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Visibility is Key: How to Stand Out in a Crowded Marketplace with Maini Homer Homerdigitalmarketing.com About the Guest(s): Maini Homer is an accomplished entrepreneur and the mastermind behind numerous successful businesses. With nearly three decades of experience, she has founded and built 18 businesses from the ground up, showcasing her vast expertise across various industries. Starting her entrepreneurial journey in 1997 with a franchising triumph, Maini Homer has expanded her ventures in both Australia and New Zealand. Her endeavors span from mobile mechanics to tech services, and most recently, she has ventured into digital marketing and AI utilization, helping businesses get seen and heard amid the noise of competitive markets. Episode Summary: In this riveting episode of The Chris Voss Show, listeners are introduced to the dynamic Maini Homer, who has established herself as a beacon of entrepreneurial prowess. From her early days of turning a failing franchise into a flourishing business to her current engagements in digital marketing, Maini Homer shares insights from her journey and how AI has become a game-changer for modern businesses. Her vast experience in starting 18 successful companies offers invaluable lessons on establishing and mastering diverse business sectors. Throughout the conversation, Chris Voss and Maini Homer discuss the transformative potential of AI in business operations, especially for small to medium-sized enterprises. Maini Homer highlights the importance of visibility and staying ahead of the curve with AI technology. Whether it's scheduling automation or content creation, the rapid evolution of AI holds immense possibilities, and Marni's advice helps businesses leverage this technology effectively. With engaging anecdotes and practical tips, Maini Homer emphasizes the critical need for innovation and adaptability in today's dynamic markets. Key Takeaways: AI technology is becoming indispensable for businesses, providing immense time-saving capabilities, especially in areas like scheduling and content creation. Visibility is crucial for business success, requiring proactive efforts rather than relying solely on customer-driven promotion. Maini Homer emphasizes the importance of adaptability, continuously exploring new ventures and embracing advancements like AI to remain competitive. Asking the right questions can unearth solutions to complex challenges, showcasing the power of curiosity and problem-solving. Maini Homer's extensive entrepreneurial journey exemplifies the value of experience, innovation, and a solutions-focused mindset. Notable Quotes: "You've got a choice. You either get on board [with AI] or you're just gonna get drowned." "This is not going away. This is just the start of something absolutely mind blowingly incredible." "It's not about how good your app is, it's about how many people know about it." "Ask questions, and just let your mind, the mind, your mind will, will tell you what the answer is." "What you see is what you get. This is me. I'm real, I'm authentic."
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Rich has a great discussion about Identity with Brad Huebner from the Hammer and Grind Podcast
⚠️ Please, Share This Episode Link With Your Friends and family. Gamsahamnida
New online health business making less than $5k per month? Go here: https://go.healthpreneurtraining.com/starting-roadmap Ready to SCALE your online health business? Go here: https://healthpreneurgroup.com/youtubeAre you struggling to stand out in the crowded world of online health coaching? In this episode, I'll share the exact strategies health coaches and professionals can use to position themselves as the obvious choice in their niche. Whether you're a doctor, nutritionist, fitness coach, or therapist, I'll show you how to differentiate your online health business and attract the right clients.You'll learn:1️⃣ Why health professionals must focus on their unique process.2️⃣ How to position yourself as an expert health coach.3️⃣ The secret to creating a proprietary process that sets you apart.Stop blending in and start standing out! These simple, proven strategies will help you build a standout brand and grow your coaching business online.If you're ready to take your online health business to the next level, don't miss this episode. Hit subscribe and let's dive in!
Learning how marketing leaders take advantage of change and chaotic times (like an election year) can be highly impactful for developing brands. In this intimate event, participants will hear how seasoned marketing executives prepare, adapt, react to expand brand presence and improve customer experiences – and what AI use cases are helping them drive new efficiencies and effectiveness.Speakers: Beth McGuire, Strategy & Innovation at Optum Dawn Hepper, Vice President, Channel Marketing at CambriaErica Jensen, SVP, Innovation, Strategy & Marketing at NMDP Gino Giovannelli, University of St. Thomas Opus College of BusinessMolly Kinsella, Sr. Vice President, Media and Creative at Best BuyABOUT VISIONARIESThe Visionaries Podcast is recorded from MTM's Live Visionaries show on Zoom and hosted by Lisa Hufford, Founder of Simplicity Consulting, a 24 Seven Company. It airs monthly.CREDITS"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.FOLLOW US! Find us on LinkedIn & Instagram
In today's episode, we're tackling a crucial topic that's on every insurance agency owner's mind—how to make your agency stand out in a crowded marketplace. Today's episode sponsored by https://theinsurancedream.com/virtual-assistants
Feeling overwhelmed by the constantly changing world of marketing? You're not alone! Today, I sit down with the amazing Molly Knuth to talk about transforming your marketing strategy. Ditch the outdated funnels—we're diving into the flywheel model with three powerful phases: attract, nurture, and serve. Molly shares how to build genuine human connections, navigate trends smartly, and harness the power of storytelling to make your brand shine.Today we cover:The Flywheel Model — transition from funnels to a continuous cycle of attract, nurture, and serve, prioritizing genuine connections and exceptional service to create loyal advocatesBuild trust by infusing personality into your brand through candid posts and authentic interactions that foster meaningful relationshipsLeverage storytelling by sharing your unique story to create emotional connections with customers, making your marketing relatable and engagingFocus on trends that align with your business values and client needs to ensure authentic and effective marketingCONNECT WITH MOLLY:Website: mollyknuthmedia.comInstagram: @mollyknuth_mkm @mollyknuthmediaFree resources:SEEN Story Starters: https://mkm.myflodesk.com/storystartersSEEN Slide Deck: https://mkm.myflodesk.com/seenslidesCONNECT WITH HOLLY:• ASK ME ANYTHING: www.hollymariehaynes.com/chat• WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes• JOIN THE CLUB! USE CODE "CEOBONUS" AT CHECKOUT: https://www.hollymariehaynes.com/club• WORK WITH HOLLY: www.hollymariehaynes.com/workwith me
Lightning Round: Top 10 Ways to Prospect Effectively Question: Nathaniel Friday from Nigeria asks, “How do you gain market share in a highly competitive marketplace, like Nigeria?” Book: Insight Selling by Mike Schultz ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com
Lightning Round: Top 10 Ways to Prospect Effectively Question: Nathaniel Friday from Nigeria asks, “How do you gain market share in a highly competitive marketplace, like Nigeria?” Book: Insight Selling by Mike Schultz ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com
In this episode of Stronger Sales Teams, Ben Wright speaks with Emma Schermer Tamir about the complexities of distinguishing oneself in a crowded marketplace, with a particular focus on the bustling e-commerce and Amazon sectors. Emma, joining the discussion from the sweltering heat of Las Vegas, shares her extensive expertise, providing practical strategies for sales leaders seeking to improve their teams' effectiveness. About the Guest: Emma Schermer Tamir is a distinguished entrepreneur and a recognised authority in the e-commerce and Amazon sectors. She co-manages an e-commerce marketing agency, Marketing by Emma, which focuses on empowering businesses to succeed on Amazon. With extensive experience aiding over 2,000 businesses, Emma is adept in marketing, e-commerce, and branding strategies. Additionally, she is a prolific speaker and author currently working on a book that delves into her field of expertise. Key Takeaways: Sales, marketing, and branding should not be siloed but closely aligned to ensure a cohesive strategy that effectively attracts and converts the right customers. Developing detailed customer avatars is essential for understanding and targeting your audience, leading to more effective marketing and higher conversion rates. Shifting the brand story to focus on the customer rather than the company can build trust and foster stronger relationships, driving long-term success. Establishing authority in your industry, through consistent presence and engagement, can be a powerful tool for driving sales and building lasting connections. Utilising feedback from sales to inform branding and marketing strategies ensures continuous improvement and relevance in a rapidly changing marketplace. Time Stamp: 0:00 Intro 0:55 Guest Introduction 2:51 About the Guest 4:54 Sales, Marketing, and Branding Standing Out 9:29 Getting Ideal Customers 14:41 Being the Obvious Choice in the Target Market 20:01 Standing Out in a Crowded Market Place 23:23 Guest Socials 24:08 Outro Rate, Review, & Follow If you're liking what you're hearing, make sure you ‘follow' the show wherever you listen to your podcasts…so you never miss an episode!I'd also love to hear what you think, so drop us a review after you close that next deal…tell me what you're liking, and what you want more of so I can look to cover it in a future episode.
