Podcast appearances and mentions of alex mandossian

“They're thinking I must be really famous and know what I'm doing, but I'm just laughing because I wrote 20% of the content I'm sharing and 80% I'm sharing other people's.”   This is a special episode only available to our podcast subscribers, which we call The Mini Chief. These are short, sharp highlights from our fabulous CEO guests, where you get a 5 to 10 minute snapshot from their full episode. This Mini Chief episode features Ted Prodromou, America's #1 LinkedIn Coach. His full episode is titled Perception, connecting properly with purpose, and standing out online. You can find the full audio and show notes here:

As a child renowned for his poetry recitations, Alex Mandossian discovered how to connect with audiences. After a failed business in his early 20s, Alex rediscovered the power of an audience through online marketing and became one of the pioneers of the field. His 1995 website still prospers today.Making It! explores the lives and stories of entrepreneurs as they share their unique perspectives on their success and the path to making it.“Making it for me is like a rainbow. I can never touch it, but I know it's there.”— Alex MandossianGuest Bio:Since 1993, Alex Mandossian has generated nearly $417 million in sales and profits for his marketing students, clients, and joint venture partners on six continents. His marketing strategies helped convert his personal annual income in 2001 into a monthly income by 2003 and an hourly income by 2006 (16 times). Then in 2007, his proven virtual enrollment strategies helped him generate $1.2 million in less than 29 minutes.Alex is acknowledged by his colleagues as “the Warren Buffet of the Internet” because of his unique ability to make money for his students and joint venture partners. He has shared the stage with diverse leaders such as Sir Richard Branson, Harvey Mackay, Donald Trump, Tony Robbins, Robert Kiyosaki, Suze Orman, Mikhail Gorbachev, the Dalai Lama, and two other U.S. Presidents. As a “virtual presenter” with more than 20,000 hours of training experience since 1992, Alex's lifetime goal (with Jack Canfield) is to inspire and influence the training of at least one million other online trainers by his 77th birthday.Resources or websites mentioned in this episode:MiraseeAlex's website: MarketingOnline.comCredits:Producer: Michi LantzAssembled by: Andrew ChapmanAudio Editor: Marvin del RosarioExecutive Producer: Danny InyMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioMusic credits:Track Title: The Sunniest KidsArtist Name: Rhythm ScottWriter Name: Scott RoushPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Love And CircumstanceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: As The Fog ClearsArtist Name: Mountain HouseWriter Name: Adam AginPublisher Name: A SOUNDSTRIPE PRODUCTIONSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.To catch the great episodes coming up on Making It, please follow us on Mirasee FM's YouTube channelor your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Episode transcript: From Poetry to Prosperity (Alex Mandossian) coming soon.

“83% of people will look at your LinkedIn profile now before they take a meeting with you.” In this Best of Series episode of The Inner Chief podcast, I speak to Ted Prodromou, America's #1 LinkedIn Coach, on perception, connecting properly with purpose, and standing out online.

In this enlightening episode of the Women's Vibrancy Code podcast, Maraya Brown sits down with Alex Mandossian, a renowned marketing expert and virtual trainer, to discuss the concept of "marketing friction" and its impact on business growth. With insights drawn from Alex's decades of experience in helping businesses worldwide, this conversation explores how reducing friction can lead to increased profitability and sustainability. What You'll Learn: Definition and Impact of Marketing Friction: Understand what marketing friction is and how it acts as a "Silent Assassin" of business growth. Alex Mandossian's Background and Achievements: Learn about Alex's journey from generating nearly $417 million in sales and profits to teaching digital marketing strategies to students in third-world countries. The Role of Health and Mindset in Business: Explore how personal health and wellness can be a significant factor in removing business friction, shared through Alex's personal health challenges and recovery. Practical Strategies to Reduce Friction: Alex shares actionable advice on reducing friction points in various business processes, including pricing strategies and customer service improvements. Real-World Examples: Gain insights from real-world examples of companies like Amazon and Tesla that have successfully minimized friction to enhance customer experiences and profitability. If you're a business owner or entrepreneur looking to streamline your operations and reduce unnecessary friction, consider the strategies discussed in this episode. Evaluate your business processes and customer journey to identify areas where friction occurs and seek ways to minimize it for better efficiency and growth. About the Alex Mandossian: Alex Mandossian is a veteran in the digital marketing field, known for his strategic approach to reducing marketing friction. He has shared stages with icons like Richard Branson and Tony Robbins and is committed to teaching and influencing future marketers globally. Resources: Visit Alex Mandossian's official website at AlexMandossian.com Listen to more episodes on reducing business friction at Alex's podcast: All Selling Aside Follow along with Maraya Brown: Download the Menstrual Tracker: Click here Download the Adaptogen Elixir Recipes: Click here Apply today for a free consult with Maraya to receive a personalized plan: Click here to apply Subscribe To The Women's Vibrancy Code: Women's Health And Wellness with Maraya Brown: Apple Podcast | YouTube | Spotify Connect With The Show: Facebook Page | Linkedin | Website | Tiktok | Facebook Group Make A Connection Call With Maraya Brown: Click here to book About Maraya Brown: Maraya is a Yale and Functional Medicine Trained Women's Health And Wellness Expert CNM, MSN with her undergraduate degree in marketing. She helps women feel turned on by their life, their lover and themselves.  Her work online brings her 21 years of experience supporting women together in one place to co-create deep transformation, energy and passion. Maraya is the founder of this Podcast and does a great deal of work with women to expand their energy, hormones, libido, confidence and much much more. DISCLAIMER: The podcasts available on this website have been produced for informational, educational and entertainment purposes only. Listeners should take care to avoid program content which may not be suited to them. The contents of this podcast do not constitute medical or professional advice, No person listening to and/or viewing any podcast from this website should act or refrain from acting on the basis of the content of a podcast without first seeking appropriate professional advice and/or counseling, nor shall the information be used as a substitute for professional advice and/or counseling. The Women's Vibrancy Code Podcast expressly disclaims any and all liability relating to any actions taken or not taken based on any or all contents of this site. The Women's Vibrancy Code: Women's Health And Wellness w/ Maraya Brown

Want to follow along with us on video? Click here to go to the Youtube version and see the slides! Dr. Alan Weinstein, AKA, "Dr. Al", is one of Reed's mentors and best friends. In addition to that, he has an extensive background in healthcare as well as marketing. Interestingly, it's the marketing side of his background which is why we invited him on the show today! Of the many things that go into health coaching businesses, it's often the business stuff that many coaches are least looking forward to. That is, the average health coach LOVES talking about various dietary approaches, looking at and analyzing labs, as well as guiding people along their journey to new and improved health! However, when it comes to actually attracting those clients they otherwise love to work with, that part can get a bit messy. In comes Dr. Al! During this episode of The Health Detective Podcast, Dr. Al helps us understand the psychology behind why some clients say "Yes", and why others say "No". And, just to be clear, this does NOT MEAN this is an episode on how to sell people expensive health coaching packages that they DIDN'T NEED OR WEREN'T READY FOR. What we are referring to specifically in this episode is how to get people who you KNOW you can help and who you realize would be EXCELLENT for your program to say YES so that both you and the client can win.  Does all this sound good? Then the episode itself will sound even better! Listen now and let us know what you think or ask us questions by reaching out on Instagram @fdntraining.  About Dr. Al: Alan S. Weinstein, D.C. ran a state of the art, waiting list multidisciplinary, multi-physician practice for over twenty five years, combining neurology, radiology, exercise rehabilitation, biochemistry, Chinese medicine, acupuncture and chiropractic. He had so many referrals that he had to refer them to other physicians in his area as he was unable to keep up with the demand for the Wellness care he created.  He was one of the first physicians to achieve three separate certifications in exercise rehabilitation in the United States.  He served on the Quality Assurance Committee of the American Chiropractic Association, where he formulated the Rehabilitation Guidelines from which all other chiropractic physicians had to adhere. He completed the ACA Neurology Diplomat program and was honored as valedictorian of his class.  He has achieved certifications in ADHD and Learning Disabilities, Vertigo, Applied Kinesiology, Hair Tissue Mineral Analysis, Detoxification, Metabolic Typing and Functional Diagnostic Nutrition. His leadership and entrepreneurial spirit paved the way in the managed care arena, where he was a founder and board member of the Managed Care Network.  He was the first chiropractor ever selected to serve as a panel physician for Blue Cross/ Blue Shield Capitol Care.  He was also chosen as a panel physician for Prudential (Prucare) Insurance, Giant Food Stores, Travelers Insurance, A.I.I.A. / P.P.O., Health Care, Focus, and CorVel.   He served as an Independent Medical Examiner for Hartford Insurance, Kemper Insurance, and Mediq Claims Review.  He was accepted as a Life Member in the National Registry of Who's Who in recognition of exemplary service, both to the community and to the profession.  He served on the board of the International College of Applied Kinesiology. He then decided to give up practicing and devote his time to marketing.  He soon wrote, directed, and stared in his own television long form infomercial featuring an exercise device of his own invention.  During this time he worked with Eric Stilson who many of you know for his hugely successful marketing campaigns for HealthRider, Bowflex and the AbDoer. He honed his media skills with Mercury Media and Euro RSG the largest media buyers in the world.  He then went on to work with some of the top innovators in internet marketing today. He began to work with Alex Mandossian one of the most if not the most successful marketer in the world who has generated over $473 million dollars online for himself and his affiliates.  As a result Dr. Weinstein created a 7 figure business helping health-care professionals use podcasts to build their practice.  He then created the first lead generation/ follow-up marketing SYSTEMS for healthcare professionals which he still runs actively today. Currently, Dr. Weinstein specializes in helping his clients understand Brain Based Marketing a neurological approach to building your brand.  Brain based Marketing is well researched and is some of the most successful marketing done today.  His vast marketing experience combined with his knowledge of Brain Based Marketing allows his clients to "Get Above the Noise" of email and Social Media and be guaranteed to reach their audience. Dr. Weinstein's consistently helps his clients develop the most cost-effective, proven strategies to acquire new customers, expand online search marketing reach, and develop a positive ROI. Where to find FDN: Youtube: https://www.youtube.com/@FDNtraining/featured Instagram: www.instagram.com/fdntraining Facebook: https://www.facebook.com/FunctionalDiagnosticNutrition LinkedIn: https://www.linkedin.com/company/san-diego-natural-health-&-fitness-ctr  

If you want your talent and brilliance to be recognized, SPEAK UP! Take it from Bret Ridgway, author of The Spotlight on Speaking Newsletter. Bret is an evangelist for the many benefits that accrue to owners and entrepreneurs who take to the podium. Among the clients he has worked with are Ryan Deiss, Alex Mandossian, Joe Polish, and Wendy Lipton-Dibner. During his 25-plus-year career, Bret has witnessed a couple of thousand speakers. He knows what works and what doesn't. You needn't have the oratory skills of Tim Cook, Richard Branson, or Ginni Rometty to be the type of speaker who wins over customers, employees, and shareholders. All it takes, Bret tells host and award-winning journalist Dean Rotbart, is a genuine passion for sharing your message with the world and being your authentic self.  Then brace yourself for a standing ovation. Photo: Bret Ridgway, The Spotlight on Speaking Newsletter Posted: July 31, 2023 Monday Morning Run Time: 41:28 Episode: 12.07

How to start investing in the stock market? How to learn to invest in the stock market? Why do women make better traders than men?   *In this "Money and Investing" show, Andrew Baxter interviews Sandra Bravo, discussing women's wealth and investing in the stock market.*   Sandra, the mother of two girls, established her own business, AmaSSSing where she's been transforming people's personal & business lives by teaching them confidence, self-esteem & the psychology of success through very specific Mindset principles.   Ornamented with an ambitious, charismatic, and self-motivated personality, Sandra Bravo has shared global stages with world-renowned personalities such as Robert Kiyosaki, Janine Allis, Gary Vaynerchuk, Ryan Serhant, Mark Bouris, T. Harv Eker, Alex Mandossian, Ted Thomas, Doug Nelson, Blair Singer, JT Fox and many others.   As a Master Practitioner of NLP (Neuro-Linguistic Programming) & Transformational Mindset & Facilitator, Sandra guides people to create, develop and manifest their dream, goals & aspirations by inculcating the belief of mindset over matter.   With a Master's in Business Management, and over 15 years of experience in Leadership, Sandra's passion is to inspire teams with her mindset methodology to eradicate limiting beliefs that have been holding people back from achieving their full potential. Her Mindset strategy with the BRAVO method helps people free themselves from the chains of the past.   00:00 Intro. 00:40 How did Sandra Bravo and Andrew Baxter were met? 01:47 Sandra's Bravo background. 03:50 What did Sandra do to grow her wealth? 05:18 The notion of "I'll give it to the professionals" versus "Responsibility of taking it on yourself" with the money. 06:44 Performance results of three different strategies managing money. 08:10 "No one is ever gonna care for your money as much as you're gonna care for it yourself". 09:10 Making mistakes - it's a learning experience. 11:13 Why do women make better traders than men? 16:00 How to get started to invest? 18:30 The biggest breakthrough from learning the theory of trading to starting to invest. 20:51 Breaking the process down and keeping it simple is crucial. 23:30 Risk management. 24:30 Advice from Sandra Bravo.   Subscribe to our Channel: https://www.youtube.com/channel/UCfmaldKMEUc5qXeIQ7zEBeA?sub_confirmation=1  Wealth Masterclass: https://www.wealthmasterclass.com.au/  FREE Online Training with Andrew Baxter: https://bit.ly/cod-online 

It's the "chicken and the egg" paradox that's been frustrating entrepreneurs for years: You can't have a business without first building a list, but no one will join your list unless you already have a business. Which comes first? Online marketing expert Alex Mandossian would argue we're focusing on the wrong goal entirely. Speaking with Dave Dee (marketing expert and longtime business partner of Dan Kennedy), Alex explains how becoming a social influencer and an authority within your niche online is key to growing both your business and your list at the same time, and illustrates in detail the Grand Unification Theory of Social Influence (GUTSI) for making it all happen. MagneticMarketing.com NoBSLetter.com

“A story wins the heart, and then the moral of the story wins the head.” In this Best of Series episode, we hear from globally-acclaimed freelance direct marketer, Alex Mandossian, on ethical influence and the art of storytelling.

Cheryl Esposito welcomes Stewart Emery, best selling author, internationally acclaimed educator, and considered one of the most influential people in the human potential movement. He was the first CEO of est (Erhard Seminars Training) and cofounder of Actualizations in 1975. His books include Success Built to Last: Creating A Life That Matters; Who's In Your Room? The Quality Of Your Life Depends On The People In Your Life; Actualizations: You Don't Have To Rehearse To Be Yourself; and his current project, What Ever You Are Be A Good One. Stewart's work is about potential – and not just human potential as his friend Alex Mandossian pointed out. It's about bringing forth everything a resource has potential to be – albeit a person, an experience, an object, or even a food source. The path to our full potential awakens us to enjoy aliveness. Want to know more? Join Cheryl Esposito and Stewart Emery and travel the path to Aliveness!

We're spicing it up with a little estrogen here today. I'm excited about it. You have no idea how much fun this lady is. Just in talking to her right before we got started, she's full of this beautiful positive energy. She's a premier financial freedom mentor for women entrepreneurs, and the go-to expert for some of the biggest names. She's got her own cryptocurrency, this is so cool. We're going to talk about that. She's been with Mark Victor Hansen, I mean, on the stage, Mark Victor Hansen, T Harv. Eker, Alex Mandossian, Loral Langemeier, and Ali Brown, a lot of my favorite people in there. And through her signature programs like financial freedom 101, which resonates with me, because I love to teach people about financial freedom and cash flow. She's helped 1000s of entrepreneurs from all over the world to create more ease peace and freedom around money. You need to listen to what she has to say.   Download your free copy of The Financial Freedom Formula eBook, where you'll discover exactly what it will take for you to become financially free, the two types of passive income, and how to get more of each! FinancialFreedomGift.com

The power behind Stick Strategy Secrets 2.0 and why they work to increase profits. Here's a glance at what you'll discover from Alex in this episode: Why falling in love with this ONE THING will boost your Customers' lifetime value What Jeff Bezos focuses on to make Amazon one of the most successful businesses today 3 ways to grow any business, boost your profits with zero ad costs, and make more money The single most profitable Stick Strategy for adding a zero to your business bank account How to increase Client engagement and make every Client you have an appreciating asset 3 simple steps for onboarding clients and maximizing your most valuable Clients' journey

Relapsing is not a part of any sobriety program because the goal is constant recovery. Tim Westbrook, MS welcomes his long-time sponsee, Alex Mandossian, the CEO at Marketing Online and a funnel marketing and conversion coach. Alex shares how he's been sober for 11 years when he started sliding back to excessive drinking because of the pressure of career and family life. From that experience, he learned the importance of self-awareness. When you're not self-aware, you get yourself in trouble no matter how intelligent you are or how much money you've made. If you want practical strategies for avoiding relapsing, this episode's for you.  

Alex Mandossian is the Founder and CEO of Marketing Online. He specializes in developing "done-for-you" online marketing funnels to help businesses, leaders, and professionals achieve next-level growth. His past clients include New York University, Walmart, BNI, the New York Yankees, Wells Fargo Bank, and several more.  Since 1993, Alex has generated almost $400 million in sales and profits for his clients, students, and strategic partners. He has also trained over 700,000 entrepreneurs on five different continents and shared the stage with thought leaders such as Richard Branson, Tony Robbins, Robert Kiyosaki, Suze Ormand, and the Dalai Lama. In this episode… For entrepreneurs and business leaders, time is one of the most valuable assets. So, how can you double your income without sacrificing your time, energy, and freedom? According to Alex Mandossian, the solution is simple: appointment-based marketing.  As Alex says, when people are paying for a meeting or event with both their time and their money, they're more likely to show up. This is the power of paid, appointment-based, and high-ticket launches. From webinars to mastermind strategy sessions, this model is where the magic happens — and Alex is here to share the step-by-step strategy for success.  Alex Mandossian, the Founder and CEO of Marketing Online, sits down with Dan Kuschell on this episode of Growth to Freedom to discuss how to leverage paid, appointment-based, high-ticket launches. Tune in as Alex shares why appointment-based marketing is so powerful, how to launch a wildly successful paid event, and his tips for reaching the next level of growth as a business leader. Plus, he gives his top book recommendation for entrepreneurs. 

