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Get ready to be F.I.R.E.D U.P! Today we have Rick Gonzales, the host of Modern Agent Podcast. He is also the Founder of Freeport INsider. We discuss how technology and automation are here to help us, not replace us. We also tackle video marketing and how to use videos to market yourself. Always remember, consistency is the key to success! Sit back, relax, and enjoy the show! For a limited time, my 3 Clients in 30 Days Challenge is FREE! Just visit www.KristaMashore.com/Challenge!
In this episode, we talk with 2 celebrities in their own right. Evan Twombly is a former NFL player and Aaron Auxier a former actor! Now they are the President and Vice President of the Celeb and Sports Division at Williams Luxury Homes in Scottsdale AZ.Aaron Auxier has made over 30 appearances on/in MSM outlets incl: CNBC, Nat Geo, E! Entertainment, Wall Street Journal, Travel Channel, Los Angeles Times, Forbes, New York Times, BET, Yahoo! Business, Fortune Magazine, & Entertainment Tonight.We started out talking about marketing and specifically engagement marketing but quickly went down the rabbit hole and the episode took on a life of its own. Great conversation with these two, I hope you get some value from it.Please message me on FB or IG and let me know your favorite part of the show, you can also send us questions and I will try to answer them on next weeks episode.If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick serves on multiple committees and is currently serving on the board of directors for his local association. In 2019 Rick was also voted Realtor of the year for his county. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez and @modernagentpodcast
This week we speak with Will Friedner and learn how he has grown a group membership of over 20,000 while being the ONLY REALTOR in the group! We also discuss my own group and the differences between mine and Will's approach.https://montanarealestatepodcast.buzzsprout.com/https://gum.co/FBRealEstateGroupswillfriedner@gmail.comIf you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick serves on multiple committees and is currently serving on the board of directors for his local association. In 2019 Rick was also voted Realtor of the year for his county. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez and @modernagentpodcast on IGModern Agent Podcast is very proud to be a founding member of the “Industry Syndicate”The Industry Syndicate is officially LIVE! Industry Syndicate is the real estate industry's first media network. Or as we like to call it “Real Estate's Media Network“. The first-of-its-kind in the entire real estate industry, the Industry Syndicate launches with 25+ shows from over 20 different hosts. Shows for real estate agents, mortgage loan officers, marketing, branding, appraisal, and more.Download the Industry Syndicate App here: https://apps.apple.com/us/app/industry-syndicate/id1481606404
Everyday is a battle both in life and in business. We battle traffic, we battle getting the next deal, and we battle time, amongst many other things in our day to day.The choice is yours though - do you face it all head on and figure out how to be better each day, or do you struggle in the face of it all, feeling sorry for yourself and complaining about it?The reality is, we all control our own outcome. It doesn't necessarily happen at the pace we want it to, and I for one can tell you that I have been told many times to walk before I run...but I like to sprint every single day, so it becomes very easy for me to get down on what I am and what I am not achieving. That said, having a plan for each day, knowing what we're getting up to do each day, and being realistic about what we can achieve in any given time frame, helps us all get better. On this Episode I am joined by my man Rick Gonzalez a.k.a Ricky Gee! He's been in Real Estate for 10yrs, but it took him 6yrs to figure it all out. With all of that learning, experimenting, and doing it wrong for that long, fast forward - he is now the CEO & Founder of the Freeport Insider, he is the host of the Modern Agent PodCast, and he recently won Realtor of the Year.He believes that in order to win, you do not have to lose. That relationships are the most important thing. And that doing the right thing is always the right thing.If you could be just 1% better today than you were yesterday, wouldn't you consider that a win? Rick joins me to discuss how we can all become even 1% better in both business and in life.The MindShare PodCast is sponsored by KiTS Keep-in-Touch Systems, and is a Founding Member of the Industry Syndicate Media Network.Please subscribe, rate the show, and share your thoughts by leaving a review. You can also get more #MindShare on Facebook @MindShare101 and Instagram @davidgreenspan101. Check out YouTube #MindShare101, and http://www.mindshare101.com and http://industrysyndicate.com/ If you would like to be a guest on the show, or know someone that should be a guest on the show, please get in touch anytime!