In this episode of DGTL Voices, Ed sits down with Nick Giannas, senior partner at WittKieffer, for a deep dive into what it takes to stand out and succeed in the ever-evolving tech industry. If you're a senior tech executive looking to level up, this conversation is a must-listen. Nick shares insider tips on career planning, personal branding, and how to navigate the shifting roles of CIOs, CTOs, and CDIOs. Discover why building relationships with executive search consultants is crucial for long-term growth and how being visible both internally and externally can open doors you didn't even know existed. Plus, Nick reveals why valuing your team's hard work and staying committed to lifelong learning are non-negotiables for anyone serious about making their mark in tech. Don't miss out on this episode packed with actionable insights that could transform your career.
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data, explores customer marketing. Today's competitive CDP landscape requires strategic brand positioning and effective marketing tactics. Recognizing that not every prospect is an ideal customer and focusing efforts on the most promising opportunities can save valuable time and resources. Today, Zack discusses effective brand strategies for crowded marketplaces.Connect With: Zack Wenthe: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data, explores customer marketing. Today's competitive CDP landscape requires strategic brand positioning and effective marketing tactics. Recognizing that not every prospect is an ideal customer and focusing efforts on the most promising opportunities can save valuable time and resources. Today, Zack discusses effective brand strategies for crowded marketplaces.Connect With: Zack Wenthe: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Bryony Tagg is the Head of eCommerce at Chilly's, a BCorp retailer on a mission to accelerate the adoption and everyday use of REUSABLE PRODUCTS. Starting with the Chilly's water bottle in 2010 the brand has gone a long way in the last 14 years. Their headless eCommerce site does around 30,000 orders a month, plus they have a wholesale channel too. Hit PLAY to hear: The importance of brand and quality Adapting to market changes How Chilly's leverages outsourcing Why you need to always put customers front and center Effective use of marketing and merchandising Key timestamps to dive straight in: [05:43] Fashion experience led to challenges in Chilly's. [07:17] Diversification from water bottles to various products. [10:01] Making it easier for European customers to purchase a Chilly's bottle. [14:53] The Chilly's team and what gets outsourced. [17:44] Chili's ensures quality, builds trust and community. [19:06] Listen to Bryony's Top Tips! Full episode notes here: https://ecmp.info/501Download Shopify's Omnichannel Report >> https://ecmp.info/shopify Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
Could targeting the over-50 demographic unlock unprecedented growth for your fitness business? Listen to Jay Croft of Prime Fit Content as he reveals five essential strategies to make your fitness brand stand out in a crowded market. Drawing from his recent presentation at the Functional Aging Summit, Jay delves into the challenges of feeling invisible in the fitness industry and how understanding your brand essence can be a game-changer. Learn how to clarify your identity and purpose, boldly communicate your message, and utilize multiple channels to engage your audience continuously.Jay also highlights the immense economic potential of focusing on consumers over 50, who control the majority of consumer spending and household wealth. By tailoring your services to meet the specific needs of this influential demographic, your fitness business can thrive. Discover actionable strategies to educate your audience on relevant health topics, ensuring you not only attract but retain loyal clients for the long haul. Tune in for valuable insights that can transform your approach and help you tap into this lucrative market, setting your fitness business on a path to success.
Learn More About Attending the Highest Rated and Most Reviewed Business Workshops On the Planet Hosted by Clay Clark In Tulsa, Oklahoma HERE: https://www.thrivetimeshow.com/business-conferences/ See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Clay Clark Testimonials | "Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property." - Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE: www.ColawFitness.com) Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Actual Client Success Stories from Real Clay Clark Clients Today HERE: https://www.thrivetimeshow.com/testimonials/ See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Margot Black, Award-winning publicist, writer and founder of Black Ink PR joins Enterprise Radio. Her new book, Life's a Pitch: How to Win What … Read more The post An award-winning publicist teaches how to stand out in a crowded marketplace appeared first on Top Entrepreneurs Podcast | Enterprise Podcast Network.
