Podcast appearances and mentions of donna serdula

In this episode of the Career Warrior Podcast, I sit down with Donna Serdula, one of the top LinkedIn experts in the world. Donna is the founder and president of Vision Board Media and the creator of LinkedIn-Makeover.com, where she and her team help professionals craft compelling LinkedIn profiles that open doors. She's also the author of LinkedIn Profile Optimization For Dummies and the host of the Dream Big with Big Dreamers podcast.Donna shares game-changing strategies to take your LinkedIn presence to the next level—whether you're job searching, growing your network, or just trying to stay top of mind in your industry. You'll learn:✅ The biggest misconceptions about LinkedIn (and how to avoid them) ✅ How to network effectively—without being self-promotional ✅ The secret to writing comments that actually spark engagement ✅ The two most critical profile optimizations you can't afford to ignorePlus, Donna shares an inspiring Dream Big success story about someone who transformed their career using LinkedIn the right way.If you're ready to stop lurking and start leveraging LinkedIn, this is the episode for you. Let's launch right into it!

What does it take to lead with empathy, balance work-life integration, and inspire authentic trust in a digital-first world? In this mashup episode of Leadership is Changing, host Denis Gianoutsos revisits highlights from two transformative conversations. Dr. Scott Behson discusses how valuing employees as whole individuals can create thriving workplace cultures, while Donna Serdula shares the secrets to using LinkedIn to build credibility and meaningful connections. From redefining leadership post-pandemic to mastering the art of personal branding, this episode is packed with actionable insights to help you lead with impact in today's evolving world.Ready to rethink how you lead and connect? Listen now to gain practical strategies that will elevate your leadership journey.EP207: Dr. Scott Behson - The Whole Person WorkplaceDr. Scott Behson shares his vision for a workplace culture that uplifts employees and drives business success.Work-Life Challenges: How valuing employees as individuals leads to healthier, more productive teams.Lessons from the Pandemic: The crisis underscored the importance of flexibility, mental health, and employee support.Hybrid Work as the Future: Dr. Behson explains why blending remote and in-office work can unlock better work-life harmony.Scalable Solutions: From large corporations to small businesses, actionable steps to build supportive workplace cultures.EP210: Donna Serdula - Mastering LinkedIn for LeadershipDonna Serdula reveals how leaders can leverage LinkedIn to amplify their presence and build meaningful connections.Why LinkedIn Matters: A polished and active profile isn't optional—it's essential in today's digital-first world.Passive vs. Active Presence: Move beyond updating your profile to engaging with others and sharing authentic insights.Curating Content: Add your voice to existing posts to create value and start conversations.Quality Over Quantity: LinkedIn rewards thoughtful, relevant posts—focus on making each one impactful.Key Quotes:"Employees are more than 9-to-5 contributors—they're whole people with lives, challenges, and priorities." - Dr. Scott Behson"LinkedIn is your digital shopfront—it's where leaders shape perceptions and inspire trust." - Donna SerdulaThe 10 Proven Ways to Lead and Thrive in Today's World Executive Guide Featuring 10 Key Themes and 42 Strategic Insights from Worldwide Leaders https://crm.leadingchangepartners.com/10-ways-to-lead Connect with Denis:Email: denis@leadingchangepartners.comWebsite: www.LeadingChangePartners.com Facebook: https://www.facebook.com/denisgianoutsos LinkedIn: https://www.linkedin.com/in/denisgianoutsos/ Instagram: https://www.instagram.com/leadershipischanging/ YouTube Channel: https://www.youtube.com/@DenisGianoutsos

Donna Serdula (founder & president of Vision Board Media) lays out the importance of personal branding, especially on LinkedIn, and how it helps individuals 'collide' with opportunities. Donna shares her journey from a high-pressure sales role to becoming an expert in LinkedIn profile optimization, helping clients tell their authentic stories, attract the right people, and secure fulfilling opportunities. The conversation covers practical steps for leaders, entrepreneurs, and anyone looking to enhance their brand online.

In this episode of Career Leadership, Donna Serdula and Isaiah Hankel discuss the intersection of age and achievement, emphasizing that life between the ages of 40 and 60 can be a period of peak success and influence. Donna celebrates her recent 50th birthday, sparking a conversation about societal views on aging and the importance of embracing milestones. Together, they explore the significance of showing up, taking calculated risks, and setting high standards for yourself at any age. They share powerful lessons learned from life experiences, such as naming your emotions, embracing failure as a part of growth, and ensuring that what you accept is aligned with what you truly deserve. This episode offers inspiration to continue pushing toward your dreams, regardless of age, and to use life's milestones as opportunities for growth and transformation. The post #662 Career Leadership With Donna & Isaiah: Age and Achievement: Embracing the Prime of Your Life appeared first on Cheeky Scientist.

“If you sit down and really make sure that your profile resonates and is truly you, it feels good, and you smile. Ultimately, you become a person who doesn't have to look for a job. Jobs find you. You become a person whose phone rings because there are opportunities, because people know you, remember you, have worked with you, and they want to work with you again.”—Donna Serdula The finer details of this episode:Importance of personal branding on LinkedInShift in perception of the platformChallenges of creating and maintaining a professional presence on social mediaControlling one's personal brand and its impact on career opportunitiesShowcasing values, actions, and descriptions to create a strong and memorable brandBalancing professionalism with personal authenticity on LinkedInImportance of consistency and cadence in posting content on LinkedIn Episode resources:Summit Virtual CFO by Anders website: https://www.summitcpa.net/Love our content? Sign up for our newsletter: https://www.summitcpa.net/summit-newsletterDigital Dollars and Cents: A Virtual CFO's Playbook to help Digital Companies Create a Financial Roadmap to Success, is now an audio book! Download it here: https://vcfo.summitcpa.net/ddchttps://Donnanaserdula.com/https://www.linkedin.com/in/toDonnana/ Timestamps:The importance of personal branding on LinkedIn (00:01:13)Discussion on the psychology behind personal branding and deliberate control of perception. The shift in perception of LinkedIn (00:02:07)The change from a passive networking platform to a more active and personal branding platform. The challenges of maintaining a professional presence on social media (00:02:44)Struggles with the perception of LinkedIn as a purely professional platform and the fear of being too personal. The evolving concept of professionalism on LinkedIn (00:04:25)Debunking the traditional image of professionalism and the need to move away from the concept of a suit and tie. The importance of personal branding for career growth (00:08:08)Emphasizing the significance of personal branding for career development and the need to control one's brand. Strategies for personal branding on LinkedIn (00:09:49)Discussion on the vision, mission, and consistent portrayal of oneself to create a strong personal brand. The value of personal connection in professional work (00:12:49)The significance of bringing one's whole self to work and the impact of personal connections in professional settings. The time and effort required for effective LinkedIn utilization (00:15:49)The need for strategic planning, time investment, and iterative work to create a strong LinkedIn profile. Overcoming psychological barriers to posting on LinkedIn (00:18:16)Dealing with the negative psychology and vulnerability associated with posting on LinkedIn. The positivity of LinkedIn (00:19:08)Discussion about the positive and professional atmosphere of LinkedIn compared to other social media platforms. Building a professional network (00:20:08)The importance of surrounding oneself with positive and empowering connections on LinkedIn. Creating an authentic LinkedIn profile (00:21:06)Encouragement to take control of one's image on LinkedIn, making the profile authentic and aligned with personal goals. Utilizing LinkedIn for professional relationships (00:22:00)The significance of researching and checking out profiles on LinkedIn for business interactions. Starting and maintaining a LinkedIn profile (00:24:43)Encouragement for individuals to start their LinkedIn journey and the emotional component of personal branding. Success on LinkedIn and real-world relationships (00:26:23)Emphasizing the importance of moving beyond LinkedIn to build real-world relationships for professional success. Consistency and storytelling on LinkedIn (00:33:42)The importance of consistency in posting and sharing on LinkedIn, drawing parallels with a story from "The Little Prince." Balancing positivity and authenticity on LinkedIn (00:37:01)Encouragement to not overthink posting on LinkedIn and to share authentic experiences without worrying about being too cringey. Personal Branding on LinkedIn (00:37:50)Donna discusses the importance of posting on LinkedIn to develop personal branding and shares tips for creating engaging content. Encouragement and Personal Growth (00:40:43)The hosts and Donna share personal experiences and offer encouragement for those feeling behind in their professional journey. Expanding Your Network on LinkedIn (00:43:08)Donna advises expanding the LinkedIn network to gain diverse perspectives and avoid feeling stuck in comparison. Investing in Personal Branding (00:45:18)Donna emphasizes the value of investing in personal branding and recommends utilizing free resources for self-improvement. Personal Life and Interests (00:46:38)Donna shares personal insights about being a mother and having a son with special needs, offering a broader perspective for her work.

