Podcasts about octalkradio

Eric Sussman speaks with Barry Saywitz on Let's Talk Real Estate! Your Weekly BS with Barry Saywitz.  Only on OCTalkRadio

Meet Emmy nominated radio and TV personality, Alysha Del Valle. As she discusses her career at stations like NBC4 and KABC and the tenacity and talent it takes to make it in a top tier TV market like LA.  On this week's installment of OUR COMMUNITY. Powered by the Orange County Hispanic Chamber of Commerce. And OC's only community radio station, OC TALK RADIO. #reporter #tvproduction #newschannel #octalkradio #ochcc #ucicove #talent #career

Check out this week's edition of LET'S TALK REAL ESTATE. As noted commercial broker Barry Saywitz talks about the specialized MEDICAL OFFICE space market. #realestate #medical #medicaloffice #octalkradio #ucicove

No new show last week (due to Thanksgiving).  But feast on our first episode with Pedego Founder Don DiCostanzo on why he joined the eBike Revolution and how he built this fast growing, Orange County based Electric Bicycle company and it's unique network of nearly 200 dedicated dealers.  then join us for our next live show this Thursday, Dec. 2nd at noon Pacific Time on www.OCTalkRadio.biz as we talk with more of the entrepreneurs driving this revolution...and the love stories of those just riding along!

No new show last week (due to Thanksgiving).  But feast on our first episode with Pedego Founder Don DiCostanzo on why he joined the eBike Revolution and how he built this fast growing, Orange County based Electric Bicycle company and it's unique network of nearly 200 dedicated dealers.  then join us for our next live show this Thursday, Dec. 2nd at noon Pacific Time on www.OCTalkRadio.biz as we talk with more of the entrepreneurs driving this revolution...and the love stories of those just riding along!

Our DRIVEN BY DESIGNER Bryan Thompson (10 years at Nissan and recent lead designer for Amazon's new self-driving taxi, ZOOX) talks cars with the Chairman of the famed Concours at Pasadera about their classic car show in Monterey (held every year next to the famed Laguna Seca Race Track).  Talking about all that will be there this year from a tricked out Ford Galaxy once raced by Carrol Shelby to a $35 million dollar Ferrari.  And everything in-between, including a high end Hot Wheels collection featuring a rare VW minibus worth over $175,000.  All the classics from A-Z. With a thoughtful discussion by both about "what is a classic" and "what recent cars may become classics" 50 years in our future.  Here on Orange County's only community radio station, www.OCTalkRadio.net.  

Our DRIVEN BY DESIGNER Bryan Thompson (10 years at Nissan and recent lead designer for Amazon's new self-driving taxi, ZOOX) talks cars with the Chairman of the famed Concours at Pasadera about their classic car show in Monterey (held every year next to the famed Laguna Seca Race Track).  Talking about all that will be there this year from a tricked out Ford Galaxy once raced by Carrol Shelby to a $35 million dollar Ferrari.  And everything in-between, including a high end Hot Wheels collection featuring a rare VW minibus worth over $175,000.  All the classics from A-Z. With a thoughtful discussion by both about "what is a classic" and "what recent cars may become classics" 50 years in our future.  Here on Orange County's only community radio station, www.OCTalkRadio.net.  

How would you handle only knowing your father through stories from family and friends?  How does a young man honor the father he never had the opportunity to meet?  Trent Luna, a freshman in high school shares his journey how at an incredibly young age he went to Washington, DC, to share his story with Members of Congress; attended PurpleLight a yearly ceremony bringing those affected by pancreatic cancer together; walked in PurpleStride Orange County the walk to end pancreatic cancer, all to advocate for the father that was taken from him when he was only three and half months old.  Listen to his journey here on www.octalkradio.biz Orange County's only community radio station, also on  www.facebook.com/LivingHope2055 www.livinghopepc.com #PanCAN #PancreaticCancer #octalkradio #PaulRoberts #UCICove #PurpleLight      

Rosa Velasco's journey with pancreatic cancer began after learning her coworker's wife was fighting this deadly disease.  Instead of running away, Rosa ran towards Roberta and they soon became fast friends, “Besties.” Rosa and her husband Juan became a great source of support for Roberta and her husband Vic. During a PurpleLight in Orange County, a tribute to those affected by pancreatic cancer, Rosa, found out her grandmother died from the disease years earlier. Since learning about Roberta and her grandmother she has learned many of her coworkers have experienced pancreatic cancer in their lives as well.  Rosa, a real-life Angel feels she gets more than she gives.  Rosa is open, honest and vulnerable as she takes you through her journey and why she became, and stays involved with the world's toughest cancer. Though she says, “its all about Roberta,” others like Lupe Romero, a six-year survivor before her death in 2019, touched her heart.  Rosa wants to keep fighting for all survivors and for their families. Though the journey can be hard at times, it is a way to give back and can be a joyous ride as well.  Rosa's journey may cause you to shed some tears, but it will also bring some laughter and hopefully will encourage you to get involved.  Listen to her journey here on OC Talk Radio, Orange County's only community radio station.  If you or anyone you know need help with their journey, please contact the Pancreatic Cancer Action Network's Patient Services at 877-2-PANCAN.  If you'd like to share your story or have story ideas, please contact Roberta Luna at LivingHope2055@outlook.com www.pancan.org #voluntold #PanCAN #PancreaticCancer #Volunteer #octalkradio #PaulRoberts #UCICove #PurpleLight #RealLifeAngel

This week our DRIVEN BY DESIGN car designer Bryan Thompson talks with Arda Onel, the Founder and Partner of Ariel Rider E-Bikes.  Discussing not only their high performance models like the Grizzly, but their amazing tale of success. As two Turkish sons move to China and build an international ebike company with their father, only to struggle and falter as their father dies and they are forced to go it alone, learning the complexities of servicing such a fast growing, international business. And having the foresight and courage to shut it all down after his death and start all over again to get it right. Moving to Seattle and rebuilding their brand from scratch (with even greater success) It's an inspirational story of struggle and courage and rebirth. As Ariel Rider E-Bikes takes a new path, reaches new heights and tackles new terrain in an ever growing (and ever changing) market. Here on Orange County's only community radio station, www.OCTalkRadio.biz.

This week our DRIVEN BY DESIGN car designer Bryan Thompson talks with Arda Onel, the Founder and Partner of Ariel Rider E-Bikes.  Discussing not only their high performance models like the Grizzly, but their amazing tale of success. As two Turkish sons move to China and build an international ebike company with their father, only to struggle and falter as their father dies and they are forced to go it alone, learning the complexities of servicing such a fast growing, international business. And having the foresight and courage to shut it all down after his death and start all over again to get it right. Moving to Seattle and rebuilding their brand from scratch (with even greater success)It's an inspirational story of struggle and courage and rebirth. As Ariel Rider E-Bikes takes a new path, reaches new heights and tackles new terrain in an ever growing (and ever changing) market. Here on Orange County's only community radio station, www.OCTalkRadio.biz.

Once upon a time, we were promised a future with "flying cars". Now countries around the world (including the new Biden Administration) and our own State of California are promising a world where all new cars will be electric by 2030. Sound just as fantastic or unfeasible?Listen as our host Bryan Thompson (10 year veteran of Nissan's SoCal design studio) talks with the industry group leading this charge.  The ZERO EMMISSIONS TRANSPORTATION ASSOCIATION (ZETA) and their bold initiative to insure that all new vehicles are 100% electric by 2030.  And how they are working with Congress and leading manufacturers to pave the way for this to really happen.  Right here on this week's edition of DRIVEN BY DESIGN. On Orange County's only community radio station, www.OCTalkRadio.biz. Streaming live from the University of California's BEALL APPLIED INNOVATION CENTER.  

