Podcasts about Red Circle

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Latest podcast episodes about Red Circle

St. Louis on the Air
Hazelwood School District's use of virtual teachers leaves students in the lurch

St. Louis on the Air

Play Episode Listen Later Jan 24, 2023 22:06


Nearly one-third of Hazelwood School District students have been assigned to in-person classes where the teacher is virtual, instructing from hundreds or thousands of miles away. A new Riverfront Times story highlights how the arrangement is failing students. Reporter Mike Fitzgerald and Tamar Brown, education advocacy director for A Red Circle, discuss how the national teacher shortage has led to this point and what happens next for students and families in the district.

Money Savage
How to Monetize a Podcast with Mike Kadin

Money Savage

Play Episode Listen Later Nov 13, 2022 18:35


LifeBlood: We talked about how to monetize a podcast, the number of podcasts that are consistently producing content, the ways in which it's possible to monetize, and how to get started, with Mike Kadin, Founder and CEO of RedCircle, an org empowering podcasters.  Listen to learn how big of an industry podcasting will grow into! You can learn more about Mike at RedCircle.com, Facebook, Twitter, Instagram and LinkedIn. Thanks, as always for listening! If you got some value and enjoyed the show, please leave us a review here: ​​https://ratethispodcast.com/lifebloodpodcast You can learn more about us at LifeBlood.Live, Twitter, LinkedIn, Instagram, YouTube and Facebook or you'd like to be a guest on the show, contact us at contact@LifeBlood.Live.  Stay up to date by getting our monthly updates. Want to say “Thanks!” You can buy us a cup of coffee https://www.buymeacoffee.com/lifeblood

The Dylan Experience
E62 - Navy SEAL Sniper Brandon Webb Talks Veterans, Trauma, and Loss

The Dylan Experience

Play Episode Listen Later Nov 11, 2022 46:30


Brandon Webb is a combat decorated Navy SEAL Sniper, but not just any sniper, he was the lead instructor and course manager of the US Navy SEAL Sniper course when men like Chris Kyle and Marcus Luttrell were learning their craft. Following his military career he turned to entrepreneurship and built two brands into eight-figure businesses while also becoming a New York Times Best-selling author of books like The Red Circle, The Killing School, and more recently, a fiction series that includes two books: Cold Fear and Steel Fear. Learn more about Brandon below: https://brandontylerwebb.com/ https://www.instagram.com/p/Cjh8D6IohE3/ Want to learn more about Dylan or book a session, check out his website: www.dylansessler.com Dylan Sessler P.O. Box 549 Brookfield, WI 53008-0549 ____________________________________________ Socials: Email: invictus.dev.grp@gmail.com Instagram: https://www.instagram.com/dylan_sessler/ Tik Tok: https://tiktok.com/@dylan_sessler Facebook: https://www.facebook.com/dylansessler LinkedIn: https://www.linkedin.com/in/dylan-sessler-69a29b19a/ Twitter: https://twitter.com/Dylan_J_Sessler --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Maximize Your Brand with Markeith Braden
MYB #104: How Independent Creators Can Make More Money

Maximize Your Brand with Markeith Braden

Play Episode Listen Later Nov 9, 2022 43:00


My guest today is Mike Kadin.  Mike is the founder and CEO of RedCircle, a podcast platform that helps podcasters turn their hobby into a business. Mike is a self-taught software engineer, who learned to code for the web so that he could speed up his workflow as a high school teacher. After building software for educational institutions and non-profits, he spent 5 years at Uber building out all of Uber's engineering infrastructure for messaging and marketing. As a lifelong creator, Mike founded RedCircle because he discovered how hard it was for podcasters with thousands of fans to earn money for their art. With venture-backing from top Silicon Valley VCs, and an amazing 11-person team in San Francisco, RedCircle is excited to be delivering tremendous revenue for thousands of podcasters around the world.

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

There are currently millions of podcasts floating around the internet, covering every topic of possible interest to humans. Due to the large number of podcasts already available, it can be challenging to gain attention in this market. For podcasters who don't have a sizable following, the available methods of making money are limited at best. It's a shame, because there is so much great stuff out there, that this discouragement leads to the departure of otherwise brilliant producers from the podcasting medium. In this episode, we have Mike Kadin, the founder of RedCircle. His company provides a platform for podcasts and brands to scale their message. The platform supports podcasters with distribution, growth, and monetization, and its advertising platform helps brands purchase advertising efficiently, guaranteeing high ROI. In today's episode, Mike will share things about helping podcasters, brand and agencies, etc, to scale their message. Resources Red Circle Site

Subject Matter
S7 Ep2: Podcast Marketing: Why Michael Kadin Believes Conflict Is Where Great Ideas Grow

Subject Matter

Play Episode Listen Later Oct 12, 2022 34:15


Welcome to season 7 of Subject Matter, the show giving creators the scoop on how to build, grow and monetize your podcast. This first episode is a banger. Ben meets Michael Kadin, the Founder and CEO whose company, RedCircle, has just recently raised $6 million in funding. RedCircle is a podcast platform helping indie creators distribute their pod, analyze their audience and make money from their work. The pair get into conversation about how Mike saw a gap in the audio market, how to manage conflict (and why sometimes tension is the growth area for great ideas), and why RedCircle's values are what stands them apart. Tune in, this is going to be a good one. Follow Mike: LinkedIn: https://www.linkedin.com/in/michael-kadin-a341571b (linkedin.com/in/michael-kadin-a341571b) Twitter: https://twitter.com/mkadin (https://twitter.com/mkadin) And if you want to get into conversation with Ben, give him a follow at: https://twitter.com/benbradbury_ (twitter.com/benbradbury_) Ben is a Workweek friend, working together to produce amazing podcasts. Find out more, visit: http://www.workweek.com/ (www.workweek.com)

Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

Mike Kadin is the founder and CEO of RedCircle, a podcast hosting platform that provides podcasters with hosting, growth and monetization opportunities. Listen to learn about how independent podcasters can tap into cross promotion as a strategy to grow their show, where to place your ad spots, and what elements make up a high-converting one.

Podland News
Podland Extra Interviews: with Dino Sofos, Eric Nuzum and Mike Kadin

Podland News

Play Episode Listen Later Sep 18, 2022 64:32 Transcription Available


Special Guests: Dino Sofos  - Founder and CEO, Persephonica Eric Nuzum - Co-founder, Magnificent Noise Mike Kadin - Founder and CEO at RedCircle

Fast Frontiers
Inside Refinery: Mike Kadin, CEO of RedCircle

Fast Frontiers

Play Episode Listen Later Sep 15, 2022 42:19


On today's episode of Fast Frontiers, host Tim Schigel sits down to speak with Mike Kadin, the CEO of RedCircle. The two discuss strategies for managing high-growth companies, lessons learned in hiring and how Mike met his co-founder Jeremy Lermitte.Key Takeaways: [01:55] Meet Mike Kadin of RedCircle[05:56] Experiences unique to RedCircle's growth and lessons in high-growth[09:55] How far out was RedCircle planning their growth strategy[11:10] Hiring takeaways and lessons[16:38] When and how Mike and Jeremy met[18:56] Mike and Jeremy finding common ground and learning from past workplaces[23:01] Be Real and Be Respectful[25:31] Continuously learning and different stages of growth[29:02] What's attracted Mike to podcasting[32:25] The integration of technology in cars and the listening experience[33:15] How Mike is helping podcasters, and how the medium has changed[37:02] What Mike wants podcasters to know about RedCircle[38:28] What the future of podcasts looks like according to Mike

Marketing Technology Podcast by Marketing Guys
How to: advertise on podcasts - Mike Kadin, CEO of RedCircle

Marketing Technology Podcast by Marketing Guys

Play Episode Listen Later Sep 12, 2022 20:34


** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at clubmartech.com ** Have you -as a marketer- ever considered advertising on podcasts? How does that exactly work? That's what you'll learn in this podcast! In this episode, Elias has a chat with Mike Kadin, who is the founder and CEO of ReCircle, a podcast advertising platform. Topics we discuss: The basics of podcast advertising How to select the right podcasts for your audience How podcast ads are being priced How to measure success LinkedIn Mike Kadin: https://www.linkedin.com/in/michael-kadin-a341571b/  Website RedCircle: https://redcircle.com/    ** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at clubmartech.com ** The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe. If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl

Weightlifting Talk
Red Circle Mafia podcast / Meg Adams! September 12th

Weightlifting Talk

Play Episode Listen Later Sep 12, 2022 73:16


Big DREAM School - The Art, Science, and Soul of Rocking OUR World Doing Simple Things Each Day

It's never easy to discuss suicide. But it is extremely important.  Unfortunately many of us have experienced first-hand the harsh reality of suicide, suicidal ideation, and suicide attempts.  Robert and I discuss our experiences with suicide and how we both have recovered and many helpful tips and practices to do if you or a loved one is struggling. Robert Malka is on the board of the Bitcoin Today Coalition, where he advocates for Bitcoin to legislators and regulators.  He is also on the curriculum development team for My First Bitcoin, which provides the first required Bitcoin certification program at a public high school in the world.  He's worked on The Red Circle, which wants to provide tools for psychological first aid.  He builds an interpreting services company for the Deaf and is finishing up a memoir on the experience of having Deaf parents in his day job, and loves to read works of philosophy and literature in his free time. Malkarobert.com  https://www.youtube.com/channel/UCRLeKgZoqkYK8y_b309SOvQ https://www.theredcircle.net/ https://bitcointodaycoalition.org/about Twitter @rjmalka There is no need to ever suffer in silence.  Mental health struggles happen to even the strongest, most badass humans because every living organism has a breaking point given enough knockdowns and stress. The 3 most powerful and brave words you can say are: “I need help”  988 Suicide and Crisis Lifeline https://988lifeline.org/ JED Foundation https://jedfoundation.org/ #SuicidePreventionAwarenessMonth

Weightlifting Talk
Red Circle Mafia podcast / Cody Gergen / Jon North

Weightlifting Talk

Play Episode Listen Later Sep 8, 2022 87:29


Weightlifting Talk
Red Circle Mafia podcast / Cody - North - Gergen

Weightlifting Talk

Play Episode Listen Later Sep 4, 2022 72:50


Weightlifting Talk
Red Circle Mafia show! ( NEW SEGEMNT ) September 2nd

Weightlifting Talk

Play Episode Listen Later Sep 2, 2022 101:10


The Encore Entrepreneur
Stepping into the Red Circle of TEDx with Maija-Liisa Adams

The Encore Entrepreneur

Play Episode Listen Later Aug 2, 2022 32:34


Speaking on a TEDx stage is a goal for many business owners. What does a TEDx stage do for a business owner? Maija-Lisa Adams shares some of the top strategies for getting on the stage and reasons why you want to be there. It's the ultimate in highlighting your expertise. 

The Crew Reviews Podcast
TCR Episode #125 | Webb and Mann - COLD FEAR

The Crew Reviews Podcast

Play Episode Listen Later Jul 25, 2022 41:26


In this episode, the Crew is joined by the outstanding writing team featuring former Navy SEAL Brandon Webb and award-winning author John David Mann to discuss their blistering new thriller COLD FEAR. “One of the best crime novels of the year . . . a brilliant blend of procedural mystery and geopolitical thriller.”—Jeffery Deaver, New York Times bestselling author of Hunting Time Disgraced Navy SEAL Finn is on the run. A wanted man since he jumped ship from the USS Abraham Lincoln, he's sought for questioning in connection to war crimes committed in Yemen by a rogue element in his SEAL team. But his memory of that night—as well as the true fate of his mentor and only friend, Lieutenant Kennedy—is a gaping hole. Finn learns that three members of his team have been quietly redeployed to Iceland, which is a puzzle in itself; the tiny island nation is famous for being one of the most peaceful, crime-free places on the planet. His mission is simple: track down the three corrupt SEALs and find out what really happened that night in Yemen. But two problems stand in his way. On his first night in town, a young woman mysteriously drowns—and a local detective suspects Finn's involvement. Worse, a SEAL-turned-contract-killer with skills equal to Finn's own has been hired to ensure he never gets the answers he's looking for. And he's followed Finn all the way to the icy north. Brandon Webb is the New York Times bestselling author of The Red Circle and Benghazi: The Definitive Report. A former U.S. Navy SEAL whose last assignment was Course Manager for the elite SEAL Sniper Course, he was instrumental in developing new curricula that trained some of the most accomplished snipers of the twenty-first century. He has received numerous distinguished service awards, including the Presidential Unit Citation and the Navy Commendation Medal with a “V” for “Valor,” for his platoon's deployment to Afghanistan following the September 11 attacks. John David Mann is co-author of over thirty books, including four New York Times bestsellers and five national bestsellers. His writing has won multiple awards, including the Living Now Book Awards Evergreen Medal for its “contributions to positive global change.” To learn more about the guys from The Crew Reviews or to see additional author interviews, visit us at www.thecrewreviews.com Follow us on social media: Twitter | https://twitter.com/CREWbookreviews Instagram | https://www.instagram.com/thecrewreviews Facebook | https://www.facebook.com/thecrewreviews And don't forget to subscribe to The Crew Reviews, hit the "LIKE" button, and leave a comment.