Ok guys so for this episode I wanted to continue to dial in my business plan. I figured what better way to do that than to take advantage of all the great content I have been witness to over the last 25 episodes, pull the top common threads from it and create my plan for 2020!So here are the big 3:VideoCreate more videorepurpose the video for youtube strategy by Karin Carrfollow the Gary v content model to generate multiple pieces of relevant content from the same videoDocument - Create - Distribute - Listen - Create - DistributeRelationshipsClient Giant36 to lifeMindshareNichesFreeport InsiderMilitary/Veteran Buyers and SellersFreeport Real EstateRecent upgrades to my video equipment:DJI Osmo PocketLavalier Lapel MicOsmo phone mount holderRing light with stand**I want to stress that I did video for over 3 years without any of this equipment just using my phone and a simple tripod and rode mic. So please do not think you should run out and spend $500 if your budget doesn't allow. You can start NOW without this stuff!Easy Agent Pro Websites use this link and get $100 Visa Gift Card*, No Setup Fee, and Professional Designer package FREE, with promo code: FREEI want to brag on Easy Agent Pro for a minute. I delayed signing up for a couple years after I first heard of them from my good friend Dustin Brohm (Host of Massive Agent Podcast and fellow eXp Agent in Utah) I wish I would have listened earlier. Such a great group of people to work with and the website is so simple to use! CTE The #1 Real Estate business tracking tool, this thing is awesome! I've been using it for a few years now and I can't find anything that comes close for such an awesome price!If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rap
If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez on IGModern Agent Podcast is very proud to be a founding member of the “Industry Syndicate”The Industry Syndicate is officially LIVE! Industry Syndicate is the real estate industry's first media network. Or as we like to call it “Real Estate's Media Network“. The first-of-its-kind in the entire real estate industry, the Industry Syndicate launches with 25+ shows from over 20 different hosts. Shows for real estate agents, mortgage loan officers, marketing, branding, appraisal, and more.The Industry Syndicate was co-founded by Jason Frazier, Phil Treadwell, Josh Pitts, and Dustin Brohm.The next thing you'll see from the Industry Syndicate is our very own mobile app, with each show having their own “real estate” to connect with their community and audience. It will be great for building their community, but also for discovering other great shows that you may enjoy also and connect with those communities. It's going to be awesome!Download the Industry Syndicate App here: https://apps.apple.com/us/app/industry-syndicate/id1481606404Soon, the Industry Syndicate will launch and produce our own original programming and content! Stay tunedVisit the Industry Syndicate website for more info
Do you know anyone that’s worked with Sir Elton John or Elon Musk, sent people down to see the wreck of the Titanic on the sea bed or closed museums in Florence for a private dinner party and then had Andre Bocelli serenade them while they eat their pasta – you do now! Quoted as “The Real Life Wizard of Oz" by Forbes and Entrepreneur Magazine, Steve Sims is the best selling Author with "BLUEFISHING - the art of making things happen”, sought-after consultant and a speaker at a variety of networks, groups, and associations as well as the Pentagon and Harvard – twice! In this episode:Why you should ignore the first thing anyone says to you and ask "WHY" 3 times.The customer is NOT always right, the customer is uneducated until they are educated, and thats YOUR JOB!Discovering your UNICORN!Identify the things you do that you don't like, things you do that your good at, and things that you excel at, where you shine! Branding.Be comfortable being yourself. When you are comfortable you will be able to connect with people and build meaningful relationships. Its harder to connect with people when you are hiding behind multiple layers trying to be something you're not. "It takes zero effort to be you!" Steve Sims.Connectivity.Don't be afraid to have conversations and get personal, in person, face to face.Purple bricks went bust because they were great at the transaction but they couldn't think"Do everything that Amazon does, and everything that Amazon doesn't"Be transparent. GetMagic.com (a virtual assistant app that Steve uses)To follow SteveText "sims" to 33777 to receive updates and a cheat sheet for the "Art of making things happen"Check out Steves Facebook grouphttps://www.facebook.com/groups/stevedsims/Steve@stevedsims.com on instagramhttp://stevedsims.comSteve Sims Speakeasy event.SPEAKEASY SV(Silicon Valley)14TH & 15TH NOV, 20192 days, amazing people, Incredible accessMax 40 attendeesIf you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez on IGModern Agent Podcast is very proud to be a founding member of the “Industry Syndicate”
