as a niche cold chain specialty in the Southeast or a robust tech stack—to create a "pure play" offering that doesn't require a "fixer-upper" effort. The Death of the "Country Club" Broker: The complexity of modern logistics—from AI-driven RFPs to real-time WMS integration—means owners can no longer rely on a general business broker or a "golfing buddy" to sell their company. To maximize the 8x to 10x multiples, founders need advisors who can navigate the deep-dive diligence of tech-savvy private equity buyers. Learn More About The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year Ron Lentz | Linkedin Logisyn Advisors | Linkedin Logisyn Advisors Customer Testimonials Logistics M&A Club Events The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Barn2Door CEO Janelle Maiocco and Success Team Lead Kevin Soncrant discuss the Point of Sale (POS) system built for Farmers to bridge the gap between in-person and online sales. Learn how real-time inventory tracking and integrated email capture empowers Farmers to streamline their operations, secure year-round sales and attract loyal Buyers.For more Farm resources, visit: barn2door.com/resources

If you had to prove your value to every buyer before showing a single home, what would you change first in your process? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Kim Knapp. Kim shares her vision for leading the Northeast Florida Association of Realtors in 2025 with a focus on doing it right and keeping it real. She talks about building stronger volunteer leadership systems, reconnecting members through local councils and training, and pulling top producers closer with a Top Five Forum featuring an NAR economist and business coaching. The conversation shifts into the post settlement reality and the mindset agents need to win with buyer agreements, then goes deep on practical AI use in real estate from business ops to marketing and search friendly listing content. Kim also highlights common ethics and contract pitfalls, why agents must stop acting like attorneys, and how quarterly planning and a simple passion plan can turn big goals into real execution. Pick one idea from the chapters below and implement it in the next 7 days, then share this episode with one agent who keeps saying the market has changed but has not changed their process.   Highlights 00:00 Leading with do it right keep it real 09:27 Member value and stronger local connection 18:03 Buyer agreements and the new normal 20:00 AI for real estate speed and marketing 33:07 Ethics compliance and contract pitfalls 41:43 Execution planning and long term growth   Quotes: "If you can think it ask it."  – Kim Knapp "Anybody can be average without trying."  – Kim Knapp "Tell it exactly what you want and itll guide you through it."  – Kim Knapp "I love real estate people and Im glad to be on the in the tribe."  – Kim Knapp   To contact Kim Knapp, learn more about her business, and make her a part of your network, make sure to follow her Website, Instagram, Facebook, and YouTube.   Connect with Kim Knapp! Website: https://www.realdynamicagents.com/ Instagram: https://www.instagram.com/kimknappjax/ Facebook: https://www.facebook.com/1kimknapp/ YouTube: https://www.youtube.com/@CoachKimKnapp   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #RealEstate #RealEstateAgents #Realtors #NEFAR #FloridaRealtors #Leadership #TopProducers #BuyerAgency #BuyerBrokerAgreement #PostSettlement #Negotiation #CodeOfEthics #Compliance #Contracts #TransactionCoordinator #CondoInsurance #AIForRealEstate #ChatGPT #MarketingStrategy #BusinessPlanning

In this episode of How I Met My Broker, hosts Liam Garman and Strategic Brokers director Hung Chuy are joined by REB Buyer's Agent of the Year Dawn Fouhy from Future Proof Property Advisory to unpack strategies for investing in 2026. The trio discuss the fast start to the year and the importance of timing, asset selection, and working with advisers who are active investors themselves. Fouhy outlines her philosophy of buying for the future owner-occupier, while Chuy emphasises the value of brokers who understand investing firsthand. They debate rentvesting versus owning a principal place of residence, agreeing that the right choice depends on life stage and market conditions. The conversation also explores buying through trusts, borrowing capacity, and the need for coordinated advice from brokers and accountants. Melbourne is flagged as a market with strong upside, particularly in growth corridors offering relative affordability. Fouhy and Chuy argue that investors should focus on fundamentals and timing rather than prestige, warning about the opportunity cost of overpriced blue-chip assets. They conclude that adaptability, research, and the right team are critical to navigating changing market conditions and building long-term wealth.  

Is Your Water Heater About to SCALD You? The Major Temperature Mistake! Plus Your Questions Answered! Louisville & Southern Indiana Real Estate Is Moving Fast — Are You Ready? The Louisville and Southern Indiana housing market doesn't pause for anyone. Whether you're weighing a sale, searching for your next home, or simply trying to make sense of shifting interest rates and property values, one thing is clear: waiting rarely works in your favor. The Sokoler Team at simpler.realestate has spent decades helping buyers and sellers move strategically — not scramble reactively — through every kind of market this region has seen. Stay Ahead with the Louisville Real Estate Show Every Sunday from 8:30 to 9:00 AM on 840 WHAS, we cut through the noise and get straight to what matters. The Louisville Real Estate Show isn't about speculation or filler — it's real data, sharp local analysis, and actionable strategies covering everything from home values and mortgage trends to inventory shifts and investment opportunities. If it affects your equity or buying power, we're talking about it. Get Answers Before You Need Them You shouldn't have to wonder what your home is worth or whether now is the right time to buy. Visit LouisvilleQuestions.com for immediate, neighborhood-specific insights and expert guidance tailored to your situation. Smart decisions start with accurate information — and that's exactly what we deliver. What the Sokoler Team Brings to the Table Sellers work with us for a reason: aggressive marketing strategies, deep local expertise, and a relentless focus on maximum return. Buyers rely on us because we know how to find the right home at the right price, even in a fast-moving market. The result is a team that's earned its reputation as Kentucky's hardest-working in real estate. When you're ready to move from "thinking about it" to "making it happen," we're ready to go to work for you.

