Podcast appearances and mentions of gerry foster

Do you feel like just another face in the crowd? In today's crowded marketplace blending in can spell disaster if you want to attract ideal clients and increase your impact. You need to learn how to differentiate yourself and become the only choice. In this episode of The Recognized Authority, host Alastair McDermott interviews branding strategist Gerry Foster on how consultants, coaches and thought leaders can stand out from the competition through strategic branding. They discuss the importance of finding your uniqueness in order to increase your impact. Gerry explains that you need to identify and promote how you are different and better than other options your potential clients may be considering. He discusses the concept of the "blue ocean" - finding untapped market spaces where you can offer fresh and original solutions. This allows you to differentiate yourself rather than compete directly with established players. Alastair and Gerry also explore the sequence of brand, market and sell. Branding is about shaping perceptions, while marketing helps you get found. This lays the groundwork for selling your services or products. They dispel the myth that branding is just logos and emphasize the need for a distinctive brand identity. Gerry shares strategies for making intangible services tangible. This includes developing a unique "secret sauce" system to deliver concrete outcomes for clients. He advises positioning yourself as a brand that offers exclusive value, not just another generic service provider. The episode provides actionable tips for experts and thought leaders to stand out in a crowded marketplace by embracing strategic branding. Key Insights Amplify uniqueness to increase impact and avoid commoditizationTap into unmet needs and offer unique solutions in the "Blue Ocean"Follow the sequence: brand, market, sellBranding is shaping perceptions, not just logosTake the intangible and make it tangible like a physical productPosition yourself as the only choice, not just another choiceUncover your talents and abilities to deliver value no one else canBig brands show the brand itself is more important than the product Strategies Identify unsolved problems, desired outcomes, or "impossible" goalsCreate a "secret sauce" system or process to deliver unique valueFocus on becoming a distinctive brand, not just a service provider Quotes "When you cannot amplify your uniqueness you're not going to be able to magnify your impact." - Gerry Foster "You have to plant your flag and stake your claim in untapped market space, where you are saying to your market that you are offering something that is altogether fresh, unique and original which keeps them from commoditizing you." - Gerry Foster

In a world full of ideas, how do you put yours into a book and in front of people who are waiting for you to create an impact? In this episode, Gerry Foster has the master in this space who can help you get a great book deal. Gerry sits down with the Founder of the Author One Stop, Inc., Randy Peyser. Together, they dive into what publishers look for and what readers buy, detailing valuable steps to uniquely position your book. They also discuss the differences between self-publishing and traditional publishing, as well as how Randy's relationships with publishers give her an edge in helping authors succeed. If you're an aspiring author seeking a book deal to further make your impact with your message, then this episode is one you won't want to miss! Tune in for expert advice and insight from Randy Peyser!Love the show? Subscribe, rate, review, and share! https://gerryfosterbranding.com/podcasts/

These great folks wrote a book about the Reno music scene and the demand was so high that they released a second volume. I got to learn a lot about the Reno music from before I moved here in 92'. The book is available on Amazon and here is a link for more info. http://rocknreno.wordpress.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/eric-stangeland/message Support this podcast: https://podcasters.spotify.com/pod/show/eric-stangeland/support

When we're kids we believe we're going to live forever. Then when the years pile on we start to notice some changes. Our gait slows. It's harder to lose weight and the pounds add up. We have more aches and pains. Our range of motion lessens. And all that assumes we don't incur any major illnesses or diseases that impact our lives even further and diminish our joy in life. My guest, fitness and strength training expert Batista Gremaud thought she'd be fit forever as well. As a dancer she considered herself in great health. But when injuries led to unending pain she realized if she didn't change she'd turn from vibrant woman to old lady overnight. Her search for a solution led her on a journey that ended with her becoming an expert in fitness and creating and running wellness programs that result in remarkable improvements in reducing her students' pain and increasing their quality of life. She shares her tips with us on this episode and reveals:•How to deal with pain without pills•The program that leads to regaining hope and lust for life•What exercises to do—and what not to do•Why it's important to reverse muscle loss•The connection between physical and mental health•How your workout can keep you feeling young Whether you're 45 or 85, it's never too late to get yourself back into shape. Get your inspiration here on this energetic episode of Dream Power Radio. Batista Gremaud is the CEO and President of Dr Fitness International, International Body Designer, Empowerment Speaker, providing individual and corporate wellness programs worldwide. Batista's expertise in prescription strength training includes the structural realignment of the spine and injury prevention. Batista is the producer and host of “The Dr Fitness USA Show”, and the co-host of the 13-part series “The Esoteric Principles of BodyBuilding: Missing Links to Fitness Consciousness. She received the “Most Outstanding Fitness Program For 2019” by the Winners Circle, featured as an expert authority speaker on the “International Pain Foundation”, In the Limelight with Clarissa Burt, The Teen Suicide Prevention Summit”, NEXT Virtual Global Summit, KPFK “Inner Vision” with Dr. Richard Byrd, “People of Distinction” with Al Cole, “Amazing Women of Power”, “The Dr. Kevin Show”, Lou Hicks famous “Aimed2Purpose” global broadcast, “Sonia Uplugged”, “The Nikki Rich Show”, “Never Too Late For Fitness”, “Princess Power”, and many more. Batista Gremaud is the No1 Best Selling author of “Feminine Body Design, Empowering Fitness for a Pain-Free Life”, and co-creator of the Feminine Body Design online prescription strength training system. Other books by Batista available on Amazon include “Posture4Power”, How to Lose Weight and Look good with Strength Training”. She is a staff writer for the Los Angeles Tribune Magazine, and has written for “In The Limelight”, “Keys to Recovery” and “Recovery Illustrated” magazines and online health platforms and was featured on Voyage LA. Batista Gremaud's long time passion in quantum physics and metaphysical science inspires her to help people of all ages to achieve greater integration of body, mind and spirit through the practice of strengthening the body and the mind with the Dr Fitness USA's Body Design Formula prescription strength training coaching system. Celebrity students include Berny Dohrmann, Roger Wajed Salam, Simon Crane, Billy West, Sonia Ete, Joel Bauer, Fred Van Liew, Gerry Foster, Nicholas Zaldastani, Christy Elcker, Dr. Georges Borris, Tim Ray, Brian Kelly, Tyhson Banighen among others. Website: https://drfitnessusa.comGet a free consultation with Batista by going on her website https://drfitnessusa.com and mentioning "Dream Power Radio" when signing up.

