Podcast appearances and mentions of robin kramer

What does it take to build a brand that stands out in the wholesale space? In this episode, Robin Kramer of Red Boot Consulting shares how she went from retail beginnings to helping product-based businesses grow with clarity, confidence, and heart. She opens up about honoring your unique skillset, making the most of trade shows, and why nurturing relationships is the key to long-term success.If you're an indie brand, retailer, or creative entrepreneur looking to level up your wholesale game, Robin brings the wisdom you need. [3:02] Robin's start in retail [4:32] Building Red Boots from scratch [5:55] Why empowering brands matters [7:40] Honoring your skillset in business [10:17] Must-know strategies for product-based brands [12:49] How to get the best ROI at trade shows [19:25] Common wholesale mistakes retailers make [25:38] The power of diversifying your revenue streamsJoin the Rooted in Retail Facebook Group to continue the conversation Get your ticket to EVOLVE 2025 - $200 off when you use the code rooted Join our newsletter for all the latest marketing news for retailers Show off your super fandom by getting your Rooted in Retail Merch!

Hans en Chrétien bespreken onder meer de zojuist uitgezonden docu over VPRO Boeken-presentator en dichter Wim Brands, ontbrekende macho's in de Nederlandse literatuur (en of die constatering seksistisch is) en de kleine Bomans-hype vanwege diens pas verschenen biografie ‘Vleugelman'. Het te bespreken boek is ditmaal de verhalenbundel ‘Achtertuinen' van Robin Kramer. En Chrétien tipt tot slot de bloemlezing ‘Drie kersen en een sardientje' van Benjamin Péret. Luister, like en abonneer.

Episode #299 - "How to Cope With - and Communicate - Change in Your Jewelry Business" Get the FREE Content Repurposing Masterclass: https://www.myjoydeck.com/masterclass Welcome to Episode #299. In today's episode, I want to discuss a challenging topic: change. If you've been in business long enough, you'll inevitably face change. It's crucial to manage it not only for yourself but also to effectively communicate it to your customers. I found an interesting statistic about change from the "Change Perception Index": 1 in 3 people would avoid change if they could. The reality is that people aren't afraid of change itself but rather the emotions that come with it. Feelings of losing control, having to learn something new, or feeling unsettled are common. One of my favorite quotes about resistance to change is from Harvard Business Review: "Change is resisted when it makes people feel stupid." It's a powerful reminder of why change can be so challenging. So, how do you navigate change as a business owner and communicate it to your audience and customers? This episode is all about embracing change gracefully and guiding your customers through a smooth transition, so they don't feel lost. Change is uncomfortable, but we're going to tackle it head-on. In the GOLD MINE segment, I'll share my personal experiences with change in my business. I have a persistent fear of making someone angry, even unintentionally (a topic for a therapy session!), but change often brings uncertainty, and it's inevitable that something might go wrong, upsetting someone along the way. I'll share my strategies for coping with this fear and managing change effectively.  And just to keep you in the loop, I'll be announcing the grant winner and the runners-up on next week's episode! I can't wait to share the results of the summer marketing grant. As I mentioned, we had a record number of applications, so it's been such a tough challenge going through all of them! Transcript: https://joyjoya.com/manage-change-jewelry-business NYC Meetup With Liz Kantner, Robin Kramer and Me: Sunday, August 4th from 6:30-8pm HOWN Cocina & Cocktails 518 W. 27th Street, NYC 00:00 Start 6:23 Primary Episode Content 20:09 The Gold Mine  

A thousand facets seats with Liz Kantner and Robin Kramer to talk about the Curated at Luxury lifestyle at NY Now. We talked what it is to do a trade show and what are the things artists should look when deciding to do a show, We invited three artists that are doing the show, returning artists Hilary Finck and Tamsin Rasor and newcomer Laurie Reed. I hope you enjoy our conversation. For more information about Curated at Luxury lifestyle at NY Now Please email Liz: liz@staygoldjewelry.com Robin: robin@redbootconsulting.com If you want to see the work of the artists featured please visit: https://hilaryfinck.com/ https://tamsinrasor.com/ https://www.francesreidstudios.com/ Please visit @athousandfacets on Instagram to see some of the work discussed in this episode. Learn more about your ad choices. Visit podcastchoices.com/adchoices

It's time for another trip around the solar system on the BIGGER and BETTER Science Weekly!  This episode of the Fun Kids Science Weekly we continue our bigger and better podcast where we put YOUR questions to our team of experts, have scientists battle it out for which science is the best & learn all about why NASA want the Moon to have its own time zone? Dan starts with the latest science news, where we learn about rope bridges have been installed in the UK's Forest of Dean to help its mice, the reason for the earth's biggest ever burst of light and Catherine Heymans, the Astronomer Royal for Scotland, joins us to talk all about why the Moon could soon have its own time zone. Then we delve into your questions where Dan answers Edith's question on whether fireworks are harmful to the planet and we pose Ben's question on how batteries work to Marshall Brain from How Stuff Works. Dangerous Dan continues and we learn all about the Bobbitt Worm which can be found lingering waiting to attack in the Pacific and Indian oceans.The Battle of the Sciences continues where Dan chats to Dr Robin Kramer from the University of Lincoln all about Faces! Then we pay a visit to Techno Mum to learn all about fingerprint technology. What do we learn about? - Mice using rope bridges in the Forest of Dean - What caused the biggest ever burst of light? - Could the moon have its own time zone? - How do batteries work? - Why the study of spiders is the best type of science? All on this week's episode of Science Weekly!Join Fun Kids Podcasts+: https://funkidslive.com/plusSee omnystudio.com/listener for privacy information.

On this edition of TMWS, I am highlighting the efforts of Next Step Farms in Harvest, Alabama, with Robin Kramer! Next Step Farms teaches invaluable life lessons to those with cognitive disabilities. I hope you will listen and share.

On this MADM, Robin Kramer is sharing about her career as a special education teacher and her vision for those with cognitive disabilities who aged out of the school system through Next Step Farms. I hope you will listen and share. Sponsor: Happy Hollow Outdoors

Does confidence equal competence? Not quite. In a talk that will make you better aware of yourself, experimental psychologist Robin Kramer delves into the Dunning-Kruger effect — which argues that those who are least capable often overestimate their skills the most — and explores just how good you are at judging your own abilities.

Does confidence equal competence? Not quite. In a talk that will make you better aware of yourself, experimental psychologist Robin Kramer delves into the Dunning-Kruger effect — which argues that those who are least capable often overestimate their skills the most — and explores just how good you are at judging your own abilities.

Does confidence equal competence? Not quite. In a talk that will make you better aware of yourself, experimental psychologist Robin Kramer delves into the Dunning-Kruger effect — which argues that those who are least capable often overestimate their skills the most — and explores just how good you are at judging your own abilities.

Does confidence equal competence? Not quite. In a talk that will make you better aware of yourself, experimental psychologist Robin Kramer delves into the Dunning-Kruger effect — which argues that those who are least capable often overestimate their skills the most — and explores just how good you are at judging your own abilities.

