Podcasts about dotto tech

Steve Dotto is a Tech geek, Business owner and Entrepreneur. For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show. His new co-written book is 'No Limit Over 50: What To Do When You've Been Let Go, Replaced, Displaced, Or Just Want Something Different From Life' (https://amzn.to/3pgYtaA). In this conversation Steve talks with Erik about the current state of the workforce and how to prepare for the future. This episode is brought to you by: * GoodRX (http://goodrx.com/beyond) * Skylight Calendar (http://skylightframe.com/calendar)

Show Notes This is the episode of Grey Matters that every person thinking about starting a business - or succeeding in their existing business - should listen to right now. The alternative may mean months or even years of focusing in the wrong direction. The age old question for entrepreneurs, "What should my business look like?" is one where the answer - or at least the correct answer - can elude us for far longer than we were hoping or imagining. Business owners are challenged with the need for customers, the desire to become profitable, and doubts about the right way to proceed.  How do we balance the passions we have with the problems we can solve for customers? How do we identify the right opportunities where our business can be the answer to customer problems? How do we avoid targeting too broadly, or too narrowly, for our ideal audience? All of these questions are answered by Steve in another helpful episode of the Grey Matters podcast. What are you waiting for? Figure out your business focus - the right one - today.  Links from this Episode Why We See Ads Online for Items We Were Just Talking About Twitter Spaces Comes to Desktop, Not Just Mobile Now You Can Hide Like Counts on Facebook and Instagram Got a Graphics Card You Aren't Using? You Might Be Able to Cash In Epic Games vs. Apple Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Show Notes These week's news updates by Steve and Rachel will really give you something to sink your teeth into (pun intended). In a special episode focused on current events in business, social, and technology, you'll get informed even as you're wondering what exactly this world is coming to today. First up: Instagram adds a new Drops feature in its Shopping tab, providing a new way to keep shoppers on the forefront of your latest products they can shop for right through the app. (Need to set up your own Shopping feature on Instagram? Check the show Links below for a great how-to.) Next, Steve takes us back to the earlier days of YouTube to a video which has become today's version of the original Mona Lisa artwork. Whether you're into bitcoin technology or over it already, we dig into how this new type of currency is impacting more than just money. Want a little light yet meaningful fun? Try out a new online game that lets you battle your way through a series of opt-out dialog boxes and messages to see if you can successfully take your data from the jaws of businesses.  Lastly, we prepare for the long goodbye to a technology staple if the internet world. But don't worry, it's going to be a whole year before we finally see the sun go down on a browser of old. Get on the rollercoaster that is this week's Grey Matters podcast episode and ponder with us what it all means for the reality we live in today.    Links from this Episode NFTs: Today's Original Art Ownership? Internet Explorer’s Imminent Demise Brave browser (what Steve uses) Instagram adds Drops to Shopping tab How to Set Up Instagram Shopping for Your Business Online game pokes fun at how grabby websites (and we) can be about information capturing Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Show Notes Apps come and go, and our daily needs constantly evolve. There are probably a few apps you use on a daily basis that, while you may have never heard of them a year ago, you couldn't imagine living without today.  In this episode of the Grey Matters podcast, Steve Dotto shares five apps that are his new "daily drivers:" tools that support his goals for health, productivity, finance, e-commerce, and creativity.  Listen to Steve share his experiences with Restream for multistreaming his video broadcasts, Quardio for recording and tracking his blood pressure, Wise for managing financial transactions, ThriveCart for consolidating his business shopping carts, and Ayoa for crucial mind-mapping.  Chances are you have your own personal and professional list of daily drivers; once you listen to this episode, come on over to the Grey Zone Facebook group to share what yours are!  Links from this Episode LinkedIn Sales Navigator adds Champions List capability Twitter Blue for $2.99/month Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Show Notes What does the guy who lives and breathes productivity do to adapt focus when a pandemic hits? You're about to find out, and possibly feel better about the challenges and solutions you've experienced as the world turned topsy-turvy.  In this episode of the Grey Matters podcast, Steve welcomes Mike Vardy, founder of Productivityist and author of The Front Nine: How to Start the Year You Want Anytime You Want, The Productivityist Playbook, and TimeCrafting: A Better Way to Get the Right Things Done (coming soon!).  The pandemic caused a seismic shift in all of our lives, as well as a shift in what has worked for us focus our time on being productive. Steve and Mike chat about misconceptions about how we all assumed we could focus more, how we all thought we'd spend our time, and how we plan to focus in the future. You'll recognize the phrases and sayings we've all been hearing for the last 12+ months, which Mike and Steve have some rather particular reactions to as the realities of time management have been anything but simple.  Your challenge? Focus on this podcast and let us know what you get out of it and how you're crafting your time today! Links from this Episode Twitter introduces the Tip Jar Bitcoin worthless? So says the Bank of England.  Instagram adds caption stickers to Stories and (soon) Reels U.S. taxes YouTube creators from afar Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Steve Dotto is an expert in helping people master tech to live the life they want. For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve has entertained and educated millions of Canadians on all aspects of technology. A big revenue stream to his business is from his supporters on Patreon. He currently generates over $6,000 per month from his Patreon fans, and he’s generated over $400,000 in revenue to date. I had to have my good friend Steve back on the show to learn more about his success, and his Patreon Boot Camp that I’ve signed up to. Join us as we discuss the 80/20 rule with email subscribers, why relationships are so unique on Patreon, the lessons learnt from my first Patreon launch – and exit strategies.  Talking Points Patreon’s origin story serving the musician community (03:53) How to build a dialogue with your podcast community (10:00) Steve’s success on Patreon (14:00) Leverage your email subscribers (20:19) What kind of perks to offer to your Patreons (21:24) What you’ll get from Patreon Boot Camp (23:23) A special assignment to do after this episode (27:36) Quote "Customers aren’t vested in your success – they’re vested in purchasing the value it gives them." Helpful Links https://access.wearethegreywave.com/patreon-webinar-12th-may/?affiliate=mikevardy (Webinar: How to Succeed on Patreon and Monetize Your Content) https://mikevardy--dottotech.thrivecart.com/patreon-boot-camp/ (Steve's Patreon Boot Camp) https://www.patreon.com/dottotech (Steve’s Patreon page) https://productivityist.com/podcast-steve-dotto/ (Episode 115: Protechtivity with Steve Dotto) https://www.patreon.com/saidthewhale (Saidthewhale) https://kk.org/thetechnium/1000-true-fans/ (1000 True Fans) https://productivityist.com/podcast238/ (Episode 238: How to Keep Going with Austin Kleon) Want to discover some of the books mentioned on the podcast? https://www.scribd.com/g/9a8d8 (Check out Scribd, my reading app of choice.) Podcast Theme Song: https://www.epidemicsound.com/track/eFDGyraN87 (Nothing at All by Fictions (courtesy of Epidemic Sound)) If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. And if you want to have easy access to the archives of the show and ensure you don't miss the new episodes to come then subscribe to the podcast in the app you're using – or you can do so on a variety of podcast platforms by clicking https://productivityist.captivate.fm/listen (here).

