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eBay Growth Advisor with the Ads Team, Elisabeth Rommel outlines the new Advertising Dashboard in Seller Hub and how the new enhancements make it easier to set up and track your Promoted Listings campaigns. The question for this week: Shipping eBay items via Freight.Questions? Call us! 888-723-4630Email us! podcast@ebay.comVisit our eBay page! Take our Survey! Episode LinksNew eBay Advertising DashboardeBay Shipping Rate Tables
Comments? Feedback@SellSellSell.online *** eBay Promises Feedback Improvements *** Shari's Seller Check In Moment of Fame *** Shari's Tips for Sending Using Freight *** Increasing Ad Spend Didn't Increase Sales!
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week, eBay Product Lead for the Seller Experience team joins us to outline all of the recent updates for promotions in Seller Hub. Kayomi and Griff answer questions about shipping supplies and store level and visibility with Promoted Listings. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 03:56 - New Promotions Updates for Coupons, Sales Events, and More 21:18 - Q&A and Outro New links for Ep 293 Product Research Now On Mobile - https://community.ebay.com/t5/Announcements/Product-Research-formerly-Terapeak-is-now-on-mobile/ba-p/34440521 Promotions Dashboard in Seller Hub - https://www.ebay.com/sh/mkt/promotionmanager/dashboard Store Subscription & Benefits - https://www.ebay.com/sellercenter/payments-and-fees/subscriptions-and-fees Promoted Listings - https://www.ebay.com/sellercenter/growth/promoted-listings Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week is dedicated to your questions! Griff and Kayomi dive deep to give answers for topics such as: Sold price difference in Sold View and eBay Research; keyword spamming prevention; buyer return windows; Changing local pick up to shipping post payment; Promoted Listings; Bulk Editing Best Offer settings; and Store subscription and search. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 06:19 - Q&A and Outro New links for Ep 286 Promoted Listings - https://www.ebay.com/sellercenter/growth/promoted-listings Bulk Listings Tools - https://www.ebay.com/sellercenter/listings/ebay-bulk-listing-tools Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
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In this episode of the Pure Hustle Podcast, we discuss the importance of promoted listings on ebay. If you want to make more money then follow these tips. Join the Discord and Partner with us via Patreon: https://www.patreon.com/purehustlepodcast Sign Up with MY RESLLER GENIE with 15% off your first month for the best bookkeeping geared for resellers by using the link below and USE OUR CODE “PUREHUSTLE” all in caps: https://www.myresellergenie.com/?ref=purehustle Get a free $15 on Whatnot by using the link below: https://whatnot.com/invite/purehustlepodcast Get that Skullshaver using the link below and our code "Hustle": https://skullshaver.com/discount/Hustle?rfsn=6980222.2cfe107&utm_source=refersion&utm_medium=affiliate&utm_campaign=6980222.2cfe107 Purchase bubble wrap from the best deal available ANYWHERE: https://www.americanbubbleboy.com?sca_ref=650095.KTEipe5MI4&sca_source=YouTube Sign Up for listing services with Sellhound and receive 25% your first purchase or 25% off your first month of a Sellhound monthly subscription when using our affiliate link and promo code PUREHUSTLE25. By the way, everyone gets three free listings to try out before any purchases! Just go to Sellhound.com and subscribe using our promo code PUREHUSTLE25. Sign Up for Crossposting with Vendoo and receive 25% off your first month when using our affiliate link. In order to receive the discount, subscription must be purchased from the same device used to create the account: https://vendoo.co/register?via=purehustlepodcast Purchase PHP Shirts: https://www.ebay.com/itm/392367249736 Donation link: https://www.paypal.me/purehustlepodcast?locale.x=en_US Below is a link to all the shipping supplies we buy through Amazon: https://www.amazon.com/shop/purehustlepodcast Bellow is a link to shipping supplies that we use: https://docs.google.com/document/d/1bR2h1PrrljhI5GKeQYWG6ubLOfkqSt0gLFmSxPm52nA/edit?usp=sharing Instagram - @purehustlepodcast Twitter - @purehustlecast Facebook - purehustlepodcast Youtube - Pure Hustle Podcast - www.youtube.com/channel/UCuEJMAB8GdoaPK7eLkKmAiQ
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week, eBay Seller and YouTube Mentor Sarah of Sarah Styles LLC talks about how to test eBay tools like Promoted Listings and services like Free Shipping to determine if they work for your business model and inventory. Griff and Brian answer questions on the topics of immediate payment for Best Offers, more custom label fields, and voiding a USPS QR Code. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 06:25 - Testing eBay Tools with Sarah Ahr of Sarah Styles 24:36 - Q&A and Outro New links for Ep 241 eBay May Seller Check In - https://sellerevents.ebay.com/events/details/ebay-ebay-seller-conferences-presents-summer-seller-check-in-1/ Sarah Styles on eBay - https://www.ebay.com/str/sarahstylesllc Sarah Styles YouTube Channel - https://www.youtube.com/sarahstylesllc Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
This week we'll discuss the latest proposed USPS increase, a radical feedback idea for eBay, eBay's added Promoted Listings exposure and some changes at Amazon. USPS Rate Hike Inbound: https://www.ecommercebytes.com/C/abblog/blog.pl?/pl/2023/4/1681157299.html User Proposal to Eliminate Feedback on eBay: https://www.ecommercebytes.com/C/blog/blog.pl?/pl/2023/4/1681580879.html eBay Updates Ad Placement on Search Results: https://www.ecommercebytes.com/2023/04/11/ebay-expands-ads-on-search-results-pages/ Amazon Walks A Fine Line Between Happy Customers and Profit: https://www.thestreet.com/retail/amazon-faces-a-mind-boggling-dilemma Amazon Trialing Return Fee for UPS Drop Off: https://www.axios.com/2023/04/14/amazon-return-ups-fee-free-returns My Website: https://linktr.ee/galaxycdsrocks My YouTube: https://www.youtube.com/c/GalaxyCDSRocksandFlips My Etsy Shop: https://www.etsy.com/shop/GalaxyCDS I've created a series of Reselling Logs, and Personal Journals, which you can see on Amazon! https://amzn.to/3pJPkqD My Podcasts: https://www.podchaser.com/podcasts/galaxy-cds-rocks-and-flips-a-r-989880 My Ebay Store: http://ebay.us/oljLOV Galaxy CDS Rocks Swag Store: https://galaxy-cds-rocks.creator-spring.com Donations to the channel accepted at: https://www.paypal.me/galaxycds Stuff I use: (These are affiliate links, and by using them you will support the podcast when I receive a small commission for referring you, at no additional cost to you. So click away Galaxians!) I use Streamyard for my Podcast Interviews and Upcoming Live Shows. I highly recommend it! https://streamyard.com?pal=6689369645121536 If you sell on eBay but aren't cross listing to Bonanza you should, it's easy and my favorite price, FREE! https://www.bonanza.com/sell_products_online?referral_id=1520907 It's easy to buy and sell on Mercari. Get up to $30 when you get started. Use code RPSYYJ when you sign up with my link: https://merc.li/bWdhq8kVb #mercari Have a need to crosslist? Try ListPerfectly! I recently signed up and am in the process of moving over 6000 listings from eBay to Mercari, watch for future updates! Use this referral link, be sure to input referral code 634 and save 30% off your first month, please and thank you! https://listperfectly.com?ref=634 Mini Hot Air Gun: https://amzn.to/3rnek77 Scotty Peeler Label Remover: https://amzn.to/3rnpp8n Standard 14x10x4 Boxes: http://ebay.us/9JrGD3 Standard 10x6x6 Boxes: http://ebay.us/j3o9NR Standard 8x8x8 Boxes: http://ebay.us/CviRpQ 45 RPM 7" Mailer: http://ebay.us/9EQm9N Newsprint Filler: http://ebay.us/35SjNH Various Size Bubble Mailers: http://ebay.us/J722qf Shipping Tape: http://ebay.us/FSkeuA Tape King Tape Gun: https://amzn.to/2WjFPBz Sound effects obtained from https://www.zapsplat.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/galaxycdsrocks/message Support this podcast: https://podcasters.spotify.com/pod/show/galaxycdsrocks/support
Online sales are down, while eBay fees are going up — and as an eBay seller, you're feeling the squeeze. In this episode of I Love to Be Selling, you'll find out how to prosper on eBay despite there being less buyers and more selling costs. Tune in to discover savvy strategies for boosting sales and maintaining a healthy profit margin. You'll also get access to I Love to Be Selling's exclusive free guide Winning with Promoted Listings, complete with a 4-page bonus addendum detailing the smartest ways to handle the changes coming on March 30th. Download your complimentary copy at https://ilovetobeselling.com/webinars-and-workshops/winning-with-promoted-listings/. I'm Kathy, and I love to be selling!
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week, Adam talks about his new role and his vision for the selling experience.Griff and Brian answer questions on Promoted Listings, eBay Standard Envelope, Send Offer Notifications, Combined Shipping options, and Increasing Sales. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 04:44 - A Conversation with Adam Ireland 20:56 - Q&A and Outro New links for Ep 233 eBay International Shipping - https://www.ebay.com/sellercenter/shipping/ebay-international-shipping Shipping Discounts Help Page - https://www.ebay.com/help/selling/posting-items/postage-rates/postage-discounts?id=4168 Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
If you're like most eBay sellers, you pay attention to messages and announcements from eBay. And right now, you're reading about the changes eBay's making to Promoted Listings Standard and wondering if your PLS fees are about to double. In this episode of I Love to Be Selling, you'll learn the smartest ways to roll with these changes. Tune in to find out why halo sales are going to make eBay's Pay-Per-Sale (PPS) ad tool much costlier — and how you can keep your costs down and your profits up. (Breathe: You've got options.) In addition, you'll gain access to I Love to Be Selling's exclusive free guide Winning with Promoted Listings, complete with savvy solutions for dealing with the PLS changes coming up on March 30, 2023. Download your complimentary copy at https://ilovetobeselling.com/webinars-and-workshops/winning-with-promoted-listings/. I'm Kathy, and I love to be selling!