Robin Kramer is a brand marketing maven, natural business nurturer, master of relationships, and a sales expert who has an impressive history with leaders in the retail industry who have built their brands on innovative merchandising and strong service cultures. Among these brands is Williams-Sonoma, Inc., where she utilized her operations management background to develop and refine the process of opening new stores during a period of rapid expansion across that organization's three retail brands: Williams-Sonoma, Pottery Barn, and Hold Everything. Kramer overhauled the store's associate recognition program; she also led the customer service functions for all retail brands, including the development and implementation of service standards in stores and call centers. She went on to implement similar programs and new initiatives at another forward-thinking retail brand, the Old Navy division of Gap, Inc.​For the past 20+ years, Robin has worked with primarily small, upscale wholesale jewelry brands and designers to bring their products to market, position these niche brands for maximum exposure to their target customers, and build relationships with national and international retailers. One such brand was Dogeared, where she helped them grow from a small company into a well-known jewelry brand with sales growth of over 800% in the five years she was there. She has a keen eye for recognizing products and designs that represent a unique and fresh approach in a crowded and competitive space.​In 2010, Robin founded Red Boot Consulting, and in 2012, she co-founded Flourish & Thrive Academy, an online business educational platform for jewelry designers worldwide. She has had the pleasure of speaking and moderating panel discussions at various conferences for Flourish & Thrive Academy's F&T LIVE event, NY NOW Retail Renaissance trade show, American Handcrafted trade show, JCK trade show, ISGB (International Society of Glass Beads) conference, SNAG (Society of North American Goldsmiths) conference, and as a featured guest on the Beads, Baubles & Jewels PBS TV Show.​She has a passion for helping creatives go after their dreams. And for red boots! She divides her time between Sausalito, CA, and Dallas, TX. Here, Michelle and Robin chat about Robin's amazing career and how it evolved over the years. They discuss how Robin started Red Boot Consulting, how she works with clients, and what her mastermind program is like. The conversation also includes merchandising tips, why businesses need to know their numbers, and the importance of phone calls and great customer service.MC Design Academy is designed to be a space where I get to share my expertise with you, where you'll get to learn all about visual merchandising, design, display, retail, and everything in between. Come along as I practice my craft and be sure to like, subscribe, and follow our socials to keep updated. See you in the merchandising land of MC Design Academy!What's Inside:How Robin built her extensive sales, marketing, and consulting career.How Robin works with clients through her company, Red Boot Consulting.Merchandising and customer service tips.Mentioned In This Episode:Red Boot ConsultingRobin on Instagram

Welcome to episode #55. In this episode, Liz and special guest Robin Kramer chat about the ins and outs of wholesale strategy for jewelry designers. They cover:  Why should a jewelry brand consider wholesale?  Tips for a successful wholesale strategy We also want to tell you about our Insider community. When you join you'll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss.  In the bonus content of this episode, we share more tips and discuss some of the biggest mistakes brands make when it comes to wholesale. To get access to exclusive content, sign up by visiting https://SUCCESSWITHJEWELRY.com. You'll get weekly extended episodes, personal engagement and interaction by us, free webinars, and courses, active group discussion and community, and more.

Researchers from the University of Queensland in Australia conducted a study exploring the phenomenon of face pareidolia, where individuals perceive faces in non-face objects.  Guest: Dr. Robin Kramer, Senior Lecturer in the School of Psychology at the University of Lincoln Learn more about your ad choices. Visit megaphone.fm/adchoices

Seg 1: In 1859, a mysterious stranger was found in the woods near Chipman, New Brunswick, on the brink of freezing to death.  Guest: Craig Baird, Host of Podcast “Canadian History Ehx!” Seg 2: View From Victoria: Ravi Kahlon is not mixing his words when addressing the housing crisis and responding to questions about consultations on new housing targets for 10 naughty municipalities. The Vancouver Sun's Vaughn Palmer is here with his take on the day's headlines. Seg 3: Researchers from the University of Queensland in Australia conducted a study exploring the phenomenon of face pareidolia, where individuals perceive faces in non-face objects.  Guest: Dr. Robin Kramer, Senior Lecturer in the School of Psychology at the University of Lincoln Seg 4: The author, a microbiologist, discusses various food safety concerns and practices to avoid food poisoning. Guest: Dr. Primrose Freestone, Senior Lecturer in Clinical Microbiology at the University of Leicester Seg 5: Why is the Mayor of Merritt withholding taxes from the province? Guest: Michael Goetz, Mayor of Merritt Seg 6: Monday Morning Quarterbacks It was a 33-26 win over Saskatchewan to improve to 11-4 and clinch a home playoff game. Guest: Rick Campbell, Head Coach of the BC Lions Seg 7: Where We Live: The forgotten history of False Creek Guest: Aaron Chapman, Cultural Historian and Author of “Liquor, Lust, and the Law” and “Vancouver After Dark” Seg 8: The Vancouver and District Labour Council, a major labor organization, has changed its political strategy by endorsing a single party, OneCity, in the upcoming municipal election, which is three years away. Guest: Dan Fumano, Columnist for the Vancouver Sun Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey there, my wise friends and welcome to another episode of Collective Wisdom. We are family, that's something today's guest has helped me see right from the get-go. Like me, Robin Kramer is one of four girls. And so perhaps the way we have both grown up has shaped our outlook on the importance of connection and valuing relationships above all else in life. But what Robin has also taught me is that one of the ways we build those relationships is by going the extra mile and asking ourselves in any context, how we can show up and be of service.   There's a real shift in energy when you move from internal focus on yourself to thinking outwardly to the people you're connecting with and leaning into empathy. It's a mindset you'll find at the heart of any successful business or project, the small gestures that make all the difference. A little bit of gratitude goes a long, long way. And it's one of the reasons she's such a joy to be around.   Robin Kramer at Redboot Consulting   Robin Kramer on LinkedIn   Flourish and Thrive Academy: Helping Jewellery Creatives to Thrive   Song: ‘We are family' by Sister Sledge   Wisdom: ‘ You don't know what you don't know. We can learn something from everyone'   Soul Music Podcast: We Are Family   Rumi Tsuchihashi's Garden Meditation Card Deck

If there's anything that the last couple of years has taught us, it's that you should be prepared. In this special episode, my co-founder, Robin Kramer, and I talked about the future of the jewelry industry and how you can stay ahead of the curve. We also shared a ton of tips, strategies, and real-life observations of what jewelry designers and makers who are crushing it are doing in these uncertain times. So if you want to launch and build a thriving jewelry biz even during economic uncertainties, listen to episode 360: The Future of Jewelry 10th Anniversary Episode.   Here are the resources mentioned in the show:   Apply for TYC Intensive

Nieuw proza! Dankzij een subsidie van het Nederlands Letterenfonds in het kader van de regeling Van maker tot lezer kon Robin Kramer zes verhalen schrijven en opnemen als podcast: 500 woorden. Vandaag het zesde en laatste verhaal: ‘Vistrap'. Dit zijn de eerste zes woorden: ‘Hij groeide op tussen de paling.'

Nieuw proza! Dankzij een subsidie van het Nederlands Letterenfonds in het kader van de regeling Van maker tot lezer kon Robin Kramer zes verhalen schrijven en opnemen als podcast: 500 woorden. Vandaag het vijfde verhaal: ‘Maskers'. Dit zijn de eerste vier woorden: ‘Ze vult mijn avonden.'