When life and business aren't going the way you want... OR when things fall apart and you get overwhelmed with mind traps and head trash, it's important that you know how to get recentered and start removing what's not working while reinforcing what is. Today's episizzle is with world renown expert Paul Hoffman.Learn more and claim some free gifts at SuccessSongs.com and Sculptations.com where Paul gives away one of his Success songs and 2 of my Tuning IN brain re-trainment experiences.  Also check out https://Goodmorninggreatday.comPaul Hoffman, “The Personal Discovery Architect,” is the visionary, chief inspiration cfficer and creator of Sculpting Your Life.Paul's Sculpting Your Life Platform teaches the power of Rituals, Habits and Mindsets, so you are committed, disciplined, dedicated and determined to Sculpting The Masterpiece Known As YOU.Some of the many things that have helped shape Paul's life, getting a basketball scholarship, being Pink Floyd's and Emerson Lake And Palmers  tour manager, being restrained and put in a straight jacket, overcoming drug addiction and one more thing, Paul wrote the very famous advertising song…Have You Driven A Ford…Lately?He has spent the last 15 years teaching people how to RESET, REWIRE and RECODE their conscious and subconscious minds for success helping to identify the MINDTRAPS that Creep Into And Reside in your mind that wreak havoc on you on a daily basis.His courses, processes and Tuning IN Brain Retraining Technology have been downloaded by more than 3,000,000 people worldwide helping to create more wealth, ideal health, unstoppable self-confidence, clarity, focus, productivity and meaningful and powerful personal and business relationships on the road to success. He has spoken and shared stages with extraordinary thought, business and spiritual leaders including, T. Harv Eker, Jack Canfield, John Assaraf, The Dali Lama, Robert Allen, Stephen Covey, Marci Shimoff, Brendon Burchard, Joe Polish, JJ Virgin, Mike Koenigs, Alex Mandossian, Cynthia Kersey, Mark Victor Hansen, Michael Beckwith and Marisa Peer just to name a few.So whether you experience his Sculpting Your Life System, DaySculpting, Sculptations Tuning IN Process, Strong Mind Strong Body Strong YOU, Daily Good Morning Great Day, The Circle Of Brilliance, Success Songs, or his One on One Mind  Discovery Experience …Paul empowers and inspires people to own their desire to have and live their Ideal Life.

Self-Made Multimillionaire, Marketer,Life Design Strategist, author . He is one of the most well known Internet marketers in the world today. Having started online in 1996 with less than $2.00 to his name, his personal online businesses alone have generated over $ 200,000,000 in online revenue since then. This doesn't include the millions of dollars his students have produced from his teachings. It's not uncommon to see Armand share the stage with other world famous leaders like, Richard Branson, Kareem Abdul-Jabar, Mark Victor Hansen, Robert Allen, Dan Kennedy, Jay Abraham, Alex Mandossian, Joe Polish, Jay Conrad Levinson, T. Harv Ecker, Les Brown, and many, many more.He is an internationally sought after speaker, trainer and creator. He has huge constituencies in the United States as well as Australia, the United Kingdom, New Zealand, Singapore, Ireland, Malasyia and Indonesia. Armand also ran the most prestigious and largest Internet Marketing seminar in the United States, which has trained more people on Internet Marketing than any other seminar.Armand Morin truly believes in the concept of “Success Leaves Traces®” and is sincerely committed to the success of online entrepreneurs. If you've been on the Internet at all over the past decade, you have seen Armand Morin whether you knew it or not. Either by seeing the end result of one of his many products, one of his student's websites, or by simply seeing his name on hundreds of thousands of websites all over the Internet. Do this. Right now, go to Google and type in “Armand Morin.” Now, go to Yahoo and do the same search. And finally, do the same search: ArmandMorin.com2021 All Rights ReservedJoin Me on ~ iHeart Radio @ https://tinyurl.com/iHeartBASSpot Me on Spotify: https://tinyurl.com/yxuy23baAmazon ~ https://tinyurl.com/AmzBAS

Jesse Eker is on a mission is to help over 1,000 online coaches, course creators, authors, and experts create 7-figure brands online using his unique breakthrough method.  His specialties include Informational Marketing, Marketing, Conversion, Lead Generation, Content Creation, & Trend Spotting.  Today he is going to teach us how to scale your sales in 2021 using highly profitable virtual events.   Learn More Earn More Business Growth Podcast Host: Brian Webb Guests: Jesse Eker Episode 41: Scale Your Sales In 2021 Using Highly Profitable Virtual Events __________________________________ SUBSCRIBE Apple  |  Google Play |  Spotify  |  Pandora |  Amazon Music | iHeartRadio | Stitcher  ________________________________ RESOURCES & HELPFUL LINKS Whatbox Digital Harv Eker Online Build Your Brand Online ________________________________ TRANSCRIPT  Brian Webb: Jesse Eker, welcome to the podcast, man. Jesse Eker: Thanks for having me. I am so excited to be here and share as much value with your audience as possible. I appreciate you. Brian Webb: Yeah, I have no doubt that you're going to drop tons of value bombs today. I've already told the audience about a book of your father's that I read, The Millionaire Mind, moons and moons and moons ago, and I would have to imagine, growing up in that household, that that's shaped you into who you are today. I'd love to hear you share about how that's happened and how it's affected your growth as an entrepreneur and as a leader. Jesse Eker: Yeah. So when it comes down to it, not many people, I would say, are in the position I was, with a, let's just put like a guru type of dad, right? Brian Webb: Yeah. Jesse Eker: And that's what most people think as far as, oh, you grew up with this guru dad, but most people don't know the full story as far as when my dad started to actually do extremely well, I was already 14 years old. So the first 14 years, it was very, very normal, very middle class. We had things, but nothing was extraordinary, nothing was out of the box, and we did okay, but nothing extreme.             Then when we ended up moving to Vancouver, that's when he wrote his book, that's when he came out with his new brand, that's when he launched Peak Potentials. And that's when our life really started to change. And it wasn't as much of growing up with T. Harv Eker. It was more of the witness of objectively looking at through the lens of before and after and seeing wow, what a difference life can be when you start to excel in your business and excel with money.             And we come from this family of immigrants, so nothing's ever given, everything's always earned. But when it came down to it, it was like vacations started getting better. The house was nicer. We were just able to have more choices. And so when I was able to see that and witness him working through that and building this, it started to ingrain new programming in me of what I really wanted my life to look like, as well. And so that's where I think I learned the most from. It was more of the modeling and viewing versus the actual teaching.             Now, when it comes back to growing up with him, and obviously everything in my life was a life lesson because he's very personal development, very personal growth, [crosstalk 00:02:54]. Everything is a life lesson. Brian Webb: Of course. Jesse Eker: And everything had those meanings to it. And I definitely felt like I was definitely a more conscious and enlightened kid than my peers. At the same time, though, it was more of what I saw, what I heard, and what I experienced than anything that he actually personally taught me. And I think that was his gift to me, was not like, hey, this is my way of how we do things. It was more of like, let me show you and be the model for you so that you know what you would like to do and not want to do growing up and starting your family and starting your business eventually when you get going. Brian Webb: Let me ask you this. How did you get started online, and what inspired you to start a new brand and Build Your Own Brand Online? What started that? Jesse Eker: Yeah, so it's a big gap between the two. So when I was first getting started, I was in the real estate space and I was actually finishing school through the crash. And I was actually living in Arizona at the time, and that's one of the places that got hit the hardest in the United States. Everything was down 60%, and there was a huge opportunity. And so I was interning in college and that was my first career, was fixing and flipping homes. And it just wasn't in alignment with what I really wanted to do for my full career.             And so when I talked to my dad about it, because he's always been my mentor, I told him about the things that I liked and things that I didn't like. And he was launching at this time the Ultimate Internet Bootcamp. And it was about blogging and affiliate marketing, with Alex Mandossian. And what ended up happening is like, why don't you just check it out because I've heard so many of these amazing things, and also the lifestyle that you could potentially create is work from anywhere, which is the opposite of what he was able to do. He had to be in places to work. Brian Webb: That's interesting. Jesse Eker: And so he thought that would be really cool. That would be really cool for you. So I checked it out, and I love the laptop lifestyle. And so I went and pursued it. I learned it. And after a couple failed attempts of trying to make some business opportunities work and affiliate marketing work, I started to understand how the whole system of online marketing and direct response marketing really works online. And that's when I understood the infopreneur lifestyle and business of selling information online.             The problem was I was this college kid that had no skills, no experience, no nothing, and I didn't know what the heck to sell online. And the people that I was trying to promote, like the affiliates, I didn't really like. But I did know this one person, and his name was Dad to me, but for most people, it was Harv. And he had no online presence. He only had live events. But at this time, it was a crossroads for him because he'd just finished selling his company, but not his IP, his intellectual property.             And so what I did is I presented the opportunity to repurpose his live in-person events online so that we can reach a broader demographic in more locations, to people who would never go on. And so for a decade, I ran Harv Eker Online and grew that into a multiple seven figure brand by really repurposing his information in the live setting for the online products. And that really gave me the experience of really helping experts and coaches understand what the online space is all about. And that's where my new brand came in, where I was like, man, I'm really good at taking brands, I'm really good at taking experts, I'm really good at taking people who are pros at what they do and teaching them how to productize and how to put a package together online so that they can grow an online presence and they can do what they do best and let me help them with their marketing and sales.             So that's where this new brand came in, called Build Your Brand Online, which really is helping really experts and online entrepreneurs build brands online. And we use a very specific methodology, but the whole way that we position this is helping you do more of what you're good at and using a mechanism that you're going to succeed in to really have success online. Brian Webb: So I'm going to skip a couple of other questions that I had because I really, we're always on a limited amount of time, and I want to jump into the meat of what you're here to talk about today. So I know that you help people use virtual event to grow their revenue, grow their business. Why do virtual events in your mind, or in your eyes, work so well, and why are you so passionate about them? Jesse Eker: Yeah. And when it comes down to it, it's not only virtual events, it's the event model. And so this event model has been in my blood for my whole life. My dad, T. Harv Eker, came from the event model. When I say the event model, these are in-person seminars. And so most people, and I'm sure most of your audience, has been to a seminar before in person. And this model's been around forever. And the reason why it works so well is because you go to this seminar, you fly there or whatever, you have the intent of spending your time there. You go and you sign up for this topic that you're super interested in learning, and you sit there and you learn from this one person.             And there's this speaker there, or this trainer there, and they teach you. And if they do it right, they build this automatic authority with you. They build this know, like, and trust with you. They build this credibility with you as far as I can help you. And they give you some sort of result where you have kind of this identity shift or transformation of wow, before this event, I was this person, after this event, I feel very different than I was before.             And then usually they make an offer of how we can continue working together. And the natural ascension for a lot of people is, hey, the event was great. I'm going to go by myself, which is fine. Or there's going to be a big group of people that say, I want to keep working with this person because they're taking care of me. And so that's the event model. And so what we have done is we really have just taken the event model and put it online because of the circumstances that in-person events aren't really working right now. And a lot of people are kind of nervous to go to them, and they'd actually prefer to do it from their house.             And so we kind of molded the two together because in my life, one of the things that I noticed with my dad was he was traveling 250 days of the year. And I have two kids now. One is 26 months and the other is eight months. So two youngins. Brian Webb: Congratulations. Jesse Eker: Thank you. And so for me, it was like, I don't want to miss those steps. My daughter is like getting close to rolling, I mean, to crawling, and doing all that fun stuff. I don't want to miss it. And so the best part about what we do is I do it from my office. I literally can walk out my door and be with my family and kids and I don't have to travel. So it's like the best of both worlds.             So I get this amazing model in my hands. I can do it from home. I can kind of have it all. And it's really effective as far as a lead generator, an audience builder, a sales mechanism, and also a mechanism that you can use to actually grow your business without changing much at all. So the process works the same with five people to 10,000 people. There's really no difference at all. So yeah, that's why we're so passionate about it, is because when we come to people like yourself or come to your other experts in your audience like we were just talking about before, they're really good at what they do. They're not the marketers, they're not the salespeople. They're great at solving problems, fulfilling on their promise, being the instructor, but also coaching and stuff like that.             And so the event model, especially online, puts them into position to succeed because they just need to do what they do best. And they don't have to worry about the marketing. They don't have to worry about the sales. They just worry about doing what they do best, which is what does all of the persuasion and influence and authority building within the event itself. Brian Webb: And that makes sense. What if the people are like, when I say people, people in the audience, and they're like, this sounds great, but they're thinking, okay, they might know what they're doing. They might be great at coaching and consulting. But they might be thinking, what would I say for all this time? How do I come up with all of these words? What do you say to that? Jesse Eker: That's such a good question. And probably the most common, this is the most common thing, and I think when people think of an event, they get scared in two different ways. One is what the heck am I going to say? And two is like, oh my God, I have to talk in front of people. So I'll go to the latter first because it's a shorter answer. When we think about events, we think about in-person events and talking in front of people, it's kind of scary, right? You've got these lights on you or you're potentially in front of a bunch of people, you can see their reactions and stuff like that, which we can still do online, which is great.             But the thing is like, when you're online, you're doing it from the comfort of your house. So there's this comfortable essence to it, of like your home, you're literally talking to a computer. Brian Webb: Sure, like you and I are right now. Jesse Eker: Yeah. It's like, you might get nervous for a second, but it goes away really quickly once you get into the zone. The second part of that is when you know what you're talking about, the confidence is always much higher than when you don't know what you're talking about. Brian Webb: For sure. Jesse Eker: When we are designing events with people, the main thing that we talk about is, you know, you help someone get some sort of outcome, some sort of result, some sort of transformation. That is the promise you give someone. So in exchange for what they're paying you, you're delivering them some sort of result or outcome. And so what we teach people is instead of trying to give them the whole outcome right away, what we're trying to do is just give them some sort of result in advance, meaning like a head start towards getting that outcome, meaning that, let's just say, for example, you help clients make $10,000 per month, and that's the outcome you do.             And so the starting point for them would be like, well, let me help you see how to get your first client. And so that's kind of like point A to point B, is getting your first client. Now that you know how to get your first client, let me help you get to $10,000 a month, because there's going to be different processes and systems that you're going to need in place to get to $10,000 a month versus just one client. And so our goal is really in the event to come up with one tangible mini outcome for them to do. And that's what you're going to say and teach, because that's what you know what to do, right? You're literally just coming up with the path of how someone would get that outcome, and getting them from point A to point B. And that's what you would talk about.             And it can be 90 minutes, it can be three hours, it could be eight hours, whatever you decide it takes for you to get them that outcome. It really gives them this, again, sample of whoa, this is what it's like to get momentum. This is what it's like to get a result with you, which they never got results with other people, and you're doing it for free. So that's kind of how we design it and how people really get to understand what they are going to say, because they know it, right? It's not like they're doing anything that they don't know. Brian Webb: So Jesse, let's shoot the elephant in the room and let's be the listener for a half a second. And they're thinking, man, this sounds fantastic. I can get the vision of what you're talking about, but they're thinking, I'm not T. Harv Eker or Tony Robbins. I don't have an audience. How can they get people to get to that event? Jesse Eker: That's a great question. And I know that a lot of our clients have a similar thought process around this. Now, most people, when they look at these great people like Tony Robbins, my dad, T. Harv Eker, or maybe Brian Tracy, they look at the lag effect, the lag result of them doing this for 30 years. But that doesn't mean that they started that way. Brian Webb: Precisely. Jesse Eker: Everyone one started at point A. And so I was actually on a clubhouse with Brian Tracy, and we were talking about his event, and his first event only had 17 people there, and he kept doing it and he kept doing it. By the end of the year, he had a hundred people there. 55 years later, he is one of the most well known people in the world, but that's after times and times and times of doing that. So instead of thinking, oh, I need a bunch of people there, it's, oh, let me dial in a process that will build over time.             And so that's what we've indoctrinated our students in. And we get, you know, some students just get nine people there, but they still collect 25, $30,000 in cash because they know the process of how to do it. So it's not about having a big group of people. It's about having the right group of people. And there's a stat, and I can't remember where exactly I heard the stat, but there is a stat out there that you are already connected to enough people to be making $100,000 a year in whatever you want to do. Brian Webb: Absolutely. Jesse Eker: What that means is you are already connected, whether that's social media, or your phone book, or your Rolodex, or whatever, your contact book, whatever you want to do, they are either your ideal client or they know your ideal client. And that's usually how we start. If we're like, hey, the goal is for you to get 10 people, that's it. Then you go through your contacts, your network, and you find those 10 people, or try to pass a message on for 10 people. And that's where you start.             Like, I don't want my mom to come to my event, but at the same time, my mom knows a lot of different people. And I could say, "Hey, Ma, you could be my advocate. So talk to five or 10 of your friends who you think would be good at this, spread the message, and see if they want to come." And guess what? We'll probably get a couple people from that way. Endorsed traffic. So that's how we start to structure this in a really simplified way before we think about big audience, before we think about any advertising, before we think about anything that's big time. We don't need that. We need to dial the process first, get a couple people there, which you're already connected to, and then work it. And then you build over time. Brian Webb: Yeah. So many people think that you have to have a huge audience. I think it was Seth Godin. I've read tons of his books, too. But he once said that you only need a thousand. Was it him or Malcolm Gladwell? One of the two of them. But they said that you only need a thousand true fans to have all the success. And of course they don't mean Facebook followers. They mean truly devoted fans. Just a thousand is all it takes to be enormously successful in life.             So let me ask you this. So people are listening and they're thinking, I want to do this. You've been doing this. You've got the experience. What are two or three key elements that they want to make sure that they have before they go to run their first event? Jesse Eker: Yeah. So the biggest one when it comes down to is they need to have an offer. And the offer is what are you going to offer someone to ascend with you, to go to the next level with you? And the reason why this is the most important thing before you put on an event is because when it comes down to it, we need to have congruency from start to finish. One of the biggest mistakes that you'll see newbie people making, whether it's in business or with the events, is incongruency within their marketing and sales. And you know this very well, right? Brian Webb: Yep. Jesse Eker: And so when you're incongruent with your marketing and sales, you lose a lot of the potential prospects because what they're seeing is different from what they're getting. And so we need to make sure it's congruent. So we always start from, we reverse engineer it, start from the back front. So if you know what you're offering, whether that is a program, whether that is a product, whether that is a service, whatever you're offering them, that's what we start with. And we look at that offer and we say, "Hey, what's the outcome, the result, or the transformation of that?" And then we say, "Okay, great. That's what it is. What are the steps people are going to need to do to get there?" And then we start from the very beginning.             So we need the offer because that dictates the whole event. So number one is we definitely need an offer, and it can't just be any offer. It's got to be a really no brainer offer for people to say yes to. We want them to, basically the stress test we say is I've got to feel in my bones silly saying no to this offer, if you're the right person, right? Brian Webb: Absolutely. Yeah. Jesse Eker: So we definitely, like number one, make or break, is your offer. This does 80% of your heavy lifting for the whole event. And then number two make or break is not the amount of people, but the right people there. And the way that you get the right people, and I'll use this analogy because I really like it and I think it really hits home for most people, is we all know these topic based conferences that people go to in different cities. There'll be stuff in Vegas, there's all these different conferences that people have. And maybe it's like a health conference.             And in the hallways of these conferences, there's always these sponsorship booths that people have. And it's really interesting to watch, that there's always going to be this one booth with so many people lined up, everyone's around it. And there's this other booth that is absolutely ignored. Someone's like, their feet are kicked up. No one's going by it. Everyone's walking by, ignoring this thing. Right? Brian Webb: Yeah. Jesse Eker: You can picture it and you know it, because it's so common. And so we look at this and we say, okay, if you're in the right place, which is the health conference, you're like a health practitioner, you know you're in the right place with your booth, but why is one getting all the traffic and why is the other one getting no traffic? And the answer is because one has the right message and one has the wrong message.             And so that is the difference between getting the right people and the wrong people, is you can be in the right place, but if you don't have the right message, your messaging, then you're either going to get ignored or you're going to have the wrong people for your event. So the next make or break is making sure you're in front of the right people. But also, this is more important, is having the right message to go in front of the right people. And that's how you're going to get the right people to attend your event. And that's why you don't need tons of people to make this happen and make it work. Brian Webb: Yeah. You know, Jesse, I've been looking forward to this interview for quite some time and you really have shown up like a rock star. My last question is for those people that may be hearing this soon or a year from now, and they're like, I want to connect with what you're doing, learn more about it, where's the best place for our audience to learn more about your services, connect with you online? Where's the best place for them to reach you and get in touch with you guys? Jesse Eker: Yeah. One of the things is we created this guide that kind of goes over the four pillars for our events, and that's design it, fill it, monetize it, and run it. And it's a really extensive guide. I'd love to offer that, because that's going to be like a great whitepaper introduction for people. It's buildyourbrandonline.com/guide. Brian Webb: Guide. Jesse Eker: So it's buildyourbrandonline.com/guide. That's going to give you free access to the guide. Of course, you've got to put your name and email because we've got to send it somewhere. So just want to be forefront on that. The other thing is if you're on social media, I'm on Instagram, I'm on Facebook. You're free to connect with me. I answer and reply to messages all the time. I really treat people like people, not just like numbers. So feel free to connect with me on any of the social media platforms.             And you'll see that every about four to six weeks we start promoting our events, and I'll be going live in there and giving [inaudible 00:24:07] value and doing all that fun stuff. So those are the two hotspots I would say to come check us out, and you'll get invited to our events that we do on a monthly basis. And you'll love them, and you'll see if it resonates with you. Brian Webb: Well, man, thanks for being here. Thanks for inspiring our audience and dropping some value bombs. It was a pleasure having you, and I hope we get to have you back again someday. Jesse Eker: Thank you so much for having me. I'm excited to hear the replay of this, and I'm excited for your audience to listen, as well. ________________________________ FIND & FOLLOW WHATBOX DIGITAL Website | Linkedin | Facebook | Instagram ________________________________ CONNECT WITH BRIAN WEBB Linkedin | Facebook | Instagram Email: brianw@whatboxdigital.com  Clubhouse: @brianwebb __________________________________ CONNECT WITH JESSE EKER Linkedin | Facebook | Instagram | Build Your Brand Online __________________________________