This episode takes a dive into the soon to be updated eBay Promoted Listing Standard fee changes, and I'll discuss in some detail why this is the first episode in nearly 2 months! https://www.ebayads.com/2023/02/15/seller-announcement-promoted-listings-standard-fees-are-changing/ My Website: https://linktr.ee/galaxycdsrocks My YouTube: https://www.youtube.com/c/GalaxyCDSRocksandFlips My Etsy Shop: https://www.etsy.com/shop/GalaxyCDS I've created a series of Reselling Logs, and Personal Journals, which you can see on Amazon! https://amzn.to/3pJPkqD My Podcasts: https://www.podchaser.com/podcasts/galaxy-cds-rocks-and-flips-a-r-989880 My Ebay Store: http://ebay.us/oljLOV Galaxy CDS Rocks Swag Store: https://galaxy-cds-rocks.creator-spring.com Donations to the channel accepted at: https://www.paypal.me/galaxycds Stuff I use: (These are affiliate links, and by using them you will support the podcast when I receive a small commission for referring you, at no additional cost to you. So click away Galaxians!) I use Streamyard for my Podcast Interviews and Upcoming Live Shows. I highly recommend it! https://streamyard.com?pal=6689369645121536 If you sell on eBay but aren't cross listing to Bonanza you should, it's easy and my favorite price, FREE! https://www.bonanza.com/sell_products_online?referral_id=1520907 It's easy to buy and sell on Mercari. Get up to $30 when you get started. Use code RPSYYJ when you sign up with my link: https://merc.li/bWdhq8kVb #mercari Have a need to crosslist? Try ListPerfectly! I recently signed up and am in the process of moving over 6000 listings from eBay to Mercari, watch for future updates! Use this referral link, be sure to input referral code 634 and save 30% off your first month, please and thank you! https://listperfectly.com?ref=634 Mini Hot Air Gun: https://amzn.to/3rnek77 Scotty Peeler Label Remover: https://amzn.to/3rnpp8n Standard 14x10x4 Boxes: http://ebay.us/9JrGD3 Standard 10x6x6 Boxes: http://ebay.us/j3o9NR Standard 8x8x8 Boxes: http://ebay.us/CviRpQ 45 RPM 7" Mailer: http://ebay.us/9EQm9N Newsprint Filler: http://ebay.us/35SjNH Various Size Bubble Mailers: http://ebay.us/J722qf Shipping Tape: http://ebay.us/FSkeuA Tape King Tape Gun: https://amzn.to/2WjFPBz Sound effects obtained from https://www.zapsplat.com --- Send in a voice message: https://anchor.fm/galaxycdsrocks/message Support this podcast: https://anchor.fm/galaxycdsrocks/support
If you're like most eBay sellers, you have to fit your selling tasks into chunks of available time, sometimes even bits and pieces of time. In this episode of I Love to Be Selling, you'll discover timesaving strategies for creating new listings — and learn why that can drive traffic and boost sales. You'll also get timely tips for making your Promoted Listings campaigns more effective. Tune in to find out how doing so can pay off right now. Furthermore, you'll gain access to I Love to Be Selling's exclusive free guide The eBay Seller's 12 Days of Christmas: Holiday Moneymaking Tips. Download your complimentary copy at https://ilovetobeselling.com/webinars-and-workshops/free-tips/12-days-of-christmas/. I'm Kathy, and I love to be selling!
In this episode I'll cover in depth what happened with my business on eBay when I turned on promoted listings. We'll dive into all of the relevant numbers, and give you an idea of where the program succeeds, and where it falls down. We'll also hit some reselling news from Amazon, Etsy and more. New Amazon Warehouse Options: https://www.ecommercebytes.com/2022/09/01/amazon-will-store-your-stock-and-send-it-anywhere/ FBA Holiday Limits Return: https://www.ecommercebytes.com/2022/09/02/amazon-holiday-storage-limits-are-back-for-fba-sellers/ Etsy Guild: https://www.theverge.com/2022/8/31/23330758/etsy-strike-boycott-indie-sellers-guild-union-fee-increase FTC Looking at Amazon: https://www.reuters.com/markets/deals/us-begins-antitrust-review-amazons-takeover-vacuum-maker-irobot-politico-2022-09-03/ More 1099 News: https://www.dailydot.com/debug/ebay-tax-reporting-1099/ Every Video Game System Sale: https://nerdist.com/article/every-video-game-console-ever-made-ebay-1-million-dollars/ My Website: https://linktr.ee/galaxycdsrocks My YouTube: https://www.youtube.com/c/GalaxyCDSRocksandFlips I've created a series of Reselling Logs, and Personal Journals, which you can see on Amazon! https://amzn.to/3pJPkqD My Podcasts: https://www.podchaser.com/podcasts/galaxy-cds-rocks-and-flips-a-r-989880 My Ebay Store: http://ebay.us/oljLOV Galaxy CDS Rocks Swag Store: https://galaxy-cds-rocks.creator-spring.com Donations to the channel accepted at: https://www.paypal.me/galaxycds Stuff I use: (These are affiliate links, and by using them you will support the podcast when I receive a small commission for referring you, at no additional cost to you. So click away Galaxians!) I use Streamyard for my Podcast Interviews and Upcoming Live Shows. I highly recommend it! https://streamyard.com?pal=6689369645121536 If you sell on eBay but aren't cross listing to Bonanza you should, it's easy and my favorite price, FREE! https://www.bonanza.com/sell_products_online?referral_id=1520907 Have a need to crosslist? Try ListPerfectly! I recently signed up and am in the process of moving over 6000 listings from eBay to Mercari, watch for future updates! Use this referral link, be sure to input referral code 634 and save 30% off your first month, please and thank you! https://listperfectly.com?ref=634 Mini Hot Air Gun: https://amzn.to/3rnek77 Scotty Peeler Label Remover: https://amzn.to/3rnpp8n Standard 14x10x4 Boxes: http://ebay.us/9JrGD3 Standard 10x6x6 Boxes: http://ebay.us/j3o9NR Standard 8x8x8 Boxes: http://ebay.us/CviRpQ 45 RPM 7" Mailer: http://ebay.us/9EQm9N Newsprint Filler: http://ebay.us/35SjNH Various Size Bubble Mailers: http://ebay.us/J722qf Shipping Tape: http://ebay.us/FSkeuA Tape King Tape Gun: https://amzn.to/2WjFPBz Rodecaster Pro: https://amzn.to/2QE4Cgb Shure SM58: https://amzn.to/3piidct Canon EOS M50: https://amzn.to/2MmiNaE Sound effects obtained from https://www.zapsplat.com --- Send in a voice message: https://anchor.fm/galaxycdsrocks/message Support this podcast: https://anchor.fm/galaxycdsrocks/support
Coded language & secret handshakes. Why do some have it while others don't? eBay spearheads the implosion of e-commerce. Coors; cold filtered, cold lagered, brewed & bottled in Golden, Colorado since 1873. xo --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/bling-viera/message
As an eBay seller, you know that advertising your products via Promoted Listings can boost sales. However, eBay has just announced an upcoming change to Promoted Listings that may send your PL campaign(s) back to the drawing board. In this episode of I Love to Be Selling, you'll learn the details of this newly announced change, discover its ramifications, and find out how to make it work for you. Tune in for an informative in-depth discussion of all the recent changes to eBay's Promoted Listings. Promoted or not, optimized listings get more sales. So you'll also gain access to I Love to Be Selling's free guide eBay Listings That Sell! It's your road map to creating listings that sell quickly and for top dollar. Download your complimentary copy at https://ilovetobeselling.com/webinars-and-workshops/eBay-Listings-That-Sell/. I'm Kathy, and I love to be selling!
“It's a way for you to help promote, make sure you get more traffic and more visibility, eyeballs on your listings on those sites, which will then, based on data that we've seen in our analysis, it will help to generate more traffic.” — Michael Mottola, VP, Technology & Data at Rentsync Today, Rentsync is excited to announce a new feature that helps users promote their listings, make sure they get more visibility, and ultimately generate more traffic, resulting in up to 2.5x (sometimes up to 6x), the number of leads! In this episode, we are joined by Suhasini Gadam, Senior Product Manager, and Michael Mottola, VP of Technology and Data at Rentsync, to chat about Promoted Listings, the latest and greatest Rentsync platform update that's going to transform the way rental housing providers market their listings. Tuning in you'll hear how Promoted Listings create a more streamlined, self-service process for users, in comparison to Featured Ads, and the many things that have happened behind the scenes to make this possible. You'll discover how Promoted Listings can assist with leasing up faster, what some of the most popular use cases for this feature are, and how this affects the overall flow of transactions for Rentsync clients. To find out how you can get started in using promoted listings, some of the different payment tiers and package offerings available, and everything you need to know to make the most of this new feature, tune in today! Key points from this episode: • Insight into what's happening behind the scenes at Rentsync as they launch a new feature • Rentsync's new feature: Promoted Listings, and how the feature differs from Featured Ads • Why this process was manual before and not a streamlined self-serve feature until now • The difference between Promoted listings and Standard listings • How Promoted Listings tend to be used more in urban centres and why Michael foresees an uptick in the use of these in secondary markets in near future • What it means for Rentsync clients that Promoted Listings are now self-serve and how this affects the overall flow of transactions • Some of the most popular use cases for Promoted Listings • How Promoted Listings can assist with leasing up faster • How a client can transfer a campaign if they have filled their vacancies • Where Promoted Listings are available and what listing sites currently accommodate them • Reasons why a listing site may not allow you to promote your listings • The different payment tiers and package offerings for Promoted Listings • How users can get started in using Promoted Listings on the Rentsync platform • Other features that Rentsync users can look forward to in the next three to six months • How users can submit feedback on the new feature If you liked this episode, be sure to rate, review, and subscribe or follow Sync or Swim wherever you get your podcasts, Apple, Google Podcasts, or Spotify.