In this inspiring episode of Career Leadership, Donna Serdula and Isaiah Hankel reflect on the life and teachings of John Rulon, author of Giftology, who revolutionized the concept of gifting with his focus on authenticity and thoughtfulness. They discuss the art of giving quality gifts, building meaningful connections, and why authentic effort is more important than quantity in networking. Learn how to enhance your professional relationships by focusing on personalized gestures, LinkedIn recommendations, and even the impact of sending a handwritten note. Donna and Isaiah also share tips on creating your “Dream 100” list to strategically advance your career. The post #655 Career Leadership With Donna & Isaiah: The Power of Thoughtful Giving appeared first on Cheeky Scientist.

In the latest episode of Career Leadership, hosts Donna Serdula and Isaiah Hankel explore what it takes to successfully navigate your career towards leadership roles, particularly in the C-Suite. They examine the importance of having a proactive career strategy, understanding the trends in your industry, and not just relying on opportunities to fall into your lap. The conversation covers the differences between professionals who find themselves in reactionary career positions and those who strategically plan their way to the top. The post #648 Career Leadership With Donna & Isaiah: Navigating Your Path to the C-Suite appeared first on Cheeky Scientist.

Are you looking to stand out at work and get ahead in your career? In this episode of Career Leadership, Donna Serdula and Isaiah Hankel share actionable strategies that can make you more memorable to your managers and colleagues. From becoming a concept within your organization to mastering the art of asking for advice, they provide a roadmap for advancing in your career. They also discuss the importance of personal branding, solving other people's problems, and adopting a mindset focused on generating value for your company. Whether you're aiming for a promotion or simply want to solidify your position, these tips will help you navigate the competitive workplace with confidence. Tune in to learn how to elevate your career to the next level! The post #635 Career Leadership With Donna & Isaiah: Proven Strategies to Stand Out at Work appeared first on Cheeky Scientist.

In this thought-provoking episode of "Career Leadership," hosts Donna Serdula and Isaiah Hankel explore the intricacies of breaking barriers and embracing challenges to foster personal and professional growth. Donna and Isaiah start with a personal story of loss and the impact it has on evaluating life choices. They discuss the importance of setting ambitious goals without being deterred by the cost and share practical strategies for overcoming limiting beliefs. The post #621 Career Leadership With Donna & Isaiah: Breaking Barriers & Embracing Challenges and Growth appeared first on Cheeky Scientist.

Donna Serdula is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen. It's her Website, LinkedIn-Makeover.com, where she and her team of over 20 writers and coaches help people collide with opportunity and transform their lives via future-forward career branding. She has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. Donna hosts the podcast Dream Big with Big Dreamers. She's shared her LinkedIn expertise at global conferences, presented keynotes and workshops, and has been featured in several high-profile news outlets. Donna's Website: LinkedIn Profile Optimization Service

In this episode of Career Leadership, hosts Donna Serdula and Isaiah Hankel dive into the critical topic of how job seekers can differentiate themselves in an increasingly AI-driven job market. Drawing from their extensive experience in career coaching and personal branding, they provide valuable insights and practical advice for maintaining a competitive edge. The post #614 Career Leadership With Donna & Isaiah: Standing Out in the AI-Driven Job Market appeared first on Cheeky Scientist.

What elements forge truly effective leaders today? This unique mashup episode of "Leadership is Changing," hosted by Denis Gianoutsos, features insights from Larry Robertson, Donna Serdula, and Denice Torres on key leadership dimensions: creativity, digital presence, and personal resilience. Larry Robertson explores the synergy between creativity and leadership. Donna Serdula highlights the importance of a strong digital identity for expanding leadership influence. Denice Torres discusses how personal adversities and visibility have shaped her approach to leadership.Interested in enhancing your leadership style with these insights? Tune in to this episode for a concise exploration of modern leadership through real-life experiences and strategic advice. Join us to refine your leadership skills and inspire change.EP204: Unlocking Creative Leadership with Larry RobertsonExplore the Blend: Discover how creativity, entrepreneurship, and leadership converge to foster innovation.Cultivating Creativity: Learn strategies to create a workplace that sparks creativity and drives innovationOvercoming Barriers: Larry discusses common obstacles to creative thinking and how leaders can dismantle them to encourage a flourishing creative cultureEP210: Mastering Your Digital Presence with Donna SerdulaDigital Leadership: Understand why today's leaders must be digitally savvy and how it impacts their influenceLinkedIn Strategies: Gain expert tips from Donna on crafting a compelling LinkedIn profile that captures your professional essenceEngagement Tactics: Discover the benefits of being actively involved online and how to effectively engage with your network to boost your leadership presenceEP213: Transformative Leadership Journeys with Denice TorresPersonal Growth to Leadership: Hear Denice's inspiring journey from humble beginnings to top corporate roles and the lessons learned along the wayThe Power of Visibility: Learn about the importance of being seen and acknowledged in your professional growthMentorship and Its Impact: Denice discusses how mentorship shaped her career and the transformative power of giving and receiving guidanceKey Quotes: "Creativity, entrepreneurial thinking, and leadership—none of them are the domain of the few; they are actually the domain of the many, and everybody can play a role."​ - Larry Robertson"Leadership today means actively shaping your digital narrative to reflect your professional ethos."​ - Donna Serdula“The gift of self-confidence is one of the most powerful gifts a leader can give. It changed not only the trajectory of my career but really my life." - Denice TorresThe 10 Ways to Lead in Today's World - FREE Executive Guide Download https://crm.leadingchangepartners.com/10-ways-to-lead Connect with Denis:Email: denis@leadingchangepartners.comWebsite: www.LeadingChangePartners.com FaceBook: https://www.facebook.com/denisgianoutsos LinkedIn: https://www.linkedin.com/in/denisgianoutsos/ Instagram:

In this episode of Career Leadership, hosts Donna Serdula and Isaiah Hankel delve into the significance of personal advocacy in shaping your career. Donna shares a compelling story about how she took the lead in opposing a local development project near her home, despite her busy schedule and initial reluctance. The post #607 Career Leadership With Donna & Isaiah: How Personal Advocacy Can Transform Your Career appeared first on Cheeky Scientist.

In this episode of Career Leadership, hosts Donna Serdula and Isaiah Hankel explore the extreme lengths some job seekers might go to secure employment. Donna shares a deeply disturbing story about a job seeker who created a fake LinkedIn account and job posting to gather information about competitors. The post #600 Career Leadership With Donna & Isaiah: Unorthodox Job Search Strategies and Career Empowerment appeared first on Cheeky Scientist.

Donna Serdula, an author and branding expert shares insights on leveraging your LinkedIn brand. To learn more about her and her services go to  https://www.linkedin-makeover.com/ For more great insight on professional relationships and business networking visit https://www.networking-rx.com or contact Frank Agin at frankagin@amspirit.com.