In this episode, we were able to snag an hour of time from Eric Sain as he prepares to leave for a trade mission to Dubai with 350 other Florida Realtors to learn and educate on how we do the business of real estate.Eric is the Current President of Florida Realtors and the District Sales Manager for illustrative properties in Central Florida. Eric has been licensed in Florida since 1998. He does still actively list and sell so he knows what we are currently dealing with in today's market.What does Eric think are the top struggles that agents are faced with?Agents Don't take the job seriously. Agents Don't treat it like a REAL job. Agents Don't respect their own time.Agents Don't put the right systems in place.Stay in your lane!highest and best use of your time!Self Awareness (nod to Gary V)How can we improve the level of professionalism in the industryC2EX (You guys should work on completing this course)Find mentors who are doing it at a high levelNAR/FAR/Local educationMonitor yourself for opportunities to improve your professionalismBe on timeAbide by the code of ethicsknow the contracts and addenda"golden rule"If you are new, ask seasoned agents questionsIf you are seasoned, take the time to answer the questionsAttend conferences and conventions and NETWORK with top agentsWhat should new agents be doing?Understand WHEN you are at your best! (more self-awareness) if you cold call and prospect make sure you schedule those events for when you are at your best. If you aren't a morning person maybe don't do calls first thing in the am.Track your results so you have real data to know what's working and more importantly what's NOT working! Follow up, Follow up, Follow up!Evaluate your investments.Invest in your relationships!New customer consultations. Set proper expectations at the very beginning!Be better prepared for showings...don't just rush out to show the property.Dubai Trade MissionTaking 350 agents to Dubai to share educational efforts and how we buy and sell real estate in the US.Final tipsFind people you can trust in the business. Agents you can model your career after.Be patient, know what you're getting into. Have a working knowledge of the business.Build TrustAsk questionsIf you would like to connect with Eric you can find him on Facebook here:https://www.facebook.com/SainericHere is the video that Eric mentioned about Dubai:https://youtu.be/XPd5AmTEkdkIf you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing
Ricky Carruth popped up on my radar recently on instagram where I saw this videohttps://www.linkedin.com/posts/ricky-carruth-373359161_realestate-realestateagent-letsgooo-activity-6565629542084431872-l1bwThe message was so on point that I had to reach out and see if Ricky would chat with me about his coaching and his mission of reducing the failure rate in the real estate industry. Well not only did he respond but he was more than gracious in coming on the show and sharing his story with us.Once I started to dig into Ricky Carruth I realized he is the real estate Gary V. He is everywhere, putting out a ton of content and it's ALL FREE!!!!I have listed a bunch of links below to help you find Ricky and get started consuming his content. I am signed up for his FREE coaching Zero to Diamond so I can give an honest review of the program. So just as soon as I get back from Florida Realtor Convention I am going to be digging in to see how it goes. Stay tuned for updates.As always The Modern Agent Podcast is a proud member of the Industry Syndicate, if you like our content and want more check out our partners at www.industrysyndicate.com https://www.instagram.com/rickycarruth/?hl=enhttps://soundcloud.com/ricky-carruthhttps://www.facebook.com/zerotodiamond/https://zerotodiamond.com/https://www.youtube.com/channel/UCP0h0eOBAg4hj1LHR28T6wAIf you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez on IGModern Agent Podcast is very proud to be a founding member of the “Industry Syndicate”