Let us know what you think? feedback@sellsellsell.online *** eBay getting sneaky with returns *** How much should you bid on Promoted Listings? *** Inside the brain-washing machine at eBay *** Do they actually check package dimensions? *** USPS limits package pick up scans? *** Dumbest eBay Store names ***
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week eBay seller Jeffry explains why he joined the Promoted Listings Advanced Beta and how it's working for his business selling military surplus gear. And Rebecca returns to help answer seller questions about additional Ship From addresses, how to search Active Listings, and do Coupons stack on Best Offers. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 09:22 -Promoted Listings Advanced with Jeffry Radspinner 30:44 - Q&A and Outro New links for Ep 169 A big change to federal tax reporting laws that will affect small-scale sellers - https://community.ebay.com/t5/Announcements/A-big-change-to-federal-tax-reporting-laws-that-will-affect/ba-p/32508057 IRS Webpage on 1099-K - https://www.irs.gov/businesses/understanding-your-form-1099-k New eBay 3D true view offers buyers 360-degree item views - https://community.ebay.com/t5/Announcements/New-eBay-3D-true-view-offers-buyers-360-degree-item-views/ba-p/32499931 Carrier Holiday Shipping Cut Off Dates - https://ir.ebaystatic.com/pictures/aw/sc/seasonal-playbook/21/ebay_2021_holiday_carrier_shipping_deadlines.pdf eBay Sellers Stores mentioned: Jeffry Radspinner's eBay Store “Venture Surplus” - https://www.ebay.com/str/venturesurplus Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
Check out our FREE Workshop: https://courses.fleamarketflipper.com/flipper-university-workshop-webinarYou can find us at: https://fleamarketflipper.com/
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week, eBay Director of Seller Brand and Advertising, Julie Klein visits the podcast to walk us through the details of Promoted Listings; how to use and track them. Griff and Brian answer questions about Promoted Listings, Sent Offer history, reselling printer parts, ePacket service, and withholding shipping costs from a refund. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 04:22 - Promoted Listings with Julie Klein 26:52 - Q&A and Outro New Links for Ep 161: Updates Are Happening Post on Community - https://community.ebay.com/t5/Selling/Updates-are-happening-to-some-item-specifics-and-category/m-p/32377992#M1861964 7 Questions with Ken Gaitano of SimplyBee - https://community.ebay.com/t5/Announcements/7-Questions-with-Ken-Gaitano-of-SimplyBee/ba-p/32352686 Promoted Listings Standard - https://pages.ebay.com/seller-center/listing-and-marketing/promoted-listings.html Advertising Dashboard (Promoted Listings) - https://www.ebay.com/sh/mktg/pl Craig Dawson (of Two Dogs Dig) - https://www.2dogsdigs.com/ Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
In today's episode ThredUp looks to be on a quest for resale world domination, ebay extends Promoted listings to external sites, and a single Dorito chip brings one young girl a big payday! Reselling News, What Sold on eBay and More! **As it turns out my Rodecaster did NOT record, because my pea sized brain forgot to hit the button, so this audio is from the StreamYard capture and my not be all that great. I'll do better next time!** ThredUp & Madewell ThredUp & Fabletica ThredUp & LG ThredUp & Remix Fastest Growing Mercari Local eBay Harassment suit eBay Harassment sentence 5 Etsy Tips eBay Promoted Listings expansion $20000 Dorito I've created a series of Reselling Logs, and Personal Journals, which you can see on Amazon! Watch My YouTube Channel: https://bit.ly/GCRocksYT Shop My Ebay Store: http://ebay.us/oljLOV Visit the Galaxy CDS Rocks Swag Store: https://galaxy-cds-rocks.creator-spring.com Donations to the channel accepted at: https://www.paypal.me/galaxycds If you enjoy every aspect of reselling except storing and shipping your products, you might want to check out eBliss Reseller Solutions! They'll handle your shipping and storage needs, allowing you to source, sell, and collect your money! Check out my interview with them here to see what they're all about: https://youtu.be/t6FR3a7w6ic Then use this link and Promo Code Ryan to save 20% off your first month! https://eblissreseller.com/ryan-shoemaker/ Try List Perfectly! I recently signed up and am in the process of moving over 6000 listings from eBay to Mercari, watch for future updates! Use this referral link, be sure to input referral code 634 and save 30% off your first month, please and thank you! https://listperfectly.com?ref=634 Sound effects obtained from https://www.zapsplat.com --- Send in a voice message: https://anchor.fm/galaxycdsrocks/message Support this podcast: https://anchor.fm/galaxycdsrocks/support
In this episode I talk about Promoted Listings and your options of promotions.Like always, please take advantage of the discounts with our sponsors.List Perfectly Cross Listing Software- Enjoy 30% off of your first month using our referral code https://listperfectly.com/?ref=322Hammoq Virtual Assistants: $50 Credit off your first order using our referral link https://hammoqpartners.my.stacker.app/register.Salehoo Directory of Wholesale Products: https://www.salehoo.com/?aff=mhctradingReseller Genie - Reseller Genie is an Excel template for tracking your numbers. It also has a real user friendly dashboard. Go to https://www.myresellergenie.com/?aff=9 and use the code OLDFASHIONEDMIKE to get a 15% discount off of your purchase.
Today I talk about tools that eBay has to get buyers to come to your store rather than competitors. Search, Promoted Listings, Sales and Coupons specifically.Like always, please take advantage of the discounts with our sponsors.List Perfectly Cross Listing Software- Enjoy 30% off of your first month using our referral code https://listperfectly.com/?ref=322Hammoq Virtual Assistants: $50 Credit off your first order using our referral link https://hammoqpartners.my.stacker.app/register.Salehoo Directory of Wholesale Products: https://www.salehoo.com/?aff=mhctradingReseller Genie - Reseller Genie is an Excel template for tracking your numbers. It also has a real user friendly dashboard. Go to https://www.myresellergenie.com/?aff=9 and use the code OLDFASHIONEDMIKE to get a 15% discount off of your purchase.
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week, the podcast welcomes back Scott Kelliher from eBay’s seller product team to talk about the benefits of the new Automated Promoted Listings feature. Rebecca and Griff answer three seller questions. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 11:01 - Automated Promoted Listings with Scott Kelliher 21:17 - Q&A and Outro New Links for Ep 136: New zero insertion fee allotments are now live: https://community.ebay.com/t5/Announcements/New-zero-insertion-fee-allotments-are-now-live/ba-p/31752029 https://pages.ebay.com/seller-center/seller-updates/2021-spring/financials.html UPS announces rate adjustments effective April 11, 2021 - https://community.ebay.com/t5/Announcements/UPS-announces-rate-adjustments-effective-April-11-2021/ba-p/31762180 More available shipping options are shown to buyers - https://community.ebay.com/t5/Announcements/More-available-shipping-options-are-shown-to-buyers/ba-p/31765108 Reconciling your eBay sales transactions for managed payments - https://www.ebay.com/help/selling/fees-credits-invoices/reconciling-ebay-sales-transactions-managed-payments?id=4847 Promoted Listings - https://pages.ebay.com/seller-center/listing-and-marketing/promoted-listings.html Automated Promoted Listings - https://pages.ebay.com/seller-center/seller-updates/2021-spring/listing.html#automated-campaigns New Tax Invoices - https://www.ebay.com/sh/fin/report/invoices Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
As an eBay seller, you're always on the lookout for the next hot item. In this episode of I Love to Be Selling, you'll find out what's hot on eBay right now for the holidays. You'll also discover a valuable strategy for sourcing in-demand holiday items that will sell not just during the holiday season, but all year long. In addition, you'll get access to I Love to Be Selling's free guide Winning with Promoted Listings! Download your complimentary copy today at ILoveToBeSelling.com I'm Kathy, and I love to be selling!
If you're like most eBay sellers, you've probably wondered how to determine whether or not an item is worth listing on eBay. In this episode of I Love to Be Selling, you'll find out! You'll also get trustworthy answers to your questions about eBay fees and pricing. Tune in, and learn how to figure out which items will turn a worthwhile profit and what's not worth your time and effort. (Hint: Don't forget to factor in shipping cost and complexity!) In addition, you'll get access to I Love to Be Selling's free guide Winning with Promoted Listings!, complete with a bonus Fast Fix for Stale Campaigns. To download your complimentary copy, go to iLoveToBeSelling.com. I'm Kathy, and I love to be selling!
Now that we are well into Q4, are your sales slow, good, or through the roof? Chances are, even if they're through the roof, you'd like them to be even better. In this episode of I Love to Be Selling, you'll learn how to make your listings irresistible to buyers — and bump up your sales. You'll also get access to I Love to Be Selling's free guide Winning with eBay's Promoted Listings! It features 15 full pages of proven, actionable tips and strategies, including bonus content: Fast Fix for Stale Campaigns. To claim your complimentary copy, go to iLoveToBeSelling.com. I'm Kathy, and I love to be selling!