“If you sit down and really make sure that your profile resonates and is truly you, it feels good, and you smile. Ultimately, you become a person who doesn't have to look for a job. Jobs find you. You become a person whose phone rings because there are opportunities, because people know you, remember you, have worked with you, and they want to work with you again.”—Donna Serdula The finer details of this episode:Importance of personal branding on LinkedInShift in perception of the platformChallenges of creating and maintaining a professional presence on social mediaControlling one's personal brand and its impact on career opportunitiesShowcasing values, actions, and descriptions to create a strong and memorable brandBalancing professionalism with personal authenticity on LinkedInImportance of consistency and cadence in posting content on LinkedIn Episode resources:Summit Virtual CFO by Anders website: https://www.summitcpa.net/Email us with questions or if you'd like to be a guest on the show: youngcpasuccessshow@anderscpa.comWe're hiring! Check out our open positions: https://www.summitcpa.net/career-opportunitieshttps://Donnanaserdula.com/https://www.linkedin.com/in/toDonnana/ Timestamps:The importance of personal branding on LinkedIn (00:01:13)Discussion on the psychology behind personal branding and deliberate control of perception. The shift in perception of LinkedIn (00:02:07)The change from a passive networking platform to a more active and personal branding platform. The challenges of maintaining a professional presence on social media (00:02:44)Struggles with the perception of LinkedIn as a purely professional platform and the fear of being too personal. The evolving concept of professionalism on LinkedIn (00:04:25)Debunking the traditional image of professionalism and the need to move away from the concept of a suit and tie. The importance of personal branding for career growth (00:08:08)Emphasizing the significance of personal branding for career development and the need to control one's brand. Strategies for personal branding on LinkedIn (00:09:49)Discussion on the vision, mission, and consistent portrayal of oneself to create a strong personal brand. The value of personal connection in professional work (00:12:49)The significance of bringing one's whole self to work and the impact of personal connections in professional settings. The time and effort required for effective LinkedIn utilization (00:15:49)The need for strategic planning, time investment, and iterative work to create a strong LinkedIn profile. Overcoming psychological barriers to posting on LinkedIn (00:18:16)Dealing with the negative psychology and vulnerability associated with posting on LinkedIn. The positivity of LinkedIn (00:19:08)Discussion about the positive and professional atmosphere of LinkedIn compared to other social media platforms. Building a professional network (00:20:08)The importance of surrounding oneself with positive and empowering connections on LinkedIn. Creating an authentic LinkedIn profile (00:21:06)Encouragement to take control of one's image on LinkedIn, making the profile authentic and aligned with personal goals. Utilizing LinkedIn for professional relationships (00:22:00)The significance of researching and checking out profiles on LinkedIn for business interactions. Starting and maintaining a LinkedIn profile (00:24:43)Encouragement for individuals to start their LinkedIn journey and the emotional component of personal branding. Success on LinkedIn and real-world relationships (00:26:23)Emphasizing the importance of moving beyond LinkedIn to build real-world relationships for professional success. Consistency and storytelling on LinkedIn (00:33:42)The importance of consistency in posting and sharing on LinkedIn, drawing parallels with a story from "The Little Prince." Balancing positivity and authenticity on LinkedIn (00:37:01)Encouragement to not overthink posting on LinkedIn and to share authentic experiences without worrying about being too cringey. Personal Branding on LinkedIn (00:37:50)Donna discusses the importance of posting on LinkedIn to develop personal branding and shares tips for creating engaging content. Encouragement and Personal Growth (00:40:43)The hosts and Donna share personal experiences and offer encouragement for those feeling behind in their professional journey. Expanding Your Network on LinkedIn (00:43:08)Donna advises expanding the LinkedIn network to gain diverse perspectives and avoid feeling stuck in comparison. Investing in Personal Branding (00:45:18)Donna emphasizes the value of investing in personal branding and recommends utilizing free resources for self-improvement. Personal Life and Interests (00:46:38)Donna shares personal insights about being a mother and having a son with special needs, offering a broader perspective for her work.

Are you hiding behind your shadows? Today's Mike features the incredible Donna Serdula, an authority in LinkedIn branding and business, who's here to help you own and share your story purposefully. Donna Serdula joins us to discuss the imperative of crafting your LinkedIn profile to truly reflect who you are and where you want to […]

Donna Serdula has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. Donna and her team of over 20 writers and coaches help people collide with opportunity and transform their lives via future-forward career branding. She has been featured on Forbes, Business Insider, Time's Money Section, Wall Street Journal's Market Watch, LA Times, NBC, SiriusXM Radio's The Focus Group, and many other news outlets. The post #215 – Donna Serdula on Advanced LinkedIn Marketing for Authors first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Donna Serdula has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. She is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen. The post #214 – Donna Serdula on LinkedIn Marketing for Authors first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Today's Flash Back Friday episode is form #317 that originally aired on April 6, 2021. Donna Serdula is the creator of LinkedIn-Makeover.com and one of the most sought out LinkedIn experts.  Donna pioneered the concept of LinkedIn profile optimization and is the author of LinkedIn Profile Optimization for Dummies. Through her Website, LinkedIn-Makeover.com, Donna and her team of over 20 writers, help thousands of LinkedIn users strategically write their profile in order to engage with their audience and grow their brand.  Donna is an in-demand speaker throughout the US and she has been featured on Business Insider, Time's Money Section, Wall Street Journal's Market Watch, LA Times, NBC, SiriusXM Radio's the Focus Group and many other news outlets.  Quotes:  “If you can organically work those keywords into your content, into your narrative, that's when you're really going to see that trifecta. You're going to start seeing yourself popping up.”  “You want to make sure that your profile is relatively fresh. So, if you haven't updated it in 3 months, in 6 months, in 3 years, you want to make sure that you update your profile because that shows LinkedIn that you're paying attention to your brand and it's fresh. It's not stale.”  Highlights:  1:43- Donna shares her background and how she became a LinkedIn expert  5:56- Donna gives insight as to how the LinkedIn algorithm works and LinkedIn Live  9:53- Donna gives tips on what to be focused on with optimizing your LinkedIn profile  15:47- Donna shares her LinkedIn hacks  19:57- Donne gives advice for the person that gets overwhelmed by LinkedIn  Guest Website:  https://www.linkedin-makeover.com/   Want to Own a Piece of Clearwater Beach? Register for Our Upcoming Webinar to Check Out the Off-Market Deals We're Buying Learn About Investment and Partnership Opportunities with Kevin and His Team    ☑️ Recommended Resources: Check out our company and our investment opportunity by visiting www.SunriseCapitalInvestors.com Self DirectedIRA Investment Opportunity–Click Here: https://www.advantaira.com/partners/s... To Learn More About How You CanInvest With Us Through Your SDIRA Accredited Investors Click Here: https://sunrisecapitalinvestors.com/ to learn more about partnering with me and my team on Mobile Home Park deals! Grab a free copy of my latest book “The 21 Biggest Mistakes Investors Make When Purchasing their First Mobile Home Park...and how to avoid them MobileHomeParkAcademy.com Schedule your free 30 minute "no obligation" call directly with Kevin by clicking this link https://www.timetrade.com/book/KV2D2

As entrepreneurs, service providers, and coaches, you need online visibility. One way to increase your visibility is to improve your LinkedIn profile. Follow the advice below to enhance your profile and elevate your online visibility as the go-to in your area of expertise. How should you approach writing your LinkedIn profile? First, pause. Ask yourself why you are on LinkedIn. What are you hoping to accomplish on LinkedIn? Do you want to attract clients? Is your goal to increase your visibility? Or, maybe you are looking for a new position or job. Then, think about who do you want to find you on LinkedIn. What is important to them? What are their pain points? In addition, what does success mean to them, and can you help them achieve it? The next step is identifying the keywords your soulmate clients are typing into LinkedIn. Then, you can begin using the keywords in your narrative. Now, you better understand what to write and what your narrative should say. To Improve your LinkedIn Profile, include a professional profile photo. People will scroll by your profile if you do not have a good profile photo. A poor-quality photo will diminish trust because it doesn't show professionalism. It is about exuding confidence. It matters that you look professional, and your eyes need to be showing because that is how people will connect with you. LinkedIn profiles often appear in Google searches. They are less of a social media platform and more of an opportunity to be found.  LinkedIn profile assets The top feeds into the search results. Your bio should include key phrases and credibility markers, not only your title. Don't come across as though you don't care. Your background image should reflect your brand. Donna shared the example of the executive who used a cycling photo to show his personal side, which helped people connect with him. With the advent of AI, we must emphasize our personality and interests to build emotional connections.   Read the full show notes and access all links.  Website for Donna Serdula  LinkedIn Profile Optimization for Dummies Book

Welcome to the Count Me In Podcast! Join host Adam Larson and special guest Donna Serdula, founder of Vision Board Media, a professional branding company, as they dive into the world of leveraging LinkedIn for finance and accounting professionals. In this episode, Donna shares valuable insights on making the most of your online presence and building meaningful connections in the finance industry. So grab a cup of coffee and join us for an engaging discussion on boosting your professional brand on LinkedIn!

