Podcasts about innovabiz

Dr. Jürgen Strauss, the founder of Innovabiz, is globally celebrated as a human-centered podcasting coach. He guides high achievers in leveraging podcasting for business growth. Having produced over 590 InnovaBuzz Podcast episodes, his expertise resides at the intersection of technology, human behavior, and marketing. He utilizes his years of experience in both the corporate and small business sectors to cultivate deep connections, thus broadening the professional networks of high-impact individuals. He expertly integrates generative AI, such as ChatGPT, with human connection to enhance effective communication. Beyond his professional pursuits, he is a passionate photographer, speaker, and cyclist.In today's episode of Smashing the Plateau, you will learn how to pivot according to your audience's needs, the significance of asking the right questions, and how to utilize AI tools for more human-like interactions.Jürgen and I discuss:The importance of audience understanding and quick adaptation [00:13:50]How Jurgen pivoted his business approach [00:14:00]Jurgen's methods of understanding the market [00:14:30]The art of asking meaningful questions [00:14:40]The concept of assistance versus help [00:15:00]How to identify gaps and contribute effectively [00:15:30]Jurgen's dream for Flywheel Nation [00:19:10]The benefits of being in a community [00:20:00]Jurgen's definition of community [00:21:40]The application of ChatGPT in business [00:22:10]How to leverage AI tools for human connection [00:23:35]Learn more about Jurgen at www.innovabiz.co and more about his community at www.innovabiz.co/flywheel.Thank you to our sponsor: The Smashing the Plateau Community

Today, Jürgen Strauss tells the lessons he learned after 500 podcast episodes and his experience creating a community out of it. Stick around to discover the importance of listening, how to build chemistry with your guests, and support your business with your show. We're also recording on a different platform, so be sure to leave feedback!   WHAT TO LISTEN FOR Drawbacks of scripting your episodes 2 tips on kicking off your show with excellent episodes Why it's vital to make an impact on others and the world How podcasting opens new business opportunities Ways to make an efficient podcasting process   RESOURCES/LINKS MENTIONED Riverside.fm Pod Decks  Heartbeat Exactly What to Say by Phil M. Jones | Paperback and Hardcover  Exactly How to Sell by Phil M. Jones | Hardcover and Kindle   ABOUT JÜRGEN STRAUSS Jürgen Strauss is the owner and Chief Innovator of Innovabiz. He is a transformational marketing and podcasting strategist focused on connecting amazing humans and making podcasting and marketing human again. He hosts the InnovaBuzz podcast, where he creates meaningful conversations with entrepreneurs. Innovabiz supports thought leaders by enabling them to build sustainability, professional credibility, and a deep connection with their dream clients to achieve exceptional results through innovation. Before founding Innovabiz, Jürgen worked in the science and chemical industries leading large global multi-national teams across Asia, Europe, India, North America, and Australia. He spent years at the intersection of technology, science, human behavior, marketing, and business management.   CONNECT WITH JÜRGEN  Website: Innovabiz Podcast: InnovaBuzz LinkedIn: Jürgen Strauss Twitter: @Innovabiz Instagram:@innovabiz18   CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below! Identify Your Avatar - Free Course 1/6 What To Do BEFORE You Launch Your Podcast - Free Course 2/6 How To Launch A TOP Show - Free Course 3/6 Best Marketing And Growth Strategies - Free Course 4/6 How To Monetize Your Podcast - Free Course 5/6  Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6 If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship!  Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!   

Do you wanna learn how to grow your network and your business through podcasting? How to build community, one conversation at a time.Why is podcasting such an effective strategy right now?Did you know Podcasting right now is a hugely valuable branding, marketing and promotional strategy for thought leaders, authors, business owners to build their network and grow their business. Are you interested in discovering the ways in getting clarity around your dream client, audience, team member to really understand your ideal target audience and build a message that will resonate with them and engage them?In today's episode of Serve No Master podcast we're talking with Transformational Marketing Strategist, Podcaster and Speaker Jurgen Strauss. He is the Owner and Chief Innovator of Innovabiz,  partnering with innovative, exceptional business coaches and consultants to enable them to build sustainable visibility, professional credibility and a deep connection with their dream clients.Jurgen spent years in both the corporate world and small business world at the intersection of technology, science, human behaviour, marketing and business management.His philosophy is making marketing human! It's all about working with people and building relationships with people we serve, enabling people to achieve and excel.If you're beginner or you're already a veteran don't miss out today's episode and discover everything you should know about Marketing, Networking and Podcasting.▶️▶️▶️▶️Resources mentioned:Tales of Marketing TransformationInnovaBizBooks by Jonathan TOOLBOXLeave some feedback. We would love to hear from you! Connect with Jonathan Green and Serve No Master: Serve No Master on Twitter Serve No Master on Facebook Serve No Master on Instagram Serve No Master on Pinterest Jonathan Green books on Amazon