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week, eBay Head of North America Advertising, Scott Kelliher on the importance of a solid Promoted Listings strategy for the upcoming Holiday shopping season; Griff converses with this week’s 25 Years of eBay Story seller, Patty Whitlock of theshoppingmom2; and the hosts answer a question about shipping labels for returns. To have your questions answered on our eBay for Business podcast, call us at 888 723-4630 or email us at podcast@ebay.com. To give us feedback, please take our podcast listener survey at (https://connect.ebay.com/srv/survey/a/sellerops.podcast) 00:01 - Intro 03:58 - Scott Kelliher - Promoted Listings 15:20 - Patty Whitlock - 25 Seller Story Mini Series 34:16 - Q&A and Outro New Links for Ep 113: Sneaker Authentication Announcements - https://community.ebay.com/t5/Announcements/Our-big-news-Sneakers-Authentication-w-Jordan-Sweetnam/ba-p/31280462 Sneaker Authentication Info - https://www.ebayinc.com/stories/news/ebay-to-authenticate-sneakers-100-in-u-s/ Promotion Strategies - https://pages.ebay.com/seller-center/listing-and-marketing/promotion-strategies.html Promoted Listings - https://pages.ebay.com/seller-center/listing-and-marketing/promoted-listings.html Patty Whitlock’s eBay Store - https://www.ebay.com/str/The-Shopping-Moms-Great-Deals Returns - https://pages.ebay.com/seller-center/service-and-payments/returns.html Return Preferences page - https://www.ebay.com/rtn/Return/SellerRules?returnId=0&rmvHdr=false&action=showSellerRulesList Return Shipping Help Page - https://www.ebay.com/help/selling/managing-returns-refunds/return-shipping-sellers?id=4703 Business Policies (shipping policies) Page - https://www.bizpolicy.ebay.com/businesspolicy/manage eBay International Standard Delivery - https://pages.ebay.com/seller-center/shipping/ebay-international-standard-delivery.html Learn more about Promoted Listings - http://www.ebay.com/getpromotedlistings Recurring Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay Seller News Announcements - ebay.com/announcements eBay Community - ebay.com/community eBay Weekly Community Chat - ebay.com/communitychat eBay Help - ebay.com/help/home eBay Meetups - ebay.com/meetups Managed Payments on eBay - ebay.com/payments eBay for Business Podcast - ebay.com/podcast eBay Seller Center - ebay.com/sellercenter eBay Seller Hub - ebay.com/sh eBay System Status - ebay.com/sts explore.ebay.com facebook.com/eBayForBusiness eBay for Business Podcast Listener Survey - https://connect.ebay.com/srv/survey/a/sellerops.podcast #ebaypodcast
My next webinar is coming in July! Join me for a live online training session on Etsy Ads (formerly known as Promoted Listings) and Offsite Ads. Learn how to use these advertising options to drive more sales to your Etsy shop. Come with your questions, we'll have a Q&A session after the training. Register at Visit for more information
I take you through a tour of the office, showing how I stay organized, offering up a few eBay shipping tips along with a check in on our Promoted Listings from the video last Sunday. A little bit for something in this video! eBay consignment (for sale): https://www.ebay.com/str/crtsportscards/Consignment-Area/_i.html?_storecat=33234882012 ebay consignment (details): https://www.crtsportscards.com/#/ebay-consignment/ I will cover the hot button topic of the day or just one question a day that comes to me from the world of social media. Could be sports related, sports card related or just general wold topics! Who knows but stay tuned for the daily update! Also, if you have a topic you want me to cover, please let me know! -Chris https://www.crtsportscards.com/ https://twitter.com/CRT_Sportscards https://www.ebay.com/str/crtsportscards --- Support this podcast: https://anchor.fm/crtsportscards/support
Paid advertising seems like a really good option and it is likely you have considered it. You've probably seen it work really well for others. You have also probably seen or heard of experience that others had with paid advertising that were not profitable at all. Today's episode includes several things. It actually could have been two separate episodes but the ideas really piggy back on each other so I kept them together! For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/93 For more free handmade business advice, visit merriweathercouncilblog.com/podcast
The real threat to eBay is not promoted Listings or the resignation of it's CEO, but the emergence of Goodwill Industries.
We have some awesome stories to share this week, and of course we have to talk about promoted listings. Grant Cardone "The 10X Rule" : https://amzn.to/2Zp78sC Help Us Continue Providing Value For Free By Donating In The Link Below: https://www.paypal.me/purehustlepodcast?locale.x=en_US Below is a link to all the shipping supplies we buy through Amazon: https://www.amazon.com/shop/purehustlepodcast Bellow is a link to shipping supplies that we use: https://docs.google.com/document/d/1bR2h1PrrljhI5GKeQYWG6ubLOfkqSt0gLFmSxPm52nA/edit?usp=sharing Instagram - @purehustlepodcast Twitter - @purehustlecast Facebook - purehustlepodcast Youtube - Pure Hustle Podcast - www.youtube.com/channel/UCuEJMAB8GdoaPK7eLkKmAiQ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/pure-hustle-podcast/support
EP. 5 Weekend garage sale finds, eBay promoted listings, and more! Don't miss out on our latest episode! We hope you enjoy it and come back for more. Thanks for tuning in! -Breakroom Breakdown Send us feedback on our Instagram @mrwarhop @hikestoprepurpose Or email us at breakroombreakdown@gmail.com --- Support this podcast: https://anchor.fm/breakroombreakdown/support
eCom 101: A Reseller's Guide to eBay, Poshmark, Finances and Coffee
Join us for a special show. We honor the brave men and women on this 18th anniversary of 9/11. We will also cover the iPhone 11 and do you need it for your ebay, poshmark, ecom business. Promoted listings update will be explained. We will also talk about how e-commerce has changed in the last 18 years. All that and more! #ebay #ecommerce #reselling #ecom101 To support the show please visit http://anchor.fm/ecom101/support Links: For a free 15 minute Consultation with Joey: https://JrFinancialCoaching.as.me/ecom101podcast Facebook Group: https://www.facebook.com/groups/1330186413818961/ Website: http://www.Ecom101podcast.com Follow us on Instagram: Show- http://www.Instagram.com/ecom101podcast Joey- http://www.Instagram.com/jrfinancialcoach Robyn- http://www.Instagram.com/Robyn.yednock.haas Subscribe on iTunes Podcasts at eCom 101 https://podcasts.apple.com/us/podcast/ecom-101/id1470936529 #reseller #ebay #ecommerce --- Send in a voice message: https://anchor.fm/ecom101/message Support this podcast: https://anchor.fm/ecom101/support
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week’s episode is all about the 2019 Fall Seller Update. In The Buzz, we’ll give you a high level overview of the Seller Update, and tell you where you can learn more, and get questions answered. In the Main Story eBay Seller Laurie Wong tells us how she uses the new Multi User Account Access feature. On Inside eBay VP of Seller Experience Harry Temkin talks with us about the Fall Seller Update, and Bridget Davies VP, Revenue & Seller Growth, tells us about the enhancements and changes to the Promoted Listings tool announced in the update. To have your questions answered on eBay for Business, call us at 888 723-4630 or email us at podcast@ebay.com. 00:01 - Intro 02:41 - The Buzz 07:12 - The Main Story - MUAA with Laurie Wong 18:40 - Inside eBay Part 1 - Harry Temkin - Seller Update 32:35 - Inside eBay Part 2 - Bridget Davies - Promoted Listings 39:20 - Outro Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay.com/community eBay.com/communitychat eBay.com/help/home eBay.com/meetups eBay.com/payments eBay.com/podcast eBay.com/salestax eBay.com/sellercenter eBay.com/sellerprotection eBay.com/sellerupdate eBay.com/sellingonebay explore.ebay.com facebook.com/eBayForBusiness eBay Seller - reflectionsoftrinity - https://www.ebay.com/str/reflectionsoftrinity #ebaypodcast
Thank you guys for tuning into this episode! in this episode I will be talking about the Pro’s & Con’s of Amazon Dropshipping & Manual eBay Dropshipping in 2019! There is a HUGE difference between both of these platforms when it comes to Dropshipping even though the business model is the same! Manual eBay Dropshipping is more for beginners to this business model compared to Amazon Dropshipping & I will go over these reasons in this video! I hope you guys enjoy & please let me know what else you guys would like to hear! I hope you guys gained a lot of value from this & please feel free to ask any questions! Thank you again for watching & I hope you have an amazing day! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/andrew-giorgi/support
聚焦大事件,解读新爆点谁说跨境电商圈是跨境娱乐圈的?说的真的太对了!不论是严寒酷暑还是节假/工作日每天跨境电商圈总会有一些新鲜事儿在发生带大家一起侃大山聊平台那些重磅的、争议的、有料的风云故事是你居家旅行必备良品!
Give us a call - 888-723-4630 Send us an email - podcast@ebay.com visit us at ebay.com/podcast Welcome to eBay for Business! This week our theme is test and learn. In our Main Story Ryan and Alli Roots, also widely known as Ralliroots, tell us how they implement testing and learning into their business on eBay. On Inside eBay Shefali Singla, Senior Product Marketing Manager at eBay Advertising, outlines testing strategies using Promoted Listings. We also have Chris Wadhwa, eBay’s Head of Selling Platform & Programs, tell us about testing different configurations with Promotions Manager. As always we’ve also got The Buzz! We’ll also answer some seller questions this week! To have your questions answered on eBay for Business, call us at 888 723-4630 or email us at podcast@ebay.com. 00:01 - Intro 01:19 - The Buzz 09:58 - The Main Story - Test and Learn 23:11 - Inside eBay - Part 1 - Test and Learn using Promoted Listings 35:31 - Inside eBay - Part 2 - Test and Learn using Promotions Manager 41:31 - Calls / Questions 53:01 - Outro Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay.com/announcements eBay.com/b/US-Dollar-Coins/11975 eBay.com/community eBay.com/communitychat eBay.com/getpromotedlistings eBay.com/meetups eBay.com/podcast eBay.com/sellercenter eBay.com/sh ebayopen.com explore.ebay.com stores.ebay.com facebook.com/eBayForBusiness Top 10 Tips for Selling Coins on eBay eBay Seller - ralliroots #ebaypodcast #makingithappen
I’m changing up the strategies for the phone rings.