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data, explores customer marketing. Today's competitive CDP landscape requires strategic brand positioning and effective marketing tactics. Recognizing that not every prospect is an ideal customer and focusing efforts on the most promising opportunities can save valuable time and resources. Today, Zack discusses effective brand strategies for crowded marketplaces. Connect With: Zack Wenthe: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data, explores customer marketing. Today's competitive CDP landscape requires strategic brand positioning and effective marketing tactics. Recognizing that not every prospect is an ideal customer and focusing efforts on the most promising opportunities can save valuable time and resources. Today, Zack discusses effective brand strategies for crowded marketplaces. Connect With: Zack Wenthe: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this podcast episode, host Galen Hair interviews David Fradin, a seasoned consultant, trainer, and educator with over 50 years of experience in the technology and business sector. David began his career in aerospace engineering, his entrepreneurial activities, and participation in political campaigns highlighting his mediation and negotiation skills. He was recruited by Apple for his unique skill set, becoming instrumental in bringing the first hard disk drive for personal computers to market. David shares insights about his experiences at Apple, the strategic challenges faced, and his interactions with Steve Jobs. As the author of the book "Organizing and Managing Insanely Great Products," he emphasizes the importance of understanding the five keys to product or service success, starting with a solid strategy. He exemplifies this with potential scenarios in the roofing industry, breaking it down into different market segments and understanding customer needs. Who's the Guest? David Fradin is a Product Success Manager at Spice Catalyst, a consulting and training firm that helps organizations build, market, and launch successful products and services. He is also a Distinguished Professor of Practice and Advisor at Manipal University, where he teaches online courses on product management and marketing. He is a certified flight instructor and a commercial pilot with an instrument rating and has a passion for aviation and education. With over 50 years of experience in the technology industry, David has trained thousands of managers worldwide and has worked as a product leader at companies like Apple and HP. He has authored several books on product success, innovation, and design and has contributed to multiple publications and podcasts. He is on a mission to share his insights and best practices with aspiring and experienced product professionals and to help them build insanely great products and services that delight customers and create value. Highlights His move to Apple and his initial roles in the company, specifically bringing to market the first hard disk drive on a personal computer How he maneuvered Steve Jobs' plans to eliminate the Apple III The effectiveness of using stickers to promote the Apple III during a sales meeting, and the resulting conflict with Steve Jobs. The importance of management in product success The five keys to product or service success and the importance of an understanding of market strategy and segmentation Corporate values and their direct impact on a company's longevity The corporate scandal at Volkswagen and the implications of failing to uphold corporate values What 'leveling up' means to David, including honesty, self-integrity, care for others, and the planet Episode Resources Connect with Galen M. Hair https://insuranceclaimhq.com hair@hairshunnarah.com https://levelupclaim.com/ Connect with David Fradin https://www.linkedin.com/in/davidfradin https://spicecatalyst.com/author/davidfradin/
In today's crowded market, it can be a challenge for creators and podcasters to stand out and gain recognition. One often overlooked strategy is leveraging the power of public relations (PR). In this episode, we will explore the importance of PR in podcasting and how it can help you become a prominent figure in your industry. We will also discuss some essential tips shared by PR expert Lauren Cobello on how to make yourself the go-to person for interviews, media coverage, and podcast appearances. In a world where everyone is vying for attention, PR offers a unique opportunity to differentiate yourself and your brand. As we discuss in this episode, many people overlook PR as they focus on other marketing strategies. However, PR can often be the missing piece that propels you to new heights. Here are a few key reasons why PR is crucial for standing out in the crowded market: 1. Building Brand Visibility: PR helps you increase your brand's visibility by securing valuable media coverage and publicity. By getting featured in national TV shows, podcasts, and social media platforms, you can reach a much broader audience and establish yourself as an expert in your field. 2. Establishing Credibility and Trust: When you're featured in reputable media outlets, it adds credibility to your brand and message. People tend to trust companies or individuals who are endorsed by trusted sources. PR placements act as third-party validations, allowing you to build trust and credibility with your target audience. 3. Expanding Your Network: Through PR efforts such as podcast tours, speaking engagements, and media appearances, you can connect with influencers, industry leaders, and potential clients. Building a strong network is essential for growth and opens doors to new opportunities. Lauren's Tips for Standing Out in the Crowded Marketplace: 1. Don't Talk About What Someone Else Is Already Talking About: One of the most valuable tips shared by Lauren is to find a unique angle or perspective when addressing a topic. Instead of discussing the same thing others are talking about, take a step back and consider how you can approach the subject differently. By offering a fresh perspective or adding a unique element to the conversation, you'll capture the interest of media outlets and audiences. 2. Invest in Media Training: Being good on camera is essential for successful media appearances. Lauren emphasizes the importance of investing in media training to improve your on-screen presence. Good media training helps you develop confidence, articulate your message clearly, and engage with your audience effectively. Remember, your performance on camera can make or break your opportunity to shine. 3. Perfect Local Television Before Aiming for National Coverage: While everyone dreams of appearing on national TV, it's necessary to start at the local level. Lauren advises aspiring entrepreneurs and authors to perfect their local PR strategies first. By gaining experience and exposure in your local market, you'll build your confidence and expertise, making it more likely to secure opportunities at the national level later on. In the ever-evolving world of entrepreneurship, standing out requires a strategic approach. Public relations offers an avenue for businesses and individuals to gain recognition, build credibility, and expand their network. By incorporating PR into your marketing strategy, you can position yourself as an authority in your field and attract media opportunities that take your brand to new heights. Remember, standing out in a crowded market is no easy task, but with the right PR strategy and implementation, you can rise above the noise and become the go-to person in your industry. So, don't overlook the power of PR, invest in your brand, and leverage the opportunities that arise. Lauren Cobello is the Founder and CEO of Leverage with Media PR, a renowned national TV personality, 3x best-selling author, and a prominent figure in the world of entrepreneurship and public relations. Lauren has been a regular lifestyle TV personality on national TV shows like The TODAY show, GMA, Dr. Oz, Rachael Ray, and hundreds of others for over a decade. Learn about: [0:00] Intro [2:51] Why you should NOT cut PR from your budget [6:38] What all is encompassed by PR [9:36] 3 tips for standing out in the crowded marketplace using PR [12:05] Diving into the value of local, smaller, audiences [14:17] Getting national coverage [16:20] Picking one specialty and area of focus [22:05] Misconception of publicists building their brand Resources: Podcast Success Vault Membership: https://www.simonacostantini.com/podcast-success-vault Canva Templates for Podcasters: https://simonacostantini.ck.page/products/podcasttemplates Launch Your Podcast in 8 Weeks: https://simonacostantini.ck.page/launchyourpodcastin8weeks Podcast Recording Equipment Guide: https://simonacostantini.ck.page/podcastequipmentdownload Online Course [Start and Launch Your Podcast in 8 Weeks]: https://www.simonacostantini.com/start-and-launch-a-podcast-in-just-8-weeks 7 Ways to Monetize Your Podcast: https://simonacostantini.ck.page/afb0a1adaf Connect with Lauren: https://www.instagram.com/lauren_cobello/ https://leveragewithmedia.com/ Connect with Simona here: Instagram: www.instagram.com/simona__costantini Facebook: https://www.facebook.com/costantiniproductions LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/ Website: https://simonacostantini.com/ Happiness Happens Podcast: https://www.simonacostantini.com/happinesshappenspodcast
In this episode of TWC Talks, Taylor Welch and Mike Walker delve into the nuances of initiating endeavors in a competitive business landscape. Commencing with New Year greetings, the hosts, Mike and Taylor Welch, reflect on the challenges and opportunities of the upcoming year. Focusing on the central theme of getting started, the conversation unfolds to address the hesitations and decision-making dilemmas individuals face in bringing new offers to the market. They also emphasize the relevance of this topic for both seasoned entrepreneurs and those contemplating a fresh start in the business world. Inside the episode, Taylor and Mike share insights on the traps of overthinking, the importance of decisive action, and the role of self-belief in garnering market acceptance. They touch upon the concept of innovators telling the market what it wants, emphasizing the value of visionary thinking. Additionally, our hosts explore the significance of aligning one's offerings with market demands and maintaining clarity about the core value proposition. This episode concludes with a reminder to eschew over-reliance on formulas and tactics, advocating for the power of decisive, intentional action in the entrepreneurial journey.Enjoy the episode and check the links below for more info & ResourcesGet an inside look at how to get involved with The Wealthy Consultanthttps://wealthyconsultant.com/Our Monthly Printed Memos - Free Trialhttps://consultingmemo.com/optin-568134011666363883437See our Portfolio of Brands https://welchequities.com/OVERVIEW: (01:22) The tension of getting started(02:44) Overcoming resistance(04:08) New Year, New Business(06:11) Investing time to see it through(07:55) Looping and instant gratification(09:28) The beauty of imperfect offerings(13:11) Understanding the market's needs(15:06) Hit and miss, research, and invention(17:07) Trust your gut and intuition(20:58) Understanding what you're selling(22:46) Just move, avoid analysis paralysisProduced by Fimi Collective:https://www.fimicollective.com/