Donna Serdula is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. Donna has authored two editions of . Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen. Donna's website, , is where she and her team of over 20 writers and coaches help people collide with opportunities and transform their lives via future-forward career branding. You'd never know it now, but Donna was a shy little kid. During college, she was interested in pursuing work in development and production in the film industry. While she did work as an intern in the film industry, getting established after graduation proved challenging, so she accepted an invitation from her father to join him in his business. They sold estimating software to autobody shops. Within the first few years, Donna was training people in several industries intersecting with their business on the use of the software and other tools. She realized she loved to help people discover technology, and this led her to move into other arenas, including designing websites and helping people with their LinkedIn profiles. Over the course of the next several years, Donna worked as a reseller in software sales, and she noticed a couple of patterns. While she sold the same software as her competitors, people wanted to do business with her because they could see she understood their industry, had their backs, and was willing to engage with them in ways that were not purely transactional. How did she do this? She used LinkedIn as a part of her networking strategy to make connections and develop relationships. In this week's learn more about Donna's journey: After being laid off from a company she had closed over $1M in business for in 2009, Donna decided it was time to start her own business. She's shared her LinkedIn expertise at global conferences, presented keynotes and workshops, and has been featured on a number of high-profile news outlets. Learn more and connect with Donna here: 

What does your Linkedin profile say about you and your organization? Using Linkedin to project your personal brand Episode 193 (Donna is based in Pennsylvania) In this conversation with Donna Serdula we explore: What can executive leader gain from enhancing their Linkedin Profile Why Linkedin is more than a job board Why leaders should help their employees enhance their profiles How to clarify the purpose of your Linkedin presence Is your profile current or ancient history? Who are you and what do you stand for? Why your profile must not look like a resume even if you are searching Why the company might help their staff look better on Linkedin About our guest Donna Serdula: Donna wrote a "For Dummies" book on the topic of Linkedin profiles. She started her business in 2009 and has since branded over 8,000 executives, entrepreneurs and professionals on Linkedin and beyond. Review and upgrade your Linkedin profile by visiting https://www.linkedin-makeover.com/order-today/ ----- Excerpts from this conversation with Donna Serdula: The LinkedIn profile, it's not the resume. It's a digital introduction. It's a first impression, it is your manifesto. ----- If you want to be a thought leader, if you really want to dominate the platform, you want to post more than less, but at the same time, you can truly engage with your network and get seen by posting once a week. It's not so much the quantity as much as it's the quality. ----- LinkedIn wants fresh profiles showing up active people, people who have something to say. So by making sure that your profile is up to date, it would be more apt to show up in the search results, versus one that hasn't been touched in six months, right. When you think of it like that, it makes sense. Keep your profile fresh, you're going to do better in search results. ----- How do you decide when you connect versus simply let them follow? Oh, that's a great question because there is a difference right? connection versus a Follow Follow is one one way street. It's you saying, hey, I want to subscribe to that person's updates. Whereas when you connect, it's saying, Hey, I know this person, I like I trust this person. And not only am I subscribing to them, but they're going to subscribe to me, and they're going to be in my network, they're grew to become first degree connections, and all of their connections are going to become second degree connections, and all of those connections, connections are going to become third degree connections. So it really does extend your reach when you connect, when that's a good thing. ----- ----more---- Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We'll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self. In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.   Your host is George Torok George is a specialist in communication skills. Especially presentation. He's fascinated by the links between communication and influencing behaviors. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.   Connect with George www.SpeechCoachforExecutives.com https://www.linkedin.com/in/georgetorokpresentations/ https://www.youtube.com/user/presentationskills https://www.instagram.com/georgetorok/          

Shownotes can be found at https://www.profitwithlaw.com/416.In this episode of the Profit with Law podcast, Donna Serdula, the founder of Vision Board Media and LinkedIn-Makeover.com, joins Moshe Amsel to share her journey from viewing LinkedIn as a mere resume repository to realizing its potential as a powerful business tool. She emphasizes the importance of optimizing LinkedIn profiles to attract the right audience and increase visibility. Donna highlights the significance of consistent, valuable content creation and the impact of personal branding on professional visibility. The conversation provides actionable advice on leveraging LinkedIn for business growth, making it a must-listen for small law firm owners and professionals looking to enhance their visibility and personal branding!In this episode, you will be able to:Optimize your LinkedIn profile for maximum professional visibility and impact.Build a powerful network on LinkedIn to enhance your professional opportunities.Elevate your personal brand and increase your visibility on LinkedIn.Create consistent and compelling content to engage your LinkedIn audience.Harness the potential of LinkedIn to drive business growth and success.Chapters:[00:00] Introduction to Donna Serdula[07:06] The #1 Mistake Made When Using LinkedIn[11:11] Understanding LinkedIn Profile Optimization[15:37] Utilizing the Featured Section[16:09] Profile Optimization[20:24] Building Your Network[24:54] Quality over Quantity[29:45] The Importance of Consistency and Audience-focused Content[34:33] Overcoming Self-doubt and Excuses in Personal BrandingResources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program here. Connect with Donna Serdula: LinkedIn | Facebook | Instagram | X (Twitter)LinkedIn Profile Optimization For Dummies by Donna SerdulaJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

I've talked so much about LinkedIn on the show, and have brought quite a few personal branding and LinkedIn experts on here as well. My next guest however, is different. Donna Serdula is a LinkedIn Expert, speaker and author who wrote the Dummies guide… LinkedIn Profile Optimisation for Dummies. In this episode, we are going to learn directly from Donna on her own career and Powerful Positioning tips to Elevate & Accelerate Your Career. Follow Donna on LinkedIn: https://www.linkedin.com/in/todonna/Donna's websites:https://www.linkedin-makeover.com/ https://visionboardmedia.com/Donna's Book here.--------------------------------------------------------------Liked this episode? A few things:1. Share the podcast with three of your closest friends! And please leave a great review on Apple Podcasts here or Spotify here (tap on the three-dot menu under the cover art of the podcast) , as it would mean a lot to me and hopefully help others discover it. 2. You will love my emails called Charge-Up! I send them every few weeks, they're no fluff no spam, where I share my favourite career insights from movies, TV shows, news and my own personal experiences, that I don't share anywhere else. Make sure you sign up here!  3. Come hang out with me LIVE on LinkedIn and Youtube every Friday at 2 pm CET where I answer your questions and often bring in fab guests:LinkedIn: https://www.linkedin.com/in/sonalbahl/ Youtube: https://www.youtube.com/SuperChargeYourself4. Share your favourite takeaways and tag me on your Instagram and LinkedIn.  

