Podcasts about Gatorade

Rookies CJ Stroud and Tank Dell have been impressive during OTAS. Me and Harley break down the latest rumors and updates. Also what is your favorite Gatorade color?

It's Season 2! The Mystery Co-Host is Revealed (!!!) as Brandon and ??? peel back the layers on the onion-iest Pokémon: Chikorita! Is it gum? Is it a predator? Why does it need Gatorade so badly?Check out our BRAND NEW PATREON at patreon.com/WhosThatPatreon@BrandonZelman on Twitter@WhosThatPokemonPod on Instagram

ALL THE POOR AND POWERLESS Lyrics: Leslie Jordan, Arr: All Sons & Daughters   I NEED THEE EVERY HOUR Lyrics + Arrangement: Traditional   GLORIA PATRI Lyrics + Arrangement: City Hymns   SHINE Lyrics + Arrangement: Birdy   FOR THE BEAUTY OF THE EARTH Lyrics + Arrangement: Folliott Sandford Pierpoint   ON STAGE Sean Thomson (strings) Xan DuBose (singing) Reggie Sullivan (bass + singing) Jessica Rafferty (violin) Adam Rafferty (cello) David Sloan (cajon) Charles Weathers (speaking) Dawn Hyde (lots of speaking)   SERMON AUDIO IS AVAILABLE FOR STREAMING THROUGH THE WEBSITE AND AS A PODCAST THROUGH ITUNES AND PODBEAN.   ALL SCRIPTURE QUOTED FROM THE NEW REVISED STANDARD VERSION OF THE BIBLE ©1989 BY THE NATIONAL COUNCIL OF CHURCHES OF CHRIST.   MUSIC COVERED UNDER THE LICENSE CCS#11209.

About Tony Gomes and Advanced Wealth Management: Hello, my name is Tony Gomes, and I am the founder of Advanced Wealth Management. I want you to know that my firm has your best interest at heart. Our work ethic and beliefs are the culmination of years of overcoming adversities, and because of our journey, we place the wellbeing of our clients above all else. To help you understand the environment in which you entrust your financial hopes, let me tell you a bit about myself and how I came to be here today. I spent my childhood continuously moving among the Cape Verde Islands, with little to no supervision and gnawing hunger in my belly. At the age of nine, my journey to the United States was fraught with tension. I came from a fatherless background and was thrust into racial disparity, but I managed to come out on top through hard work and determination, despite the view of many that my heritage wouldn't allow me to succeed. I went from a young boy on the streets of New Bedford with no grasp of the English language, to a successful marketing agent, with a Bachelor of Business Administration in Finance and Marketing through the University of Massachusetts and a Master's of Business Administration from the University of Texas. Tired of the long hours in the corporate world, marketing for brands such as Gatorade and Tropicana, it became evident that if I truly wanted to succeed and be the best father I could be to my children, I would need to rely on myself as I had throughout my childhood.I became a partner with a venture capital firm. One of the companies we funded, Inktomi, which Yahoo acquired in 2003 for an unbelievable sum, and then, after searching my soul on how best I could give back to my community, moved into the world of financial planning. After many years of working with a company that didn't have my clients' best interest in mind, I started Advanced Wealth Management in Florida with a Family Office mentality, committed to helping potential retirees through a Holistic Retirement approach. Our family office brings together a select group of professionals to coordinate all aspects of your financial affairs. This includes but is not limited to retirement income planning, wealth management, proactive tax planning, healthcare planning, comprehensive estate planning, charitable giving, and legacy planning. We assist business owners with growth planning, employee retention programs, and show them how to successfully transition into retirement via tax efficient exit strategies. Our multi-disciplinary professional team, include wealth advisers, accountants, estate planning attorneys, healthcare and insurance planning experts. Many of our professionals have advanced degrees and a collective experience record of over 60 plus years. We're fiduciaries to 100% of our clients, 100% of the time, and required by law to act in their best interests. Our meticulous and holistic Retirement Roadmap planning process will dramatically clarify your life goals, and your path to achieving them. Your financial life is centralized and streamlined. Your outlook changes as you begin to feel a lot more relaxed and in control. Our clients tell us it's a breath of fresh air having all their advisors so easily accessible, talking to each other and planning on their behalf. Advanced Wealth Management, LLC(“AWM”) is a Florida registered investment adviser located in Nokomis, Florida. Investment Advisory Services offered on a fee basis through AWM. AWM has selected Charles Schwab & Co., Inc.(“Schwab”) as primary custodian for our clients' accounts. Member SIPC. AWM and Schwab are not affiliated. This communication is intended for those residing in the State of Florida only.

The Gatorade and granola were nothing if not essential.  Chicago's best morning radio show now has a podcast! Don't forget to rate, review, and subscribe wherever you listen to podcasts and remember that the conversation always lives on the Q101 Facebook page.  The Q101 Morning Crew is live every morning from 6a-10a on Q101.    Subscribe to our channel HERE: https://www.youtube.com/@Q101 Like Q101 on Facebook HERE: https://www.facebook.com/q101chicago Follow Q101 on Twitter HERE: https://twitter.com/Q101Chicago Follow Q101 on Instagram HERE: https://www.instagram.com/q101chicago/?hl=enSee omnystudio.com/listener for privacy information.

Today, I am blessed to have here with me Michael Goran. He is a Professor of Pediatrics at The Children's Hospital of Los Angeles, which is affiliated with the Keck School of Medicine at the University of Southern California.  He is Program Director for Diabetes and Obesity at The Saban Research Institute and he holds the Dr Robert C and Veronica Atkins Endowed Chair in Childhood Obesity and Diabetes. Dr Goran is a native of Glasgow, Scotland, and received his Ph.D. from the University of Manchester, UK (1986) and has previously served on the faculty of Medicine at the University of Vermont (1991 to 1994), the Department of Nutrition Sciences at UAB (1994 to 1999), and the Department of Preventive Medicine at USC (1999 to 2018) prior to joining Childrens Hospital of Los Angeles. His research has been continuously funded by the National Institutes of Health and other Foundations for the past 30 years and he has published over 350 professional peer-reviewed articles and reviews. He is the Editor of the “Childhood Obesity: Causes, Consequences and Intervention Approaches” published in 2017, co-editor of “Dietary Sugars and Health”published in late 2014, and currently serves as Editor-in-Chief for Pediatric Obesity. He has been the recipient of a number of scientific awards for his research and teaching, including: The Nutrition Society Medal for Research (1996), The Lilly Award for Scientific Achievement from The Obesity Society (2006), The Bar-Or Award for Excellence in Pediatric Obesity Research, from The Obesity Society (2009), the TOPS award for contributions to obesity research from The Obesity Society (2014), and the Rank Prize Lecture in Nutrition (2018). Michael lives in Silverlake, Los Angeles with his wife Lori, a film editor, his 2 teenage daughters, and their cat, Hugo Moon. Outside of work, Michael likes to play tennis, and hang out with his family which typically involves cooking, eating, going on walks and travel. In this episode, Michael talks about why he decided to focus on sugar addiction towards children. For the last thirty years, this has been Michael's sole focus; he speaks about what he has learned about kids and sugar throughout his many years as an expert in the field. We talk about the importance of breastfeeding and how breastfeeding for twelve months can have massive benefits to your children. Tune in as we speak about nonalcoholic fatty liver disease, why kids need to ditch added sugars, and what's really in Coca-Cola products. Order Keto Flex: http://www.ketoflexbook.com -------------------------------------------------------- / / E P I S O D E   S P ON S O R S  Good Idea Functional Sparkling Water Drinks. Visit http://www.goodidea.us and use the coupon code BEN at checkout. Get Bioptimizers Magnesium Breakthrough for the best night of sleep, ever! Nurture your mind and body with this all-natural, full-spectrum magnesium supplement. Visit www.magbreakthrough.com/ketokamp and use code ketokamp10 for 10% off.  Text me the words "Podcast" +1 (786) 364-5002 to be added to my contacts list.  [00:30] Why Michael Decided To Focus on Sugar Addiction Towards Children Michael has been doing sugar addiction in children research exclusively for the last 30 years. Michael wanted to learn about chronic diseases and how they started in childhood.  At the end of the day, he found a lot of very interesting information about sugar and how to modify it. Michael wanted to get that information out there to the public. If someone is diabetic, that didn't happen over the past year. Instead, they have been eating a poor diet for the last ten to fifteen years.  Get Sugarproof: The Hidden Dangers of Sugar That Are Putting Your Child's Health at Risk and What You Can Do: https://www.amazon.com/Sugarproof-Hidden-Dangers-Putting-Childs/dp/0525541195/benazadi-20 [04:40] Options For Babies As They Get Off of Breast Milk  The food companies are doing a great job at basically hijacking the innate preferences that babies have.  Babies are actually born with a built-in preference for sweetness. It's supposed to help them seek out good-tasting foods.  Food companies know that babies and kids prefer sweetness. So that's why 80% of kids' foods have some type of added sugars.  Breast milk does have carbohydrates. Lactose is built from glucose and galactose. However, there's no fructose in natural mother's milk.  It's the introduction of fructose that starts to cause problems as well as added sugar.  [07:50] When Moms Should Start To Wean The Baby Off of Breast Milk  The recommendation is six months. However, there are studies that demonstrate the longer the duration of breastfeeding, the more likely you are to prevent obesity.  Plus, the longer you breastfeed, you will promote brain development. If a mom breastfeeds for more than twelve months, those babies are highly protected from obesity, even if they consume high amounts of sugary beverages as a toddler. [10:55] A Calorie Isn't Always A Calorie: 90% of Fructose Is Cleared By The Liver Sucrose, which is ordinary table sugar, is what we call a disaccharide. It's a glucose molecule connected to a fructose molecule; both are identical chemically. Glucose is used everywhere in the body for energy. The liver filters out almost 90% of fructose. The liver's job is to filter things out that it doesn't want in the blood. The liver will take fructose and convert it to fat. The most common form of liver disease is nonalcoholic, and that nonalcoholic contributor is fructose. [18:10] Recommendations For Adults and Children Who Have Nonalcoholic Fatty Liver Disease Sugar elimination can rapidly deplete the liver of its fat quite quickly. It only takes seven to eight days.  That's why Michael has a seven-day no added sugar challenge. Learn more about the challenge by getting Michael's book here: https://www.amazon.com/Sugarproof-Hidden-Dangers-Putting-Childs/dp/0525541195/benazadi-20 You should do the challenge right after the holidays. It's a great way to get fat out of the liver. Kids need to reset their bodies and taste preferences.  Weight loss is also important for nonalcoholic fatty liver disease.  We get so amped up on sugar, we begin to crave it more and more. Cut it out! [21:00] There Are Over 200 Names For Caloric Sugars  The current count is about 260 or 270.  Food companies are developing healthy-sounding names for sugar. Here are some examples: Organic brown rice syrup  Evaporated cane juice Agave nectar  Fruit juice concentrates  Some of the fruit sugars can have even more fructose and high fructose corn syrup. Gatorade is a fake healthy drink.  [23:40] What's Happening To Children When They Consume Less Sugar Kids are more intelligent if they eat less sugar. With less sugar, kids can expect to have these benefits: Perform better on academic tests Better memory Better sleep More focus [32:15] How Much Fructose Is Really In Coca-Cola? Michael Did The Research  Michael wanted to know what was in Coca-Cola.  Products say high fructose corn syrup; we don't actually know what that is. The food industry says it's marginally more fructose than glucose in their products.   Michael went to the supermarket and got all kinds of drinks. He sent them off to the lab. About 65% of the sugars are fructose.  Michael presented this information six years ago. The food industry told him that his research was invalid. However, they couldn't prove how.  Remember, more fructose causes a lot of problems in the body.  [35:25] True or False: It's Impossible To Be Addicted To Sugar  Here are some of the criteria for addiction: Withdrawal  Side effects Difficult to give up If you look at the criteria for addiction, they stand true for sugar.  It makes no sense that qualified professional dietitians would say that sugar is not addictive.  About 40% of the Academy of Dietetics and Nutrition funding comes from big food companies. [45:15] What's Next For Michael In 2022 Michael is wondering why certain populations have the highest rates of obesity, diabetes, and fatty liver. He wants to come up with Latino-specific strategies, protocols, and interventions. Plus, Michael is going to continue to develop more recipes for his fans.  AND MUCH MORE! Resources from this episode:  Check out Sugarproof Kids: https://sugarproofkids.com/ Get Sugarproof: The Hidden Dangers of Sugar That Are Putting Your Child's Health at Risk and What You Can Do: https://www.amazon.com/Sugarproof-Hidden-Dangers-Putting-Childs/dp/0525541195/benazadi-20 Email: Hello@SugarproofKids.com Follow Michael Goran Twitter: https://twitter.com/michaelgoran LinkedIn: https://www.linkedin.com/in/michael-goran-b5577b11/ Follow Sugarproof Kids: Instagram: https://www.instagram.com/sugarproofkids/ Facebook: https://www.facebook.com/Sugarproofkids Join the Keto Kamp Academy: https://ketokampacademy.com/7-day-trial-a Watch Keto Kamp on YouTube: https://www.youtube.com/channel/UCUh_MOM621MvpW_HLtfkLyQ Studies Referenced on the show: https://jamanetwork.com/journals/jamanetworkopen/fullarticle/2784545   https://www.nature.com/articles/s41366-021-00897-0.epdf?sharing_token=Cpf2qYLFHs3x6mq_r-mVV9RgN0jAjWel9jnR3ZoTv0NJCGivURWPm-BVpJcxYiGt7OeZD6y_01Xkq8NAecHM4OZqBvVIuZ-pOHKJHLr1N5WwHnKWxr9WXepZ4DJwuXEYd8DHukHP0ev-lSu2ews755EsdjzpeDZrXr3VIsEhQ40%3D Order Keto Flex: http://www.ketoflexbook.com -------------------------------------------------------- / / E P I S O D E   S P ON S O R S  Good Idea Functional Sparkling Water Drinks. Visit http://www.goodidea.us and use the coupon code BEN at checkout. Get Bioptimizers Magnesium Breakthrough for the best night of sleep, ever! Nurture your mind and body with this all-natural, full-spectrum magnesium supplement. Visit www.magbreakthrough.com/ketokamp and use code ketokamp10 for 10% off.  Text me the words "Podcast" +1 (786) 364-5002 to be added to my contacts list.  *Some Links Are Affiliates* // F O L L O W ▸ instagram | @thebenazadi | http://bit.ly/2B1NXKW ▸ facebook | /thebenazadi | http://bit.ly/2BVvvW6 ▸ twitter | @thebenazadi http://bit.ly/2USE0so ▸clubhouse | @thebenazadi Disclaimer: This podcast is for information purposes only. Statements and views expressed on this podcast are not medical advice. This podcast including Ben Azadi disclaim responsibility from any possible adverse effects from the use of information contained herein. Opinions of guests are their own, and this podcast does not accept responsibility of statements made by guests. This podcast does not make any representations or warranties about guests qualifications or credibility. Individuals on this podcast may have a direct or non-direct interest in products or services referred to herein. If you think you have a medical problem, consult a licensed physician.