Once upon a time, we were promised a future with "flying cars". Now countries around the world (including the new Biden Administration) and our own State of California are promising a world where all new cars will be electric by 2030. Sound just as fantastic or unfeasible?Listen as our host Bryan Thompson (10 year veteran of Nissan's SoCal design studio) talks with the industry group leading this charge.  The ZERO EMMISSIONS TRANSPORTATION ASSOCIATION (ZETA) and their bold initiative to insure that all new vehicles are 100% electric by 2030.  And how they are working with Congress and leading manufacturers to pave the way for this to really happen.  Right here on this week's edition of DRIVEN BY DESIGN. On Orange County's only community radio station, www.OCTalkRadio.biz. Streaming live from the University of California's BEALL APPLIED INNOVATION CENTER.  

Today our Driven Designer, Bryan Thompson (10 year veteran of Nissan's SoCal Design studio) takes another detour to highlight some LGBT issues again. Not only talking about his ongoing SHINE initiative to shine a light on domestic abuse within this community, but to talk with an author Britt East, who's written A Gay Man's Guide to Life.  Designed to give gay men (in his words) a leg up on life by sharing his own journey as a way to guide and inspire others.It's part of Bryan's series of shows that not only spotlight LGBT issues but shine a light on how people are using this cloistered Covid time to be creative and tackle new projects.  To take a look at what's driving people during these difficult times.  So ride along! Right here on Orange County's only community radio station, www.OCTalkRadio.net.

Today our Driven Designer, Bryan Thompson (10 year veteran of Nissan's SoCal Design studio) takes another detour to highlight some LGBT issues again. Not only talking about his ongoing SHINE initiative to shine a light on domestic abuse within this community, but to talk with an author Britt East, who's written A Gay Man's Guide to Life.  Designed to give gay men (in his words) a leg up on life by sharing his own journey as a way to guide and inspire others.It's part of Bryan's series of shows that not only spotlight LGBT issues but shine a light on how people are using this cloistered Covid time to be creative and tackle new projects.  To take a look at what's driving people during these difficult times.  So ride along! Right here on Orange County's only community radio station, www.OCTalkRadio.net.