Donna Serdula is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen.   It's her Website LinkedIn-Makeover.com where she and her team of over 20 writers and coaches help people collide with opportunity and transform their lives via future-forward career branding. She has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. Read the show notes here:   https://www.voiceofinfluence.net/293 Give and receive feedback that makes a difference! Register for our 20 minute Deep Impact Method video course here:  www.voiceofinfluence.net/deepimpact

LinkedIn is one of the top social platforms for entrepreneurs and professionals. We know we need to get into it, but it can be intimidating because it also reflects on our professional profile. But what if getting started on LinkedIn doesn't have to be so intimidating? In this episode, we'll learn how to get started, transitioned, and consistent on LinkedIn. “LinkedIn is a hard platform… It's also one of the kindest networks.” - Donna Serdula To help us navigate the world of LinkedIn, we have Donna Serdula joining us today. In 2009, Donna walked away from her successful sales career and founded Vision Board Media and LinkedIn-Makeover.com. Her mission is to help people realize their internet identity and shape one that makes an impact and leads to opportunity. Her book, LinkedIn Profile Optimization for Dummies helps professionals get started on the platform. Donna has built the SOAR Framework. This gets you straight to connecting and engaging on LinkedIn. Start by building a STRATEGY—decide why you're using LinkedIn, identify your target audience, and develop your brand. Then OPTIMIZE your profile and posts so that the right people will find you. AMPLIFY your brand and message through a strong network. Then it's time to RELATE and build your network on LinkedIn so that what you post will actually be heard. Other topics discussed in this episode include: Practical strategies to build up your network Getting started on LinkedIn Engagement strategies to curate the feed you want   “LinkedIn wants the feed to be the people you know talking about the things you care about.” - Donna Serdula One common perception about LinkedIn is that it's a platform where you need to be buttoned up and with a stiff upper lip, and that was true—until five years ago. You can speak in your voice and let your personality show in a way that's true to your brand. LinkedIn, like other platforms, has an algorithm that's continuously changing. Sometimes, it's short posts with photos that do well. Other times, it's the long-form document posts. The key to maximizing your reach on this platform isn't to catch the algorithm, it's to build a large network and post quality, engaging and consistent posts. For more information and practical tips on getting started on LinkedIn, listen to the full episode, and check out the resources Donna shares on her website. Connect with Donna Serdula: Website Facebook Instagram LinkedIn YouTube Twitter Learn more about your ad choices. Visit megaphone.fm/adchoices

When it was launched about 20 years ago, LinkedIn felt like a fancy Rolodex -- a robust digital address book for professionals. But today this platform (now owned by Microsoft) is the place to build and nurture your career network, forge a strong brand, and research many kinds of professional opportunities. Our guest today, Donna Serdula, wrote a book about how to make LI work for you: LinkedIn Profile Optimization for Dummies (2nd Edition). Donna is an expert in branding and social media marketing, she has 44,000 LI followers, and her company, Vision Board Media, does LI makeovers. In this episode, Donna explains why every professional should have an LI profile, whether or not they expect to pursue a job search. And she shares specific tips from her book, about how you can make your LI profile more effective. For more, check out Donna's website: https://donnaserdula.com And see her on LI: https://www.linkedin.com/in/todonna/

If you regularly listen to this show, you have heard me talking about my love for LinkedIn. This platform has brought me fantastic clients and business opportunities, expanding collaborations and deep friendships. So I want you to fall in love with it, too! Our guest today, Donna Serdula, has been using LinkedIn since 2005 and helping others leverage it in powerful ways since 2009. She and her team know the ins and outs of optimizing your profile to your needs and goals and shifting your mindset to find a flow in using the platform, so this episode is full of great tips, strategies and anecdotes that will help you already today. In this episode, you will hear about: getting loud on LinkedIn a framework that will help you SOAR on the platform advice for how to get seen and grow in an organic way practical tips: how and when to post, ways to engage, connect with new people and more Stay safe and #standwithukraine, Anna Resources: Connect with Donna: https://www.linkedin.com/in/todonna/ Learn more about her services and get the free resources: https://www.linkedin-makeover.com/ The tool Donna mentions: https://taplio.com/ Sign-up for the Sustainable Leadership Newsletter: https://mailchi.mp/205a08ca614c/sustainableleadershipnewsletter Book a Mindshifting Intensive: https://annaliebel.as.me/strategycall  Support Ukraine: https://u24.gov.ua/

Unleash the power of LinkedIn as job seekers and thought leaders connect, optimize profiles, and navigate the delicate balance of showcasing their expertise without appearing desperate, sparking interest and potential action from employers. About Donna Serdula:Donna is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen. It's her Website LinkedIn-Makeover.com where she and her team of over 20 writers and coaches help people collide with opportunity and transform their lives via future-forward career branding. She has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. She's shared her LinkedIn expertise at global conferences, presented keynotes and workshops, and featured on a number of high-profile news outlets. In this episode, Dean Newlund and Donna Serdula discuss how to:Discover the consequential role of LinkedIn's algorithms in fostering visibility and stimulating engagement.Uncover the power of a gripping narrative for your LinkedIn profile.Gain a clear understanding of how to effectively harness LinkedIn, whether you're on a job hunt or aiming to elevate your status as a thought leader.Learn how to refine your LinkedIn profile to draw in the right kind of professional opportunities.Ascertain how to establish a strong network and position yourself as a thought leader on LinkedIn. "Your LinkedIn profile is not your resume, it's a digital introduction and a first impression. Make it a professional manifesto that tells your story and makes people want to connect with you.” —  Donna Serdula  Connect with Donna Serdula:  Website URL: https://www.linkedin-makeover.com/LinkedIn: https://www.linkedin.com/in/todonna  Facebook: https://www.facebook.com/LinkedInMakeover/Instagram: https://www.instagram.com/donnaserdula/X (Twitter): https://twitter.com/donnaserdula Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Hanz Jimuel Alvarez Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Join us as we delve into the world of professional networking, where we'll explore practical tips and strategies for nurturing a robust LinkedIn business network. Our guest, Donna Serdula, will guide us through leveraging LinkedIn to establish meaningful connections to propel your career or business forward, so tune in!Key Takeaways To Listen ForThe true potential of LinkedIn beyond a job-seeking platformA 4-point methodology to utilize LinkedIn more effectivelyUseful tips for crafting a compelling LinkedIn “About” sectionImpact of authenticity and consistency on LinkedIn engagementsEffective LinkedIn posting: Best practices to optimize your contentResources Mentioned In This EpisodeLinkedInFacebookXTikTokHeadshot CrewChatGPTTaplioAbout Donna SerdulaDonna spent the first 10 years of her sales, operations, and training career. She joined LinkedIn's social network in 2005, where she promptly copied and pasted her resume and wondered what all the fuss was about. A job change in 2006 led her back to LinkedIn as Donna sought tools to help her build a sales territory. She had her LinkedIn epiphany during this time and forged her LinkedIn 4-point methodology. By integrating LinkedIn into her sales process, she found tremendous success.In 2009, she left her successful sales career and founded Vision Board Media and LinkedIn-Makeover.com. Her mission is to help people realize their Internet identity and shape one that makes an impact and leads to opportunity. From that day on, Donna Serdula became the chief influencer, advocating and evangelizing the importance of taking control of your internet identity. Connect with Donna SerdulaWebsite: Donna SerdulaLinkedIn: Donna SerdulaConnect With UsMaster your context with real results leadership training!To learn more, visit our website at www.greatsummit.com.For tax, bookkeeping, or accounting help, contact Dr. Nate's team at www.theincometaxcenter.com or send an email to info@theincometaxcenter.com.Follow Dr. Nate on His Social MediaLinkedin: Nate Salah, Ph.DInstagram: @natesalah Facebook: Nate SalahTikTok: @drnatesalahClubhouse: @natesalah

LinkedIn is more than just another app — it's a platform that has the power to supercharge your career and connections. Elevate your online presence, open doors to new opportunities, and redefine success on your terms. In this episode, get ready to dive deep into the world of LinkedIn profile optimization with Donna Serdula, founder of Vision Board Media, LinkedIn-Makeover.com, and Author of "LinkedIn Profile Optimization For Dummies.". Today, Donna Serdula takes you on a journey through the intricacies of creating a LinkedIn profile that tells your unique story. Learn the strategic use of keywords, eye-catching headlines, and compelling sections that make you stand out in the crowd. Tune in now!Love the show? Subscribe, rate, review, and share! https://www.seilertucker.com/podcast