Josh Mills, Wayne McCarty, and special guest Jordan Blalock discuss this week's Florida Man headlines, learn about the history of clothing, and answer one of the world's biggest questions: "Who REALLY invented Gatorade" To learn more about the show, visit our website. www.fmofm.com To support the show, please visit our Patreon.  https://www.patreon.com/fmofmpodcast  

Listen to the full Patreon episode: https://www.patreon.com/youbetcharadio In this episode, we go through a long list of our favorite Gatorade flavors Buy our merch

Today's episode features a special guest, Mark Schaefer, a globally-recognized keynote speaker, futurist, business consultant, and author. Mark and Sarah delve into the significance of community in today's world and its role in humane marketing. They explore the difference between a community and an audience, the importance of letting go of control as a community builder, the struggles of building a community, and the potential synergy between AI and human communities. They also discuss effective strategies for attracting new members, common mistakes made by community builders and how AI fits into the picture of community. As entrepreneurs, understanding the essence of community building and the benefits it offers can help us create meaningful connections and grow our businesses sustainably. He studied under Peter Drucker for three years and has advanced degrees in marketing and organizational development. Mark holds seven patents and is a faculty member of the graduate studies program at Rutgers University. His blog and podcast -- The Marketing Companion -- are at the top of the charts in the marketing field. Customized for every audience, Mark's inspiring and memorable programs specialize in marketing and strategies for digital marketing, social media, and personal branding. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, Dell, Pfizer, The U.S. Air Force, and the UK Government. Mark is the bestselling author of 10 path-finding books including the first book ever written on influence marketing. Mark's books are used as textbooks at more than 50 universities, have been translated into 15 languages, and can be found in more than 750 libraries worldwide. In this episode, Mark and I discuss: Why community is more important now then ever before The difference between a community and an audience The role of the ego for community builders The struggles of building a community AI and human communities: can they work together? And much more [00:00:00] Sarah: Hello, humane marketers. Welcome back to the Humane Marketing Podcast, the place to be for the generation of marketers that cares. This is a show where we talk about running your business in a way that feels good to you, is aligned with your values, and also resonates with today's conscious customers because it's humane, ethical, and non-pushy. [00:00:23] I'm Sarah z Croce, your hippie turn business coach for quietly rebellious entrepreneurs and marketing impact pioneer. Mama Bear of the Humane Marketing Circle and renegade author of marketing like we're human and selling like we're human. If after listening to the show for a while, you're ready to move on to the next level and start implementing and would welcome a community of like-minded, quietly rebellious entrepreneurs who discuss with transparency what. [00:00:52] Works and what doesn't work in business, then we'd love to welcome you in our humane marketing circle. If you're picturing your [00:01:00] typical Facebook group, let me paint a new picture for you. This is a closed community of like-minded entrepreneurs from all over the world who come together once per month in a Zoom circle workshop to hold each other accountable and build their business in a. [00:01:15] Sustainable way we share with transparency and vulnerability, what works for us and what doesn't work, so that you can figure out what works for you instead of keep throwing spaghetti on the wall and seeing what sticks. Find out more at humane.marketing/circle, and if you prefer one-on-one support from me. [00:01:37] My humane business coaching could be just what you need, whether it's for your marketing, sales, general business building, or help with your big. Idea like writing a book. I'd love to share my brain and my heart with you together with my almost 15 years business experience and help you grow a sustainable business that is joyful and sustainable. [00:01:58] If you love this podcast, [00:02:00] wait until I show you my mama bear qualities as my one-on-one client can find out more at humane.marketing/coaching. And finally, if you are a Marketing Impact pioneer and would like to bring Humane Marketing to your organization, have a look at my offers and workshops on my website@humane.marketing. [00:02:30] Hello friends. Welcome back. We arrived once again at the seventh P of the Humane Marketing Mandala. Today's conversation fits under the P of. Partnership. If you are a regular here, you know that I'm organizing the conversations around the seven Ps of the Humane Marketing Mandala. And if this is your first time here, you probably don't know what I'm talking about, but you can download your one page marketing plan that comes with [00:03:00] the seven Ps of Humane marketing@humane.marketing slash one page. [00:03:06] The number one and the word page, and this truly is a completely different version of the seven Ps of marketing that starts with yourself. It comes with seven email prompts to really help you reflect on these different Ps. And so, like I said, today's. Conversation fits under the seventh p the P of partnership, and clearly that's a new P that I added. [00:03:32] It didn't exist in the original sixties version of the seven Ps of marketing. In today's episode, I'm joined by my colleague and fellow marketer, mark Schaffer. Mark is a returning guest as I've spoken to him twice before, since we're fellow introverts. And so he came once to speak on my. Previous podcasts, the one, two podcasts before. [00:03:58] So not the [00:04:00] gentle marketing podcasts, but the one before that, and where I was mainly talking to introverts. I'll dig out the episode. Link so you can go listen to that. So mark spoke to me about being an introvert in business and marketing, and then I had him come back also to talk about his book Marketing Rebellion which actually came out just before. [00:04:22] Weeks before marketing like we're human, which was then called the Gentle Marketing Revolution. So clearly we're kindred spirits, not just personality wise, but also otherwise how we think. Again, we didn't talk about this, but he came out with Marketing Rebellion and for me it was marketing Revolution. [00:04:45] So I'll tell you a bit more about Mark in just a moment, but. Since today's topic is all about community, I want to take a moment to tell you about our community, the Humane Marketing Circle, and what we've been up to in the last [00:05:00] few weeks and months. So the Humane Marketing Circle is a growing community for quietly rebellious entrepreneurs. [00:05:08] Here's the theme again, with the rebellion or the revolution. So we're a community for quietly rebellious entrepreneurs who are ready for something different, something fresh and new, a new way of marketing, and a new way of business building, and also a new way of being in community. We now have. Four monthly gatherings, two meetups in which we discuss marketing, one 90 minute business or marketing related workshop with an expert or someone from the community. [00:05:40] So I always try to find experts within the community because we're all experts. And then every now and then if I don't find someone in the community, I'll go and look outside. We're also starting this month with an. Extra call we, that we call net weaving, so it's not networking, but [00:06:00] net weaving which we focus on, in which we focus on forming friendships between members that then lead to new business op. [00:06:08] Opportunities, collaborations, referrals, et cetera. But the main focus is to be human in these net weaving calls. Really just let go of the mask and show up as humans in our comfy clothes and on our couches and sofas, and just build friendships that then eventually lead to new business opportunities. [00:06:31] Here's how our community meetups work. So those are the two regular monthly meetings that we have. One of them I lead and one of them is led by one of our three community ambassadors. In the first half of the call, members bring their questions and we have a conversation about what. It works for us in marketing. [00:06:54] For example, one of the last calls we talked about AI and we share [00:07:00] tools and discussed benefits, dangers, overall ethical questions. We also, just on the last call, we talked about the gentle sales path and what members are doing in terms of bringing new people into their gentle sales paths. And so we take turns, we raise our hands and take turns and everybody. [00:07:19] Is really a leader in the, in their chair, and they get to learn from others and also share. And in the second half of the call, we go into breakout rooms and we have a more intimate conversation with other heart-centered entrepreneurs, which is super valuable because we don't often get this, you know, brainstorming and kind of feedback from other entrepreneurs. [00:07:46] And for example, this month our topic is the P of people. So I always bring a question for the breakout rooms and We discussed, for example a limiting belief that holds our people back. So [00:08:00] what's a limiting belief that holds our clients back? And then we took turns in sharing that in the small breakout room. [00:08:07] So that's the format. Of our meetups. Then we've also successfully transitioned to our new community platform on Kajabi, and I have to say I'm super pleased with it. It's such a lot of fun. We had our first live call directly. In our live room, in the community, so not on Zoom but directly within the Cajabi community, which makes it really safe and it feels like you're really unique to us. [00:08:37] So rather than being on Zoom, which we kind of all use, but it, it has become this tool where. We somehow we show up in our business mindset where if we're all of a sudden in our own platform and we have a call, and it just really felt like, oh, this is, this is our [00:09:00] home. We're hanging out in our home. [00:09:01] And that's what members also mentioned. There's still a few bugs that were working out, but All in all, we love this new community platform on Kajabi, and we're just truly embracing it. And then, as I said, Eddie, our community facilitator will lead his first NetWeaving call really a, a fun call to foster friendships between members that then lead to business opportunities. [00:09:27] I'm super excited to have him on board. It's interesting because Mark, you'll hear him say in. In our podcast episode, you'll hear him say that it's good to hire the youngest member you can find, or the, the youngest person you can find. And so that's exactly what I did with Eddie. He's a millennial probably even. [00:09:48] Younger than millennial. Millennials are now kind of like, oh, they're, you know, they aged as well. So he's, he's 27 and he just brings such a new perspective, such a [00:10:00] different way of being in community, which yeah, which we all love. So it's been great. So I created a, a special may coupon code for you if you'd like to join us now and save 15% on your monthly membership rate for as long as you stay. [00:10:16] So if you feel like now's the time, you can use the coupon code may gift. So, m. A Y G I F T on the checkout page by going to humane.marketing/circle. And this code is valid until May 31st, 2023. So with that, let's go back to our conversation with Mark. About communities. But first, let me tell you a bit about Mark. [00:10:46] So Mark Schaefer is a globally recognized keynote speaker, futurist, business consultant, and author. His clients range from successful startups to global brands such as Adidas, Johnson and Johnson, [00:11:00] Dell, Pfizer, the US Air Force, and the UK government. Mark is the bestselling author of 10 pathfinding books, including the first book ever written on influence marketing. [00:11:11] Mark's books are used as textbooks at more than 50 universities have been translated into 15 languages and can be found in more than 250 libraries worldwide. In today's episode we talked about why community is more important now than ever before. The difference between a community and an audience. [00:11:34] The role of the ego for community builders, the struggles of building a community, how hard it is really to get people together and host the space. And finally we also talk about AI and the role of AI in human communities and how they can work together, cuz that's actually the third part of Mark's new book, belonging to the Brand.[00:12:00] [00:12:00] Let's dive in with Mark. [00:12:34] Court. Good to see you, mark. I, I just said, let's just hit record because we're already sharing all, all this, this good stuff. So we are, we are excited to have you back on the show here. Really looking forward to talking to you about community. Your latest book has a lot of bookmarks already. [00:12:57] Definitely excited. Belonging to the [00:13:00] brand by community is the last great marketing strategy. So let's dive right into it. Most people on, on my show already know who you are. So I'm not gonna go into tell me who Mark Schaffer is and all of that stuff. Why is community so essential and why now? [00:13:18] Mark: I think that's, that's the question is, is, is why now? [00:13:22] Because community has, has always been essential. There's a great quote in the book. From a, there's a great marketer. He was with Coca-Cola, he was with Airbnb, Jonathan Milton Hall, and Jonathan said, look, when our ancestors were gathering around the fire, it, it wa it, it was to create this sense of belonging. [00:13:44] We've always longed to belong a lot of the social structures in our world today. You know, have, have just collapsed, especially here in America. A lot of the ways we used to gather and, and find that community are gone. A lot of that [00:14:00] was made a lot worse during the pandemic. Now I wanna go back a step and assure people this isn't like a touchy-feely, fluffy book about, you know, You know why we should all be in a community. [00:14:14] This is a business book with, I think, a very strong business case of why businesses should view community as part of their marketing strategy. Community isn't new from the first days of the internet. Businesses tried to create communities. Most of them failed because they were set out to like sell more stuff. [00:14:39] People don't really want to gather to buy more stuff, so they didn't really work. Most of the communities today, about 70% of the communities that actually work today for businesses are focused on transactions, customer self-service, which is fine, but the point of my book is that. [00:15:00] The, the purpose of branding is to create this emotional connection with our customers. [00:15:05] A feeling, a meaning that keeps them connected to us. And there's no more powerful way to do that than community. And I show a lot of data. I have a lot of case studies in the book that kind of prove this while we're focused on. You know, customer self-service, which is what most communities look at, look at today. [00:15:28] We're missing bigger opportunities like collaborate, collaboration, co-creation, customer advocacy, sharing information quickly. These are all massive benefits that are going away in other marketing channels. So number one. This is a business book about marketing that works. But I also point out this is marketing that heals, which is a unique aspect of this idea. [00:15:57] Mm-hmm. Because as we talked about, we've got [00:16:00] this mental health crisis going. Everywhere in the world. I don't know what it's like for you in Switzerland, but here it's in the news every day, especially with our young people today. And so we're longing to belong. We need to belong. And if businesses would look at really effective communities from the brand marketing lens, it not only works, but it can actually have a very positive impact on our customers and even the world. [00:16:31] Yeah. [00:16:32] Sarah: And it's so interesting because in our pre-recording talk, we, we discussed, You know, I, I mentioned that I was gonna actually go all in and create a live event, and, and I mentioned that I have a place in Sicily, and you were like, oh, I like Sicily. And it reminded me of one of the stories in your book, and I think it's in the beginning of the book, where you talk about this store, this shop that I think it was actually led by a Sicilian, or [00:17:00] originally Sicilians, right? [00:17:02] Yeah. Mm-hmm. That, and they still have this. Shop. Yeah. So tell us the story about, because it it, and I tell you what I told my husband and, and really that's still the feeling that we get in Sicily. Like it really is still like that. Yeah. So tell us that story. Well, we don't [00:17:19] Mark: have that. It's, we don't have that feeling in a, in America or most places, so, yeah. [00:17:23] So. You know, when when I was a little boy, it was always a special occasion when my grandfather brought something back from, he, he would call it the Italian store. And so I, I got to go back. This store has still been there since 1903. Three brothers. Came to Pittsburgh, Pennsylvania, and they started making pasta, handmade pasta, and now they, it's still in the same family. [00:17:53] Mm-hmm. And the family members make a point to be there in the store, you know, interacting with [00:18:00] customers. Mm-hmm. If you, if there's any, they, they also do like a lot of Shipping and stuff of their specialty products. And if there's ever a problem, I mean, one of, one of those family members is paying attention to it. [00:18:12] You know themselves, well, I, I, I was away from this store for like 40 years, came back, visited Pittsburgh and I, I went to this, this area. Which used to be like a, a, just like a warehouse area, you know, really kind of busy and, you know, dirty Now it's a, it's a big tourist area. Mm-hmm. And the store is still there. [00:18:34] Same old wooden floors. This, all the signs are handwritten all over the stores and, And you know, I walk in and they've got this huge class case with 400 different kinds of cheese, just magnificent and smoked sausages and all these things that they're bringing in from Italy and, and you know, most, mostly Italy, but some other parts of the world. [00:18:58] And I go there and [00:19:00] the people at the counter. Know the customers and they're asking about their, their family and their husbands. And, and one lady was there and her husband had had a health problem and the lady said, well, we just got his favorite kind of cheese. Let me wrap that up. Take it home to him, you know, that maybe this will make him feel better. [00:19:20] And then the lady looked over to the corner and there's some, some of her friends sitting there, she went over to talk to them. And I just felt so sad. Because I've never experienced this. Hmm. And I'm just one generational away, right from this is how all business was done. And I just longed to, to, to walk in a place where people would know me and connect with me and to me. [00:19:49] Shopping is just anxiety. I, I, I don't even, I don't want to go anyplace. Right. You know, it's just a process for me of being overwhelmed and disappointed. So I'm, you know, that's [00:19:59] Sarah: [00:20:00] the introvert in us, right? We're [00:20:01] Mark: like, no, thanks. Yeah. You and I, you and I had a special show on that a few years ago. Yeah. Right. [00:20:06] Yeah. Yeah. After I shop, I just wanna go home and crawl under a blanket. Oh yeah. So so, so it, it's this idea of. We've always had this inside of us. This it's, it's in our D n A, it's this tribal sort of thing is on a deep psychological and sociological level. We have got to belong. And Sarah, this was one of the elements in my life that. [00:20:35] Provoked me that drove me to write this book. A few years ago, there was a headline in the New York Times that said The Loneliest Generation. Mm-hmm. And was referring to Gen Z. And it just, it just broke my heart how our children and these teenagers, they're just suffering. Suffering. They're so isolated and lonely and depressed. [00:20:59] And[00:21:00] as I said, look You know, this is a business book, but it's also a way I think we can at least. Be aware of these issues in our world and think about how this can have a positive impact on, on, you know, everybody today, not just young people. Young people. They're finding their own communities. I talk about this at the end of the book. [00:21:22] You know, they're, they're, they're moving into their own communities and to the extent that. Companies, and not just companies. Why I say companies. It could be a nonprofit, it could be a university, you know, it could be, you know, whatever. A, a un an insurance company, a symphony, whatever, a nonprofit the, I think the com, the, the organizations that are the most human, which I know is something close to your heart. [00:21:48] The companies and the organizations that are the most belonging. How, how would it look like in your. Company in your culture, in your marketing, if you thought we're gonna be [00:22:00] the most belonging company, it, it, it, it sort of, you know, presents an interesting idea of how you might approach marketing in a, in a different way. [00:22:11] Yeah, [00:22:11] Sarah: absolutely. So, and, and that story about this Italian shab, it's not just a beautiful story, but it's a, an excellent business case. Yeah. Cause. You know, how hard is it for a small shop like that to survive and them still existing after 40 years? Well, It has to have to do [00:22:30] Mark: something. Community. It's, it's been well, they've been there since 1903. [00:22:36] Oh, yeah. Yeah. Not just, I was Generat four. Yeah. It had been 40 years since I had been there. Right. Yeah. But it's it's the same store. Yeah. They, they, yeah. It's, it's bigger now, but yeah. It's the same, it's the same store. [00:22:50] Sarah: Yeah. No, absolutely. I, I have a feeling like reading the book and I so resonate with this. [00:22:58] Because just like [00:23:00] anything in marketing marketer, marketers have a tendency to grab the latest Conta concept. So let's just say, okay, mark Schaffer, yay. He writes about communities, right? Yeah. And six months later, that's the latest marketing thing, right? It's like, just like we did with authenticity, just like we did with vulnerability, marketers are really good at jumping on these words and then abusing the crap out of them. [00:23:30] Yeah. And so what I really liked about your book, and you mentioned it several times, is this concept of letting go of control that. You cannot control a community growth. You cannot Yeah. You know, somehow market or Yeah. Kind of manipulate a community. Yeah. Yeah. So, yeah, talk to us about that. [00:23:56] Mark: Well, that's probably something you've learned [00:24:00] firsthand in your community, but, you know, give you a story that so when I started my community, I have a community On Discord, which I didn't really wanna be on Discord, but my community said, we wanna be on Discord. [00:24:12] So I'm giving up control. So here we are in Discord, thought, well, this is a community. This is a community that, you know, I kind of brought these people together and they're interested in the future of marketing. So they're probably interested in things I'm talking about, like personal branding and being a professional speaker and writing books. [00:24:34] So I created. My own little chat rooms thinking, oh, this is where we're gonna have interesting dialogue about these subjects. Now those rooms are the emptiest rooms on the whole site because they, they didn't wanna go there. They took it in completely different direction. They said, look, we wanna talk about the metaverse, we wanna talk about web three. [00:24:58] We wanna talk about chat, [00:25:00] G P T and artificial intelligence, and. They were right. We need to be talking about those things, right? They've taken me a whole new direction. It's, but that community has become my university. I'm learning from them. Almost every blog, post, podcast or speech I give the, a lot of the information and stories are coming out of that community, right? [00:25:24] So they're keeping me relevant because they're spread out all over the world. You know, teaching me what they're seeing is, is, is going on out there. [00:25:33] Sarah: Yeah. Yeah. So, so that, that letting go of the control and, and almost like letting the community taking over that is Yeah. That is so big and it's, it's so, I think against what a lot of us business owners or marketers have learned where we, and I, and I also. [00:25:54] Remember you or mentioning that a community is definitely not an audience, [00:26:00] right? That distinction is so essential and yet, We see probably 90% of the people using the words interchangeably. They call a community, they, they say they have a community where they actually just have a free Facebook group where they sell their [00:26:16] Mark: programs. [00:26:17] Yeah. And I think the distinction is important because that's where the real power is. Right? You know, when people have an audience, And they say, this is my community. I say, well, the do do the people in the AU in your audience, do they know each other? Do they connect to each other? And the answer is no, cuz they're an audience. [00:26:37] Now I'm not. I mean, an audience is really important. I mean, I have an audience, right? And those are the people who buy things from me. So, I mean, audience is great, but. When people know each other and they build relationships, connections, and they collaborate and they do things together in new ways, that goodwill and [00:27:00] that emotion transfers to the brand. [00:27:04] This is one of the profound lessons I think in the book. I mean, I did a deep dig, deep dive on a lot of the psychology of community, the sociology of community, and almost suggests that, and this is hence at your point, that leadership in a community is like upside down compared to traditional marketing. [00:27:27] Yeah. You know