Building a brand for yourself and your business is a path that leads to success. What brand strategy can help you bring out the full potential of your business? In this episode, Mitch Russo looks at brands and how they drive success with Gerry Foster. As an experienced brand strategist, Gerry teaches us the tricks of the trade to build your brand identity and create a brand strategy. Tune in for more great insights from this top entrepreneur as you blaze your way to success.Love the show? Subscribe, rate, review, and share!Here's How »Join Your First Thousand Clients Community today:mitchrusso.comMitch Russo LinkedIn

As a legal nurse consultant, you want to stand out from others in your field. When you offer the same services, what makes you special? What makes an attorney say, “I want to work with this person?” It's not low pricing. That strategy will put you in the bargain basement of the LNC world. It's not about marketing if you're marketing the same services as every other LNC. You need to discover what makes you unique as a practitioner and design that as your brand. Gerry Foster, known as the Brand Evangelist, will show how you how to use the same practices that have made Amazon, Virgin Airways, Starbucks, and other companies' leaders in their fields. He begins with the premise that you are unique. Your unique identity doesn't come from your degrees, your publications, or your years of practice. Your special gift is what you can offer your client that no other LNC can. Maybe it's your attention to detail, your ability to listen to and fulfill your client's needs. It might be the feeling you give him or her that in the stress-filled legal world, you are reliable, you will come through. Learn what your gift is and use it to position yourself in the LNC world. Then you can market because you have something special to put in the marketplace. Then you will attract attorneys for whom price is not an issue because you make it clear that hiring services will yield rewards beyond price. It all begins with branding. Begin now. Listen to or watch this podcast to get Gerry's take on branding. https://youtu.be/YVXxyLSovlI Join me in this episode of Legal Nurse Podcast to learn about Crafting Your Unique LNC Brand What is a brand? How can you define your brand? Why does a brand focus on experience rather than on product? What is the power of emotion in branding? How do complaints present opportunities? Build your expertise with criminal cases, attract higher-paying attorney clients, and take your business to the next level. The Path of the Bullet is a live cast virtual conference 2-Day event designed for LNC and forensic nurses just like you. Get More Criminal Cases Attract Attorneys Handling Criminal Cases Position Yourself as the Go-To LNC for Criminal Cases Network with your Colleagues The Path of the Bullet is a live cast virtual conference 2-Day event designed for LNC and forensic nurses just like you. Pat Iyer put together the first Legal Nurse Consulting Virtual Conference in July 2020. Teresa Devitt-Lynch and Pat teamed up to create this all new conference based on what attendees said they'd find most valuable. This new implementation and networking event is designed for LNCs at any stage in their career. Build your expertise with criminal cases, attract higher-paying attorney clients, and take your business to the next level. Your Presenter Connect with Gerry at https://gerryfosterbranding.com Or on social media at Linked or Facebook

994 - The Branding Evandelist with Gerry Foster Branding's Gerry Foster

My guest today is a speaker, business owner, and friend. I first met Gerry when he was speaking at a networking group that I attended in Los Angeles in the 1990s when I was working in Corporate America. He was fantastic and over the years I kept running into him speaking at various venues. Gerry is a Branding Expert and a million-dollar speaker. Listen to every word. About my Guest: When Gerry Foster was a kid, his goal was to be a TV talk-show host or a professional basketball player.  Well, it didn't turn out that way.  Instead, developed a fascination with this whole thing called ‘branding,' ended up creating his own brand development company, and has become known as one of the top Small Business Brand Strategists in the nation.   Gerry is the founder of the Big Brand Formula which shows small business owners how to create a big brand, and a strong message that sells, even if your budget is small so you can excite, ignite, and delight the market you're selling to.      Known throughout the speaking and training community as “The Branding Evangelist,” Gerry has helped over 100,000 small businesses from over 600 different industries with their branding since starting his brand development and training company full-time in July 1985. A popular and beloved speaker who has been on tons of stages over 30+  approaches that work! You can learn more about Gerry on his website at www.gerryfosterbranding.com Download Gerry's FREE Big Brand Secrets video series where you'll learn the key branding strategies Fortune 500 companies use to attract clients, so you can create an irresistible brand for your business, without spending thousands of dollars a month on paid ads and hit-or-miss marketing https://gerryfosterbranding.com/claim-gift/ About the Host: Arvee Robinson is The Master Speaker Trainer, public speaking coach, international speaker, and author of Speak Up, Get Clients. She teaches business owners and entrepreneurs how to use public speaking as a marketing strategy so they can attract more clients, generate unlimited leads, grow their business, and make a difference with their words. Arvee has trained over 5,000 individuals, given over 3,500 speeches around the world and has shared the stage with speaking giants, such as Mark Victor Hansen, Les Brown, Brian Tracy, Tommy Hopkins, Loral Langemeier, Sharon Lechter, and many more. Arvee is the top “How to” trainer in public speaking today. She offers speech coaching, speaker training workshops, and public speaking mastermind programs. Her programs will grow your business and make you money for the rest of your life.   For more public speaking tips and public speaking skills, visit https://arveerobinson.com or attend her next LIVE event: http://Milliondollarspeakersummit.com   Follow Arvee Robinson on Social Media: Facebook: https://www.facebook.com/arveerobinson/fanpage Instagram: https://www.instagram.com/arveerobinson  LinkedIn: https://linkedin.com/in/arveerobinson Twitter: https://www.twitter.com/arveerobinson  YouTube: Arvee Robinson Get a copy of my new book, "Speak Up, Get Clients" on Amazon: http://bit.ly/speakupgetclientsbook    For all links go to: https://linktr.ee/ArveeRobinson See you on the next episode of The Million Dollar Speaker Podcast. Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!   Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.   Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

As a legal nurse consultant, you want to stand out from others in your field. When you offer the same services, what makes you special? What makes an attorney say, “I want to work with this person?” It's not low pricing. That strategy will put you in the bargain basement of the LNC world. It's not about marketing if you're marketing the same services as every other LNC. You need to discover what makes you unique as a practitioner and design that as your brand. Gerry Foster, known as the Brand Evangelist, will show how you how to use the same practices that have made Amazon, Virgin Airways, Starbucks, and other companies' leaders in their fields. He begins with the premise that you are unique. Your unique identity doesn't come from your degrees, your publications, or your years of practice. Your special gift is what you can offer your client that no other LNC can. Maybe it's your attention to detail, your ability to listen to and fulfill your client's needs. It might be the feeling you give him or her that in the stress-filled legal world, you are reliable, you will come through. Learn what your gift is and use it to position yourself in the LNC world. Then you can market because you have something special to put in the marketplace. Then you will attract attorneys for whom price is not an issue because you make it clear that hiring services will yield rewards beyond price. It all begins with branding. Begin now. Listen to or watch this podcast to get Gerry's take on branding. https://youtu.be/YVXxyLSovlI Join me in this episode of Legal Nurse Podcast to learn about Crafting Your Unique LNC Brand What is a brand? How can you define your brand? Why does a brand focus on experience rather than on product? What is the power of emotion in branding? How do complaints present opportunities? Related Product: Discover, Define, and Deliver a Brand That Shines  Branding is the true foundation of any legal nurse consulting business. You need a clear brand that shines. (This is not just a logo or marketing strategy, but a BRAND). Without branding that shines, then your legal nurse consulting marketing efforts and sales efforts are not as efficient. You must have a brand that shines to stand out from competition and to build IMMEDIATE trust, likability, value, and confidence for your prospects. Do you question whether your branding is strong enough?Do you have a brand that shines? Is it clear and consistent?Do you feel disconnected from your branding?Do you reluctantly hand out your business card because it just isn't YOU?Do you wish you had a step-by-step guide to creating branding that can compete with the best of the best? I've got online training for you called Discover, Define, and Deliver a Brand That Shines. Get the details about this online training by Jena Rodriquez at this link: http://lnc.tips/brandshines  Your Presenter Gerry Foster is a highly accomplished Brand Strategist. He is thecreator of the Big Brand Formula which shows small business ownershow to create a big brand, and a strong message that sells, so youcan excite, delight, and ignite your market and make it easier to getnew customers. Gerry has more than 30 years of successful experience showingsmall business owners how to brand as the big companies do -combining the best in entrepreneurial branding with the best thinking,methods, and approaches from the world of big branders. As an international speaker, trainer, and coach, he is driven by apassion to give life to and nurture products and services that willflourish and grow beyond what is typically offered by a competitor.Drenched in promises of coveted customer experiences, the brandshe creates have tremendous emotional appeal. Connect with Gerry at https://gerryfosterbranding.com Or on social media at Linked or Facebook

