Clocking In with Haylee Gaffin

Think your podcast isn't converting? Think again! In today's episode, I'm sharing a personal story about the connection between a sale in my digital shop and a three-year-old episode of Clocking In. Plus, I'm diving into my tips for creating long-term success with your podcast. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Find it Quickly: Discovering the source behind the sale (0:59)Strategy behind leveraging your content (2:15)The impact of a repurposing old episodes (3:23)The sales didn't come on release day (6:12)Creating long-term success with your podcast (6:45)Mentioned In This Episode: Mic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

Grief doesn't send a calendar invite. In this episode, I'm coming to you raw and vulnerable, sharing a deeply personal journey through one of the hardest seasons of my life. Over the past four months, I lost two of my grandparents—one just a week ago. Through these losses, I learned the real power of building a business and a podcast that supports your life when life asks you to pause.I'm not here today with a polished plan or the perfect message. I'm here as a reminder that being prepared doesn't mean being perfect—it means creating space for life to happen.Here's what I want you to take away:Why every creator and entrepreneur needs an episode bank—and how to start yours.How to prepare your content strategy for unexpected life events.What it really means to build a business (and podcast) that honors life, not just hustle.Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Podcast Resources:151: Dropping Everything & Finding My WhyReview the Transcript; https://share.descript.com/view/tgjFqQmdZYe Hosted on Acast. See acast.com/privacy for more information.

What if the best content that you could share this week already exists? In today's episode, I'm featuring my interview on The Modern Editor Podcast, hosted by my client Tara Whitaker. Tara and I share our insight into what it's like to be a podcast guest, plus how you can make the most out of your guest appearances. This episode originally aired on episode 49 of The Modern Editor Podcast.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Find It Quickly: Are Podcasts Still Relevant in 2025? (1:39)The Power of Borrowing Someone Else's Mic (11:22)How to Pitch Yourself as a Podcast Guest (13:41)The Key to Finding the Right Podcasts to Pitch Yourself to as a Guest (19:23)Pitch Yourself With Clear Goals in Mind (28:19)Where to Find New Podcasts (36:28)What to Do After You Appear on a Podcast (40:28)Ready For More Podcast Training? (48:18)Podcast Resources:Tara Whitaker Instagram: instagram.com/taramqwhitakerThe Modern Editor Podcast: tarawhitaker.com/podcastThe Modern Editor Episode 49 with Haylee Gaffin: tarawhitaker.com/episode-49Mic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

You don't have to do it all to build a successful business. In today's episode, I'm flipping the mic to some incredible women who've mastered the art of outsourcing—because staying creative, consistent, and balanced in your business doesn't happen alone.You'll hear from five inspiring podcasters—Stephanie Deininger, Jennifer Griffith, Bree Pair, Ali Haney, and Tara Whitaker—who share how outsourcing their podcast production to my team at Gaffin Creative has given them back their time, energy, and clarity.Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Find it Quickly: Stephanie Deininger of Organize and Cherish (1:23) Jennifer Griffith of About Your Mother (3:00)Bree Pair of Thrive Podcast for Content Creators (3:59)Ali Haney of Brand & Market (6:05)Tara Whitaker of The Modern Editor (7:46)Meet the Podcasters:Stephanie Deininger: instagram.com/theorganizedflamingoOrganize and Cherish: theorganizedflamingo.com/podcastJennifer Griffith: instagram.com/byjennifergriffithAbout Your Mother: byjennifergriffith.com/podcasts/welcome-to-about-your-motherBree Pair: instagram.com/thrivetogetherblogThrive Podcast for Content Creators: thrivetogether.blog/podcastAli Haney: instagram.com/brandandmarket.coBrand & Market: podcasts.apple.com/us/podcast/the-brand-market-podcastTara Whitaker: instagram.com/taramqwhitakerThe Modern Editor: tarawhitaker.com/podcast Hosted on Acast. See acast.com/privacy for more information.

Ever feel like your to-do list is out of control but none of it moves the needle? Same here—until I started hosting weekly marketing meetings...with ChatGPT.In this episode, I'm sharing the exact structure of my Monday Marketing Meetings—a framework that transformed how I prioritize, plan, and actually get stuff done. It's not your typical team sync. It's a solo, AI-powered business check-in that keeps me accountable and aligned.Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/bgvlC2fNing Hosted on Acast. See acast.com/privacy for more information.

Will artificial intelligence replace podcast producers? As a podcast producer who's watched the rise of AI tools over the years, I'm here to tell you: I'm not afraid of that happening. But I am strategic about how we use it at Gaffin Creative.I'll break down how AI is actually enhancing our workflows, where it falls short, and why human-first podcasting still matters. Spoiler alert: AI can't replicate context, strategy, or the magic of a producer who truly gets your brand.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Find it Quickly: The rise of AI in podcasting (1:43)How I'm already using AI in podcasting (3:55)Why a human-first podcast production agency still matters (9:13)Embracing AI without losing the human touch (16:18)Podcast Resources:gaffincreative.comDescriptRevOtterAdobe EnhanceAuphonicConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/oc5KSnU8TeO Hosted on Acast. See acast.com/privacy for more information.