Framing is everything. The framing determines how well you sell, enroll, or influence someone else. Learn how you can repurpose and reinvent yourself to create more results in your personal life and business. If you'd like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com.   Here's a glance at what you'll learn from Alex Mandossian in this episode: Alex reveals his simple step-by-step system for converting 4x to 6x more sales R _ _ _ _ _ _ _ _ _ _ : A faster, better way to create content with 10x less effort One of the most profitable (and most neglected) veins of business gold you can tap into The No-Rejection Selling formula used by top coaches, consultants or service professionals

Cheryl Esposito welcomes Stewart Emery, best selling author, internationally acclaimed educator, and considered one of the most influential people in the human potential movement. He was the first CEO of est (Erhard Seminars Training) and cofounder of Actualizations in 1975. His books include Success Built to Last: Creating A Life That Matters; Who's In Your Room? The Quality Of Your Life Depends On The People In Your Life; Actualizations: You Don't Have To Rehearse To Be Yourself; and his current project, What Ever You Are Be A Good One. Stewart's work is about potential – and not just human potential as his friend Alex Mandossian pointed out. It's about bringing forth everything a resource has potential to be – albeit a person, an experience, an object, or even a food source. The path to our full potential awakens us to enjoy aliveness. Want to know more? Join Cheryl Esposito and Stewart Emery and travel the path to Aliveness!

Show note links: Join The One To Many Programme With Lisa Johnson To check out my One To Many Bonuses Click Here Cart Closes June 28th 2021 Join Carla In Wild Mother Freebies: Grab your FREE ‘Stressed To Success' meditation: https://bit.ly/stressedtosuccess  Book in a discovery call to see how I can help you: https://calendly.com/franexcell/20min Products: Grab Your 365 day Gratitude Journal on Amazon:https://bit.ly/365daygratitude  Grab Your Positive Pants Firmly On Notebook:https://bit.ly/positivepantsonbook  Shop printables and meditations: https://www.franexcell.com/shop/  To sign up for The Positive Pants Planner Waitlist: https://bit.ly/pppimwaiting  Contact: Make sure you're following me on Instagram https://www.instagram.com/imfranexcell/ and tag me into your key takeaways! Email me at hello@franexcell.com with any questions or take aways! For more, head over to: www.franexcell.com/   Client Series: Carla Shohet, Founder Of Wild Mother Today I'm joined by the wonderful Carla.  Carla is sharing her inspirational journey of life pivots, finding her soul purpose and creating a 1.6k strong community of mums.  She has a devout following in her community wild mother, where she supports mothers in rediscovering their full identity, restoring their self-esteem and empowering them to create the life of their dreams.   She has an impressive resume and is a counselling psychologist, a certified trainer and a mentor for mothers.    With almost two decades' experience guiding thousands of women to reach their full potential, Carla studied under world-leading mentors such as Tony Robbins, T.Harv Eker, Robert Kiyosaki, Blair Singer, Alex Mandossian, Laura Markham, Selena Soo and Lisa Johnson. She's now an award-winning entrepreneur and philanthropist, taking four businesses from concept to launch, and she volunteers in non-profit organisations that help mothers reclaim their lives from abuse, ill mental health and poverty.   She does all this from her home in London, UK with her doting husband, their three children, and their two dogs.   I really hope Carla's story inspires you to see what's possible.   Fx

Brian shares some of his paid and free newsletters he's gotten over the years to show examples of offline content marketing. https://www.youtube.com/watch?v=qLIEpyzmBZA Transcription Is offline content marketing possible? Hi I'm Brian Pombo, welcome back to Brian J. Pombo Live. Today I want to talk about content, I mean, we talk a lot about content marketing here. It's kind of the growing term, to refer to a lot of the things that I teach companies how to do. And so I wanted to kind of bend your mind a little bit and think more about the broad sense of what content marketing is all about. Can you do something that's mainly referred to just on the digital end of things, right? Can you do that offline? Well, of course you can, it all started offline. Content Marketing has always been around, what is content marketing? Content marketing, is having some type of content that provides value unto itself. And then on top of that is a marketing message. So a whole lot of what you're watching on YouTube is content marketing, guaranteed one way or the other, they're trying to sell something, they may not be selling to you directly. They may be getting paid by YouTube. But in general, it's content marketing for somebody, since everything's content marketing, even if you think it's just entertainment. But here's a great example. What I'm holding here is one of the first newsletters, paper newsletters that I received, from what is called the NOBS Marketing Letter. This is what I received, what at the time was called GKIC, now is the NOBS Inner Circle, and this is from April of 2012. When I first came in contact, this was really the first time I had really thought about direct response marketing being a separate thing. I've always known about it to some extent, because I've experienced it in different advertising and everything else out there. But when I read one of Dan Kennedy's books in January of 2012, January and February of 2012, it changed my life. And in a very short period of time, I became an acolyte, I guess you would say, and subscribed to his newsletter, became part of the club. Now in this newsletter, you can see it's good size, I mean, you pay for this, you get you got 24 pages back in that day. It's very simple. It wasn't very flashy back then, and it's got an article by him. It's got advertising. Well, here's that table of contents. It's got some more little smaller articles directly from Dan Kennedy. Examples of advertising where he discusses kind of the principles marketing principles that are shown throughout. He has ads for here's that here's an ad for one of his books, but it's built into the content. So it's content, it's useful stuff, and you can see the highlighting and everything is all done by me. It's all useful, fabulous information. But at the same time, it's selling you other things. Here's another article by another guy as Dave Dee, who was working with them at the time, and a whole article by him. So he's got other people writing articles. There's one by Doc Nielsen, here's one by Rich Schefren one of these people still out there quite a lot, Alex Mandossian. So you had a whole lot of other people writing articles Lee Milteer, fabulous stuff. Whoa, here's one by Ryan Deiss. Those of you who are familiar with him from Digital Marketer, boy, Yannick Silver, all these so many of these names still very present out there, Dr. Charlie Martin. And so one thing after another, all fabulous content at the same time, I mean, at the very end page, here's all the different things that you can purchase the value ladder that you can build your way up within the gcic system. Ways that you can go further and further by paying more money on a monthly basis, right? I mean, that's what it's all about. If you've got any type of club like that, you have to allow people to pay more if they want more. And of course,

Alex Mandossian joins us on the show today and we really like his storytelling formula. It was even better to hear it in action and have him explain it as he went along in the content of the framework that he laid out. You can use this structure for everything, and the way he “sells” is the way we would sell. We tell stories that theoretically get people to buy from us but we never go for the close. He was explaining what people would miss out on, and towards the closing, he does it in a way where people are realizing they need to work with him, so it becomes their idea to work with him.  Alex also discussed the cost of inaction and using that in relation to the story is something that's not used often but has great results. Part of what he does is have you picture possibilities and go through the motions with him, so it makes you feel like you can do this. You'll hear Alex's story structure of when/where, who is involved, what happened, then how and why this is relevant to you. You'll also hear some great stories as only Alex can tell them, as well as some tips to other marketing icons through the years, as Alex brings his many years of knowledge to the show. If you liked this episode, you might also enjoy our chats with Sean Vosler for even more storytelling techniques and with C.J. Martin, who not only tells some great stories but talks about how to build a standout brand in a crowded market. “I don't change minds, I convince minds who are already coming in my direction or going to a competitor to rechannel behavior.” - Alex Mandossian   Some Topics We Discussed Include: A marketing launch that made $1.2 million in less than 30 minutes Knowing your first mentor How to boost your conversion rates with one sentence The two step process to lowering acquisition costs The winning sales technique behind a chocolate chip cookie sale and a trip to Disneyland How anyone can be a marketer The framework of what makes a great story, especially the ending The $14,000,000 toilet teleseminar story A simple, two questions trial close that anyone can do   Resources From Alex Mandossian: Fool Proof Discovery Session Script All Selling Aside Podcast 3 Reasons Why People Won't Buy   References and Links Mentioned: Conversion.ai Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we've had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How To Sell Through The Power of Storytelling - Sean Vosler Building A Standout Brand In A Crowded Market - C.J. Martin

This week we are joined by Nancy Juetten to discuss "How to be the podcast dream guest top hosts can't wait to book". Get Known Get Paid Mentor Nancy Juetten transforms speakers, experts and authors into sought-after podcast guests who speak their way to 6-figures and beyond. Nancy combines her years of public relations agency success, proven online marketing strategies honed since 2009, and velvet boot of accountability to kick clients into an empowering and sustainable gear of performance and profits. In addition to being an Amazon #1 best-selling author and a consistent content creator, Nancy speaks up on 40+ podcasts and virtual stages each year with her sassy sound bites leading the way. Over the years, luminaries such as Alex Mandossian, Sandra Yancey, Christine Kloser, and Loral Langemeier have turned to Nancy to transform their bios from lackluster to blockbuster. Thousands of aspiring luminaries have turned to her popular Bye-Bye Boring Bio Workbook to create the same transformation for themselves. For a free gift from Nancy please click here https://njuetten.lpages.co/media-one-sheet-template/ Please visit our website to learn more https://indiebooksintl.com Marketing With A Book Podcast Episode 19 Recorded 5/11/2021

85: Alex Mandossian Be Amazing Free Resource: "Soul Why: Soul Rich Woman Blueprint" and "How to Delegate 80% of your to-do list" ---> https://be.soulrichwoman.com

Marisa Murgatroyd Online Education Expert and Pioneer of the Experience Product  Hi, I’m Marisa Murgatroyd and I teach people how to design and market a brand new kind of online program called an “Experience Product” that combines gamification, adult learning theory and the psychology of motivation to create an unforgettable experience that gets anywhere from 10-30x the industry-standard results for your customers... and your business. And the best part is that anyone can do it.  I started my career as an artist who was told by my father that I had no marketable skills. I figured out how to build a mid-7-figure business anyway and showed over 7,000 students how to succeed online — many of whom also felt like they had “no marketable skills” or were told they couldn’t do it.  I’m on a mission to reinvent online education around the world so results and engagement become the norm and not the exception.  I’ve created three seven-figure-a-year experiencified product lines with record-breaking student engagement and results. All in, I’ve sold over $17M in online courses and programs since I launched my first course in 2013.  I’ve shared my new approach to product creation at top industry events including Mindvalley Momentum, Evercoach Summit, LaunchCon, MFA Live, and Traffic & Conversion Summit (December 2020).  I’ve also supported dozens of industry leaders in integrating this methodology into their products to reduce refunds and increase sales and repeat sales including Josh Turner, Mary Morrissey, Jon Morrow, Alex Mandossian, Jesse & Sharla, Ocean Robbins, and many more.  Most recently I co-founded Xperiencify, the world’s first fully gamified membership site software, with my husband Murray to make this methodology available to more online course creators.  I’m also the go-to brand builder for 7- and 8-figure industry luminaries and heavyweights, including Eben Pagan, Callan Rush, Justin Livingston, Susan Peirce Thompson, Mike Koenigs, Sage Lavine, and Gary Zukav.      In this episode, Karen and Marisa discuss: Success Story of Marisa Commit to Get Leads Build your list and following around your products and services. It is more powerful and will turn those leads into buyers.  Consult to Sell Focus on engagement, not just attraction and conversion. By focusing on engagement, your lifetime customer value will grow, and so will your testimonials which will continue to help you sell.  Connect to Build and Grow Create evergreen programs that are available year round - it gives you a consistent business and you can afford to invest in teams, processes, and systems to deliver that consistent experience. Success Thinking, Activities and Vision The Iterate Your Way to Awesome Cycle is that clarity only comes from action. Be willing to send things out into the world that aren’t perfect. Let go of perfectionism, take fast action, fail forward, and let go of believing it is all about you. Sweet Spot of Success     "You are not your business. When you have a failure in business, it is not you that has failed. It is not a reflection of you; it’s not a reflection of your idea. You are the scientist in the experiment lab of your business and understand that you are failing forward."- Marisa Murgatroyd     *5 Minute Success - Listener Giveaway* Go to experienceproducts.com/karen to receive your FREE Experience Formula Checklist!     Connect with Marisa Murgatroyd: Twitter: twitter.com/liveyourmessage Facebook: facebook.com/liveyourmessage Website: liveyourmessage.com Instagram: instagram.com/liveyourmessage/     About the Podcast Join host Karen Briscoe each week to learn how you can achieve success at a higher level by investing just 5 minutes a day! Tune in to hear powerful, inspirational success stories and expert insights from entrepreneurs, business owners, industry leaders, and real estate agents that will transform your business and life. Karen shares a-ha moments that have shaped her career and discusses key concepts from her book Real Estate Success in 5 Minutes a Day: Secrets of a Top Agent Revealed.   Here’s to your success in business and in life!     Connect with Karen Briscoe: Twitter: @5MinuteSuccess Facebook: 5MinuteSuccess Website: 5MinuteSuccess.com Email: Karen@5MinuteSuccess.com   5 Minute Success Links   Learn more about Karen’s book, Real Estate Success in 5 Minutes a Day   Karen also recommends Moira Lethbridge's book "Savvy Woman in 5 Minutes a Day"   Subscribe to 5 Minute Success Podcast   Spread the love and share the secrets of 5 Minute Success with your friends and colleagues!     Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.    

Let's look back over the past 12 months. What are you working on that isn't quite yet launched? Don't wait for perfect. Ship it. Some of my greatest accomplishments happened when I was pushed along before I felt I was 100% ready. TRY IT It was August 1994. I was working at the big rock radio station in my hometown. The gig was only overnights. But, it was full-time and in the big city. That night, we were having our annual birthday bash for the station. This was a big concert to celebrate the 16th anniversary of the station. This particular concert featured REO Speedwagon, Starship and Cheap Trick. Three bands that were a bit past their prime, but still big staples on album rock radio. At this point, I had been in radio for about 6 years. I have been to plenty of concerts. However, this was our show. And it was at the 8,000-seat arena in town. Starship had just got off the stage. REO was the only band left to play. That's when the program director said, "Let's go. We're going to welcome the crowd and introduce the band." Now, I have never had the desire to be on stage. I've never wanted to be a public speaker. In fact, speaking in front of a crowd made me incredibly nervous like it does with most people. My boss grabs the entire on-air staff, about 12 of us, and we head on stage. The crowd sees us and goes crazy. The morning show takes the mic and says hi. Another roar from the crowd. They thank the rockers for coming out on that particular night to help us celebrate. Another cheer. THE BIG CHEER That's when it happened. The morning guys begin to introduce the entire staff. One by one, they go down the line pointing out the DJ and getting a cheer from the crowd. My show is on the radio right before them. They have kind of taken me under their wing. As they get to me, they give me a little longer intro with some brotherly kind of love and the crowd gives me a cheer a bigger than I expected. That felt good. My butterflies went away. My chest puffed up just a bit. That's when I realized what I had been missing. There is a point where my anxiousness turned into exhilaration. Where I had once feared speaking to a crowd, I learned that it might just be something I would come to love. Sure, the butterflies are still there before I step out. But, it is more like the butterflies you experience right before you get to the top of the rollercoaster hill. You know what is on the other side, but it's still a little scary. Suddenly you're in the middle of it absorbing it all. Taking it all in. You just need to get over the top of the hill. This year, give something a try that you've been avoiding due to fear. You won't know you love it until you try. So few people are willing to push past the top of the hill. You can discover a whole new world if you just push yourself to try something new. JUMP Next, jump. It was April 2013. I was just launching Podcast Talent Coach. The show was still a blog and not yet a podcast. I was writing for New Media Expo. They were using my posts on their website as part of their podcasting section. The whole business was still coming together. The gurus all made it sound so easy. Create all of these multiple streams of income and you'd be rich before you knew it. Unfortunately, I didn't know much about the tech. I was a radio guy. I knew content. Figuring out an RSS feed and a funnel and a shopping cart was all a little beyond my reach. My blog posts contained my e-mail address and an offer for coaching. I didn't yet know what that coaching would look like. I just knew I could help people shape their content and create stronger shows. Then one day I received an e-mail. Ken reached out and told me his wife found my blog. Ken was on the radio and needed help improving his show. He and I agreed to jump on a Skype call and devise a plan. We chatted for about 90 minutes. At the end, we had a plan to help him reach his goals. The next day, I e-mailed Ken an agreement recapping what I would provide and what he would pay. He sent me that first payment as a money order. We started coaching. Was it perfect? Was the funnel optimized? Heck no. I didn't even know what a funnel was at this point. We just made an agreement, he paid me and we got started. Don't wait until it's perfect. Jump. Perfect is a pipe dream. THE SHARKS Finally, get started. Last weekend, I had the pleasure of attending Collaborate. It was an amazing event where I made a ton of great connections. Two weeks before Collaborate, the organizers were recruiting people to participate in Shark Attack. During this part of the event, five people will make their pitch to a group of high level, online marketers with the hopes of getting those marketers to promote them to their list. Shark Attack is an opportunity to really get to the next level and play big time. Now, I was nowhere ready to apply for Shark Attack. My funnel wasn't perfect. The Audience Explosion Blueprint didn't have mounds of data to support the conversion numbers. I hadn't done really big JV launches in the past. Why would these big players ever want to promote me? As I was talking with my coach, we discussed where I was and where I wanted to go. We chatted about the last webinar I did and how it converted. She finally said, "Erik, you're ready. Go for it." I said, "Are you sure?" Then I brought up all of the excuses. My funnel, my data, my history. She assured me that all of that would be fine. It would never be perfect. I just needed to start. At 11pm the night before the deadline, I prepared my pitch and shot the audition video. I hit the submit button and went to bed. Two days later there was a prep call for the event. On this call, the organizers get everybody ready to network and connect. To get the event to run well, they explain everything you need to know to get the most out of the event. During this call, the 5 participants for Shark Attack are announced. THE WINNERS ARE … When they got to the list of five participants, I heard my name called. I would be pitching to the sharks. We had no idea who they would be. We only knew we would have two minutes to make our pitch and get the sharks interested in promoting our programs. There was now less than four days to refine my pitch and figure out how to get these people to promote me. I would be pitching as hundreds of other online marketers watched. The sharks would then have 15 minutes to ask me questions and pick apart my idea. When the day came for Shark Attack, the sharks turned out to be Jeanna Gabellini, Rob Goyette, Debbie Allen, Alex Mandossian, Michelle Schubnel, and Alex Moscow. All very big players in online marketing. Names of the participants were drawn in random order. As the first few went, it was just as you would expect. Questions came quickly. Plans weren't quite refined. Lots of inquiries about the numbers. It was rough. MY TURN Name after name was called. It quickly became obvious that I would be last. After the first four went through the process, it was my turn to make the pitch. I wasn't sure if waiting was more difficult or if going last actually benefitted my by seeing the others go first. The feedback they received helped me refine my pitch just a touch. It was finally time. I made my two minute pitch and asked for the partnership. Immediately, Debbie Allen said, "I'm in." We were off to a good start. Then, Alex Mandossian chimed in. He told me he didn't understand the promise I was making or what my clients would receive. All of a sudden, the sharks were arguing amongst themselves. Michelle thought it was perfectly clear. Jeanna wasn't quite convinced. Moscow really liked the idea. Rob doesn't like podcasting, but thought his audience would be a fit. It all came in a flurry. I answered questions as fast and as best as I could. That fifteen minutes passed quickly. It was exhilarating. It was also a lot of pressure. At the end of it all, four said they were in. The other two said they would be willing to have another conversation. Wow! I went into this unsure of my ability and feeling unprepared. If it hadn't been for my coach pushing me to try it anyway, I would have missed out. I wouldn't have these incredible opportunities sitting in front of me ready to make 2021 an amazing year for me. Sure, it's scary. Sure, you don't feel like you're ready. It will always be scary. It will always feel like it could be better and more ready. If you want to make big things happen in the next year, acknowledge the fear. Then, do it anyway. Take the first step. THE NEXT STEP Are you ready to make 2021 an incredible year? Now is the time to get started. You won't know you love it until you try. Don't wait until it's perfect. Jump. Acknowledge the fear. Then, do it anyway. I have told you about my Audience Explosion Blueprint. You can get an incredible deal right now for Black Friday and Cyber Monday. The two biggest shopping days of the year are coming. If you want to explode your audience over the next year, you can get in now with this deal. Since it is available for a limited time, and since this podcast will be around for a very long time, I have posted the deal on the website. If the deal is still good, you will find it at www.PodcastTalentCoach.com/BlackFriday. Rocky grew his audience by 100% by going through the program. If you want to play big in 2021, get in on this now. Even if you don't have a podcast yet, this will make even more sense for you. Check it out at www.PodcastTalentCoach.com/BlackFriday.   Whatever you do, make 2021 big. Get started. Use these three tips to reach your goals and live your dreams. Let's turn your information into engaging entertainment.