Give us a call - 888-723-4630 Send us an email - sellingonebay@ebay.com visit us at ebay.com/sellingonebay Welcome to Selling on eBay! Our theme this week is Driving Efficiencies. In our Main Story we explore how third party listing tools can help with your business operations with Erik Simon, VP of Marketing and Business Development at Solid Commerce and Jason Harra, CEO and Founder of SellerActive. On Inside eBay, Alyssa Cutright, VP Global Payments outlines how Managed Payments will help sellers save time and money, and eBay’s Shefali Singla tells us how we can use Promoted Listings more efficiently. We also have The Buzz with Doug Smith. To have your questions answered on Selling on eBay, call us at 888 723-4630 or email us at sellingonebay@ebay.com. 00:01 - Intro 00:56 - The Buzz 06:57 - The Main Story Part 1 - How 3rd party tools can help your run your business 20:25 - The Main Story Part 2 - 3rd Party tools continues with Jason Hanna of Seller Active 30:45 - Inside eBay Part 1 - Payments with Alyssa Cutright 36:02 - Inside eBay Part 2 - How to use PL more efficiently with Shefali Singla 41:13 - Outro Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay.com/announcements eBay.com/community eBay.com/meetups eBay.com/sellercenter eBay.com/sellingonebay eBay.com/getpromotedlistings explore.eBay.com facebook.com/eBayForBusiness Third party listing tools applications.ebay.com Solid Commerce free trial SellerActive #ebaypodcast #makingithappen
Learn how to optimize your promoted listings on Etsy to drive extra profit to your Etsy stores. I share examples & screenshots from my stores and walk you through exactly how to set up & test promoted listings for yourself. If you're not using Etsy promoted listings on your store, you're missing out! ⚖️Bench is helping me close my books each month so I can save time, do taxes right, and earn more with my business! Try it out today to get a free month of bookkeeping for your POD business, and an extra free month when you become a client.
Just giving the crew a heads up that I am now trying out the promoted listings on eBay --- Send in a voice message: https://anchor.fm/hustleandmotivatepodcast/message Support this podcast: https://anchor.fm/hustleandmotivatepodcast/support
Give us a call - 888-723-4630 Send us an email - sellingonebay@ebay.com visit us at ebay.com/sellingonebay Welcome to Selling on eBay! This week we’ve got Holiday Buying Behaviors, Volume Pricing Discounts, Holiday Tabletop & Decor, Trending Topics, and your calls and questions! To have your questions answered on Selling on eBay, call us at 888 723-4630 or email us at sellingonebay@ebay.com. 00:01 - Intro 01:39 - Trending Topics 05:55 - The Main Story - Margie Rose Makes it for holiday on eBay 14:44 - Inside eBay - Promoted Listings Holiday Strategies + 2 new features 25:15 - Outro Links / Phone Numbers / Hashtags Mentioned: 888-723-4630 - Call in Line eBay.com/sellingonebay eBay.com/meetups eBay.com/community explore.eBay.com eBay.com/promotedlistings #ebaypodcast
Have you ever wondered what the magic formula is for making it big on Etsy? Here's the thing: that magic formula involves a lot of working pieces all combining together to make for excellent products, incredible customer service, and a business that succeeds. Cindy Funk has been selling adorable vintage tea towels on Etsy for several years, and with over 6,000 sales, she knows a thing or two about that magic formula. Learn from Cindy and discover all the pieces you can bring together to create your own magic formula for success. You got this! On the Podcast: 01:11 - What Martha Stewart and Cindy Funk have in Common 05:09 - Where Can You Find Mint Condition Vintage Items? 08:38 - Why Cindy Doesn't Cast a Wide Net 10:48 - Cindy's Fascinating Customers 13:45 - Why Cindy's Branding is "Anti-Etsy" 18:00 - Etsy SEO + Promoted Listings 26:08 - Inventory Management 28:11 - If I Could Turn Back Tiiiiiiime! 35:23 - Cindy's Wins 39:05 - 3 Tips for Making it on Etsy Long-Term 40:39 - We're Here, We're... a Little Different! And We're Not Going Anywhere! 43:00 - Cindy's Hilarious Mom Moment What Martha Stewart and Cindy Funk have in Common Cindy's business began as a long-time hobby first. She has been collecting vintage linens for years since her father passed away. She became interested in them because of the nostalgia and memories they carried. After collecting so many, she realized that her home was being taken over by linens ,and something needed to change! Cindy started looking for ways to sell her linens. At first, she signed up for a booth in an antiques mall, but the mall closed down before she was able to sell anything. So what do Martha Stewart and Cindy Funk have in common? They both love Etsy! And they both discovered it around the same time! Not long after her antiques mall attempt, Cindy was watching an episode of Martha Stewart and saw one of the founders of Etsy being interviewed. After learning that Etsy sold vintage items in addition to handmade, she signed up in 2009 and began listing her first items in 2010. It didn’t take long for Cindy to realize that Etsy was a great platform for her vintage tea towels! They started selling pretty quickly on the site. In 2011 Cindy set a goal to sell 100 items, that year. Instead, she sold 1000 items! From that point on, she started looking at her Etsy shop as a real business. Where Can You Find Mint Condition Vintage Items? It turns out... all over the place! Cindy hunts far and wide for just the right vintage linens to add to her shop. Since she focuses on items that are in mint condition, it can be quite tricky for her to keep her shop inventory at the 250-item level that she prefers. Here's a list of all the places Cindy has found Vintage Linens: Garage sales Yard Sales Church Sales Antique Fairs Flea Markets Church Sales Antique Malls Thrift Shops Estate Sales E-bay Online Stores Her Mailman! (He's very interested in antiques but not linens, so when he runs across them in his hunts, he saves them for Cindy.) Cindy dedicates one day a week to scouting vintage items. She picks one town that's within driving distance to her home in Central Illionois and goes shopping! There's a flea market once a month about an hour away, so she tries to attend that on a regular basis. And she also hunts online. Cindy has great relationships with several antique dealers. They have her card and give her a call when something of interest comes in. As an experienced seller who likes to keep her inventory high, it's in their advantage to call someone who may make a large purchase all at once. Why Cindy Doesn't Cast a Wide Net Once upon a time, Cindy thought she could grow her business by offering a wider variety of items. She branched out to vintage collectibles and spent about 6 months buying up inventory. She had 500 items in her shop! Cindy thought that new customers would find those collectibles, head to her shop, and buy other items while they were there. That didn't really happen! They just bought their one collectible item and left. Cindy also felt overwhelmed and her office space was taken over by collectibles. She has slowly sold off those items and focused on vintage linens and becoming well-known in that niche. Cindy is seen as an expert when it comes to vintage tea towels. Other sellers and collectors turn to her for advice. She recommends that all Etsy sellers try tospecialize in something specific. By focusing on one main item, Cindy is able to better help her customers with her knowledge and experience. In addition, Cindy has a large base of repeat customers. She's developed great friendships over the years because she and her customers share the same interest and passions - they love vintage tea towels! (Want to establish yourself as an expert in your field? See our tips right here.) Cindy's Fascinating Customers With such a specific niche, Cindy has had quite a lot of interesting customers through the years! She's sold to celebrities, museums, and prop masters for movies! Cindy says the prop masters always crack her up, because they need their items yesterday! Recently, a prop master purchased a vintage paper tablecloth from her for $6 but paid $60 to have it shipped overnight to Canada! Her products have even been purchased for a movie that starred Ben Affleck, but Cindy hasn't watched the movie yet to see if her items appeared in the set. And she's almost positive that one of her vintage tablecloths was featured in "The Help" but she can't be sure since the purchaser didn't mention anything at the time. Cindy has one celebrity customer who has reordered from her 3 times, but she's too respectful of that person to fill us in on who it is! Finally, Cindy's items can be found in museums. Sarah brought up a great point: Cindy clearly has an excellent product if museums are coming to her for items to feature in their displays! (Now I'm off to see what old-school movies Ben Affleck has starred in - in the past 5 years!) Why Cindy's Branding is "Anti-Etsy" The general vibe on Etsy tends to be clean, bright, simple designs, with plenty of white space in photos to give a sense of calm. Cindy's branding is staunchly "Anti-Etsy" as she calls it! Her quirky, fun vintage tea towels just don't lend themselves to this vibe. Her shop is full of colors, patterns, and scenes, and this works for her. All of the pieces in her shop help support the main theme of the products which are (just like her tagline says) vintage with graphic appeal. The Close-Up: Unlike many Etsy sellers, Cindy has opted to do something different with her cover photo. Instead of using an image of the entire product, she starts with a close-up of the linen so you can see the details and quality of the item. This allows her customers to see exactly what they will be getting and to fall in love with the patterns and scenes found on her items. As with all aspects of her Etsy shop, Cindy experiments with her photography. She found that if she zoomed out to show the whole linen, it was harder to see the graphics that are truly the cornerstone of each item. A zoomed out photo just looks like any other piece of cloth. The Routine: Cindy doesn't have a designated photography day each week. Instead, she tries to list 3-5 items, 4-5 days out of every week. She takes photos of just those items, edits them, uploads them to Etsy and fills out her listing. When she's done, Cindy has created several new listings from start to finish. Cindy says she loves to time-block so she sets aside time each day for capturing and creating her new listings. (We love time-blocking too!) Etsy SEO + Promoted Listings Cindy uses several tactics to help her items get found more often on Etsy: Constantly list new items. Cindy lists several new items most days of the week. Renew listings. On days when Cindy doesn't have a new item to list, she renews several listings. Improve both recency and relevancy. By always having very recently listed items in her shop, Cindy not only shows up more in the "recency" search feature on Etsy, but recency is also factor that helps determine a listing's position within relevancy search on Etsy. (Relevancy is currently the default search setting - so Etsy will show the items that have the best chance of being exactly what the searcher is looking for.) What this means in simplified terms: If two listings have the same keywords in them, the more recently listed item will rank higher on Etsy search. (Note: this is a very simplified view of things for the sake of teaching!) Check keyword stats. Cindy checks her stats often to see which keywords bring her the most traffic. Tweak constantly. Cindy uses her stats knowledge to constantly tweak keywords in her tags and titles. Experiment often. Cindy experiments with other details in her listings - such as placing items in different categories or testing out different photos. Use promoted listings. Cindy started testing promoted listings a few months ago, and she's found them really helpful. They show her which keywords people respond to most often, and she gets more views and favorites in her shop. Cindy's promoted listing strategy: She sets her max daily budget high, her bids mostly on "auto", only chooses a handful of listings to promote at a time, and ups her bid for her most expensive items where her cost per customer acquisition can be higher. Quick Tips on Promoted Listings from Beth Anne There are several factors that determine how well your promoted listing will do: 1.) Competition from other listings. If there's way too much competition, your items may not get shown very often, and that means they won't get clicks or sales. You can up your bid to counteract this competition, but at a certain point that bid per click just becomes way too expensive to be profitable in the long run. If you find this happening to your promoted listing, move on and promote something else! In Cindy's case, she has a niche product that likely faces little competition. This is great for her! She can promote away without having to bid an extremely high amount per click. 