Nieuw proza! Dankzij een subsidie van het Nederlands Letterenfonds in het kader van de regeling Van maker tot lezer kon Robin Kramer zes verhalen schrijven en opnemen als podcast: 500 woorden. Bij De Revisor. Dit is het vierde verhaal: 'Sluitgordijn'. Dat begint zo: 'Ik herinner me hem met zijn hoofd omhoog.'

Nieuw proza! Dankzij een subsidie van het Nederlands Letterenfonds in het kader van de regeling Van maker tot lezer kon Robin Kramer zes verhalen schrijven en opnemen als podcast: 500 woorden. Bij De Revisor. Dit is het tweede verhaal: 'Sluitgordijn'. Dat begint zo: 'Na de dood komen de dingen.'

Nieuw proza! Dankzij een subsidie van het Nederlands Letterenfonds in het kader van de regeling Van maker tot lezer kon Robin Kramer zes verhalen schrijven en opnemen als podcast: 500 woorden. Bij De Revisor. Dit is het derde verhaal: 'Watervaltwist'. Dat begint zo: 'Ik vlecht de haren van de doden.'

Je luistert naar 500 woorden, een podcast van De Revisor. Dit is de eerste aflevering: 'Glimp', door Robin Kramer. Deze podcast reeks is mede tot stand gekomen door de regeling Van maker tot Lezer van het Nederlands Letterenfonds. Ga voor meer informatie over de Revisor naar www.derevisor.nl, ga voor meer informatie over Robin Kramer naar www.robinkramer.nl.

Robin Kramer has the industry experience and unique ability to look at an artist's work and recommend practical steps they can take to improve their business. She started Red Boot Consulting in 2010 and co-founded Flourish & Thrive Academy for jewelry designers in 2012. In this episode, Robin and host Katie Hacker talk about mentoring and being mentored, along with tips for growing your business.  Learn more about Robin: https://www.interweave.com/jewelry-artist-podcast/jewelry-artist-robin-kramer/   Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey there, my wise friends and welcome to Episode 37 of The Collective Wisdom Podcast, which is all about hope in the face of challenge. My guest today is Rien Macdonald and, it's true to say he's been facing a few challenges of his own lately, having lost his job and living in Melbourne where lockdown continues and the obvious challenges that presents. In fact, we wanted to make this episode precisely because we recognise just how many people are facing really tough times at the moment. We also talk about mentors, and it is a great chance to reflect on what one of my favourite mentors, Robin Kramer once said to me, which is, “no one got to be where they are today alone.” So this is a chance to thank the mentors in my life, and I know Rien has also been really grateful for the support he's received in helping him to get started with his new business. It's also true that as my lovely friend Melissa Camilleri says, “we rise by lifting others.” So having the opportunity to help someone always has a positive impact. I hope that Rien'`s positive energy and his amazing stories help make your day a bit brighter.   The Hope Initiative - https://thehopeinitiative.simplecast.com/   The Hope Initiative Instagram - https://www.instagram.com/hopeinitiativepod/   RUKKUS - https://www.rukkus.com.au/   Trust the Process - Cat's Episode on The Hope Initiative - https://thehopeinitiative.simplecast.com/episodes/42-trust-the-process   The long and the short of it podcast - https://thelongandtheshortpodcast.com/   Wisdom: We are all imposters. Have some self compassion and jump into the arena   Songs   ‘Days Like This' by Van Morrison - https://open.spotify.com/track/3xINh6YqkLfucEtjoa4x7D?si=d2ea8f0273d84ef0   ‘Spanish Sahara' by FOALS - https://open.spotify.com/track/3xINh6YqkLfucEtjoa4x7D?si=d2ea8f0273d84ef0

When it comes to wholesale, it can be intimidating to know where to begin. Robin, a sales expert with years of experience with top-name brands, shares that there are a lot of moving small parts required to get your business ready for wholesale orders and relationships. That's why episode 68 of the Product Powerhouse Podcast is about beginning wholesale, with Robin Kramer! In this episode of the Product Powerhouse Podcast, Robin is sharing the importance of the relationship between brand and buyer for wholesale and actionable steps you can take right now to get your business ready for your first wholesale order. Some of the talking points Robin and I go over in this episode include:How to set up your business for success with wholesale with pricing, strategies, and systems in place before you get started.The difference between consignment and wholesale - and which is recommended by Robin.Tips to pricing your items for wholesale and working with a rep The relationship between the brand and the buyer - it's not what you think! Wholesale can be intimidating, but with the right research, relationship, and representation (either as yourself or with a rep) you can make it work for your business!  So be sure to tune in to all the episodes to receive tons of practical tips on growing your product shop and to hear even more about the points outlined above.Thank you for listening!If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don't forget to subscribe, rate and review the podcast and tell me your key takeaways!Learn more about Product Powerhouse and Erin at https://productpowerhouse.co/podcast/CONNECT WITH ROBIN KRAMER:Instagram: @redbootgal Website: www.redbootconsulting.comCONNECT WITH ERIN ALEXANDER:FacebookInstagramShow NotesWork with Erin!Simplified SEO Course

In episode #128, I share my interview with Robin Kramer, the owner of Red Boot Consulting. According to her bio, Robin is "a brand marketing maven, natural business nurturer, master of relationships and a sales expert who has an impressive history with leaders in the retail industry that have built their brands on innovative merchandising and strong service cultures." In this episode, we talk all about how to build relationships with retailers and the roles that both your sales and marketing efforts play in creating and nurturing those relationships. Watch the video version of this episode here: https://youtu.be/d9ZdytaNf64

On this episode, we welcome Robin Kramer, Managing Director at the Smidt Foundation and Academy Fellow, to discuss her experiences as Chief of Staff to the Mayor of the City of Los Angeles, the role of philanthropy in making government work, and moving beyond connecting people to a job to connecting them with meaningful work. Music Credits: Sea Breeze by Vlad Gluschenko | https://soundcloud.com/vgl9Music promoted by https://www.free-stock-music.comCreative Commons Attribution 3.0 Unported Licensehttps://creativecommons.org/licenses/by/3.0/deed.en_US