If you're heard the term "passive income," you've probably also imagined yourself relaxing on a private beach while dollar signs float dreamlike above your head. It sounds amazing, but is passive income realistic? In this episode of the Grey Matters podcast, Steve Dotto challenges our perceptions of passive income, which may range all the way from thinking of it as a pipe dream or a promised land for our online business. Passive income has been on the same level as the Holy Grail or Aladdin's Lamp for years now. As entrepreneurs build our businesses, we repeatedly see assurances and promises online from soothsayers who guarantee they have the secret for how we can also achieve passive income. But it's important to define exactly what passive income is, and specifically what work must be done to try to succeed at.  Because passive income isn't all there is for us. There are several ways and means to make money with your business, and if we focus on passive income we may count ourselves out of other, more reliable methods to earn money through what we know or do.  By the end of this episode, you'll be able to define several ways you can earn income, and they aren't pipe dreams. With the right approach and effort, your income can get you a bit closer to that promised land of entrepreneurial success.  Links from this Episode They Ask, You Answer by Marcus Sheridan Steve's Evernote content at DottoTech.com Steve's News Stories for the week: First YouTube video in 2005 The deep fakes that keep Steve up at night Rachel's News Stories for the week: EU sues Apple for violating antitrust laws Tech helps seniors with medication and health Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Ever imagine how you look and then see a picture which jars you back into reality? How we spend our time - or think we're spending it - often works the same way: our perception can be way off from reality. In this episode of Grey Matters, Steve shares how you can honestly learn how you're spending or misspending your time and, more importantly, how to get it back! We live in an age of constant distractions. Think about all of the things vying for your attention: website tabs, notifications on your computer, notifications and calls on your smartphone, notifications on your wearables, deliveries, loved ones. And we haven't even mentioned that all of this can be aggravated by everyone being home more due to lockdowns and quarantines! Today it's tougher than ever before to stay focused and get in our flow, which is when we can accomplish the best work.  That's one thing Steve wants to help you with this week as he challenges you to an exercise that will show you where your time is going each day. Whether your goal is to get more work done or better work done - or a combination of both - this episode will get you on the road to reclaimed time and productivity.  Links from this Episode Steve's link for the RescueTime app Here's a visual of an Eisenhower Matrix (easy to create as a table in Excel or Word): Steve's News Stories for the week: AirTags and the new iMacs (both via Apple) Rachel's News Stories for the week: Amazon adds email marketing feature to brands Paying with your palm at Whole Foods Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Staring contest between you and a blank page... Ready? Set? GO!  None of us enjoy the feeling of knowing we have something to share yet being unable to put what's in our brain into words on a page. Whatever our personal obstacles are, this episode of Grey Matters will reset your thinking and help you believe that writing whatever is inside you is possible.  Often we get stuck on believing that writing something as intensive and, well, as big as a book should be something that just comes out ready for the world. Yet we wouldn't think that way about baking a cake or raising a child, would we? The best things take time, effort, work, and (when possible) tweaking all along the way.  Steve talks to guest Vicki McLeod - award-winning writer, coach, and entrepreneur - all about how she breaks writing down into three main areas, and then into three main themes, and then into three main topics... You get a bit of an idea of how she tackles writing major projects, and thus how you can make your writing possible a bit more digestible than daunting.  Get in your mind the writing project you've been putting off for far too long and get ready to "break the log jam" with this episode of the Grey Matters podcast! Links from this Episode Steve's News Stories for the week: Pew research on social media app use is eye-opening EU is (thankfully) looking at putting the brakes on AI   Rachel's News Stories for the week: Facebook's latest attempt to support small businesses: News Feed items Facebook creating/copying for a new audio mashup of Instagram Live and Clubhouse: Hotline Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