2.) Your listing's profitability to Etsy. If you're selling a more expensive item, chances are good that Etsy will choose to show your item over other promoted items in your niche. They stand to make a larger commission when your item sells. (Etsy cares just as much about making as you do!) But the price of your item isn't the only thing that determines how profitable it will be for Etsy. It has to sell to be profitable! So if your conversion rate is high (the number of sales divided by the number of clicks) Etsy will likely show your item more often. They know your item sells well, so they'll keep on showing it. (You should also know that conversion rate matters a great deal for getting found in unpaid Etsy search as well. If your item doesn't sell well, Etsy will push it to the back.) For reference: A typical conversion rate for an online store is 2%, or 2 sales per every 100 visitors/clicks to the shop. A great conversion rate is about 5%. A conversion rate that could use improvement is 1% or lower. I generally aim for a 1% conversion rate if I'm doing paid advertising. And in our case, that means I can afford to pay 10 cents per click, or $10 total to acquire a customer for our Brilliant Business Planner. That keeps us profitable. So if I find that I'm bidding way more than 10 cents per click in promoted listings, unless my conversion rate skyrockets, I'd better lower that bid or find a new listing to promote! For reference, our planner listing conversion rates vary greatly depending on the keywords we use to attract customers. We get anywhere from 0% to 5% conversion rates on our promoted listings. (Yeah... that 5% conversion rate... you better believe I'll be promoting that til I'm blue in the face!) Inventory Management With over 200 items for sale in her shop, Cindy has to keep her inventory very well organized. She's had bad experiences in the past when this wasn't the case. Then, an order is placed and she's scrambling and panicked - "where did that towel go?!" Now, Cindy uses plastic containers with drawers to keep everything sorted and folded. She separates her items by type - tea towels, table cloths, and plastic tablecloths. Then Cindy stores her collectibles in wooden cubbies. She says that even when her workspace isn't neat, her inventory always is! If I Could Turn Back Tiiiiime! One of the best things about talking with a seasoned Etsy seller is learning what she'd do differently if she could do it all again. Cindy would love to pull a "Cher" and do these things differently if she could turn back time. Build an email list. Collect the email addresses of your customers right from the get-go. Build those relationships by sending out emails on a regular basis. Your email list is the perfect place to let your die-hard fans know about new additions to the shop, sales, and great tips or content in your niche. (Learn more about email marketing here.) Put your email sign-up link everywhere. Cindy now has a link to her email list sign-up on her About Page, Profile Page, her Thank you Note after a sale on Etsy, and anywhere else she can think to put it! Even though those are dead links, she is slowly but surely collecting email addresses because people who are interested in what you have to offer don't mind copying and pasting that link. (See our episode with Sarah Gilcher for more proof on that one!) Create your own website. Cindy just now reserved her domain name and plans to have a "home base" soon. Even if you don't plan to sell on your own site, it's a great place to put your email sign-up form and let others know a little more about you. Having a home base online is always a good idea! Put yourself out there and get your products featured. Cindy plans to do more active promoting of her shop this year. She'll write guest posts and submit her items for product features on large sites. Again, you don't have to have your own site to make guest posting or promoting work for you. Link to an email opt-in form or your Etsy shop. Don't let anything hold you back from marketing your business. Cindy’s Wins Cindy has done so many things right when it comes to growing her Etsy shop. Below are a few of her wins! Sell High-quality products. Cindy offers the best possible product that she can find. Provide Excellent communication. Cindy writes a thank you note to everyone who makes a purchase from her. She lets them know how much she appreciates their purchase, that she'll be shipping their item soon, and she hopes they'll come back to visit her shop again! Stay in touch with customers. Cindy has some customers who are looking for particular items, and she makes a point to reach out to them when she finds what they're looking for. Ship quickly. Cindy is neurotic about shipping, and almost always ships each order the very next day. Use Coupon codes. Cindy includes a coupon code with each purchase, and she's had many repeat customers who use this code. Participate in Teams. Cindy is a member of about 20 teams on Etsy. Members can trade tips, advice, and offer encouragement to each other. Learn as much about SEO as you can. Cindy is always testing and tweaking! We are too. 3 Tips for Making it on Etsy Long-Term Your shop is a work in progress. You're never "done". There is always more to test, tweak, and of course, new changes from Etsy to figure out. Be persistent. Every business has its ups and downs. Cindy remembers weeks where she had zero sales, and she wondered if she'd dropped off the face of the planet! But she kept with it and the sales always come back. There are busy seasons and slow seasons. This is the beast that is retail. Learn as much as you can. Cindy never stops learning about business or selling on Etsy. She enjoys listening to podcasts like ours for what she calls "little golden nuggets". Whether an episode directly relates to selling on Etsy or not, there's always a business nugget to find. (We agree! And we're always learning from others too!) We're Here! We're... a little Different! And We're Not Going Anywhere! Etsy is known for being a handmade marketplace and Cindy has found that sometimes the vintage sellers get ignored. For example, when Etsy went public, there was no mention of the vintage and supplies side of things the marketplace. The press tends to describe Etsy simply as "a handmade marketplace" so many vintage lovers don't even know they can go there to find great treasures. To combat this focus, Cindy wants vintage Etsy sellers to support each other, and she makes an effort to help promote others in her field. As these vintage shops and sellers work together, the community can grow and create more of a voice for vintage sellers on Etsy. Cindy also lets Etsy know how much she appreciates it when she sees them feature a Vintage item in their finds. Essentially, she keeps letting them know that "she's here!" and not to forget about this wonderful side of Etsy. Cindy's Hilarious Mom Moment You'll have to tune in to hear about "The Great Cheese Incident." Too funny! Find Cindy Online! Shop: NeatoKeen.Etsy.com (Check it out! Her items are adorable and so unique!)Facebook: Neatokeen.etsyInstagram: Neatokeen2 Have you ever wondered what the magic formula is for making it big on Etsy? Here's the thing: that magic formula involves a lot of working pieces all combining together to make for excellent products, incredible customer service, and a business that succeeds. Cindy Funk has been selling adorable vintage tea towels on Etsy for several years, and with over 6,000 sales, she knows a thing or two about that magic formula. Learn from Cindy and discover all the pieces you can bring together to create your own magic formula for success. You got this! On the Podcast: 01:11 - What Martha Stewart and Cindy Funk have in Common 05:09 - Where Can You Find Mint Condition Vintage Items? 08:38 - Why Cindy Doesn't Cast a Wide Net 10:48 - Cindy's Fascinating Customers 13:45 - Why Cindy's Branding is "Anti-Etsy" 18:00 - Etsy SEO + Promoted Listings 26:08 - Inventory Management 28:11 - If I Could Turn Back Tiiiiiiime! 35:23 - Cindy's Wins 39:05 - 3 Tips for Making it on Etsy Long-Term 40:39 - We're Here, We're... a Little Different! And We're Not Going Anywhere! 43:00 - Cindy's Hilarious Mom Moment What Martha Stewart and Cindy Funk have in Common Cindy's business began as a long-time hobby first. She has been collecting vintage linens for years since her father passed away. She became interested in them because of the nostalgia and memories they carried. After collecting so many, she realized that her home was being taken over by linens ,and something needed to change! Cindy started looking for ways to sell her linens. At first, she signed up for a booth in an antiques mall, but the mall closed down before she was able to sell anything. So what do Martha Stewart and Cindy Funk have in common? They both love Etsy! And they both discovered it around the same time! Not long after her antiques mall attempt, Cindy was watching an episode of Martha Stewart and saw one of the founders of Etsy being interviewed. After learning that Etsy sold vintage items in addition to handmade, she signed up in 2009 and began listing her first items in 2010. It didn’t take long for Cindy to realize that Etsy was a great platform for her vintage tea towels! They started selling pretty quickly on the site. In 2011 Cindy set a goal to sell 100 items, that year. Instead, she sold 1000 items! From that point on, she started looking at her Etsy shop as a real business. Where Can You Find Mint Condition Vintage Items? It turns out... all over the place! Cindy hunts far and wide for just the right vintage linens to add to her shop. Since she focuses on items that are in mint condition, it can be quite tricky for her to keep her shop inventory at the 250-item level that she prefers. Here's a list of all the places Cindy has found Vintage Linens: Garage sales Yard Sales Church Sales Antique Fairs Flea Markets Church Sales Antique Malls Thrift Shops Estate Sales E-bay Online Stores Her Mailman! (He's very interested in antiques but not linens, so when he runs across them in his hunts, he saves them for Cindy.) Cindy dedicates one day a week to scouting vintage items. She picks one town that's within driving distance to her home in Central Illionois