Our guest on the show is my friend, Kelly. There's a whole world that we don't talk about . . . When it's a child struggling to deal with the loss of a parent to suicide, there are some things that you might want to know to say. And some things you might want to know not to say. So, without further ado, we're going into that world with "The Grief-Recovery Guide" Kelly Kaelin. ~ Kelly Kaelin is a Grief-Recovery Guide and a certified Life, Spiritual, and Energetic coach who serves people moving through major life transitions. She often works with those dealing with the loneliness, grief, and shock of losing a loved one to suicide. Having lost her mom to suicide, Kelly powerfully supports her clients to new levels of awareness, Love, and spirituality while guiding them back to harmony and happiness. For more information visit: http://thesunstillshines.org ATTENDEE GIFT: Energy Management Visualization tsps.thesunstillshines.org This lovely 10-minute visualization supports you in becoming aware of and managing your own energy. It guides you to releasing energies that no longer support you, including the energies of others that we to draw in. Take the time to honor yourself with this high vibration visualization that serves your inner being!

Gerry Foster helped create a “secret sauce” for Evoklife.com to DELIGHT and attract elite clients, and showed Easyologypets.com how to EXCITE customers by making their pet products more appealing and engaging. He has a Big Brand Formula which he shares with the UnNoticed on this show from his offices in Los Angeles. Gerry says "If your brand is not distinct your business will be extinct." Listen to his Big Brand Formula on this episode.Support the show (http://www.paypal.me/eastwestpruk)Create content using AI - Trylately! Automatically generate social posts from videos and podcasts into dozens of social posts.Email Signatures Full of Brand Promise Create Branded Email Signatures for All Employees in Few Minutes. Your LinkedIn Journey. Automated. FREE 2 months trial. Your LinkedIn Journey. Automated.

STEPHEN HERCY aka Dr Fitness USA is an International Body Designer, owner and founder of Dr Fitness International. No 1 Best Selling Author, Holds the prestigious title Professeur De Culture Physique Weider, certified by the IFBB International Federation of Bodybuilding. No1 Best Seller Dr Fitness USA is the creator of the Body Design Formula strength training protocol and recognized professional empowerment speaker as a pioneer for his successful work with pain management and postural realignment, which affects mood behavior and productivity. Dr Fitness USA is the leading authority in bringing his revolutionary strength training systems to the addiction and recovery community as a new tool for mood behavior stabilization, stress management, and is the first person in the world to provide strength-training programs for women suffering from endometriosis and auto-immune disorders. Dr Fitness USA received the "Most Outstanding Fitness Program For 2019" award by the Winners Circle. He regularly appears as an authority celebrity guest speaker on various platform including syndicated show Al Cole “People of Distinction”, L.J. Jackson “Amazing women of Power,” CNN show Tony O'Donnell at KCAA broadcast, Svetlana Kim “To the stars through adversity”, “The Dr. Kevin” show, Lou Hick famous Aimed 2 Purpose global broadcast, Dave Nassaney "Caregiver, avoiding burnout" broadcast and was featured as an expert authority speaker on the International Pain Foundation. Celebrity students include Roger Wajed Salam, Linda Grey, Sally Field, Wendy Mull, Simon Crane, Olivia Hussey, Chuti Tiu, Billy West, Sonia Ete, Robin Siegel, Joel Bauer, Fred Van Liew, Gerry Foster, Nicholas Zaldastani, Christy Elcker, Dr. Georges Borris, Tim Ray, Brian Kelly, Tyhson Banighen among others. Young and older people of all walks of life travel world wide to seek his unique services. Dr Fitness USA ‘s groundbreaking prescription strength training system assist men and women alike to become masters of their body independently of a personal trainer to achieve a pain free life. Welcome to the new paradigm in fitness consciousness! https://youtu.be/A1zWvNuYIQI

STEPHEN HERCY aka Dr Fitness USA is an International Body Designer, owner and founder of Dr Fitness International. No 1 Best Selling Author, Holds the prestigious title Professeur De Culture Physique Weider, certified by the IFBB International Federation of Bodybuilding. No1 Best Seller Dr Fitness USA is the creator of the Body Design Formula strength training protocol and recognized professional empowerment speaker as a pioneer for his successful work with pain management and postural realignment, which affects mood behavior and productivity. Dr Fitness USA is the leading authority in bringing his revolutionary strength training systems to the addiction and recovery community as a new tool for mood behavior stabilization, stress management, and is the first person in the world to provide strength-training programs for women suffering from endometriosis and auto-immune disorders. Dr Fitness USA received the "Most Outstanding Fitness Program For 2019" award by the Winners Circle. He regularly appears as an authority celebrity guest speaker on various platform including syndicated show Al Cole “People of Distinction”, L.J. Jackson “Amazing women of Power,” CNN show Tony O'Donnell at KCAA broadcast, Svetlana Kim “To the stars through adversity”, “The Dr. Kevin” show, Lou Hick famous Aimed 2 Purpose global broadcast, Dave Nassaney "Caregiver, avoiding burnout" broadcast and was featured as an expert authority speaker on the International Pain Foundation. Celebrity students include Roger Wajed Salam, Linda Grey, Sally Field, Wendy Mull, Simon Crane, Olivia Hussey, Chuti Tiu, Billy West, Sonia Ete, Robin Siegel, Joel Bauer, Fred Van Liew, Gerry Foster, Nicholas Zaldastani, Christy Elcker, Dr. Georges Borris, Tim Ray, Brian Kelly, Tyhson Banighen among others. Young and older people of all walks of life travel world wide to seek his unique services. Dr Fitness USA ‘s groundbreaking prescription strength training system assist men and women alike to become masters of their body independently of a personal trainer to achieve a pain free life. Welcome to the new paradigm in fitness consciousness! https://youtu.be/A1zWvNuYIQI

There is more to being a leader than just doing things right. For Conscious Leadership Shaman Rodolfo Carrillo, leadership also comes from that spiritual path of recognizing who we are and showing up from that state of who we are from being. In this episode, he joins host Gerry Foster to take us deep into his understanding together with his new book, BE-ing Leadership, where he combines the spiritual and business paths to show up in a more authentic way as a leader. He shares some of the steps to do that so you can become the leader you want to be and ultimately create a positive impact on the world. Join this conversation as Gerry and Rodolfo show you how you can affirm your own greatness, embrace that, and step into it.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Did you think that a brand was just a logo?  Let Gerry Foster explain to you what branding really is, how it works, and how branding & marketing work together to maximize growth.  If your goal is to scale your small business, get more customers, or have more impact then you will not want to miss this dynamic interview.  You will learn fool-proof ways to have the strongest brand possible, especially if you offer services and want to have a powerful personal brand.  It's important that you stand out from the crowd so your marketing can be as effective as possible.  Tune in and get a goldmine of practical, here's-what-you-must-do wisdom and knowledge from one of the top small business brand strategists in North America … The Branding Evangelist himself – Gerry Foster. 