"Make money online," they said. "It'll be easy!" they said. Sure, but to make money online you need to know how to handle money online. Listen in to this episode of the Grey Matters podcast to learn what you need to manage online transactions for your business! Think about the last time you wrote or received a check. Even depositing a check these days can be done by taking pictures with your smartphone and conducting the transaction online with your bank. Things today are far different from how they used to be, and while the traditional methods of sending and receiving payments do still work, online payment methods work better. Faster. More conveniently.  If only someone would take the time to walk you through the options... but wait! Steve does just that in this episode of Grey Matters. Pop in your earbuds to learn more about options like PayPal, Stripe, and Square, plus Steve's favorite discovery for online and international banking, Wise. From exchange rates to actual pocket change, you'll get what you need to start managing online transactions for your business instead of them managing you.  Links from this Episode Steve's News Stories for the week: Growth of Crypto and the changing nature of cash Discord moves in on audio features to compete with Clubhouse   Rachel's News Stories for the week: Facebook 2019 data breach drops 533 million people's data in 2021 Amazon working on Sidewalk, a crowdsourcing way to connect Echo and Ring devices in private residences Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Ever start something without a clear goal or outcome in mind and it winds up being fabulous? This week's episode features a podcaster who took an idea and grew it into a vehicle that's driving full speed ahead... even if the destination is unknown! In this episode of Grey Matters, Steve interviews Tod Maffin - a podcast producer who heralds back to the early days of podcasting and currently hosts a daily (you read that right) podcast called Today in Digital. What started as a bit of a copycat idea and noticing a void in the podcast universe has evolved into a powerful podcast which has a lot of pull in the digital marketing community. In the spirit of "seed and grow" business building, Tod shares how he monetizes and promotes his podcast, and where it might lead him in the future. If you're planning and/or producing your own podcast, listen in to this week's Grey Matters to get insights for your own show! Links from this Episode Programmatic podcast advertising with Red Circle Steve's News Stories for the week: Facebook takes away Analytics in push to Facebook Business tools YouTube loosens advertising rules for channels using profanity and sexual/violent content   Rachel's News Stories for the week: Discord and LinkedIn are in copycat mode of Clubhouse MLB Opening Day includes Twitch in programming lineup Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