and goes shopping! There's a flea market once a month about an hour away, so she tries to attend that on a regular basis. And she also hunts online. Cindy has great relationships with several antique dealers. They have her card and give her a call when something of interest comes in. As an experienced seller who likes to keep her inventory high, it's in their advantage to call someone who may make a large purchase all at once. Why Cindy Doesn't Cast a Wide Net Once upon a time, Cindy thought she could grow her business by offering a wider variety of items. She branched out to vintage collectibles and spent about 6 months buying up inventory. She had 500 items in her shop! Cindy thought that new customers would find those collectibles, head to her shop, and buy other items while they were there. That didn't really happen! They just bought their one collectible item and left. Cindy also felt overwhelmed and her office space was taken over by collectibles. She has slowly sold off those items and focused on vintage linens and becoming well-known in that niche. Cindy is seen as an expert when it comes to vintage tea towels. Other sellers and collectors turn to her for advice. She recommends that all Etsy sellers try tospecialize in something specific. By focusing on one main item, Cindy is able to better help her customers with her knowledge and experience. In addition, Cindy has a large base of repeat customers. She's developed great friendships over the years because she and her customers share the same interest and passions - they love vintage tea towels! (Want to establish yourself as an expert in your field? See our tips right here.) Cindy's Fascinating Customers With such a specific niche, Cindy has had quite a lot of interesting customers through the years! She's sold to celebrities, museums, and prop masters for movies! Cindy says the prop masters always crack her up, because they need their items yesterday! Recently, a prop master purchased a vintage paper tablecloth from her for $6 but paid $60 to have it shipped overnight to Canada! Her products have even been purchased for a movie that starred Ben Affleck, but Cindy hasn't watched the movie yet to see if her items appeared in the set. And she's almost positive that one of her vintage tablecloths was featured in "The Help" but she can't be sure since the purchaser didn't mention anything at the time. Cindy has one celebrity customer who has reordered from her 3 times, but she's too respectful of that person to fill us in on who it is! Finally, Cindy's items can be found in museums. Sarah brought up a great point: Cindy clearly has an excellent product if museums are coming to her for items to feature in their displays! (Now I'm off to see what old-school movies Ben Affleck has starred in - in the past 5 years!) Why Cindy's Branding is "Anti-Etsy" The general vibe on Etsy tends to be clean, bright, simple designs, with plenty of white space in photos to give a sense of calm. Cindy's branding is staunchly "Anti-Etsy" as she calls it! Her quirky, fun vintage tea towels just don't lend themselves to this vibe. Her shop is full of colors, patterns, and scenes, and this works for her. All of the pieces in her shop help support the main theme of the products which are (just like her tagline says) vintage with graphic appeal. The Close-Up: Unlike many Etsy sellers, Cindy has opted to do something different with her cover photo. Instead of using an image of the entire product, she starts with a close-up of the linen so you can see the details and quality of the item. This allows her customers to see exactly what they will be getting and to fall in love with the patterns and scenes found on her items. As with all aspects of her Etsy shop, Cindy experiments with her photography. She found that if she zoomed out to show the whole linen, it was harder to see the graphics that are truly the cornerstone of each item. A zoomed out photo just looks like any other piece of cloth. The Routine: Cindy doesn't have a designated photography day each week. Instead, she tries to list 3-5 items, 4-5 days out of every week. She takes photos of just those items, edits them, uploads them to Etsy and fills out her listing. When she's done, Cindy has created several new listings from start to finish. Cindy says she loves to time-block so she sets aside time each day for capturing and creating her new listings. (We love time-blocking too!) Etsy SEO + Promoted Listings Cindy uses several tactics to help her items get found more often on Etsy: Constantly list new items. Cindy lists several new items most days of the week. Renew listings. On days when Cindy doesn't have a new item to list, she renews several listings. Improve both recency and relevancy. By always having very recently listed items in her shop, Cindy not only shows up more in the "recency" search feature on Etsy, but recency is also factor that helps determine a listing's position within relevancy search on Etsy. (Relevancy is currently the default search setting - so Etsy will show the items that have the best chance of being exactly what the searcher is looking for.) What this means in simplified terms: If two listings have the same keywords in them, the more recently listed item will rank higher on Etsy search. (Note: this is a very simplified view of things for the sake of teaching!) Check keyword stats. Cindy checks her stats often to see which keywords bring her the most traffic. Tweak constantly. Cindy uses her stats knowledge to constantly tweak keywords in her tags and titles. Experiment often. Cindy experiments with other details in her listings - such as placing items in different categories or testing out different photos. Use promoted listings. Cindy started testing promoted listings a few months ago, and she's found them really helpful. They show her which keywords people respond to most often, and she gets more views and favorites in her shop. Cindy's promoted listing strategy: She sets her max daily budget high, her bids mostly on "auto", only chooses a handful of listings to promote at a time, and ups her bid for her most expensive items where her cost per customer acquisition can be higher. Quick Tips on Promoted Listings from Beth Anne There are several factors that determine how well your promoted listing will do: 1.) Competition from other listings. If there's way too much competition, your items may not get shown very often, and that means they won't get clicks or sales. You can up your bid to counteract this competition, but at a certain point that bid per click just becomes way too expensive to be profitable in the long run. If you find this happening to your promoted listing, move on and promote something else! In Cindy's case, she has a niche product that likely faces little competition. This is great for her! She can promote away without having to bid an extremely high amount per click. 2.) Your listing's profitability to Etsy. If you're selling a more expensive item, chances are good that Etsy will choose to show your item over other promoted items in your niche. They stand to make a larger commission when your item sells. (Etsy cares just as much about making as you do!) But the price of your item isn't the only thing that determines how profitable it will be for Etsy. It has to sell to be profitable! So if your conversion rate is high (the number of sales divided by the number of clicks) Etsy will likely show your item more often. They know your item sells well, so they'll keep on showing it. (You should also know that conversion rate matters a great deal for getting found in unpaid Etsy search as well. If your item doesn't sell well, Etsy will push it to the back.) For reference: A typical conversion rate for an online store is 2%, or 2 sales per every 100 visitors/clicks to the shop. A great conversion rate is about 5%. A conversion rate that could use improvement is 1% or lower. I generally aim for a 1% conversion rate if I'm doing paid advertising. And in our case, that means I can afford to pay 10 cents per click, or $10 total to acquire a customer for our Brilliant Business Planner. That keeps us profitable. So if I find that I'm bidding way more than 10 cents per click in promoted listings, unless my conversion rate skyrockets, I'd better lower that bid or find a new listing to promote! For reference, our planner listing conversion rates vary greatly depending on the keywords we use to attract customers. We get anywhere from 0% to 5% conversion rates on our promoted listings. (Yeah... that 5% conversion rate... you better believe I'll be promoting that til I'm blue in the face!) Inventory Management With over 200 items for sale in her shop, Cindy has to keep her inventory very well organized. She's had bad experiences in the past when this wasn't the case. Then, an order is placed and she's scrambling and panicked - "where did that towel go?!" Now, Cindy uses plastic containers with drawers to keep everything sorted and folded. She separates her items by type - tea towels, table cloths, and plastic tablecloths. Then Cindy stores her collectibles in wooden cubbies. She says that even when her workspace isn't neat, her inventory always is! If I Could Turn Back Tiiiiime! One of the best things about talking with a seasoned Etsy seller is learning what she'd do differently if she could do it all again. Cindy would love to pull a "Cher" and do these things differently if she could turn back time. Build an email list. Collect the email addresses of your customers right from the get-go. Build those relationships by sending out emails on a regular basis. Your email list is the perfect place to let your die-hard fans know about new additions to the shop, sales, and great tips or content in your niche. (Learn more about email marketing here.) Put your email sign-up link everywhere. Cindy now has a link to her email list sign-up on her About Page, Profile Page, her Thank you Note after a sale on Etsy, and anywhere else she can think to put it! Even though those are dead links, she is slowly but surely collecting email addresses because people who are interested in what you have to offer don't mind copying and pasting that link. (See our episode with Sarah Gilcher for more proof on that one!) Create your own website. Cindy just now reserved her domain name and plans to have a "home base" soon. Even if you don't plan to sell on your own site, it's a great place to put your email sign-up form and let others know a little more about you. Having a home base online is always a good idea! Put yourself out there and get your products featured. Cindy plans to do more active promoting of her shop this year. She'll write guest posts and submit her items for product features on large sites. Again, you don't have to have your own site to make guest posting or promoting work for you. Link to an email opt-in form or your Etsy shop. Don't let anything hold you back from marketing your business. Cindy’s Wins Cindy has done so many things right when it comes to growing her Etsy shop. Below are a few of her wins! Sell High-quality products. Cindy offers the best possible product that she can find. Provide Excellent communication. Cindy writes a thank you note to everyone who makes a purchase from her. She lets them know how much she appreciates their purchase, that she'll be shipping their item soon, and she hopes they'll come back to visit her shop again! Stay in touch with customers. Cindy has some customers who are looking for particular items, and she makes a point to reach out to them when she finds what they're looking for. Ship quickly. Cindy is neurotic about shipping, and almost always ships