Total Reboot with Cameron James & Alexei Toliopoulos
Le Cercle Rouge (1970) w. Blake Howard {HEIST}

Total Reboot with Cameron James & Alexei Toliopoulos

Play Episode Listen Later Jul 4, 2022 55:36


The Red Circle from Melville, is regarded as one of the great heist and crime films of all time. Heist movie expert Blake Howard joins Alexei to discuss why.  NEXT in {HEIST}: HEAT Join our Patreon for just $5 to get access to our spin-off TOTAL RESPECT, sign up HERE. We're going weekly on patreon covering everything from coming attractions, what we have watched and bonus movie episodes. FINDING DRAGO / FINDING DESPERADO - Subscribe on APPLE PODCAST or SPOTIFY See omnystudio.com/listener for privacy information.

Subscriptions: Scaled - A podcast about subscription businesses
Monetizing Podcasts with Michael Kadin, Founder and CEO at RedCircle

Subscriptions: Scaled - A podcast about subscription businesses

Play Episode Listen Later Jun 21, 2022 29:55


In this week's episode of Subscriptions Scaled, we speak with Michael Kadin, Founder and CEO of RedCircle.RedCircle is a platform for podcasters, brands, and agencies looking to transact in podcast advertising. The company helps all types of podcasters distribute their shows and receive analytics on them in order to run marketing campaigns. RedCircle also helps podcasters monetize their shows. It does this with subscription payments, so podcasters can collect a few dollars from their fans and through advertising. The mission of RedCircle is essentially to help podcasters get paid. But along the way, it also provides helpful tools and technology for creators, brands, and agencies.In the episode, we learn all about podcasting and advertising. Various topics come up, including pixels, pricing, and the growth and future of podcasting. There are already four million podcasts out there, with approximately 400,000 active in a given month. With all the energy, creation, and effort that's going into podcasting, it comes as no surprise that companies like RedCircle are so successful.Discover how podcasters can monetize their shows by tuning into the latest episode of Subscriptions Scaled with Michael Kadin, Founder and CEO at RedCircle.RedCircleReady to get started with Rebar?Head to rebartechnology.com or email info@rebartechnology.com to schedule a call today.

Genderful
Genderful E50: Sacred Harlotry with Ladyboy Gigi (they/them) (18+)

Genderful

Play Episode Listen Later Jun 8, 2022 100:39


Genderful is a weekly talk show about Gender featuring nonbinary and trans guests hosted by GenderMeowster (they/them), a nonbinary Twitch streamer, YouTuber, Podcaster, and more! Topic: Sacred Harlotry Guest Speakers: Ladyboy Gigi (they/them) Adult Bedtime Stories on RedCircle https://www.ladyboytemple.com Originally streamed on Twitch: 5/2/2022 Theme song by @Mattcherne at https://www.chernebeats.com/ Please contact Gender Meowster on Discord if you are nonbinary or trans and interested in being a guest on the show. Computerized (imperfect) transcript of this episode on Descript: https://share.descript.com/view/GX0OwzXX6MM Please support independent queer content creators by signing up for our Patreon: https://www.patreon.com/GenderMeowster?fan_landing=true For all other links, please head over to Link Tree: https://linktr.ee/gendermeowster For simplified Podcast and video editing, please consider suporting our channel by using our affiliate link for Descript: https://www.descript.com/?lmref=NaoIoQ --- Support this podcast: https://anchor.fm/gendermeowster/support

Scott's Self-Indulgent Movie Podcast
Episode 496: Fight Work: The Red Circle Shootout from John Wick

Scott's Self-Indulgent Movie Podcast

Play Episode Listen Later May 29, 2022 7:02


While all of these elements are familiar, the combination makes for a truly thrilling and unique shootout. Read more at: https://scottsself-indulgentmovieblog.blogspot.com/

Sounds Profitable: Adtech Applied
Spotify Erroneously Serves Liquor + 4 more stories for May 27, 2021

Sounds Profitable: Adtech Applied

Play Episode Listen Later May 27, 2022 11:22


This week on The Download: Spotify erroneously serves liquor, platforms continue to snap up content houses, and RSS.com shares how they beat podcast spam. Last week Spotify experienced the mother of all brand safety mistakes, and for now it has cost them the ad dollars of a major liquor distributor. As originally reported by Tanner Cambell in Saturday’s issue of Dispatches from the Booth, sometime on Saturday Spotify began serving a banner ad for bourbon distillery Wild Turkey to the profile of every podcast. This led to numerous screenshots demonstrating just how unfortunate such a slip-up can be, including children’s entertainment and podcasts discussing sobriety. On Tuesday Wild Turkey made an official statement on the matter. Quoting their statement: “We are disappointed that the implementation of the campaign by Spotify was inconsistent with our advertising code and have paused all media with Spotify pending results of the investigation. We are members and partners of DISCUS and Responsibility.org and unequivocally support a responsible marketing agenda.” The Download has covered numerous stories involving new tech designed to ensure brand safety when it comes to problematic podcast hosts or suspect content in an existing brand’s catalog, but this slip-up shows brand safety doesn’t stop at the content of the podcast itself. Which leads to a decision that might set up further problems in the very near future. This Monday Issie Lapowsky published an article for Protocol highlighting Spotify lifting its two-year ban on political ads. Quoting the article: “In an email the company sent out to potential partners this week, Spotify said that political ads will appear “across thousands of podcasts on and off Spotify.” An accompanying presentation promises political advertisers the ability to target niche audiences and tap into AI-driven “contextual targeting,” which allows advertisers to place ads in podcasts when they are discussing issues relevant to their target audiences.” Lapowsky highlights the uphill struggle Spotify has ahead of them. While competitors like Meta and Google have made efforts to be open with political advertisements by maintaining large public archives, Spotify’s starting from scratch. The Wild Turkey slipup isn’t enough to raise alarms at Spotify’s ability to run ads ethically. Mistakes happen. That said, it does highlight just how impactful a mistake can be when made by a massive player in the industry. A player now dabbling in an area of advertising infamous for its ability to spread disinformation. It’s been a week of big-name acquisitions of talent in the podcasting world. The massive long-running interview podcast WTF with Marc Maron signed with Acast, according to a Brad Hill article published Tuesday. “‘Entering into a partnership with the podcast giant Marc Maron is a big win for Acast and for the open podcasting landscape, as this deal guarantees that the podcast can continue to be listened to by everyone, everywhere and on their preferred listening platform,’ said Ross Adams, CEO of Acast.” WTF, which previously operated as an independent production with a paywalled back catalog available for a fee on its website, will now switch to offering older episodes to Acast+ subscribers as bonus content. For the audience little will change, but Acast has just inherited one of the biggest names in podcasting outside of Spotify’s walled garden and gets to handle ad sales. Establishing the trend for the week, Monday saw a press release from SiriusXM announcing the acquisition of Team Coco, most notably bringing aboard Conan O’Brien Needs a Friend. Like the Maron buyout, Sirius has purchased the production house whole hog, including a five year talent agreement with O’Brien. Longtime fans of the former late-night comedian will understand the gravitas behind convincing O’Brien into an exclusivity deal after his messy breakup with NBC. Rounding out the trio of announcements, Monday also saw RedCircle’s announcement of acquiring rights to travel influencer Drew Binsky’s upcoming podcast Roots of Humanity. Binsky is making the popular move for influencers by starting a podcast guaranteed to court a built-in audience from his existing audience, sporting 3.3 million YouTube subscribers alone. “Roots of Humanity celebrates the beauty and diversity of the world, which is aligned with RedCircle’s vision of helping podcasters of all sizes and shapes across the globe to get rewarded for their work. RedCircle is excited to be part of Drew Binsky’s journey and help him to achieve his goals with its modern podcast hosting and monetizing technology.” It seems the trend continues with podcast platforms looking beyond simple exclusivity rights for an individual podcast to focus on acquiring production houses and existing brands that can act as content engines beyond the popular podcast’s lifespan. Full creator/talent packages are the current hotness and there’s no signs of them slowing down. This Monday Sounds Profitable’s own Bryan Barletta covered the launch of Buzzsprout’s new ad project in a thread on Twitter. In simple terms, the Buzzsprout Ads beta gives podcasters the ability to use Buzzsprout’s dynamic ad insertion tech to implement midroll ads in a way previously only available to signed talent or shows with crew who’ve worked in advertising. Producers entering the beta can manually review ads to decide which would be the best fit for their podcast and whitelist them for inclusion. Buzzsprout’s tech by default uses a music jingle slowly increasing in volume to signal an ad break is approaching, attempting to emulate the five second timer announcing ad breaks on video hosting platforms like YouTube. Users are given a surprising amount of customization with this feature, offering five stock transition options as well as the ability for hosts to record their own ad break and ad return bumpers for the automated system to use. Accessibility has also been taken into account. The Buzzsprout Ads platform is designed to drop chapter markers around each inserted ad and automatically time-shift the SRT file for podcasts with transcripts to accommodate the inserted ad changing timecodes for any portion of transcript that takes place after. Bryan sums things up best at the end of his thread, saying: “Ad monetization empowers many podcasters to grow their show into a business. Sponsorships will always take the cake, but out-the-gate options for a skilled creator without sales experience changes the game. DAI Marketplaces and Programmatic are how we hit those IAB numbers.” A few days ago a string of spam podcasts were published to major platforms, all containing a single episode of unrelated audio aimed at using the show art and description fields to promote escort services in various locations in the United Arab Emirates. They had the legitimacy of the spam texts one gets at 2:00 a.m., but they were produced by the dozen. On Monday RSS.com co-founder and managing director Alberto Betella published a writeup on Podnews detailing how the hosting service tackled their new spam problem. “We had two options: a. “Throw humans at the problem”, hire 1 or 2 extra people to counteract this misbehavior (perhaps also implementing a moderation queue for newly created podcasts). b. build tech to address and mitigate the problem. We chose option B because it works at scale, it doesn’t need food and drinks, and because it’s a lot more fun! A few people in our team, in fact, have a strong AI/Machine Learning background and it doesn’t happen very often to have the opportunity to leverage this skill set in the podcasting space.” What’s important here isn’t necessarily the fact RSS.com was able to quickly fix the issue with neart machine learning and clever implementation of tools to prevent false positives from getting stuck in the system, it’s the fact that we the public know the broad strokes of how they accomplished it. “We cannot share our current ML model as open source because it is part of the unique value proposition of our company. However, we have described the methods and provided actionable recommendations for anyone that wants to build something similar. Hopefully, this is our small contribution to keep podcasting spam free!” Sharing methodology used to overcome issues that could affect anyone with similar services in the market is useful, embodying the spirit of open source communities even when dealing with proprietary creations. We need more sharing like this across the industry. Finally, it’s time for our semi-regular roundup of articles that didn’t make it into today’s episode, but are still worth working into your weekend reading. Streamers are creating companion podcasts for superfans of their shows by Alyssa Meyers Do You Have a Development Deal with Audible Yet? By J. Clara Chan. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Evo Terra edited today's episode. Special thanks to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

I Hear Things
Spotify Erroneously Serves Liquor + 4 more stories for May 27, 2021