Integrity Solutions - Sales Performance, Coaching, Customer Service
Success in sales goes beyond numbers. It's about building genuine relationships through transparency, authenticity, and empathy. By prioritizing these pillars, sales professionals can create a foundation of trust to connect with clients on a deeper level. This customer-centric approach fosters long-lasting relationships and sets the stage for meaningful collaboration and continued success in the competitive world of sales. Radhika Shukla is a seasoned professional with over 21 years of expertise in strategic sales and leadership. Currently serving as the Director of Enterprise Cloud Solution Sales at Oracle, Radhika has mentored and led high-performing sales teams across North America and Asia and garnered many accolades, including being ranked number one in the top 10 women in manufacturing. She has received multiple awards at Microsoft, such as Excellence for Customer Obsession and Top Sales Management, and has a remarkable track record. In this conversation, Radhika discusses the transformative power of transparency and authenticity in sales, the importance of empathy when connecting with buyers, and the role of servant leadership in building high-performing sales teams. She further explains practical strategies for cutting through the noise in today's crowded marketplace, emphasizing the need for meaningful conversations that address prospects' pain points and provide tailored solutions. Radhika shares her leadership mantra—inspire, empower, appreciate—and explores how a growth-oriented mindset and continuous learning contribute to long-term success in sales. Resources: Radhika's LinkedIn: https://www.linkedin.com/in/radhikashukla/ More about Oracle: https://www.oracle.com/
In this episode, we're diving deep into the art of crafting magnetic marketing strategies that'll make your business stand out, even in the most crowded marketplaces. Learn the secrets of mastering sales techniques that not only boost your revenue but also cultivate those precious, long-lasting customer relationships. Ready to unlock these mysteries and turbocharge your business? Tune in now to learn how.Meet Loral Langemeier:Loral Langemeier is a money expert, sought-after speaker, entrepreneurial thought leader, and best-selling author of five books.Her goal: to change the conversations people have about money worldwide and empower people to become millionaires.The CEO and Founder of Live Out Loud, Inc. – a multinational organization — Loral relentlessly and candidly shares her best advice without hesitation or apology. What sets her apart from other wealth experts is her innate ability to recognize and acknowledge the skills & talents of people, inspiring them to generate wealth.She has created, nurtured, and perfected a 3-5 year strategy to make millions for the “Average Jill and Joe.” To date, she and her team have served thousands of individuals worldwide and created hundreds of millionaires through wealth-building education keynotes, workshops, products, events, programs, and coaching services.Loral is truly dedicated to helping men and women, from all walks of life, to become millionaires AND be able to enjoy time with their families.She is living proof that anyone can have the life of their dreams through hard work, persistence, and getting things done in the face of opposition. As a single mother of two children, she is redefining the possibility for women to have it all and raise their children in an entrepreneurial and financially literate environment. Links and Resources:Ask Loral App: https://apple.co/3eIgGcXLoral on Facebook: https://www.facebook.com/askloral/Loral on YouTube: https://www.youtube.com/user/lorallive/videosLoral on LinkedIn: https://www.linkedin.com/in/lorallangemeier/Money Rules: https://integratedwealthsystems.com/money-rules/Millionaire Maker Store: https://millionairemakerstore.com/Real Money Talks Podcast: https://integratedwealthsystems.com/podcast/Integrated Wealth Systems: https://integratedwealthsystems.com/Affiliate Sign-Up: https://integratedwealthsystems.com/affiliates Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or...
Want to create visibility in a crowded marketplace? Come listen to the secrets of “Magnetic Marketing” to attract and convert your ideal customers or clients so you can create a wildly successful creative business. It's time to learn… ✔️ How to create super fans without selling out. ✔️ Why the best communicator wins, and how to make sure that's you. ✔️ The secret to emails that make you money so you can focus on the fun stuff. Plus, much more! Note – this replay is available for a limited time only. JOIN NOW FOR FREE! If you want the FULL Design & Grow experience, register now so you can join the sessions live, ask questions in real time and access the workbook, video trainings and more. Register now at https://www.nataliewalton.com/freecourse
How can you make your group practice stand out in a crowded marketplace? In this episode, I dive into the importance of differentiation when it comes to marketing your practice and share my favorite insights from Mike Michalowicz's book, "Get Different". Small changes can make a big impact when it comes to marketing your practice. Here are the key takeaways from the episode that you won't want to skip: Why differentiation is crucial in a crowded marketplace The three key concepts to make sure you're including in your marketing How even small changes can set your practice apart from the competition Sharing my favorite successful marketing strategies for my group practice Don't miss out on the opportunity to make your group practice shine. Tune in to this episode and start implementing fresh and innovative marketing ideas today. Thanks for listening! Like what you heard? Give us 5 stars on whatever platform you're listening from. Need extra support? Join The Exchange, a membership community just for group practice owners on our website www.thegrouppracticeexchange.com/exchange. Talk to you next time! Resources mentioned in this episode: Get Different: Marketing That Can't Be Ignored! by Mike Michalowicz Connect with Maureen Werrbach & The Group Practice Exchange: Website Facebook Instagram LinkedIn This episode is sponsored by TherapyNotes. TherapyNotes is an EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. I use TherapyNotes in my own group practice and love its amazing support team, billing features, and scheduling capabilities. It serves us well as a large group practice owner. Do you ever wish for a financial therapist who could relieve you from the last few months of bookkeeping, talk you off the edge when you're running into issues with Quickbooks, or help you work through a profit plan for growth? GreenOak Accounting does just that! GreenOak Accounting is an accounting firm that specializes in working with group practices. Their value goes WAY beyond bookkeeping; they can help you get on track for financial success. Schedule a free consultation by going to http://greenoakaccounting.com/tgpe
Do you feel like just another face in the crowd? In today's crowded marketplace blending in can spell disaster if you want to attract ideal clients and increase your impact. You need to learn how to differentiate yourself and become the only choice. In this episode of The Recognized Authority, host Alastair McDermott interviews branding strategist Gerry Foster on how consultants, coaches and thought leaders can stand out from the competition through strategic branding. They discuss the importance of finding your uniqueness in order to increase your impact. Gerry explains that you need to identify and promote how you are different and better than other options your potential clients may be considering. He discusses the concept of the "blue ocean" - finding untapped market spaces where you can offer fresh and original solutions. This allows you to differentiate yourself rather than compete directly with established players. Alastair and Gerry also explore the sequence of brand, market and sell. Branding is about shaping perceptions, while marketing helps you get found. This lays the groundwork for selling your services or products. They dispel the myth that branding is just logos and emphasize the need for a distinctive brand identity. Gerry shares strategies for making intangible services tangible. This includes developing a unique "secret sauce" system to deliver concrete outcomes for clients. He advises positioning yourself as a brand that offers exclusive value, not just another generic service provider. The episode provides actionable tips for experts and thought leaders to stand out in a crowded marketplace by embracing strategic branding. Key Insights Amplify uniqueness to increase impact and avoid commoditizationTap into unmet needs and offer unique solutions in the "Blue Ocean"Follow the sequence: brand, market, sellBranding is shaping perceptions, not just logosTake the intangible and make it tangible like a physical productPosition yourself as the only choice, not just another choiceUncover your talents and abilities to deliver value no one else canBig brands show the brand itself is more important than the product Strategies Identify unsolved problems, desired outcomes, or "impossible" goalsCreate a "secret sauce" system or process to deliver unique valueFocus on becoming a distinctive brand, not just a service provider Quotes "When you cannot amplify your uniqueness you're not going to be able to magnify your impact." - Gerry Foster "You have to plant your flag and stake your claim in untapped market space, where you are saying to your market that you are offering something that is altogether fresh, unique and original which keeps them from commoditizing you." - Gerry Foster
Entering into a market crowded with "local experts" can feel close to impossible. But top-producing agent and team leader, Arya Rabinovitz, made it happen, soaring to quick and remarkable success in a crowded upscale market place. In today's episode he shares exactly how he made it happenSo you want to be a real estate agent? You've found the right podcast. You'll get tips and tools for real estate success, find out what is most important as you develop your real estate career, gain access to insider real estate secrets, hear stories from real estate legends and the most successful players in the real estate space, and much more!