"Always use a story to sell the obliteration of the objection."  Many of us associate sales with business, so by definition, we don’t consider ourselves as salespeople. However, you will be surprised when you find out how much we need to know how to sell in our day to day life. The CEO of MarketingOnline.com, Alex Mandossian is here to teach us just that. Listen out for: The revolution of marketing. The Why-Now concept. How to stop being lazy marketers. Bonus:  Find out more about Alex Mandossian here

Have you ever felt like there aren’t enough hours in the day? Or that you’re struggling to juggle all of your daily responsibilities? You can change all that by learning how to maximize your productivity and understanding that not everything needs to be perfect in order to be successful. Today, join Raymond Aaron on the Wealth Creator Source Podcast as he interviews Alex Mandossian. Alex is a Master Trainer for Virtual Presenters known worldwide for his secrets of productivity. His “All-In Commitment” and call to be “the hero in your own life” allows his students to make changes that result in more positive outcomes despite imperfect actions.  Key Takeaways: In order to be successful, it is imperative that you learn to not only increase your productivity throughout the day but also to use leverage to maximize that productivity. Expert Action Steps: Keep your emails to 50 words or less Have a countdown timer during your critical productivity time Plan your meetings, plan your day, never wing it Guest Bio: Alex Mandossian is a Master Trainer for Virtual Presenters around the world, helping their marketing messages reach millions. His “All-In Commitment” has made him the ”marketing therapist” for thought leaders like Jack Canfield and Harvey MacKay. With endorsements as diverse as Larry King and George Foreman, Alex introduces his students to the power of electronic broadcast media and curricula that focus on elevating skillsets, heartsets, and mindsets to improve business outcomes. Alex’s marketing strategies have generated almost $400 million in sales and profits for his students, clients, and partners.  Links: www.marketingonline.com/blog  https://www.linkedin.com/in/alexmandossian/ https://www.youtube.com/channel/UC6Q_hZAnspiTEWMserC-1Mw

Since 1993, Alex Mandossian has generated almost $400 million in sales and profits for his marketing students, clients, and strategic alliance partners on five continents. His colleagues acknowledge him as the Warren Buffet of the Internet because of his unique ability to make money for his partners, clients and students. Clients and luminaries alike say that his training and principles cause greater return on investment and also point of inflection that creates legacy. His expertise has been showcased on ABC, NBC, and Fox television, National Achiever's Congress, Speaker, and Billionaire Mentor Magazine.

Your host of Amplified, Ken Rochon, The Umbrella Syndicate, Founder the Keep Smiling Movement, along with co-host Andrea Adams-Miller, The RED Carpet Connection & Executive Director of the Keep Smiling Movement interview Alex Mandossian, The Warren Buffet of Internet Marketing according to Harvey McKay. Listen LIVE Monday 11-noon EST or replays at https://www.voiceamerica.com/show/2501/amplified #AMPlified #KeepSmiling #Smile #MarketingOnline #InternetMarketing #InternetMarketers #LeadGeneration

Your host of Amplified, Ken Rochon, The Umbrella Syndicate, Founder the Keep Smiling Movement, along with co-host Andrea Adams-Miller, The RED Carpet Connection & Executive Director of the Keep Smiling Movement interview Alex Mandossian, The Warren Buffet of Internet Marketing according to Harvey McKay. Listen LIVE Monday 11-noon EST or replays at https://www.voiceamerica.com/show/2501/amplified #AMPlified #KeepSmiling #Smile #MarketingOnline #InternetMarketing #InternetMarketers #LeadGeneration

Janet Clark is an expert on selling high ticket programs on the phone. She has worked and closed sales for top coaching experts such as Ryan Levesque, Alex Mandossian and Bill Baren. If you're in the business of talking to prospects and getting them to invest $5,000 or more over the phone or in person, Janet can teach you a lot in this episode. In this episode, Janet shares: 02:04 - What did Janet do before she was a high ticket sales closer 04:53 - What is Janet's morning routine? How does she spend her day? 06:34 - How did Janet get the opportunity to work with top coaches and sold several $100K programs? 11:37 - What is Janet's method when talking to a prospect? Does she have a script? 13:51 - How do you know if a prospect has the money to invest? 18:03 - The 3 common denominators of entrepreneurs who succeed 19:17 - Role Play - Janet demonstrates how to sell on a call 29:04 - Janet's biggest challenge as a sales closer 30:05 - What services does Janet offer? 31:47 - Where should someone start to learn how to be a sales closer?

Behind the scenes of what happened over the last ten years to make that experience happen. On this episode Russell talks about a Facebook Live interview that he did with Tony Robbins and how it was the first thing he had ever asked Tony to do in their 10 year relationship. Here are some of the cool things you will learn in this episode: How Russell was able to do a Facebook Live with Tony Robbins to promote his new book. Why Russell has never looked at his relationship with Tony Robbins in terms of what Tony could do for him. And why the ROI with relationships is the cultivating and building of that relationship. So listen below to why Russell believes so strongly in building relationships without expecting something in return. ---Transcript--- What's up everybody, welcome to Marketing In Your Car. I have good news and bad news, you guys. You want the bad news or the good news? The good news is I got some cool stuff to share with you. The bad news is, maybe this is good news, I don't know. I think, and I'm a little nervous about this, but I think I'm ready, you guys ready for this, to rebrand the podcast. What? It's been called Marketing In Your Car for the last, I don't know how long I've done this for, but I bought the domain and concept initially ten years ago. It's been cool and I like it, but I'm thinking about changing. I wanted to change it, I think we've talked about this a couple of times. You are my therapist sometimes on these things. I was going to change the name of it a couple of times, but I haven't, and I haven't and I haven't'. Then yesterday something happened. I had to find something that wasn't just better, but a billion times better and I think I may have got it. I'm not going to tell you what it is yet, but I'm excited because it's like a billion times better. So there may be a new rebrand coming up here soon. So if you guys like it, you've got to let me. I'm excited for it, so excited. So that's something I'm going to give you. I gotta step back. Today was a good day, yesterday was a good day, yesterday was insane. We had our certified partners in town. We had a big group of 45 people here, and some of our inner circle members were the ones that were actually some of the business owners that the certified partners had a chance to interview them, figure them out and then go out and actually build the funnels all night for them. Then they come back and present their thing. It was really fun. It was fun, to kind of capstone at the end of the certified partner program. I have a chance to speak to them at the very beginning, and then kind of sneak in and watch what they were doing and that kind of stuff, and it was really cool. Now most of  them left today. And then, yesterday the other cool thing, as you know we're in the book launch. We're almost, a few books away from 30 thousand books, we'll definitely pass it today. And not that this matters, but on the, if you look at how much money is made inside of the cart for every book. Probably tomorrow my guess is we will pass $1 million dollars collected through this funnel. Through the front end funnel, not counting the backend stuff, which is also really cool. Which means the Expert Secrets book will officially be inducted into the two comma club, and we'll order my own big old record plaque. Yes, I'm just like you guys, I want one every single time I have a funnel that makes a million bucks. We will be ordering one of those. Today or tomorrow we will be passing 40 thousand active Clickfunnel members as well. So many cool things happening. That is so exciting. And then to step back on another thing, as I've been doing this book launch, as you guys know, I've been doing all these Facebook Lives, these interviews and they've been going awesome. Kind of exhausting, not going to lie. Plus, we're doing a juice fast this week, which is the second juice fast I've done this month, which basically means when I'm not juice fasting I'm overeating, because I keep having to come back to it. What's funny, Dave Woodward and his wife Carrie, were teasing me behind my back because I got all these guys to do the juice fast with me this time. Dave was like, “Why is this so hard? Why isn't Russell complaining.” And they're like, “Russell's a professional dieter.” And we were laughing because I actually am, if you think about it. I spent 12 years of my life as a wrestler, wrestling. And what I did, every single Monday I would come in and be 30 pounds overweight and every Friday I would be 30 pounds down and I would weigh in and then start the vicious cycle over again. Over and over and over again for 12 years of my life. I didn't mind it in wrestling, but you don't realize the pattern that sets. So I had this epiphany the other day when I'm hanging out with Dave and Carrie, I might have already talked about this, I don't remember. But basically my pattern in life is that same way. Every Monday, from Monday to Friday, I'm at the office and I eat perfectly, I usually lose about 5 pounds a week. Then Friday, Saturday, Sunday I just can't stop myself. It's insane. So I think it has to do with my wrestling patterns that I instilled over 12 years of dieting all week and then pigging out all weekend. That's my pattern and why I can't ever lose weight. Because I lose weight Monday through Friday and then the last three days, I had my weigh ins and then I can eat whatever I want, then Monday I start over again. So I've been professionally dieting now for 25 years, which is kind of cool, except for its lame. Why would I tell you that story? Oh yeah, that's why I'm on the juice fast again. Someday I'll figure this out. It's a psychological problem I know, I gotta fix that. I gotta fix my brain. Which I actually working on from multiple different angles, so that's good. Now that I'm aware of it I can effect it, which is hopefully the key for some of you guys. Alright, step back,  it was really cool. We had my interview with Tony Robbins yesterday, he was interviewing me. I've interviewed him before, he interviewed me on New Money Masters Series. We've kind of done back and forth on some of these things. And it was crazy because in true Tony fashion, he tells you, “Hey, we're going to start at this time.” And then they shift it 10 times throughout the day. So I felt bad because we had other poddcst interviews lined up and we had to keep bumping people and shipping things around. So if I bumped you yesterday because of Tony, I'm apologizing, but come on. It's Tony, it was so cool. I've known Tony now for almost 10 years, which is crazy. It's been a decade since I've known him, which is insanely cool. And in that time, I've never asked him to do anything, I just love him and what he does so much that I was like, how can I help him? We helped, we created a book funnel for him. I paid my own costs, paid my own flights, paid my hotel. It all came out of my own pocket, I spent probably 20 grand building a book funnel for him and just gave it to him as a gift. I've coached his people and I've helped consult him and other people on his team. Iv'e done a lot of things like that. I've spoken at his events, anything I can do, I've tried to do and just help him, and not with an ulterior motive like, “Someday, he's going to get me.” I have a joke with one of my buddies who always jokes, “I'm your real friend, I'm not here because you're successful, I'm your real friend.” I'm like, “Whatever, it's a long con. You're waiting ten years from now to cash out.” So it's always this joke, “How's the long con treating you?” So why I say that, with Tony it was never a long con. “Okay, ten years from now he's going to maybe promote me.” It was never like that, it was like, Tony's freaking awesome, he's helped me so much. How can I help and serve and give back. I don't think I could ever give back what I got from him. So anything we're doing is just cool. But think about, I helped him from giving what I'm best at and gave that to him for free. I paid him to come to my event. I'm a customer. I've done all those things, and just because I'm trying to give back to him in a little way. And obviously he gives, every time I help a little bit, he gives back so much more. He came to our event, we paid a lot of money for him to come to the event as our keynote, but then he came back and went for 5 hours and just blew everyone's minds and it was insane. Anyway, long story short. I have never asked Tony to promote anything ever. This came around, the book came out and it was the first time I was ever like, “hey, would you be willing to do this?” And he's like, “Yeah.” And what's crazy about that is I think so many people go into relationships, looking at what's ROI for me in this deal? Should I invest my time and I think that that's the reason why most people don't get deals to happen and they don't have longer term things happen. You know what I mean? If went to Tony like, “Alright what's my angle, how am I going to get him to help me?” It never would have happened, I don't think.  But because I was like, okay Tony's the man, how can I help him? To now 10 years later, a long time later, but 10 years later he comes back and does this really cool and it was amazing. So some of the results. We did the Facebook Live interview. We actually did it first on Skype because he just wanted to not have it live, live. In case, something bad  happens. So we did live and he's like, “cool, you guys can run it.” So we took that and edited it real quick, chopped off the beginning and the end. Put it through an OBS, which is a streaming platform, and did a Facebook Live on Tony's page. We had 1.8 to 1.9 thousand people watching it the entire time. 5 hours into it, we had 70 thousand views and 3 or 4 hundred thousand reach. This morning it was 100 thousand views and close to a million reach. I think 19 thousand clicks have come from it. Which is crazy, if we were to buy a Facebook ad and get 19 thousand clicks, let's say it…I mean that's probably 20-30 grand in ad costs just to get that. And this is all coming organically from Tony's page, his recommendation. We're selling tons and tons of books. Then this virtual book tour, one of the cool things we're doing is with everyone, we're doing the Facebook Live on their page. So it lives on their fan page and then we're going in, their making us admin on their account and we're actually paying my money to boost their Facebook Live to their audience. So now we had the opportunity where they're allowing us to spend my money to promote to their audience, and now it's going out to all 2.2 million of his followers it's going to keep growing and growing. And my guess, next we'll have a million views on that video. It's just huge, it's a huge winner for us. We were going crazy celebrating and we continue to, and I was just so grateful. First off that Tony was willing to do that because he's so protective of his brand and everything. It means a lot to me that he was willing to do that. But second off, I just want you guys to realize that I can't tell you how many people a day that I meet that come in that are all about, you can tell as they look at you……I just assume it's what really good looking women struggle with, you meet a guy and you can tell that they don't really care about you, they're just interested in everything else. I get that a lot. It's hard. As soon as I meet people, even at the certified partner event, a couple of people I met, I was just like, I could tell I was a piece of meat. They were looking me up and trying to tell, this is how we're going to get this thing from him. It's just like, I hate that. Whereas, people I do deals with, similar to Ton or whatever, people who come in and genuinely care and serve and help and do stuff. Last year, I think we only promoted one person last year, Stu McLaren, why? Stu's awesome. For the last ten years of our life he's never once asked me for anything. He's always helped me and served me and given me cool opportunities to serve other people, just such a cool person. So when he came he was the only person we promoted for the last year. And this year we're probably not promoting anyone. It's just like, we don't need to do that. We don't have to do that. Tony didn't have to do that. It didn't help him at all. But the right people, it's like you're giving back to them from the relationship. If I can say anything to you guys, I would say start focusing on relationships without trying to figure out, what's the ROI in this relationship. I know that I'm very big on that. If you take the disc profile, I think it's the disc, one of the traits of, one of my traits, everything for me is ROI. What's the ROI of this conversation? What's the ROI of doing anything? If there's not an ROI I don't like doing it. But with relationships I try to not have an ROI. Just go into it and look at the other person as a human being as opposed to an investment.  And just be like, how can I help this person? What do I got that can serve them? And if you do that from a real, not a fake standpoint where you're actually in it for the long con, but you're in it for, this dude's awesome. I want to help him. Good things will come to you, and that's how relationships are actually built. You don't get into relationships with people, typically where the first date you're trying to size them up and figure out what you get out of it. It's the one's where you're coming in and serving and turn it into amazing relationships. Especially when both people are serving, that's when the most magic happens. Anyway, there's a book called Dig Your Well Before You're Thirsty, I think it was Harvey Mckay? I don't know, I never actually read it, but I read the title and that's the gist I'm trying to share with you guys today. Dig your well before you're thirsty, because someday you'll be thirsty. Someday you're going to have a book launch in ten years from now or whatever that is. Because I dug that well, and I've been digging it for ten years, now when it comes, now it's actually happening. Same thing in this, it's interesting, this business for me was always, used to be all about reciprocation, people promote you if you promoted them. It's like 3 years ago when we launched Clickfunnels we said, we can't do that anymore. We just can't. Otherwise our business won't be able to grow. And it was scary for me, I was like how are we going to grow this company if I'm not reciprocating? Well how else can I reciprocate? So for the market, for partners, for everyone I'm like, I've got to reciprocate by just giving everything all the time. And what's crazy is people who are promoting this book launch, I look and there's some of my mentors, people who I look up to more than almost anyone. I look at Mark Joyner, my very first mentor. I look at Alex Mandossian. All these people helping us promote and none of them are doing it like, “Russell you promote me and I'll promote you back.” They're all doing it like “man, Russell you have given so much to whatever.” To them, to the community, or whatever and now they're promoting. It was insane. So I almost feel like, I always thought the only way to get to do that was through reciprocation and it kind of is true, but it's a different kind of reciprocation. Not just you promote me I'll promote you. It's like legitimately spend the next three years of your life seeing how you can serve your market and the people around you and people and just figure that out. And then when you do they'll say yes. And that's cool. That's really, really cool. So it was a big break through and hopefully it was good for you guys. So dig your well before you're thirsty. Build relationships without trying to get anything in return. And then in the long term who knows what will happen. But something might happen, whereas if you go the other way, nothing is going to happen. There you go, you guys. And the last thing I'll say is when you cultivate and build those relationships, that is the gift in and of itself. That's the ROI. I look at Mark Joyner, my first mentor, who we had come out for Funnel Hacker TV, we've worked with him. That relationship with him for me is huge. That was worth way more than any him promoting. You know what I mean? Just the benefits of that, getting to know him and being able to know him in a more personal level, was worth 10x more than him ever promoting for us. So I think that's the result. Getting deep in the relationship is the result, that's the ROI you're looking for, any other ROI's that come are just gravy. So focus on that relationship and how you can help people and that's the key. Anyway, I  know that's not like marketing tactile, like what's the tactics? Here's the tactic, become really good friends with people and try to help them. It's not a sexy tactic, but it's the most important one. So there you go. Alright, I'm out you guys. Have an amazing day and I'll talk to you guys soon. Bye everybody.