Those who talk about success always being “forward-looking” are missing a key element to achievement: reflection. Time, and how you use time, sets the stage for what you can do.  In this Uncharted episode, Jess Dewell talks with Jürgen Strauss, Founder at Innovabiz, about doing exemplary work and having fun. You will hear about elements that allow you to grow, the power of reflection, and outcomes of diligent prioritization.  The more you reflect and use past experiences to build resilience and emotional intelligence, the richer the result. —--------- If you want to continue to look for inspiration to creatively or innovatively approach decision-making and problem-solving, use the experiences of other business owners who have created great companies. Try Fast Track Your Business today to keep learning and growing and stay intentional as you work strategically on your business. -------------------- Feel like you need a bit of help with some business direction? Then ACT to Plan by contacting Jess for a 30-Minute Unstuck Quick Consult. You'll discuss your aims, where you are, and where you should be to move deliberately toward your team-building goals! -------------------- If you want to stay informed and plan for a successful year, download the Annual Red Direction Business Management Report and get access to survey findings and information to help navigate volatility and uncertainty.  You can get in touch with Jess Dewell on Twitter,  LinkedIn or Red Direction website.

If you've been thinking about starting a podcast, you'll get a lot from my guest today, Jürgen Strauss. Dr. Strauss is a podcaster, speaker, podcast strategist, marketing strategist, and connector of Amazing Humans. His business, Innovabiz, partners with thought leaders to enable them to build sustainable visibility, professional credibility, and a deep connection with their dream clients. Their philosophy is to make marketing human again! As host of the InnovaBuzz Podcast, Jurgen has held meaningful conversations with over 500 outstanding entrepreneurs from all around the world, gaining insight into what makes them ‘tick', what ‘lights them up', why they do what they do and what inspiration and value they can add to the rest of the world. He also publishes the InnovaBuzz Newsletter and offers education and training resources for both podcast hosting and guesting. For more information and to receive your free copy of the InnovaBuzz Podcasting Flywheel audio, visit https://www.innovabiz.com.au. Find and follow Jürgen and InnovaBiz: LinkedIn - https://linkedin.com/in/jurgenstrauss Twitter - @innovabiz https://twitter.com/Innovabiz

My guest this week is Jürgen Strauss.  Jürgen is a podcaster, speaker, podcast strategist, marketing strategist and connector of Amazing Humans.His business, Innovabiz, partners with thought leaders to enable them to build sustainable visibility, professional credibility and a deep connection with their dream clients.As his business name suggests, he is passionate about helping businesses achieve exceptional results through innovation and modern human-centered marketing.His philosophy is to make marketing and podcasting human again!Jurgen believes marketing seems to have somewhat lost its way in business, becoming less about nurturing relationships and more about chasing the elusive dollar and a bigger slice of the pie. His vision and philosophy is simple - make your marketing human again and make it about creating your client's story, leading them on their exceptional journey with you as their guide.As a podcast host, Jurgen has held meaningful conversations with hundreds of outstanding entrepreneurs from all around the world gaining insight into what makes them ‘tick', what ‘lights them up', why they do what they do and what inspiration and value they can add to the rest of the world.Connect with JürgenWebsite:https://innovabiz.com.auEmpathy Map:https://www.dropbox.com/s/151n7nrtbbwax6c/Empathy%20Map%20-%20My%20Dream%20Listener.pdf?dl=0****ABOUT YOUR HOSTYes, there is a “real” Joy in The Joy of Membership.Founder & CEO Joy Duling has been working with leaders of associations, trade groups and nonprofits since 2005.She has also walked the same journey, serving for nearly 10 years as the Executive Director of a membership-based nonprofit which she helped launch from scratch and led to annual revenues of more than $1M exclusively from membership contributions.Joy has been widely recognized as a speaker, an online educator and a trusted advisor, twice winning the “Unsung Hero Award” from the National Association of Women Business Owners' Central Illinois Chapter. She holds a Bachelor's Degree in Psychology and a Master's Degree in Social Work with Specialization in Policy, Planning and Administration. She has extensive experience in strategic planning, team facilitation, change management, and association operations.But beyond industry experience and education…Joy Duling is the calm voice you want to have in the room when you, your team, or your board is overwhelmed by ideas and options.She's a trusted resource at the other end of an email or phone call who knows the answer, or can find the answer, when it's not clear what to do next in your approach.She's a planner of systems and driver of progress that helps your organization achieve stretch goals.She's a gifted facilitator of conversation, collaboration, and constructive growth. And she's approachable and results-oriented,  which makes it easy to shake loose of the old and start fresh on the new.