leadership. And so instead of building the connection between the brand, And our audience. It's about building the connection between the audience members to create this community, because if you do that, it creates this layer of emotional switching costs. Mm-hmm. Like, these are my friends, this is my community. [00:27:49] I can never leave this brand cuz I never wanna leave this community. Right. So it, it, it, there's a lot of. Non-intuitive things about [00:28:00] community success That, that I'm, I'm learning firsthand. Yeah. [00:28:03] Sarah: And, and that's where I think you brought in the live event. And that's when I'm like, I. I'm a hundred percent convinced because I've been, you know, I had my community probably two, three years now, and I, what I've been learning is that there's a lot of unlearning first of all for the leader of the community, but then also for members of the community because I feel like as marketers we have kind of brainwashed. [00:28:34] Clients and customers into these membership site type things where people just come to consume content rather than to actually show up and Yeah. You know, express themselves and say, this is what works for me, what works for you, and collaborating, and so I've been kind of like, Yeah. Empower, giving power back to the people and saying, no, I [00:29:00] want you to show [00:29:01] Mark: up. [00:29:01] Yeah, that's a, that's, that's a really, really good point. You know, I, I had this conversation with a friend of mine last week. He has, has a community, but it's really an audience. Because it's, it's the, you know, he's, he's like creating content and it's premium content that you only get if you're in this community. [00:29:24] Right. And it, it, there's not really a lot of focus. I mean, that's a [00:29:28] Sarah: membership site. Yeah, it is. I think that type, yeah, that those three words, they're kind of like Yeah. Creating, yeah. [00:29:35] Mark: It's a membership site. Mm-hmm. You know, in my community. It is, it's free, it's open it, you know, it's, it's, it's like, you know, everybody is welcome to, to come in and give it a try. [00:29:47] You know, I, I do have like a, like a v i p section where it's like a small amount of money every year. And then, you know, we get, we have meetings with like legendary, legendary marketing people [00:30:00] and And that's a lot of fun. But I mean, at least 90% of the community is just there. It's free and we're just helping each other and it's very generous and very kind. [00:30:10] And you know, I made so many new friends and no many new connections. And of course, as I said, it's just become my number one place to, to learn about what's, what's new. I mean, I was really early. In the in the AI generated content around art, like mid journey and I mean, it was like people in my community said, have you seen this? [00:30:35] Get a membership, try this thing. And it was just like, oh my gosh. I mean this, like my, my jaw just dropped on the table. It was so unbelievable. And that, you know, I was early on chat G p t again because my community's like pulling me into these things, right? And, and, and I think that's a big part of being relevant today, not necessarily being an expert. [00:30:58] In everything, [00:31:00] but knowing enough to at least ask the right questions about everything. Just, you know, dabbling in the metaverse and web three and all these new things, and that the community's helping me remain relevant. What, what a gift is that? Now think about what that means to a big brand. Yeah. Is, is, is, you know Sarah, I saw this amazing quote. [00:31:21] Oh, I, I, I got hung on this. It was probably four years ago now. There's a quote by the C m O of Pepsi and he said the days of the big brand are over the big brand campaign. Campfires. Bonfires are over. And today it's about. Being relevant in cultural moments. And I thought that is fascinating, but what does that really mean? [00:31:54] How does that show up? And if you watch what some of these brands are doing now, they like, if there's like a [00:32:00] big award show like the Grammys or the Emmys or the Oscars and or, or there's like big festivals. One of the things Pepsi did for example, was there was some big like cultural festival. In, in New York and they created a soft drink, especially for this festival. [00:32:22] It tasted like zindel or something, right? I mean, I can't imagine how bizarre that would be, but it was a in a pink can. But you know, if, if you play this out, how can you be? What would be the platform to be relevant in these cultural moments? What would be more powerful than a community that's taking you into these moments? [00:32:45] Mm-hmm. Exposing you to these moments. Yeah. And, and I, I, so I think big company, small company solopreneur it, it, it, it's something that must be considered really for any kind of business right now. [00:33:00] Yeah, [00:33:00] Sarah: I absolutely agree. And, and, and I think one y you did say, okay, this is a business book, but business is so human today to come back to my favorite topic and, and yeah. [00:33:12] And so those are those humanizing moments, right? It's like, we're not, and that's why the. Let me build a community so that I can sell more stuff. Doesn't work, because that's not why humans gather. They don't, right. They don't come into a community to buy more. And so I think brands need to be super careful with that, you know, thing they, they can go completely wrong if they start selling into the community. [00:33:41] Mark: Yeah. That, that's the number one. Right. Reason why communities. Fail Yeah. Is because they say, okay, well, we'll start a community, but you know, this is gonna help us meet our, our quarterly sales numbers. And, you know, a company has to do that. I've, I've been in that world for a long time, but that's, that's gonna [00:34:00] drive your community away. [00:34:01] And it, you know, I, I think one of the gifts of this book, I hope people see this as a gift, is in chapter 10, I look at measurement. In an entirely new way. I mean, community and measurement. This has been just a, a thorn in the side of communities forever and. I give a case study in the book about these big sports drink brands, Gatorade versus Powerade, and I show the power of brand marketing where you sponsor events and you're, you know, you get connected to cultural moments and you know, maybe you sponsor the World Cup. [00:34:44] Well, okay, so if you sponsor the World Cup and your brand is everywhere. Does that sell more products? Yes. Can we measure that? No, [00:35:00] probably not. So I make this distinction between brand marketing and direct marketing. And what I'm showing is that almost every community is trying to manage it and measure it like direct marketing. [00:35:16] But if you do that, you, you miss the whole thing about trust. And loyalty and emotion and love and co-creation, collaboration and advocacy, you're missing the main event. Mm-hmm. And so you, if, if, if the community reports to the marketing department, which understands what brand marketing is, we kind of take that pressure off and, and we look at other measures. [00:35:43] That may not necessarily be directly tied to the bottom line, but we know it's a leading indicator of, of the bottom line. One of the biggest communities in the whole world is Sephora. Now Sephora is a cosmetics company. Do you have [00:36:00] Sephora over there? And We do. Yeah. They're, they're, they're based in Europe, I think. [00:36:03] Yeah. And they're French, right? I think maybe French. Yeah. They've got brick and mortar stores. In, in many, many countries, every major city in America has just a forest store, but 80% of their sales come from their online community. And their number one measure in their community is engagement because they see engagement as the leading indicator to to sales. [00:36:34] Mm-hmm. So it's, again, this goes back to what we were talking about earlier. It's like, This turns the traditional marketing mindset kind of upside down. But this, I think this is where the world needs to go. I think 20 years from now, maybe 30 years from now, we're, we're gonna, the, the young people leading businesses today are already moving this direction. [00:36:59] They're [00:37:00] already moving to community. 85% of startups today are leading with community as they're. Main marketing idea. 30 years from now, the world's gonna look back at the period we're in now. And we're gonna say, remember those days we used to spam people. We used to interrupt people, intercept people. We used to bother them. [00:37:22] We used to fill their mailboxes with all this direct mail that wasn't even relevant to them anymore. What were we thinking? Okay. I'm so happy we read Mark's book 30 years ago. [00:37:36] Sarah: No, I, I have to say, like, I, I really feel like you pivoted or you kind of. Created this new path with Marketing Rebellion already. [00:37:46] Yes, exactly. Right. And now this is like, you know, for whoever is ready for the next. Paradigm, basically. I'm, I'm glad you picked up. I'm so glad to have you kind of, you know, forged this [00:38:00] path for people like myself, because that is the, I wanna cry, like, this is the biggest pushback I always got is like, you can't measure it. [00:38:08] You can't measure humane marketing. Yeah. And I felt like saying, so what? You know? Yeah. Right. This is the only way we gotta go. Yeah. And, and so now to say, well then if you don't listen to me, listen to Mark [00:38:21] Mark: Schaffer. Right? Yeah. I mean, it is, it is. And look, I'm like, I'm a measurement junkie. You know, I've, a lot of people don't know this about me, but I actually have the, the equivalent of a master's degree in statistics. [00:38:33] So, I mean, I'm all about the numbers. But you know, there was a very powerful quote from Marketing Rebellion that I actually repeated in, in the new book, and it's this idea. That you can either keep, keep pace with the, with the pulse of our culture, or you can measure, you probably can't do both. I mean, I, I, I, I think Sarah, there, there's [00:39:00] no business leader. [00:39:01] Anywhere right now that can't be feeling a little overwhelmed by the by the amount and velocity of change. Mm-hmm. And so, you know, you, you've got to, to, you've gotta make that leap at some point to say, We've gotta go to market a different way. We can't keep holding. It's, it's a sickness. It literally is a sickness that we're holding on to this scaffolding of the old ways, you know, our, our relationships with ad agencies and producing, you know, glamorous television commercials. [00:39:35] Cause you know, cuz we can win an award for this and, and, and, and it, it's hard. To change our, our, our, the culture of our company to start embracing these new things. I think every company today should be taking at least 10% of their marketing budget and experimenting maybe on things you can't measure. [00:39:58] You have no, have no hope of [00:40:00] measuring to move more toward this human-centered. View of, of marketing. Because just because you can't measure it doesn't mean you shouldn't do it. I mean, there's a lot of things we can't measure. We can't measure, you know, wind, we can't, me, well, we can measure, we can't measure love, right? [00:40:19] We can't measure love. We can't measure. How good we feel on a, on a sunny day. But that doesn't mean we shouldn't go to the beach, doesn't mean we shouldn't fall in love. We need to take advantage of those things. And there are many things in marketing today, you know, we are in the early days, in the early stages, and especially young people today have entirely different expectations and of, of what they want from businesses and what they want from marketing. [00:40:47] And we've gotta start moving that way now. Gen Z. They're not babies. We just had the first member of Gen Z become elected to the United States Congress. Mm-hmm. [00:41:00] They're consumers, right? In the next five years, they're gonna be our leaders, right? And our procurement managers. So, and, and, you know, great entrepreneurs. [00:41:10] So, I mean, we need, we need to wake up. We really do. Yeah. We need to get rid of this, these sick, these sick, antiquated practices and, and wake up to, to, to deliver. You know, we're gonna stop doing things that people hate. Just stop it and then double down. How do you feel? [00:41:29] Sarah: Yeah. How, how do you feel about, so these, you know, the marketers that are out there now in, in, let's say in bigger companies, but even entrepreneurs, like, besides you, you reading your book, how are they, how are we gonna get them up to speed with these skills? [00:41:48] Because unfortunately, Unless they have the luck to have you at their, at a lecture in their university, they're still being taught marketing from the sixties. Yeah. [00:42:00] It's, it's such a big mismatch. And, and I see that in, in the online marketing sphere as well. We're still being marketed to like 20 years ago with all the shaming and manipulating and [00:42:12] Mark: on the lot. [00:42:13] Yeah. Well, you know, it's interesting, Sarah, that a lot of the problem right now is actually even in the universities. I mean, the universities many universities are so far behind. Mm-hmm. You know, it, it, I, I think I. The slowest moving. Most bureaucratic organizations I've ever worked with are, are universities and these are the institutions sad that we're, that we're counting on to, to keep our, our students relevant. [00:42:42] And there's many young people coming outta universities that are, you know, connecting to me saying, I'm totally unprepared for the world. All this stuff I learned, nobody's even doing this stuff anymore. Yeah, so there's a lot of problems. There's a lot of issues. But here's the thing that gives me a lot of hope. [00:42:59] I. [00:43:00] First of all, there is change happening. Absolutely. Sarah. There have been people that have taken my Marketing rebellion book and said, this is the new framework. This is the way we're gonna go forward, not just small companies. There's a Fortune 100 company that, that contacted me and said, this is the way we need to go forward. [00:43:20] You know, how can you help us do this? So that's number one. Number two. I think the best leaders today, they wanna stay relevant. You know, to, if you are managing a brand, here is your mission. A brand is a never ending journey of relentless. Relevance, relevance, relevance, relevance, relevance to now, to this moment, to this year, to this culture. [00:43:49] That's it. That's your job. Yeah. And, and to be relevant, you, you, you, you, you've gotta move away from some of these things that people just see are [00:44:00] not relevant anymore. They don't even work anymore, right? So we've got to start reaching out. We've got to start experimenting. And I think what gives me hope is that, look, any, any. [00:44:12] Great professional today. They know this. They wanna be relevant, they wanna be relevant in their careers, they want their companies to be relevant and, and so I think my message is, is is gonna connect because it has to connect. [00:44:26] Sarah: Hmm. Yeah. I do feel also always come back to Covid, but I do feel like it has helped with human evolution and of consciousness and people like, you know, never. [00:44:41] Like before they, they're like, we're done with this spammy marketing stuff. Like the, the kind of, I call it the bullshit The word is escaping me, but, but like the trigger, you know, is likes meter. We know, we can tell that this is all fakes and that that's so, [00:45:00] so I do feel, yeah, there's this gap between consciousness that has risen and some of the, the marketing stuff that is just so outdated. [00:45:09] But yeah, like you, I totally believe in humanity and, and I be believe that people. Feel it, like you could just feel it that there's this craving for, for belonging and, and so [00:45:21] Mark: I'm just Yeah. Oh, that, I mean, you talk about measurement that is documented. I mean, it, it, it's, it's just coming at us in every, every day, in every way. [00:45:32] It's, it's all over the news here in America. And I mean, just like two weeks ago I saw this statistic that was just incredible that. Of the young people aged 18 to 24, 50 1% of them had sought medical treatment for a mental health issue. Hmm. The average for every other generation, including, you know, my generation is 24%. [00:45:59] [00:46:00] Wow. Yeah. For young people today, it's 51% and the average for every other generation is 24%. There's something really wrong here going on. Mm-hmm. And you know, look, my book is not Pollyannish saying, Hey, start a community and change the world. I'm saying, look, There's a, there's a real marketing urgency to consider new ideas like this. [00:46:26] And oh, by the way, it's, it's gonna do some, it's gonna do some good for the people in your community. [00:46:33] Sarah: Yeah. I, I really feel this more so than in other, in, in the other books that, that you come from this place of. Let go of the ego and tap into the love. That's there's some warmth, you know, even though it's a business book, I feel like there's some warmth reading this. [00:46:51] And then, yeah. And that's also the, the thing that we need. Now it's like, you know, how can you have a community that is Cold and [00:47:00] based on Eagle. Well that's not gonna work. So there definitely has to be yeah, the warmths as well. I wanna tap into also kind of the bridging it to the technology piece to, to wrap up, because it could almost be like a paradox, you know, it's like, wait, wait a minute, okay. [00:47:18] We have this problem with technology, young people, too much technology, and yet, You are talking about technology and AI and in web three in the last part of the book, so draws this picture, how do they fit together? [00:47:35] Mark: Well, first of all, thank you for reading all the way to the end of the book. [00:47:40] Sarah: That was a test, you [00:47:42] Mark: know? [00:47:42] And you know, I'll tell you some of the, some of the most interesting. Things I have in the book are at the end and, and I thought, gosh, maybe I should put this up more towards the beginning so people can make sure I make sure they see that well. So there are [00:48:00] two big issues I, I talk about at the end of the book, technological changes and sociological changes. [00:48:06] They kind of go together that. Are suggesting there are gonna be very new kinds of communities in the future, and businesses need to be waking up. Whether you have a community or you just want to tap into a community, a certain demographic of consumers, you've gotta be aware of what's going on. Number one, on the technology side. [00:48:31] We hear these mysterious words like Web three and NFTs and Metaverse, and the irony is there isn't really a good definition for any of those things. Maybe NFTs come, come closest, but you know, people have really wild, wide, varying ideas of what the Metaverse is gonna be or what Web three is going to be. [00:48:52] But when you cut through all the jargon, What you really end up with is new ways for [00:49:00] people to belong and especially young people today, are just surging into these areas. So we've gotta be aware of what's happening, what's going on there, how these communities are being created, and consider if that's one of the ways we need to be relevant. [00:49:18] On the sociological side, young people today, they want to be. Invisible. They don't wanna be found, they don't wanna be discovered. They don't wanna be criticized and bullied and and marketed to. So today, much of our marketing is dependent on social listening platforms that tap into Twitter and LinkedIn and Facebook. [00:49:45] Well, guess what? Young people today, they're not there. Mm-hmm. They're not there at all. It's amazing to me. Sometimes I do guest lectures at, you know, universities. Even like people in graduate school today, they're not [00:50:00] on LinkedIn. You know, it's, it's, it's crazy. So where are they? They're on Discord, they're on maybe they're on TikTok. [00:50:10] They're on you know, communities in the Metaverse, they're on Fortnite, they're on Twitch. Guess what? Social listening platforms aren't there. The, you know, millions and millions of people are having brand conversations in places we can't see, right? So, Just like you mentioned, marketing Rebellion was a bit of a wake up call. [00:50:34] I think this book, you know, part of it is a solution and part of it is a. You know, knock on the head as well to say the world is changing in rapid and unexpected ways, and we don't have all the answers right now, but be aware of what is going on. And, and like I said, gen Z, they're not babies. They're consumers, right? [00:50:56] With growing, growing, you know, [00:51:00] economic power. So this, this is not something to put off and we really need to think about this now. Yeah. [00:51:07] Sarah: Yeah. And, and, and I do also see this theme of letting go of control, right? The, the Gen Z doesn't want control, and so they want this connections of trust with the, with the not Bitcoin. [00:51:21] The other one. The, the NFTs blockchain. Yeah, the blockchain, you know, kind of like, okay, I can trust this connection because it's decentralized and, and so all of these topics that for us right now, I. They've most markers I would assume kind of sounds like Chinese. And so they have to, really, what you're saying is basically almost, you have to have one person per department stay on top of the new stuff, right? [00:51:51] It's like, yeah, yeah. [00:51:52] Mark: Go. Yeah. I, I, I, I think, you know, if you've got that kind of luxury, I mean, Sarah Wilson is someone I feature in my book. [00:52:00] She is former Facebook, former Instagram writes for Harvard Business Review, sort of looking at Gen Z culture and Zen Gen Z marketing strategies and, and she says rather boldly in the book, she said, I think it's time I. [00:52:16] Just to find the youngest person in your marketing department and say, pay attention to this because I don't understand it. [00:52:23] Sarah: Yeah. I saw that quote and I was like, lucky me. I have two sons, 16 and 19. They tell [00:52:29] Mark: me all the insights. Well, yeah. I, I, I, I mentor my, my kids are grown, but I mentor young kids. Yeah. [00:52:36] And I mean, I'm always asking them, what are you doing? What are you seeing? Exactly. Let me, Let me watch you play Roblox. Why did you do that? Yeah. Yeah. Why did you buy that? [00:52:47] Sarah: Yeah. And all the ad blockers, just like you said, right? It's like everywhere. Yeah. [00:52:51] Mark: I wanna, I, I gotta watch my, my kids I mentor play Fortnite cuz I die every time I can't. [00:52:57] It's like, what's the use? I die [00:53:00] immediately, which makes them laugh, but, you know, so I've gotta watch them. I gotta watch them do it. Yeah. [00:53:06] Sarah: Yeah. Wonderful. Well, I really appreciated this time with you, mark. I, I'm totally with you. Community is, is the way to go and I think we have a lot to learn from the communities, especially the marketers who think, you know, you just throw up a website and a pay button and then there you go. [00:53:26] You have your community. I think it's time to step back and come. Yeah. Step back from the ego and come with this humble learner approach to say, okay, what can I learn from this community? Yeah. That's the way I look at it. And it sounds like you do too. [00:53:42] Mark: Absolutely. Yeah. Well, thank you so much, Sarah. It's always delight. [00:53:46] Yeah, likewise talking to you. It's nice to find such a, I, I think we're of one mind and one heart when it comes to marketing, so it's for sure good to find. It's good to find an ally out there. [00:53:58] Sarah: Thank you. Thank you. Do you [00:54:00] mention the names of your books again and your website so people can [00:54:03] Mark: find Yeah. [00:54:03] The books we talked about today are marketing Rebellion. We didn't mention known, but you know, we, the book on personal branding I think is extremely relevant today. I think personal branding, when you get down to it can be. It's, it's everything in, in many ways when it comes to our careers and marketing. [00:54:23] And then my new book is called Belonging to the Brand. My Community is the Last Great Marketing Strategy and you can find my blog, my podcast, my books on my social media connections@businessesgrow.com. [00:54:39] Sarah: Wonderful. I always have one last question. Mark, what are you grateful for today or [00:54:43] Mark: this week? Right now. [00:54:46] Well, I'm grateful for so much. I'm grateful for, for my, for my health right now. I've, I've gone through a, a, a week of of of illness here and I'm I'm grateful for we talked a lot about community, but I'm also really grateful [00:55:00] for the, your audience, my audience, the out there that, that supports me in so many ways. [00:55:05] That's, that's just incredibly humbling just to be interested in my work and support my work. So I'm grateful for, for you and your listeners today. Thank you, [00:55:15] Sarah: mark. Always a pleasure to hang out. [00:55:18] Mark: Yeah. Thank you, Sarah. [00:55:27] Sarah: Whether you are a community member or are thinking about creating your own community, I hope you found this episode with Mark. Really, really helpful. I know I did find out more about Mark and his work@businessesgrow.com and check out my two favorite books from him, marketing Rebellion. And belonging to the brand. [00:55:49] You can find them on his website or directly at Amazon. And if you're looking for a community of like-minded humane marketers, then why not join us in the Humane Marketing Circle? [00:56:00] You can find out more at Humane. Dot Marketing slash circle. You find the show notes of this episode@humane.marketing slash H 1 64, and on this beautiful page, you'll also find a series of free offers, such as my Saturday newsletter, the Humane Business. [00:56:19] Manifesto and the free, gentle confidence mini course, as well as my two books, marketing like we're Human and selling like we're human. Thanks so much for listening and being part of a generation of marketers who cares for yourself, your clients, and the planet. We are change makers before we are marketers, so go be the change you want to see in the world. [00:56:43] Speak soon.[00:57:00]