Understand who you're competing against in this game, or else you're going to lose. On today's episode Russell talks about looking at competing in business the same way he would compete during his wrestling days. He views business as a sport and he has figured out how he's going to beat the competition. Here are some of the fun things in this episode: How being an athlete on the playground has prepared Russell to go against his competition in business. How an underdog can still beat the company on steroids (venture capitalists). And why you need to start looking at business like a sport if you're ever going to be able to beat the other guys. So listen below to find out why Russell is in it to win it when it comes to business. ---Transcript--- Hey everyone, this is Russell Brunson, I hope you guys are doing good. I'm actually taking the trash out right now. That's what that wheeling sound, that's the trashcan being wheeled. But this is going to be a crazy week. I thought I'd hang out with you guys before I get started on it. Tomorrow is Monday morning, and Monday is basically the week before Funnel Hacking Live starts. Technically it starts on Tuesday, but Pre-registration starts a week from tomorrow. So Tomorrow is when I get to start doing all my presentations. Yes, I wait til the last week to do my presentations. You want to know why? Because the stuff we were doing six months ago, even a month ago has changed. So I want to make sure I have the most up to date content of all time at any given moment. That's the reason why. That's one of the reasons. The other reason is I just haven't had time. But that's plenty of time to get everything done and make it amazing. I know what I'm going to talk about, I just gotta get all the slides and examples and case studies and all that kind of stuff and put it together in a really cool way. Hopefully you guys can hear me. It's kind of loud, the trashcan. But I am….hold on a second I'm going to… Alright, this might be the only episode of Marketing while you're taking the trashcan out. I'm out here and it's cool, it's super dark, we just got new neighbors that built a house across the street. We're on a really dark street where there's not lights at all. Their house is lit up really cool and the moon is….I wish you could see it. It's pitch black, it's way off in the distance, right above the mountains there's this glowing thing that looks misty and foggy over it. It's pretty amazing. Anyway, I'm excited because all the snow has been melting that we've had. We've had so much snow this winter. Then it rained three days last week and it all melted. And we're back to where I can see the grass everywhere and it's so exciting. Anyway, tonight was really fun, we went to church and then had meetings after church and then went out with the kids, went and played in the wrestling room, jumped on the tramp which is freezing cold, then jumped in the hot tub which is super warm and now we put them to bed. My wife's actually in there putting them to bed. I snuck out to put out the trash because they wear me out those little buggars. I love them, but they wear me out. Anyway, Funnel Hacking Live is a week away, which is crazy. It's interesting, last week we had our FHAT event, here in Boise in our new office, which is super fun and I just have this bad habit of booking way too many things all at the same time. But it's been fun. There's something with finishing the book and creating everything for the FHAT event, and everything for the Funnel Hacking Live event, where all these concepts and things we're talking about right now are becoming so clear. I don't know if you guys have done that where you've had the chance to go through a really deep immersion. It's weird all these connections get made that don't when you're dabbling and goofing around. That's why I think people should go really deep when they're becoming a master at what they're trying to do. You know, become unbalanced for a while, spending insane amounts of time. But it's been interesting, one of the fun things I've been thinking about. My dad came to town last weekend as well, which is awesome. I was thinking about business as a whole, it's such a weird I don't know, playground is the word that pops in my head, I don't know if that's the right word. It's this weird playground where you go to school, and there's all these different types of kids. There's the athletes over here, then there's the people that are in band, and then there's the drama kids, and then there's the skaters, and then there's…..there's all these different groups at the playground. When you typically go out there, you go and play with the people that fit in your mold. So I go play with the athletes. We play basketball, football. Competing against each other, trying to win. That's what drove us at recess, but I'm guessing the other groups probably didn't do that. They were, I don't know what the other groups were doing. But I'm assuming, because we would play games with all the kids, but as I got older, I focused on wrestling and that became my thing and it was a deep passion of how do I become the best. At first I wanted to be the best in the state. After I was State Champ I was like, I want to be best in the country. And my senior year of high school I took second place in the country. Then I was like, I want to be the best in college, in the country. And I never hit that goal. I guess technically I didn't hit the best in the country in high school either, I almost, I was two points away from that. College I was like, I want to be an all American, I want to be a national champ, and I didn't get those goals, but I always knew that's the person I have to beat. I was aware of them, I looked at them and I watched their matches and I studied them and looked what they were doing and I understood them. I understood their moves and what drove them so that I could beat them. And I was always aware of the people I had to beat. And that was just like, as an athlete, how I viewed the world and business, not business but things. I mean, for almost two decades of my life, that's what it was. Here's where I'm at, who's above me, I gotta find those people, figure them out, and beat them. And that's what I understood. And I always assume that that's how everybody thought. But I guess, back at the playground, I'm guessing the band kids didn't do that. They hung out and played music together, they had a good time. The drama kids, they made plays together and had a good time. And then the skaters, they skated. You know, I don't know all the different cliques and stuff, but everybody did their thing. I always assumed that everyone thought the way that I did. Because that was the only world I knew. And it's been interesting as I've come into business, because for me business was the next sport. I got into business, I mean I was learning about it in college when I was wrestling. My senior year, I didn't hit my goals. I fell short, and in fact I didn't even qualify for the national tournament, which destroyed me. And it would have destroyed me if I didn't have the next thing. For me, business I was dabbling in and that became my next sport. It was like, here's the sport, I got to figure out. And it's interesting, the concepts of funnel hacking and the stuff that I share with people, you know how I always talk about I look at people successful and I model them, and I did, but it was different from that. For me it was a sport, I came in and this is the….I'm on a new playground looking around. Who are the kids that are winning? And the people I saw at the time were Armand Morin, Alex Mandossian, Mark Joyner, David Frey, these are all the guys I saw who were successful. So for me it was like, okay what are those guys doing? It was just like wrestling. I would look at them, scout them, watch them, study and learn and figure out what makes them tick. And then when I understand that, then I go and compete against them. In wrestling I have a match, and someday I'm going to come face to face, we're going to walk out on the mat under the lights. I'm going to put my shoes on and it's going to be me and them and that's it. And if I haven't done my homework, I'm going to look like an idiot. But in business it was weird because I would study these guys and try to figure out how to compete with them and be successful like they were and that was my whole thing, and I was racing towards that. But what's weird in business, we never got that moment where we step on the mat and shake hands and go and find out who prepared more. It was weird, I became friends with people and our businesses were together and I learned this cooperation stuff that I'm guessing they probably taught at the playground with the kids in the band, and the kids, the other groups that all played together. For business it was fun because I collaborated and I had that, but in my mind, I don't know about you, but I always had from day one….I remember actually, I don't know if I've ever publicly said this out loud, but for me, I've always been very aware of where I visualize myself in the totem pole in my market, where are people at? Where up and down, that's just how my brain works. And when I pass somebody, I'm aware of that. And when I know who's ahead of me, I'm aware of that. When I know that, I study those people, I figure them out and I try to beat them. That's just how I'm wired. It's been interesting, as I've gotten into, as our business has been growing, I would say in our market, I don't think there's any businesses that are really bigger than us right now. Outside of a couple of companies that have taken on venture capitalists. They've got millions of dollars dumped into them, which is the equivalent of steroids. Honestly, in sports that cheating, but business it's like, “Aww yes, someone gave us 14 million dollars, now we can cheat.” It's just ridiculous. For me, I'm looking out and we've got these dudes that got steroids, they're cheating, but I got to compete against the, but I'm very aware. In my mind it's very clear, the companies I'm going after. And it shouldn't be too hard for you guys that follow me to know, because we make fun of them a lot. But I'm aware of it, I study and figure out what they're doing right and wrong, what the weaknesses are and then we're attacking them. It's been interesting because as I've been doing that, the kids at the playground who grew up in band class, and that grew up in drama and as skaters and all these other things, they're not used to it. And those are the guys I'm competing against. And it's interesting because they don't handle the heat well. We got in a…… For me this is a sport. Business is nothing but a sport for me. It's like, who do I need to beat? We're going and attacking and we're going to beat them. Otherwise, what's the point of this whole thing? Yes, we're helping people and that part is amazing on this journey. But there's not, that's who I need to beat, what's the point of it? It's hard for me otherwise. Anyway, someone that I kind of ruffled their feathers, I actually thought through this podcast, interestingly enough. But they messaged me and kind of told me off, because they didn't like what I'm doing. Because I'm aggressive and I'm not playing like they're used to playing. What they told me, they said my dad taught me never to burn bridges. And I didn't send this back, but I wanted to. I thought, that's interesting because my dad taught me how to win and that's all that matters to me, is winning. Anyway, I told that story at the FHAT event, and people thought I was pretty, everyone was laughing. But that's how I feel. I'm very aware of who I am going after. And I don't publicly. In fact, Dan Usher is here making some videos for us and I was showing the offer we're creating, there's one other person who's had more success in this, I'm not going to say their name. But there's one person who's had more success than me in this field where this book is. And I was showing Dan those videos and I was like, “That's who I'm going against. That's who I'm competing against. That's who we have to beat.” He's like, “I thought you guys were friends.” And I'm like, “We are friends, but it doesn't matter.” I was friends with people on the wrestling mat, but when it comes to sports I have to win. I'm going after them. I'm not sitting around and trying to be nice. My goal is to win. Flat out. And I want to make sure that everybody understands that. What's cool, is during this process I'm making friends and all these kinds of things, but it's a sport for me. Very clear cut. This is a sport. And I have people I'm competing against and I'm going to win. And it's interesting, because these other people aren't used to that, and they are used to that, they've never been under the lights, with your shoes tied up and it's you and them and no one else going head to head. And I am, I'm used to it. I love it, I thrive off it. I need it, I desire it. I crave for that. So it makes this game interesting because the way that people are beating us right now is through the most part, venture capitalists, steroids. So it just drives me more. Yes, okay. You're going to cheat with steroids, that's fine. I'm still going to win, I'm going to take you down and we're going to choke you out and we're going to turn you to your back and you're going to get pinned. And that's how I view business. I just want, I don't know, I want to instill that into you guys. A lot of you guys out there were athletes, you were the kids on the playground who went through that and experienced it, and that's your drive. For some of you guys it's not. You have to understand when you step in the business world, that's who you're playing against. You're playing against athletes. People who that's their goal. So when I come, when you come into your business and look at your market, you need to be fully aware. Where do you sit on the totem pole? Are you JV or Varsity? First team or second team? Where in the state or country? Because if you're not aware of that, how do you win if you don't know who you're playing against? Somebody told me the other day, after the FHAT event, “One thing I discovered after being around you for the last three days is how aware you are of all the competitors in your market.” And I thought it was interesting, because I am very, very aware. I know what they're all doing. I'm watching them. And the things that I like, we use. And the things we don't, we counter attack against them. You'll see more and more of that throughout this year as we are aggressively going after our competitors and we're going to surpass them through raw talent and skill instead of venture capitalists cash, which is amazing. You know, I wrestled kids that were on steroids before and it's interesting, they come out and have big muscles. They huff and puff and usually the first 30 seconds to a minute they are really strong, but what I've found with the big dudes on steroids, when you choke them, you snap their head down and block the blood, there's a carotid artery in their neck, if you squeeze that and block the blood to their carotid artery, instantly in the second they go down. Their muscles become weak and they become soft like jelly. And the stronger they were, the weaker they become. That's what I've found. Not that you guys care, but when I wrestled big people. I count out muscles first, and if I can't take them down, I have to get their head below me and do a front headlock; we're going for a choke, cut the blood off from the brain, not long term but just for a second or two. But as soon as you do that, all your muscles lose energy, they stop, you fall and then we attack and we win. It's similar. Anyway, that's just….there's some…what's the book, The Art of War? This is the Art of War by Russell Brunson. That's the strategy, how it works. We've talked before in a podcast, how you know when your opponents break. When you're out there wrestling someone, you push them and you feel, physically feel them break. Their energy stops, their posture, their whole body stops. That's when you attack harder and faster and bigger, that's how you beat people that are bigger and stronger than you. That's what happening and I hope you guys are enjoying watching it. I'm having so much fun competing. I don't know about you but I love seeing the underdogs win. I love seeing the dude who's got better technique beat out the guy on steroids, every single time. I'm calling my shot, that's the plan, that's what's happening. I hope you guys do the same thing. Become aware of who your competitors are. You don't have to be jerks about it, I'm probably too jerky sometimes, I apologize for that in advance. But be aware of it and understand that, and run this like a sport. If you do that, that's how you're going to win. Because this playground, nobody cares. Nobody cares, I grew up in band, I grew up in drama, I grew up in whatever. Okay, well you're still competing against the athletes. And if the athletes want to win, they're going to win. So be very aware of that, going into it. When you're inside of it, start shifting your mindset to understand that and it'll become fun. It becomes a game, becomes a sport. I always tell people, this is one of the greatest sports ever. It's exciting. That's all I got for tonight. With that said, I'm done. It's freezing cold out here, I'm going to go inside and get warm. And for those of you guys going to Funnel Hacking Live in a week, I will see you soon. I cannot wait. Appreciate you all, and I will talk to you soon.