Marketers crave content, they are desperate for content, sometimes too desperate.  For this episode, the Behind the Mic Guys talk about why podcasts are the largest available source of content.  This podcast is for anyone that wants to offer insincere, storytelling, testimonial building, brand building, authentic content that can be used in 16 ways.  Behind the Mic's Podcast Guys Jim Obermayer is the founder of the Funnel Media Group which produces internet radio and podcasting programs for thirteen companies.  FMG has reached half a million listeners since its inception. Paul Roberts, founder and station manager of OC Talk Radio, the powerhouse internet radio and podcasting channel for Southern, California with over one million listeners a year. Read the Transcript (Literal).  You can use quotes but please attribute it correctly to the podcast. ----more---- Introduction:                   You're listening to Behind the Mic on the Funnel Radio Channel. Listen as Paul Roberts, Susan Finch, and Jim Obermayer talk B2B podcasting tips for companies, speakers, authors, marketing teams, and the C suite. Jim Obermayer:              Welcome to Behind The Mic. Today, we have me and Paul Roberts. To remind everyone, Paul Roberts produces all the programs in the Funnel Radio Channel. And on top of it, he has OC Talk Radio. That goes out to about 3 million people a year in Orange County, California, and a much broader audience. He has over 1 million downloads a year with all of his programs, including Funnel Radio, with the Santa Claus beard. Paul Roberts:                   Yeah, right. My Lincoln beard. That's trying to ... Abraham Lincoln famously grew a beard when a little girl wrote him a letter and said, "You don't look very good. I think you'd look better if you cover up your face." So I think that same applies to me here. Jim Obermayer:              We're going to talk about the many uses for podcasts from talk radio, to sales, marketing, HR, and customer service. There are long-term podcasts and short-term podcasts. There are over a million podcasts in the US now being offered, over a million. That's a big, big- Paul Roberts:                   Big jump from when you and I started. It was a quarter that five, six, seven years ago, there were only 250,000 podcasts. People were still trying to figure this thing out. Jim Obermayer:              And 29 million podcast episodes, so it's a substantial number, but you and I have found through the years that there are many types of podcasts. Why don't you take off here and talk to us about the many, many kinds of podcasts in both B2B and consumer? Paul Roberts:                   Well, let's start with an understanding. This is a new medium, and that I say that, it seems obvious, but it wasn't obvious to me when I started. I'd been in real radio 100 years ago, WMYKK 94, and thought this was just recorded radio.                                            This was something that we, like a radio show, you had a guest, you talked about a topic. The revolution was that was recorded and there were places storing these things you could do it. Webinars have been around as long or longer than podcasts, but there is no central repository for all the webinars taking place today. I don't know that you did a webinar unless you send me an invitation or you have it on your website, but I can go look up the podcast that you recorded today on iTunes, on Google, and a dozen other places, Stitcher, Spreaker, SoundCloud, and even places like iHeart that really were originally just for radio and music. Now they're collecting podcasts. Even Sirius XM is getting serious about podcasts. That's been the revolution in my understanding, that it's not just recorded radio. It's not just radio on demand.                                            It really opens up a whole world of things. For example, we know there's millions of storytelling podcasts out there. That's not something we heard on radio since the 20s, these serialized stories like serial the murder, did he really do it or didn't he? Each and every week we take a dive into this. The Great American Life, all the NPR shows are so popular. Comedy, I don't hear much comedy on radio anymore here, but there's tons of comedy. Politics, of course, all these different sorts of topics.                                            But types of shows, let's talk about internal versus external. There are a lot of people doing internal only podcasts. Cox Communication has one here in Orange County. They do a show. I don't produce it, but they do a show on meet our leaders and they get them to tell funny stories, insightful stories, tender touching stories so that you can actually feel like you get to know the people who run this company. They want to be a family, but it's an international organization spread out over multiple States, multiple countries. They don't have an opportunity to meet people. As we realize this is a new medium, we're finding new uses for it every day. Jim Obermayer:              Well, one of the things that attracted me to your platform, Paul, 11 years ago, pushing 12 now, was that it is a show that is broadcast live at a certain time every week. That's how we started SLMA, which has 556 episodes as of today, 117,000 listeners give or take a few. It started as that, certainly live program with the podcast replays. Most podcasts, they do it whenever they feel like it and it's in the garage or it's in the company studio, and they post it, but it's not live. Tell us a little bit about live versus podcasts that just podcasts, not a live venue, then the recorded podcasts. Paul Roberts:                   Having come out of real radio 8 years ago and discovering podcasting, I thought, "Well, on the surface is kind of like what we did. It's a half hour program, there's an interview. It's kind of like talk radio. What if we really did it live?" And everybody said, "Well, that's not what podcasting is. Podcasting is recorded and on demand." I said, "Well, you can still have that component, but what if you add a live component to it? What if you created a station where the Huffington Post, where we collect all these podcasts and we stream them live first and then turn them into a podcast. What does that do?" One, it finds an extra audience. I don't know why, but there are certain group of people that want to listen to things live. There's an urgency. As Mark Zuckerberg always says about Facebook, "You can see what my cat's doing anytime, but here's what my cat's doing right now."                                            So this creates an urgency to listen, an urgency to participate right now. The second thing is it does, and I think this may be the most important thing, is it changes the whole perception of it. You want to be in my podcast? It's in your bedroom. I don't know when it's going to come out. Okay. But it doesn't sound real important. You want to be on a radio show, that means it's a collection of shows all being live that somehow has built up an audience for that station. Don't listen to just one show, they listen to multiple, and it's live.                                            And the real thing that changes, it's how the guest reacts. If the guest comes on your podcast and you can start and stop and fix it up, there's not much pressure, but if it's live and it's going out to a certain number of people, it creates a whole different kind of conversation I think. And particularly in the guest's mind the importance of doing this, because they've told their friends and family and coworkers to listen. They're not sure how many listening, but they know some people who are listening and they will run red lights to get here.                                            When it's just a recording, "I'm busy," they cancel all the time. It's just a recording session, book another one. So it changes the perceived importance and it changes their whole reaction to it. If part of what you're doing is trying to get big people to come on that you want to meet and start a conversation with and get to know, what a powerful way to do it if you do it live. Much more powerful than if you just recorded. Jim Obermayer:              We found that to be true on the Funnel Radio Channel. When we talk about the kinds of podcasting, I guess it goes back to the reasons of why people do podcasts. Some people, granted, love to have a podcast that increases their brand and their thought leadership in the industry. Paul Roberts:                   Exactly, look at who I know and look at what I know. Jim Obermayer:              And they have their guests on and the guests help that. Those were very often talk radio type podcasts. Now you talked about one of the big telephone companies that has a podcast. Well, I know companies that the HR department has a podcast and it's private just for their employees. Paul Roberts:                   Exactly, like Cox does. I was actually on a panel with them here at the American Marketing Association. That's where I got to know they were doing this. And they said, "We just bought the gear and we started doing this, and we didn't know anything about it, but we wanted to create a connection. We wanted to create a conversation. We really wanted people to get to know the executives in this company. So how could we do that? Everybody can't come in and meet them. We put them up on stage and they don't really feel like they know them. What can we do where they feel like they have an intimate connection with them?" And the podcast was a powerful way to do it. And they've tracked their employee engagement and all these other things, it's gone through the roof. People suddenly feel like, "I know these CEOs and executives, and I feel more connected to them." Jim Obermayer:              Which means that sales people, sales managers, can do private podcast to train their people on new markets, new products, marketing people can do a series of podcasts every time they do a product introduction. Paul Roberts:                   Yeah. Right. It all goes back to the way we see the world and interact with the world. I don't read as much as I used to, I'm sorry to say. I listen or I watch. Even books, I listen to them now rather than read them in the car because we've moved to a mobile smartphone society and on that three inch screen it's harder to read than it is to listen or watch. That device was really designed to talk originally and to communicate. Now it's also watching because it's on all the time.                                            I don't know that we've adapted our marketing to fit that new medium. If that's where everybody's getting their information, if that's where they're learning about you and learning and downloading your information and doing their due diligence, if that's how they're getting to know you, then you've got to change all of your communication to be verbal or visual, and I think we're still living in a written world where we run, write pages and pages and pages of stuff. Maybe that's later where you give me the in depth info, but in the beginning, just talk to me and either show me, or tell me what you want me to know. Jim Obermayer:              Or shows on the Funnel Radio Channel are indicative of what's going on out there to a great extent in B2B. We've got INSIDE Inside Sales, Darryl Praill. He's got probably an average of 5,000 to 6,000 listeners a month. It's just for inside, inside sales. Paul Roberts:                   Right, as he says. Yeah. Jim Obermayer:              He's bringing people, salespeople to the program, sales managers, and consultants to give tips to inside salespeople. He doesn't want tactics. He doesn't want strategy. He wants tips for inside sales people. Paul Roberts:                   And don't you feel like you really get inside of his head, you really feel like you're in over listening on some intimate conversation? I mean, it's a very personal ... it doesn't feel like I'm watching a speech he's given. It feels like I'm really in a conversation with him or I'm listening to a conversation with ... I'm overhearing a conversation in the next booth here. Jim Obermayer:              Some of the producers love to have those high numbers. Matt Heinz over at Heinz Marketing gets 4,000, 5,000, 6,000 people a month. People can find that's public knowledge. Every month people go and listen to his programs going back four and a half years. Can you believe that, Paul? Four and a half years we've been doing this for Heinz marketing Paul Roberts:                   And he wouldn't do it just for fun. I mean, he's really into measuring and monitoring stuff. As all these guys are, he sees a real return on this stuff, and it isn't just the numbers. That's the mistake most people make. I don't care if it's your Twitter account, your Facebook, you can't just count how many people are subscribing or how many people are listening or watching. That's one metric, but the true metric is who's listening. It's not how many, it's who. If you only did a podcast and it reached only five people, but