International marketing expert, Jürgen Strauss, shares how he built his business with a podcast and how you can do it, too. The missing element in business, many times, is the human element. This episode shines a bright light on that aspect and helps you understand how simple - and powerful - having your own podcast can be. Check out Jürgen's free Master Class at his website: Innovabiz.com, and listen to his InnovaBuzz podcast.

Today we're speaking with Jürgen Strauss (Chief Innovator at Innovabiz) about all-things-podcasting—from booking potential guests to building consistency to getting in the right headspace it to make it all happen. Whether you're a veteran in the biz or just getting started, this is a conversation you don't want to miss.

Dr. Jürgen Strauss is the founder and chief innovator at Innovabiz, who help business owners build visibility, professional credibility and deep connection with their dream clients. His philosophy is to make marketing Human again. As the host of the InnovaBuzz innovation podcast, with over 400 meaningful conversations, Jürgen has been privileged to chat with entrepreneurs from all around the world. Prior to founding Innovabiz, Jürgen worked in the science and chemical industries leading large global multi-national teams across Asia, Europe, India, North America and Australia. He's spent years at the intersection of technology, science, human behaviour, marketing and business management. Happily married with two adult children, and two pet cats, Jürgen is an avid photographer and cyclist.

Jürgen Strauss, having a tremendous amount of experience in the corporate world, has added entrepreneurship to his vast list of accomplishments with the success of InnovaBizz. This intuitive business takes clients through their Transformational Marketing Journey with growing their perfect audience in mind.An integral and educational part of Innovabiz is his Podcast - Innovabuzz. Jürgen speaks with a wide variety of business professionals about the inner workings of their successes. Jürgen and his guests provide insightful information and experiences regarding the various aspects of their business that entrepreneurs face on a daily basis.Jürgen provides his reputable point of view on why human and consumer interaction is crucial to understand if you want your business to grow - not only financially, but for the educational value as well. In addition, hear some of his valuable guidelines to a successful and engaging podcast!Find Jürgen Strauss at innovabiz.com.auFull episode details at: https://realbusiness.stephaniehayes.biz/episode-25Join the Real Deal Business Coaching Group (it’s free!) to hear other member profiles and participate in our community of like-minded business owners.Learn more about Stephanie at www.stephaniehayes.biz.FREE MASTERCLASS - End the Overwhelm and Start Getting Things Done.Follow me on Instagram | Facebook | LinkedIn | Twitter 

Dr. Jürgen Strauss is the Owner and Chief Innovator of Innovabiz - partnering with innovative, exceptional business coaches and consultants to enable them to acquire more leads and more business by reaching their target ideal audience with their message.In this episode, Mike sits down with Dr. Strauss to discuss how you can put the human element back into marketing and automation to build real connections with your prospects.Market Me is a strategy podcast that covers all things marketing and business development. Your host Mike Moll records the show each week and publishes on Wednesdays. Download and listen on your favourite streaming platform or watch the video recording on YouTube. Each show is about 30 minutes long and filled with actionable strategies around building your personal brand, product positioning, growing an audience, sales funnels and marketing goals.Follow us on Socialhttps://www.instagram.com/mikeajmoll/https://www.instagram.com/marketmeco/https://www.facebook.com/marketmeco/Check out Innovabizhttps://innovabiz.com.au/https://www.linkedin.com/in/jurgenstrauss/ https://innovabiz.com.au/innovabuzz/

GEORGE:   I have a secret. Did you know that shitty marketing can make you sick? Well, not really, or it can, but wholesome connected human marketing can absolutely invigorate your business relationships with your customers and ultimately your own happiness and fulfillment in life. Frankly, human marketing should just be called marketing, but so few marketers actually give a shit about the person on the other side.Which means you've listening to this episode, have a massive opportunity to go one step deeper and optimize your marketing to develop and fortify relationships with your customers and potential customers. Why? So you can drastically stand out from your competition and in the world in general, because out carrying your competition will always win and relationships will always beat algorithms.So today on today's episode, On today. As I said today, four times, I sit down with somebody who exemplifies exactly what it means to be a heart centered marketer who puts relationships before algorithms. Our guest, my friend Juergen is here today to share his multi-decade experience as a leader and business owner. And he's going to tell us how to put the human back into marketing. This episode is pure gold, and I can't wait to hear your thoughts at the end.  