If you are anything like me you might struggle with what to do for closing gifts? In my career and being around many many different brokerages and Realtors I have seen quite a variety of gifts given to clients.Cutco knives emblazoned with the agents name and brokerage.Engraved cutting boards with the agents name and brokerageBottles of wine (i've done this)gift cardsEngraved wine glasses with the agents nameflowersArt work for the homeWelcome home signs (i've done these)Electronics and Amazon Echos (i've done these)The list goes on and on but I think you get the idea.Now fast forward to me being involved with Industry Syndicate and meeting David Greenspan. David asked his audience of Agents this question "Where does your business come from?" the majority of agents responded with Referrals and Repeat business. But when asked "where do you spend your marketing dollars?" Sphere of influence and current/past clients was nowhere to be found...everyone sends their money on NEW LEADS?????????This is where Jay Obrien steps in and blew me away with Client Giant. I was reading the July edition of Florida Realtor Magazine and found an article titled "Rethinking the customer experience" . Anyone who has been following for a while knows that Jason Frazier with Shred Media (Formerly Agent Marketer) just hammers on Customer experience or CX, So the title got my attention and I read on. What I read got me excited and I wanted to learn more.I found Jay on facebook and sent a DM telling him I just ready his article and wanted to learn more...within a few minutes Jay responded. After a brief discussion he sent me links to 2 talks he had given at Inman, the first before client giant was born titled "Delivering 7-star service in a 3 star Industry" the second video "Zooming out and reclaiming your life"Delivering 7-Star Service in a 3-Star Industry:https://www.youtube.com/watch?v=gihtHL9hh4A&t=153s Zooming Out and Reclaiming Your Life:https://www.youtube.com/watch?v=IMbnhmBFkm4&t=1sJay won Inman Innovator of the year in 2018 with Client Giants theory of reinvesting into your customers experience during the purchase/sale and creating lasting relationships long past closing.Find out more about Client Giant on their website https://www.clientgiant.com/If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/
In this episode we talk with Josh Summers, the current COO of the Emerald Coast Association of Realtors here in North West Florida.Josh has been with ECAR for almost 4 years and serves over 4000 local Realtors.Topics covered include:The FREE education opportunities offered by ECARThe benefit of getting involved with your associationWhy RPAC is importantThe Forewarn App for Realtor SafetyFlorida Realtor Convention and Great American Realtor Days (GARD)If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez on IGModern Agent Podcast is very proud to be a founding member of the “Industry Syndicate”The Industry Syndicate is officially LIVE! Industry Syndicate is the real estate industry's first media network. Or as we like to call it “Real Estate's Media Network“. The first-of-its-kind in the entire real estate industry, the Industry Syndicate launches with 25+ shows from over 20 different hosts. Shows for real estate agents, mortgage loan officers, marketing, branding, appraisal, and more.The Industry Syndicate was co-founded by Jason Frazier, Phil Treadwell, Josh Pitts, and Dustin Brohm.The next thing you'll see from the Industry Syndicate is our very own mobile app, with each show having their own “real estate” to connect with their community and audience. It will be great for building their community, but also for discovering other great shows that you may enjoy also and connect with those communities. It's going to be awesome!Soon, the Industry Syndicate will launch and produce our own original programming and content! Stay tunedVisit the Industry Syndicate website for more info
Congratulations, you got your real estate license...now what?There are close to 1.4Million Realtors in the united states. 1.4 Million!!! With new Realtors joining our ranks all the time. How are you going to make sure that, not only are you NOT part of the 84% of new Realtors that don't make it, but that can stand out from the crown and succeed?Before you go down the road of worrying about zillow leads etc etc. Learn and master your craft! Take inventory of all of the resources available to you that can help you be a great Realtor. Learn your contracts inside and out. Learn to be a great negotiator. Learn how to utilize the information available to you in the MLS. Learn the market. Know the numbers.Ideally your broker will help with this. Unfortunately in my market we see many brokers being too busy, or perhaps simply uninterested in helping their agents become better agents. Better stewards of the industry. They just want to collect their portion of the commissions and recruit more agents.Turn to your local association. Here at the Emerald Coast Association of Realtors in NWFL where I work we are lucky to have a fantastic association who is very education centric. We have FREE education offered almost daily! MLS, Contract, Core Law, Ethics, Negotiation, you name it we have it available. We do have to pay for the designation classes but thats expected. I recommend getting involved with the association in some fashion. I joined a couple of committees last year and got a lot out of it, so this year I continued on with one of my committees and joined another new one. Right now I am trying to figure out which committees I want to be part of next year. In these committees you will find other great Realtors who have a desire to give back to the Realtor community. Some of these agents will Mentor you and be happy to share ideas and strategies....sometimes even more so than agents in your own office.If your broker is not helping and your local association is not on par with mine you can attend classes in the eXp cloud university. This is not a recruiting pitch! Hit me up and I will send you a guest invite to the world and you can sign in and attend our free classes online from the comfort of your laptop...