A glimpse behind the scenes at what happened at this week's FHAT event. On this episode Russell tells his epiphany bridge story during a Facebook Live video at the FHAT (Funnel Hack-A-Thon) event. During his epiphany bridge story you will hear: What inspired Russell to try to make money online in the first place. How Russell and his partners first came up with an idea for Clickfunnels and it was really a way to get Russell to be able to design his own sites. And how Clickfunnels had made it possible for Russell to support his family, while also being able to spend more time with them. So listen below to hear Russell's epiphany bridge story and let it inspire you. ---Transcript--- Hey Everyone, this is Russell Brunson, welcome to Marketing In Your Car. I'm at the office right now and it's been a crazy week. We had our first ever FHAT event here in our office the last 3 days. We were here all night every night and it was amazing. But I also haven't talked to you guys in a while, and I want to do something really quick because one of the big things we talked about at the FHAT event, well it was kind of 3 things. Day number one was cult building, I mean culture building. Day number two was story. And then Day three was webinars and webinar hacks and product launch sequences and Actionetics sequences and a whole bunch of other ninja, amazing stuff. But day two was story day, so we did this cool thing where we talked about the hero's two journeys and a bunch of other things. And I can't give you everything right now, but I want to give you one cool. So it's in the book that's coming out soon, to a funnel near you. After I talked about the Hero's two journeys, I showed them how we transition that script into the epiphany bridge script, and if you look at it, I wish I could show you, I wish the podcast could show pictures. Looking at it right now, the way this script works is basically, there's 8 sections. There's the back story, your desires, the wall, the epiphany, the plan, the conflict, achievement and transformation. So the back story, what is your back story that give us a vested interest in your journey? Number two is your desires, what is it that you want to accomplish? And inside of that, what are the external struggles you are dealing with and what are the internal struggles you are dealing with. From there you hit a wall. The wall is the problem or the…what is the wall or problem that you hit within your current opportunity that started you on this new journey. Then you have the epiphany. So what was the epiphany experience and the new opportunity you discovered. Then the plan, what was the plan you created to achieve your desire? Then there's conflict. What was the conflict you experienced along the way? Then there's achievement, what was the end result you achieved. Then there's transformation. What was the transformation you experienced? So those are the process of telling a good epiphany bridge story. So anyway, I know it's hard to visualize that, but when you get the Expert Secrets book you'll see the graphs and images and it'll be all explained and you'll love it, I promise. But when we were here yesterday, or two days ago, whenever it was, the event. I did an epiphany bridge story on Facebook Live, telling my Clickfunnels story. So I wanted you guys to hear that story because it'll…..going through all these aspects, you'll see them all weaved in. Everything from the back story, the desire, the wall, the epiphany, the plan, the conflict, the achievement and the transformation. So I'm going to get the audio and I'll plug it in here so you can listen to the audio of my epiphany bridge story, which is my Clickfunnels story, the origin story. The origin story of how I got excited about funnels and how Clickfunnels came to be. So I'm going to play that audio for you right now, and you guys will hear my epiphany bridge story. So let me connect to that right now. Hey everyone, this is Russell, I hope you guys are all doing awesome. So I'm here right now in the room of 48 or 49 amazing entrepreneurs, and we've been talking about storytelling and how to tell your story, the origin story of wehre you got started and what got you into what you're doing. So I've been challenging all of them to go and do that, and I thought it would be kind of cool if I just told you guys my story. Some of you guys have heard pieces or parts of this, but probably not the whole thing. So what I wanted to do is share with you guys the story about Clickfunnels and why this, for me, became my new opportunity, the thing that I'm so excited about and why I have so much passion. Some of you will say, “Russell you've been talking about Clickfunnels everyday for the last two years.” And I'm like, “I know, because I'm so excited every day.” So some of the back story, if you don't know, I got started in this business, I guess it's almost 13 or 14 years ago now, and when I did, I was a college kid, I was going to Boise State University, which is just down the road from where I'm at right now. I was a wrestler which means I wrestled and I had to go to school. So I barely graduated. It was barely. I think my accumulative was a 2.1, which means I got a whole bunch of C's and one B over 5 years, so it's kind of painful. But I graduated which made my mom happy, which is pretty cool. But during school, while I was wrestling I started learning about that internet marketing stuff. And you guys remember this is 12 years ago, before Facebook, before Instagram and all these kind of things. We had Google, kind of. In fact, I don't even remember how we were driving traffic. We didn't have a website, or anything. I was using Front Page, some of the old timers remember Front Page. I would create these things in Front Page and it was pretty bad. So I was doing that, but I believed that it was possible. I saw people, some of my mentors, like Arman Morin, Alex Mandossian and some of these guys who were making money online. I was like, if these guys can do it, I'm pretty sure I could do it. So that was my goal that I wanted to accomplish. The other side of that that I don't share a lot of times, it wasn't just that I wanted to make money, that was just a desire I had. The bigger desire, I had just gotten married to my beautiful wife, we're still married today. It's been almost 15 years this year, which is amazing. I married here, she was working full time to support me, her jobless wrestling husband and I don't know about you, but I always envisioned that when I got married, I would be the man, the supporter, but it was honestly pretty tough for me. That she was supporting me and I didn't have anything to contribute other than going to school and wrestling, and it was hard for me. I remember I was like I got to figure out a way to contribute. I don't want her doing everything. So that was the real driving factor. In fact, my goal was, if I can make $1000 a month, that would match what she was making, we weren't making very much money at the time. Then I'll feel like I'm contributing as well. So that was my goal, to figure out a way to do this. I tried all sorts of stuff. I was trying Ebay, I was trying Craigslist, I was doing this stuff. I had a $20 a month, which was a big deal for me, I was excited, but none of the things really hit big. About that time I started learning about information marketing. In fact, I was at a post office mailing something I had bought from Ebay in this huge awkward box, I thought it was going to sell huge, and it ended up selling for $1.50 and I lost a ton of money. Then postage, it was a nightmare. I'm sitting in the line at the post office next to this dude, who had a big box full of CD's, thousands of them. I was like, “Dude, what are you selling?” and he was like, “I have one CD that I sell and I burn it.” And I'm like, “These are your orders for the month.” And he's like, “These are my orders for this week.” I was doing the math, “how much do you sell them for?” He's like, “$67” I'm like, “Oh my gosh.” And I had this…..I need to sell information, that is the future. So I started to try to figure out information. I started doing stuff and my very first product I ever created was a DVD on how to create potato guns, I'm sure some of you guys have heard this story before. So I started making potato guns and it was working really good, but then what I was doing was going to Google and buying ads on Google and making some money back and forth, but eventually I probably had 4 or 5 months of success and then Google changed their algorithm and it got really hard. And the hardest thing for me during this time, it was me building things in Front Page, and I had to figure out how to FTP pages and images and how to go to Paypal to get the order, it was super techy and I'm not a techy person at all. But after Google changed their algorithm we tried some stuff. I remember one of my friends called me, it was Mike Filsaime, some of you may know Mike, he said, “Russell, I figured out how to make this whole internet marketing game work again.” I'm like “What do you mean?” he's like, “Is your potato gun thing still making money?” I'm like, “No, I can't break even, I can't make a profit.” And he's like, “well I went back to all my sites and added these things.” He called them OTO's and I'm like, “What's an OTO” and he's like, “It's an upsell, a onetime offer.” I'm like, “Oh.” And he's like, “I added these upsells and people started buying the upsells and suddenly I'm making two or three times as much money from everything I sold. And I was like, “I could actually do that.” So I remember jumping online I was Googling potato guns, trying to figure out what my upsell would be, I don't know. All I had was a potato gun DVD, and I met this dude up in northern Idaho who actually made potato guns and drop shipped them. I was like, “Dude, if I sell those, would you drop ship them for me?” and he was like, “Yeah, I'd love to not have to sell these things.” So I partnered with him and I started selling the DVD's and people started buying this upsell. And it was the first thing I'd made a funnel. I was like, this is a funnel. And that was this new thing and I was so excited. So I had this epiphany, this is the future. If I can make more funnels, this funnels been making me 20-30 bucks a day, but what if I had 2 funnels, or 3 or 5 or 10? So I started going a little bit crazy and I created funnels in the couponing market, which by the way, is a horrible market. People in that market do not like to spend money. Don't do that. We did couponing, we did dating, we did weight loss, we did network marketing, I've done diabetic supplements. That's the ones on the top of my head, there's…..I could show you guys, there's a trail of thousands of offers, some that worked, a lot more that didn't work. But we were doing these things over and over and my plan was if I had ten of them that are each making a hundred bucks a day, or 20 or 30. So I was doing this, and at first it was working but the problem I kept running into was, Front page isn't…. for people like me it was hard. I would do these pages and mine looked ugly and other people's looked awesome. So then I had a designer and he would design these things. I would make a front page ugly, send it to him and he would design it and make it look cool. I'm like, put it up. But then it was up and I couldn't do anything, I couldn't touch it again. I had one shot. Then I had to bug him. Then I hired a web guy to do edits for me. Then I was using Paypal and I couldn't do anything else. So then someone invented a one click upsell. I was like, “Dude, I need that.” So I hired a programmer to connect that into the next….it kept getting more and more complicated to the point where soon I wasn't able to do anything. I would look at it and be like, “Change that.” And they'd try to change it, but they didn't. I'd be like, “Move it over here.” And they'd put it in the wrong spot. It would take days, sometimes weeks of going back and forth with the guys in Romania and India and everywhere to try to get them to move an image or make it a little bit bigger. Things that were so common sense and I couldn't actually do it, and it drove me nuts. About that time, one of my friends and partners, in fact, he might be in the room right now. Is Todd in here still? He's already eating lunch, he's already gone. Todd was one of my partners doing these things with me. He saw my frustration and he's like, “What if we build something that…” and the joke was, “Russell could edit the website and actually move things and quit bugging us all the time.” I was like, “That would be awesome.” And he's like, “That's what we're going to create.” And that day we sat in front of a whiteboard and started mapping out what it would look like and how it would work. So we mapped out this vision of what became Clickfunnels, and he went home and actually built it. It was funny, him and another partner we brought in, Dylan Jones were working, he did the editor. They would build part of it and be like, “We need to make this so simple that Russell could do it.” So they'd do it and be like, “Russell, test this.” And I‘d login and be like, “How do I do it?” And they'd be like, “We're not going to tell you. You gotta figure it out on your own.” I'm like, “Okay.” So I'd do some stuff, and if I could figure it out, then good. We got it. If I got stuck, I'm like, I don't know what to do. So they're like, we didn't do it intuitively enough. We went back and forth and back and forth for 6 or 7 months and finally I got it. I was like, if I can do this, anyone can. At first it was a tool for me, that was the initial goal of Clickfunnels. I think it was Todd and Dylan like, “This way Russell will quit bugging and I don't have to design his sites anymore or redo his headers.” All this stuff that was happening. And then after I started using it and I was having success, I was like, “We have to make this a tool for everyone, it will free all entrepreneurs like it freed me.” So because of that I was able to create funnels quickly. I went from having 5 or 6 guys, and it would take on average almost 2-3 months every time to create a funnel to where I was able to do it by myself in an hour, hour and a half. Sometimes less, which was cool. The cool thing was I was able to achieve that and have success. We started rolling out funnels like crazy. Some of you probably remember seeing a lot of them. I still do a lot of them because they're so much fun to do. But the cooler thing for me was the other side. I was able to make money to support my wife and support my kids because I didn't no longer have to spend three months doing something, my time to be with my kids completely freed up. I have a chance, I go home everyday and play with my kids. I'm not stressing out trying to talk to programmers in India at 3 in the morning and stressing all this stuff. It just works. That was really the biggest thing for me. And it's been an amazing thing. In fact, now my kids are using Clickfunnels, they're building stuff with Clickfunnels. It's not just, for me it's not just a product. It's a mission. I'm seeing people's lives change. I'm seeing other people who had messages but they couldn't get them out because they couldn't move things around on the stupid page, but now the power is back in their hand. And that's the power of it. That's what fires me up, to be able to help entrepreneurs with that kind of thing. So that's my Clickfunnels Story. So if you guys haven't heard it before, I wanted to share that with you guys and share why I'm so passionate about this. For me, it's not just, I talk about this all the time, it's not a matter of if you're going to become a Clickfunnels member, it's when. Because it's the only way to do what we're talking about. The only alternative is to do what I used to do ten years ago. Hire guys in Romania and India and the Philippians and have teams of 30 people to move an image. Or you can just use Clickfunnels. It gives you and me, the entrepreneurs the power back, which is awesome. I hope that helps you guys. I hope you guys see why I'm so passionate about Clickfunnels. With that said, I'm going to check out. If you like this, comment down below. If you have any friends that are like, “What is that Clickfunnels thing.” Share this with them. Tag them down below so they can see why me and why I'm so passionate and probably why you're so passionate too. Thanks you guys. Talk to you all soon. Bye. Alright so there's the example of an epiphany bridge origin story. I hope that was cool for you guys. Again, I wish I could show you the book today, but it's coming soon. So look for that in the very, very near future and that's about it for today you guys. Thanks everybody. I'll talk to you all again soon.

A quick glimpse behind the scenes of what I'm really doing to build and launch my funnels. On this episode Russell talks about being the contractor of your business and finding awesome people to do the work you need to get done. He also talks about failing and why you should expect to fail many times before you find something that works. Here are some of the informative things you will hear in today's episode: How Russell realized that his role in his company is similar to that of the contractor building his new office. Why on average it takes 12 failures before millionaires are successful and it's not based on luck. And what the concept “You're just one funnel away” really means. So listen below to find out why finding good people and failing is actually really important in building a successful business. ---Transcript--- Hey everyone, this is Russell Brunson. Welcome back to Marketing In Your Car. Sorry, I just get excited. Anyway, it's crazy here. We've had 5 snow days in a row, but today the kids finally, finally got to go back to school, which is nice. But everything is soaking wet. It's been raining and flooding. Our house flooded. We have a lot of damage. So that's kind of a nightmare. But the good news is we just went to the new office and it's getting close to done. We're about two weeks away from moving into it, which is the most exciting thing in the world. And as we're sitting here in the office, and I thought about it last night. Last night I finished, I finished! What? I finished the Expert Secrets book. At least this round of it. This is the most painful round of edits thought. It took a lot of time. I have one more round of edits after this, but it'll go away faster. So I'm pretty much, for all intents and purposes done with the Expert Secrets book, I'm so proud of it. The crazy thing is it's almost, its within like 100 words of the Dotcom Secrets book, which is weird. That was not planned, but it's kind of cool too. So when I got done with that it was 1 in the morning, so I started looking at all the cool projects we have. We use Trello, some of you guys know. James Friel got us set up on Trello, so I was thinking of the projects. So I sat down and I'm like, “Who are all the people involved in getting this project done? What are all the talks?” So I sat down last night and just busted out a whole bunch of Trello cards. Assigning people, getting them doing what they're supposed to be doing. All the pieces. Then it was done and I went to bed and passed out and it was awesome. Anyway, I was thinking about that versus how some of you are running your business and I want to just liken this also to the new office. I'm in a new office and the contractor dude is there, and he's kind of showing us everything and what's interesting as I look at this, is that the contractor didn't actually do anything really. If you think about it, right? He was sitting there and he got paid by me, I think, I don't know how much contractors take, 10, 20, 30% or whatever, they get paid a bunch of money. So we pay him and he's like, “Cool.” So then he goes and is like, “Alright, we need a designer.” And hires a designer. And he's like “Oh, we need someone to do this part.” And he hires someone. And all the contractor's really good at doing is just knowing what are all the pieces that need to go into launching, or to completing and building, and then hopefully he's put in time to find really good sub-contractors to do each of those pieces. And that's it. And he gets paid the lion's share of the project. And all he's doing is he's just figured out what are all the pieces that go into building an office, or house or whatever the project is. And then who are all the people I need to hire to do those pieces. I was thinking about that, for me with our funnels and stuff, that's all it is. Because I've done it so many times, I've done this now I think I'm on my thirteenth year or so of this business. Some people are funny, “How come all the things you do are successful.” The reason why is because I built up a really good team of people over the last 12 years. I look at myself almost like the contractor in my business. I know all the pieces that go into us successfully launching something. I don't have to rethink that, I just know it. It's second nature now because I've done it so many times. There was a time and a season of my life where we were literally launching something at least once a month and if that once a month thing would fail, we would do one every single week until one didn't fail because that's how we had to pay payroll. It was a nightmare, but we launched things all the time. Because of that, I know the process. I know that to get something launched here all the things. I know everything inside of my head. And because I've been doing it so long, every single time I'm finding, initially it was me doing everything. But then I realized I'm not very good at design, so I hired a designer. Then I realized this and I hired…..I probably hired a hundred designers in the last 12 years. Now I know 3 or 4 that I really liked and I now I just work with those 3 or 4 people. I probably hired a hundred website builders. I hired a hundred programmers, probably a thousand programmers. I've done all these things over the years, and from that I've got my hands full of 4 or 5 favorites. So when I know I have a project done, I know Rob's going to do this, so and so's going to do this, boom, boom, boom. I task the whole thing out and everyone starts working on it. And what's cool for me, as the contractor, this isn't true in all cases, but in the building, the people can't frame the building until the person is finished doing the foundation. There's things that have to go in order. With what we do in our business, most people can do their thing independent of everyone else. The video guy can do videos independent of everyone else. The designers can do that. The copywriters, everyone do the thing indepently. The goal is getting everyone to start on all the pieces as soon as humanly possible. Everyone is doing the pieces and they start coming in and then the last step, which for me as a person is my favorite part, so I do it now. But I could have outsourced the part. For me it's like, here's all the pieces now, these are all the things I needed to get this funnel done, now I just need to plug them all in. Because of Clickfunnels, I just plug them in. And obviously I work with Steven Larsen on my team. We plug all the pieces in and it's ready to launch. But if you look at all the projects I have, what's interesting is I've got the next probably 10 funnels completely done. Front end project is done, everything is done. I just have to, all the assets are sitting in Trello boards finished just waiting for me to say, “Okay, I'm ready to launch this one.” Then I login, spend a day and plug all the pieces in and boom it's ready to go. In fact, yesterday we were working on the Funnel University Newsletter, if you're not a member of Funnel University yet, by the way, you're insane. Go to funnelu.com. Anyway, we were…. I got a……are you kidding me? Road closure. Dangit. There's some huge pot holes up here. Okay, so now I'm on a road closure and I'm going through a neighborhood and I have no idea. Dang, I'm really bad at these kind of things. I'm so bad at directions. I'm just going to follow the headlights in front of me and pray they're going the same direction I'm going. Anyway, where did I leave off? So yesterday we were doing January's Funnel University Newsletter and in the newsletter I was showing the Marketing In Your Car funnel, which we reacently launched and you have all seen. The strategy behind it, the marketing in your car funnel was a couple of reasons. One was to get you guys all indoctrinated listening to Marketinginyourcar.com every single day. That was number one, number two is to get more subscribers. Number three, this was actually our core reason, is I'm trying to get people to join Funnel University. You probably saw that in the upsell sequence. Yesterday in the newsletter I was showing how basically if you look at probably the next dozen funnels we roll out, they will be new, cool front ends to help build our cult-ture and get people excited about Clickfunnels. So different swag things, different cool things, but then the upsell sequence is all pushing, the upsell sequence is identical, it does not change. So I literally in 40 minutes, and I record the whole process, all the Funnel U. Members will be able to see it inside the new forum we're setting up for you guys. I took the Marketing In Your Car funnel and cloned it. I already had the video done, I already had the graphics. Everything was already done weeks ago, months ago actually. I just drag and drop, boom, boom, in 40 minutes the new funnel is ready to launch and it was done. It came because I knew, whatever, 6 months ago, that I wanted to do a project called Funnel Graffiti. I knew, in fact, it's been almost a year, because we gave out funnel Graffiti at the last Funnel Hacking Live event, so it's been a year. So then we filmed the video this summer. But I tasked all this stuff out a long time ago, so it's all sitting there done and as soon as I'm ready to launch it, it was done. So it took 45 minutes to launch this funnel because I had all these things done. So that's the powers, if all of us as marketers start looking more at our business as we're contractors as opposed to the actual sub-contractor working, and you can sub-contract out to yourself, especially the stuff you like to do, I'm guessing if you're like me, you like building stuff in Clickfunnels, so sub-contract that out to you or a certified partner or whatever. But look at yourself more as a contractor, and become a master at understanding what are all the pieces that go into launching a funnel. And the funny thing is that the only way to know all the pieces that go into launching a funnel, is by launching a funnel. In fact, I try to get this through people's minds all the time. Because everyone thinks their first funnel is going to be a winner, right. So they create this funnel and go through all the pain and heartache and headache that go through making your first funnel. And there's a lot. You have to figure out how to write copy, to edit pages, and images and videos and orders and products. There's so much crap that goes into your first one and then it's horrible. And most of the time your first one will fail, you will not make any money. In fact, most of the time you will lose money. It'll be a bucket of money with a hole in the bottom and the cash will be pouring out of it. But you have to be okay with that because the only way for you to learn every single step in the process, for you, is to do it once. Always tell people that the first funnel, you're going to spend so much time and effort, and it might fail. In fact, you're probably going to fail but you gotta be okay with that. Because it's not about you launching this funnel and making a bunch of money, its about you as a new contractor, a new funnel builder learning a new process, all the pieces that go into that. Because after you do it once you're like, “Dang, well now I know I need this and this. I hired these people, this guy sucked and this one was awesome. I'm not going to hire him again, I'm going to hire a new person.” And you keep doing that over and over again and eventually after you launch three, four, five, ten, twenty, thirty funnels, whatever that is, you will have your dream team of people that are working with you. You will know exactly who to go to every single time. And if you fast forward six months to a year from now, you're going to be in the same situation I am. I don't fail anymore because I know our team. I know what our market wants. I know who is going to do each piece of it, so I can quickly create something and just have it work really, really quickly. For you guys that's the goal. I had two interviews yesterday from people that were asking about the whole “You're just one funnel away” concept, that's the theme of this year's Funnel Hacking Live event. And I wanted, during those interviews I explained, “Look, you're just one funnel away, you don't know which funnel that is. I wish I could show you guys the landscape of failed funnels that I've had in my 12 years in this business.” I've got more failed funnels that I could show you, than I guarantee most of you guys have ever even dreamt of attempting. But because of that, that's how I built my team. How I figured out what didn't work. I've mastered the process. All the pieces that go in there like the back of my hand. I don't have to think anymore, it just happens. So today, excuse me, last night I was like, “here's the project, here are all the pieces.” I tasked them all out and now everyone's working on them. I'm not sure when we'll launch that project, but I do know that the second I'm ready for it, all the pieces will be there and I don't have to think about it at that point. I'm digging my well before I'm thirsty. I'm getting all the things in place. So think about that you guys. Again, this whole concept, “You're one funnel away” Is so powerful. You don't know which funnel it's gonna be. You've gotta keep building, walking, trying, failing, moving forward. A really cool, I might have shared this with you guys before so forgive me if I have, but it's worth repeating. Probably almost ten years ago now, maybe even more, I got this Jay Abraham course and I was listening to it. And one of the speakers was Brian Tracey. I had never heard Brian Tracey speak before and he was on stage, and it was just, I loved what he was saying. I remember what he talked about; he said that one day he was watching this TV show with a bunch of millionaires. It was like a news talk show or whatever. There's like twelve millionaires on stage and they were interviewing them and asking a bunch of questions. And the host asks a question, “How many times did you guys have to fail on average before you had success?” and they didn't know off the top of their heads, so they cut to commercial. During the commercial break they did all the math and figured it out. They came back, and this panel of people, they said that they figured on average, they'd each failed about 12 times before they had success. Brian Tracey said something interesting, he said, “Do you think that they just tried something and failed, tried something and failed. And on average the 12th time they got lucky and it finally worked? Or do you think that the first time they did it, they didn't have the resources or the connections, or people, or idea or whatever, but they did it and it failed. The second one, they did it and it failed. The third, they did it and it failed. Each time they failed they learned something. And they figured something out and literally by the 12th time, they had failed every way possible.” By the 12th time they knew how this process worked and there was no way they can fail at that point. It's like Thomas Edison, he said when he, every time he failed the light bulb, he was like I figured out a new way to not build a light bulb. He had a thousand ways he tried and didn't work, but he didn't look at those as failures. That way didn't work, that way didn't work. Cool, this way it worked. We gotta look at things that way as well, you guys. So many of us are getting into this like, ”I want a million dollar webinar.” And I'm like, dude that's awesome, but you gotta put in the work man. Let me tell you how many decades of effort. I guess just one. But I mean, for me to be able to do what I do now, we can do a webinar and make half a million bucks, it didn't just come magically. It came on the back of ten years of failing and failing and trying and failing and building a team, and learning and growing and learning and growing and coming to that. Obviously, we've tried to give you guys a lot of short cuts. Perfect Webinar is a short cut. Clickfunnels is a short cut. Honestly, Facebook's a short cut. Facebook's the greatest gift to marketers right now, in the world. And I don't think it will be here forever, but it's here now and it's amazing. All these short cuts, so hopefully you guys don't have to spend ten years, but do know you are going to have to spend some time. And do know you are going to fail, but if you keep it in your mind that you're just one funnel away….I don't know if that funnel is today, tomorrow, a month from now, six months from now, but if you have that in your mind knowing with absolute certainty that one of these funnels is going to be the one, it's going to be the freedom maker for you. You have absolute certainty of it, you keep building, moving forward, pushing, I promise you will hit that. But you have to have absolute certainty that it's going to happen. One of the interviews yesterday, someone asked me, “What was the “why” behind what got you into this thing and why you push yourself so hard?” I said, “When I got started, I was watching these people online who were having success. Back then in was Armand Morin, Alex Mandossian, Marlin Sanders, my mentors. Mark Joyner. All I know is I looked at these guys and I believed them. I believed that what they were doing was making them money and because I saw them doing it, I had 100% absolute certainty that it worked and that I could make it work. I didn't know how, but I was positive that I could and it would. Because of that I didn't stop. Because I had perfect that it was going to work, so I just started running and running and running.” I think a lot of problems that some of us have is that we don't have faith. “I think this can work. I think this can work for me.” And because of that you try and dabble and try and dabble and doing quite go all in, but if you know with absolute certainty that there's no way this is going to fail, it's going to take you a bunch of times, but you know that's it's gonna work. It'll push you through the hard nights, the failures, the funnel flops. But it'll be worth it. I promise you guys it's worth it. It's not only worth it for you and your family, because the money that comes from it is amazing, but it's worth it for the people you are serving with the products and service you are creating. You will touch their lives in a way that doesn't make sense to you now, but when you see it and you see the fruits of that, it's pretty amazing. So I want to leave that with you guys today. I hope that helps. I'm at the office now. I'm going from the new amazing office to the old crappy office. In the old crappy office two more weeks or so, then we're out of here. Appreciate you all, thanks so much for listening. If you enjoyed this podcast, or any of them, please go to iTunes and rate and review us, I'd appreciate that. Please become an affiliate for Marketing In Your Car, free MP3 player, let people know about it because that'd be cool. Thanks you guys. Appreciate you all, have an awesome day. Bye everybody.