Is your marketing strategy centered around clicks, funnels, artificial intelligence, and driving traffic to your website? Shouldn’t marketing be more human-centric? Instead of funnels, maybe we can lead people on a journey. That’s what Jürgen Strauss, the founder and chief innovator of InnovaBiz, joins us to discuss. InnovaBiz is a marketing firm helping organizations by building visibility, professional authority, and connecting with their ideal clients. They work to turn your business into a client magnet by building and making the most of your marketing—making your marketing human again. To learn more, and for the complete show notes, visit: petermargaritis.com Resources: Learn more: http://innovabiz.com.au/ LinkedIn: linkedin.com/in/jurgenstrauss Change Your Mindset is a production of Crate Media Learn more about your ad choices. Visit megaphone.fm/adchoices

Jürgen Strauss is Owner and Chief Innovator at Innovabiz. They partner with innovative, exceptional business coaches and consultants to enable them to increase visibility, build professional credibility and reaching their target ideal audience with their message. The result is more targeted leads and more business. We discuss: Going local after years of international travelling [1:45] How to transition from a corporate mindset into a small-business mindset [4:44] The influence of a business coach for a small-business owner [6:38] How to know whether someone is just promoting themselves or is really providing a service [9:24] A journey from marketing to building websites back to marketing [11:20] How to get people into your training rooms in times of social isolation [13:32] Why coaching consultants should take the time to get on video [18:23] Learn more about Jürgen at  https://innovabiz.com.au (https://innovabiz.com.au) . Brief Description of Gift Marketing Master mini-class URL for free gift https://innovabiz.co/marketingmaster (https://innovabiz.co/marketingmaster)

Founder and Chief Innovator, Jürgen's vision for Innovabiz is simple: Innovabiz will turn your business into a client magnet by building and making the most of your marketing - making your marketing Human again. Jürgen is passionate about helping businesses achieve exceptional results through innovation and modern human marketing. Golden nuggets: Help your ideal customer Be intentional about what you are providing Keys to success: Never stop learning Stay focused Persevere Be flexible enough to adapt Actionable tip: Focus on who it is that you’re helping Inspiration: “Tough times never last, but tough people do.” -  Robert H. Schuller Guest Information: Jugen Strauus Website: https://innovabiz.com.au/ Email: info@innovabiz.com.au LinkedIn: https://www.linkedin.com/in/jurgenstrauss Facebook: https://www.facebook.com/innovabiz Twitter: https://twitter.com/innovabiz Let’s Connect @ podcast@enterprisenow.net

Jürgen Strauss, of Innovabiz and the Innovabuzz podcast, offers experienced-based insights on innovation and cross-cultural communication. Jürgen’s work in the corporate world included managing teams across different cultures and countries in Asia and Australia. That experience and his ongoing interest innovation enrich his current work, helping small businesses to embrace transformational marketing.  You can learn more about his business (based in, but not limited to, Melbourne, Australia) at https://innovabiz.com.au/.  You can access his podcast, Innovabuzz, on the major apps or at https://innovabiz.com.au/innovabuzz/.Do you have comments or suggestions about a topic or guest? An idea or question about conflict management or conflict resolution? Let me know at jb@dovetailresolutions.com! And you can learn more about me and my work as a mediator and a Certified CINERGY® Conflict Coach at www.dovetailresolutions.com and https://www.linkedin.com/in/janebeddall/.

Jurgen is the founder and chief innovator of InnovaBiz, which helps coaches and consultants build professional credibility and connection with their ideal clients. He was the perfect candidate to have on the show given everything we’ve talked about and everyone we’ve talked to in the past.

Today's episode is from an interview I did with Jürgen Strauss, host of the Innovabiz podcast. In this interview, I'll explain why every marketing channel is part of an entire big story. You'll gain an insight into why Messenger marketing is conversational marketing. It is a reflection of the way people communicate with their family, friends, and businesses. Marketing is changing and we have to evolve. As businesses, we have to evolve as our customers evolve. Facebook alone has 1.3 billion users using Messenger every single day. Even if you are not using Messenger to communicate with your family, friends, and business, chances are your target audience is using it. Tune in and enjoy.