Claire Chandler is the president and founder of Talent Boost, a business growth and strategic leadership advisor and also the Author of The Whirlpool Effect. You will learn from Claire in this show: How to create your leadership whirlpool How to discover your profitable swagger Why your “mission” is so important How to spot and fix your “churn symptoms.” Plus lots more hacks!   Follow us and explore our social media tribe from our Website: https://leadership-hacker.com Music: " Upbeat Party " by Scott Holmes courtesy of the Free Music Archive FMA Transcript: Thanks to Jermaine Pinto at JRP Transcribing for being our Partner. Contact Jermaine via LinkedIn or via his site JRP Transcribing Services Find out more about Claire and Talent Boost: Claire Chandler Website Twitter https://twitter.com/TalentBoost Claire on LinkedIn Book: The Whirlpool Effect   Full Transcript Below ----more---- Steve Rush: Some call me Steve, dad, husband or friend. Others might call me boss, coach or mentor. Today you can call me The Leadership Hacker.   Thanks for listening in. I really appreciate it. My job as the leadership hacker is to hack into the minds, experiences, habits and learning of great leaders, C-Suite executives, authors and development experts so that I can assist you developing your understanding and awareness of leadership. I am Steve Rush and I am your host today. I am the author of Leadership Cake. I am a transformation consultant and leadership coach. I cannot wait to start sharing all things leadership with you.   Our special guest on today's show is Claire Chandler. She's the president and founder of Talent Boost. She's an author and business growth and strategic leadership advisor. But before we get a chance to speak with Claire, it's The Leadership Hacker News.   The Leadership Hacker News   Steve Rush: According to a new study, a single eight-minute mindfulness meditation exercise can improve short term visual memory. The findings appear in the journal, psychological reports, mindfulness meditation has been a hot topic in recent years with numbers and numerous studies beginning to explore and demonstrate its various benefits for those who practice it. Author of the study, Robin Kramer, who's a senior lecturer at the University of Lincoln said, “I'd previously been interested in mindfulness and meditation and how it affects time perception. A brief mindfulness exercise led to relative overestimation of time duration. Since my research focus is in face perception, my co-authors and I decided to investigate whether or not mindfulness meditation might actually influence short-term memory for faces given the previous work and the effects that we'd observed”. In the study 90 undergraduate students were randomly assigned to either listen to the beginning of the Hobbit by JRR Tolkien, listen to a guided meditation of mindfulness of body and breath, or to merely to sit quietly and fill their time however they wished. Before and after this eight-minute session, the participants completed a facial recognition task to assess their visual short-term memory. Researchers found that those who listened to the mindfulness meditation exercises tended to improve their visual memory test while those who listened to an audiobook or filled that time, however they wished did not. The inability to avoid visual distractions has been linked to poor short-term memory and mindfulness meditation exercises may help people ignore task, irrelevant information, or reduce their anxiety, but Kramer and their colleagues did not directly test this for their study. They said that although our results demonstrated that mindfulness meditation led to an increase in visual short-term memory for faces, we do not know how this came about. As such the mechanism behind this improvement remains to be identified. The key here for massive leaders is to think about how are we creating that timeout so that we can improve our memory and of course, understanding how we can become more effective as leaders, it's just part of our journey. So, if you're not already practicing meditation, really invite you to take the opportunity to find eight minutes of your day. And who knows? It could improve your short-term visual memory too. That's been The Leadership Hacker News. If you have any news insights and information, you'd like our listeners to hear, please get in touch.   Start of Podcast   Steve Rush: Claire Chandler is our special guest on today's show. She is an Architect of Profitable Swagger, founder and president of Talent Boost and an author of The Whirlpool Effect. Claire welcome to the show. Claire Chandler: Thank you, Steve. It's great to be here. Steve Rush: So, Claire, tell us a little bit about how you came to be author and president of Talent Boost? Claire Chandler: Oh goodness. So that's a bit of a long story, but I will give you the short version. So, I spent close to 20 years in Corporate America, after by the way, swearing that I would never, never work in corporate America. So, I quickly learned never to use that word, right? And I kind of advanced through a variety of roles over those close to 20 years. Started out in communications roles and marketing and branding. Took a turn in customer relations for a few years and then spent the last several years of my corporate career in human resources. And it was there that I discovered my passion for all things, talent development, in particular helping leaders and even individual contributors tap into their true potential and kind of helping them to build a path that would advance them to that goal. And so, in 2011, after a bit of a personal health crisis, it really kind of woke me up to, you know, the whole concept of life being too short, and all of that. I decided I was going to throw caution to the wind and leave that relatively safe cocoon of Corporate America and go out on my own. And I didn't really have a plan. I didn't have, you know, a business plan carved out. I didn't have a list of clients to call upon. I just had this burning desire to go out and make my mark in a bigger way. And so, for about two years, I meandered around a little bit and, you know, picked up work and develop relationships with clients that help me to identify what my ultimate niche would be. And so, in 2013, I formed my company Talent Boost where my focus primarily is on helping build better companies from the inside out. But more specifically from the top down in building up better leaders, getting them clearer about their mission, and aligning them around that shared quest. Steve Rush: Got it, and you have this philosophy, don't you? That talent isn't born, it's boosted. Claire Chandler: Yeah. Steve Rush: How does that come about? Claire Chandler: Yeah absolutely, you know, there this general misconception, I think from a lot of leaders that because they do not see themselves as charismatic, you know, and they sort of hold themselves up in comparison to people like, you know, Elon Musk and Steve Jobs and some of these other, you know, real-world stage, large stage leaders. And they say, well, I could never do that because I'm not charismatic, you know, and I'm not inspiring. And, you know, I would counter that and say, everyone has it within them to play a bigger game, you know, to play full out and truly to be a leader that people follow. So, it is part of my core belief that you know, leaders are not born, they're made. And I use the term boosted obviously as an homage of the name of my company, but really because of my core belief that anyone has it within them to become a better leader and the leader that people cannot wait to follow. Steve Rush: That's great, and I observed that on whole, “I can't do this”, is just a mindset which in itself is another learned behaviour that we've had for many, many years, right? Claire Chandler: Absolutely. Absolutely. Steve Rush: Now you call yourself an architect of profitable swagger. I'd love to learn a little bit about that. Claire Chandler: So, you know, this term profitable swagger is one that has a little bit of a story to it. So recently I started going to an acupuncturist, you know, I'm trying to, you know, sort of getaway from any sort of medications unless they're absolutely necessary, right? And so, friends of mine have been recommending, you know, you have to try acupuncture. It's, you know, it's great. It's life-changing, and so I've been going to an acupuncturist for a while now, and I don't know if you're familiar with, you know, the practice of that, but they, you know, they put a whole bunch of different very thin needles into the surface of your skin. It did various sorts of pressure points. And then you basically lay there like a human pin cushion for 20 to 30 minutes. And so, it's very relaxing, it's very peaceful. And, you know, in that sort of silence, you have a chance to, you know, kind of reflect on where you are in the universe, so to speak. And so, what's interesting is that the name of the acupuncturist practice is the Zen Den. And I thought about that and I said, you know, that's such a brilliant marketing name because it's not about what they do. It's about the outcome, right? The feeling that you get, if you give these people your business. And so, I'm laying there like a human pin cushion, and of course, I'm reflecting on business and all of that. And I thought, really, what is that feeling that I get for my clients? And rather than talking about what I do or how I do it, I came upon this phrase, profitable swagger, and I thought, that's it, that's my version of a Zen Den. Steve Rush: I love that story and I guess it's that whole, reflective purpose-driven outcomes that makes ordinary people vs. successful people different. Those people who are really successful, just have that core foundation of purpose, and that feels to me that you found that? Claire Chandler: They do, and I feel like I do. And what's kind of the bigger lesson I think in that story is that I didn't come upon that insight of, you know, what is my purpose-driven outcome for the leaders that I serve until I was in a reflective, almost meditative state, right? And I think that's kind of a key tip for leaders at any level and at any stage of their career. We are so bombarded with busyness, right? If you look at any leader's calendar, the typical leader has a calendar that is chock full of meetings and calls and appointments and conferences, and, you know, all of these things. And there's no breathing room in there. And a leader cannot truly be successful and cannot truly connect with the people that they are trying to get to follow them and cannot truly build and innovate and grow their company. If they don't have these periods of mindful intentional reflection, you know, that's really where the big ideas come from. It's not during the noise, it's during the silence, Steve Rush: Really insightful, like that. So, you have written the book, The Whirlpool Effect. What was the inspiration for the book? Claire Chandler: That's another, a little bit of a story. So, when I was first setting out to write the book at that point, I had been doing a lot of motivational speaking workshops, conferences, and the like. Really directed toward employees, individual contributors, middle managers, et cetera. And the focus of that was to help them reignite their passion for their work, because I have found, and I'm sure you've seen the same. You know, a lot of employees are miserable at work and they've resigned themselves. You know, there is all sorts of jokes and memes and sitcoms around how, you know, people have just accepted that work is something that is drudgery, you know, that they have to do. It's a necessary evil, et cetera. And so, I had been doing a lot of public speaking around, you know, helping people reignite their passion for their job. But what I was finding was, you know, that sort of topic and those sessions were really well received. They were going over like gangbusters, but the problem was the audiences were getting all charged up and re-invigorated, and going back into their workplaces to have more enlightened conversations with their managers about, you know, how they wanted to even just slightly tweak what they were focused on at work so that it was more dialed in to what they were passionate about. And they were actually getting that fire kind of snuffed out because the leaders that they were being sent back to were not as enlightened. And so, it dawned on me, I was focusing on the wrong end of the spectrum. And so, I started