Summer is here—and with it comes both the temptation to slow down and the opportunity to get ahead. If you're a podcaster staring down your content calendar wondering “Should I take a break?” or “Should I double down?”—you're not alone.In this episode of Clocking In, I asked a few of my amazing clients to share how they're approaching their podcast this summer. From full-on batching mode to intentional breaks, their strategies are a reminder that there's no one “right” way to podcast through the season.So, whether you're craving rest, chasing growth, or simply trying to maintain momentum, let their plans inspire your next move.Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Find it Quickly: Bree Pair of Thrive Podcast for Content Creators (0:50)Stephanie Deininger of Organize and Cherish (2:16)Colie James of Business-First Creatives (3:07)Ali Haney of Brand & Market (7:00)Meet the Podcasters:Bree Pair: instagram.com/thrivetogetherblogThrive Podcast for Content Creators: thrivetogether.blog/podcastStephanie Deininger: instagram.com/theorganizedflamingoOrganize and Cherish: heorganizedflamingo.com/podcastColie James: instagram.com/coliejamesBusiness-First Creatives coliejames.com/podcastAli Haney: instagram.com/brandandmarket.coBrand & Market: podcasts.apple.com/us/podcast/the-brand-market-podcastConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/IwjriedgqJM Hosted on Acast. See acast.com/privacy for more information.

Feel like you're doing everything to grow your podcast, yet still not seeing the momentum you want? In this episode, I'm completing the series all about podcast growth. Today, I'm sharing the podcast marketing framework that will lead you to sustainable and scalable podcast growth. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Your brand foundation (2:19)Leverage your existing audience (8:12)Expand your reach through collaborations (10:38)Invest in paid growth and advertising (12:41)Build a sustainable and scalable long-term growth engine (14:57)Mentioned in This Episode:Episode 167 Paid Media: gaffincreative.com/167-how-to-maximize-your-podcast-growth-with-paid-media/Episode 166 Collaboration: gaffincreative.com/166-grow-your-podcast-audience-through-collaborationEpisode 165 Organic Growth: gaffincreative.com/organic-growth-maximizing-your-existing-audienceEpisode 164 Foundations of Podcast Growth: gaffincreative.com/164-foundations-of-podcast-growth-grow-your-podcast-series-pt-1Mic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/bX2BSl5YPbn Hosted on Acast. See acast.com/privacy for more information.

If you're serious about taking your podcast to the next level, it's time to talk about paid growth. While organic strategies (like tapping into your current audience or collaborating with others) are powerful foundations, there may come a point when you need an extra boost to reach new listeners faster.That's where strategic paid growth comes in — and it's not just about throwing money at ads and hoping for the best. Done well, paid strategies can supercharge your podcast audience without feeling like you're wasting your budget.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Podcast Details: Why consider paid growth opportunities? (2:30)Podcast player ads (4:04)Social media advertising (10:22)Sponsorships (13:52) Podcast Resources:Episode 166 Collaboration: gaffincreative.com/166-grow-your-podcast-audience-through-collaboration/Episode 165 Organic Growth: gaffincreative.com/organic-growth-maximizing-your-existing-audience/Episode 164 Foundations of Podcast Growth: gaffincreative.com/164-foundations-of-podcast-growth-grow-your-podcast-series-pt-1/Mic Check Society: gaffincreative.com/mcsConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comTranscript: https://share.descript.com/view/ZSMrUj89q2l Hosted on Acast. See acast.com/privacy for more information.

What if you could instantly double or triple your podcast audience without spending a dime? In this episode, I'm continuing my new series all about podcast growth. Today, I'm sharing the secret to getting in front of new, highly-engaged listeners: collaboration. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Why collaborations are so powerful (2:03)The different types of podcast collaborations (3:20)Stop relying on your guests to be your marketing platform (8:06)Doing collaborations as a small podcast (11:18)Maximizing your collaborations (12:23)Measure your results (14:29)Podcast Resources:Episode 165 Organic Growth: gaffincreative.com/organic-growthEpisode 164 Foundations of Podcast Growth: gaffincreative.com/164-foundations-of-podcast-growthMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

Are you tired of releasing episodes week to week and seeing no change in download numbers? In this episode, I'm continuing my new series all about podcast growth. Today, we're diving into one of the most effective strategies for boosting your podcast: organic growth. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: What is organic growth and why is it important? (2:44)Content optimization (5:01)Engagement-boosting strategies (13:02)Repurposing for greater reach (17:45)Mentioned in This Episode:Episode 164: Foundations of Podcast Growth - gaffincreative.com/164-foundations-of-podcast-growthEpisode 141: Podcast SEO - gaffincreative.com/141-podcast-seoConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/AjwzPqB2rv1 Hosted on Acast. See acast.com/privacy for more information.

Are you tired of releasing episodes week to week and getting no download growth? In this episode, I'm kicking off a brand-new series where I'll be breaking down the exact strategies you need to expand your podcast audience—starting with the essential foundations.In this first episode, I'm covering:Why podcast growth matters (and why it's NOT just about big numbers)The 3 core growth strategies: organic, collaborations, and paid growthWhat sustainable, realistic growth actually looks likeWhether you're just getting started or looking to scale, this series will give you the tools you need to grow your show strategically.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Why podcast growth matters (2:09)Three pillars of podcast growth (3:39)Organic growth (3:52)Collaboration and borrowing audiences (4:31)Paid growth opportunities (5:11)What sustainable growth looks like (6:36)Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/Plzue2YOIAh Hosted on Acast. See acast.com/privacy for more information.