they were five big, important customers that you wanted to land or five important to counts that you already currently had, wouldn't it be worth the investment to have that kind of connection where they come back each and every week to listen to us? They make time in their busy schedule to listen to you for not 30 seconds, but for 30 minutes, where do you get that kind of access and uninterrupted conversation? Jim Obermayer:              When I speak to people about having a new podcast, first things they say to me is, "How many people will listen to me?" I will say, "Well, how big is your audience?" We promote the programs. We do it on social media and we get them out there, but the people that are most interested in listening to you are the ones that know about your product category, that are on your database, that are your customers, that are your prospects, that go to listen to at speeches, and that's how they build it. Matt Heinz speaks all over the country and he still gets 4,000, 5,000, 6,000 people a month tuning into his podcast to see what he has to say. Paul Roberts:                   And part of it is because it's a way to continue the conversation, not just the initial, meet me, here I am, listen to me. So he gives a speech in front of thousands of people at some trade show, okay, what's next? He packs up his dog and pony show and goes onto the next one here. But if he mentions to them, which I know he does, is, "You want to continue this conversation, listen to my podcast. You can certainly call me and schedule a meeting, happy to talk about that. But until that time, when you're ready to really sit down and talk to me about what I do, and if I can help you, you can keep connected to me. You can keep the conversation alive and going." For him, the introduction is to many of these people that they see in a trade show, the continuation of the conversation is the podcast. Too many people want it the other way round. They see it as just an ad to get leads. Jim Obermayer:              Well, this week, for instance, he's got Jim Benton, the CEO of Chorus.ai on. They're talking about your hired just in time for a pandemic. Q&A with Chorus CEO, Jim Benton. That is an interesting show that I'm going to listen to right after this one. Then we've got Asher Strategies coming on right after that. They're talking to Joe Benjamin CEO, CheetahIQ. How to spend less time researching and more time selling. Paul, we're going to have to interrupt things just a second, because we've got some commercials we have to give here. And when we come back, let's pick it up again. Then you can launch on why podcasts are so popular today- Paul Roberts:                   And so powerful. Jim Obermayer:              And so powerful. Paul Roberts:                   Yes, we do. And just a quick one to tell you that if you're intrigued by what we're talking about, you can join the conversation. You can start your own podcast. Have you ever thought about building your thought leadership? Have you ever thought about meeting people you couldn't otherwise connect with or creating content to fill up your website and your social media, then you've come to the right place. Funnel media makes podcasting easy. So you can be heard by hundreds or thousands or dozens or whoever you want to reach. Separate yourself from the crowd, contact Funnel media today to bring your story to life. We make it easy, convenient. You get the guest. We do the rest. We call it podcastmadeeasy.com, podcastmadeeasy.com. Let's do the rest of the conversation here. Jim Obermayer:              Well, we forgot about West Virginia University. They're a new digital marketing communications Master’s program. They have a new program out there. West Virginia university has been on our program for a couple of years. Every week they have professors and consultants come in to talk about how they teach their students. It's fully online, can be completed in a year. You can get a Master's program. It's with built in certifications from platforms like Google and Facebook. The program gives marketing professionals both strategy and skills to reach audiences on existing and emerging media, learn more at marketingcommunications.edu. That is, Marketingcommunications.edu. Paul Roberts:                   It's not easy to read all those letters. I try and do it every week. Jim Obermayer:              Wvu.edu. Paul Roberts:                   That's right. West Virginia university education. There it is, marketingcommunications.wvu.edu. Jim Obermayer:              Let's finish up our discussion about podcasting, why it's so popular. I want you to talk about the other programs you have on OC Talk Radio. What are the other kinds of shows that you have on? Paul Roberts:                   Well, let's talk about topics, because that's ... Most of our shows like the shows on Funnel Radio fit a certain format. They are to a certain degree like a talk radio show. And what makes them so interesting and informative is you're getting access to people you would never otherwise meet. You can't sit with those CEOs you just rattled off, but Matt Heinz can. And through him, you vicariously get to meet these people. Then it's a conversation. It's not just a scripted thing. They're really sharing some vulnerabilities. I think they get open. They get honest. They get real. Like most social media today, we're looking for authenticity by over just information. We want to know, get real about something, the problems today.                                            Okay. Well, how do we handle the fact that we're bringing you salespeople online during probably one of the most difficult, horrible times to try and go out and sell anybody, anything here? How do you handle that? It's really a conversation and not just an infomercial. Jim Obermayer:              What were the titles of some of your programs? Paul Roberts:                   So, we've got programs like Talent Talk Radio. Talent Talk is a show about HR directors. It's a company that puts out a background checks. Truthfully, they probably just wanted to meet all these people and start a relationship with them, but in the course of doing so, they found out, "Oh my God, people really want to tune in and listen to this stuff, who knew?" HR people can be the dullest people on the planet, in my opinion, but it's such a complex topic these days and the show host is so good at getting them to get real and get past the happy talk. "Oh, everything's perfect. We got no problems."                                            "Yeah. You're the only company in the world that doesn't then." How do you handle diversity? How do you handle all these issues that are hot button issues today here? And he gets them to open up and be real and really give some interesting insights. And he gets some really powerful people. It's amazing. He's had the HR director for Sears, for Vans, for Lockheed Martin, for Chipotle was on the other day. He had the HR director for General Motors on worldwide. You never get a chance to hear these people, so- Jim Obermayer:              How can someone go to his program? Where can they find it? Paul Roberts:                   They can go to OCtalkradio.net. Just click on the button for the program, it'll take them right to it there. And he's on, as all our programs, as all the programs that we syndicate from you and produce here locally, we're on iTunes, iHeart, TuneIn, Spreaker, SoundCloud, Stitcher, any place fine podcasts are found you can probably find ... you can probably find it multiple ways. You can look up the show, Talent Talk. You can look up our station and see the station feed with all of that, just as there is a Funnel feed for all the shows on the Funnel network. So all of those are ways to find them. Jim Obermayer:              What are some of the other shows that you've got on? I know you've got a whole bunch of them on. Paul Roberts:                   There's Riches And Niches. You ever heard that? We're not trying to get one show that gets 1,000,000 listeners. We're trying to have 1000 shows that get 1000 listeners. We're trying to own some subject, so we tend to drill down into very obscure things like alternative investment strategies. I didn't even know what that meant. I thought he was going to talk about odd ball things like baseball cards or coins. It turns out he interviews hedge fund managers and mutual fund managers, the people who come up with active investment strategies where they get in and get out of the market, no more timely topic today than that. They have many of these strategies, didn't see the giant downturns, because they're not just riding stocks and sticking them with them as they go up or down. They're trying to time the markets, trying to predict things, or they're trying to find things that don't fit the same patterns as the market.                                            They're trying to find business development corporations, or commodities, or other things that aren't correlated to the rise and fall of the market. Jim Obermayer:              Is the Charlie Hedges show? Paul Roberts:                   Charlie Wright. And Charlie Wright's an RIA, registered investment advisor, means he manages rich people's money for a percentage. He's not a financial guy that's trying to get them to buy something. They'd give him, I don't know, 1% or 2% of their assets and say, "Go play with it and make us all more money here." Jim Obermayer:              What's the Zandbergen Report. Paul Roberts:                   Zandbergen Report is another type of financial show. He is a financial advisor and he again handles extremely wealthy people here in Newport Beach. And he tries to give a more broad based understanding of many of the things businesses face today, inheritance, trust funds. He's done shows on how do you ensure your high value vehicles and other oddball topics that I thought, "I don't know, I guess I never thought about that," but it's for that group of people, most of whom have suddenly come into wealth. They've sold their company, they went public, and now what do I do with all this money? So he helps them diversify it and not just invest it properly, but to create an entire plan, how they're going to preserve it and pass it on and protect it from taxes and all these things. Jim Obermayer:              What's that program this morning that's on Thursday mornings before all the Funnel Radio Channel programs, the one at 8:00 AM. Paul Roberts:                   Health Talks with Dr. Trinh. Dr. Trinh, he's on the board of Alzheimer's here locally. He's a physician at Memorial Care, big chain here, and also a clinical researcher. So very active speaker in the community. He does just an open talk about health issues every Thursday morning, and hundreds of people. We do that through his Facebook channel. We not only stream it live, but we also go live on his Facebook channel. And, oh my God, hundreds of people participate and want to know, "Should I wear a mask or shouldn't I? Is this going to go away, or isn't it? Tell me the facts from the fiction," and he tries to break it down and give what, as he said, is an ever changing story on an ever changing subject here, but he tries to sift through it and simply tell you. So, that's more of a community based show. We have a lot of specific niche shows. Jim Obermayer:              What about Collective Wisdom? What is that all about? Paul Roberts:                   Collective Wisdom, the collective wisdom of ... Now, that's a topic I'm sure is near and dear to your heart here, Jim. It's the cannabis industry, the business of cannabis. Cannabis is a multibillion dollar business that's being born before our eyes. And as you can imagine, there's lots of rules and regulations being written as we speak. It's the Wild West. There are people who literally are going to make billions out of this, but there are people who are losing billions right now because they don't understand the complexities. They can't get credit cards because it's still federally prohibited. So banks won't let them, so it's a cash based business. Yet they're trying to be legitimate to retail stores, all sorts of craziness. Jim Obermayer:              Me made good on our promise today that there are many uses for podcasts, from talk shows to sales and marketing and HR. Paul Roberts:     And don't just think of it as a talk show. We do 99% of our talk shows, because that's what we all understand. That's the easiest to produce, but it could be a series. It could be a series that you sell. It could be a series of internal conversations. It could be a series like a giant ebook that explains something in great detail. Here's the four stages of growth. Here's the five steps to doing this. It can be fun. It can be informative, and it can be short. It can be long. It can be individual episodes or an arc of a story, but it's a new way of storytelling, which is what we're all looking for over a new medium that we all carry with us. That smartphone that's with you 24 hours a day, that's how you talk to people