I Hear Things

Play Episode Listen Later May 27, 2022 11:22


This week on The Download: Spotify erroneously serves liquor, platforms continue to snap up content houses, and RSS.com shares how they beat podcast spam. Last week Spotify experienced the mother of all brand safety mistakes, and for now it has cost them the ad dollars of a major liquor distributor. As originally reported by Tanner Cambell in Saturday’s issue of Dispatches from the Booth, sometime on Saturday Spotify began serving a banner ad for bourbon distillery Wild Turkey to the profile of every podcast. This led to numerous screenshots demonstrating just how unfortunate such a slip-up can be, including children’s entertainment and podcasts discussing sobriety. On Tuesday Wild Turkey made an official statement on the matter. Quoting their statement: “We are disappointed that the implementation of the campaign by Spotify was inconsistent with our advertising code and have paused all media with Spotify pending results of the investigation. We are members and partners of DISCUS and Responsibility.org and unequivocally support a responsible marketing agenda.” The Download has covered numerous stories involving new tech designed to ensure brand safety when it comes to problematic podcast hosts or suspect content in an existing brand’s catalog, but this slip-up shows brand safety doesn’t stop at the content of the podcast itself. Which leads to a decision that might set up further problems in the very near future. This Monday Issie Lapowsky published an article for Protocol highlighting Spotify lifting its two-year ban on political ads. Quoting the article: “In an email the company sent out to potential partners this week, Spotify said that political ads will appear “across thousands of podcasts on and off Spotify.” An accompanying presentation promises political advertisers the ability to target niche audiences and tap into AI-driven “contextual targeting,” which allows advertisers to place ads in podcasts when they are discussing issues relevant to their target audiences.” Lapowsky highlights the uphill struggle Spotify has ahead of them. While competitors like Meta and Google have made efforts to be open with political advertisements by maintaining large public archives, Spotify’s starting from scratch. The Wild Turkey slipup isn’t enough to raise alarms at Spotify’s ability to run ads ethically. Mistakes happen. That said, it does highlight just how impactful a mistake can be when made by a massive player in the industry. A player now dabbling in an area of advertising infamous for its ability to spread disinformation. It’s been a week of big-name acquisitions of talent in the podcasting world. The massive long-running interview podcast WTF with Marc Maron signed with Acast, according to a Brad Hill article published Tuesday. “‘Entering into a partnership with the podcast giant Marc Maron is a big win for Acast and for the open podcasting landscape, as this deal guarantees that the podcast can continue to be listened to by everyone, everywhere and on their preferred listening platform,’ said Ross Adams, CEO of Acast.” WTF, which previously operated as an independent production with a paywalled back catalog available for a fee on its website, will now switch to offering older episodes to Acast+ subscribers as bonus content. For the audience little will change, but Acast has just inherited one of the biggest names in podcasting outside of Spotify’s walled garden and gets to handle ad sales. Establishing the trend for the week, Monday saw a press release from SiriusXM announcing the acquisition of Team Coco, most notably bringing aboard Conan O’Brien Needs a Friend. Like the Maron buyout, Sirius has purchased the production house whole hog, including a five year talent agreement with O’Brien. Longtime fans of the former late-night comedian will understand the gravitas behind convincing O’Brien into an exclusivity deal after his messy breakup with NBC. Rounding out the trio of announcements, Monday also saw RedCircle’s announcement of acquiring rights to travel influencer Drew Binsky’s upcoming podcast Roots of Humanity. Binsky is making the popular move for influencers by starting a podcast guaranteed to court a built-in audience from his existing audience, sporting 3.3 million YouTube subscribers alone. “Roots of Humanity celebrates the beauty and diversity of the world, which is aligned with RedCircle’s vision of helping podcasters of all sizes and shapes across the globe to get rewarded for their work. RedCircle is excited to be part of Drew Binsky’s journey and help him to achieve his goals with its modern podcast hosting and monetizing technology.” It seems the trend continues with podcast platforms looking beyond simple exclusivity rights for an individual podcast to focus on acquiring production houses and existing brands that can act as content engines beyond the popular podcast’s lifespan. Full creator/talent packages are the current hotness and there’s no signs of them slowing down. This Monday Sounds Profitable’s own Bryan Barletta covered the launch of Buzzsprout’s new ad project in a thread on Twitter. In simple terms, the Buzzsprout Ads beta gives podcasters the ability to use Buzzsprout’s dynamic ad insertion tech to implement midroll ads in a way previously only available to signed talent or shows with crew who’ve worked in advertising. Producers entering the beta can manually review ads to decide which would be the best fit for their podcast and whitelist them for inclusion. Buzzsprout’s tech by default uses a music jingle slowly increasing in volume to signal an ad break is approaching, attempting to emulate the five second timer announcing ad breaks on video hosting platforms like YouTube. Users are given a surprising amount of customization with this feature, offering five stock transition options as well as the ability for hosts to record their own ad break and ad return bumpers for the automated system to use. Accessibility has also been taken into account. The Buzzsprout Ads platform is designed to drop chapter markers around each inserted ad and automatically time-shift the SRT file for podcasts with transcripts to accommodate the inserted ad changing timecodes for any portion of transcript that takes place after. Bryan sums things up best at the end of his thread, saying: “Ad monetization empowers many podcasters to grow their show into a business. Sponsorships will always take the cake, but out-the-gate options for a skilled creator without sales experience changes the game. DAI Marketplaces and Programmatic are how we hit those IAB numbers.” A few days ago a string of spam podcasts were published to major platforms, all containing a single episode of unrelated audio aimed at using the show art and description fields to promote escort services in various locations in the United Arab Emirates. They had the legitimacy of the spam texts one gets at 2:00 a.m., but they were produced by the dozen. On Monday RSS.com co-founder and managing director Alberto Betella published a writeup on Podnews detailing how the hosting service tackled their new spam problem. “We had two options: a. “Throw humans at the problem”, hire 1 or 2 extra people to counteract this misbehavior (perhaps also implementing a moderation queue for newly created podcasts). b. build tech to address and mitigate the problem. We chose option B because it works at scale, it doesn’t need food and drinks, and because it’s a lot more fun! A few people in our team, in fact, have a strong AI/Machine Learning background and it doesn’t happen very often to have the opportunity to leverage this skill set in the podcasting space.” What’s important here isn’t necessarily the fact RSS.com was able to quickly fix the issue with neart machine learning and clever implementation of tools to prevent false positives from getting stuck in the system, it’s the fact that we the public know the broad strokes of how they accomplished it. “We cannot share our current ML model as open source because it is part of the unique value proposition of our company. However, we have described the methods and provided actionable recommendations for anyone that wants to build something similar. Hopefully, this is our small contribution to keep podcasting spam free!” Sharing methodology used to overcome issues that could affect anyone with similar services in the market is useful, embodying the spirit of open source communities even when dealing with proprietary creations. We need more sharing like this across the industry. Finally, it’s time for our semi-regular roundup of articles that didn’t make it into today’s episode, but are still worth working into your weekend reading. Streamers are creating companion podcasts for superfans of their shows by Alyssa Meyers Do You Have a Development Deal with Audible Yet? By J. Clara Chan. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Evo Terra edited today's episode. Special thanks to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

The Download from Sounds Profitable
Spotify Erroneously Serves Liquor + 4 more stories for May 27, 2021

The Download from Sounds Profitable

Play Episode Listen Later May 27, 2022 11:22


This week on The Download: Spotify erroneously serves liquor, platforms continue to snap up content houses, and RSS.com shares how they beat podcast spam. Last week Spotify experienced the mother of all brand safety mistakes, and for now it has cost them the ad dollars of a major liquor distributor. As originally reported by Tanner Cambell in Saturday's issue of Dispatches from the Booth, sometime on Saturday Spotify began serving a banner ad for bourbon distillery Wild Turkey to the profile of every podcast. This led to numerous screenshots demonstrating just how unfortunate such a slip-up can be, including children's entertainment and podcasts discussing sobriety. On Tuesday Wild Turkey made an official statement on the matter. Quoting their statement:  “We are disappointed that the implementation of the campaign by Spotify was inconsistent with our advertising code and have paused all media with Spotify pending results of the investigation. We are members and partners of DISCUS and Responsibility.org and unequivocally support a responsible marketing agenda.”  The Download has covered numerous stories involving new tech designed to ensure brand safety when it comes to problematic podcast hosts or suspect content in an existing brand's catalog, but this slip-up shows brand safety doesn't stop at the content of the podcast itself. Which leads to a decision that might set up further problems in the very near future. This Monday Issie Lapowsky published an article for Protocol highlighting Spotify lifting its two-year ban on political ads. Quoting the article: “In an email the company sent out to potential partners this week, Spotify said that political ads will appear “across thousands of podcasts on and off Spotify.” An accompanying presentation promises political advertisers the ability to target niche audiences and tap into AI-driven “contextual targeting,” which allows advertisers to place ads in podcasts when they are discussing issues relevant to their target audiences.” Lapowsky highlights the uphill struggle Spotify has ahead of them. While competitors like Meta and Google have made efforts to be open with political advertisements by maintaining large public archives, Spotify's starting from scratch.  The Wild Turkey slipup isn't enough to raise alarms at Spotify's ability to run ads ethically. Mistakes happen. That said, it does highlight just how impactful a mistake can be when made by a massive player in the industry. A player now dabbling in an area of advertising infamous for its ability to spread disinformation.  It's been a week of big-name acquisitions of talent in the podcasting world. The massive long-running interview podcast WTF with Marc Maron signed with Acast, according to a Brad Hill article published Tuesday.  “‘Entering into a partnership with the podcast giant Marc Maron is a big win for Acast and for the open podcasting landscape, as this deal guarantees that the podcast can continue to be listened to by everyone, everywhere and on their preferred listening platform,' said Ross Adams, CEO of Acast.” WTF, which previously operated as an independent production with a paywalled back catalog available for a fee on its website, will now switch to offering older episodes to Acast+ subscribers as bonus content. For the audience little will change, but Acast has just inherited one of the biggest names in podcasting outside of Spotify's walled garden and gets to handle ad sales.  Establishing the trend for the week, Monday saw a press release from SiriusXM announcing the acquisition of Team Coco, most notably bringing aboard Conan O'Brien Needs a Friend. Like the Maron buyout, Sirius has purchased the production house whole hog, including a five year talent agreement with O'Brien. Longtime fans of the former late-night comedian will understand the gravitas behind convincing O'Brien into an exclusivity deal after his messy breakup with NBC.  Rounding out the trio of announcements, Monday also saw RedCircle's announcement of acquiring rights to travel influencer Drew Binsky's upcoming podcast Roots of Humanity. Binsky is making the popular move for influencers by starting a podcast guaranteed to court a built-in audience from his existing audience, sporting 3.3 million YouTube subscribers alone.  “Roots of Humanity celebrates the beauty and diversity of the world, which is aligned with RedCircle's vision of helping podcasters of all sizes and shapes across the globe to get rewarded for their work. RedCircle is excited to be part of Drew Binsky's journey and help him to achieve his goals with its modern podcast hosting and monetizing technology.” It seems the trend continues with podcast platforms looking beyond simple exclusivity rights for an individual podcast to focus on acquiring production houses and existing brands that can act as content engines beyond the popular podcast's lifespan. Full creator/talent packages are the current hotness and there's no signs of them slowing down. This Monday Sounds Profitable's own Bryan Barletta covered the launch of Buzzsprout's new ad project in a thread on Twitter. In simple terms, the Buzzsprout Ads beta gives podcasters the ability to use Buzzsprout's dynamic ad insertion tech to implement midroll ads in a way previously only available to signed talent or shows with crew who've worked in advertising.  Producers entering the beta can manually review ads to decide which would be the best fit for their podcast and whitelist them for inclusion. Buzzsprout's tech by default uses a music jingle slowly increasing in volume to signal an ad break is approaching, attempting to emulate the five second timer announcing ad breaks on video hosting platforms like YouTube. Users are given a surprising amount of customization with this feature, offering five stock transition options as well as the ability for hosts to record their own ad break and ad return bumpers for the automated system to use.  Accessibility has also been taken into account. The Buzzsprout Ads platform is designed to drop chapter markers around each inserted ad and automatically time-shift the SRT file for podcasts with transcripts to accommodate the inserted ad changing timecodes for any portion of transcript that takes place after.  Bryan sums things up best at the end of his thread, saying:  “Ad monetization empowers many podcasters to grow their show into a business. Sponsorships will always take the cake, but out-the-gate options for a skilled creator without sales experience changes the game. DAI Marketplaces and Programmatic are how we hit those IAB numbers.” A few days ago a string of spam podcasts were published to major platforms, all containing a single episode of unrelated audio aimed at using the show art and description fields to promote escort services in various locations in the United Arab Emirates. They had the legitimacy of the spam texts one gets at 2:00 a.m., but they were produced by the dozen. On Monday RSS.com co-founder and managing director Alberto Betella published a writeup on Podnews detailing how the hosting service tackled their new spam problem.  “We had two options: a. “Throw humans at the problem”, hire 1 or 2 extra people to counteract this misbehavior (perhaps also implementing a moderation queue for newly created podcasts). b. build tech to address and mitigate the problem. We chose option B because it works at scale, it doesn't need food and drinks, and because it's a lot more fun! A few people in our team, in fact, have a strong AI/Machine Learning background and it doesn't happen very often to have the opportunity to leverage this skill set in the podcasting space.” What's important here isn't necessarily the fact RSS.com was able to quickly fix the issue with neart machine learning and clever implementation of tools to prevent false positives from getting stuck in the system, it's the fact that we the public know the broad strokes of how they accomplished it.  “We cannot share our current ML model as open source because it is part of the unique value proposition of our company. However, we have described the methods and provided actionable recommendations for anyone that wants to build something similar. Hopefully, this is our small contribution to keep podcasting spam free!” Sharing methodology used to overcome issues that could affect anyone with similar services in the market is useful, embodying the spirit of open source communities even when dealing with proprietary creations. We need more sharing like this across the industry.  Finally, it's time for our semi-regular roundup of articles that didn't make it into today's episode, but are still worth working into your weekend reading.  Streamers are creating companion podcasts for superfans of their shows by Alyssa Meyers Do You Have a Development Deal with Audible Yet? By J. Clara Chan.  The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Evo Terra edited today's episode. Special thanks to our media host, Omny Studio. See omnystudio.com/listener for privacy information.