It's time to freshen up your podcast! In today's episode, I'm walking you through ten steps for spring cleaning your show, so that you can bring in more listeners and grow this season. To get the most out of today's episode, download our free podcast spring cleaning checklist!Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Revamp your show's artwork (3:33)Update your titles and descriptions (5:12)Evaluate your intro and outro (7:58)Check your show note links (10:14)Review your website and podcast players (12:00)Update your social media links (14:11)Assess your audio quality (14:44)Review your monetization strategy (16:03)Revisit your branding (16:54)Evaluate your listener engagement (18:34)Podcast Resources:Spring Cleaning Checklist: gaffincreative.com/springcleaningEpisode 160 Your Guide To Podcast Equipment: gaffincreative.com/160-your-guidePodcast Cover Art Templates: gaffincreative.com/product/podcast-cover-artMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinReview the Transcript: https://share.descript.com/view/ZSMhBj7u1XE Hosted on Acast. See acast.com/privacy for more information.

Description: Do you have a plan for when you can't create content? In today's episode, I'm sharing my podcasting tips, along with four types of episodes that I will air on my podcast when I'm unable to record something new. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: The last four months in my personal life (2:11)Repurposing past episodes (4:23)Episodes where I'm the guest (5:39)Client highlights (6:26) Repurposing from other platforms (7:54)Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/QDGdrheKbt6 Hosted on Acast. See acast.com/privacy for more information.

What's it like for kids to see their parents running a business? In today's episode, I'm featuring my client Nata Salvatori of Accidental CEO. Nata chats with her daughters all about the lessons they have learned from watching their mom run her businesses. This episode originally aired on episode 51 of the Accidental CEO podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Mentioned in This Episode:Accidental CEO Website: accidentalceo.coAccidental CEO Instagram: instagram.com/accidentalceo.coAccidental CEO Episode 51: accidentalceo.co/mini-moguls Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I'm resharing my interview on So, Here's The Thing with Laylee Emadi. I'm sharing my top 5 reasons why you should start a podcast, plus Laylee and I's experience of podcasting together for two years. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: plus 1:19Serve your audience (4:39)Set yourself up as an expert in your field (8:30)Network and connect with industry experts (13:23)Using your podcast as a marketing tactic (21:47)Monetizing your podcast (31:51)Pitching yourself (38:53)Recap (48:36)Mentioned in This Episode:Laylee Emadi Website: layleeemadi.comLaylee Emadi Instagram: instagram.com/laylee_emadiSo, Here's The Thing Episode 67: layleeemadi.com/5-reasons-to-start-a-podcast Hosted on Acast. See acast.com/privacy for more information.

What equipment do I recommend for podcasters? In today's episode, I'm sharing my recommendations for gear at all stages of podcasting, plus how to set up your home and on-location recordings. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Recommendations for the podcast guest (1:51)Setting up your in-home studio (3:33)Your gear and equipment (6:21)Laptop (7:24)Microphones (8:33)Cables (11:13)Accessories (12:04)Headphones (12:26)Mic stands (13:18)Software (14:08)Stable Internet (15:38)Your mic check (16:11)Mentioned in This Episode:Samson Q2U: amzn.to/3zHCaDWShure SM58: amzn.to/3KVJqOHShure SM7b: amzn.to/3RDnLP7Focusrite Scarlett 2i2: amzn.to/4exI8HfXLR cables: amzn.to/3VDXe5zFoam windscreen: amzn.to/3XEld75Audio-Technica headphones: amzn.to/4ca2AfNMicrophone Boom Arm Floor Stand: amzn.to/3VS2gN2Riverside: gaffincreative.com/riverside - Use code GAFFIN15 Clocking In Episode 131 Mic Check: Is This Thing On? gaffincreative.com/131Mic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinIf you decide to use any of the links above and buy through them, I'll receive a small commission back. Hosted on Acast. See acast.com/privacy for more information.

How vulnerable should you really be on your podcast? In today's episode, I'm sharing why you as a business owner should get vulnerable for your audience, plus best practices for doing so. This episode originally aired as Episode 139 on September 10th, 2024. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: The fine line of vulnerability (2:01)Why it depends on your audience (3:17)The four categories of vulnerability (4:19)The oversharer (5:07)Sharing where necessary (6:25)Spinning your failures into lessons (8:40)Never sharing (10:58)My vulnerable episodes (13:25)Mentioned in This Episode:Episode 093: Giving Up a Dream that No Longer Serves You: gaffincreative.com/giving-up-a-dreamEpisode 086: Be All There: gaffincreative.com/be-all-thereEpisode 020: How We Paid Off Our House in Five Years: gaffincreative.com/how-we-paid-off-our-houseEpisode 014: Overwhelmed? You Can Take A Break: gaffincreative.com/overwhelmed Hosted on Acast. See acast.com/privacy for more information.

Do you know how to efficiently and professionally handle podcast guest communication? In today's episode, I'm sharing my advice for managing pitches, handling rejections, and communicating with your guests both before and after your show. This episode originally aired as Episode 54 on March 21st, 2022.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Grab Our Email Templates:Podcast Guest Copy & Paste Email TemplatesPodcast Pitch Rejection Email TemplatesEmail Templates for Asking Your Podcast Guest to Re-recordBundle: Podcast Email TemplatesTime-stamps: Managing Pitches (2:49)Podcast Application Forms (3:06)What Should You Include on Your Podcast Application Form? (3:22)Rejection Emails (4:52)Why Do I Think This is Important? (7:04)“I can talk anything about business!” (8:02)How I Got The Idea (8:54)Guest Communication after the Pitch (10:14)Mentioned in This Episode:How To Schedule Interviews with Your Podcast Guests: gaffincreative.com/how-to-schedule-interviews-with-your-podcast-guestsCalendy: calendly.comMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinReview the Transcript: https://share.descript.com/view/Y1iZ5ZGnczx Hosted on Acast. See acast.com/privacy for more information.