Building your brand means providing a reflection of yourself to the market, which requires understanding your personal magnificence and uniqueness. Unfortunately, learning how you differ from the rest may lead to an alarming result: suicide. Gerry Foster shares his knowledge about the proper way of brand building by joining Jackie Simmons of The Suicide Prevention Show. He goes deep on how one can prevent drowning into depression and ultimately end their life by having a strong attitude to go against the flow of society, stop comparing yourself to others, and remain steadfast in doing the things that give you purpose. Gerry explains how this attitude can be integrated into empowering a brand, allowing it to provide value to its audience and self-worth to the owner.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Bhavna Srivastava’s name is synonymous with The Golden Light. A powerful visionary and thought leader, Bhavna has been chosen to bring the golden age on earth. She is the creator of Golden Light Healing, a system that heals people from trauma and pain by giving them clarity and peace. Through her books, podcast, speaking engagements, coaching and mentoring, Bhavna works with people at the soul level to help them manifest an abundance of love and money into their lives. Don’t miss this episode, where Gerry Foster brings her in for an enlightening conversation about this unique and interesting alternative healing modality. Listen in and let Bhavna help you shine your light with her Golden Light.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Gerry Foster, a highly accomplished brand strategist, joins us in ... Read moreCreating a Big Brand with Gerry Foster

How do you brand a product? How do you take what you have and ramp it up? A brand has numerous layers, one of the most important of which is making sure that the product is designed and packaged the right way for you to stand out, get noticed, and draw the types of customers you’re looking for. On today’s podcast, branding expert Tracy Hazzard sits down with Gerry Foster to share her secret to creating and designing products. With over 25 years of innovation experience, Tracy has been the ghost designer of 250-plus products and 37 patents that have brought $2 billion worth of retail sales to leading brands. Branding your product is all about getting the customer to see your product. Tune in to this episode as Tracy and Gerry dive into the importance of market and brand focus.

In our society, up until just recently, there's been so much conditioning around staying in our lane, sitting down, and shutting up. We’ve been told to be passionate but not so passionate, to speak up but not to speak out of line. However, Leslie Medley found the opposite to be true in her life, claiming that the more messy she allows her life to be, the more clarity she receives and the more fun she has. Leslie is a world traveler, international conscious entrepreneur, speaker, coach, and co-founder of American Wanderlove. She joins Gerry Foster on today’s podcast to encourage everyone to get dirty, have a little more fun, and discover more! For those of you who want to free yourself and begin living your one and only adventurous life, stay tuned to this amazing woman.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Often, it is in tough moments in life that we find our purpose. Guest Michael Tranmer experienced a life transformation following the end of his marriage. Dealing with heartaches, Michael found himself awakening to his calling and now, fearlessly sharing his journey of self-discovery in his book, satori ananda: awaken to happiness. In this episode, he joins host, Gerry Foster, to share his powerful memoir, taking us into his life’s story of how he used his pain to find a greater purpose in life. What do you do when you feel like your life has lost all meaning? How do you rebuild yourself and your identity after hitting rock bottom? Michael reveals the answers as he tells us of his own awakening.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

We often avoid dealing with a person in grief, not because we don’t care about them, but because we find ourselves inadequate and incapable of consoling them. The truth is, however, we can make a lot of difference by just showing up for that person in their moment of sadness. You don’t have to have to know what to say or what to do; you just have to be there for them and be your own messy self. In this moving and powerful conversation between Gerry Foster and Yvonne Heath, you will learn simple ways to make the grieving experience more bearable, if not an occasion to let love and happiness come in. Yvonne is a transformational keynote speaker, author and founder of Love Your Life to Death, and the #IJustShowedUp movement, where she teaches people of all ages to show up for themselves and others, so they are empowered and resilient when grief arrives. If that’s not enough to make you stick around, Gerry gets vulnerable about an unresolved pet grief of his somewhere in this interview, so get a tissue and listen in!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

In an increasingly diverse and inclusive business sphere, a lot of Latinas are coming out into the open and seeing success, but a lot of things are still holding them back from their true potential. Business and life coach, Michelle Gomez addresses these issues through her Latina life coaching program, where she focuses on the underserved niche of Latina women in business. Michelle understands that a lot of what holds Latinas back from really showing up in a powerful way goes back to unhealed trauma and the constant pressure to give in to other people’s expectations. She teaches her clients to see themselves as enough, overcome the impostor syndrome and reach out for their true dreams, regardless of what other people think. She talks about these and some points from her book, Own Your Brilliance: Overcome Impostor Syndrome for Career Success as she joins Gerry Foster on the podcast.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Publicity is one of the things in in life that can come for free if you happen to have luck on your side, which most of us don’t. What can you do to publicize your brand and become more visible to the people you want to serve? Get a load of golden nuggets on this topic as Gerry Foster chats with the Queen of Publicity herself, Jill Lublin. Jill is an international speaker, publicity consultant and author of four bestselling books. Learn a lot about working with PR agencies, leveraging client testimonials, refining your brand message and other things you can do to enhance your business’s credibility, get recognized in public and boost your clientele. Plus, don’t miss out on her publicity crash course giveaway.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Small businesses are taking the brunt of this very challenging COVID-19 environment. Though the future may be unclear, business owners nevertheless need to make efforts to move forward; otherwise, they’ll never see the light at the end of this dark tunnel. One way to start is branding, and in this special episode, Gerry Foster is interviewed by September Dohrmann, the president and CEO of CEO Space International, on her The Business Acceleration Podcast to talk about what small businesses can do in positioning their brand in the marketplace for survival. Gerry shares the key things we all need to be paying attention to, as well as what we need to communicate to our audience while pivoting and elevating our brand at the same time. Tune into this great conversation to learn the action steps we need to ensure so that our businesses and brands can outlast this pandemic.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Small businesses are taking the brunt of this very challenging COVID-19 environment. Though the future may be unclear, business owners nevertheless need to make efforts to move forward; otherwise, they'll never see the light at the end of this dark tunnel. One way to start is branding, and in this special episode, Gerry Foster is […]

We’re living the new normal due to COVID-19 where social distancing, staying at home as much as possible, washing our hands frequently, and wearing masks every time we leave the house have all become the new norm. Although the things happening all around may bring a lot of uncertainties and stress, it can be a time to look for unique opportunities and provide unrivaled value through your brand. In this episode, Gerry Foster tells you not to put a mask on your brand! Your brand is essential to the problems you solve in making the lives of your customers better. Don’t slow the spread of the amazing value your brand has to offer.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

With all the noise emanating from all corners of the world wide web, finding your uniqueness is one of your most difficult assignments as an entrepreneur. Something about you and the way you do things must clinch the business of your potential clients. Otherwise, they end up going to your competitors. Gerry Foster shows the […]