to kind of carve out this outline for this book that spoke directly to those leaders at the top, because it's, you know, it's another one of my core beliefs that the biggest impact on a company culture is the behaviour of its leaders. And it has to start from the top, down. So, you know, I started to kind of rough out this outline for this book and, you know, a couple of the shifts in mindset that I feel a lot of leaders have to go through. And I was trying to come up with an analogy for what true leadership looks like. And I had this flashback to my childhood, and so grew up in New Jersey, born and raised here where the summers are very hot, very humid. And it always just sorts of worked out that the most popular kid on our block was the one with the swimming pool in their backyard, right? So, all the neighbourhood kids would congregate there. And invariably, during the course of that hot summer day, one of the kids in the pool would shout whirlpool and everyone immediately understood what that meant. It meant we stopped, whatever else we were doing. We followed each other around in a circle. And after a couple of laps in the pool, we created this whirlpool effect where we could pick up our feet and be swept along with the flow. And I thought of that childhood memory and I said, that's what real leadership looks like. You have a very clear message that your people immediately attach the right meaning to, they see how they can contribute to achieving that outcome. And they enthusiastically and eagerly contribute their, you know, their best skills, their hands, heads, and hearts to achieving that end goal. And so that's where the term, the whirlpool effect came about and really became sort of the guiding focus around a lot of my work with leaders. Steve Rush: I love the metaphor of creating that energy swirl almost, so if you're a great leader, then you run at pace and you've got people running with you, you just create that energy flow that lifts people off their feet almost. Claire Chandler: Yeah, the flow is absolutely the key there. Steve Rush: If you were thinking in leadership space, leadership terms. How would you describe that whirlpool effect from an organizational viewpoint? Claire Chandler: Too many people I think overly simplify what that flow really is all about, and they too easily dismiss that as well. You're talking about employing engagement. While I'm a huge believer in employee engagement and the power of that. The concept of flow goes even farther beyond that, because engagement can often be considered, you know sort of empowering and embedding more of an above and beyond mentality in an individual employee. Whereas flow really implies more of a group contributed collaborative flow. And the outcomes of that are, if you can get all of your employees or at least the majority of your employees around this concept of this, you know, this energetic swirl as you so eloquently kind of described it, what you end up getting is yes, employees who are more productive, but they're more productive and enthusiastically so. Because they see a deeper connection between what they individually bring to the table and how it moves the needle toward the company's mission. So, you see an increased productivity, you see an increase in innovation because people are willingly bringing their better ideas to table. They're creating an environment where there is a higher tolerance for not failure for failure sake, but failing forward, right? Stumbling forward in a way that you learn from, and that you can immediately address, you know, and continue to enhance the organization. And that starts to have outcomes such as profitability, market competitiveness, growth of the organization, a far greater attraction from a brand perspective. So, you're not fighting out in the market for talent where you first have to overcome that they don't have brand recognition, but now you have a reputation out in the market that the right talent wants to come work for you. So, it improves your, you know, your cost of attracting the right talent. Your ability to retain the right talent and mobilize them in the right direction to help you achieve that flow. And then of course, if you do it the right way, and you create this sort of sustained whirlpool effect, it really generates then a company that can be profitable over a sustained period of time. Steve Rush: It's really neat, and I think what we can see happening across the world now is organizations are spending much more focus and time thinking about, “how do they retain and grow and develop their teams”, as we come out of this post-pandemic world, right? Claire Chandler: Yeah, yeah, absolutely. And, you know, I think one of the mistakes that companies tend to make, and one of the stumbles that a lot of them are making right now is, you know, when the pandemic really hit and it started to affect every company of every size in every industry, a lot of those companies had to make some very difficult choices about, you know closing down divisions, closing down, you know, entire businesses in some cases. And it impacted, you know, the employment of a great deal with people. And so now some of those companies that are looking to, you know, build back up, they're seeing the candidate market as a buyer's market. And that's a huge mistake in my opinion, because, you know, just because there are more people available out in the market, does not mean they are the right people to help you build something. And in fact, if you get them now and you think, well, because you know, there's a supply and a demand issue here, and the supply is greater than the demand. I can get them for, you know, a quote-unquote, discounted rate. You're treating those people as a commodity, and what ends up happening is as soon as they're in a position to do so, they're going to jump ship. You can't build a company. If your people are constantly going through a revolving door. So rather than looking at this as a buyer's market, I really encourage companies to look at it as a builder's market. And the key difference there is you're not looking to scoop up available talent, you're looking to intentionally bring on the right talent, who are the people? What are their skills? What is their mindset? You know, what are core? Genuine strengths that are in line with the mission that you are trying to achieve? That's how you build a better company. And that's an opportunity that a lot of these companies are facing right now because they had to prune because they had to cut back when the pandemic was at its height. You now have an opportunity to build back up in a much more strategic way that's aligned with your mission. Steve Rush: So, if I'm a leader here today, and I'm listening to you speak Claire, what would be the first thing that you would encourage me to do to start that whirlpool effect off? Claire Chandler? Absolute, first thing that any leader and any business has to get right, is mission clarity. And I've mentioned the word mission a couple of times, and a lot of people say, oh, we've already got that. You know, we've got that knocked, we've got a mission statement printed on the wall. Mission statements are almost, always not the same as a mission, unless it's a company that is very enlightened and evolves, right? So, a mission statement from my viewpoint is really meant to, it's kind of built the wrong way, right? So, it's built with a lot of flowery corporate language that's outward-facing. A mission though, is this, you know, it's the equivalent of the word whirlpool, right? It is a very simple magnetic. Some would call it sticky, you know, call to arms that everyone in the organization can embrace, can understand, can see their place in and, you know, enthusiastically want to contribute to. So, you know, for any company and any leader, I would say, don't blow past that. Like you either already have it well-established or it's even the right mission. You have to get crystal clear on the mission because it is absolutely foundational to anything else, you're going to do to build a whirlpool effect. Steve Rush: And metaphorically, I guess, is exactly the same principle when you were that kid in your backyard and everybody shouted whirlpool. It's when everybody can shout the mission statement and have consistency and they all own it. It's people jump in that metaphorical pool and start the energy swell, right? Claire Chandler: That's right, and started in the right direction, right? There was always a kid growing up who thought he was, you know, a smart Alec and would start to swim in the opposite direction. And you know, one, because it was kind of fun. It's sort of like when you walk up a down escalator, right. And two, you know, in business, that's the other metaphor for what I call churn, right. It's swimming against the tide. It's going against, you know, that energetic swirl where everyone else is moving in the same direction. Steve Rush: And you've got three churn symptoms that you call out in your book, haven't you? So, the first one in the I read was good people walking out the door is an example of that churn system. Tell us a bit about that? Claire Chandler: Yeah, so, you know, there were so many different examples of how churn works against your whirlpool effect in your business. And that, to me is one of the absolute key ones. It is often the most obvious, and it is very keenly felt that we keep losing our best people. We keep losing our best performers, you know, and often leaders make the mistake of concluding, well, we must just not have the right people. So, we have to throw them all out and start over again. And again, it goes back to that concept of, you know, there's a difference between the best talent, the available talent, and the right talent. And you know, when your best performers are walking out the door, it's because they are not seeing a deep connection between what they offer and what your mission is. Steve Rush: That's really neat. And again, just simple, visible that if those people are not in the pool, you're not going to create that whirl. Claire Chandler: That's right. Steve Rush: The second one you have in there, which I found really quite funny when I read it through, was, they're not saving the drama for their mama. Claire Chandler: Yeah. So, you know, every company knows what this looks like, right? Just about every leader that I have worked with, who has called me in to help them build a better company, you know, says to me, I thought I hired adults. Why do they keep acting like petulant children? Why is there all of this office drama? Why is there so much infighting? Why can't people just behave? And it is such a pervasive infectious in a bad way, a symptom of churn and a symptom of a company that is not fully functioning under the whirlpool effect when you have, and you perpetuate, and here's the key one, you tolerate that kind of behaviour. You know, it really can detract from, you know, the mission you're trying to achieve. Steve Rush: It's pretty infectious, isn't it? Claire Chandler: It's hugely infectious. And unfortunately, that's always the case that the bad behaviour tends to spread more virally than good behaviour. Steve Rush: Yeah and the third churn symptom you have is, and I think for me, it really kind of underpins most of these things around core values, just not “walking the walk”. Claire Chandler: This brings up for me the concept of consistency, right? So those same companies that when you ask them what their mission is, they turn to look for which wall they've got the poster, you know, where their mission statement is printed. These are the same companies that also post right next to the mission statement, their quote, unquote, core values and core values are great. Don't get me wrong, right? It's been said that your mission pushes you, your vision pulls you and your values keep you from veering off the road. But if the values are not actually embedded in the culture, if they are just a bunch of nice words, but they are not lived, what ends up happening is just like this drama, this negative energy that is infectious, you get what you tolerate. And so, part of the reason that your best performers are leaving, is because there is inconsistency in how you are holding people accountable, not just for their performance, but even more importantly for their behaviour. And that goes back to right talent, right? So, you could have, you know, three different people that on paper meet the essential requirements of