What questions do you have for podcast producers? In today's episode, I'm sharing a panel recording from a recent event with 148 Films here in Chattanooga. Studio manager, Daniel Ashworth interviews myself and local producers, Madison McCann & Michael Crosa, on some big questions about podcasting as a business, plus our best advice for clients and other podcasters. Special thanks of 148 Studios for hosting this event and inviting me to be a part of the panel!Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Get to know the podcast producers (3:20)Is there a best time of year to start a podcast? (6:30)How do you measure the success of a podcast? (7:51)Is it professional or a passion project? (10:17)How to go from idea to published? (12:37)What are the best methods of podcast promotion? (17:12)Building a content strategy (21:52)Where should you start with equipment? (23:40)Audio only or video? (27:47)What production tools should you use? (31:47)Can you use podcasting to further business growth? (35:13)What are the emerging trends in the podcast world? (38:50)Mentioned in This Episode:148 Films Website: 148films.com148 Films Podcast Studio: 148films.com/studios#podcast148 Films Instagram: instagram.com/148_filmsSpeakeasy Productions: instagram.com/speakeasyproductions.coPodnooga: instagram.com/podnoogaMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

Have your podcast goals shifted for 2025? In today's episode, get an inside look into Mic Check Society, our community for podcasters. Plus, reflect on your podcasting journey and commit to your big goals for the new year. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Reflect on your podcasting journey (2:45)What does podcasting look like for you in 2025? (3:27)Committing to your big dreams (4:55)Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

The podcast planning challenge is live today! In today's episode, we're sharing a teaser of the challenge with top tips for what to consider when launching a podcast. What do you need to know before you launch a podcast? In today's episode, I'm sharing the most frequently asked questions that I get from potential podcasters. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Budget and expenses (2:51)Equipment and software (3:33)Goals, concepts, and audience (3:49)Show details and assets (4:04)Content plan and strategy (4:26)Systems and processes (5:08)Launch plan and strategy (5:32)5 steps to launch your podcast (5:55)Podcasting Resources:3 Day Podcast Planning Challenge: gaffincreative.com/challengePodcast Budget Worksheet: gaffincreative.com/podcastbudgetMic Check Society: gaffincreative.com/mcsConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/v6nBLO8XUk5 Hosted on Acast. See acast.com/privacy for more information.

What do you need to know before you launch a podcast? In today's episode, I'm sharing the most frequently asked questions that I get from potential podcasters. Join our 3-Day Podcast Planning Challenge >> gaffincreative.com/challengeToday's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:How do I name my podcast? (2:58)How do podcasts get on players? (4:37)Do I need to invest in gear? (5:56)Advice around launching (8:17)The technical aspects of Apple (9:41)How do I record a show? (10:34)What program should I use for editing? (13:21)How do I get music for my show? (15:30)How do I monetize? (16:52)Podcast Resources:Riverside: gaffincreative.com/riverside - Use Code GAFFIN15 for 15% offDescript: gaffincreative.com/descriptPremium Beat: premiumbeat.com3 Day Podcast Planning Challenge: gaffincreative.com/challengeMic Check Society: gaffincreative.com/mcsConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/a74Eh3rBEPB Hosted on Acast. See acast.com/privacy for more information.

Is podcasting the best tool to share about your business? In today's episode, I'm sharing why podcasting might be right for you. Plus, I'm sharing the top reasons why I fell in love with podcasting, the pros and cons of having a podcast, and our upcoming podcast planning challenge. Join our 3-Day Podcast Planning Challenge >> gaffincreative.com/challengeToday's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Accessibility of podcasting (2:25)Flexibility of styles (3:24)Connecting through long-form conversation (4:28)Do you enjoy talking? (5:40)Are you willing to commit to podcasting long-term? (6:32)Are you open to learning about podcasting? (7:41)Do you have an audience? (8:25)Pros of podcasting (9:24)Cons of podcasting (10:18)Long-form content (13:21)Short-form content (16:23)What to do next (17:24)Podcast Resources:3-Day Podcast Planning Challenge: gaffincreative.com/challengeMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinReview the Transcript: https://share.descript.com/view/8mTjF0qw5un Hosted on Acast. See acast.com/privacy for more information.

How are you celebrating your podcast milestones? Today, I'm featuring an episode from HoneyBook's Independent Business podcast with host Akua Konadu. In the episode, the Independent Business podcast celebrated 100,000 downloads by highlighting some of the powerful advice that their guests have shared!This episode originally aired on episode 86 of the Independent Business podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Jasmine Star: Where are you applying your discipline? (6:17)Natasha Pierre: How to make launches work for your business (7:57)Audrey Joy Kwan: Developing yourself as a leader to scale your business (9:27)Matt Garland: Cash flow forecasting (11:05)Candice Coppola and Dr. Michael Tatonetti: Diversifying your revenue streams (12:30)Amber McCue: Creating systems to generate revenue (14:27)Kayla Hollatz: Leaning into slow and sustainable business growth (15:54)Mentioned in This Episode:Independent Business 87: honeybook.com/blog/favorite-business-adviceIndependent Business 51: honeybook.com/blog/businesses-that-succeedMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

Happy Holidays from Gaffin Creative! Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast. Hosted on Acast. See acast.com/privacy for more information.