Every entrepreneur must be aware of all the available marketing avenues for their business, both traditional and digital. LinkedIn is one of the most common digital marketing tools among physician entrepreneurs. Sadly, very few have found meaningful success by connecting with clients on it. Do you want to scale your business using LinkedIn? Learn how to optimize your profile and the best strategies for your success. Donna joins us in this episode as a Linkedin expert to share her insights and the S.O.A.R  method.Donna Serdula is a business owner, author, speaker, and influencer. She thrives on empowering people to transform their lives and realize their most sought-after goals. Donna is the pioneer of LinkedIn profile optimization, where she built the successful website, LinkedIn-Makeover.com more than a decade ago. She has worked with 6,000+ executives, entrepreneurs, and professionals in that time, utilizing a talented team of over 30 writers, coaches, and branding specialists to bring dynamic brand storytelling to the masses.In this podcast, we will talk about all things Linkedin, best practices, paid followers, and how to optimize your profile to hit your career goals.Key Highlights from the Show[00:01] Episode intro and a quick bio of the guest, Donna Serdula[02:30] A bit about Donna's backstory and how she became a Linkedin expert[05:16] How soon should physicians start focusing on building their LinkedInaudience?[07:30] All physicians are entrepreneurs[09:43] The LinkedIn potential that Donna saw back in 2009 [12:33] Recommendations for anyone starting on LinkedIn[12:53] The S.O.A.R strategy for succeeding on LinkedIn[16:55] How strategy affects the other three steps[19:02] How do you know if what you are amazing at is working out[20:54] Donna's thoughts on automation on LinkedIn[23:00] It is not hard to do the right thing on LinkedIn[23:53] How to plan your engagement time with your audience on LinkedIn[27:13] Donna's thoughts on commenting on something that has an engagement ornot[31:28] How to promote something on different LinkedIn profiles[34:12] Common pitfalls on LinkedIn[36:43] Do LinkedIn hashtags mean anything?[38:44] The one thing Donna wishes to have put more resources into when starting her entrepreneurship journey[39:36] Best ways to reach out and connect with Donna SerdulaNotable QuotesSuccess in LinkedIn is all about having a story and value. [02:06]Success can be found in so many different things. Not just in being an executive. [15:34]In optimizing your LinkedIn profile, you have to ensure that you are the perfect person they are looking for. [17:23]Sales is a game of numbers, but do not be spammy. You'll be doing more harm than building. [22:11]You do not have to post multiple times every day on LinkedIn. In fact, LinkedIn does not want you to do so. [24:52]With LinkedIn, posts do better when there is engagement. [22:55]Get Donna's BookLinkedIn Makeover: Professional Secrets to a POWERFUL LinkedIn Profile by Donna Serdula: https://www.amazon.com/LinkedIn-Makeover-Professional-Secrets-POWERFUL/dp/0988666502Connect with DonnaWebsite: donnaserdula.comwww.linkedin-makeover.comLinkedin: www.linkedin.com/in/todonnaInstagram: www.instagram.com/donnaserdulaTwitter: twitter.com/donnasThank you for listening to FROM MD To Entrepreneur PodcastTune in every Wednesday, 5 AM PST. Follow Us on our socials Instagram - https://www.instagram.com/frommdpodcast/ LinkedIn - https://www.linkedin.com/company/from-md-to-entrepreneur/ Website - https://www.frommd.com/episodes/

What if I told you that you could revolutionize your LinkedIn game with just a few simple strategies? Get ready to unlock the full potential of your LinkedIn presence as I sit down with Donna Serdula, founder, and president of Vision Board Media, to explore the power of storytelling and how to make the most of this professional platform.Donna shares her personal story and insights on the art of public speaking, reminding us that connecting with a small audience can be just as impactful as larger events. We dive into effective posting strategies on LinkedIn, like crafting longer posts to activate the 'See more' link, and engaging your audience by asking questions and responding to comments. You won't want to miss Donna's thoughts on video versus written content and the secret weapon of including a selfie with your posts!Lastly, we discuss Donna's work with Vision Board Media, where she helps people write their LinkedIn profiles and bring dynamic brand storytelling to life. With a sneak peek at her website, InstantProfile.io, and her own LinkedIn profile, Donna invites you to reach out with any questions and elevate your LinkedIn game. Join us for this enlightening and inspiring conversation that will leave you ready to conquer your LinkedIn world!NOTABLE QUOTES[06:26] "Whenever more than one person can hear you, that's public speaking." – Philip [06:50] "[LinkedIn] was one of the very few places where a person could go and really control how others perceive them." – Donna[09:06] "We help people tell their story in a way that attracts the right types of opportunity." – Donna[11:52] "No matter what platform, what business, any relationship you have, you have to be consistent in some way, shape, or form." – Philip[15:00] "Make sure that when you post, you post in a manner that it's not all about you. It's about helping people. It's about adding value. It's about educating. It's giving. It's being motivational or inspiring." – Donna[18:26] "Simply by liking or commenting, you are, in a way, posting. You are expanding your footprint. You're getting seen by more people." – Donna[20:00] "Have a strong network. Connect, connect, connect!" – Donna[27:19] "Telling your story—telling about your personality—is really what differentiates you as a small business owner from these large corporations, as well as other small business owners that do the same things that you do." – Philip[30:24] "Posts where you put a picture of yourself...do well because people want to connect, they want to see you." – Donna[32:04] "You have value." – DonnaRESOURCESDonnaWebsite: https://www.linkedin-makeover.com/ LinkedIn: https://www.linkedin.com/in/todonna/ Instagram: https://www.instagram.com/donnaserdula/ Facebook: https://www.facebook.com/donnaserdula/ YouTube: https://www.youtube.com/user/donnaserdula PhilipInstagram: https://www.instagram.com/iamphilipsessions/?hl=enTikTok: https://www.tiktok.com/@philipsessionsLinkedin: https://www.linkedin.com/in/philip-sessions-b2986563/Facebook: https://www.facebook.com/therealphilipsessions Support the Show.

Discover the power of creating space for success as Donna Serdula shares her inspiring story. Learn LinkedIn profile optimization tips for solopreneurs, content creators, and network marketers to attract new opportunities.

Description: In this episode, I am speaking with Donna Serdula who is famous for LinkedIn profile optimization and makeover. We are speaking today about how to Optimize Your LinkedIn Profile and Boost Your Later Life Career Prospects. This is not something that most discussions around LinkedIn focus on. Read a bit from Donna's about page on her website: My name is Donna Serdula & in 2009, I pioneered my LinkedIn profile optimization methodology. Since then, my team & I have helped OVER SIX THOUSAND professionals from all over the world tell their stories & build a powerful professional brand. Look, it doesn't matter who you are or what you do, it's not easy to write about yourself. I hear it all the time, “I can… sell snow to an Eskimo / manage complex projects / lead exceptional teams… but write about myself? NO WAY!” Besides, who has time to sit down and complete their LinkedIn profile on their own? Maybe that's the reason why so many LinkedIn profiles suck. Yes, suck. You read that right. You know this… People are Googling you. Your LinkedIn profile is more often than not your digital introduction and first impression with the world. If your LinkedIn profile doesn't showcase your skills and portray you as a polished professional you are letting the ultimate opportunity just slip away… This episode is sponsored by Career Pivot. Check out the Career Pivot Community, and pick up my latest book, Repurpose Your Career: A Practical Guide for the 2nd Half of Life Third Edition. For the full show notes and resources mentioned in the episode click here.