If you've only sold sexy products with cool demos and unique features, you're probably missing the fundamentals that separate good salespeople from great ones. Marcus Chan, CEO of Venli Consulting and recent guest on the Sales Gravy podcast, learned to sell in the trenches of commoditized selling: uniforms, facility services, telecom. Industries where you're locked in multi-year contract cycles, competing against five other vendors who offer the exact same thing, and selling at two to three times the market price. "In order to get really, really good at selling in the commoditized market, where price seems to be the only factor... you have to learn how to get really good at the sales process," Chan explains. "You have to be able to take someone who has what I call a latent pain—pain they don't realize—get them to active and create urgency to move." No flash. No sizzle. Just selling. And that's exactly why it works. The First-to-Market Delusion Chan was talking with a client recently. They've closed $5 million in revenue in 12 months. Apple, Fortune 500 companies, massive wins. They're first to market in a brand new category. Zero competitors. Their sales team is flying high. "That's fantastic," he told them. "Now what's your plan for when competitors show up in three years?" Silence. Here's what happens: you get drunk on the product. You don't have to build real sales skills because the product does the heavy lifting. Then the market matures. Competitors launch. Your "unique" features become nothing new. Most teams operate under the belief that they're different. They talk about their proprietary technology, their best-in-class service, and their innovative approach. Meanwhile, buyers are looking at five vendors saying the exact same things. This isn't just true for uniforms and telecom. It's true for SaaS, consulting, financial services. Any market that's been around longer than 18 months gets commoditized fast. The question isn't whether you're in a commoditized market. The question is whether you know how to sell when you are. What Commoditized Selling Actually Teaches You When Chan was selling uniforms at three times the competitor's price to buyers locked into five-year contracts with other vendors, he had nothing to lean on except process. He couldn't say, "Look at this cool new feature." The uniforms were uniforms. Same fabric. Same colors. Same everything. He had to learn three skills most salespeople never develop: Moving buyers from latent pain to active pain. Most buyers don't think they have a problem. They're comfortable. They're "fine" with their current vendor. Your job is to help them realize what they're losing by staying put, and make it real enough that they care. Creating urgency when the status quo is locked in. When a buyer is in year three of a five-year contract, there's zero natural urgency. You have to create it. You have to make the pain of waiting worse than the pain of switching. Navigating complex, multi-stakeholder sales cycles without a product demo to fall back on. You need the operations manager, the finance team, and the C-suite to all agree that switching vendors is worth the headache. And you need to do it without any bells and whistles to distract them from the hard questions. The Hidden Advantage Nobody Talks About Mastering commoditized selling makes everything else easier. Learn to sell uniforms at a premium price, and differentiated products become simple. The hard skills transfer—objection handling, stakeholder navigation, urgency creation. But the real value is that your process becomes your product. In commoditized markets, you compete on how you sell. Your discovery process. Your ability to diagnose the real problem. Your consultative approach. The way you make the buyer feel heard and understood. That's what buyers remember and what separates you from the five other vendors in their inbox. Stop Hiding Behind Your Product Chan sees it all the time with sales teams from "sexy" industries. They lead with features because they can. They lean on their demo because it works. They let the product do the selling. Until it doesn't. Because eventually, every market commoditizes. Your competitor launches the same feature. Buyers stop caring about your "innovative solution" and start asking about price. The salespeople who win in commoditized markets win because of process, not product. They've mastered diagnosis, urgency, and navigating complexity when there's nothing shiny to distract the buyer. A Commoditized Market Is the Best Sales Training Ground If you're selling in a commoditized market right now, congratulations. You're getting an education most salespeople never get—how to compete when you're "just another vendor," how to create value when the product doesn't, how to win on process instead of features. Sell commodities at premium prices to buyers locked into competitor contracts, and you can sell anything. Master the fundamentals where there are no shortcuts, and those fundamentals become automatic. Move to a market with actual differentiation, and you don't just have a good product—you have a good product and the skills to sell it. Winning in Commoditized Selling The best training ground for sales isn't the hottest SaaS company or the coolest startup. It's the "boring," commoditized industries where the product doesn't do the work for you. Where you have to diagnose the problem, create urgency, and navigate complexity without flash to hide behind. The skills you build when nothing else can save you? Those are the skills that make you unstoppable everywhere else. -- If you want to sharpen the fundamentals that win in any market, start with prospecting. Download the free Seven Steps Prospecting Sequence Guide and build a process that creates urgency and fills your pipeline on purpose.