With all the noise emanating from all corners of the world wide web, finding your uniqueness is one of your most difficult assignments as an entrepreneur. Something about you and the way you do things must clinch the business of your potential clients. Otherwise, they end up going to your competitors. Gerry Foster shows the importance of standing out both as an entrepreneur and as a business. It’s easy to get lost in the constant shuffle of information on the internet. Put yourself and your business in a position to be unique, and make standing out from your competition a top priority!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Ryan Long had an amazing career and lived a generous life with his philanthropic and charitable work. Not many people can lay claim to the impressive amount of work Ryan did throughout his fleeting but fruitful life. Gerry Foster pays tribute to Ryan Long and the work he did in his lifetime. Ryan was an […]

Ryan Long had an amazing career and lived a generous life with his philanthropic and charitable work. Not many people can lay claim to the impressive amount of work Ryan did throughout his fleeting but fruitful life. Gerry Foster pays tribute to Ryan Long and the work he did in his lifetime. Ryan was an inspiration, and his many contributions to society will not be forgotten. Did you ever get to know Ryan and his work?Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

The Dare To Go Big series has showcased the exceptional minds of entrepreneurs who are out there making a difference in their own ways. The LA City Summit has truly been an experience that highlights how boundless the opportunities are to becoming an entrepreneur, especially if one dares to go big. Rounding out this series, Gerry Foster shares a couple more of those great interviews in this episode. When all is said and done, may the series help you find the hope and inspiration you need to continue your entrepreneurial journey.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

One thing to know about entrepreneurs is that they are ripe with knowledge and wisdom. Where better to ask for them than at a gathering of some of the brightest entrepreneurial minds in the country? Continuing with part two of the Dare To Go Big series, Gerry Foster shares more of the awesome interviews he […]

One thing to know about entrepreneurs is that they are ripe with knowledge and wisdom. Where better to ask for them than at a gathering of some of the brightest entrepreneurial minds in the country? Continuing with part two of the Dare To Go Big series, Gerry Foster shares more of the awesome interviews he had with entrepreneurs during the LA City Summit event. Like the previous episode, one thing is for sure: the following conversations will certainly inspire you no matter if you are new to the entrepreneurial journey or already making your name. So follow along with this episode and allow it to show you how boundless the opportunities are to becoming an entrepreneur if you dare to go big.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Setting yourself on the path towards becoming an entrepreneur is not an easy feat. That is why, no matter the reasons you have for starting a business, being one is admirable in and of itself. With all the painstaking challenges entrepreneurs face on their journey, we can definitely count on the hard-earned wisdom that they have learned. Host, Gerry Foster, shares some of those with us in this episode. During the spectacular LA City Summit event in Los Angeles, Gerry has had the opportunity to conduct A Podcast Blitz, where he did rapid-fire interviews with some of the attending entrepreneurs. Take a deep dive into how the first part of those conversations went and learn a thing or two or more about how these entrepreneurs dare to go big and make a difference.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

We are in a very trying time as the Coronavirus continues to spread around the world. It has disrupted our daily lives and put everyone into a state of chaos and fear. Mass panic has forced millions of shoppers to swarm into stores hoarding products, most especially toilet papers. Host, Gerry Foster, reflects on the hysteria caused by the Pandemic and calls on toilet paper companies to do their bidding.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

We are in a very trying time as the Coronavirus continues to spread around the world. It has disrupted our daily lives and put everyone into a state of chaos and fear. Mass panic has forced millions of shoppers to swarm into stores hoarding products, most especially toilet papers. Host, Gerry Foster, reflects on the […]

In recent years, with the tech boom, one of the services that has been making big bucks is subscription apps. No matter which industry you’re looking to target, you can be sure that for the most part, there is a way to create a subscription service out of it. Andrew Nagle is the Co-Founder and CEO of the subscription app Glammly, which organizes beauty appointments and offers deals and discounts to its customers. Andrew discusses how the app came about, and what he and his team have been doing to keep it alive and profitable with Gerry Foster. Let Andrew guide you through this new frontier in app development!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

In recent years, with the tech boom, one of the services that has been making big bucks is subscription apps. No matter which industry you’re looking to target, you can be sure that for the most part, there is a way to create a subscription service out of it. Andrew Nagle is the Co-Founder and CEO of the subscription app Glammly, which organizes beauty appointments and offers deals and discounts to its customers. Andrew discusses how the app came about, and what he and his team have been doing to keep it alive and profitable with Gerry Foster. Let Andrew guide you through this new frontier in app development!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

A brand or product can be unique for many reasons: maybe it’s the market you’re catering to, the kind of product you’re selling, or even the way you’re putting your brand out there. Whatever the case, there’s a lot that goes into establishing a unique brand, and you should at least be aware of how to go about it. Gerry Foster is joined by Tyler Ornstein, the Owner and CEO of Tyler’s Coffee, a single-source no acid coffee brand. Tyler shares his experience of establishing his own unique brand in a marketplace that seemed, at the time, to be too saturated. Let Tyler’s story inspire you to keep on doing what you can to strengthen your unique brand.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

The tragic loss of Kobe Bryant shook the world in unimaginable ways. Now, all that's left of him, besides his family, is a brand that carries his legacy steadfastly. Gerry Foster takes a look at the legacy of the "Black Mamba," Kobe Bryant, and how that legacy has positioned his personal brand. More than being […]

The tragic loss of Kobe Bryant shook the world in unimaginable ways. Now, all that’s left of him, besides his family, is a brand that carries his legacy steadfastly. Gerry Foster takes a look at the legacy of the “Black Mamba,” Kobe Bryant, and how that legacy has positioned his personal brand. More than being just a legendary athlete and outstanding human being, Kobe was his own brand – something he made sure to secure long before. You don’t have to be Kobe, but if you want to achieve success, you have to find your own way to be like Kobe.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Reality check: You can have the best product out there, but if your target customers don’t perceive you to be the best, it’s not your store they’re flocking to. Brand perception is the sum total of every action you make with your brand. As a business owner, it’s your responsibility to ensure you’re in tip-top shape. Gerry Foster talks about how crucial brand perception is in letting your company flourish. Don’t let it be the one thing that falls by the wayside. Make sure you’re making the right moves for the sake of brand perception.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

People neglect the concept of branding and why branding is necessary for growth. But don't be fooled! You can't estimate the drawing power of a company whose branding is strong and effective, especially compared to businesses that can't be bothered. Gerry Foster breaks down the necessity of branding in any business. Don't rest on your […]

People neglect the concept of branding and why branding is necessary for growth. But don’t be fooled! You can’t estimate the drawing power of a company whose branding is strong and effective, especially compared to businesses that can’t be bothered. Gerry Foster breaks down the necessity of branding in any business. Don’t rest on your laurels! Building your company from the ground up is admirable work, but it doesn’t end there. Branding makes sure you have customers that come to you, so let Gerry show you why you can’t neglect it.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Make consumers fall in love with how you are constantly achieving greatness and uniqueness in your industry. This is what Gerry Foster imparts to us in this episode. Branding and marketing in the service arena can be difficult since something intangible is being offered. Gerry shows us how we can differentiate ourselves in this area […]