In 2023, the entrepreneurial world has become a fierce battleground where innovation and disruption are not just buzzwords but the keys to success. Disruptive marketing is your ticket to standing out in this crowd. It's about daring to be different and engaging your audience in unique, memorable ways. So, let's dive into what makes disruptive marketing so powerful. What Is Disruptive Marketing? Disruptive marketing shatters the status quo. It's about: Challenging Conventional Wisdom: Not just following the rules, but rewriting them. Being Unpredictable: Doing the 'unthinkable,' even if it means going against the grain. Leading, Not Following: Always looking for the new, unexplored path. Why Should You Care About Disruptive Marketing? Because it delivers: Visibility: Makes your brand unforgettable. Growth: Boosts sales and loyalty. Enhancement: Improves customer experience. Edge: Gives you a competitive advantage through creativity. How Can You Embrace Disruption? Here's how you can start thinking differently in your marketing efforts: 1. Flip the Script Example: Turn "Less is More" into "Why Settle for Less, When More Gives You More?" Inspiration: Apple's "Think Different." 2. Tell a Story with a Twist Example: Share success through failure. Inspiration: Dove's Real Beauty Campaign. 3. Create Visual Impact Example: A bank using graffiti-style graphics. 4. Challenge Through Interactive Content Example: A fitness quiz for unconventional workouts. 5. Engage Socially with Purpose Example: A social media challenge for innovative product ideas. 6. Use Humor and Wit Where Least Expected Example: A tech company using humor to explain complexity. By embracing these strategies, you're not just adding shock value; you're creating a meaningful connection. Start small, take risks, measure the response, and build on what resonates with your audience. In a world where everyone is shouting, disruptive marketing is your megaphone. It's time to think differently and let your unique voice be heard. jzo6ydAYEywnLIGSAXOQ
Marketer and Reedsy Co-founder Ricardo Fayet on the essential elements of marketing your book, the importance of knowing your target audience and how to utilise different platforms to find your readers. This interview was recorded in 2021.*ABOUT RICARDO FAYETRicardo Fayet is one of the co-founders of Reedsy, a marketplace connecting authors to the world's top publishing talent--from editors to cover designers, book marketers, or literary translators. He oversees the marketing for all Reedsy products--Marketplace, Book Editor, Learning, Discovery--and is a big SEO and Facebook advertising enthusiast. He is the author of How to Market Your Book where he has distilled lessons learned from helping thousands of writersHis weekly book marketing newsletter is read by over 150k writers.*RESOURCESFollow Ricardo Fayet:Twitter: @RicardoFayetOther links mentioned:LJ RossJoanna PennPublisher RocketFree BooksyBookbub*For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.comFor free writing sessions, join free Writers' Hours: writershour.com*FOLLOW LONDON WRITERS' SALONTwitter: twitter.com/WritersSalonInstagram: instagram.com/londonwriterssalonFacebook: facebook.com/LondonWritersSalonIf you're enjoying this show, please rate and review this show!
Episode Summary: In this episode of Practice Growth HQ I chat with Sue Rice about the power of storytelling when marketing your practice. Sue Rice is a professional copywriter, communications strategist, speaker, entrepreneur, and author of ‘Tiny Thunder'. In this episode Sue takes us through some very simple yet powerful (and woefully under-utilised) strategies that will help your business stand out amongst your competition. If you're ready to turn your business into a ‘market of one', pay close attention to this episode! What you'll learn: (10:44) Discover why you need to understand what makes you and your business a ‘market of one' (13:45) Find out what most healthcare providers totally neglect when they try to DIY their marketing (fix this and you'll be ahead of your competitors instantly!) (15:46) Learn how metaphoric comparisons can help you find your distinctive business brand (17:58) Sue shares her system for helping clients find their unique selling proposition (20:47) Discover the biggest misconception about using personal stories in business marketing (23:23) Sue tells us about her book Tiny Thunder and unpacks how it can help you with your business marketing (27:35) Email marketing is not dead! Find out why it's actually incredibly easy to stand out in an inbox if you have the right approach (28:52) Learn why you need to start using more anecdotes in your sales copy Plus loads more! Links and Resources: Website: www.suerice.com Book: Tiny Thunder Email: sue@suerice.com
On today's show we talk about how to get your company to stand out in a crowded marketplace. Quinn Curtis has spent the last 15+ years rocking juicy brand and marketing strategy for startups, cool causes, small & large businesses, inspiring entrepreneurs, network marketers, authors, speakers, politicians, e-commerce, charter schools, creatives, and non-profits.Key TakeawaysWhat's a purple cow and how can one go about finding one?It's about finding clarity on what makes you special and unique. A lot of companies ask for help finding their purple cow (like it's out there), but it's usually right inside their heart and vision that they've had all along. Every company needs their three uniques:1 or 2 might be the same as another company, but not all three. It's the combination that's the purple cow to the business.What are some of the ways you help a company find their purple cow?Take a day to have a vision day. What do we want this business to look like now and in the future. Getting it down on a whiteboard. What unique qualities do we want to claim?Important to put your stake in the sand and claim who you are. Getting clarity is the hardest part. Once you're clear, you just need to spread the word about it. How do stand out when it feels like every company says the same thing?Get really clear about your target market. A lot of your purple cow comes from how clear you are about your target market. You can't communicate to everyone. Let people experience your company – don't just say things at them. How do you find your target market?Do research. Leverage AI to help confirm your target market, not find it. Connect with the hearts of your target market.Don't go after a target market just because there seems to be a lot of opportunity there, focus on what you like the most about your company.Just because a market seems saturated doesn't mean there isn't opportunity there – just be clear about what your product does different and home in on that. How do you see AI disrupting marketing in general?We're moving into a space where creativity is the new currency. Knowledge is cheap. Creativity is a new muscle. AI can mimic it, but it can't replace it. Humans can be empathetic and connect to people's hearts, and AI can only take inputs it gets. The emphasis of our education and society should be on creativity, emotional intelligence and problem-solving not just getting the right answer (that's easy to do with technology). AI is going to push us to operate on a higher level of ethics.What's most impactful to rise about the noise?Look at your funnel – what is your marketing to sale process. Make sure your bottom funnel is on track. Video is a key place to explore– not many businesses are leveraging video well and there is a lot of opportunity there. Test your message using a free platform like TikTok to try out talking organically about your brand.Top 3 takeawaysDon't be intimidated by a crowded marketplace. Just show up to serve. You don't have to use all the platforms. Figure out what works best for your company.Quality of quantity always wins. People will notice. Connect with Quinn:Website: https://disruptiveadvertising.com/ LinkedIn: https://www.linkedin.com/in/quinn-curtis/