Marketing Success with Podcast Advertising
How RedCircle Connects Brands and Podcasters

Marketing Success with Podcast Advertising

Play Episode Listen Later Apr 27, 2022 35:07


It is very hard for brands and indie podcasters to connect. Most of it is done manually with a direct relationship, network, or representation agency, like True Native Media. Mike Kadin saw an opportunity to help indie podcasters and brands to connect faster with RedCircle. "We started talking to these podcast creators and asking them, what are the challenges you face? And even more than making money, or making more money, was the need to grow their audience. They want more people to be able to hear what they are trying to say. And at the time we released some podcast hosting software, we had also built an underlying dynamic insertion engine that enabled dynamic audio and advertising opportunities." I chatted with Mike about what marketers want from the podcast industry in order to be successful and how the new technology and services like RedCircle can help bring more ad dollars to the space. "I spent a lot of time talking to marketers when I worked at Uber. I built software for marketers and they want to have that perfect 360-degree view of the customer. But I think there's no companies in the world that actually have a view like that." To learn more about RedCircle, visit the website: https://redcircle.com/ Connect with Mike on LinkedIn: https://www.linkedin.com/in/michael-kadin-a341571b/ If you are interested in advertising on our independent shows, please reach out to us at https://truenativemedia.com Or connect with Heather on LinkedIn: https://www.linkedin.com/in/podcastadvertising/

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis
Sherlock Holmes and The Adventure of The Red Circle: Part 2

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis

Play Episode Listen Later Apr 25, 2022 32:32


In this bonus episode, I'll be reading Sherlock Holmes and The Adventure of The Red Circle, Part 2 by Arther Conan Doyle. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis
Sherlock Holmes and The Adventure of The Red Circle: Part 2 (Voice Only)

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis

Play Episode Listen Later Apr 25, 2022 32:32


In this voice-only bonus episode, I'll be reading Sherlock Holmes and The Adventure of The Red Circle, Part 2 by Arther Conan Doyle. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Sounds Profitable: Adtech Applied
Data Scraping Is Officially Legal + 5 other stories for April 22, 2022

Sounds Profitable: Adtech Applied

Play Episode Listen Later Apr 22, 2022 8:47


Today on The Download; data scraping is officially legal, recent Spotify purchases prove concerning for some, and what fiction podcasters can learn from their non-fiction cousins. Collecting data just got legally less questionable in the United States. On a Tuesday news roundup for ExchangeWire, Hanna Dillion covered a huge decision by the US court of appeals. The suit, brought by LinkedIn to prevent a rival company from scraping their publicly-available data, has ended with the Ninth Circuit of Appeals declaring the act of data scraping legal. The act of scraping - using software to automatically collect data hosted on the public internet - is now legally defined as an act that is not classified as hacking with the court’s decision. Scraping, thus, does not violate the Computer Fraud and Abuse Act of 1986. The landmark ruling should come as a relief to academics, journalists, researchers, and archivists, for whom scraping publicly available information from the internet is an integral part of their day-to-day work. The decision, however, could also renew privacy and security concerns, as web scraping has been used for nefarious purposes in the past; in May 2021, several tech giants filed lawsuits against Clearview AI, a facial recognition startup which claimed to have scraped billions of social media profile photos, without the consent of users. What does this mean for the podcasting world? One can legally scrape data, but what they do with it remains a legally gray area. Scraping publicly-available RSS feeds for academic purposes is fine. Scraping those same feeds for email addresses with intent to spam anyone who isn’t using a certain company’s hosting service with offers to switch to said service is subject to other pre-existing laws. For more on the state of data scraping, see our March 11th episode coverage of a story about a similar lawsuit. Up next, in yet another recurring thread that has resurfaced: last Friday a Morning Brew article by Alyssa Meyers went live, titled “Spotify’s acquisition of podcast analytics firms has some in the industry concerned.” The piece acts as an industry reaction to the February acquisition of Podsights and Chartable (see The Download’s February 18th episode for our coverage at the moment). In the interest of full disclosure, we must note one of the industry voices quoted by Meyers is Sound Profitable’s own Bryan Barletta. The week after Spotify announced the acquisitions, Mike Kadin, CEO of podcast hosting and monetization platform RedCircle, told Marketing Brew it “had folks reach out to us from major publishers and ask if we have attribution technology. I’m not super worried about it, but it does sadden me to see more chunks of the ecosystem getting centralized.” It’s no secret the official position of The Download is pro-third party analytics to keep the industry honest and prevent further walled gardens of information in adtech. The concerns continue to be real and the industry will continue to fret until more options exist. Once again we return to highlighting the global nature of podcasting outside of English-speaking markets. On Saturday Luis Pablo Segundo, writing for Milenio, broke down the results of a recent study. The flashiest piece for our audience is the reveal that ad spending on podcasts in Mexico has risen fifty percent from 2019 to 2021, though it still represents a small market share in comparison to traditional radio. Traditional radio is expected to reach an advertising revenue by 2025 of $480 million, 10.6 percent higher than what was recorded in 2021, while podcasting will remain almost 11 times lower at $44 million, according to consulting firm PwC. A quick note for our Spanish-speaking audience: this story, as well as every other story covered each week, is covered in our Spanish sister podcast La Descarga! Hosted by myself and Gabriel Soto. Before we leave the realm of global podcasting growth, a small bit of news from Canada. eMarketer’s Paul Briggs shared last Monday data predicting almost two-thirds of the Canadian population will listen to some form of digital audio by the end of 2022. Last Thursday media critic and podcast producer Wil Williams guested on the Hot Pod newsletter with a column titled “What fiction podcasters can learn from nonfiction podcasters.” Their piece aims to provide fiction podcast producers, aspiring and existing alike, tools to build stories with techniques that are second nature to their nonfiction cousins. Over three sections Williams explores story flow, following a thesis, evocative sound design while providing three examples of existing podcasts that best embody these traits. But while fiction is finally getting its due, nonfiction is still considered the primary mode of storytelling in podcasting. This can cause some understandable contempt from fiction creators, but there's creative gold to be found in nonfiction. If you want your stories to have realistic goals, realistic sounds, and realistic characters, listening to real stories about real people can help you find those roots. Their piece heaps praise on high-quality nonfiction podcasts while also identifying what they do to be high quality. Podcasting needs more successful shows made by well-read producers. Williams effectively provides an entry-level reading list covering everything from a critically-acclaimed episode of Radiolab to the pilot of the hyper-niche podcast The McElroy Brothers Will Be in Trolls 2. Consider their nine to be an extended version of The Download’s occasional suggested reading sections. Knowing why and how podcasts work is the key to making more podcasts that work. For our final full story this week: Matt Deegan’s recent article “Tech Trying to Do Radio & Consistency.” Posted on Wednesday to his Matt on Audio newsletter, Deegan circles back to the topic of live audio and interrogates why the trend has swiftly fallen out of public favor despite multiple platforms. A consistent trend Deegan notes, similar to that of Facebook quietly abandoning podcasting endeavors, is a lack of follow-through and consistency. The vast majority of radio’s success comes from consistency and I’d argue that most successful podcasts are consistent too. If you take out the short-run documentary series, the vast majority of podcasts at the top of the Apple Podcast charts are long-running shows (and that’s with an algorithm that focuses on new). Meanwhile, the majority of flagship podcasts and content creators meant to push new services, such as Spotify’s forgotten Podcasts with Music feature, have faded away months after launch. Flashy tech does not make a successful long-standing platform. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

I Hear Things
Data Scraping Is Officially Legal + 5 other stories for April 22, 2022

I Hear Things

Play Episode Listen Later Apr 22, 2022 8:47


Today on The Download; data scraping is officially legal, recent Spotify purchases prove concerning for some, and what fiction podcasters can learn from their non-fiction cousins. Collecting data just got legally less questionable in the United States. On a Tuesday news roundup for ExchangeWire, Hanna Dillion covered a huge decision by the US court of appeals. The suit, brought by LinkedIn to prevent a rival company from scraping their publicly-available data, has ended with the Ninth Circuit of Appeals declaring the act of data scraping legal. The act of scraping - using software to automatically collect data hosted on the public internet - is now legally defined as an act that is not classified as hacking with the court’s decision. Scraping, thus, does not violate the Computer Fraud and Abuse Act of 1986. The landmark ruling should come as a relief to academics, journalists, researchers, and archivists, for whom scraping publicly available information from the internet is an integral part of their day-to-day work. The decision, however, could also renew privacy and security concerns, as web scraping has been used for nefarious purposes in the past; in May 2021, several tech giants filed lawsuits against Clearview AI, a facial recognition startup which claimed to have scraped billions of social media profile photos, without the consent of users. What does this mean for the podcasting world? One can legally scrape data, but what they do with it remains a legally gray area. Scraping publicly-available RSS feeds for academic purposes is fine. Scraping those same feeds for email addresses with intent to spam anyone who isn’t using a certain company’s hosting service with offers to switch to said service is subject to other pre-existing laws. For more on the state of data scraping, see our March 11th episode coverage of a story about a similar lawsuit. Up next, in yet another recurring thread that has resurfaced: last Friday a Morning Brew article by Alyssa Meyers went live, titled “Spotify’s acquisition of podcast analytics firms has some in the industry concerned.” The piece acts as an industry reaction to the February acquisition of Podsights and Chartable (see The Download’s February 18th episode for our coverage at the moment). In the interest of full disclosure, we must note one of the industry voices quoted by Meyers is Sound Profitable’s own Bryan Barletta. The week after Spotify announced the acquisitions, Mike Kadin, CEO of podcast hosting and monetization platform RedCircle, told Marketing Brew it “had folks reach out to us from major publishers and ask if we have attribution technology. I’m not super worried about it, but it does sadden me to see more chunks of the ecosystem getting centralized.” It’s no secret the official position of The Download is pro-third party analytics to keep the industry honest and prevent further walled gardens of information in adtech. The concerns continue to be real and the industry will continue to fret until more options exist. Once again we return to highlighting the global nature of podcasting outside of English-speaking markets. On Saturday Luis Pablo Segundo, writing for Milenio, broke down the results of a recent study. The flashiest piece for our audience is the reveal that ad spending on podcasts in Mexico has risen fifty percent from 2019 to 2021, though it still represents a small market share in comparison to traditional radio. Traditional radio is expected to reach an advertising revenue by 2025 of $480 million, 10.6 percent higher than what was recorded in 2021, while podcasting will remain almost 11 times lower at $44 million, according to consulting firm PwC. A quick note for our Spanish-speaking audience: this story, as well as every other story covered each week, is covered in our Spanish sister podcast La Descarga! Hosted by myself and Gabriel Soto. Before we leave the realm of global podcasting growth, a small bit of news from Canada. eMarketer’s Paul Briggs shared last Monday data predicting almost two-thirds of the Canadian population will listen to some form of digital audio by the end of 2022. Last Thursday media critic and podcast producer Wil Williams guested on the Hot Pod newsletter with a column titled “What fiction podcasters can learn from nonfiction podcasters.” Their piece aims to provide fiction podcast producers, aspiring and existing alike, tools to build stories with techniques that are second nature to their nonfiction cousins. Over three sections Williams explores story flow, following a thesis, evocative sound design while providing three examples of existing podcasts that best embody these traits. But while fiction is finally getting its due, nonfiction is still considered the primary mode of storytelling in podcasting. This can cause some understandable contempt from fiction creators, but there's creative gold to be found in nonfiction. If you want your stories to have realistic goals, realistic sounds, and realistic characters, listening to real stories about real people can help you find those roots. Their piece heaps praise on high-quality nonfiction podcasts while also identifying what they do to be high quality. Podcasting needs more successful shows made by well-read producers. Williams effectively provides an entry-level reading list covering everything from a critically-acclaimed episode of Radiolab to the pilot of the hyper-niche podcast The McElroy Brothers Will Be in Trolls 2. Consider their nine to be an extended version of The Download’s occasional suggested reading sections. Knowing why and how podcasts work is the key to making more podcasts that work. For our final full story this week: Matt Deegan’s recent article “Tech Trying to Do Radio & Consistency.” Posted on Wednesday to his Matt on Audio newsletter, Deegan circles back to the topic of live audio and interrogates why the trend has swiftly fallen out of public favor despite multiple platforms. A consistent trend Deegan notes, similar to that of Facebook quietly abandoning podcasting endeavors, is a lack of follow-through and consistency. The vast majority of radio’s success comes from consistency and I’d argue that most successful podcasts are consistent too. If you take out the short-run documentary series, the vast majority of podcasts at the top of the Apple Podcast charts are long-running shows (and that’s with an algorithm that focuses on new). Meanwhile, the majority of flagship podcasts and content creators meant to push new services, such as Spotify’s forgotten Podcasts with Music feature, have faded away months after launch. Flashy tech does not make a successful long-standing platform. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

The Download from Sounds Profitable
Data Scraping Is Officially Legal + 5 other stories for April 22, 2022