Make consumers fall in love with how you are constantly achieving greatness and uniqueness in your industry. This is what Gerry Foster imparts to us in this episode. Branding and marketing in the service arena can be difficult since something intangible is being offered. Gerry shows us how we can differentiate ourselves in this area and increase our service’s desirability.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Brand identity goes far deeper than just a cool logo on some okay products. Your brand stands out only if it’s remembered for being excellent, so at all phases of the customer experience, you need to give them a reason to remember you. Host, Gerry Foster, discusses the importance of thinking differently when it comes to building your brand. It has to go past the aesthetics, even though that’s important as well. Find out how to become the exception and not the rule.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Brand identity goes far deeper than just a cool logo on some okay products. Your brand stands out only if it's remembered for being excellent, so at all phases of the customer experience, you need to give them a reason to remember you. Host, Gerry Foster, discusses the importance of thinking differently when it comes […]

How can you make your brand more memorable and impactful to your target clients? Today, Gerry Foster unpacks the importance of making your brand stand out from the competition. A big part of what makes these brands and many others so attractive is a human connection. A heart-centered brand rather than a hit-centered product is […]

How can you make your brand more memorable and impactful to your target clients? Today, Gerry Foster unpacks the importance of making your brand stand out from the competition. A big part of what makes these brands and many others so attractive is a human connection. A heart-centered brand rather than a hit-centered product is necessary for the sustainability of any product. Join Gerry as he briefly shares to you the key to having a brand that matters.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

In this day and age, selling is no longer about what you let your consumers see. It is now about how you make them feel. Host, Gerry Foster, discusses the impact and importance of making an emotional connection, most especially when it comes to branding that eventually carries over to marketing. He makes great points about how emotions come into play with buying decisions, giving you some concrete examples of big brands playing this card. Learn more about how you can work with that emotional connection with your products and services in this episode.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

In this day and age, selling is no longer about what you let your consumers see. It is now about how you make them feel. Host, Gerry Foster, discusses the impact and importance of making an emotional connection, most especially when it comes to branding that eventually carries over to marketing. He makes great points […]

Pay attention to what your customer wants and then sell it to them. On today’s show, Gerry Foster reminds us to always be customer-centric when aiming for growth. Understanding the difference between the audience’s wants and needs is essential. Gerry teaches us how we can determine these two and notes the importance of speaking to […]

Pay attention to what your customer wants and then sell it to them. On today’s show, Gerry Foster reminds us to always be customer-centric when aiming for growth. Understanding the difference between the audience’s wants and needs is essential. Gerry teaches us how we can determine these two and notes the importance of speaking to the wants of the client. In a competitive market, you must find a way to be distinct at the same time satisfy your customers’ wants.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

A successful and great brand is built around simple ideas. Simplicity is everything to make a great brand. In this episode, Gerry Foster provides amazing and helpful tips on how you can make marketing and selling a lot easier and leverage your success. He also talks about visual branding, brand preference, how to maximize your […]

A successful and great brand is built around simple ideas. Simplicity is everything to make a great brand. In this episode, Gerry Foster provides amazing and helpful tips on how you can make marketing and selling a lot easier and leverage your success. He also talks about visual branding, brand preference, how to maximize your sales, and so much more.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

You either innovate, rebrand, fade into the background, or be a different shade in order to achieve total branding success. This is what Gerry Foster believes will happen if you do not stand out from everyone else. In this episode, he talks about how you can make your potential customers care about your brand identity […]

You either innovate, rebrand, fade into the background, or be a different shade in order to achieve total branding success. This is what Gerry Foster believes will happen if you do not stand out from everyone else. In this episode, he talks about how you can make your potential customers care about your brand identity from others. He taps into enhancing customer experience through innovation and cites some famous brands that took customer experience to a whole new level and stood out in their niches.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Branding is when people associate something meaningful and exciting with your name, product, or service. How exactly do you go from being a commodity to standing out from your competition? In today's episode, premier keynote speaker and leading authority on achievement, Les Brown, talks about all things branding with host Gerry Foster. Les tackles how […]

Branding is when people associate something meaningful and exciting with your name, product, or service. How exactly do you go from being a commodity to standing out from your competition? In today’s episode, premier keynote speaker and leading authority on achievement, Les Brown, talks about all things branding with host Gerry Foster. Les tackles how a positive mindset becomes a catalyst for a good brand while Gerry reinforces the theme by sharing his extensive experience in Procter & Gamble. Together, they answer the most crucial questions about branding, brand image, and personality, and how you can successfully brand yourself and your business in a way that makes your competition irrelevant.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

In this last segment of the 12 Tenets of a Big Brand series, Gerry Foster shares a goal that points your business in the right direction and three qualities that every entrepreneur should possess to have a brand that brings tremendous delight to its customers which results to brand preference and loyalty for years to come.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

In this last segment of the 12 Tenets of a Big Brand series, Gerry Foster shares a goal that points your business in the right direction and three qualities that every entrepreneur should possess to have a brand that brings tremendous delight to its customers which results to brand preference and loyalty for years to […]

Standing out in a highly competitive market requires you to have a memorable and impactful idea. When putting your brand out in the market, take note that you do not necessarily need to come up with something that is unique. You can make an existing idea better and capitalize on that. Today, Gerry Foster shares […]

Standing out in a highly competitive market requires you to have a memorable and impactful idea. When putting your brand out in the market, take note that you do not necessarily need to come up with something that is unique. You can make an existing idea better and capitalize on that. Today, Gerry Foster shares tenets 5 to 8 of his 12 Tenets of a Big Brand and shows you how you can make your brand more promising.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

At the end of the day, having a business is all about serving customers better than anyone else and have it translate to profits. However, people are only going to do business with you if they feel that you can fulfill their needs and wants better than anyone else. In this episode, Gerry Foster teaches on how to stand out and get noticed by creating your statement of value. Through a couple of examples, he shows how you can attract your consumers and put out a brand that gets people excited.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

At the end of the day, having a business is all about serving customers better than anyone else and have it translate to profits. However, people are only going to do business with you if they feel that you can fulfill their needs and wants better than anyone else. In this episode, Gerry Foster teaches […]

One of the great brand design principles in the 1960s that continues to live now is in the acronym KISS— Keep It Simple, Stupid. In this episode, host Gerry Foster takes us deep into its importance to brand development and why it could take you to success fast. Get out of the complexities in your communication and allow your message to be clear, simple, and direct. Know why you need to KISS as Gerry relates it to brand value, target audience, and more.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

One of the great brand design principles in the 1960s that continues to live now is in the acronym KISS— Keep It Simple, Stupid. In this episode, host Gerry Foster takes us deep into its importance to brand development and why it could take you to success fast. Get out of the complexities in your […]

It’s human nature for us to remember what was or who was always first, like the first person to walk on the moon or the first people who created certain types of products. It’s been shown that it’s always better to be number one or first in the mind of your potential customer. When we’re first, we are able to shape perceptions and get people to see us the way that we want them to see us. On today’s show, Gerry Foster shares the secret sauce to being number one and talks about positioning your brand that will give you an amazing advantage over the competition.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