a job that you're hiring for. But you want the right talent, not the quote, unquote, best performer. You want the person who gets it, right? Who embraces your mission, who can clearly see their place in the pool and can clearly, and enthusiastically contribute to that. And so, when you're in an environment where there's a lot of drama, there's a lot of values violation. Where those core values are not actually lived and people who violate those core values are not immediately addressed. That's how you lose your best performers because they say, you know, I'm not getting rewarded for the contribution I'm making. And the people next to me who are bad actors are not being held accountable. Why would I continue to contribute my full head, hands and heart to achieving this mission when the other people around me don't? and it's tolerated and it's okay that they don't. So those are just three of the examples of churn. And in my experience are the three that most often show up and work against that energetic swirl in the pool. Steve Rush: Collectively, if these three things are present as well, it has the effect of almost pulling the plug on the pool, and all the water leaks out. And you're not left with much else. Claire Chandler: It is extremely difficult, if not impossible for a business to grow, to succeed, and to sustain on a profitable level. If they have any of those three symptoms of churn over a long period of time, let alone if they have all three. Steve Rush: Now we are going to give our listeners, the opportunity to find out how they can get a copy and where they can find some more information in a little while. But before we do that, this part that shows now where I turn the leadership lens to you as a leader in your own, right. So, this is where we're going to explore your kind of leadership experiences and hack into your leadership mind. So, Claire, what would be your top three leadership hacks that you could share with our listeners? Claire Chandler: Hmm. The first one I'm going to go back to is that concept of clarity, right? And again, that sounds really simple. The phrase that I always use with people is keep it stupid, simple, right? There's this, acronym kiss. That is, keep it short and sweet or keep it simple, stupid. My mantra is kept it stupid, simple. And what I mean by that is a mission that is overly wordy, flowery, corporate ease, a type of language is not one that people are going to embrace. The best CEO I've ever worked for was one who came into a company. And he said we are going to be about three things, employees, customers, and efficiency. And that was it, and that was our mission. And that was what we were going to all about in every single employee, without exception could see a connection between what their individual role was, what their natural strengths were and how they could help positively impact at least one, if not three of those pillars of the mission. So, you know, keeping it stupid, simple around that clarity is absolutely my number one leadership hack. I'd say my second one is, you know, it's not enough just to get clarity. You have to have a very deep connection. When you can make a connection for people between the mission you're trying to achieve and how they can individually contribute to that, both through the role that you're asking them to fulfill and the superpowers, if you will, that come naturally to them. You're going to accelerate the performance, the innovation, the market competitiveness, and the growth of that company. So, clarity is foundational, but connection is really where you accelerate growth. And then, you know, I would have to say my third hack is really more of a day today, you know, in my experience, you know, top time management tip for anybody. And it's the concept of touch paper once. So, kind of going back to what I said earlier about how a lot of leaders have very clogged up calendars and they don't have any breathing room in between to get to kind of that, that zen place, that profitable swagger kind of an outcome. Part of it is because we are constantly revisiting the same decisions, the same pile of paperwork, you know, the same sort of to-do list. And so, you know, whether you're talking about the papers on your desk, the decision that is brought to you, you know, even going out in the field. I mean, I learned that mantra from a construction company who said, every time we're hauling dirt off of the site, every time it has to change hands, you know, from one vehicle to the next, it costs me money. So, the fewer times you have to touch the dirt, the more money you save. And so, when you translate that into how you manage your time? How do you manage your to-do list? So, to speak. Your decisions that you have to make both at work and at home when you touch paper once. You get to far more efficiency, and that's where you start to get to even cost-effectiveness. Steve Rush: Three really great hacks. Thank you, Claire. The next part of the show we affectionately called Hack to Attack. So, our listeners will be familiar with this now. This is where we have experienced something in our life. Maybe some adversity hasn't worked out as well, whatever the case may be, but that adversity or the misadventure, the bad results we've used as learning in our life. And it is now a positive force of good, what would be your Hack to Attack? Claire Chandler: Hmm. You know, I'd have to say this happened to me at least twice that I can think of. But more recently I was scheduled to speak at a conference in New Jersey and Atlantic City. And I was preparing to, you know, it was a two-hour workshop and I had this slide deck, already to kind of reinforce my key points, et cetera. And I had it all, you know, ready to go. And I go to save it on my laptop. Cause now I've got a pack and I've got to head off to the conference and my laptop died, not battery dead. The motherboard just completely decided that was the day it was no longer going to work. And of course, because I was under, you know, a deadline, I had not saved the latest version. I had not put it onto a thumb drive yet. I had not printed out my notes. And so, I had, you know, this sort of moments of absolute panic. And I think a lot of leaders, a lot of speakers, a lot of people, in general, have had this moment where they go, what am I without my content? How will I be able to impact and get my message across, you know, without this, what is essentially a prop? And so, I ended up, you know, I couldn't cancel, I thought seriously about canceling. And then I said, that would be ridiculous. So let me, you know, let me go down there and let me kind of do my thing. And what was great about that moment was what I thought was a source of empowerment for me. This presentation deck was actually a crutch that once I lost it, it freed me up to make a much deeper connection with my audience because I wasn't relying on props. I wasn't relying on content. I wasn't relying on pretty graphics or sound effects or bullets on a slide to make my point. And what ended up happening was it was a much more intimate, impactful, effective conversation between me and my audience. And so that was a really big lesson for me, that we get so reliant on other things and other people to help magnifier our impact. When really the best source of that impact is right inside of us. Steve Rush: Great revelation, I guess, as well at the same time. Cause it's probably informed how you do things now, right? Claire Chandler: It very much, very much did. Yeah. Yeah, Steve Rush: Yeah, that's lovely. Thank you. The last bit that we want to explore with you is to give you a chance to have a bit of time travel now. So, you get an opportunity to give Claire some advice when she was 21. What would your advice be to her? Claire Chandler: It's such a great question. You know, I loved being 21. I was still in college at the time. At 21, you had the worlds completely in front of you, you know, and there's this vast unknown, but unlike when you get older, the unknown is exciting. It's not something to be anxious or fearful about. And so, you know, looking back at where I was and who I was back then, I think my advice would be to take more risks. You know, I'm a fairly spontaneous person, but deep down, I'm a pretty conservative person when it comes to risks. But when I looked back at the road, I've traveled since 21, the greatest lessons I've learned, the greatest impact I've had on others. The greatest impact they've had on me was when I kind of threw caution to the wind. You know, it was sort of like the decision to leave corporate and just go out on my own, not really having a plan. It's in those times of taking risks and stretching yourself and jumping into the abyss, not knowing, you know, where or when, or how, or if you're going to land. That the greatest growth and the greatest insights occur. And, you know, I didn't have a clue as to all of that at 21. So that's something that I would absolutely tell my 21-year-old self. Steve Rush: I love that, and the principle of risk-taking of course, we learn as we perhaps get a little bit older. The downside is maybe not as severe as we may have thought to anyone, because we've got a bit more life experience, right? Claire Chandler: Yeah. Steve Rush: Brilliant hacks. Thank you for sharing all of those Claire. Claire Chandler: Absolutely. Steve Rush: Now this is the opportunity for us to help promote what you're doing. Now there's a few things that I wanted to mention. One, you've just written another book, which is available for our listeners to also get a copy of. Where would you best like our listeners to find out a little bit more about Talent Boost, a little bit about the books that you've written? Claire Chandler: Sure, so the best way for your audience to track me down is, I do have a talentboost.net website. They're free to go there and visit, but if you really want to get to know more about me, about my work and either of the books, you can go to clairechandler.net. There is a resources page on that site that has a couple of resources available for download, they're all free. That leaders and employees can contest out, can apply, and immediately get some positive impact in their business.   Steve Rush: Brilliant, and what was the inspiration behind the latest book? Claire Chandler: The latest book, which came out earlier this year. I co-authored with a colleague of mine, Ben Baker, and it's called Leading Beyond A Crisis, A Conversation About What's Next. And it was really sparked by this, you know, this global pandemic world that we live in now. And it started out as a series of conversations between Ben and myself that we put out on YouTube and as we looked back at those, you know, we realized there were a lot of lessons for leaders in there about not just managing the crisis, that's right in front of you, but maintaining an eye on the longer term horizon that you're trying to get to. And some ways and some hacks, if you will, for doing that. So, you can find a link to both that book and The Whirlpool Effect on my website. And they were both also available on Amazon. Steve Rush: Super and we'll also make sure that all of those links will be in our show notes. Claire Chandler: Excellent. Steve Rush: Claire, it's just left for me to say, I am super grateful for you taking time out to come and join us on The Leadership Hacker Podcast. You've been an awesome guest and I wish you all the best with whatever happens next for you. Claire Chandler: Thank you. Steve Rush: Thank you Claire. Claire Chandler: Thank you, Steve. Same to you. I appreciate it. Closing   Steve Rush: I genuinely want to say heartfelt thanks for taking time out of your day to listen in too. We do this in the service of helping others, and spreading the word of leadership. Without you listening in, there would be no show. So please subscribe now if you have not done so already. Share this podcast with your communities, network, and help us develop a community and a tribe of leadership hackers.   Finally, if you would like me to work with your senior team, your leadership community, keynote an event, or you would like to sponsor an episode. Please connect with us, by our social media. And you can do that by following and liking our pages on Twitter and Facebook our handler their @leadershiphacker. Instagram you can find us there @the_leadership_hacker and at YouTube, we are just Leadership Hacker, so that is me signing off. I am Steve Rush and I have been the leadership hacker    