(Nobody has to know LOL)My point again is, this is your business. We as Realtors are told all the time that we are Entrepreneurs who run our own business. So act like it and be professional, not for your broker, or your team...but because YOU ARE A PROFESSIONAL so ACT LIKE IT! Educate yourself, master your craft, deliver excellent service to your clients and build the business you always wanted!NOW - please go to facebook.com/modernagentpodcast and leave me some feedback. Tell me what you are struggling with, what questions you have and help me bring you the value and info you need. If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his m
Sonia is a 14 year industry veteran working in the Chicago market. Currently with eXp Realty. I met Sonia at the same Marketing Mastermind I met Neil Mathweg, Jason Frazier, Chelsea Peitz, Dustin Brohm, Shannon Milligan and many more.Since that event in Park City Utah Sonia has been published in the book "Winning Real Estate: 9 Secrets to Success from Leading Pros" you can find it here on amazon https://www.amazon.com/Winning-Real-Estate-Secrets-Success/dp/198047947XSonia was selected by the corporate team at Century 21 to collaborate with 8 other agents from around the US because of her social media "prowess". Sonia got her start with live videos on Periscope, then transitioned to Facebook Live and now IG and her Instagram Stories are where I enjoy follower her most. Sonia is entertaining, engaging, educational (for both clients and agents) all while getting a behind the scenes look at a life of a Realtor and the City of Chicago.You can find Sonia on all social platforms:https://www.facebook.com/soniafigueroarealtorhttps://www.facebook.com/soniafigueroarealtorchicago@soniafigueroare on Instagramhttps://seesonia.com/Honorable mentions in this episode:https://www.amazon.com/Likeable-Social-Media-Third-Irresistible-dp-B07PSK32YL/dp/B07PSK32YL/ref=mt_audio_download?_encoding=UTF8&me=&qid=Likeable Social Media by Dave Kerpenhttps://www.likeable.com/Jordon Dennis of Century 21 Blue Marlin Pelican in my home town market on the Emerald Coast. **Jordon if you see this let's get you on the podcast soon to share some of your knowledge with the new agents out there.If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez on IGModern Agent Podcast is very proud to be a founding member of the “Industry Syndicate”
Its 2019 and as Realtors we are always looking for ways that we can provide better service to our clients and set ourselves apart from our peers.If you knew of an untapped financial resource that your clients could use to purchase additional investment properties without incurring fees or penalties for early withdrawal, do you think your clients might appreciate than info?I think they would look at you like, wow you really do go above and beyond learning different ways to help your clients. YES, tell me more.Well obviously as a Realtor you are not a licensed financial advisor and you would be well advised to "Be the source of the source but never the source" . (A lesson I was taught early in my career that has served me well) So dont get in over your head, if you have clients that could benefit from this info get them in touch with someone like Andrew Martin of Atlas Financial in Pensacola. Self-directed IRA's is the term that Andrew is teaching us about. Take notes, read up on it...just enough to be dangerous...and then be cognizant of any of your clients who may be in a position to benefit from this.If you could help your client purchase investment properties, using the money in their IRA WITHOUT paying any early withdrawal penalty or taxes, do you think they would tell their friends who also likely have IRA's and would like to maximize the effectiveness of those funds? I think they would.I hope you enjoy this episode and learn as much new stuff as I did while speaking with Andrew.If you would like to learn more Atlas Financial is Andrews website.If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/https://www.facebook.com/freeportinsiderhometeam/@rick.a.gonzalez on IGModern Agent Podcast is very proud to be a founding member of the “Industry Syndicate”The