each order the very next day. Use Coupon codes. Cindy includes a coupon code with each purchase, and she's had many repeat customers who use this code. Participate in Teams. Cindy is a member of about 20 teams on Etsy. Members can trade tips, advice, and offer encouragement to each other. Learn as much about SEO as you can. Cindy is always testing and tweaking! We are too. 3 Tips for Making it on Etsy Long-Term Your shop is a work in progress. You're never "done". There is always more to test, tweak, and of course, new changes from Etsy to figure out. Be persistent. Every business has its ups and downs. Cindy remembers weeks where she had zero sales, and she wondered if she'd dropped off the face of the planet! But she kept with it and the sales always come back. There are busy seasons and slow seasons. This is the beast that is retail. Learn as much as you can. Cindy never stops learning about business or selling on Etsy. She enjoys listening to podcasts like ours for what she calls "little golden nuggets". Whether an episode directly relates to selling on Etsy or not, there's always a business nugget to find. (We agree! And we're always learning from others too!) We're Here! We're... a little Different! And We're Not Going Anywhere! Etsy is known for being a handmade marketplace and Cindy has found that sometimes the vintage sellers get ignored. For example, when Etsy went public, there was no mention of the vintage and supplies side of things the marketplace. The press tends to describe Etsy simply as "a handmade marketplace" so many vintage lovers don't even know they can go there to find great treasures. To combat this focus, Cindy wants vintage Etsy sellers to support each other, and she makes an effort to help promote others in her field. As these vintage shops and sellers work together, the community can grow and create more of a voice for vintage sellers on Etsy. Cindy also lets Etsy know how much she appreciates it when she sees them feature a Vintage item in their finds. Essentially, she keeps letting them know that "she's here!" and not to forget about this wonderful side of Etsy. Cindy's Hilarious Mom Moment You'll have to tune in to hear about "The Great Cheese Incident." Too funny! Find Cindy Online! Shop: NeatoKeen.Etsy.com (Check it out! Her items are adorable and so unique!)Facebook: Neatokeen.etsyInstagram: Neatokeen2
Our secret weapon for marketing our shop? The Brilliant Business Planner. Every Wednesday at 1:30 Eastern, Sarah and I hop on Blab with a Brilliant Business Mom to strategize ways she can grow her business. Last week, we chatted with Julie Fuller of Tokyo Blossom Boutique. Julie recently re-branded her shop, and now it's filled with fun, vibrant, colorful knitwear and accessories. She's truly set herself apart in the knitwear space, and we can't wait to see how she grows. Topics Discussed on our Etsy Strategy Blab Branding. This Fall, Julie re-branded her shop with a palette of 6 bold, beautiful colors. Now her shop looks and feels cohesive and has a fun feel to it. The best part about re-considering her products and re-branding? Julie now feels so proud of her shop! She's excited to tell everyone she knows about it, and even her friends and family now call it her business - not just her cute little shop. Tip: Make products you're truly proud of - this is half the battle when it comes to marketing yourself and making sales. Etsy Promoted Listings. Promoted listings can be a great strategy for getting found as a new shop. Some tips to remember: If you're able to get clicks, favorites, and sales on a promoted listing, that extra SEO bump absolutely transfers over into that listing even when it's not promoted. You will see an improvement in your search engine rankings if your promoted listing does well. Promoted Listings Tip 2: Etsy seems to favor the more expensive listings - giving them more views and exposure overall. The theory: Etsy stands to make a lot more off of each sale when a more expensive item is sold. So consider choosing your most expensive listings to promote. Promoted Listings Tip 3: If you have an item that is performing well as a promoted listing, you can often bid a super low amount (3 cents per click) and Etsy will continue to promote that listing. Again, if they know your listing will sell much better than someone else's, they have no problem taking your 3 cents per click because they will still make a better profit overall. Promoted Listings Set-up: You can choose your maximum budget per day, and choose as low as $1.00 per day. Then, you get to decide which listings you'll promote. My recommendation is to promote just a few listings at a time so you can monitor what's working as well as push a few listings to the top of search results versus spreading yourself too thin. Then, you decide how much you're willing to pay per click for that listing. You can go with Etsy's recommendation (auto-bid) or you can choose your own bid amount - and that can be either higher or lower than Etsy's recommendation. One caveat: if you set a high bid and a low budget amount, you may run out of your budget early in the day and miss "prime-time" for buyers. Promoted Listings Tip 4: My benchmark for a successful promoted listing: getting at least 1 click for every 50 impressions of a promoted listings. But if your listing only gets 1 click per every 200 impressions, then that product photo may need some work - you're not generating enough interest in that product. Promoted Listings Tip 5: Promoted Listings is a great way to test which search terms are most effective for reaching your ideal customer. Etsy will show you which of your terms have high click-through rates. Promoted Listings Tip 6: You still have to be diligent with your titles, description, and tags Crochet vs. Knit: In Julie's experience, tagging your items as "crocheted" often attracts other crocheters looking for new ideas versus a customer whose ready to buy. Julie finds that tagging her items as hand-knit is a much better choice for attracting her ideal customer. Main Traffic Sources: Julie is getting most of her shop traffic through Instagram and Facebook. So she's off to a good start with social media marketing. Facebook Parties: Julie designates an hour where she would have a party on her Facebook fan page. Julie then told a few of her friends about the party and asked them to spread the word. She offered everybody who participated a 10% off coupon for her store, but told them that one person would win the grand prize. Facebook Party Part 2: Every 5-10 minutes there was a new game on Julie's page that you could participate in. For each question a participant answered, they received "party bucks". The person who received the most party bucks won the grand prize at the end. 30 minutes into the party, many new people were involved because Julie's posts were getting so much interaction that they were showing up in new people's feeds. Julie received a lot of traffic from the party and several sales as well. Instagram Loop Giveaways: Julie could consider a loop giveaway on Instagram where she gives away shop credit instead of a finished product. In this way, Julie isn't out the entire cost and labor of a product, but rather, could gain a new customer for her shop along with many new followers. What to do about Etsy's purchase limits: Etsy doesn't let you give a straight "gift certificate" to your shop. If you offer a coupon for $25 off in your shop, the customer has to purchase 105% of that price in order for the coupon to work. To get around this, just let the customer know about this rule, and you can refund Pinterest Group Boards for Etsy Sellers: We're part of several, and you can check out our account here. Amy Gabriel of GabrielsGoodTidings is also part of several great group boards for Etsy Sellers. Etsy Traffic Lab, Etsy's Elite, Pinterest Mini-Mall Viral Board. How to track Pinterest sales: Use a special coupon code just for your pins to try to track sales. For example, you can state in your pin description, "use the coupon code PIN10 for 10% off your purchase" If ViralTag is too expensive, BoardBooster is another option to automatically schedule listings and pins to great group boards. Consider Seasonal Boards: When you're really active on Pinterest and you're a great curator, other pinners start to take notice and follow you. Some ideas for Julie: gift ideas for her, handmade gift ideas, winter fashion, and many other topical boards where Julie's products would make a great fit. Use vertical photos on Pinterest. You can take your own vertical photo, upload it, and still link that photo to the listing it corresponds to in your Etsy shop. Consider pitching to bloggers to be included in their gift guides. Don't forget to follow up 10 days later. Bloggers are busy and can very easily miss your email! Beth Anne writes a conversational email, compliments the blogger or influencer, and then she always includes a positive, confident note at the end such as: "looking forward to working with you!" or "looking forward to chatting soon!" and this subtly suggests that a partnership is going to happen. Guest posting: Julie could use her expertise to drive more traffic to her shop. She could teach on why it's important to use high-quality fibers in knit-wear, or why it's important to support small business, or what her business means to her and her family. Landing a guest post on the Etsy blog: Beth Anne reached out to Julie Schneider, the editor in chief of the Etsy blog. She initially messaged Julie with a pitch, but an autoresponder came back that linked to an official form to fill out. The form asked for writing samples, specific pitches, and my experience as an Etsy seller. Beth Anne also tied her pitch into past articles to show that she truly knew the blog content well and knew how best to serve that audience. Be specific with your pitch and don't try to cover too much in any given post. Etsy keeps their blog posts relatively basic and short. Email opt-in idea: Create a style guide for customers to show them how to wear bright colors in winter. Julie plans to pair her products with other beautiful fashion items - the same way StitchFix sends outfit inspiration with each fix. AllThisWood: this shop is a great resource for sellers who want branding on their items. Their wooden tags are perfect for making it through the wash unscathed and making sure each and every happy customer knows exactly where they found you. Influencers: We tried to think of a celebrity who would use Julie's adorable coffee cozy and could provide free advertising for her. Julie thought she could drop off some cozies at a cool, hipster coffee shop that her husband does graphic design for. Influencer Idea #2: Consider reaching out to Periscope Influencers. There are many influencers who are super positive and would love to hold a coffee with Julie's positive cozies wrapped around them. Don't just send the cozy, but suggest how you would like them to use it "I'd love to see you using my cozy on Periscope." Set up a profile on Periscope so it's really easy for a scoper to point people back to Julie - and her profile could link right to her shop. Julie's genius strategy for pricing her products: she weighs her item after she makes it! So in this way, she knows whether it was 3/4th of a skein, etc. and calculates out the exact price of materials that way. Then Julie times herself to know how much her production cost. The other brilliant tip Julie shared? Thicker yarn means that each stitch covers way more space and the labor is far less. Don't forget to check out Julie's adorable items: Tokyo Blossom on Etsy Instagram: @tokyoblossom