Toby Corey, former President of TESLA, is on our OC SPOTLIGHT discussing his upcoming TEDx IVC talk for Irvine Valley College, March 6 at Yost Theatre (in Santa Ana) and the lessons he learned as a long time entrepreneur working with Elon Musk. On Orange County's only community radio station and live podcasting channel, www.OCTalKRadio.biz.

Why just cover up or mask smells when you can actually kill them completely?  That's what serial entrepreneur JC Baselli asked himself when he stumbled into the smelly world of "odor control".  He'd seen the cheap "christmas trees" people hung in their cars or the heavy sprays they used to mask cigarette smells or other innumerable odors that just wouldn't go away. And what he discovered was the stuff places like fish canneries and slaughterhouses use to kill smells (chlorine dioxide, ClO2). And a triple patented, proprietary process he calls CLO2-DMG that allows the chemicals to remain in their solid, stable state until you mix them together (sort of like a Tide Pod does in washing clothes).  Giving the public access to this amazing compound in a safe, easy and affordable way for the first time that can be shipped on Amazon or sold at places like Home Depot and WalMart.  And thus was born an empire of "smell solutions" from his Auto Shocker and Home Shocker to newer RV Shockers and Marine Shockers as well.j If you want to hear an amazing entrepreneurial success story in the most unlikely industry, then you'll love this one!  It has that sweet smell of success. As heard on Orange County's only community radio station, www.OCTalKRadio.biz #OCTalkRadio    

Celebrate the 100 Year anniversary of the Treaty of Versailles that ended the FIRST World War exactly a century ago...TODAY! Enter the concert through an open-air French café, and step into the revelry and bacchanalia that broke out in the CITY OF LIGHTS, as peace was restored back in 1919 as ROUGE, a Seattle based "chanteuse singer" and band combines humor, music, artistry, and fun into a spectacular performance that ranges from 1920's Parisian classics (think Edith Piaf) to Django Reihhardt style Gypsy Jazz.  Le Hot Club and it's "hot jazz" comes to life TONITE, 7:30pm at Orange County's real life "Great Gatsby mansion"...Fullerton's MUCKENTHALLER CULTURAL CENTER. So party like it's 1919. For tix, directions and info visit www.TheMUCK.ORG.  From Orange County's only community radio station, www.OCTalkRadio.net.