Are you curious about how I'm investing? In today's episode, I'm continuing my series which gives an inside look into my business, Gaffin Creative. I'm sharing where I invested this year in events, programs, tools, advertising, and people. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Events (2:31)Programs (9:24)Tools (12:16)Advertising (13:40)People (15:11)Will I spend this much next year? (19:10)Mentioned in This Episode:Mic Check Society Retreat: gaffincreative.com/retreatCreative Educator Conference: layleeemadi.com/conferencePodfest: podfestexpo.comEscape Conference: escconference.co/Podcast Movement: podcastmovement.comNext Level Retreat: nextleveluniverse.com/next-level-retreatEscape Retreat: escconference.co/landing-page-retreatThe Mixer Mind Retreat: lindasidhu.com/mixermind-waitlistMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/o2rrlZjpuEw Hosted on Acast. See acast.com/privacy for more information.

Three weeks ago I dropped everything in my business and found the why behind why I am an entrepreneur. Here's that story.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

Are you wondering what it's like to be a full-time podcast producer? In today's episode, I'm kicking off my new series which gives an inside look into my business, Gaffin Creative. I'm sharing my story with entrepreneurship plus my experience with going full-time in the last few years. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:My background in photography and advertising (2:03) Going full-time in my business (11:59)What I've learned in ten years (15:00)Education, resources, and mentorship (19:44)Advice for building a full-time business (21:40)Where my business goes from here (27:32)Mentioned in This Episode:Episode 004 Defining Your Own Success: gaffincreative.com/defining-your-own-success-while-cheering-for-other-womenLaylee Emadi So, Here's The Thing: layleeemadi.com/category/podcast-episodesMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

How are you selling your products and services on your podcast? In today's episode, I'm sharing an interview with my client Bree Pair of the Thrive Blogger Podcast. We dive into Bree's programs and model how to sell your offers without having to have a solo episode. This episode originally aired on episode 304 of the Thrive.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Mentioned in This Episode:Thrive: instagram.com/thrivetogetherblogThrive Episode 304: thrivetogether.blog/304Mic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

Should you invest in advertising for your podcast? In today's episode, I”m sharing the power in paid advertising for podcast growth. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:No longer relying on organic marketing (1:46)Social media advertising (3:40)Advertising on other podcasts (6:06)Placing ads within podcasts (8:08)Advertising on podcast players (13:04)Other opportunities for podcast advertisement (18:37)In-person events and community advertising(19:29)Measuring your success in advertising efforts (20:13)Mentioned in This Episode:Episode 146Mic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

How can your podcast keep you top of mind? In today's episode, I'm sharing how many podcasters use their show to build a trusted brand and stay top of mind with their audience. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Why trust is crucial for your brand and business (1:48)Building authority through consistency (4:22)Positioning yourself as an expert (9:28)Creating trust through authenticity (12:21)Staying top of mind (15:06)Podcast Resources:Episode 139: How Vulnerable Should I Be On My Podcast?: gaffincreative.com/139-how-vulnerable-should-i-be-on-my-podcastAbout Gaffin Creative: gaffincreative.com/about-usMic Check Society: gaffincreative.com/mcsConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

Are you ready to start creating b-roll and behind the scenes content? In today's episode, I'm featuring my client Quianna Marie of Quianna Marie Weekly. Quianna shares 30 easy ideas for capturing business b-roll, plus mindset shifts to maximize your marketing efforts and create brand awareness. This episode originally aired on episode 147 of Quianna Marie Weekly. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:The importance of b-roll and behind-the-scenes (8:39) 3:34Safety tips and reminders (9:19)The gear you need for behind-the-scenes (12:36)How to set up and use b-roll (16:37)Computer vibes (19:09)Client experience vibes (25:01)Authority vibes (32:34)Mentioned in This Episode:Quianna Marie: instagram.com/quiannamarieQuianna Marie Weekly Episode 147: quiannamarieblog.com/2024/07/15/147-bloom-with-b-roll-easy-b-roll-ideas-for-business-ownersMic Check Retreat: gaffincreative.com/retreatMic Check Society: gaffincreative.com/mcsConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

How can you earn an income from your podcast outside of monetizing? Today's episode is the last in my series on becoming a paid podcaster, and I'm sharing a number of ideas of how you can leverage your podcast for paid events. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:How you position your podcast (2:08)Becoming a paid speaker (3:16)Highlight your experiences (3:47)Invite event hosts onto your show (5:08)Invest time into your content (6:16)Practice speaking (6:54)Offer the host the opportunity to sell on your podcast (9:09)Hosting events with live podcast recordings (10:08)Pitch a live podcast recording with the host (12:12)Offer the VIP tier (13:17)Leveraging when there is no speaker budget (13:59)The power of your own events (15:33)Podcast Resources:Mic Check Retreat: gaffincreative.com/retreatMic Check Society: gaffincreative.com/mcsEpisode 129 Podcasting With The Experts: gaffincreative.com/129-podcasting-with-the-experts-live-panel-recordingEpisode 130 I Asked 8 Podcasters to Share Podcasting Advice: gaffincreative.com/130-i-asked-8-podcasters-to-share-podcasting-adviceInstagram: instagram.com/hayleegaffinConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