Clay Clark Testimonials | "Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property." - Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE: www.ColawFitness.com) See the Thousands of Success Stories and Millionaires That Clay Clark Has Coached to Success HERE: https://www.thrivetimeshow.com/testimonials/ Learn More About How Clay Has Taught Doctor Joe Lai And His Team Orthodontic Team How to Achieve Massive Success Today At: www.KLOrtho.com Learn How to Grow Your Business Full THROTTLE NOW!!! Learn How to Turn Your Ideas Into A REAL Successful Company + Learn How Clay Clark Coached Bob Healy Into the Success Of His www.GrillBlazer.com Products Learn More About the Grill Blazer Product Today At: www.GrillBlazer.com Learn More About the Actual Client Success Stories Referenced In Today's Video Including: www.ShawHomes.com www.SteveCurrington.com www.TheGarageBA.com www.TipTopK9.com Learn More About How Clay Clark Has Helped Roy Coggeshall to TRIPLE the Size of His Businesses for Less Money That It Costs to Even Hire One Full-Time Minimum Wage Employee Today At: www.ThrivetimeShow.com To Learn More About Roy Coggeshall And His Real Businesses Today Visit: https://TheGarageBA.com/ https://RCAutospecialists.com/ Clay Clark Testimonials | "Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property." - Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE: www.ColawFitness.com) See the Thousands of Success Stories and Millionaires That Clay Clark Has Coached to Success HERE: https://www.thrivetimeshow.com/testimonials/ Learn More About Attending the Highest Rated and Most Reviewed Business Workshops On the Planet Hosted by Clay Clark In Tulsa, Oklahoma HERE: https://www.thrivetimeshow.com/business-conferences/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Actual Client Success Stories from Real Clay Clark Clients Today HERE: https://www.thrivetimeshow.com/testimonials/
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Clay Clark Testimonials | "Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property." - Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE: www.ColawFitness.com) See the Thousands of Success Stories and Millionaires That Clay Clark Has Coached to Success HERE: https://www.thrivetimeshow.com/testimonials/ Learn More About Attending the Highest Rated and Most Reviewed Business Workshops On the Planet Hosted by Clay Clark In Tulsa, Oklahoma HERE: https://www.thrivetimeshow.com/business-conferences/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Actual Client Success Stories from Real Clay Clark Clients Today HERE: https://www.thrivetimeshow.com/testimonials/
Business | How to Find Your Niche and How to Differentiate Your Business In a Crowded Marketplace See the Thousands of Success Stories and Millionaires That Clay Clark Has Coached to Success HERE: https://www.thrivetimeshow.com/testimonials/ Business | Learn How to Build a Business And Not a Job. Discover How Clay Clark's Business Coaching Has Helped www.PeakBusinessValuation.com to Grow By 217%? | The Importance ofImplementing WEEKLY Proven Systems & Business Coaching Why Do 96% of Businesses Fail By Default? Why 96 Percent of Businesses Fail - https://www.inc.com/bill-carmody/why-96-of-businesses-fail-within-10-years.html Learn More About Opening a TipTopK9.com Franchise Today HERE: www.TipTopK9.com Schedule a FREE Consultation Today At: https://peakbusinessvaluation.com/ - Call 435-359-2684 Business | Learn the SPECIFIC Systems, Proven Processes and Best-Practices Strategies That You Need to Use to Grow Your Business By 10X | Learn How Clay Clark Coached www.PMHOKC.com and www.DelrichtResearch.com Into 10X Growth Business | "Since Working With Clay I've Learned Everything About Business. The Experience Working Here Has Been LIFE CHANGING. I've Not Only Learned New Things, But I've Gained a Whole New Mindset." - Robert Redmond Business | Learn How to Hire, Inspire, Train and Retain High Quality Employees | Learn How Clay Clark Has Helped Multi Clean to Experience EPIC Growth Year Over Year While Building an Incredible Team Business | How to Use Search Engine Optimization to DRAMATICALLY GROW YOUR BUSINESS + How Clay Clark Helped BarbeeCookies.com to DOUBLE the SIZE of Her Business Within Just 12 Months!!! Learn More About the Success Stories Below: www.LivingWaterIrrigationOK.com www.BarbeeCookies.com www.PMHOKC.com www.DelrichtResearch.com www.OXIFresh.com www.PeakBusinessValuation.com www.TipTopK9.com www.TulsaOilers.com https://sierrapoolsandspas.com/ Clay Clark Testimonials | "Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property." - Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE: www.ColawFitness.com) Learn More About How Clay Has Taught Doctor Joe Lai And His Team Orthodontic Team How to Achieve Massive Success Today At: www.KLOrtho.com Learn How to Grow Your Business Full THROTTLE NOW!!! Learn How to Turn Your Ideas Into A REAL Successful Company + Learn How Clay Clark Coached Bob Healy Into the Success Of His www.GrillBlazer.com Products Learn More About the Grill Blazer Product Today At: www.GrillBlazer.com Learn More About the Actual Client Success Stories Referenced In Today's Video Including: www.ShawHomes.com www.SteveCurrington.com www.TheGarageBA.com www.TipTopK9.com www.WeShredOnSite.com Learn More About How Clay Clark Has Helped Roy Coggeshall to TRIPLE the Size of His Businesses for Less Money That It Costs to Even Hire One Full-Time Minimum Wage Employee Today At: www.ThrivetimeShow.com To Learn More About Roy Coggeshall And His Real Businesses Today Visit: https://TheGarageBA.com/ https://RCAutospecialists.com/ Clay Clark Testimonials | "Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property." - Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE: www.ColawFitness.com) See the Thousands of Success Stories and Millionaires That Clay Clark Has Coached to Success HERE: https://www.thrivetimeshow.com/testimonials/ Learn More About Attending the Highest Rated and Most Reviewed Business Workshops On the Planet Hosted by Clay Clark In Tulsa, Oklahoma HERE: https://www.thrivetimeshow.com/business-conferences/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Actual Client Success Stories from Real Clay Clark Clients Today HERE: https://www.thrivetimeshow.com/testimonials/ 75% of Employees Steal from the Workplace - https://www.forbes.com/sites/ivywalker/2018/12/28/your-employees-are-probably-stealing-from-you-here-are-five-ways-to-put-an-end-to-it/ 85% of Employees Lie On Resumes - https://www.inc.com/jt-odonnell/staggering-85-of-job-applicants-lying-on-resumes-.html 96% of Businesses Fail - https://www.inc.com/bill-carmody/why-96-of-businesses-fail-within-10-years.html The Key Drivers of Success: A Scheduling Center A Weekly Call Group Interview Google Reviews Video Reviews Dream 100 Running Online Advertisements On-Going Search Engine Content Writing