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Welcome to Guys on Tap Episode 061, hosted by Jordan Hames, Matthew Lind & Logan Lewis. For the 61st episode, the boys run through the following topics: - The Legend of Zelda: Tears of the Kingdom Review - Band of Brothers - Bad Eggnog Seltzers - Jordan's Greenville Trip - Gatorade vs Powerade - & more! Support our sponsor: Sneakerhead Golf Co: CODE: TAP15 Follow Us on Instagram @guysontap Follow Us on Tik-Tok @guysontap Listen on Apple - https://apple.co/3bk94hW Listen on Spotify - https://open.spotify.com/show/5UJCYO7aGbLZPS1vgQxVqg --- Support this podcast: https://podcasters.spotify.com/pod/show/guysontap/support

To mark the fact that the entire Game On book is now available to listen to free on The Game Changers podcast, today we are sharing a previous episode in conversation with the author, Sue Anstiss In this special episode of The Game Changers, recorded in front of a live audience, Sue is interviewed by the rather brilliant Hannah Wilkes from Sky Sports.  Sue shares much about her own relationship with sport, along with the joys & challenges across her career from sports marketing with Gatorade in the 90's, dealing with redundancy, building a sports PR agency & then launching Fearless Women.  Sue talks about the history & impact of the Women's Sport Trust, what's happening in women's sport right now and what needs to change in the future.  From inequality in pay and board diversity through to investment, visibility and fan engagement, it's a conversation that addresses so much that's happening in women's sport today.  Just before this interview Sue was shortlisted as a Changemaker in The Sunday Times Sportswomen of The Year Awards in 2020. Since then she was recognised on the BBC Woman's Hour Power List 2023 as one of the 30 most influential women in sport.Thank you to Sport England who support The Game Changers with a National Lottery award. Find out more about The Game Changers podcast here: https://www.fearlesswomen.co.uk/thegamechangersHosted by Sue AnstissProduced by Sam Walker, What Goes On MediaA Fearless Women production

Hey friends!  This week, we share another episode of The Ron Table.  Join Ronnie mfg Jones, Jeff Jones, Jenny McKinney - and our special guest Josh McKinney! We get to know Josh more, Jeff Jones shares more about the month of May, Ronnie shares celebrity birthdays - also Happy Bday to our mom, Spindy, this month!!  I share some funny unknown Holidays in May, Jeff Jones shares a myster minute that ends up being more than a minute and Ronnie wraps it up with his media share! Thanks for being here and Mercury's almost out of Gatorade! Hang in there! :) hahah  Keep laughing and make it a great day! :) 

Joe Marrese is joined by comedian Ahamed Weinberg, they talk about their short film Rasberries that they made together, water faces Gatorade for the drink championship, and much more on the 98th episode of Joe Code! Be sure to subscribe, rate, & review the pod wherever you listen Write Joe an email: joecodepodcast@gmail.com Support Joe Code at www.patreon.com/joecodepodcast