Podcasting is an excellent and affordable way to promote your business, connect with influencers, and establish yourself as an expert in your field. It can also be great fun! To follow along, download the workbook here: bit.ly/POD101-Workbook-Online-DownloadYour Presenters: Zoe Hollingworth, Video Confidence Coach, host of the Do Video PodcastDr Jürgen Strauss, Innovabiz, host of the InnovaBuzz Innovation Podcast with over 200 episodes and still going strong.In this workshop you'll learn:

Your Ideal Client on The Tony DUrso Show with Dr. Jürgen Strauss. This show is dedicated to Helping our audience Visionaries, Manifest Their Vision. Dr. Jürgen Strauss is host of the InnovaBuzz Podcast (over 200 episodes) and the Tales of Marketing Transformation Show. As owner and Chief Innovator of Innovabiz, he partners with innovative, exceptional business coaches and consultants to enable them to acquire more leads and more business by reaching their target ideal audience with their message. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or listen on Apple Podcasts (iTunes).

Your Ideal Client on The Tony DUrso Show with Dr. Jürgen Strauss. This show is dedicated to Helping our audience Visionaries, Manifest Their Vision. Dr. Jürgen Strauss is host of the InnovaBuzz Podcast (over 200 episodes) and the Tales of Marketing Transformation Show. As owner and Chief Innovator of Innovabiz, he partners with innovative, exceptional business coaches and consultants to enable them to acquire more leads and more business by reaching their target ideal audience with their message. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or listen on Apple Podcasts (iTunes).

Your Ideal Client on The Tony DUrso Show with Dr. Jürgen Strauss. This show is dedicated to Helping our audience Visionaries, Manifest Their Vision. Dr. Jürgen Strauss is host of the InnovaBuzz Podcast (over 200 episodes) and the Tales of Marketing Transformation Show. As owner and Chief Innovator of Innovabiz, he partners with innovative, exceptional business coaches and consultants to enable them to acquire more leads and more business by reaching their target ideal audience with their message. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or listen on Apple Podcasts (iTunes).

Your Ideal Client on The Tony DUrso Show with Dr. Jürgen Strauss. This show is dedicated to Helping our audience Visionaries, Manifest Their Vision. Dr. Jürgen Strauss is host of the InnovaBuzz Podcast (over 200 episodes) and the Tales of Marketing Transformation Show. As owner and Chief Innovator of Innovabiz, he partners with innovative, exceptional business coaches and consultants to enable them to acquire more leads and more business by reaching their target ideal audience with their message. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or listen on Apple Podcasts (iTunes).

Your Ideal Client on The Tony DUrso Show with Dr. Jürgen Strauss. This show is dedicated to Helping our audience Visionaries, Manifest Their Vision. Dr. Jürgen Strauss is host of the InnovaBuzz Podcast (over 200 episodes) and the Tales of Marketing Transformation Show. As owner and Chief Innovator of Innovabiz, he partners with innovative, exceptional business coaches and consultants to enable them to acquire more leads and more business by reaching their target ideal audience with their message. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or listen on Apple Podcasts (iTunes).

Your Ideal Client on The Tony DUrso Show with Dr. Jürgen Strauss. This show is dedicated to Helping our audience Visionaries, Manifest Their Vision. Dr. Jürgen Strauss is host of the InnovaBuzz Podcast (over 200 episodes) and the Tales of Marketing Transformation Show. As owner and Chief Innovator of Innovabiz, he partners with innovative, exceptional business coaches and consultants to enable them to acquire more leads and more business by reaching their target ideal audience with their message. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or listen on Apple Podcasts (iTunes).