The Download from Sounds Profitable

Play Episode Listen Later Apr 22, 2022 8:47


Today on The Download; data scraping is officially legal, recent Spotify purchases prove concerning for some, and what fiction podcasters can learn from their non-fiction cousins. Collecting data just got legally less questionable in the United States. On a Tuesday news roundup for ExchangeWire, Hanna Dillion covered a huge decision by the US court of appeals. The suit, brought by LinkedIn to prevent a rival company from scraping their publicly-available data, has ended with the Ninth Circuit of Appeals declaring the act of data scraping legal.  The act of scraping - using software to automatically collect data hosted on the public internet - is now legally defined as an act that is not classified as hacking with the court's decision. Scraping, thus, does not violate the Computer Fraud and Abuse Act of 1986.  The landmark ruling should come as a relief to academics, journalists, researchers, and archivists, for whom scraping publicly available information from the internet is an integral part of their day-to-day work. The decision, however, could also renew privacy and security concerns, as web scraping has been used for nefarious purposes in the past; in May 2021, several tech giants filed lawsuits against Clearview AI, a facial recognition startup which claimed to have scraped billions of social media profile photos, without the consent of users. What does this mean for the podcasting world? One can legally scrape data, but what they do with it remains a legally gray area. Scraping publicly-available RSS feeds for academic purposes is fine. Scraping those same feeds for email addresses with intent to spam anyone who isn't using a certain company's hosting service with offers to switch to said service is subject to other pre-existing laws. For more on the state of data scraping, see our March 11th episode coverage of a story about a similar lawsuit. Up next, in yet another recurring thread that has resurfaced: last Friday a Morning Brew article by Alyssa Meyers went live, titled “Spotify's acquisition of podcast analytics firms has some in the industry concerned.”  The piece acts as an industry reaction to the February acquisition of Podsights and Chartable (see The Download's February 18th episode for our coverage at the moment). In the interest of full disclosure, we must note one of the industry voices quoted by Meyers is Sound Profitable's own Bryan Barletta.  The week after Spotify announced the acquisitions, Mike Kadin, CEO of podcast hosting and monetization platform RedCircle, told Marketing Brew it “had folks reach out to us from major publishers and ask if we have attribution technology. I'm not super worried about it, but it does sadden me to see more chunks of the ecosystem getting centralized.” It's no secret the official position of The Download is pro-third party analytics to keep the industry honest and prevent further walled gardens of information in adtech. The concerns continue to be real and the industry will continue to fret until more options exist. Once again we return to highlighting the global nature of podcasting outside of English-speaking markets. On Saturday Luis Pablo Segundo, writing for Milenio, broke down the results of a recent study. The flashiest piece for our audience is the reveal that ad spending on podcasts in Mexico has risen fifty percent from 2019 to 2021, though it still represents a small market share in comparison to traditional radio.  Traditional radio is expected to reach an advertising revenue by 2025 of $480 million, 10.6 percent higher than what was recorded in 2021, while podcasting will remain almost 11 times lower at $44 million, according to consulting firm PwC. A quick note for our Spanish-speaking audience: this story, as well as every other story covered each week, is covered in our Spanish sister podcast La Descarga! Hosted by myself and Gabriel Soto. Before we leave the realm of global podcasting growth, a small bit of news from Canada. eMarketer's Paul Briggs shared last Monday data predicting almost two-thirds of the Canadian population will listen to some form of digital audio by the end of 2022.  Last Thursday media critic and podcast producer Wil Williams guested on the Hot Pod newsletter with a column titled “What fiction podcasters can learn from nonfiction podcasters.”  Their piece aims to provide fiction podcast producers, aspiring and existing alike, tools to build stories with techniques that are second nature to their nonfiction cousins. Over three sections Williams explores story flow, following a thesis, evocative sound design while providing three examples of existing podcasts that best embody these traits.  But while fiction is finally getting its due, nonfiction is still considered the primary mode of storytelling in podcasting. This can cause some understandable contempt from fiction creators, but there's creative gold to be found in nonfiction. If you want your stories to have realistic goals, realistic sounds, and realistic characters, listening to real stories about real people can help you find those roots. Their piece heaps praise on high-quality nonfiction podcasts while also identifying what they do to be high quality. Podcasting needs more successful shows made by well-read producers. Williams effectively provides an entry-level reading list covering everything from a critically-acclaimed episode of Radiolab to the pilot of the hyper-niche podcast The McElroy Brothers Will Be in Trolls 2. Consider their nine to be an extended version of The Download's occasional suggested reading sections. Knowing why and how podcasts work is the key to making more podcasts that work. For our final full story this week: Matt Deegan's recent article “Tech Trying to Do Radio & Consistency.”  Posted on Wednesday to his Matt on Audio newsletter, Deegan circles back to the topic of live audio and interrogates why the trend has swiftly fallen out of public favor despite multiple platforms. A consistent trend Deegan notes, similar to that of Facebook quietly abandoning podcasting endeavors, is a lack of follow-through and consistency. The vast majority of radio's success comes from consistency and I'd argue that most successful podcasts are consistent too. If you take out the short-run documentary series, the vast majority of podcasts at the top of the Apple Podcast charts are long-running shows (and that's with an algorithm that focuses on new). Meanwhile, the majority of flagship podcasts and content creators meant to push new services, such as Spotify's forgotten Podcasts with Music feature, have faded away months after launch. Flashy tech does not make a successful long-standing platform. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio. See omnystudio.com/listener for privacy information.

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis
Sherlock Holmes and The Adventure of The Red Circle: Part 1

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis

Play Episode Listen Later Apr 18, 2022 38:12


In this bonus episode, i'll be reading Sherlock Holmes and The Adventure of The Red Circle, Part 1 by Sir Arthur Conan Doyle. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis
Sherlock Holmes and The Adventure of The Red Circle: Part 1 (Voice Only)

Send Me To Sleep Podcast - World's Sleepiest Stories, Meditation & Hypnosis

Play Episode Listen Later Apr 18, 2022 38:12


In this voice-only bonus episode, i'll be reading Sherlock Holmes and The Adventure of The Red Circle, Part 1 by Sir Arthur Conan Doyle. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

School of Podcasting
Is Dynamic Content Right For You?

School of Podcasting

Play Episode Listen Later Apr 18, 2022 25:19


After seeing the podcasting space gear up for more advertising (something I'm not thrilled with) more media hosts are developing dynamic content. So what is dynamic content, do you need it, and how do you use it? What is Dynamic Content? Dynamic content is content that your media host inserts into your mp3 file at spots you select. This is often used for ads. In some spaces, people confuse "Dynamic Ad Insertion" and "Dynamic Content" as being the same thing. They are not. While you can use Dynamic Content, it does NOT have to be ads. It can be anything that is time-sensitive.  Who Offers This Technology? Libsyn.com (LibsynPro solution - full disclosure I work there). Use the coupon code sopfree to get a free month. Captivate has an impressive dynamic content tool that even updates your episode description when you swap out content. Podbean has pod ads https://podads.podbean.com/ Blubrry has a pro version Red Circle (500 weekly downloads) RSS.com (10,000 downloads a day) Pros of Dynamic Content No more outdated time-based content The ability to sell your back catalog* Cons of Dynamic Content You really need to pay attention to volume levels (I'm using WLM Plus plugin) To sell your back episodes you need to go through your whole back episodes and insert spots. Updating old files might be trickier You need to consider how to lead in and come out of dynamic content. Focusrite Interfaces Go to www.focusrite.com/podcasters Unlimited Time Shifted One-On-One Consulting I've added unlimited time-shifted consulting that can be between you and me. If you need someone to stand by you and guide you through the pitfalls of podcasting, you can join worry-free with a money-back guarantee at www.schoolofpodcasting.com/start I Heard It On a Podcast Disney got all sorts of deals when they built the location in Florida. On the No Agenda show they explain that the reason employees are known as "Castmembers" is to get around Florida Labor laws. It's at the 2 hours and25 minute mark. Apple Charts Criteria I've said for years that ratings and reviews do NOTHING but provide social proof. You want people to ask people to follow you and share your show with a friend. see post from Apple Where I Will Be Where I Will Be: Podcast Movement Evolutions March 23-26 Utah Podcast Coalition April 21st Podfest Multimedia Expo  May 26-29 Orlando Question of the Month Want some free exposure for your podcast? Go to Go to www.schoolofpodcasting.com/question Check out the question and share your thoughts and insights. I assemble these for the last episode of the month.  This show is part of the Power of Podcasting Network

Practical Podcast Tips
2022 Best Hosting Platform for Podcasting

Practical Podcast Tips

Play Episode Listen Later Mar 8, 2022 5:00


What is the best hosting platform for podcasting? Is there even one?Eric talks about podcast hosting platforms and which one he likes the best and why.If you decide to use one of the services I recommend, please consider using our affiliate links below. Using the links below help keep the show going! Thank you!Transistor.fmRedCircle.comDid you find this episode helpful? Leave us a review at www.practicalpodcasttips.com. We'd love to hear how it helped!

The B.rad Podcast
Tips To Stave Off Belly Fat And Clean Up Diet, Exercise, And Sleep Habits (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Feb 25, 2022 68:58


This episode is inspired by a recent conversation with an old friend who reached out to me to ask for some tips and insights because of a very relatable issue. Despite being a lifelong highly accomplished endurance athlete and extreme outdoor person, things went a little off track with the pandemic and some personal life events, leading to drinking a little too much, eating way too many chips and too much butter, etc. This all led to him reaching out to ask: how do I get back on track, and what do you typically eat throughout the course of a single day? I answer those questions and more in this show as I share why I'm on the “C&C diet” and break down some practical weight loss methods that actually work. I explain why you can't force your way into healthy eating patterns and talk about my typical approach, which includes tons of dark chocolate and my morning superfuel high protein smoothie. I also talk about my favorite carb sources and the benefits of desiccated organ capsules and reveal why I no longer eat salads or stir frys. Finally, I list the foods you want to minimize if you want to lose weight, as well as the reason why I take creatine every day (and why I think you should too!)   TIMESTAMPS: Brad tells an old friend how to get back on track with his fitness. [01:21] Brad's main focus on diet is to maximize nutrient dense foods. [03:15] Many people like time restricted eating where you are fasting for 16 hours and then consuming calories in that 8- hour window. [07:56] Any deviation from the standard American diet of palatable processed foods is going to be a success. [10:47] It is very difficult to change your pattern of eating. Set yourself up for success by making good shopping choices.  Don't have the processed foods in your house to tempt you.  [13:48] Brad's morning diet consists of a smoothie and maybe chocolate. [17:54] Grass fed beef and pastured eggs are the mainstay. [20:45] The concept that the cholesterol content of your diet has no correlation to your blood cholesterol levels. [22:41] Brad eats fewer vegetables now. [26:21] Chocolate is a big part of Brad's diet…..only the premium artisåan well-made chocolate. [30:45] For overall improvement, after diet comes exercise. Ridding ourselves with excess body fat is a battle. [38:32] How do we keep belly fat off? [42:07] When you are training, change your mindset and focus on quality and precision rather than suffering. [46:30] Move frequently, lift heavy things and sprint. [47:40] Sleep is very important. If you have to set the alarm to get up, we need to look at your sleep habits. [52:39] Your bedroom should be cool, dark and clutter-free. [58:45]   LINKS: Brad Kearns.com Brad's Shopping page Carnivore Scores Rood Ranking Brad Kearns's Morning Routine Fatty Popcorn Boy Saga Keto Reset Diet Dr. Herman Pontzer Podcast (Metabolism) Dr. Herman Pontzer Podcast (Energy Expenditure) Ancestral Supplements Butcher Box Luke and Cate Shanhan Podcast US Wellness Meats.com Shawn Askinosie Podcast (chocolate) Cocoa Runners.com Lille Belle Farms Puna Chocolate Houlau chocolate Dr. Craig Marker Podcast HIIT vs. HIRT Chilisleep Sign up for Butcher Box and custom design your monthly shipment. I also shop at USWellnessMeats.com. Both are great pricing for grass-fed meat and sustainable fish. Artisan bean to bar dark chocolate: Cocoarunners Askinosie Chocolate Lillebellefarms PunaChocolate HouLau Farm Chocolate Company   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
Dr. Wendy Walsh: Free Couples Therapy

The B.rad Podcast

Play Episode Listen Later Feb 22, 2022 50:34


Dr. Wendy Walsh is back for a fourth appearance on the B.rad podcast! Dr. Wendy is one of my favorite guests ever because she brings her A-game every time and dispenses an assortment of life-changing tips and insights in an easy to understand manner that you'll remember and reflect on for a long time. Today we set a record for one of the most information-packed, fast moving shows ever—in 36 minutes we cover enough for a typical show of double that length! This episode will teach all about the three major attachment styles (avoidant, anxious, and insecure), how to balance our deepest biological drives with modern relationship dynamics, and what leads to sex being a “higher risk hobby” for women these days. You'll also receive some free couples therapy and learn the five ways to sustain connection and romantic passion in your relationship. Finally, Dr. Wendy shares how she got 1 million TikTok followers in just one year, describes the four stages of personal development, and talks about the importance of examining the unconscious process and programming we all carry from childhood in order to improve our relationships. We also talk about her Patron club, which I just joined—incredible value for only $40.80 a year! Dr. Wendy is America's thought leader on relationships, a media commentator who is obsessed with the science of love, and the host of The Dr. Wendy Walsh Show. She also lectures on evolutionary psychology and human mating strategies at California State University Channel Islands and holds a B.A. in Journalism, a Masters degree in Psychology, and a Ph.D. in Clinical Psychology.    TIMESTAMPS: The three major attachment styles are avoidant, anxious, and insecure. [01:25] There are some people who prey on others using the drug called love. [08:09] Look at everyone's life as a slice. Wendy represents the light at the end of the tunnel. [11:09] This period of COVID has amplified our isolation. [12:45] The more choice you have, the less likely you are to make a choice. [14:11] Sex is a much higher risk hobby for women. [18:14] Love is very much like a drug using the same brain processes as a drug addiction. [20:36]    What is emotional intimacy? [23:09] Imagine that your attachment injury that makes you choose partners that are wrong for you is a hole in the middle of the street. [25:59] The person who has an avoidant attachment style needs to be avoidant because that's a safe place for them. [33:04] Here are five tips for free couple's therapy. Number one is to catch them being good. [35:30] Learn reflective listening. And schedule everything. [38:01] Digital detox can only enhance the relationships in your life. And number five is to bring fun and novelty into the relationship. [40:49]   LINKS: Brad Kearns.com Brad's Shopping page Podcast with Wendy Walsh Beyond Mars and Venus Patreon.com/ Dr. Wendy Walsh Tinder Swindler   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :]   See omnystudio.com/listener for privacy information.