Today on the podcast is the latest high schooler to break four minutes in the mile, Rocky Hansen! On the final day of April 2023, Rocky ran 3:59.56 to win the mile against collegiate athletes at the Virginia High-Performance Meet. Hansen becomes the first North Carolina prep to accomplish the feat. Breaking records and making history, Hansen joins an exclusive group of only 18 high schoolers who have ever clocked a mile in under four minutes. Hansen's impressive feat ranks as the 15th-best time ever posted outdoors in the event. He has also run 8:34.78 for 3,200 meters at the Arcadia Invitational this season. Hansen is also a multi-time state Gatorade player of the year. In this conversation, Rocky takes us through his historic season thus far, what it's meant to him, his ambitions for the rest of the season, how he ran a sub 4 mile, his training, committing to Wake Forest, and much more. This conversation was a ton of fun, and very insightful. I always enjoying diving deep into a big performance right after it happened, so who better to that with than the newest sub four miler! I hope you all enjoy the conversation as much as we did having it. You can listen wherever you find your podcasts by searching, "The Running Effect Podcast." If you enjoy the podcast, please consider following us on Spotify and Apple Podcasts and giving us a five-star review! I would also appreciate it if you share it with your friend who you think will benefit from it. If you really enjoy the podcast, consider sharing it on social media to spread the word! The podcast graphic was done by the talented: Xavier Gallo. S H O W   N O T E S -GET YOUR FREE SAMPLE PACK OF LMNT: drinklmnt.com/therunningeffect -My Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/therunningeffect/?hl=en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -Rocky's Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/rocky_hansen_/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/dominic-schlueter/message

The Boston Bruins are out of the playoffs after a historic regular season. Matt & Ty break down their series loss to the Florida Panthers and wonder where they go from here. (4:15) The guys give their big, overarching themes and takeaways from the Bruins' loss to the Panthers. (7:00) Bruins head coach Jim Montgomery deserves a lot of blame. The guys examine his biggest mistakes. (11:25) Did the Bruins make a mistake to force both David Krejci and Patrice Bergeron back into the lineup late in the series? (24:15) Sam Bennett and Matthew Tkachuk dominated the series for the Panthers. Is it possible the Bruins overlooked Florida a little bit? (31:50) Why can't the Bruins' younger cornerstone players take over a series like the Panthers just did? (39:00) After another playoff letdown, do the Bruins need a major shake-up in terms of their overall makeup, DNA, and identity? (52:19) The Bruins are the latest historic regular season team to flame out in the playoffs. Are they better off taking a step back and going under the radar? (1:05:46) The guys pick their "Big 3" Gatorade flavors. Subscribe to the Sports Hub Underground for new episodes every Thursday. iTunes: https://apple.co/3AICTPR Spotify: https://spoti.fi/3j5ibDR Google: http://bit.ly/38pPKIG

On this episode, George Washington III, University of Michigan basketball commit and 2023 Ohio Gatorade Boys' Basketball Player of the Year, comes on the show to talk about his high school experience and what it's like being a Christian as a top basketball athlete. Throughout our conversation, George shows humility and the love that he has for Jesus on and off the court. Listen as we discuss: Advice that he has for high schoolers across the nationHow he lives out his faith while playingWhat fuels his love and passion for sportsHow he plans to give back to others at MichiganWhy family is so important for himNew Segment: How do you see God in sports today? Send us an email or DM on social media describing how you see Christ in the sports you watch and play for a shoutout in the next episode!Email: competingforchristpodcast@gmail.comInstagram: @competingforchristpodcastFacebook: @Competing for Christ PodcastTwitter: @cfchristpodhttps://www.competingforchristpodcast.com/Make sure to subscribe and follow the show!

Nutrition and off-the-field habits directly affect your performance. Reilly Beatty, Certified Sports Dietitian & Performance Nutritionist, helps athletes increase energy levels, optimize health, feel confident on the field, and heal their relationship with food.On this episode Reilly tells us how her journey and injuries as a D1 athlete led her to become passionate about athlete nutrition. As a Certified Sports Dietitian who works with a lot of elite teams and athletes, Reilly tells us practical tips to fuel properly, how to approach meal structure, essential nutrients, the importance of nutrition during injuries, and the truth about gatorade.LINKS IG:@reilly.beatty.nutritionWebsite: reillybeatty.comWelcome to the Healthy Charleston Podcast, where we help you take ownership of your health and fitness. We are here to be your source of accurate health and fitness information while spreading awareness about the health and fitness resources available to you in the Charleston area. Be sure you are subscribed so you never miss an episode, we hope you enjoy the show.Follow Hannah and Made2Move:@hannahbreal_dpt @made2movept DONT spend another day in pain! Sign up for an appointment at made2movept.com and get 10% off your first visit when you mention the podcast.