In today’s social media age, anyone can create content and share it with the rest of the world. You can post a photo or a video on Instagram, create a Facebook page, produce podcasts or write blog posts about anything and everything! One helpful tool is Canva, and Innovabiz founder and chief innovator, Jürgen Strauss, shares his simple 10-step process of creating attractive, attention-grabbing header images for podcasts with this tool. Guest’s Background: As founder and chief innovator, Jürgen Strauss‘ vision for Innovabiz is simple: Innovabiz will transform your online presence into a business generation platform that delivers exceptional results. Jürgen is also the host of the InnovaBuzz podcast – providing smart businesses who value innovation and have an interest in digital marketing, information marketing, internet marketing, content marketing, and website development to become even more innovative. Jürgen is also an avid (some say obsessed!) cyclist, as well as enjoying the odd fine wine with good food and good company! He also enjoys photography, walking in the Australian bush and spend time in his garden. Website: innovabiz.com.au Process Overview Mindmap Why are we doing this? Our InnovaBuzz Podcast is a compilation of audio/video file interviews of innovative leaders throughout the world who share their experiences in their field and educate their audience about all things regarding innovation and leadership.  While outstanding episode content should be the focus of your podcast, your header image is the first thing your audience and listeners will see. It is vital to present an attractive header that will catch the eye of new listeners. New listeners can be attracted to your service through the style of headers or images you make. You don’t only want your listeners and followers to love the quality of your podcast content but you also want to grab their attention with your artwork.  The consistency of header images can also help people identify and remember your podcast so it is always good to have a folder on Canva or whatever site you are using and compile the images so you can use consistent imagery across all of your podcast headers. Another reason we are putting in the effort to make an attention-grabbing header image is so that we can visually communicate the subject of the podcast. The audience will want to see the title and the service of the guests before they listen to it. What You Will Need To complete the process of creating beautiful graphics, you will need access to: Google Images (a copy of 800 x 800 px guest photo sent through email) Canva.com Expert Version Search for your guest’s image online. Note: You can also email your guest to provide a better quality of his/her picture and if it’s possible, ask for at least 800 x 800 px. Save the image on your computer.  Open canva.com and log into Jurgen’s account.  Look for the folder/file where the saved header image is that Jurgen has used for previous podcasts.  Make a copy of the latest one.  Upload the photo file of your guest.  Delete the previous image on the previous copy of the header.  Put the photo on and arrange it so it looks appealing.  Change the title of the header image.  Download the finished header. Outcome: How will you know you have finished? It says ‘done downloading’ and the header image is saved on your computer.  Detailed Steps 1. Find a clear copy of the guest’s image on Google preferably 800 x 800 px. Save the image on your computer. Note: If you can’t find any good pictures of your guest from Google or their website, you can email your guest in advance and ask for a better quality photo. 2. Open canva.com and log into your account. 3. Look for the folder/file with the saved header images that have been made from previous podcasts. 4. Make a copy of the latest one then upload the photo of your guest from your computer. 5. Delete the previous image from the header. 6. Insert photo and arrange it so it looks appealing. Change the title of the Header image. 7. Download the finished header. The Internet gives you unlimited opportunities to keep existing customers engaged, convert prospective clients, and generate new business. Think outside of the box and let your online presence – whether it’s your podcasts and blog posts on your website, your Instagram photos, or Twitter tweets – become a business generation platform that will work for you! Be creative and take advantage of the many graphic design tools available online to help you create eye-catching contents that deliver exceptional results. You can then develop the process into a system that you can replicate and refine as you go along. Begin with this easy to follow the 10-step process and you’ll be off to a flying start! And be sure to check out Canva too – it’s a great free tool. Support the show.

Welcome to Creative On Purpose Live, conversations about cultivating greater fulfillment and equanimity in endeavors that make a difference. I'm your host, Scott Perry, author of Onward, head coach at Akimbo Workshops, and Chief Difference-Maker at Creative on Purpose. Visit CreativeOnPurpose.com to learn more and grab your copy of the burnout solution. This episode's guest is Jurgen Strauss, founder Innovabiz. Here are some takeaways from our chat: - What is innovation? - B2B, B2C, and H2H connections. - The importance of asking better questions. - Teachers, mentors, role models, and heroes.

Welcome to another episode of Creative On Purpose Live! This is a show about flying higher in endeavors that make a difference. Step into possibility with integrity and intention. It’s time to be creative on purpose. Are you ready? Let’s go! I’m your host, Scott Perry, founder of Creative on Purpose and author of The Creative on Purpose Handbook. This episode's guest is Jurgen Strauss, founder Innovabiz. Here are some takeaways from our chat: - What is innovation? - B2B, B2C, and H2H connections. - The importance of asking better questions. - Teachers, mentors, role models, and heroes.

Jürgen is a marketing strategist, speaker and podcaster; he has spent years in both the corporate world and small business world at the intersection of technology, science, human behaviour, marketing and business management, leading global multi-national teams across Asia, Europe, India, North America and Australia.He is founder and chief innovator at Innovabiz who partners with exceptional business coaches to enable them to acquire more leads and more business by reaching their ideal target prospects with their message, so that they will achieve growth and be able to make a difference to more ideal clients.As host of the InnovaBuzz Podcast with over 170 episodes, Jürgen has interviewed with innovative entrepreneurs from around the world. Check out his interviews with Jennifer and Josh! He also hosts the Tales of Marketing Transformation Show, which is all about making marketing more human.Access the Transformational Marketing Hub by visiting innovabiz.co/vip. Connect on Twitter. Connect on LinkedIn.