One year. That's the milestone we just hit to mark a full year of life with a global pandemic. Did any of us foresee that we'd still be coping with the upheaval brought to us by COVID-19? In this episode of Grey Matters, we reflect on what's changed - temporarily or permanently - and how we're handling the transformation. The "New Normal" is a phrase we've often heard to reference all of the new ways we live life today: face masks and social distancing are the most obvious evidence, but consider all of the other outcomes of trying day after day to survive a pandemic. For one thing, how have our freedoms been impacted as far as travel? While in the past we could fairly affordably and easily hop on any mode of transportation to get around, the future may look very different and impact smaller communities as well as business mobility. On another topic, how has our home and work life balance had to adjust? More and more workers are finding their work space is in their home space for the long term. Cities and towns are experiencing change to their traffic trends - some for the better and some not so much. And frontline workers? In addition to healthcare and grocery employees, food service, janitorial, and delivery teams may be seen differently now that they've been on the forefront of a pandemic as their jobs put them in a position of risk so that we can all feel just a tiny bit more normal. What changes does the future hold for them? Listen in this week and ponder the possibilities with us. Who knows, maybe one of our listeners will come up with the perfect name for the COVID-19 generation! Links from this Episode Steve's News Stories for the week: YouTube may scan your videos for products to serve up more options Apple smartwatches may be able to check your blood glucose levels   Rachel's News Stories for the week: Your Under-13 Kids May Get Their Own Instagram App Google develops Memory: an upgrade to Google Assistant Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Retirement. Whether it looms toward us or beckons to us (or a mix of both), we want to control it as much as possible. But what happens when it's more of a coerced departure? This week's Grey Matters with Steve Dotto and guest Janice Sanders explores the complexities of calling it a day when it comes to your career. Any number of conditions can determine if your retirement is a positive or negative experience, and the results of your retirement are just as complex.  Will you find enough to do after you retire? Will you wind up doing too much? Are your former colleagues missing you as much as you miss them? Are you fulfilled with the legacy you're leaving, or is there more for you to do? Do you now live with regret, or are you able to leave regret in the dust? These are just a handful of questions we should each be asking ourselves before retirement creeps any closer (or saunters beside us, however you want to look at it). Janice Sanders of I Just Retired... Now What? joins Steve in a very transparent and thoughtful sharing of her experience and learnings that can help you take control of your retirement instead of retirement controlling you.   Links from this Episode Visit Janice's website for helpful resources to start creating your intentional retirement: ijustretirednowwhat.com/   Steve's News Stories for the week: Facebook's AR/VR Wearables Be careful which apps you trust   Rachel's News Stories for the week: When Facebook, Instagram, and WhatsApp went down Twitter testing YouTube videos playing natively in the feed Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Wondering if working while traveling for months at a time is possible? Learn from two digital nomads featured on this week's Grey Matters podcast who made it happen.  When we think about a job that allows you to travel, often we imagine a role in sales or event planning. Yet as technology has evolved - as connectivity becomes cheaper and computers become more portable - traveling while working spans across many more diverse roles and industries.  This episode of Grey Matters introduces us to two digital nomads - Amanda Robinson and Lisa Jenkins - who share their experiences of leaving the permanent and living the temporary, adventurous, sometimes arduous, often rewarding lifestyle of roaming the globe while earning a living.  Listen for the points that prompt excitement and the pains that bring you pause as you consider if there might be a day in your future when you decide to try becoming a digital nomad.    Links from this Episode Thinking of living and working as a digital nomad? Here are helpful resources from this week's guests: iOverlander LandLopers Seat61 Skyroam  Steve's News Stories for the week: New options with Cameo celebrity greetings Get on the Neeva browser waitlist Rachel's News Stories for the week: Twitter Spaces adding "tip the host" capability Remote workers making permanent moves Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

Learn from a Boomer why Boomers should be on LinkedIn in this latest episode of Grey Matters! Steve welcomes Joyce Feustel to share her valuable insights about coaching her generation to see LinkedIn in a new light. Why do Boomers tend to have a tougher time wielding LinkedIn for building their business? It could be generational or even based on gender as it's a primary platform for self-promotion, which doesn't come as naturally to many people. Take a listen to all the reasons that Steve and Joyce give for how Boomers and even GenXers can use LinkedIn today: Reconnecting with people in your network Delivering value through your experience and skills Providing thought leadership that can set you apart, or even ahead, of the rest of the crowd This week also catches you up on the latest in marketing and business news you can use as you build your brand online.  Links from this Episode Joyce Feustel | Boomers Social Media Tutor Steve's News Stories for the week: Google following in Apple's advertising footsteps? Google's Blog: Charting a course toward a more privacy-first web The Top 6 Social Media Trends of 2021 (Infographic by Social Media Today) Rachel's News Stories for the week: Facebook's "Good Ideas Deserve to Be Found" Initiative for Small Businesses Other States Adopting Data Privacy Laws like California's CCPA Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

As we Boomers and GenXers build our businesses today, we must shift from the "build and deploy" mentality of then and shift to the "seed and grow" approach in the now.  This episode of Grey Matters takes a brief trip down memory lane as we look back at what all used to go into building a business. Remember how making and collecting payments was all done via paper or hand-to-hand exchanges? How about marketing and advertising when everything was in print or broadcast and cost a fortune? And would you ever start a business without spending weeks on developing a business plan? So much has changed in how businesses are built and maintained today. And it can be difficult for us to adapt to all the new - dare we say better? - approaches to business building when we've had decades to rely on what was available in the past.  Shift forward with us as Steve helps address our blind spots of how we can adapt business practices of then to work in our business building now. Also take a listen to the news stories in marketing that captured Steve and Rachel's attention this last week! Links from this Episode Steve's News Stories for the week: Clubhouse taking it on the chin Misinformation on Clubhouse Celebrities and Hollywood taking to podcasting Rachel's News Stories for the week: LinkedIn adds Marketplace for freelancers Twitter Patterns after Facebook and Patreon Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

What's on your to-do list for tomorrow? Prospecting calls, laundry, prep your newsletter, review your blog draft, and what else? Let's go ahead and add podcasting to your agenda! In this episode of Grey Matters, we get into the specifics of planning a podcast for your business. Since we're pretty much reading your mind, here's what we know going in about why you haven't yet gotten your own podcast off the ground: You're afraid of small subscriber or listener numbers You're daunted by how much work it'll take You're lacking the tech to even create a podcast These are all reasonable reservations to have, but that's why you really need to listen to this episode so we can dispel your fears and prove the point, purpose, and sheer power of podcasting for your business and brand.  We talk shop about podcasts, too: formats, tech, tools, gear, and even goals. Once you're done, you'll get why there has really never been a better time to get started with your own podcast. Links from this Episode AnswerthePublic.com for finding topics people are interested in  Pat Flynn's Podcasting Guide Riverside.fm for easy cloud recording Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