Is it your goal to turn podcast listeners into paying clients? In today's episode, I'm continuing my series on becoming a paid podcaster, and sharing the strategies that my clients and I use to sell our services and offers through our podcasts. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Your podcast has to give value (3:17)Speaking to your listener's needs (6:48)Decide what you're selling (9:28)Have a CTA strategy (13:06)Build relationships with listeners (15:27)Value-based marketing (18:25)Creating episodes that sell offers (19:31)What you should be selling (20:19)Tracking your sales (25:21)Podcast Resources:144: Making More Money with Sponsors through a Holistic Campaign [Becoming a Paid Podcaster]: gaffincreative.com/making-more-money-with-sponsors-through-a-holistic-campaign139: How Vulnerable Should I Be On My Podcast?: gaffincreative.com/139-how-vulnerable-should-i-be-on-my-podcast54: Podcast Pitches and Guest Communication: gaffincreative.com/podcast-pitches-and-guest-communicationConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/hlj5bK4dMqB Hosted on Acast. See acast.com/privacy for more information.

Do you have a podcast sponsorship strategy? In today's episode, I'm continuing my series on becoming a paid podcaster, and sharing my tips for creating a holistic approach to working with sponsors. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Your business ecosystem (2:21)Set an objective (3:53)Podcast sponsorship packages (5:03)Collaboration with partners (7:46)Considering additional assets (8:09)Creative control and revisions (10:59)Sponsors want reports (13:04)Baked-in versus dynamic ads (15:38)Checking in after a campaign (17:32) Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/LoqR2mhBsWR Hosted on Acast. See acast.com/privacy for more information.

How many ways can your podcast generate revenue? In today's episode, I'm continuing my series on becoming a paid podcaster, and diving into some inspiration for monetization. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Why you should be monetizing (1:42)Ethical monetization (2:20)Listener donations and crowd-funding (3:34)Premium content and subscriptions (5:00)Affiliate marketing (7:00)Sponsors, advertisers, collaborators (8:36) Selling merch (12:22)Selling products (14:28)Hosting live events (15:36)Selling your services (18:22)Speaking opportunities (20:43)Licensing and syndication (21:17)Networks (23:25)Podcast Resources:135: 5 Tools You Can Earn Affiliate Income on as a PodcasterSign up for Buy Me a CoffeeBuy Me a CoffeeMic Check Retreat: gaffincreative.com/retreat/Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/DRxTOVOpFLU Hosted on Acast. See acast.com/privacy for more information.

Do you view your podcast as a passion project or a revenue-generating business strategy? In today's episode, I'm kicking off a new series all about becoming a paid podcaster, and diving into the various podcast identities you may connect with. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Review the Important Sections:How do podcasters view their podcasts? (1:42)The passion project (2:37)The revenue generator (4:29)The side-hustler (5:30)The full-time podcaster (6:14)The business or marketing strategy (7:54)Podcast Resources:Mic Check Retreat: gaffincreative.com/retreat/Let's Grab Drinks: podcasts.apple.com/us/podcast/lets-grab-drinks/id1670781228Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/FXZVDUyK7Bk Hosted on Acast. See acast.com/privacy for more information.

Can SEO have an impact on your podcast success? In today's episode, I'm sharing how to optimize both your website and your podcast players for better SEO and greater results for your podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Review the Important Sections:How SEO enhances your podcast (2:30)Your description, show notes, and blog post (4:37)Podcast players (7:18)Website SEO (11:39)Optimizing your blog posts (14:01)SEO tools (18:34)Common misconceptions around SEO (20:00)Podcast Resources:Ausha: https://www.ausha.co/Women In Podcasting Awards: gaffincreative.com/wipConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/LzJbs8GkSNb Hosted on Acast. See acast.com/privacy for more information.

Do you have an email marketing strategy for your podcast? In today's episode, I'm sharing how I have revamped my email marketing strategy and the difference that it has made in my podcast listenership. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:I started taking my email list seriously (2:14)Starting with my welcome sequence (3:24)Driving my audience to my episodes (5:39)Sending past subscribers through the sequence (6:52)Shifting the way I write my newsletters (10:57)Three considerations for impactful emails (13:38)What link to use in your email (14:52)Do you have to talk about your episode every single week? (19:12)Mentioned in This Episode:Women In Podcasting Awards: gaffincreative.com/wipPodlinks: gaffincreative.com/podlinks Flodesk: gaffincreative.com/flodeskHoppy Copy: gaffincreative.com/hoppycopyEpisode 133 Make It Easy for Your Listeners to Find Your Podcast: gaffincreative.com/133-make-it-easy-for-your-listeners-to-find-your-podcastInstagram: instagram.com/hayleegaffinConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/zJJk2vrkErD Hosted on Acast. See acast.com/privacy for more information.

How vulnerable should you really be on your podcast? In today's episode, I'm sharing why you as a business owner should get vulnerable for your audience, plus best practices for doing so. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is a podcast about podcasting and is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:The fine line of vulnerability (1:55)Why it depends on your audience (3:11)The four categories of vulnerability (4:13)The oversharer (5:01)Sharing where necessary (6:19)Spinning your failures into lessons (8:34)Never sharing (10:52)My vulnerable episodes (13:19)Mentioned in This Episode:093: Giving Up a Dream that No Longer Serves You: gaffincreative.com/giving-up-a-dream-that-no-longer-serves-you086: Be All There: gaffincreative.com/be-all-there020: How We Paid Off Our House in Five Years; gaffincreative.com/how-we-paid-off-our-house-in-five-years014: Overwhelmed? You Can Take A Break: gaffincreative.com/overwhelmed-you-can-take-a-breakConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/p8PHmcpfVp1 Hosted on Acast. See acast.com/privacy for more information.