Do you believe that visionaries are the creative idea people who start entrepreneurial companies? You would think that creativity is only for artists and the production of artistic works, but it can also be in a professional context and business structure, as well.   This is actually going to be the topic of today’s podcast with our special guest, Tracy Matthews. Tracy is a very creative soul and that transcends into her jewelry designs and creation of exquisite jewelries that was sold in 350 stores worldwide. She is host to Thrive by Design podcast and the person behind Creatives Rule the World and the other half of Flourish & Thrive Academy, co-founded with her friend, Robin Kramer.    If you are a creative spirit and don’t know how to scale your talent, this episode is for you. Learn how to channel those dreams to the right vision of what you want.   So, get ready to listen through your heart!   REMEMBER - Your creativity is actually your biggest gift in the success of your business.

What’s the most important tool to set yourself up for success? A good support network. Here at the Flourish and Thrive Academy, we aim to create antifragile businesses that can survive anything. Robin Kramer is my dear friend and co-founder. As an expert on wholesale and client relationships, Robin has been overjoyed to see all the creative solutions you have been coming up within the #ThriveTribe! The best quality of any creative entrepreneur is resourcefulness, and our community seems to have an endless supply. Even better, these success stories seem to have a lot in common...

This episode is a webinar preview, shared with the purpose of keeping our NY NOW community informed. To view the on-demand webinar, register using the link in the resources section below.Join Robin Kramer of Red Boot Consulting for an important discussion about navigating brick and mortar business in today’s challenging climate. She will be talking with lifestyle store owners and the 2020 NY NOW Retailer of the Year award winners, Chad Anglin and Amy Paul of Pigment, joined by gallery owner Joe Porcari of the Artful Hand gallery, and jewelry designer and owner Alyssa Kuchta of f.y.b (Follow Your Bliss) jewelry.RESOURCES | On-Demand Webinar: https://event.webcasts.com/starthere.jsp?ei=1304190&tp_key=814806eadb&sti=odwebinar | NY NOW Webinars: https://nynow.com/webinars | NY NOW Podcast Page: https://nynow.com/podcast | NY NOW Email Subscription: https://app.smartsheet.com/b/form/147c19d133dc472cbc83778bcaec0402

We’re in the middle of some rocky, uncharted waters, m’dear. But that doesn’t mean we’re doomed!   It’s time to pull together as a community to support one another as we navigate this brand new territory.   I’m tuning in with my friend and co-founder Robin Kramer to answer your most pressing questions about what you can do now to protect your jewelry biz and preserve your creative energy.  