The B.rad Podcast
Update On Brad's Breathing Practice And Inspiration To Reduce Stress And Improve Workout Performance (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Feb 15, 2022 40:37


I have been diligently working on improving my breathing technique since recording a show all about the basics of nasal parasympathetic breathing and improving C02 tolerance, and this episode should help you get started too, as I walk you through an update of my personal experience with this breathing technique. In the first show about breathing, I explained the starting point of nasal parasympathetic breathing, which is to breathe as minimally as possible, through your nose only at all times, day and night for the rest of your life (with the exception of when you desperately need more air during intense exercise) and talked about the science that dispels the common flawed notion that we want to breathe in as much oxygen as possible in order for our bodies to take in as much oxygen as possible. The truth is, unless you are in the hospital with a serious disease or condition, we actually all have plenty of oxygen in our bloodstream, and many people aren't even aware of the fact that having a low CO2 tolerance is an indication that your body is doing a poor job delivering oxygen to the working muscles that need it. In this episode, you'll hear about what I have noticed from deliberately becoming more conscious of nose breathing during the day, tips for improving C02 tolerance and oxygenation, why overbreathing leaves our body literally gasping for oxygen, and why overbreathing will not help your athletic performance.   TIMESTAMPS: When you make attempts to breathe deeply and inhale oxygen, it elicits a stress response rather than a relaxation response.  [01:27] When exercising, of course, you suck in the air that you need. [03:23] Our blood already has plenty of oxygen, almost all the time. [08:19] When you are at high altitude, your oxygen level will go down because the body needs to put more oxygen into the muscles and tissues. [11:15] The greater the carbon dioxide you can tolerate, the more oxygen will be released to working muscles, organs and tissues. [15:40] You can breathe deeply and lightly at the same time. [19:16] It is important to learn to breathe through your nose during sleep. [28:20]   LINKS: Brad Kearns.com Brad's Shopping page Breath The Oxygen Advantage Brad's Instagram sprint The Breathing Basics Show BOHR Effect BOLT score   QUOTES: "Breathe as minimally as possible through your nose only, at all times, for the rest of your life." (McKeown) "True health and inner peace occurs when breathing is quiet, effortless, soft, through the nose, abdominal, rhythmic and with a gentle pause on the exhale." (McKeown)   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
Dr. Ron Sinha: Beware Of Confirmation Bias, Misleading Science, Overdosing On Adrenalin, Fasting To Excess, And The Benefits Of Keeping Your Shirt On

The B.rad Podcast

Play Episode Listen Later Feb 11, 2022 76:08


I welcome the fourth appearance of Dr. Ron Sinha, host of a fantastic and unique new podcast called Meta Health! This episode covers a variety of topics related to healthy living, especially as we spend some time discussing Dr. Ron's exciting and very informative new venture, Meta Health. If you haven't heard his podcast, I highly recommend checking it out, as it gives you a fantastic scientific foundation—almost like a free college education! You'll learn how fat burning works in the body, how muscle burning works, and how mitochondria functions in the body too. And because Dr. Ron is so passionate about all areas of health, the way that mental health affects our physical health is another major focus of his work. In this episode, you'll learn why Dr. Ron cautions us to be wary of scientific studies and he explains how observational studies actually work. You'll also hear about Dr. Ron's experience with the Wim Hof breathing method, learn about how people can overdose on adrenaline stimulating activities (like cold exposure and HIIT workouts) and the consequences of doing so, and much more!   TIMESTAMPS: Dr. Sinha talks about how fat burning works in the body and how muscle building works. [01:39]The more deeply individuals learn about how their body works, it causes transformations. [09:08] Turning 50, one can notice the changes in memory and distractability. [12:11] Ron's podcasts help the listener remember the material through storytelling. He is careful about the message he is sending. [18:18] Are we taking fasting too far? [19:35] Some traditional medical doctors still frown on some of the newer information that we put out. [23:20] Studies that simply ask for people to track what they eat are not very conclusive. [27:29] When they studied some seniors in Italy, they found that the animal protein intake was inversely associated with mortality.  [29:56] The use of the continuous glucose monitors is a game changer. [33:04] Are there blindsides we need to think about with the red meat diet? [35:28] What's happening to your muscle mass? [38:13] There is a defeatist mentality in our culture. [44:31] Overdoing exercise, fasting, cold exposure, diet restrictions, etc. can all be harmful. [46:06] With cold exposure, you are only trying to get a shiver response. [51:43] Folks working from home have a wonderful advantage because they can do microworkouts all day long! [53:10] Identify different ways to get rest, such as something creative, or walking the dog. [56:21] Many people don't realize that that high adrenaline driving workout is actually making caloric restriction and fasting really difficult. [58:16] What is prompting those hypoglycemic episodes in a seemingly healthy person? [01:04:28] What causes the urge to urinate in the middle of the night? [01:06:36]   LINKS: Brad Kearns.com Brad's Shopping page Metahealth Podcast Cultural Health Solutions.com  Podcast with Rip Esselstyne Podcast with Dr. Robert Lustig OsteoStrong Wim Hof Fatty Popcorn Boy Podcast   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :]   See omnystudio.com/listener for privacy information.

The B.rad Podcast
B.rad Rebroadcast: Peter Attia - Longevity, Diet, and Finding The Drive

The B.rad Podcast

Play Episode Listen Later Feb 8, 2022 90:17


Today's show highlights a collection of some of the most memorable quotes and lessons from past podcast episodes, starting with the first B.Rad interview ever, Peter Attia, back in August 2018. To this day, that show with Peter remains one of the most-downloaded episodes in the history of this podcast!  You'll learn how to avoid the most common disease conditions of modern life (heart disease, cancer, and neurodegenerative disease), what Peter's favorite longevity marker is and why, plenty of tips on how to successfully achieve peak performance, and much more!   TIMETAMPS: Dr. Attia talks about his particular medical practice where is not only seeing patients, but is very involved with research. [06:38] When looking at the desire for health and longevity, the biggest impact would be nutrition, exercise and sleep. [09:30] If you take all sugar, refined carbs, processed oils out of your system, you can vacillate on whether you want grass fed or organic or dairy etc. What about “everything in moderation?” [13:05] No one depletes glycogen stores fully.  That's a misnomer. [17:01] There's a competition for energy where your muscles are going for energy as well as your brain. [21:09] Peter talks about being in ketosis and then out, eating more vegetables and also intermittent fasting. [22:08] When he was in ketosis for three years, was he looking for application for patients or performance edge? [28:06] Early in the stages of ketosis, when a person is not in fat balance, when they are not weight stable, many people are losing weight. [31:11] Peter is experimenting in 13-week periods, alternating between fasting and nutrition collecting data. [33:48] Make sure that you have the good food you want to eat on hand.  We tend to “eat what's there” when we are hungry. [36:45] It depends on the person and the psychological strategy of handling these periods of nutrition. [40:28] It is interesting to monitor your emotions. Find out when you are angry and really why? [43:14] Riding your bike on a road is one of the most dangerous things you can do. [46:57] When training for a swim to Catalina, Peter would swim for 10-hour periods. [50:44] Are the people who have these stunning performances especially genetically gifted? [54:58] If you wanted to build a perfect runner, they would have enormous cardiovascular capacity, large quads, glutes and hands. [57:05] The aerodynamics of swimming and running are very different. [59:47] The arrow position on bikes is a compromised position for power output. [01:00:35] Because the density of water is so much greater than the density of air, pretty much everything in swimming goes down to avoiding drag. [01:04:02] Keeping your athletic prowess in an age-appropriate style is important for longevity. The journey of getting better at something is very important. [01:11:32]   LINKS: Brad Kearns.com Brad's Shopping page Why We Sleep Usain Bolt Breaking2 Keto Reset Diet Peter Attia MD.com/podcast   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
2022 Emerging Trends, Revisions, And Hot Topics In Health, Part 2 (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Feb 1, 2022 58:22


Did you know that many exercise and health experts say that increasing all forms of everyday movement is actually far more important than adhering to a devoted fitness regimen? In this episode, you'll learn why as we continue discussing the latest emerging trends, revisions, and hot topics in health and ancestral living. You'll learn effective strategies for recovery, how to work around injuries to stimulate the area in a manner that doesn't cause additional pain, and how to take a kinder and gentler approach to high intensity training. You'll also hear the reason why you should never workout to the point of soreness and the importance of de-emphasizing steady state cardio. I also share the most important things I have learned from my personal experience with injury recovery over the years (as well as certain setbacks!) that have had the most profound effect on the way I approach training and recovery: you'll learn all the tips and tricks I learned from suffering from (and finally eradicating!) plantar fasciitis after 15 years (click here to watch my YouTube video explaining how I did this in just 3 short weeks!), why my 6 month “knee” was a total joke and the people who helped and/or hindered my recovery process, and much more! TIMESTAMPS: What makes it impossible to gain excess body fat [1:59]. How to take a kinder, gentler approach to high intensity training [5:52]. How to know when you have pushed your body too far in training [10:25]. The best ways to break up long periods of stillness [15:05]. What more than 20 minutes of sitting does to your body, why it makes you crave carbs, and how it affects fat metabolism [20:30]. How to design formal high intensity workouts so they are not too depleting [26:35]. Incorporating time for recovery into your reps and the concept of “walking it off” [31:05]. How to expand your definition of what it means to be “fit” and the danger of being narrowly focused on steady state cardio [38:22]. My personal experience with injuries and effective recovery strategies [40:58].   LINKS: Brad Kearns.com Brad's Shopping page   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
2022 Emerging Trends, Revisions, And Hot Topics In Health, Part 1 (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Jan 28, 2022 54:41


Wouldn't it be nice to not have to worry about macros, carb intake, and confusing and contradictory health trends anymore? This episode will show you the clear pathway to doing so, while also offering tips for fine-tuning and optimizing your lifestyle in the face of new and emerging trends. You'll hear about the true cost of dietary obsessions and the danger of hyper-palatable, addictive foods, and I talk about the benefits I have personally experienced from consciously making the choice to stop overly scrutinizing every aspect of my diet. I also bring up the issue of dining out, since we know mostly all restaurants use canola/soy/corn oils to cook with (not to mention, sauces and salad dressings made with olive-oil “blends”, plus tons of sugar!). Is eating restaurant food ever really worth it, and if so, what foods do I make the exception for? We then move onto a discussion about the importance of aiming for digital minimalism and giving yourself enough time for down-time and self-reflection. You'll hear about Gregg Greck's book about Naikan, the Japanese art of self-reflection, which is a structured method for intensely meditating on our lives, our interconnections, and our missteps. You'll hear about Gregg's theory that while we are in production mode and zone out mode, the missing piece is putting ourselves in self-reflection mode. Finally, I talk about Monotasking by Thatcher Wine, which suggests we focus on spending substantial time reading, listening, and generally creating mono tasks we can do on purpose, as well as the benefits behind this practice.    TIMESTAMPS: It is a new year.  How is the best way to make progress towards your goals? [01:21] Ideas for diet and healthy living do not have to be rigid but the emphasis needs to be on eliminating processed foods. [03:42] It is virtually impossible to increase body fat if you eat natural foods that contribute to satiety. [06:42] The hyper palatable addictive foods disrupt the lectin processing which is responsible for feeling full and cause us to overeat. [08:51] Find a diet that's psychologically pleasing and does not result in the consumption of excess calories. [15:25] Every diet is a gimmick, and by and large, they work. [19:20] The intuitive approach is where you don't have to lock into any regimented magical process. [21:17] Reproduction, repair, growth, and locomotion are a zero-sum game for the human. [22:30] Be wary of the admonitions about eating too much protein. The research that talks about eating too much protein and shortening your lifespan is probably looking at inactive people. [26:40] By itself, the body doesn't ever make extra of anything. We have built in satiety factors that keep us optimized. [33:01] Learn to improve our focus, our self-reflection in our downtime. Learn to live with the digital age we live in. [35:51] Learn to be an intense listener in a conversation with another human. [42:39]   LINKS: Brad Kearns.com Brad's Shopping page Carnivore Scores Rood Ranking Metabolical Brad's Podcast with Dr. Lustig Wired to Eat The Hungry Brain Wheat Belly Fatty Popcorn Boy Saga Butcher Box Dr. Herman Pontzer Podcast (Energy Expenditure) Twinkie Diet Hara Hachi Bun Me Weight Lifting is a Waste of Time mTor and IGF-1 Dr. Art De Vany My Morning Routine Brad Kearns Jogging 2.0 Naikan: Gratitude, Grace, and the Japanese Art of Self-Reflection by Gregg Grech The 12 Monotasks by Thatcher Wine   QUOTES: "Reproduction, repair, growth, and locomotion are a zero-sum game for the human." (Kelly) "If you want to live longer, lift more weights and eat more protein." (Wolf)   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
Barbara Diaz de Leon: A Transformation Of Both Health And Mindset