In celebration of Israel's 75th birthday, guest host Dov Wilker, AJC's Atlanta director, sits down with retired Major League Baseball catcher Ryan Lavarnway, who played for Team Israel in the World Baseball Classic and the Olympics. Lavarnway reflected on the Jewish pride he felt representing Israel on the international stage, how he has dealt with the antisemitism in his career, and the importance of building connections between the Jewish state and the Diaspora. *The views and opinions expressed by guests do not necessarily reflect the views or position of AJC.  __ Episode Lineup:  (0:40) Ryan Lavarnway ___ Show Notes: Watch: Catch the full video conversation with Ryan Lavarnway, recorded live on Yom Ha'atzmaut as part of AJC's Advocacy Anywhere  Test your knowledge: Quiz: How much do you really know about Israel? When was Israel founded? Who was the first Israeli to win a Nobel Prize? Which country was the first to recognize the State of Israel? Start the quiz! Listen: Israel at 75: 7 Things You Should Know About Israel: Listen to these seven episodes of AJC's People of the Pod featuring leading Israeli and American scholars, experts, and influencers that will help you learn more about the complexities, triumphs, and challenges facing Israel today. Julianna Margulies on Holocaust Education and Fighting Antisemitism: Emmy Award-winning actress Julianna Margulies recently partnered with the New York's Museum of Jewish Heritage: A Living Memorial to the Holocaust, to help create the Holocaust Educator School Partnership. To date, the partnership has trained two university fellows to teach the history of the Holocaust to 1,700 middle and high school students in New York City Public Schools. In a poignant interview, Margulies shares her motivations for expanding the program, personal experiences of how antisemitism has affected her family, and reflections on her first visit to Israel and Yad Vashem. Follow People of the Pod on your favorite podcast app, and learn more at AJC.org/PeopleofthePod You can reach us at: peopleofthepod@ajc.org If you've enjoyed this episode, please be sure to tell your friends, tag us on social media with #PeopleofthePod, and hop onto Apple Podcasts to rate us and write a review, to help more listeners find us. __ Transcript of Interview with Ryan Lavarnway: Manya Brachear Pashman: Sometimes it just makes more sense for my AJC colleagues to guest host. When it comes to sports, I always try to hand the mic to AJC Atlanta Director Dov Wilker. This week, in honor of Israel's 75th birthday, Dov sat down for a live conversation in front of a virtual audience with Major League Baseball Catcher Ryan Lavarnway, who played for Team Israel in the World Baseball Classic and the Olympics. Ryan talked to Dov about the pride he felt representing Israel on the international stage and the importance of building connections between the Jewish state and the Diaspora. I might not know a lot about baseball, but as someone about to visit Israel for the first time, Ryan's recollections and reflections brought tears to my eyes. Here's an instant replay.  Dov Wilker: Let's get it started in the beginning, Ryan, how did you get into baseball? And does your Judaism intertwine with that, or is that a separate story? Ryan Lavarnway: So, I started playing baseball when I was five years old. And my dad always played baseball, he was always doing pickup games on the weekends playing high-pitch softball, but the story of why I got started was my kindergarten teacher told my parents that I was not good at sharing, and that I should get involved in a team sport. So they signed me up about as early as I could sign up, when I was five years old. And I took to it really quick and the rest is history. Dov Wilker: You know, that's good advice for my seven year old who is also not very good at sharing. So I appreciate that.  And what about the role of Judaism in your life? Was Judaism something that was important to you from an early age? Or has that sort of become more important to you as you got older? Ryan Lavarnway: No, it really wasn't. My mom is Jewish, and she always loved Christmas. They had a white Christmas tree in her house with blue ornaments. And my dad would describe himself as a disenchanted Catholic. So growing up, we celebrated holidays from all religions. But there was no religion involved. We celebrated just to have a nice meal together, to have a reason to give presents and celebrate or light the candles. We went through the motions. Sometimes I joke that we celebrated Hallmark holidays.  And it wasn't until really until high school that I started to grow into my own as an adult and start to search for more. And in high school, I ended up going to temple for the first time with a high school teammate's mother who had MS and couldn't drive herself. So we kind of needed each other because I needed someone to go with, and she needed someone to drive her. And that was really my first experience. As an adult, when I started searching for more meaning behind –Why do we celebrate these holidays? And what do they mean? And where's the community that I want to be a part of? Dov Wilker: What state did you go to high school in? Ryan Lavarnway: I grew up in California, LA County, in the valley. My wife likes to make fun of me every time I talk about home, she references that SNL skit The Californians– she's like, Oh, you, you were on the one oh one and the four oh five.  So I grew up in Southern California. A lot of Jewish players on my youth league teams, on my little league teams, you know, Bar Mitzvah season for me, you know, when you're 13, 15, in that season of your life, I had a ton of friends that were Jewish, we had a great community here. But my family, again, we were more of the Hallmark holidays. Dov Wilker: So when you were in high school, when sort of you started getting more into your Judaism, but also, you know, as you were playing, did you ever experience antisemitism on the field when you were younger, or even when you were older? Ryan Lavarnway: When I was younger, not so much. And I think the reason that I was able to kind of dodge those bullets was because my dad was Catholic, and my mom was Jewish. So as we studied the Holocaust in school, I felt, you know, and to me, I'm almost embarrassed looking back, but this is my truth.  I would step away and I would say, Well, I'm half Catholic, so the people that were hurt and the people that were, killed in and, and antisemitism is against, that wasn't me. But then I could also step on the other side and be like, Well, I wasn't the evil villain, either. It wasn't my people that were causing all this pain. And that helps me avoid feeling, and feeling hurt by the antisemitism as a kid. But what that also did was, it kept me from feeling the benefits of the community.  And it wasn't until later, and we can get into this, when I played for Team Israel and I fully embraced being Jewish–and publicly–that I started facing antisemitism for the first time and really internalizing it and feeling it personally. But then that was also the first time, with that came, the feeling, the sense of community and feeling like I'm your brother, and you're my brother, you're my sister, and like we're all in this together. So I feel like they go hand in hand. Dov Wilker: So let's dive into that, the Team Israel stuff a little bit. Your first experience with the team came about in 2017, 2016.  Ryan Lavarnway: 16, yeah. Dov Wilker: 16. So how did that all start? I mean, you're a Major League Baseball player, you're a world series champion, and you get a phone call from some guy who was like, hey, like, we've got this team we want to create it? Or, was it, the World Baseball Classic is gonna be a big thing and you want to find a way to be a part of it and you're a great catcher, but you might not be picked for team USA. How does this all work? Ryan Lavarnway: So, yeah, I got a phone call from some guy that I'd never heard of. Peter Kurtz. I don't know if it initially came through my agent or how he first got ahold of me. But I got a call in 2012. And I had just made it into the big leagues as a rookie the year before. I had like half a year of service time, still trying to prove myself and establish myself as a major leaguer. And he said, Hey, we have this Team Israel. And we play baseball, surprise, you never heard of us. Which I think was everyone's reaction. But you qualify for the team, because your mom's Jewish. So what do you think?  And I was like, Well, what's the WBC because 10 years ago, it wasn't very popular yet, it's still growing. He's like, Well, we have to qualify to get into the tournament, because we only have one field in our whole country. And we're ranked 64th in the world. But we think we can do it. What do you think? The qualifier's in September, can you be there?  And I was like, Well, it sounds like an amazing opportunity. Let's do it. But if I get called up again, this year, I'll be in the big leagues, so I can't be there. So September 2012, came in when I was in the big leagues. I wasn't able to go, but I had the seed planted in my mind of this, this is a possibility. This is a thing. So four years later, they just missed qualifying in 2012, they had a lead in the last inning.  And my now best friend from this team, Josh Zeid, ended up blowing the lead.  Flash forward four years later, 2016, I get another call, Hey, we're going to try to qualify again. We just missed it last time, we think we're really going to make it this time. Can you be there? And this time, my answer was, well, I'm probably going to be in the big leagues. But if for whatever reason I'm not, heck yeah, let's do it. And then the skies parted. It was the first year in six years, I wasn't in the big leagues in September. And I was available. And I went and played. And what I remember, showing up, when I first got there was Josh Zeid spoke very passionately to the group about how blowing that lead four years earlier, is still eating him up inside. And it was the lowest of lows for his career and everything he had done pitching in the big leagues. That was the moment he wanted to change. And his impassioned speech really spoke to the rest of us about oh, man, this is maybe more important than we thought. Dov Wilker: So I want to jump back to something that you said, which I find very profound. This random person calls you and says, Hey, your mother's Jewish, you qualified to be on the team. How do you respond to that? Right? You started off by saying that you got more into your Judaism when you were in high school and but, how do you feel, what is that? And by the way, have you ever been to Israel before? Was there any sort of connection to Israel, as all of this is sort of taking place? Ryan Lavarnway: I had not ever been to Israel. When he first called me in 2012, my wife and I were engaged to be married. By the time 2016 came around, we had been married. My wife was raised Jewish, she had a bat mitzvah, she had been on Birthright. We had a Jewish wedding. I was more involved in the Jewish community locally in Denver, and had really embraced, on a personal level, that I'm a Jewish man, and I want to raise a Jewish family. I want to be involved in the Jewish community in Denver. I still had yet to say that publicly.  Because playing for the Boston Red Sox, our media training, at least 10 years ago, this was before athletes branding themselves and having their own brand was really acceptable. Especially in baseball, baseball is one of the last sports to embrace that.  So the Boston Red Sox media training involved: if anything is even potentially controversial—just keep it to yourself. The Red Sox is the brand, don't tarnish it. And Boston itself as a city is a little closed minded, I would say. I think people that know Boston could agree with this, that they're not the most forward thinking city.  Dov Wilker: No offense to anyone in Boston that's listening. Ryan Lavarnway: No, I love the city of Boston. Trust me, I love Boston. It's one of my favorite places. I still feel at home there. I've got my Red Sox World Series ring on the table right here.  But like, I know, some of my black teammates didn't feel comfortable, and black visiting players don't feel super comfortable there. So it's just it's just the way Boston is a little bit. So I just kept to myself.  When I announced I was going to play for Team Israel, was the first time that I really feel that it was public. And I feel maybe in a way that's the first time I dove all the way into the deep end of embracing it. Because you have to say to the world, right? If you are privately Jewish, in a sense, you could say that maybe it's–you're hiding it a little bit. Or it's just you're just not announcing it. So I finally announced it to the world. I finally experienced antisemitism for the first time in a way that I really internalized and personalized and I was really embraced by the Jewish community and it was really wonderful in that way. Dov Wilker: Two things --one is, AJC has a campaign that we created called Jewish and Proud. And it's something that we've been sort of pursuing as a result of the rise of antisemitism in our society. So I couldn't agree with you more. I think that that's so important. It's why, in fact, one of the reasons that I wear my kippa— one of the reasons is that I've got a hair problem in the back. But the second reason is that I feel it's an important identifier, because I'm very proud to be Jewish. And I want people to be able to know that. But I'm one of the things you just said was that, it's when you started to experience antisemitism, really publicly. So could you share a little bit about that? What was that like, or what type of experiences you might have had? Ryan Lavarnway: Yeah, so there was a couple of experiences that were more subtle. And it was more of people questioning, like, Oh, I didn't realize you were Jewish, or like, I didn't know that about you. And I felt like, I felt like they felt permission to express their questioning, or they felt like they had the right to have an opinion. Which ultimately, what's the difference? I'm the same exact person you've known for years. And now you think you have a different opinion about me.  And just the fact that they even made a face or had a slight different tone when they talked to me. It made me feel like well, why? Why did something change? Why did anything have to change?  There were more obvious experiences. Baseball is a very Christian sport, at least on the professional level. I think that we have 12 Jewish major leaguers this year, and that's a record. Out of 780  players in the major leagues, 12 are Jewish, so it's very much a minority. So every Sunday, a chaplain comes in and holds baseball chapel, in the dugout or in the clubhouse, for both teams, and they do it in English and in Spanish. So it's a really established institution within baseball. And it's great for those players. But it's not my thing. And I kind of established, ‘that's not my thing,' was my go to response when I was invited, because they tried to include everybody. And one time I remember I was in Gwinnett, Georgia, the AAA team for the Braves. Dov Wilker: Yeah. So it's up the street from where I live right now. Ryan Lavarnway: Yeah. And I was invited to baseball chapel. And I said, Well, it's not my thing. And the chaplain really pushed back,  like, why wouldn't you go? And I was like, Well, I'm Jewish. So you know, I don't need to go to baseball chapel. We have our own thing on the weekend. And, he said, Well, I've dealt with heathens like you before. And I don't remember what happened with the rest of the conversation.  But it left me feeling really awful, that he would call me that. And I honestly didn't even know what heathen meant. So I went and I looked it up in the dictionary on my phone. And I think technically, by the definition, heathen just means non-believer. But the way he said it made me feel like he was talking down to me, like I was less than and, for a supposed man of God, I didn't think that was very ethical, or I didn't really like the way he handled it.  So small experiences like that. And then there was one other time I was in AAA, I don't remember what team I was with. But one of my teammates in the outfield was expressing some other backwards opinions about some other groups that he thought maybe I might relate to—which I didn't. And he also went on to add –also, if we're going to be friends, I'm gonna have to tell you, you're wrong at some point. Because you don't believe in Jesus Christ. And I was like, okay, guy, well, then we're just not going to be friends after this.  So there have been experiences, some of them have been more subtle, some of them have been more obvious. In my experiences, I feel like antisemitism falls into two major categories. It's either ignorance, or it comes from hate. And I approach them in two separate ways. I think if it stems from ignorance, I try to educate them. It shouldn't have to be my job and anybody that is a Jewish person, it shouldn't have to be your job either. But if we don't do it, who will? And I think it goes the same way with anybody that is the receptor of any sort of ignorant hate, you know, whether it's black people, or gay people, anybody that experiences that, it shouldn't have to be your job to educate people. But again, if you don't, who will? So when someone makes a joke that might be hurtful or someone comes from a place of not understanding why it might be hurtful, I try to educate them, like this is where the history of that joke or the history of that ignorance comes from.  And then in general people, they don't want to be ignorant and they don't want to be hurtful. So most of the time they back off. The other time is when it comes from hate. And I don't know if you can necessarily change people's hearts. I take one of my cues from Hank Greenberg, who was one of the more famous baseball players in history. He was a big, strong, intimidating person, he would stand up to it. And he took the approach, at least from the stories that I've heard, of, you deal with a bully, you stand up to them, and you maybe intimidate them back, and then they'll back down. And I think that's one way or the other way is, if it stems from a place of hate so much that you're in danger, then that's when you kind of try to avoid it, or you reach out to authorities in some regard.  Dov Wilker: Ryan, I appreciate you sharing that. Unfortunately, for me, it's not surprising to hear what you shared. And I'm sure for many in our audience, they wouldn't have expected it. And yet, it also might not be a surprise. It's also one of the reasons AJC created a tool. It's an online glossary called Translate Hate, for those experiences to be able to explain to people what the root of the antisemitism that they might be sharing comes from. I absolutely agree with you about the two types of antisemitism that you've experienced. I'm curious if you ever, did you ever talk to the other 11 Jewish players in the majors about their experiences? Or that you sort of just assume that they had similar ones? And did you ever experience it from the fans? Ryan Lavarnway: No, in general, a lot of most of the fans have been really supportive, or don't bring it up at all. So fan wise, it's been really, really positive. And as far as talking to other players about it, when we're with Team Israel is when I interact with the other Jewish players the most. And we're really just enjoying the experience and really positive. So any experience I speak of is really personal. And you'd have to kind of talk to them about theirs. Dov Wilker: Yeah, no, I appreciate that. So let's talk a little bit more about what it was like to represent Team Israel. What was it like? I mean, here you are, you've sort of done very cool things in the majors, you got to be a part of this team, this unique gathering of the diaspora Jews essentially to represent the Jewish homeland. Here we are again, on Yom Ha'atzmaut, Independence Day, talking about that. Was the team received well by the other countries in the World Baseball Classic? These are other ballplayers that, you know or were you sort of shunned aside a little bit? Ryan Lavarnway: So the first thing is, when I first started to play for Team Israel, I can be totally honest about this. I signed up because it was a great baseball opportunity. Playing in the World Baseball Classic was, I had never played international baseball before. So it seemed like a cool thing to do. And it would add to my baseball resume. Representing a people, a culture, and a country, it didn't even enter my mind. I didn't know what it would mean to me. So I signed up for a baseball opportunity. We played in Brooklyn in a qualifier.  And it started to hit me when I stepped on the field with Israel across my chest. And we stepped onto the line for the national anthems before the game. And we took off our hats and we put on kippas. And it was the first time that a sports team had ever done that, or at least a baseball team had ever done that. It was really interesting. And I looked into the stands and there was–Brooklyn's a home game for for Israel, right, there was a bunch of Jews in Brooklyn, and there was a few yeshiva schools with kids with the tallit and the kippa. And it hit me that these kids have never had a team like this, where they can relate to every player on the field.  And everything that I know about representation and how the more things you can relate to in leaders, or the more things you can relate to in role models, the more meaningful and impactful it will be for you as a young person. It really hit me that I wanted to be the person for them. I wanted to be their role model. And then it hit me again when we got to Israel, because after we qualified for the tournament, they brought us to Israel and filmed a documentary about it. They did a great job. I don't get five cents if you download it on Amazon but check it out because they did a great job.  Going to Israel really, really it hit home for me. We got to Israel and we had a practice on the only field in the country. And I have this sense of meaning that's growing and my heart is expanding another size like the Grinch on Christmas, when his heart grows two sizes. And after our practice, we have a press conference with the Israeli media. And they let us have it. They were initially not excited to have us represent them. They pushed back really hard. Who are you to represent us? We don't even play baseball, you guys are outsiders. Who do you think you are? And we were all like, Oh, my God, like, we thought we would be at this press conference, and it was going to be a love fest where they were so happy that we made it into the tournament. And that was very much not the case.  So that gave us pause a little bit. But we also appreciated that they didn't just accept us because we were winners. They wanted us to prove it, like prove that you mean it and prove that you're gonna represent us well. So we went to Seoul, South Korea was the first round. And we started to win. And we counted out before we started, I don't know if you remember the article that ESPN posted. They called us the Jamaican bobsled team of baseball, has-beens, wannabes, never-weres, that perfectly fulfill the role of “team that has no business being there, and somehow found a way to win minus, they haven't won yet.” That was what the article said.  And that was maybe the best thing that ever happened to us because we got a very, very solid collective chip on our shoulders. And we had a lot of players that felt like maybe they had been overlooked in their careers or hadn't got the opportunity or hadn't performed to their potential. So we had a lot of players that already had a chip on their shoulder. And now as a group, we had one. So we went out there, and we started to win. And we beat Korea, and we beat Taiwan, and we beat the Netherlands. And everybody's now freaking out. We're a Cinderella story. And the other teams were great. The other teams, you know, you qualified for Israel, whatever.  We move on to Tokyo. And as we advance to the second round, now the Israeli media is like, we're so happy you're representing us. Thank you for being respectful and giving positive energy on the worldwide stage and for playing so great. And now we have this positive thing. So the Israel media finally embraced us, as we continued to send the message that we want it to grow the game within Israel, not just win, and not just say, wham bam, Thank you, ma'am, we're out of here. But we all had the intention to be around for a while.  And then we beat Cuba. And the Cuban media was pissed. And I think they were probably embarrassed that they lost. And that was the first time that another country's media had been like, well, you guys are all American. You guys are America. American's B-team. And that was the first time we really got pushed back. But realistically, nobody on Team Israel would have made America's B-team or America's C-team or America's D-team or E-team or F-team. Like us we were a collection of has-beens, never-weres and wannabes that qualified for Israel. And then most of that team from 2017 signed up for the Olympics and we established Israeli citizenship and went back to Israel a second time.  And every time that we've been to Israel, we make the commitment to grow the game we go, and we host clinics for the youth. Most of the prize money for the team has gone to building new fields or funding international tournament travel for the youth. And participation in baseball in Israel has doubled since the first time I wore an Israeli uniform. Dov Wilker: There's so much that was said. I'm so grateful that you shared all of that. Ryan Lavarnway: I have no idea if I answered your question.  Dov Wilker: I'm not even sure what my question was anymore. So it's the perfect answer. By being members of the Israeli team at the Olympics, did the Israeli Olympic Committee do anything to share about the massacre of the 72 Olympics? Was that at all a part of sort of, in general, was there sort of learning, teaching, touring that that Israel did, that the the institutions there to help you all sort of have a better understanding if you'd never been there before, sort of different challenges and things like that on the global scale?  Ryan Lavarnway: Yeah, there absolutely was. So we all had to go to Israel a second time to establish our citizenship, which I think was the right thing to do. You know, you can't just mail us a passport overnight, right? So we went to Israel again, we went to all the fields, we coached kids. We went to Independence Hall, we did all the things.  What we also did was we had to go to their athletic Institute to be put through a battery of testing. They wanted to make sure we were healthy, and that we weren't going to die on the field. And I don't know if you remember the old Gatorade commercials, where they had a tube hooked up to your mouth and the EKG machine, all the wires coming off and you're running on a treadmill. We did that.  And we're running on this treadmill. We're dripping sweat, we're panting. Our hearts are beating and we're all like, do you understand baseball? Like, we don't have to do this. But they put us through all the crazy testing. It was really awesome. And while we were at the Institute, we got to meet some of the Judo athletes, some of the windsurfer athletes and we went straight from there to the Israel Olympic Experience, which is like a museum for Olympics in Israel. It's not a very big museum. Dov Wilker: They've got some gold medals... Ryan Lavarnway: I believe, and don't quote me, because I'm not sure on the facts. But I believe they had 13 medals, before Tokyo and four gold, I want to say. Judo and windsurfing I believe, I might be wrong.  But going through that Olympic experience, it really gave us context for understanding the history of Israeli athletics. And the tragedy that happened in the 70s.  Dov Wilker: I'm glad to hear that. I'm curious: in Israel, what was it like for you the first time, the second time? Did your opinions change when you became an Israeli citizen? I'm not going to ask for your political analysis of the current situation there, I don't think that'd be fair. How has that experience changed for you and your family? You're married. Did anybody join you in Israel? Ryan Lavarnway: So the first time I went, my parents were nervous. Because if you watch the American news cycle, you would think that Israel feels like a dangerous place. And they were like, Are you sure you want to go, especially right now. So I went into it a little nervous. not knowing what to expect, and you land on the ground. And I was like, I've never felt more safe in my life. This place is beautiful. It's amazing. We spent, the first time I went, we spent four days in Tel Aviv first, beautiful city, right on the water, we stayed in this beautiful beachfront hotel. And then we went to Jerusalem, and going to Jerusalem. And this is going to be a pained metaphor, so please forgive me. But in the same way, the first time that I stepped into the old Yankee Stadium, or Wrigley or Fenway Park, you can just tell it's different.  You can just smell the significance in the air, you just know, like, I am among history, so many important things have happened here. And I get to experience this in the modern world. And it just feels, like your heart beats different, the air smells different. So going to Jerusalem was that for me, and especially getting to the Western Wall, I swear to God, I felt God for the first time. And it was just this transformational experience. I think I cried. I think they caught it on video for the documentary, which is cool for me to live through and get to see again, because that was a really, really meaningful moment in my life. But going there, for the first time, yeah, my wife came with me. This was before we had our daughter, years before we had our daughter. But it was really, really meaningful and transformational for me to go for the first time.  When I went back the second time, I got to experience it all again. You know, you don't have that transformational experience, because you've already changed as a person, and you're changed forever. So it was really cool to go back again. And then they handed me my passport. And I have this goatee so I kind of felt like Jason Bourne, where I have two passports now, like, which I am going to use. Except they both have the same name. It's very, very, very cool. Dov Wilker: So I'm gonna go for some rapid fire questions… Ryan Lavarnway: Oh wait, I have one more. I think it's a good answer. And I don't like to express my political opinions. But what I'd like to tell people is, if you either voted– in America, if you're an American citizen, you either voted for our current president, or you voted for the last president, you didn't vote for both. And either currently or four years ago, you were unhappy with the decisions that the government was making. I don't think that made you feel less proud to be an American.  And I would encourage you to use the same opinion, when you think of Israel. Whether you agree with what the current current government is doing or not, does not have to color your opinion of whether you agree with the concept of Israel. When I think of Israel, I believe in what Israel is about, and it being a safe haven for the Jewish people worldwide, whether I agree with what the current government is doing or not. And I think it's very easy to judge ourselves by our intentions and others by their actions. And that goes the same with a country that you personally identify with also, so I just wanted to throw that in there. Dov Wilker: I so appreciate you saying that. I was speaking to a group of high school students recently. And I shared with them that, you know, we're talking about the current situation, and I said, you know, Israel welcomed in Ukrainians as citizens, not as refugees. If you read Israel's Declaration of Independence, it refers to the survivors of the Holocaust and those who were expelled from other lands. And so the in-gathering of the safe haven for the Jewish people is so important for us to be able to continue to remember the role that Israel plays in our lives. We're, you know, we're fortunate to live in the United States today. But we see that people need Israel more and more depending on where they live, not everybody is as fortunate and there are many people who have moved to Israel because of the antisemitism that they themselves might have experienced here. So I think it's a really powerful statement for you to make and something that I hope, I'm guessing that if you shared it here, you share it with all of your audiences, but if not, I hope that that's something you continue to share with your audiences.  All right, well, it's no easy transition to my rapid fire, so I'm just gonna do it. Ryan Lavarnway: Just rip off the bandaid. Dov Wilker: There you go. Favorite Israeli snack? Ryan Lavarnway: Shawarma. Dov Wilker: Oh. Snack? You have a very different appetite than I do, my friend. Ryan Lavarnway: I have a very big appetite.  Dov Wilker: Favorite city in Israel? Ryan Lavarnway: Jerusalem.  Dov Wilker: Favorite baseball memory. Ryan Lavarnway: Two answers: World Series win, or my debut with Cincinnati.  Dov Wilker: Okay. Most challenging part of being a catcher. Ryan Lavarnway: Hitting in the ninth inning. Dov Wilker: You know, you talked about the small numbers, the mighty numbers of Jews in Major League Baseball today. Is there an association between the Jewish ballplayers in the major leagues and other professional sports? Is there any reason, maybe it's based on a city that you live in? Or it's sort of an overall, I know like, there's the Jewish Coaches Association, something like that? Is there anything like the Jewish professional ballplayers association, that gets you together, perhaps to be able to encourage others like you to play for the Israeli teams in other sports that they're professionals in. Ryan Lavarnway: Not that I've experienced yet, but that might be a cool idea to start. I'd be up for it. If you want to talk off of this broadcast. Dov Wilker: It's my new side project at work. Ted, thank you for the approval.  And I guess my final question for you, Ryan, is, we're here today, Yom Ha'atzmaut, Israel's 75th birthday. What type of closing message do you have about the importance of Israel, you already talked about the safe haven for the Jewish people, but sort of the future of American Jewry. Any parting words of wisdom that you'd like to share? Ryan Lavarnway: My biggest thing is, participate, and be proud. And you need to be public, because the only way that we can get the benefit of the community and strengthen numbers is if we support each other, and we're aware of who each other are. I've received so much benefit in my life from embracing the community and stepping out into the public. And it's really changed my life. And it's changed how I view myself as a man. And it's changed the direction that I want to raise my family. And it's been such a positive change. And I've had such a positive embrace from the community. And I want others to experience that. And I never would have experienced it if I didn't go out of my way to participate in Team Israel. So I encourage anybody watching, go out, get involved, anything in your community, a team you can get involved in. It's been so positive for me, and I hope it can be so positive for you as well. Dov Wilker: Well, Ryan, on behalf of American Jewish Committee, thank you very much for joining us for this wonderful conversation.  