In our SaaS Fuel™ Expert Series, Jeff is joined by Sarah Noel Block who believes “creativity is king” when it comes to great marketing. Sarah started her career in content marketing before the term was even coined and learned the importance of making the customer the hero of the story. Sarah's approach to marketing systems makes it easy for tiny teams to have a big impact and emphasizes the importance of having a customer-centered founder story rather than just focusing on oneself. As a one-person marketing department, she stresses the importance of consistency and creating a core content strategy that can be repurposed across different platforms.Sarah Noel Block is a marketing superstar, copywriter, and creator who helps SaaS marketers turn babble into conversions. She is the host of the Tiny Marketing Show and is passionate about helping SaaS founders create value and build trust with their customers.Key Takeaways00:00:44 - Celebrating all things frozen!00:05:50 - Sarah's passion for writing and storytelling led to her love for Marketing00:06:35 - Explaining Why You Serve the Individuals You Do00:08:08 The Importance Of Content Marketing In Building Trust With Customers.00:09:06 - How the Google Algorithm Connects Everything00:12:34 - A Big Mistake That Marketers Make: Not Asking Your Audience00:13:38 The Importance Of Content Planning: Why You Need A Plan For Your Online Posts00:17:09 Creating Unique Content For Different Platforms00:18:26 - The Right Way To Repurposing Your Content00:20:10 - Metrics Matter - Don't Ignore This!00:22:13 - Trigger Engagement Using This Brilliant Tactic00:23:51 Creating Pillar Content And Breaking It Down Into Categories00:26:23 - How to Standout: It's All About Brand Voice00:30:06 The Importance Of Consistency And Content Strategy 00:31:44 Supercharge Your One-person Marketing DepartmentTweetable QuotesYou want it to be less about the "you & I" story and more a "you" and how "you inspired me" of what I did in my business. - 00:07:02 Sarah Noel BlockBut unless that mission statement has to do with the customer serving them, and solving their problems, no one cares. - 00:07:34 Sarah Noel Block You can't expect strangers to be invested in your story. - 00:08:05 Sarah Noel BlockSo your content needs to bring value to your customer, but you also have to make it really easy for Google and your audience to find it. - 00:09:26 Sarah Noel Block If you're planning it correctly, you could do it really easily, even with a tiny team. - 00:15:42 Sarah Noel BlockIt's all about brand voice. When you're building your content strategy, which you should be doing that first. That is your foundation. Have a content strategy. - 00:26:23 Sarah Noel BlockAlways show up for your audience and be consistent. - 00:30:18 Sarah Noel BlockLook at what's working. Replicate it. And then repurpose it so it will go further. - 00:33:07 Sarah Noel BlockYou really need to be scrappy. You need to be creative. - 00:33:32 Jeff MainsSaaS Leadership Lessons1. Always show up for your audience. Being consistent is crucial.2. Creating a core method for content marketing makes it easy.3. Creating one core piece of pillar content and repurposing it can save time and resources.4. Slice and dice one main piece of content for a quarter's marketing.5. Ask relevant questions in social posts. The audience will not only be more interested, but they will also be able to show off how smart they...
If you are finding it hard to stand out in a crowded marketplace then this episode is for you. Clay Clark breaks down why it's important to stand out from the crowd once you have found a way to get in front of your ideal and likely buyers.
Crowded Marketplace w/ Street Music | Street Musician Lofi Music Chill | Lofi Music For Sleep _____ Please subscribe for *DAILY* videos: https://bit.ly/31YtQPc Link to video: https://youtu.be/1khzOfQNyO4 ========= BEST 4 EARBUDS FOR LISTENING EXPERIENCE: ➤ Most affordable but still high-quality sound, noise-canceling Bluetooth earbuds - https://bit.ly/3AQohjH ➤ Premium 180Hr Playtime Bluetooth earbuds w/ overall best sound & quality construction - https://bit.ly/3KJIFqW ➤ Affordable in-ear style Bluetooth earbuds w/ great sound - https://bit.ly/3BbAalk ➤ Affordable over-ear style exercise Bluetooth earbuds w/ great sound - https://bit.ly/3CWrwc2 _________________ SOOTHING SOUNDzzz ON SOCAL MEDIA: TikTok https://www.tiktok.com/@soothingsounds000?lang=en Instagram https://www.instagram.com/soothingsoundzzz/ Facebook https://www.facebook.com/Soothing-Soundzzz-271614694688828/ Spotify (Podcast) https://open.spotify.com/show/6vHMEcA5DQdriv4SBNePwe ______________________ ABOUT: This channel is dedicated to making soothing audio, nature sounds, and relaxing ambiance to help people sleep better, fight insomnia, reduce stress, relieve anxiety, focus, study, read, ASMR, meditate, and more. #streetmusic #lofimusicforsleep #lofimusicchill #streetmarket #streetmusician #sleepmeditation #cozyambience #fallasleepfast #relaxingambience #relaxingsounds #soothingsoundzzz
Business Owners & Entrepreneurs Podcast with Peter Boolkah | Business Coach | The Transition Guy®
Many people have business ideas that seem like they might work. But how can you really tell if you have a good business idea or business concept that's likely to succeed in a crowded marketplace? In today's episode, I share how to know whether what you have is a viable business idea or not.So, you have a business idea that you're excited about that you want to test on the market. Perhaps you've told a few friends about it, and they've encouraged you to go ahead with it. But there are other things to consider before you invest your life savings into making it work.For example, does your business idea or business concept address a want, need, or desire in the marketplace? To know if you have a good business idea or a viable business idea, you have to know which category yours lies in today's crowded marketplace.If people WANT a product, they'll be prepared to spend money on it. When people NEED a product, they can't go without it, so this automatically compels them to purchase it. DESIRE, on the other hand, is a different level of want.Second, you've got to ask yourself – can you make money from it? How much potential money can you make out of your business concept? If you're entering a crowded marketplace, what's your point of difference going to be? These are very important things to answer to know if you've got a good business idea.I talk more about these two factors, PLUS a third one you should consider to help tell if what you have is a viable business idea. Watch until the end of this video to learn all about potential success in your desired business.--------------------CONNECT WITH PETER BOOLKAH:--------------------http://www.Boolkah.comhttps://www.facebook.com/Boolkahhttps://www.instagram.com/pboolkah/https://www.linkedin.com/in/boolkahhttps://twitter.com/boolkah
Are you struggling to find your niche in a crowded marketplace? Clay teaches the proven moves that you can use to stand out and to get the attention of your ideal and likely buyers.