The B.rad Podcast

Play Episode Listen Later Jan 25, 2022 74:01


At 57, today's guest Barbara de Leon is healthier than ever after years of constant fatigue, body-wide joint pain, a case of hypertension so severe it required 2 different types of medication, painful digestive issues that led to trying out veganism, mood imbalances, and also, a complete loss of zest for life. But after years of suffering, Barbara is 30 pounds lighter, healthy, happy, and helping many others feel the same way. Barbara founded Daily Wellness for You in the hope of helping women transform their lives after she experienced her own personal health transformation after years of suffering. In this episode you'll hear about how Barabra successfully lost 30 pounds and her experience with chronic Lyme disease, Hashimoto's Thyroiditis, elevated heavy metals, and genetic detox issues. You'll learn how Barbara managed to cure herself of all the debilitating symptoms, got her blood pressure back to normal without any medications, kept off the weight she lost for good, and most importantly, how she regained her zest for life. Barbara is a Health Coach through the Primal Health Coach Institute and the Institute of Transformational Nutrition, and previously worked in the Healthcare Administration sector for many years as an RN. As a coach, she utilizes simple nutrition and lifestyle changes to help women lose weight, regain energy and start living life again. Her clients enjoy more than just the benefits of sustained weight loss—they also experience improved energy, reduced inflammation, improved digestion, and increased strength and confidence.   TIMESTAMPS Today's guest is a woman who has had a complete turnaround from a lifetime of illness. [01:30] Barbara's health was deteriorating even as early as her thirties with fatigue and female problems. [06:06] Not until Barbara adopted the primal lifestyle, did the “magic” happen. [09:23] Diet was a big part of her transition. [12:02] The turning point for her when she was struggling as a vegetarian was when she heard a lecture called “Delete the Wheat.” [17:36] It is hard to change from rigid beliefs and try new foods. [20:01] With her transformation, Barbara changed her physique. [24:26] Her mindset was a big piece of the change. [26:51] Serotonin is made in the gut and it has a huge function on our brain. [30:13] If you feel like you are not getting the right answers from your medical provider, keep looking. [33:28]    Why is chicken ranked below beef?  And what about plant proteins? [40:01] When you are eating animal proteins, you are getting the vegetables that the animal ate as well. [43:20] How did she heal the leaky gut? [46:50] Her exercise regimen connected everything in the journey. She started slowly. [49:26] Barbara is now a health coach using her life experience and training. [56:20]   LINKS: Brad Kearns.com Brad's Shopping page Primal Health Coach Institute Daily Wellness for You.com Wheat Belly The Salt Fix The Framingham Study Monterey Bay Acquarium.org   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
Listener Q&A: A Big Picture Perspective About Carbs, and The Power of Sprinting (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Jan 21, 2022 47:54


Listeners just keep sending in a variety of interesting questions and thought-provoking comments. Please join the fun by sharing your thoughts by emailing podcast@bradventures.com!   We'll cover topics like: Can Two Meals A Day be just breakfast and dinner, and do caloric (and non-caloric) beverages count as breaking your fast? I discuss the many benefits of mitochondrial health, and one listener asks: what should one think when a physician says to specifically avoid eating red meat after having a colon procedure? I also read a message from a listener, Jack, who reports that Two Meals A Day has changed his life and “undone decades of damage” as well as another message from a listener who has been “mind blown” by a study showing that a few sprint workouts over just two weeks can double your time to exhaustion, which leads into the next question: can women obtain a similar benefit doing single set exercises to failure? I also talk about the importance of distinguishing between wholesome, unprocessed carbs versus refined carbs, and the big-picture perspective about the healthy role carbohydrates can play in the diet, especially for active folks, and how stacking the stress factors of intense workouts, carb restriction, extended fasting and being in the 50+ age group can be counterproductive.   LINKS: Brad Kearns.com Brad's Shopping page   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
Dr. Howard Luks: Preserving Muscle Mass For Longevity, And Why You Don't Need An MRI

The B.rad Podcast

Play Episode Listen Later Jan 18, 2022 70:39


Dr. Howard Luks makes an appearance to talk about the importance of preserving muscle mass for health, disease prevention and longevity, and why not to get an MRI. An orthopedic surgeon and sports medicine specialist, Dr. Luks is also an expert in shoulder, knee, and other sports injuries, and is widely known as one of the country's best orthopedic surgeons. But this guy is off the beaten path! He wants to embrace a broader, more holistic perspective about health, fitness, and healing, so you actually stay OUT of his office, instead of continuing to come back in. Dr. Luks is also an endurance and strength enthusiast in the 55+ division esteemed and wrote a beautiful article that you can read here about the benefits of preserving muscle mass and thedangers of sarcopenia. In this episode, you'll learn: that the loss of muscle mass is actually predictive of a shorter lifespan, how and why the calves are most vulnerable, that 50% of the body is muscle, and that only one minute a week is enough to preserve muscle mass. You'll hear the reason why visceral fat is the enemy and learn about the ways that it screws up mitochondrial function and why it represents the root cause of all disease. We also discuss the importance of treating the patient, not the image, and you'll learn about the dangers that come from not optimizing your muscle strength and muscle mass when you're younger, and how the risks of muscle loss will multiply and be harder to overcome as we age. Finally, Dr. Luks reveals the reason why you maybe should not even get an MRI!  TIMESTAMPS: Dr. Luks is an orthopedic surgeon whose goal is to have us embrace a more holistic approach to preventing injury. [01:25] Many experts now describe visceral fat as an organ. [05:27] Sarcopenia is age-related muscle loss.  [07:05] We tend to normalize things like losing abilities to do things as we age. That shouldn't be. [09:49] How can we stave off the decline in muscle mass? [11:44] How do you strike a balance between running in endurance races while keeping in your muscle mass competency? [16:49] Many people advocate to work toward muscle failure on a single set. [22:54] People that get themselves to the gym are doing themselves a huge favor. Just don't overdo it! [25:02] Many recovery problems are age related. [30:06] Most overuse injuries are training errors. The calf muscles are particularly vulnerable. [31:26] Minimalist shoes should be gradually introduced. [35:32] You don't need to know the specifics of your joint pain. [40:52] Often the pain we experience can be solved with exercise rather than surgery. [44:35] Maintaining muscle mass is not happening if you have your visceral fat in the midsection. [56:54] When you think about your endurance goals, you need to exercise in your healthy aerobic zone. The zone two workout varies from person to person. [59:51] LINKS: Brad Kearns.com Brad's Shopping page Howard Luks md.com Xero Shoes Vibram Shoes Biology of Belief Eluid Kipchoge 90 year olds benefit from strength training   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
Lifestyle Tips To Minimize Disease Risk, Part 4 (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Jan 14, 2022 50:41


In part four, we discuss the importance of getting excess fat off your body. I'll walk you through practical and effective methods for reducing excess fat, explain why ALL diets are gimmicks toward the ultimate goal of simply eating less food, and talk about the wonderful freedom and the benefits that come from not obsessing over having perfect meals all the time. I also spend some time sharing a bit about my next book, which is all about the C&C diet. C&C stands for carnivore-ish and chocolate, and this book describes my arduous journey to get back to my racing weight of 26 years ago, and I also give tips for easy ways to simplify your diet and remove decision fatigue and temptation.  I think you'll enjoy how this episode simplifies the process of losing weight into a few, highly effective steps, such as cutting out hyper palatable processed foods to optimize hunger and satiety hormones, making sure you eat to satiety (this could entail high protein meals and definitively ditching junk food), and of course, considering the big lifestyle factors: sleep, rest, movement, and high intensity exercise. I also bring up some compelling points from two doctors, Dr. Robert Lustig and Dr. McGuff, that will illuminate some interesting truths about weight loss that don't get discussed nearly enough: 1) Dr. Lustig says it is impossible to overeat wholesome foods because of the extreme satiety they offer and 2) Dr. McGuff's point about how adding muscle means you get metabolic efficiency in return (meaning, you'll burn more calories). Perhaps this is the only way to increase metabolic rate—just ask B.Rad guest Dr. Herman Pontzer, author of Burn, who also contends that you can't calorie burn your way to fat loss.  We also discuss the importance of fitness, especially of doing fitness correctly, meaning incorporating frequent movement throughout your day so you're sitting less, doing micro workouts and other exercise, and of course, sprinting. Finally, we touch on the crucial lifestyle factors: sleep and relaxation, minimizing artificial light and digital stimulation after dark so you can align your sleep habits with your circadian rhythm. As you'll learn during this show, the goal is to have dark, mellow evenings and natural, energetic mornings, as well as setting the goal of getting enough down time. Yes, this is considered a health practice! Take time to just relax, take a nap, walk the dog, or start the day with down time. The brain can only focus for 20 minute stints before it needs to take a break, otherwise you'll feel yourself start to zone out. Enjoy the show and thanks for listening!    TIMESTAMPS: Brad reviews the things he covered in the three previous Lifestyle Tips podcasts. [01:21] Getting that excess fat off your body is a prominent goal. Two thirds of the American population is now categorized as overweight or obese. [03:28] Maintaining lean muscle mass is the best catalyst to naturally and gracefully reducing excess body fat. [05:45] Guess what?  The first step is to eat less food. [09:00] The Protein Lever Theory contends that our body, our brains will do whatever it takes to get enough protein every day. [12:48] The first step is to get rid of the hyper palatable processed foods and allow your natural hunger and satiety signals to come to the forefront. [13:47] Today's hectic, stressful lifestyle and excessive exercise patterns exacerbate carbohydrate dependency. [14:53] Be cautioned that when you are trying to cut back food, do it right. [16:06] Emphasize foods that offer good satiety. We can't calorie burn our way to fat reduction. [17:55] Avoid long periods of stillness. Learn to exercise in spurts to complete muscular failure. [19:02] There is nothing more challenging than running fast and jumping off the ground. [26:24] You are going to have a hard time optimizing your diet if your sleep is compromised. [28:38] Our central nervous system needs some down time after a day of digital stimulation. [36:02] Have a healthy morning routine rather than reaching for that mobile device. [40:01]   LINKS: Brad Kearns.com Brad's Shopping page The Overfat Pandemic Dr. Layne Norton Burn The Fatty Popcorn Boy Saga Carnivore Scores Chart Brad's Morning Routine Weight Training is a Waste of Time The Sleep Revolution    Lights out: Sleep, Sugar and Survival RaOptics.com Podcast with Matt Maruca Two Meals a Day Keto for Life Article by Dr. Phil Maffetone, the guru of aerobic training and fat-adapted lifestyle Dr. Cate Shanahan and I discuss the evils of vegetable oils Tim O'Donnell heart attack   Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns   We appreciate all feedback, and questions for Q&A shows, emailed to getoveryourselfpodcast@gmail.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!   Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone.   Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way   Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] See omnystudio.com/listener for privacy information.

The B.rad Podcast
Matt Maruca: Vibrating In A Higher Energy Field And Silencing Your Noisy Roommate (Your Ego!)

The B.rad Podcast

Play Episode Listen Later Jan 11, 2022 86:14


I welcome Matt Maruca back to this podcast for a wild conversation about a variety of interesting and off-beat topics, such as how to optimize your existence regardless of what latitude you live at, timing your meals according to Ayurvedic medicine and your circadian rhythm, and the many benefits of meditation.  If you heard Matt's first appearance on this show back in 2020, then you already know that he is one of the world's foremost experts on circadian rhythm and blue light exposure, as well as the founder of the fabulous blue-light blocking eyewear company Ra Optics—all at the tender age of 22!  The show begins with a discussion centered around astronomy, as we talk about the differences that come from living in various places around the world and how our specific environmental location affects us. Matt offers a ton of great practical lifestyle and diet tips, and you'll also hear about his new diet, “The Light Diet,” and finally, his current, very admirable and inspiring goal of, “oscillating on a higher energy field” in order to let go of fear and insecurity.  As you'll hear during this episode, Matt is both interesting and interested—he is deeply curious about the world around him, the impact our choices have on our health, and is also a truly open-minded and free-thinking individual who brings a ton of expertise and inquisitiveness to this conversation. I hope you enjoy this episode with Matt—click here to connect with him on Instagram, and here to check out his company, Ra Optics! Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns We appreciate all feedback, and questions for Q&A shows, emailed to getoveryourselfpodcast@gmail.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone. Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] Support this podcast at — https://redcircle.com/the-get-over-yourself-podcast/donations Advertising Inquiries: https://redcircle.com/brands See omnystudio.com/listener for privacy information.