Shalini Joshi Yamdagni is an International Physical & Emotional Pain Relief Expert. She is the founder of MagicalPainFreeLiving.com and a # 1 bestselling author. Shalini's goal is to create awareness and to empower people so they can consciously take charge of their own health and wellbeing and live the life they want. Shalini was diagnosed with an illness and was in chronic pain for months. Nothing she tried seemed to work. After doctors prescribed bed rest for the remainder of her life, she went on a profound journey - and healed herself completely. Now as the founder of Magical Pain Free Living, Shalini has coached thousands of clients online across the globe. She helps her clients gain awareness of the root causes and helps them break free from their pain and ease into peace and clarity. This new found ease and peace then enables the clients to return to a ‘state of flow' and attract more joy, fun and magic into their life. Shalini's work has been featured on national news, international magazines, online news channels and television too. As a thought leader on topics of health and wellness and self development, she has been been featured in international platforms, online shows, and books alongside Marci Shimoff, Janet Attwood, Lisa Nichols, Marc Allen, Alex Mandossian and many more. Shalini's clients have called her “gifted healer”, their “angel”, an “intuitive guide”, or “simply magical” because of the powerful transformational results clients have achieved not only in the area of health but in all other areas as well. Currently, Shalini has launched her own LIVE online show on BLAB called Magical Pain Free Living with Shalini where she shares easy to apply tips, tools and strategies that people can use to feel ease and relief instantly and naturally. Shalini is based in Thailand where she is happily married and is a doting mother to her 2 children Rishi and Ria. website www.magicalpainfreeliving.com * email: shalini@eftthailand.com * twitter: ShaliniEFTCOACH * YouTube Channel: EFT with Shalini * Linked In: Shalini Joshi Yamdagni * BLAB: Magical Pain Free Living with Shalini

The post Episode #201 – Hanging Out With Alex Mandossian appeared first on DotComSecrets.com Blog - Weird Marketing Experiments That Increase Traffic, Conversions and Sales.... A meeting I'm excited for, as well as some random things I did not learn from my friends. On this episode Russell talks about meeting with his mentor, Alex Mandossian, and the stuff he learned from him. He also talks how shampoo companies changed how much shampoo people consume. Here are 4 things you will hear on today's episode: Why spending $1000 on a course ended up being a good thing How shampoo companies talked people into consuming more shampoo. Why Russell's webinar for Funnel Scripts was so successful. And why Russell is going to get in trouble for teasing his friends. So listen below to hear about Russell's mentor and to also hear him make fun of some of his friends. --------------------------------------------------------------------------------- Thank you for reading Episode #201 – Hanging Out With Alex Mandossian, originally published at DotComSecrets.com Blog.

A meeting I'm excited for, as well as some random things I did not learn from my friends. On this episode Russell talks about meeting with his mentor, Alex Mandossian, and the stuff he learned from him. He also talks how shampoo companies changed how much shampoo people consume. Here are 4 things you will hear on today's episode: Why spending $1000 on a course ended up being a good thing How shampoo companies talked people into consuming more shampoo. Why Russell's webinar for Funnel Scripts was so successful. And why Russell is going to get in trouble for teasing his friends. So listen below to hear about Russell's mentor and to also hear him make fun of some of his friends. ---Transcript--- Hey everybody, this is Russell Brunson and welcome to Marketing In Your Car. Hey guys and gals and anybody else who's listening to this. Hope you guys are doing awesome. We're officially past 200, we are 201. We're like a legit podcast now. I don't know, now that we have 220 + episodes, there's not a lot of podcasts that can say. Even though my podcast is not like a normal podcast. It's more like, me hanging out in my car, hopefully some people like what I got to say. Appreciate you guys for being faithful fans and followers. And we could have never have kept doing it without you guys here. I finally after 200 episodes, I finally have a call to action at the end of the podcast as well. As you will see when this is over, there's a call to action. I'm totally a legit podcaster now. I went from being this dude in his car driving around talking to himself, to being a legitimate podcaster all within 200 episodes. It only took 3 years. Appreciate you guys all. I'm excited for today, I'm actually going into my office right now to meet with a legend. When I got started in this business, there were a few people that were my mentors, that I looked up to. I'd say, some of the initial ones, it's crazy it's back 10 to 12 years ago now, guys like Armand Morin, and Alex Mandossian, and Steven Pierce, all the people that were at Armand's old big seminars. They were my people, that's where I learned a lot of stuff initially from. I'm excited because today, Alex Mandossian is flying into Boise, I think he flew in last night, technically, but he's here today. We're going to hang out, its' going to be really fun. I look back at the stuff I learned from Alex, impactful stuff that had a huge directional changes in my business. One of the first higher ticket products that I bought was Teleseminar Secrets, which is his product teaching how to do teleseminars. I remember debating, it's funny because now I'm always trying to convince people to buy stuff, I remember back in the day, I was making money. I think I was making 10 grand a month or so when he came out with Teleseminar Secrets, and most of my money was coming from teleseminars. I'm like, “I already know teleseminars, Do I buy this thing or do I not. It's $1,000.” You know all the drama that we go through in our heads when we're trying to make investments. It seems like a big deal at the time, but later you're like, it's $1,000, come on now. I remember Tellman Knudson was like, “Hey do you think you could learn one thing from that course to help you make an extra $1000 on one of your teleseminars?” I was like, “Yeah.” He's like, “Then why wouldn't you buy it.” I'm like, “that's a good point.” I stood up from the dinner table, walked over and I bought it. That course made me a heck of a lot more than $1000. That was amazing when he had another one called Stick Strategies, which were all these ways that you could get customers to stick longer, which was amazing. He had a report I read one time on a flight and I remember I was flying somewhere and I had this report called Consumption Theory I believe. And it was talking about the importansce of consumption and I think one of the stories he talked about, I think I shared this a little while ago with you guys, it was talking about shampoo companies, PertPlus or I don't know one of the shampoo companies and they used to have on the back of their bottle, the instructions, maybe they didn't even have instructions, and then some smart dude added instructions that said, “Wash, rinse, repeat” and it went from people who used to shampoo their hair once a week to get the oils out, now it's like wash them every day, to hey you should wash them multiple times per showers. Consumption. Shampoo went through the roof, and it was all about consumption theory. Getting your customers to consume that product and how important that is and how that is what can fuel everything. It's  funny because recently that's been a big topic in our company is consumption. How do we get our customers to consume Clickfunnels. The more people who consume Clickfunnels the better, more they're going to stick longer the more they're going to be all these kinds of things. My initial thoughts around consumption, what we can do and how we can do it, all came from ten years ago from a report I read on a plane from Alex Mandossian. It's just kind of crazy, and he is actually here in the office today! I'm exciting. We're going to be making some promo video for Clickfunnels, he's doing a big roll out for one of his newproducts and on the back end we're going to plug in Clickfunnels, it's going to be really, really cool. I'm excited because I'm totally geeking out. When one of your mentors come into your office, you're just excited no matter what. But he keeps telling me, “This time the teacher's coming as the student. I'm coming to learn from you.” I'm like, “Dude, everything I learned I learned from you guys.” Anyway, I'm just excited. It's going to be really fun. Hopefully some gold can come out of it. If I get some cool things I'll share it with you guys tomorrow or tonight or some time. So that's kind of one thing that's happening today that will be really, really fun. I'm excited for it. A couple of other fun things, we did the Funnel Scripts webinar last week. I told you guys about that. It completely crushed it, we closed 45% people online, and it's been selling like crazy all throughout the weekend, so today's the last day. I'm pulling down the page today. So we're doing a big urgency scarcity push and hopefully in the next 18 hours or so we'll sell a lot more. That's kind of the goal. For those of you guys whoever follow product launch stuff, there's Jeff Walker is like the father or product launches, but he had they call it, the Walker W, if you look at the typical product launch. You look at the graph of sales, at first there's like a spike on launch day,  and it goes down a little, usually in the middle it peaks up again, then it drops down, and the last day it peaks up again close to the first day. It looks like a big W, so it's always called the launch w or the Walker W. Hoping to get the W, otherwise it's just going to look like an E that tipped over or something like that. Something weird. So hopefully today sales will be close to what we did on day number one, which would be awesome. We have a bunch of other….anyway, it's kind of funny, a lot of you guys, I talk about stuff that's always happening, and I've had 5 or 6 people message me, “Dude, why didn't we know about Funnel Scripts before it happened?” I was like, “I guess I haven't really talked about it on the podcast.” Mostly cause Jim Edwards was doing most of the work behind the scenes on the script and everything, and I just started this week on the webinar pitch, I started on Monday. I mapped out the one thing and the three secrets, Tuesday I ran out of time, and Wednesday I put together the presentation following The Perfect Webinar Script. Which, guess what guys? It still works, in case you're wondering. I've had people tell me this week, “If everyone is using it, it won't work anymore”. I was like, “Dude, if everyone just copies my slides it won't work anymore, but if you listen to what I'm saying,  you understand the one thing and the three secrets and how to do the stack and how to create an amazing offer, it will always work.” It's kind of funny, when I was speaking at a Tony Robbins event in Fiji, this is probably, how many years ago now? It's before Aiden was born, he's five, so probably six or seven years ago. I was in Fiji speaking at a Tony Robbins event. You know he's friends with Frank Kern and all these guys like that and they must have said something about squeeze pages and they weren't working anymore. I remember at the event I talked about landing pages and how to get opt-in's and how to follow up and that kind of stuff that was ground breaking for people especially seven years ago. And after I got offstage, tony came up, “Thanks, by the way, is it true that squeeze pages don't work anymore and that soon they're going to be non-existent?” I was like, “No.” I kind of laughed, “I don't know which of your guru buddies told you that, but that is definitely not true. Yeah, crappy squeeze pages will always get crappy opt-ins. But great squeeze pages and great hooks and curiosity based headlines will always work, until people stop being curious they will continue to work for forever.” It kind of made me laugh. It's kind of like when videos first came out, I'm going to get in trouble for teasing all my friends now, this is when video first kind of came out and people putting videos on landing pages and everyone was talking about it. I was at a Mastermind Meeting with Bill Glazer, and Bill gets up and shows conclusive stats that video does not out perform text copy on a landing page. He showed this stuff, and everyone in the Mastermind group was taking notes, “No videos on landing pages”, taking all these notes and stuff. And I'm like the only one looking there, from somebody who's actually ran split tests. Looking around like, so I raised my hand, “Hey Bill, first off, no offense man, you're not that good on video. Have you tested someone's who's good on video, versus copy, versus someone who's bad on video? Cause my guess is it's not the video doesn't convert on landing pages, it's your video that doesn't convert on landing pages.” It was kind of a joke, but at the same time I was like that is the truth, my friends. Anywho, that's what I got. I'm at the office, I got a busy day, I gotta go. I don't what I'm going to keep rambling. I'm going to get in trouble if I keep teasing my friends. Anyway, I would not be where I am now, so as much as I tease you guys I love you all. Hope you guys got some fun today, I will report back in on what I learn from Alex over the next few hours. Appreciate you guys, have an amazing day and I'll talk to you all again soon.

Secret notes from within this week's hack-a-thon. In this special episode with Dave Woodward, Russell and Dave talk about how proximity is power. They also share how bouncing ideas off a bunch of people makes finding an answer easier. Here are a few cool things to listen for in today's episode: How working with people and brainstorming brings results and answers. How working at home is also good because you don't have as many distractions as you would at work. And how when you have remote employees, you can also have proximity and get even more stuff done. So listen below to hear how proximity with your employees equals power. ---Transcript--- Hey everybody this is Russell Brunson I'm here today with Dave Woodward and welcome to Marketing In Your Car. We are on day 3 of our hack-a-thon. It's been good. So we wanted to talk about a topic that is very important and we are seeing the fruits of over the last 2 days. As a lot of you guys know we've been doing the hack-a-thon here,  which means basically all the head Click Funnels developers and Dave who's running all the business development/joint venture/affiliate stuff is in town. Plus everyone in the office here. Anyway it's funny.  We're in my office and jammed in there, there's like 10 people. Yesterday I had to go to the bathroom at 2am and couldn't get out cause there were too many people in the room.  Everyone was together and we're getting stuff done and moving it forward.  So the message I want to share with you guys is that proximity is power.  Initially I learned that from Tony Robbins.  Where did he talk about that?  UPW? What's the context? I'm going to make Dave teach a little bit. But what's the context of Proximity is power? If you can remember off the top of your head. Dave: The whole key to proximity is power is you are able to get much more done, it's almost like the mastermind concept where you have so many minds working on the same thing and you have the ability to communicate much quicker. Be able to bounce ideas off and because of that you are able to.  It like one plus one equals three or four because you are so close and you're able to actually see, you get all this…he's also talking about all the senses and modalities…but being able to have all that together at one time you are able to focus and get things done super quick. You can bounce ideas off of each other without any delay. You can see the emotion behind everybody. It's the whole idea. Russell: It's funny because when we do these we get more done in 3 or 4 days than the rest of the quarter. Dave: Yeah, it's crazy. You could do these at least once a week but that doesn't make any sense. Do once a month? Russell: Once a week…. People have always said, “Man, Clickfunnels has evolved so quickly in the last 12 months”.  It has. That's with everyone remote. If everyone is in the same room, we would have rebuilt the internet at this point.  Even last night it was 1:00 and I was working on this issue in my head. It's been stuck, I've been frustrated.  It's been hard to move forward because of one block I couldn't figure out. I started complaining about it. Everyone was there, we started bouncing Ideas.  All of the sudden, the answer was there.  This is the answer.  That answer was like dominos.  Suddenly within 15 minutes of talking with everyone. The answer came together in perfect clarity.  Now we know exactly what to do.  So today we are executing that and getting it done. Dave: It's that domino effect that is real critical.  Kind of talks about one huge domino, as soon as it goes everything else falls into place. Russell: So awesome. It's interesting, we've built our company and one of the people we've modeled a lot with Click Funnels is Base Camp, 37 Signals. If you read the book they wrote Rework, which is one of my top 10 business books.  Also wrote Remote. So they're all remote, and that's how Click Funnels has been built.  I wanted everyone in the same office, but… our 2 co-founder ones in Atlanta and one's in Toronto and they weren't moving to Boise.  So it became a virtual company, which turned out good.  But that's what happened.  In Remote they talked about that fact. If everyone works from home, you get more stuff done because you're not interrupted with meetings, gossip and crap that happens in an office.  Which is true.  Even with 37 signals, they have a corporate office in their town.  Once a quarter they get everyone together and play foosball, they work, just get stuff done.  That's what we do with this. It's amazing. It's nice because it feels like when your apart everyone is working on pieces of stuff.  Whereas, together it's more like what's the vision?  What's the entire movement of the company? What's the heart and soul?  Which is cool. We've had a chance to define and figure out those things.  And solve bigger problems. One of the big problems we have in a tech company is support. How do you keep up with taking ….How do you get faster customer support? How do you get all these things? Two nights ago, we worked until 2 o'clock, then everyone went home.  The tech guys went back to a hotel.  They said they were in the lobby until 3:30 or 4.  Talking about that thing; tickets.  How to make it so we have no customer support tickets and all of our customers  are happy. Which is a big question to ask when there's not really an answer.  By 4 in the morning, logical reasoning and ideas fly out the window and crazy things start coming. At 4 in the morning they had an idea that was amazing.   This is what needs to happen. They came in the next morning. This is what we thought. Wow!  How did you come up with that? That's not a normal thing. What was interesting, when we started communicating it to the people involved.  We felt like there would be resistance from one person. And there was, but then that person just removed themselves from the equation.  All the things fell into place to be able to execute on this new vision. Dave: I think the key is if you're going to have a remote business, you have to get together on a regular basis for that proximity. You can't continue to be remote all the time. Russell: It's true with anything, like mastermind groups… Everyone comes to Boise which is not a destination location, but we do it anyway.  Getting everyone here together.  I think it's true with all aspects of your life.  Not that I'm giving marital advice. A lot of marriages or family relationships fall apart because there's not proximity.  My family, once a year, we all get together for a week. The things that matter, proximity is huge. The moral of today's story or podcast is understanding that you can still have proximity even if you are a remote team.  Figure out time once a quarter, at least, to get together.  That's it.  Anything else cool? Dave: we have some awesome things happening in click funnels which you'll be seeing shortly. Russell: Tons of good stuff. Dave: Consumption. That'll be a cliff hanger. Consumption. Russell: Should I set up a big cliff hanger. Russell:  I'm trying to find….There's a new place in Boise that has a juice bar. We're trying to find it because I really want a juice. I think I'm another block away. One of the big questions last night is, how do we give a better customer experience? How do we get people consuming the software?  One of the biggest things, this is a lesson I learned ten years ago from Alex Mandossian, he had a product or a teleseminar called Consumption Theory. It was about how if you can get your customers to consume your product, that's it. Most info product businesses don't grow because there's no consumption. People don't read the product they don't implement.  How can you get your consumer s to consume your product more?  One cool story he told was, whatever the shampoo company was,  proctor and gamble, 20 years ago, whatever it was, people would shampoo once a week.  How do we get people to consume more shampoo? So they changed the directions to wash, rinse, repeat. People read that, I'm supposed to repeat.  So people went from shampooing once a week to three times per shower session.  Consumption shot up.  And this thing that was, “Every once in a while wash your hair”, became you have to wash multiple times per shower. It increased consumption.  That was our big thing. How do we get more consumption of Clickfunnels.  We looked at return rate and drop offs and those things.  They all have 100% to do with consumption. So how can you increase consumption of your customers?  So that's the question I propose for you guys to think through. As we implement our new, we call it, Operation Consumption.  I will share with you guys the details behind the scenes. Even with little tiny tweaks, we increase stick rate by 10%, which is an extra $8 million next year. It's insane.  It's a thought process worth having and thinking through.  That was one we had last night at 1:30 in the morning.  Oh, here's the answer, it solved 80 problems at once.  So look for podcasts in the future called Operation Consumption.  That's what's coming up. There's your cliffhanger. Keep listening, you guys. I know you want to unsubscribe, but you can't now.  You have to keep listening. Also, Dave's about to launch a new podcast called Clickfunnels Radio that's coming out February 1st.  So look for that. I'm sure we'll be promoting it through on our channels as well. February 1st look for Clickfunnels Radio.  He's going to be interviewing tons of successful click funnels members. You can see what they are doing, get some ideas.  It's going to be awesome. Alright, we're at the co-op.  We're getting juice. We're out of here. Thanks you guys.  Have an amazing day.  We will talk to you soon.