In the infamous words of Aladdin in Disney's movie of the same name, "Do you trust me?" Jasmine's reaction is a very uncertain "yes," and that pretty much sums up this week's discussion in the Grey Matters podcast. Whether you're venturing into a chat room or listening to this podcast religiously (we certainly hope you are!) or connecting with your business customers, trust these days is at the heart of every interaction we have.  And it's no wonder. According to Edelman's Trust Barometer (polling respondents in 28 countries), we have been in a trust bankruptcy of late which has thrown the world for a loop. Who can you trust? Who should you trust? And, more to the point, who are you trusting - or mistrusting - right now? In this episode, Steve and Rachel chat about: the shiny new penny that is Clubhouse on iOS devices how audio/voice is ushering us all into a new frontier of trust ways we as business professionals can make the most of today's trust deficiencies It's a great episode. You can take our word for it.  Links from this Episode Clubhouse - Apple Store for iOS Edelman's Trust Barometer report Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

What's the difference between the "gig economy" and having a "side hustle?" We define these two aspects of Work 2.0 in this episode of Grey Matters. It's easy to confuse phrases we hear today describing work that isn't mainstream or full-time. We hear about the "gig economy" (on-demand talent and skill) and the "side hustle" (work geared for upward growth), and both sound appealing when we're faced with unemployment or underemployment.  As we look deeper at these to options, there are things we should take into account: Is either a gig or a side hustle a viable solution for a work force that is being aged out of mainstream employment? The marketplace's view of older professionals and skilled workers has skewed to realm of being expendable, regardless of years of experience we offer. Stepping into a side gig or hustle isn't as easy as flipping a switch. Networking, personal branding, and even marketing can mean either success or squandered effort.  What is required of us if we anticipate needing to try a gig or side hustle? Oh, and if you haven't heard, Apple has apparently thrown down the gauntlet against Facebook and other digital advertising giants with the update to iOS14: a pop-up prompt for Apple devices that ask the user if they agree to allow their activity to be tracked by Facebook. What will this mean for ads and privacy today as we have come to know them?    We also welcome a new addition to the podcast: producer Rachel Moore joins the discussion with Steve to bring the GenX perspective into Grey Matters.  Links from this episode: Boston Herald: Baby Boomers leading the pack in the gig economy Forbes.com: 9 Best Side Hustles Our other things: Weekly live, free tutorials -  Webinar Wednesday Weekly live, paid business tutorials - Foundational Fridays (Business Building Blocks) Grey Zone on Facebook a place for Baby Boomers and GenX to meet, share and learn about online business Grey Matters is made possible through your generous support! Please become a Patron of Grey Matters!   All our other Links Worth Visiting!   → Join us for Webinar Wednesday, every week!: http://members.dottotech.com/webinar-wednesday-registration-page/ → Hire Steve as a Speaker: https://dottotech.com/speaker/ →  We have Merch! https://teespring.com/stores/dotto-tech → What We Use, Steve’s Toolkit: http://bit.ly/2JWqrBM → Our Amazon Store: httphttps://www.amazon.com/shop/dottotech?ref=ac_inf_hm_vp  About Us: Steve Dotto - Host Canada's favourite geek.  For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. After spending 20 years in traditional broadcasting Steve reinvented himself learning the world of social media, online community building and Internet Marketing as he built his YouTube channel into his new career. His passion is teaching Baby Boomers and GenX how to remain relevant in the digital age, how we can reinvent ourselves and grow side hustles into successful online businesses. Steve has a gift for making complex concepts easy to understand. Steve takes the world of technology and makes it relevant in your life.   Rachel Moore - Producer From stage to studio, Rachel has honed her skills as an entertainer, producer, and marketer throughout her 20+ year career. As technology and communication has evolved, so she has carried her skills in writing, graphic design, and production forward into digital marketing, livestreaming, and podcasting.  In addition to working as a fulltime content marketer, Rachel hosts her own livestream show Social Glue, publishes helpful how-to videos to her YouTube channel, and produces entertaining and insightful podcasts for Really Social as well as Grey Matters.  Bottom line: if there’s a camera, microphone, and/or stage involved, Rachel can carry the message in a memorable way.  