Why should you consider republishing an older episode of your podcast? In today's episode, I'm sharing why to republish, how to determine which episodes to re-air, and best practices for strategic success with your republished episodes. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is a podcast about podcasting and is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Why would you want to republish an older episode? (1:43)Which episodes you should republish (7:01)Episodes to avoid republishing (9:26)How to republish (12:17)Mentioned in This Episode:Episode 092: Cheering You On for International Women's Day: gaffincreative.com/cheering-for-you-on-international-womens-dayEpisode 134: Accessibility In Podcasting with Myrna Daramy: gaffincreative.com/134-accessibility-in-podcasting-with-myrna-daramy-ig-live-replayEpisode 136 - not yet releasedJoy's Replay Example: https://podcasts.apple.com/us/podcast/best-of-reset-your-business-with-a-mid-year-review/id1612478975?i=1000664355022Stephanie's Replay Example: https://podcasts.apple.com/us/podcast/77-check-these-things-off-before-you-go-on-vacation-replay/id1667341933?i=1000661513806Molly's Replay Example: https://podcasts.apple.com/us/podcast/62-9-tips-to-overcome-your-toxic-relationship-with/id1664206499?i=1000651170058Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/pMTbYGxFpwg Hosted on Acast. See acast.com/privacy for more information.

What are the unwritten rules of podcasting? In today's episode, I'm addressing the commonly misheld beliefs that I hear about podcasting and why there are actually no rules for having a successful podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is a podcast about podcasting and is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:There is one right way to do podcasting (2:43)There are a specific number of episodes per season (3:12)You need an intro and outro (6:05)Less than 100 downloads is bad (9:02)One day of the week is a better release date than the others (14:28)Mentioned in This Episode:Buzzsprout Stats: buzzsprout.com/statsBlog: How Many Downloads is Good for a PodcastEpisode 67: Understanding Your Podcast NumbersInstagram instagram.com/hayleegaffinConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/h9oDEvU9VLx Hosted on Acast. See acast.com/privacy for more information.

How can you strategically repurpose your business content for your podcast? In today's episode, I'm sharing my repurposing discussion with Melissa Brown at the She's Got Content Virtual Summit. We're talking about a number of creative ways to leverage your business content to create a bank of material for your podcast. Plus, we're exploring a few highlights around podcast guesting benefits!Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is a podcast about podcasting and is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Introducing Haylee Gaffin (3:03)Repurposing your guest appearances on other podcasts (4:07)Times to repurpose your content (7:25)Feed drop swaps (10:13)Re-airing your old episodes (14:05)Leveraging your paid content for your free podcast (18:26)Tag in the people around you (22:14)Mentioned in This Episode:10 Podcast Topic Ideas - Digital Download: gaffincreative.com/get-creative-summitShe's Got Content Virtual Summit: shesgotcontent.com/summit-2024-day-1Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/oP2BNDvOKce Hosted on Acast. See acast.com/privacy for more information.

As a podcaster, diversifying your income streams is essential to sustaining and growing your show. One lucrative way to do this is through affiliate marketing. By promoting products and services that you believe in, you can earn commissions while providing value to your audience. Here are five must-have tools for podcasters that not only enhance your podcast but also offer excellent affiliate programs to boost your income.Have you heard of Mic Check Society? Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Honeybook (2:42) Riverside FM (4:11)Flodesk (5:40)Descript (6:52)Buzzsprout (8:15)Mentioned in this Episode:HoneyBook* 50% Off : https://share.honeybook.com/haylee549Riverside: 15% off with GAFFIN15: https://creators.riverside.fm/ClockingInRiverside Affiliate: https://riverside.getrewardful.com/50% off Flodesk*: https://flodesk.com/c/HAYLEEGAFFINTry Descript: https://get.descript.com/lws6y9rfiynvDescript affiliate: https://www.descript.com/affiliateBuzzsprout* $20 credit: https://www.buzzsprout.com/?referrer_id=1862625*Affiliate in your dashboardConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

How can you make your podcast more accessible? Today's episode is a repurposed Instagram Live with my friend Myrna Daramy. Myrna is a digital media optimization strategist, and together she and I are diving into our best tips for creating an accessible podcast. We're also sharing our must-haves for anyone getting started in the podcasting realm. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Connect with Myrna DaramyInstagram https://www.instagram.com/myrnapdaramy/Website https://www.myrnadaramy.com/Time-stamps:The rising popularity of podcasting (2:43)Introducing Haylee Gaffin (5:45)What we love about podcasting (7:00)What you need to get started as a podcaster (13:53)Accessibility in podcasting (20:13)Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/1q8kVJmXE8S Hosted on Acast. See acast.com/privacy for more information.

Are you making it easy for podcast listeners to find your podcast on their favorite podcast app? In today's episode, I'm walking you through my new strategy on how to make sure that you're on every app and easy for your listeners to find. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Why you need a podcast links page on your website (3:27)Creating a landing page for my players (6:00)Explore your active podcast players (7:42)How I'm personally using podlinks (8:34)Customize your podcast player icons (10:07)Mentioned in This Episode:Gaffin Creative Podlinks gaffincreative.com/podlinks Clocking In Podcast gaffincreative.com/clockinginCustomizable Canva Template for Player Icons: gaffincreative.com/podlinks-canva-templateConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://otter.ai/u/42MK7T_H3e4Fd3CS76GgF7qm87o?utm_source=copy_url Hosted on Acast. See acast.com/privacy for more information.