Imagine talking with a guy who could distill the wisdom of the greatest thinkers of our time into a few simple sentences. Picture him giving you a brilliant set of principles for success that could change the way you approach your business and your life. That's what went down in today's podversation. One of my favorite guests, Alex Mandossian, is back for an amazing glimpse into what separates the world's true thought leaders from everyone else. After doing more than 2,500 interviews with the best and the brightest, he's seen a striking pattern. Most people let life happen and wind up with what Alex calls a “default future.” But true thought leaders look at life differently and create personal rules that guide them to achieving what others may deem impossible. Today Alex is opening up their rulebooks for us. You're going to want to learn some of their plays!   Get our awesome YES MAP, the proven blueprint we created to help you turn conversations with potential clients into awesome high-paying clients here --> bit.ly/1HVZV54

To get all the links and more info on the episode go here: http://bit.ly/1EkGhMm If you ever wanted to know the #1 secret of some of the most successful people on the planet, here's your chance... Alex Mandossian, the publisher of Billionaire Magazine, has interviewed some of the most interesting people in the world.  He has been able to take the teachings of the most successful business leaders and turn them into interesting, actionable nuggets anyone can understand and immediately put into action.. Learn the most important business principles of Tony Robbins, Donald Trump, Oprah, Tony Hsieh, Steve Jobs and many more. Get our awesome YES MAP, the proven blueprint we created to help you turn conversations with potential clients into awesome high-paying clients here --> bit.ly/1HVZV54

Rob Howard chief technology officer at Zimbra, Inc. Telligent, the company that Howard founded in 2004, acquired Zimbra from VMware. The two businesses merged to form Zimbra, Inc., a global leader in unified collaboration and community software. Howard is a true pioneer in enterprise social software with more than 15 years of experience in the technology sector, and is known throughout the industry as an authority in community and collaboration software Alan Levy CEO and Founder of Cinchast Alex Bueso Chief Editor for the London-based financial newsservice Digitallook and for the rest of websites which are in the company holding, Web Financial Group, company which he founded. He is an economist and fundamental analyst with 14 years' experience covering markets, particularly central banks, monetary policy and FX markets Kirby Heyborne accomplished Actor, Narrator, Musician, and Comedian. He wows audiences on the silver screen, in their headphones, and in his live performances. Kirby is an experienced, professional actor and comedian, an award winning audiobook narrator, a loved and sought-after motivational speaker, and the performer of his own original, uplifting and heartwarming music. Kirby is a tireless, creative Entrepreneur Alex Mandossian generated almost $400 million in sales and profits for his marketing students, clients and strategic alliance partners in five continents. He has shared the stage with diverse leaders such as Richard Branson, Harvey Mackay, Donald Trump, Tony Robbins, Robert Kiyosaki, Suze Ormand, Mikhail Gorbachev, and the Dalai Lama. His lifetime goal with Jack Canfield is to influence training one million trainers to express their unique genius and train others to uncover their purpose in life

Today's special guest is a very well known online marketer, Alex Mandossian. Go to marketingonline.com/event to find out more. Alex has been marketing online since the early days of the intenet back in the 90‘s, he has a lot to share about online marketing and internet business and in this episode he shares... The 3 reasons people fail in online marketing Why sloppy success is better than perfect mediocrity The secret for getting passionate about your business The 3 ways to increase engagement with your prospects and customers E=MC3 equation for marketing messages that make money

Rob Howard chief technology officer at Zimbra, Inc. Telligent, the company that Howard founded in 2004, acquired Zimbra from VMware. The two businesses merged to form Zimbra, Inc., a global leader in unified collaboration and community software. Howard is a true pioneer in enterprise social software with more than 15 years of experience in the technology sector, and is known throughout the industry as an authority in community and collaboration software Alan Levy CEO and Founder of Cinchast Alex Bueso Chief Editor for the London-based financial newsservice Digitallook and for the rest of websites which are in the company holding, Web Financial Group, company which he founded. He is an economist and fundamental analyst with 14 years' experience covering markets, particularly central banks, monetary policy and FX markets Kirby Heyborne accomplished Actor, Narrator, Musician, and Comedian. He wows audiences on the silver screen, in their headphones, and in his live performances. Kirby is an experienced, professional actor and comedian, an award winning audiobook narrator, a loved and sought-after motivational speaker, and the performer of his own original, uplifting and heartwarming music. Kirby is a tireless, creative Entrepreneur Alex Mandossian generated almost $400 million in sales and profits for his marketing students, clients and strategic alliance partners in five continents. He has shared the stage with diverse leaders such as Richard Branson, Harvey Mackay, Donald Trump, Tony Robbins, Robert Kiyosaki, Suze Ormand, Mikhail Gorbachev, and the Dalai Lama. His lifetime goal with Jack Canfield is to influence training one million trainers to express their unique genius and train others to uncover their purpose in life

Rob Howard chief technology officer at Zimbra, Inc. Telligent, the company that Howard founded in 2004, acquired Zimbra from VMware. The two businesses merged to form Zimbra, Inc., a global leader in unified collaboration and community software. Howard is a true pioneer in enterprise social software with more than 15 years of experience in the technology sector, and is known throughout the industry as an authority in community and collaboration software Alan Levy CEO and Founder of Cinchast Alex Bueso Chief Editor for the London-based financial newsservice Digitallook and for the rest of websites which are in the company holding, Web Financial Group, company which he founded. He is an economist and fundamental analyst with 14 years' experience covering markets, particularly central banks, monetary policy and FX markets Kirby Heyborne accomplished Actor, Narrator, Musician, and Comedian. He wows audiences on the silver screen, in their headphones, and in his live performances. Kirby is an experienced, professional actor and comedian, an award winning audiobook narrator, a loved and sought-after motivational speaker, and the performer of his own original, uplifting and heartwarming music. Kirby is a tireless, creative Entrepreneur Alex Mandossian generated almost $400 million in sales and profits for his marketing students, clients and strategic alliance partners in five continents. He has shared the stage with diverse leaders such as Richard Branson, Harvey Mackay, Donald Trump, Tony Robbins, Robert Kiyosaki, Suze Ormand, Mikhail Gorbachev, and the Dalai Lama. His lifetime goal with Jack Canfield is to influence training one million trainers to express their unique genius and train others to uncover their purpose in life

Welcome to the Online Marketing News, it's the 2nd of March of and here is my round of digital marketing news that has caught my eye during the month of February. 1. I got a very promising email the other day from Infusionsoft saying they are soon to release an app so we can use InfusionSoft on mobile, which is obviously excellent news for InfusionSoft users. I believe it will be free for current users and available on both IOS and Android. 2. OP2 released their copy and paste a row feature. This was previously enabled within the same page but now you can take a row from one OptimzePress page and put it into another. A handy time saver and more definitely brownie points earned, they are getting into a lot of peoples good books again! 3. Leadpages as always have been innovating. In my opinion their most exciting update is automatic pre-population, so when someone lands on your page and decides to opt-in, this new feature will automatically have the opt-in form filled out with their details! Making the opt-in process even more frictionless. They also recently added the ability to split test & add images to leadboxes. 4. The big news over at Facebook last month was of course Facebooks $19 billion dollar acquisition of What's App. This was worldwide news so I'm sure you already saw this. Early rumours that the monetization strategy for What's App would be advertising like they did with Instagram were quickly downplayed however, Mark Zuckerberg himself announcing that their initial focus would be on growth rather than monetization. When the time comes for monetization it may or may not present a new opportunity for us online marketing folk, we'll have to wait and see on that one. 5. In other Facebook news, Facebook have announced that they are discontinuing sponsored stories. These are the ads that page owners can use to show a users that one of their connections has liked their page or checked-in, in the hope that they might do the same. As of April 9th however, this kind of ad will be gone. 6. Facebook ads have a new update coming on the 4th of March will be to add another level within their ad structure. They used to have 2 levels which was campaigns and ads but this made for a quite messy and unorganized way to keep track of your ads. The new level they are adding inbetween campaigns and ads is, ad groups. This means you can group certain types of ads together within your campaigns and will make it much more organized. Welcome news for FB advertisers. 7. Facebook will also be rolling out new targeting features available thanks to their 3rd party partner categories, this data will now be available in the regular FB ad platform giving better location,interest, behavior and demographic targeting. 8. In more excellent FB ads news, Facebook announced they will be adding job titles to their ads targeting. LinkedIn ads have given this option for years and now Facebook wants a piece of it too, I can't wait for that to happen. 9. Finally on Facebook, Facebook page tagging just got a little more interesting too. When you tag another page in a status update from your fan page, their fans may see your update in their newsfeed meaning you can tap into almost any other fan pages audience by using tagging. I think this could be easy to abuse but done correctly it could help you grow your fan page audience for free. 10. LinkedIn has opened up their publishing platform, where you can publish long-form content to the site. This used to be a feature only available to top influencers like Richard Branson, Bill Gates, Tony Robbins, Gary Vaynerchuk and other high level people but now all users will be able to use this tool. 11. LinkedIn has also recently added a block feature just like Facebook has. It means you and the other person will no longer be able to see each others accounts on the site. So don't go spamming people or using any weird black hat marketing tactics, you'll simply be blocked! 12. Google has added usage rights to it's image search tools. This has been around a while but wasn't included as an option in it's main menu. You still need to be careful when using it though, it's not 100% accurate. So you could use an image thinking you have permission when you do not. My advice is where possible create your own images or purchase stock images. 13. Twitter advertising took another big step forward by introducing the ability to target ads based on email addresses and user ID's. This is similar to custom audiences on Facebook and it means you can retarget your email list through Twitter or even have the ability to avoid those users, depending on your marketing goals. Great option to have. Twitter ads continue to rise in my estimations. 14. Adroll has just beta launched mobile retargeting for cross device campaigns. Meaning desktops users can now also be followed up on the mobiles and tablets too. For example someone who enters your website on their desktop, may then see your retargeting ads whilst using FB or Twitter using their mobile phone. 15. A few big upcoming events that have caught my eye... On the 11th of March, Marketing Land's Digital Marketing Summit will be held in San Jose, California. Top speakers include Googles Search Chief, Amit Singhal, Copybloggers Brian Clark and Rand Fishkin of Moz. Also on the 11th -13th of March, The Joint Venture Summit is being held in Atlanta, Georgia. Speakers taking the stage include Robert Allen, Alex Mandossian, Joel Comm, Spike Humer, Mike Filsaime, Lorrie Morgan-Ferrero, Daven Michaels and whole list of other excellent speakers too. On the 22nd and 23rd of March, Brian McLeod and Sam England are hosting the Spring 2014 Warrior Networking Event in Raleigh, North Carolina. Joel Comm, Matt Bacak, E Brian Rose and a whole line up of top speakers will be sharing their best stuff. Social Media Examiner are hosting the Social Media Marketing World event in San Diego, California on the 26th -28th of March. They have a huge list of amazing speakers, Chris Brogan, Mari Smith, Patt Flynn, Michael Hyatt, Michael Stelzner, John Jantsch, Amy Porterfield, Joel Comm, Brian Clark, Cliff Ravenscraft and bunch more. If you're listening to this on the podcast, you can get links to these events over at my blog. 16. A few new podcasts that I'm excited about have been announced Jon Benson the king of VSL's has just recently started his podcast called The Sales Copy Samurai. Colin Theriot of the cult of copy has also he will be starting a new podcast sharing his copywriting wisdom so keep an eye out for that one, and last but not least Clay Collins and the team over at LeadPages announced that their new podcast called conversion cast will start soon and they will be diving deep into split testing and what's working now in online marketing. You won't want to miss that either. Both Colin and Clay have been on previous episodes of the online marketing show are always good value. Jon is set to come on the show in a few weeks time too so stay tuned for that. 17. Tim Castleman has released his Traffic and Conversion Summit 2014 notes. I attended this event and it was brilliant. His notes have all the golden nuggets from the presentations for just a fraction of the cost of going to the event. Grab a copy, it's well worth it. 18. Todd Brown is launching his latest product this week, it's called Six Figure Funnel Formula. Todd has been on the podcast before and he is my recommended go to guy when it comes to marketing funnels. His last flagship program has been locked down for quite some time so you'll want to jump on this if you want to learn how to convert leads into paying customers. There will be a lot of buzz over the next week or so and Todd will be releasing a ton of free premium content during the launch. Again if you're listening to this on the podcast, head over to my blog you can get the link for Todd's free videos there. And that's the online marketing news, 2nd of March 2014.

Bill Bartman a higly recognized, awarded businessman Raymond Strotham  Managing Partner, Strothman and Company . Ray  has guided thousands of clients to financial success and has steadily grown the company to become a premier CPA firm in the region. Strothman and Company employs approximately 60 professionals and serves several thousand clients annually. Ray serves clients with an entrepreneurial perspective and unwavering passion. At every stage, he guides them in their daily operations and important business decisions, bringing to bear his vast experience in all areas of public accounting Alex Mandossian has generated over $348 million in sales and profits for his marketing students, clients and strategic alliance partners in five continents. His marketing strategies helped convert his annual income in 2001 into a monthly income by 2003 and an hourly by 2006. Many of his colleagues acknowledge him the Warren Buffet of the Net because of his unique ability to make money for his students and joint venture partners 

Randi Busse author, Customer Service Coach and Motivational Speaker Randi Busse has been teaching employees to delight customers. He recently published a book, “Turning Rants Into Raves: Turn Your Customers On Before They Turn On YOU! Wayne Irving was at the top of his game, running a Goldman Sachs, ING Barrings, Merrill Lynch supported dotcom. He has been passionately consulting for success stories in bio-tech, bio-fuel, mobile apps, Internet, and alternative energies. Wayne's non-profit and humanitarian interests include charities for children.ers in Accounting. Alex Mandossian has generated over $233 million in sales for his clients and partners via “electronic marketing” such teleseminars, radio, TV and the Internet. He has hosted teleseminars with many of the world's top thought leaders He is the CEO of Heritage House Publishing, Inc.a boutique electronic marketing and publishing company that “repurposes” written and spoken educational content for worldwide distribution.  Andrew Limpert joined Profire Energy, Inc. and assumed management of the company's financial responsibilities as CFO. Profire announced record-setting financial results for there last quarter.  Dr. Hana teaching the art and science of nasal washing is her passion. President of BeWell Health, LLC, she is the creator of a patented nasal wash system, Nasopure. Her book, “Clearing the Air One Nose at a Time”, is the perfect ‘owner's manual' for the nose. Nasal Issues? Wash the Tissues!      

Knowing how to think and act like a CEO, whether you are making five figures or seven, is the key to building your empire. Imagine spending most of your time doing the things you love while achieving more in a week than most people do in a year! As CEO of Success Connections for almost 10 years, Melanie Benson Strick has discovered how to build a successful, thriving company with her secret weapon — LEVERAGE. Having learned first hand the difference between a struggling solo-practice and a thriving six+ figure business, Melanie works exclusively with entrepreneurs who want to skyrocket their profits so they can experience more time off. With over 12 years experience in Corporate project management, advanced results coaching and leadership development, Melanie turns her clients into profitable, high-payoff success stories. Melanie's clients enjoy an average growth rate of 172% within the first year while creating more time for living their dream lifestyle. Melanie is on faculty at StomperNet, one of the worlds leading authorities on online marketing, hosts a weekly radio show called The Get Real Revolution, and is author of The Power of the Virtual Team, co-author of the Visionary Women Inspiring the World and the upcoming best seller The CEO Factor. Melanie has spoken all over the country and shared the stage with legends such as Chris Howard, John Assaraf, Barbara DeAngelis, Alex Mandossian, Jack Canfield and Mark Victor Hanson. We will talk about Leadership Mastery: How being CEO of your business is the fastest path to massive growth. We appreciate you tuning in to this episode of Your Partner In Success Radio with Host Denise Griffitts. If you enjoyed what you heard, please consider subscribing, rating, and leaving a review on your favorite podcast platform. Your support helps us reach more listeners and create even better content!Stay ConnectedWebsite: Your Partner In Success RadioEmail: mail@yourofficeontheweb.com