“At the heart of this is: be yourself and be authentic on LinkedIn.” LinkedIn isn't about profiles or posts. It's about branding. It's about telling people's stories. Platforms like LinkedIn, as my guest Donna Serdula says, are simply great places to do that. Tune in to this episode of the Profitable Joyful Consulting podcast to learn what builds your brand on LinkedIn more than anything else, how to put your soul in your bio, and how to get clients on LinkedIn. Key areas discussed: Watch this episode on YouTube: https://youtu.be/zqBYHr8Qdto or listen on your favorite podcast app: www.samanthahartley.com/blog-podcast. CONNECT ✅ with Donna ➡️ LinkedIn-makeover.com FOLLOW ✅ Donna on LinkedIn ➡️ https://www.linkedin.com/in/todonna/ EXPLORE ✅ Donna's LinkedIn post ideas generator ➡️ https://www.linkedin-makeover.com/tools/linkedin-post-ideas/ Episode Hashtags: #LinkedIn #SocialMediaMarketing #LinkedInMarketing

“At the heart of this is: be yourself and be authentic on LinkedIn.” LinkedIn isn't about profiles or posts. It's about branding. It's about telling people's stories. Platforms like LinkedIn, as my guest Donna Serdula says, are simply great places to do that.  Tune in to this episode of the Profitable Joyful Consulting podcast to learn what builds your brand on LinkedIn more than anything else, how to put your soul in your bio, and how to get clients on LinkedIn.  Key areas discussed: 0:00 Introduction 3:13 How Donna helped a client get more visibility and clients on LinkedIn 10:22 Common mistakes people make on their LinkedIn profiles  10:57 How to find clients on LinkedIn  13:45 How to build a compelling LinkedIn profile 19:22 What posts are working — and what posts aren't — on LinkedIn right now 30:53 What you need to know about the LinkedIn algorithm  Watch this episode on YouTube: https://youtu.be/zqBYHr8Qdto or listen on your favorite podcast app: www.samanthahartley.com/blog-podcast. CONNECT ✅ with Donna ➡️ LinkedIn-makeover.com  FOLLOW ✅ Donna on LinkedIn ➡️  https://www.linkedin.com/in/todonna/  EXPLORE ✅ Donna's LinkedIn post ideas generator ➡️  https://www.linkedin-makeover.com/tools/linkedin-post-ideas/  Episode Hashtags: #LinkedIn #SocialMediaMarketing #LinkedInMarketing 

In this mashup episode, Donna Serdula and Dave Ferguson share insight into how executives need to stay savvy and active in the digital realm and the formative experiences that made them the leaders they are today. We also discuss finding the balance between executive excellence and personal well-being, different cultures' views on leadership, and the qualities of a boss versus a leader. Get inspired as Denis shares his journey of leadership and growth. Tune into this episode for practical tips and advice on adapting effectively in today's fast-paced digital world.In this episode:Why leaders need to be digitally savvy and active in the digital world How to add value to people by curating content, engaging with content, then progressing to creating your ownBeing a boss versus being a leaderMain takeaways:LinkedIn is a powerful tool for executives to shape their perceptions and engage in the digital world.Quality over quantity is rewarded on LinkedIn, and posts have a longer lifespan.The biggest difference between a boss and a leader is values.Leaders don't have to agree with what you value, but they must agree that you are a person of value.Quotes:“LinkedIn is a platform to educate, to add value, to help others, to give advice, and to inspire. That's what you should be aiming for. It's not to sell, it's not to plug, it's not to pitch. It's really a place to go and provide and help.” – Donna Serdula“I spend so much time on values-based leadership and values-based leadership coaching, because I found that to be the biggest difference. What do they value?” – Dave Ferguson“It's amazing how a person can make a difference to us as individuals.” – Denis Gianoutsos“To be a good leader, you have to be a good follower.” – Dave FergusonConnect with Denis: Email: denis@leadingchangepartners.comWebsite: http://www.leadingchangepartners.com/Leadership Is Changing Facebook Group: https://www.facebook.com/groups/LeadershipIsChanging/

Leveraging LinkedIn as a Startup Founder is a different strategy than when you were an employee. You need to build your authority as the leader of your new business, while appealing to potential investors, business partners and talent.Our guest, Donna Serdula, is a leading authority on LinkedIn profile optimization. As the founder and president of Vision Board Media, a professional branding company, Donna helps individuals and companies tell their unique stories on LinkedIn and beyond. Via her website LinkedIn-Makeover.com, Donna and her team of over 20 writers and coaches help people collide with opportunity and transform their lives via future-forward career branding. Donna has authored two editions of LinkedIn Profile Optimization FOR DUMMIES, and she has been featured on many news outlooks, including Forbes, Business Insider, Wall Street Journal's Market Watch, LA Times, and NBC.Learn more about Donna and how she helps folks with a Linked Makeover here:https://www.linkedin-makeover.com/Connect with Donna on LinkedIn here:https://www.linkedin.com/in/todonna Hire Donna to speak here: https://donnaserdula.com/Thank you for carving out time to improve your Founder Game - when you do better, your startup will do better - cheers from Boston!Ande ♥https://andelyons.com#linkedinoptimization #leveragelinkedin #linkedinforstartupfounders #startupfounders WHAT WE LEARNED00:00 - Meet Donna Serdula06:00 - How to add Career Break to Your LinkedIn Profile09:00 - Donna's origin story16:00 - You have to educate your target audience, sales and marketing is not enough19:50 - How to brand your profile on LinkedIn25:50 - How to use LinkedIn Profile Optimization28:00 - zhuzh up your profile every month or two (pro tip!)34:00 - Getting asked to author a For Dummies edition for LinkedIn Profile Optimization38:00 - The best strategy for your LinkedIn headline40:00 - How to connect and invite on LinkedIn47:00 - The best advice for using LinkedIn's search engine50:00 - How to optimize your time on LinkedIn55:00 - Use LinkedIn's Bell featureJOIN STARTUP LIFE LIVE MEETUP GROUPGet an alert whenever I post a new show!https://bit.ly/StartupLifeLIVEWBENC APPLICATION SUPPORTLearn more here: https://bit.ly/GetWBENCSend me an email: ande@andelyons.comCONNECT WITH ME ONLINE: https://twitter.com/AndeLyonshttps://www.linkedin.com/in/andelyons/ https://www.instagram.com/ande_lyons/ TikTok: @andelyonsANDELICIOUS ANNOUNCEMENTSJoin Innovation Women here: https://bit.ly/AndeInnoWomenArlan's Academy: https://arlansacademy.com/Scroobious - use Ande15 discount code: https://www.scroobious.com/How to Raise a Seed Round: https://bit.ly/AAElizabethYinTune in to Mia Voss' Shit We Don't Talk About podcast here: https://shitwedonttalkaboutpodcast.com/SPONSORSHIPIf you resonate with the show's mission of amplifying diverse founder voices while serving first-time founders around the world, please reach out to me to learn more about making an impact through sponsoring the Startup Life LIVE Show! ande@andelyons.com.

Donna Serdula is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique story on LinkedIn and beyond.  Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen.  It's her Website LinkedIn DASH Makeover DOT com where she and her team help people collide with opportunity and transform their lives via future forward career branding. She has authored two editions of LinkedIn Profile Optimization FOR DUMMIES.  Donna hosts the podcast, Dream Big with Big Dreamers.  She's shared her LinkedIn expertise at global conferences, presented keynotes and workshops and featured on a number of high-profile news outlets Connect with Donna : https://www.linkedin-makeover.com/ Let's Connect: https://www.instagram.com/jr.spear/ Facebook: https://www.facebook.com/jr.spear.3 CREED CONSULTING : https://www.facebook.com/groups/1750459338428570 Please subscribe, like, and share. I appreciate the support and look forward to serving you further in the future. Semper Fi

Connie's motivational quote for today is by – Jill Rowley, “Before LinkedIn and other social networks, in the sales world, ABC stood for Always Be Closing. Now, ABC means Always Be Connecting because your connections lead to your next hire, your next job, your next lead, and your next close.”   YouTube: https://youtu.be/G4HxHfJK5cQ   Check Out These Highlights:   When I was trained in financial sales 40 years ago, that motto of always be closing was said repeatedly.  Glengarry Glen Ross, a movie from 1992, made this phrase mainstream and appeared that this was the correct way to approach sales conversations.  All I can say about that is, “YUK!”   About Donna Serdula:   Donna is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen.    It's her Website LinkedIn-Makeover.com where she and her team of over 20 writers and coaches help people collide with opportunity and transform their lives via future-forward career branding.    She has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. She's shared her LinkedIn expertise at global conferences, presented keynotes and workshops, and featured on several high-profile news outlets.   How to Get in Touch With Donna Serdula:   Website:  https://www.linkedin-makeover.com/ Email:   donna@linkedin-makeover.com Free Gift:  https://www.linkedin-makeover.com/linkedin-resources/   Stalk me online! LinkTree: https://linktr.ee/conniewhitman Download Free Communication Style Assessment: https://whitmanassoc.com/csa/  All-Star Community:  https://changingthesalesgame.mykajabi.com/All-Star-Community   Subscribe and listen to the Changing the Sales Game Podcast on your favorite podcast streaming service or on YouTube.  New episodes post every week - listen to Connie dive into new sales and business topics or problems you may have in your business.