Listen to part #2 with Adam Auer. This is another good one for all players and parents to help get ready for the hgih school season You cna access thru www.ryanlemmonfoundation.com , iTunes and www.OCTalkRadio.net  

Listen to Adam Auer of the LA Angels talk about strength and conditioning for high school baseball players. This is a great podcast for all parents and players. He talks about off season and in season training. All show on iTunes, www.ryanlemmonfoundtion.com and heard on OCTalkradio.net Wednesdays 5:00pm PST Ryan Lemmon Foundation bringing you the best information for players, parents and coaches of Travel and High school Baseball 

Glenn was a guest a couple of weeks back on Check Out California, a radio show all about the California hotel business.  The show, hosted by lodging industry superstars Raad Ghantous and Craig Sullivan, was originally broadcast live on August 16. We secured the recording for distribution on the No Vacancy feed. Listen in to the show on the first and third Wednesday every month from 1pm to 2pm California time. Listen online at OCTalkRadio.net. Hear all the latest trends you need to know! And also, join all three of them for the California Lodging Investment Conference, March 8, 2018. Visit www.cliconference.com for more information. Use discount code “Glenn18” for special event pricing. Visit No Vacancy sponsor: Kevin Barry Fine Art Hear how Kevin Barry Fine Art is Reinventing Hotel Art for an Interactive and Social Generation Subscribe on iTunes: No Vacancy with Glenn Haussman Subscribe on Android: https://play.google.com/music/listen#/ps/Ifu34iwhrh7fishlnhiuyv7xlsm Send your comments and questions to Glenn@rouse.media.  Support the show: https://www.patreon.com/novacancy Follow Glenn @TravelingGlenn Learn more at http://novacancy.libsyn.com  

Here it is. Our very first pilot episode.  Vodka and Juice Boxes is an audio lunch break with your new best friends. A chance for you girls to tune in, no matter what schedule you have. Life gets so busy sometimes that we forget to slow down and find time to take care of ourselves! Sometimes mom need a break! It's important that we recognize that and allow ourselves to do so without the guilt. so no matter what your day looks like, my sister and I would like to hang out. Let's sit down, relax and chat about kids, family and life, with no filter. This is a safe place for you to get it out. We are in no way professionals in any field, though we may have some guests who are, but need to just get somethings off our chest. The good, the bad, the ugly and all the bullshit in between! For this lunch date, Amanda whipped up thier favortie, Dirty Martinis with Blue Cheese Olives.  For our first episode, we wanted to talk about who we are and what brought us here. Especially our name. So listen in to find out the juicey details.  Our guest, Pricilla, Amanda's "Super Best Friend" as quoted LOL talks about becoming a new mom. The real struggles between being tired and true love, the kind of stuff that only you and your girl friends vent and cry about. Listen in and see if you can relate! Here is our recipie for our delicious Dirty Martinis! Tune in the 1st and 3rd Friday of each month at 2pm on http://OCTalkRadio.net

  Part 2 Si Pettrow from USA Premier baseball discusses Travel baseball, Connie Mack and Mickey Mantle leagues Leagues, how to choose a team for the summer or fall, Tournaments, Recruiting and more This is a very interesting and great listen to Si wealth of knowledge of these subjects.  On this edition of RLF RADIO, heard locally on Orange County's only community radio station,OCTalkRadio.net. Spnsored by  RYAN LEMMON.    www.ryanlemmonfoundation.com 

  In the first of two parts Si Pettrow from USA Premier baseball discusses Travel baseball, Connie Mack and Mickey Mantle leagues Leagues, how to choose a team for the summer or fall, Tournaments, Recruiting and more This is a very interesting and great listen to Si wealth of knowledge of these subjects.  On this edition of RLF RADIO, heard locally on Orange County's only community radio station,OCTalkRadio.net. Spnsored by  RYAN LEMMON.    www.ryanlemmonfoundation.com 

Part #2 Listen to Jim Fregosi Jr talk about his journey from high school, minors and now front office of the KC Royals. Bobby Gould tells the stories of being an scout. They both discuss how scouting works and what player and parents should be aware of during the process. This is a grat insight to the front office of a MLB team and what scouts are looking for in a player. Another great interview in our series   On this edition of RLF RADIO, heard locally on Orange County's only community radio station, OCTalkRadio.net. Spnsored by the RYAN LEMMON.   

Listen to Jim Fregosi Jr talk about his journey from high school, minors and now front office of the KC Royals. Bobby Gould tells the stories of being an scout. They both discuss how scouting works and what player and parents should be aware of during the process. This is a grat insight to the front office of a MLB team and what scouts are looking for in a player. Another great interview in our series   On this edition of RLF RADIO, heard locally on Orange County's only community radio station, OCTalkRadio.net. Spnsored by the RYAN LEMMON.     

Here the unique perspective of an umpire. Gary talks about the game, rules and more. He umpires college and assigns the umpires for all HS baseball games in Orange County, California. Do you hear the fans yelling at you? Whats it feel like to have 100 umpires in the stands helping you out?  On this edition of RLF RADIO, heard locally on Orange County's only community radio station, OCTalkRadio.net. Spnsored by the RYAN LEMMON.   

  Team One Senior Director Justin Roswell  February 22, 2017 This shows is a must for all players and parents. Justin talks about the recruiting porcees for college at all levels.  Listen as he talks about NCAA rules, when you should start the process of choosing a school, Academics, showcases, finances, training, pro scouts and much more  On this edition of RLF RADIO, heard locally on Orange County's only community radio station, OCTalkRadio.net. Spnsored by the RYAN LEMMON.           

JJ Altobelli talks about being a High school, College and Pro player on this week's edition of RLF RADIO, heard locally on Orange County's only community radio station, OCTalkRadio.net.  Sponsored by the RYAN LEMMON FOUNDATION.  

Orange Coast College Head Baseball Coach John Altobelli talks JC baseball. Listen to coach Alto talked about how good JC baseball is in Orange County on this edition of RLF RADIO, heard locally on Orange County's only community radio station, OCTalkRadio.net. Spnsored by the RYAN LEMMON.   