On this week’s podcast I am interviewing the lovely Steve Dotto, who is a well-known speaker in the social media space. Steve is the business owner of Dotto Tech, but his career actually started in television. Steve creates a crazy amount of content, so I thought he would be the best person to talk to us about video content creation.   Key Takeaways Covered In The Podcast • Creating content is about creating a conversation. • Our audiences are getting far more sophisticated and demanding. • People want intimacy with a content creator – feels more personal. • Your audience want access to you, so they feel more connected. • Your audience doesn’t judge you, they want you to succeed. • Not everything has to be polished and perfect. • Give yourself the same grace you would give others – we all get imposter syndrome sometimes! • Listen to what your audience asks for and be guided by them. • You want to create content for an appreciative audience. • Creator burnout is a big issue – Don’t over-do It, make sure you give yourself a break if you need one. • There are lots of different platforms and types of video content you can put out – Audio Podcasts, Video Podcasts, Live Streaming on YouTube/Instagram/LinkedIn, Webinars, Recorded Videos. • When people watch your video on YouTube, they are watching with intent. • People who click your video on YouTube are interested in hearing what you have to say, this is your chance to start building a relationship! • Recognising which platform you are creating your video for is key. • If you are going to live stream, you have to create an intent for people to come and view it. • Video is not just “putting it out” – it needs thought behind it. • Think of YouTube as a search engine. • You don’t have to put your video on every single platform, just the platform it is most suitable for and will be most received. • When we create content, we create it for search, not for subscribers. • You could use your extra time right now to start creating some video content for your community. • You could start with a video call to some of your loyal customers/clients. • If you’re not engaged in a conversation with your audience, you won’t become a craftsman. • Sharing your insight via video will allow your passion to come through and help to tell a story. • You need to keep posting and being consistent. • Success may not come straight away but don’t give up, keep going and putting your videos out there. • Consistency is the key to building your audience, you have to keep showing up. • Don’t compare your metrics to other people. • We all have our own community, it doesn’t matter what the size. They are turning to you. • Create videos that will help your community with their needs.  • Take it right back to basics. • Advice from Steve – You CAN do it! Embrace failure, take a chance, if it doesn’t work, learn from it and move on!  The one thing you need to remember above all else… When we start anything, we are always going to be the worst we can be, which means we can only get better from there! So try it, get started and then improve as you go along. Highlights You Simply Can’t Miss • An introduction to Steve 3:01 • Understanding your audience 12:35 • “Perfect” content 15:15 • Tired of creating so much content? 20:00 • Which platform for what content 26:25 • Live streaming 30:33 • Influencers 34:15 • Getting started with video content for your business 37:45 • Building an audience 43:25 • Creating videos for your community 48:41 • Advice from Steve 51:18

What can we learn from traditional broadcasting such as TV when it comes to Live Video? In today's show, I'm joined by veteran broadcaster, Steve Dotto from Dotto Tech. Steve has become a great friend over the years, and we've spoken at a few of the same conferences in Ireland and the USA. He also sings, and we've been part of the Social Media Marketing World musical each year. But I've got Steve on to talk about what lessons we can learn from traditional broadcasting because Steve has had over 16 years experience hosting and producing a nationally syndicated TV show. He now hosts a very popular YouTube channel. Excited to have him on! Show notes: 4 (https://iag.me/34) We Cover...How did we meet? Why live video? Do you get nervous when going live? Any tips? What have been your video disasters (whether live or not) and how did you learn from them? What are the main differences between traditional TV broadcasts and live video now? What are the advantages in live video over traditional broadcasts? From a content and structure point of view - what can we learn from traditional broadcasts? Resources: Steve Dotto's website (https://dottotech.com/) DottoTech YouTube (https://www.youtube.com/dottotech) Steve's Evernote Made Easy course (http://bit.ly/iag-eme4) Who is Steve? Steve Dotto is Canada's most respected geek. For over 16 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. Steve has a passion for understanding the social impact of technology and is a very popular keynote speaker. On YouTube, Steve focusses on two audiences - a traditional “How To and Productivity” stream, which follows his TV tradition, and a focus on encouraging GenX and Baby Boomers to engage and provide leadership in the online world. Please Subscribe!Don’t miss an episode! You can subscribe on other podcast players (https://podfollow.com/confidentlive/) . The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing. It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

In this week’s episode, I chat with Steve Dotto. Steve is the owner of the DottoTech YouTube Channel. Steve Dotto is Canada's most respected geek. For over 16 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology. Steve has a passion for understanding the social impact of technology. A very popular keynote speaker, Steve is in demand addressing audiences on the changes technology is bringing to the workplace, and the profound impact these changes are having on our society. YouTube is Steve’s network of choice, where he serves 2 communities, a traditional “How To and Productivity” stream, which follows his TV tradition, and a focus on encouraging GenX and Baby Boomers to engage and provide leadership in the online world. Steve has one mission, to help us master our technology, at home, at school or at work, his message....we need to be in charge of our technology, we each need to discover our inner geek! Connect With Steve Here: Podcast Facebook Don’t forget that if you pledge with $25 or more over on our Patreon campaign, I will take a look at your channel each month and give you some tips and ideas on how you can improve! Support the show on Patreon here for day-to-day interaction with myself and the community on discord. Subscribe to my new Podcast “The Entrepreneurs Minute” here! Links Discussed In This Episode Canon 70D – A Fantastic Camera at a great price. TubeBuddy – A tool that makes your YouTube Life EASIER and Helps grow your channel. AudioHero – A Fantastic source for copyright free music to use with your content. The Netflix of AUDIO. Use our Code CREATOR at checkout for a special promotional price. Screenflow — A fantastic Screen Recording software for Mac to create beautiful screencast videos. Adobe Audition — Audio editing software. AudioBlocks – A Fantastic Resource for royalty free music. Support The YouTube Creators Hub Podcast Here: If this podcast is bringing you value SUPPORT THE SHOW AT THE FOLLOWING LOCATIONS: TubeBuddy – A tool that makes your YouTube Life EASIER and Helps grow your channel. Patreon – Get Your Channel Featured On The Show AND Acess to an exclusive YouTube Creators Facebook Group AudioHero – A Fantastic source for copyright free music to use with your content. The Netflix of AUDIO. Use our Code CREATOR at checkout for a special promotional price. Bluehost – If you need a website use this link to get a free Domain Name and a great deal on hosting.