Donna Serdula is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique story on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen. It's her Website LinkedIn-Makeover.com where she and her team help people collide with opportunity and transform their lives via future forward career branding. She has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. Donna hosts the podcast, Dream Big with Big Dreamers. She's shared her LinkedIn expertise at global conferences, presented keynotes and workshops and featured on a number of high-profile news outlets. Find Donna Online https://linkedIn-Makeover.com https://donnaserdula.com/ https://www.linkedin.com/in/todonna/ If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth on Mastodon: https://masto.ai/@phillycodehound MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

You undoubtedly have received invitations from business partners and associates to connect on LinkedIn. And you took a couple hours out of your busy life and created a profile. Perhaps you even sent out some invitations to connect to people in your business network. And now you are asking yourself, “Is that all there is?” […] The post How to Forge Strong Relationships on LinkedIn That Blossom in the Real World, With Donna Serdula first appeared on Business Creators Radio Show with Adam Hommey.

If you have a LinkedIn profile and you're not really finding value in it, then you're not doing it right! LinkedIn is arguably the most powerful platform for people to connect and forge business relationships in the right way. Join today's conversation as Erik Cabral speaks with Donna Serdula, founder and president of Vision Board Media, a professional branding company that helps you and companies tell their unique stories on LinkedIn. Donna shares some LinkedIn gems to help you optimize your LinkedIn profile and make it a valuable tool in building your brand. Here are some power takeaways from today's conversation: How to expand your presence on LinkedIn Posting doesn't have to be done every day Why it's one of the kinder platforms out there Ways to level up your LinkedIn profile Using video in your profile Treating failure not as a stop, but as a step Episode Highlights: [08:28] How to Expand Your Presence on LinkedIn LinkedIn is a place to forge your network and promote yourself but also talk about other things. [20:51] Ways to Level Up Your LinkedIn Profile Use a beautiful headshot. Get a professional photographer if you have to. Avoid selfie photos with poor image quality. Avoid putting your logo or your phone number in your background image. Use whatever feels authentic to you and what's going to get your message across appropriately. [25:13] Mobile App vs. Desktop Try things using your LinkedIn mobile app. There are a lot of things you can do with the mobile app that you can't do on your desktop, such as uploading a profile video where you can give a description of yourself and what you do. Resources Mentioned: Find Donna on LinkedIn www.LinkedIn-makeover.com Vision Board Media LinkedIn Profile Optimization for Dummies Entrepreneurs Circle podcast is an On Air Brands production. On Air Brands is one of the leaders for launch, production, and promotion of top-rated business and real estate investing podcasts. Reach out to On Air Brands here ---> info@onairbrands.com Learn more at: www.onairbrands.com Find and follow find Erik at: www.erikcabral.co Download Erik's FREE GUIDE to podcasting at: www.erikcabral.co/guide Check out this show and previous inspiring guests at Entrepreneurs Circle in Apple Podcasts. --- Support this podcast: https://anchor.fm/erikecabral/support

Are you on LinkedIn? It's not just for stuffy resumes anymore! LinkedIn has evolved into a fantastic place for networking, connecting, and engaging with people, both personally and professionally. Not only can you find high-end clients that need your services, but you can also showcase your services, post images of your beautiful work, and educate and inspire people in the process.   My next guest is Donna Serdula. She is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. She shares her LinkedIn expertise at global conferences, presents at keynotes and workshops, and has been featured on many high-profile news outlets. She has also authored two editions of LinkedIn Profile Optimization FOR DUMMIES.   In this episode, Donna and I chat about:  - How LinkedIn has changed over the years - What types of posts are most successful on LinkedIn, and which ones perform worst - The secret to getting active on LinkedIn and noticed - Why networking on LinkedIn now is more important than ever   Mentioned in this episode: Traction: Get A Grip On Your Business by Gino Wickman Calendly.com  Click HERE to download 3 FREE chapters of Donna's book LinkedIn Profile Optimization For Dummies!   Connect with Donna: Website: http://www.linkedin-makeover.com/  Linkedin: https://www.linkedin.com/in/todonna  Facebook: https://www.facebook.com/LinkedInMakeover/  IG: https://www.instagram.com/donnaserdula/  Twitter: https://twitter.com/donnaserdula    Go check out Donna's LinkedIn mini-course, www.linkedin-makeover.com/linkedin-training-guides and use the code DFCM for a special discount!   Text UPDATES to 214-380-1969 for all our DFCM updates.   To stay in touch with Michelle, please follow her on Instagram and join our Free Facebook Community!   Have ideas or suggestions or want to be considered as a guest on the show?  Email me!   Podcast edited and managed by Haili Murch LLC.   If you are interested in starting a podcast or you are currently a podcaster needing help managing or relaunching your podcast, you may email Haili Murch at hello@hailimurch.com or you can click here to book a call: https://calendly.com/hailimurch/podcast-discovery-call

Are you on LinkedIn? It's not just for stuffy resumes anymore! LinkedIn has evolved into a fantastic place for networking, connecting, and engaging with people, both personally and professionally. Not only can you find high-end clients that need your services, but you can also showcase your services, post images of your beautiful work, and educate and inspire people in the process.   My next guest is Donna Serdula. She is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. She shares her LinkedIn expertise at global conferences, presents at keynotes and workshops, and has been featured on many high-profile news outlets. She has also authored two editions of LinkedIn Profile Optimization FOR DUMMIES.   In this episode, Donna and I chat about:  - How LinkedIn has changed over the years - What types of posts are most successful on LinkedIn, and which ones perform worst - The secret to getting active on LinkedIn and noticed - Why networking on LinkedIn now is more important than ever   Mentioned in this episode: Traction: Get A Grip On Your Business by Gino Wickman Calendly.com  Click HERE to download 3 FREE chapters of Donna's book LinkedIn Profile Optimization For Dummies!   Connect with Donna: Website: http://www.linkedin-makeover.com/  Linkedin: https://www.linkedin.com/in/todonna  Facebook: https://www.facebook.com/LinkedInMakeover/  IG: https://www.instagram.com/donnaserdula/  Twitter: https://twitter.com/donnaserdula    Go check out Donna's LinkedIn mini-course, www.linkedin-makeover.com/linkedin-training-guides and use the code DFCM for a special discount!   Text UPDATES to 214-380-1969 for all our DFCM updates.   To stay in touch with Michelle, please follow her on Instagram and join our Free Facebook Community!   Have ideas or suggestions or want to be considered as a guest on the show?  Email me!   Podcast edited and managed by Haili Murch LLC.   If you are interested in starting a podcast or you are currently a podcaster needing help managing or relaunching your podcast, you may email Haili Murch at hello@hailimurch.com or you can click here to book a call: https://calendly.com/hailimurch/podcast-discovery-call

Something I've always struggled with—and I'm guessing you have as well—is getting the most out of my LinkedIn profile. If you were to ask me about my LinkedIn strategy is, I'm not sure I could give you a clear answer. That's why I'm excited to welcome a special guest today who literally wrote the book […] The post 431: LinkedIn Profile Optimization for Dummies with Donna Serdula first appeared on Read to Lead Podcast.

Donna Serdula is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique story on LinkedIn and beyond.   Donna talks about her journey through the LinkedIn world, how it has changed in the last 15 years, and some tips on how you can take advantage of some of its features to create more visibility for your profile!