Welcome to the Strategic Investor. Join us as we interview some of the world’s most productive asset managers and uncover sophisticated and unique investment strategies in the markets. Here is your host, Charley Wright: Charley: Hello and welcome to Strategic Investor Radio on OCTalkradio.net where we bring new investment strategies you are not hearing elsewhere. I’m Charley Wright and today is February 26th, 2016. We’re very pleased to welcome back to our show, as a guest, James Cordier of OptionSellers.com. James speaks to us from their headquarters in Tampa, Florida. James, welcome back to StrategicInvestorRadio.com. James: Charley, it’s certainly my pleasure to be here. I always enjoy doing your show, and the fact that we are speaking to investors that think outside the box, it makes us that much more inviting to do your show. Charley: Well, we’re very pleased to have you and you folks are certainly an out of the box thinking crowd here. James, first of all, let me recommend to all of our listeners, we last interviewed James about a year ago, and the date of the post on our website is February 11, 2015. We recommend to all of our listeners to go back to that and listen to it, as well. It provides a very strong foundation and much of information that we will not be covering today. So, James, give us 30 seconds on your background here. James: Charley, basically our background is commodities, it is spent futures trading in the far, far past. So often, people want to get diversified and they want to get involved with real markets, crude oil, gasoline, coffee, soybeans… things that they use and they enjoy every day. However, trading futures certainly, it is too much like trading, too much like gambling. We have discovered and tried to perfect, we’re not there yet, a strategy that allows the average investor to get involved with commodities, and it’s been a great way to diversity. We have certainly been very busy with new clients just because of that reason. Charley: So James, a little more focused on your background here, you were an employee for a couple of decades, right, working out of the pits of Chicago? James: Yes, my background is in the Midwest. I started in the Chicago-land area, basically understanding the fundamentals of the market. Chicago is certainly not northern California where everything is computerized, and everything is driven by databases. I learned a great deal of fundamental information, why the price of coffee goes up and down, why the price of crude oil goes up and down, and the such. Basically, we’ve been trading the exact same commodities for over two decades. It allows us to have a rationale and thesis as to why we should be in the market, as opposed to just charting and technical analysis. Certainly, those two forms of approaching the market have their day; however, we base everything we do on rationales of supply and demand, probably the best way to approach trading commodities. Charley: You know, we want to get into that later, because that certainly causes you to stand apart from most commodities traders, most futures market traders, and, certainly, most options traders, because they’re so technical analysis focused. Let’s start here, James, with a few questions. Question number one: why sell options? James: For you having the thinking audience, very easily to start out by saying selling options is going to put the odds in the client’s favor. It said that approximately 82% of options sold out of the money will expire worthless. So that would be assuming a darted aboard 82% of the time, selling options would become profitable. The fact that you’re able to sell options further out of the money, if in fact an investor does that, the odds of it expiring worthless increases even more so, so certainly putting the odds in your favor, I think the largest investors in the world, and I get to speak to some of them just every once in a while, I run into them and they’ll say “Wow, I saw you wrote the book on option selling. What did you do that for? You’re letting the cat out of the bag.”, because that’s what we’ve been doing. I think the largest investors look to write options and the public is looking to buy them, and that is the big difference between what we do and, probably, most retail houses. Charley: So, you don’t buy any options at all. You always sell options. James: That’s exactly right. Charley: Okay, why the futures market as opposed to the stock options market, the equities market? James: Well, that’s a very good question. The majority of our investors were introduced to selling options through their stockbrokerage account. Basically, their stockbroker mentioned this stock is sitting here at 20, it just continues to go sideways, and he finally introduces the client to writing covered calls. Lo and behold, every time they do that, their selling of the calls winds up making money and then the light bulb goes on. The fact that we sell options on futures in commodities is because of several reasons: One is because you have the ability to diversify away from the stock market. If the stock market were to go up every single month and every single year, an industry wouldn’t really need us. fundamentals in the economy, and such, are starting to change. The ability to sell options on futures in the commodities arena allows an investor to diversify, and it also gives them the ability to be right with their investment, whether the market is going up, down, or sideways, and that is certainly a great way to diversify, relative to simply being along the stock market. Margin on selling options in commodities, is approximately 20% of holding a short option on a stock. In addition to that, quite often stock options sellers are looking at calls or puts, sometimes 5% out of the money. When we’re selling options on commodities, believe it or not, the options strike prices are often 40, 50, 60 percent out of the money, which gives the investor a very large window for the market to stay inside while they’re waiting for the option to decay, which, of course, is what we do. What we’re doing is selling high and buying back low. That is the approach. Charley: You know, James, I have your book right in front of me. It’s a little booklet, actually, about 60 pages long, Options Selling on Steroids. I read it recently, and it’s a fairly new book, correct? James: Yes it is. We have three different editions of The Complete Guide to Option Selling, by McGraw Hill. This one, Option Selling on Steroids, really digs into the very most finite measures of options selling in the direction that we take it. It talks about smaller margins, versus selling options on stocks. It discusses real diversification, as opposed to simply being long equities. It really brings an investor through the ABC’s of selling options on commodities. I know those two things are quite a buzzword, commodities and selling options, but as investors who do work for themselves, investors who do study the market for their own portfolio, it’s an easy read and it’s a very easy learn, and I think a lot of your listeners would be surprised as to how many people could do this, and might find it an attractive investment. Charley: Well, you know, James, in reading this, I can’t tell you how many books I have read on options. I get offers all the time through the email, and all of these people have option approaches. In fact, the book that you recommended last time, during our last interview a year ago, Get Rich with Options by Lee Lowell, I had read many years ago. So, I’m reading this book, and the frustration that I have felt repeatedly that you guys address very affectively is that people get me excited about selling options, but then when I look at the real world and I look at an ETF or I look at a particular stock, and I see that I have to be so close to the price to sell that option in order to generate any kind of premium to make it worth my while, that any kind of movement of that stock, or that ETF, is going to put me out of the money. James: That’s exactly what we hear. Charley: Yeah, and so, I’ve been so unimpressed. Again, I can salivate looking at okay 82% of the time. The calls or the puts expire worthless. Okay, let’s get involved in that, but there was no premium in there to make it worth while to do the investing and make $25 or something, you know, and risk $1,000. I mean, it was ridiculous. So what you demonstrate is that through the futures market, somehow I don’t know enough about it, but through the futures market, the relationship and elements are such that you can be much further out of the money and still have a very strong return. That’s why you’re investing through the futures marketplace, as opposed to the equities stock options. James: That’s exactly right. Of course, our backgrounds are in commodities. We’re not trying to investigate 1,500 different companies, we’re simply watching the same ten commodities, and I’ve been doing that for a couple decades now. You almost get to learn the personality and what moves the price of soybeans, or the price of gold, or the price of silver. Quite often, here’s an interesting example, Charley. We have negative interest rates around the world, we have a lot of markets that are in flux, and a lot of investors, recently, are looking to possibly be in precious metals, with the idea that diversifying with negative interest rates around the world is probably going to be a pretty big candidate. Silver prices, for example, I think a lot of listeners and a lot of people have been watching any markets are probably familiar with the price of gold and silver. The silver market’s been trading around $15 an ounce; however, it’s just recently had a rally. So, how does an investor approach getting long silver for possibly an investment? What we would do, is, we would sell puts below the market, which is a bullish position on silver, and with silver trading around $15, we’re not selling the $14 puts. I’m going to sound like an infomercial. We’re not selling the $13 puts, we’re not selling the $12 puts. There’s a great deal of money to sell the $10 puts. You’re putting up approximately $1,500 to sell a $1,000 put at the $10 strike price. This is an example of option selling on steroids. You’re selling the market 25%-35% below the underlining futures contract. So, if silver goes up, the option expires worthless. If silver goes sideways, the option expires worthless. If silver actually falls 25%, the option still expires worthless and you keep the premium. That is option selling on steroids. Charley: And what kind of time frame would you guys be investing in a situation like that? James: It’s interesting, Charley, so often you read books about option selling, whether it be in stocks or commodities, and a lot of books talk about selling a 90 day option. We look at it as we are long-term investors, so we look at options, as far as building a portfolio, we look at it as 12 months at a time. So, right now, we’re in February. When we’re building a portfolio we’re talking about December 31st. What we’re going to do is stagger different months throughout the year, so that on December 31st, for example, we’ve had a round of options, hopefully, that we’ve sold, expire worthless or very close to it. We often sell options 6-9 months out. A lot of investors will say “Well, that gives the market a whole lot of time for you to be wrong”, but we don’t look at it that way. We look at it as “That gives the market a whole lot of time for us to be right”. With options selling 50% out of the money on the call side, sometimes 30% out of the money on the put side, you’re going to find, whether you’re doing this yourself or you have someone doing it for you, you will be right most of the time, and that’s what we usually look forward to. Charley: James, this is fascinating stuff. I could talk about this all day. We need to take a short break. When we come back, I want to talk about fundamentals versus technical analysis here, and a couple of other things. We’re talking with James Cordier of OptionSellers.com. You’re listening to Strategic Investor Radio on OCTalkRadio.net, and we’ll be right back. Charley: Again, we’re talking with James Cordier of OptionSellers.com out of their headquarters in Tampa, Florida. So, let me summarize just a little bit, James, make sure that we all understand here and our listeners understand. You take a particular commodity, and this particular example you used was silver, silver currently at about $15 an ounce, and you say you believe the silver is going to rise, so you’re bullish on silver. So, you take a deep out of the money position, which means you go down from it’s current price of $15, down to $10, and you sell, not buy, but sell an option for some time in the next 5-9 months. You sell that option, you get paid a premium for selling it, and when that option expires, as long as the price is over that strike price, in this case $10, you keep that premium. You have a margin, which basically is your risk, and you would have a profit. That premium, in this particular case is silver, would be approximately what percentage of the risk that you’re taking? James: The risk that you’re taking, Charley, in that scenario, is you’re long the market, the silver is put to you at $10. Just like selling an option, a put option in the stocks, you would be put to you long silver from $10, and then your risk would be for the market to fall below that. Just like a stock at $10, your market falling below that is your risk, as well. The margin to hold the position that I was referring to, in that example, was about $1,500 to hold about a $1,000 put. That is the premium that you’re looking to collect. What’s interesting is in stock option selling, the margin is enormous. Quite often, in commodities, when selling options, you’re looking at approximately 150% of what the possible potential profit would be is the only margin that you’re putting up. The risk is that the market goes below 10. Of course, if you’re bullish at 15, that gives you a lot of leeway for you to either exit the trade, or it gives you a lot of leeway for the market to not fall below $10. The scenario that we talked about would be if silver were to go up, if silver were to go sideways, if silver were to fall as much as $5, and eventually that option would still expire worthless. That’s just a really large window for most investors to feel comfortable inside. Trading gold, silver, and coffee with a futures contracts, I’d recommend no one to do that. Basically, we’re building portfolios based on a similar trade to what we were just referring to. We would also do it in 6 or 7 other commodities. That’s what a portfolio would look like. Charley: And the reason to do it on the futures market, versus the equities market, because there is a silver ETF, is the premiums collected for selling those puts in the futures market are substantially higher than the premiums to be collected in the regular equities market stock options. James: Exactly. If anyone were to visit our website or read one of our books, it describes it extremely well. This isn’t something that you have to have an expert do for you. Your listeners could do this on their own; however, finding someone with experience probably goes a long ways. The first time you hear selling options on commodities, it seems a bit foreign, but anyone, especially in the current environment of investing, a lot of investors are looking at ways to diversify and willing to do a little bit of reading. I think it’s going to be quite fruitful for them to do that. Charley: So James, let’s change the track a little bit here. In your book, you recommend that you like fundamental analysis as opposed to technical analysis. Now, any options traders I have ever looked at were focused totally on technical analysis, because they say an option expires at a particular time. So, you want the certain movement to occur prior to that expiration. Whatever the fundamental analysis is, it may be good for Warren Buffet and his buy and hold approach, but for options that have a particular expiration date, we need to know what it’s going to be doing prior to that. You don’t focus as much on the technical, you focus more on the fundamentals… tell us why. James: Well, we can use a couple examples, but the fact that we are putting on positions that are 6-12 months out, we’re going to see, Charley, technical analysis that shows probably 3 times the buy and 3 times the sell during that period. We find that when selling options at, say, 50% out of the money, that is a lot of noise. It’s for the short-term trader, and I understand that some people are able to do that. If you have the right technical analysis and you have the intestinal fortitude, getting these buy signals and sell signals using intraday stochastics or Bollinger Bands, which we’re big fans of all of these, I’m quite sure that, on a short term basis, that would work. The fact that we sell options based on fundaments, we’re looking at a much longer term than what the technical analysis might give the investor or the trader. Basically, we’re selling options where, fundamentally, the market can’t reach, and the fact that we’re going to be in 8 different commodities, some of them will be bullish, some of them will be bear, some of them will be neutral, we’re simply going to build a portfolio based on what the fundamentals can allow the market to do. We don’t want to be getting in and out of the market with short-term moves and short-term investments. Charley: So, you sell puts if you’re in a bullish position, a bullish direction, and you sell calls if you’re in a bearish direction. James: Exactly. Charley: Okay. So, tell us here, a good question is, our readers may be a bit confused here, what they should do here. So, what is it that OptionSellers.com does? We know about your book, okay, what service do you offer to those who would like some kind of service? James: The service we offer, and the reason why we have been so busy lately, is diversification, in my opinion. If the stock market were to go up 15% each year, people wouldn’t need us. They’d simply need to be in wholly and nice diversified stock portfolio. A lot of investors are thinking that, maybe, that time might be changing. What we do is we take nearly 3 decades of experience in trading commodities, we apply the percentages of options expiring worthless 82% of the time, and we take that fundamental analysis and build a portfolio for individual investors. So, if someone had a portfolio with us, say a quarter of a million dollars or a million dollars, we would margin and place in their account positions based on examples and ideas that we just mentioned. We would be slightly long silver, we’d be slightly short coffee, we would be long some of the grains. When the crude oil market rallies this spring and summer, and it does every year, we will look to then short the crude oil market based on fundamentals. As the crude oil market maybe rallies this spring and summer, and gasoline prices start edging up, a fundamental analysis for us would be will crude oils not going to get to $80. It’s all based on rationale and thesis of the market. The market often rallies in summer, I think we’re noticing that crude oil is, for example, starting to make low and starting to rally up. It usually goes up in April, May, and June, and then what we do is look at the weakest demand period, which would be, for example, December. As the market rallies up and the technicals look good, we’re going to sell the $80 or $85 crude oil calls for December based on fundamentals. So, we’re constantly rotating commodities based on seasonalities and fundamentals, and as some options, for example, in silver, start falling off and we’re still bullish silver, we’ll sell them to next silver puts 6 months out. It’s not a lot of trading, it’s a very small amount of trading. However, it’s based on layering, in other words, possibly having options expire every month or every other month once the portfolio is built. It seems to be quite slow at first because we’re not finding 8 opportunities all at once, but it’s something we build over time. Of course, accounts are completely transparent. The investor sees why and what they’re in. We write a weekly newsletter that describes why we think crude oil is going to be a good sell at $80, and why we think silver’s a good buy at $10. A lot of investors are going to say “well, it’s not at $80, it’s only at $40”. Well, there’s the magic of option selling. That’s how we build portfolios. We do the trading, we manage the account, and, of course, anyone’s account is perfectly transparent. By reading our weekly and bi-weekly newsletters, it gives the investor an idea and an approach as to what we’re looking at in the market, and, therefore, people who watch commodities but are not quite familiar with them, can make themselves familiar by reading our analysis on them. Quite often, it makes a great deal of sense, and then we’re going to sell options far out of the money. Those are the portfolios that we help people manage. Charley: So, OptionsSellers.com, besides having the book, you guys manage money and separately manage the accounts, I presume. James: That’s exactly right. Charley: Okay, and then you charge a fee to the investor for doing that. James: Yes. The fee that we charge is roughly 10% of the option premium that we take in. So, that would be something that the investor would be understanding and realizing. Charley: Okay. So, that’s what you guys do, but, in addition to that, tell us briefly again about your book, the title, and how people can get it. James: Okay. Approximately 9 years ago, we wrote The Complete Guide to Option Selling, published by McGraw Hill. We were so amazed by the perception and the interest that so many investors have purchased our book and just about so many countries and so many languages. The second edition was put out 5 years ago, the third edition was put out, now, just about 1 ½ years ago. It’s done extremely well. To fine tune and make the reading a little bit faster, we recently made a smaller book, Option Selling on Steroids, and instead of reading a several hundred page book, it’s in a much smaller form and it allows to get right to the nitty gritty for people who want to possibly get involved with selling options, maybe with us. It gives you all the best ideas and approaches in a much quicker read.. something you would read in one afternoon. It’s called Option Selling on Steroids. It’s available at our website, and anyone that would be interested in getting it could simply request it, and we would get something right out to them. Charley: You know, I could put in a plug for OptionSellers.com, the website here. James, a lot of helpful and valuable information there, and educational material on the options market, futures market, etc. It has several videos of you on there, and it’s an excellent site. I could recommend that anyone go to that site and access it and look at it. Again, I have Option Selling on Steroids sitting in front of me. I read it this week, and a very interesting, rather quick read, and an excellent approach to investing. Again, not of 100% of anybody’s money, I’m sure you tell them that all the time, correct? James: It’s just part of a portfolio, absolutely. Charley: Correct. So, James, we really appreciate you being with us today. How about some final words for our audience before we sign off here? James: I would say that the more books you read and the more of the best investors you ever listen to, or have a chance to read some of their material, the one thing that they never forget is to be diversified. I think a portfolio similar to ours allows the investor to do that. Our investors can participate in bull and bear markets. Does it mean we’re right all the time? By no means are we, but the fact that options expire 82% of the time worthless, it’s certainly putting the odds in your favor, and that’s not a bad place to start. Charley: James, thank you very much. We really appreciate you, again, sharing your information with us today. We very rarely, by the way, have guests on for a second time, but you have a very interesting approach, and I’m sure productive approach to investing, and we really appreciate your time today. Thank you very much for coming. James: Charley, it’s been my pleasure. Charley: So, we’ve been listening to James Cordier of OptionSellers.com, and you’re listening to Strategic Investor Radio on OCTalkRadio.net, where we bring you investment strategies you’re not hearing elsewhere. Again, we’d love to hear from you at info@strategicinvestorradio.com. This is Charley Wright, wishing you an enjoyable week and productive investing.