Steve Dotto is Canada's most respected geek. He is the host and Executive Producer of Dotto Tech, a nationally syndicated TV show that teaches millions of Canadians the various aspects of technology. As an entertaining, yet informative keynote speaker, he has presented on stages like Social Media Marketing World, MacWorld, Canadian Independent Marketing Conference, and Agents of Change. His mission is to help others understand and master technology - at home, at school, and at work. He is passionate about helping others take charge of technology and discover their “inner geek.”   Steve and I discuss the surprising advantages of niching down your audience focus on YouTube. He explains the value of building and listening to your audience and community and how they can help you discover the direction you need to take with your YouTube channel. He also shares his thoughts on repurposing content on YouTube, the importance of being consistent in your publishing schedule, and the lessons he learned by splitting his channel into multiple channels to hyperfocus on a specific niche audience. “The more you niche, the better you are.” - Steve Dotto In This Episode of The Sigrun Show: How Steve got started on YouTube and content marketing How YouTube celebrates milestones with creators The value of building and listening to your audience and community Not focusing on subscriber numbers - and what to focus on instead. How YouTube can help you build authority in your industry What to consider when creating YouTube content Consistently publishing content on YouTube Having clarity around the content you produce How to effectively repurpose content on YouTube Respecting your audience's time - as well as your content Lessons he learned from niching down on YouTube How niching down impacted his subscriber numbers Why he split his YouTube channel into two separate channels - and how it impacted the growth of both channels Setting strategic goals for your channel Identifying the right platform for your content - and your audience Dealing with negative comments and feedback on YouTube Connect with Steve Dotto: DottoTech.com Dotto Tech YouTube Channel Build Your Dream Business FREE Video Series Are you ready to build your DREAM business? Learn the steps you need to take to turn your passions into profit and build your dream business with my new 8-week video series: Build Your Dream Business. You'll learn how to create your vision, develop and plan your business idea, how to market your products or services, and much, much more!   What are you waiting for?   Sign up now to begin your journey to building a profitable online business! Please share, subscribe and review on iTunes Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on iTunes or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

Ross Brand of Livestream Universe interviews Steve Dotto of Dotto Tech live at VidSummit 2018 in Los Angeles. Subscribe to the podcast: https://rossbrandrecordings.com/ (https://rossbrandrecordings.com). Originally livestreamed via the https://amzn.to/3zO5Blw (LiveU Solo) on the Livestream Universe Facebook page.

Ross Brand of Livestream Universe interviews Steve Dotto of Dotto Tech live at VidSummit 2018 in Los Angeles. Originally livestreamed via the LiveU Solo on the Livestream Universe Facebook page.

Social Media Talks Podcast, The Podcast for business owners who want to learn more about Social Media Marketing, presented by Alan Hennessy Head of Digital at www.kompassmedia.ie. On this week's show, we talk to Steve Dotto from Dottotech.com and Dottotech, talking about Online Video and Video Marketing. For the better part of 2 decades (1992- 2010) Steve hosted and produced a nationally syndicated TV show called Dotto Tech (Dotto’s Data Cafe) It was a “how to” show, teaching millions of Canadians about technology. Over the same period, he hosted a weekly call-in technology radio show, (8 years) and wrote a column for several newspapers (Vancouver Sun, Noth Shore News) Beginning in 2012 Steve shifted my focus to the online world taking the Dotto Tech show to YouTube where we have steadily built a solid international community. Specialties: Demystifying technology. Producing streaming content for the social media and technology world. Writing, blogging, and Keynote addresses.

Steve Dotto has been called Canada’s most respected geek. He hosted a TV show called Dotto Tech that provided people with advice on how to use technology. Once the show ended, Steve started to help people learn to use productivity tools like Evernote. For the past two years he has been on a quest to get over 100k subscribers on his Dotto Tech video blog. In this episode we discuss... - Steve's quest for 100k YouTube subscribers - What he is learning about how to succeed at online marketing - The changes and differences of video on the different Social Media platforms See jellymarketing.com/blog/podcast for more show notes and links

Steve Dotto joins us on the Guided Goals Podcast, and we’re going to talk about Video. Steve is Canada's most respected geek. For over 20 years, as host and executive producer of Dotto Tech. Steve entertained and educated millions of Canadians on all aspects of technology. He has since re-invented himself, learning the world of social media, online community building and Internet Marketing, and has built his YouTube channel into his new career. Steve talks about the difference between types of video, video tips, the importance of establishing a format, and more. The Guided Goals Podcast, hosted by Project Catalyst Debra Eckerling, gives you the tools, direction, and resources you need to pursue your passion project.