One of the challenges many small business owners face is finding out how to stand out and get noticed in the marketplace. Gerry Foster helps us identify the things that will make us visible amidst the noise of other businesses as he pulls out some great big brands that we could learn from. In this […]

One of the challenges many small business owners face is finding out how to stand out and get noticed in the marketplace. Gerry Foster helps us identify the things that will make us visible amidst the noise of other businesses as he pulls out some great big brands that we could learn from. In this episode, think outside of the box and find out where you shine the brightest.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Many people think of branding as shortcuts, something that is produced with the end in mind other than thinking of how it can actually help. For this reason, many businesses fail to connect with their customers. They never take the time to think about the problem people have before offering them a solution. In this episode, Gerry Foster shows you the path to true branding success. Learn how big brands made it and start taking action to apply it to your business.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Think of the most successful brands out there that have a loyal following like Disneyland or Apple. Now ask yourself, what did they do right to become what they are? More specifically, what did they have to offer? In this episode, Gerry Foster shares what these brands teach us when it comes to branding our businesses – experience. Learn why customer experience is key and why money follows suit when you give an excellent one to your audience.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Think of the most successful brands out there that have a loyal following like Disneyland or Apple. Now ask yourself, what did they do right to become what they are? More specifically, what did they have to offer? In this episode, Gerry Foster shares what these brands teach us when it comes to branding our […]

A logo is not the only thing that draws people to your brand, it can also be you. Gerry Foster notes that if you create your magnetic brand, you can lure as many clients or the audience as you want. Here, he offers some key advice as to how you can do so by being really clear on what business you’re in so that you can excite, delight, and ignite your market and have people do what you want them to do. Simply speaking, you have to give people a reason to notice your brand and buy from you. You can do that by understanding the branding process, cutting through the clutter, and moving your way through the jungles of resistance.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

A logo is not the only thing that draws people to your brand, it can also be you. Gerry Foster notes that if you create your magnetic brand, you can lure as many clients or the audience as you want. Here, he offers some key advice as to how you can do so by being […]

The world is rapidly changing day by day. For businesses, that means having to keep up in order to stay relevant. One of the most important steps to take to not lose sight of your place in the market is by truly knowing the business you are in. In this episode, Gerry Foster takes the time to explain what it means to really offer value to your customers without getting replaced later on. He lays down some great examples of businesses to learn from, and touches on branding and understanding why relevance overpowers being just different.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

The world is rapidly changing day by day. For businesses, that means having to keep up in order to stay relevant. One of the most important steps to take to not lose sight of your place in the market is by truly knowing the business you are in. In this episode, Gerry Foster takes the […]

Too many products and services these days are so much alike that the only difference is in the kind of marketing that the company does. This is because they are forgetting their true reason for being. In this episode, Gerry Foster reminds you to ask yourself again what is it that’s going to motivate people […]

Too many products and services these days are so much alike that the only difference is in the kind of marketing that the company does. This is because they are forgetting their true reason for being. In this episode, Gerry Foster reminds you to ask yourself again what is it that’s going to motivate people to buy your brand and help form real loyal connections? As he shares examples of various brands that have used their uniqueness to propel to the top of the chain, he also emphasizes the importance of a vision and mission and how it can guide you in your branding.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

People always prefer brands that matter and have value where they get what they are paying for. Gerry Foster tackles another formula for making your brand bigger. Don’t miss this episode and learn from a real-life example how to maximize your website and marketing materials effectively, as well as discover ways to show a unique and unrivaled value that will have you competing in the global marketplace.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

People always prefer brands that matter and have value where they get what they are paying for. Gerry Foster tackles another formula for making your brand bigger. Don’t miss this episode and learn from a real-life example how to maximize your website and marketing materials effectively, as well as discover ways to show a unique […]

There is only one you, and what you have makes you stand out from the rest of the world. In this episode, Gerry Foster continues his discussion about branding yourself, broadening his concept of branding your brilliance. When do you shine the brightest? He leads you to answer this question and reminds you of the inner power that you have that allows you to stand out and be remembered.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

There is only one you, and what you have makes you stand out from the rest of the world. In this episode, Gerry Foster continues his discussion about branding yourself, broadening his concept of branding your brilliance. When do you shine the brightest? He leads you to answer this question and reminds you of the […]

In a market of similar brands and products, standing out can be quite challenging. In this episode, Gerry Foster shares some tips on how you can make a brand of your own, market your product, and stand out from a sea of lookalikes. Providing value makes you unique, and Gerry lays down some examples from products like Gatorade and Coppertone. Start thinking about what you stand for and how it can benefit your clients as you learn from this episode how.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

In a market of similar brands and products, standing out can be quite challenging. In this episode, Gerry Foster shares some tips on how you can make a brand of your own, market your product, and stand out from a sea of lookalikes. Providing value makes you unique, and Gerry lays down some examples from […]

Many small-time entrepreneurs out there often think that having a brand is only for the big dogs in the business. In this episode, host Gerry Foster tells you that is not the case. Business owners, big or small or those in-between, should think about having a brand. Otherwise, you will find yourself going bland. As Gerry takes us into the world of branding, he talks about how entrepreneurs need to think of enterprise and why they need to be willing to take a level of risk. Think big and become big. Start with your branding, and all else will follow.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

Many small-time entrepreneurs out there often think that having a brand is only for the big dogs in the business. In this episode, host Gerry Foster tells you that is not the case. Business owners, big or small or those in-between, should think about having a brand. Otherwise, you will find yourself going bland. As […]

Success in business is not simply a function of how good you are or how great your product is or how terrific your services are. It’s more about your ability to effectively seize control over how people perceive you. This is the power of a big brand. Welcome to the Big Brand Formula podcast with Gerry Foster. Also known as the Branding Evangelist, Gerry believes that the road to wild success in any small business starts with replicating some of the big brand principles, methods, approaches, and strategies that are used by branding giants. Join Gerry as he gets into what it means to really big brand what you have.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Big Brand Formula Community today:gerryfosterbranding.comTwitterFacebookLinkedInYouTube

CONSCIOUS CONSULTANT HOUR ~ AWAKENING HUMANITY ~ Sam Liebowitz, will discuss all types of topics to help you raise your awareness. [NEW EPISODE] The Big Brand Formula This Thursday, on The Conscious Consultant Hour, Sam welcomes Branding Evangelist Gerry Foster. Gerry Foster developed a lifelong fascination with what we call ‘branding,' created his own brand development company, and has become known as one of the top Small Business Brand Strategists in the nation. Gerry is the founder of the Big Brand Formula which shows small business owners how to create a big brand, and a strong message that sells, even if your budget is small so you can excite, ignite, and delight the market you're selling to. Known as “The Branding Evangelist,” Gerry has helped over 100,000 small businesses from over 600 different industries with their branding since starting in July, 1985. Gerry sits on the faculty as the primary branding trainer at several well-known business growth conferences, most notably CEO Space International and Make Your Mark – the largest training and development company for small businesses in Canada. And he has thousands of owners over the years through his online group coaching program or by taking them on as private clients. Support this podcast at — https://redcircle.com/the-conscious-consultant-hour8505/donations