In this weeks episode we have the pleasure to speak with David Tal (Davy T) the CEO and Co-founder of Agentology. With 10 years of experience in the real estate industry David identified a pain point with agents…phone calls! We’ve talked about it on previous episodes so it should come as no surprise that most of us agents do not enjoy making phone calls. We spend an ungodly amount of money on leads but then are terrible at converting them and following up with them. At Agentology HQ in San Diego is an entire team of living breathing human beings who love doing the things that we don’t! With a combination of the human touch and technology Agentology helps with the initial phase of lead conversion helping to qualify the lead, the contact info, time frame etc and when possible will warm transfer the lead to you! **Side not I was shocked to hear the low percentage of agents that actually answer the phone when Agentology is trying to warm transfer a lead to them.**ANSWER YOUR PHONE PEOPLE!Some stats that “Davy T” dropped on us in this episode:#1 trait people are looking for in a Realtor = Responsiveness!Agents are spending approximately $15 Billion on lead generation…with a B45% of all real estate leads NEVER receive a single response!Leads that do get a response get 1 - 2 responses, however you really need at least 8 attempts to maximize your conversion. **Agentology makes 10 attempts in the first few days and continue to nurture for up to 6 months.Agentology integrates with ALL CRMS to help with a seamless process and work flow for your leads. Notes, texts and email conversations are readily available in the Agentology dashboard to keep you involved with the process so you can see how hard your ISA team is working for you. “Trust but verify”Tips from “Davy T”.1) Pick up the DAMN phone! Save the Agentology number in your phone as “Agentology live lead”2) After the lead is qualified, read the notes and be sure to follow up accordingly. Stop cherry picking, you are losing leads to other agents. Have a long term follow up plan in place up to 18 months or longer.3) When you follow up be sure to offer value. Send a list of Open House that they can go view on their own if they aren’t ready to meet you yet. 4) Don’t ignore renters! Help them without expecting anything in return and be their trusted advisor. When they are ready to buy they will call you!Real estate is and always has been a relationship business. Continue to grow your repeat and referral business through building relationships and use the online leads to help you grow at scale.Agentology Showing Services coming soon! lol.If you love what you heard use this link Agentology50 to receive 50% off your first month and book your DEMO now. No long term contracts, month to month service that you can upgrade or down grade or cancel anytime. You will be assigned a dedicated Customer Success Advisor to help you every step of the way. If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. R
As part of my Professional Development Committee duties I volunteer to monitor some of the classes that are offered at our local Realtor Association. Last week I had the pleasure to sit in on 2 days of GRI 100 classes being taught by Ms Patti Ketchum who is a Florida Realtors Instructor out of Tallahassee and someone with great experiences that really made the class fun.While I was in class and we were discussing the Code of Ethics, the document that separates us from common real estate agents, I began thinking..."How many Realtors have actually read the code of ethics, start to finish? Of those how many understand it? Of those how many have a solid handle on how it should be interpreted in our new social market?As we discussed the 17 articles and all of their Standards of Practice (SOP) I realized that Article 12 which deals mostly with the marketing side of things, when explained to the class there was no mention of social media, or online marketing. The examples were mostly about signs and postcards.So if it isn't being brought up in classes....are our agents, new and seasoned being made aware of the pitfalls and potentially harmful situations that may arise when using new systems.Are we taking the time to learn the contract and addenda being used in our markets? I mean really taking the time to learn the contracts? Do you take the time to sit down with your clients and walk them through the contract so that THEY understand what they are signing?I hear too often that we as Realtors are concerned about Zillow or some algorithm replacing us yet many of us are not willing to put in the time to make sure we are educated enough to provide the level of service our clients and customer want and deserve.Let's continue the discussion on the Modern Agent Podcast Facebook page.If you are enjoying the content and finding it helpful please subscribe wherever you listen and leave us a rating and review so others can find us easier.Modern Agent Podcast is proud to be a Founding Member of the Industry Syndicate Media Network, the first ever Media Network for the real estate industry. You can find out more about the network and all of its shows at IndustrySyndicate.com If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