Steve Dotto is Canada’s most respected geek. As host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve has entertained and educated millions of Canadians on all aspects of technology. After 20 years in traditional broadcast Steve re-invented himself learning the world of social media, online community building and internet marketing as he built his YouTube channel into his new career. YouTube is now Steve’s network of choice. There he serves 2 communities; a traditional “How To and Productivity” stream which follows his TV tradition, and a new focus on learning the keys to growing and ultimately monetizing a YouTube channel. Motivational Quote   Evernote DiscussionEvernote described [5:29] Examples of how to use Evernote for business [7:46] and [11:42] Value of time/location stamps [15:29] Structure to find notes [16:39] Getting into the Evernote Habit [19:60] Your Personal Jumpstart to ProductivityDescription of the Quick Start Guide [18:12] Your homework assignment! [18:38] Business Building InsightThe concept of giving value before you ask for a sale [31:00] Success TraitSteve has a quick understanding of how things work and the ability to break it down and explain it easily to others. Productivity/Lifestyle Tool Screenflow (http://telestream.net/screenflow) – Screencasting and video editing software for Mac. Camtasia (https://www.techsmith.com/camtasia.html) – Screen recording and video editing software for Windows. TextExpander (https://smilesoftware.com/textexpander) -Type more with less effort . This Mac text expander saves your fingers and your keyboard, expanding custom keyboard shortcuts into frequently-used text and pictures. Breevy (http://download.cnet.com/Breevy/3000-2351_4-10972173.html) – A text expander for Windows that helps you type faster and more accurately by allowing you to abbreviate long words and phrases — saving you time and money. Valuable Book Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World (http://amzn.to/1maht7T)  by Gary Vaynerchuk Resources FREE Quick Start Guide (http://www.dottotech.com/evernote-quick-start-sign-up) Evernote Made Easy Training Course (http://www.dottotech.com/evernote-made-easy) Contact Links YouTube (https://www.youtube.com/user/dottotech) Website (http://www.dottotech.com/) Facebook (https://www.facebook.com/DottoTech) Twitter (https://twitter.com/dottotech) If you found value in this podcast, make sure to subscribe and leave a review in (http://www.giftbizunwrapped.com/GooglePodcasts) . That helps us spread the word to more makers just like you. Thanks! Sue

A fun yet productive episode of Dotto Tech's App Wednesday

Another eventful App Wednesday, our first Dotto's Angels with all female guests. Dotto Tech's very own Jen Butler was on the panel along with, The LinkedIn Expert, Viveka Von Rosen, and our defending champ Tarah Ferguson. 

Steve Dotto hosts another App Wednesday on Blab with guests Todd Maffin, Tara Ferguson and Jen Butler. 

Erik Fisher, Jen Butler, David Hathaway and host, Steve Dotto share their most fun, useless, and sometimes productive apps for a head to head competition of the crowds favor!

Do you post videos on YouTube? Are you looking for ways to increase your traffic and subscribers? In this episode, I interview Steve Dotto, who produces Dotto Tech, a YouTube show designed to help you "discover your inner geek," by focusing on productivity, apps and more.  Show notes: https://www.socialmediaexaminer.com/113

We begin a new era on Dotto Tech this week as for the last show to air on radio was last weeks episode. From this week forward we are online only! Lots of exciting news to come over the next few weeks so stay tuned!

In this episode, I have a look at caching underwater, caching in the media and a caching music video. Also, a tech podcast that featured caching. This plus events and Podcast Rewind.Links in Show:My front yard reno photoset on SmugMugEvent Cache - WWFM VIII-Prince George-Ping PongDotto Tech 7 - Geocaching and Gaming - Dotto TechGeocaching - Dotto TechDiveCaching - The New Underwater Treasure Hunt Game - Technorati TravelMillions "cache-in" on high-tech hobbyGeocaching In Kern County - Video - KERO BakersfieldYouTube - "To Whom It May Concern" by The Travel BugsGC2VYWY The June Alternative (Event Cache) in South Australia, Australia created by Adrian McGC2X198 Meet-N-Greet with a Treat! (Event Cache) in Florida, United States created by ozman69GC2X043 Where are you SIgnal the Frog? (Event Cache) in Idaho, United States created by Bobbsey TwinsGC2TXMN Canadian Grl's being deported! (Event Cache) in California, United States created by Team ReidGC2WF3Y SWAG Cache Container Construction & Swap Party (Event Cache) in Oregon, United States created by GC-SWAGGC1MGER COG Spring Fling Zero-Zero-Seven (Mega-Event Cache) in Ontario, Canada created by Central Ontario GeocachersCache-A-ManiacsGeocaching PodcastCentenial State Geocaching PodcastGeotalk