Meet Kristi Hugstad, whose husband's heartbreaking suicide by train took her on a journey that led her to her life's purpose: to abolish the stigma associated with depression, mental illness, and suicide. Loss isn't just death -- we grieve relationship, trust, career, identity, business, faith, etc. Grief is not the enemy -- it's the teacher. Below are our show notes, which you can use to help guide you as you listen: 0:00 – OCTalkRadio's manager and sound engineer PaulRoberts introduces Kristi Hugstad on this very special episode of The Grief Girl in which Paul interviews Kristiso that you will learn why she is an advocate for those who grieve. 1:02 – Paul and Kristi talk about why grief is a taboo topic. 3:09 – Kristi discusses her story that brought her to thispoint in which she became a grief advocate. Kristi describes her husbandBill's background: his success as an athlete, popularity, obsessionwith bodybuilding, and long-term use of steroids and sleep aids over 34 years. 6:41 – Bill looked like the epitome of health and his bodybecome his identity. After his death, his autopsy showed the negative effectsof long-term steroid use. 7:16 – How Bill and Kristi met, and together created theAmerican dream that included successful businesses, home ownership, etc. But major lifechanges (i.e., sale of their businesses, a move to Mexico) that Kristi wasexcited about were difficult for Bill. 9:10 – Bill experienced a loss of identity now that he wasno longer a gym owner and lived in a different country among strangers. Itwas supposed to be a fun period – a sort of pre-retirement – but Kristi wasunaware of what Bill was going through. Bill started to become quiet andwithdrawn. Only now does Kristi understand that a depressed brain always seesthe glass as “half-empty.” 11:24 – Eventually Bill's insomnia became so intense that hespent four days pacing up and down the hallways of their home. They moved back to Dana Point, CA, hoping that they would go back to “normal.”She simply wanted him to get back to his familiar lifestyle – she neveranalyzed what was really going on because she was so focused on beingaction-oriented. 13:25 – Kristi needed help, and researched psychiatrists,psychologists, church counselors, etc. Bill agreed to go, but ultimately therewas no “magic pill” to bring Bill back; instead, he was prescribed a medley ofdrugs that “scrambled” his brain. Bill continued to spiral, and began to talkabout suicide all the time. 14:50 – Paul asks Kristi whether she felt responsible. 15:40 – Kristi reached a point with Bill's situation whereshe was out of options, and she convinced Bill to get admitted to the localhospital. What ensued was a discouraging experience. . . . 20:10 – Now at home, Bill researched suicide methods on theinternet and began to show even more serious signs of hurting himself. 24:30 – Paranoia set in as Bill's depression worsened.Kristi became afraid, and decided to stay with her sister for the night. . . . 26:35 – Kristi learns that Bill has been hit by a train,only to discover later that it was suicide – and that his father was on thetrain, unaware why the train has stopped. (Read the feature story about Bill's suicide in The OC Register.) 31:45 – How did Bill's suicide transform Kristi's life? Kristicame to the realization that she did the best she could with what she knew at thetime, and that prompted her to educate people about the warning signs and riskfactors of depression and suicide. Kristi emphasizes that education is key. 34:12 – Kristi and Paul discuss the five stages of grief in the famous book On Death and Dying. Kristi argues that the information is out-of-dateand that it focuses only on long-term illness. She states that those stages don'texist in grief because everyone's grief is unique to the relationship they hadwith that person – grief isn't just death but it can be loss of relationship,trust, career, identity, business, faith, etc. If we tell people there arestages, we will pigeonhole ourselves and expect our grief to be done when inreality there is no timeframe for grief. 37:33 – We experience common responses but there are trulyno stages when it comes to grief. Kristi refers to STERBS (Short Term EnergyRelieving Behaviors), which are things you do to mask your grief. 38:47 – Why Kristi chooses to focus on speakingto high school students in hopes of removing the stigma so that they will growup having a better understanding of how to grieve. 39:48 – She describes the warning signs of depression andrisk factors of suicide. 42:00 – Paul asks Kristi how high school students react toher presentations, and she explains that they each take away something differentdepending on what they individually are experiencing. 43:11 – Kristi discusses her two books, What I Wish I'd Known and R UOK – both of which are tools for people to use as they dig themselves outof the tunnel of grief. She wrote these books to fill the void of the kind ofbooks she needed that would have helped her help Bill. 45:19 – Is grief something you get over? 47:06 – Kristi explains that it's OK to share your story andbe sad as long as you're moving forward and knowing that it's OK to share it.Society doesn't allow us to grieve and discuss openly. 48:35 – Kristi discusses her recovery work and how she helpsindividuals deal with the cause, not the symptoms. Loss is cumulative, andgraphing it brings all the pain up to the surface, thus allowing you to deal withand recover from it. We spend a lifetime acquiring things but we don't have thetools to use to deal with losing something. 52:28 – Kristi announces the subjects of the next threeshows, and how she wants to educate listeners through stories about personalgrowth with actionable techniques and tools. 58:00 – If you'd like to get in touch with Kristi or requesther to speak at an event, please contact her through her web site at www.thegriefgirl.com.

Dan Waldschmidt is a tough advocate for living life, personally and professionally, to the fullest.  You'll see that show through as he shares his secrets for breaking through to VIP prospects to create break through results in your sales career or business, on Contact Marketing Radio this Thursday at 10am PST/1pm EST.  Simulcast from OCTalkRadio.net/ContactMarketing  #ContactMarketing

Join Ric Franzi from Critical Mass: Coast2Coast as he talks with Jonathan Keyser from CRESA PARTNERS re: their international corporate real estate advisory firm that exclusively represents tenants, on OCTalkRadio.net.