Hey!! Happy Mercury in Gatorade! This week, we introduce our buddy Chris Corrado to you! Chris is a show producer, comedian and insurance guy!! He does all the things!!  Join us as we laugh about boxing, comedians, big foot and living in Michigan / the south!   We play a quick trivia game......and there can only be one winner! Hahha Have an amazing week! 

Jessamyn Stanley, co-founder of The Underbelly and author of Yoke: My Yoga of Self-Acceptance, talks with J about body acceptance and challenging preconceived notions. They discuss her entry into yoga and why she started posting her practice on Instagram, how she landed a Gatorade commercial, The Yoga Journal cover controversy, the difference between fat and body positivity, navigating "tokenism,” naked yoga on only fans, Shibari (Japanese Rope Bondage), and the value of starting uncomfortable conversations that foster growth.   To subscribe and support the show… GET PREMIUM.   Check out J's other podcast… J. BROWN YOGA THOUGHTS.    

The CPG Guys are joined by Vince Jones, SVP/GM and Global head of eCommerce at PepsiCo, whose are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands – such as Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker and SodaStream – that generate more than $1 billion each in estimated annual retail sales.Follow Vince Jones on LinkedIn at: https://www.linkedin.com/in/jonesvince/Follow PepsiCo on LinkedIn at: https://www.linkedin.com/company/pepsico/ Follow PepsiCo online at: http://pepsico.com Vince answers the following questions:1) Your career journey after Stanford has been in operations first, then even CEO of ebags before leading the digital journey at PepsiCo especially as covid shaped. You have created long lasting legacies for the industry. Take us through the years and what's your advice for someone early in their career in the digital world?2) Why is retail media one of the most important spaces in the cpg and retail industry these days?3) How has ecommerce matured over the last 5 years in the grocery world? What is sticky these days and what should people focus on?4) How do you connect to the other arms of PepsiCo for surround sound amplification? How do you link back with marketing and selling commercial teams?5) What is the role of technology innovation these days? Is AI and MLL real or pretenders? How are you using these?6) The industry is largely still from a knowledge standpoint mostly brick & mortar. In this scenario, how do you coach other senior leaders on all aspects digital especially given winning in this space has as many tactical execution parameters as brick & mortar?7)  What are the latest instore digital technologies these days connecting back to the shopper omnichannel journey that drive outcomes for the consumer and the brand? Which ones do you personally feel the industry should be championing?8) Our last question always goes to fast forward …. what is your prediction around how RMN will evolve?  CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://nexupisnow.org/cpgguysRetailWit Website: http://retailwit.comDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

Tayler & Cole got shit-faced & accidentally make the greatest episode of this dumb-ass show that they have ever recorded. We talk about Cole's fucked-up haircut, stupid hockey fans who shouldn't wear their jerseys, & Gatorade flavors. It's the greatest episode of the Thursday Throw-Up ever!

Tom Wood is a Fantasy Art Illustrator who is among the best-selling poster artists in the US and Canada. The “Tom Wood Fantasy Art” brand has sold millions of products since 2005. He is also the Owner and Art Director of Meridian Design Works, which creates artwork for well-know properties such as the NFL, Disney, and Warner Bros. Tom credits his parents, for instilling in him the confidence and character to become the artist he is today. Growing up on a rural farm in Arkansas, Tom was self taught and from the age of five. From his first glimpse of Frazetta's “Death Dealer”, Tom's passion for creating some of the most iconic fantasy works, began. His formal education began at the University of Arkansas (Fayetteville), where he was accepted on full academic scholarship. His first professional work was in the screen-printing industry, art directing many sports designs. This early work education propelled him to an extensive freelance career that he maintains 20 years later w/his Meridian Design Works Corp. Tom Wood's creations of Dragons and Medieval, Death-defying Warriors, have become iconic images of Fantasy Culture across America, Europe and Asia. Leading Manufacturers and publishers have licensed the Tom Wood Fantasy Art property for books, posters, figurines and home décor items (more than 100 different products!) accumulating over 8 million in Retail Sales, at well known retailers in countries such as the U.K., Germany, Italy, the Netherlands, Australia, New Zealand, and China. In addition, in Tom's work as a commercial artist, his clients have included well-known companies like Warner Brothers, Disney, NBA, NFL, MLS, Reebok, Gatorade and the NCAA. When Tom is not in his studio, he is spending time mentoring young artists, at one of his many appearances at Comic Cons across the country, or running the backroads of his farm with his wife, Kim and daughter, Emily. He lives in Mammoth Spring, Arkansas. https://tomwoodfantasyart.com/

My Easter Homily: "Bust Your Brackets" . . . Who made a bracket this March Madness? Whose bracket got busted? Who doesn't know what I'm talking about? I'm talking about the NCAA college basketball tournament this year in Houston. Colleges across the country compete all-season long to earn a coveted spot in the sixty-four teams for a chance to win a national title. Each round, sixty-four turns into thirty-two, then onto the Sweet Sixteen, the Elite Eight, the Final Four, and then the National Championship. This past Sunday and Monday night, respectively, LSU and Iowa women and San Diego State and UConn men battled for the national championship. Holy Week is the Original March Madness. Let me explain. On Sunday we celebrated Palm Sunday, the triumphal entry of Jesus into the Holy City of God—not Houston—but Jerusalem. Until this point, the regular season of his ministry, Jesus has been scoring victory after victory for the Kingdom of God, performing miracles and healings, expelling demons, teaching and forgiving sins, gathering a fanbase of followers. But Jesus comes from a backwater town (“what good can come from Nazareth?”). Jesus enters the tournament as a sixteen seed. He is poised to go up against the powerhouse dynasties of the day, the number one seeds: the Roman Empire and Pilate; the Chief Priests and Pharisees who have studied his every move; the Evil One, Satan, the Father of lies and temptation. When Holy Week in Jerusalem begins, Jesus has as much chance of winning as Farleigh Dickinson had winning over Purdue. Jesus keeps advancing in this tournament, but his fans and followers keep getting knocked off. They become intimidated and afraid and start changing their picks. The sixty-four turns into thirty-two, and the thirty-two turns into the “Sweet Twelve” Apostles. But when Jesus entered Jerusalem, he did so knowing he was all-in and going all the way. After celebrating the Passover, the Sweet Twelve exit the locker room for the Garden—Gethsemane—only to end up knocked-out one-by-one. Judas betrays him. Peter denies him. Gives the choice to release Barabbas or Jesus, the crowd picks Barabbas. The soldiers mock and jeer him. The tournament comes down to the finals: Jesus versus the Cross. Everything Jesus has said and done, all of his training and preparation up to this point have led him to this moment. The cross stands for all of the forces of sin and darkness raining down fury upon the love of God. Jesus, sweating drops of blood as his foes spit in his face and trash talk him. There is no foul, no retaliation on Jesus' part. It is easy to imagine somebody else doing that to Jesus, whether it is the politician we scorn, the authority who neglects the poor and the victim, the atheist who rejects or ignores God, or the judgmental religious hypocrite who refuses to put his money where his mouth is. And in truth, it is all those people, but not because they are somebody else, but because at times each one is me. As time winds down, in this contest, it seems his winning streak has finally come to an end. Defeated. Dead. Buried. Game over for God. Maybe this is how you feel. This God and church stuff is a losing team, an empty show. But there is a reason we are still here telling this story. The Gospel I announce to you is that death's victory is premature, then and now. When the crowds leave Golgotha, they have failed to notice there are still three seconds on God's clock. Three, two, one. Betray him, deny him, mock him, ignore him, discount him, bench him, walk away from him, but this same truth keeps bouncing back, that whenever we pick against Jesus, God always finds a way to bust our brackets. Whenever we pick against Jesus, God always finds a way to bust our brackets. Because Christ is truly risen, Alleluia, Alleluia! The resurrection means that Jesus Christ has busted the brackets of death and cut down the nets of sin that time and time again we think will hold God down. And this is what I pass on to you today, this good news, that there is a victor and that man is Jesus, and his win is not only for himself but for you and me. His win is for every person who has been counted out and trampled on and beaten down, abused by sin and injustice, for every person who has tasted the blood, sweat, and tears of love and left it all on the floor of life's arena. And this is what the Church is about, the only thing it's really ever been about. Embracing the victory of the cross and the sacrifice it entails and building one team around Jesus even out of the dust of defeat. Last night at our Easter Vigil we baptized six new Christians. As a coach receives a Gatorade bath after winning a championship, baptism is the victory bath of the children of God. Though he won for us, we become sharers in divine glory. I pass this message along to you. The ball is in your court. To win or lose your life, we've all been given three seconds. It's enough, if only you choose to give God a shot.

From Ice Baths to Gatorade, this week's guest Christie Aschwanden joins us from her home in Colorado to discuss her book, GOOD TO GO. Christie covers multiple modalities we use today for recovery, but also debunks some of these methods as well. Is beer hindering or helping your recovery? Is Gatorade the best product for performance hydration? Are ice baths and cryotherapy really beneficial to recovery? In today's world of fitness, we follow lot of misleading protocols for recovery and things we think will enhance our athletic performance. Tune in and listen to Christie break down these methods and whether or not they are really helping you. Christie Aschwanden is the author of Good To Go: What the Athlete in All of Us Can Learn from the Strange Science of Recovery and co-host of Emerging Form, a podcast about the creative process. She's the former lead science writer at FiveThirtyEight and was previously a health columnist for The Washington Post. Christie was a National Magazine Award finalist in 2011. Other honors she's received include a Best Article Award (2005) and Outstanding Essay Award (2007) from the American Society of Journalists and Authors. A frequent speaker at writer's workshops and journalism conferences, Christie is the founder of the Creative Convergence freelance writing workshops. You can reach Christie Aschwanden at her website: christieaschwanden.com, on Instagram @cragcrest, and her podcast Emerging Form.

In this exciting new episode, join Sol (@solthompson) and Michael (@_smithstagram) as they dive into the world of fashion with the undisputed Baron of Bape, the Nigo 'Npector, and the Shark Hoodie Sergeant himself: Juan Sarabia of @apparition.xci! Together, they'll explore the ins and outs of Bapesta quality, reminisce about the iconic OG Shark Hoodie, and discuss the beloved Bape Kid. But that's not all! They'll also share their thoughts on using Gatorade as a mixer, indulge in a mouth-watering conversation about fried foods, chat about fashion beef, and delve into the fascinating transition of Nigo to Kenzo. Don't miss out on this fun-filled and engaging episode where fashion, food, and culture collide!Enjoy! Lots of Love!

Does the flu shot have tracking chips? Langston and David sit down with Tristen J. Winger (So Help Me Todd) about this conspiracy theory, or should we say FACTS?! Software updates, Bluetooth, and Purple Gatorade are making a lot of sense these days. Langston and David malfunction, get a reboot, and open their collective third eyes in this episode. Also, you can't CashApp a baby.  Send your conspiracy theories, music drops, and any problematic talks to mymommapod@gmail.com We are now on YouTube! Listen & Watch episodes of My Momma Told Me. Subscribe to the channel here!See omnystudio.com/listener for privacy information.

Please subscribe if you're enjoying the content! And use access code MORNIN to join live: https://live.onamp.com/download Personal testing ground: https://www.youtube.com/@jomboy_ 00:00 - Director of People hired 03:26 - Floorball training in the office 04:11 - Special guest will be coming! 06:06 - I'd poke Jeff McNeil as a teammate 08:05 - Pete Alonso Home Run Derby (you won't beat him) 09:16 - Joez is in on dolphin jokes 12:33 - Joez is not 42 years old 13:54 - Trea Turner joins the show! 14:17 - Reacting to the World Baseball Classic 14:51 - Why Trea Turner invested in JM 16:50 - Trea loves Jomboy's lip readings 17:54 - MLB removed hot mics from stadiums 19:04 - Does Trea Turner prefer the east coast? 19:53 - Gatorade baths & Ken Griffey Jr. hug after WBC home runs 21:56 - Adam Wainwright is dad of Team USA 22:22 - Trea & Mookie Betts with sneaky power 23:26 - Trea Turner's request for Yankees' Aaron Boone 23:56 - Jomboy and Joez's new hobby: cashing out 26:05 - Cash Out pilot episode is sent to sponsor 28:10 - Moving to New Jersey 31:33 - Our craziest cash out stories from this MLB season 41:32 - Joez learned the hard way 42:07 - Currently riding with the IPL Titans 42:48 - Testing the limits of cashing out 43:54 - Why would you not cash out? 45:04 - Ten Rules of Cash Out Life 46:52 - Recruiting others to the life 48:40 - Jimmy's new favorite bet 50:57 - Sad cash outs are still better than losing it all 52:56 - Last time we talk about it on air, maybe 55:06 - New York Rangers and Anthony Volpe 56:31 - We are not competing with one another 57:12 - Some future Talkin' Yanks awards Learn more about your ad choices. Visit megaphone.fm/adchoices

Coach E & the GFAS crew are back with their latest installment of Game For All Seasons. This week, they've invited Chris Walker to join in on the fun. He is a good friend of Coach E, a Market Development Associate for Gatorade and CEO of Fun Game Sports. The conversation gets started with Coach E and Chris telling a story about each other in "Gettin' To Know Coach E" (08:26). Then, they transition into Chris' story about his life in sales and sports/ entertainment and the nuggets of wisdom that he acquired along the way (12:11). And of course, we couldn't leave without any sports talk. The fellas finish things up discussing two compelling stories: Former NFL player, Derek Wolfe, admitting that he used recreational drugs before every game (35:52), and former Miami Dolphins CB, Byron Jones, sending a warning to the upcoming draft class after he says he can no longer run or jump (46:51) As always, Coach E sends us out on our week with the post game word on "Who Cares?" (58:00).Remember to subscribe, rate & review wherever you get your podcasts from. If you like what you hear, please show your love by giving us ⭐️⭐️⭐️⭐️⭐️ and leave a review wherever you get your podcasts from. And for the latest on Coach E, follow him @BigEv216 on all social media platforms.If you're interested in any of the services provided by Perfect Time Fitness, please go to www.perfecttimefitness.com to learn more and sign up. 