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
We're officially in full holiday season prep mode now. For many, the next six weeks could make or break their entire year. Quotas can be crushed, goals met, and the holiday parties seem a lot more fun. Or budgets will be busted, goals missed, and you're left wishing the ball would drop a little slower on New Year's Eve. So, how can you make this holiday season your best ever with affiliate marketing? Listen up, because today I'm sharing my best affiliate marketing advice for the holiday season. LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/holidayguide ConvertKit: http://www.mattmcwilliams.com/convertkit ClickFunnels: http://mattmcwilliams.com/clickfunnels iDev Affiliate: mattmcwilliams.com/idev How to Stand Out and Capture Attention in a Crowded Marketplace: https://www.mattmcwilliams.com/how-to-stand-out-and-capture-attention-in-a-crowded-marketplace/ Warm-Up Guide: http://mattmcwilliams.com/warmlist Affiliate Bonus Packages: https://mattmcwilliams.com/affbonuses How to Write Review Posts that Rank and Convert: https://www.mattmcwilliams.com/reviewposts FREE DOWNLOAD – Bridge Page Template: https://www.mattmcwilliams.com/bridgepage
Conscious Millionaire J V Crum III ~ Business Coaching Now 6 Days a Week
Welcome to the Conscious Millionaire Show for entrepreneurs, who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries. Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Scott McKain: Standout in a Hyper-Crowded Marketplace Scott McKain is an internationally known authority who helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®.” His presentations benefit from three decades of experience, combined with his innate talent for articulating successful ideas. He has spoken before and consulted for the world's most influential corporations. Like this Podcast? Get every episode delivered to you free! Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!
Welcome to the Conscious Millionaire Show for entrepreneurs, who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries. Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Scott McKain: Standout in a Hyper-Crowded Marketplace Scott McKain is an internationally known authority who helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®.” His presentations benefit from three decades of experience, combined with his innate talent for articulating successful ideas. He has spoken before and consulted for the world's most influential corporations. Like this Podcast? Get every episode delivered to you free! Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!
Welcome to the Summer Deep Dive. In June, you were able to listen to messaging makeovers, and now it's your turn to make over your own message. This is a six-part series that was carefully curated to help you get clear and feel confident about your messaging, so you can show up and be radically consistent in your marketing, be known for your work, and lead people to hire you. Today: How to stand out in a crowded marketplace. There is only one remaining way to stand out in business: How you communicate with your audience and prospective clients. The hard pill to swallow about online business is that anyone, anywhere can steal what you do. They can copy your services, your strategy, your client experience, etc. But the way you communicate, your messaging? That's uniquely yours and it can't be copied. I'm sharing how to strategically craft your messaging so that you do stand out in business, so that you can feel confident in your services, and make an even bigger impact. In this episode: Why the combination of your words, your voice, and your personality can't be duplicated Three service providers who've successfully differentiated themselves in the market Learn more about Michelle Mazur: Communication Rebel Three Word Rebellion Three Word Rebellion Book Request a free 1:1 Chat Finally Nail Your Message
Nicky Billou has worked with Olympic Gold medalists Donovan Bailey & Mark McKoy, and helped Theresa Dugwell set 3 ultra-distance athletic Guinness World Records. An ex-corporate executive, he has become THE trusted adviser to CEOs, entrepreneurs, and sales professionals for their personal health and peak business performance. In this epsidoe, Nicky and I discuss: - What is a thought leader, and what seperates a thought leader from an expert in an industry or an influencer - How to determine when the right time to pursue becoming a thought leader is - How to begin to ask yourself the right questions - What is the source of the decline in masculinity in the world - Why we need strong men to rise up and become thought leaders in their spehere of influence Connect with Nicky: Podcast - https://www.thethoughtleaderrevolution.com/ eCircle Academy - https://ecircleacademy.com/ Books - https://www.amazon.com/s?i=stripbooks&rh=p_27%3AMr.+Nicky+Billou&s=relevancerank&text=Mr.+Nicky+Billou&ref=dp_byline_sr_book_1 -- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/ Facebook: https://www.facebook.com/groups/584284948647477/ Website: http://www.thesuperhumanlifepodcast.com/tshlhome YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ
Today we're going to talk about differentiation in crowded marketplaces. To help me discuss this topic, I'd like to welcome Matthew Stibbe, CEO of Articulate Marketing, entrepreneur, pilot, wine enthusiast, and more!
Are you keeping up with the ever-changing trends in eCommerce? Is your brand ready for the future of online selling? In today's episode, host Mark de Grasse talks to Scott Cunningham and Simon Trafford from Social Lite, a leading Shopify partner and top-notch eCommerce marketing agency. Scott and Simon are our subject matter experts for the brand-new e-commerce certification. eCommerce is changing. Buyers are adopting new buying habits and businesses now have to develop new strategies to meet the needs of the post-pandemic buyer. The good news is that there have never been as many eCommerce opportunities as we're seeing right now. On the flip side, competition is also at an all-time high. So how can you level up and stay ahead of the competition? Tune in as we discuss what is going on in the eCommerce space, why we created a brand-new eCommerce certification, and how you can prepare for the future of online selling. IN THIS EPISODE YOU'LL LEARN: [01:42] Post-Pandemic eCommerce: Is Your Brand Ready? [05:22] What to Expect From The New Ecommerce Certification [07:40] How to Differentiate Your Brand In a Crowded Marketplace [11:09] How to Work Out Your Ideal Customer Avatar [13:03] What is Customer Research and Why is it Important? [15:40] Who the New eCommerce Certification is Designed For [18:17] Why You Need to Set Up an Online Store, If You Haven't Already LINKS AND RESOURCES MENTIONED IN THIS EPISODE: https://merchantmastery.io/ (Social Lite Communications) https://merchantmastery.io/ (Merchantmastery.io) OUR PARTNERS: http://getscalable.com/dm (7 Levels of Scale Workbook) Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead). Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com (Perpetual Traffic) Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!) Mentioned in this episode: Download Free DigitalMarketer Ebooks! Useful digital marketing ebooks, worksheets, swipe files, and guides! https://dm.captivate.fm/ebooks (DigitalMarketer Ebooks)