I dont know what it is about this week. Maybe all of the amazing feedback from my friends that attended Agent 2021 last week. Maybe it was the recent 4 hour coffee chat with a local agent. Maybe it's hearing all of the horrible advice being spewed across social media in real estate groups. It might be the stories of agents running out of money and leaving the business after buying every short cut and shiny object available and not making it happen.All I know is during my prep for my upcoming class I am teaching on "Social Media Marketing 101" for Realtors I ran across a Gary Vaynerchuk key note where he discusses "EFFORT" . I play the clip in todays episode but here is the link to the full video...good shit! You should watch it!https://youtu.be/VbFJPsjAx28What we can learn from this clip and hopefully from my rant is that we as Realtors need to understand what makes those of us successful. Its not the tech, website, apps, CRM, or the car you drive. It's YOU! In this episode I also give a shout out to Neil Mathweg and Nate Smoyer for being recognized as 2 of the top podcasts for tech savvy real estate agents in 2019! If you are not following these guys you can find them and more like them at http://industrysyndicate.comIf you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
Jason Frazier is the creator of The Agent Marketer, a coaching and mentoring group for Real Estate agents and Mortgage Professionals. Jason was recently named the CMO (Chief Marketing Officer) for Wise Agent CRM. He is a national speaker with past events such as Housing Wire “Engage Marketing”, Inman Connect SF & NY, and most recently Gary Vaynerchuks “Agent2021”I have been involved with The Agent Marketer since its inception in 2018 and one of the things Jason was teaching us that I really loved and wished I would have learned this years ago. Creating your avatar! “no not the big blue guy from the movie!”Your avatar is your ideal client. I’m sure you have worked with someone that just was not your ideal client, they were super needy, or the opposite they didn’t communicate enough, you had nothing in common, they didn’t like your jokes, or they thought you were unprofessional when you showed up in shorts and flip flops to the open house/showing. You got through it because you are a professional and thats what you do but woudn’t it be more fun, wouldn’t you enjoy your day more if you were working with people who already knew you? They knew you were a jeans and tshirt guy/gal, they know what you like to do in your spare time, they know your favorite place for coffee, they know you are casual and fun but get the job done. All of that can be had when you start marketing to your tribe!For more on Jason you can find him at https://www.theagentmarketer.com/ and http://industrysyndicate.com/If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
In this episode I get to talk with Jas Takhar. Jas is a 14 year real estate veteran with Royal Lepage in Toronto Canada. His team of 20 agents is serving approx 600 families a year!! Thats some serious production right there. When he is not running the team, in his spare time Jas is the creator and host of REC Experience which is a show/podcast/vlog that interviews entrepreneurs and celebrities to see how they do what they do. REC Experience recently dropped their 1st episode of the 3rd season featuring Scott McGillivray of HGTV Income Property Fame...if you have ever though about being a real estate investor (most realtors attempt this at some point) you should check out this interview it was awesome!If you would like to learn more about Jas you can find him at RECexperience.comIf you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