The B.rad Podcast
Brad's Daily Routine: Fitness, Food, Fun, Focus And More! Part 2 (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Jan 1, 2022 103:12


Welcome to part 2 of our journey around the clock detailing all aspects of my daily routine.  After the detailed presentation in Part 1 covering my morning exercise routine and workout options, it's time to get to work! Part 2 starts out with an honest and unfiltered account of how I spend my workday, from the highlights, like my strong philosophical foundation of pursuing the highest expression of my talents and making a unique contribution; to the low lights of my penchant for distraction by way of the email inbox, doing routine tasks during times of the day better suited for peak cognitive tasks, and drifting away from important responsibilities into the world of YouTube high jump videos. I even take a diversion during the show, while talking about my tendency to get distracted! I also like to do what Gretchen Rubin calls, “procrasticlearing”—fussing around doing efficient and seemingly important tasks, but delaying a deep immersion into challenging and high-priority work.  You'll get some helpful tips and tricks about habit forming and focus inspired by popular books like Deep Work,Atomic Habits, and former podcast guests Gretchen Rubin and Seth Godin. I also talk about my five different “typical” daily eating patterns, and you will pick up some themes about a C&C dietary strategy (could be the title of my next book?), which stands for carnivore-ish and chocolate as my dietary centerpieces. We talk about trying to optimize afternoon work habits, where there is a higher risk of drifting away from peak focus, and detail the all-important topic of napping. We cover evening eating habits, leisure time, and bedtime practices that you may find helpful or at least get a kick out of. Hopefully you will find value in these lengthy shows that will hopefully get you thinking about the best strategies to make the most of your day. TIMESTAMPS: Brad starts his official workday after about 40 minutes of his routine he discussed in the previous podcast. [02:13] As Brad starts his day, he sometimes uses his computer for other things than his writing, acknowledging his potential for distraction. [05:15] You should try to strive for two 90-minute bursts per day of peak cognitive performance. [10:03] Turn that stuff off and get the work done! [13:07] There are four requirements to succeed in habit change. Make it obvious, attractive, easy, and satisfying. [15:05] You might want to try a habit scorecard where you can look at both good habits and bad habits. A habit must be established before it can be improved [18:04] Brad organizes his day. He tries to prioritize what's most important to the high energy times, and save the less important for down time. [21:06] Find your calling. Do what fits for you. [30:34] A little bit of a struggle and challenge thrown in there sprinkled into our comfortable, modern life can pay great dividends. [31:33] Brad prefers email to phone calls so he can control the use of his time better, but it takes discipline not to get distracted. [37:32] Brad has described his busy workday, and also admits to frittering plenty. [42:37] It's important to never get discouraged. [44:31] Often, we procrast-a-clear, thinking we are getting our mind clear so we can work. [47:22] Brad varies what he eats during the day as he thinks he should be free of any compulsion or regimentation. [49:17] The all-important nap is next on Brad's busy schedule. [59:52] The afternoon time can be an opportunity to get sidetracked. Micro workouts are how Brad handles that. [01:05:20] Brad knows how to zone out and calm the pace of the modern technology we are bombarded with. [01:09:14] When he can, he gets in some speed golf at the end of the day. Then home for dinner. [01:12:05] It's virtually impossible to accumulate excess body fat over time if you are eliminating processed foods and eating only predominantly nutrient-dense foods, [01:20:59] The pairing of carbohydrates and fat is the most damaging combination. [01:23:12] Evening entertainment consists of visiting, good TV shows, or perhaps catching up on his work that was missed during the day. [01:27:37] LINKS: Brad Kearns.com Brad's Shopping page Brad's Morning Routine Breather Part 1 Brad's Morning Routine video no. 1 Brad's Morning Routine video no. 2 Knee Ability Zero Deep Work This is Marketing The Dip Atomic Habits The Hacking of the American Mind Brad's Cold Plunge The Keto Reset Diet Butcher Box US Wellness Meats The Fatty Popcorn Boy Saga The Carnivore Scores Chart PE Diet Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns We appreciate all feedback, and questions for Q&A shows, emailed to getoveryourselfpodcast@gmail.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone. Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] Support this podcast at — https://redcircle.com/the-get-over-yourself-podcast/donations Advertising Inquiries: https://redcircle.com/brands See omnystudio.com/listener for privacy information.

The B.rad Podcast
Brian Gryn: Evaluating Popular Fitness And Fat Loss Strategies

The B.rad Podcast

Play Episode Listen Later Dec 28, 2021 76:01


I welcome Brian Gryn, long-time trainer and coach, expert in all things fasting and strength training, and host of theGet Lean, Eat Cleanpodcast to the show for a conversation about evolving fitness strategies and effective fat loss methods. We talk about how to identify the exact elements of your lifestyle that are sabotaging your weight loss efforts, whether it's diet, lack of accountability or lack of belief in yourself (or something else that you haven't yet realized) as well as how to most effectively create practical strategies that actually work for you. Brian then breaks down the many benefits that come with taking a minimal approach to high intensity training and we discuss the importance of utilizing the Carnivore Scores guide in order to maximize the nutrient density of your diet. We also touch on the topic of snacking, and Brian explains why it can be helpful to eradicate this habit if you are not yet at the point where you feel like you can eat just two meals a day. TIMESTAMPS: A minimal approach to training can generate huge results. [02:06] It is believed that one burns the same number of calories each day whether we exercise or not. [08:23] There is a mental side of dealing with excess weight that is important to look at. [09:27] There may be a part of you thinking that you don't deserve to change. [12:48] Having a third party work with you is helpful. [14:41] What has Brian seen with his clients that really didn't click? [17:41] People rarely change their minds. [20:05] One does not need to work out for hours to have an effective workout. [22:13] You don't want to mix the effort to get stronger while you're also playing sports. [26:30] Slow it down and see the difference. [32:10] You really have to get the lifestyle changes around exercise nailed down before you can tweak your diet.  [44:16] To broaden your dietary choices, look at the inexpensive SMASH family. (Sardines, Mackerel, Anchovies, Salmon and Herring.) [45:36] Eating grass-fed and pasture-raised nutrient dense food is the goal. [48:53] How frequently we eat is something to look at. And how about eliminating snacking? [53:25] Anything with calories counts as breaking a fast. [58:49] Everything in moderation is not a good motto. That is talking about still allowing the toxic chemicals in the standard diet to come into our bodies. [01:02:01] Clean out your cupboard of the temptations. [ 01:05:34] LINKS: Brad Kearns.com Brad's Shopping page Get Lean, Eat Clean OsteoStrong Carnivore Score Food Ranking Chart Burn Fit2Fat2Fit Biology of Belief The Subtle Art of Not Giving a Fuck Body by Science PE Ratio Diet Two Meals a Day Obesity Code Force of Nature Brian Gryn.com Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone. Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] Support this podcast at — https://redcircle.com/the-get-over-yourself-podcast/donations Advertising Inquiries: https://redcircle.com/brands See omnystudio.com/listener for privacy information.

The B.rad Podcast
Listener Q&A (Breather Episode with Brad)

The B.rad Podcast

Play Episode Listen Later Dec 25, 2021 46:54


Listener questions hitting hard from around the world, including the UK, the Dolomites in Italy, Australia and USA.  In this show we'll discuss a variety of topics, including: concerns that fasting can slow down metabolism at the age of 64; a 45-year-old dad of a youngster in the UK is getting all dialed in on exercise, diet , micro workouts, cold exposure, nature exercise, and improving eyesight naturally—all thanks to lots of podcast consumption—so inspiring! A listener also asks if your MAF heart rate is burning fat, isn't everyone “fat adapted”?, a question that sparks a discussion around the idea of fasting with butter to minimize stress and guard against potential gluconeogenesis (recalling former podcast guest Dr. Michael Platt, author of Adrenalin Dominance, suggesting to take a spoonful of MCT oil in the morning to prevent excess cortisol (something that can happen from fasting in those who are vulnerable). We then talk about exactly what kind of rest to take between all-out sprints and discuss the important caution of warming up a bit before doing a micro workout (something I haven't sufficiently emphasized when talking about hauling off a set of pull-ups or deadlift!). Good times, good information, join the fun and be sure to email any questions you want answered to podcast@bradventures.com! TIMESTAMPS: Larry is concerned about intermittent fasting and its effect on metabolism. [01:40] It is believed that we burn around the same number of calories every day regardless of whether we exercise or not. [04:40] When you are in your later years, it is extremely important to maintain your lean muscle mass. [07:34] If you are able to just eliminate nutrient deficient processed foods, you will go a long way toward regulating your appetite. [10:15] Rich Vaughn from the UK talks about Brad's podcasts bringing Brad to review many important facts. [11:18] Brad has tried successfully to wean his eyes from needing glasses. [16:54] What does Brad feed his dog? [17:44] Ken Phelps asks: if you stay at or under your MAF heart rate are you burning all or mostly fat? Aren't we all fat adapted? [21:32] Sue Simmons asks about the fasting protocol for a slender person. [26:59] Bob Lockwood asks about how restful the rests should be between sprints. [31:45]    A question from Alan in Italy, who is worried about not warming up before doing micro workouts.  [34:45] LINKS: Brad Kearns.com Brad's Shopping page The Obesity Code Dr. Herman Pontzer podcast no. 1 Dr. Herman Pontzer podcast no. 2 Dr. Robert Lustig podcast Two Meals a Day The Way of the Peaceful Warrior Dr. Shanahan – How to Become Cancer-proof Paleomedicina Clinic Allison Gannet on Cancer Ted Naiman podcast Jake Steiner podcast Mark's Daily Apple Adrenaline Dominance Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns We appreciate all feedback, and questions for Q&A shows, emailed to getoveryourselfpodcast@gmail.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone. Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] Support this podcast at — https://redcircle.com/the-get-over-yourself-podcast/donations Advertising Inquiries: https://redcircle.com/brands See omnystudio.com/listener for privacy information.

The B.rad Podcast
Dr. Bruce Lipton: The Biology Of Belief And How To Overcome Flawed Subconscious Programming

The B.rad Podcast

Play Episode Listen Later Dec 22, 2021 95:38


Get ready to go deep with the one and only Dr. Bruce Lipton for one of the most perspective-altering shows you'll ever hear in your life. What a special privilege it was to interview this internationally recognized leader in bridging science and spirit. A stem cell biologist and the bestselling author behind one of my favorite books, The Biology of Belief, Dr. Lipton does exquisite work taking complex scientific subjects in the field of quantum physics to real life application. Dr. Lipton first began examining the principles of quantum physics and how they apply to his understanding of the cell's information processing systems. He then produced breakthrough studies on the cell membrane, which revealed that this outer layer of the cell was an organic homologue of a computer chip—the cell's equivalent of a brain. This led to insights about epigenetics and the effect of one's environment on gene expression, most importantly that, “If the perception in your mind is reflected in the chemistry of your body, and if your nervous system reads and interprets the environment and then controls the blood's chemistry, then you can literally alter cellular function by altering your thoughts.” This episode features one of the great scientists and philosophers of modern times, and you'll learn what our biggest problem is (and why), how to become the active creator of your life, and so much more! Please enjoy the heck out of this life-changing show, listen carefully, and be sure to share it with others! If you missed my two-part show covering Dr. Lipton's book, The Biology of Belief, click here to listen to part 1, Escaping Flawed Subconscious Programming, and here to listen to part 2, Promoting Growth Instead of Protection. TIMESTAMPS: Your thoughts manifest cellular function throughout your body at all times. [01:25] Dr. Lipton explains how his work has progressed to this amazing find about operating in the subconscious. [10:04] A child, from the last trimester pregnancy through age seven, is primarily operating on a vibrational frequency called theta. [12:39] Unfortunately, as the young child absorbs behavior programs, about 60% of them are disempowering, self-sabotaging, and limiting beliefs. [15:17] Ninety-five percent of the time, we are operating from the subconscious.  [17:55] The feelings your parent had in the last trimester of pregnancy are chemically absorbed by you. [23:09] The subconscious mind is 1 million times more powerful than a computer than the conscious mind. [26:03] When you go to sleep and are in Theta which is self-hypnosis. [31:20] Our life is like driving a car with our subconscious in charge. We have little awareness of the behavior that is coming out. [33:09] If you don't have a destination, you're not going to get there. [36:29] Survey of the wildlife population has shown that two thirds of the animals have disappeared in the past 50 years. [38:11] The function of the mind is to create coherence between your beliefs and your reality. [43:04] It's the repetition of the destination in your mind that will program your mind. [45:39] The mind is the Matrix, the creator of all matter. [49:53] Let go of the past. It was done without awareness and our knowledge. Your life starts now. [54:24] You can't be in growth and protection at the same time. When stress hormones are released into the body, they shut down the immune system. [57:47] We were never physiologically designed to maintain stress more than a few minutes at a time. [01:07:29] No matter how many books you read, or lectures you hear, your subconscious doesn't get it. [01:09:35] Cellular function can be altered by altering your thoughts. Don't disregard the power of the conscious part. [01:16:10] Can we maintain a solid blissful romantic relationship by manifesting our cellular function through our thoughts? [01:19:20] LINKS: Brad Kearns.com Brad's Shopping page Biology of Belief The Honeymoon Effect Podcast about  Dr. Lipton, no. 1 Podcast about Dr. Lipton, no. 2 BruceLipton.com Join Brad for more fun on: Instagram: @bradkearns1 Facebook: @bradkearnsjumphigh Twitter: @bradleykearns YouTube: @BradKearns We appreciate all feedback, and questions for Q&A shows, emailed to getoveryourselfpodcast@gmail.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you! Check out each of these companies because they are absolutely awesome or they wouldn't occupy this revered space. Seriously, Brad won't sell out to anyone if he doesn't love the product. Ask anyone. Brad's Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement Primal Blueprint 21-Day Primal Reset: Online multimedia Mastery Course to get healthy and drop fat the right way Donations! This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we'll send you a free jar of Brad's Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options! :] Support this podcast at — https://redcircle.com/the-get-over-yourself-podcast/donations Advertising Inquiries: https://redcircle.com/brands See omnystudio.com/listener for privacy information.