Stop worrying that selling your company means handing your loyal staff a pink slip. Learn how growth-minded buyers actually protect your workforce to secure their investment and scale the business. This episode reveals the best time and ways to announce a sale to your employees. View the complete show notes for this episode. Want To Learn More?  M&A Guide | The 4 Types of Buyers of Businesses How To Maintain Confidentiality When Selling Your Business Informing & Retaining Employees When Selling a Business Additional Resources: Selling your business? Schedule a free consultation today. Sign up for an Assessment and Valuation of Your Business. Courses: The Art & Science of Selling a Business Download The Art of The Exit: The Complete Guide to Selling Your Business Download Acquired: The Art of Selling a Business With $10 Million to $100 Million in Revenue If you have any topic or guest suggestions, please email them to podcast@morganandwestfield.com.

Search isn't broken—it's been replaced. Buyers are skipping funnels, ignoring gated PDFs and asking AI to decide who's credible before they ever talk to sales. If your content still assumes attention is linear, you're not behind—you're irrelevant.In this episode, Amanda Verdino, Director of Content Marketing at Forma dismantles the comfortable lies B2B marketers tell themselves about storytelling. We talk about why differentiation without defensible substance collapses under AI scrutiny, how first-party data becomes your only real narrative advantage, and why most “thought leadership” is just recycled opinion dressed up as confidence. Amanda shares how Forma keeps humanity and joy alive inside HR tech, what actually earns trust in AI-mediated discovery, and why restraint—not volume—is the new power move.We also dig into:Why louder messaging accelerates brand decay instead of stopping itHow original research outperforms hot takes in AI-driven buyer journeysThe mistake teams make when they treat clicks as commitmentWhy LinkedIn credibility now matters beyond LinkedIn itselfThe uncomfortable shift marketers must make from persuasion to diagnosisThis episode is for B2B teams still polishing templates while the buyer rewrites the rules—and for the ones ready to build stories that survive contact with AI.

Posting content but not booking sales calls? This episode breaks down why information alone no longer converts, and shows how to turn content into a predictable client-booking machine. You'll learn how to build a simple content ecosystem, follow a weekly cadence that hits real psychological triggers, and use strategic campaigns with clear hooks and calls to action to move strangers from passive viewers to booked calls, without needing a massive audience.   "So connection is going to be what attracts the right people to you. It's going to be content that resonates with people."   What You'll Learn: Information is a commodity—strategy is what drives conversions: What separates content that converts is how it's structured, sequenced, and tied to a clear outcome, not how much information you give away. You need an ecosystem: social platform, email list, and long-form content working together: A strong ecosystem uses social media for discovery, email for ownership and nurturing, and long-form content for deeper trust and binge consumption. Consistent content should follow four roles: connection, influence, authority, conversion: Each type serves a different psychological purpose—connection builds resonance, influence shifts beliefs, authority establishes expertise, and conversion content tells people exactly what to do next.  Trust is built faster when people consume ~7 hours of your content across multiple touchpoints: Buyers don't convert after one post—they convert after repeated exposure. Short, focused campaigns with strong hooks and clear CTAs are what actually book calls: Calls get booked when content shifts from passive posting to intentional promotion.      Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

Welcome back, In today's Mobile Home Investing Lessons podcast #60 we are talking to active Mobile Home Formula investor, Chris. Chris has been mobile home investing in the great state of Tennessee since beginning working with John in 2023. In this short time working together Christopher has become more confident investing in mobile homes, helping […]

Last week in Part 1, we talked about mindset — why “I want to sell” rarely means just one thing and why clarity must come before going to market.This week, we move into the financial side of readiness.As Cameron said, “If you don't listen to any others, like, just listen to this one.”We discuss clean versus buyer-ready financials, what a Quality of Earnings (QoE) report actually does, how adjusted EBITDA influences valuation, why buyers perform independent analysis, the real drivers behind valuation multiples, financial red flags that reduce purchase price, and what to prioritize if you're 1–3 years from an exit.This is the episode that turns “country club multiples” into real-world math.

In the second hour, DVD reacted to Gus Bradley's and Brian Dabolls introductory presser. They also asked,  Which men's basketball team are you buying stock in ahead of the NCAA Tournament: Vanderbilt or Tennessee? Then ended the hour on Mick Cronins comments after the loss to Michigan State 

In today's episode, I sit down with business broker and entrepreneur Matt Uhler, who's been self-employed since 17 and has been part of more than 800 business transactions. We talk about the real challenge after success: keeping your purpose once the deal is done. Matt breaks down how buyers think about a company like a recipe, why clean financials and repeatable systems raise valuation, and how real estate can add serious flexibility at exit. We also cover SBA loans as a practical tool for buying income-producing assets, plus the bottleneck problem when a business depends too much on the owner. Connect with Matt Uhler: Instagram – @Ampedsuccess TikTok – @Ampedsuccess LinkedIn – https://www.linkedin.com/in/matt-uhler-a9896612?utm_source=share_via&utm_content=profile&utm_medium=member_ios