Creating a brand is more than just pasting an image or a logo for your business. It is about creating a perception. It’s about telling people what you are instead of them telling you who you are. Brand is your business’ reputation and it is the promise you give to your consumers. Only by realizing this will you be able to create a perfect and memorable brand. Branding expert Gerry Foster teaches the ways you can harness and find the brand that truly speaks for you. As someone who has worked for major companies, he is the person whom you can count on to lift up your small business amidst the many competitions. Standing out has become harder than ever so the need to create a big business brand that will make you visible is even more necessary. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Product Launch Hazzards community today:ProductLaunchHazzards.comProduct Launch Hazzards FacebookProduct Launch Hazzards TwitterProduct Launch Hazzards LinkedInProduct Launch Hazzards PinterestProduct Launch Hazzards Youtube

Creating a brand is more than just pasting an image or a logo for your business. It is about creating a perception. It’s about telling people what you are instead of them telling you who you are. Brand is your business’ reputation and it is the promise you give to your consumers. Only by realizing […]

Gerry Foster, a highly accomplished brand strategist, is the President of Gerry Foster Branding, a Brand Development and Training Company based in Los Angeles, CA. He is the creator of the Big Brand Formula which shows small business owners how to create a big brand, and a strong message that sells, so you can excite, delight, and ignite your market and make it easier to get new customers. Known affectionately as the Branding Evangelist, Gerry is a dynamic, high energy, charismatic international speaker. His presentations, training, and coaching are not about doing more of the same, maintaining status quo, or playing small. He wants to assist, guide, and support owners who are willing to flip the script, go to the deep end of the pool, and turn the tables in their favor. Gerry believes this can be attained by creating brands so unexpected, so profound, and so striking … success to owners can only multiply over time. Since starting his company full-time in 1985, Gerry has helped over 100,000 small businesses from over 600 different industries. A former brander with Procter & Gamble (P&G), he shows owners how to brand as the big companies do – combining the best in entrepreneurial branding with the best thinking, methods, and approaches from the world of big branders. The recipient of many business awards, in 2008 Gerry was honored as the Father of Business in Los Angeles County by the City of Los Angeles for his tireless and faithful work with small businesses. Actively involved in education, Gerry was also an adjunct professor of branding, marketing and advertising for ten straight years at California State University – Fullerton, California State University – Long Beach, Pepperdine University, and the University of California – Irvine (UCI). At UCI Gerry co-founded the Marketing Communications Certificate Program, a distinguished program that has become extremely popular and successful for the university. Gerry is a graduate of the University of Southern California, renown Marshall School of Business, where he received both his BS and MBA degrees with honors (cum laude) in marketing (with deep study in branding). His company website is www.GerryFosterBranding.com. What you’ll learn about in this episode: Why brands are built strategically and involve more than visual elements, such as a logo Why success in life is more than how good you are at what you do The keys to developing a stand-alone brand that is truly different How to build competitive advantage and persuade customers to believe you have what they want How to uncover your distinct voice How to Anchor your brand in its own brand DNA Do you want to be “me, too”–one of many in a pack–or “me-only”? The answer is obvious, and re-branding takes us in the right direction Know what differentiates you and your products in your market space. Stand out more and rebrand to increase sales Understand that all of us can learn by putting aside our pride and letting others coach us A successful enterprise strategically designs and re-designs its brand to obtain a maximum high-perceived value How to regularly assess where your brand is strong, weak, and missing opportunities Branding that gets you known and marketing that gets you found results in selling that gets you paid Ways to contact Gerry: www.GerryFosterBranding.com

The brand of a product, service or content delivers a promise to the consumer. It needs to be there from the very beginning so that people know that you are different and relevant and they will choose you over your competition. Expert in sensory branding Gerry Foster believes that once you pinpoint your uniqueness and elevate it, clients will go to you and think that you are the better choice. Business owners as well as podcasters need to see a clear vision of what their brand is so that they can take their clients and listeners from where they are to where they want to go to. Learn why people have preferences for their favorite brands and how the three levels of branding can separate you from the competition. Love the show? Subscribe, rate, review, and share! Here’s How » Join Feed Your Brand community today: FeedYourBrand.co Feed Your Brand Facebook Feed Your Brand Instagram Feed Your Brand LinkedIn Feed Your Brand Pinterest Feed Your Brand Youtube

The brand of a product, service or content delivers a promise to the consumer. It needs to be there from the very beginning so that people know that you are different and relevant and they will choose you over your competition. Expert in sensory branding Gerry Foster believes that once you pinpoint your uniqueness and elevate it, clients will go to you and think that you are the better choice. Business owners as well as podcasters need to see a clear vision of what their brand is so that they can take their clients and listeners from where they are to where they want to go to. Learn why people have preferences for their favorite brands and how the three levels of branding can separate you from the competition. Love the show? Subscribe, rate, review, and share! Here’s How » Join Feed Your Brand community today: FeedYourBrand.co Feed Your Brand Facebook Feed Your Brand Instagram Feed Your Brand LinkedIn Feed Your Brand Pinterest Feed Your Brand Youtube

The brand of a product, service or content delivers a promise to the consumer. It needs to be there from the very beginning so that people know that you are different and relevant and they will choose you over your competition. Expert in sensory branding Gerry Foster believes that once you pinpoint your uniqueness and […]

We broadcast Live Wednesdays at 11:11 am PT/1:11pm CT/2pm ET JOIN US WITH OUR GUEST GERRY FOSTER Ever wonder how Spanx, Amazon, and Starbucks got that way?  And did you know they all started out as small businesses? Discover the “inside secrets” on how to create a MILLION DOLLAR brand even if you have LITTLE OR NO MONEY!   Learn the 7 Laws of Big Branding that will get buyers to think of YOU, want YOU, and choose YOU when they are in the market for the type of product or service you offer. Gerry Foster shows owners how to create a big brand, and a strong message that sells, even if your budget is small.  He started his company full-time in 1985 and has helped over 100,000 small businesses from over 600 different industries with their branding.   A former brand strategist with Proctor & Gamble (P&G) and founder of the Big Brand Formula, Gerry’s mission is “for all small business owners to offer exceptional brands that make an exceptional difference so you can live an exceptional life.     In 2008 Gerry was honored as the Father of Business by the City of Los Angeles for his tireless and faithful work with small businesses.  A former Brand Strategist with P&G - Procter and Gamble - where he helped grow a couple of their big laundry brands, Gerry is also a member of the prestigious CEO Space Faculty which includes such notables as  Mark Victor Hanson, Bob Proctor, T. Harv Eker, Les Brown, Greg Reid, Alex Mandossian, and Lisa Nichols, just to name a few.  And he is a graduate of the University of Southern California, renowned Marshall School of Business, where he received his BS and MBA degrees cum laude in marketing with deep study in branding.

10 Mar 2013 AM, Colossians 3:12-17 and Luke 2:33-35, Gerry Foster

Learn the strategies from former Proctor and Gamble Brand Strategist, Star of the popular PBS business mini-series, Something Ventured, and Professor of Marketing at Pepperdine University, Gerry Foster! For over 20 years, he has dedicated his life to sharing the secrets of branding strategies to help people attain their highest potential and value in their business and career! … Read more about this episode...