PILATES FOR SPORTS: ROBIN KRAMER (00:11:53) Robin is a USA Triathlon Level I Coach, a Youth and Juniors Triathlon Coach an Exercise Physiologist and Triathlete. She talks to us about her experiences with the new Pilates for Sports Triathlon Programme. WORKOUT OF THE WEEK: (00:31:30) Your stress budget and how to audit it.  COFFEE CLUB MEMBER LUKE PARKER: (00:41:46) Luke won the free race entry to the PORT TO PORT MTB event. We catch up with him post-race to find out how it all went. HOT PROPERTY INTERVIEW: JOANNA ZEIGER (00:57:52) Joanna competed as a professional triathlete from 1998-2010. She placed 4th in the Sydney Olympics and was the 2008 Ironman 70.3 World Champion. She excelled at all 3 distances in the sport of triathlon, winning races in the Olympic, Half Ironman, and Ironman distances. She is an Olympic trials qualifier in 3 sports – marathon, triathlon and swimming and was the first triathlete to race both the Olympics and the Ironman World Championships in the same year (2000). In this fascinating chat with Joanna we cover her pro career, CBD oil, dysfunctional breathing and mental toughness. ONE STEP AHEAD: (01:55:19) Ketones as a recovery tool. SOPHIE LYSAGHT: (02:07:28) Sophie is the Marketing Communications Manager for IRONMAN Oceania and this weekend she’s doing her first IRONMAN… IRONMAN Cairns! LINKS: Link to FITTER Blog – To Train or Not to Train at https://www.fitter.co.nz/blog-1/2019/5/25/to-train-or-not-to-train Joanna Zeiger at http://joanna-zeiger.com/jzeiger/professional-bio/ and also at https://racereadycoaching.com/ The Sisu Quiz at http://sisu.racereadycoaching.com/index.php/396765?lang=en&encode=  IRONMAN Oceania on Facebook at https://www.facebook.com/IRONMANOceania/ IRONMAN Cairns at http://ap.ironman.com/triathlon/events/asiapac/ironman/cairns.aspx Port to Port at https://porttoportmtb.com/ Pilates for Sports at https://www.pilatesforsports.com/   Robin Kramer at http://www.excelltricoaching.com/home.html Ketone study at https://physoc.onlinelibrary.wiley.com/doi/full/10.1113/JP277831 HVMN at https://hvmn.com/ CONTACT US: Learn more about us at http://www.fitter.co.nz Like us on Facebook at http://www.facebook.com/fittercoaching for the latest news and information Mikki Williden can be found at https://www.facebook.com/mikkiwillidennutrition

I might sound like a broken record but… Do you know what your BIGGEST sales tool is? So many people are still getting it wrong! Your website is your number one sales tool. It doesn't matter if you're selling e-commerce, if you're just selling to wholesale stores or if you want to do in person events. If you have a janky website it’ll be much harder getting press coverage or getting buyers to actually believe in your brand! And if you’re someone who LOVES wholesale as much as our co-founder Robin Kramer, you’ll want her help on how to simplify your website so people actually buy. There’s so many easy resources to build your best website: Shopify (my favorite), WordPress, Squarespace and the list continues. But you’d be surprised how many mistakes jewelry designers make when trying to sell wholesale on their sites… Let’s make sure you’re not making the same ones. Listen to episode #194 How To Set Up Your Website For More Wholesale Orders with Robin Kramer Enjoy!

Think about all of the important lessons you’ve been taught in your life. Whether it was from a parent, or a college class, or an elderly person you met in line at the grocery store. Why are those the lessons that stick with you all of your life? Don’t think too hard on it, because I’m going to give you the answer. I can pretty much guarantee you that the reason they’ve stuck with you for a lifetime is because they were delivered using the art of storytelling. Because 65% to 75% of information shared through stories is retained by the people listening to the storytelling as opposed to only 5% of information that is retained through a scripted presentation or the delivery of facts. And it works the same way in business that it does in life…but I like to call it STORYSELLING when I’m talking selling my jewelry. Stories create connections. Sales can get a bad rap for being all about pushing and trying to manipulate a potential buyer. But the truth is if you're a good storyteller you have the opportunity to invite them into your world and show them the story behind why you create what you do in the way that you do it. It's much easier and nicer feeling and it's not hard. It really isn't. My good friend and co-founder Robin Kramer is joining me today to teach you the art of storytelling in Episode #185 How to Use Storyselling to Sell More Jewelry.

Today I talk with Robin Kramer from Flourish & Thrive Academy, where jewelry designers go to get business savvy. You'll love hearing the insights Robin shares about the ins and outs of having a successful jewlery design business. Plus what’s new in the CRAFTCAST studio, some techie stuff and my favorite new book. For today’s bonus question, I ask Ms. Kramer the most important thing you can do before showing your jewelry to a buyer.  You’re not going to believe her answer!

In today's show, we will talk about long-term and long-lasting relationships with customers. Tracy and Robin will present the key to building lasting business relationships.

Do you feel comfortable with sales? Do you always feel comfortable with selling your jewelry? Robin and Tracy will tell you the easy sales tactics for non-salesy jewelry designers.

Is there more you could be doing to increase your sales this holiday season? Even if the holiday season isn't your peak time of year there are still ways to offer more for your clients and grow your holiday sales. Robin Kramer of Flourish & Thrive Academy for jewelry designers and jewelry business owners joins us to talk about this very subject. With decades of retail experience under her belt she is an expert on sales (holiday season and otherwise). On this episode of Launch Grow Joy Robin offers guidance on how all of us can tap into the holiday market, no matter our niche, and why relationships are so very important to business success. In this episode, you'll also hear about: What did she learn working with the likes of Neiman Marcus and Oprah? What is she most passionate about? What can make your business AND fill your life? Without relationships you don't have a business!

Robin Kramer is half of Flourish and Thrive Academy which is there to help guide them in these processes and to provide a community. After taking several different jewelry companies from start-up to success she branched out on her own.  She was then approached by Tracey to launch Flourish and Thrive Academy, and they've been going strong ever since.

Just one woman in Los Angeles is currently an elected city official; we're one of the most progressive places in the country, and in 2001 we had a total of five women on the council. What's happened, and is there a way to change this trend? Los Angeles News Group opinion editor Mariel Garza spoke with Robin Kramer, former chief of staff to Mayors Antonio Villaraigosa and Richard Riordan, KPCC politics reporter Alice Walton, and former deputy mayor and mayoral candidate Linda Griego about gender and politics in L.A. today.

This Bridal Scene is a wonderful variety of entertaining guests, music and news in the world of weddings.We visited the New York International Gift Fair, and looked for new products in the bridal market.  We speak with Robin Kramer, Director of ...

This Bridal Scene is a wonderful variety of entertaining guests, music and news in the world of weddings.We visited the New York International Gift Fair, and looked for new products in the bridal market.  We speak with Robin Kramer, Director of ...