Tales of Marketing Transformation - the podcast - it's coming to a device near you in early 2019..... So what's it about? It's about Marketing, no surprises there! It's not me pretending to be a Marketing Guru and giving you sage advice. I'll let you in on a little secret......To be honest, I don't really know what I'm doing in Marketing! But I have been in marketing roles for over 20 years, the past 12 in my own company Innovabiz. I've gotten some good results, and so have my clients. I've also made many mistakes, and, because I learn slowly, I've made some mistakes many times over, just to check if they were indeed mistakes. Here's the thing about mistakes and failure - it's all feedback: success is about learning and we only learn when we "fail". So my objective with Tales of Marketing Transformation, is to help you learn from my mistakes and what I've learnt and continue to learn. To share what works and what didn't. To give you a safe place to share your mistakes, so others can learn and a safe place to ask questions. To share our marketing journey together. Visit https://innovabiz.co/tma to join our community and participate the conversation. Remember: Failure is just Feeback! Be Awesome and Keep Innovating!

Watch the video podcast here. Jurgen's Story Jurgen's journey is quite an interesting one. He started off with 27 years of experience in corporate marketing and enjoyed both the challenges and being able to work his way up. However, in the last few years, things changed - he is driven by serving his clients and the company that he was working for wasn’t putting an emphasis on relationships and he didn't want to be a part of something that wasn't in line with his values. Jurgen went off on his own and started a business which he initially thought would be a marketing and business consultancy (because that was his background). However, he soon came to realise that his marketing was based on corporate experience which didn’t work well with small business. The Global Financial Crises also got in the way at the time and people were cutting back on marketing expenses. Jurgen realised that in those meetings people would often tell him that they needed websites. Aha! Lightbulb moment! Jurgen decided to figure out how to make websites and discovered WordPress. He built a website for a client who was impressed that they were able to get leads pretty quickly. It was then that he decided to change his company focus to building websites as a marketing tool. Building Self Taught Websites Jurgen taught himself how to use WordPress with some courses along the way. He isn’t great at coding so he has people to help him. He decided that it wasn’t a good use of his time to learn something that he wasn’t interested in. He was better off focussing on his strengths. What is Jurgen's Niche? He has niched his business down in the last 12-18 months to focus more on targeting business coaches. He had a range of different clients but his marketing is focussed towards business coaches now as they are the people who respond well to his message. There is no point in trying to get your message across to the wrong audience! The Process The key thing for Jurgen was setting up good systems. He developed a transformational marketing map with the stages that he uses in his own business and the businesses that he works with: First, the potential client has to find out about you and build trust Then get them interested in what you have to offer by understanding their problem and matching their needs. You then go through the relationship building stage - generating, nurturing and converting leads. By the time you get to the sales part it should be easy (or you haven’t done enough work!) The sale isn’t over yet though, you need to deliver an exceptional product. Jurgen helps his client's develop systems for onboarding and building referrals and then makes sure it can be scaled. The revelation for him was to get clear with his target audience - getting really clear about who they are to the point where you can give them a name, an image and a story that you can attach a whole lot of information to (a tip he learned from the WP Elevation Blueprint!). Ask yourself - what are their needs, behaviours, hobbies, beliefs, values, frustrations and aspirations. That way you can communicate with them. Find out where they hang out. Such as LinkedIn, Facebook, or in real life are they in a Chamber of Commerce. You can even attend those meetings, or find where their meetups are. Building Trust You can build trust quite quickly by giving away free information or services and creating clear processes such as Jurgen's transformational marketing map (download the detailed map on his website). Jurgen also blogs and has a podcast series which helps position himself as an expert. The content is on social media, with a lot of it automated to get his blogs and articles posted and shared easily. However, he also spends time engaging with people and sharing other people's content. Innovabiz also has a weekly newsletter. Typically they include a variety of relevant articles in there, two of which will be their own, the rest are written by other people. This shows the client that they care about their success, even if it is to share another person's knowledge with them. Podcasting Jurgen's advice is that if you are thinking of doing a podcast- just do it! If you want help, there is a lot of support within the WP Community. Jurgen had some personal coaching with Troy and one of the things Troy suggested was to start a podcast. He isn’t afraid to get on camera and talk to people so he found the idea of simply having a conversation with someone not daunting at all. When Jurgen was in corporate, he had made many international contacts which weren't helpful for him when he was trying to get local business. However, he realised with a podcast he could leverage these relationships and speak to some really successful people doing innovative things. Hence the theme - innovation. What If You Are an Introvert? Jurgen's advice - forget about yourself and think about the audience. You have a gift and something to contribute to the audience. So get over yourself, get out there and make it about the audience and how you can help them. Has the Podcast Helped Jurgen's Business? It is hard to quantify but the reason they did it was for positioning. They an opportunity to land a large corporate client due to the fact that the CEO of that business was a guest on the podcast. So the podcast was the critical factor in that. A number of small business clients also told him that they had a number of options, but the fact that they had listened to his podcast swayed them his way! What Has Been the Biggest Challenge in Running His Business? Jurgen says that cash flow has made it stressful at times. You get to a point where you spend a lot of money, put out a lot of proposals and you're counting on getting a lot of money coming in, but client's delay. However, when it rains, it pours and sometimes you can take on too many clients! A few years ago he changed his business model from building websites as a single service, to monthly retainer payments from most of his clients which definitely helps with the cash flow situation and building long-term relationships. Jurgen tells the client up front that if they want a website build with him that they need to go onto a care plan. That usually works pretty well. With the bigger projects, he tends to do it over a 12 month period so it gives them the chance to scale it and show them how it is working. The idea then of course, is that they continue on. Mindset How does Jurgen stay positive? He says that you have good and bad days but he tries to remind himself that at any given time in this world there is someone out there that is desperate for the magic that only you can provide and you can transform their lives. So you need to find a way to get out there and find those people, get in front of them and build your business in a way that feels good for you and makes you profit and growth. Understand that there might be people that you think are doing things better than you, but that there are clients who will be a better fit for you and what you do. So there is no need to compare! Balance Jurgen takes time to get out on his bike for an hour or so first thing in the morning. When he is on his own a lot of good ideas come to him. If he skips a day then he doesn't feel right. He says to do whatever you're passionate about to get away from work and switch off a bit. He had an interesting conversation with guest Dr Fiona Kerr on his podcast recently who is a neuroscientist and talked about how when we switch off the mind we actually become more creative and it helps you develop new ideas. Find the link to this in the links section below. Day to day Tools:  Ryver, which is a Slack alternative, where they do all their communication Zoom link for live chats Zapier for integration Paperform which is similar to Gravity Forms Where to From Here? Listen in at the end to find out where his business is going and his exciting upcoming plans. Including a joint venture which will include training programs and his annual business planning retreat with the next one being in Vanuatu. So Stay tuned for that one! And that's a wrap! Jurgen is a wealth of knowledge, so please feel free to ask him any questions in the comments section below and he will get back to you.