“Life is not a GPS; it's a compass,” says Speaker, Coach, and Author Travis Thomas. Remembering that has helped him navigate scary things like not having a job when his three children were young and discovering his calling of using improv comedy to inspire others to have a “yes, and” mindset in life.As a leadership coach, he helps individuals and companies live with purpose and authenticity. He's worked with elite athletes around the world, like the U17 National Soccer Team and NFL and NBA Combine prospects, as well as companies like PepsiCo, Under Armor, Gatorade, Cintas, the Boston Red Sox and the Toronto Blue Jays.You'll hear:Why he ate SO MANY Halo burgers as a child that he's now a vegetarianHow he got into improv comedy in Boston at the age of 25What he means when he encourages you to “embrace the goo” in your life to develop strength and courageHow to live with a “yes, and” mindset when facing challengesWhy the advice of a stranger in a café prompted Travis to write his book, 3 Words for Getting Unstuck: Live, Yes, And!Order Travis's book, 3 Words for Getting Unstuck: Live Yes, And!Learn more about Travis HERE.Follow on Facebook or Twitter***Enter to win a free e-copy of Travis' book HERE! The drawing will be held April 7, 2023.***Some days you just need a little pep talk, so I created a motivational video where I share the top lessons I learned when I went through Ranger School. I did it to help motivate you when you're facing your own challenges and facing adversity. The video is free, and you can get it HERE.Leave a review of this podcast on your favorite platform; it helps us get these stories out to more people who need to hear them! To give specific feedback directly to us on what you like about the podcast and what you don't, fill out this 5-minute survey.Don't let fear win. Get your FREE copy of the Unbeatable Army Survival Guide HERE.

Enchanting talks about signing a deal, getting her 1017 chain, personal growth, taking her music to the next level and more. ------ 00:00 Intro 1:58 Adam discusses smoking a joint with blow laced inside of it 2:26 Enchanting discusses her relationship with Kaliii and Adam asks if girls pay each other for features 5:22 Enchanting talks about growing up in the Country in Fort Worth as opposed to city life in Los Angeles and says LA food is nasty 9:03 Enchanting speaks on being born in Germany, having military parents, and moving all over America 11:00 Gatorade incident 13:20 Enchanting on singing before she started rapping, meeting Gucci Mane, and how he discovered her 16:50 Enchanting gives details on signing her contract and getting her 1017 chain during the pandemic 19:20 Adam asks Enchanting how it felt being a woman in the 1017 crew 21:03 Enchanting speaks on keeping her relationships private 23:20 Enchanting ex partners getting caught cheating 26:13 Enchanting talks about her type in men and says she feels safe dating a shooter 28:30 Adam asks Enchanting what changes in her life she's made after turning 25, Enchanting says she's maturing and not fighting as much 29:50 Enchanting talks about her previous g*n charge after getting pulled over leaving a show 35:20 Enchanting speaks on going in the studio after graduating from cosmetology school, making a mixtape and taking e for the first time 40:50 Enchanting talks about being late to her flight twice and losing friends who are going to jail 42:11 Enchanting on making music that men listen to and not making songs about popping cooch and not doing much "girly shit" 45:04 Enchanting and Adam talk about having kids and friends only seeing the fun parts of having a kid 49:35 Adam talks about Gucci Mane and Enchanting having a lot of songs together and working with other female rappers 53:02 Enchanting and Adam discuss losing her best friend, says she stopped going to funerals after a while ----- NO JUMPER PATREON http://www.patreon.com/nojumper CHECK OUT OUR NEW SPOTIFY PLAYLIST https://open.spotify.com/playlist/5te... FOLLOW US ON SNAPCHAT FOR THE LATEST NEWS & UPDATES https://www.snapchat.com/discover/No_... CHECK OUT OUR ONLINE STORE!!! http://www.nojumper.com/ SUBSCRIBE for new interviews (and more) weekly: http://bit.ly/nastymondayz  Follow us on SPOTIFY: https://open.spotify.com/show/4ENxb4B... iTunes: https://itunes.apple.com/us/podcast/n... Follow us on Social Media: https://www.snapchat.com/discover/No_... http://www.twitter.com/nojumper http://www.instagram.com/nojumper https://www.facebook.com/NOJUMPEROFFI... http://www.reddit.com/r/nojumper JOIN THE DISCORD: https://discord.gg/Q3XPfBm Follow Adam22: https://www.tiktok.com/@adam22 http://www.twitter.com/adam22 http://www.instagram.com/adam22 adam22hoe on Snapchat Learn more about your ad choices. Visit megaphone.fm/adchoices

HARD 90 with the fellas with plenty of NL Central conversation along with a look at the 1st poll for baseball in the state of WV.

We're back for Season 6! Zach and Jake talk about AI chatbots, college basketball and more! Twitter: https://twitter.com/FlurrySportsPod Website: https://flurrysports.org/

Last Monday I was down for the count, drinking bone broth, Gatorade, eating Jello, on a liquid diet as well as managing high levels of anxiety around essentially fasting, starving, and prepping for my first Colonoscopy screening.  And this was only the beginning…If you are 45+ this is usually a screening that is covered by health insurance and an opportunity to get an inside look at your Colon, make sure you do not have cancer and if you do, and catch it early on. Today on the podcast, I talk about my experience (minus some details), the prep, nutrition leading into the procedure, and the Colonoscopy. Full disclosure: I am not a doctor or expert on this topic, just sharing my experience, thoughts, and research. CONNECT Marni On The Move Instagram, Facebook, TikTok, LinkedIn, or YouTube Marni Salup on Instagram and Spotify SUBSCRIBE TO OUR NEWSLETTER Sign up for our weekly newsletter, The Download, for Marni on the Move updates, exclusive offers, invites to events, and exciting news! SUPPORT THE PODCAST Leave us a review on Apple. It's easy, scroll through the episode list on your podcast app, click on five stars, click on leave a review, and share what you love about the conversations you're listening to. Tell your friends to what you love on social. Screenshot or share directly from our stories the episode you're listening to, tag us and the guests, and use our new Marni on the Move Giphy!    

Huge week for TCB - not only are all the boys back but they are back with a little special something. To kick us off this week, the boys review 5 flavours of Prime Hydration, now available in Australian supermarkets (not sponsored). They taste each of the flavours and score them from 1 - 10 and then rank them in order from best to worst. We also dive into the nutritional value and science behind these drinks.Fairly simple game this week with the “Antonym Game.” In this game, Sen gives the boys the title of a famous movie, tv show or song - however the twist is, the titles have been swapped with the opposite words and they must work out what the title is.After a long stint on the bench, the always popular “TCB Debate” is back this week. In this new edition, Miguel pleads for Tik Tok not to be banned, Rohit rambles on about T.V shows and Kush takes on Chat GPT.Also this week: Cough medicine, Gatorade, WAP and Parks and Rec.Segments this week:The Logue: Tired of reaching around each other (at least on the podcast), the boys have instead decided to reach around the week's news stories, events and viral trends.Antonym Game: Simple game where the boys are given the titles of famous movies, tv shows or songs with the opposite meaning.TCB Debate: Inspired by the Presidential debates, the boys decide to argue like old men without interrupting.___________________________________________________________FULL PODCAST EPISODES

Gatorade baths every day!  Chicago's best morning radio show now has a podcast! Don't forget to rate, review, and subscribe wherever you listen to podcasts and remember that the conversation always lives on the Q101 Facebook page.  Brian & Justin are live every morning from 6a-10a on Q101.    Subscribe to our channel HERE: https://www.youtube.com/@Q101 Like Q101 on Facebook HERE: https://www.facebook.com/q101chicago Follow Q101 on Twitter HERE: https://twitter.com/Q101Chicago Follow Q101 on Instagram HERE: https://www.instagram.com/q101chicago/?hl=enSee omnystudio.com/listener for privacy information.

It's access all areas thanks to IRONMAN Oceania and the team!  We take you to the finishers tent where our Koa Sports athletes either crushed or were crushed by the Geelong 70.3 course, always a mixed bag!  Red Bull, Watermelon, Gels, Gatorade, Pickle Juice and a little more caffeine is always the perfect blend for raw emotion and celebration. Plus, Tim avoids hypothermia for the first time due to that toasty… new…. fresh Koa Sports Jacket. Join the Tribe, Be the Warrior. www.koasports.com.au 

NeW EpIsOdE AlErT!! The boys are back with some brand new thoughts to dump into the airwaves. Everything from ASMR to chocolate to baseball and finally our thoughts on crackers. Get your fill in today's new episode and enjoy. Subscribe/Rate/Review the show and follow us on Twitter for more enjoyment:Shut Up Enjoy's Twitter: @ShutUpEnjoyJim's Twitter: @_jimkayJesse's Twitter: @Kulprit_34Zach's Twitter: @zchipSupport us and enjoy: www.teespring.com/stores/shutupenjoypodcast

Paige and Kramer are back to discuss the the first weekend of March Madness, the World Baseball Classic, Jimbo not committing to who will call plays, and a heated debate on the best flavor of Gatorade. Plus... the return of Picks and Pints!

Legendary sports photographer Walter Iooss joins Tim to talk about his life and career that has spanned decades. His work has appeared in Sports Illustrated and in many major media outlets and in unforgettable marketing campaigns. If you were to think of an iconic photo from any major American sport from over the past 50 years, there's a decent chance Walter is the one who captured that image. Walter talks about his life behind the lens, a lens that has captured household names, helped make a few athletes become household names, and even at times when people in his photos were not famous, the image was still…iconic. This episode was first releases April 5, 2021. https://traffic.libsyn.com/secure/shapingopinion/Encore_-_Walter_Iooss_Sports_Photographer.mp3 There is a photo from 1988 of Michael Jorden in his red Chicago Bulls uniform that makes it look like he's defying gravity. Like he's flying, basketball in hand, somewhere between the foul line and the hoop, ready to slam that ball through the net. If a picture tells 1,000 stories, this one tells 1,001. Did he really take off at the foul line and make it to the hoop in one jump? What does it take to do that? The image is iconic. There's another photo from years earlier when New York Jets celebrity quarterback Joe Namath was preparing for the Super Bowl. And by preparing, I mean lounging next to a swimming pool, getting some sun, surrounded by a fans and reporters. Broadway Joe, in swimming trunks, flashing his million-dollar smile. Iconic. Then there's that one from the NFC Championship game in January 1982. That's where Joe Montana tossed the winning pass to Dwight Clark to send the San Francisco 49ers to the Super Bowl. The photo features the exact moment where Clark is at the high point of his jump, catching the football barely in his fingertips, to bring it down with a championship. The photo and the moment have been dubbed, “The Catch.” Iconic. Those are three iconic images of many that have one thing in common. Walter Iooss. He's the photographer who sometimes captures iconic moments, and other times, through this artistic eye, he creates them. Walter has shot photos for Time, Newsweek, New York and People magazines.  He's done advertising work for brands like Adidas, Pepsi, Gatorade, Fuji and Eastman Kodak. He's published many books of his work, but the major constant in his career has been his work for Sports Illustrated. A magazine he started working for in the 1960s, and one he still works for today. Over the years, he's shot images for more than 300 of the magazine's covers. Links Walter Iooss, Jr., Website Christie's Puts Sports Photography GOAT Walter Iooss Jr. On the Auction Block, Forbes Walter Iooss: Sports Photography Legend, Shutterbug.com G.O.A.T.S.: Greatest of All Time, with  Photographer Walter Iooss, ESPN Documentary Walter Iooss Jr.'s Best Super Bowl Photos, Sports Illustrated About this Episode's Guest Walter Iooss Jr. Widely viewed as one of the greatest sports photographers of our time and called “the poet laureate of sports,” Walter Iooss, Jr.'s photographs have graced the pages of Sports Illustrated, including more than 300 covers, for 58 years. Since the age of 17, Walter has photographed some of the most recognized athletes in sports history, including Muhammad Ali, Michael Jordan, Lebron James, Tiger Woods, and hundreds more. His ability to create beautiful backdrops for his subjects, both action and portraits, changed the definition of what a “good sports photograph” should be. Walter placed the same care and consciousness from his sports photographs to create Sports Illustrated's now-legendary swimsuit issues. As in his action shots, his portraits for SI's legendary swimsuit issues revealed his uncanny sense of graphics and Rembrandt-like reverence for light and shadow. His ability to truly connect with his subjects, athletes, or models, is what helped make Walter the best in the gam...

Adam shares the two different types of people who would want to become a prison warden before he and Drew break down a Gatorade commercial and analyze the mixed messaging in Subaru advertising. They revisit some Nike messaging to women and discuss how Adam's "in 50 years we'll all be chicks" prophecy has come to fruition. Please Support Our Sponsors: RocketMoney.com/ADS Netsuite.com/ADS

As CEO and Founder of Work On Your Game Inc., Dre Baldwin has given 4 TEDx Talks on Discipline, Confidence, Mental Toughness & Personal Initiative and has authored 33 books. He has appeared in national campaigns with Nike, Finish Line, Wendy's, Gatorade, Buick, Wilson Sports, STASH Investments and DIME magazine. Dre has published over 8,000 videos to 140,000+ subscribers, his content being viewed over 100 million times. Dre's daily Work On Your Game Podcast has over 2,500 episodes and more than 5 million downloads. In just 5 years, Dre went from the end of his high school team's bench to a 9-year professional basketball career. He played in 8 countries including Lithuania, Germany, Montenegro, Slovakia and Germany. Dre invented his Work On Your Game framework as a "roadmap in reverse" to help professionals with mindset, strategy, accountability and execution.A Philadelphia native, Dre lives in Miami.Episode Links:Web: https://workonyourgame.com/YouTube: https://www.youtube.com/dreuptInstagram: https://www.instagram.com/drebaldwin/Facebook: https://www.facebook.com/WorkOnYourGameLinkedIn: https://www.linkedin.com/in/dreallday/PodCast: https://www.workonyourgamepodcast.com/real-conversation-so-you-can-sharpen-your-game-avoid-sugarcoated-motivational-bullshit-that-feels-good-but-doesn-t-actually-help-youTwitter: http://Twitter.com/DreAllDayWeb: http://DreAllDay.comAnd Dre's text number to get his FREE #DailyMotivation text

Sean talks empathy and Gatorade bottles.

Comedian Jordan Jensen joins Shannon and Figs! They talk about the Bachelor, Jordans fascination with Sebastian Maniscalco, roasting Selena Gomez at the Cellar, her tumultuous relationship with her ex, getting into fights on a ski mountain, a haunted lamp that wouldn't turn off, whether Jordan's Gatorade squirt bottle is awesome or stupid, and so much more!Air Date: 2/28/23*Send in your stories for Bad Dates, Bad Things, and Scary Things to...* thethingispodcast@gmail.com Support our sponsorhttps://yokratom.com/The Thing Is...Podcast Merch available athttps://podcastmerch.com/collections/the-thing-isThe Thing Is... Airs every Tuesday, at 5:30pm ET on the GaS Digital Network! The newest 20 episodes are always free, but if you want access to all the archives, watch live, chat live, access to the forums, and get the show five days before it comes out everywhere else - you can subscribe now at gasdigitalnetwork.com and use the code TTI to get a one week free trial.Follow the show on social media! Jordan Jensen - Instagram: @jordanjensenlolstopMike Figs -Instagram: @comicmikefigsShannon Lee -Instagram: @shannonlee6982 To advertise your product on GaS Digital podcasts please email jimmy@gasdigitalmarketing.com with a brief description about your product and any shows you may be interested in advertising onSubscribe On YouTube: https://www.youtube.com/@TheThingIsPodcastSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.