What is a podcast tour, and how can it help to grow your podcast? In today's episode, I'm resharing my interview on Chasing Simple with Amanda Warfield. Our conversation dives into how and why to book a podcast tour, plus how to use one as an effective marketing strategy for your own podcast and business. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Time-stamps:Introducing Haylee Gaffin (8:21)What is a podcast tour? (10:33)How many pitches to send (12:57)How to find podcasts to pitch to (14:23)Is it worth it to send a pitch? (16:31)How to get the most out of a podcast tour (18:26) Your call to action strategy (21:11)How to know when you're ready to be a guest (22:44)How to prepare for a podcast tour (26:37)During the pitching process (31:40)Being a great guest (35:11)After the interview (41:21)Repurposing episodes (45:16)Action step from Haylee (47:28)Mentioned in This Episode:Follow Amanda on Instagram Take Amanda's Quiz Podcast budget worksheetRephonic.graphHaylee's Resources PageEpisode 107: Back to the Basics of Podcast PlanningEpisode 103: Should You Start a Podcast for your Blog?Episode 109: The Power of Podcasting as an EntrepreneurJoin Mic Check Society – use code CHASINGSIMPLEIt Ends with Us by Colleen HooverConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: Hosted on Acast. See acast.com/privacy for more information.

How do you set up to record a live panel? Today's episode features Clocking In's very own audio engineer, Megan Wren, as she shares her setup and advice for a live panel recording at the recent Mic Check Retreat. Megan's tips will help you prepare for your first live event recording or your next audio upgrade. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:Megan's experiences at the Mic Check Retreat (3:38)Recording the live panel (5:10)Running a live panel mic check (10:43)A bonus pro-tip (15:51)The finished product (16:47)Time-stamps:Megan's experiences at the Mic Check Retreat (3:38)Recording the live panel (5:10)Running a live panel mic check (10:43)A bonus pro-tip (15:51)The finished product (16:47)Mentioned in This Episode:Episode 129: Podcasting With The Experts: gaffincreative.com/129-podcasting-with-the-experts-live-panel-recording-at-mic-check-retreatShure SM58: https://amzn.to/3KVJqOHScarlett Focusrite: https://amzn.to/3VWapirConnect with the Speakers:Megan Wren: instagram.com/meganwrenmusicLaylee Emadi: instagram.com/laylee_emadiSo Here's The Thing: layleeemadi.com/category/podcast-episodesDanielle Desir Corbett: instagram.com/thedanielledesirThe Thought Card: thoughtcard.com/podcastBree Pair: instagram.com/thrivetogetherblogThrive Blogger Podcast: thrivetogether.blog/podcastReview the Transcript: https://otter.ai/u/-JgWkeWKANbtsOzYcsGmzT7hIWQ?utm_source=copy_url Hosted on Acast. See acast.com/privacy for more information.

What's the secret to a successful podcast? Today's episode features the attendees of the first-ever Mic Check Retreat, along with their advice that they think every podcaster should know. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Get $10 off per month with code PODCAST at micchecksociety.com. Time-stamps:Quianna Marie (2:44)Danielle Desir Corbett (4:51)Christy Johnson (6:16)Bree Pair (6:48)Laylee Emadi (8:25)Hayley Tharp (9:00)Octavia Elease (10:02)Colie James (10:46)Mentioned in This Episode:Retreat Waitlist: gaffincreative.com/mcs-retreatShop: gaffincreative.com/shopBree Pair: instagram.com/thrivetogetherblogThrive Blogger Podcast : thrivetogether.blog/podcastChristi Johnson: instagram.com/christijohnsoncreativeThe Dream Biz Podcast: christijohnsoncreative.com/podcast/Colie James: instagram.com/coliejamesBusiness-First Creatives: businessfirstcreativespodcast.comDanielle Desir Corbett: instagram.com/thedanielledesirThe Thought Card: thoughtcard.com/podcastHayley Tharp: instagram.com/insidevoicepodInside Voice Podcast: linktr.ee/insidevoiceLaylee Emadi: instagram.com/laylee_emadiSo Here's The Thing: layleeemadi.com/category/podcast-episodesOctavia Elease: instagram.com/octaviaeleasedesignsSuccess On Paper: octaviaeleasedesigns.com/podcastQuianna Marie: instagram.com/quiannamarieQuianna Marie Weekly: quiannamarie.comReview the Transcript: https://otter.ai/u/-JgWkeWKANbtsOzYcsGmzT7hIWQ?utm_source=copy_url Hosted on Acast. See acast.com/privacy for more information.

How can you create a steady, effective marketing method for your business? In today's bonus episode, I'm featuring my client Joy Michelle and the Called To Both podcast. Joy shares three ways to end the “spray and pray” marketing method, along with how to determine which platforms you should incorporate into your plan.This episode originally aired on episode 101 of Called to Both.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps:What is spray and pray marketing? (4:21)Set the target (7:54)Know your strengths and weaknesses (9:47)Think campaign, not posts (12:01)Which platforms should I use? (14:39)Connect with Joy:Website: joymichelle.coPodcast: joymichelle.co/called-to-both-podcastInstagram: instagram.com/joyymichelle Hosted on Acast. See acast.com/privacy for more information.