This episode is brought to you by my sponsor, Content Snare This podcast interview is long overdue (we recorded a few months ago) and I'm excited to finally share this with you. I had the good fortune of connecting Jürgen Strauss a few years back through a mutual friend. Jürgen is one of those people who instantly makes you feel at ease and is a true pleasure to talk with. He also has a brilliant understanding of processes and systems, how to grow a team (through outsourcing), and how to scale a business with WordPress. Jürgen is a certified WP Elevation consultant and is also the founder of the Innovabuzz podcast (which I have had the good fortune of being a guest on). Questions I Asked Jürgen Can you share your background & business with the listeners? You've also got your podcast, the Innovabuzz podcast, can you share a little bit about the podcast and why you started it? What has the podcast done for your business? One of the many reasons I wanted to have you on the show was because I know you've got some amazing skills when it comes to systems & processes. How did you get into that? What are some of the things you see people afraid of doing or afraid to implement when it comes to creating processes & systems? For web development agencies, is there a common mistake people make? What's coming for the rest of this year for you? What You're Going to Learn How Jürgen went from chemistry to the internet How he's learned to build remote teams in China, Japan, Singapore, India, Europe, and North America while being based in Australia How to focus on building strategic relationships and partnerships to grow remote teams How they position their projects for long-term work with their clients How his podcast was originally focused on innovation and has morphed into so much more (and what it's done for his business) How to connect with startups and get feedback and responses when using their tools How to make sure your team understands the why behind the company and their tasks Where to Connect with Jürgen Website | Facebook | Twitter