Well another year has come and gone. Was 2018 good to you? As I celebrate turning 45 and look back on what 44 and 2018 was like I did some things well, and others not so well but overall it was a good year. Lessons were learned and relationships were made, and THAT is where we will grow. As we review the 1st 5 episodes of Modern Agent Podcast what have we learned?1) Database is vital! If you dont have one start today! Shoot for having approx 300 people in your database. As Neil said think of the people you would invite to your wedding.2) Relationships! now that you have your database started really spend some time getting to know these people, even if they are your best friends, pour into them!3) Time management. Plan your day out, make the most of every minute and be intentional! Planning a trip across town to have coffee with a client, stop and drive by the 2 new listings that are on the way.4) Relationships! Keep reaching out and giving to your database. Don't be canned, be genuine and actually listen to them, invest in them!5) Content! Create content. Doesn't matter if it's a newsletter, a blog, facebook live, a podcast, Alexa flash briefings....but you must be creating content on a regular CONSISTENT basis.6) Relationships....at the end of the day this is a relationship business and without a lot of really great relationships you will fail! For more info about CTE mentioned in this episode click here http://www.ctebiz.com/In 2019 lean in to being more disciplined with your time and your effort and being consistent. Discipline & Consistency! Deploy discipline and consistency in everything you do. You want to lose a few LBs for the beach this year, go to the gym consistently even when its hard, even when you are sore, even when it is raining. Eat healthy consistently, pass on the donut and eat the eggs, each day and you will get to your goal. There are no short cuts! It is simply Discipline & Consistency. Happy New Year!If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
In this episode we talk with local Realtor Joe Capelotti about his experience serving on different boards and being involved with different programs at our local Emerald Coast Association of Realtors. Why Joe believes agents wait far too long to get involved and how this stifles their business.Joe also shares his top 3 things a new or stuck agent can do every day to help their business.Follow Joe on social here:@joecapelotti on IGfacebook.com/yourEmeraldCoastAgent/If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
David Greenspan has been showing up in my newsfeed for months now and this guys energy and enthusiasm is contagious! On top of that he knows his shit!If you want more David Greenspan you can find him here:Minshare101.com@davidgreenspan101 on IGfacebook.com/david.greenspan.39If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
Modern Agent Podcast #001Guest - Neil Mathweg of Onion Juice Podcast for Realtors & I Love Madison Show“Are you a common agent” In this episode, we talk to Neil Mathweg about a recent episode of Onion Juice (now Agent Rise) where Neil asks the question “Do you have what it takes to be an uncommon real estate agent?” Listen to the full podcast episode here:http://www.onionjuicepodcast.com/podcast/common-sense-for-the-uncommon-real-estate-agent-episode-164/I read an article in Florida Realtor Magazine November/December 2018 from Craig Proctor title "Time Well Spent". Neil and I discuss this article and how it applies. Typical agentFinding prospects - 85%Converting leads to clients - 10%Servicing clients - 5%Leveraging clients satisfaction - 0%Suggested time managementFinding prospects - 10%Converting leads to clients - 10%Servicing clients - 40%Leveraging clients satisfaction - 40%If you would like to connect with Neil you can find him at:www.neilmathwegcoaching.comhttp://www.onionjuicepodcast.com/https://ilovemadisonshow.com/If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG
In this introduction to the Modern Agent Podcast Rick tells you a little about who he is as a person and an agent, and why he decided to invite new and stuck agents along on the journey with him.To join the conversation please visit us at www.modernagentpodcast.com 12.24.18 is the big launch date with at least 3 episodes being released together, maybe 4, to give you some good meat to get stuck in to.On the guest list so far:Neil Mathweg Dustin BrohmJoe CapelottiDavid GreenspanPaul WolfertIf you have an idea for a great guest segment please contact us at www.modernagentpodcast.com Thank you.If you got some value out of today's show we would love it if you would subscribe and come back for more great info. If you like what we are doing and really want to show your support please give us a rating and a review, that would be awesome! Thanks - see you next week!Our host Rick Gonzalez is a Realtor with eXp Realty LLC in the NW Florida Panhandle, and Team Leader of the Freeport Insider Home Team. Rick is a US Navy Veteran. Rick also founded The Freeport Insider, a local community on social media helping to support his small but rapidly growing community. Rick has also served as the Vice President of his local Freeport Merchants Association helping educate, market and support the local business in his market. Rick is a Son, Husband to his wonderfully supportive and beautiful wife Katrina, and Father to 3 amazing kids Olivia, Alexzander and Hannah.You can find Rick online at:https://freeportinsider.com/https://www.facebook.com/RickGonzalezVARealtor/@rick.a.gonzalez on IG